Vagabond Editorials

(Continued from Page 6) has a dire necessity thrust upon it. As prosperity returns to this long depressed land, the need for all the homes that would-under normal conditions-have been built during the past five years, will become acute and oppresqive. We must build those homes, millions upon millions of them' The flow of public cash will (if we take even a small part of the advantage that confronts us) start the ball rolling. And then as private capital emerges from its security, a great home building wave should rise to tidal proportions. of course we are *"t; ." ,1. *n.a we deserve-what we create. This building tide can be gigantic, or it can be casual. It is going to depend on ourselves, on our intelligence, our interest, our activity. If we sit and wait there will be much building, eventually. Nothing can stop it. But it will be minor compared with what might be accomplished- If the automobile industry waited until January to bring out their new cars, they would lose a million sales, I have no doubt. But they haven't waited. The real question is, what will the lumber industry do? rndividual activity """ :"":-;ish much. In every city, and town, and hamlet in this land there should be an active home-building and home-selling campaign right now. Men who have been sitting tight for five years and waiting, should sit and wait no longer. Get the thought into the front of your head that this five billion dollars that the Governmbnt is starting to turn loose is the greatest sum of money ever turned loose in the history of this old world. Nothing like it ever happened before ! It is being turned loose so that it will permeate every channel, every human gathering place, every walk of life ! You cannot burst the flood gates that holds that much cash in bondage without a regular Johnstown Flood of money fowing in all directions !

If you knew that . ,rrr"l", """n was going to float right past your door at a certain hour, you'd be out there with a scoop net waiting for it, wouldn't you?

Well, just get the an"rrlnJr"-your head that a river of cash of such proportions that the human mind cannot quite conceive of it, IS FLOWING. It has just started. It will grow in proportions with every week that passes from now on, and will last for a year. ARE YOU OUT THERE READY TO GRAB YOUR SHARE?

Folks, this is REAL ! This is ACTUAL ! What is more, THIS IS CASH ! And the guy that makes the best bid for it, is the guy that is going to get the biggest share of it. That's why I'm devoting this column today to pointing out how the automobile industry is going after it. Look into every auto sales room, into every newspaper, into every magazine, and you'll see what they are doing.

Now, are we going ," *J " share of that money, and of the private money that this Government money will attract, and will we build a few million badly needed homes, and repair and modernize ten million more? rt's up to uS ! rt's up ; ;,;! wherever you live, put on a campaign TODAY to grab the loose dollars that show up in your community and turn them into home building channels. tlse your brains to figure a plan, and your ingenuity and energy to put it over.

OR WILL WE JUST SELL THE GARAGES FOR THE NEW CARS?

Lumber Folks, the biltlns*"rJ ,oor" in the land ! What are you going to do to corral your share?

Wth lvoty Pine Company

J. F. Ravens,croft, who has been associated rvith the Western Pine Association during the period of the lunrber code activity, has recently joined the staft- of the Ivor,r' Pine Company of Klamath Falls.

Mr. Ravenscroft has b,een identified with the lumber industry for many years, having competently filled the 1>o,*itions of bookkeeper. auditor and sales manager. He u'as for a number of years accountant and secretary for the Niblel'Mimnaugh Lurnber Companl' at Wallowa, ancl after tl.re sale of their plant to the Bowman-I{icks l-umber Cotnpan.r'. he became sales manager for the Eastern Oregon I-umlter Company, later resigning to accept a similar position rvith the Mt. Emilv Lumber Company.

With this varied experience behind him, Nir. Ravenscroft is particularly rvell qualified for his new position in sales rvork and offrce management with the Ivory Pine Compan-"-. which is engaged in both manufactuting and t'holesaling of lumber at Klamath Falls.

Builds Attractive Office

D. M. Holsingei, retail lumber and hardware dealer at Yucaipa, has completed the construction of a nerv modern and attractive office building.

Parson Simplcin Memorial

More than 50 lumbermen with their families and friends traveled to Calaveras State Park on Sunday, October 6, to hold their fifth annual re-union in honor of the memory of the late "Parson" Peter A. Simpkin, Supreme Chaplain of Hoo Hoo.

About half of those who attended spent Saturday night at the hotel at the Park.

The Northern California directors of the California Retail Lumbermen's Association and the secretaries held a business meeting, and all those who were on hand Saturday night enjoyed an informal program around a bonfire. The speakers included Professor Emanuel Fritz, who gave an interesting talk on the Sequoia Gigantea and F. Dean Prescott who told about his recent extended auto tour.

Lee Walker had as his guests on the trip Garnet Fraser and Abe Lyman from the'Masonic Home at Decoto. Abe, an old Orpheum performer, amused the crowd with his "one man band," playing three instruryents at one time.

On Sunday morning Professor Fritz led a tour of inspection of the Calaveras Grove.

The memorial services lvere held at2;ffi p.rn. on Sunday afternoon, at the base of the tree dedicated to the parson.

One of the features was the reading of letters rvritten by the Parson to various friends.

The attendance included Joseph Simpkin of Oakland, son of the Parson, his wife and party, and the following:

Mr. and Mrs. E. T. Robie, Auburn; Mr. and Mrs. Chas. Slade, Auburn; Mrs. Gertrude Taylor, Oakland; Mr. and Mrs. C. D. LeMaster, Sacramento; Jo H. Shepard, Sa,cramento; C. G. Bird, Sto,ckton; Tom L. Gardner, Stockton ; Mr. and Mrs. F. Dean Prescott, Fresno; Geo. M. Cornrvall. Berkeley;Ray B. Cox, Berkeley;Mr. and Mrs. I. L. Walker, Berkeley; H. A. Lake, Garden Grove; D. C. Essley, Whittier; Mr. and Mrs. W. A. Bales, Hollister; Prof Emanuel Fritz and daughter, Berkeley; Mr. and Mrs. B. J. Boorman, Oakland; Carl R. Moore and Carl R. Moore, Jr., San Leandro; Gordon D. Pierce, Oakland; T. H. I{ervin and party, Modesto; Warren Tillson, Modesto; Jim Gartin. Modesto; Garnet Fraser, Decoto; Abe Lyman, Decoto; I. E. Brink, Chico; Chas. Tripler, Oakland; Jim M,cKeon, Redwood City; Geo. Meissner and party, Lodi.

C. D. LeMaster, president of the Parson Simpkin Memorial Association for 1935, was master of ceremonies at the bonfire program, and also directed the memorial serr'ices.

Frank W. Trower, member of the Association committee was unable to be present owing to the illness of a member of his family.

E. L. Schedin Appointed Manager

E. L. Schedin has been appointed manager of the Hammond Lumber Company yard. at San Bernardin,o, succeeding James L. Green who has resigned. Mr. Schedin was formerly manager of the Lancaster Lumber Co. at Lancaster. Mr. Green has not announ'ced his plans for the future.

355 Bayshore Blvd.

San Francisco

ATwater 0151

Hardwoods

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Oak and Maple Flooring

Fir and Philippine Wallboard

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New Montg"*:rt St., San Francisco, "1ll*