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Fun, F ts and Filosophy

The Man I The

You talk of the Man in he

The fellow who makes But gimms the Kid in t pt Throng, Gimme the Goof with thVGong. Gimme the Hick with the Horn, Gimme the Whiz at the Wheel, Gim,me the N'ut w.ith the Noise. Gimme the Automobile. Who cares for the Man in the Street ?

The Geek only gets on the Q1355Gimme the Fish with the Ford, Gimme the Guy with ths Gas, Gimme the Lad with the Liz, Gimme the Simp in the Seat, Gimme the Crump with the CrankFOR I AM T}IE MAN IN THE STREET.

It Must Have

The orderly ofifi,cer was ins "Any complaints ?" he

"Just taste this sou

"It's very good

"Yes sir, but corporal says it's tea, and the cook says it's coffee, an just found a scrubbing brush at the bot-

Sunday In The Garden

An upright man has dug this soil, Who would not let this egg plant die; .Who pressed on Chaos with his toilThat upright man, Thank God, am I !

He would not let frost nip his beans, He kept those onions watered well, Although he said: "I think life means Through me a useless tale to tell."

And so today, in Sunday best, He counts his peppers in a line, And gives his toil-lamed back a restAnd that lame back, thank God, is ,mine !

. BUT NOT BEFORE

(

R. L. Burgess)

Rastus' boss came into Rastus' house, where Rastus' wife, big fat Mandy was eating some "poke an' greens." It was evident from the look on the boss' face, that he carried bad news.

"Mandy" said he "Prepare yourself for a terrible shock. Rastus was hit by a train and-"

"Good Lawd !" exclaimed Mandy, "if Mah husban is dun daid yo shore is gwine t' heah some awful wailin when ah finishes dese greens."

A MAN'S PRAYER FOR A MATE

"Give me, God, a vibrant flame of a woman for a Mate. Make her, I pray Th.e, a woman .of merriment. Fill her with a master love for the Strenuous. Enlarge her vision so that it will see all things, and make'her wise with that wisdom which shall see naught that demands her forgiveness.

Give her a body compounded of strength and sy.m.metry. Send surging through her a spirit elemental. Fill her with a love of the open air, the high hills, the winding streams, the storms that send snow hnd sleet across the wastes. Make her vibrate with the joy of the lightning flash and the crash of thunder. Let her ever be a silent worshipper of the stars.

Make her, I pray Thee, a sweetheart of the Natural. I would have her frank, and fearless, and gentle-fit to play her hand in the Game of Life in the manner of a master. And when, in Thy goodness, Thou hast given this woman unto me, let me ever find in her something slusiys-sernsthing that shall ever keep me searching joyously and with wonder.

(Thomas Dreier)

\^/HY MEN SUCCEED

Few men succeed in life because they are naturally brilliant. Nine hundred and ninety nine t,imes out of every one thousand the man who achieves success and distinction through his individual efforts, did not do so because Providence had so arranged his life. On the direct con,trary, he is personally responsi'ble, and deserves personal credit, for what he is, and for what he has achieved. It isn't heredity that helps a really strong man to "bring home the bacon;" it's determination. It isn't inspiration, it's perspiration-it isn't luck, it's pluck. ft's honi:sty, and good old contagious enthusiasm, and amb,ition, and dogged determination, and courage, and mental and physical energy, and bulldog sticktoitiveness.

(Continued from Page 24.)

dealer selling his trade the highest class of lumber to build his home, and barn, and sheds with, and then selling him the lowest grade of shingles to roof it with. But why blame the dealer? .He didn't know any better, and no one had shown him the difference. And he simply got into the hatrit of buying the thin shingles, and habits are hard to break, particularly in the lumber busihess.

California for a number of years has been a great volume buyer, and she fell into the Star habit in just the same way that Texas did. Red Cedar Shingles came in to aompete with Redwood, had the long freight rate to .pay, and went to work selling on price. The result was simply the use of the lower price shingle.

And today you can call on the lumber dealers of the two great states of Texas and California, and you find the average lumber dealer rnaking no effort to push wooden shingles, but simply seeking the line of least resistance in selling :roofs.

You find very-little active and direct efiort being made to enthuse the lumber dealer in selling shingles by offering him new thoughts, new ideas, new service for his trade; and you find the man who makes other kinds of roofing spending all his time doing that very thing which the shingle folks fail to do.

The other day the lumber dealers of the great city of Cleveland, Ohio, got together, and voted to quit buying and selling anything thinner than a 5 to 2 shingle. That's a sign of the times.

Since at least fifty shingle rnanufacturers whom I met and talked to this summer have told me that they want to see the use of Stars reduced, and the use of thicker shingles increased, such news as that from Cleveland 'won't make them cry. It gives them a chance to sell better roofs.

In the last issue of The California Lumber Merchant there was an advertisement addressed to the retail trade of California, run by the M. R. Smith Lumber & Shingle Company, that is worthy of more than passing comment.

It gave the firSt cost per 1@ square feet of shingle roof. at prices based on retail lumber prices existing in Los Angeles at the time the figures were made-and therefore good for comparison anywhere because the comparitive values would be about the same anywhere-showing the following facts:

"{ square oI 5 to 2 Stars, laid 4l inches to the weather, on 1 by 3 strips properly spaced, costs, including all labor at current rates-$l1.69.

PERFtrCTIONS, 100 per cent edgegrain and clear, 18 inches long, 5 to 2 1-4 thick, laid on the same sort of strips, and spaced correctly, costs $12.44.

ROYALS, lCO per cent edgegrain and clear, 24 inches long and t/, inclr' thick, laid correctly on same strips properly sp'aced, costs $12.U.

You can make the same comparisons for the various other grades of shingles, all ,of which will demonstrate that the thin 16 inch flat grain shingles, requiring more lumber for strips, more nails, more time for labor, etc., cost almost as much in the shape of a roof as the very thi,ckest and finest wooden r'oof that money can buy.

Suppose every lumber dealer had a panel of these various shingles, properly laid, in his office to s'how his trade. Wouldn't it make a wonderful difference in the shingle game?

The big idea is that it is rn,ighty diffrcult to enthuse a dealer into creating a demand for Star shingles, because they are NOT easily adaptible to such an operation, and if you are to increase the use of wood'en shingles it must be through showing the lumber dealer how and why he should boost shingle roofs.

You can talk all you please about the dealers only being willing to buy cheap shingles, but my experience with lumber dealers is different. Most of 'them are on their toes to give their trade better service, and if they are shown how and why they can sell beautiful roofs for the price of ordinary roofs, they will undoubtedly take an interest.

Which brings me back .to the same conclusion that I reached in the first article-the only conclusion possible of arriving at by an.unbiased student of the shingle industry and its eternal illness-which is that the only trouble with the shingle business is that too many thin shingles are made, and too little intelligent and direct efiort is made to actually SELL shingles, and create a market for them.

Shingles must be offered to the trade by missionaries and ambassadors-not simply by order takers. They must be offered to the trade by men equipped and enthused with shinglb facts and information, whose business it is to sell the trade on shingle roofs FIRST, and to take or(Continued on Page 45.)

Heat Proof rr Cold Proof rr Sound Proof With One Material- CEL OTEX !

Celotex

is INSULATING LUMBER. It is mhdc from bag- a*e, or cane 6brc. Thir fibrc is feltcd and interIaced into a tough, rigid, board, having great dructural strength.

Makes Good Buildinss Better

No one tdday, who ir intercated in building a home can longer aftord to ignore thi value of insulatlon in the wallr and roofr aa protection against heat and cold.

Thc common practice of constructing buildinge with ordinary wood sheathing and building paper, to shut out heat and cold, is gradually giving way to thc ugc of the modern-day rriaterial-Celotex Inaulating Lumber.

The scientific procere,. uged in converting the cancfibre, from which Celotex is made, into building lumber cauac! it to develop miriarda of minute air cells, forming its lemarkable insulating quality. Its strength as shcathing hao been fully tcrtcd by leading engineerl, proving that it is rupcrior to wood sheathing when used for thir purpotc. Besidcs replacing wood ehcatfiing, Cclotcx ig abo a plaster bate, eliminating lath, an interior, caterior firiiah, and gound deadener. Insulation againrt heat an.d cold is combined in all its ueer. Cclotcx rnaker buildingr bctter.

Dealers Profit

Some live and up-to-date building material dealer ie going to sccurc dietributor'e rightt in your territory. You cannot afford to ovcrlook this oppor- tunity. It meanc money to you- For complete infrmation addregs: Wholesale Dcpartment, West, ern Celoter Company.

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