The Queen's Awards
Celebration as healthy sales lead to Royal recognition A Coventry company is celebrating after picking up a Royal award for the second time, thanks to its overseas growth. Premier Health Products has landed the Queen’s Award for Enterprise: International Trade after achieving year-on-year growth in export sales since 2017, doubling its global orders in that time. The company, which is a brand owner and private label specialist in the nutraceutical sector, previously picked up the award in 2017 and its continued success has seen investment on the home front too. The firm invested £3 million in a move from its old Wolfe Road site, to a new custom-fitted 31,000 sq ft facility located in Falkland Close. The move also included significant investment in machinery and staff, seeing the team grow from 25 employees to 32. In addition, 2021 saw Premier Health Products become accredited to GMP standards by the UK Medicines Regulator; Medicines and Healthcare Products Regulatory Agency (MHRA). The company is confident that this accreditation will lead to even further export success in the future. This second Queen’s Award win is a major achievement for Premier Health Products which, until 2007, exported very little.
Adam Petros and Simon Petros on receipt of the Queen’s Award in 2017
incredible to think that up to 2007 we ❛❛hadIt’svery little focus on exporting. Ajay from the Chamber talked to us about how it could boost business and the potential markets we could go after. It has certainly paid off!
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After a conversation and support from the Coventry and Warwickshire Chamber of Commerce’s International Trade Director Ajay Desai back in 2007, exporting today now accounts for more than 50 per cent of the company’s total sales. Commercial Director Adam Petros said: “We are very proud to have achieved the Queen’s Award for Enterprise for the second time running. It means we have grown our exports every year for a decade, which is testament to the whole team and the work we’ve done for the past ten years. www.cw-chamber.co.uk
