May 2019

Page 70

FINDING YOUR PERFECT

Franchise The key is moving forward by Alesia Visconti Certified Franchise Consultant

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f you’re reading these words, congratulations! I say that because it’s likely you’re interested in franchise ownership, and that’s an exciting step for your future. It can also be overwhelming. Just try entering “franchises” into Google, and you’ll get hundreds of thousands of results. With more than 4,000 brands on the market today, there are lots of options. So how do you go about finding the one that’s perfect for you? One

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thing is for certain: It’s not typically done through consensus. Just because a brand is right for one person doesn’t mean it’s right for you. Your choice needs to align with your goals, values, budget, lifestyle, etc., in order for it to work out well for you, and for you to work out well for it. So what’s the best advice and steps to take for a potential franchise owner to determine his or her perfect brand all within a sea of appealing options?

FranchiseDictionaryMagazine.com


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