Casebook_2021_IIM Shillong

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Banking Industry Major Players

Value Chain Sales

Marketing

• • •

Advertisement Branding Sales Support

• • •

Product

Human Capital Offering Multi-channel management

• • •

Key Growth Drivers Driver

Income Level

Growth

Rising per capita income and rural income

Net interest rate margin

8.82

Digital Infrastructure

Loan Books

Soaring tele density in rural areas

Both corporate and retail loan books have seen increasing demand.

Transaction fees and agency fees

16…

Physical Infrastructure

Speculative positioning based on flow of information(hedging)

SBI

23.90%

22.50%

3,86,123

ICICI

5.70%

6.30%

4,48,638

HDFC

8.50%

9.60%

8,26,493

Axis Bank

4.70%

5.50%

2,33,067

Commissions Trading Clearing and settlement

Government Initiative Scheme

About

Public Sector Banks

Pradhan Mantri Suraksha Bima Yojana

Accidental death insurance cover for up to Rs. 2 lakhs. . Gross enrolment under the scheme reached 154 million in FY19.

Private Sector Banks

Pradhan Mantri Jeevan Jyoti Bima Yojana

Life insurance cover of Rs. 2 Lakhs . Gross enrolment under the scheme reached 59 million in FY19

Pradhan Mantri Jan Dhan Yojana

Under the scheme, each & every citizen will be enrolled in a bank for opening a No-Frills account and is eligible for Rs. 5000/- overdraft

Atal Pension Yojana

Under the scheme, subscribers would receive fixed pension up to Rs. 5,000 from the age of 60 based on their contribution

Cost

41.18 Tele density

• • •

Revenue Breakup (FY’20)

Revenue

Market Share in Deposit

Transactions

Commercial Banking: Deposits, Loans, Treasury, credit card Investment: Underwriting, IB services, research Services: Asset Management, book building, Account Management

33.82

Foreign Banks

Important News •

On November 6, 2020, WhatsApp started UPI payments service in India on receiving the National Payments Corporation of India (NPCI) approval to ‘Go Live’ on UPI in a graded manner

To improve infrastructure in villages, 204,000 point of sale (PoS) terminals have been sanctioned from the Financial Inclusion Fund by National Bank for Agriculture & Rural Development (NABARD)

In 2019, banking and financial services witnessed 32 M&A (merger and acquisition) activities worth US$ 1.72 billion

ConQuest, IIM Shillong

2021-22

Market Market Capitalizati Share in on Credit (INR CR)

Company

Facts

Asset of public sector banks stood at Rs. 107.83 lakh crore (US$ 1.52 trillion) in FY20

April 2021: Bank Credit – Rs. 108.02 trillion Deposit – Rs. 151.34 trillion

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