Graduate Quarterly - FY21 Q4

Page 20

J.

Website/Social Media Update

The EKU Graduate School website, www.gradschool.eku.edu, continues to receive thousands of page views each month according to the site’s Google™ Analytics. Overwhelmingly, the most popular page on the site is www.gradschool.eku.edu/graduate-programs that provides information on EKU’s graduate programs. The apply page, deadlines and graduate assistantship pages also receive significant activity.

EKU Graduate School Social Media From a recruiting, retention, and information dissemination mechanism perspective, the EKU Graduate School continues to utilize social media to connect with past, current, and future stakeholders. As new generations become college-aged (and other generations become more technologically savvy with social media), its use is critical for institutions of higher education. Social Media Platform: August 2020 Followers:

June 2021 Followers:

Percent Increase:

Facebook

1,050

1,110

6%

Instagram

415

1,364

229%

Twitter

432

1,604

271%

Page 21 provides a glimpse of a few of the most popular social media posts from the fourth quarter.

20

THE GRADUATE SCHOOL @ EASTERN KENTUCKY UNIVERSITY


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.