READERS BY GENDER
80%
READERS PER MAGAZINE (3.7 AVERAGE)
23.7%
Male
2 Readers
15.2% 4 Readers 5.8%
23.1% 17%
20%
3 Readers
Female
WHERE DO YOU PREFER TO WORK
Computer and Smartphone
28% 20% 11 States
WHO REPAI YOUR TRUCK?
58%
38.6% Traditionals Phones
AGE OF TRUCKERS
31- 35
12% Licensee
Truck Stop
78.7%
Excellent
28.7% Good
0.6% Regular
COUNTRY OF ORIGIN
77.1% Mexico
4.4% Guatemala 5.6%
8.6% 4.4%
Another Countries
El Salvador
USA
ANUAL INCOME OF TRUCKERS
41%
48%
21% 9% Yourself
4.9% 7 Readers
61.4%
California
Independent Workshop
5 Readers
6 Readers
TRUCKERS WHO USE TECHNOLOGY
52%
48 States
10.3% 6 Readers
EL TRAILERO MAGAZINE QUALIFICATION (BY OUR READERS)
45,000 - 55,000
14% 25 - 30
28% 10% 41 - 49
+ 50
15% + 70,000
27% 17% 35,000 45,000
55,000 70,000
GENERAL ADVERTISING RATES Regular Paper Rates Contrat Full Page Half Page 1/4 Page Job Directory
12 months
6 months
3 months
$ 600 P/Month
$ 650 P/Month
$ 700 P/Month
$ 400 P/Month
$ 450 P/ Month
$ 500 P/Month
$ 250 P/Month
$ 300 P/Month
$ 350 P/Month
$ 70 P/Month
$ 80 P/Month
$ 99 P/Month
12 months
6 monhs
3 months
$ 1,250 P/Month
$ 1,350 P/Month
$ 1,450 P/Month
$ 650 P/Month
$ 700 P/Month
$ 750 P/Month
$ 450 P/Month
$ 500 P/Month
$ 550 P/Month
$ 300 P/Month
$ 350 P/Month
$ 399 P/Month
Glossy Paper Rates Contrat Double Page Full Page Half Page 1/4 Page