COVER STORY
pets PAMPERED
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Savvy business owners offer new ways to show Fido you love him. By Jill Abrahamsen
et’s face it: No one is going to be a more loyal and true friend than your dog. Who looks at you as adoringly as Fido does? It’s a love that’s unconditional and with no expectations. No matter how late you come home, he is always happy to see you. Take care of his basic needs, and you’ll have a friend for life. But today, pet owners go way beyond pets’ basic needs. They pamper and spoil their pets even more than they spoil themselves. Has your dog had a spa treatment more recently than you have? Sounds about right. Today, our four-legged friends—dogs and cats, too—make up a $70-billion industry that shows no sign of slowing down. Here, we talk to franchisors who know that we want the very best for our pets— and they also know we’re willing to pay for it. These entrepreneurs have given us unique and specialized ways to care for them. Take Steven and Jason Parker, for example. Before they were even teens, they were in the pet business, walking dogs for local customers. Seeing the demand for pet-care, these forward-thinkers launched K9 Resort, a “five-star,” daycare and luxury hotel for dogs. Some may think pet pampering is over-the-top, but the numbers don’t lie. Experts call pet-care a recession-proof industry that will be worth more than $200 billion by 2025. Want in? This feel-good business might be just the thing to get your tail wagging.
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FranchiseDictionaryMagazine.com
