Focus Mini-Mag Women in Business 2018 by Focus

March 2018

Greater Port Macquarie

page 4-31

Kristal Kinsela Having achieved incredible success, such as NSW Aboriginal Woman of the Year, Supplier Diversity Advocate of the Year and a finalist in the Women’s Agenda Agenda Setter of the Year, plus her biggest achievement, being a mother, Kristal Kinsela is setting the way as an inspirational woman on many levels. FOCUS chatted with Kristal about her success and return to Port Macquarie …

Claire Johnson

Gender Intelligence and the Female Economy

Always willing to push the boundaries of what she can create, Port Macquarie local Claire’s love of design extends to work with clay and pastels, and she’s recently collaborated with fashion label Gorman to showcase a range of her prints … Claire was also a part of the Glasshouse’s Neon Summer Programme recently, but watch this space, as she hopes to hold a solo exhibition in the future …

Coffs Coast

Nourished Eart, Leah & Kirsten In partnership, Leah and Kirsten have built Nourished Earth from the ground up, to cover all things health and wellbeing. The store will be celebrating its first birthday shortly, so FOCUS had a chat to the girls to find out more about the year that has been and the future plans for the business.

It’s no secret that the world is changing, and traditional business solutions and models just haven’t converted to recognise the new $28 trillion economy of women. With 91%* of women agreeing that advertisers and marketers do not understand them, there is a lot to learn and a long way to go.

page 32-49

JAX The Barber Jax offers all the classic barbershop services, but comes with a twist; it is located in a clothing store, which makes for a fun and relaxed experience and a great atmosphere. Jax tells us about how her business came about and what sets it apart.

Yvette Prewett SY HAIR owner — Business Minds Interview

2 Special Edition focus

Manning-Great Lakes

page 50-65

International Women’s Day International Women’s Day each year marks an opportunity for women (and men) to come together and celebrate the achievements made by the female members in our communities, and also to acknowledge the challenges they’ve faced and the personal growth they’ve attained as a result. Once again the Ronald McDonald Family Retreat Forster will host a special International Women’s Day luncheon, this year on March 8, at Club Taree. Rhiannon Curtis from the Retreat introduces us to this year’s guest speakers …

New England

68 Patris Field

Patris Field is a New Home Consultant for Perry Homes. Patris will aid clients in finding the right home design that suits their needs, lifestyle and budget. FOCUS grabbed a coffee with Patris to find out more …

Susan Cull, CEO of ICT ICT is a multi-award-winning scientific instrumentation manufacturing and export focused business located in Armidale. ICT received a Highly Commended in the 2014 NSW Business Chambers Export Award and the 2014 Premiers Export Award, won the Regional Development Northern Inland Innovation Award in 2014 and was one of Westpac’s 200 Businesses of Tomorrow in 2017. Susan is also the President of the Armidale Business Chamber.

Cate Dunn

“Gentle” is a novel that explores love and loss, hope and renewal and was written by Forster resident Cate Dunn. Cate’s experience growing up in the Manning Valley, her knowledge of the local people, and her love for the landscape all had a direct influence on this work. Here, Cate shares a bit about her writing journey so far.

page 66-84

Country Women’s Association The Country Women’s Association of NSW has helped touch the hearts of communities over the years. This year they celebrate their 96th annual conference, with Armidale chosen for the event. With over 800 members attending last year’s event on the Central Coast, we are looking forward to this year’s event.

REPAST PLC Armidale FOCUS speaks with Director of Development, Shona Eichorn, about the making of REPAST, the commemorative book celebrating 130 years of PLC Armidale, in a very unique and personal way.

Special Edition focus 3

Featured on the cover of our Women in Business edition this month are (left to right) Leasa Harris, Melanie Lock, Susan Rupert, Leeane Terp and Kate Wood-Foye. These are just some of the amazing women leading the business community in Port Macquarie. They are from a diverse range of businesses, but each have achieved great success, whilst still being humble, charitable, and grounded women.

M E L A N I E Lock

THE HOLLOW STORE

If one of your friends was to describe you, what would they say? That I'm the kind of person who'll throw on boots and hike all day, or hang my feet out the car window on the drive home. That I love real conversations and I laugh a lot. I'm hopeless with directions, and never ask me a mathematical question without a calculator nearby. Being in business for me is about â&#x20AC;Ś Helping people - nothing makes me happier than seeing people's smiling faces at our workshops, classes or in our store. Some people have been literally moved to tears in our space, and that's more valuable to me than what money can buy. People are looking for a connection to their community, their body and life. We're privileged to witness some incredible transformations. One of my greatest achievements in business has been â&#x20AC;Ś Creating The Hollow Store with my business partner, Benny. Our store is an eclectic hub of health, healing and movement for the whole community to experience. We've also produced our own line of Organic Herbal Teas and our SWEEP Colon Cleanse, which has been both busy but very rewarding. Small business is a steep learning curve, but we've managed to remain positive, progressive, and soon we'll be expanding into a larger premises on Murray Street. How are you going to leave your mark on the world? I hope I've helped women to live their truth and empowered them with a deeper and more gentle understanding of their body. My hope is that all women feel the freedom and fire that they're seeking and deserve. It may be through their health, their food, but hopefully their heart also.

L E A S A Harris B I L L S F I S H H O U S E + S A LT Y C R E W K I O S K

If one of your friends was to describe you, what would they say? Driven, passionate, risk taker, diplomatic, social and sometimes a little too relaxed. Being in business for me is about ... Fulfilling your passions, having a clear purpose on why you are in your business and being a role model in your industry for people to aspire to. One of my greatest achievements in business has been ... It would be returning to my hometown with my husband, Chris, and establishing our two businesses last year. It certainly wasn't easy - every day is still a juggle - but ultimately I have built the life I'd always dreamt of, and that in itself is something I'm incredibly proud of. How are you going to leave your mark on the world? I simply want to make to make the world a better place, educating my daughter and our young generation on how they, too, can make a difference.

A SPECIAL THANKS! 62 4 Special GreaterEdition Port Macquarie focus focus

Thank you to the hair and makeup team of Jessica Tattersall of Adore Beauty (0403 583 442) and Kate Petrie from All Dolled Up (www.alldolledup.net.au)

L E E A N E Terp

HANSON CONCRETE

If one of your friends was to describe you, what would they say? Work related Leeane is a very principled, dedicated worker, honest and a hard task master. Home related Leeane is loving and soft, family orientated, loyal, a great mate and lifelong friend. How are you going to leave your mark on the world? My team; our people. It’s true of most businesses, but especially relevant for Hanson here in the Manning and Hastings valleys. Many of our employees are mature age, they are locals, and they have grown their skill set over the years. They take pride in their work, and they work as a team. One of my greatest achievements in business has been … The business has to be profitable to ensure its future and the security of its workforce, but it also has to cultivate a work environment that is safe, respectful and rewarding for employees. It really should be a partnership based on team work and mutual respect. Hanson’s also has a commitment to develop opportunities for women, who in this company work in all areas from management to batchers, from field staff to drivers. It’s a measure of success that I’m pleased to be a part of.

S U S A N Rupert

MBC

Tell us about what gets you out of bed and motivated for each day ... I can make a difference in the world around me. We are blessed enough to secure oftentimes life changing positions for our candidates. We are in this business to help people and empower those in our communities. By expanding into new communities and expanding our service range, we are able to help more people. How do juggle all your commitments of work, leisure and family? Always be present in the moment, whether you are at work or at home. I am careful to organise my time between work, leisure and family. Organising myself focuses on firstly finding free time, and then making sure I use it effectively. This allows me to recharge and be present in everything I do. Outside of work, what do you do you to be a good member of our community? We contribute to a number of charitable organisations. We support some families in our community privately. We also sponsor some sporting clubs, including the Port Pirates in Port Macquarie and the referees club in Tamworth. Every year we choose a specific charity to support and contribute to that cause throughout the year. What do you love most about work and life here in Port Macquarie? I love the close proximity to the beautiful nature in Port Macquarie; within minutes you can connect with nature and for a moment forget about the stresses of life.

K A T E Wood-Foye RYDGES & SAILS PORT MACQUARIE BY RYDGES

If one of your friends was to describe you, what would they say? Eek, that’s tricky - I had to phone the girls for this one … Passionate, energetic, driven, deliberate, infectious, fun, generous, thoughtful, over achiever, stylish, organiser, loyal. Being in business for me is about ... being creative, making a difference in our community, setting a high standard, smashing targets, creating exceptional experiences for those who come through our hotel doors. I love the challenge of business, meeting and collaborating with others - it’s really what life is about. I love being given a challenge and then finding a way to get there and beyond. I tend not follow convention; I am a “just do it” kind of girl! One of my greatest achievements in business has been ... the creation of the Luminosity Youth Summit, now in its sixth year. This three day TEdX inspired summit - 22 speakers over three days - has been a game changer for me professionally and personally. I am 100% a better human after being involved with this not for profit project. They say you are the sum of the people you surround yourself with - I am lucky to have worked with a fantastic team of professionals to deliver this summit. I have met and remained friends with the most amazing speakers from across the country and the world. We have made real differences in young people’s lives - there is really no bigger high than that. To feel the energy in the theatre on closing day words can never really do it justice.

Photography by Michael Marchment, FOCUS. On the front cover also featured an exotic hide stool from Nomadic Interiors. Jewellery By Swarovski from Jons Family Jewellers Port Macquarie Greater PortSpecial Macquarie Edition focus focus 635

I want to develop Cassegrain, create new experiences for our customers and do things a little diﬀerently to keep up with people and their ever-changing tastes and needs.

L A U R E N Hawkes HAWKES CONVEYANCING OWNER

Describe how you got started in your business? After working at law firms and conveyancing practices throughout my career, I decided that it was finally time to take a leap of faith and try starting my own conveyancing business. Port Macquarie seemed to be the perfect place to do this. It has been challenging but at the end of the day, very rewarding. How do you measure success in business? We love referrals. Having a client or associate send their client or friends to us is one way that we know we are doing a good job. Building trust is a huge part of this - if you want the compliment of a referral, then your referrer needs to know you’ll do what you’ve promised. How has your business evolved since it began? We’ve been operating for two and a half years now, so are still quite a new business. We’ve added another staff member on in the last 12 months, which has helped us keep on top of everything. I feel as though we’ve moved out of the growth phase, and we are now just organically growing and maintaining the business.

6 Special 64 GreaterEdition Port Macquarie focus focus

T A H S H I Payne CASSEGRAIN WINES MARKETING MANAGER

What is your businesss’ greatest asset? Being a multi regional winery allows us to source the best fruit from all over NSW, to provide our customers with a range of wines that they wouldn’t normally have access to in one region. This approach allows Cassegrain Wines to focus on the strengths of each region to craft elegantly styled wines. How do you measure success in business? I believe success is measured through customers’ unscripted feedback. When someone takes the time to share their thoughts, both good and bad, it is valuable and we have to appreciate and listen. It gives us the opportunity to grow and make changes to meet the needs of our customers. People seek a relationship with brands. Our goal is to continue to instigate meaningful relationships and by doing so, we will be successful. How will you embrace change in 2018? 2017 was a big year for me. I left Sydney, where I had a senior position working at eBay and a great group of friends, to move to Port Macquarie. When you throw everything up in the air to move to a new town, start a new job and make new friends, you have to embrace change wholeheartedly. It’s a scary moment, but when you’re out of your comfort zone, that’s when you grow. For me, 2018 is taking the strength I gained in my personal life into my work. Cassegrain has been in the community for 30+ years. I see this as a solid foundation to develop and create new experiences for locals and customers alike, to keep up with ever-changing tastes and desires.

S A N D R A Hollins

K Y L I E Jones

REGIONAL INSIGHTS AUSTRALIA DIRECTORS

Describe how you got started in your business? To put it simply, we love data. Kylie and Sandra, the founders of Regional Insights Australia (RIA), share a passion for helping businesses utilise customer and market intelligence to drive improvements and growth. “Businesses have more data than ever before and can find it a challenge to know how to use data effectively,” says Sandra Hollins. “We created RIA to provide local businesses with services to help them understand and analyse their own customer and market insights, as well as the opportunity to access primary market research services locally.” RIA brings together over 25 years of experience in market research, strategy, marketing, customer insights, operational improvement and change management. “We can help businesses to understand what data they already have, as well as identify what should be collected from customers,” explains Kylie Jones. “It’s about working with businesses to use this intelligence in their daily activities, how to measure success, and future-proofing the business for change and growth.” If you would like more information on Regional Insights Australia, please call Kylie Jones (0418 595 433) or Sandra Hollins (0411 014 095). Regional Insights Australia is a member of the Australian Market and Social Research Society.

D A N Y E L L E Macfarlan R E A L E S TAT E A G E N T

All homes have a story, and this is mine. I still sometimes pinch myself as, at fifty years of age, I am fortunate enough to not only be in a career that I love, but also live and work in a town that I love. It is an absolute privilege to assist my clients through what can be a highly stressful time in their lives, by selling their homes and achieving their sale-goals. Like all good homes that stand the test of time, good service is built upon a strong foundation. My career reflects experience in many facets of sales and service; however, of all my work experience, real estate has both challenged and satisfied me the most. It is an industry which ebbs and flows; no two days are ever the same, which creates a need for flexibility and resilience, a dynamic within which I thrive. I am passionate about everything I do and treat the sales process as if I were selling my own home. My personal mantra of customer-focused and results driven has been demonstrated through my recurring success in achieving not only desirable outcomes for my clients, but some exceptional ones. Success means different things to different people. For me, success is knowing that I have helped a person to reach their goals in an authentic and dignified manner. I have been fortunate in my short career to have achieved success at the National Laing+Simmons Annual Awards, winning “Laing+Simmons Rookie of The Year 2016”, followed up in 2017 by achieving 6th Place “Top Income Producer” and 7th Place “Highest Number of Listings”. It is with great pride that I represent Laing+Simmons - a company which has allowed me the opportunity to flourish. I look forward to the many successes ahead of me.

Contact details: 0421 031 109 danyelle.macfarlan@lsre.com.au

Greater Port Special Macquarie Editionfocus focus657

L A U R E N Howard ITRAVEL PORT MACQUARIE GENERAL MANAGER

What is your business’ greatest asset? We are locally owned and operated with highly trained and enthusiastic consultants willing to share their knowledge, provide advice and source the best value for all our clients needs. We are excited about your holidays and your journey begins with us from the initial planning, whilst you are away, to welcoming you home on your return. Our business is different to other travel agencies, as it was established out of the need to create a more personalised and innovative travel service for our customers, which delivers consistent professionalism in a welcoming environment. In an era where technology is so readily available for consumers, the value that we provide at itravel Port Macquarie is that we offer a complete travel service with 24/7 support at no additional cost, which saves both time and money for our clients.

What is your greatest achievement? In September 2017, itravel Port Macquarie hosted Port Macquarie’s largest holiday and cruise expo on the Mid North Coast. Held at the Glasshouse Port Macquarie, our decision to arrange this event was to bring a travel show to share with our community. It was such a fun and amazing day, where we were recognised amongst our industry peers and won an award for our initiative. We are passionate about travel - we live and breathe it. Over extensive years of travelling ourselves, chances are we have been to your dream destination and would love to share personal hints, tips and experiences. Exciting news ahead - we are going to do it all again in 2018.

L E A S A Harris B I L L S F I S H H O U S E + S A LT Y C R E W K I O S K O W N E R / O P E R AT I O N S M A N A G E R M A K E P E A C E I S L A N D

What is your greatest achievement? Personally, it would be becoming a mother. It is amazing how much my daughter, Elle, has changed my life for the better. I know many mothers say it, but it really is the most challenging, however best and most rewarding job of my life. She has taught me so much about myself (and major lessons in learning patience!) and continues to do so as the days fly by. Professionally, it would be returning to my hometown with my husband and establishing our two businesses last year. It certainly wasn’t easy - every day is still a juggle - but ultimately I have built the life I’d always dreamt of, and that in itself is something I’m incredibly proud of. What is your business’ greatest asset? Our people, by a mile. The incredible fifty plus team members that sit across all three businesses I am involved with are undoubtedly each business’ greatest asset. A company is only as good as its people. Our employees make each day and milestone well worth the continual hard work. Cliché as it sounds, we simply could not do it successfully (or at all, for that matter) without their positive can-do attitudes and smiling faces showing up every single day. As a business owner, it’s a huge comfort knowing your brand and its future is in great hands. How do you measure success in business?

8 Special 66 Greater Edition Port Macquarie focus focus

To me, success is measured by a passionate and driven team all working cohesively as one, along with a thriving brand culture that your customers want to be a part of. Employing the right people that embody and embrace your core business values and brand ethics is often one of the hardest things to get right. However, when you do, it’s pure gold and you truly do reap the rewards. I am a firm believer that the success of any business hinges heavily on its people. Well that, and good, strong coffee. Which business leaders do you look up to? My number one inspirational business leader would be Richard Branson. I have been lucky enough to meet Richard twice over the past three years. He is just as inspiring as you would imagine and equally humble and grounded. Richard really resonates with me not only as an amazing entrepreneur, but for the endless work he does to insight change and make a difference on a global scale. Lisa Messenger is another business leader who really works wonders to inspire me. Lisa’s passion to challenge and disrupt individuals and corporations in order to change the way they think and act is not only trailblazing, but incredibly motivating. I believe success is often one step outside your comfort zone. Both Richard and Lisa encourage entrepreneurial spirit, creativity and innovation - all while living their lives to the absolute fullest.

The Event Architects Behind R Y D G E S & S A I L S K AT E W O O D - F O Y E A R E A D I R E C T O R O F S A L E S & M A R K E T I N G A M A N D A P E R R I N W E D D I N G & E V E N T C O - O R D I N AT O R J A C K I E L AW LO R E X E C U T I V E A S S I S TA N T / C O N F E R E N C E C O O R D I N AT O R , R A C H E L L E D U F T Y W E D D I N G & E V E N T C O O R D I N AT O R LO U I S E VA R A P O D I O C O N F E R E N C E A N D E V E N T S C O O R D I N AT O R

Meet the team behind two of Port Macquarie’s most exciting event destinations - Rydges Port Macquarie and Sails Port Macquarie by Rydges. From early beginnings, these five dynamic women have been strongly influenced by family and their own passions for creativity, marketing, food, wine, fashion and the event industry. Teamed with backgrounds as chefs, caterers, event managers, resort and hotel executives and small business owners - one thing is clear: these ladies love to organise and aim to impress.

Mum always made every birthday and dinner

“Our family has celebration in their veins.

an abundance of waterfront spaces for special

party a really special occasion - fresh flowers, cloth napkins and little touches. She and my grandmother really knew the art of the party - how to create a moment. Our team look to recreate that for our clients,” says Kate, Area Director of Sales & Marketing. It’s no surprise then, that an event, function or conference organised by them at one of these venues has every detail planned out and delivered with signature style. The two gorgeous venues offer

events to be created, including a new 300 person ballroom, event pavilion, conference venues and multiple waterfront restaurant and bar spaces. The team credits their central locations, hands on experience, executive organisation skills, uninterrupted views of the water front, and enviable style and decor as the key to their popularity. There is a strong team connection between the Conferencing, Events, Wedding and Marketing teams and an understanding that excellence is key.

Rydges Port Macquarie (02) 6589 2888 www.rydges.com/portmacquarie Sails Port Macquarie by Rydges (02) 6589 5100 www.sailsresort.com.au Greater Port Special Macquarie Editionfocus focus67 9

N A T A L I E Junge TOUCHSTONE SALON SUPPLIES

What is your greatest achievement? Transforming the business from a digital perspective. The team has worked hard to introduce a cloud-based accounting system, a point of sale system, social media strategy and ecommerce website. We are working towards making it easier for customers to do business with us; they will be able to call, click or collect. What is your business' greatest asset? The relationships I have built with my team, my customers, and my suppliers. These relationships have enabled us to help our customers grow their businesses within the community by providing quality products, advice, training and business planning for local salons. One of my key relationships is with my team; as a business owner, I canâ&#x20AC;&#x2122;t emphasise enough the importance of having a team that complements my skills and is open to continuous improvement and learning. The team treats our customers with respect and strives to provide excellent customer service, which in turn drives customer loyalty and repeat business.

10 Special 68 GreaterEdition Port Macquarie focus focus

P A U L A Johnson R O TA R Y LO D G E M A N A G E R

How has your business evolved since it began? I was fortunate to start at Rotary Lodge before the plans of extensions were tabled. I was then appointed the Contractor to manage Rotary Lodge 24/7 365 days of the year with my company I started with 1 employee and over the past 3 years we have grown to a total of 4 employees as my role at Rotary Lodge changed to include additional welfare services to our clients and the opening of the additional 12 rooms this year. What is your greatest achievement? I have to admit that there are times that you wonder why you are being paid, the nights that the Rotary Clubs and Tacking Point Lions would come in and put on a meal for our guests are so much fun.

M I C H E L L E Parker PA R K E R & C O C O M M U N I C AT I O N S P R I N C I PA L C O N S U LTA N T

How has your business evolved since it began? Like many women in business, I started out as a onewoman show, squeezing in a few projects while my firstborn slept, and juggling all the jobs myself. Fast-forward eight years, and I now have an amazing team of specialist consultants and a range of external experts supporting my business, so I can focus on our clients. We love helping clients put their best foot forward with powerful and professional branding and consistent communications. This involves a wholistic approach to all facets of communications - media, marketing, advertising, community relations, social media and events. How do you measure success in business?

The lounge area that the guests meet in for dinner sounded like a chock run with much laughter. Being able to see people enjoy themselves makes this the most rewarding job.

Itâ&#x20AC;&#x2122;s got to be about people, not just profits. For me, the success markers that mean the most are relationships with clients built on trust and value, and recognition and respect from colleagues and collaborators.

Every time the Base Hospital opens a new line of medical work we see those patients and careers here at the Lodge. It is not only people that live some distance away that use us. We can have locals as well.

Besides what the books say, success for me is having a flexible business that enables me to do what I love, working with people I like, on meaningful projects that make a difference in our local community.

N A O M I Hunter HEM PROPERTY DIRECTOR

Describe how you got started in your business: It’s hard to believe that its nearly twelve months since we opened the doors of HEM. It’s been an amazing year and an achievement, along with my business partners and the rest of the team, that I’m am incredibly proud of. When we decided to open HEM Property, we all wanted to change the way that real estate has been done and get back to the good old fashioned way of doing business ... building relationships and treating people the way we like to be treated. We have stayed true to this, which is why I believe our first twelve months have been so enjoyable and successful. What is your business’ greatest asset: Our people! Without a doubt, our wonderful team is the greatest asset of HEM. We are fortunate to have a great group of like-minded people who genuinely enjoy and love what we do and what we are all about. We have all come from a variety of different work backgrounds, which I think is great, as we all have different ideas which contributes to making sure that we stay fresh and different from the rest. Besides the four agents, the remainder of our team is made up of wonderful women, and our property management section is headed by Jessica Brennan. To see this young lady strive for excellence in everything she does is so rewarding. Real estate is still very much a male dominated industry, so to see more women choosing this wonderful career makes me very happy indeed. The last six years have been the most rewarding workwise for me personally, and I can never imagine myself doing anything else! How do you measure success in business: The satisfaction of our clients is the greatest measure to know that we are being successful. To receive referrals and repeat business from those that we have either sold to or for, to me is the ultimate reward! I also believe that a happy team is another measure of success, because without them, we have no business! We all work long hours and spend a lot of time with each other, so a happy environment is vital.

Contact details: (02) 6583 2324 www.hemproperty.com.au

Greater Port Special Macquarie Edition focus focus 57 11

We believe that to be successful in business you need to give back, and we work hard to ensure that we are always adding value to our local community, schools and initiatives. The support of our community has been our greatest asset.

L E E A N E Terp

S U E Jogever

H A N S O N C O N S T R U C T I O N M AT E R I A L S C O N C R E T E P L A N T M A N A G E R

BELLE PROPERTY PORT MACQUARIE

Describe how you got started in your

and has been involved in numerous road projects,

business? As a single parent, I started working

including the Wrights Road intersection. The Oxley

for CTK Constructions Sancrox Quarry in 1997.

Highway Upgrade, Blackmans Point Roundabout

Pioneer purchased the company in 1998. And

and the Sancrox Interchange Bridge. The plant,

shortly afterwards, I became the weighbridge

which has grown from three to 10 staff, also

operator, followed by logistics allocator, quarry

plays a huge role in the domestic home building

sales and quality and administration supervisor.

industry, through our Imagecrete display range for

After 17 years at Sancrox Quarry, I was offered

home owners wanting beautiful, quality driveways.

the role of Concrete Plant Manager and charged

What is your greatest achievement? Without

with the responsibility of reopening the Taree

doubt, my daughter, who has grown into an

plant, while continuing to explore opportunities to

intelligent, ethical, community-minded young

expand the Port Macquarie plant.

woman. I always tried to be the best role model

How has your business evolved since it

possible, so she could learn that through hard

began? The once closed Taree Concrete Plant

work, honesty and a strong sense of ethics that

reopened and now has three employees servicing

in this country women can achieve whatever they

the needs of the Manning Valley. The Port

want, even if they are working in an industry

Macquarie Concrete Plant has continued to grow,

regarded as being male-dominated.

How has your business evolved since it began?

maximise premium results for our clients.

My real estate journey was always to create a boutique business that focused on amazing customer service, and exceeding expectations taking into consideration the individual needs of my clients. In November 2017, our awardwinning boutique agency was proudly selected as an independent that Belle Property would like to have as part of their franchise network. Belle Property shares my visions and core values and the alignment was a perfect fit. This has led me on a new chapter of my business being part of a national boutique award-winning network of over 80 offices, and now proudly providing the “Belle difference” in our lifestyle destination of Greater Port Macquarie region.

There are so many amazing business leaders in all industries and I have been lucky enough to work with some very talented and inspiring people.

What is your businesses greatest asset? Our greatest asset is the relationships that build with our clients and our connection to our community. We believe that to be successful in business you need to give back and we work hard to ensure that we are always adding value to our local community, schools and initiatives to make a difference in our region. The support of our community has been our greatest asset. How will you embrace change in 2018? We understand the importance of always striving to do things better and embracing change is the best way to ensure that we are a leader in our industry. Change is a normal and expected part of business and we have a continuous improvement model we follow to ensure we always get the best out of every situation &

12 Special focus focus 70 GreaterEdition Port Macquarie

What business leaders do you look up to?

In saying that, I am inspired by the people who give back to their communities, are engaged with what their customers want and always lead the pack. Tom Peters is someone who I have got a lot from lately not to mention Peter and Fiona Hanscomb who are the founders of Belle Property who encapsulate everything I would like to be as a business leader. How do you measure success in business? As a boutique real estate agency we measure our success not through the number of transactions, but more importantly focus on our customer loyalty. The key to the success of our business is the personalised “care factor” we provide to our customers which creates “clients for life” and strong repeat and referral business. What has been your greatest achievement? I have always enjoyed being creative and innovative in our boutique real estate agency by always thinking “outside the box” on how we can provide exemplary customer service or community engagement. Our recent involvement in raising over $10,000 for the Orange Sky Laundry van was one of our greatest achievements to help make a difference for the homeless and give back to our community in our region.

TG’S CHILDCARE GENERAL MANAGER

GAYLE KEE Award-winning TG’s Chid Care and Preschool celebrates its 20th anniversary this year with a bang. Gayle Kee, General Manager together with Centre Managers Toni-Lee, Linda and Laura work their magic to encourage children to love learning in an environment based on love, trust, respect, compassion and endless fun!

RAISING A CHILD TO PLAY, LEARN AND LIVE

G’s won Excellence in Business and Employer of Choice at the Armidale Regional and Greater Port Macquarie Business

Awards last year. We ask Gayle where she goes from here.

will see TG’s investing a lot more in the

gardens!

with us over the years. We firmly believe in

future of children and the families in our

The TG’s family is built on three Foundation Stones - Building Relationships, Understanding our Gifts and Encouraging Collective Thinking. These have spurred our growth by becoming the natural collaborative base of the teams we foster and develop and the relationships we have with the community. We will continue with these foundation stones as we Play Learn and Live, as that is how life should be for everyone.

empowering women and the importance in

This is what makes it worthwhile investing in

2019: http://qoo.ly/jv7us

communities, where we involve them in helping the children play, learn and live life to the fullest! To do this we are formalising our business management with Diane Gray of Change

It is amazing how we have grown from

Play Consulting, with plans to open more

three to five centres in Armidale, Wauchope

early learning centres. Veronica Lind of

and Uralla! Our team of educators has also

Vermilion Pinstripes will lead marketing to

expanded from 65 to 106, and only three

drive activities for our new brand. We are

are men!

developing our unique culture to Play-Learn-

It takes a village to raise a child. We strongly

Live life across regional New South Wales.

believe in the family’s influence but we

There are going to be more fun campaigns

also want to pro-actively involve the wider

in each community, so get ready to come

community so that the children at TG’s

paint colourful murals with us or adopt a pet

Can you pick an element that has contributed to the winning formula of TG's? Without a doubt, it is our educators who make TG's stand out.

gain a well-rounded education. So 2018

rock, perhaps in one of our award-winning

Ninety per cent of educators have grown

investing, encouraging and providing them with career advancement and development opportunities within our services. Several have won national awards as trainees and early childhood teachers, and others have advanced to management and leadership positions within TG’s. They are our gifts … It is truly gratifying to go to work each day and see children learn with a smile and parents beaming with joy in their hearts. the future of the children and the families in our communities. TG’s is taking registrations for 2018 and

Greater Port Special Macquarie Edition focus focus 13 71

S A N D R A Magann SEACHANGE ACCOUNTING SOLUTIONS

How do you measure success in business?

What is your business' greatest asset?

Measuring success in business is at the heart of what we do. Our Business Benchmarking Bundle is a new service to help clients drive the success of their own businesses. It includes access to industry analysis, tailored market intelligence and practical success strategies to help clients make informed business decisions and stay ahead of the game.

Our greatest asset is definitely our team. As

What is your greatest achievement? Offering Xero to small businesses was a real game changer. If we can make clients' lives easier with simple cloud tools and efficient systems, that’s a great achievement for us. We offer tailored Xero set up and training services, as well as ongoing support and updates though our regular monthly Xero sessions. If you haven’t yet made the switch to Xero, now is the time.

business owners ourselves, the SeaChange accounting team have a thorough understanding of the challenges and frustrations our clients face - and the best way to overcome them. Laura and Lauren are both Xero certified advisors and provide friendly and responsive support in Xero, payroll and accounting. Our newest team member, Tim Sproats, has a wealth of accounting experience and will focus on creating strong relationships with business owners to provide efficiencies around the accounting function. He is passionate about helping clients improve their cash flow and keep on track of their business goals.

S U S A N De Jonge

N I C O L E Donohoe

S O L S C A P E H O L I D AY R E N TA L S D I R E C T O R & M A N A G E R

Describe how you got started in your business? I always loved travel and hospitality and have visited many countries. On those trips I often said to myself “wouldn’t it be great if you can do this for a job”. Eventually, fifteen years later I did! I started by renting out my own home in Bonny Hills while I was still commuting weekly to Sydney for work. I found that I loved the work and the market opportunity existed and one thing led to the next. How has your business evolved since it began? We have tripled from a modest 7 property portfolio to 22 properties within 1.5 years. Our team has also grown. I couldn’t have done it without them and without Nicole’s involvement. Nic (Nicole) joined SOLscape 6 months ago and with her

photography and administrative background we make a perfect team. With the latest property listings, such as Kingspoint Resort, we can now start bringing our expertise to the Port Macquarie wedding market too. What is the greatest asset of your business? Our relationship with the property owners and their trust in our approach and our ability to achieve results is the greatest asset to our business. It is about achieving success together. Properties don’t sell or rent themselves. The intangible side of the business, such as knowing and respecting personal preferences, having accountability, market experience and truly caring to ensure the job is done well, make a big difference and this is what sets our brand apart.

Your holiday rental specialists New listing Kingspoint Resort Luxury accommodation set on 54 acres River front, jetty Wedding venue

Convenience

mySOLscape.com.au

Personalised

susan@mysolscape.com.au

Excellent Value

14 Special 72 GreaterEdition Port Macquarie focus focus

0410 938 691

To give people the opportunity to do something so out of the ordinary when the aviation industry is often hard to navigate is highly important to me.

J U D Y Hodge hat is your greatest achievement? There’s a lot that I believe I’ve achieved, but the most recent

“achievement” for me personally was fighting and battling through cancer in the face of much adversity. For those who know me, I work hard and diligently and sacrifice a lot for my passion, so when I was faced with the prospect of spending six months undergoing chemotherapy and being unable to personally pilot my seaplane, it took a lot of adjusting for me to sit back and be comfortable with having others support me, and trust that things would pan out. Hair or no hair, I was with my plane and supporting

PORT MACQUARIE SEAPLANES CHIEF PILOT

my pilots down by the water every day possible - I guess you can take the girl out of the plane, but you can’t take the plane crazy out of the girl!

and land on something as tempestuous and

sharing that with others.

powerful, yet serene and liberating as water. I

With that in mind, it is fitting that

spend much more of my time training young

“embracing change” is something I’m

ambitious pilots to follow their passion, and

prepared to do in 2018. With 2017’s

How has your business evolved since it began?

this gives me the greatest joy. To give people

fair share of it, change and movement is

the opportunity to do something so out of

something that I wish to invite into my life

the ordinary when the aviation industry is

both for myself and others.

I was trained and mentored by Australia’s leading and most experienced floatplane pilot, Bill Lane, who had previously operated a seaplane operation in the Port Macquarie area. Because of that, I started with a similar business model to him, as Port Macquarie is familiar with that - local flights, charters etc. I have been flying seaplanes in Port Macquarie since 2008, but my ultimate passion is training others to fly these fun machines - it is SO exhilarating to take off

often hard to navigate is highly important to me.

I want to create stories and celebrate stories of the experience of flying here

How will you embrace change in 2018?

in this community, and knowing that

Inspired by the “If we had wings” movement

Port Macquarie is shifting and changing

by our local Skye Petho, it is fitting that I’ve

encourages me to spread my wings and do

returned to flying after surviving the battle

the same. I am aiming to do more to support

with cancer. I am not an “if” person, I’m

women in aviation this coming year, as my

a “when” person, so I knew and had faith

own journey to this lifestyle was one with

that it was only a matter of time before I’d

plenty of setbacks and plenty of moments of

return to the joy of taking off, and the joy of

overcoming too!

Greater Port Special Macquarie Edition focus 73 15

I measure success in business in a purposefully similar and closely derived way to how I measure success in my personal life - that is by deﬁning success by what has the truest meaning in my life: relationships, making a diﬀerence, and living honestly.

A L L Y S H A Webber

ow has your business evolved since it began? Since the club first opened its doors 80 years ago, the changes that have occurred have been nothing short of remarkable. From branching out into the community and supporting individuals, charities, sporting teams and organisations from backgrounds as diverse as its membership base, Port City has put down firm roots in our local Hastings community and has evolved into a club that exists at its very core to serve, support and nurture the needs of our community, no matter what they may be as time goes on. What is your business’ greatest asset? Port City Bowling Club’s greatest asset are the many local individuals, couples and families who are our social and bowling members. Having a

74 GreaterEdition Port Macquarie 16 Special focus focus

PORT CITY BOWLING CLUB MARKETING & PROMOTIONS MANAGER

community as strong, diverse and supportive as what we are fortunate enough to have, combined with a myriad of like-minded staff means that not only do we provide a fun, safe place to socialise, but also means that when we join forces with our members to aid our local community at large in raising money, awareness and publicity for various worthy charities, we can do incredible things together. How do you measure success in business? I measure success in business in a purposefully similar and closely derived way to how I measure success in my personal life - that is by defining success by what has the truest meaning in my life: relationships, making a difference, and living honestly. Knowing that my day-to-day efforts at work have made a difference in people’s lives, have improved

the community around me or at least have been a part of those important processes bring the most valuable feelings of accomplishment in life and tangible success in business. How will you embrace change in 2018? As marketing becomes increasingly digitally focused, the data-driven marketing tools available become most useful and powerful when the marketer wielding them translates them into engaging with the customer and their journey. With the multitude of visual based social media platforms becoming increasingly crowded, noisy and less effective in reaching people, I will be striving to use these platforms as non-obtrusively as possible and designing my marketing not only as a means to create revenue, but as a way to learn about consumers, to share with and engage with them all along their journey.

Greater Port Special Macquarie Edition focus focus 75 17

KRISTAL KINSELA Having achieved incredible success, such as NSW Aboriginal Woman of the Year, Supplier Diversity Advocate of the Year and a ﬁnalist in the Women’s Agenda Agenda Setter of the Year, plus her biggest achievement, being a mother, Kristal Kinsela is setting the way as an inspirational woman on many levels. FOCUS chatted with Kristal about her success and return to Port Macquarie …

hat’s your connection to the Greater Port Macquarie area? I first moved to Port Macquarie in 2008 for a position at North Coast TAFE. My children were very little at the time. Port Macquarie offered a beautiful lifestyle and a great place to raise the kids. You’ve been quite the mover and shaker in business over the past few years; what have been some of your achievements? I met my business partners, Katina Law and Damien Chalk, in late 2015, and they invited me to join Indigenous Professional Services (IPS) in 2016. We clicked immediately and recognised we shared the same vision and values. Building IPS has been life changing. Our success includes winning 13 contracts worth $1.4 Million in the 16/17 year with Federal Government Departments through the Indigenous Procurement Policy. We were one of four Indigenous businesses that the Department of Prime Minister and Cabinet recognised as a success story, and they made a case study video about us. Our growth helped us grow our team rapidly from the three of us to 15 staff in less than a year. I was also recognised for my contributions in working with Indigenous communities, Indigenous businesses, leaders and women across Australia and won two awards, 2017 NSW Aboriginal Woman of the Year, and 2017 Supplier Diversity Advocate of the Year. Most recently I was one of ten prominent Indigenous leaders in a historic meeting to present a statement to the Council Of Australian Governments on the Closing the Gap refresh, with the Prime Minister personally acknowledging me in his Closing the Gap report to Parliament. How did you cope with facing the challenges of being away from your family? 18 Special Edition focus

It was the hardest decision I ever made when I decided to I returned to Port because of my daughter, Allayah. She’s move back to Sydney in late 2015. But, it was a choice I made going through those teenage years, and she needs her mum. So for the benefit of my children. We all needed a circuit breaker; the plan is really to spend as much time as I can with both my my children to have the stability of one home, for me to rebuild children, and nurture my daughter as she grows into our next myself after a marriage failure and to explore the opportunities leader. I’m juggling my business from Port and hope to attract the business world presented. some local work to stop me from travelling all the time. I’m also I experienced harsh criticism when I moved away, but not planning a wedding and looking to buy once did I ever concede to it. I coped a new home. Basically, settling right because I focused on maintaining back into the wonderful lifestyle. a positive relationship with my Tell us about the project you’re children; returning to Port Macquarie working on with CSU. to see them one week a month and I’ve been collaborating with CSU staying in constant communication since last year on Walan Mayinygu I’ve been collaborating by phone. Innovation Pop Up Hubs for Indigenous with CSU since I constantly surround myself with business owners, established and last year on Walan positive family and friends, maintain budding entrepreneurs. We’ve delivered Mayinygu Innovation a healthy lifestyle and just put my Pop Up Hubs for the hubs in Dubbo and Albury, head down and work my butt off. Indigenous business and finally are coming to Port 6 - 8 I owe a lot to my fiancé, Kevin, owners, established and March. The “pop up hubs” provide who has been a rock to me, budding entrepreneurs. learning events, including business grounded me and supported me masterclasses, practical workshops, through everything. panel discussions, guest speakers As a woman in business and a and networking. I will be facilitating mother, what advice can you give a workshop and panel discussions to those seeking to chase their alongside many other successful careers and dreams, but perhaps Indigenous entrepreneurs. feeling held back? Where can our readers go to follow your journey and get The times have changed. Being a mother isn’t all that defines in touch? you as a woman. You can have it all, but it will require sacrifices, The best place to find me is on social media: follow me on high levels of coordination and determination. The best place to Twitter Kristal_Kinsela or Facebook @kristalekinsela or Instagram start is to think about what is important to you, set goals and Kristal_Kinsela and IPS at @indigenousprofessionalservices strive to achieve them. You’re now back in Port (for good); what are your plans? Thanks Kristal. Greater Port Macquarie focus 76

We love the challenges of working with athletes and indivuals to improve performance.

A M A N D A Fletcher

K I M Ritchie

ADV DIP NUT MED, BSC.

O S T E O PAT H

Nutrition for life!

Describe how you got started in business? I started

Good nutrition is pivotal in managing your health and your

studying personal training and massage therapy. During

family’s health – it is the secret to running a happy healthy

these studies I developed a passion for learning more about

life! I am a qualified Nutritionist (Adv Dip Nutritional

the human body and how it moved.

Medicine), who also completed a Bachelor of Science

Studying functional anatomy was challenging and

(Majoring in Physiology) at UNE. I am a wife and a mother

stimulating and the first time I ever felt truly engaged in

to three young kids. I get what it’s like to have a hectic

learning.

family life – and can provide you with nutritional support and guidance on how to make healthy normal in your life.

With a career in osteopathy, I have the opportunity to work with people to assess how they sit, walk, move and function,

I conduct one-on-one consultations supporting digestive

whether that be effectively or with compensations. We have

health issues/intolerances, provide weight loss programs,

many skills to assess and address these issues, ranging from

support those with sporting goals, support kid’s nutrition

soft tissue work, such as massage and stretching, through to

and create personalised nutritional programs for you and

adjustments and rehabilitation exercises.

your family to make healthy normal.

We engage patients in a one on one fashion to assess each

If you need someone to hold you to account to help you

individual. I love the challenges of working with athletes to

achieve your health goals, or just want information on how

improve performance.

to live a healthier life Amanda can help.

What is your business’ greatest asset? Fantastic staff

Your nutritional health is my passion.

who are committed to providing excellent quality care for

For more information checkout my facebook page

every patient who attends the practice.

www.facebook.com/HealthyBehaviour/,

We have wonderful patients who provide excellent feedback,

Instagram www.instagram.com/healthybehaviour/ or

helping us to improve what we do and making the job more

website – www.healthybehaviour.com.au

rewarding.

77 Greater Port Macquarie focus

K Y L I E Johnson KYLIE’S ART STUDIO & SUPPLIES OWNER

I had been teaching for a quite a few years from home and also from an art shop in Wauchope called “Who Framed?”. When this closed, I decided there was a need for an art supply business, as we didn’t have any in the area at the time. We have been trading for six years, and the business is growing. We have a full selection of Matisse and Atelier acrylic paints, Art Spectrum pastels, as well as Faber Castell Pitt Pastel pencils and Prismacolor colouring pencils, and a full stand of Daniel Smith Watercolour paints. Our classes have also increased to having five classes per week. As well as all our quality art supplies, we also stock a great range of unique and arty gifts, which we are constantly changing and updating. My greatest achievement since opening the shop would be entering the Archibald Prize last year with a portrait I painted of my aunt, who was 102 at the time. Unfortunately, I didn’t make the finalists, but it was an experience just to enter. I measure success in my business by being able to support our local community and provide a quality shopping experience to the area. We have given many vouchers to help fundraising for local organisations; locals supporting us helps us to support local.

Special Edition focus 19

We contribute to a number of charitable organisations. We support some families in our community privately. We also sponsor some sporting clubs, including the Port Pirates in Port Macquarie and the referees club in Tamworth.

S U S A N Rupert What is your business’ greatest asset? Our people are our greatest asset. Mbc provides a wide range of services to a broad base of clients throughout New South Wales. Our success depends on having a skilled team to resource, recruit, and deliver talent in all fields. Because of the diversity of our services, we rely on our staff to stay on top of training, innovations, and legal developments in their fields. We trust our team to think creatively and provide a personalised approach to services in professional environments. Our workers are also important because of the significant role they play in the community. Our roles can be administrative, labour, traffic control, or health-based. We expect our workers to provide excellent

20 Greater 78 Special Port Edition Macquarie focus focus

MBC DIRECTOR

service to everyone they encounter, maintain a safe work environment for themselves and members of the public, and perform their duties professionally. Our business’s greatest strength is in our people skills, and we have a great team that helps us to deliver on that every day. How do you measure success in business? We measure success in how many people we can help, safety, and business improvements. We help people by finding candidates for jobs that may be hard to fill, and we help people by finding jobs they are suited for. Our goal every day is to find qualified workers that meet and exceed our clients’ needs. We welcome client and candidate feedback and always take suggestions under consideration.

We expect our workers to work safely, as well. We have high safety standards and we expect our workers to perform their duties in a way that keeps them and the public safe every day. We consistently seek to improve. We track suggestions, updates, and we carefully review policies, procedures, and always look for ways to improve our business services for our clients and our candidates. Our ISO-certified system tracks our changes and improvements so that we can always see development and improvement suggestions and progress. How has your business evolved since it began? Our business has increased in all the areas we serve. We have developed a strong nursing

department that is an NDIS approved provider. Our nursing staff also provide community, aged, and facility carers throughout New South Wales. Our traffic control and labour teams have grown, and we have depots in Tamworth and Coffs Harbour in addition to our Port Macquarie depot. Our administrative team has new offices in Port Macquarie above the ANZ, Newcastle, Sydney, Coffs Harbour, and Tamworth. We have also expanded our client base to include government and private clients throughout New South Wales. We pride ourselves on our systems and our ongoing commitment to growth and improvement, as well as our personalised services.

Businesses as organic entities need to engage proactively with customers on their buying journey to build business conﬁdence.

J U D Y Plunkett TERRY WHITE CHEMMART OWNER

I have been in business since I completed pharmacy at Sydney University in 1982. I have experienced the huge growth of the Port Macquarie and Wauchope areas and also the evolution of the pharmacy industry. There have been many changes along the way, but the core purpose of my businesses has not changed.

dispensing robots in both stores that save lots of time, so we can give our customers much more personal attention. We have an extensive new sleep apnoea service, as well as the Tony Ferguson and Impromy weight loss programs. We are always looking to keep up with new innovations in the world of health.

As a community pharmacist, my role is to provide my patients and customers with timely access to all medications and to a range of quality health services in a professional setting. With the help of all my well-trained staff, I think we give exceptional customer service and a great experience when people visit my stores.

And to add some glamour, we have recently installed the Estée Lauder and Clinique makeup and fragrance ranges. There is nothing better for the health than a little self-indulgence!

Pharmacists Tim, April, Ines, Kim and Wendy provide in depth information on how to take medications and how they work. We have

I am so proud of all my staff, as they continue to help me look after everyone that comes to us for assistance with their health needs. They are always so friendly and create a caring, professional atmosphere. They are my greatest asset!

V E R O N I C A Lind V ERMLLION PINSTRIPE S S A L E S M A RK E T ING COMMUNIC AT IONS

Vermilion Pinstripes Sales Marketing Communications is helping businesses in Australia, Singapore and other Asian countries create growth through a framework for purposeful engagement and sustainability. Why do customers buy? They use both emotional and rational forms of reasoning. A mix of art, maths, science and psychology is fundamental to developing effective strategies quickly and within budget. It is our challenge to integrate sales, marketing, PR and internal communications to personalise customers’ engagements. Together with my business partner, Joh Ju, based in Singapore, we offer our clients a simple holistic framework to help businesses sell without selling. My background as an entrepreneur, technologist and international marketer has given me

many opportunities to work with businesses to improve their branding and accelerate their business. What do you expect businesses to focus on when they have achieved brand confidence? Businesses as organic entities need to engage proactively with customers on their buying journey, in order to grow. We speak to our clients about business sustainability as increasingly, businesses aim to be transparent about risks and opportunities and how they affect the community. We received our certification for Sustainability Reporting by the Global Reporting Initiative last December. We are serious about developing our client’s businesses sustainability. They need to assess their own operations, track their impact and make the right decisions that will benefit their communities.

Greater Port Special Macquarie Edition focus 79 21

Changes are an ongoing process in our industry; the NDIS and Home Care Packages are two current ones. MSS prides itself on staying abreast of any changes and is continuously looking at ways to make it easier for our clients, to improve our service delivery, and our business eďŹ&#x192;ciencies.

N I K K I Clancy escribe how you got started in your business? After completing my post graduate qualifications in Human Services in 2010, I

was on the lookout for a position within the community services industry. I was offered a team leader position at MSS, which provided me with a wonderful start within the sector. I worked in many of MSSâ&#x20AC;&#x2122; service delivery areas over the next seven years, which led to the role as Manager of Connected Families Team, one of five senior management roles in MSS.

MANNING SUPPORT SERVICES INC. (MSS) CHIEF EXECUTIVE OFFICER

by the Board of Directors. How has your business evolved since it began? Manning Support Services (MSS) began as a volunteer service known as Manning Counselling in the 1980s. In June of 1988, Manning Support Services Inc. became an incorporated entity. It had a number of Government funded services at this stage, including Family Support Services, Manning Neighbour Aid and Home Maintenance and Modifications. MSS continued to grow over the years and now provides the following programs: Home Care Packages, NDIS,

In early 2017 the CEO resigned, and I filled

Home Maintenance, Home Modifications,

the role temporarily. In late 2017, after a

Neighbour Aid, My Meals, Volunteer

recruitment process that was open and

Recruitment, Transport, Community Visitors

thorough, I was selected, and appointed CEO

Scheme, Family Support, Parenting Programs,

22 80 Special GreaterEdition Port Macquarie focus focus

No Interest Loans, Counselling, Supervised Contact and Barra Marruk. What is your business' greatest asset? The people who work for us: the staff and volunteers. Without dedicated, committed, loyal and highly skilled staff and volunteers, MSS would not function as well as it does. At MSS we are extremely lucky to have staff and volunteers who are committed to the vision and mission of the organisation, displaying care and respect towards clients and most of all, enjoy what they do every day. Our Board of Management has broad community experience, diverse backgrounds and is drawn from across the region. Last year our amazing volunteers donated over 20,000 hours of their time to support our

community. How will you embrace change in 2018? Changes are an ongoing process in our industry; the NDIS and Home Care Packages are two current ones. MSS prides itself in staying abreast of any changes and is continuously looking at ways to make it easier for our clients, to improve our service delivery, and our business efficiencies. Changes in the Home Care Package industry in February 2017 saw clients gain greater choice in who delivers what services and how often. MSS have been working closely with all our clients to facilitate the reforms. MSS will continue to embrace change by providing services we know we can deliver and deliver them well.

My husband, Teale, and I moved from Sydney 15 years ago, where I used to manage payrolls for large international and national companies. The opportunities in this industry were harder to come by in Port Macquarie, so that’s when Teale and I started working alongside each other.

DEBBIE EGAN

Y A S M I N E E G A N

TELSTRA PORT CENTRAL & TELSTRA BUSINESS CENTRE

Role: Office Manager. Area of Expertise: Excellence in customer service - supporting the business team in the day to day operations to ensure the business runs smoothly.

Role: Business Sales Support. Area of Expertise: Supporting sales consultants at the Business Centre, provisioning all orders, amending faults and liaising with Telstra back of house.

L I N D A Bryan

Role: Business Centre Receptionist. Area of Expertise: After many years in the retail store, I have taken on the role of receptionist at the Business Centre. I greet and welcome customers in person and over the phone; answer and direct inquiries to the designated department, schedule appointments and maintain the store front.

THE WOMEN OF THE

TELSTRA PORT CENTRAL & TELSTRA BUSINESS PORT MACQUARIE CO-OWNER

Business: Telstra Port Central and the Telstra Business Centre Port Macquarie.

arrangement, but has now spanned across various businesses and many years!

Role: Primarily I do the financials of the What is your business’ greatest asset? business, but I have I know its cliché, but the opportunity a it’s our staff. We work couple of days per hard to build a strong, week to work at capable, resilient ground level within team whom we can I know its cliché, but it’s the store, which I be proud of - the old our staﬀ. We work hard love. saying of hiring on to build a strong, capable, culture, not skill, being resilient team whom we can How did you be proud of the old saying the benchmark on any get started in of hiring on culture, not recruitment process we your business/ skill, being the benchmark have. industry? My

on any recruitment process

husband, Teale, How do you measure we have. and I moved success in business? from Sydney 15 Business success comes years ago, where in many forms; I don’t I used to manage think it can be measured payrolls for large on a single aspect. international and national companies. The Happy customer base, content staff, the opportunities in this industry were harder ability to adapt to the changing marketplace to come by in Port Macquarie, so that’s and of course, profit for sustainability. when Teale and I started working alongside Call any of our fantastic staff on each other. It was initially to be a short term 02 5525 0000. 81 Greater Port Macquarie focus

STEPH AHERN

BRIANNA BARBARA

Role: Sales Consultant. Area of Expertise: I have currently been working at the Telstra Shop in Port Central gaining skills and knowledge in all areas of telecommunications and customer service, analysing customer needs and providing the best solution. I am now branching off to the Telstra Business Centre to further my skills and knowledge to help me become a successful business woman.

JAMIE O’BRIEN

Role: Sales Consultant. Area of Expertise: I enjoy all areas of technology; however, Apple is an area that I specialise in, as well as making complex technology solutions simple and more understandable for customers. TIARNA JANE

Role: Sales Consultant. Area of expertise: Working with customers to find the best solution for their lifestyle. I aim to build a great relationship with my customers first, that helps uncover what they may need that they didn’t even know was possible. NERISSA RAE

SAMANTHA TRINDER

Role: Operations Manager - Port Central. Area of Expertise: I have many hats being operations! I order and maintain our stock, answer phone calls and problem solve and also look after the repair process of handsets from start to finish.

Role: Telesales for small business accounts. Area of Expertise: Being in the Telstra Team for six years and telecommunications for over 10 years, I have a great understanding of the products available to suit my customers.

Role: Reconciliation / payments / auditing / corrections. Area of Expertise: Making sure we have our “I’s” dotted and our “T’s” crossed.

ELIZABETH FORD

CHERIE RONAN

S A R A H PA R S E L L

Role: Business Sales Support. Area of Expertise: Having worked in Telstra for the past 20 years, my areas of expertise are in customer resolutions, billing and products and providing excellent customer service.

Role: NBN Specialist. Area of Expertise: I’m the consumer support for the Telstra Port Central Store. I manage all bundle orders locally from start to finish, by ensuring a great customer experience. Special Edition focus 23

Success is a happy client who trusts us to support them, and their family, through life’s journey. We help with debt reduction, building wealth, superannuation, life insurance and income protection, retirement planning, aged care, and ultimately their estate plan.

S U Z I E Barnaby escribe how you got started with Morgans.

I started with Morgans after many conversations with the Managing Director, Port Macquarie: Craig Watson. I wanted to work with an organisation that supported my client-first philosophy and one where developing financial solutions based on our clients’ needs would be the focus, rather than just selling certain products. I was impressed by the calibre and expertise of the people already at Morgans, and I couldn’t wait to join the team.

MORGANS PORT MACQUARIE FINANCIAL ADVISER

A crucial part of our conversations with clients is determining what they want from life - to establish their goals and what drives them. For example, many of our clients have met with us leading up to retirement. They are on good incomes, have paid off their mortgage and their kids are soon to fly the nest, or they have already.

What is Morgans’ greatest asset?

They want to build wealth for retirement to gain peace-of-mind that they will be comfortable in that stage of their life. They want clarity around when they can reduce their working hours, how they can incorporate travel, time spent with their family and hobbies.

Morgans’ greatest asset is our people. Our people and culture are aligned to helping our clients achieve their financial goals and have the lifestyle they want; we place our clients at the centre of everything we do.

We help them by creating a road map and then making it happen. This may include setting up appropriate financial structures, investment management, minimising tax, maximising Centrelink entitlements and ensuring that their

24 Greater 82 Special Edition Port Macquarie focus focus

estate planning is suitable.

our clients and transparency in every area of our

Essentially, we help ensure that our clients have enough money to do exactly what they want to do in life.

business, including fees.

How does Morgans measure success?

and educating clients by using my experience

gained from over 25 years in financial markets.

We recently conducted a client survey that shows our female clients are massive advocates of our organisation and that trust is the most important factor in their ongoing relationship with Morgans. We believe that trust and respect is earnt through excellent client service. We do this at Morgans through regular and clear communication with

Personally, success is doing something I love and am passionate about. For me, this is supporting

My expertise and guidance can help them make well-informed decisions in relation to their own financial situation. I’m also active in the broader community supporting women, being a founding member of the Bling for the Girls Committee, which has raised over $94,000 for local women who are less fortunate, including the Hastings Women and Children’s Refuge. I am also the Treasurer of the Hastings Business Women’s Network. Authorised Representative 001004887

No matter where you are in your career - just starting out, in the midst of family life, or heading towards retirement - the fact is, it’s never too late to develop a ﬁnancial strategy to help you achieve your goals.

M I C H E L L E Kliousis

Working Women “Time to sort your super”

NOMADIC INTERIORS OWNER/MANAGER

Describe how you got started in your business? In 2005 I opened my first large homewares and furniture business in the industrial area, with a heavy focus on colours and the tropics. Twelve years on, and I have now moved into a new homewares business that is more in tune with the coastal lifestyle here in Port Macquarie; hence, Nomadic Interiors has now been born. We are conveniently located in the CBD on Clarence Street. How has your business evolved since it began? Our doors flew open in early December 2017, and along with the warm summer came our first arrivals of authentic and unique homewares. The Nomadic’s style is is an eclectic combination of cultures and exotic locations from South East Asia, with handmade items that I personally choose. Pieces featured in the store

are original wood artefacts, wooden pieces, occasional furniture, leather and feature an ethnic influence. Nomadic Interiors is a big shift from what I was doing - with my focus now on layers and neutral tones that are calming and warm at the same time. This year I will be on a buying trip to South East Asia, so while I am there I will be sourcing new items for the store. I love designing and styling space, so if you have a piece in mind or would like something bespoke produced, then please come and see me to discuss. I personally meet with the carpenters, and pieces are not mass produced in factories - but rather sourced from the local tradesmen. What is your greatest achievement? Raising my four amazing humans with my husband, Nick.

URSULA BOORMAN DIRECT ADVISERS

Did you know women retire with approximately half the retirement savings of men?

hen you’re busy juggling • Spouse tax offset - if you are earning $37,000 career, home and family, per annum or less, your spouse can make retirement might be far from contributions to your eligible super fund and your mind. But the time to attract a tax offset of $540 per annum (based on act is now, and it’s easier than a contribution of $3,000). This amount gradually you might think to get your super sorted. reduces for income above $37,000 and phases Double-whammy for women out when income reaches $40,000 per annum. Most often, the careers of women are This means that a contribution to your super interrupted to raise children. That time off work fund by your spouse can benefit you both. and reduced hours mean there’s less money • Low income super tax offset contribution being contributed to the super pie. (LISTO) - this replaces the former Low Income Unpaid parental leave translates into no Super Contribution (LISC). Eligible individuals employer Super with an adjusted Guarantee (SG) taxable income of contributions. To make $37,000 or less will matters worse, women receive a contribution often return to the equal to 15% of workforce part-time in their total pre-tax Employers are not required order to manage the super contributions to pay the SG if the employee is earning $450 school run, after-school for an income year. or less before tax, in any activities and the endless Although capped at calendar month. So, even to-do list. $500 per annum, this once you return to your job, Employers are not scheme encourages chances are you still might required to pay the SG if even the smallest not be contributing to super. the employee is earning super contribution, $450 or less before tax, meaning that it’s in any calendar month. possible to continue So, even once you return contributing to super to your job, chances are while on parental you still might not be leave, or if you’re a sole contributing to super. trader. Every dollar will make a difference, as In fairness though, this is a stage of their lives compounding applies over the years. when young families often have other things on No matter where you are in your career their minds besides superannuation, and parents just starting out, in the midst of family life, or are happy to have this little extra in their hands. heading towards retirement - the fact is, it’s For some women, starting up a home-based never too late to develop a financial strategy to business presents a viable option. Given that help you achieve your goals. sole traders are not required by law to pay It is good to see that governments are superannuation to themselves, most manage to beginning to acknowledge women’s financial find something better to do with nine percent of needs. However, I encourage everyone to strive their income. for financial independence by taking control and So what can be done? putting your own plan in place. The answer lies in planning and budgeting. *According to an inquiry into Women’s From July 2017, changes to some of the Economic Security in Retirement. Ursula Boorman is an authorised representative of Direct Advisers superannuation laws came into effect. These Pty Ltd, AFSL Licence No 236855. measures are designed to help low income The information is general in nature and does not take into account your personal situation. You should consider whether the earners, particularly women, by supporting and information is appropriate to your needs, and where appropriate, encouraging even the smallest contribution to seek professional advice. *Names have been changed for privacy reasons. retirement savings. They include: Greater Port Special Macquarie Edition focus 83 25

Let’s face it, accounting and tax puts most people to sleep, but we love it. And we love it even more when we can make it work for our clients!

T H E R E S E Kelly N O VA S K I L L S E N I O R P R OJ E C T C O O R D I N AT O R

Describe how you got started in your business? After nearly 15 years in the hospitality industry, I was looking for a change. I was offered an opportunity to work for Novaskill. Novaskill’s goal is to enrich people’s lives by helping them achieve their full potential, so that they can make a greater contribution to their family and their community. I was keen to be able to make a difference in people’s lives; this was the perfect fit for me. What is your greatest achievement? My greatest achievement to date is my new appointment to Senior Project Coordinator for Novaskill. In this role I am privileged to be overseeing our Aamped Mentoring Program. The aim of the Aamped Program is to significantly increase retention and

26 Greater 84 Special Edition Port Macquarie focus focus

K E L L Y Wade W R I G H T S C H A R T E R E D A C C O U N TA N T

completion rates for apprentices in industries undergoing structural change. The Aamped Mentoring Program will help both apprentices and businesses, especially those who need it most, to stay on track to complete their apprenticeship.

What is Wrights’ greatest asset?

How will you embrace change in 2018? I will be welcoming any changes that 2018 throws at me. I believe anyone who is willing to take a risk and embrace change has a greater chance of achieving success in their personal and professional lives.

When people ask me what separates Wrights from other firms, I tell them that it’s not just about the numbers for us. We get ‘small business’ and know that there’s nothing ‘small’ about it.

What business leaders do you look up to? There are many business leaders I look up to, for various reasons, but mostly those who have achieved success through educating themselves and striving to be the best they can be.

Wrights’ greatest asset is definitely our people. We have a great team here who are not only experts in their field, but are also down-toearth, genuine people, who take a keen interest in their clients.

How do you measure success in your business? Success in our business is seeing our clients flourish after having helped them with the ‘behind-the-scenes stuff’. We may have worked with them to calculate their breakeven point and help boost net profit. Or maybe

we have assisted them with some structuring advice that allows them to maximise the small business CGT concessions and land them extra cash in their pocket. Let’s face it, accounting and tax puts most people to sleep, but we love it. And we love it even more when we can make it work for our clients! What is your greatest achievement? Becoming mum to baby Archie last year. Parenthood is certainly one of life’s greatest gifts, though becoming a new mum who works full-time has been a steep learning curve. These last 12 months have seen me balance my career with becoming a new mum (and all that goes with it), and so far I feel I’ve been successful in that - most days, anyway.

I’ve created my role here at Hibbards, this is deﬁnitely my greatest achievement outside of family. It has been (and constantly is) a work in progress where I am always creating in conjunction with other people.

T A M Z I N Shotbolt escribe how you got started in your business? I was initially doing contract work for Hibbards for graphic projects. I had two young children (5yo

and 2yo) so I would fit it in where I could - even if it meant staying up until 3am each night to complete it. Eventually I was asked to become full time and began a lot of personal assistant work for Bruce Hibbard. This meant I was involved in many business meetings and got a thorough understanding of how the business operated, and developed a true to the core belief that was inline with the Hibbard values, and my passion for communicating that core belief to clients and potential clients - that is how I’ve created my position here in Promotion, marketing, PR and New Business generation.

HIBBARDS HOMES MARKETING MANAGER

How has your business evolved since it began? When I first started here (as a full-time employee) in 2012, Hibbards was building in five locations. We are now fully operational in 11 regions, with research into other future regions happening as we speak. The running of the business has changed, with the expansion of the amount of employees and the structure creating confidence and empowerment of people in their roles. What is your business’ greatest asset? Our belief that EVERY Australian deserves the opportunity to own their own home. This is something believed in by the Hibbard family and is instilled in our staff. How do you measure success in business? Success is obviously very different in everyone’s eyes. How do I measure it? It’s an across

the board thing. I don’t believe you can be successful and maintain that level if you don’t bring it across your whole life; success is a lifestyle. I’m not talking about the kind of lifestyle where you’re laying back on the beach drinking mojitos; it’s something where at every moment you are learning, growing, doing your best in each situation and at the same time with the intent of bringing out the best in people.

in their drive to reach for what they want in life,

What is your greatest achievement? I’ve created my role here at Hibbards; this is definitely my greatest achievement outside of family. It has been (and constantly is) a work in progress, where I am always creating in conjunction with other people. Setting and reaching goals and expanding across all the dynamics in my life, which above everything is being a positive role model for my children, both

that’s the only path I want to take.

and how they relate positively to other people this is an even greater achievement for me and will always be the one I am striving for. How will you embrace change in 2018? Generally change is growth, and I love it. Being adaptable to changing circumstances always with the mentality of solutions and success What business leaders do you look up to? Bruce Hibbard, Mike Hibbard, Jon Hibbard. I am inspired and coached by them every day. More diversely, I get inspiration from listening to people such as: Grant Cardone, Anthony Robbins, Simon Sinek, Mel Robbins, Brene Brown.

Greater Port Special Macquarie Edition focus 85 27

JACLYN FENBY JO-ANNE THOMPSON & CATHY GLOVER

Success is receiving positive feedback from our clients saying they have received the advice and assistance they needed, when they needed it, and in a professional and easy to understand manner.

D O N O VA N O AT E S H A N N A F O R D S E N I O R L A W Y E R / C O N V E YA N C I N G A S S I S TA N T / P R O B AT E A N D E S TAT E PA R A L E G A L

escribe how you got started with Donovan Oates Hannaford.

Jaclyn: We often visited Port Macquarie from Newcastle on holidays and aspired to move here permanently. I approached Donovan Oates Hannaford because of their excellent reputation and commercial focus. I started working with Donovan Oates Hannaford in early 2016. Cathy: I commenced working in the legal industry in 1982. We moved to Port Macquarie from Sydney in January 1990 with our young family. A position was advertised for a legal secretary at Donovan Oates Hannaford, and I was fortunate to be afforded that position and the opportunity. I have worked in various departments of Donovan Oates Hannaford since joining.

86 Greater Edition Port Macquarie 28 Special focus focus

Jo-Anne: I had been working in the retail industry for 20 years and decided I needed a change. I had career coaching with Malcolm Neale from Fuel for Business and have never looked back. Donovan Oates Hannaford offered me a position shortly after I started in the conveyancing industry, and it’s been full steam ahead since then. What is your greatest achievement? Jaclyn: My beautiful 12-month old little boy. Cathy: My greatest achievement is establishing a balance between my personal life and working career. What do you think Donovan Oates Hannaford’s greatest asset is? Jaclyn: Our greatest asset is our people - our legal expertise, community knowledge and refreshing approach. This is true for both our

lawyers and our support staff. Jo-Anne: Our team is our biggest asset. Between us there is such a terrific wealth of knowledge, and everyone has a willingness to help each other. How do you measure success in your business? Jaclyn: Success is receiving positive feedback from our clients saying they have received the advice and assistance they needed, when they needed it, and in a professional and easy to understand manner.

and how we can adopt technological changes to help us to deliver our legal services more efficiently. Cathy: I will embrace change by being openminded, flexible and adaptive in my approach. Jo-Anne: 2018 is the year of PEXA (Property Exchange Australia) in the conveyancing world, so no more paper settlements and bank cheques! Settlement funds are transferred electronically to your bank, and the title of your new property is transferred into your name within minutes. Which business leaders do you look up to?

Jo-Anne: Definitely our clients’ satisfaction with our work. When our clients are happy, we are happy.

Jaclyn: In the legal industry, I look up to the leaders in innovative law service models who are client-focused and embrace innovation.

How will you embrace change in 2018?

Jo-Anne: I look up to the leaders who own their choices, lead from the front and earn the respect of their team.

Jaclyn: By remaining client focused and keeping an open mind about new ways of doing things

Following my orthodontic treatment, I knew that this is where I wanted to be and grow in my career. Luckily enough, a position became available that outlined my experience, and I was successful in joining this incredible team.

P O R T M A C Q U A R I E O R T H O D O N T I C S R E C E P T I O N M A N A G E R A N D T R E AT M E N T C O - O R D I N AT O R

Describe how you got started in your business? Dr Ballard was my Orthodontist many years ago. During

my treatment, Dr Ballard and the team

Invisalign treatment doesn’t use brackets and archwires to straighten your teeth. Instead, this method uses clear plastic aligners that are virtually invisible, removable and comfortable.

always created such a comfortable, happy and professional environment. Following my Orthodontic treatment, I knew that this is where I wanted to be and grow in my career. Luckily enough, a position became available

come a long way and is continually developing as a profession. Advances in orthodontic technology mean treatment is getting quicker, easier and more successful. We offer a range of treatment options to align teeth however Invisalign is the greatest advancement in orthodontics to date. It is the modern way to straighten your teeth without the pain and embarrassment of braces.

How has your business evolved

Invisalign treatment doesn’t use brackets and archwires to straighten your teeth. Instead, this method uses clear plastic aligners that are virtually invisible, removable and comfortable.

since it began? Orthodontics has

The process begins with 3D imaging

that outlined my experience and I was successful in joining this incredible team.

T R A C E Y Pascoe

equipment which we use to create your smile. This means we can see what your smile will look like after treatment, before you’ve even begun! The images we take are then used to create custommade aligners, designed specifically for the condition of your teeth. What is your greatest achievement? At Port Macquarie Orthodontics we’re now recognised as a Blue Diamond provider of this treatment meaning we are one of the leading Invisalign providers in the country. What is your businesses greatest asset? Our amazing team! Every staff member at Port Macquarie Orthodontics works to ensure your

treatment journey with us is both enjoyable and successful. They create an environment in which you feel comfortable and will put your needs first to achieve this. We put a lot of time and effort into training and understanding new techniques so you, our patients, can benefit from them. How do you measure success in business? Success is seeing our patients who are initially quite selfconscious about their smile, finish their treatment with a beaming smile on their face & life changing results.This makes my day, every day and what I believe is success!

Greater Special Port Macquarie focus 29 87 Edition focus

i Claire. What’s your connection with the Port Macquarie area? I grew up in the regional Central Tablelands town of Bathurst, and I was 15 when I relocated to Port Macquarie. My mum grew up in Port and my grandparents have never left the area, so I spent countless summer holidays in Port beforehand; in many ways I grew up here. I finished my schooling at MacKillop and moved to Sydney to start my degree in Fine Arts at the beginning of 2011. I moved back to the area in January 2017 to refocus on my practice. Where did your career with clay/design begin? I guess it all started in my second year of art school. I was studying a Bachelor of Fine Art at UNSW Art and Design and majoring in photography. I remember sitting at a computer in one of my classes and realising how much I hated Photoshop and making things on a screen. I wanted to be getting dirty - to be making things that made me feel something. I booked an appointment with the head of school and never looked back. At the time ceramics hadn’t gone through a resurgence; it wasn’t “on trend” like it is now. I loved it though, because my class was incredibly small - a group of passionate mess makers who loved bringing the earth to life with their hands. What study/ learning experiences have led you to develop your art practice to where it is currently? 88 Port Macquarie 30 Greater Special Edition focus focus

I feel fortunate to have come across many people while I was studying who helped me shape the way I see my practice and just the art world in general. My favourite lecturer, Peter Dwyer, who took my wheel throwing class was incredibly encouraging. I think he could see the willingness inside of me, my passion to learn, but also my interest in exploring clay and finding my own voice within my work. The artist Stephen Bird, whom I admire greatly, gave me the best piece of advice in my first year; in a nutshell, he wisely explained to me how important it is not to get hung up on comparing your career to those around you, because, “if you just sit around wondering when it’s going to be your turn that will become your focus, and your work will cease to become the centre”. After I finished art school in November 2014, I moved into a studio warehouse with an amazing collective of artists, florists, jewellers, costume makers, furniture designers and sign writers. That little family of us in Alexandria was a great motivator; we collaborated and shared all our artistic frustrations and triumphs. What most inspires you to create? It’s hard to describe what my exact inspiration is to create, because it really is more of a need … I know that may take the romance out of it a little, but art has done so much for me emotionally and if I don’t do something every day, I feel really unbalanced - because my work is a part of me. I suppose the main inspirations and themes revolve around lovers, the female form, female empowerment, mythology and

CLAIRE JOHNSON my own personal experiences. The process of making is also very inspiring to me, the way the clay responds to my touch, opening a new bottle of ink, packing my kiln, Hades, before a firing … often I find the process more important than the ending; there’s something incredibly beautiful in that. What was your recent involvement with the Neon Summer programme at the Glasshouse? I was a part of the Neon Local section of the exhibition, which was a wonderful opportunity to exhibit for the first time in my local area. I exhibited along with three other local artists, Adam Murray, Ainslie Ivin-Smith and Sarah Mufford. I’ve only just started working with pastel in the last six months, so it was exciting to include some of those new pieces as well. You recently collaborated with clothing manufacturer Gorman. How did this come about? I was approached by Lisa Gorman around March last year, asking if I would be interested in collaborating on their Autumn/Winter Collection for 2018. Lisa had seen my work on Instagram and thought my drawings would suit their label as prints. I’d actually worked for Gorman as a sale assistant in Sydney for five years, so I already knew a lot about the brand. Having the opportunity to see so many different people wear my art on their body is a privilege; it’s been really humbling having so much supportive feedback from complete strangers. As an artist it’s incredible when people connect with your work,

and working with textiles is no different. Describe your designs we can find in the Gorman range … All the drawings and paper collages used in each print I created specifically for the collaboration. The “Curious Ladies” print, which is also featured as the swing tag, was taken from a painting and paper collage I created representing the sexual empowerment of women and curiosity for truth. The snake featured in that print also is a symbol of rebirth. The range includes a variety of apparel, jewellery, tote bags, shoes and homewares. The collection has already started to appear in all Gorman stores, but can also be found online. What future projects are on the agenda? I’m constantly creating new work, and at the moment I’m trying to push myself when it comes to new mediums and process. I get really frustrated artistically when I become complacent; everything just starts to look the same. I think it’s important to challenge your own truths in your work, to explore that space that makes you feel uncomfortable, to be vulnerable and to not worry whether or not that will be accepted by those around you. I am trying to channel that, as I’m hoping to prepare for my first solo show this year. Where can we find out more? You can find me on Instagram @clairepony or on my website:www.clairejohnson.spaceClaire Thanks Claire. Interview by Jo Robinson.

focusinterview.

Gender Intelligence

and the Female Economy It’s no secret that the world is changing, and TRADITIONAL BUSINESS SOLUTIONS AND MODELS JUST HAVEN’T CONVERTED TO RECOGNISE THE NEW $28 TRILLION ECONOMY OF WOMEN. With 91%* of women agreeing that advertisers and marketers do not understand them, there is a lot to learn and a long way to go.

hat’s why gender intelligence expert Bec Brideson is in high demand - helping brands and industries like AFLW better understand women and create effective business strategies that connect with and understand them. Port Macquarie is lucky to have secured her for the annual International Women’s Day Breakfast on March 8. We chatted to Bec about why understanding the new world of the "female economy" is impacting business, and all of us. You’ve built a business around the female economy; how do you define what exactly that is? Essentially, I help business leverage the financial importance of women because: • The global consumer economy of women is valued at $28 trillion, whilst the overall consumer economy totals $35 trillion. That means women control 80% of consumer purchases globally. • A 2015 Ernst & Young report reported that by 2025, women will be responsible for 75% of discretionary household spend. • Women make the FINAL decision in 80% of category purchases, including automotive, finance and FMCG. How did you come to be an expert in this field of womenomics? I have a big passion for wanting to understand female consumers. As an advertising creative director, I could see that there was a disconnect between the way we were talking to and selling products to women - the reality of the way women make decisions and want to be communicated with, and the needs that they have around certain products. I wanted to understand, so I became a student of this very under-realised and 4 Greater Port Macquarie focus

It’s time we take off the traditional lens of business, to

understudied field back when I was thinking about starting my own agency in around 2000. I found it was very difficult to get my hands on the data, as gender hadn’t been factored into a lot of research until the last decade. What are some of the biggest changes you have seen in the last decade in terms of gender and how we think of women in terms of the economy? Well, we’ve started to quantify women’s influence and economic potential. I think what can be measured and qualified gets more attention, so we can fully understand just how powerful women are in these decision-making arenas. We can now say that the numbers don’t lie - there is a big need to focus harder and concentrate more intensely on meeting the needs of women. For you personally, you work a lot in this space now not just in your agency, but in your speaking and coaching sessions. What are your aims in terms of achieving a better balance for women in the workplace? My aim is for both men and women to see how much brands and business can benefit from taking women seriously. I think that it really does take both genders to help move the status quo, and I don’t think that women can do this alone. So, it’s time we take off the traditional lens of business, to allow a perspective that is different and that is fresh and that is more suited to women’s needs. That’s why I think it’s necessary for both male and females to be on board with change. A gender balanced world is ideal, because the best place we can arrive at is a place where men and women are able to see things through each other’s perspectives, and create the right solution and infrastructure. And what do you see as the biggest barrier right now in finding that balance?

allow a perspective that There still exists this from you on the day? is different and that is huge misunderstanding I am beyond thrilled fresh and that is more and lack of education to be joining you and all suited to women’s needs. and awareness around those attending Hastings That’s why I think it’s necessary gender. I think that we Heroine’s IWD event, and for both male and females to be should bring more women I grateful for another on board with change. in to create a gender opportunity to spread my balanced workforce; but powerful message about I think that we also need the present and future of to understand how to rewomen. I’m going to be approach business in a way that is better and more sharing my journey of the ups and the downs, inclusive for women that will also help us look at the highs and lows of starting and running a things in a whole different light and perspective, business, especially when what you’re selling is that will benefit the bigger business too. not necessarily an accepted way of seeing things In terms of education, one of the things you especially if it is challenging and disrupting age-old have done is write your first book, Blind traditional practises. Spots: How to Uncover and Attract The But it is a pertinent reminder that for women, Fastest Emerging Economy. Who’s the book nothing is an easy journey, and it takes a lot ideal for, and what does it talk about? of resilience and courage to keep going. IWD’s It’s ideal for both men and women in business theme #PressforProgress has become the perfect who are looking to better connect with their core descriptor for what we all need to keep doing, consumer - which is highly likely to be women, which is pressing forward even in the face of according to those statistics I mentioned, with rejection or difficulty or hopelessness, because if around 75% being responsible for discretionary we don’t, then we will never see change happen. household spend. The book illuminates and And change needs to happen for women right shows the rise of women in business from meek now. survival to a powerful position of ever-broadening Thanks Bec. influence and economic potential. It takes you * Check becbrideson.com for full details of facts through a history of where business began, and figures. and how it has evolved thanks to the greater participation of women and then the path that we need to take to re-establish and relearn new rules International Women’s Day around engaging women in the work force and Hosted by the Hastings Business Women’s meeting their needs as female consumers. Network and Leslie Williams MP on Thursday We're very fortunate to have you coming to 8th March at Port Macquarie Panthers. Port Macquarie for our International Women’s Tickets from 123tix.com.au Day event to talk about how we can reach $55 single or $400 table of eight. the balance and be better at targeting these Limited tickets left! consumers. What else are we going to learn Special Edition focus 31

wib

wib cover page

38 Coffs Coast focus 32 Special Edition focus

focusinterview.

NOURISHED

EARTH LEAH & KIRSTEN

In partnership, Leah and Kirsten have built Nourished Earth from the ground up, to cover all things health and wellbeing. The store will be celebrating its first birthday shortly, so FOCUS had a chat to the girls to find out more about the year that has been and the future plans for the business.

escribe how you got started in your business ...

Having been lucky enough to work together in the health industry for a number of years, there was a natural progression into a business partnership. Our passion for natural health was mutual, and we had our own ideas for a health food store that was close to home. We wanted consistent access to fresh organic produce, bulk foods, a herbal dispensary, non toxic living products and private consultation rooms.

smoothies and organic cold pressed juices and have adjusted our space to accommodate this growing demand. There is a unique opportunity in our store to buy regular, organic fresh produce that is consistently available on a seasonal basis, and with this in mind we will be introducing more options in the near future. We are excited about 2018 and look forward to bringing our ideas to life! What is your greatest achievement?

Once we found the right location and space that could facilitate our design, it was a step by step process at a very involved and fast pace. Although we had not done a start up before, our experience in the industry gave us the foundation to build on our ideas and create an independent health food store that would service an area north of Coffs Harbour.

It is difficult to narrow this down when the last twelve months has been such a whirlwind of hard work, long hours, and overwhelming pride in what we have put into place. What we do acknowledge so far, is that we nurtured the original concept with integrity and drive, and created a fabulous space that was in line with what we had originally visualised.

How has your business evolved since it began? It has almost been 12 months since opening Nourished Earth, with our first birthday approaching on May 1st. In the last few months the store has been expanding in many ways, including the introduction of more product lines and services. We have had an overwhelming response to our in-store workshops, with an exciting timetable for 2018 still to come.

Starting a new business can be very demanding when you have a young family, and finding that work/ life balance can be challenging and has been a huge achievement for us both. It has helped us to have wonderful support from family and friends, and this has been invaluable in our journey so far.

We saw the need for good quality, clean protein

What is your businessâ&#x20AC;&#x2122; greatest asset? Our collaborative team! We all have different roles and bring different skills to the business, and collectively this

has created a dynamic, diverse and experienced team. Although the concept for Nourished Earth was our original vision, Kirsten and I are so grateful for the encouragement and input that we receive from our husbands and staff. It is vital for any business to continue to evolve, and we are confident that our determination will see Nourished Earth reach its full potential. How do you measure success in business? Success for us is measured in job satisfaction, and we realise how lucky we are in being able to incorporate what we love to do into a business. Being able to provide a unique experience that enables our customers to lead healthier and happier lives is our focus and achieving this on a day to day basis is a good foundation for growth. The â&#x20AC;&#x153;bigger pictureâ&#x20AC;? for us would have to be the ability to immediately associate the brand of Nourished Earth with quality, professionalism, service and of course, optimal health! What business leaders do you look up to? We have respect and admiration for anyone who has taken that leap of faith to start up their own business. There is a lot of great business support available in the Coffs Coast area, and we have enjoyed regular networking with like-minded people. Coffs Coast focus focus 33 39 Special Edition

N A D I R A Perera

LYNNE PARNELL & LORRAINE CHOWDHURY

LA BEAUTÉ DU MONDE

Describe how you got started in your business? I lived in Paris for twenty years. There, I studied, qualified and worked as a beauty therapist. The French system is very disciplined and achieves high standards. I migrated to Australia in 2010, Paris to Bellingen. I worked casually for two beauty businesses in town. A lovely lady advised me to register my French Diploma in Australia. With my husband and daughters’ help, I started a home based business, then I moved to the Old Council Chambers, O 1A Oak St, Bellingen, in 2013. How has your business evolved since it began? I am very happy where I am now! In 2017 I expanded the salon, adding more services and launched LUZERN Pure Cosmeceuticals skincare range, Organic ECOTAN spray tan, YOUNGBLOOD mineral makeup, BIOSCULPTURE and EVO2 oxygenating gel nails system. What is your greatest achievement? In business, it's having a functioning business that has a happy clientele, that grows by word of mouth. Receiving great feedback from locals and visitors is a great achievement in my life. What business leader do you look up to? Dr. Nadia PAYOT, beauty pioneer and philosopher, is my inspiration. She has developed effective products and designed unique salon facials for pure pleasure since 1920.

i Lynne. Tell us about your relationship with the Coffs Coast ... I moved to the Coffs Coast with my husband and four children almost 17 years ago after visiting friends here on a holiday. We fell in love with the relaxed lifestyle, friendly people and lack of peak hour traffic! Since moving here I’ve had the privilege of working for some wonderful community and not for profit organisations, including ETC and Camp Quality, where I worked for more than eight years. We have two of our five children still living here and three of our five beautiful grandchildren born in Coffs Harbour. Lorraine would be classified as a local, having lived here for more than 30 years, and she has been involved in many community events, including Lifeline, Chilli Festival, Sawtell Chamber of Commerce, Tourist Information volunteer, to name a few. Lorraine has all but one of her children living and working on the Coffs Coast and is lucky to have all her grandchildren here involved in sport, music, dancing and community events. What is the Rate Us app, and how is it used? Rate Us is a mobile app that enables customers to rate the quality of services they receive from a range of industries, including aged care, disability services, hospitality, venue and accommodation, tourist attractions, fitness centres, staff surveys and any industry where the company values customer feedback and wants to improve the services they provide. Companies can also survey customers directly to the app and gauge their feedback on questions that relate to services they receive. How did you come up with the

40 Coffs Coast focus 34 Special Edition focus

R AT E U S A P P

idea of the Rate Us app, and what motivated you to make it a reality? Initially it was my idea and I approached Lorraine, because we share a passion for empowering people to have a voice. We had worked in community services for many years, and customers often vented their frustrations to us about poor services they experienced and their inability to find the right person to listen to their feedback and improve those services. We wanted to find a way to use technology to give customers a voice directly to businesses on the quality of services they receive and give organisations access to immediate feedback, so that they could rectify poor service and strive towards service excellence. What was the process from idea to finished product? Our initial focus was on aged care and disability services, because this was the sector we were working in. We investigated the range of services provided in this sector and devised icons that represented those services, and then reviewed the national customer service standards, so that ratings aligned with these standards. These ratings are excellent, satisfactory and poor. We then decided to also include a survey function within the app to support the service ratings, so that companies can further survey customers with specific survey questions; again, we wanted it to be easy to use and applied a simple “Yes” or “No” function to encourage customers to complete surveys. We found a local app developer, Ben Burton from We Build Apps, and with our concept drawings and many meetings created Rate Us Applications. Since our initial launch we have expanded to cover a range of industries and services, including hospitality, tourism, retail, education, staff surveys (any industry); we can use Rate

Us for any business or industry that wants to better engage with their customers, improve training for staff and deliver customer service excellence. What has the response been like with users? Users love the app, because they can provide feedback at point of service and businesses can respond to that feedback with immediacy. Businesses can also engage with existing customers, and it shows the customer how valued they are! Staff surveys have been particularly popular, because staff can complete a survey and rating with anonymity and be honest - the business doesn’t always get the highest ratings, but it’s important that employees can give honest feedback without recrimination. The Rate Us app has grown a lot since it has started. How many industries have taken on the application? So far, Rate Us is being used by disability services, education services, retail, hospitality and most recently we have been engaged by Southern Cross University in Lismore and the Gold Coast. How do businesses/services go about implementing the use of the Rate Us app? Simply email us at Lorraine@rateusapp. com.au or roland@rateusapp.com.au or visit our website and click on the enquiry link and we will design rating icons and survey questions specific to your business and customer needs. Is the app just being used locally? Locally and interstate at the moment, but we currently have a Business Development Manager in the UK who is working with a range of industries there who are customer service focused. It’s exciting to see that we can turn our passion for people and our dream of giving the customer a voice into reality. Thanks Lynne.

S H E R E E Jeffrey L E O N E L L A PA S TA O W N E R

My husband and I decided to make the move back to the Coffs Coast to be closer to family and to raise our young children. Coffs Harbour being my home town, I wanted to give the locals a taste of our Italian heritage with some amazing fresh pasta. We had the opportunity to buy equipment from Silvano and Yvonne Zecchinati, who owned Zacâ&#x20AC;&#x2122;s Pasta, and over many months we have set up a commercial kitchen to manufacture our products. Leonella Pasta is named after our children; we are a family run business and enjoy the personal relationships we have with our customers, and we pride ourselves on being able to provide a quality product and service. We are currently producing pasta, gnocchi, ravioli and Italian sweets, with more exciting products in the future. My Italian heritage and background is something my husband and I want to pass on to our children, and we hope one day they take over the business. We are currently supplying a number of restaurants, cafĂŠs, retail outlets and attending weekly food markets and festivals in the Coffs Harbour local area. My vision for Leonella Pasta is to supply our products to many businesses along the Mid North Coast and have a team of employees who are just as passionate about our products as we are.

Contact details: 0434022969 leonellapasta@gmail.com www.facebook.com/leonellapasta

Coffs Coast focus focus 35 41 Special Edition

Having great people on your team will always be the core of any successful business. Honey & Huntsman is still growing, as my team and I are still constantly learning and improving.

T A M Z I N Shotbolt M A R K E T I N G M A N A G E R AT H I B B A R D H O M E S

Describe how you got started in your business? I was initially doing contract work for Hibbards for graphic projects. I had two young children (five and two) so I would fit it in where I could - even if it meant staying up until 3am each night to complete it. Eventually I was asked to become full-time and began a lot of personal assistant work for Bruce Hibbard. This meant I was involved in many business meetings and got a thorough understanding of how the business operated, and developed a true to the core belief that was inline with the Hibbard values, and my passion for communicating that core belief to clients and potential clients - that is how I’ve created my position here in Promotion, Marketing, PR and New

L E E Smidt HONEY & HUNTSMAN OWNER

Although buying the business and changing careers was certainly a huge leap of faith – the vision came to me vividly!

I’m a glass half full kind of woman.

The epiphany I had was that if ever I had the opportunity to buy a small local business I would stock linen pieces and name it Limoncelo. Now here I am and I am loving it!

What qualities do you think business women need to succeed? The first step is to take action. If you want to be in business for yourself, it’s never going to be a 9 - 5 job. You have to be prepared to commit 110% to your business idea, while being patient and resilient enough to follow through.

Business Generation. How has your business evolved since it began? When I

What is your business’ greatest asset? Having great people on your team will always be the core of any successful business. Honey & Huntsman is still growing, as my team and I are still constantly learning and improving.

was building in five locations. We are now fully operational in 11 regions, with research into other future regions happening as we speak. The running of the business has changed with the expansion of the amount of employees and the structure, creating confidence and empowerment of people in their roles.

42 Coffs Coast focus 36 Special Edition focus

LIMONCELO OWNER

How do you measure success in business ? Firstly, I believe “success” is by definition such a relative term and should only be measured through achieving your personal goals and dreams. If I am waking up feeling positive and motivated to take on the day, while taking action to move another step closer to my goals ... For me, that is success.

Only then do you get to reap the rewards.

first started here (as a full-time employee) in 2012, Hibbards

A L L Y Turner

Getting a business up and running successfully is a huge task, and does require me to take on multiple roles on a daily basis. This can range from performing treatments, advising clients, cleaning, IT, social media, marketing, sales, finance, logistics, and and much more.

I was travelling Italy and sipping Limoncelo by the water in Positano after I had gone mad in the many linen boutiques. It was a trip not unlike Shirley Valentine’s, it changed my philosophy towards life and myself.

The local business people have been very welcoming and helpful, similarly my customers have all been encouraging and lovely. I am looking forward to growing the business with the additions of some new labels including Adrift, KIIK, Blanc De Luxe, Naudic and Weekend. We will still stock the fabulous Donna Donna, Orientique, Hammock and Vine and Gordon Smith. We stock pieces made from natural fibres such as linen and cotton which is perfect for our climate. Woman often say they can always find something to buy in my boutique. We cater for all sizes, shapes, ages and occasions. Pop into Limoncelo and experience the Amalfi coast vibe here in the heart of Coffs Harbour. Bellissimo Bella Donna! xx

Mass produced we are not! And our emphasis on hand made, sustainable, renewable and recycled materials in 90% of our furniture really sets us apart from our competitors.

H E I D I Brett

MICHELLE KLEMENT

VAST INTERIOR OWNER

P E A R L AT VA L L A S A L E S & P R OJ E C T M A N A G E R

escribe how you got started in your business? In my previous life I travelled the world extensively as a Senior Account Manager in the Conference and Incentive world. I then fulfilled a lifelong dream to live and work on a cruise ship, which took me to London to secure a management role and spent almost six years at sea. I came home to Australia in late 2005 and located myself on the Sunshine Coast. In the early part of 2006, a friend advised me to look at real estate - I was hesitant at first, as unfortunately the industry had a negative rap due to a few cowboys making it hard for the rest, who have a really tough gig!

How has your business evolved since you arrived? When I arrived in Pearl at Valla in May 2016, it was very overgrown and simply unloved - you could not see the front billboard or entry fence - let’s face it, why would anyone wish to live here! It has taken some 18 months to see how Pearl looks today! Our community is growing all the time, and we now have only 26 lots remaining.

Understanding our clients is the most important part, as most are not first home buyers, which means some will have existing homes to sell, or they just need the rollercoaster of ‘life’ to fall into place before they can proceed.

Due to the GFC, I moved to Melbourne in 2011 and started working for a large project management company, where I gained even more experience in the development world.

How has your business evolved since it began? As many of you will remember, VAST INTERIOR started as a very small shop in Toormina in 1998 before moving into its current location on Orlando Street. The store has had many transformations from that small store, where stock was predominately from Indonesia and it was packed to the rafters in a very haphazard way. When I took over in 2011, the store still had a distinctly Indonesian flavour, with lots of dark timber furniture and very little in the way of homewares, although with a more traditional store layout, including internal walls and seagrass flooring.

the essence of the original VAST philosophy

Move forward to 2018, and the store has had a makeover into a fresh, contemporary store layout with an open plan that creates a bright and relaxed shopping experience that still incorporates

many styles, from Coastal, Hamptons, Industrial,

- an emphasis on affordable, handcrafted, quality, solid timber furniture. Mass produced we are not! And our emphasis on hand made, sustainable, renewable and recycled materials in 90% of our furniture really sets us apart from our competitors. Transforming the store into a shopping experience that delights the senses at every turn as well as keeping ahead of the ever-evolving interior design trends is always a delightful challenge that will never grow old. The new look for the store incorporates design elements from Shabby Chic, Rustic, Boho, Tribal, Scandinavian, Indian, Contemporary and Vintage Chic, which truly makes it a store for everyone.

How do you measure success in business? Success should not be gauged by Sales Targets; running a development like Pearl requires honesty, integrity and patience. Understanding and listening to the individual needs of each client is the most important part, as most are not first home buyers, which means some will have existing homes to sell, or they just need the rollercoaster of “life” to fall into place before they can proceed.

In early 2016, I was approached by one of the owners of Pearl, whom I worked for in Melbourne, to run Pearl. I need to be honest; I said NO to the role four times and after visiting the estate and the Coffs Coast, I decided to move here for some 18 months to two years.

My role allows me to assist our customers to envisage and create their new home. Being able to provide support and information throughout the whole process will ensure they realise their dream - let’s face it, they are not buying a sofa! This is one of the biggest investments in their life, and I never consider that it’s just “another sale”; it’s exciting going through the process with them.

After six months of living in Coffs, I knew I was not ever going to live anywhere else in Australia again - and yes, you hear it all the time, but it’s the people on the Coffs Coast that make it such a special place.

What business leaders do you look up to? Definitely Sir Richard Branson; he is successful and yet very ethical, followed closely by my mentor in Melbourne, who introduced me to Pearl.

Coffs

CoffsEdition Coast focus 43 Special 37

Back in 1995 when 3 Bears opened, I myself was able to wear the hats of several roles within the business, from office admin, early childhood teacher, nursery room leader, supervisor and licensee.

KATE DRUM

R E N A E Donovan 3 B E A R S C O T TA G E O W N E R / D I R E C T O R

How has your business evolved since it began? Business today is characterised by relentless change. To stay competitive, businesses must continually grow and evolve.

to things, so even stuff that has nominal

Back in 1995 when 3 Bears opened, I myself was able to wear the hats of several roles within the business, from office admin, early childhood teacher, nursery room leader, supervisor and licensee.

capitalise on this opportunity, as a result of those

Today sees each of the above roles allocated to individual members, with many positions requiring multiple staff to complete the roles. At first it wasn’t easy for me to accept that I could no longer have complete control over my business and that it was time to let go of the reins. As a Pisces woman, I’m very much a sentimental creature who tends to tie memories and emotions

44 Coffs Coast focus 38 Special Edition focus

SAWTELL RSL MARKETING MANAGER

value can be precious to me. However, I have discovered that change doesn’t have to mean the end. You just need to ask yourself,“How can I changes?” By diversifying what 3 Bears was doing, we were able to do a lot more for our families, children and educators. What business leaders do you look up to? Richard Branson is somebody I admire, and I quite often look to his principles for inspiration. Branson looks at hiring his weaknesses, searching for talent in areas where he himself does not thrive. My staff will get a giggle when they read this, but mine is definitely technology!

SAWTELL RSL CLUB MARKETING MANAGER

What is your business’ greatest asset? escribe how you got started in your The staff, our members and the beautiful business? I have surrounds we have. It’s really important for been in and out of any business to consider those that support pubs and clubs since I you all year round. We have 61 staff and left school, except for over 7,000 members. Our growth this a few years where I worked in banking and last year is a true indication that we are finance for BCU. The change was good meeting their expectations. The club has but after a while, I was drawn back to also transformed to be far more of a family hospitality. It’s where my passion is. In 2011 destination. We have always had a very I started working at large community Sawtell RSL doing focus, but we find everything from bar that families spend and functions to more time out reception, banking together and are and supervisor. Last looking for a place My General Manager saw year management where they can my strengths and entrusted could see that with relax in comfortable, me with this position. Last the growth of the modern surrounds. year the club took a new club, there was a direction. We re-branded How do you need for a Marketing and completed massive measure success renovations throughout. Manager … Someone in business? who knew the local Repeat business market, what people and local referrals. wanted, and was We invite feedback, passionate about remembering that getting Sawtell RSL constructive criticism out there. How could is just as important to professional growth you not be? We cater to every individual. as the five star ratings on Facebook Whether it be to share a coffee and cake and TripAdvisor! Sawtell RSL strives to in our Waves Café, sharing an antipasto provide consistently great food and platter out on our terrace, milkshakes entertainment at affordable prices. There with the kids, dinner in our Oasis Bistro or is always something going on and with enjoying Coffs Coast’s ONLY Seafood and our Smorgasbord and Carvery on Friday Carvery Smorgasbord in the Dining Room, and Saturday nights frequently booked out we really do have something for everyone. weeks in advance, I think that is testament What is your greatest achievement? to our success! Being in the position I am today. My How will you embrace change in 2018? General Manager saw my strengths With open arms! Striving to absorb as and entrusted me with this position. much knowledge as I can and developing Last year the club took a new direction. the tools I need to help take Sawtell We re-branded and completed massive RSL to the next level! The goal posts are renovations throughout. It was very full on, forever changing in hospitality, with new but with the support of management and regulations and changing customer focus. staff, it has been a really exciting transition. We need to stay in front and lead the way It is very rewarding being a part of such big in 2018! changes!

I feel the greatest asset in my business is definitely my team. Our morals and support for each other is the key to everyone wanting to turn up each day. We take on the responsibility of people's greatest assets and we take that responsibility very seriously.

A M A N D A Langlands

escribe how you got started in your business? I have been in the real estate industry for 17 years, entering as a receptionist, working my way through different roles, learning and developing. I had outgrown my current position, so it was the natural progression for me, as I like to learn and challenge myself. How has your business evolved since it began? I started my business four years ago, with the view of running a small company. However, due to the overwhelming positive support from the community and the continuing impetus, I now have a team of five sales agents, a property management division and an administration team. What is your greatest achievement?

L A N G L A N D S P R O P E R T Y P R I N C I PA L / L I C E N S E D R E A L E S TAT E A G E N T

Designing a life that now enables me the opportunity to give back to the community Wesley Mission, Coffs Harbour Touch Football, Coffs Harbour Boardriders, Safety Beach Golf Club and in particular, the Warrina Women's Refuge, which has a special place in my heart, as I spent time in a women's refuge as a child. What is your business' greatest asset? I feel the greatest asset in my business is definitely my team. Our morals and support for each other is the key to everyone wanting to turn up each day. We take on the responsibility of people's greatest assets, and we take that responsibility very seriously. We work hard as a team to get the best result possible for our clients. How do you measure success in business? I measure a business as successful if you have

a team with clear systems that provide the

Liveability - as there is a push towards an

same service to your clients whether you are

instant society, there is also a push towards

there or not. The customer service model

reducing running costs of a property and

needs to be designed right from the initial

increasing comfort; there are 17 liveability

phone call to the close of the transaction. As a

features in a home. We are the only company

business owner, you should know every client

in our region that are accredited Liveability

is having the same experience.

specialists educating owners on how to

How will you embrace change in 2018?

improve the value of their home and make it

The two main changes I will be embracing in

more attractive to prospective purchasers.

2018 are at completely different ends of the

What business leaders do you look up

radar. Technology and Liveability.

to? I am fortunate to have worked with some

Technology - we now live in a instant society

amazing business leaders. Lunch with Andrew

where people expect information to be at

Winter from Selling Houses Australia, personal

their finger tips. We currently offer personal

real estate business coaching with Peter

property websites, robot marketing and online

Gilchrist and Josh Phegan, along with being

registrations for buyers. We are continuing to

part of the real estate learning frameworks of

learn more in this space.

Tom Panos and Lee Woodward.

Coffs Coast focus focus 39 45 Special Edition

JAX THE BARBER

Jax offers all the classic barbershop services, but comes with a twist; it is located in a clothing store, which makes for a fun and relaxed experience and a great atmosphere. Jax tells us about how her business came about and what sets it apart.

i Jax. Have you always lived here on the Coffs Coast? No, I grew up in Rotorua and Auckland, in New Zealand. I left New Zealand in 2011 bound for Canberra, where I began working as an apprentice mechanic, because I couldn’t find work barbering. In 2013 I moved to Coffs Harbour to be with my family. I couldn’t find work to continue my apprenticeship, so I fell back on my barber training instead, and this is where I began my full-time career as a barber. How does being a barber differ from working as a hairdresser in a salon? It really comes down to the work you’re doing. Barbers are trained to cut men’s hair, do fades, shaves, cut-throat razors and other general men’s services; whereas, hairdressers are trained to cut women’s hair. These two industries require completely different training. What made you decide to become a barber? Well, I’ve actually been cutting for fun since I was about 15. I would say it really took hold while on ship for the RNZN, Royal New Zealand Navy, on the HMNZS Pukaki, to be exact. In my spare time I would set up in the tiller flat, which is in the aft or rear section of a ship, and I would cut my shipmates’ hair. I guess you could say I soon became their go-to barber. The more cuts I did, the more I knew this was something I really wanted to pursue. I eventually lost interest in my Naval career and knew it was time to follow my passion for barbering. Did you do your training here in the area? No, I began my training at Mr. Barber School in 46 Coffs Coast focus 40 Special Edition focus

Auckland, New Zealand. I was extremely motivated and passed the 12 week course with flying colours. I finished at the top of my class; I was the only one out of a class of 20 who actually passed the course at all! As a barber you learn on your feet; every day there is the potential to improve your skills. I take my job very seriously, and I always strive for the best quality cuts. What does an average work day hold for you? I average around 14 cuts a day. I allocate enough time to each customer, so I am not rushing through a cut or a shave. What is it you enjoy most about being a barber? Well, probably the fact that it doesn’t feel like work to me. I love my job! The transformation process, making guys look good and feel good about themselves. It’s very rewarding! So your workspace is part of a clothing store; it must create an interesting atmosphere. How do you find running a business alongside another when the two are quite different? Yes, I am located in eDegrees, and we complement each other quite well. It makes for interesting conversation with customers. Sometimes you hear people come in who are wowed by the idea of a barber in a clothing store. We share a lot of customers. When I began considering the option of running my own business, the idea was welcomed by Graeme and Amy, the owners of eDegrees, and they offered unwavering support helping me set up my barbershop. I am very grateful for the opportunity to continue my passion for barbering under my own name. We work well together, and the atmosphere is uplifting. Do you have a lot of regular clients, or do you get mostly walk-in customers in that setting?

I have a great customer base of regular clients from all over the Coffs Coast, but I welcome new customers. I have a web based booking system, where people can jump on and book their appointments. I generally book out days in advance … so get in quick! Ha ha! How do you think the industry has changed in the past few years? There hasn’t been significant change in the industry itself; however, men are embracing the experience more and more, enjoying the time out while getting a cut and maybe a beard trim or a shave. If you talk to any woman, they’ll tell you how much they enjoy the experience of going to a salon. Why shouldn’t guys be able to enjoy a similar experience? Your business concept is a bit outside the box; do you think people’s perception of a typical barber has changed as well? Yes, I do think people’s perception has changed with the times. It’s not uncommon to see multi- faceted businesses nowadays. Culture Kings began doing this years ago, and many have followed suit. Together, Jax Barber Shop and eDegrees offer a chilled environment in a prime location. What do you think sets you apart? Running by appointment only allows me to give the customer the full barbershop experience. I’m fussy, and attention to detail is important to me. I finish each client’s appointment with a hot towel. My hope is they should leave feeling fresh and looking forward to their next visit! Thanks Jax. www.jaxbarbershop.com.au

CAROLE BEROS LE DĀIN DESIGNS DESIGNER/OWNER

escribe how you got started in your business? I have always been involved in designing, photography, promotions and styling in one way or another. We have three businesses in total, but Le Dãin Designs started as one of the achievements I wanted to accomplish. Le Dãin is pronounced Le da and is my family name and is Jersey French. Jersey is one of the Channel Islands situated off the coast of France. I never completed designer school in London as planned, as living the dream is not always the easy way to go.

with the latest fashions. We have healthy business relationships with other businesses, including Barbara Wenman, who owns La Fleur D’Alyse, who provides an exclusive service where we can arrange for our clients to have their makeup done. We have definitely grown, and dress ladies from 18 to over 90. Our sizes range from size 6 to size 20. We are constantly evolving in a store that can cover all bases in the styling of women, whether it be casual or formal.

How do you measure success in business? I think that if you have a business, especially if you have built it from scratch like Le Dãin Designs and you make it to the We have a store which is two year mark, you are both old school, providing the definitely on track! But if customer with experienced you are heading towards stylists, with out of hours the five year mark, as services available, but is also we are at the store, this trans seasonal and moves is definitely something with the latest fashions. to be proud of. Pride in what you do is everything, on all levels.

When I moved to Australia, I started a career in the catering industry. Running along that I also launched my own designer label, which was originally just jewellery and now extends to a clothing label, which is an ongoing venture. I was designing jewellery successfully and had designed pieces for the Waterhouse ladies and for prominent clients both in Australia and overseas. So when I was offered the opportunity to set up a store, I felt the time was right.

How has your business evolved since it started? As I mentioned, Le Dãin Designs started out as a designer jewellery business, with a styling service adjoined to it. We transformed an old dark store into a unique space where you can sit and relax, have a chat and then peruse the stock at your leisure. We have a store which is both old school, providing the customer with experienced stylists, with out of hours services available, but is also trans seasonal and moves

To be successful, you have to be tough; you always have to strive to become better, but not necessarily bigger. The main thing is to recognise your weaknesses and just pick up on that and make it better than before. I have learnt that the latest is not always the greatest and having passion for what you believe in drives you forward. Lastly, always remember patience is a virtue.

MADONNA BANNERMAN

T W O TA I L S W I N E S & V E LV E T S R E S TA U R A N T O W N E R

escribe how you got started in your business? I’d had no experience in wine (apart from enjoying it!) I was looking for a new challenge and had seen the business for sale on the internet. After watching it for about 12 months, I convinced my husband, Barry, that we should come down from Ballina and have a look. After seeing the property and realising its potential, we made an offer and haven’t looked back. How has your business evolved since it began? When we first purchased the business, it was a simple cellar door with a range of home grown wine. Twenty-four months later, and we have completely renovated and extended the cellar door and opened Velvets, our Spanish tapas inspired restaurant. I’ve also changed most of the wines, and introduced some new ones.

What has been your most enjoyable achievement? Without a doubt being part of the FOCUS team. I have been with the Coffs Coast FOCUS since the very first day and loved every minute of it. My most enjoyable achievement is being the FOCUS Front Cover Fashion Stylist.

What is your greatest achievement? The success of Velvets has undoubtedly been our greatest achievement since we came to the business. I couldn’t have dreamed that it would be so warmly embraced by the local community or that we would have seen booked out weekends so regularly. And our Music in the Vineyard event last January was a sellout and received great feedback from everyone who came. I hope to build on that this year.

Such a blast!

What is your business' greatest asset?

Undoubtedly my team. I’m fortunate enough to have a depth of talent among them that makes my job so much easier. Everyone from Jodie, my head chef, to the cellar door staff and kitchen hands work together to make our service and quality the exceptional standard that they are. How do you measure success in business? I love seeing and hearing the fabulous reviews that we get about the quality of our food and service and also the personal feedback that I get from happy customers. I work in the business most days and love chatting with our customers about how they enjoyed their experience. How will you embrace change in 2018? This year I hope to continue the success of our Music in the Vineyard event from last year. I’ve recently employed a new Functions and Events Manager, and I’m looking forward to working with her to develop a range of new and unique experiences for our guests. We’ll shortly also be revising our menu to bring some fresh and exciting dishes, while still maintaining the favourites that people love. What business leaders do you look up to? I think anyone who can successfully manage and operate a small business is exceptional. I’d never done it before and didn’t really appreciate the scale of what needed to be done. Having done it now for two and a half years, I can really appreciate people who are prepared to have a go and make a success of their passion. CoffsEdition Coast focus 47 Special 41

focusinterview.

THE WOMEN OF

Locally owned and operated Coopers Surf was first established in 1969, opening the doors for the very first time along the Jetty Strip, and it wasn't long before “Coopers” became a household name in Coffs Harbour. Almost 50 years on we now have five Coopers Surf stores and two Urban Life by Coopers Surf stores to choose from. Women have always played a major part in Coopers Surf and at the height of summer, Coopers had over 60 staff members, 46 of whom were women. FOCUS sat down with Andrew and a few of the lovely ladies from Coopers Surf and Urban Life Coffs Harbour to find out what it’s like to work at Coffs Harbour’s most iconic and long standing surf store, and how it’s helped shape the path for their future.

ow have all these amazing woman contributed to such extreme growth and customer

satisfaction? By being happy, positive and upbeat and creating a great atmosphere to work and shop in. The girls all call it the Coopers family which I love that they feel that way. A massive part of shopping is the customer experience and I believe our team help create a great vibe and customer experience in our stores. We always have had a great team that enjoy each other’s company and end up regularly getting together for social events throughout the year. Anytime it’s someone’s birthday it’s a great excuse for everyone to get together and have fun. Who is your longest standing female staff member and how long have they been employed? Our longest standing female staff member is Shannon Elsmore who is a well-recognised member at Coopers Surf that has been on and off with us since 2002. We are lucky to have a lot of long standing employees in our team.

48 Coffs Coast focus 42 Special Edition focus

JACI NEWLAND COOPERS PA R K B E AC H P L A Z A M A N AG E R

H A Y L E E W A LT E R S LADIES BUYER

What year did you first start working at Coopers Surf? 2011 was my first year at Coopers Surf as a Christmas casual, and since then I have been working on and off for the past seven years! What do you enjoy the most about working at Coopers Surf? The thing I enjoy most about working at Coopers Surf is the family vibe that comes from within our team. I enjoy coming to work each day, knowing that I’m working for a locally run family business that in turn supports our community. What have the leaders of your company done to help you succeed in not only your role at Coopers Surf, but your future? The leaders at Coopers Surf have always had faith and believed in my ability to succeed as a leader myself, which in turn has led me to manage two stores and continually be welcomed back at Coopers surf after every adventure I endeavour. Do you have a favourite store? I do. It’s our Woolgoolga store. That is where my Coopers journey began and is the store that as a grom I spent every weekend in, buying new clothes, wishing one to day to work there. Also growing up in Woolgoolga, it’s the store that’s always been closest to me.

What year did you first start working at Coopers Surf? 2006 was my first year at Coopers Surf as a Christmas casual and then full-time Feb 2007, and I and have been with Coopers since! Eleven years this year. What do you enjoy the most about working at Coopers Surf? The family vibe has always drawn me to Coopers and with independent retailers being few and far between along the coast, it’s really special to continue to be a part of a locally owned business where everyone supports each other and the community. What have the leaders of your company done to help you succeed in not only your role at Coopers Surf, but your future? I am fortunate to be the ladies buyer of the company and after being in store for many years prior, loved the reward and feedback from customers to make the company a better place. With this knowledge I am always thinking about the best ways we can develop and keep evolving, which I would as if it was my own. I am grateful to work with and for people who love and respect me and allow me to express creativity in ways fulfilling to me. Do you have a favourite store? My fave is the new Urban Life store in town. I love the space we have created and I’m really excited to see where it leads Coopers over the next few years.

ELLIE MULLEN URBAN LIFE COFFS CENTRAL 2IC

What year did you first start working at Coopers? I joined the Coopers family in 2015. What do you enjoy most about working at Coopers Surf? I love helping people find that perfect gift or outfit; there’s always so much great stuff to choose from, which makes my job easy. Coopers is a great working environment; I’ve made some great friends along the way. What have the leaders of your company done to help you succeed in not only your role at Coopers Surf, but your future? In my role I’ve received training, promotion to store manager, and support when wanting to further my education at university. It’s great working for a local business that supports my aspirations. Do you have a favourite store? I really enjoy working at Toormina Coopers Surf. I grew up in Sawtell; I love serving people from my local community.

TA S H M C L E O D MARKETING MANAGER

What year did you first start working at Coopers? In 2006 at 14 years old. From there I finished school, managed our Woolgoolga store and am now in our HQ. What do you enjoy most about working at Coopers Surf? The girls, of course! Not to mention getting a sneak peek of next season’s clothing range! What have the leaders of your company done to help you succeed in not only your role at Coopers Surf, but your future? I’m pretty lucky that my role is forever changing; I look after rosters, returns and marketing, to name a few. I’ve had so many wonderful role models! We are continually training and always striving to be the best. Being a locally owned company, we have such a close knit group here. Do you have a favourite store? Where it all started for me, out at Coopers Woolgoolga! Woopi is my hometown and the store has that real original surf shop feel, being able to see the beach from the shop floor - how can you go past that!

My hard-working employees are loyal, honest and reliable, making positive contributions to the business.

T R A C I E Oliver BITCHEN BOYS OFFICE MANAGER

Describe how you got started in your business? My husband, Steve Oliver, had previously owned the Bitchen Boys business for approximately 25 years until he sold it. In 2011 we started Oliver’s Bobcat & Tipper Hire; I was working in a supermarket, having time off from childcare. Then I decided to go back into childcare for a few years while he recovered from having cancer and re-established Oliver’s. Soon after that, business picked up and he needed me to be at home in the office full-time, so now I work five days preparing jobs, quotes, invoicing, phone calls and employees etc. Last year Steve and I got the opportunity to buy Bitchen Boys (his previous business) back, which is how we came to combine the two businesses into one. What is your greatest achievement? Moving

from childcare into an office environment and making this business work; Steve and I doing it together as a team. Also, combining the two business together, Bitchen Boys and Oliver’s, building it up in to one successful business. What is your businesss’ greatest asset? My hard-working employees are loyal, honest and reliable, making positive contributions to the business. My relationships and support with suppliers and other local business within the Coffs Harbour and surrounding areas, which has helped when we needed connections to run efficiently. How will you embrace change in 2018? By buying more equipment, hiring more people, expanding our work range in areas and reducing waiting time!

T H E G I R L S at Barry Hockey Accountants BARRY HOCKEY ACCOUNTING

How has your business evolved since it began? Barry Hockey Accountants was established in 2002 by Barry, with a desk, a computer, and a small set of clients. Sixteen years later, we have a team of six staff and large loyal client base in a fantastic jetty location. We’ve evolved with the ever changing world of accounting and technology and continue to embrace the constant changes, so that we can keep our clients well informed of the latest changes that will affect their businesses. What is your business’ greatest asset? The wonderful team of women that you see pictured above, who greet every client with a friendly smile. How do you measure success in business?

We measure our success by the satisfaction of our clients. Nothing makes us happier than to see the relief on our client’s face when we can help them with their business’ financial matters and let them focus on their own area of strength. The fact that 95% of our new business comes from word of mouth means we must be doing something successfully. How will you embrace change in 2018? The accounting and financial world is constantly changing, and the technology grows at a rapid pace. We spend a lot of time on training to keep up with ever changing policies, legislation and software. Regardless of which software you choose to use for your business (e.g. MYOB, Xero or Quickbooks) we can assist with input and advice.

CoffsEdition Coast focus 49 Special 43

As my business is complex and the connections with clients invaluable, I would see this model as desirable. I would love to support a new owner to flourish and for me to have the ‘guardian angel’ role.

L E E A N E Terp H A N S O N C O N S T R U C T I O N M AT E R I A L S C O N C R E T E P L A N T M A N A G E R

Describe how you got started in your

and has been involved in numerous road projects,

business? As a single parent, I started working

including the Wrights Road intersection. The Oxley

for CTK Constructions Sancrox Quarry in 1997.

Highway Upgrade, Blackmans Point Roundabout

Pioneer purchased the company in 1998. And

and the Sancrox Interchange Bridge. The plant,

shortly afterwards, I became the weighbridge

which has grown from three to 10 staff, also

operator, followed by logistics allocator, quarry

plays a huge role in the domestic home building

sales and quality and administration supervisor.

industry, through our Imagecrete display range for

After 17 years at Sancrox Quarry, I was offered

home owners wanting beautiful, quality driveways.

the role of Concrete Plant Manager and charged

What is your greatest achievement? Without

with the responsibility of reopening the Taree

doubt, my daughter, who has grown into an

plant, while continuing to explore opportunities to

intelligent, ethical, community-minded young

expand the Port Macquarie plant.

woman. I always tried to be the best role model

How has your business evolved since it

possible, so she could learn that through hard

began? The once closed Taree Concrete Plant

work, honesty and a strong sense of ethics that

reopened and now has three employees servicing

in this country women can achieve whatever they

the needs of the Manning Valley. The Port

want, even if they are working in an industry

Macquarie Concrete Plant has continued to grow,

regarded as being male-dominated.

50 Coffs Coast focus 44 Special Edition focus

A N N Rosewood EMPORIUM BELLINGEN OWNER

Arriving at sixty two years of age with a journey in business of thirty years, I now enter a time of transition.

employee. As my business is complex and the

Emporium Bellingen is stable and has many opportunities for growth.

a new owner to flourish and for me to have the

It is a resilient business, and the values that have underpinned my commitment remain in place.

There is no hurry. Secure leases are in place.

I would welcome someone to buy Emporium Bellingen. I would welcome someone to join me in the Hammond and Wheatley Emporium by purchasing a department of the business. Menswear alone would make a viable business. An employee of a Coffs business purchased the business, and the owner now works for the ex

connections with clients invaluable, I would see this model as desirable. I would love to support “guardian angel” role. The value is in my staff, the location, the embedded story of survival, and the possibilities for evolution. Opening the conversation of my succession as a Mid North Coast business woman is the purpose of this article. I have a history of working cooperatively, and I envision a respectful and invigorating transition with the next owners.

CHESS Workplace Wellbeing Manager Emily Dever develops and delivers wellness seminars and workshops for local businesses along the NSW East Coast. She is passionate about creating shifts in workplace culture to support resilience, reduce stress and give staff the skills they need to look after each other and establish greater wellbeing at work.

SUPPORTING MENTALLY HEALTHY WORKPLACES

E M I L Y Dever

CHESS WELLNESS@WORK

ne in six working age people live with mental illness at any point in time - that’s more than 800,000 workers across NSW (NSW Mental Health Commission.) And with 90% of Mental Health related Workers Compensation claims attributable to stress; it’s become increasingly important for employers to understand how to support a mentally healthy workplace. Businesses that actively promote good mental health attract and retain top talent, save money and are great places to work. By supporting the mental wellness of staff and encouraging openness, employers create diverse and productive workplaces. Here are just a few ways organisations of all sizes can support mental wellness at work:

Reduce Stigma - negative stigma surrounding mental health is often the main reason people don’t seek help when they need it. Increasing awareness of mental health and creating a supportive workplace environment will help staff feel more comfortable talking about these issues.

Emily Dever Bio

Build Knowledge & Confidence - providing education about mental ill health and making tools and resources available for staff to assess and manage their own wellbeing is a proactive way of ensuring a healthy workplace.

reduce stress and give staff the skills they need

Make a Commitment - developing a collaborative mental health action plan with staff will help provide a framework for continued improvement in the workplace. It is crucial that employees have access to the support they need to stay at or return to work after mental ill health.

family in Sawtell. Since completing her Bachelor

CHESS Workplace Wellbeing Manager Emily Dever develops and delivers wellness seminars and workshops for local businesses along the NSW East Coast. She is passionate about creating shifts in workplace culture to support resilience, to look after each other and establish greater wellbeing at work. Emily has lived and worked in the Coffs Harbour area for most of her life and is now raising her of Psychology with First Class Honours, she brings over a decade of experience working in mental health, disability and employment services to the creation of more supportive, healthy and respectful workplaces.

wellness@work workplace workshops Tailored workshops designed to support the wellbeing of employers and staff in modern day workplaces.

Ment al Healt ly hy wo

rkplace

• Mentally Healthy Workplaces • Emotionally Intelligent Workplaces • Respectful Workplaces

T 1800 899 017

W www.chessemployment.com.au Coffs Coast focus focus 45 51 Special Edition

Success in business is bringing that happiness and spreading it through to your customers and bringing joy into their lives. If I make someone feel beautiful and they leave the shop looking fabulous, then my job is done.

D E N I S E Archer FIRST AVENUE BOUTIQUE SAWTELL OWNER

Describe how you got started in your business? After selling my business in Airlie Beach, I moved back to my hometown on the Coffs Coast. I was working at First Avenue Boutique when the opportunity arose to buy the business - I jumped at the chance, being my favourite shop and seeing the potential for growth. How do you measure success in business? Happiness is everything to me, and I feel like if you can spread it everywhere you go, then you are successful. Success in business is bringing that happiness and spreading it through to your customers and bringing joy into their lives. If I make someone feel beautiful and they leave the shop looking fabulous, then my

52 Coast focus 46 Coffs Special Edition focus

job is done. I find when you are authentically yourself and doing something you are passionate about and love, then money always seems to follow. How will you embrace change in 2018? I will embrace change with open arms and head on; I am so excited for all the changes I am bringing to First Avenue Boutique and the Coffs Coast community. I have so many exciting things on the cards; I have a business plan set out for six months, 12 months as far as a five year plan for the business, so expect a lot of exciting things to come as the business progresses and grows. I won’t give away too much at this point, but I can tell you, expect to see things that you haven’t seen here on the Coffs Coast - you are all in for a treat!

D A I S Y Moroney D A I S Y L L E W E L LY N H A I R A N D M A K E U P O W N E R

escribe how you What is your business’ greatest asset? I got started in your am my business, so I put a lot of effort in to business? I was working communication with my clients and making at a salon in Sydney as sure I am giving them the best service a Senior Hairdresser, but I can offer. I am creative and I’m also a I had always intended perfectionist; I think it’s incredibly important on adding makeup artistry to my skill-set, so to be reliable and professional as well. When I decided it was time to go out on my own I’m doing hair and/or makeup for someone’s working as a freelance hairdresser while I wedding, I end up being with them for a big did my makeup training. This allowed me portion of their day, so as well as providing to book my clients around my classes and an excellent service I know some brides need once I had finished my a calming presence, Makeup Certificate, I or someone confident was able to add that and fun, some need service to my business. someone who will I continued doing just quietly get the general hairdressing job done, and I like to I really enjoy the but also started think I am pretty good relationship you form booking a lot of at providing whatever with a bride in the lead weddings and some they need for their up to her wedding and photoshoots as well, day! on the day; it’s a very which I really enjoyed. exciting time and an How do you measure honour to be part of it. I moved to the Coffs success in business? Coast a few years ago I think for me happy with my young family, clients equals success. and I am really loving If I can live up to getting to know the or exceed people’s community here. I now expectations, then I’m offer mobile hairstyling and makeup services doing my job well, and that will hopefully here on the Coffs Coast, and I am loving it! create a good reputation for my business as How has your business evolved since well. it began? Since starting up my business How will you embrace change in 2018? again after moving to this area, I have really In 2018 I look forward to really getting stuck focused on hair styling and makeup services, back in to work and building my business up mostly for weddings and events, but also again after having my youngest daughter. I doing a bit of work for commercial/fashion have loved being in an industry where I can photography as well. I really enjoy the be flexible and take the time to be at home relationship you form with a bride in the lead with my family when I need to and then up to her wedding and on the day; it’s a very work hard and book myself up when I can. exciting time and an honour to be part of it. Where can people find you? You can It’s a great feeling making someone look and check out my website: daisyllewellyn.com feel wonderful for such a special moment in my instagram page @daisyllewellyn.hmua or their life. It’s also just a lot of fun pampering email me daisyllewellyn@hotmail.com my clients on their wedding day or getting them ready for an exciting event! Thanks Daisy.

L A C E Browning COFFS COAST FOCUS A D V E R T I S I N G S A L E S C O N S U LTA N T

P I P P A Tabone

N I C C I Seccombe COFFS COAST FOCUS E D I T I O N C O - O R D I N AT O R / A D V E R T I S I N G C O N S U LTA N T

COFFS COAST FOCUS A D V E R T I S I N G S A L E S C O N S U LTA N T

Describe how you got started in your business? Having worked in various different industries, with hospitality as my main skillset, I was lucky enough to work my way up the hospitality ladder from resort cleaner to manager by 20 years of age. This opened up the door to the corporate world for me; I gained a position with one of Australia’s number one brands, LJ Hooker, where I was able to utilise the real estate qualifications I’d been studying for many years. After a few years in real estate, I had my youngest son, who is now three and a half years old and decided to put my real estate career on hold - and that’s when I found my true calling here at FOCUS.

Describe how you got started in your business? I have done everything from waitressing to camel walking to corporate to community development and now I sell advertising! Life is a mixed bag for me but I enjoy adventure, a good challenge and meeting new people.

What is your greatest achievement? My two beautiful children will always be my greatest achievement; they’re my main motivation to be successful. Being a fulltime working mum isn’t always easy, but it’s always worth it.

What is your greatest achievement? Turning a failing, unproductive organisation into a once again thriving business at the top of its game. It is amazing what the power of positive energy can do to transform people and places, to align people to work cohesively to achieve a common goal.

How do you measure success in business? Firstly, I think happy clients are a big sign of a successful business, along with continuous growth and a good work/life balance.

What is your greatest asset? Definitely a combo of my personality and my brain! I enjoy working with people to support their aspirations; I believe I have the smarts/ vision/creativity to get them where they want to be and the personality that makes the experience enjoyable for them.

to get to where I am without the emotional and financial

How do you measure success in business? By your level of happiness and that of your staff, stakeholders or clients. Having the support and loyalty of good people around you, plus a good reputation in the marketplace creates resilience. Your business will outlast any bumps in the road or periods of transition that each business experiences at some point.

be creative and a work crew that absolutely kicks butt, even

How will you embrace change in 2018? With all guns blazing, a clear goal and a realistic plan to get there. There are lots of things happening in 2018 for Coffs Harbour, and I look forward to getting involved where I can and letting all of our valued readers, contributors and advertisers know what’s happening here on the amazing Coffs Coast. What business leaders do you look up to? I’ve always looked up to Amanda Langlands and Joanne Vines, as I believe their success is truly self-made and an inspiration to all mothers and women trying to make it in the business world. I’m also lucky enough to work alongside an amazing bunch of women whom I look up to every day. My Edition Coordinator Nicci Seccombe and Sales Manager Louise Beaumont inspire me every day with their willingness to help and determination to succeed.

How has your business evolved since it began? I have had to evolve in each position and location that I have worked in. In particular, working cross-culturally in a largely non-english speaking environment that challenges your world-view has given me great skills in business leadership; to lead by example, to not assume but ask and to always be open to learning, understanding and respectful of others.

How will you embrace change in 2018? With open arms!! What business leaders do you look up too? With the ever changing face of business in the modern world, the people I look up to are the small timers out there giving it a go. Everyday I read about young female entrepreneurs that have an idea and turn it into an online million dollar success, from face cremes to active wear. There are so many new opportunities available to people and as they say, “fortune favours the brave”!!

Describe how you got started in your business? I came from a 10 year background in retail management and decided that in 2010, I wanted a career change, so I applied for a sales role at FOCUS. Ninety editions later, you could certainly call me the “FOCUS Girl”. How has your business evolved since it began? It’s been an incredible journey watching the magazine go from strength to strength. I have been with FOCUS since the beginning, and there’s no better feeling than when I am walking down the street and complete strangers stop me to tell me how much they love the magazine. I’m proud as punch to wear the FOCUS badge, and to see us rolling out 100 pages consistently is a goal we have achieved as a team over the past few years. What is your greatest achievement? My greatest achievement would be how I have managed support from my parents. I grew up with my nanna (God bless her) and I feel like I have turned out all right. I have amazing friends who have had my back and supported my decisions from the get go. I have incredible bosses who allow me to if they have a few screws loose (laughs). When you turn 30, you start to realise who you want in your life, although I have always had the attitude that you can never have too many friends … What business leaders do you look up to? I have met so many amazing business leaders on the Coffs Coast, but I would have to say that Madonna and Barry Bannerman from Two Tails Wines have really inspired me. They took something that was next to nothing and have made it incredible. Maddy and Baz have given me the best advice (when we are on the wines) and have really inspired me to “Do” and not just “Say”. For me, they are the power couple of Coffs Harbour.

When you advertise with Focus you’re not just advertising once, but in 21,000 FREE copies. Our huge circulation is the single biggest reason that Focus continues to achieve the results that our clients demand.

GREATER PORT MACQUARIE

CoffsEdition Coast focus 53 Special 47

I decided to create a new vitality business, and Galleria was born combining retail with a wellness spa and a café serving delicious and nutritious food!

A U R O R A Parkhill

N A N E T T E Backhouse

G A L L E R I A S H O P E AT R E L A X O W N E R

S A S O C R E AT I V E O W N E R

How has your business evolved since it began? We recently opened Galleria in Nambucca after outgrowing our smaller boutique nearby, with an ever-expanding range of women’s and children’s clothing, accessories and homewares. Also having my own health concerns, I was sad I couldn’t find quick and healthy eating options locally. I decided to create a new vitality business, and Galleria was born - combining retail with a wellness spa and a café serving delicious and nutritious food! We are now almost totally gluten-free and grain-free and support local and organic suppliers. What is your business’ greatest asset? Staff! I know most employers say this, but your people truly are the heart of your business. We have a team of fifteen people who are like-minded and love what they do. They add a special energy to

the store experience for our customers, and we’ve had a great response from the community.

saso.creative / we think / create / think

How do you measure success in business? Success to me is ticking these five boxes (in no particular order): 1. Is our value system nurtured? 2. Is our family happy? 3. Are our staff happy? 4. Are our customers happy? and 5. Is our accountant happy?

visualise & strategise / doodle digitally /

How will you embrace change in 2018? Galleria is only five months old, so my goal is to listen, and keep listening, to our customers and our team and grow with their needs. Our plans for 2018 are quite exciting, as we will be opening our new alfresco area with a live music space. Sundays will become our busiest day, as we offer exclusive high teas, themed events and workshops. Plenty of reasons to visit us soon!

/ award-winning graphic designer / fifty

creatively & create thoughtfully / design, write with wit and wisdom / and deliver results for our clients and their audiences across print, the web, and beyond. me / passionate / involved / design obsessive / questioning & curious & critical per cent of a creative powerhouse / proud supporter of local arts / a little geeky / but not scary-geeky / more than a 9–5’er / a mum / a skater / ex big corporate / now approachably small / nimble and proactive rather than ponderous and reactive / cando’er / great listener / perpetual learner

/ creator, maker, booty shaker / modern traditionalist and traditional modernist / embracing a new space / knowledgeable, experienced & technically savvy I / believe in what we do / believe we make a difference / am committed to the idea that we will make a difference to your business if you’re willing to take the ride. saso.creative is in the business of helping other businesses do better business through better marketing, branding, design and promotion across print and digital. We’ve been doing it for 20 years; as a team we have more than 45 years’ experience. Come see us to discuss how we can help you do better business.

H AR D HITTING CREATIVE MARKETING ANBDUDSEINSEIGSNS TO GIVE YOUR

OOMPH! 02 6658 7666 SASOCREATIVE.COM.AU

WINNER 2015

WINNER 2016

54 Coffs Coast focus 48 Special Edition focus

focusinterview

Business Minds with Sam Wardman of CornerPost Creative

YVETTE PREWETT SY HAIR OWNER

hat is your connection with the Coffs Coast? Originally, I grew up in the small country town of Gunnedah. I then spent a few years fine tuning my trade in Newcastle, before my husband introduced me to the beautiful Coffs Coast. He bought me here for a weekend to show me what a beautiful place it was! Before too long, I had my bags packed for the next chapter of my life … here in Coffs Harbour. You have recently opened a new hair salon, SY Hair. What services do you specialise in? I love all aspects of hairdressing, from colour and personalised cutting, to treatments and glamorous blow dries, but would have to say “colour correction” is a particular interest of mine. As professional hairdressers, we carry multiple products and corrective tools to ensure our results meet the needs of the client. My aim is to ensure the health and integrity of the hair throughout the colouring process, especially in the correction process, as the hair may have already been damaged. Partnering with a professional colour company such as “Keune” allows us to ensure we achieve the desired results. As well as providing superior products and support in their colours range, in my opinion, Keune exceed all expectations in standards of styling products, treatments and home hair care. It's important to use professional home care products so you maintain your colour and avoid the colour fading between visits to the salon. It can be daunting opening a new business; what have you found to be most challenging? I think my excitement for a new adventure took over the fear when opening SY. Having previously opened a salon (Aura Hair) I felt like I was well equipped to deal with those sneaky surprises that pop up along the way when

starting a business. Luckily, I had the help of my What marketing tools have you found beneficial in launching your business and handy husband (carpenter by trade) to take on why? all the renovating duties. Perhaps the timing of It's no secret social media is the fastest us opening the salon so close to the New Year growing platform for reaching your target posed the greatest challenge and something market! I’ve found this approach to have the that we will definitely consider if there ever is a greatest impact so far. I’ve gained new clients “next time” for starting a salon. As it turns out, and had previous clients return from the power there were some aspects of social media. I love of the renovation creating a page that to the salon that represents my style and required professional the SY brand. It allows tradespeople to attend me to showcase my to, but funnily enough, I truly believe that no image as a stylist to an like most of us, a lot matter how good you are audience of potential were taking a very (or think you are), ongoing clients. FOCUS has well-deserved break. training and professional also been a great tool development is essential to Thank goodness we for reaching previous ensure you’re providing the have some very kind clients that I commonly best for your clients … and understanding don't run into down the local “tradies” who street. Clients will often helped us get through mention where they this renovation phase found out about the on time, without any salon (and my return to hiccups - a big shout the industry), with a recent FOCUS editorial and out to Emerald Beach Plumbing and JD Pro Instagram proving to be the most successful Electrical. Nothing was an issue for these guys. avenues of marketing by far. What do you think will set you apart from Looking to the future, what are you most your competitors? excited about for your business? I hope that the rich two decades of I love seeing all the time, effort and energy experience, knowledge and training I've had in put into setting up a business venture pay off. the hair industry will be a contributing factor to There's nothing more rewarding than knowing the success of SY Hair. I’ve been lucky enough you've made the right choice in creating a to work with Adam Noble from “Next Hair” in small business and watching it come to life and Canberra (Australian Hairdresser of the Year) hopefully on to become a success before your and styled for runway shows as “Mercedes eyes - accompanied by a lot of continuous hard Fashion Week” held in Sydney. I’ve also work of course. competed and placed in many competitions in I'm very excited to be attending some Sydney, Newcastle and Port Macquarie. specialised training this year too, enabling me I have also developed the salon to be an to grow as a stylist and broaden my skills in this exclusive and intimate space, so clients feel a ever-changing industry. I truly believe that no sense of privacy and relaxation when they visit. matter how good you are (or think you are), I believe this makes all the difference to the ongoing training and professional development complete experience.

is essential to ensure you’re providing the best for your clients - no resting on laurels here at SY Hair! Once I have settled into SY Hair, and the time is right, I intend to introduce another stylist to the salon. My focus for SY Hair is to keep it intimate and boutique, limiting the noisy hustle and bustle of larger salons. I can’t wait to test the deliberate intention of maintaining the small intimate salon feel; let’s face it, we all like a little peace and quiet now and again. So, “time out” at SY Hair is what we hope for all clients’ experiences. I suppose what I’m ultimately aiming for is to run a successful boutique salon, challenging the notion of “bigger is better”. You are a young mum; how are you juggling the work/life balance thus far? Mornings can be a little testing at times, having to drop off four children to three different schools and daycares; it just means we have to be super organised! To tell you the truth, we had planned to start this business venture this time next year, when our youngest was just that little bit older, but all the cards just fell into place. We live at the Jetty, so it seemed an obvious, time management choice to open the salon so close to home (SY Hair is located on Orlando Street near Excel Property). Flexibility with balance is key. We’ve attempted (successfully so far) to schedule the “salon time” to meld with our “family time”; therefore, no one misses out on time with me. My husband is a great help and is extremely supportive of my decision to open SY. The kids are thrilled I'm back at work and love popping into the salon for a visit - and to sweep the floor … What is your favourite inspirational quote? From the flamboyant and successful entrepreneur Richard Branson - “If you aren't making a difference in other people’s lives, you shouldn't be in business!” Thanks Yvette. Coffs Coast focus focus 49 55 Special Edition

50 Special 34 Manning-Great Edition focus Lakes focus

I am so lucky to have such amazing staﬀ; the experience, knowledge and expertise that my therapists have is phenomenal.

S A N D R A Hollins

K Y L I E Jones

REGIONAL INSIGHTS AUSTRALIA DIRECTORS

O R I O L E Warmers SANCTUARY BEAUTY & SKINCARE OWNER

K E L L Y Williams VA S T F U R N I T U R E & H O M E W A R E S TA R E E O W N E R

Describe how you got started in your business. I have been at Sanctuary Beauty & Skincare as a senior therapist working for the previous owners for six years and when the opportunity arose to take over the business, I jumped at the chance! I love my clients, and I couldn’t wait to continue my role as skin therapist and business owner.

How do you measure success in business?

How will you embrace change in 2018? My staff and I are really excited to take the business to the next level by moving into more cosmeceutical treatments and products. 2018 will see us bringing in highly reputable equipment and treatments in conjunction with the latest technology in ingredient advancements.

on my team who, like myself, are not only interested in

What is your business’ greatest asset? Our therapists! I am so lucky to have such amazing staff; the experience, knowledge and expertise that my therapists have is phenomenal. I know that all of our wonderful clients are well looked after and in such great hands. How do you measure success in business? I think success is measured in many ways, but as long as our clients are always happy and continually rebooking and expanding their experiences, that to me is success. Having happy staff who are proud to represent the name and reputation is also a winning moment. These two combinations deem success to me, because without them the business wouldn’t grow and get and bigger and better!

Financial goals are vital for longevity, but I also measure success on the strength of my staff and the happiness of my customers. Success can’t exist without all three. I am fortunate to have like-minded and dependable women selling a product, but also a positive experience. How will you embrace change in 2018? The business has already embraced its biggest challenge to date, when we relocated from Forster to Taree. It is hard to believe that this month a year has already passed - flown by, in fact! We have so many plans for 2018, with new designs already in the showroom. My goal is to continue to build on the variety and quality of product that Vast is known for. What business leaders do you look up to? I’ve always admired and can relate to the words of the late Steve Jobs. “The only way to do great work is to love what you do. If you haven’t found it yet keep looking. Don’t settle.”

Manning-Great Special Edition Lakes focus focus 35 51

J O A N P A R S O N S and F A I T H S T A C E P R I N C I PA L / L I C E N S E E

PROFESSIONALS HARRINGTON

Mother and daughter team up at Professionals Harrington! Joan Parsons, Principal and Licensee in charge and Faith Stace, Office Manager. Having worked in the agency in Property Management and Sales for over 11 years, Joan Parsons purchased the agency in February 2017 and has not looked back. Joan is loving her new role and is focused on looking after her landlords and tenants and building the office’s property management portfolio, as well as huge growth in house sales. Having returned to the workforce, after being a stay at home mum for the past number of years, Faith is loving being back in a professional office and assisting the smooth flow of the day to day operations in her role as Office Manager. Previously a national award winning manager for one of the local telecommunication

OFFICE MANAGER

providers, Faith has taken to the new role in the family business with passion and enthusiasm. Faith truly loves being able to assist all the office’s agents and clients. Faith brings a wealth of experience and a bright personality to the business. Joan adds, “We are always looking for more homes to sell and our recent track record is amazing, with so many happy vendors and purchasers. “Our office is conveniently located in the Shopping Centre Complex and open seven days a week for maximum exposure and opportunities. This alone makes us a great point of contact for those potential visiting sea and tree changers, as well as the buyers in our own local market. Our slogan says it all: #itsallaboutthelifestyle.

Harrington

B R O N W Y N Davis C L U I C R E AT I V E C R E AT I V E D I R E C T O R

Describe how you got started in your business? Many people have the perception that advertising is coming up with logos, slogans and pretty pictures. The truth is there’s a lot more to it. The strategic thinking, understanding of your audience, the conceptual development and marketing plans are critical to building successful businesses. With 25 years in the advertising industry, specialising in branding, graphic design, web design, social media and copywriting. I wanted to bring some of my strategic and creative know how to local businesses. What is your greatest achievement? I have worked in both small and large agencies such as M&C Saatchi, Badjar Ogilvy and Studio Woo. Here, I’ve had the privilege of developing creative campaigns on some of Australia’s largest fashion

and home brands, such as David Jones, Myer, Sheridan, Queen Victoria Building, Westfield and Sunglass Hut to name a few. It’s thrilling to see how a well thought out campaign can revolutionise and change people’s perception of a brand. What is your businesses greatest asset? I have acquired a wealth of retail knowledge while working on a variety of businesses. This includes understanding the business you’re working for; the audience you’re trying to reach; the message that will resonate with them; and the best way to deliver that message. All these points are critical to achieving a successful outcome. In the end the principals of advertising and marketing are the same no matter what the brand. We are all trying to sell or promote a product or service.

THINK D I F F E R E N T LY A well thought out, strategic and creative campaign can revolutionise and change people’s perception of a brand...Now that’s Clui.

TIME FOR SUPPORT Whether you are looking to sell, buy, rent or engage fantastic property management, Professionals will make your property shine! If you’ve got the time we have the properties and local knowledge! Professionals have raised over $3.1 million for the National Breast Cancer Foundation! A portion of each Professionals sale is donated to NBCF, so by selling your home with us you will be joining us in the fight against breast cancer! Help us save the lives of Aussie Women. Professionals Harrington Shop 10 1-7 Caledonia Street Harrington, NSW 2427

52 Special 36 Manning-Great Edition focus Lakes focus

E admin@professionalsharrington.com.au P 02 6556 0188 W professionalsharrington.com.au

Specialising in branding, marketing, graphic design, web design, social media, video production and copywriting.

www.cluicreative.com bronwyn@cluicreative.com

Our focus now is about creating a store with unique and inspiring jewellery, clothing and homewares, providing quality and aﬀordability to our customers.

M E L I N D A Moncrieﬀ B L U E W AT E R G I F T S O W N E R

What is your business’ greatest asset? Our amazing staff! Our staff are the most creative, intelligent and fun women. We all work really well as a team, with a focus on creating a friendly and creative shop that’s constantly changing with our huge range of jewellery, crystals, fashion, wall art and homewares. We want people to come in and feel at home.

jewellery, clothing and homewares, providing

How do you measure success in business? Happy long term customers, laughter in our workspace, and food on our dinner table!

built his business from the ground up, literally

How will you embrace change in 2018? We’ve had some big changes within the shop itself, renovating and refreshing the premises. However, our focus now is about creating a store with unique and inspiring

He worked seven days a week to build his

quality and affordability to our customers. I’m a creative person who thrives on new ideas and challenges, so Bluewater Gifts will always be a place where people will find something unique. What business leaders do you look up to? My father is my inspiration in business. He physically building the premises he worked from whilst creating a thriving business. business and make it successful. He wasn’t afraid to make mistakes and move forward. He gives me confidence and strength to trust in my own abilities.

A M A N D A T A T E and the team L . J H O O K E R TA R E E P R I N C I PA L / L I C E N S E E

Describe how you got started in your business? An opportunity came up to buy the business and despite having no experience in real estate other than investing, my husband and I jumped in. How has your business evolved since it began? Now with 21 years of experience and 20 staff, our business has become part of the community, and I like that. We have branched out into all areas of real estate, including just recently strata management. What is your greatest achievement? Winning awards is always rewarding, but my biggest reward is watching my team grow and learn and become experts in their field. Over the years I have had many great employees who have helped us achieve our goals. They have come and gone, and

at times come back. Some have gone on to be business owners themselves and really successful in real estate and different careers. What is your business’ greatest asset? My team and how they look after me. I look on in amazement at how they create the culture in our office and share my vision and strive to be the best. How do you measure success in business? When you are embraced by your community and your customers remain loyal and seek you out for advice. What business leaders do you look up to? The quiet achievers in our town, especially the generation of women before me who have fought for their right to succeed but have remained in support roles, ensuring their leader is successful.

Manning-Great Special Edition Lakes focus 53 37

N I K K I Clancy escribe how you got started in your business? After completing my post graduate qualifications in Human Services in 2010, I

MANNING SUPPORT SERVICES INC. (MSS) CHIEF EXECUTIVE OFFICER

In early 2017 the CEO resigned, and I filled

Home Maintenance, Home Modifications,

the role temporarily. In late 2017, after a

Neighbour Aid, My Meals, Volunteer

recruitment process that was open and

Recruitment, Transport, Community Visitors

thorough, I was selected, and appointed CEO

Scheme, Family Support, Parenting Programs,

54 Manning-Great 38 Special Edition focus Lakes focus

What happens when two inﬂuential businesswomen in the real estate industry with a passion for innovative business practices, a strong focus on customer service, high-end property and the natural wonders our region has to oﬀer holidaymakers and property owners come together? An exciting new era in real estate is what happens.

The T E A M

M A R G A R E T P R I C E A N D PA C I F I C PA L M S R E A L E S TAT E

his year sees the merger of Margaret Price Real Estate Forster and Pacific Palms Real Estate in a whole new venture, with Margaret Price and Kim Jeffress at the helm. In what has been a traditionally male-dominated arena, it is unusual in a regional area to find female-led agencies perform as well in the market as these two. A common misperception within the industry is that there is a lack of leadership and robust female role models. However, these two agencies have defied the adage and have now combined forces to lead the local industry into a new era of property and holiday marketing and networking.

male presence well represents both agencies, it is the attention to detail and the focus on customer service that the women bring to the offices, which both licensees value and customers appreciate.

With a shared philosophy of employing the very best people for the job, both women agree that often this proves to be a woman. While a strong

Kim Jeffress said, “It was a natural progression for us, after purchasing Tea Gardens Real Estate, to make the transition into the Forster market.

Margaret Price said, “Forster is a dynamic and changing market for real estate, and we feel that we have the staff dynamics to meet that challenge. We have young, strong and innovative people who love what they do, and this translates into better business outcomes and a great working environment. Combining with an agency like Pacific Palms Real Estate will only improve those dynamics and give us a unique coastal networking presence”.

We have known Margaret Price and her team for several years and felt that the dynamics of her agency would be a perfect fit for The Palms and Tea Gardens family. It is an exciting amalgamation for us and one that will give us a solid presence on the coast.” With a very large holiday rent roll that covers from Tea Gardens to Pacific Palms, under Kim’s guidance, and Pacific Palms Real Estate being one of the leaders in holiday rentals and hospitality for the region, the combination of the two agencies, the expansion of the Forster office, new branding launching in the coming weeks, will see a fresh new property offering for visitors to the region. With the shared vision to make the MidCoast THE premier holiday destination, exciting plans are afoot.

The new company are also key stakeholders in creating coastal walks, the Sugarloaf Lighthouse at Seal Rocks and creating the kind of tourism future where people who share the same values for conservation and protecting the coast can engage with the natural environment our region has to offer, with the confidence it is in good hands. So next time your family and friends are looking for holiday accommodation or buying (or selling) their new sea change property, check out the team with extensive local knowledge who are dedicated to assisting you with everything from beginning to end. Also, if you are in the market for the leaders in holiday property management, be sure to call: Margaret Price Real Estate 6555 7211. Pacific Palms Real Estate 6554 0500.

Manning-Great Special Edition Lakes focus focus 39 55

8 MARCH 2018

INTERNATIONAL WOMEN’S DAY

i Rhiannon. When and where will the Ronald McDonald Family Retreat Forster’s International Women’s Day event be held this year? Our luncheon is being held on Thursday, March 8th at Club Taree, who is also our Event Partner for this event for the second year in a row. What’s on the agenda for the event? This year we have something happening for our audience from as soon as they arrive. We have a welcome drink and gift bag on arrival, with a cheese platter on every table. Club Taree will be serving a delicious two course lunch and everyone will leave with a beautiful pamper gift from our Styling Partner, This & That Homewares & Accessories. Who are the guest speakers for the day - and what are their stories in brief? We have three inspirational and interesting speakers again this year. Amy Mills from Ronald McDonald House Charities Australia is a project officer in our national team. She is also an artist. Her art focuses on how society looks at and perceives the disabled female form. Amy also has Cystic Fibrosis and after receiving a liver transplant at 13 years old and taking the anti-rejection medication, developed diabetes. Having grown up in Canberra and needing treatment in Sydney, Amy and her family spent time at Ronald McDonald House. Throughout her childhood, as well as spending time at a Family Retreat, Amy was a Ronald McDonald Learning 40 Manning-Great Lakes focus 56 Special Edition focus

International Women’s Day each year marks an opportunity for women (and men) to come together and celebrate the achievements made by the female members in our communities, and also to acknowledge the challenges they’ve faced and the personal growth they’ve attained as a result. Once again the Ronald McDonald Family Retreat Forster will host a special International Women’s Day luncheon, this year on March 8, at Club Taree. Rhiannon Curtis from the Retreat introduces us to this year’s guest speakers … Program Student. Jada McNeil is a wife, a mum, a daughter, a sister and a friend; she is also the creator, collector and stylist for Nusa Indah. Jada grew up in the Manning-Great Lakes and is living, raising her family and running her business here. Jada is going to share with us how she juggles all the balls of her life, even about dropping them occasionally and how she keeps striving to achieve her personal and professional dreams. Our third speaker is a return guest from last year’s luncheon. Jennifer Wendtman from 360 Connections presented to us last year about the importance of self-care and setting boundaries; she has been on the self-compassion journey for a while now. Jen will explore the concepts and challenges and offer some tips to building selfcompassion, and why it’s a game changer in the workplace, family and in your relationship with yourself. The theme for this year’s IWD event is #Pressforprogress. What does this mean for you personally, and for the Ronald McDonald Family Retreat Forster? I think like most people, I like to push and challenge myself, whether that be personally or professionally in an effort to #pressforprogress. At the Family Retreat we are always trying to go above and beyond for our families, to make their experience really special. We are continuously looking for ways to not only meet the needs of our families, but to exceed the need to help them create beautiful life lasting memories. Along with our volunteer team, we are

working on ways to decrease our operational costs and increase our environmental sustainability. For Ronald McDonald House NNSW, we are, throughout the whole year, each year, working hard to support as many families as possible when they need it most. We are always working on ways to increase our reach across Northern NSW through our programs - Ronald McDonald House, Ronald McDonald Family Room, Ronald McDonald Learning Program and of course, Ronald McDonald Family Retreat, and we continue to #pressforprogress within those programs to exceed the needs of our families and support them while they care for their sick or injured child. What’s a success story or two you can share from the retreat over the past year? In 2017 we had over 180 families come to stay at the Family Retreat and enjoy a much needed break away. This was our biggest year yet, and we are now seeing more months with full bookings than not for 2018. We have families who have celebrated birthdays, remissions, anniversaries and even a wedding with us at the Family Retreat. With the support of the local community, we have been able to provide families with even more fun during their stay, enabling them to create memories to take home and have during the next part of their journey. Where can tickets for this year’s IWD event be purchased? Tickets are available from Club Taree for $80 each. Individual seats or tables of ten are available. With the ticket, our audience will

receive a welcome drink, gift bag, table cheese platter, lucky door prize entry, two course lunch, three amazing speakers and a gift from This & That Homewares & Accessories. Whom would you like to thank for their involvement with this year’s event? We have been really fortunate to have our sponsors from last year back on board again this year. Club Taree is our Event Partner, and our Styling Partner is This & That Homewares & Accessories. UpBound have been very kind to assist us with our graphic design and electronic needs on the day, and this year we are thrilled to have Imprint Imaging with us at the event capturing beautiful images for us to share. Why would you encourage readers to attend the event? We aim to raise funds for Ronald McDonald House Northern NSW, of course, so we can continue to support Manning-Great Lakes families with a sick or injured child, but we are also aiming to give our audience a really entertaining and lovely day out with friends and colleagues. We hope to inspire and encourage everyone attending to go forward and value themselves in an even higher regard, knowing that the goals they set either personally or professionally are important, achievable and something to be proud of. With the help of our partners, we hope to provide our audience with an overall experience that appeals to all of their senses and leaves them feeling invigorated, nurtured and appreciated. Thanks Rhiannon.

KY L I E , LY N D I , K A R A , M A N DY & A S H L E Y PA C I F I C PA L M S R E C R E AT I O N C LU B

What is your business’ greatest asset? Kylie, Secretary Manager: Besides having one of the most spectacular views over Wallis Lake, I’d say my business’ greatest asset would have to be my staff; without them, the club wouldn’t be where it is today.

over the past decade.

What is your greatest achievement? Lyndi, Chef: My greatest achievement is being back here in the Great Lakes (my home for over 40 years) working in my profession as a chef and using my experience of the industry to work as a team member in my local area here at the Recky. Describe how you got started in your business? Kara, Front of House/Cook: I began here in the bistro ten years ago and have enjoyed seeing the club improve for the better

L E E A N E Terp H A N S O N C O N S T R U C T I O N M AT E R I A L S C O N C R E T E P L A N T M A N A G E R

Describe how you got started in your

and has been involved in numerous road projects,

How will you embrace change in 2018?

business? As a single parent, I started working

including the Wrights Road intersection. The Oxley

Mandy, Payroll Officer: I’m looking forward

for CTK Constructions Sancrox Quarry in 1997.

Highway Upgrade, Blackmans Point Roundabout

to seeing changes in the financial industry

Pioneer purchased the company in 1998. And

and the Sancrox Interchange Bridge. The plant,

this coming year; the adjustments in accounts

shortly afterwards, I became the weighbridge

which has grown from three to 10 staff, also

and payroll processing have been extremely

operator, followed by logistics allocator, quarry

plays a huge role in the domestic home building

beneficial for us in the past seven and a half

sales and quality and administration supervisor.

industry, through our Imagecrete display range for

years I have worked here.

After 17 years at Sancrox Quarry, I was offered

home owners wanting beautiful, quality driveways.

the role of Concrete Plant Manager and charged

What is your greatest achievement? Without

with the responsibility of reopening the Taree

doubt, my daughter, who has grown into an

plant, while continuing to explore opportunities to

intelligent, ethical, community-minded young

expand the Port Macquarie plant.

woman. I always tried to be the best role model

How has your business evolved since it

possible, so she could learn that through hard

began? The once closed Taree Concrete Plant

work, honesty and a strong sense of ethics that

reopened and now has three employees servicing

in this country women can achieve whatever they

the needs of the Manning Valley. The Port

want, even if they are working in an industry

Macquarie Concrete Plant has continued to grow,

regarded as being male-dominated.

What do you love most about your role? Ashley, Functions & Marketing: I enjoy being creative with our marketing and organising a variety of functions. I especially love weddings; it’s special to be part of the biggest day of someone’s life. All the months of planning and hard work is worth it when everything falls into place.

Manning-Great Lakes focus 57 41 Special Edition

T A M Z I N Shotbolt escribe how you got started in your business? I was initially doing contract work for Hibbards for graphic projects. I had two young children (five

years old and two years old) so I would fit it in where I could - even if it meant staying up until 3am each night to complete it. Eventually I was asked to become full-time and began a lot of personal assistant work for Bruce Hibbard. This meant I was involved in many business meetings and got a thorough understanding of how the business operated and developed a true to the core belief that was in line with the Hibbard values. My passion for communicating that core belief to clients and potential clients - that is how I’ve created my position here in Promotion, Marketing, PR and New Business Generation.

42 58 Special Manning-Great Edition focus Lakes focus

HIBBARDS HOMES MARKETING MANAGER

in their drive to reach for what they want in life,

What is your greatest achievement? I’ve created my role here at Hibbards; this is definitely my greatest achievement outside of family. It has been (and constantly is) a work in progress, where I am always creating in conjunction with other people, setting and reaching goals and expanding across all the dynamics in my life - which above everything is being a positive role model for my children, both

that’s the only path I want to take.

and how they relate positively to other people. This is an even greater achievement for me and will always be the one I am striving for. How will you embrace change in 2018? Generally change is growth, and I love it. Being adaptable to changing circumstances always with the mentality of solutions and success What business leaders do you look up to? Bruce Hibbard, Mike Hibbard, Jon Hibbard. I am inspired and coached by them every day. More diversely, I get inspiration from listening to people such as: Grant Cardone, Anthony Robbins, Simon Sinek, Mel Robbins, Brene Brown.

With Electronic Conveyancing becoming mandatory in 2019, Smart Coast Conveyancing is already conducting settlements on PEXA and oﬀering clients the latest in conveyancing procedures. We embrace change with open arms and encourage new advancements in the industry that could improve the service and security we can oﬀer to our clients.

K E L L I E Cary

escribe how you got started in your business? Jessica: I was working at a local conveyancing firm, when I was told that the business

was being sold. I felt like life had hit me in the head with a brick. I approached Kellie, who had been a friend for many years. We shared the view that the industry needed a young, fresh and energetic uplift. Smart Coast Conveyancing was born so we could work towards building a stable future for our families by creating something we believed in.

J E S S I C A Gray

SMART COAST CONVEYANCING LICENSED CONVEYANCERS/OWNERS

realised we have similar work ethics, life goals

been into our office will tell you that it feels

and work great together as a team. When we

more like a catch up with friends sitting on

began discussing starting a business together,

the couch than a daunting trip to your legal

there was no hesitation.

representative.

What is your business’ greatest asset?

How do you measure success in business?

Our smile … every Conveyancing business is

Jessica: There are the obvious financial

required to have a licensed person who has

benefits to success that I look forward to,

years of experience in property law. Smart

including not living on baked beans every day.

Coast Conveyancing is no exception to this

Most importantly, it is the positive reviews

rule, with two fully licensed conveyancers.

and feedback that our clients are posting

The most outstanding difference in our

online that help us measure our success.

staff is that we have an enthusiastic and

We can proudly boast that we have a 100%

positive approach to conveyancing. Our

- five-star rating for our services! We have

Kellie: Both Jessica and I have worked in

staff is available seven days a week. You will

over 750 followers on Facebook, and that is

Conveyancing in the local area for a number

always receive friendly and helpful advice

growing every day.

of years. We play netball together, went to

from our staff and walk away knowing that

Kellie: Success to me is about exceeding client

university together and are good friends. We

you are in good hands. Anyone who has

expectation. I want my clients to be 100%

satisfied with the service we provide and for them to want to tell people about our business. If a client is prepared to recommend me to a friend, that to me is success. How will you embrace change in 2018? With Electronic Conveyancing becoming mandatory in 2019, Smart Coast Conveyancing is already conducting its settlements on PEXA and offering its clients the latest in conveyancing procedures. We embrace change with open arms and encourage new advancements in the industry that could improve the service and security we can offer to our clients. If there is a change coming in conveyancing, it’s likely we have already started planning its implementation into our business.

Manning-Great Special Edition Lakes focus 59 43

CATE DUNN "Gentle" is a novel that explores love and loss, hope and renewal and was written by Forster resident Cate Dunn. Cate’s experience growing up in the Manning Valley, her knowledge of the local people, and her love for the landscape all had a direct inﬂuence on this work. Here, Cate shares a bit about her writing journey so far.

i Cate. You grew up in the Manning Valley and now live at Forster. What do you love most about our area ... and why do you choose to call it home? The natural beauty of the area is very special. The coastline, lakes and river system are like a living organism. When I walk the break walls at Forster and Tuncurry as the tide surges in, it feels like the whole system is breathing and we’re part of it all. I’m amazed at the valley seen by the air as well, when you can appreciate the spread of rich agricultural land mixed with forests. There are many families and communities in the valley dependent on maintaining a healthy ecosystem for their own sake and for future generations. My family have been in the valley for over five generations, and I am grateful that they had the good sense to settle in such a rich, diverse landscape. I find the people who live here know this about the area and love experiencing what it has to offer. I also like sharing the valley lifestyle with visitors, as I know they will take away with them happy memories. You've just written your first novel, Gentle. Why did you decide to put pen to paper (or fingers to keyboard!) and write a book? It was a desire to tell a story that belongs to this area. I wanted to write a book about people in the landscape and the impact of outside forces on our way of life. I also wanted to honour the people of the valley by giving them a voice. I hope I have achieved this in some way. Without giving too much away, give us a brief rundown of Gentle's storyline ... The novel is set in a retreat in the upper reaches of the valley. The characters are drawn to the natural world of the retreat as an antidote to the excesses of modern life. The experiences

60 Special Edition focus

they find there are unexpected but redeeming. There are connections made with each other and to an inner life. The river that runs through the story is under threat, and the characters come to recognise the delicate nature of the ecosystem that sustains them. What are some of the themes the novel explores? Themes of love and loss are balanced with hope and renewal. All lives and ages have difficult times to reflect on, and Gentle’s scope covers some major ideas of betrayal, war and rebirth. Essentially, it is a family story played out against a backdrop of troubled times. How much did your background in the Manning-Great Lakes area influence your writing? The people and the landscape are familiar to me, as are issues such as the Vietnam War and forced adoption that touched lives in the sixties and seventies and which are part of the book. I saw the impact of country people having to be resilient in the face of hardship. But most of all, I experienced the support of community and the freedom of life here. Describe the process of completing this book ... how long was it in the making, and how much research did you need to complete? It took almost a year, and Google research was needed for many moments of writing. Luckily, many people before me have written about the area, and this was a rich vein to mine. Also, I have been attending writers’ festivals as much as I can to be inspired, and a meeting with Marilla North at The Newcastle Writers’ Festival was a particular point of encouragement. She’d compiled the letters of the writers Dymphna Cusack, Florence James and Myles Franklin in a book called Yarn Spinners. Their enthusiasm for writing was infectious. Dymphna and Florence

Grommet’s Tale, had co-written Come The people and the about a young in Spinner, which landscape are familiar surfer and his love to me, as are issues such won a major prize in as the Vietnam War and for surfing and for Australia during the forced adoption that the new girl who war, but they had touched lives in the sixties comes to town. to publish it under a and seventies and which I lived at Wallabi male pseudonym to be are part of the book. Point for many accepted. Their feisty years and surfing discussion of this time was in most conveys an Australian people’s blood trait of egalitarianism there, so I was that I admire. easily inspired. When you're not I have also turned this book into a play, which writing, I assume you like to read (correct will be out shortly. I have had many years’ me if I'm wrong!) What book clubs/libraries experience in the theatre, so it seemed a natural are you a member of - and what are you progression. I have a children’s series in the currently reading? pipeline and then will hopefully continue to write I’m a member of the local Great Lakes Library and the Turtles Book Club, which has been going as the motivation drives me. Where can we source copies of Gentle, or for ten years now. Last year we celebrated our find out more about you? hundredth book reading with the club. Being Copies can be purchased from Amazon, in a book club gets you reading beyond your The Sitting Wombat book store or by preferences when it’s someone else’s turn to contacting me at www.catedunnauthor.com or choose. The library’s vision in providing this catedunnauthor@gmail.com opportunity has been invaluable. I’ve been asked to give my first author talk at I’m also a member of Port Macquarie Hastings a local book club, and I’m happy to do this for Fellowship of Australian Writers and Hunter anyone interested. What I have found to be a Writers Centre. The last book I read was Richard particular enjoyment is what other people have Flanagan’s First Person. The interplay between to say about their responses. It is fascinating to author and character was intriguing. learn what their experiences are in the act of Now that you've released your first book, reading. what are your future plans (more writing?) I have just published a teen fiction called A Thanks Cate.

escribe how you got started in your business? I was thrown in the deep end! The original owner of the business decided business ownership

was all too difficult, and he asked if I wanted to buy the business. I had been working as a *commission only sales person from his office and helped him create the business for the 12 months prior to taking it on myself. *(paid a percentage of your sales only - no salary, no car, no phone, no clients supplied.) I found out I was pregnant the day I signed the contracts to buy the business, so itâ&#x20AC;&#x2122;s been an interesting journey, especially with bub in tow. Mind you, she has won over many hearts during our business endeavours together.

D E N I S E Haynes

R & R PROPERTY MANAGING DIRECTOR

How has your business evolved since it began? Today the business is completely different to the one I purchased. At the time of purchase it was going backwards fast, so I had to rebuild it from the ground up. Today it is a highly successful, thriving and evolving business Iâ&#x20AC;&#x2122;m incredibly proud of. Originally I worked alone, and today there are nine of us in the team. There are also numerous contractors who work with us behind the scenes to help make everything happen. We have two office locations now - the original Stroud office and then our Bulahdelah office, which opened in January 2017. How do you measure success in business? Success to me is a happy team who are succeeding with their own goals, treating the

business as a career and enjoying the work

ground running, with a high number of sales

culture.

across the line already, plus new property

Another one is customers who are raving fans

managements coming on board regularly.

and refer us to their friends and family. Also

This tells me that we are certainly on the right

when our reputation proceeds us; which tells

track.

me our customer service is right and also that

I am aware that the real estate industry, like so

our marketing is working.

many others, is changing dramatically, and we

Growth - is our 2018 word! Never standing

intend to continue weeding the good changes

still, always progressing, but maintaining our

from the bad and taking on what we think will

excellent reputation.

improve our services.

When people proudly and excitedly talk about

Personally, I love the new and exciting changes

us when we are not even in the room. Our

that are happening, especially in the marketing

success is their success, because we are part of

department. These days there is such amazing

their community.

technology available at your fingertips.

How will you embrace change in 2018?

We will use the changes to our advantage

2018 is going to be a huge year for the R &

by improving our customersâ&#x20AC;&#x2122; experience with

R Property team. We have certainly hit the

them.

Manning-Great Special Edition Lakes focus 45 61

The YMCA values: Honesty, Respect, Caring, Responsibility and Safety. These values enable us to focus on our belief that people have the right to a healthier life, so we cultivate the happiness that goes with being physically active.

escribe how you got started in your business? I was deliberating as to whether I should go back to study and become a PE teacher when I saw an advert in the local paper to work at the brand new Council Aquatic Centre, to be managed by the YMCA; that was in 1991, nearly 27 years ago. I was the first employee and was hired as a full-time receptionist. I went on to hold the role of Programs Manager and Assistant Manager, before being offered the role of Centre Manager at Taree in 2012. When long time manager Len Newman retired last August, I was asked to step into his shoes, so today I manage Manning Aquatic Leisure Centre, Wingham Memorial Swim Centre and Great Lakes Aquatic & Leisure Centre. I have to say it’s nice to back and to see so many familiar faces.

46 Manning-Great Lakes focus 62 Special Edition focus

M E L I S S A Morgan

Y M C A G R E AT L A K E S & TA R E E R E C R E AT I O N M A N A G E R

How has your business evolved since it began? At YMCA NSW, we believe in the power of inspired young people. And to provide that spark, we focus on healthy living, empowering young people and social impact.

ship to visit YMCAs in America back in 2005. It was on this trip that I realised the potential of the “family” membership. YMCA needed to become the “hub of our community”- a place for people to connect and belong.

As a not-for-profit organisation, we also run important community programs, including our FitAbility and Swimability programs, offer a 60 Day Brightside program for those in recovery of mental health challenges and offer Fee Assistance to people facing financial hardship. We employ around 120 people across our communities. Each year we record around 350,000 visits to the sites, have over 2,000 children enrolled in our swimming lessons and squad programs and a membership base of 3,000 plus.

What is your business’ greatest asset? The The YMCA values of Honesty, Respect, Caring, Responsibility and Safety. These values enable us to focus on our belief that people have the right to a healthier life, so we cultivate the happiness that goes with being physically active. We value the uniqueness and diversity of Australians. We develop and run programs that help build resilience, improve social engagement and create successful lives. We seek to create positive change through community programs that are inclusive to everyone.

What is your greatest achievement? Being awarded the National YMCA IC Howard Scholar-

How will you embrace change in 2018? We

are transforming our organisation and local operations through strong leadership, clarity of purpose and clear articulation of the values supporting our culture. Our commitment is to always act in the best interests of all people, but particularly children and young people, so we are focusing on growing the business by programming activities that reflect our values and give people a reason to want to engage. We will continually review and refresh our activities to improve access to fitness, aquatics, child care and community services. What business leaders do you look up to? Phil Knight and Bill Bowerman, founders of Nike. I was in awe of their story in Shoe Dog … their determination, resilience and the belief they had in themselves and their product was incredible, but what resonated with me the most was their ability to reinvent the business. You have to embrace change, or you will fail to grow.

Each day is filled with laughter and fun. All team members are passionate about what they do, and this is felt by our customers.

K R I S T Y Douglas P R I C E L I N E P H A R M A C Y F O R S T E R R E TA I L M A N A G E R

Describe how you got started in your business ... I have an extensive retail background, starting out in FMCG as a merchandiser then a territory manager. After so many years in supermarkets, I decided that a change was necessary. I wanted to work at Priceline, because it had been my favourite store for such a long time. I was like a kid in a candy shop when I started, getting to play with all the cosmetics, skincare and fragrance. What is your greatest achievement? Recently I was nominated to be a finalist as Priceline’s Retail Manager of the Year for NSW. It was great to be recognised for the extra events that I have organised in store. A collaboration between myself and the beauty advisors in store has seen us participate in a vast array of community events - everything from wedding expos to beauty workshops and fundraisers.

K I N E T I C M E D I C I N E Accredited Exercise Physiologist SEPHORA C,SOPHIE RHODE, JENNA NELSON, LIZZIE STEVENS

What is your business’ greatest asset? I believe that a business is only as good as the team they have working for them. I am so fortunate that I work with the greatest bunch of people. Each day is filled with laughter and fun. All team members are passionate about what they do, and this is felt by our customers.

My greatest achievement so far is landing

business I am involved in, and that is because I

a role in a profession I love.

feel part of a team that cares about me.

By pursuing my interest in exercise and

The success of Kinetic Medicine is based on the

health at university, I have given myself

satisfaction, enjoyment and wellbeing of our

the opportunity of a career that I feel very

clients.

passionately about.

This means everything to us; we really value the

How do you measure success in business? I love to see customers returning to the store. There are so many people who regularly come in. I think it is great to be able to greet them by their names and ask them how they are. When a customer feels like they have been given personalised service and that you genuinely care about what they want, they walk out happy. They recommend us to their friends and family, and Priceline becomes their first point of call when they need health or beauty products.

There is no doubt that Kinetic Medicine’s

opinion of our clients and strive to exceed their

greatest asset is its employees. The team I work

expectations.

with really are an amazing group of people

I think it’s really important to be flexible in

who really care about doing their best and

a small business, in order to cope with and

looking after our clients.

embrace change.

Working in an environment where colleagues

Continuous development in the health industry

support and encourage each other really makes

is vital; therefore, we are always challenging

a huge difference to how much effort you put

each other to continue learning and striving to

into work and how much you enjoy work.

be the best we can be, both professionally and

I’m really lucky to say that I love my job and the

personally.

For More Information Contact

Corporate Health Management (CHM) Phone: 1300 246 262 Email: hearthealth@chm.com.au Website: veternshearthealth.com.au Kinetic Medicine Phone: (02) 6557 7479 Email: info@kineticmedicine.com.au Website: kineticmedicine.com.au

TAREE | WINGHAM | GLOUCESTER HARRINGTON | FORSTER

Manning-Great Special Edition Lakes focus 63 47

D I A N E Morley ESSENTIAL POOLS’ LONG-TERM EMPLOYEE OF 30 YEARS

Describe how you got started in the business? In June 1983, proprietor Les Eakin’s father decided to retired and travel, so the business moved to Les and Kerry’s family home.

chemical knowledge and new technology.

In January 1987, Taree’s first pool shop was opened opposite Chatham Pharmacy, where the Chatham Newsagency has its business. Kerry was due to have her second child, and the family home was no longer a practical place to run the fast growing business.

around the walls in our showroom, we keep our

What is the business’ greatest achievements? Apart from the multiple awards for the beautiful pools Les and the guys have built that are hanging customers up to date with knowledge of how to care for their pool by sending our staff to chemical worksshops each year. How do you measure success in business?

How has the business evolved since its beginning? I came to work for Les and Kerry in August 1988, and it was quite difficult at first, working in a male dominated industry.

Endurance is the word that comes to mind. I have

However, the pool industry was in its infancy, so I was around in those early years as we pioneered through and endeavoured to keep up to date with

for Les and Kerry I have always seen them go

64 Manning-Great 48 Special Edition focus Lakes focus

witnessed personally the business go through good times and bad and sometimes difficult staff transitions, and yet in the 30 years I have worked forward with new ideas, so that the business is always going forward.

S U P P O R T Coordination team ABOUT INCLUSION

Describe how you got started in your business? About Inclusion has been operating for more than 30 years. The Support Coordination aspect of our services commenced with the NDIS roll out in the Manning Valley on 1st July 2016. How has your business evolved since it began? In the early years, our organisation was powered by families providing support for one another on a volunteer basis. Success in gaining funding for respite and recreational activities allowed our organisation to grow year on year, developing to Day Program Activities and NDIS supports in recent years. What is your greatest achievement? Adapting our organisation into the NDIS framework. We empower individuals by creating opportunities aligned to their NDIS goals, by providing support

workers of their choice in home, in the community and in our programs. What is your business’ greatest asset? Listening to our customers - the families we support on their NDIS journey. How do you measure success in business? By word of mouth referral and by our customers returning to us for trusted support and skill building activities. How will you embrace change in 2018? We realise change is a constant for our business; it is part of the industry we are in. We embrace change by ensuring we are a strong connected team that support one another in providing quality services. Our success comes from clear communication built on trust and respect.

_contributor SHARON focus_contributor focus G A R Y BULTITUDE, G E R S B A C H DESTINATION F R O M F O R S TMANAGEMENT E R T U N C U R RCOORDINATOR, Y B U S I N E S S CMIDCOAST H A M B E R COUNCIL

tourism

voice UPDATE

business

The T E A M

A brand new future.

TA R E E O R T H O D O N T I C S

Describe how you got started in your business? Dr Ballard was my orthodontist many years ago. During my treatment, Dr Ballard and the team always created such a comfortable, happy and professional environment. Following my orthodontic treatment, I knew that this is where I wanted to be and grow in my career. Luckily enough, a position became available that outlined my experience, and I was successful in joining this incredible team. How has your business evolved since it began? Orthodontics has come a long way and is continually developing as a profession. Advances in orthodontic technology mean treatment is getting quicker, easier and more successful. We offer a range of treatment options to align teeth; however, Invisalign is the greatest advancement in orthodontics to date. It is the

modern way to straighten your teeth without the pain and embarrassment of braces. Invisalign treatment doesn’t use brackets and archwires to straighten your teeth. Instead, this method uses clear plastic aligners that are virtually invisible, removable and comfortable. What is your greatest achievement? At Taree Orthodontics we’re now recognised as a Blue Diamond provider of this treatment, meaning we are one of the leading Invisalign providers in the country. What is your business’ greatest asset? Our amazing team! Every staff member at Taree Orthodontics works to ensure your treatment journey with us is both enjoyable and successful. They create an environment in which you feel comfortable and will put your needs first to achieve this.

As summer drifts to its inevitable conclusion, it’s time to reflect on another fantastic peak holiday season across our region and look forward to a brand new future.

T A

visitors, spending $504 million each The Quietermillion Period.

his summer our fabulous destination didn’t disappoint, with thousands of visitors enjoying our stunning waterways, lush forests and warm hospitality.

tourism to our region, with a whopping 1.97 year. This level of visitation is the highest of all the Destination North Coast’s fourteen regions, which includes Port Stephens, Port Macquarie, Coffs Harbour and Byron Bay. As one of our region’s key economic drivers, it’s incredibly important we continue to build on this established base.

Now that the large inﬂux of visitors has gone on their merry way, business people have an interlude where they can appraise Whilst there was undoubtedly a different theto frenetic “pattern” visitation this activity summer, the and region determine if it was managed was incredibly busy, with many businesses successfully. recording some of their busiest days ever.

beforerelations the Christmas break, Council • Just Industrial matters, including wage adopted the MidCoast Destination Management rates, penalties and staff issues; (DMP), our strategic long-term • Plan Occupational health and plan safetyforcompliance; sustainable tourism. I’m also pleased to • Keeping you up-to-date with your workplace announce that our new MidCoast Council obligations via educational seminars; Management Team is also now in • Destination Marketing advice; place and ready to assist our visitors, community • International trade assistance. and industry on anything tourism related. This However, other winners seasonwhether included Remember you don’t have to feel you are alone; This is also an ideal time tothis consider team, which brings together staff from the the Taree new motels with their ability to offer share and seek assistance with the chamber. something andwho, different can be attempted. Manning Valley, Gloucester and Great Lakes, is single nightsisand short stays, benefited from One of these to consider if you should be Business Awards structured specifically to better enable delivery the referrals directed their way by the MidCoast joining the Business Need more recognition of DMP goals. As such, it is divided into the two Tourism team across the region. Chamber, if not right a and product awareness? main delivery areas of Research and Marketing, Other trends this summer included the noticeable member. Entering the Business and Destination Services. The management increase “independent” Chinese visitors, The ForsterofTuncurry Awards can your right structure also ensures a continuedgive presence particularly in Gloucester and Barrington. Business Chamber business an unparalleled across the region, with Destination Management This reflects a global trend, which seeing a association has regular breakfast Theis chamber’s opportunity to:Forster. staff based at Gloucester, Taree and significant shift from the traditional meetings, usually with generation the NSW and Australian • Gain recognition at a The next 12 months will be incredibly busy, as we of Chinese travelling as chambers part of large monthly, withvisitors a keynote can help your local, regional and state continue to integrate destination management organised coach tours, to a much younger, guest/speaker. Among business with gaining a level; across the region. A snap shot of current and independent type of Chinese traveller. Thelocal, regional, these have been: voice at • Raise the profile of your a Destination authentic Council natural and cultural experiences • Midcoast state andthat federalupcoming levels projects include: business and showcase it Branding Strategy; launch of a new “MidCoast this region offers in abundance is just what this of government and General Manager to a state-wide, countryBusiness Hub” website; development of a new new market segment is seeking. authority ... • Midcoast Mayor wide and global audience; Destination Website; development of the Great Another major take-out for business was • Prominent Local • Build a reputation for Lakes Great Walk Masterplan and Feasibility; new the significant increase in visitors using our Business People excellence inside and weekly Industry enewsletter, “Talkin’ Tourism” social media channels, in particular Facebook • Area Chief Inspector outside of your industry; and calendar of business workshops and as of their enquiry tool of choice, orMessenger, Commander NSW • Benchmark your business networking events. both before travelling and whilst in destination. Police year on and against other The potential marketing andDevelopment customer service We also want to hear you industry; - if you’re a local • Representatives of Regional Area businesses in your local from area and opportunities this opens enormous business orengagement community by group, make and other pertinent peopleup to are advise of localand • resident, Improve employee involving very exciting. sureemployees to sign-upinforthe a regular enewsletter and/ events and developments. your entry process; follow one of ourthrough Facebook to keep • or Boost staff morale thepages, recounting of as our peakfor season comes to a close, AsSoattendances breakfast meetings canthe be in abreast of what’s happening in tourism and to successes and wins in your business. MidCoast Tourism team looks forward to the excess of 80, these are an ideal opportunity to find out how you can have your say in the future upcoming year. network and become better known within the All finalists and winners receive an official of the region’s economy. business group; youyear, should use these to your Business Awardsvisitor FINALIST or WINNER logo, which At the end of last Tourism Research The seemingly unstoppable risehas of the caravan ny criticism received to be and camping market was witnessed right viewed in a constructive manner, across the MidCoast, fromcan Gloucester and the so that lessons be learned, Barrington and Topsforward to Pacific Palms and through planning instituted to the Myall Lakes to Tea Gardens and Hawks Nest. accommodate the targets and Key Campsites and parks were at capacity for pretty Performance Indicators (KPI) set to achieve the muchdesired. the entire summer. results

advantage. Australia (TRA) released its annual regional visitation figures. These included first set The chamber’s association with thethe NSW and of tourism statistics for the new combined Australian chambers can help your business with: MidCoasta voice Council • Gaining at area. local, regional, state and federal ofconfirm government and authority; Theselevels figures the significance of 54 Manning-Great Lakes focus

To be sign-up enewsletter updates,business go to http:// can used for on collateral, websites, bit.ly/TalkinTourismOptin cards and signage. Even if you information are unsuccessful, thethe very process For more contact team on enables you8799 to understand (02) 6554 or email: your business better, which is a win in itself. marketing@midcoast.nsw.gov.au Manning-Great Special Edition Lakes focus 49 65

T Ch

from al Sopran new sh to delig than a of Aust Very Hu will be adorab the littl a whole popular Live film on the this tim doing s little dif brochu the Ma Art Gal schedu

Residen for a w the Ma Mannin The Ga and offi life join

Happily more sp MEC an commit enterta across t combin

34 66 Special New England Edition focus. focus

L I Z Maertin D E B O R A H Hunter T A N Y A Scales W O R K H E A LT H A U S T R A L I A

Contact details: WorkHealth Australia 1300 387 776 www.workhealthaustralia.com.au

WorkHealth Australia was formed when physiotherapist Deborah Hunter identified a need for local, highly qualified workplace assessment, risk prevention and wellbeing services. And in 2017, after a rigorous accreditation process in the NSW Workers Compensation system, WorkHealth Australia became a Workplace Rehabilitation Provider. Deborah is a multi-award-winning business woman who has represented Armidale business at State Level for two years running, having won the New England North West Business Chamber Awards in 2016 for Excellence in Small Business, and in 2017 as Business Leader of the Year. She was also awarded New England Enterprising Woman of the Year in the 2017 Armidale Small Business Awards. Deborahâ&#x20AC;&#x2122;s personal and professional philosophy is to help people move better for life. Her business growth has been built on offering prevention and education, rather than solely providing treatment services. Liz Maertin is a highly experienced physiotherapist of more than 30 years, with 15 years as a Rehabilitation Consultant/Senior Rehabilitation Consultant in workplace rehabilitation. As physiotherapists, both Deborah and Liz were seeing a lot of preventable injuries and conditions occurring in the workplace. From this,

the concept of WorkHealth Australia was born. They are joined by Operations Manager, Tanya Scales. WorkHealth Australiaâ&#x20AC;&#x2122;s focus is on prevention education and worker wellbeing. Work health wellness programs have been shown to decrease absenteeism by 25% and Workers Compensation claims by 40%, saving $5.81 for every dollar invested in wellness programs. WorkHealth Australia helps business improve their bottom line by reducing business risk and insurance costs and improving employee productivity. They offer practical services and solutions, including: manual task risk management and worksite assessments; manual task training; preventative workstation and workplace ergonomics; physiotherapy screening and advice, car ergonomics; workplace wellness programs and pre-employment services. When there is a workplace injury, employers are entitled to choose their Workplace Rehabilitation Provider, and as the only accredited workplace rehabilitation provider currently headquartered in the New England, WorkHealth Australia allows regionally-based business to be supported by highly qualified local staff who not only understand the needs of regional business, but are part of the community they look after.

Special Edition focus 67

PATRIS FIELD PERRY HOMES

escribe how you got started in your business? I’ve always had a passion for interior design and building. I like analysing space, looking at flow and visualising the end product. I’m a firm believer that you should love your job, and being a New Home Consultant for Perry Homes allows me to use my passion and skillset to help my clients realise their dream home. How has your business evolved since it began? New home building figures have increased. Armidale has continued to see growth throughout the last year, and Perry Homes’ presence in Armidale has grown with it. We now have many clients who are committed to building one of our beautiful homes right here in Armidale. Perry Homes invests a lot of time in researching what our clients want, and we are constantly reviewing our portfolio of home designs and products to ensure that our homes are on trend. That, coupled with our commitment to quality and our reputation as a reliable builder, continues to encourage people to choose our services. What are some of the skills required for someone in your position? As a New Home Consultant, it is important to have a broad knowledge of all things building. The client will have many questions about all aspects of the process, from finance, to building design, to paint colours! So, it is important to be that person with the answers. I have design skills that help the client with the layout and 36 New England 68 Special Edition focus. focus

functionality of the home, as well as experience in interior design for the finer details of the home. It’s also my job to keep up to date with Council legislation, building practices, and of course - the latest design trends! What is your greatest achievement? Contributing to Armidale as a town, and as a place to call home. I love driving around town, and seeing the homes that I have helped create and having the knowledge that I have contributed to the landscape of Armidale. What is your business’ greatest asset? The fact that we are a reliable, debt-free family business. Our warranty insurances aren’t capped like many other builders. Subsequently, there are no wait times on site starts, and our ordering and scheduling timelines are streamlined. Also, we understand that designing a home is a personal experience and want our clients to have exactly what they want; that’s why we are happy to alter our floorplans or even custom design a home for them. How do you measure success in your business? Always by the happiness of my clients. If they are happy with the experience, my service, and the overall product then the project is a success! How will you embrace change in 2018? The building industry is always changing, with new products and materials coming to the market, legislation updates, and new technology. In 2018 we will continue to examine our methods, products and materials to ensure that we are always offering the very best service to our clients. We are also committed to expanding our plan portfolio, so we will have even more to offer in 2018. What business leaders do you look up to? I am always encouraged to see local business leaders

succeeding. Why are local businesses so important to you? As a community, it is important that we acknowledge and support our home-grown businesses to keep our local industry growing. Perry Homes supports a large network of local trades, who deliver fantastic service and products. They know the New England area well and also call it home. When someone is investing in something as significant as a home, they want to know that the people building it can be trusted, and can be called upon again, and you get that reassurance with Perry Homes and our chosen trades. Since opening the display home, what has been the most important thing to you as a local business? Understanding the region. What works in other areas doesn’t mean it will work here. It’s important to be a part of the community that you are servicing, in order to provide an understanding of the wants and needs of locals. What are some challenges that the industry has faced, and how have you overcome these? I think the biggest challenge for the industry is overcoming the misconception that building a home is a stressful experience. We pride ourselves on making the process stress-free and fun. Building a new home should be exciting, where a client is able to choose exactly what they want and leave it up to us to make it happen! I can confidently say that Perry Homes does just that. Thanks Patris. Come and speak with Patris at the Perry Homes display at 1 McArthur Close, Armidale. The display is open Monday and Friday, 10am to 5pm, and Saturday and Sunday, 10am to 3pm; or call 0499 431 585.

Quality homes. Exceptional value. PROUDLY SUPPORTING A NETWORK OF LOCAL TRADESPEOPLE

Upgrade to a COLORBOND Roof and Smartstone Kitchen Benchtop for only $1,799* Creating your dream home couldn’t be easier when you build with Perry Homes, and for a limited time, we’re oﬀering a COLORBOND roof and 20mm thick Smartstone kitchen benchtop for only $1,799*. With over 25 years’ experience, and multiple awards, we know what it takes to create beautiful living spaces and have the buying power to build a home you’ll love at a price you’ll love too. Select from over 50 home designs and 150 ﬂoorplans or we can custom design your perfect home.

Visit our stunning display home today 1 McArthur Close, The Foothills Estate, Armidale Open Monday and Friday 10am - 5pm and Saturday and Sunday 10am - 3pm

Contact our new home consultant Patris Field on 0499 431 585 or (02) 9045 8802 patris.field@perryhomes.com.au perryhomes.com.au 27558

*Terms and conditions apply, see website for details

QBCC Act Lic. No. 718748. NSW Lic. No. 110970C

Special New England Editionfocus. focus 69 37

focusinterview.

COUNTRY Women’s ASSOCIATION

The Country Women’s Association of NSW has helped touch the hearts of communities over the years. This year they celebrate their 96th annual conference, with Armidale chosen for the event. With over 800 members attending last year’s event on the Central Coast, we are looking forward to this year’s event.

emind us of how the CWA of NSW began and how it has evolved over the years? Isolation and a lack of health facilities were the triggers for the formation of the Country Women’s Association in 1922, and in the 96 years since, the organisation has evolved into a powerful voice for rural and regional communities. Within the first year, the association had gone from strength to strength, with the resourcefulness and determination of its members achieving great things: baby health care centres, funding for bush nurses, the building and staffing of maternity wards, hospitals, schools, rest homes, and holiday getaways for isolated country families.

At a more local level, branch members work hard in their communities as volunteers and raise valuable funds for the likes of grants and scholarship programs. The increasingly multicultural face of our state is also reflected in the CWA of NSW, with members today from dozens of different cultural backgrounds and younger members joining the organisation in growing numbers; this focus important if the organisation is to continue to thrive in the decades to come.

The efforts of the CWA of NSW members have continued to fuel and inspire the growth and achievements of the organisation as a whole, and today 400 branches - comprising nearly 7,000 members - are a reflection of its ongoing relevance.

Members are often among the first to volunteer to help with community events and special projects and are at the forefront of assistance efforts when the worst strikes rural and regional communities.

The CWA of NSW has positioned itself as a prominent lobby group on a raft of issues impacting local communities, willing to engage officials at the highest level of government. 38 New England 70 Special Edition focus. focus

What support does the CWA give to the community? CWA of NSW members work tirelessly to raise funds for education grants, disaster relief assistance and funding for medical research projects, as well as lending their support to international aid efforts.

Branches also remain important sources of support and friendship for members - as they were back in 1922 - reducing the isolation that can be felt in even large localities, and providing an important social outlet for women

of all ages and backgrounds. Tell us about your upcoming 96th annual conference to be held in Armidale? Our annual conference is always one of the biggest events on our calendar, where members come together from across the state to address the issues our membership has highlighted as important to their local communities. Each CWA group - of which there are 30 around NSW - puts forward motions from which a selection are chosen to be debated at the conference. It’s an exciting time, as each motion is presented and some significant outcomes arise from each conference. At last year’s event, more than 800 members converged on the Central Coast to take part, considering issues from enhanced weather radar coverage for western NSW and the establishment of a cardiac bus service for remote areas of the state, to tighter restrictions around foreign land ownership and online gambling. The conference is also a chance to hear from a range of guest speakers, and an opportunity to present a host of awards from cooking and handicrafts, through to the branch that welcomed the most new members in the previous calendar year.

We know this year’s delegates will love Armidale as a venue, a regional city with a rich history and exciting future, and with so much more to explore only a stone’s throw away. How can the public become involved with the CWA of NSW? CWA of NSW always welcomes new members, so women who are interested in becoming involved should contact their local branch, which can be found on the website at cwaofnsw.org.au Members of the public can support the work of the CWA by contributing to the fundraising efforts of their local branch or donating on the website. Tell us more about the New England/ Northern Tablelands Group? We have branches in many local towns and communities in the New England. There is something to suit everyone and many areas also have evening branches as a more flexible meeting time option. The branches in this local area are similar to the branches across the state in that they are very focused on helping their local community, friendship and networking and advocating on issues that they see as needing attention. Thanks everyone.

TG’S CHILDCARE GENERAL MANAGER

GAYLE KEE Award-winning TG’s Child Care and Preschool celebrates its 20th anniversary this year with a bang. We speak to Gayle Kee, General Manager at TG’s Child Care and Preschool about how TG’s works its magic to encourage children to love learning in an environment based on love, trust, respect, compassion and endless fun!

RAISING A CHILD TO PLAY, LEARN AND LIVE

G’s won Excellence in Business and Employer of Choice at the Armidale Regional and Greater Port Macquarie Business Awards last year. We ask Gayle where she goes from here ...

We have plans to open more early learning centres and bring TG’s unique culture to Play-Learn-Live life across regional New South Wales! We have Diane Gray of Change Play Consulting to engage our business management. Veronica Lind of Vermilion Pinstripes will lead marketing to develop exciting and fun activities for our new brand! 2018 will see TG’s investing a lot more in the future of children and the families in our communities. TG’s gives children an authentic, well-rounded education that is so joyful and fun, everyone in the family wants to join in! Roll up your sleeves and get ready for some mural painting or exploring in our award-winning gardens!

What makes TG’s such a beautiful place for all? We now have 106 educators, and only three are men! They are our gifts! They exemplify our three Foundation Stones - Building Relationships, Understanding our Gifts and Encouraging Collective Thinking. We are firm believers in empowering women. Educators at TG’s embody gifts that complement and support each other to make TG’s the special place it is. Several trainees and early childhood teachers have won national awards, while others have been given management and leadership positions. Cassie Cooper is our Centre Manager at Armidale - she is at the helm of the intricate task of finding the perfect match - assigning the right educators to each group of children, to create a dynamic and fun atmosphere to help the children reach their potential and inspire the educators to have a joyous time!

What makes TG’s so special is having even our longtime educators go the extra mile every single day. Meg BarndenHyde is Centre Manager at Uralla, and even after a decade with TG’s she continues to give 110% at work. It is truly gratifying to see the educators I have trained go on to guide other educators on their learning journeys. It is a beautiful never ending cycle of inspiration we pass on to each generation. TG’s is a beautiful place because of the people in it, and they are part of the TG’s Family. By lovingly empowering educators, the children and families are nurtured and inspired. This joy naturally extends to the community. It is a wonderful place to live in when you see how the efforts you seed are blossoming and enriching the lives of everyone around. TG’s is taking registrations for 2018 and 2019. http://qoo.ly/jv7us

New England Special Editionfocus. focus 39 71

2018 is a massive year for Little Fish, with new classes coming in March, ever expanding numbers across all classes, dance ﬁlms and a major performance project we cannot wait to announce soon!

T A N Y A Bagster

M E L I S S A Killen

R O B E R T S & M O R R OW PA R T N E R

Roberts & Morrow is a progressive Chartered Accounting Practice, proudly supporting the growth and development of women in business. With over 120 staff and partners, our female staff make up 65% of our people. We are passionate about providing the right training and mentoring to women in the firm to see them thrive and take up roles as mentors and leaders. One such leader is Roberts & Morrow partner Tanya Bagster. Tanya is based in our Tamworth office, but regularly visits Armidale in her capacity as one of four partners on the Executive Committee for the firm. In this role, Tanya provides her knowledge and expertise in shaping the strategic direction of the business, its people and the future of the practice. In addition to Tanya’s role as partner in the Tamworth office, she also

heads the Narrabri office, travelling out to the area each week to meet with clients. A local Narrabri girl originally, Tanya is passionate about offering quality business advice and services to the North West region. Wife and mum to two girls, Tanya is focused on promoting a balanced career for women and the opportunity for flexible working arrangements to assist working parents. Roberts & Morrow offers specialist services, providing our staff with opportunities in many areas across the firm, including: accounting, audit, superannuation, financial planning and tax and estate planning. We are always interested in hearing from talented and passionate individuals eager to join our team. Visit our website rm.net.au or email hr@rm.net.au to find out more about our career opportunities.

Promoting the development of talented and passionate women

rm.net.au

72 Special 40 New England Edition focus focus.

•

enquiries@rm.net.au

S A R A H Watson

LITTLE FISH ARTISTS

What is Little Fish Entertainment? Little Fish Entertainment is an independent film, photography, dance and theatre production company. The Little Fish team offers weekly classes in drama and dance for all ages and experiences! We focus on projects that are distinctive and thought provoking, that allow us the opportunity to foster young, local talent. How long has Little Fish been running, and how did it all start? Little Fish Entertainment officially set up shop in January 2017, when Sarah Watson and Melissa Killen were approached by David Curtis to create a commissioned dance film to open the 2017 EcoArts Australis annual conference at the University of New England. The founding members of Little Fish have been working together on local arts projects since 2012, and it felt like

a natural progression to build upon this platform and create opportunities to develop young talent in Armidale. Who is Little Fish - and where to from here? Sarah Watson, Artistic Director and owner of Little Fish Entertainment studied performance and film while working alongside some of Australia’s most acclaimed arts practitioners, before returning home to Armidale. With a career that boasts over twenty years of experience in the industry, Melissa Killen is an integral part of the Little Fish team, along with triple-threat up-and-coming-breakthrough-performers Duncan Rhodes Carmichael and Amy Roff. 2018 is a massive year for Little Fish, with new classes coming in March, ever expanding numbers across all classes, dance films and a major performance project we cannot wait to announce soon!

Uphillschaefer are hardworking professionals, dedicated to providing outstanding service with our highly qualiﬁed team. We strive to make every experience the best experience.

J A N E Hannon

UPHILLSCHAEFER R E A L E S TAT E

THINGS WITH A DIFFERENCE

J A N E T Cooke RICHARDSON & WRENCH CO-OWNER

Uphillschaefer are a local real estate team working for the community. Our company of 12 consists of 11 women in business, including two directors, four administration and five property managers.

What is unique about your business? I think Things With A Difference has it all. We have diverse, unique, quirky and quality gifts, homewares and furniture indoor and outdoor. We cater for all ages, from newborn to the 100 “young” year old.

Janet has been taking care of her real estate clients for almost 10 years now. She and Peter work together as team and bring different but complementary skills to the table. Their latest testimonial explains:

Gail Schaefer and Julie Schaefer lead the team (along with their business partner, Shane Kliendienst) and are the longest serving female real estate agents in Armidale. Women business leaders inspire other women to pursue their dreams; they also find it easier to balance business and family outside the traditional corporate world. Tastes and trends will always change, and as women we definitely understand the ups and downs of our dynamic real estate market. The whole team are great to work with. We are all great friends, which makes our job a lot easier. The majority of our working women have young families, and having such a great relationship creates a great work/life balance. Uphillschaefer are hard working professionals, dedicated to providing outstanding service with our highly qualified team. We strive to make every experience the best experience. Since 1971 we have provided Armidale and surrounds with our expertise in real estate, to ensure every client achieves the best outcome. If you require assistance in any aspect to real estate, contact the dynamic team at uphillschaefer on 6772 1200, or visit our website uphillschaefer.com.au - we are always happy to help.

We have the latest and greatest trends and hot items in store, often before they are advertised in home magazines or on TV.

Facing the daunting task of purchasing a home by myself for the first time in my life, I met Janet at an open house of what turned out to be my new home.

Each year we have more and more visitors from near and far frequenting our shop, who have “heard” about us. We love to see faces new and old and appreciate all our customers, whether they be a regular or a “newbie” to Things With A Difference.

it comes to experience andand locallocal hen itit comes to hen comes to experience experience and local ledge, we have youyou covered. nowledge, we covered. nowledge, we have have you covered.

Tell us about your team? My team consists of the two most magnificent women in Armidale, Pam Baldwin and Jenny Haydon. Pam joined the team in 2016 and has an extensive history in retail. Jenny joined the team in 2015 after 22 years at Hannas. Both Pam and Jenny go above and beyond with their customer service and thrive on the joy of customer satisfaction when the perfect gift, homewares or piece of furniture is found. Plans for the future? I’m intending to spend more time and travel with my husband, Greg, who has retired. I will still be attending the two major gift fairs and a few buying trips in between to source unique, beautiful products for the shop.

Customer Service ence ience Customer Service Customer Experience Customer Service Service Experience Outstanding Results Work Work Outstanding Results Outstanding Results Work nTeam it comes to experience and and local When it comes to experience local Outstanding Results Team Work When it comes to experience and local Knowledge Industry Leaders Knowledge Modern Agent wledge, we have you covered. Local Knowledge Modern Agent nowledge, covered. Local Knowledgewe Modern Agent knowledge, we have have you you covered.

Christmas will still be an integral part of our business. We love the excitement and joy of the Christmas season.

Janet Cooke is a person whom you know at first meeting is one of warmth and genuineness, and a pleasure to deal with. Once I had decided I would like to try and purchase this home, Peter Cooke guided me through the purchase with patience, professionalism and understanding. Although he needed to sell the home for his client at the best possible price, Peter also made me feel that he was concerned about my interests as well. There was always patience and wisdom in his advice. An experience that at first seemed overwhelming, didn’t turn out that way at all with the assistance of Peter. I would certainly highly recommend Richardson & Wrench Armidale to anyone considering selling or buying a property through them due to their professionalism, yet at the same time, their friendliness. - Natalie R.

Customer ServiceService rience Customer Experience Customer Service Experience • PROPERTY MANAGEMENT • Results RENTALS Outstanding Results mAUCTIONS Work ES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS Outstanding Team Work ES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS us at Outstanding Results Team Work ind us at l Knowledge Modern Agent Agent Local Knowledge ind us at Modern When itcomes comes to experience local Knowledge When ititto comes to and local and Modern Agent n Local it comes experience and locallocal When itcomes to experience and local When comes to experience experience and local When it to experience and When it comes experience and local When it comes to experience and local w.uphillschaefer.com.au When it comes experience and local When it comes to experience and local knowledge, we have you covered. When it comes to experience and local www.uphillschaefer.com.au When it we comes tohave experience and local knowledge, we you covered. knowledge, we have you covered. knowledge, have you covered. knowledge, we have you covered. www.uphillschaefer.com.au knowledge, we have you covered. knowledge, we have you covered. at uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale wledge, we have covered. knowledge, have youcovered. covered. knowledge, we or have you Find as at uphillschaefer.com.au onyou Facebook at fb.com/uphillschaeferarmidale nowledge, we have you covered.

• AUCTIONS • PROPERTY • RENTALS Find as uphillschaefer.com.au orhave onMANAGEMENT Facebook at fb.com/uphillschaeferarmidale knowledge, we you covered. ALES •atAUCTIONS • PROPERTY MANAGEMENT • RENTALS Customer Service Experience Customer Service Experience ALES •Experience AUCTIONS • PROPERTY MANAGEMENT • RENTALS Customer Service Experience Customer Service Customer Service Experience Customer Service Experience Customer Service Experience Outstanding Results Team Work Outstanding Results Team Work When it comes to experience and local Customer Service Experience Customer Service Experience When it comes to experience and local Outstanding Results Team Work When it comes to experience and local Outstanding Results Team Work Outstanding Results Team Work Outstanding Results Team Work When comes tohave experience and local Local Knowledge Modern Agent knowledge, weto you covered. Outstanding Results nasrrrience Facebook Team Work When ititcomes experience and local When it comes to experience and local Local Knowledge Modern Agent knowledge, we have you covered. Outstanding Results When it comes experience and local Team Work on Facebook Outstanding Results Team Work When it comes to experience and local Local Knowledge Modern Agent knowledge, we have you covered. When it comes to experience and local Local Knowledge Modern Agent at uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale Customer Service knowledge, we have have you covered. Local Knowledge Modern Agent knowledge, we have you covered. Local Knowledge Modern Agent knowledge, we you covered. on Find as atFacebook uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale Customer Service Local Knowledge Experience Modern Agent knowledge, we have you covered. Local Knowledge Modern Agent knowledge, we have you covered. Local Knowledge Modern Agent knowledge, we have you covered. Find as at uphillschaefer.com.au or on FacebookCustomer at fb.com/uphillschaeferarmidale Service Experience om/uphillschaeferarmidale Outstanding Results m Work b.com/uphillschaeferarmidale Outstanding Results Team Work Find us at Find us b.com/uphillschaeferarmidale Find us at atto experience andOutstanding Results Team Work Find us at When it comes local Find us at When it comes to experience and local www.uphillschaefer.com.au l Knowledge Find at ModernandAgent Find us atus When it comes to experience local www.uphillschaefer.com.au

Experience

Experience Experience Team Work Team Work Team Work Knowledge Local Knowledge Local Knowledge Local

Customer Service Customer Service Customer Service Outstanding Results

Outstanding Results Outstanding Results Industry Leaders Leaders Industry Leaders Industry

Service Customer Service Experience Customer Experience Customer Service Experience• PROPERTY SALES • AUCTIONS MANAGEMENT • Results RENTALS Outstanding Results Team Work Customer Service Experience SALES • AUCTIONS • PROPERTY MANAGEMENT • Outstanding Team Work Customer Service Experience SALES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS RENTALS Customer Service Experience Outstanding Results Team Work Service Experience Customer Customer • Experience SALES AUCTIONS • PROPERTY MANAGEMENT •Service RENTALS Local Knowledge Modern Agent Outstanding Results Team Work SALES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS Local Knowledge Modern Agent Outstanding Results Experience Team Work Customer Service SALES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS SALES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS Local Knowledge Modern Agent Outstanding Results Outstanding Results Team Work Team Work SALES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS Outstanding Results Team Work Local Knowledge Modern Agent Agent Results Local Knowledge Modern SALES • PROPERTY MANAGEMENT Outstanding Team Work Local Knowledge Modern Agent When it AUCTIONS comes to•experience and local• RENTALS

Find us at Local Knowledge Modern Agent Local Knowledge www.uphillschaefer.com.au Modern Agent When it comes to experience and local knowledge, wetohave you covered. Local Knowledge Find us at Modern Agent www.uphillschaefer.com.au knowledge, we you When itcomes comes tohave experience and local www.uphillschaefer.com.au Local Knowledge Modern Agent When it comes experience and local Localwww.uphillschaefer.com.au Knowledge covered. Modern knowledge, we have you covered. When it to experience and local www.uphillschaefer.com.au knowledge, we have you covered. When it comes experience and localAgent knowledge, wetohave you covered. www.uphillschaefer.com.au

Find at fb.com/uphillschaeferarmidale as at uphillschaefer.com.au or on Facebook

as at uphillschaefer.com.au or onMANAGEMENT Facebook at fb.com/uphillschaeferarmidale SALES SALES • Find AUCTIONS • PROPERTY • RENTALS MANAGEMENT Find as uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale •atAUCTIONS PROPERTY • RENTALS Find as at uphillschaefer.com.au or • on at fb.com/uphillschaeferarmidale SALES •atAUCTIONS • Facebook PROPERTY MANAGEMENT • RENTALS as uphillschaefer.com.au or onMANAGEMENT Facebook at fb.com/uphillschaeferarmidale SALES SALES • Find AUCTIONS • PROPERTY • RENTALS Find as uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale •atAUCTIONS •Facebook PROPERTY MANAGEMENT • RENTALS Find as atSALES uphillschaefer.com.au or on at fb.com/uphillschaeferarmidale •uphillschaefer.com.au AUCTIONS • PROPERTY MANAGEMENT • RENTALS Find as at or on Facebook at fb.com/uphillschaeferarmidale

knowledge, we have you covered. www.uphillschaefer.com.au knowledge, we have you covered. knowledge, we have you covered. orExperience on Facebook or on Facebook SALES • AUCTIONS • PROPERTY • RENTALS FindExperience as uphillschaefer.com.au orhave onMANAGEMENT Facebook atService fb.com/uphillschaeferarmidale knowledge, we you covered. Customer SALES •atAUCTIONS • PROPERTY MANAGEMENT • RENTALS or on Facebook Customer Service SALES • AUCTIONS • PROPERTY MANAGEMENT or on Facebook Customer Service• RENTALS Experience or on Facebook Customer Service Experience fb.com/uphillschaeferarmidale Outstanding Results Team Work or on Facebook Customer Service Experience fb.com/uphillschaeferarmidale Outstanding Results Team Work Customer Service Experience fb.com/uphillschaeferarmidale orfb.com/uphillschaeferarmidale on Facebook Outstanding Results Team Facebook Work or on FacebookOutstanding or on Results Team Work Local Knowledge Find as at uphillschaefer.com.au at MANAGEMENT fb.com/uphillschaeferarmidale Customer Service Experience fb.com/uphillschaeferarmidale •ALES AUCTIONS • • RENTALS Outstanding Results Team Work or on Facebook Local Knowledge Modern Agent Find as atPROPERTY uphillschaefer.com.au or onModern Facebook atAgent fb.com/uphillschaeferarmidale Customer Service Experience fb.com/uphillschaeferarmidale •fb.com/uphillschaeferarmidale AUCTIONS • PROPERTY MANAGEMENT • RENTALS Outstanding Results Team Work Local Modern Agent Find as atKnowledge uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale Customer Service Experience Local Knowledge Modern Agent Results Local Knowledge Outstanding Modern Agent Team Work ALES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS fb.com/uphillschaeferarmidale Outstanding Results Team Work Local Knowledge Modern Agent fb.com/uphillschaeferarmidale Outstanding Results Team Work Local Knowledge Modern Agent

Find uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale as at uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale as at Find Find as at uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale Find uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale as at uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale as at Find Find as at uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale

• Local Modern SALES AUCTIONS • PROPERTY MANAGEMENT • Agent RENTALS •Knowledge AUCTIONS • PROPERTY • RENTALS SALES Local MANAGEMENT Modern Agent SALES •Knowledge AUCTIONS • PROPERTY MANAGEMENT • RENTALS SALES SALES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS • AUCTIONS • PROPERTY MANAGEMENT • RENTALS SALES • AUCTIONS • PROPERTY MANAGEMENT • RENTALS

as at Find uphillschaefer.com.au or atMANAGEMENT FindAUCTIONS as at Find uphillschaefer.com.au orFacebook on Facebook at fb.com/uphillschaeferarmidale 02 6772 1200 02 6772 1200 as at02 uphillschaefer.com.au oror on Facebook at fb.com/uphillschaeferarmidale fb.com/uphillschaeferarmidale 02 6772 1200 SALES • • on PROPERTY MANAGEMENT •atRENTALS 6772 1200 as at uphillschaefer.com.au on Facebook fb.com/uphillschaeferarmidale 02 6772 1200 02 6772 1200 SALES • • PROPERTY • RENTALS Find AUCTIONS as at uphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale 02 6772 1200 02 6772 1200 02 6772 1200 02 6772 1200 SALES • as AUCTIONS PROPERTY MANAGEMENT • RENTALS Find as at Find uphillschaefer.com.au or • on Facebook aton fb.com/uphillschaeferarmidale uphillschaefer.com.au 02 6772 1200 02 6772 1200 Find as at uphillschaefer.com.au Facebook at fb.com/uphillschaeferarmidale at uphillschaefer.com.au oror on Facebook at fb.com/uphillschaeferarmidale uphillschaefer.com.au 02 6772 1200 02 6772 1200 02 6772 1200 02 6772 1200 Find as atuphillschaefer.com.au uphillschaefer.com.auuphillschaefer.com.au or on Facebook at fb.com/uphillschaeferarmidale 02 6772 1200 02 6772 1200 uphillschaefer.com.au uphillschaefer.com.au 127-129 Beardy Street,uphillschaefer.com.au Armidale NSW 2350

uphillschaefer.com.au uphillschaefer.com.au uphillschaefer.com.au uphillschaefer.com.au 127-129 Beardy Street, Armidale 2350 uphillschaefer.com.au 127-129 Beardy Street, NSW Armidale NSW 127-129 Beardy Street, Armidale NSW2350 2350 uphillschaefer.com.au 127-129 Beardy Street, Armidale NSW 2350 127-129 Beardy Street, Armidale NSW 2350 127-129 Beardy Street, Armidale NSW 2350 127-129 Beardy Street, Armidale NSW 2350 127-129 Beardy Street, Armidale NSW 2350 uphillschaefer.com.au uphillschaefer.com.au 127-129 Beardy Street, Armidale 2350 uphillschaefer.com.au uphillschaefer.com.au 127-129 Beardy Street, NSW Armidale NSW 127-129 Beardy Street, Armidale NSW2350 2350 uphillschaefer.com.au uphillschaefer.com.au 127-129 Beardy Street, Armidale NSW 2350NSW 127-129 Beardy Street, Armidale NSW2350 2350 uphillschaefer.com.au 127-129 Beardy Street, Find as at uphillschaefer.com.au or on Facebook at Armidale fb.com/uphillschaeferarmidale uphillschaefer.com.au 127-129 Beardy Street, Armidale NSW 2350 02 6772 02 6772 1200 Find as at uphillschaefer.com.au or1200 on Facebook at fb.com/uphillschaeferarmidale 127-129 Beardy Street, Armidale NSW 2350NSW 2350 127-129Beardy Beardy Street, Armidale NSW 2350 127-129 Street, Armidale NSW 2350 02 6772 1200 02 6772 1200 Beardy Street, Armidale Find as at 127-129 uphillschaefer.com.au or on Facebook atNSW fb.com/uphillschaeferarmidale 127-129 Beardy Street, Armidale 2350 02 6772 1200 02 6772 1200 uphillschaefer.com.au

uphillschaefer.com.au uphillschaefer.com.au 127-129 Beardy Street, Armidale 2350NSW 2350 127-129 Beardy Street,NSW Armidale 127-129 Beardy Street, Armidale NSW 2350

02 6772021200 6772 1200

02 6772 1200 uphillschaefer.com.au

Special New England Editionfocus. focus 73 41

REPAST PLC ARMIDALE

FOCUS speaks with Director of Development, Shona Eichorn, about the making of REPAST, the commemorative book celebrating 130 years of PLC Armidale, in a very unique and personal way.

ow did this project come about? Why was a recipe book chosen as the project? REPAST is much more than a simple recipe book. The inspiration came from personally purchasing the first recipe book published by another independent Sydney school back in 2010 (a College to which I have no family ties). I was so impressed by the way it had been compiled, the interesting stories it told and its presentation, and had since always wanted to do something similar. So, what better opportunity than PLC Armidale’s 130-year milestone? The commemorative book, or “The Book” to which it had been fondly referred to from the start, became REPAST, after much soul-searching, Googling, brain-storming and many months of scribbles! The title, REPAST, was actually suggested by our College Principal, Mrs Nicola Taylor, who believed in us all. The definition of REPAST is - a meal; a feast or banquet. People connect through food - a shared table, a shared platter, shared conversation and shared connections each symbols of community! That says PLC Armidale - so what better way to showcase this than in a commemorative book, featuring real stories, photos and recipes of our community past and present. The compilation of the book was also the opportunity to engage with our community past and present, in a unique way. People are PLC. And what better way to showcase this and the distinguished history of the College than through the real-life stories and personal accounts of those who have been part of it. Everyone has a story, and on many occasions it involves food! How did you choose the key players? Since tabling the first concept, I knew it would take a pretty special team to achieve

74 Special 42 New England Edition focus focus.

this monumental task. I knew it needed a small yet experienced, enthusiastic, hardworking and ambitious group of people. So, enter our graphic designer, stylist and PLC Armidale Old Girl, Bronwyn Grills. Bronwyn and I had worked together on various projects many years ago, and I knew her creative talents and passion for this type of project, so she was an obvious choice. Sarah Burrows, current PLC Armidale Parent (Frensham & Pymble Ladies’ College Old Girl) had mentioned to me in a very casual conversation when we first met when she, husband Richard and children Finn and Neve, relocated to the area, that she had once been a Food Editor on Vogue Entertaining and Travel. Perfect, I thought! The third creative dynamo is one of the most passionate past PLC parents I know, Lynne Walker, who just happens to have done a lot of feature writing for New England magazine as well as national and international magazines, and this one of course. Lynne was Regional Co-ordinator for the Australian Open Garden Scheme, as well as previously working for TVNZ in NZ. Again, bingo! The final and critical selections were engaging an experienced food photographer in Antony from Chasing Summer Photography and a publisher, Red Planet Print Management in Sydney. And me? Well, I just get led astray by the others. We also had wonderful support along the way from a number of additional people who greatly assisted on our cooking days: PLC Armidale Old Girl, Kate Blackmore; current parents - Sarah Ryan and Kim Taylor, and PLC Armidale supporter - Bev Eichorn. NO words seem appropriate nor adequate to express our gratitude to this amazing team! What has the response been like from the staff, students and alumni? Months of exchanging letters, emails, Facebook posts, phone calls, newsletters, conversations! The process to not only obtain submissions (stories, recipes and photos) from

our community - past and present, then to photograph and/or cook every item, then design each page of the 300-page hard cover keepsake, has been nothing short of extensive (and that’s the much-abbreviated version), all inbetween each of our real day jobs! We wanted to showcase stories and recipes from across the generations. Interestingly, many people were reluctant at first, as they didn’t think their recipes would be good enough. Our mantra throughout the project was that we needed submissions reflecting “authenticity, not perfection”! We tried to contact as many of the PLC community as we could, and we had a great response. We managed to organise three Sundays in Term 4 last year in the College’s magnificent hospitality centre, where we cooked each of the recipes submitted, then photographed them all. It was intense! The items cooked on Days One and Two were shared with the cast of The Sound of Music, who were undertaking rehearsals at that time and were ravenous, devouring everything. The final day’s cooking was close to Christmas, and was shared with a number of the College’s oldest Alumni and friends. PLC Armidale has a long and proud history to what do you attribute this success? The College’s 130th year in 2017 provided the opportunity to reflect on the past. The history of PLC Armidale has featured individuals and their determination, along with a community and its commitment to take the road less travelled. Opportunity has arisen from challenge, a focus on solutions - not problems and evident commitment to influence and inspire the next generation. There’s no doubt that the numerous individuals together with the Presbyterian Church itself (with the PLC Sydney alliance) who have had the vision, along with the strength of character, resilience and tenacity to provide a quality all-girls’ education have been the driving force in the success and remarkable longevity of PLC Armidale.

You haven’t been at PLC very long, yet you have taken on the job with great enthusiasm - what do you enjoy about the College? I have been Director of Development at the College since January 2013 and just love my job! In fact, when you’re passionate about what you do, it’s not just a job at all - it’s a way of life, and I’m certainly invested in PLC Armidale. I just love the uniqueness of the all-girls’ environment (it’s certainly a quiet and calm break away from the all-boy household I leave each morning!), the way in which each girl and staff member alike take on challenges, embrace opportunities and get involved in a diversity of endeavours. I have always been involved in a range of community activities and worked in a variety of roles across many areas from sport, to big and small business, education and government, but PLC Armidale is the pick! I grew up on the Far North Coast, but despite not being an Old Girl of the College, have always known of PLC Armidale through the stories of some of my mum’s best friends (Helen Allen - nee Larsson,1964; Nancy Stivano - nee Smith, 1962; and the late Wanda Patch - nee McCallum, 1948)! So, I guess you could say in a very tenuous way, that I have been connected to the PLC family all my life. To me, these women always embodied what my perception of a PLC Armidale girl is i.e. humble, empathetic, caring, loving, genuine, honest, hardworking, friendly, embracing, grounded, compassionate, community minded with a generous giving and kind spirit - women of true substance, integrity and character. To think that I now work in the very school which means so much to them all is very special. Thanks Shona. REPAST will be available from mid-May this year. To purchase your copy, contact PLC Armidale on 6770 1700 or email development@ plcarmidale.nsw.edu.au

I pride myself on my attention to detail and good old-fashioned service. I really get just how busy life gets, so I oﬀer both oﬃce-based visits in Uralla and Armidale and provide mobile services within the New England area.

T R A C Y Wright RAW FIBRE OWNER

Raw Fibre commenced operating in July 2016.

continue to foster these relationships. It is such an

Since then I have moved shops twice and

honour to have these established boutiques taking

have now successfully filled every inch of

on our brand. Raw Fibre has also been invited to

our new larger premises. Our first two ranges

participate in the fashion parades at this year’s

were manufactured in Sydney through a small

Royal Easter Show. I am humbled by this offer, as

design house with whom I established a wonderful

the exposure this will give to our business is a little

working relationship. However, something was

overwhelming.

missing; I personally wasn’t making anything. My

I currently make all of the garments in-house. If

main passions are beautiful fabrics and creating

things continue to grow, I may once again have to

garments that people feel good in. I said goodbye,

outsource some of the sewing. My goal, however,

for now, to my manufacturers, and reignited my

is to keep this as local as possible.

connection with my sewing machine.

Raw Fibre is committed to providing our local

In the last few months, Raw Fibre has seen

clients with a range of clothing in some of the

significant changes in our business. We currently

most beautiful fabrics I can find. I have been

have three boutiques in regional NSW stocking

amazed by the huge range of people who have

our garments, which is incredibly exciting. We

discovered us and welcome everyone to come in

have had interest from several others and will

and see what we can offer.

A L I N A Cooper COMPLETE CONVEYANCING NEW ENGLAND OWNER/CONVEYANCER

I’d worked in the legal industry for a number of years before becoming a licensed conveyancer. When the opportunity came up to establish my own conveyancing business, I just knew I had to take it! I opened my doors in September 2017 and have been kept busy ever since. Buying or selling a property is one of the biggest transactions most of us will undertake. Serious penalties can be applied if the terms of the contract are not met, and these can include forfeiting your deposit. My role is to ensure your legal rights and interests are protected and enforced throughout the entire conveyancing transaction. As a conveyancer, I focus solely on property transactions. It’s what I do every day, and my goal is to make sure that buying, selling or transferring

your home or property is done quickly and efficiently, so you can get on with life. In fact, my business motto is, “Maximum support. Minimum fuss”. I pride myself on my attention to detail and good old-fashioned service. I really get just how busy life gets, so I offer both office-based visits in Uralla and Armidale and provide mobile services within the New England area. I also offer an online service. This means it is not necessary to come to our office if you would prefer not to. I love the lifestyle and people of the New England, and conveyancing really is a people business. I find it very rewarding when I can call and say, “Congratulations, you are now the new owners of …”

New Special England Editionfocus. focus 43 75

Business Minds with Ingrid Rothe of VIVID Thinking

focusinterview

Susan

BUSINESS MINDS

Cull

CEO OF ICT

Introducing Susan Cull, CEO of ICT International. ICT is a multi-award-winning scientiﬁc instrumentation manufacturing and export focused business located in Armidale. ICT received a Highly Commended in the 2014 NSW Business Chambers Export Award and the 2014 Premiers Export Award, won the Regional Development Northern Inland Innovation Award in 2014 and was one of Westpac’s 200 Businesses of Tomorrow in 2017. Susan is also the President of the Armidale Business Chamber.

ell us a little about yourself. I was teaching English and history at Wee Waa High School when I met my husband, Peter. Peter was on a mission to improve water use efficiency throughout Australia; we joined forces, I gave up teaching and took on the marketing and operational management of the newly created business. We have one son, who lives with his wife in Sydney. We spent 20 years in Narrabri, moving to Armidale in 2000. What does ICT do? ICT researches, designs, manufactures and deploys unique world class scientific instrumentation for monitoring water use in plants. We manufacture in Armidale, employ 15 staff locally and export to over 50 countries annually. How did ICT come into being? ICT was formed in 1982, growing out of Peter’s PhD study, which focused on finding the most appropriate instrument to quantify the application of water to irrigative crops. Based in Narrabri for twenty years, we introduced and marketed quantitative soil moisture monitoring using neutron probes to irrigation farmers, CSIRO scientists, departments of agriculture, environmental government entities and universities. We also supplied our customers with imported scientific instrumentation for monitoring soil, plant and environmental parameters. We realised in 2006 the opportunity was in R&D and manufacturing. Overseas product wasn’t solving the issues that agriculture and forestry, for example, were experiencing, because of increasing temperatures and scarcity of water 44 76 Special New England Edition focus. focus

resource. Soil science instrumentation wasn’t Why has ICT been so successful? giving our customers the research data that was We backed ourselves, fundamentally needed to advance improved crop production understood plant water relations after decades of outcomes. We determined that we needed to consulting to farmers to improve their water use focus on the plant or tree itself and effectively efficiencies and hence improve yield outcomes, started a 10-year R&D program. The result was and collaborated with the leading plant scientists the creation of completely unique plant science around the world. This formula enabled us instrumentation of which the Sap Flow Meter to develop and commercialise new sensing and Psychrometer are our flagship products. technology that was focused on solving the real These unique products issues our customers are now contributing face around the world. to new global research Our instrumentation outcomes, including: is used to research researching the tallest what will work moving When you run your trees in the world and forward: whether it is own business, you will identifying how they are what tree species will experience, pleasure, being affected by climate thrive in a world of passion and pain change; studying the increasing temperature in sometimes equal effects of trees dying and increasingly scarce measure. Don’t go into in the Tundra due to water; or how crops business unless it’s your the Tundra permafrost will respond as the absolute heart’s desire. melting; or achieving impact of climate huge water savings in change is felt. horticultural crops such We have created new as almonds, macadamias, Australian IP, unique sandalwood, citrus and grapes. Australian product which is exported to 50 ICT International’s instruments are deployed countries annually. across every possible landscape, including What were your biggest challenges starting environmental and forestry research and out? management; in agricultural, horticultural and Learning to trust my own instincts, whether glasshouse production; mine-site rehabilitation; it was about people or business strategies. Over and urban forest research. time I realised one of my strengths is to never say How do yours and Peter’s roles differ? I can’t, but to say why not and give it a go. Peter manages and leads the scientific R&D What is your favourite part of running your product development side of the business, while own business? I lead the business operations, with a focus on There are probably two things. Firstly, I really marketing. We are both involved in managing enjoy thinking creatively and like to join the production. dots. I believe that framework of thinking carries

through to my current role as President of the Armidale Business Chamber. Secondly, I love empowering our staff to take ownership of their roles and contribution to the company. As a woman in business in a once traditionally male field, what qualities have you found the most useful? Ultimately, it’s about being yourself. You can’t enjoy the confidence of your staff unless you have confidence in yourself. For me, intrinsic to that is having a sense of humour. It is part of my DNA, both personally and professionally. What inspires you? I’m inspired by seeing the beauty in the everyday things around us, in the smile of a child, a beautiful piece of writing, a beautifully designed ad campaign. What would you advise a business just starting out? When you run your own business, you will experience, pleasure, passion and pain in sometimes equal measure. Don’t go into business unless it’s your absolute heart’s desire and passion. You need commitment to stand strong in the face of that. You cannot be half hearted. You need to strive for excellence every day. Where to from here? We continue to research and design new products based on forecasting the research needs of our customers for the future. Recent new projects include working with research institutes and Councils to develop successful strategies to grow healthy urban trees for the Smart Cities of the future. Thanks Susan.

Dr. M A R C I A Whalen oni Mueller, practice manager at Faulkner Street Medical Practice, introduces us to Dr Alex Draney and Dr Marcia Whalen.

Dr Alex Draney, her husband Andrew, and their four children, aged four -16, relocated from Sydney to their new home in Armidale in September 2017. As parents, Alex and Andrew felt increasingly drawn to the benefits of country life for their family over the last couple of years, so when the time was right, they made the move. For the previous twelve years, Alex had worked at a busy inner city Sydney practice, where she honed her love of General Practice

and caring for families and patients from the newborns to the not so young anymore.

Dr. A L E X Draney years of experience in a General Practice, sports medicine and the business of medicine in the United States.

which coordinated comprehensive medical

Marcia originally comes from a small town in the United States in central Pennsylvania, making Armidale feel like home; she plans on settling into the area for the next 10 years or more.

Head Team Physician for USA Water Polo

After spending most of her career in large cities like Philadelphia, New York and the greater Los Angeles area, she is delighted to be back in a rural setting focusing on General Practice.

Olympics in 2012.

“We have felt very welcomed by everyone we’ve met, and the adjustment has been as smooth as we could have hoped for. Armidale feels like home already.” Dr Marcia Whalen moved with her family to Armidale this year to work with the Faulkner Street Medical Practice. She comes with 20

Her experience in sports medicine spanned from Chief of Service for the Cleveland Clinic’s West Coast Brain and Body program,

health with her patients, including healthy

She’s really enjoying her new job at Faulkner Street Medical Practice, and the joys and challenges of rural medicine are proving to be very stimulating. As a family they are settling into their new home, enjoying the space, the view, the sounds, and the stars at night.

assessments for recently retired professional National Football League(NFL) players, to Olympic teams for five years. She was nominated to be a United States Olympic Committee (USOC) Physician and attended as such in the London Summer Her interest and experience in sports medicine make her a great match for any active child, teen, young adult or mature athlete. Marcia likes to focus on preventative eating habits, regular exercise and patient education.

New Special England Editionfocus. focus 45 77

LAND

J O Hull PROPERTIES URALLA

Properties Uralla continues to go from strength to strength. From a humble beginning in a shed behind Michael Evans Pottery Shop to a lovely office in the heritage listed old bank building 94 - 98 Bridge Street, activity in both sales and property management continues to gather pace. • To maintain the personal, prompt professional service we pride ourselves on we have had to employ a new full-time assistant. Tammy Howkins will be assisting Jo with property management, reception and administration, giving Jo the time to really zone in and achieve the results our clients have come to expect. • Tammy’s vibrant, positive personality will mesh perfectly into our office, which is focused on providing the best, friendliest most helpful service to everyone we deal with. • The Uralla property market continues to be very positive, with record prices being achieved in both sales and rentals. Our beautiful, vibrant little town attracts new residents from all over Australia. • All this activity means we are constantly in need of houses to sell and especially houses and units to rent. Occupancy rates in Uralla are constantly in the 97 - 100% range, so the quality of tenants is high, and properties are constantly in demand. For an appraisal of your Uralla property or information on the Uralla property market, phone Jo on 0419 511 625 today.

78 Special 46 New England Edition focus focus.

BRIONY LOOKER

FOCUS goes on the land with Briony Looker. This month we see what it takes to be a Grazi-Her. Briony shows FOCUS what she gets up to day to day on the property. live and work on a property called Dunoon, located 50 km out of Armidale. Dunoon is 3,957 acres, where we run approx. 4,000 Merino sheep and 400 Wagyu cows. I also own and operate my own cattle fitting business with my partner, Tim, with our clients based around the New England region. I also operate a small Simmental stud herd called B.A.L Simmentals. My job title, I guess you could say, is a farm hand, so my activities range from mustering sheep and cattle, drenching, vaccinating and all other things in between, depending on the time of year - and with varying seasonal conditions, these jobs can change from day to day. How did you get started in agriculture? I have been involved in agriculture my entire life. I grew up on a small property in Glen Innes, attended primary school in Glen Innes and them travelled daily for my high school education to Inverell and then following completion of my HSC in 2012, I moved to Armidale in 2013 to commence a Bach. of Agriculture degree, which I am studying externally through UNE. So, agriculture and farming has always a huge part of my life. Growing up we had sheep and cattle, and I guess that is where my love of livestock came from, but more particularly cattle blossomed - and in early 2015 I commenced my own Simmental stud herd, This is still only a small operation at the moment, running a few stud cows, but I have plans of expanding this in the

future. Agriculture for me is not just an occupation and what I do day to day - it’s my lifestyle, and I wouldn’t choose to live any other way. I live and breathe the land, and it is such a huge part of me and who I am. What's your greatest achievement and what are your goals for the future? That’s a hard one to pinpoint specifically, as I am constantly achieving small successes all the time and every little step in a new or different direction creates new challenges and new goals. So, I guess I have achieved many little things, which will build to be a huge thing sometime soon. As for any standout achievements, I guess they would have to be linked back to my Simmental stud, fitting business and love of showing cattle. This is a hobby which I love doing, and some of the biggest achievements would have to be winning ribbons in the show ring at both local and royal levels. My next biggest goal is graduating uni with my ag degree. From here I then would love to get in to teaching and educating the next generation of farmers to better utilise Australia’s resources and to be more efficient producers to feed an ever increasing population. In some ways I guess my association with the PLC Cattle Team and the students we work with is what drives my passion for educating the future generations, as they will be the farmers who have to face the next biggest challenges associated with farming and agricultural production. What is the best part of what you do? Everything! There is not much of my day to day life that I don’t enjoy, except when it doesn’t rain. If I didn’t enjoy doing what I do, then I wouldn’t have chosen

agriculture and farming to be my life and lifestyle. You have to love what you do and if you do enjoy it, then I guess some would say you never really work a day of your life. Farming and life on the land can get hard and very challenging at times, but with support and some assistance things improve. How do you measure success? There are so many ways in which to measure success when it comes to farming, but the most common way is financially. However, with varying seasons, fluctuating and declining markets and varying rate of demand for products, it does make it hard sometimes to be successful. However, it is not all about the money. Producers can measure success on how many or how much of a product they produce in a year. Every farmer has their own ways of measuring success. For me personally, a successful year is one in which I can look back on it and be happy with what I have achieved and how it was done. How will you embrace change in 2018? In 2018 I will be embracing agriculture the same way I always have, by being a part of it. One of the biggest ways I hope to embrace change in 2018 is through educating people where their food and fibre comes from, by showing the younger generation and actually even some of the older generation that their food and fibre isn’t just taken off a shelf, out of the fridge or hung on a coat hanger, but that people actually dedicate their time and effort to producing that product for everyone’s benefit ... and at the end of the day, everyone needs a farmer - despite what some people may think!

Local barber Bec George opened her barbershop almost eight years ago. Over the years Bec has grown the business as one of the busiest barber salons in Armidale, with four barbers on board. E M M A LeMessurier

E L L A Elks

escribe how you got started in business? After completing my apprentice training in a local hairdressing salon, I was ready for a

challenge. I always had my heart set on having my own business. My first thought was that Armidale already had enough hairdressing salons in town. I loved the hairdressing industry, but needed a change, and thought there was a high demand for a barbershop. I opened the business in September 2010.

P A M M I E Sozou Hewitt

B E C George

BJ’S HAIR FOR MEN

lucky to have a great team to work alongside.

definitely seen a lot of different trends come

door. It’s very rewarding when clients tell you

EMMA ... has beeen working with me for the

and go over the years. Pammie is working in

how much better they feel after a haircut and

last four years and has worked in the industry

the salon on Monday, Thursday, and Friday;

that you have made their day.

for the last 10 years. She is very passionate

she brings knowledge and an exciting new vibe to the salon.

We are a walk-in barbershop, so we do not

about her job and has a real creative flair. She

take appointments. I quite like turning up to

is a busy mother of two.

What do you love

work in the mornings, not knowing what the

Emma works Wednesday,

most about what

day will bring. It definitely keeps us on our

Thursday, and Friday;

you do? To be

toes.

she loves the balance of

honest, I would have

work/life and family time.

to say the clients. I

ELLA ... joined our team in October last year,

How has the business evolved since it

after recently having her

began? When I first opened the business in

first child. Ella previously

2010, I worked solo. I must admit some days

owned her own salon

were very long, waiting around for the next

in Uralla and has been

client to walk through the door. Over the

working in the industry

years, the business has grown consistently;

for the last 12 years.

Going from just myself in 2010; our team now consists of four barbers. As we know, clients are busy with their day to day jobs and haven’t got time to be sitting in the barbershop for hours.

have definitely met a lot of people over the years I have been in business, some

Also, keeping up to date with all the new trends and styles - it’s not just your traditional short back and sides these days. I love a challenge, and it’s really nice to see the guys taking pride in their looks and

starting from their

appearance.

very first haircuts and

Plans for the future? At this stage I’m really

some families of three

happy with how the business has grown. In

and four generations.

September this year it will be our eighth year

Ella is working Mondays

It’s amazing when you

in business. I have a great team of girls and

and Tuesdays. Ella brings

start talking to clients;

plan to just keep doing what we love, keeping

clients are busy with their day to day jobs

experience and great

someone always

our skills up to date with the latest trends and

and haven’t got time to be sitting in the

cutting techniques to the

knows someone

styles.

barbershop for hours. Clients are loving the

salon.

you know or you’re

fact that having the three barbers working, it

PAMMIE ... is one of the newest members

going from just myself in 2010, our team now consists of four barbers. As we know,

definitely frees up waiting time. Tell us about your team? I am extremely

associated with.

Also, I would like to thank our loyal clientele who have supported us over the years. We

to the BJ’s family. Pammie has worked in

We have a lot of regular clientele; it’s always

wouldn’t be where we are today without your

the industry for the last 30 years. She has

nice to see a familiar face walk through the

loyal support.

Special New England Editionfocus. focus 79 47

Dr. E R I N

s we roll on into another year, White Leaf Dental continues to expand and change, providing you with more services, dental education, expanded opening hours, and most excitedly, new staff! We are bringing the Woman Power to New England in full force for this edition of FOCUS: Women in Business! Aside from Dr. Scott of course, we have Dr. Sara leading the charge, with local Walcha girl Dr. Erin and our newest team member, Dr. Nupini, both treating patients at our Armidale and Walcha practices. Speaking of Women in Business, Dr. Sara is one powerful force; some may say it’s crazy! Not only does she run White Leaf Dental in three locations with Dr. Scott, but she is also a fantastic clinical dentist, with a keen interest in general health and holistic care; just ask our patients who come

48 New England 80 Special Edition focus. focus

Dr. N I P U N I

Dr. S A R A

to her for other non-dental ailment advice. Dr. Sara also manages to juggle further continuing education, topping her Diploma in Orthodontics last year and now beginning studies in snoring, sleep apnoea, and jaw pain, while dedicating days to supervise orthodontic students herself. We are very lucky to have Dr. Nipuni joining the team. Dr. Nipuni grew up in Brisbane and now calls Armidale home. She is loving everything about Armidale so far, from its stunning landscapes to the amazingly friendly people and is a huge fan of cold weather, so is looking forward to the infamous Armidale winter! Nipuni’s special areas of interest are root canal treatment and aesthetic dentistry. She has worked in rural areas previously, and travelled overseas volunteering dental services for children in need. She is a lovely and enthusiastic addition to our

W H I T E L E A F D E N TA L O U R L E A D I N G W O M E N

WLD family, plus, an excellent dentist! We have been receiving fabulous feedback from patients already, and encourage you all to come and meet Dr. Nipuni for a chat, check up and clean. With the addition of Dr. Nipuni comes some exciting times for White Leaf Dental. We understand that life is busy and sometimes there are just not enough hours in a day. As a result, we are extending our opening hours in Armidale on most Thursdays from 7:30am until 9pm! We will continue to have appointments available during the week and also every Saturday. We will now also be open three days a week in Walcha and are excited to be visiting local preschools and schools to educate children and parents about dental health. Dr. Sara offers general and Orthodontic treatment at our surgery, especially for anxious patients,

and Dr. Scott is available to see patients for general treatment plus dentoalveolar surgery, including dental implants and wisdom teeth removal. Both Dr. Sara and Dr. Erin provide Dentofacial treatment for anti-wrinkle injections and lip/dermal filler, with Dr. Sara also providing advanced dento-facial treatments such as thread lifts and anti-ageing procedures. In addition to this, we use and recommend a range of medical grade skin and body care products to complement our holistic approach to dental care, including a fantastic whitening toothpaste for our patients, which is not available in the shops! If you haven’t come in to see us for a while, give the surgery a call on 6772 3309 (Armidale) or 6772 1215 (Walcha) and speak to one of our lovely reception staff to make an appointment. We’d all love to see you again!

T A M Z I N Shotbolt HIBBARD HOMES MARKETING MANAGER

to clients and potential clients - that is how Iâ&#x20AC;&#x2122;ve created my position here in Promotion, Marketing, PR and New Business Generation. How has your business evolved since it began? When I first started here (as a full-time employee) in 2012, Hibbards was building in five locations. We are now fully operational in 11 regions, with research into other future regions happening as we speak. The running of the business has changed with the expansion of the amount of employees and the structure, creating confidence and empowerment of people in their roles.

Special Editionfocus. focus 49 81 New England

new england

Feature Story Jess Ribeiro

March 2018. issue 130

Armidale Autumn Festival

1 5 - 1 8

M A R C H

2 0 1 8 / / PROGRAM GUIDE PAGE 27

INTRODUCING THE

COVER WOMEN B E C Chadd BJâ&#x20AC;&#x2122;S HAIR FOR MEN

MELISSA Killen

LITTLE FISH

TRACY Wright

RAW FIBRE

D E B Hunter RUSDEN ST PHYSIO

82 Special Edition focus. focus 50 New England

focuseditorial.

event

Impress at your next

monty maguire Quality Hotel Powerhouse G E N E R A L

M A N A G E R

Planning an event can be a stressful process and can often leave event planners feeling overwhelmed. Monty’s top tips for successful event planning will give you a starting point to create your own memorable and effective event.

Meetings | Conferences | Private Dinners Delicious catering, attentive service & superb function spaces at The Powerhouse Armidale will ensure your event, meeting or conference is nothing less than a success. The hotel offers a range of contemporary venue options: a private dining room for 14, boardroom for 22, spacious function room for 130 & Azka Restaurant. At The Powerhouse we understand the importance of all occasions and can tailor a package to your requirements.

QHP0228

Please contact our friendly Events Manager on 6772 7788 or events@qhparm.com.au

qualityhotelpowerhouse.com.au /PowehouseArmidale

Focus 2018 317x125_Final.indd 26 QHP0228_Azka_Feb New England focus.

@qualityhotelpowerhouse #QHPG

12/2/18 2:46 pm

overlooked. Set objectives and begin early Deciding to hold an event can be the first Communicate often step to new customers, more business or a Poor communication and lack of understanding higher profile in the community. Take time can damage even the greatest event team to set objectives, to ensure you run an event structure. Ensure the success of your event that meets and exceeds your team or business by communicating regularly with everyone goals. Objectives should be written in detail, involved. Simple email updates spelling out defining the narrow, what’s done, when, how measurable and tangible and what still needs to be results your event completed is ideal. will produce. Once Hold a run through objectives are defined, Two weeks before OBJEC TIVES SHOULD begin planning as soon the event; hold a run BE WRIT TEN IN as you possibly can. If through of the entire your event is large, you DETAIL , DEFINING event process. Organise a should realistically begin THE NARROW, meeting with your team planning it four to six MEASURABLE AND and stakeholders to walk months in advance, with through everything - from TANGIBLE RESULTS smaller events needing set up to pack down. YOUR EVENT WILL at least one month Often complications are PRODUCE. to plan. It is useful to highlighted in these run compile a checklist, through events, which which will ensure that allows enough time to all aspects of the event correct them. are considered and Follow up immediately adequately addressed in the planning stages. A post event follow up is essential and must Assign responsibilities be a part of the initial planning stages. While As you’re deciding the details, choose who the logistics may be done, it is important to be will be responsible for each step or a particular proactive in following up with attendees, be it area of focus. This is beneficial, because when on the phone or over email to say thank you, a member of the team is solely responsible ask for feedback or demonstrate the success of for something, they will be much more clued the event. into the smaller details that can often be Special Edition focus 83

THE ULTIMATE

RETIREMENT LIFESTYLE

O N G N N A I L L P F SE L OF

OW N ! G N N A I LL F PL E S F O

217 TAYLOR STREET, ARMIDALE

G A T S A E W L E E N R T S U J

G E ED A ST AS E W N E RE L T US

89 MARTIN STREET, ARMIDALE

RETIREMENT LIFESTYLE Our gated retirement communities provide a carefree lifestyle with your comfort and security in mind.

To learn more about Oak Tree Retirement Villages call Kate Pigram today on 1300 367 155 or email kate.pigram@oaktreegroup.com.au

1300 367 155 1300

367 www.oaktreegroup.com.au 15

84New 2 Special England Editionfocus. focus Armidale Focus ADV_Ultimate Armidale Lifestyle_340x275mm_FINAL.indd 1

Focus

ADV_Ultimate

Lifestyle_3 6/02/2018 2:36 PM