September Biggest Month for 4-Square Packaged Lumber Sales

Demonstrating the efficacy of a carefully engineered sales program even under adverse business conditions, is a report from Weyerhaeuser Sales Company to the effect that 4-Square package lumber sales for the month of September marked the biggest week and the biggest month in the threC-year history of 4-Square sales.

Weyerhaeuser attributes this achievement to the enthusiastii support of its sales force for b product in which th-gy have confidence, to the co-operation of lumber dealers who are continually discovering new sales potentialities in the

4-Square Franchise, and to the response of the public to the ambitious advertising program inaugurated some two months ago in the lumber-trade Press, architectural and building p-apers and popular magaiines of nation-wide distribution.

There is a lesson of vital importance to retailers in the success of the Weyerhaeuser 4Square campaign.; namely, that a profitable market can be developed for a quality product even in times'of business depression when that product is properly merchandised and supported by effec' tive advertising.

Commerce Department Issues Tom A. McCann Hoo Hoo Lumber Booklet in Spanish Club

"El Pino Douglas Americano Y Sus IJsos" is the exotic title of the Spanish edition of a booklet, "American D-oyglas Fir and Iti lJses," prepared jointly by the Lumber Division and the Nationai Commitlee on Wood Utilization of the Department of Commerce.

Previous literature written in English on the uses of American woods, and issued by the Department of Commerce, has only had limited circulation in foreign countries on account of ianguage difficulties. This obstacle has now been partly orretc6me, and in 64 pages-, well illustrated with photographs and artistic pen ind ink illustrations, the Spani-h-speaking customers of Douglas Fir exporters are totd how'this w:ood mav be used in the most economical and satisfactory manner.

While the inierest in Douglas Fir in Spain itself ls Auitg important and is increasing-every year,- it is the S-panish spdaking peoples in Latin-America which will make the greatest- uie of .this .publication. The, p,am?,!l"t^t:_ 1_lTT; Ltion of a publicatiqn LeceJrtly. issued. by th9 Department of Comrr4qJS-, tfbis-f.ted et$tifh has teen issued at the re.questor.F.{i'l*1,!.:p_oil,*:_tilt',*'i^:"r.i::1f ^"1:::9: '

Copiesrrdf \the' bulteiin'rnby'be bbtained from .the S^u!erintendent of QOqumen-t91' Government- -Printing -Office, W"rtti"gton, p. C), or from any, of tLe District Offices of the Burdau oJ iForeign alt{Dorne.stic eemm.erce, located in the principal cities of the- country. The cost is 2O cents per cop1, rvith discounts applying to purchases in larger lots'

Back At Desk

Arthur B. Griswold, manager of the San Francisco office of the C. D. Johnson l.umbei Co., returned to his office October 23, after being confined to his home for about a week by illness.

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-or at least it's only an unpleasant memory growing list of modern, progressive mills stalled XOONE|' NEYEI'TILE GROSS GINGULATION in a great and that have inKTLXS

At a meeting of the Tom A. McCann Hoo Hoo Club, McCloud, California, held on October 6, the club arranged to undertake the rvork of ptanting trees along the highway adjacent to McCloud. Reports were made on the activities of the high school band which has been financed largely through the efforts of the club, and the high schcbl football team which has been aided substantially through the purchase of season tickets. Vicegerent Snark William Ponto announced plans for a concatetration to be held in the near future, and arrangements are being made by the club for a New Year's Eve dance.

M. J. Scanlon

M. J. Scanlon, a prominent figuie io tfr. lumber industry of the country for ihe past fifty yeirs,,died at his home in Minneapolis, Minn., October 2, at the_age of. @ yea-rs. -He rvas preiident of ttrl'Blools.Scanlon Corporation of Fol9I, Fla.,-and vice-president of 'tlie Brooks-Scinlon Lumber Co. of Minnesota. -The Wcstern tumber operations with which Mr. Scanlon was ideutified included:the Brooks-Scanlon Lumber Co. at Bend, Oregon, and the Powell River Lumber Co., of British Colurirbia, of which he was president and general manager. He is survived by_his widow, Mrs. Sarah W. Scanlon; i daughtqr, MrsJ. G. -Semple, of Lake Forest, Ill.; a son, Robert H. Scanlon, of Vancouver, B. C., assistant manager of the Powell River Lumber Co.; and a step daughter,-Mrs. George A. Easton. Funeral services were held on October 6.

-new day drying that cuts piling costs end reduces the investment in kilns by increasing capacigl

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North Portland, Ora Jacksonville, Ftorida