DESIGN MATRIX • NOVEMBER-DECEMBER 2014
PEOPLE • LIFESTYLE • DESIGN • INTERIORS
November-December 2014 VOL. 5 • ISSUE 1 • `100
4
TH ANNIVERSARY
Anil & Amita Salian
As designers we have to keep pace with the changing needs of the industry with respect to work environment and technology.
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PEOPLE • LIFESTYLE • DESIGN • INTERIORS
September-October 2014 VOL. 4 • ISSUE 6 • `100
PEOPLE • LIFESTYLE • DESIGN • INTERIORS
Achal Kataria
Niroop & Rupana Reddy
“AKA is synonymous with Healthcare, Hospitality and Embassy buildings.”
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July-August 2014 VOL. 4 • ISSUE 5 • `100
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S ’ R O T EDI N O T E
H
ope each one of you enjoyed and had great fun this Diwali ! Celebration has always been a major part of our Indian culture and in a festive mood, I am thrilled to announce that Design Matrix is now four. So are you ready for the Design Dhamaka? Then here we have a Cover Story on a sober personality, Ar. Anil Salian and cheerful Amita. We converse about architecture and interiors spaces, right from a corporate office to a residential space; a retail outlet to a welcoming hospitality space; the brainstorming ideas and hard work a designer puts in while creating a lovely and lively space. Design Matrix has created a benchmark in the interior industry by featuring projects across the globe. The exclusive residential projects, showcased in this edition have been selected with an eagle eye from different parts of our country and it defines the versatility of our culture and the lifestyle. Though most of us live in a surrounding that is modern and adore our tech savvy way of living; we still strive to enjoy the bliss of nature. Imagine a home among the Mango trees and this is not a dream, but a reality ,our Leisure Design is the perfect example. As we are discussing about harmony with nature, let me ask a question to our readers, how many of us have ever thought of indoor gardening and this is a real fun exclaims Avni Sejpal. Her secret mantra will certainly evoke this new leisure pursuit in you! I am certain that our readers will enjoy reading the International projects and an interesting Global Eye. I had a great time networking with the A+D community at FO- AID and UBM Index Trade Fairs this year and have lots of news to share . With the approaching New year, we welcome your ideas to make our forthcoming New Year Edition better as there is always a scope of betterment, isn’t it? Catch you soon with the next Edition !
Marilyn Madathil www.designmatrix.co Now follow us on www.facebook.com/DesignMatrix.DM Now follow us on http://twitter.com/DesignMatrixMag
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CON TEN TS 18 DESIGN MATRIX • NOVEMBER-DECEMBER 2014
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22
96
COVER STORY
weekend home. pg 64
ASA discusses about ideal space design – we explore the design mantra behind home, office, hospitality and retail spaces in detail… Read. pg 22
The two projects from different parts of India, has a new story to say… pg 68
RESIDENTIAL DESIGN
GLOBAL EYE
CONVERSATIONS
GE is back after a short hiatus. Global Eye has taken the task of featuring different products that fit in category of aiding wellbeing and will continue do so in different editions. pg 46
A Unique Brand Flex Stone will add aesthetics to any décor. This conversation will answer all your queries. pg 76
DESIGN PEDAGOGY The students of MIT ID share their overall experience at UBM Index Trade Fairs. pg 53
a lavish apartment at Dadar for a nuclear family. pg 96
INTERNATIONAL We bring in great design centric projects for the lovers of international styles. Hope you like it! pg 100
DESIGN CORNER
CREATIVE IDEAS
Designer Tejas Mistry share his design insights that are contemporary, yet rooted in this country’s culture. pg 107
The ‘Y’ gen of Nirmala Niketan Polytechnic displays their hidden talents in the form of accessories and furniture pieces that are simply alluring. pg 80
Hacker an elegant kitchen solution is just a few miles away. pg 113
ZOOM IN
PRODUCT DESIGN
CORPORATE DESIGN
INSIGHTS
Avni Sejpal shares the secret of indoor gardening with her product Masalyu and the two inspiring international designs. pg 57
Feel big in a small office space! pg 83
HOSPITALITY
Know about British Columbia, Canada’s, and the world’s largest exporter of forest products. pg 114
Welcome to Hotel Tulip Inn Sun Court, Ahmedabad, and feel the perfect ambience of a home away home! pg 87
Something new has happened! pg 115
ARTY TECHTURE Hamir Smart Architects create an elegant 2BHK apartment in Mumbai city with a simple straight line, modern style and aesthetically pleasing design. pg 60
DESIGN ASPECT
EVENT REPORTS
Harwinder Matharoo talks about decorating Hardware Store Architecture, all over India. pg 92
The current news from the world of design will excite you. pg 117
DIMENSIONS
Enchanting products, just for your décor! pg 122
LEISURE DESIGN The passionate team of Uneven, Vadodra creates Morning Glory, a perfect
HAPPENINGS
NEW PRODUCTS Interior Designer Hasmukh Gajjar designs
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PEOPLE • LIFESTYLE • DESIGN • INTERIORS
September-October 2014 VOL. 4 • ISSUE 6 • `100
Achal Kataria
ERRATUM FOR SEPTEMBER-OCTOBER 2014 ISSUE
“AKA is synonymous with Healthcare, Hospitality and Embassy buildings.”
Design Matrix_Sept-Oct14.indb 1
The email id of Grandeur Interiors was misprinted in the products section. The correct id is www.grandeurinteriors. com 30-08-2014 13:07:04
We would love to have your views, comments and/or suggestions on what you would like to see or read in our pages. Please email to: editor@designmatrix.co or write to Design Matrix, MRJ Creations Pvt. Ltd., C-201 Shyam Kamal Agarwal Market, Vile Parle (E), Mumbai-400 057 or Call on 022-26187132.
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INBOX
I really enjoy reading Design Matrix and
like to see more interesting products in the
especially the Cover stories. I should say, they
forthcoming issues.
are well presented and not only talk about
Anju Sharma Gurgaon
different spaces or designers but also the view points on different day to day matters that surrounds us. The interview is presented
A home is where the heart is and I am primarily
in a concise manner and the projects part is
interested in residential works featured in
just stunning.
Design Matrix. All the prime area of the
Ketan Thatte Mumbai
home is explained with details, supported by beautiful images and this makes DM different
from others. Every issue, I come across new I liked the cover story on Achal Kataria and
designers and I am glad that your magazine
the wide array of designs they work on simply
gives chance to young designers along with
mind blowing. Every story is unique in its way
the well known ones.
and I should congratulate the entire team for
Anupama Rathod New Delhi
the efforts they put in each elegant issue.
Priya Bapat Nashik
I am a student and I find this magazine full of
information and creative ideas. I like reading
It is indeed interesting to see the works
all the articles as they are descriptive and
of students in your magazine. It not only
pictorial. Eagerly awaiting the next issue!
encourages them but also boost their
Priyank Batra Noida
confidence. Hardly, I have seen other interior publications doing this and being a professor, I thank Design Matrix for this initiative.
Design Matrix is unique in its way, yet I feel
Prof Rajaram Pune
a new section showcasing international projects needs to be introduced. I wish DM
I am an interior designer and my prime
team great success and hope that it reaches
interest is to know more about products.
great heights.
Joyita Mendez Goa
Right from furniture to accessories, Design Matrix showcases great products. Would
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PEOPLE • LIFESTYLE • DESIGN • INTERIORS
PEOPL
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July-August 2014 VOL. 4 • ISSUE 5 • `100
LE • D ESIG
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ORS May-June VOL. 4 • 2014 ISSUE 4 • `100
2014 A Paprika
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• Celebrate with your favourite designers. • Enter different spaces- residential, luxury,leisure and lot more • Design centric projects across the globe. • Offering a design platform to students ( next -gen designers)
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Design
PEOPLE • LIFESTYLE • DESIGN • INTERIORS
“We introduce lot of green pockets We and spaces inside are pace the building”
Design gn Matrix_Ma y-June14.i
ndb 1
6/26/2014 7:40:52 PM
Ar. Rohi
adaptive ni Mani with globaand keep l trends.
NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 21
30-04-201
4 22:49:46
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Cover story
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CREATING INTERACTIVE SPACES Thoughtful design begins with a clear understanding of the client’s concerns, lifestyle, and goals. Anil Salian & Associates (ASA) have established their niche in the design world with thoughtful, original and contemporary designs, conveying a sense of humanism and purpose, while fulfilling the requirements. Ar. Anil Salian and his partner Amita Salian converse with Design Matrix about their realistic design considerations and excellence. Words: Marilyn Madathil
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DM: What inspired you to choose architecture as your career?
space for Qantas Airways and grabbed the
projects, which are known for their design
chance to design this fabulous office proj-
excellence. Our forte lies in creating spaces
Anil Salian: My zest for sketching trans-
ect at Shakar Bhavan. Impressed with the
ranging from Commercial Offices, Soft-
formed me into a person with better per-
interiors of this space, Citibank, who were
ware Development Centres, Banks, BPO’s,
ception. Architecture is a combination of
located in the same building, approached
Laboratories, Factories, Residences, Restau-
Art and Engineering and my passion for
us and since then, there was no looking
rants, Resorts, Retail Spaces–Hypermarkets,
drawing inspired me to choose architec-
back as we received offers to design large
Shopping Malls and Speciality Stores. As
ture as my career. After my twelfth grade,
office spaces from MNC’s.
designers we have to keep pace with the changing needs of the industry with re-
I enrolled at the Academy of Architecture,
DM: How would you define the Design Philosophy of ASA?
spect to work environment and technol-
worked for a year each with two reputed architectural firms in Mumbai. I started my
AS: We believe in providing design so-
been rapidly changing, prompting design-
architectural practice in 1987, with a thrust
lutions that are functional and create a
ers to be creative in trying out innovative
to set off an own design entity. It began
unique identity for the client, based on
design concepts to adapt to the change.
as a partnership firm with a close friend of
their company’s philosophy and its opera-
mine, who later migrated abroad and my
tions. I must say, our team of spirited archi-
journey continued single handily with a
tects, designers and consultants are known
DM: How demanding is your profession?
bright vision to create marvels, changing
for their technical and architectural innova-
AS: Architecture is a challenging profes-
the perspectives of the design world.
tion as well as their subtle and sensitive re-
sion. Modern buildings are an integra-
lationship to their context and the natural
tion of innovative construction methods
DM: Your first break...
environment. Our unrelenting attention to
and latest engineering technologies. It is
AS: Luck is what happens when prepara-
quality and detail, selection of materials
a collaborative effort of various specialist
tion meets opportunity; we won a design
and finishes along with a strong customer
consultants working towards a common
competition held for designing an office
oriented process have helped us to create
goal of achieving design excellence and
Mumbai. Soon after graduating in 1984, I
ogy. Corporate office work spaces have
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MVM Educational Campus, Andheri, Mumbai
creating landmarks. The fact that buildings
key to the success of any project. Clients
as they understand new concepts and are
consume almost 60-70% of energy on our
are well informed ,have travelled extensive-
quick to accept them. It is important to
planet has put an additional responsibility
ly and seen the best around the world.The
understand the clients requirements and
on architects to design sensibily and con-
internet has also exposed clients to latest
preferences, so that they feel calm and
serve energy. The last twenty years, the
materials, architectural styles and construc-
comfortable in their own living spaces, de-
profession has witnessed major changes
tion methods. Architects, at times, do have
signed by us. Sometimes, a client demands
with respect to, the changing role of the ar-
to guide their clients, when their demands
an opulent ambience at a reasonable cost
chitect, use of automation in architectural
get unreasonable with regard to architec-
and then, it is our skill as designers to un-
offices, new materials and technologies,
tural styles and materials to be used in the
derstand the brief and create a space that
competition from foreign architects de-
Indian context. It is an exciting phase for
is classy and sophisticated. I would like to
signing projects in India, concerns about
us, where we have to balance between
share my experience with a client of mine
sustainibility and energy conservation etc.
various challenges that we encounter dur-
who wanted her daughter’s bedroom with
We have adapted well to these changes
ing a project and yet, at the end of it, are
the theme of a Princess. My role as a de-
and look at the challenges as exciting op-
expected to create a masterpiece.
signer was to create a story board, which would bring in the grandeur and so I used
portunities for innovation and creativity.
DM : Amita, do you agree with Anil on this?
the shades of black, fluorescent Pink , Silver
Ami: Certainly, clients are knowledgeable
and materials used created the ambience
AS: Today, competition has increased and
and aware of the latest trends and fashion.
and the feel, which was well appreciated
time, cost and quality have become the
I find it easier to interact with such clients,
by the clients and that is important.
DM: Are clients today more demanding?
and Crystal in this royal bedroom. Colours
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DM : Do you teach at any architectural institutes?
read Design Matrix.
AS: Yes, at Academy of Architecture, Mum-
achieve your goals. The feeling of satisfac-
DM: Would love to know about your children and you said your nephew is also an architect?
bai. I do guide students of the 4th and 5th
tion and a sense of achievement is more
AS: Our elder son Shiv is pursuing Interior
years in their Design Dissertation. I thor-
important than materialistic gains. Keep
Design, and Adit is in tenth standard and
oughly enjoy mentoring the young minds.
your eyes wide open, as anything can turn
wants to be a Pastry Chef. My nephew, Chi-
I love sharing my knowledge and experi-
to be an inspiration – be it a flower or a
rag Karkera is an integral part of our firm
ences with the young generation.
tree, as design is your way to communicate
and he handles some of our major clients.
and respond to nature. Information is the
He is passionate and takes pride in his
key, keep yourself updated with the latest
work. He has been responsible for design-
in architecture and related fields.
ing some of our award winning projects.
DM: Share in your mantra of success with the students who
AS: Work hard and be passionate, to
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Castrol India Ltd, Silvassa
DM : Amita what is your magic of close knitting your family... Ami: We try and spend quality time with the kids. As they grow older, their schedules are more hectic than ours. I insist on having at least one meal together,which is normally dinner, and a yearly vacation with just the four of us.
“My nephew Chirag Karkera is an integral part of our firm and he handles some of our major clients. He is passionate and takes pride in his work.”
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Design Magic Architecture has to respond to the location of the site, vegetation, climate and materials. Built form that is sensitive to the culture and site creates an identity and becomes sustainable without much extra effort. Controlled use of glass, shading devices, internal courtyards, use of earthy materials/ colors, landscaping and energy saving techniques are elements that ASA employs while conceptualizing their projects. Let’s enter different spaces !
Caption here
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A Homely Touch Ar. Anil loves creating welcoming interiors for residential spaces. With Design Matrix, Anil reveals the secret behind creating a home sweet home. He strongly feels, “Residential interiors need to reflect the personality of the owner as they need to ‘feel at home’ with the design. Houses need to have a calming effect and a bring a sense of joy to their lives. Use of natural materials, textures and abundance of natural light help create the feel.”
Apartment, Mumbai
RESIDENTIAL
Apartment, Mumbai
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HOSPITALITY Inviting feel We ask Anil, how is hospitality design unique and he says, “Hospitality design has to respond to the location and the category to which it caters i.e. business or leisure. It’s about creating an ambience for guests where they feel comfortable and relaxed and can experience the culture of the region and enjoy the high points of the location. Creating the right ambience and a feeling of luxury along with good service are key to their success. ASA has designed projects for the Taj and Sarovar Group of Hotels.”
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Taj Hotels, Stir, Gateway Hotel, Bengaluru
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ASA creates a cozy Executive Suite at Host Exhibition. The warmth is added in this space with wooden finishes. Indeed a perfect space with all the elements required for an ideal suite - Sit on the couch and watch Tv. Read or write on a comfortable table or enjoy siesta on a comfortable bed.
Executive Suite, Hosts Exhibition, Mumbai
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CORPORATE
Lanxess India Pvt Ltd, Thane
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BNP Paribas Securities, Worli, Mumbai
Work Space Corporate office design concepts have changed over the last two decades with the advancements in computer, mobile technology and miniaturization of gadgets. Collaborative spaces ,hot desking, shared meeting enclaves, break out areas and ‘walls that talk’ are new trends in office design. Clients are beginning to realize the importance of providing such spaces to improve efficiency and create a feeling of well being. ASA has been successfully implementing these concepts in their projects for clients like Atos, Citibank, HSBC, BNP Paribas,Lanxess etc.
Lanxess India Pvt Ltd, Thane
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A welcoming entrance of a office space with a welcoming reception area and waiting area makes this office an ideal space. ASA creates spaces understanding the needs of the client. Be it a office, a home , a leisure space, ASA adds in a classy and sophisticated feel.
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Atos India Pvt Ltd, Malad, Mumbai
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RETAIL
Shoppers Stop Ltd, Departmental Store, Vashi
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Shoppers Stop Ltd, Departmental Store, Bengaluru
Shopping Time Retail design is a complex process in which utmost care has to be taken in studying costumer buying patterns, purchasing power, demography, culture etc. to arrive at the merchandise mix. Internal zoning and layout plan of the various departments is crucial to increase footfalls and effect a purchase. ASA has vast experience in the design of departmental stores, hypermarkets and retail stores for leading brands like Shoppers Stop,Hypercity,Raym ond,Crossword,Homestop,Celio etc. www.anilsalianarchitects.com
Ishna Jewellers, Bandra, Mumbai
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Global eye
Wellbeing 1.0 THE NEW MANTRA FOR WORKPLACE DESIGNERS Global Eye is back after a short hiatus. Words & Images: Harsha Kotak
s designers, we all need a break to meditate, to
A
to prove yourself every minute of every day, not just to
look back and to conceive new ideas. Meditation
your employer but also to the world. In Asia, hectic com-
is one form of relaxation which helps cleanse and
mutes and blurring boundaries between work and life are
soothe our inner self but how many of us are lucky to get
disrupting the harmony that’s crucial to our cultural defini-
that sort of break time? As professionals / students we
tion of wellbeing.”
all spend at least 36% of our day time at a workplace. A
‘Wellbeing’ or ‘Wellness’ are keywords in today’s cor-
research by Steelcase says we spend more time working
porate world and there is no dearth of the so-called ‘Well-
than anything else, even more time than sleeping. So isn’t
ness Gurus’. But isn’t it true that just basic sensibility and
it time we all stopped and gave a thought to this large
some well-designed products can aid wellbeing at work-
amount of time that we spend sitting at our desks.
place?
Globalization is stretching the workday across time
Therefore Global Eye has taken the task of featuring
zones into both night time and sunrise. Research shows
different products that fit in this category of aiding well-
that “economic recession in North America and Europe
being and will continue do so in different editions – with
has reduced headcounts and budgets, turning productiv-
this one being 1.0.
ity into an imperative. Meanwhile, in developing countries,
We all are much more conscious about our health
expanding opportunity and competition mean needing
than what our parents used to be and we have a lot more
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easily available options to stay fit, like easy access to a gym or an option to follow the footsteps of the likes of Baba Ramdev. This consciousness or trend is also seen at many workplaces, where some companies have installed a cycling track inside the office building to encourage fitness or others go for the trendier lunch-time option and get portable hot-pods for yoga. Hot-pod Yoga is catching on – these inflatable heated pods (think bouncy castle but with a flat floor) are designed to practice yoga at an optimum temperature and in a calming atmosphere. The inventors of this product say that “the idea is to step away from the outside world, from mobile phones, emails and the pace of everyday life”. These pods are delivered to office spaces and are easily popped-up in 10 minutes to fit 20 people at a time and can be neatly packed away after use. So this is a clever product that encourages people to get away from their desk. But what happens when you have a busy schedule and getting away from the desk is not an option? Most of us still end up being at our desk for 8 hours of the day or even more. One might argue that the chairs that we use are ergonomically well designed but being seated for long hours at a desk is considered as a health risk and is now making even bigger headlines.
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Seating for long hours is now stated as ‘more hazardous than smoking’. This argument has now led to a new era of ‘standing desks’ with a wide range of products already available in this category. Here’s one which caught my fancy, as it not only solves the problem of being seated for long - it can be easily converted from sitting to standing position - but also has many other benefits. The designer’s Fraser Callaway, Oliver Ward and Matt Innes from New Zealand, first thought of this idea (as a joke) when as students, they were repeatedly told by studios “we can’t have interns in our office as we don’t have enough desk space available”. They decided to solve this problem by creating a desk which can be easily carried and used anywhere and named it ‘Refold’.
Refold desk It’s a desk made entirely from cardboard that can support the weight of a person. It’s 100% recyclable, weighs just 6.5kg and folds up in seconds to a self-contained carrycase for maximum portability and easy storage.
The way we work is changing We are more mobile and more connected than ever before, we have the ability to work from almost anywhere at any time, but our workspaces have been slow to reflect this. Refold’s cardboard standing desk helps to facilitate the modern workflow by allowing flexibility and aiding collaboration. The potential applications for these desks are endless. They could be used for schools, creative studios, pop-up stores, mobile offices, hot-desking, disaster relief or simply if you want to try a standing desk.
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Standing The desk was designed as a standing desk for multiple reasons. First, research shows that when you’re standing you’re more likely to engage with others, share your ideas and work together. Standing also increases productivity but most importantly creates a healthier work environment. Human beings are not designed to sit in the same place for hours on end. Research shows that sitting causes irreversible damage.
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I hope these creative products are both enlightening and inspiring and as always I look forward to hearing your thoughts. As I strongly believe that sharing thoughts can ignite a creative fire.
About the Author Harsha Kotak, an alumni of Savannah College of Art & Design, Georgia, graduated with an MFA in Commercial Interior Design, and for the last 17 years has practiced in the US, UK and India. She has worked on many prestigious projects for the White House and Pentagon in the US, as wells as for the US Embassy in New Delhi, India. Currently based in London, she handles projects across UK & Europe. Harsha’s hobby of writing took her to the prestigious Oxford University and that’s where the journey of Global Eye began. Her passion to explore the world of design and share her views gave birth to this regular column. She also regularly writes about ‘Global Trends in Design’ for various American publications. harshakotak@designmatrix.co
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Design Pedagogy
MITID
at UBM Index Trade Fairs
Shemal Pandya, a final year student of Interior, Space and Furniture Design (ISFD) at MIT Institute of Design, Pune was the part of the team that conceptualized, designed and actualized the MITID stall at UBM Index Trade Fairs, which was held from 9-12 October, 2014. He shares their overall experience.
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Students of MITID explain their Design Concepts with great enthusiasm
I
t was the thirteenth day of August; the
two thirds, were filled with dreams and hope
sun was shining bright, hugging us in her
with many ideas of creativity.
warm embrace whilst we indulged in the
Brimming with enthusiasm, we quickly
brazen humour, the raucous laughter, the
formulated a plan of action. Dividing the work
intelligent banter and the delectable gossip
amongst ourselves, we created a schedule
along with a great work load following and
outlining the three phases of deployment-
this defines the life of a final year student. I
conceptualization or creating the idea of the
and my six classmates were asked to attend
stall, design or detailing and materializing the
the assemblage going to be
held, the
idea and actualization or physical fabrication
moment thereafter. Little did we know that
of the elements conceptualized. After intense
in this concourse, an announcement would
brainstorming and idea collation, a theme
be made, which would fill us with emotions
emerged. Someone has said, “When short on
ranging from mirth to dread; for this was the
time, keep it simple silly! “And that’s exactly
announcement that we will be participating
what we did. Clean horizontal levels with flat
th
in the 26 UBM Index Trade Fairs. We were
background and a diffusion of the stall at the
happy and apprehensive as
corner with display of outdoor furniture was
students are
often referred to as bourgeois of the design
concluded from the session.
community and we were given a chance to
While we had breached the nuances and
showcase our skills for the entire world to see.
subtleties of outdoor furniture, we still had to
I distinctly remember, how giddy we felt after
detail it out. Now onto the second phase and
the announcement. One third of our minds
upon our drawing boards, we debated upon
were filled with trepidation at having less than
the ways we could show how varied and
50 days to conceptualize, design and actualize
supple design could be. Outdoor furniture
this show; we had seen the efforts our seniors
has three major components to deal- user
had put a couple of years ago, and they were
behaviour, crowd behaviour and brand iden-
nothing short of tremendous; while the other
tity. Keeping this in focus, we designed three
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Manohar Jhunhunwala presents a collective book on MITID to Prof.Dhimant Panchal
examples of outdoor furniture that reflected
had to work fast and be sure that there was
the same. Catering to the user behaviour of
no time for mistakes. Having splendid wood,
rural and semi-urban clientele, a seating unit
metal and fiberglass facilities in the institute
for Loni Railway Station was designed. To be
itself, which is supported by computerized
fabricated in precast concrete, its main focus
production machines, was definitely a game
was on tackling the cultural and social pat-
changer. Having extensive support from the
terns and habits of the user. Magarpatta Town-
department and workshop experts, we quick-
ship has a central congregation area, which
ly translated our designs into reality. And must
also accommodates quite a few numbers of
I say, what an amazing feeling was it! While we
eateries in the area. Managing crowd is a big
have always been hands on with our approach
challenge, and our second design catered to
to design and have created lots of prototypes
that. Made in steel pipes and fiber reinforced
in the past, we had never created a family of
plastic, the modular design encourages
elements. We had a couple of run-throughs,
groups of people to create pockets of spaces,
and indeed we did hit a few snags along the
thus stratifying the crowd into manageable
way, but how bland would our experience be
units. Reflection is an important technique in
without surprises adding a bit of drama? Tem-
extending brand identity, and the recurrent
pers flared and arguments stuck, relationships
Israeli theme in the architecture of Amanora
were temporarily eschewed, but ultimately,
Mall demanded an abstraction of the David’s
ripples settled.
star. The design in metal rods and wood com-
Finally the day came. The day to send
plemented and extended the existing iden-
everything over to Mumbai; packing had tak-
tity of the space and the modularity of the
en a lot longer than we had anticipated, it is
design meant easy variations to suit the varied
much harder than you think it is! Everything
demands of a mall.
was marked and categorized, lists were ticked
With only a month left to add the physi-
off and off went our models. Next day, our
cal dimensions to our designs, we knew we
team reached Bandra-Kurla complex. With NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 55
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sweat pouring down our brows, we began
we did exactly that. With an overwhelming
the task of setting up our stall. Dust was flying
positive response from everyone who visited
everywhere, voices were raised, people every-
our stall and the escalation of the same during
where were focused and tense; the atmo-
the duration of the fair, it is safe to say that all
sphere was charged with turbulent chaos, yet
the hard work met success. It is true that none
surprisingly everything made sense! It was like
of it could have happened unless we had the
we were working right in Hephaestus work-
unquestionable support and faith of our facul-
shop. A couple of hours before the complex
ty members, Prof. Vasudha Karadhkar and Prof.
was shut, and our stall was set. We are grateful
Amit Deshmukh, our Director Prof. Dhimant
for the Design Matrix’s stall being right next to
Panchal, Dean Prof. Anant Chakradeo, and Prof.
ours, and they accommodated us for on-site
Suryanarayan Rao. Also, anyone and everyone
assembly space requirements.
else who has helped make this happen. All of
The day that I will always cherish in my
us involved in the process learnt how to reach
memories finally arrived. Our stall was inau-
a state of autopoiesis, and created a mindset
gurated by the hands of Manohar Jhunjhun-
that makes us more dynamic in equipping to
wala, Managing Director, MRJ Creations Pvt
deal with surprises and complex interactions
Ltd, heading Design Matrix, who surprised us
of fluctuations. The process led us to be more
by presenting a book containing all the col-
appreciative towards interdependence of
lege articles published till date in Design
various elements, of criticality, redundancy,
Matrix. This kick started our day filled with
adaptation, complexity and hierarchy of the
great enthusiasm and the next three days to
economy and the consumer behaviour in the
follow.
Indian market, and the expectations they have
Our vision while participating in this event
from the budding designers.
was to show the industry what we, the bourgeois are capable of doing good designs, and
www.mitid.edu.in
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Product design
Vertical Garden, Danielle Trophe
GREEN
Therapy
Studio Avni’s Principal Designer, Avni Sejpal brings to you the secrets of indoor gardening. Hope you try it! Words: Avni Sejpal NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 57
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Watering Can by Aldo
Watering Can from the Copper Collection Design: Aldo Bakker Material: copper Photography: Marten Aukes
S
Vertical Garden, Danielle Trophe
ince childhood, I had a fascination
ritual for my monthly cook offs. The idea
Tin is helpful in digestion, relieving head-
for plants and indoor gardening
of collecting the fresh produce from my
aches and insomnia.
– something that I have inherited
potted plants made the whole process all
The ‘Masalyu’ – Spice Matrix has been
from my mother. I have managed to have
the more enjoyable and therapeutic. This
adapted to encourage storing your freshly
a mini herb garden in my balcony bearing
got me to think about adapting the Indian
picked spices from your herb garden or
potted plants like mint, basil, chilies, lemon
‘Masalyu’.
simply growing your own in one of its
grass, curry leaves etc. Although it can
‘Masalyu’ is a quintessential spice box
larger units. The detachable units are lined
be very challenging in a city like Mumbai
found in all Indian Kitchens that forms the
with pumice stone - an excellent mate-
and one would feel limited by the space
core of Indian cooking. It is a simplified,
rial that manages water drainage, aerates
constraints of the urban environment.
functional and an ingenious geometrical
and prevents root rot. Just remember to
To top it all with extended summers and
circular container that has many cylindri-
never over water and your plants will flour-
endless rains, keeping a viable balcony
cal units that houses a myriad of spices
ish. Masalyu comes in a series of different
garden is not an easy task. But the benefits
used in Indian cooking. Originally ‘Masalyu’
metal combination such as Stainless steel,
that it offers are amazing. • Filters air and enhances overall air quality. • Smell of wet soil all year around – big bonus • Pleasing to the eyes • Fresh homegrown herbs anytime. Apart from the growing herbs and
was made in Kaasu or Brass, this special
Copper, Kaasu and Brass.
copper-tin alloy has been termed- healing
There are many beautifully designed
metal, by Ayurveda, due to its nutritive and
products by other designers, who have
hygiene values. Kansa sharpens our intel-
tried to solve the issue of gardening for
lect, pays tribute to its therapeutic pow-
city dwellers in innovative ways. The beau-
ers. It also has inherent medicinal proper-
tiful designed sculptural watering can
ties of the metals from which the alloy is
by Aldo Bakker will most certainly turn
colorful Petunias in my balcony, I was also
composed. Copper helps in reducing pain,
you in to a gardening enthusiast. Bakker
attracted with the whole herb picking
inflammation and improving hemoglobin.
allows his products to take shape on the
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Masalyu by Avni
case the little ridges at the opening of the container and the spout prevent the can from spilling water. The shape of the pipe is oval, which emphasizes the iconic and graphic character, in resting position. Danielle Trophe’s ‘Vertical garden’ is a vertical, self-sustaining planter system that harnesses hydroponic technology making indoor gardening for the space Masalyu
constrained urban dweller an easier and exciting possibility. Its function-forward
basis of analysis so that they can question
and aesthetically pleasing design enables
their usage and, where necessary, give rise
people to harness their own green thumb
to new rituals or break existing patterns.
in a modern and exciting new way. Vertical
This astonishing piece is in perfect har-
hydroponics is a soilless method of grow-
mony with traditional and new produc-
ing plants that is one of the most energy,
tion techniques. The Watering Can is very
waste and cost efficient methods in exis-
carefully balanced, and is best positioned
tence. With all these products in the mar-
on silent places like a windowsill. In this
ket, its one step further to integrate green
way, the Watering Can functions as a bor-
and healthy living.
Avni Sejpal
der between inside and outside. Yet, the Watering Can can also be laid down. In this
info@studioavni.com
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Arty-Techture
DEFINING
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COMFORT Hamir Smart Architects create an elegant 2BHK apartment in Mumbai city with a simple straight line, modern style and aesthetically pleasing design.
A
r. Hamir shares his experiences b ehindthe conceptualiz ation of this space. One of the first
priorities that strike one, while designing a home is selecting the optimum furniture and colour palette for the interior spaces. Hamir and his team were asked to design a home with a mature, aesthetically pleasing and an international design blended in it. With a Canadian education and International exposure, Hamir is successful in creating an elegant blend of furniture and overall space in design. Living room in this apartment is designed with a very specific ideas and thoughts of being very simple and functional in its use. Hamir adds, “We highlighted certain spaces by using different materials and its texture. We decided to use indirect lights, table lamp shades and floor lamps, as this helped in achieving a much chic look and feel. We highlighted the living area wall by using natural fire bricks, which gave the whole space its character and with the grey wood flooring the space looks more mature and aesthetically pleasing.” A lot can happen over a cup of coffee,
isn’t it? We step into the other functional space of this house, the kitchen. Though small,Hamir is successful in designing a modular kitchen that needs to be both beautiful and functional. Modular kitchen is designed with Vatrified Tile finish shutters with beautiful chamfered details for shutters. This kitchen is totally functional.
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The bedroom space is the place we recharge our mind, soul and body here, after our hard day’s work. Both the bedrooms of this home are kept simple with wooden flooring and a double bed, with a very minimalistic approach. “Our design philosophy is based on the uniqueness of each project, its particular needs, location and placement within the urban fabric that generates a quality distinctly of its own. A good design improves the quality of urban as well as social life and we the architects play an important role in this development,” adds Hamir.
Know the Designer Hamir Smart established his practice as an architect and designer in 2004 after completing his education from Canada. As project architect, he is accustomed to dealing with institutions, corporations, and private clients. Many clients have repeatedly approached him for their new projects, which is a proof of client satisfaction, his professional competence and ability in dealing with client needs and goals. He is involved in many urban projects with Mumbai city such as Water Transport, Overhead Rail Transport, Aviation, etc. His practice also involves a variety of architectural and interior projects, such as auditoriums, theatres, schools and private residences. www.hamirsmart.com NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 63
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Leisure Design
IN THE MIDST
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OF NATURE Morning glory defines a perfect weekend home to sit back, relax and feel the essence of nature among the mango trees. Feel the bliss and breathe fresh in this comfort zone, designed by energetic, passionate team of Uneven, Vadodra Shourya Patel and Dexter Fernandes
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A
n exhilarating site of mango orchards was assigned to build weekend villas. Though it was a challenging task, the young designers Shourya Patel and Dexter Fernandes, Founders,
Uneven, Vadodra took care that no tree was damaged and no built mass hindered the growth of the trees. The architecture of this weekend home is open to light and air. Both the interiors and the exteriors are smartly connected with the tune of nature. The ground floor includes a formal living room, family sitting, kitchen, dining and a bedroom. The open plan of the home connects one to the swimming pool and the garden. The first floor has two bedrooms and an open terrace overlooks the club house. There is a fresh take on the interiors that captures the magic of living. It is sophisticated but down to Earth at the same time, naturally free from any visual distraction that welcomes the flow of activity as the host extends warmth and hospitality to their family and friends. The interior opens to the sky with large glass openings and a huge skylight to reflect upon. The dining, a double height area, is designed unusually with bench sitting rather than chairs to give the feeling of a casual outdoor picnic. The overall colour palette has been kept balanced with whites, blues and browns to achieve natural order, calm and tranquillity.
About Uneven As the name of the firm indicates the designers of this firm boasts of being different and uneven, yet together to create a balance!
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The founder architects Shourya Patel and Dexter Fernandes incepted Uneven in 2007. ‘No limits’ being their buzzword, these designers strive to achieve something new and elusive. With architecture and interior design,their repertoire includes designing wedding sets, exhibition stalls and various events. They believe in their processes and ideas. Elaboarting further, Shourya & Dexter says, “We are in love with the work and the projects we do. No efforts are spared to get the right feel to the project. We bend backwards to help our clients achieve their desired results. We also do not compromise to make our clients happy, and if required defend our ideas with passionate zeal.” www.uneven.in
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Residential design
ENTICING DECOR
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A feel of harmony between unconventional artistic tastes with modernity translates the house interior designed and decorated by Rubina Chadha into a comfortable inviting home.
P
rofessionally qualified as a journalist with Post Graduate Diploma in Journalism, Rubina always had a keen interest in home setting. To give a professional touch to her hobby, she did a short term course from
National Institute of Design, related to designing of furniture and established “Home Works”, Chandigarh; the designer furniture and interior service solution, which specializes not only in the designing of decorative accents, furniture and furnishings, but also in providing astonishing space concepts that can mesmerize you for long.
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In a recent venture, spread in an area of 500 sq. yards, Haryana, she stayed away from absolute minimalism and blended into the excessive maximalist surroundings, pertaining her choices between absolutely modern, traditional or classy in such a way that whole house exhibits a look and feel of something being a fusion of modern and traditional. The client wanted a dwelling, which will act as the havens of comfort and luxury; a space to unwind after a hard day’s work, a breathing decor reflecting a regal touch and opulence. The house plan consists of a small foyer area, which leads to living room on one side, while the other side opens 70 DESIGN MATRIX • NOVEMBER-DECEMBER 2014
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in lounge and dining area along side the
master bedroom along with mirrors done
kitchen. This area further extends to the
in gold leafing on one of the walls over a
other side to master bedroom, children
beautifully crafted teak wood chest; opu-
room and a guest room along with a small
lent looking curtains and wall paper lend
prayer room. As per the client’s preferenc-
the room a rich an royal look. The children’s
es, Rubina ensured that each room writes
room gives a distinct character of being
a different story. The uniqueness of décor
quirky and energetic and that is ensured
differentiate each room from another in
by using applique work on the curtains, a
a way that without anyone telling would
hand carved back lit tree in teak wood and
give an indication of who is the occupant.
beds coordinated with the décor style of
The foyer area invites one to the house
tree and the curtains.
with a beautiful console and wall hung
All the pieces of furniture, be this be
mirror made with mother of pearl, glass
sofas in the living room, beds and all other
and Swarovski. The mirror done with silver
pieces of furniture of bedrooms, dining
leafing, mother of pearl adds a gorgeous
table and chairs, window dressings, deco-
and grandeur appeal to the living room.
rative accessories, wall mirrors, consoles,
Formal yet contemporary lounge experi-
lamps, bed spreads, cushions and many
ments in terms of design and patterns on
other house accessories used are custom
the walls, whereas the golden touch in the
designed and in house made by Rubina in
“The master bedroomhave reflection of opulence with simplicity. So, special elements like gold leafing and mirror were used to reflect the same.” NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 71
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her design studio. The colours, textures and all materials used has been chosen according to the mood of the area and preferences of members of the family. The flooring is all done in White Italian Stone, whereas the bedroom has a wooden flooring as it exudes warmth. Another noticeable feature is clever use of mirrors and wall decoratives in a steel laser cut , thepaintings made with gold leafing and the Swarovski crystal, which make the areas alluring and lend a stylish appeal to the space. The colours are infused in the children’s room through soft toys, cushions and other items, liked by the kids of the house. Rubina knew that the functionality and other aspects of lighting tell about imagination, creativity and of course practicality! She also knew well that lighting plays an important role in any décor style and so special thought was given to maximize the inflow of natural lights through the windows, while the variety of LED lights with cove lights, wall highlights and chandeliers are used to create the desired ambience and mood reflecting client’s personality and individuality. www.homeworksindia.com 72 DESIGN MATRIX • NOVEMBER-DECEMBER 2014
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Residential design
In the hustling, bustling Mumbai suburbs lays a spacious penthouse, which makes you feel like you have arrived in Alice’s wonderland. Entering the blissful abode...
A
n NRI family needed a perfect home for them and to make their dream home a reality, they approached Arushi Interiors headed by Sachin Shetty for a complete traditional, ethnic Indian home. Being away from India for 15yrs, the client aspired
Sachin Shetty
for a perfect setting, narrating individual stories about the people occupying it. The clients had complete trust and gave free rein to the designers to let their imagination do the unimaginable. As it was not possible for the clients to come to India, everything was NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 73
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finalized via emails and the designers were
bed and ceiling drapes. The walls were
Dholpur stone ordered from Jaipur. This
given a lot of liberty to design without any
given the rough sand finished plaster look,
makes for a stunning reception as soon as
restrictions. Every little detail right from
which gave an ethereal look. The master
you descend the stairs. It exudes an aura
designing the layout to purchasing of
bathroom too was done in earthy tones
of serenity and peace that will encompass
all the artifacts as well as the cutlery was
giving the whole room a perfect fusion of
and behold you.
up to the discretion of the designer. They
form and flow. While doing the children’s
The living room, kitchen and guest
wanted a completely ready house with all
bedroom we had to keep in mind the
bedroom are on the upper floor with a
the amenities and accessories to just walk
occupants were a boy child and a girl, with
huge terrace. The whole upper floor oozes
into and start residing. Elaborating further,
an age gap of 8 years. We added a mix
the traditional ethnic look with polished
Sachin adds, “Our team’s attention to detail
of ethnic and contemporary style with a
Kota flooring, directly procured from Raj-
led us to varied places like Pondicherry,
walk in wardrobe, for which we got a very
asthan. The dining area is covered with
Mangalore and Rajasthan in pursuit of the
satisfying yelp of glee in unison from the
Mangalore tile roofing and the rough sand
perfect accessories to enhance the house.
little occupants of the room.”
finished look is carried forward on the walls
We first started by breaking all the existing
The family room is done in tones of
here too. The dining table is complement-
internal walls and completely redid the
grey and red with huge cushions and bean
ed by two huge wooden benches made
existing floor plan making way for a
bags thrown around that just invites you
from specially ordered sleeper wood. The
palatial master bedroom with an equally
to lie around and relax. There is a nook
dining area overlooks a balcony with a lot
spacious bathroom. The master bedroom
created between the master bedroom
of greenery, which gives an outdoor feel
is a classic combination of the rugged and
and the family room, which is used in the
while dining.
the old world charm with a four poster
temple. The entire temple is carved from
Sachin Shetty and his team believe
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in doing normal things differently. They believe that no matter how challenging the project is, there is always a scope for the extraordinary. This attitude of breaking the paradigms and going far beyond the normal thought process is what sets them apart and gives each of their projects a uniqueness that is etched in the mind eternally. There is a feeling of serenity and peace in their designs. Their designs are a perfect fusion of cosmopolitan and contemporary style that is tailored to the needs of the clientele. Their core competence lies in their passion for producing an optimum combination of classically aesthetic elements, avant-garde design and eclectic individual items with character. arushiinteriors@gmail.com NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 75
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Conversations
Flex Stone is synonymous with aesthetics, longevity, creativity. The wide variety of modern and classical application options offered under this brand will lure anyone, as it is inspired by nature and replicates natural designs.
Spectacular
Words : Marilyn Madathil
Harpreet Singh and Dev Sharma
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and Impressive
tone adds a rustic as well as a modern touch in
S
and feature walls, this is a cost effective solution; easy
any decor and the strong need for an innovative
to install within a short span of time. It curbs wastage,
building material in our country provoked the
when compared to natural stone.
entrepreneurial duo, Dev Sharma and Harpreet Singh
Design Matrix had an interesting and informative
from North America, to introduce this product in India.
conversation with Dev Sharma and Harpreet Singh to
It was originated in 2009 as a unique solution, namely
explore the exclusive product ranges under Flex Stone.
Clusterstone. Be it a facade or garden walls, fireplaces
Here are some excerpts... NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 77
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DM: Tell us how Clusterstone is unique? DS: The clusterstone is a unique innovation consisting of a selection of stones, blended together to form a stone panel. Each stone is an exact replica of nature and is carefully selected according to the size, shape, texture and colour, giving a finished look with a natural touch and can be applied to any existing surfaces, be it indoors or outdoors. The cluster format of stones makes it easy for DIY (Do It Yourself) for self build customers. The product does not require any professional fitter, as required for natural stone application. The application process is extremely fast as the clusterstone adhesive, which is a premixed polymer based adhesive takes only 15-20 seconds for the stone to get fixed on a wall. The earthly colours of this product add a serene touch to the ambience. We even offer customised colour solutions as per the needs of our clientele. The major USP of our product line is its water absorption rate that is merely 5% as compared to a normal stone and it is algae and fungi resistant. It is green and sustainable as 80% of the raw material is made from recycled material and the final product can be 100% recycled. We are proud to say that the renowned architects and interior designers have used our products in their prestigious projects and not only the designers, we cater even to the leading corporate. With great passion and hard work, we have a history of completing more than 700 projects. DM: We would like to know about Concrete Floors ? HP: Decorative Concrete Floors are created by using a super strong concrete mix, stamped with specialized textured mats to create a surface texture that resembles natural stone, brick, paving or any other of countless variations. A colour hardener of choice is then added to add colour to the concrete. Next, the surface is sealed to protect it from the elements and keep it in pristine condition for years to come. This flooring system is nonporous, impermeable, which means that weeds can’t grow through it and that stains such as oil can be easily cleaned off. The colours are 100% UV stable and will not fade away as a result of direct sunlight. This flooring provides one with a clear, sharp impressions that enhance the finished appearance to any new landscape. Price range: Rs. 90 to 1200/ sq ft. DM: Does Flex stone offer something beyond imagination? DS: Our passion for creativity and love has helped us to develop a team of Artisans, who can carve your imagi78 DESIGN MATRIX • NOVEMBER-DECEMBER 2014
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nations into reality. Flex Stone Murals are customized
pal, Nashik, Baroda, etc.
murals, created after understanding the requirement and inclination of the client and can be used on any
DM: Where do you see Flexstone in next 3 years?
existing surface creating a completely different and
DS: With our efficient team, we aspire to launch new
classy look.
designs and our customers rely on us being a high quality range. I would simply add, for us the Sky is the
DM: Where can one getthe above mentioned
limit. With a bright vision, we would like to show the
versatile products?
world, we can compete and coexist with international
HP: Currently, Flexstone has exclusive product galler-
quality and proudly say with integrity that we are
ies in Ahmedabad, Surat, Pune, Raipur, Vapi and Jam-
“Made in India.”
nagar. Flexstone also has a strong dealer network in other cities like Mumbai, Bangalore, Hyderabad, Bho-
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Creative ideas
Reindeer Antlers Frame
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FUN & FROLIC
snoozing table
The ‘Y’ gen of Nirmala Niketan Polytechnic displays their hidden talents in the form of accessories and furniture pieces that are simply alluring.
Save our Souls
I
deas are worthless until one gets them
smokers with a reality check, each time
ever changing paradigm in the Gen ‘Y’ uni-
out of the head and shape it into a perfect
they burn their lungs! The student calls it
verse and the frequent shifts in the trends
form. We explore the creativity of second
as Save our Souls, the term in itself imparts
they set. They also believe in letting go of
year and third year students of this design
a sense of trepidation, as smoking harms
old, bad memories and moving on in life
institution and their concepts are rocking.
the human health, eventually and gradu-
by building new, good ones. Mind blowing
We first look into the designs crafted by the
ally reducing the life span by approximately
isn’t it!
second year students. We are moved and
10-15 years as estimated.
are sure, you will love it!
Preeti Shetty designs a fruit bowl, tak-
Kruti Shah, with brain taxing efforts
ing inspiration from star flyer, a favourite
Imagine a table in a shape of ‘Z’ ! Supre-
shapes an accessory with a multipurpose
ride any youngster would enjoy in amuse-
et Kaur, moulded a nestling table, under-
value. She choose headphone as a stand
ment parks. Getting inspired by that shape
standing the needs of today’s funky, lazy,
for a coaster holder.This product is specially
and form this student selected small liquor
tech-savvy, and creative generation. She
designed for the youth, as they are in love
glass bottles and a glass bowl as a core
named this table as ‘snoozing table’. The
with their headphones.
table is designed in sets of two or three and
Pooja Singh takes inspiration from
material for this design. The glass bottles act as a stand for the fruit bowl and the glass
can be slid or stacked on top of one another
reindeer antlers to showcase the Gen
for space-saving and secret storage, when
‘Y’ attitude and their outlook towards ards
bowl will act as the top.
not in use.
life. But that is not all there is to the he
The sticking of the bottles
Cigarette smoking is injurious to health,
concept. Reindeer are an exception on
was done through UV lights.
but do the youngsters or the chain smokers
amongst the deer species, infact ct
Again a piece of art, beyond
care? Anam Momin’s ashtray concept will
the antlers occur in both males and nd
imagination! Lets see what the
definitely create an impact on you, if you
females. There is a certain equalityy of
seniors want to share with
are a smoker! Conceptualizing the human
the sexes in reindeer in this regard. Mirror-
us and we are sure that you
lungs as an ashtray and the rib cage as an
ing this, this designer want to emphasize phasize
would like their creative
add on to the design, this student is sucess-
that ‘Y‘ Gen does not follow the chauvinishauvinis-
spell. Hamza Pinwala,
ful in imparting a visual dramatic essence.
tic nature and believe in equality. Reindeer eindeer
With an emergency call to stop smoking,
are also known to shed their antlers rs every
this ashtray will certainly prevent chain
year and grow them back. This reflects the
has a unique concept
called
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Coaster Holder
Magazine Rack
look the light a mouth is designed with a smiling face. The fold in every interval helps it to shake freely without falling down. The folds in between acts as a book shelf and the bottom curve as a newspaper holder. The main feature of the lamp is you can switch on any lights you want, as all the lights have different connection given. The eyes of the lamp even acts as a focus on certain areas, whereas the mouth can be used to light up the whole room. Another innovative product that the youngsters would like is Jainisa Sukhadia design, a Magazine Stand with a music system and this will indeed make the reading experience pleasant. A violet LED light effect to highlight the speakers adds to the
Fruit Bowl
aesthetic look. Made of stainless steel rod of 3mm thick , it is molded in a spring shape. “Springy Alien”. The basic concept behind
The magazine could be kept in the hallow
this lamp was to make it springy, not only
space in the middle. Inorder to make the
by looks but also by functionality. This
stainless steel rod look of a wire, it was cov-
accessory is made in one piece of Mild
ered with green and white coloured thick
Steel Sheet. The sheet was heated and
shiny thread.
folded in dyes. It is finished with maroon
Hope our readers loved the unique
powder coating.The light of the lamp, is
designs crafted by these young minds of
the head, with two small flexible lights
Nirmala Niketan.
appearing to be the antennas but are actually the eyes of the lamp. For a funky
www.nirmalaniketanpolytechnic.com
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Corporate Design
A STYLISH WORK ZONE With a desire to make the best working environment, interior designer Nikunj Mulani and his Partner, Renuka Sanghani, a Civil Engineer, together creates their own office with elegance and style. The space is kept simple, yet the bright colours in the ambience, adds an attractive fringe to this space. NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 83
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D
A Designs, Surat, an eight year old design firm specialises in residential and commercial projects. Nikunj and Renuka aim to create a benchmark in Surat and other cities with their
great design centric works in the pipeline. The designers share their experiences designing a condensed space of their own with red, black and white colours, illuminated with yellow lights in a small area of 300 sq ft. Their aim was to form an ultimate work space required for creative populace and their design studio exemplifies minimum floor space and maximum utilities. The white colour lavishly used in the entrance area, adds a welcoming touch. This space is closely followed by work desks for the employees. The black ceiling and floor complement the white walls. The furniture enhance the overall quality of the space. The service areas are hidden in order to hold more free space. The working area for the co- designers, features a partition of aluminium powder coated louvres with a 3d effect. The space is further divided into two parts, one with work desk with overhead storage in a lacquered white finish and the opposite side with full height storage for filing purpose. The main cabins of the chief designers are done by using red, back painted glass, which is backlit. The Buddha inlaid
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into 4mm veneer sheet gives a creative touch. The light used is customized in unusual shape hanging from the ceiling, focussing on the main table. The main table is designed with materials like back painted glass, Corian and Veneer in balanced proportion, along with acrylic partitions in contrast at rear side. With minimum ideas the designers turned their workplace into an equitable design, though there was a limitation of space. The young designers had a dream to own a huge office, but with efficient planning and elements, within
“With minimum ideas an equitable design is created,though there was a limitation of space.”
a small area they created a feel of big space with their passion and clever design ideas. dainterior3005@gmail.com
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Hospitality Design
AN INVITING
MOOD
The passionate designer Jehan-Ara Poonawala from Mumbai believes that a hospitality space should accommodate the needs of its guests.She adds a welcoming aura to Hotel Tulip Inn Sun Court, Ahmedabad. This space has perfect ambience of a home away home, be it for business ventures, networking, socializing and relaxation.
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A
n alumna of Sir JJ College of Architecture, Ar. Jehan-Ara always had a passion for design and structure. Her earlier experience with well-known architects like Pheroze Kudianwala and Nozer Wadia inspired her to form J. J. Poonawala,
a dynamic architecture and interior design firm, practicing for the last 15 years. The prestigious projects meticulously executed by her are not only a form of art, but also a form of expression. The Hotel Tulip Inn Sun Court, a compact structure, embodies her aesthetic design sensibilities with an eye for detail, customizing every need of the client with collaborative brainstorming strategies. The reception area of any space certainly needs to be welcoming and designer JehanAra successfully creates an inviting punch in this hospitality space with Onyx reception desk, enlarged mirrored walls and plush sofas.
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The corridors are designed with a slight change from the contemporary space designs, combined with subtle hints of tradition, local colours of reds and saffron. The tree of life, the art form is the centre of attraction in this area. One of the challenging elements of this hotel was its low ceiling slab heights and this constraint was overcome by the lighting installations implemented in the mid wall, adding to a floating feeling in the overall space. The rooms are compact but have all the features and more. The first “wow” factor come from the missing TV, which remains hidden behind a mirror till one reach for the remote button. Tiny green bonsai, a cream and brown scheme, add to the serene design, when combined with textures and walls into a contemporary but practical setting. Elaborating on the challenges, Jehan – Ara says, “ The designing of this space was a real test of our designing skills. Located in a prominent yet busy location, we designed the room windows with external louvers to insulate the guest against sound and light.” Contemporary art fuses with an elegant touch of tradition in every swiftly made project designed by this versatile designer. The terrace restaurant of this hotel is designed for multi tasking, to host musical performances or enjoy as a lounge area. A cool get away with cosy corners, waterfalls, and pebble stone flooring, will refresh and boost the energy
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levels of its guests. The Red Sun multi cuisine restaurant has a wide display theatrical open kitchen. The interiors are designed in a contemporary and modern style. The large windows allow a seamless transition, bringing the outside elements into the interior. Theatrical lighting, designed to highlight the features of the special show kitchen, sets the mood in the evening and complements the interior and exterior design elements. Ar. Jehan Ara is known for designing a wide array of projects, ranging from residences, offices, hospitality; sites of a number of industrialists, corporate heads and renowned personalities of the country. What distinguishes her firm is their ability to offer services that are unique to the customer and creating tailor-made design solutions that are specially conceptualized, transforming the clients’ vision into visual grandeur in a good way. www.jjpoonawala.com
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Design aspect
HARDWARE
LOGIC
Our team’s endeavour has always been to give an eclectic mix of various interior design projects and showcase the many talented architects handiwork, including the full spectrum of home decor and commercial spaces.Each category commands different décor sensibilities, design functionalities, end-usage and the allocated budget. Harwinder Matharoo.
Words: Hitesh Mistry
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e bring you some of the very
W
the very forefront of decorating Hardware
and enthusiastic student of architecture
niche and specialised form of
Store architecture, all over India.
at the Academy of Applied Art, Mumbai,
architecture: Hardware Stores.
As one can imagine, when pan-India
and who is a member of Indian Institute of
We all, irrespective of whether architects
scale is involved; be it food, lifestyle, sen-
Interior Designer. He takes a keen interest
or layman; do come in contact with these
sibilities or décor, the taste can be as
in training and educating budding archi-
kinds of stores for one or other requirement.
identical as chalk and cheese. So being
tects and interior designers, and holds
Have you ever given consideration to how
a favoured architect of Pan-India repute
workshops and seminars for the benefit of
these stores are designed? Or how well the
takes some doing. To illustrate the point
the same. He is known for evolving, inno-
décor accentuates the functionality and
further, let’s take up two of their recently
vative design solutions that are contextual
ease of functioning? Or how this can be
completed showroom décor, having very
and sustainable in creating spaces which
improved upon?
conflicting sensibilities - as one is from
are exhilarating to say the least, while tak-
Kanpur, Uttar Pradesh, and the other from
ing nothing away from the functionality
southern India - as far as Chennai.
of the spaces he designs. His studio spe-
Well, we certainly know someone who has and let’s get to the nitty-gritty of these stores. Our team tracked down a special-
Before we get cracking with the décor
cialises in designing showrooms: hard-
ist architecture house who has taken this
details, let us know the force behind this
ware, automobiles, glass and retail in the
functional architecture to a whole new
venture, Harwinder Matharoo. He is the
commercial sector, whereas his residential
level. Meet Harwinder Matharoo of HM
founder and owner of HM Design Studio,
décor wizardry has worked magic in places
Design Studio, Mumbai, who has been at
Mumbai. His journey began as an eager
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Tanzania. Let’s begin with a southern flavour - the Chennai project, ‘Kalanjiam Hardware Showroom’. It’s located in a typical South Indian market, a very congested and crowded thoroughfare called Devaraja Mudley street, in the Park Town area of Chennai. The shop-floor area is more than 7,500 sq.ft., still one can be stunned by the impressive showroom décor details right from the entrance itself. Standing just outside, in the lane, one can clearly differentiate it from the other showrooms of the area. The owner’s initial brief gave a free hand to the architectural team provided they refrain from any human or animal prints in the design, owing to his faith in Islamic preaching. The team assured him of their full understanding and promised to abide by his sentiments completely. The team decided to opt for a clean glass and steel structure throughout the décor theme, beginning with Sales Counter, right at the entrance level. Even though this was for a hardware showroom, none of the regular articles are displayed other than some reputed brand names, which certainly was a very brave move. Instead, they’ve designed a conference area where people can sit comfortably and are surrounded by all kinds of branded hardware. This has created a layer of separations between the counter sale to live demo product display, where not only the customers, but the interior designers and their field contractors can easily understand the importance and suitability
This arrangement solved many a pos-
of any hardware fitting. This small design
sible conflicts and proved it beyond doubt
change has transformed a shop with win-
that it’s a multi-brand showroom, where
ning attitude to a showroom of immense
an equal emphasis is given to an Indian,
potential.
European or Chinese brand. Even though,
Being in the hardware business for last
the showroom has only one entrance, the
65 years, the owner readily embraced the
glass facade and steel railings create an
change, as he understood the possible
illusion of multi entry/exit point. The prod-
implications of such novel idea since he
ucts are displayed on shelves that start at a
has a knack of feeling the pulse of local
comfortable floor height and stretches up
people. Let’s look at some possibilities:
to the ceiling, giving a feeling of being in
Sometimes an interior designer may
a mall. The space has been utilised to its
come into the picture very late, either in
maximum capacity, wherein hardware is
a soon to be occupied or pre-occupied
mounted on sliders enabling to recreate
area. In managing such situations does
an environment distinctly different from
require experience and immense skills.
each other. People have readily accepted
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this showroom as a mark of quality, where
ucts in bright colour theme with warm
Poalo, Bositti, Mareella, Supra, Imex, Stan-
branded products for all denominations
golden finish. It is designed in three levels
ley, Grass, etc;it is a franchise showroom for
are available under one roof. What more a
with a section for each different hardware
Pag international (Mumbai base) brand; an
designer can hope to achieve other than
item, with plenty of LED lights thrown in to
intrinsic lighting and light fixtures was of a
wide appreciation of their efforts from
accentuate the product’s exclusivity. Glass
very high priority.
macro to micro level!
plays a major role in the décor. The décor
This was created with a mixture of
reflects the very buoyant Punjabi spirit,
square down lights, square LED lights, spot
present in its very own Punjabi owners.
lights, LED strips, and track lights. The only
The biggest defining character of this showroom remains a glass floor with LED lights, and many floor to ceiling banners
The flooring is specially designed in
criteria: the products showcased needed
designed in a very unobtrusive manner,
pure white rare marble to withstand the
to be amply highlighted with the least
which any design connoisseurs can view
rough treatment meted out by a high
amount of wastage and for maximum
leisurely for various top brand’s product
number of visitors. Some floors also adorn
effect, without interfering with the cli-
offerings. Well, that was the Chennai proj-
vitrified tile flooring where it needs to put
ents’ vision. Because all these lights were
ect in detail, let’s know Kanpur project
emphasis back on products.
bound to generate a high degree of heat, a
in brief. Planet ‘H’ happens to be a lead-
The showroom also boasts a direc-
very efficient air conditioning was of para-
ing hardware showroom in Kanpur, Uttar
tor’s cabin with a designer section. As the
mount importance, whereas false ceiling
Pradesh. This was a remodeling of exist-
showroom is mainly for door, glass, furni-
of gypsum board were used to absorb the
ing showroom, available floor space is a
ture accessories along with stainless steel
residue heat.
sprawling 3,600 sq.ft. Here the emphasis
railings, safety and digital locking systems
is put on displaying all the hardware prod-
from such international brands as Salice
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Dimensions
DESIGN WITH
ORGINALITY Interior Designer Hasmukh Gajjar designs a lavish apartment at Dadar for a nuclear family of 6 members. One will be enthralled by the large living room, grandparent’s bedroom, master bedroom and the two children’s bedrooms of this apartment. he living room of any house has to
T
The kitchen is the area where series of
be inviting and exotic. This spacious
work centres. The combination of White
room looks splendid with couches
and Lavender dominates the whole theme
to relax , the glamorous chandeliers
of the kitchen. The perfect working table
hanging from the gypsum ceiling, adds a
in the centre, the pullout cabinets for
romantic feel and a 8 seater dining table,
ample storage, makes this space complete.
creates a proper fine dining experience.
The bedrooms of this house are
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Photo Courtesy: Jigesh Gajjar
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vibrant and fulfils the needs of each occupant. The parents’ bedroom has two king size wardrobes and a double size bed. The colour white used in this space, adds a sober look and feel. Entering the heart of the house, the master bedroom, one will be amazed to see the wooden elements that add a touch of warmth. Let’s
meet the chirpy kids of this
home and the 12 year girl welcome us to her room. The room is simple with a study table, a comfortable bed and a dressing table. The colour orange dominates this room. Elaborating further, designer Hasmukh says, “The colour psychology of Orange is optimistic and uplifting, rejuvenating our spirits and with this ideology,
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Hasmukh Gajjar
Bharat Gajjar
About Gajjar Furniture Incepted in 1956, Gajjar Furniture is a well known interior design firm, located in Mumbai. They specialize in residential and commercial design with a begin –to –end approach with creativity and attention to detail. The establishment is currently coowned and operated by Hasmukh Gajjar and his brother Bharat Gajjar. What sets Gajjar Furniture apart is its old school approach shared with a modern outlook to the world of design and originality, to form the perfect amalgam that continues to serve the client base. “We believe that when it comes to a project, we put together a variety of expertise I decided to use the colour Orange in this
room and had a strong desire to know
require while taking into consideration,
little girl’s private space.”
the reason behind it. Explaining further,
adds Bharat.
The son’s bedroom is designed with
Hashmukh says, “ I wanted to create free
simplicity in shades of Grey and Red. A
space for this kid to run around and play,
colourful rafter on the ceiling adds an ele-
and this feeling provoked me to use a sofa
gant touch to the overall space. We were
cum bed, rather than a luxurious bed in
Hasmukh Gajjar : hkgajjar53@gmail.com
astonished to see a sofa cum bed in this
this room.”
Bharat Gajjar: gajjarb57@gmail.com
Design Coordinator- Bhupendra Mistry.
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International
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CONTEMP ORARY LUXURY Radisson Blu Minneapolis Owner: Chartres Lodging Group Operator: Carlson Rezidor
S
tonehill & Taylor an architecture and interior design firm based in New York with interior design
consultants, Graven Images of Scotland,
Project Manager: The John Hardy Group
created a unique design concept for the property of massive scope: including renovation of the lobby, all guest rooms
Interior Design & Architecture: Stonehill & Taylor Interior Design Consultant: Graven Images
and suites, two levels of new event spaces, an executive lounge, a fitness centre, and the FireLake restaurant and bar. Elaborating further, Michael Suomi, Design Director, Stonehill & Taylor add, “The design marries distinct influences from the region – the character and history of Minnesota—with the high-end contemporary look that embodies Carlson Rezidor’s brand DNA (for owner Chartres Lodging Group).
Many Minnesotan
families and businesses can trace their origins to early settlers from Scandinavia, where the Radisson brand also has its roots. We honed in on this intersection in creating the hotel’s new look.” The renovation is highlighted through drastic changes on the outside of the hotel, including a new look to the façade, a new marquee, canopy and signage. The reception lobby was reconfigured to create a dramatic arrival experience. A large video
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wall, visible through the glass entrance,
location-specific references. The restau-
from the outside supported by lighting, a
becomes the focal point as guests step
rant has a welcoming rustic look inspired
consistent colour scheme and design ele-
into the hotel. A giant domed pendant
by Minnesotan landscape and industries,
ments. In support of business travellers,
fixture hangs from the 16 story tall atrium.
with details in copper, steel and rough
large parts of the second floor were con-
The lobby area, which previously simply
finishes. The wood that clads the majority
verted to meeting spaces. The designers
facilitated circulation, was rethought as a
of walls, columns, beams and ceilings in
uncovered windows, enlarged existing
series of gathering spaces that flow into
FireLake Grill House were reclaimed from
meeting spaces and brought a coffee shop
each other, with large seating elements
old barns throughout Minnesota, then cut
concept to the business areas with more
that comfortably accommodate groups.
and dressed into very straight planks.
natural light and comfort.
Scandinavian influences can be seen in the
Design allows semi private gatherings by
The third floor gained new areas to
choice of furniture pieces that celebrate
closing off sections through a system of
hold large events. A 16-story-tall atrium
the mid-century styles from the region.
curtains made of fabric, chains and sliding
was partially closed in the new design to
doors.
create function and pre-function areas
The Fire Lake Grill House was planned to be a lively, casual and social environ-
The second floor was previously used
that significantly increased the hotel offer-
ment through its open plan. The restau-
as mixed commercial space and integrated
ing for events. With a contemporary and
rant can be seamlessly accessed from out-
into the nearby shopping and business
sleek modern look, the event spaces are
side the hotel through a private entrance
centre through walkways. The design team
spatially integrated into the new design in
or through the lobby. The choice of mate-
renovated the floor and distinguished the
the rest of the hotel. A permanent table
rials in the design of the restaurant makes
hotel experience with a clear visual entry
creates an elegant and versatile solution to
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use as a bar, a banquet table or a long din-
rooms, created by Graven Images, features
Know the designer
ner table depending on needs.
an overarching theme of relaxing and neu-
Michael Suomi heads the interior design
The expansive pre-function areas on
tral tones. Soft grey wood finish of case
practice at Stonehill & Taylor. Suomi
the second and third floors feature an
goods gives them a “built-in” feel. Guest
has an extensive background in creat-
extensive art program. Unique for a hotel,
bathrooms have been updated with new
ing unique and high-profile hospitality
these spaces are designed as art galleries,
colours, showers with glass enclosures and
projects for a long list of clients includ-
offering not only guests, but also locals
largervanities. The clean and contempo-
ing Hilton, Hyatt, and Disney, as well as
a reason to visit and socialize. Carefully
rary new design is juxtaposed by pops of
a number of independent hotel brands.
curated by Stonehill & Taylor, along with
texture, pattern andcolor. The extensive
His approach to design is based on the
hotel owners and the art consultants Soho
art program in the public areas is carried
idea of developing a strong narrative for
Myriad and Indie Walls, both floors are
into the guest rooms and guest corridors.
each project based on its distinct char-
lined with a bright collection of contem-
Suites and a new executive lounge have
acteristics such as its history, location
porary works that celebrate the architec-
been completely redesigned by Stonehill
and cultural significance. His work for
ture and history of Minneapolis. Inspired
&Taylor on the three Club floors of the
hotels and restaurants has been recog-
by the character of the city, the majority
hotel. The John Hardy Group led devel-
nized through various industry awards
of the pieces are made by local artists,
opment services for the entire process,
including the HD Awards and Boutique
like abstract oil Urbanscapes by Michael
including due diligence, budgeting and
Design Awards.
Schmidt and large-scale photographs by
accounting, and project and construction
Heidi Hermes. The concept of the guest-
management.
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International
OUTSTANDING
DESIGN Situated within the Strand Conservation Area in the heart of London›s exclusive West End, Marconi House, an imposing Grade II listed building accommodates a 5 star hotel and 86 prestigious apartments.
Fact File Project Name: Marconi House Client: Galliard Homes Status: Built Location: 335 Strand, Central London Heritage: Grade II listed Awards: Evening Standard Best Large Development
Photo courtesy: Julian Abrams & Grant Frazer 104 DESIGN MATRIX • NOVEMBER-DECEMBER 2014
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Glass Wall, Marconi House
M
External View, Marconi House
arconi House on the strand is within a few minutes walk to
constructed. Therefore a material palette was chosen that consists
the Royal Opera House, the Courtauld Institute, St Paul’s
of a richly veined green Marble floor, dark stained Oak, red leather
Cathedral and some of the city’s famous theatres and
and a warm honey coloured back lit glass wall. The latter forms
buildings. Previously the home of Marconi Wireless and Telegraphy
the central feature of the space and guides the visitors from the
Company, it is the very first BBC studio and transmitter, regularly
street entrance via several platforms to the lifts. It is constructed
broadcasting from the 7th floor in 1922 and 1923. Between 2011
from 37 bespoke kiln formed patterned glass panels, hold in place
and 2013 the Grade II listed building was converted into 86 luxury
by custom-made brass brackets. The pattern has been designed
apartments. ‘Patalab Architecture’ a London based award-winning
to enhance the dynamic notion of the space and to change the
architectural practice was commissioned to develop a striking
appearance of the wall when walking through the entrance lobby.
design for the main lobby area, providing a generous entrance
The glass panels cantilever from a brass clad wall, creating a cav-
space to the apartments.
ity that enabled indirect back lighting. In close collaboration with
Patalab designed a terraced internal promenade mediating
Light Bureau, the lighting designers on the project, dynamic light-
between street level and the raised level of the lift lobbies. The aim
ing scenes were developed that show off the sparkling qualities of
was to create a contemporary interior whilst establishing a link to
the glass and change in accordance the time of the day, creating a
the Art Deco period, the time when Marconi House was originally
responsive interior. Complementing the rich interior of the lobby, NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 105
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Glass Wall, Marconi House
the reception desk is clad in a sumptuous red leather and discreetly lit. The fluid shape was envisaged to support guidance of visitors from the entrance towards the lift lobbies. Custom-made coffee tables and pigeon holes for the residents integrated into the Oak panelled perimeter wall, both designed by ‘Patalab, ensure the functionality of the space and are in line with the holistic design approach.
About Patalab Founded by Uwe Schmidt-Hess in 2008, Patalab offers a full range of services from concept design and planning to technical design and site supervision, conceiving and realizing contemporary high quality spaces and places for private, public and corporate clients. The firm’s expertise includes the planning and realization of innovative new buildings, remodelling of existing buildings as well as Internal View, Marconi House
the conservation of Grade I and Grade II listed buildings. In addition, they design bespoke interiors and built-in furniture. Inspired by ‘Pataphysics, a philosophy and artistic movement dedicated to exploring
Pigeon holes, Marconi House
the imaginary, Patalab operates as an innovative practice and delivers intelligent and memorable design solutions in response to our clients’ varied requirements by understanding their needs and ambitions. The practice has a track record of delivering projects on time and budget, resulting in many clients returning to them. www.patalab.com
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Design corner
VISUAL
TREAT
Designer Tejas Mistry, a young independent interior designer from Surat, with a refreshing perspective and a wholehearted openness to experimentation, share with us his design insights that are contemporary, yet rooted in this country’s culture.
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A
n
excellent
combination
of
modernism redefines the concept of innovation and the affluent
lifestyle within a large format luxury commercial office, designed by Tejas at City Light, Surat.
Fact File Project Name Gokul Developers Location Citylight, Surat. Carpet Area 1750 sq. ft Entering the passage, the theme
nities. A table is designed as an inimitable
based building designs, painted with an
combination of style and functionality. The
achromatic concept, adds a welcoming
design of this area, allows maximum day-
Principal Designer
touch in the space. The partition in a pas-
light penetration. Here elegance is visual-
Tejas Mistry
sage is designed with an inspiration from
ized through the swish of the curtains.
Completion Time 4 Months
the Japonism. The Interior Workshop
The efficient and smart usage of spac-
An excellent cabin for the boss is noth-
es creates an impression of openness and
ing but a combination of harmonic archi-
the central seating area providess a sense of
tectural practices and ultra-modern ame-
luxury. The choice of comfortable furni-
Design Team
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ture is another well planned element that
office design have changed, due to the
has been implemented in the design. The
palpable change in the work culture. The
shelves are designed in a manner that it
office space, in recent times is required to
avoids the cluttering of the space. The
provide a space, where the employees can
equipment storage has also been planned
interact with each other and at the same
very carefully, for quick accessibility in
time have their own comfortable personal
every way.
space, since one spends a major part of
Lighting is very crucial in work areas
the day in the office. It is very essential to
and with more attention to detail, the
have a conference room as it encourages
designer
creative freedom and allows for optimum
used innovative solutions for
lighting this space. There is a room left
performance in the hours spent there.”
for natural light to enter and the ceiling
Tejas takes us to a tree house and share
lights are cleverly blended in the over-
his delightful experience behind shaping
all space. Explaining further, Tejas adds,
this project.
“ With the changing times, the trends in NOVEMBER-DECEMBER DECEMBER 2014 • DESIGN MATRIX 109
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The Interior Workshop has designed a resi-
residence comprise, a living room, parent’s
the concept used in this space. The living
dential project that epitomises the perfect
room, master bedroom, child’s bedroom
room defines the simplicity of nature and
fusion of modern and traditional concepts,
and rest rooms.
design, very well played with the materials.
here open spaces reveal in a perfect bal-
Living with trees, a combination of
The lights are placed in a way that it high-
ance of material, colour and volume. This
nature and man-made aspects reflect from
lights the basic concept of this room, natu-
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rally. The brass hanging leaf motif lights
Fact File
give the mirror effect on the floor.
Name of project Tree house
shaped chairs and a tree trunk designer
The designer dining table with ‘Y’ the table will give one a dining experience,
Location Althan, Surat.
amongst the nature. Can you imagine a room with hidden window, Tejas successfully adds a a wow-
Name of client Ramesh Patel
factor by smart and creative design to the master bedroom that are not only ethical but also practically acceptable. The out of
Principal Designer Tejas Mistry Carpet area 1035 Sq.ft
the box idea of not providing curtains, but creating a wooden sliding shutter to cover the windows is truly commendable. The interior of the modern master bedroom has been designed as a perfect space
Design Team The Interior Workshop
flowing into one another and giving spectacular views. Warm hues and rich materials govern NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 111
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the parents’ bedroom. Adequately shaded by giving tall advantages of the ample light and ventilation available through the unhindered glazed surfaces in this space. The Children’s room is designed as unique and a custom design evolved to fit, its specific requirements. A small library is designed in the form of a running boy. This concept is inspired as journey of success. The placement of a mirror on the wardrobe is a good idea for space saving. At the completion of the project, the satisfied client exclaimed, “The house is a precedent in establishing a new culture of dealing with an existing structure. The new and old comes together. The new reacts to it and explodes the space, and creator an interesting expression everything has its value and all shapes have a reason.” int.tejas@gmail.com
Know the designer Tejas graduated from the University of ‘Gupta Academy’ in Mumbai with specialized in interior designing in 2002. He began his career working with Ar. Vatsal Thakker and later established Interior Worshop, which caters to a wide range of residential and commercial spaces. His mantra lies in providing his clients with a suitable design within their budget. His designs refrain from the glitz and therefore a client could expect the unexpected and the unusual!
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Zoom in
Capt. Mukesh Kumar
KITCHEN MAGIC
Thinking of buying your dream home or moving into a new apartment? What you need right now is to focus on your kitchen.The best part about modular kitchens is that they are easy to build, clean and maintain and Hacker can be your solution.
M
odular Kitchen has become an integral part of each and every home and have totally replaced the conventional kitchens. In recent times, a kitchen space is not restricted to just cooking and eating; it needs is considered to be a space that is classy, stylish and
contemporary, offering convenience with optimum space utilization. Hacker- Kuchen GmbH & Co.KG have been producing modular kitchens in Germany, since 1938. Their strength lies in their continued research and development that keep pace with the latest technologies. Hacker boasts of customised kitchen solutions that can fit in any space within their standard cabinetry system. We recently met Capt. Mukesh Kumar representing Kanu Kitchen Kulture Pvt.Ltd; who brought exclusive Hacker dealership to India and opened its first showroom in New Delhi in 2004. It is the tenth successful year in India and the evidence that they are growing stronger is their prominent presence across Northern, Southern and Western India markets– Delhi, Mumbai, Bengaluru, Coimbatore, Kochi, Hyderabad,Chennai,Ludhiana , Ahmedabad and Jaipur. Soon they will be spreading their wings of expansion in Indore, Kolkata and Raipur. Hacker produces kitchens that fulfil the highest standards in terms of quality, functionality, durability and use the most modern, fully automated computer controlled state-of-the-art production machines to produce perfect modular kitchen systems. Elaborating further, Capt Mukesh adds, “ We offer customised modular kitchens for every segment–ranging from low-end to mid–segment and top–end, under one roof. The variety of finishes- laminates, high gloss laminates, Acyrilic, Peramic, Lacquer glass, Matt, Lacquer glass, veneer, solid wood and lacquer paint in matt and high gloss surfaces, offers the clients plenty of options to mix and match and these kitchens take about 10 -12 weeks for delivery after placing the order. We not only provide products with high quality, but also excellent after sales service and this has added to a long list of satisfied customers, who just go for Hacker and no other brand. I would say, our kitchen solution is not just a claim but a commitment. The materials used in producing the kitchen modules are carefully chosen to be of the highest quality standards and we never compromise on the same,” adds Capt. Mukesh. www.haecker-india.com NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 113
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Insights
CONSERVING N A T U R E British Columbia is Canada’s, and the world’s largest exporter of forest products and a global leader in sustainable forest management.
Brian Leslie
climate in India, and has added advantages
are seeking to develop.”
like it is easy to work, carve, glue, and screw
With the rapid growth of the Indian mar-
holding, highly treatable, takes stains and
ket, Forestry Innovation Consulting India
finishes very well compared to India wood.
Pvt. Ltd. (FII India) was established in Mum-
We met Brian Leslie, Technical Advisor,
bai in 2012 as a subsidiary company of For-
Canadian Wood from British Columbia
estry Innovation Investment.
Forestry Innovation Consulting India Pvt.
Their role in India is to :
Ltd to know more. With almost 40 years
• Increase awareness of British Columbia,
experience in various aspects of the wood
Canada wood products (through semi-
processing industry in Canada, specializes
nars, trade shows and exhibitions) that
in market and product development for
can provide a sustainable, environmental-
softwood lumber. Elaborating further,
I
ly friendly alternative for Indian customers • Provide
information
and
technical
ndia has strongly endorsed the need
he adds, “As a technical specialist with
to protect its forest resources and is
Forestry Innovation Consulting, my aim
advice to companies seeking supply of
looking for alternatives to traditional
is to increase the understanding of the
wood products from B.C.
hardwood species like Teak, Sal, Sheesham
softwood products from the sustainably
etc. due to worrying trends of the shortage
managed forests of British Columbia.
of the current wood supply. Hence it
International
to
• Assist Canadian lumber companies
encourages imports of forest products
make B.C., the world’s largest exporter
seeking to establish trade with India
from sustainable suppliers like Canada
of coniferous wood. Today, emerging
by providing information, research and
to minimize the need for logging local
markets serve as the world’s economic
wood in India. British Columbia in Canada
growth engine, and the far-reaching
• Support the “Green Building” move-
is unique among the world’s leading forest
effects of their spectacular rise continue
ment taking into account the positive
producers because 94% of its land base
to play out. Developing and diversifying
environmental impact of wood prod-
is publicly owned, and forest activities
foreign markets for B.C. wood products,
ucts sourced from sustainable forests
on public land must follow strict forest
therefore, is important both to the forest
• Support trade relations in wood prod-
management laws. Another advantage
sector and to provincial society as a whole.
is that the Canadian Wood species from
While FII works on promotions in several
British Columbia are conditioned to suit our
countries, India is a priority market that we
demand
continues
• Support customers in India to source B.C. wood species
advice
ucts between India and Canada www.canadianwood.in
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Happenings
BEYOND PERFECTION Clarke & Clarke, one of the fastest growing editor brands in England, has entered into an agency agreement with Maishaa, with the aim of establishing a partnership network of showroom customers across India.
C
larke & Clarke, designer fabrics and wall coverings are internationally recognized as one of the leaders
in the world of home fashion. Their style ranges from classic to contemporary fabric and wallpaper. To facilitate decorating, many patterns coordinate with each other. With a team of four passionate and dedicated designers,their collections range from contemporary to traditional, but always maintain a sophisticated style, which infuses the latest European colour trends. For customers and designers alike the variety of styles and colours help to create the perfect home environment, which will soon be available in India.“The Clarke & Clarke design sense and its opulent colours connect beautifully with the core ideology of Maishaa. We know that our discerning clients will love the way Clarke & Clarke interprets the trend of wallpapers and furnishing fabrics,” adds Arun Garg, President, Maishaa. The core philosophy of Maishaa is to create products for enhancing the passion of each individual. The company today has a pool talented, experienced people from the textile, fashion, retail and marketing arenas in India. As a textile designer and manufacturer, their mantra is to design by Passion, producing with innovation and aiming for utilization. www.maishaa.com NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 115
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Happenings
EVOKE YOUR SENSES The new Hafele design studio in Mumbai will feature not just the complete range of architects and interior fittings solutions, but will also host kitchen appliances, lighting and sanitary from the house of Hafele.
Atul Borkar (centre) inaugurating the Hafele Design Studio
H
afele, the world leader in architectural hardware, furniture and kitchen fittings launches its exclusive Hafele Design Studio with Steel Touch Hardware Pvt Ltd in Mumbai; Hafele is one of the latest destinations and one Stop shop for complete interior fittings solutions
and designs. Located at Andheri (West) in Mumbai, the exclusive Hafele Design Studio spreads across approximately 1336 sqft of an internationally acclaimed range of innovative products that have inspired architects and interior contractors across the world. The Hafele design studio will enable customers to touch and feel the fittings in application before purchasing them. It will also give customers a complete overview and enable them to make an informed decision, which fittings will best suit their individual taste. Commenting on the new Hafele design studio in Mumbai, Atul Borkar, Sales Director, Hafele India Pvt. Ltd says, “With the launch of a Hafele design studio, Hafele aims at bringing internationally acclaimed and innovative hardware and kitchen fitting solutions to Mumbai. Hafele is committed to identify and understand the specific needs of customers, architects and interior contractors across segments and provide them with desired fitting solutions. All Hafele products stand for quality and design keeping their functionality at the top of the mind.” www.hafele.com 116 DESIGN MATRIX • NOVEMBER-DECEMBER 2014
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Event report
INDEX FAIRS
T
2014
“An awesome experience !” “It’s great to see the range of products, we have to play with, as interior architects and designers!” “This is India’s Salone!” These are some of the comments of visitors to the recently concluded Index Fairs, Mumbai, India.
he 4-day event saw about 25,000
sq. ft.), which were fitted out in resonance
spaces with a design focus, the Index Design
trade
professional
with the design-led event. The 26-year-
Boulevard, with lighting design installations,
buyers
and
architect,
old fair covers the gamut of interiors
“A Little Light Magic”, the Kudos Gallery on
interior designer and builder communities,
products with focused spaces for furniture,
the great contributions to hospitality design
across the nation. The already powerful
decorative lighting and artifacts; kitchen;
and the Art Enclave and Sculpture Zone,
visitor
the
office and contract; intermediates, wall
which were new at Index this year.
official partnership with the Hospitality
and floor products and architectural
Procurement Managers Forum (HPMF) and
hardware.
specifiers
profile
from
was
the
boosted
by
Despite the chaotic nature of the Indian markets, the sheer volumes of business are
the Institute of Indian Interior Designers,
Focused initiatives to bring in the best
awe-inspiring and a magnet to export-driv-
the architect fraternity that is responsible
possible visitor profile to the powerful event
en suppliers across the world. Index Fairs is
for interior fit-outs of the sprawling project
saw exhibitors expressing their apprecia-
well known as the best entry point into the
spaces of the country. Industry specific
tion of the b2b matchmaking exercise that
Indian markets and has helped launch lead-
events such as Voice of Procurement and
brought in over 2700 trade and business
ing brands from over 20 nations, including
Cooking Up a Storm for the hospitality and
visitors from across the country. Strategic
Italy, Germany, Poland, Spain, France, Malay-
kitchen industries, by ‘Index Events’, were a
partnerships with India’s leading airlines
sia, Singapore and China, into the attractive
value addition to the visitors and exhibitors
and hotels brought the fair up to a new level
Indian markets.
present. Over 300 booths were spread
of professionalism and success.
across 7 air-conditioned hangars (300000
The design-led Index Fairs saw key
www.ubmindexfairs.com
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Event report
2014 014
D I A FO
The Festival of Architecture & Interior Designing, popularly known as FOAID-2014 opened with the theme ‘Transformations’.
ith massive rise and the constant evolution in
W
in the National Conference along with 1500 visitors composed of
Architecture and Interior design in India, it was crucial
Architects and Urban Planners, Interior Designers, Developers,
to update the industry with the know-how of new
Academicians, Researchers and Architectural Students. The Design
design innovation techniques and strategies. And, standing by this
stalwarts from various quarters of the Country participated and
thought, FOAID 2014, came into existence involving the Design
showcased their projects at the Design Arena based on the theme
stalwarts and Real Estate honchos. Presented by Hacker Kitchens
‘Transformations’ under categories: hotel and leisure, bars and
and Coalesce Eventz India Pvt. Ltd, FOAID-2014 gave an inside story
restaurants, creative re-use, culture, education, display showrooms,
of the current scenario of Architecture, Interior Design and Real
healthcare, offices, residential, shops, retail space, transport. The
Estate in India in terms of trends that would survive in the long run,
Panel discussions focused on to find answers on the future of Indian
redefining architecture, considering the changing taste of people
Architecture and Interior Design with discussions on topics like – Is
and plenty of more perspectives through thought provoking
Architecture a Luxury or a Necessity?, Augmented Design- Making
panel discussions. Niranjan Hiranandani, Chairman and MD,
it Real, Creating a Romance between Space and Lights, Blurring
Hiranandani Developers inaugurated the festival with his keynote
the Boundaries, Delighting the Senses, Quantifying Sustainability
on “Responsible Architecture” and special address on the festival
in Architecture, Brands and Design- The New Patrons of Creativity,
theme “Transformation in Architecture and Design” was given by
Cutting Edge and Cutting Down, Designing for Multiple Groups:
Boman Irani, Managing Director, Rustomjee Group. Segmented
Creating Adaptable Space, Challenges in Application of New
into Design Arena, Exhibition, National Conference and Design Icon
Technologies in Modern Architecture.
Awards, this festival took place on 26th & 27th September2014 at Hotel – The Lalit in Mumbai and saw 300+ pre-registered delegates
foaidindia@gmail.com
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Event report
NEW VENTURE BY LAMINEER Prashant Goel
Lamineer displayed its new range at an event organised by IIID at the Raipur Chapter. The 120 interior designers and architects present on this event were dazzled by the overall solutions offered by them.
R
ecently, Lamineer , Stone Galley, City Light, Sanskriti Decor and Euro Pratik sponsored a meet organised by
IIID, Raipur Chapter at Hotel Babylon. Ar. Zaneer Basrai, Prashant Goel representing Lamineer and Interior Designer Arva Zakir were the chief guests of this event. On this occasion, Lamineer announced the addition of LG Hi – Macs (Acrylic solid surface), a product synonymous with quality and durability among others in its products palette. Their range consists of flooring Faus and Finfloor, very high quality products from Spain, for creating better interior spaces. Their recent venture is a showcase of Flex Stone that can add a traditional cum modern appeal to enhance the beauty of exteriors and interiors of any space. Speaking about decor, without artifacts, any space is incomplete and to complete this, they have added Le Cdeor a world of spell casting artifacts imported
About Lamineer Located at Raipur Lamineer offers a wide range of product lines under one roof. This complete interior showroom offer Plywood, Veneers, Exterior HPL, ACP’s, Artefacts,
from different parts of the world. Elaborating further, Prashant Goel added, “Today the clients look for newness and I would
Furniture,Laminates, Wallpaper and Highlighters. lamineershop@gmail.com
say our group of showrooms is a perfect solution for all interior needs.” NOVEMBER-DECEMBER 2014 • DESIGN MATRIX 119
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Event report
INDIA FURNITURE EXPO 2014 All India Furniture Manufacturers and Traders Association and India’s leading organizer of trade shows viz. Introductions Trade Shows Pvt. Ltd have presented the 2nd Edition of India Furniture Expo 2014 – India’s leading trade fair focused on the furniture industry, at Nehru Centre, Worli, Mumbai in August.
T
his fair showcased latest designs
participating students were displayed
prize of Rs. 10000 was sponsored by
from all over India and overseas,
at a special pavilion at the event and
Woodmall. A wide range of furniture was
while trade visitors discovered
were judged by the renowned architects
displayed consisiting of residential,com
upcoming design trends, eco-friendly
and designers– Ashok Butala, Kamlesh
mercial,institutional,hospitality,
products and network with their existing
Sheth and Ketan Sheth. The First Prize
outdoor and hospital furniture and many
suppliers. This event was inaugurated by
was
Outstanding
home decor products were available at
Ar. Ketan Sheth, Member of IIID and were
designing of Danish Baig of Anjuman
the event. Over 100 exhibitors from all
accompanied by Pulin Shah, President
-I-Islam Kalsekar Technical College, New
over India, China, Indonesia participated,
of All India Furniture Manufacturers and
Panvel. The Second prize was awarded to
making it a grand international event
Traders Association and Jivesh Sachdev,
Deepa Parmar of Lokmanya Tilak Institute
and over 10,000 trade visitors consisting
Managing Director, Introduction Trade
of Architecture & Design Studies.The
of architects, interior designers, bulk
Shows Pvt. Ltd. The EDGE – Furniture
consolation prizes were also awarded
buyers, exporters, traders, retailers and
Design
for
to 5 participants for their designs. The
direct consumer buyers visited this grand
students of Architecture & Interior
first prize of Rs. 20000 was sponsored
event.
Design. The designs created by the
by Living room Lifestyle Ltd. The second
Contest
was
organized
awarded
for
the
office,
www.ifex.in
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Event report
FENESTA LAUNCHES ITS SIGNATURE STUDIO Fenesta Building Systems, India’s largest windows company and a division of DCM Shriram Ltd. is expanding its retail reach in the country. The company announced the launch of its Signature Studio at Raghuvanshi Mill Compound, Lower Parel in Mumbai.
T
villas, apartments, penthouses, hotels,
and doors for the Indian consumers
Fenesta is committed to its customers
the experience for the consumers through
as the customers will be able to touch and
to provide impeccable end-to-end ser-
such Signature Studios across the country
feel the product before the purchase.
vices. Fenesta is the only company in India
and we are confident that these studios
he new Signature Studio will
verma, VP Sales, West said, ”Fenesta is the
change the way of buying windows
hospitals, schools and etc.
only brand in India that is bringing alive
The studio showcases the Fenesta
to control the entire supply chain starting
will help our consumers to make better
range of products comprising windows,
from making of UPVC that goes into mak-
design choices and faster purchase deci-
doors, conservatories and their various
ing of the profile, to installation of end
sion. It will also help the architects and
design and colour possibilities. Composite
product, as well as after sales service. The
interior designers to enhance their palette”
doors suitable for exterior as well as
range of products is specially designed in
Fenesta Signature Studios will be soon
interiors is on display in attractive colours
UK and Austria to give consumers a well
coming to other cities in India including
and also a life size conservatory to give
engineered but contemporary style. The
Ahmedabad, Chennai, Hyderabad, Kolkata,
the consumers a real experience of the
products at Fenesta go through stringent
Pune and Bangalore. Last month Fenesta
product. The design team at Fenesta uses
tests and quality check at every step to
launched its Noida and Gurgaon studios
a special software to help the customer
ensure performance in India’s varied and
for the Delhi-NCR market.
visualize and create unique, customized
extreme climates.
solutions suitable for any type of façade,
While inaugurating the studio Naga-
www.fenesta.com
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T C U D O R P
H C N LAU y Durian Wooden collectionor b store things, but wooden
x, sleep, write, work, eat vide one with a place to sit rela pro will iture furn of e piec iture is highly decorative and Any quality piece of wooden furn A ure. feat l tica prac its than ch more it named Malacca, Sheraton, collection by Durian has mu collection has 7 series under This uty. bea and ty nali s ctio fun relies on simple formal content plays a key role in both home’s igns; this wooden collection des ked mar yet ple ty. Sim es. atili seri on of vers Tucson, Laredo, Helena, Lincoln stands out as a per fect collecti ify modernity. This collection and original propositions to typ ww w.durian.in
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H
Sizzle Dining Table by
Godrej
Sizzle, a unique creation by Godrej Interio’s design team, is a 6 seater dining solution with a well integrated induction cook top for healthy food. The cook top reacts promptly with touch sensitive interface and a voiceover feature-incorporated for extra safety. Thanks to its circular glass top, lacquered in black paint for a classy look and toughened for long life. A surprise yet functional element is created by a lid cum tray which is seamlessly merged with the central revolving plate to protect ceramic induction cook top. It is complemented with low height seating and pouffe. www.godrejinterio.com
Grandeur launches German kitchens by
Ballerina Kuchen Grandeur has launched
the high-end German kitc hens brand Ballerina Kuchen for the Indian market. With exclusive rights to the hig h-quality brand, Grande ur hopes to offer its cliente le a wider range of option s when designing their kitc hens. The German kitchen manufacturer has gained a reputation around the world for providing produc ts that rank high in design and quality. Ballerina pro ducts are manufactured in a fully automated production facility, drastically reduci ng errors and defects in the ir collections. Their kitchen s offer 100% customization , which is far greater than other brands. Ballerina Kuc hen products are availab le exclusively at Grandeur sho wrooms across India. ww w.grandeurinteriors.c om
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Nature inspired sofa collection by
Spacio
nderful creations of Taking a cue from the wo launched an exotic Mother Nature, Spacio has temporary homes. collection of sofas for con ure Inspired’ sofa In the first edition of ‘ Nat d uniquely designed collection. Spacio unveile inspiration from sofas that take designing de in pure leather, Ma ies. terfl the magical but to represent the the sofa sets are designed but terfly through its vibrancy and beauty of a shape and colour. om ww w.spaciocollections.c
Belissimo collection by
Rumors
Ushering the stylish era in the segment of premiu m quality furnishing fab up with UK Based Prestig rics, Rumors Fine Furnish ious Tex tiles to unveil ‘Be ings announces its strateg lissimo,’ a new range of Rum ic tie collection, which consist ors Sapphire collection. s of about 40-45 designs Belissimo is a multi-desig in var yin g pat n tern s, colours and technique 100% cot ton and cot ton s. This vibrant collection viscose blends. It is a brig is ma ht and de up fun of col lec stores pan India. By car vin tion, which will be availab g a niche in the furnishings le at all premium lifestyle furnishing segment, Belissimo will brin g for th European design approach in the Indian market to match every cus tomer’s desires. ww w.rumorsindia.in
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Butterfly Sofa Chairs by
Sogno Interio
With festivities round the corner, bid adieu to the dullness of theliving room and brighten up any space with Sogno Interio’s latest colourful and uber stylish Butterfly sofa chairs.Available in wide variety of designs, this smart and contemporary range is crafted in imported ply and seasoned wood, which make this range chic and classy. Each chair has a very comfortable cushion which is adorned in bright and vibrant fabric, adding up extremely glam to the collection. Fit comfortably in small spaces, this sofa chair is very user friendly. www.sogno.in
New Crystal Collection by
House of Raro The latest Crystal Collection from House of Raro is ought to gather applauds for its superior designs and intricate finishing. Contemporary and stylish in design, the crystals are timeless and elegant for parties and everyday use. It is a pure balance between tradition and innovation, the collection is the harmonious fusion of unique handwork with the absolute purity of crystal with over 24% lead content. www.houseofraro.com
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Square Foot launches
Herringbone
leaders in integrated Square Foot, one of the ounced the launch flooring solutions, has ann er laminate wooden of its latest line of design art collection flooring. This state-of-the modifies the natural known as ‘Herringbone’, od to create a new colour and pat terns of wo flooring. Launched design trend in laminate and oak wenge, in two colours, honey oak tion in the laminate this is yet another innova ge comes with an flooring segment. This ran ) sur face finishing, Embossed in Register (EIR antique appearance giving it a real wood-like and tex ture. ww w.squarefoot.co.in
The New Beds Collection by
InV Home
InV Home launched its latest collection of beds, which will surely modify the sleeping experience. The Brand has come up with some wondrous beds for the master bedrooms which are one of its kinds. Few beds from the new collection have side storage units which serve as a cabinet in which the upholsteries and other related things could be stored efficiently. One of the beds from the new collection is fully upholstered with white linen fabric giving it a unique modern design synonymous with international elegance and luxury. On the other hand the upholstered cloth beds are designed in a dynamic and versatile style giving it a very contemporary look. Tel:011-26801811/12/13
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Jonathan Charles furniture in India International Furniture Brands has unveiled the Duchess and Regency collections that showcase the splendid craftsmanship and designs offered by Jonathan Charles. The furniture is magnificently crafted using the finest materials that include lush rosewood, walnut, burl, mahogany and satinwood, and other highly decorative veneers and exotic finishes. The pieces in the collections are crafted using advanced marquetry, foundry-cast brass, mother of pearl inlay, highly select marble, deep carving techniques and much more. Ranging from cabinetry to dining tables, desks to gaming tables, Jonathan Charles melds the finest styling with unparalleled materials and artistry to create masterpieces for today. Classic and unusual chairs, consoles and gilded mirrors, padded with antique leathers, and many finished with gilt touches, encompass the furniture on offer from Jonathan Charles. www.ifbrands.in
Werkhaus collection by
AA living
AA Living launches its ‘Werkhaus collection’ with award winning products that are collectibles in itself. The collection comprises end tables, desk tidy,tissue holders,dustbins and photo frames. Solid, eco-friendly medium density fibreboards (MDF) with highresolution digital printing and a UV hardening protective paint is combined with a knock down connecting system to make these trendy and long lasting pieces of art. www.aa-living.com
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GLOSSARY IFC: FINfloor Laminated flooring
Jogeshwari-East, Mumbai – 400 060
Chennai – 600 010.
Tel: (022) 28242424/28362424
Tel: (044) 26605995
MRJ Trading Pvt. Ltd.
Email: surfacedekor@gmail.com
Email: info@uniply.in
Pg. 7: Rumors India
Pg. 16 & 17: Le Cdeor
Tel: +91 80 6569 4949 Email: sales@rumorsindia.in www.rumorsindia.in
MRJ Trading Pvt. Ltd.
Pg. 8: MRJ Laminated Wooden Flooring
Vile Parle (E), Mumbai – 400057.
201, Shyam Kamal ‘C’ Bldg., Agarwal Market, Vile Parle (E), Mumbai – 400057. Tel : (022) 26187132 / 26131442 Email: flooring@mrjgroup.in
Pg. 1: Ebco Pvt. Ltd. 402-3, Hyde Park, Saki Vihar Road, Mumbai 400072 Tel: (022) 67837777 Email: info@ebco.in www.ebco.in
Pg. 2: LG Hi-Macs
MRJ Trading Pvt. Ltd. 201, Shyam Kamal ‘C’ Bldg., Agarwal Market, Vile Parle (E), Mumbai – 400057. Tel: (022) 26187132 / 26131442 Email: flooring@mrjgroup.in
Pg. 9: Sleek Kitchen
204/B, Vertex Vikas, Sir M V Road,
Sleek International Pvt. Ltd. Lotus Corporate Park, 3rd Floor, 301/302 D & G Wing, Graham Firth Steel Compund, Off Western Express Highway, Goregaon West, Mumbai – 400063. Tel: (022) 61075400 Email: enquiry@sleekworld.com www.sleekworld.com
Tel: (022) 26833377/0952 Email: decorexsol@gmail.com
Pg. 3: Jalaram Corporate Ad • 935, Bhagwandas Wadi, Behind Kismat Talkies, off V.S. Marg, Prabhadevi, Mumbai 400 025 Tel: (022) 24318222 Email: jalaram_timber@yahoo.com • 9/B & 9/K, Laxmi Ind. Estate, New Link Road, Versova, Andheri (W), Mumbai – 400 053 Tel: (022) 26327733 / 34 Email: jalaramvnf@gmail.com
Pg. 5: Geeta Corporate Ad. Geeta Aluminium Company Pvt. Ltd. D/4, Ansa Industrial Estate, Saki Vihar Road, Saki Naka, Andheri (East), Mumbai – 400072. (M) : 09930806685 www.geetaaluminium.com
Market, Tel: (022) 26187132 / 26131442 Email: artifacts@mrjgroup.in
Pg. 43: Travette Engineered Hardwood Flooring MRJ Trading Pvt. Ltd. 201, Shyam Kamal ‘C’ Bldg., Agarwal
New Patel Sawmill Group Andheri (East), Mumbai – 400069
201, Shyam Kamal ‘C’ Bldg., Agarwal
Pg. 10 & 11: Durian Wooden Collection Durian Industries Ltd. 401, The Summit, Western Express Highway, Vile Parle (E), Mumbai 400057 Tel: (022) 26269000 Email: info@durian.in www.durian.in
Pg. 13: Uniply Elementz Decorative Veneers Uniply Industries Ltd. #5, Branson Garden Street, Kilpauk, Chennai – 600 010. Tel: (044) 26605995 Email: info@uniply.in
Market, Vile Parle (E), Mumbai – 400057. Tel: (022) 26187132 / 26131442 Email: flooring@mrjgroup.in
Pg. 44 & 45: Uniply Doors Uniply Industries Ltd. Mr. Varun M: 9884758586 Email: varun@uniply.in
IBC: Jalaram Corian • 935, Bhagwandas Wadi, Behind Kismat Talkies, off V.S. Marg, Prabhadevi, Mumbai 400 025 Tel: (022) 24318222 Email: jalaram_timber@yahoo.com • 9/B & 9/K, Laxmi Ind. Estate, New Link Road, Versova, Andheri (W), Mumbai – 400 053 Tel: (022) 26327733 / 34 Email: jalaramvnf@gmail.com
BC: Durian Wooden Collection Durian Industries Ltd. 401, The Summit, Western Express
Pg. 6: Concept Dekor
Highway, Vile Parle (E), Mumbai 400057
Surface Dekor (India) Pvt. Ltd.
Pg. 15: Uniply Engineered Veneers
Abdul Satar Lakdawala Comp.,
Uniply Industries Ltd.
Email: info@durian.in
Jogeshwari-Vikhroli Link Road,
#5, Branson Garden Street, Kilpauk,
www.durian.in
Tel: (022) 26269000
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