ESSENTIAL PULSE CINEMAS
DEMONSTRATION, DEMONSTRATION, DEMONSTRATION! Pulse Cinemas has always offered strong demonstration facilities at its Stansted HQ, now the company has upped the ante once more with a complete revamp all of its facilities. Simon Schino, Director of Sales and Marketing, leads the tour. The term Reference Cinema means that any system carrying this name must deliver on industry recognised performance levels of course, however with our new flagship home cinema, we wanted to go further. We needed to deliver a new way to design a cinema using every discipline involved to its fullest extent. Our new Reference Cinema uses the best brands available including Alcons Audio, Trinnov, Kaleidescape, Vicoustic, Fortress Seating, Sim2 and Screen Research, all expertly brought to life by our Director of Technical Sales, Simon Gibbs and the team, (for a full kit list go to www.pulsecinemas.com/case-studies). The cinema also draws on the in-house expertise we have in interior design and furnishings to create a space of effortless class, performance and luxury. Yes, cinemas have mixed interior design and high-performance before, but they have not done it to this level where the products used offer no compromise to the aesthetic ambition or performance demands for the space. This is
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a cinema where form truly meets function, but don’t take my word for it, come and experience this space for yourself and bring your customers, it’s what we have created it for. Just across from the Reference Cinema, the Apartment Cinema has been rebuilt and now even more than ever shows the level of performance and comfort you can go to with a compact space. Also using many Pulse Cinemas established favourites, Sim2, Screen Research and Kaleidescape, this space also gives Paradigm and Anthem the chance to flex their home cinema muscles. Space can be at a premium even in large homes and in metropolitan dwellings, space is always hard to come by. The real power of this cinema is that everyone that visits can imagine a system like this fitting somewhere into their home and the ‘buy the room’ urge is very strong. Also in the space we are now proud to present our new division, Pulse Simulations. Game play and multi-media entertainment has come on leaps and bounds in recent times. Weaving
the latest games consoles into a home cinema is a great sales point, but at Pulse Cinemas, we always want to go up a level and the racing simulations we present offer a stand-alone experience that driving enthusiasts will want to own. Like the Apartment Cinema system itself, this new experience, with its simulated g-force and myriad of different driving challenges, will put you in the driving seat for powerful demonstrations.
The Media Room has to be experienced
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