MEATY - May 2022

Page 9

company profile

Tecnobrianza, a 40-year-long development

T

ecnobrianza turn forty, an important goal for the company based in Carate Brianza and leader in the production of tying machines and clipping machines for salami and meats, which has recently dealt with an important reorganization. The third generation is ready to face market challenges and makes the history of this family business even stronger. Mario Pirola, owner with his brother Armando, is proud of the goal they have reached but he says he is not satisfied yet; he is rather ready to prosecute the evolution of the company with rising grit and

determination: “The pandemic has influenced our sector and has changed our approach with reality, this is unquestionable. It’s important that we face the change by analyzing carefully every detail of production and relations: behind it, there is the way we work and meet market requests, it’s important that we continue to establish a serious and reliable relationship with our customers and suppliers. We have worked hard to build this relationship, and today we are proud to say that our market share has grown, and our turnover has climbed 30%. This was possible thanks also to the attentive business reorganization we have implemented in this period”. The years of the pandemic were the oc-

casion for a careful consideration of the market, of the prospects of the company and, Mario Pirola confirms, to deal with the development and growth of the company from a professional point of view, with passion and perseverance. We have realized life-long projects and accurately planned our future We have realized all these projects with the extension of our headquarters in Carate Brianza, which is now more operational and efficient. The working area was widened to 800 sq.mt. in 2020 and divided between warehouse and factory, with a strategic storage area; the technical area has been improved

to back up post-sale and customer care activities, which have always been in the center of attention at Tecnobrianza. We have integrated new labor force and specialized figures, engineers and technicians, to favor our research and development activities and design new products that will be launched on the market soon, especially in the packaging field. “We have spent many resources and energies – Mario Pirola states – this investment will enable us to face the future challenges with the right tools, to meet our customers’ needs, to provide complete and high-performance service and proudly follow the development of the business”. 

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