GROUP STATEMENT

COPYWRITTEN BY ELEANOR HENDRY (MYSELF)

As the author Simon Sinek once said, “a leader’s legacy is only as strong as the foundations they leave behind” and as the Communications and Marketing Team working for Studio 204, it is our responsibility to fulfil this by establishing a robust platform which actively showcases the incredible talent and creativity of our current community of students. We wish for this to be passed on to the future creatives within our university field, so they can advance a continual, positive label for our brand.

Through effectively interacting as a team, as well as liaising with neighbouring groups too, we intend on exhibiting the new course of Fashion Communication Marketing (Social Media) through a fresh narrative- a lens which focuses on the course’s specialities and ahead of the curve thinking. This will be achieved through a synthesis of thorough research, interview processes and behind the scenes documentary, allowing a personal scope into the world behind Studio 204. By engaging in such tasks, it will enable the finalised outcomes to be underpinned meticulously, as well as successful in exhibiting the pioneering nature purposed for the FCM course. We propose to create a marketing film which envelops the originality and innovative style of the Social Media program as well as additional books, series, and videography to ultimately capture the entirety of what our department has to offer and be tailored towards a specific target audience too.

Studio 204 prides itself on professionalism, positivity, and employabilityall of which will be supremely demonstrated within our Communications developments. We pledge to market Fashion Communication Marketing to our utmost potential, remaining consistent in time management, knowledgeable of arising trends and employing an appropriate skill base which can be expanded to ultimately push us as creatives and accentuate a storytelling which can be told to generations to come.

Hi, I’m Ellie, Journalist Manager and Communications Executive of Studio 204!

This title enables me to foresee and lead an array of promotional sectors to confidently market the University of Chester FCM (Social Media) course. My day-to-day roles include comprehensive research and analysis, pitching ideas to the team and CEO, contacting, and conducting interviews with industry representatives and alumni, and copywriting content. I also support my team members within their roles by attending visits, workshops, and editing in house created marketing films.

I have a keen eye for detail and a strong willingness to push myself and my capabilities, therefore this role continuously intrigues me as not one day is the same and I have the opportunity to progress my skill base. I have a strong can-do attitude and want the best for my team- I believe this is grounded both in the work which is produced and how I conduct myself through the process.