FRANCHISor in depth: Franworth
Franchising Gives Back in All-New Way Industry Powerhouse Franworth Lends Decades Worth of Tools, Knowledge & Expertise to Nonprofit Community Through New Philanthropic Arm Franchise For Good.
Franchise For Good is a 501(c)3 nonprofit entity, founded in 2020 by Franworth President Dave Keil, with the vision of helping nonprofit companies scale and expand their impact.
Providing an Avenue for Growth to the Nonprofit Community The United States has some 1.2 million nonprofit organizations in operation, many of which start with a robust, passiondriven, founder-led momentum only to stagnate later because of development and scaling problems.
Dave Keil
While the franchise industry is well-known for its monetary and volunteer giveback efforts to the nonprofit community, Franworth, a franchise-focused growth equity firm, is giving back in an all-new way with its philanthropic arm Franchise For Good. 48 Franchising MAGAZINE USA
conversations with nonprofit leaders. These conversations made it clear to Keil that nonprofits have similar needs as for-profit businesses and that using the franchise tools they use to scale would be beneficial among both industries. After spending years scaling and leading franchise brands, including Haagen-Dazs Shoppes, HoneyBaked Ham, Pure Barre and The Lash Lounge, Keil brought this approach to life in April of 2020. “I believe franchising can best give back if it uses its own scaling best practices to help nonprofit organizations,” said Keil. “We’re approaching franchise industry philanthropy in a way that franchisors have been using for decades. Our aim is to make a positive impact in communities nationwide by providing nonprofit organizations with the resources they need to fuel sustainable growth and expand their missions either by serving more clients in one location or expanding via a chapteraffiliate model.”
With over 3,700 franchise systems throughout the United States, the franchise model has proven operating system tools and playbooks in areas such as strategy, finance, marketing, legal, operations and supply chain that have assisted in scaling businesses in 300 end markets, and around the world. By leveraging the franchise model to expand their reach and touch more clients, Franchise For Good helps nonprofits sustain growth and prosperity, continuing their missions to impact millions of lives.
Creating a Lasting Impact Backed by Passionate Partners
Keil’s inspiration behind founding this organization comes from his mission to seek ‘live on purpose’, as he says it, and in-depth research on nonprofits and
Since its inception, Franchise For Good has been making incredible strides, growing its nonprofit partnership roster to several remarkable organizations looking to scale