SHOP Rome AW14

Montblanc Star Classique and Hugh Jackman Crafted for New Heights Manufactured in Switzerland, the Star Classique Automatic, with its slim 8.9 mm 18 K red gold case and its ergonomically shaped case back, is a ďŹ ne companion for an elegant appearance. Visit and shop at Montblanc.com

Boutique Montblanc

Via Condotti 70

VIA CONDOTTI 49/50, ROMA SHOP AT TRUSSARDI.COM

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Welcome to Rome Even if you’ve visited Rome before, you may be surprised to discover Trastevere, a fascinating district full of verdant parks, chic boutiques and vibrant restaurants – fnd out more in our feature on page 64. In this edition, we also take an in-depth look at the allure of Italian menswear (page 54) and discover the history behind Gucci’s classic snafe-bit loafer (page 72). SHOP is part of Global Blue, a Tax Free Shopping market leader, and publishes guides to over 40 destinations across Europe and Asia. Our international insider knowledge means we are ideally placed to tell you everything you need to know about your chosen destination: the top global brands, the local favourites you shouldn’t miss and the essential stores, boutiques, restaurants and places to visit. For the very latest information, visit globalblue.com. It’s even easier to claim your tax savings with the Global Blue Card – signing up is free and you can fnd all the details on the website. And don’t forget to download the Global Blue mobile app! With this edition of SHOP, the Global Blue app and your Global Blue Card, you’re ready to enjoy the best that Rome has to ofer.

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ILLUSTRATION: JACK HUGHES

Jack Hughes Jack Hughes, whose polished and elegant digital artwork has been commissioned by Harrods, Mr Hyde and Elle Decoration, among others, created this season’s cover illustration for SHOP Rome. Inspired by our feature about la bella fgura, the quintessentially Italian look and allure, on page 54, Jack has used the classic pose of Michelangelo’s statue of David and given it a witty twist – a sharp suit worn with typical Italian brio. Read more about our cover illustrations at globalblue.com/covers.

Josh Sims Freelance journalist and editor Josh Sims contributes to publications that include the Financial Times, Independent, Observer, Wallpaper and Esquire. His latest book, 50 Years of British Style Culture, was published in 2012. globalblue.com

Stephen Doig Stephen Doig is SHOP’s features editor. A regular columnist for the Telegraph, he is a former Harper’s Bazaar staf member and has written for Vogue, GQ and the Financial Times. He has visited Rome seven times.

Gwyneth Holland Journalist and trend consultant Gwyneth Holland works with leading brands and agencies to discover the future. She writes for global fashion and trend publications and is a founder of fashion trends service Unique Style Platform.

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ROMA VIA BOCCA DI LEONE, 28

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Managing editor Sally McIlhone Cover illustrator Jack Hughes Contributors Gwyneth Holland, Josh Sims Production editor Caterina Mazzolai Assistant production editor Ruairidh Pritchard Features editor Stephen Doig City guide and lifestyle editor Verity Hogan Fashion and news editor Dominique Fenn Assistant fashion and market editor Ximena Daneri Assistant fashion and news editors Hannah Lewis, Isabella Redmond Styles Fashion assistant Gemma Latham Editorial intern Sammy Ha Chief sub-editor Hester Lacey Copy editors Sue Flook, Claire Gervat, Ann Morphew Picture editor Dorcas Brown Assistant picture editors Kirsty Andrews, Sarah Beyts Picture assistants Grace Bird, Mónica Goya Picture intern Rubi Ali Artworker Adam Dhaliwal Artworking assistants Dionne Hélène, Ai-Lun Huang, Milkha Lala Artworking intern Hibba Sayeed

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Disclaimer: SHOP magazine is published by Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited. While every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur after publication. Global Blue shall not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. ©2014 Global Blue

Contents

PHOTO: TaziO SeccHiarOLi

p.54

P rod u c t s 28 Check Out sHoP selects a standout piece from rome this season 30 My Favourites designer stella Jean reveals her top tips for autumn/winter 2014/15 32 Products Key looks for the season, from fashion and footwear to jewellery and accessories N ews 42 Shop Window one store not to be missed in rome 44 News seasonal updates on shops, services and new products

F e At u r e s 54 Cover Story: Passion For Perfection La bella fgura sums up all that is special about the allure of Italian menswear. Josh sims translates the look’s appeal 64 Beyond The Tiber the trastevere district, once rome’s poorer cousin, is now a captivating, vibrant neighbourhood. stephen doig explores 72 In Focus: The Classic Gucci Loafer Gucci’s smart-casual snafe-bit loafer has been a design classic since it was launched 60 years ago. Gwyneth Holland explains why

Above: Sophia Loren wearing Gucci snafe-bit loafers on the set of La Moglie del Prete, 1970

MILLA JOVOVICH SHOP MARELLA.COM ROMA via Frattina 129/131 via Appia Nuova 7/11 via del Corso 89/90 c.c. Euroma 2 c.c. Porta di Roma

Contents E x pE R i E ncE 80 Table Talk Rome’s top restaurants are among the world’s fnest. verity Hogan ofers a selection of the best Gu i dE 84 Maps and guides to the key shopping areas of Rome, plus sHOp’s unique view of the city’s sights 112 My Neighbourhood chef Gaetano costa takes sHOp on a tour of Rome’s parioli district

EssEnti a ls 114 How To Shop Tax Free the simple steps to saving money on your shopping t R a n s l at i On s 116 Русский Перевод 124 美文翻译 132 日本語翻訳 sOu v E n i R 138 the essential item to bring home

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Online

The latest in luxury shopping and travel is updated every day at globalblue.com

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Follow the Global Blue editors on the move for up-to-theminute shopping tips and insider information.

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PIAZZA COLONNA 40/41 VIA COLA DI RIENZO 155 VIA FRATTINA 42/43 SHOP AT TRUSSARDI.COM

ROMA | Via del Babuino 20 | Tel. +39 06 32651256 | Via Cola di Rienzo 266 | Tel. +39 06 68807902 | Via del Corso c/o Gall. A. Sordi 27/28 | Tel. +39 06 69202079 | Via Appia Nuova 168/170 | Tel. +39 06 77204466

boggi.com | shop.boggi.com

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Check Out

FIT FOR A PRINCESS Dolce and Gabbana’s autumn/winter collection was inspired by Sicilian fairy tales, so it’s no wonder these opulently embellished gloves look ft for a princess. The Enchanted Sicily collection encompasses printed, embellished and appliqued A-line dresses and coats, sweeping capes and fowing gowns. Motifs featuring wildlife, fowers, keys and crests told a story of secret lands at the catwalk presentation, where models walked through Save up to 15.5% by shopping tax free, see page 114

a forest-themed set to the sounds of Tchaikovsky. These luxurious leather gloves, decorated with gemstones and gilt embroidery, are available in a range of autumnal tones: forest green, black, crimson and ochre. They will make a truly magical addition to your outerwear wardrobe. gl Dolce & Gabbana Enchanted Sicily gloves, €2,450, Dolce & Gabbana, Via dei Condotti 51-52, 00187 Rome, +39 06 6992 4999, dolcegabbana.com * for map go to page 96

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My Favourites: steLLa JeaN Haitian-Italian Stella Jean began her career in fashion as a model before discovering her passion for design. Her ready-to-wear collections are inspired by her own eclectic heritage and take infuence from cultures across the world. Her pieces use beautiful fabrics sourced from far-fung destinations, and she works with the UNâ&#x20AC;&#x2122;s International Trade Centre to support the creation of handloom fabrics by women from villages in Burkina Faso. Ximena Daneri caught up with the designer in Rome to fnd out what has caught her eye this season 2

PHOTO (TOP lefT): AndreA BenedeTTi

Save up to 15.5% by shopping tax free, see page 114

S H O P | 31

1. ‘When I travel, I always carry hand cream by L’Occitane’ L’Occitane hand cream, 150ml, €20, L’Occitane, Via del Corso 85, 00186 Rome, +39 06 321 4463, loccitane.com

2. ‘My signature fragrance is Jasmin Noir by Bulgari’ Bulgari Jasmin Noir perfume, 100ml, €118, Bulgari, Via dei Condotti 10, 00187 Rome, +39 06 696261, bulgari.com

3. ‘Christian Louboutin was generous enough to demonstrate a great willingness to work with a young brand like mine. These bespoke boots are the result of our collaboration for the autumn/winter show’ Christian Louboutin, Piazza San Lorenzo in Lucina 22, 00186 Rome, +39 06 687 1520, christianlouboutin.com

4. ‘Right now I’m reading Quattro Sberle Benedette by Andrea Vitali’ Quattro Sberle Benedette by Andrea Vitali, €16.40, La Feltrinelli Libri e Musica, Largo Torre Argentina 11, 00186 Rome, +39 06 6866 3001, lafeltrinelli.it

5. ‘My favourite product from my autumn/winter 2014 collection is the knitted kimono, which takes 250 hours of work and mixes Italian heritage, Japanese culture and the colours of Africa’ Stella Jean kimono, €1,938, Gente, Via del Babuino 77, 00187 Rome, +39 06 320 7671, stellajean.it globalblue.com

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REBEL REBEL

Take inspiration from biker style this season in lashings of black – begin with a classic leather jacket and accessorise it from our selection

1. Diesel leather jacket, €830, Diesel, Piazza di Spagna, 00187 Rome, +39 06 678 6817, diesel.com

2. Victorinox Mini Champ Alox knife, €39, Ghalib, Via di Pietra 86, 00186 Rome, +39 06 678 9753, victorinox.com

Save up to 15.5% by shopping tax free, see page 114

3. Hermès gloves, €800, Hermès, Via dei Condotti 67, 00187 Rome, +39 06 679 1882, hermes.com

PHOTO: (3) STudiO deS FleurS

S H O P | 33

4. Montblanc Meisterstück 90 Years business companion, €450, Montblanc, Via dei Condotti 70, 00187 Rome, +39 06 6994 1894, montblanc.com 5. Tod’s backpack, €1,350, Tod’s, Via dei Condotti 53A, 00187 Rome, +39 06 699 1089, tods.com

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6. Alberto Guardiani boots, €475, Coin Excelsior, Via Cola di Rienzo 173, 00192 Rome, +39 06 3600 4298, albertoguardiani.com

7. A Testoni carry-on, price on request, A Testoni, Via dei Condotti 80, 00187 Rome, +39 06 678 8944, testoni.com

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LOOK SHARP

Rock ‘n’ roll studs add a twist to feminine shapes and styles

3. Christian Louboutin Cloo shoes, €825, Christian Louboutin, Piazza San Lorenzo in Lucina 22, 00186 Rome, +39 06 687 1520, christianlouboutin.com

2. Delfna Delettrez Lips earring, €385, Delfna Delettrez, Via del Governo Vecchio 66-67, 00186 Rome, +39 06 6813 4105, delfnadelettrez.com

Save up to 15.5% by shopping tax free, see page 114

4. Ermanno Scervino bag, €2,600, Ermanno Scervino, Via del Babuino 97, 00187 Rome, +39 06 679 3173, ermannoscervino.it 5. Marella scarf, €99, Marella, Via Frattina 129-131, 00187 Rome, +39 06 6992 3800, marella.com

PHOTO: (2) DeleTTrez

1. Mango dress, €39.99, Mango, Via del Corso 170-171, 00187 Rome, +39 06 699 1105, mango.com

via Cola di Rienzo, 151/153 inFo + 06 32111881

GalleRia a. SoRdi - via del CoRSo inFo + 06 6781904

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DEEP PURPLE

Rich purple tones lend a touch of gothic romance to an otherwise casual ensemble

1. Burberry handbag, €2,695, Burberry, Via dei Condotti 59-61, 00187 Rome, +39 06 675 0101, burberry.com

2. Swarovski watch, €319, Swarovski, Via Condotti/Largo Goldoni 48, 00187 Rome, +39 06 6992 1615, swarovski.com 3. Pomellato Nudo rings, €4,200 each, Pomellato, Piazza San Lorenzo in Lucina 38, 00186 Rome, +39 06 6880 9790, pomellato.com 4 4. Charline De Luca Regina Pom Pom shoes, €600, Mon Reve, Piazzale del Parco della Rimembranza 10, 00197 Rome, +39 06 6401 4664, charlinedeluca.com 5. Chopard earrings, €8,300, Chopard, Via del Babuino 22, 00187 Rome, +39 06 3600 3741, chopard.com 6. Guess Jeans denim overall, €189, Guess, Via del Corso 120, 00187 Rome, +39 06 6992 1191, guess.eu

Save up to 15.5% by shopping tax free, see page 114

DIESEL STORE ROMA Via del Corso, 118 DIESEL FLAGSHIP STORE ROMA Piazza di Spagna, 18 - angolo Vicolo del Bottino, 1

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THE MIDAS TOUCH From jewellery to technology, there is something irresistible about golden accessories 3

1. Church’s Indigo shoes, €395, Church’s, Via dei Condotti 57, 00187 Rome, +39 06 6919 0920, church-footwear.com

3. Louis Vuitton ring, €465, Louis Vuitton, Via dei Condotti 13-15, 00187 Rome, +39 06 6994 0000, louisvuitton.com

2. Frends Taylor headphones, €219.95, removable headphone caps, €49.95, Gente Roma, Via del Babuino 77, 00187 Rome, +39 06 320767, wearefrends.com

Save up to 15.5% by shopping tax free, see page 114

4. Max Mara bag, €725, Max Mara, Via dei Condotti 17-19, 00187 Rome, +39 06 6992 2104, maxmara.com

shop at santonishoes.com

40 | P RO D U C T S

SNAKE CHARMERS From classic shapes to modern twists, a snakeskin bag never fails to look elegant 4

1. Escada handbag, €649, Escada, Piazza di Spagna 7-8, 00187 Rome, +39 06 678 6995, escada.com

3. Giorgio Armani bag, price on request, Giorgio Armani, Via dei Condotti 77, 00187 Rome, +39 06 699 1460, armani.com

2. Gucci Jackie handbag, price on request, Gucci, Via dei Condotti 8, 00187 Rome, +39 06 679 0405, gucci.com

Save up to 15.5% by shopping tax free, see page 114

4. Jimmy Choo bag, €2,150, Jimmy Choo, Via dei Condotti 68A, 00187 Rome, +39 06 6992 2667, jimmychoo.com 5. Hugo Boss bag, €1,695, Boss, Via Frattina 138, 00187 Rome, +39 06 678 6173, hugoboss.com

PHOTO: (3) FabriziO MarcO NaNNiNi

ROMA V iA F RAT Ti NA, 40 T. + 39 06 67 95 041 - Vi Si T PALZiL ER i. C O M

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Shop Window

BULGARI CELEBRATES 130 YEARS To celebrate its 130th anniversary, Italian luxury jewellery and watch purveyor Bulgari has refurbished its fagship store in Rome. American artist and architect Peter Marino oversaw the project, which incorporates the renovation of Rome’s famous Spanish Steps. The Steps have served as a link between Rome’s three Bulgari boutiques throughout the past four decades, and the contribution is a tribute to the city the brand cites as an ‘inexhaustible, constant source of Save up to 15.5% by shopping tax free, see page 114

inspiration’. For the redesign, Marino retained and reinstalled features created by Italian architect Di Fausto, who combined modernist and classical elements in his transformation of the store during the 1930s. Marino chose new materials and furnishings that complement the historic interior, creating an elegant, palatial environment that suitably showcases the iconic brand’s heritage and spectacular collections, which are housed in diferent rooms within the space. gl Bulgari, Via dei Condotti 10, 00187 Rome, +39 06 696261, bulgari.com * for map go to page 96

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BALLY IN BLOOM Bally has long been a byword for outstanding luxury when it comes to materials and manufacture. The brand’s latest womenswear ofering is no diferent, with exotic skins, exquisite leathers and the fnest wools coming together in a truly sophisticated collection. The Bloom bag, named for its buckled sides that open out like petals, is an instant collector’s item, showcasing the brand’s ability to do simple things perfectly. Not that the bag itself is simple. Bally has over 160 years of experience and the Bloom is made with the most precise methods and the most cutting-edge technology. More than that, the creative team knows exactly how to present something beautiful without fuss. Clean lines and a streamlined shape allow the sumptuous fabrics to take centre stage. Available in a variety of colours and textures, including delectable ponyskin, the Bloom is a bag to cherish. hl Bally, Via dei Condotti 36, 00187 Rome, +39 06 699 0236, bally.com * for map go to page 96

SHOP THE WORLD Using our wealth of insider knowledge, we have created a smartphone app to help you to plan your trip. The app gives information on 45 cities in 22 countries – thousands of stores are listed and located on maps, with full contact details and a description of what each store sells. Our maps guide you right to the store and can also be downloaded for offine use enabling you to create your own itinerary. You can also sign up for the Global Blue Card and, once you’re logged in the My Tax Refund wallet becomes available, allowing you to track pending refunds. The app is available

in Chinese, English and Russian, and includes a Tax Refund Calculator to tell you how much you’ll save on every purchase you make in every different country you visit. There are also instructions on how to use Currency Choice, our service that allows you to pay in your home currency. globalblue.com

Download the Global Blue guide from the App Store or Play Store

Save up to 15.5% by shopping tax free, see page 114

N E W S | 45

FABI’S FABULOUS NEW STORE Luxury Italian footwear and accessories design house Fabi has opened Palazzo Fabi, a new store in the centre of Rome. The 700-square-metre space houses a vast array of women’s and men’s footwear, in addition to accessories, bags and clothing collections. Visitors to the store will also be able to discover new lines Mon Amour and I am B, which ofer a selection of more casual shoe designs. The inviting interior integrates original Roman brick walls with light, modern décor and rich furnishings. The diferent collections are presented in dedicated spaces in this relaxed shopping environment. Fabi’s manufacturing takes place at the family-run company’s headquarters in Monte San Giusto on Italy’s east coast and its stores are the perfect place to experience authentic Italian quality, style and hospitality. gl Palazzo Fabi, Via del Babuino 16, 00187 Rome, +39 06 322 1816, fabishoes.it * for map go to page 90

ENGLISH INSPIRATION For this autumn/winter season, celebrated Italian shoemaker Fratelli Rossetti has taken inspiration from perhaps the best dressed Englishman of the past 50 years, James Bond. The new fve-piece collection evokes a sense of 60s style and suave sophistication; the use of velvety leathers and refned satin treads a fne line between elegance and seduction. As ever, Fratelli Rossetti keeps its focus on the details, continuing to illustrate its passion for quality and fne Italian craftsmanship. Each shoe is hand-fnished by one of the brand’s master artisans, resulting in footwear James Bond himself would be proud to have in his wardrobe. rp Fratelli Rossetti, Via Borgognona 5A, 00187 Rome, +39 06 678 2676, fratellirossetti.com * for map go to page 96 globalblue.com

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A DISCERNING EYE Stylish boutique Monocle sees an exciting addition to its range of handmade eyewear and accessories this season with the new Thom Browne Collection from Dita. Known for his exquisite ready-to-wear, which combines classic tailoring with modern, playful elements, Browne ofers a creative and experimental take on gentlemen’s attire. His eyewear range created with contemporary eyewear

label Dita embraces the same principles. Traditional shapes are updated with subtle yet unexpected details, all realised in the most luxurious materials. The aim is to be classic but not predictable, with a strong emphasis on individuality. An accomplished collection from a hugely talented designer, this is one collaboration not to be missed. hl Monocle, Via di Campo Marzio 13, 00186 Rome, +39 06 683 3668, monocle-store.com * for map go to page 104

ROME MEETS TOKYO Mitsukoshi Roma, which opened in 1975, is the Italian home of famous Japanese department store Mitsukoshi and combines the warmth and elegance typical of Roman boutiques with the exquisite service and prestige of the Japanese original. Mitsukoshi’s multilingual staf ofer one of the warmest welcomes in the city. Choose from the best Italian and international brands, with oferings including leather goods, jewellery and small home accessories. Two mono-brand corners have just opened in the store, one from Italian fashion house Tod’s and one from Swiss fne watch and jewellery brand Chopard, making the selection better than ever. You are sure of an unforgettable experience in Mitsukoshi Roma’s unique and welcoming space. hl Save up to 15.5% by shopping tax free, see page 114

Mitsukoshi Roma, Via Nazionale 259, 00184 Rome, +39 06 482 7828, mitsukoshi.it

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N E W S | 49

WATCH THIS SPACE Founded in 1875, trusted watch brand Bulova has a rich history of excellence and innovation. The brand’s original Accutron collection was unprecedentedly accurate and played a role in numerous space missions, including the Apollo 11 moon landing. This season sees Bulova launch a number of watches that combine inspiration from the original Accutron collection with cutting-edge technology and modern design. The Bulova Accutron II Alpha is a particular highlight. Inspired by the original 1960s Accutron Alpha Collection, this timepiece is anything but old fashioned. Its green anodised aluminium dial ring and super-luminescent tuning fork are encased in a sleek and streamlined modern case with a luxurious leather strap, making this watch eye-catching yet understated. hl Gioielli e Gioielli, Circonvallazione Ostiense 273, 00154 Rome, +39 06 5728 8492, bulova.com

PHOTO: Kevin nOrriS

TRUSSARDI TREASURE TROVE

Save up to 15.5% by shopping tax free, see page 114

Be sure to pay a visit to Trussardi’s spacious boutique on Via dei Condotti, one of Rome’s most luxurious shopping streets. The century-old Italian fashion house fts right in, ofering exquisite leather pieces and classic but contemporary apparel alongside the other exclusive oferings of the area. The boutique refects Trussardi’s sophisticated style, with neutral colours and furnishings of poplar wood and the brand’s signature leather. Visitors are made to feel welcome and comfortable, and there is even a special relaxation area in the Roman lounge for any customers wishing to have a break. While the store ofers a wide range of menswear and womenswear, its focus is on Trussardi’s accessories, which are the result of over a century of absolute commitment to quality. hl Trussardi, Via dei Condotti 49-50, 00187 Rome, +39 06 678 0280, trussardi.com * for map go to page 96

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This season’s Burberry Prorsum collection, notable as the frst from Christopher Bailey in his new dual role as CEO and chief creative of the British brand, marked a departure from the ladylike silhouettes we have come to expect from Burberry Prorsum. For autumn/winter the Burberry girl is a free-spirited bohemian, with fowing fabrics as the canvas for hand-painted foral fourishes. The collection was inspired by Charleston, the English country home of artists Vanessa Bell and Duncan Grant, who decorated its interior in post-impressionist style. This artistic infuence is abundantly seen in the exaggerated brushstrokes applied liberally to dresses, bags, scarves, shoes and coats. The catwalk show concluded with the cast of models parading in capes personalised with embroidered initials, which immediately became the must-have piece of the season. gl Burberry, Via dei Condotti 59-61, 00187 Rome, +39 06 675 0101, burberry.com * for map go to page 96

A SENSE OF THEATRE Fernanda Gattinoni honed her craft as a fashion designer in London and Paris before returning to Italy, where she opened her frst studio in Rome in 1946. Her elegant designs became popular with royalty, aristocrats and cinema stars, both in Italy and internationally. Gattinoni’s son Raniero joined the business during the 1980s, working alongside his mother to launch the label’s frst ready-to-wear and accessories collections. The duo were later joined by artistic director Guillermo Mariotto, who drew on the brand’s connection with cinema to create spectacular, theatrical Save up to 15.5% by shopping tax free, see page 114

fashion shows which took place around the world. This tradition continues under Mariotto’s watchful eye today, with both the ready-to-wear and haute couture presentations marking a highlight on the Italian fashion calendar. To experience the magic of this historic Italian design house, visit the boutique on Via Sistina or step into the Gattinoni Couture Atelier (pictured) on Via Toscana if you are in search of a bespoke creation. gl Gattinoni, Via Sistina 44, 00187 Rome, +39 06 678 3972 * for map go to page 103; Gattinoni Couture Atelier (by appointment only), Via Toscana 1, 00187 Rome, +39 06 488 1581, gattinoni.com

PHOTO: MauriTS SilleM

PAINTED LADIES

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STAND OUT IN CAVALLI Roberto Cavalliâ&#x20AC;&#x2122;s designs are a byword for glamour and drama. While the winter months might signal a more subdued wardrobe for some, this certainly isnâ&#x20AC;&#x2122;t the case for Cavalli, whose autumn/winter collection is as highvoltage as ever. The collection has a distinctly 1970s vibe, pairing plenty of form-ftting tailoring with extravagant animal prints, opulent embellishment and exotic fabrics. Daytime options are turned up a notch with sharp snakeskin trench coats, slim-ftting silk shirts and leather separates. For after dark, Cavalli presents low-waisted slips, heavily embellished with metal studs or beading and fnished with leather fringing and feathers. irs Roberto Cavalli, Via Borgognona 25, 00187 Rome, +39 06 6992 5469, robertocavalli.com * for map go to page 96

MORE THAN A FRAGRANCE Family-run specialist fragrance and cosmetics boutique Campomarzio 70 was established in the 1940s and remains passionate about discovering brands and products that convey emotions and stories through both their scent and presentation. A perfect example is Fornasetti Profumi, the Italian design house which creates room fragrance collections housed in beautiful keepsake ceramics. The handcrafted vessels feature designs composed of original Piero Fornasetti illustrations. The Giardino Segreto collection evokes memories of an old-world Italian garden, steeped in history and rich in foliage and herbs. The fragrance combines ivy, bergamot, pink peppercorn and thyme on a woody base of cedar to create a fresh and herbaceous scent for your home and is available in a selection of candles and as a room spray. gl Campomarzio 70 Essential Gallery, Via Vittoria 52, 00187 Rome, +39 06 6979 7739, campomarzio70.it * for map go to page 92 Save up to 15.5% by shopping tax free, see page 114

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CAFFÈ CULTURE AT HOME Italy is known across the world for its fashion, its art and, without a doubt, its cofee. Now visitors to Rome can take home a piece of Italy’s cofee-making mastery with Nespresso’s newest model, the Inissia. The most colourful, lightweight and streamlined machine in Nespresso’s range, the Inissia is compact enough to ft into even the smallest of kitchens, but its modest size doesn’t mean any compromise on quality. Beautifully creamy lattes, frothy cappuccinos and perfect espressos are created at the touch of a button, and the machine takes only 25 seconds to reach peak temperature. Available from the city’s Nespresso boutique on Piazza di Spagna, in a range of eye-catching colours from ruby red to vanilla cream and limitededition sky blue, the Inissia makes a perfect, stylish addition to any cofee-lover’s kitchen. rp

TOP 3 BESPOKE TAILORS Italy has a rich and esteemed history of suit-making, so no trip to Rome would be complete without acquiring your own piece of Italian tailoring. Ruairidh Pritchard suggests the top three bespoke tailors to visit.

In brief:

* 2

— Head to Via Giovanni Antonelli to discover multibrand boutique Bagheera. A wide range of ready-to-wear curated around a sleek and elegant aesthetic means you’re sure to find something amazing in this store. Brands on offer include Acne, Balenciaga and Kenzo

Brioni is synonymous with Italian craftsmanship and the brand’s Su Misura bespoke service certainly lives up to its highly regarded reputation, offering clients a seemingly infinite choice of luxury fabrics and finishings. Brioni, Via Barberini 79, 00187 Rome, +39 06 484517, brioni.com for map go to page 103

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Nespresso, Piazza di Spagna 34, 00187 Rome, +39 06 8771 6055, nespresso.com * for map go to page 92 globalblue.com

Famously favoured by some of old Hollywood’s most dashing, best-dressed gentlemen, including Marlon Brando and Humphrey Bogart, as well as the Duke of Windsor, Battistoni has been creating bespoke suits for its international clientele for over 50 years. Battistoni, Via dei Condotti 61A, 00187Rome, +39 06 697 6111, battistoni.com for map go to page 96

Sartoria Ripense is one of the best-kept secrets among Rome’s most sartorially savvy gentlemen. Moments away from the Piazza del Popolo and the Spanish Steps, behind an unassuming storefront, it is a menswear haven where you can find everything from the perfect white shirt to an elaborate horn-handled umbrella to set off your expertly tailored suit. Sartoria Ripense, Via di Ripetta 38, 00186 Rome, +39 06 323 3727, sartoriaripense.com for map go to page 98

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Passion

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For

La bella fgura sums up all that is special about the allure of Italian menswear. Josh Sims translates the look’s appeal

Perfection

PHOTO: CINERIZ/THE KOBAL COLLECTION

Umberto Angeloni, president and CEO of Italian menswear manufacturer Caruso, ofers a few choice terms: bravura, cognoscente, bel canto, literati. ‘All of these words or phrases are Italian,’ the fashion entrepreneur notes, ‘and they all denote a special ability or attitude.’ But, he asserts, king among such phrases is la bella fgura – it is, after all, what gives Italian fashion its je ne sais quoi, to borrow a phrase from across the Alps. La bella fgura is a way of life in Italy: ‘the beautiful image’ is the 24-hour impermeable shell of unrufed chic that is a defning attribute of Italian men, seen so beautifully and in such abundance on the menswear catwalks of labels such as Ermenegildo Zegna, Berluti and Brioni. This, after all, is a nation in which even the tiniest details count, in which 116 / 132

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Opposite: elegant and sophisticated Marcello Mastroianni in 8 1/2

PHOTO: DaviD Gaya/CC By-Sa 3.0

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a dress shirt, such as one from Luigi Borrelli, has a proprietary three-point crow’s-foot stitch to attach its mother-of-pearl buttons and the cotton is pressed using vetiver water. Yes, really. ‘Given our country’s image after 20 years of poor governance, style matters more than ever,’ explains Angeloni, formerly CEO of Brioni and now owner of the Parma-based Caruso tailoring house, established in 1958 and now set for revival with store openings planned for New York and Milan (next January). ‘And it is the attitude of la bella fgura that gives Italian style its appeal and fair. La bella fgura is about being noticeable but not arrogant, seemingly

High art is a constant background everywhere in Italy and Italian tailoring reflects this

Above (from lef): Michelangelo’s David; Brioni autumn/winter 2014/15

relaxed and ironic and yet actually in full control. La bella fgura shapes how we talk, eat, play, firt and especially dress. Italians are constantly manipulating their image. But la bella fgura is, especially, the Italian man’s business card.’ Indeed, what image did the 2014 Cannes Film Festival use to promote its cool sophistication? None other than one of Italian actor Marcello Mastroianni, shown starring in Federico Fellini’s 1963 flm 8½. Actors are not the only elegant Italians: writer and poet Gabriele D’Annunzio, industralist Gianni Agnelli, and Ferrari’s chairman Luca Cordero di Montezemolo, voted onto Vanity Fair magazine’s 2013 list of the world’s best-dressed, are similarly stylish Italian men. The life philosophy of la bella fgura has deep roots: as with the English dandy and the French fâneur, la bella fgura was originally conceived as an aspiration specifcally for the Italian peacock, not the peahen. When Baldassare Castiglione wrote Il Cortegiano Above (from top): crafsmanship at Caruso autumn/winter 2014/15; Ermenegildo Zegna autumn/winter 2014/15

PHOTO: © gOrunway.COm

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PHOTO: © gOrunway.cOm

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(The Book of the Courtier), published in 1528, he posited what he called the ‘universal rule in all human afairs’: sprezzatura, a facade of nonchalance that concealed the artistry required to pull of challenges with aplomb, regarded even at the time as both romantic and deceptive in almost equal measure. Come the 18th century and travellers on their Grand Tour around Italy were commenting on the way even the peasantry was well-dressed. Above: Berluti autumn/winter 2014/15

Appearances are always going to be part of Italian life

PHOTO: © gOrunway.cOm

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The additions of Mediterranean culture, with its sun-kissed body-consciousness, Catholicism, with its rites and its regard for imagery, and the the fact that the Italian male still typically lives at home until he is 30 – allowing for a transition of style knowledge from father to son, such as a ritualistic frst introduction to the family’s preferred bespoke tailor – mean appearances are always going to be part of Italian life. The wider following of la bella fgura is often attributed to Italy’s huge social and economic expansion of the 1950s, when the Italian fashion industry grew massively and frst embraced marketing. But it is also underpinned by a need to compete.

Italian menswear has proved a major export precisely for its specific idea of refinement

Above (from lef): Berluti autumn/winter 2014/15; Silvano Latanzi artisans at work; Luigi Borrelli crafsmanship

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With high art a constant background everywhere from metropolis to backwater, every Italian man sees tailoring’s broad shoulders and nipped waist as a refection of the idealised masculinity of Michelangelo’s David and the calm composure of classical Italian statuary. ‘The whole culture of art means we appreciate anything that looks good,’ says Milanese shoemaker Silvano Lattanzi. ‘After all, we live amid beautiful landscapes, Renaissance architecture, we have frescoes in every tiny church.’ Like Italian art, Italian menswear has proved a major export precisely for its specifc idea of refnement. To refect la bella fgura it must be ‘modern, relevant to now, not looking globalblue.com

to the past or to the future,’ argues Angeloni. ‘There’s a nod to tradition in the details – working button cufs, the right stitching on the lapel – which you have to have if you want to sell a suit to an Italian man, details that other men might not even be aware of.’ Men elsewhere are certainly waking up to these details, however. A 2013 survey conducted by the Boston Consulting Group global management consultancy showed that Italy still ranks internationally as the number one manufacturing country for clothes, accessories and jewellery, and number two even for watches – despite having only one luxury watch brand, Panerai. It seems that la bella fgura’s art of lifestyle is catching on

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Beyond

PHOTO: GabRiella Giulia GueRciO/cc bY-Nc-ND 2.0

The Tiber The Trastevere district, once Rome’s poorer cousin, has evolved into a captivating neighbourhood full of enchanting streets, verdant parks and vibrant boutiques and restaurants. Stephen Doig explores

The cobbled streets of Rome are well known to the culturally informed traveller; from the Via dei Condotti to the winding Via Veneto and the Via degli Annibaldi, which runs alongside the ancient Forum and takes one to the Colosseum, the city’s thoroughfares can feel like familiar old friends. These are the streets immortalised 118 / 134

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in literature and flms from Cleopatra to Roman Holiday, with every nook and cranny instantly recognisable. But what of the Rome less travelled? A short walk from Vatican City, by the banks of the fast-fowing Tiber river, Trastevere is a hidden jewel in Rome’s considerable Lef: view over Rome from Villa Sciarra

crown, a warren of narrow, cobbled streets lined with sepia, periwinkle and safron-hued villas and palazzos. It’s here that a cool cultural scene has evolved in this most historical of cities. The very name of the area, Trastevere, points to the fact that it lies outside the regular reaches of the Roman traveller – it translates into English as ‘beyond the Tiber’. In the past, this was Rome’s poor cousin; an area that, due to its close proximity to the river, became a haven for sailors and immigrants – it was so far of the beaten track that in the medieval period, the only way to access it from central Rome was via a small wooden bridge. The area’s cultural legacy is fascinating; not for Trastevere the august honours of hosting the city’s frst sons, flm directors Federico Fellini and Luchino Visconti. Above (from top): Trastevere district and River Tiber; Via della Scala is an example of one of Trastevere’s cobbled streets

PHOTO: JenSenS

PHOTO: © iSTOckPHOTO.cOm/ROland nagy

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HANNELI MUSTAPARTA wearing the Colour Block Coat MA X ANDCO.COM

PHOTO: SeTH SCHOen/CC BY-SA 2.0

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Glass, Trastevere’s crowning culinary jewel, is a key place to visit

Above (from top): Campo dei Fiori market; one of Trastevere’s safron-hued villas

PHOTO: JOSe MAriA CuellAr/CC BY-nC 2.0

Instead, in the 1960s and 1970s it became a haven for cutting-edge musicians and its winding streets, hung with ivy, were the birthplace of an experimental electronica movement in music. An audience that appreciates flm might, however, be familiar with one particularly captivating area of Trastevere: Gianicolo hill. It’s here that a central part of Oscar-winning flm The Great Beauty, released in 2013, was flmed; the movie captured the charm of the eternal city for a new era and is renowned for making the city its biggest and most sumptuously shot character. Just a stone’s throw from Gianicolo hill, a series of green spaces point to Trastevere’s status as something of a garden in this builtup, frenetic city. The area is home to several sprawling parks, including the elegant Villa Sciarra, full of fountains and statues, the fascinating Orto Botanico and the extensive Villa Doria Pamphilj, the largest green space in the city, covering an impressive 445 acres.

But it’s the piazza at Basilica di Santa Maria that is the heart of the neighbourhood; the church here is said to be founded on the spot where a font of oil miraculously spouted when Christ was born. The area’s also a destination for food enthusiasts, thanks to the hip bars, restaurants and other attractions that heavily populate the area, from the vibrant Campo dei Fiori market to the quaint Da Lucia trattoria. The winding, romantic streets, dotted with fairy lights and with buildings draped in ivy, provide the perfect backdrop to an al fresco evening with a glass of Italian wine. Trastevere’s crowning culinary jewel, Glass, is a key place to visit; it’s Michelin-starred and boasts the worldAbove (from top): interior of Basilica di Santa Maria; Orto Botanico

PHOTO: CHuCk B./CC BY 2.0

PHOTO: DreAMwOrD/CC BY-SA-2.5

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The neighbourhood has evolved as something of a style centre in recent years

renowned Cristina Bowerman as its head chef. The neighbourhood has evolved as something of a style centre in recent years, with niche boutique Annie and the elegant Capito Primo atelier sitting alongside stores that boast global names â&#x20AC;&#x201C; a short walk across the Tiber, the tiny Boccanera store ofers the fnest in Italian footwear from Prada to Gucci. Artisanal Italian craft is also on fne form at Joseph Debach, renowned for handmade shoes, the perfect companions for a few hours wandering this enchanting district, a Roman hidden gem trattoriadalucia.com, glass-restaurant.it, annieintrastevere.it, capitoloprimoatelier.net, boccanera.it

Above (clockwise from lef): Annie boutique; Boccanera footwear store; Glass restaurant

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In Focus:

The classic Gucci Loafer PHOTO: TaziO SeccHiarOli

Gucci’s smart-casual snafe-bit loafer has been a design classic since it was launched 60 years ago. Gwyneth Holland explains why

The term ‘iconic’ is frequently overused in the fashion world, but not every product, designer or collection can become an icon. Gucci’s snafe-bit loafer, however, was a classic from the very start. Inspired by the easy, functional style of the aristocratic guests at the Savoy hotel in London where founder Guccio Gucci once worked as a bellboy, the snafe-bit loafer was launched by his son Aldo in 1953. Since then, 120 / 136

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the shoe has been worn by Hollywood stars and sports stars, politicians, business magnates and international playboys, and, along the way, it has changed footwear forever. The Gucci brand, now famous across the world, started in a Florence saddlery in 1921 and equestrian-themed details pop up throughout the brand’s collections, from its red and green stripes, inspired by the strap Lef: Sophia loren wearing Gucci snafe-bit loafers on the set of la Moglie del Prete, 1970

PHOTO: AlessiO COCCHi

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The shoe’s style is partly down to its unique structure: each pair is built by Gucci artisans over two-and-a-half days

Above (from top): the frst men’s Gucci snafe-bit loafer, 1953; the women’s version introduced in the 1960s

PHOTO: COsimO sereni

used to hold a saddle in place, to the double ring and bar motif of the snafe bit (also known as the horsebit). The snafe bit has appeared on Gucci bags, belts and even Tom Ford-era cut-out dresses, but never looks so at home as on the front of the classic loafer. The snafe-bit loafer is a slip-on shoe made of supple leather, with an almond-shaped toe, slim sole and bar across the foot. Despite its simple looks, the loafer has had a major impact on the way men dress: Gucci efectively created a whole new category of footwear for men when it launched the loafer in 1953. Previously, men’s footwear was available only in either extremely smart or very casual styles, but this luxurious slip-on, crossing the ease of a moccasin with the sleekness of a dress shoe, became the original smart-casual footwear and was quickly adopted by the international jet set. The distinctive glint of the snafe bit became a symbol of European chic for Hollywood stars from Clark Gable and Fred Astaire to Peter Sellers and John Wayne, with the style swiftly adapted and taken up by leading ladies too. But it’s not just the famous fans that have made the style so iconic: the snafe-bit loafer has long had an air of aspirational, continentalstyle exoticism, whether worn sockless and carefree on the Riviera, or with a sharp suit on the streets of London or Milan.

Above (from top): a Gucci artisan at work; women’s Gucci snafe-bit loafer, 1970s; a smarter, heeled version from autumn/winter 1995/96

PHOTO: GuCCiO GuCCi sPA

The shoe’s style is partly down to its unique structure: each pair is built by Gucci artisans over two-and-a-half days, using a tubular construction technique that does away with the insole and makes the shoe light, pliable and comfortable. Once the shoe is constructed, the leather is then hand-stained by a colour specialist, giving each pair a unique look. Although the snafe-bit loafer was originally only available in safe black, brown and white leather, the 45-strong range has now expanded to include both bright and classic colours in patent leather, suede, crocodile, python and patterned canvas. A women’s version of the shoe was introduced in 1968, and has since been embraced by stars including Sophia Loren and Jodie Foster, who was snapped skateboarding in her pair. More recently, Charlotte Casiraghi, scion of Monaco’s royal family and amateur show-jumper, starred in an equestrian-themed 2012 ad campaign sporting the loafers.

PHOTO: COsimO sereni

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As with any product that’s been around for decades, the snafe-bit loafer has had ups and downs, sometimes literally. In the 1970s, the block heels of the men’s shoe rose almost as high as the women’s version, while 90s versions bore chunky tyre-like treads. In between, the instantly recognisable snafe bit became a status symbol, as demonstrated by Leonardo DiCaprio’s loafers in the recent flm The Wolf of Wall Street. The snafe-bit design may have had some high-octane moments, but the original style of the loafer remains truly timeless. After all, it’s the only shoe to make it into the permanent collection of New York’s Metropolitan Museum of Art. Gucci’s creative director Frida Giannini has now returned the snafe-bit loafer to its of-duty sweet spot through the new 1953 collection, launched to mark the loafer’s 60th anniversary last year. The reimagined loafer, worn with anything from rolled-up chinos to a dress to a tuxedo, has found a wealth of new fans across the world, from style leaders Poppy Delevingne and Li Bingbing to snappy dressers such as actors Idris Elba and James Franco. A whole new generation is rediscovering the easy glamour of the iconic snafe-bit loafer – which is only right for a shoe with one foot in the past and one in the present gucci.com

A whole new generation is rediscovering the easy glamour of the iconic snaffle-bit loafer

Above (from top): some of the loafer’s key components; women’s Gucci snafe-bit loafer, pre-fall 2014; the version for men from the same season

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POIS MOI COLLECTION

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Table Talk With their produce-driven menus, sleek modern interiors and exemplary standards of service, rome’s restaurants are among the world’s fnest. Verity Hogan peruses the menus of some the city’s very best

Given rome’s ancient ruins and rich history, it is no surprise that the city’s cuisine is rooted in tradition. regional specialities make the most of local ingredients, relying on meat, fresh vegetables, butter and sharp pecorino cheese. Portions are often generous while favours are rich and authentic. Despite the prevalence of classic cuisine, the city plays host to a wide variety of restaurant types, ranging from checkedtablecloth pizzerias to high-end gourmet eateries. The most popular dining spots combine both aspects of rome’s personality, demonstrating respect for tradition but also pushing the boundaries with new preparation techniques and international ingredients. globalblue.com

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PHOTO: VL9PHOTOGRAPHY

GinGer Ginger’s bright, fresh allwhite interior refects the restaurant’s menu of highquality, health-conscious cuisine. ingredients are central to Ginger’s ofering; the majority are organic and dishes are designed to enhance natural favours. expect options to include grilled chicken breast with rosemary potatoes and mint yoghurt, caulifower pie with walnuts, mixed herbs and a cheese and tomato gratin, and home-made tortellini stufed with meat, pecorino cheese and chilli pepper. Be sure to try one of the restaurant’s smoothies; the healthiest boast added bee pollen, aloe vera and pomegranate. Ginger, Via Borgognona 43-44, 00187 rome, +39 06 9603 6390, ginger.roma.it

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Ketumbar

PHOTO: © eleOnOra vascO

Ketumbar in the testaccio district has become one of rome’s most popular restaurants due to its menu of authentic regional cuisine, exclusive use of highquality ingredients and extensive selection of fne wines and craft beers. the restaurant strikes the perfect balance between tradition and modernity, with a minimalist interior interspersed with pieces of ancient roman amphora. Dishes are health-conscious yet favourful; typical choices include fettucine with shrimp and avocado, beer-marinated pork fllet with a celeriac purée, and baked cod with smoked pepper cream. Ketumbar, Via Galvani 24, 00153 rome, +39 06 5730 5338, ketumbar.it m a r z a pa n e

marzapane’s Sicilian roots are evident in its friendly, unpretentious atmosphere and the sensory experience provided by its cuisine. the restaurant’s décor takes inspiration from paris, combined with a modern minimalism enhanced by a monochrome colour scheme and aged wood accents. Dishes range from an appetiser of sweetbreads, noisette potatoes, aged balsamic and liquorice to main courses such as braised beef cheek with puf pastry, creamy celeriac and shiitake mushrooms. Marzapane, Via Velletri 39, 00198 rome, +39 06 6478 1692, marzapaneroma.com

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Guide

Photo: © Moreno Maggi PhotograPhy

Global Blue’s guide ensures you make the most of your trip to Rome with a look at the city’s must-visit destinations, from the fnest pasticcerias to the coolest concept stores. Start with SHOP’s recommendations before delving deeper with expert guidance from our well-travelled team. For further helpful hints and detailed city guides, check out globalblue.com/rome.

A GLIMPSE OF ROME Rome’s Spanish Steps are one of the city’s most famous landmarks – and one of its best. Take a seat at the very top to watch the world go by below or gain an insight into the life of the Romantic poets with a visit to the adjacent KeatsShelley House museum. Above: View of the Spanish steps from Piazza di Spagna

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SNAPSHOTS OF A CITY ‘With cultural attractions to be found around every street corner, Rome is, without a doubt, one of the world’s most beautiful cities’ – Katie Ramsingh, Global Blue’s online assistant

globalblue.com

PHOTOS: ALEXANDRA COSSHAM; CHRISTINA GEORGIOU; DOMINIQUE FENN; KATIE RAMSINGH; PEACHES ZHANG; VERITY HOGAN

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Follow our team’s travels on Instagram @globalblue. Tag us in your city pictures when sharing them and you might see them in print!

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90 | G U I D E

Tridente Area Via Margutta OR ● ● ● ● ● ● ● ● ●

CANALI FRATELLI ROSSETTI RED VALENTINO HAUSMANN & CO IL GUFO MISS GRANT CREAM VHERNIER ARMANI JEANS

VIA

L AU

ARTEMIDE ● RIN

GALLERIA VITTORIA ●

GENTE FLOS PIAZZA SEMPIONE ICEBERG MIU MIU

● ● ● ● ● ● ● ●

A L IB ERT PINKO KIEHLS ERMANNO SCERVINO CHANEL ETRO CIR MATTIOLI COSTUME NATIONAL

LLE

Global Blue Retailer

DI G

● MARCHETTI

RIA

● BRUNO MURATORI ● CAMPAIOLA

PROFUMERIA HB ●

VIA

DI S

V IA

GIA

TROLLBEADS ● RED VALENTINO ● NUOVA ANTE PRIMA ● I GR

IO R I LLA

● E&R DANON ● PRATESI ● VENEZIANI

● ANIMALIER E OLTRE ● CONSORTI ● MUCCI ● IL MARMORARO ● MASSONI ● IL MONDO DELL’ARTE

LA NUVOLA ● RINALDI ● VIA MARGUTTA FACTORY ● VIT TO RIA LA PALLINA ●

● VUELLE

● COCOZZA SERRA ● CINOA ● MARIO OASI ● COEN ●

VIA

● MARGUTTA OTTICA

● RICHARD DI CASTRO

ECI

V IA

● PALAZZO MARGUTTA ● FLAIR ● MONOGRAMMA ● MONIES

V IA A

L IB E

● ENIGMA RT

Piazza Di Spagna

Non-Global Blue Retailer

● SERGIO NESCI ● ARTEMIDE

VIA

● DALIDA'

MARGUTTA 102 ●

● SERAPIAN ● STONE ISLAND ● GENTE ● ● ● ● ●

● SADDLERS UNION

DI S

Piazza Di Spagna

Featured In This Issue

IAN

EL L

PHOTO: XXXXXXX

V IA

BOC

CA D

I LE

ONE

MAC ● HERZEL DE BACH ● VILEBREQUIN● TIFFANY & CO. ● I PINCO PALLINO ● HOGAN ●

SANDRO FERRONE CARLUCCI AAA SANDRO HB PROFUMERIE DAVID MAYER NAMAN TUMI

● GOFFI CARBONI

GROSSI MAURIZIO ● V IA

VI A DEL BABUINO

KITON ● DECORARTE ●

● ● ● ● ● ● ●

● LELLI ● EMMA OTTO

D E ’F

BALDININI ● F.M. MEGNA ● ANTEPRIMA ● ASPESI ● VIA TOY WATCH ● VIT TO ANTONACCI ● RIA EMPORIO ARMANI ● ANTIQUARIO ● GIUSEPPE ZANOTTI DESIGN● W. A POLLONI ●

MANNI MATASSI JO MALONE DE NICOLA D'AVOSSA GIOIELLI SAVE THE QUEEN!

LL A

BONUCCELI ●

A R IO

ECI

● ● ● ● ●

ONT ANE

V IA M

I GR

VIA DEL BABUINO

SO OR LC DE VIA V IA

HERVÉ LÉGER DODO RIENZI COMPAGNIA ITALIANA VOGUE SHOP BARRILÀ BOUTIQUE TORY BURCH NOBEL

GALLERIA D’ARTE BENUCCI ●

● ● ● ● ● ● ● ●

EI M O N

E-GO ● ROSATO ● RUCOLINE ●

LE F

T TA

IN ITÀ D

DEL

ELL A TR

GIA

V IA

V I A M A R G U T TA

VIA M A RGU

V IA L E D

ROY ROGERS ● DI S

100% CAPRI DE GRISOGONO PALAZZO FABI P.45 BOGGI CHOPARD

GIOVANNI RASPINI ●

MARIO LUCCHESE ● MALÌPARMI ● MAJE ● FABRIZIO BULCKAEN ● MOSCHINO ● LEO PIZZO ●

● ● ● ● ●

FRATELLI PETOCCHI ●

VIA DEL BABUINO

OTTICA SPEZIA ● CESARI ● GENTE ●

CESARE LAMPRONTI ● LA TESSITURA D’ARTE ● PUNTO PELLE ● RIENZI ● VI A FILATELIA ● L AU R IN CESARE LAMPRONTI ● A FABRIANO ● VIA DEL BABUINO 167 ● PETIT BATEAU ●

VIA

VIA DEL BABUINO

Via del Babuino

92 | G U I D E

Piazza di Spagna & Via Bocca di Leone VIA VIT TO RIA

VIA VIT TO RIA

VIA

O BARBARA UIN GREGORI ● AB LB RIGADRITTO ● DE ALESSANDRELLI ● VIA NIA & CO ● LESLEY ● ORTIGIA ● THE VERDE ● TEA ROSE ● SAMSONITE ● BERTOLETTI ● LADIA ● DE CARLIS BORBONESE ● ROBERTO COIN ●

OPAGAN DA

VIA DI PR

IA N

CEL

● OTTICA BILECI

GOR

● JACKSON

GABRIEL STORE ● VI A DI

CA PO LE

CA SE

VIA

VI A M AR

DEI

DUE

IO RI

LEO NE

● PINKO ● PELLETTERIA FLACCO ● EDISON BATA ● ● RALPH VICTORY ● ● VICTORY I-D ● ● KAMINSKY ROSA FISH ● ● LA BOTTEGA DI ELI ● CARPISA PC X TE ●

IO DE ’F

VIA BOC CA DI

CEL

● UMBERTO VISGA ANTIQUARIO ● NIA ● LAURA ZOFFOLI CAMPOMARZIO 70 ● ESSENTIAL GALLERY P.52 ● FLEUR TEMPORARY

VIA BELSIANA

● LUNARIA ● NECK & NECK ● SCAPA OF SCOTLAND ● MORO & OGNISSANTI ● FALIERO SARTI ● DE CARLIS ● DAL CO ● ONLY SKIN

● V VITTORIA ● GREGG ● BRT ROME

Non-Global Blue Retailer

● ULISSE GALLERY

GR E

DUE

RENARD ●

V IA

D EI

ROBERTO BIAGINI ● JODIEL ● TIFERET ● ● IL BACO DA SETA ● ONLY HEARTS ● ALFONSI GIOIELLI

VIA DEL CORSO

Global Blue Retailer

IA N

● PIER CARANTI

● CHIURATO MICHELE MANDARINA DUCK ● ● EDITH B METTIMI GIÙ ● ● HOSS INTROPIA ILLY SHOP ● ● PINEIDER 59/A ● RED & BLUE ● ARCHIMEDE SEGUSO ● ● TAMMARO CASTELLO D’AURIA ●

VIA VITTORIA

VIA DELLA CROCE

GO R

● BRUNO CALO

ALEXANDER ●

Piazza Mignanelli

ROSSATI ●

Via dei Due Macelli

VIA DEI GRECI

VIA VITTORIA

TÀ D E I M O N

● VALENTINO

DI CORI ●

VIA FRAT TINA

Via Vittoria

P.53

● NESPRESSO

GRE

BLUGIRL LITHOS EMPORIO SAN FIRENZE BOTTEGA DELL’ARGENTO CESARE PACIOTTI

SERMONETA ●

IST

● ● ● ● ●

● ACQUA DI PARMA ● IWC

V IA

VIA F R ATTIN A

VIA BORGOGNONA

DIOR ● CAMPER ● LOEWE ● SEPHORA ●

BRUNELLO CUCINELLI ● TINA ● MARNI ● WHO'S WHO ●

● FURLA

VIA BORGOGNONA

VI A BO CC A DI LEO N E

ZADIG & VOLTAIRE ●

LL A TRINI

● DIESE L

SANTONI ● MISSONI ●

VIA CO ND OT TI

VIALE DE

VIA BEL SIA NA

● VERSA CE

LONGCHAMP ●

● CHRISTOFLE

WP STORE ●

FRETTE ●

ESCADA ●

LORIBLU ●

DI CASTRO ●

E B A S T I A N E L LO

Piazza Di Spagna

LA PERLA ●

CA RR OZ ZE

VIA DI SA N S

UIN

V IA DE LLE

● CARNEVALI SERGIO ● AMINA RUBINACCI ROSSI ● ● CORRADINI PURA LOPEZ ● DOLCE & GABBANA ● ● LA BARBERA JAGER LE ● ZINTALA COULTRE ● ● GIORGIA R EFRATI ● CASADEI ● VIA DE LLE EMILIO PUCCI ● CA RR OZ Z E ● BLU GIRL

BAB

SPAZIO MANASSEI GIOIELLI ● ALBERT MOLAYEM ●

VIA DEL LA CRO

MENICHINI ●

SAINT LAURENT ●

● IL PESCIOLINO ROSSO

P.108

DEL

● FLEUR LUXURY LIVING ● ANITA ROMANI

VIA

VIA DEL LA CRO

VIA BOCCA DI LEONE

VIA BEL SIA N

VIA ALI BER T

Featured In This Issue

S H O P | 95

Blumarine Blumarine’s collections are innately feminine; designer anna molinari creates pieces that accentuate the fgure with fattering silhouettes and emphasised waists. Her collections combine a sense of fun with high-end fabrics, including lace, brocade, chifon and faux fur. Signature pieces include cashmere cardigans with mink collars, T-shirts emblazoned with Swarovski brand logos and items featuring leopard-rose print. For autumn/winter 2014, expect to fnd rich jewel tones accented with leather.

Blumarine, Via Borgognona 31, 00187 rome, +39 06 679 0951, blumarine.com * for map go to page 96

Via Belsiana, Via Mario de’ Fiori & Via del Gambero VIA DEL

L'ANELLERIA ●

● LUIGI BORRELLI ● ZOPPIA ● ILEANA DELLA CORTE

VIA

DEL LA CRO CE ● COSE ● TIZIANA MODIANO

VI A B EL SIA N

● UNDUETRE

● GIOIELLI DI COCO’ VIA DEL LE CAR

ROZ ZE

● GREMESE

● CHOSES

● GIOIELLERIA MARONI

VI A DEL L A CRO ● I CARTAI CE ● IL LACCIO ● FLORENCE MOON ● C.U.C.I.N.A. ● WOLFORD ● MANUELE ZOO ● MARTINO MIDALI

PANCRISIA ● LAURA BIAGIOTTI ●

’FI OR I

VIA DE L CO RS

● FABRIS

VI A MA RI O DE

BORGHINI ● BELSIANA 91 ● BORGHINI ●

VIA BOCCA DI LEONE

CASTIELLO ●

VI A BE LS IA NA

O VIA DE L CO RS

VIA BORGOGNONA

Piazza Mignanelli

MATTIOLO ●

BERO

OPAG A ND VI A DI PR

MADE IN ITALY ●

V I A D EL G A M

WATCH POINT ● VIA DELLA VITE

CEL

globalblue.com

● AVIREX

● KLIP

VALAMBERT ● FRANCESCHINI ●

VIA FRAT TINA

● VIVANTI

DUE

PITRAN ●

D EI

VIA F R ATTIN A

● COMPAGNIA ITALIANA

TI A

● CHIARA BLU

IA N

IMPERATORE DI CAPRI ●

GOR

● FGF STORE

BADURA ●

VIA

RUCOLINE ● HAVAIANAS ●

VIA BORGOGNONA

’FI OR I

● DOMUS CALZATURE

● BOZART

GRE

● GHERARDINI

VI A MA RI O DE

MALO ● BEAUTY POINT ●

VI A CO N D OT TI

VIA BOCCA DI LEONE

MARCHIONNI GIOIELLI ● VINTAGE ● ALBERTA FERRETTI ● NIKI NIKA ●

Piazza Di Spagna

● BRACCIALINI

VIA

VIA CO N DO TT

● BL GIOIELLI ● CAMEO CENTER

● MOSTROLEO ● TRONCONI

S E B A S T I A N E L LO

● MALO ACCESSORI NIA OUTLET ●

VIA DI SA N

● CORNER ● MONTBLANC ● JAJA CAMICERIA

LL A TRINI

V IA BE LS I AN

●

● LA VIE VOLEUSE

HENRY BEGUELIN ●

● BARTON'S

UIN

ORAFO ●

VIA ALI BER T

BAB

BARTON'S ●

● LA MERCERIA ● WORLD ORIGINAL WATCH

TA D E L M O N

VIALE DE

VIA VIT TOR

BABY PRATESI ●

96 | G U I D E

Via Condotti, Via Frattina & Via della Croce

Pia zz a Di Sp ag na

VIA CO ND OT TI

VIA BORGOGNONA

● FIORENTINO ● ABITART

● FLIRT ● CLIO

VIA DE L CO RS

TOD’S ● P.28 DOLCE & GABBANA ● P.49 TRUSSARDI ● MARCELLO ● FRANCESCO ROGANI ● MAX & CO ● VILEBREQUIN ●

VIA BEL SIA NA

VIA

GUESS ● ● BALLY P.44 CARLO PAZOLINI ● LIST ● ● OMEGA WOLFORD ● L'OCCITANE ● BRUNO ● SWAROVSKI MAGLI ● PANDORA ● DANIELLE ● LUISA SPAGNOLI ●

● CELINE ALVIERO MARTINI ● ● BRIONI FREYWILLE ● ● CASTELLI ASH ● ● SWATCH PURE ● BRANDY ● LORO PIANA & MALLVILLE ● ● STUART WEITZMAN MICARELLI ● ● HAUSMANN & CO GIUDI ● FEDERICO CHOPIN ● ● BUCCELLATI ● ORO GOLD PINKO ● ● ALBERTA FERRETTI MATI ● ● MIU MIU FABIO D ●

DEI

DUE

CEL

● SWAROVSKI PIQUARDO ● ● ANGELO DI NEPI VIVIANTI ● ● GEOX ● CLASS ● DIOR ● NERO GIARDINI MINOU ● MONCLER ● ● BRIGHENTI ● ELENA MIRÒ ● GUCCI PRADA DONNA ● ● DOPPELGANGER ● UNO DE 50 PRADA UOMO ● BOSS STORE ● ● BULGARI P.42 ● CAGE DAMIANI ● ELISABETTA FRANCHI BY CELINE B ● ● SCOOTERPLUS XANDRINE ● PROFUMERIA CASTELLI ● ● PRETTY BALLERINAS CARTIER ● ● ANGELETTI ● ATOS LOMBARDINI MODA UOMO ● ● MARVILLE A. TESTONI ● ● MALIA IORI ● GALASSIA VIA MAR IO DE’F MALLONI ● ● CAESAR ● SISTE’S IORI PERSONA ● VIA MAR IO DE’F ROBERTO FORNARI E FORNARI ● IORI VIA MAR IO DE’F ● BOTTICELLI POMPI ● ● LOUIS VUITTON MARELLA ● GIORGIO ARMANI ● ● CAMPANILE ANDREA FABIANI ● ● VALENTINO ● FIORENTINO FIORENTINO ● SALVATORE ● MARTINI A.G. SPALDING & BROS ● ● MAX MARA FERRAGAMO ● ●B LIVIANA CONTI ● ● GRACE K ● MAX MARA MONTBLANC ● ● MIRA ● ARMANI JUNIOR BOTTEGA QUATTRO ● ELEUTERI ● GALLO ● ● STEFANEL BEAUTY POINT JIMMY CHOO ● OTTICA CALÒ ● FAUSTO SANTINI ● ● WINDSOR ● LUXURY HERMÈS ● ● PENNY BLACK CESARE PACIOTTI ● ● VENCHI ● FALCONERI VIA BOCCA DI LEONE VIA BOCCA DI LEONE VIA BOCCA DI LEONE ● OPTISSIMO ● SINERGY LOVELITE ● ● PAL ZILERI SALVATORE ● TRU TRUSSARDI FERRAGAMO ● SPIMAR ● ● GOOD QUEEN ● PATRIZIA PEPE P.50 BURBERRY ● ● MORESCHI VASARI ● P.53 BATTISTONI ● ● FREDDY ● ANDREUCCI LALA ● ● ARGENTARIUS ERMENEGILDO ● RUE DE LA RUE DE LA CROIX ● ● CASTELLI ZEGNA ● CROIX LA COQUETTERIE ● ● REBECCA CHURCH’S ● ● MANILA GRACE VERTECCHI ● ● COSE ● EFRATI VIA BEL FURLA ● S IAN A ● CALZEDONIA VIA BEL SI ANA ● FLAVIO CASTELLANI ● KIEHL’S ● GENTE

STOP HERE ● HARRISON ● FLORENCE OF MOON ● CAMICISSIMA ● LIOR ● TWINS ● MR F VIVIANTI ● BOTTOM DOWN ● THIERRY RABOTIN ●

Piazza Mignanelli

VIA DE L CO RS

● BALDININI TREND ● PATRIZIA ● RUBY COMPTOIR ● DES COTONNIERS ● LUCIANO PADOVAN ● LUISA VENIER ● YOUPARFUM.COM ● COMANDINI

IL BISONTE ● RENÉ CAOVILLA ● BALENCIAGA ●

’ FIO RI

VI A MA RIO DE’

FIO RI

OFFICINA PROFUMO FARMACEUTICA DI SANTA MARIA ● NOVELLA

● MARISA PADOVAN ● LA PEONIA

● IL PORTONE

LA ZUCCA ● STREGATA ● ANDREA MORELLI ● EBANOE AVORIO

MARIO GALLO ● CALVO

● ZENDRINI FAUSTO ● PUGLISI

EDDY ● MONETTI

GUCCI ● ● KID SPACE MORRIS ● ● MONNA LISA LORENZO ROBERTO CARMIGNANI ● ● CAVALLI P.52 SPORTMAX ● ● BRIGHENTI STELLA MCCARTNEY ● ● IRO FRATELLI ● BLUMARINE P.95 P.45 ROSSETTI ● ● LES COPAINS MARINA RINALDI ● P.100 VIA BOCCA DI LEONE BRUNELLO ● CUCINELLI

COLOMB O ● TARTUFI & FRIENDS ●

LADURÉ E ●

VI A BEL SIA N

PEUTEREY ● NIKI NIKA ●

VIA MA RIO DE

ALCOZER ● 7 FOR ALL MANKIND ● TIE SHOP ● MIDALI ● MARTINO MIDALI ●

FIT FLOP● I CINQUE ● ROSMARIE CONFETTI ● DEHA ● QUETZALCOATL CHOCOLATIER ●

VIA BOCCA DI LEONE

VIA BE L SIA N

LARA ● ETHIC OUTLET ● ANTONIO MENEGHETTI ● ANTONIO MENEGHETTI ● ATTILIO RONCACCIA SARTORIA ●

LILIA LEONI ● GIOCATTOLI ●

VIA FRAT TINA

VIA CO ND OT TI

Featured In This Issue

Non-Global Blue Retailer

Global Blue Retailer

VIA BORGOGNONA

RR OZ ZE

VI A DE LL E CA

RR OZ ZE

VI A DE LL E CA

VIA FRATTIN A

VI A F RAT TIN A

VIA CO ND OT TI

VI A D EL L A CRO

RR OZ ZE

VIA DE LL E CA

Via Borgognona

Via delle Carrozze

OC E

VI A DE LL A CR

OC E

VI A DE LL A CR

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98 | G U I D E

Via del Corso Area Via del Corso (North)

Via del Corso (Central) CAMPER ●

Piazza Del Popolo

BRANDY & MELVILLE ●

NCI EO

VIA

LLI

FENDI ●

● STEFANO RICCI

● ORIGINAL MARINES

IC I

ADIDAS ●

Global Blue Retailer

A RES L' IM P

DEL

VIA VITTORIA

Piazza Colonna

VIA DELLA CROCE Non-Global Blue Retailer

Featured In This Issue

Galleria Alberto Sordi

VIA DI SAN TA MARIA IN VIA

ISHOP ●

AU DIA

BOGGI ●

GAP ●

Largo dei Lombardi

MONDO WIND MARELLA INTIMISSIMI EFFETTI MARC O’POLO ET MOI ATHLETES WORLD LA 3 STORE NAU CHOPIN DAVID SADDLER

VIA SAN CL

● ZARA

BE TWEEN ●

REDFORD ●

● ● ● ● ● ● ● ● ● ● ●

TIT E

Piazza di San Silvestro

LA RINASCENTE ●

TEF

SABABA ●

COCCINELLE ●

PON

VIT E

● NANNINI MASSIMO DUTTI ● ● BRACCIALINI CALVIN KLEIN JEANS ● ● IMAGINARIUM ● EDONE’ ● BOGGI

DEI

NIKE ●

VIA DEL CORSO

V IA

Piazza del Parlamento

● LACOSTE ● CATENELLA ● PEPE JEANS MANILA GRACE KEY LU BERNABEI SIMONA L’OCCITANE DA VINCI FRANCESCHINI

VIA DE L L A

FRETTE ●

VIA DEI GRECI

● ● ● ● ● ● ● ●

● DISNEY ● GRILLI

VIA D EL L E CO NV ER

VIA DEL PAR LAMENTO

VIA DEL CORSO

TIMBERLAND ● PIAZZA ITALIA ● MAC ● CASUCCIO & SCALERA ● SEPHORA ●

V I A D I S A N G I ACO M O

ELISABETTA FRANCHI PERLA SOLARIS COCCINELLE GAUDÌ

● ESOTICA ● YAMAMAY ● OTTICA EFRATI ● ALDO ● CARPISA

● HOUR PASSION ● DAVID MAYER NAMAN ● CALZEDONIA ● MANGO ● SWATCH ● LE GROUPE ● STELLA Z ● ENERGIE / MISS SIXTY

INTIMISSIMI ●

VIA

N O VA

VI A F R ATTIN A

VI A IN LU CI N A

● SISLEY ● VANS ● ● ● ● ●

● FALCONERI ● STROILI ORO ● ASOLE E BOTTONI ● NARA CAMICIE ● KIKO NON A VIA BELSIANA

FLORENCE ● IO C A

● SWAROVSKI

● LAB SHOES

VIA DEL CORSO

N TO N

GAMBE

VIA DI GESU E MARIA

DADADA ●

N D OT T

V I A D EL

● FOOT LOCKER ● PULL LOVE ● MARCO

NUVOLARI ● OTTICA SOLE ●

V IA A

VODAFONE ● 7 CAMICIE ● SISLEY ● HAMILTON ● CORNER ● CARPISA ● GREISY ● HAUSMANN & CO ● ACCESSORIZE ● PUMA ●

VIA DEL CORSO

GAZELLE DIVA BERNABEI TATIÉ SUBDUED

FOSSIL ● DESIGUAL ●

● ● ● ● ●

Piazza di San Lorenzo in Lucina

UIN

V IA C O

VIA BOR GOG

VA N TA G G

● LIU JO

● LUCCHESI ● TEZENIS ● G.D.V. ● MARC O’POLO ● COLONNA ● LUISA SPAGNOLI

DEL

BOTTEGA VERDE ANTHEA 7 CAMICIE DOMINIQUE LUSH 7 CAMICIE REFRIGIWEAR MURPHY & NYE

●S RIP A RTO R ENS E IA P.53

H&M ●

VIA DEL CORSO

V IA

ELLA

● ● ● ● ● ● ● ●

VIA

VI A DEL LE FON TAN

VIA DELLE CARROZZE

PHOTO: XXXXXXX

DI R VIA

CALZEDONIA DECCIO CARLO FORNARINA GOLDEN POINT ASOLE E BOTTONI TALLY WEIJL DIESEL GUESS

● TWIN-SET ● ZARA ● ESOTICA

VIA DEL CORSO

BERNABEI ● KINZLY ● LU ● RE MISHELLE ● DA PIETRO ● DAVID HAMILTON ● KELOKURA ●

VIA DEL CORSO

IPE

T TA

VIA

H&M ●

● ALFIERI

VIA DELL ' OCA

● ● ● ● ● ● ● ●

VIA BELSIANA

● BORSALINO ● ZEISS HOUSE

VIA DEL CORSO

GEOX ●

100 | G U I D E

Via del Corso (South)

VIA DELL E M U RATT E

CHI MAS ERGA

V IA B VI A D È

B U R RÒ

VATURI ● OTHERS ● TIBER ● BARONE ● EC

IN AT

VIA MAR CO MING HETT

IM AD VI V I A D EL CA RAV ITA

CELIO ●

VIC O LO S CIA

R RA

● OMAI NOW OR NEVER V IA D

EL L' U

M ILTÀ

LEG IO RO M A

VIA DEL CO L

VIA DEL CORSO

VIA L ATA

With a collection that exemplifes high-end elegance, Marina rinaldi’s rome boutique caters to the city’s more voluptuous citizens. The label specialises in pieces that fatter curvaceous fgures, ofered alongside a range of shoes and accessories. There is a line available to suit any occasion, ranging from the laidback sport collection to the travel-ready voyage range. The label is committed to using the highest quality fabrics and applying meticulous attention to tailoring, while keeping abreast of current trends. Marina Rinaldi, Via Borgognona 4-5, 00187 rome, +39 06 6920 0487, marinarinaldi.com * for map go to page 96

VIA DI SA N M A R CELLO

GUTTERIDGE ● MIRIADE ● YAMAMAY ●

VIA DEL CO RSO

T ON

VIA DI SANTA MARIA IN VIA

OBJ ●

PI E TR A

VIA DI SAN TA MARIA IN VIA

VI A DI

FLORSHEIM ● ● OYSHO PINKO ● TECH IT EASY ● ● C’ART TRU TRUSSARDI ● OTTICA F. LA ● BARBERA PIQUADRO ● GUESS BY ● MARCIANO ● THE BRIDGE ● ZARA

MOOD ● ROBERTO ANTICOLI ● GARDINO ● FELLINI ●

Galleria Alberto Sordi

VIA DEL CORSO

TIM ● X CORSI ● FIFTY FIFTY ●

LA FELTRINELLI ●

Piazza Colonna

Marina rinaldi

● ETY ● OTTICA CANOVAI

VI A SS. A P O STO LI

● LA GARDENIA ● DOPPELGANGER ● SAXON’S

VICOLO D O R IA

STEFANEL ●

VIA D EL PLE BIS CIT

VIA DEL CORSO

SCHEGGE ●

● OUTLET VICOLO DEL PIO MBO

● ● ● ● ● ●

TATIE TEBE LEVIATAN SALOMÈ LE GROUP PERONI

PIAZZA DEI SA NTISSIMI APOSTOLI

● HAMMERSMITH

● ALCOTT ● CLASS ● RIENZI

VIA CE SA R E B AT

TIS TI

Piazza Venezia

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102 | G U I D E

Via del Tritone Area

R AT LE F DEL

REA

ND T 'A

V I A D EL

● G-STAR

L A PA N ET T ER

Metro

● STONEFLY

Featured In This Issue

● MELLUSO

● IL PANTALONE

Non-Global Blue Retailer

● MUJI

● SAXON'S

1. Nora P Fans of shabby chic styling and those looking to emulate a vintage aesthetic in their homes will fnd much to excite their imaginations at Nora P. The boutique specialises in rescuing forgotten items, with a number of antiques and carefully restored heritage pieces found among the collection, but also offers a range of quirky contemporary pieces with a similar aesthetic. The selection on offer is delightfully eclectic; items available range from lamps and armchairs to original works of art. Nora P, Via Panisperna 220-221, 00184 Rome, +39 06 4547 3738, nora-p.com

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VIA DEL T RITO NE

● MULIERE PROFUMERIE

VIA POL I

VI A DI SANTA MARIA IN VIA

ROME’S TOP iNTERiORS STORES

O R TA

● FASHION SHOES

VI A

D EL M

● CAMPO MARZIO

LARGO CHIGI

Piazza di San Claudio

DI CORI ●

● DE LILLO

VIA V I A D E L P OZ Z E T

POL

● GERARD

VIA

A RES L’ IM P

● BEDETTI

MR MUZIO ● TRITONE FURS ●

DEL

O RI

San Silvestro

FUSARO ● VODAFONE ● B&H ● ARISTOCRAT ● TIM ● THE GALLERY ● LE GROUP ● ALTARIVA ●

VIA

IO DÈ FI

● MERCEDES BENZ ● BRIC’S Piazza di

PELLICCE CANALI ●

● + VISTA ● TRIS GEMME E ● DIAMANTI

● SETTIMIO MIELI

VIA DEL CORSO

Galleria Alberto Sordi

ME RC ED

LUISA SPAGNOLI ●

CL AU DIO

VI A DE L LA

BEAUTY POINT ●

THE NORTH VISION ● FACE OPTIKA ●

VI A D EI S A N

VI TE

VI A M AR

TIT E

● NERO GIARDINI MARCHETTI PERLA ● ● CARHARTT CALZEDONIA ●

VIA DEL LE CO NV ER

● UNO PIÚ

Piazza Colonna

TECH IT EASY ● SUPERDRY ● MARLBORO CLASSICS ● NAPAPIJIRI ●

Piazza del Parlamento

VIA DEL CORSO

VI A DEL PAR LAMENTO

3 STORE ● TIMBERLAND ●

V I A I N LU CI N A

VI A DE LL A

VIA DI PRO PAGA NDA

Piazza di San Silvestro, Via delle Convertite, Via di San Claudio & Via del Tritone

S H O P | 103

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TT UA

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ES FR A NC

TI VI ER IS DE

CC H EL

VI A Z U

VIA

G A LL I N A C C I O

O DEL

DE RO FO

V I CO L

3. Muji Japanese label Muji is known for promoting a minimalist sense of style with pieces that are as functional as they are aesthetically pleasing. Items are universally high quality, and its plain designs work well in any space. Muji, Via del Tritone 199-200, 00187 Rome, +39 06 6992 2053, muji.eu

VIA RA S ELL

AN NT

CC IO

V IA D

B AN

I SA N

P.53 BRIONI ●

●

VENE

FURS

RINI BA R B E E VI R N A DI T A T N O F ar be ri ni P ia zz a B

● SANDRO FERRONE

● VALLI

● PINOCCHIO

L B OC CA

VIA R AS ELL

2. Zara Home Known for its textiles, Zara Home’s collection is one of Rome’s most versatile. The range is constantly updated and offers everything from bed linens to tableware. Zara Home, Via Cola di Rienzo 225-229, 00192 Rome, +39 06 3260 9280, zarahome.com for map go to page 110

globalblue.com

M O DA

BLUE SAND ● CLIÒ ● A I N GREISY ● S T STARGAME ● DELSEY ● GATTEGNA ●

V I A D E G L I AV I G N O N E SI

VI A DE

● CASUCCIO & SCALERA

● R.BAZZOCCHI

VIA

VI A RAS EL LA

JOELA ● NE

MICHAEL F ● SEPHORA ●

EL ● OVS INDUSTRY

CIO

BENETTON ●

AC CLASS ●

CLARKS ● SOUVENIR SHOP ● JANNY ● BRAND ● MISS ROBERTA ● ESTHER ●

EM AR

T O R IO

I DU IN

A LTA

VIA DEL TRITO NE

VIA

A IC

V I A V IT

VIA

LE CAS E

L IS

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VIA DI CAP O

VIA

LLA

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104 | G U I D E

Rome’s PeRfeCt PAstICCeRIAs

3. Andreotti The Andreotti pasticceria is one of the oldest in the city; opened in 1931, it prides itself on upholding the principles that have helped it stand the test of time. Quality is of utmost importance, along with the use of fresh ingredients. Andreotti, Via Ostiense 54, 00154 Rome, +39 06 575 0773, andreottiroma.it

1. Antico Caffè Vitti A bastion of tradition, Antico Caffè Vitti is known for its freshly baked pastries and delicious homemade ice-cream. Antico Caffè Vitti, Piazza di San Lorenzo in Lucina 33, 00186 Rome, +39 06 687 6304, caffetteriavittiroma.it

2. Biscottifcio Innocenti Biscottifcio Innocenti’s large oven has a conveyor belt to ensure its biscuits are always evenly baked. Biscottificio Innocenti, Via della Luce 21, 00153 Rome, +39 06 580 3926

Via di Campo Marzio & Piazza di San Lorenzo in Lucina

Antico Caffè Vitti

NC LL

IK A

Piazza di San Lorenzo in Lucina

VI A FR ATTIN A

CAM

VIA

V ICO

LO D E

VIA DE

L DIVI

L L A LU

NO AM

● CAMPO MARZIO BANCHETTI ● ● VITTORIO BAGAGLI JUST DESIGN ● ● SCOTIA TEMPORARY OUTLET NEGRI ● ● CAMPO MARZIO 9 PAS DE ROUGE ● ● SCOTIA CAPUA CASHMERE ● ● LEGHILA ● INGLOT CALZATURE CAMPO MARZIO ● ● PAUL TAYLOR GOLF & GOLF ● ● CENTODIECI SUPERCASA ● TEBRO ● ● ALAIN PAINE V I A D EI P R E FE T TI ● IL CAMICIAIO VI A IN LU CIN A ETIQUETA NEGRA ● ●O BECCACECE ● CRU T T IC C IA N GINTEL ● A AL I● PA R EMPRESA ● LAM ENT ● FG O ALB ERT ELL Piazza del I Parlamento P.46 MONOCLE ● ● BUFFETTI ● ARENA TIE SHOP ● ● CAMPO MARZIO 70 MODARI ● ● EMPRESA PETIT BATEAU ● ● 7 FOR ALL MANKIND ● BORSALINO ● OFFICINA SLOWEAR HERMÈS ● ● MIGLIORANZA DAVIDE CENCI ● ● STURNI

RES

L'I M P

DEL

LA EL AD

I DE

F F IC

V IA

S S IO

ALE ADD

LI U

IC A

R IO

VIA

DEL

LA M

D EG

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Featured In This Issue

VIT E

VIA DELLA M ER CE D

VI A DE L LA

VIA DEL CORSO

VIA ME TAS TAS

V IA

NON A

V IA D EL GAM BERO

ALBERTO AMIDEI ● MUSA ●

VIA BOR GOG

●N IK I N

IA NA

AGIO

VI A BE LS

ORE

DI P

VI C O LO DI SAN BI

LEO

R DA

ALL

ACO

IOSSEL LIANI R-01-IO S ●

BRO THE RS ● NK L O●

DEL

OKS

FR A

V IA

VIA DEL CORSO

V IA

TIN O BRO

VIA

CLEMEN

VIA DEL

INO

V IA

Café

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Via Vittorio Veneto Area Via Vittorio Veneto & Via Emilia ZILLI ●

● ZILLI

AN CI

● GOLD SKIN ● TRUCCHI

GLOVES ●

VERSACE ●

V IA

S IC

IL IA

● CARRY ON JUNIOR

CASATO GIOIELLI ●

● ARSENIO

IT T

● DE PASCALIS

EXCELSIOR GALLERY ●

HELENE PROFUMERIA ●

DEG

● CASUCCIO & SCALERA

ZILLI ●

ELIZABETH ●

TA P

ALBERTINA ●

SA R

CHE

LAZ

V IA

MAR

V IA

● DE SIMONE

VI A

CAVIGLIA ● TARASCIO JAEGERLE COULTRE ● LUISA SPAGNOLI ●

GIOIELLERIA CAPUANO ● LUCIANO PADOVAN ● D IA

RAPHAEL ●

BAR

LO M

VIA

NIMA & RAY ●

V IA

ANDREW'S TIES ●

E M IL

RINALDI ●

● BRIONI

V IA

BON

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PA G

V IA AU R OR A

V IA

LU D

O V IS

LU D

O V IS

V IA CAD

A VI

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TOP TIP

Italy’s coffee culture has an international reputation for excellence and enjoying an espresso at the bar of a Roman caffè is an experience not to be missed. However, in order to get exactly what you want, it’s important to be precise. For an espresso, ask for ‘un caffè’, for coffee with a drop of milk, order ‘un caffè macchiato’ and for a long black coffee, request either ‘un caffè lungo’ or ‘un caffè all’american’.

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Pantheon & Navona Area Via del Governo Vecchio H E M IL

SA VE

ACE

EA TR

I●A AL RI ID E ● M ELL HIO E ● ● O I CC I C 3 GI VE I- N O 9 E ● O B I C N .G N V R RIA CI . DA ● LE VE E L NC E L A GO TR CA L A LL L’A E D & LO NA CO VI LU

LO CO

D A IN INE LF PH E E D ● JOS ●

CC VE

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IO EM AN

1. Fleur Luxury Living Fleur Luxury Living boutique’s extensive product range covers everything from fashion and homeware to coffee-table books, candles and perfumes. Fleur Luxury Living, Via Bocca di Leone 46, 00187 Rome, +39 06 6992 3705, fleurluxuryliving.it for map go to page 92

ROME’S CHIC CONCEPT STORES

IE CH A LL

DE A

NI FA

OR LI

V. D

●

INA R IO

● A. CENCI ● CASALI ● GIOREN MENTA ● GLOVES ● KLK STEREO ● SOUND

CC H

L KO

● PANTHEON 70

E L L E VA

O LO D

TTY

● MI & CHI

LE ● AR

RA ● N IC O T

PANTHEON

S T IN

A V IA DE L L A MIN ERV

VIA D. ROTONDA

● REPLAY

● D RIENZO

STRATEGIC ● BUSINESS UNIT

LE ARTIGIANE DI ROMA ●

E I PA

VIA D EL SEM

SAL ITA DE’C RES CEN ZI

● OTTICA VERGERIO

● STILOFETTI

VIA D

● CAMPER

U R IO

BARUFFI ●

RC ● ME

THE PLACE ● CLARKS ● IL PAPIRO ● STOCK CHIC ●

Piazza Della Rotonda

O OL

ALL O

DEGLI ● EFFETTI

IL E

A FO

Piazza Rondanini

V NO

ELL

ARTE ORAFA ●

VI A DEL CO R

VIC

Piazza Capranica

DEGLI EFFETTI ● MASSIMILIANO ARPIGA ●

& FUT

IA ● V IV

N IC O

IL E ● UT

BRI

VIA D

I GA

ICO

A LEN

VIA DE L P OZ

SE ● AR

E CC H I O

● COSIMO COLONNA ● EX ● DANAE ● CARTOLERIA DEL PANTHEON ● DANI ● TOTEM ● TESTONI V I A C. A N TO N I N A

CALEFFI ●

DAVIDE CENCI JUNIOR ●

A OV

V I A DE

DEL F

ER N O V OV

VIA D . M A D D

● TERRACINA

VIA DELLE COPPELLE

O LO

C DE ● AL L G ● VA L L I

SHOE

EX ● AL

VIC

Via della Maddalena, Piazza Capranica, Via degli Orfani, Via della Minerva, Salita de’ Crescenzi & Piazza della Rotonda

3. Spazio If A corner of Sicily in the heart of Rome, Spazio If stocks exclusively Sicilian products in an environment that is part boutique, part gallery. Expect handmade leather bags and hand-embellished bikinis, available alongside works by local artists. Spazio If, Via dei Coronari 44A, 00186 Rome, +39 06 6476 0639, spazioif.it 3

PHOTO: GIusePPe sINaTRa

2. White Gallery White Gallery’s eclectic product range runs the gamut from designer fashion to jewellery and fragrances. White Gallery, Piazza Guglielmo Marconi 18-19, 00144 Rome, +39 06 5427 7400, whitegallery.it

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Place Of Interest

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110 | G U I D E

Via Cola di Rienzo Area Via Cola di Rienzo TIFFANY ●

VI A PAO LO E MILIO

● IRON G

VI A AL ES SA

ND RO FA RN

VI A LU CR

E SE

EZ IO CA RO

● VERONICA TOSCANO ● SWAROVSKI ● EMPRESA

● PLAY LIFE VI A CI CE RO

LO NN A AN TO NI O CO CELLUPRICA ●

DIEGO CATALDI ● INSUPERABITI ● MANILA GRACE ● ARMONY ● FORNARINA● BALLIN ●

● THE BRIDGE

TOMMY HILFIGER ● LIZA ● FAMAR ●

● CLICHÈ ● GAJ ALDO ● ● ● ● ● ●

VIA TA CIT O

3 MILK FOLLIE CARLA G SUB DUED BRANDY & MELVILLE VI A ORA ZIO

CALVIN KLEIN JEANS ●

VIA ATTILIO REGOLO TRU TRUSSARDI ● INTIMISSIMI ● KIKO ● SWATCH ● COIN EXCELSIOR ● TIFFANY ●

VIA VIRGILIO

● MANI DI FATA ● MAGAZINE ● GEOX

TOWER ●

Galleria Borghese The collection housed by Galleria Borghese is based on sculptures and paintings gathered by Cardinal Scipione Borghese more than three centuries ago. Pieces from a wide range of eras feature, including ancient, Renaissance and contemporary movements. Galleria Borghese, Piazzale del Museo Borghese 5, 00197 Rome, +39 06 841 3979, galleriaborghese.it

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● CASAGRANDE ● ROSAKI ● EREDI PISANÒ

WEEKEND MAX MARA ● ANN GIGLI ● ANGELO DI NEPI ● ASOLE E BOTTONI ● MAX MARA ● VIA SILLA GENTE ● FELLINI ● COLLAGE ● TIMBERLAND ● GUESS ● NARA CAMICIE ● CHLO ● SISLEY ● PETIT BATEAU ● TIM ● TATIE ● ORIGINAL MARINES ●

● NIKE ● CROSSETTE ● YAMAMAY

ROME’S MUST-SEE MUSEUMS

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P.103 ZARA HOME ● DAVID SADDLER ● MISS SIXTY ● SABON ● TWIN-SET ● FRANCESCHINI ● COCCINELLE ● NUVOLARI ● FABIO DE MARCO ●

VIA COLA DI RIENZO

VIA EZ IO

● LA TAVOLA ELEGANTE

VIA COLA DI RIENZO

GIORGIO RUBEN ●

● TRANCANELLI

PULL STOP ● PENNY BOUTIQUE ●

VIA OVIDIO ● RAFI RUBEN ● 7 CAMICIE ● ESOTICA ● BRIAN CRESS ● PAUL TAYLOR ● OPTISSIMO ● ABITART ● PROFUMERIA BERTOZZINI ● CASTRONI VI A T ER E NZIO

GOLDEN POINT ● DAVID MAYER NAMAN ● TIM ● LUIS SPAGNOLI ● CHOPIN● BENETTON ● DANY BABY ● STEFENAL ● VI A FA BIO M A SSIMO

DESIGN OPTICAL ●

VI A MA RC

● YAMAMAY ● DI NEPI

● BEVERLY HILLS ● OTTICA ● FURLA ● LOVABLE ● THE BODY SHOP ● ACCESSORIZE VIA PR OP ER ● HALFON ZIO ● MAMILLA ● GENTE OUTLET ● NAU ! ● RAGGI ● LIU JO ● PAUL BIANCO ● BOGGI

● MANDARINA DUCK ● FELLINI ● PULL LOVE ● RAGGI ● DICKINSON

Musei Vaticani One of Rome’s largest museums, the Musei Vaticani boasts 54 galleries flled with myriad treasures. Musei Vaticani, Viale Vaticano, 00165 Rome, +39 06 6988 4676, museivaticani.va MAXXI MAXXI museum’s contemporary art catalogue includes theatre, music, fashion, graphics, flm and advertising. MAXXI National Museum of XXI Century Arts, Via Guido Reni 4A, 00196 Rome, +39 06 320 1954, fondazionemaxxi.it

Featured In This Issue

112 | G U I D E

MY NEIGHBOURHOOD: GaEtaNO COsta Businessman and chef Gaetano Costa is known for his artistic take on haute cuisine. He is currently chef at the Red Library restaurant in Rome’s Hotel Boscolo Aleph Roma and at the newly opened Le Roof. He tells Isabella Redmond Styles about his favourite spots in Rome’s Parioli neighbourhood and across the city

PHOTO: STePHen DOiG

gaetanocosta.net

‘My favourite area is the Parioli district as it combines wonderful green spaces with the elegance of one of Rome’s most afuent areas. The adjacent Flaminio district also has plenty to ofer, from great museums to fantastic architecture and impressive villas. I always recommend visiting the Auditorium, designed by Renzo Piano, and the MAXXI art gallery, designed by Zaha Hadid. For those with romance in mind, it’s hard to beat a stroll over the ancient Ponte Milvio, which is covered with locks left by couples as a token of everlasting love.

Above: view of the Villa Borghese gardens from the Softel hotel

‘The Parioli district is known for its fashionable bars and restaurants, and the highlight of this area is Villa Borghese, Rome’s most famous public park. As my new restaurant, Le Roof, just opened here, I’m often in the area and there are a few places that I visit regularly. Gallo produces the most luxurious socks and I make sure I always stock up. ‘I spend a lot of my free time enjoying Rome’s beautiful parks with my family. My favourites are the tranquil Villa Ada and the gardens of Villa Celimontana, located close to the Colosseum and the

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Above (clockwise from top lef): Rome zoo; Fatoria di Fiorano restaurant; Cafè Parnaso; Gallo autumn/winter 2014 men’s sock collection

PHOTO: alBeRTOBlaSeTTi.COm

to enjoy an aperitif at my favourite café, Cafè Parnaso. For a quick bite to eat, I’ll head to Pizza Style which serves authentic, delicious pizza or, for a typical taste of Rome, to Enoteca Ferrara in Trastevere. ‘For a gourmet trip that’s worth venturing further afeld for, I always suggest Fattoria di Fiorano. It’s just 15 miles from the Colosseum and is owned by Alessia Antinori, one of the foremost names in Italian wine. The Fattoria has an impressive winery and an excellent restaurant. The restaurant uses all the fresh produce made on site. There’s also a shop selling the farm’s organic products such as olive oil and honey. What’s more, there are plenty of activities available to keep the whole family happy.’

PHOTO: PaOla PanSini

perfect picnic spot. Or we might visit Rome’s zoo, one of the oldest in Europe. My favourite walk in the city begins in the Villa Borghese gardens. Walk from the entrance along the pathways, past perfectly shaped hedges and vibrant fowerbeds, to the Giardino del Lago in in the centre of the park. Take a moment here to enjoy this area of natural wilderness in the heart of the city. From there, it’s only a short distance to the Via Veneto, which served as the backdrop for Federico Fellini’s iconic La Dolce Vita. I recommend walking around the city as much as possible as it’s the easiest way to discover Rome’s hidden spots. ‘For the city’s best view, visit the Gianicolo, a hill that boasts panoramic views of the city. After a long day, I like

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When you shop the world, shop tax free Global Blue Tax Free Shopping brings you savings on the purchases you make at over 270,000 stores across the world’s best shopping districts. So why not join the 26 million travellers who shop tax free with Global Blue every year? Simply look for the blue star or ask for Global Blue, and follow our easy process. 1. Shop Wherever you shop, ask for a Global Blue Tax Free Form.

2. Claim When you’re heading home, at your point of departure visit customs to get your Tax Free Forms stamped before collecting your refund at one of our Refund Ofces. Contact: taxfree@globalblue.com +421 232 111 111 Spend a minimum of €154.94 and save up to 15.5% of the purchase price. Please note that the fnal refund you receive will consist of the VAT total, minus an administration fee. At some refund points an additional fxed fee per Tax Free Form is charged should you require an immediate refund in cash.

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Refund Ofces

Rome Fiumicino Airport To Gate G

To Gate B-C-D

To Gate G-H

Gate H1

To Gate Area D

To Gate C

Security Control to Gate G

To Gate Area B

Terminal 3 Terminal 1

Terminal 5

Milan Malpensa Airport

Check in Area 2nd Floor

To Gate

Area B Extra Schengen 1st Floor

Key

Area A Schengen 1st Floor

Refund Ofce Details: Customs stamp

Global Blue Refund Ofce

Landside

Tax Free mailbox

Check-in area

Airside

Security control

Stairs

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Rome Fiumicino Airport Terminal 3, Departures, Gate H1 Terminal 5, Departures

Downtown Rome Forexchange Maccorp, Via del Caravita 6, 00186 Rome Pantheon, Piazza della Rotonda 68B, 00187 Rome Trevi, Via del Lavatore 88A, 00187 Rome

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Translations

Русский ПеРевоД 54: Passion For Perfection

Для особых мужчин

Джош Симс раскрывает идею итальянского образа жизни la bella fgura, неотъемлемой частью которого стал неподражаемый мужской стиль Bravura, cognoscente, bel canto, literati – globalblue.com

такими колоритными эпитетами награждает итальянскую манеру одеваться Умберто Анджелони, президент и исполнительный директор бренда мужской одежды Caruso: «Все эти слова – истинно итальянские, – поясняет он. – И все они указывают на нашу особую способность и мироощущение». Однако определяющим остается выражение la bella fgura («прекрасный облик» в приблизительном переводе): именно оно

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характеризует знаменитый, не поддающийся описанию шарм итальянского стиля. La bella fgura – это истинно итальянское умение создавать роскошную оболочку и полностью сживаться с ней независимо от времени дня или года. И это всегда великолепно проявляется на показах мужских коллекций Ermenegildo Zegna, Berluti, Brioni и других модных домов. По сути, итальянцы превратили свой неповторимый стиль в цельный образ жизни, где каждая деталь имеет значение. Отличный пример – рубашки Luigi Borrelli: перламутровые пуговицы пришиваются вручную невидимой нитью с использованием старинной техники «трех узелков», а хлопок для них прессуется цветочной водой ветивера. «Сейчас стиль для нас важнее, чем когда-либо, учитывая ситуацию после 20 лет социальных проблем», – объясняет Анджелони. Раньше он возглавлял модный дом Brioni, а теперь управляет ателье Caruso. Основанное в Парме в 1958 году, оно переживает возрождение накануне запланированного на январь открытия представительств в Нью-Йорке и Милане. «Общая атмосфера la bella fgura передает итальянскому образу его неповторимое обаяние и шарм. А это значит – быть заметным, но не высокомерным, демонстративно расслабленным и ироничным, но ничего не упускать из-под контроля. В итоге жизнь в стиле la bella fgura определяет, как мы ходим, что мы едим, во что играем, как флиртуем и, особенно, как одеваемся. Итальянцы постоянно работают над своим обликом, но их всех объединяет страсть к la bella fgura». Обратите внимание на центральный образ рекламной кампании Каннского кинофестиваля: едва ли кто-то более соответствует этой стильной изысканности, чем Марчелло Мастроянни, звезда фильма Федерико Феллини 1963 года «Восемь с половиной». Помимо актеров, образчиками фирменной элегантности можно назвать писателя и поэта Габриэле Д’Аннунцио, владельца заводов Джанни Анджлли и председателя совета директоров Ferrari Луку

Кордеро ди Мотедземоло, вошедшего, кстати, в список самых стильных людей мира 2013 года по версии Vanity Fair. Философия la bella fgura глубоко укоренена в культуре страны: итальянцы, подобно английским денди и французским фланерам, всегда воспринимали la bella fgura как нечто статусное и желанное для мужчины. В своей книге Il Cortegiano («О придворном»), опубликованной в 1528 году, Бальдассаре Кастильоне описал так называемое «универсальное правило для любых дел» – sprezzatura: демонстративная небрежность, которая маскировала бы усилия. Таким образом, трудности преодолеваются с показной уверенностью, что даже в то время считалось в равной мере как романтичной отвагой и некоторым лукавством. А в 18 веке путешественники, совершавшие ритуальный Гран-тур по Италии, оставляли свидетельства, что даже встреченные ими крестьяне были прекрасно одеты. Внешний облик всегда будет неотъемлемой часть итальянской культуры, и тому есть несколько причин. Для средиземноморских солнечных стран в целом характерно внимание к телесности. А католицизм привнес свои яркие обряды и внимание к визуальному. Кроме того, итальянцы до сих пор часто живут в родительском доме до 30 лет, благодаря чему стиль внутри семьи передается от отца к сыну, и в определенный момент происходит ритуальное представление молодого поколения семейному портному. Считается, что наибольшую популярность la bella fgura обрела на фоне интенсивного социального и экономического развития 1950-х годов. Именно на этот период пришелся расцвет итальянской модной индустрии и появление маркетинга в этой сфере. Но основным стимулом попрежнему оставалась потребность в мужской конкуренции. Ориентируясь на эталоны высокого искусства, итальянцы стремятся воплотить в жизнь идеальную мужественность статую «Давид» работы Микеланджело и пропорциональность других шедевров

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скульптуры, поэтому подчеркивают в крое широкие плечи и узкую талию. «Целый пласт искусства подтверждает, что для нас ценно все, что хорошо выглядит, – утверждает основатель обувной компании Сильвано Латтанци. – В конце концов, нас окружают великолепные пейзажи, архитектура Возрождения, фрески в каждой маленькой церкви». Как и искусство Италии, мужская одежда этой страны завоевала поклонников благодаря своей особенной утонченности. Анджелони считает, что в соответствии с la bella fgura, она должна быть «современной, актуальной настоящему моменту, не ориентирующейся на прошлое или будущее». «Если вы хотите продавать костюмы итальянцам, необходим реверанс традиции в деталях – манжеты на пуговицах, идеальные стежки на лацкане. При этом мужчины– иностранцы могут вообще не заметить подобных нюансов», - делится он. Однако со временем ситуация меняется, и для мужчин в других странах элементы отделки также приобретают особое значение. В 2013 году опрос, проведенный консалтинговой компанией Boston Consulting Group, выявил, что Италия до сих пор остается признанным лидером в сфере одежды, аксессуаров и ювелирных украшений. Даже в сфере часов она оказалась на втором месте, хотя в этой стране работает только один роскошный бренд – Panerai. Похоже, есть все основания полагать, что стиль жизни la bella fgura плотно вошел в мировую моду. 64: Beyond The Tiber

На другом берегу Тибра Стивен Дойг рассказывает о Трастевере, который из бедного пригорода Рима вырос в очаровательный столичный район с тихими улочками, зелеными парками и многолюдными ресторанами и бутиками Просвещенные путешественники прекрасно ориентируются в мощеных улицах Рима. Via dei Condotti, извилистая Via Veneto, Via degli Annibaldi, которая ведет от древнего Форума globalblue.com

к Колизею, - они уже стали родными и знакомыми гостям города. Некоторые улицы даже увековечены в книгах и фильмах: в лентах «Клеопатра» и «Римские каникулы» можно узнать буквально каждый угол или переулок. Но не менее интересно побывать и в обделенных массовым вниманием местах Рима. Неподалеку от Ватикана на берегу бурного Тибра расположился район Трастевере – скрытая от посторонних глаз жемчужина итальянской столицы. Он славится извилистыми тенистыми улочками и многочисленными виллами и дворцами, фасады которых выкрашены в песочный, голубой и шафранный оттенки. Именно здесь современная культура развивается активнее всего – на фоне особого отношения к богатой истории города. Итальянское название квартала Трастевере указывает на то, что он оказался вне поля обычного внимания гостей Рима: это слово переводится как «на том берегу Тибра». Когда-то это было бедное предместье Рима, а близость к реке влекла сюда моряков и иммигрантов. В средние века Травестере находился так далеко от нахоженных дорог, что попасть в центр Рима можно было только по крошечному деревянному мостику. В то же время, нельзя недооценивать культурное наследие этого района. И дело даже не в самых знаменитых сыновьях Рима - режиссерах Федерико Феллини или Лукино Висконти. В 1960-70-е годы сюда приехали модные музыканты, основавшие экспериментальное электронное движение в музыке. Ценителям кинематографа наверняка знакомо самое красивое место Трастевере – холм Яникул (Gianicolo). На его фоне снималась основная часть фильма «Великая красота», вышедшего в 2013 году и получившего Оскар. Вечный город показан здесь крупным планом – это, без преувеличения, ключевой персонаж ленты, и его особое очарование в новом времени передано очень живо. Рядом с Яникулом раскинулись парки, благодаря которым Травестере получил

PHOTO: SETH SCHOEN/CC BY-SA 2.0

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статус района-сада внутри каменной и суетливой столицы. Элегантная Villa Sciarra украшена фонтанами и парковыми скульптурами, обширная Villa Doria Pamphilj – это самая большая зеленая зона площадью 445 акров в черте города, производит впечатление и сад Orto Botanico. В самом сердце Трастевере расположена Базилика Святой Марии и площадь перед ней. Говорят, она была основана на месте, где в момент рождения Христа чудесным образом пробился источник масла. Побывать на другом берегу Тибра полезно и поклонникам вкусной трапезы: стильные бары и рестораны открыты буквально повсюду – будь то шумный рынок Campo dei Fiori или старомодная траттория Da Lucia. Извилистые улочки, романтичные фонари, увитые плющом здания – все это идеальные декорации для ужина в стиле al fresco с бокалом итальянского вина.

Особого внимания достоин ресторан Glass, обладатель звезды Мишлен: его шеф-повар Кристина Боуэрман знакома гурманам всего мира. В последние годы эта часть Рима превратилась в центр актуального стиля. Мы рекомендуем нишевый бутик Annie и элегантное ателье Capito Primo. Есть и магазины мировых брендов: так, Boccanera предлагает обувь знаменитых брендов от Prada до Gucci. Вообще, обувь из кожи – это исконное итальянское ремесло, и лучшие его образцы можно также найти в Joseph Debach. Ботинки ручной работы – идеальный компаньон для многочасовых прогулок по обаятельному Трастевере, настоящей римской сокровищнице. trattoriadalucia.com, glass-restaurant.it, annieintrastevere.it, capitoloprimoatelier.net, boccanera.it

PHOTO: TAZIO SECCHIAROLI

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72: In Focus: The Classic Gucci Loafer

В фокусе: Лоферы Gucci с жокейской пряжкой

Гвинет Холланд рассказывает, как лоферы Gucci, столь органичные в стиле smartcasual, стали классикой 60 лет назад – с первых дней своего существования Термином «культовый» в модном мире часто злоупотребляют. Ведь далеко не у всякой вещи, коллекции или даже дизайнера есть шанс по-настоящему приобрести подобный статус. Лоферы Gucci с фирменной пряжкой, globalblue.com

однако, превратились в модную классику с первых же сезонов. Когда-то Гуччио Гуччи перенял спокойный функциональных стиль английских аристократов – постояльцев отеля Savoy в Лондоне, где он работал посыльным. Вдохновляясь этой манерой, его сын Альдо Гуччи создал первые лоферы в 1953 году. Так этот вид обуви прочно вошел в обиход голливудских звезд, спортсменов, политиков, магнатов и модников всего мира. Более того, лоферам удалось безвозвратно преобразить само представление об обуви. Марка с мировым именем Gucci начинала свой путь в 1921 году с шорной

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мастерской, куда жокеи обращались за инвентарем. Поэтому жокейская тематика появляется практически во всех коллекциях бренда. Иногда это проявляется в отделке вещей красными и зелеными полосками, напоминающими о ремнях для седла. Еще один популярный мотив – похожая на уздечку пряжка в форме соединенных рейкой двух колец. Он украшал сумки, ремни и даже платья того периода, когда Том Форд был дизайнером марки. Но нигде этот элемент не смотрится так органично, как на классических лоферах. Лоферы представляют собой туфли с миндалевидным носком, на тонкой подошве и без шнурков. Их шьют из мягкой кожи и украшают фирменной жокейской пряжкой. Несмотря на весьма простой облик, они оказали существенное влияние на мужской гардероб: таким образом, в 1953 году бренд Gucci создал новую категорию обуви для мужчин. Прежде существовало две крайности: либо элегантные модели, либо нарочито расслабленные. Новые роскошные туфли объединили в себе легкость мокасин с изящностью костюмных туфель и, тем самым, задали новые тренды стиля smart-casual, которые тепло приняла международная стильная тусовка. Фирменная пряжка стала символом европейского шика для голливудских звезд: дизайнерское решение Gucci по достоинству оценили Гларк Гейбл, Фред Астер, Питер Селлерс и Джон Уэйн. Вскоре новым видом обуви заинтересовались и знаменитые актрисы. Но не только звездные поклонники сделали лоферы культовыми: в массовом восприятии они ассоциировались с экзотичной атмосферой Европы. Их расслабленно носили без носков на Ривьере, и с равным успехом сочетали с деловым костюмом на улицах Лондона или Милана. Подобной востребованностью эта обувь отчасти обязана уникальной полой конструкции. Причем на создание каждой пары мастера Gucci тратят до двух с половиной дней. Структура не предусматривает внутренней стельки, за счет чего туфли получаются легкими, гибкими и удобными. Затем кожа вручную

окрашивается прошедшим подготовку колористом, который придает каждой паре особенный вид. Изначально выпускались только черные, коричневые и белые лоферы, однако теперь в ассортименте 45 оттенков и различные материалы: лакированная кожа, замша, кожа аллигатора и питона, а также полотно с принтом. Женская вариация появилась в 1968 году, и на них сразу обратили внимание такие звезды, как София Лорен и Джуди Фостер. Фостер однажды даже попала в объективы фотографов во время катания на скейтборде – конечно, в любимой паре лоферов. В 2012 году Шарлотта Касираги, представительница королевской семьи Монако и любительница конкура, снялась для рекламной кампании Gucci, посвященной жокейской тематикой. Как это часто бывает, за десятилетия существования лоферы знали периоды взлетов и падений, иногда в буквальном смысле. Так, в 1970-е широкий каблук мужской обуви стал почти таким же высоким, как женский. А в 90-е уплотнились подошвы туфель, став похожими на шины. Но за все эти годы узнаваемая пряжка превратилась в символ определенного статуса, что наглядно демонстрируют лоферы Леонадро ДиКаприо, в которых он появился в вышедшем недавно фильме «Волк с Уолл-Стрит». Пусть даже жокейская тема в отдельные периоды была на острие моды. И все же оригинальный стиль лоферов остается поистине неподвластным времени. Они даже вошли в постоянную коллекцию ньюйоркского Музея искусств Metropolitan. Креативный директор Gucci Фрида Джаннини сумела привлечь к легендарной модели заслуженное внимание с помощью новой коллекции «1953», посвященной 60-летию лоферов, которое отмечалось в прошлом году. На новом этапе их так легко сочетать с чем угодно – брюками-чинос, платьями, смокингами. Такая изящная легкость завоевала лоферам множество новых поклонников по всему миру, в том числе трендсеттеров Поппи Делевинь и Ли Бинбин

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и модных актеров Идриса Эльбу и Джеймса Франко. Новому поколению модников по душе простая роскошь этих культовых туфель. И это абсолютно справедливо: стиль лоферов Gucci органично объединяет прошлое и настоящее. gucci.com 114: When You Shop The World, Shop Tax Free

Совершая покупки по всему миру, совершайте их с tax free Услуги Global Blue Tax Free Shopping позволят вам сэкономить на покупках, совершенных в около 270,000 магазинах, расположенных в самых лучших шоппинг районах мира. Так почему бы не присоединиться к 26 миллионам путешественников, совершающих покупки tax free с Global Blue каждый год? Просто найдите голубую звезду или спросите о Global Blue и следуйте нашим несложным инструкциям. 1. В магазине Где бы вы ни совершали покупки, попросите tax free форму Global Blue. 2. При выезде Возвращаясь домой, в пункте отправления, пройдите к таможне для того, чтобы заверить ваши чеки для получения возврата в одном из наших пунктов. Контакты: taxfree@globalblue.com +421 232 111 111 Потратьте минимум €154.94 и сэкономьте до 15.5% на стоимости покупок. Пожалуйста, примите к сведению, что конечная сумма возврата составит сумму налога (VAT) минус административная комиссия. В некоторых аэропортах Франции, Швейцарии и Великобритании при возврате наличными взимается дополнительная комиссия за каждую Tax Free форму.

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美文翻译

54: Passion For Perfection 执着的完美

La bella fgura一词完美注解了意大利男装的独特魅力。Josh Sims为您解读其造型中的奥妙意大利男装制造商 Ca r uso 的总裁兼首席执行官 Umberto Angeloni，为我们举出以下语言中的范例：bravura（炫耀的行为）、 cognoscente（鉴赏家）、bel canto（美声唱法）、literati（文学界）。 “ 所有这些词汇或短语都是意大利文， ”这位时尚从业者说道， “他们都代表一种特殊的技能或是特别的态度。”然而，他声称，所有同类语汇中的桂冠当属 la bella fgura——因为其赋予了意大利时尚业许多无法言传（je ne sais quoi）东西，如果借用这个阿尔卑斯山地区的词汇来描述。  La bella fgura是一种意大利人的生活方式： “美丽的景象”指的是一种保持24小时分寸不乱的完美形象，也是意大利男性的代表性特征之一，其充分表现于Ermenegildo Zegna、Berluti与Brioni等品牌那风采绝伦的男装T型台上。毕竟，这是座不放过任何微小细节的国度，在这里一件正装衬衣，譬如来自Luigi Borrelli的产品，都采用专门的鸦爪形三边缝法来固定珍珠母贝纽扣，而纯棉面料都是使用香根草水进行熨烫的。是的，这并非传说。 “基于我们国家20 年来经济萎靡的形象，时尚变得前所未有的重要， ”前Brioni品牌的首席执行官 Angeloni 解释道，他如今是位于帕尔马的Caruso 制衣公司拥有者，这家成立于1958 的企业正在酝酿着复兴，并计划在纽约与米兰开店（明年一月）。 “正是la bella fgura的态度赋予意大利时尚独特的吸引力与魅力。La bella fgura的意思是要引人瞩目却不傲慢，看似轻松随意、满不在乎却又在暗中掌控。La bella figura指导我们如何交谈、如何吃喝、如何玩乐、如何调情，尤其是如何穿着。意大利人分分钟都在摆弄自己的造型。但la bella fgura尤其成为意大利男性的一张名片。事实上，2 0 1 4 年戛纳电影节会使用谁的形象来宣传其前卫与深度呢？无外乎曾出演过 Federico Fellini 1963 年名作《8½》的意大利男演员 M a r c e l l o M a s t r o i a n n i 。演员们并非是意大利优雅男性的唯一代表：作家兼诗人Gabriele D’Annunzio，实业家Gianni Agnelli，与曾被名利场杂志列入 2013 年全球最佳着装人士排行榜的法拉利总裁Luca Cordero di Montezemolo，都是意大利时尚男性的典范。 La bella f igura 的生活哲学深植于意大利人心中：正如英国的dandy与法国的f lâneur 一般，la

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bella fgura原本用来特指意大利公孔雀、而非母孔雀的一种行为。当Baldassare Castiglione在1528 年发表 Il Cortegiano（《侍臣论》）的时候，就提出了这条所谓“通用于全人类的普遍法则”的假设： sprezzatura（潇洒不羁），一种漫不经心的伪装，用来掩饰以泰然自若的自信迎接挑战的艺术，其在当时被认为是一种即浪漫、又同样具有欺骗性的行为。到了18 世纪，环游意大利的壮游者们纷纷评价道，即便是意大利的农民也打扮得衣冠楚楚。地中海文化的熏陶，造就了沐浴于阳光之下的强烈身体意识，天主教则带来了仪式感与对形象的重视，事实上直到当下意大利男性在30岁之前一般都在家中生活——从而，关于着装的学问也得以从父辈亲授给子辈，譬如郑重其事地引荐家族偏好使用的裁缝——这意味着衣装永远都是意大利生活的一部分。归功于意大利在1950年代经历的大规模社会与经济扩张，其时尚工业得以迅猛增长并开始进行市场营销，从而la bella fgura的涵义被进一步丰富。同时因为激烈的竞争，这个词的影响力也在被削弱。从大都市到穷乡僻壤，每位意大利人都有着极 globalblue.com

高的艺术造诣，并将裁缝师裁出的宽肩与收腰设计，视作对米开朗基罗的大卫的阳刚体格，与意大利古典雕塑的沉静姿态的一种反应。 “本国的整体艺术文化氛围意味着我们欣赏一切美丽的事物， ”米兰鞋匠Silvano Lattanzi 表示。 “毕竟，我们生活在美丽的自然景观与文艺复兴建筑之中，在每座小教堂中都装饰着壁画。” 意大利男装也如同意大利艺术一般，力证其为世界输出的主要价值，是其精益求精的理念。要体现la bella fgura，就必须是“摩登，与现在相关，并不留恋过去或奢望未来的， ”Angeloni指出， “在细节之处有对传统的致敬——譬如职业袖扣，翻领的正确缝法——这些都是你想将一件西服卖给意大利男士所必须具备的，这些细节其他地方的男性或许根本就不会注意到。” 诚然，世界其他角落的男性也开始关注这些细节。然而波士顿管理咨询公司于2013年的一项调查显示，意大利仍然是世界上排名第一的服装、配饰与珠宝生产国，还是排名第二的腕表生产国——虽然该国只拥有Panerai这一个奢侈腕表品牌。看来la bella fgura的生活艺术还在延续。

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64: Beyond The Tiber 提伯河外的特拉斯提弗列特拉斯提弗列区曾被认为是罗马的穷表弟。现在，这里有着迷人的街道，树木成荫的公园和活力四射的店铺。显然，特拉斯提弗列已经成为了一个颇具魅力的地方。现在就跟随Stephen Doig一起探索这颗罗马隐藏的珍宝吧。饱读诗书的旅客们都不会对罗马深具文化意义的鹅卵石街道感到陌生。从孔多蒂街走到蜿蜒的威尼托和安尼巴尔第街，你会行经一个古老的广场，并最终到达斗兽场。这座城市的街道给人故友重逢之感。从《埃及艳后》到《罗马假日》，罗马的大街小巷都已经在电影和文学作品中化为永恒，每个角落都能被一眼认出。可那些不为人所熟知的角落又是怎样一番景象呢？离梵蒂冈城只有几步之遥的特拉斯提弗列地处水流湍急的提伯河畔，这里就像是隐藏于罗马皇冠上的一颗宝石。特拉斯提弗列狭窄的鹅卵石街两旁是深褐，长春花与藏红花色调的别墅和帕拉佐风格的建筑物。正是在这里，最酷的文化景象与这座城市古老的历史融为一体。 “特拉斯提弗列”的意思是“提伯河以外” ，暗示着这里通常不为罗马的游人所知。在历史上，这里曾是罗马的穷亲戚。由于特拉斯提弗列靠近河畔的地理位置，这里也曾是水手和外来人口的避风港。在中世纪时期，从罗马城到这里唯一的通路仅是一座木制的小桥。这个地方的文化传统令人沉醉，原因并不在于费里尼和维斯孔蒂的电影。20 世纪六七十年代，特拉斯提弗列曾是先锋音乐家们的避风港。那些曲折蜿蜒，挂着常青藤的街道是先锋实验电子音乐的出生地。热爱电影的观众也会熟知特拉斯提弗列迷人的贾尼科洛山。2013年发行的奥斯卡获奖电影《绝美之城》正是在这里摄制的。电影捕捉到了这座永恒之城的魅力，也因描绘了这里上流社会大人物们的奢华生活而被人所熟知。离贾尼科洛山仅一箭之遥的是一片植物覆盖的地带，似乎象征着特拉斯提弗列是这座狂热城市的后花园。特拉斯提弗列拥有好几个广阔的花园，包括了喷泉和雕塑密布的Villa Sciarra，迷人的奥尔托植物园和罗马最大的一片绿地——占地445英亩的 Villa Doria Pamphilj。这里的最中心的景点还是圣母大殿广场，据说耶稣降生之时，教堂脚下的沃土曾经奇迹般的喷薄而出。特拉斯提弗列也是美食爱好者的天堂。从热闹的鲜花广场集市到古朴的Da Lucia 小餐馆，时髦的酒吧和饭店随处可见。曲折浪漫的街道上，灯火如童话般星星点点，藤蔓垂挂在建筑物两旁。你一定会想要用一杯意大利葡萄酒来点缀这样一个浪 globalblue.com

漫的夜晚。如同珠宝般珍贵的Glass 餐厅是特拉斯提弗列美食之旅的目的地，世界闻名的米其林大厨 Cristina Bowerman在这里掌勺。近年来，特拉斯提弗列也逐渐成为了一片时尚潮流的中心地带。这里有精品店Annie，优雅的小店 Capito Primo，还有售卖Prada, Gucci等意大利最上等鞋履的小小鞋店 Boccanera。在以手工鞋出名的Joseph Debach 店里，意大利人引以为傲的手工艺得到了充分的展示。游览完特拉斯提弗列之后不妨在这里购物休憩吧，为你的旅途划上一个完美的句号。 trattoriadalucia.com, glass-restaurant.it, annieintrastevere.it, capitoloprimoatelier.net, boccanera.it

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时尚休闲的Gucci 马衔扣乐福鞋，自60 年前发布至今已俨然成为一款经典设计。Gwyneth Holland为您揭秘个中缘由 “标志性”一词在时尚界时常被滥用，但是并非每款产品，每位设计师或每个系列都可成为时代标志。然而Gucci 的马衔扣乐福鞋，自诞生之日起就是无可争议的经典。受品牌创始人Guccio Gucci曾当过服务生的伦敦Savoy酒店内往来的贵族宾客们轻便实用的着装风格启发，创始人之子Aldo在1953年推出了马衔扣乐福鞋。自那时起，这款产品就受到好莱坞明星与体育明星、政客要人、商界巨鳄与国际花花公子们的青睐，并从此影响并永远改变了鞋履的世界。如今誉满全球的 Gucci 品牌，始于1921年创立于佛罗伦萨的一间马具店，以马术为灵感的设计细节可见诸于品牌全系列，从灵感来自固定马鞍的绳索的红绿间隔条纹，到借鉴自马衔扣（也称为马嚼子）的双环与连接杆图案。马衔扣装饰曾出现在 Gucci的包袋、腰带、甚至Tom Ford时代的镂空连衣裙上，然而其从未像今日出现在这款经典乐福鞋头上那么恰如其分。马衔扣乐福鞋是一款足部可直接滑入的懒人鞋，使用柔软皮革制作，搭配以杏仁形鞋头、超轻便鞋底与围绕全足的条纹镶边。尽管外形十分简单，这款鞋却对男性着装史产生过重大影响：Gucci在 1953年推出这款乐福鞋时，成功为男士们创造出一个全新的鞋款类别。之前的岁月里，男人们的鞋履要么极为正式，要么极为休闲，而这款奢华懒人鞋，将软皮鞋的惬意与正装鞋的时髦完美融合，创造出全新的时尚休闲鞋履，并迅速蹿红于全球上流群体之间。乐福鞋头上马衔扣折射出的独特光芒，使其成为从Clark Gable、Fred Astaire到Peter Sellers与 John Wayne等一众好莱坞巨星眼中的欧洲时尚。不久之后，这种款式迅速被改造借鉴，权利女性们也纷纷加入穿着行列。然而这款鞋如此具有标志性，并非只因其名人拥趸：马衔扣乐福鞋自身便带有充满启发性的、欧陆风格的异国情调，无论是赤足穿着、无忧无虑地漫步于里维埃拉，还是搭配精干西服、踏足于伦敦或米兰的街头。这款鞋履的风韵部分来自于其独特的结构：每双鞋都需由Gucci 的工匠们花费两天半时间打造，该鞋采用摒弃鞋垫的圆筒形结构，使其分外轻巧、柔软与舒适。鞋的架构完成之后，再由色彩专家对皮革进行手工染色。赋予每对鞋独一无二的外观。虽然马衔扣乐福鞋刚推出时只提供保守的黑色、棕色和白色款，但如今已有多达45 种款式可供选择，其 globalblue.com

中包括经典色彩与明亮色彩的漆皮、麂皮、鳄鱼皮、蟒蛇皮与印花帆布版本。马衔扣乐福鞋的女士版本在1968 年推出，并自那时起成为Sophia Loren与Jodie Foster等女星的心头好，后者曾被拍摄到着该鞋滑雪的镜头。将时间拉近，摩洛哥王室的年轻成员、业余马术选手 Charlotte Casiraghi，也在2012年的马术主题广告中穿着该款乐福鞋。作为一款延续几十载的产品，马衔扣乐福鞋经历了各种跌宕起伏，有时也是字面意义上的。在 1970年代，男士的粗跟鞋变得几乎与女士粗跟鞋一样盛行，到了90 年代，又演化成轮胎花纹样式的齿轮状鞋底。在流行摇摆之间，辨识度经久不衰的马衔扣成为地位的标志，正如莱昂纳多在电影《华尔街之狼》中穿着的乐福鞋所展示的一般。马衔扣乐福鞋或已走过辉煌之极的巅峰时刻，但这种独一无二的乐福鞋款式已然成为永不落伍的经典。毕竟，这是被纽约大都会博物馆收入永久性馆藏的唯一一款鞋履。Gucci 的创意总监 Frida Giannin 通过去年为庆贺这款鞋诞生60周年而推出的全新1953系列，宣告马衔扣乐福鞋重新回归其休闲风格定位。这款经过重新塑造的乐福鞋，可与从卷裤脚卡其裤、连衣裙到燕尾服等任何服饰搭配，并在全世界范围内聚集了一众新拥护者，其中包括时尚领军人物Poppy Delevingne与李冰冰，还有时髦代表 Idris Elba与James Franco等演员。新生代们正在重新发现这款标志性的马衔扣乐福鞋所流露的轻松魅力：对于这样一款源自经典、又面向未来的鞋款而言，一切正该如此。 gucci.com

PHOTO: GUCCIO GUCCI SPA

72: In Focus: The Classic Gucci Loafer 精品聚焦：Gucci 马衔扣乐福鞋

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54: Passion For Perfection 完璧へのこだわりラ・ベラ・フィギュラ ― イタリアンメンズウェア独特の魅力を一言で表すとこれに尽きる。ジョッシュ・シムズがこのルックスの魅力を解き明かす。イタリアのメンズウェアメーカー、カルーソの社長兼 CEO のウンベルト・アンジェローニが、キーワードをいくつか挙げている。brav ura（巧妙）、cognoscente（目利き）、b e l c a nto（美しい歌）、literati（文人）。「これらの語句は全てイタリア語で、いずれも特別な能力や姿勢を表している」と、このファッション実業家は書いているが、そういった語句の中でも代表格はla bella figura（ラ・ベラ・フィギュラ、「美しい姿」）だという。イタリアンファッションの（アルプスを越えた隣国の表現を借りれば）「je globalblue.com

ne sais quoi」、つまり「何とも言い表しがたい魅力」はやはりこれが源だからだ。ラ・ベラ・フィギュラはイタリア人の生き方を表す。「美しい姿」は、イタリア人男性の決定的特徴である一日24 時間不断の一糸乱れぬ粋なスタイルをいい、エルメネジルド・ゼニア、ベルルッティ、ブリオーニといったレーベルのメンズウェアショーではそれを見事に体現した作品がふんだんに見られる。何しろ、どんな些細なディテールでも大事にするお国柄だ。ドレスシャツ一つをとってみても、例えばルイジ・ボレッリでは、貝ボタンを同社独自の鳥足掛けで縫い付け、コットンのアイロンがけにベチベルソウ水を使っている。そこまで、と思うだろうが、本当の話だ。「20 年にわたる失政で我が国のイメージが悪化している今、スタイルが今まで以上に重要」と、元ブリオーニCEOで現在はパルマを本拠とするカルーソのオーナー社長であるアンジェローニは説明する。カルーソは1958 年創業で、現在はニューヨークとミラノ（来年1月）に店舗開設予定と巻き返しの準備万端だ。「イタリアンスタイルの魅力とセンスは、ラ・ベラ・フィギュラを追求する生き様から来ています。ラ・ベラ・フィギュラとは、人目を引きつつ尊大さがなく、鷹揚で斜に構えたようでありながら実は全てに注意が行き届いていることをいいます。ラ・ベラ・フィギュラは、話し方、食べ方、遊び方、恋愛遊戯の楽しみ方、そして特に装いに表れます。イタリア人は自己イメージを常に操作しているのです。また、特にイタリア人男性にとっては、ラ・ベラ・フィギュラは名刺代わりでもあります。」実際、2014年カンヌ映画祭でクールで洗練されたイメージの宣伝に使われた写真はというと？答えは、他ならぬイタリア人俳優マルチェロ・マストロヤンニ。フェデリコ・フェリーニ監督の1963年の映画『8 1/2』に主演した際のワンショットだ。エレガントなイタリア人は、何も俳優だけではない。ヴァニティ・フェア誌の2013年度「世界のベストドレッサーリスト」に名を連ねた著作家で詩人のガブリエレ・ダヌンツィオ、実業家のジャンニ・アグネリ、フェラーリ社会長のルカ・コルデロ・ディ・モンテツェモーロも、同じくスタイリッシュなイタリア男だ。人生哲学としてのラ・ベラ・フィギュラのルーツは深い。イギリス人の「ダンディ」やフランス人のフラヌ―ル（flâneur、「さすらい人」）と同様に、ラ・ベラ・フィギュラも元々の発想はメス孔雀ではなくオス孔雀になりたいという野心だった。バルダッサーレ・カスティリオーネは、『 I l Cortegia n o 』（「宮廷人」、1528 年出版）を著した際に、彼が「人間万事に通ずる一般法則」と呼ぶ概念を提案した。それは sprezzatura（さりげなさ）。困難な局面を冷静沈着

に乗り切るために必要な手腕を包み隠すうわべの何気なさで、当時でさえ、ロマンチックな反面、信用ならないとも考えられていた。18世紀になると、グランドツアー（裕福な英国貴族の子弟が学業の仕上げに行った欧州周遊旅行）でイタリアを巡った旅人が、百姓階級ですら身なりがいいとコメントしている。日差しを浴びた身体を意識する地中海文化と、儀式や偶像崇拝を含むカトリシズムの影響、さらに、イタリア男性は30歳になるまで実家で暮らすのが通常という事実（これによって、贔屓の仕立て屋への正式な紹介など、父から息子へスタイルの知識が受け継がれる）もあって、外見は常にイタリア生活の一部になっているのだ。ラ・ベラ・フィギュラが幅広く実践されるようになったのは、1950年代に同国の社会と経済が大きく拡大したことがきっかけとよく言われる。イタリアのファッション産業が大幅成長し、初めてマーケティングを取り入れた頃だ。しかし、その下地には競争ニーズもあった。都市部から田園部まで至る所に高級芸術が背景にあるこの国で、イタリア人男性は肩幅が広くウエストを絞った仕立てを、ミケランジェロのダビデ像の理想化された男らしさとイタリア古典彫像の静穏なたたずまいの反映と見ている。「芸術文化全般が、私達が見栄えの良いもの全てを愛する国民であることの表れ」と、ミラノの靴メーカー、シルヴァーノ・ラッタンツィはいう。「何せ、美しい風景とルネッサンス建築に囲まれ、どんな小さな教会にもフレスコ画がある環境で暮らしているわけですから。」イタリア芸術と同じで、イタリアのメンズウェアもまさにその洗練されたイメージを買われて、代表的な輸出品となっている。ラ・ベラ・フィギュラを映すには、「モダンで今風、過去でも未来でもなく今を見据えた服」でなくてはならないと、アンジェローニはいう。「本切羽できちんとした襟ステッチが掛かっているなど、ディテールに伝統が活かされています。イタリア人男性にスーツを売ろうと思えば無くてはならないが、他国の男性は気づきさえしないようなディテールです。」とはいえ、他国でも男性がそうしたディテールに目覚めつつあるのは確かだ。国際経営コンサルタントのボストン・コンサルティング・グループが 2013年に行った調査で、イタリアは依然として衣服、アクセサリー、ジュエリーの生産国第一位にランキングされ、時計ですら、高級時計ブランドはパネライだけであるにもかかわらず第二位に付けている。どうやら、ラ・ベラ・フィギュラのライフスタイルが広まりつつあるようだ。

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PHOTO: GABRIELLA GIULIA GUERCIO/CC BY-NC-ND 2.0

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64: Beyond The Tiber テヴェレの向こうかつてはローマでも比較的貧しい地区だったトラステヴェレが、心惹かれる通りや緑豊かな公園、活気に満ちたブティックやレストランがいっぱいの魅力的な近隣へと進化している。スティーヴン・ドイグが探索した。ローマの石畳の道は、文化に詳しい旅人にはお馴染みだ。コンドッティ通りや曲がりくねったヴェネト通り、古代のフォルム（公共広場）沿いにコロッセオへとつながるアンニバルディ通りなど、この都市の大通りは親しい旧友のように感じられることがある。これらは、文学や「クレオパトラ」、「ローマの休日」といった映画で不朽の地位を確立し、どの一角も一目でそれとわかる通りだ。一方、それほど知られていないローマはどうだろうか。バチカン市国から少し歩くと、流れの速いテヴェレ川の河岸にトラステヴェレ地区がある。ここはきら globalblue.com

びやかなローマの隠れた宝石で、入り組んだ石畳の細道沿いにセピアや青紫、サフラン色の住宅や邸宅が立ち並ぶ。世界有数の歴史都市ローマの中で、流行の文化シーンが発達してきたのがこの地区だ。「トラステヴェレ」という名前自体が、ローマ観光客が通常訪れる範囲の外側にあることを示している。翻訳すれば「テヴェレの向こう」だ。歴史的には旧ローマ市街の貧しい弟分といったところで、川に近いことから船乗りや移民が住み着くようになった。市街から遥かに離れていたため、中世にはローマ中心部からのアクセスは木造の小橋一本きりだった。この地区の文化的遺産は素晴らしい。ローマが誇るフェデリコ・フェリーニとルキノ・ヴィスコンティの両巨匠を生んだ地という輝かしい栄誉はないが、1960年代から70年代にかけて前衛ミュージシャンの溜まり場となり、ツタの茂る曲がりくねった街路は実験的なエレクトロニカ運動発祥の地となった。ただ、映画通ならトラステヴェレの中でもとびきり魅力的な区域を知っているかもしれない。ジャニコロの丘だ。2013年に公開されたアカデミー賞受賞作品

PHOTO: DREAMWORLD/CC BY-SA-2.5

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『グレート・ビューティー/追憶のローマ』の中盤が撮影されたのが、この場所だ。この映画は、永遠の都ローマの魅力を現代的にとらえ、都市そのものを壮麗この上なく映して主人公にしたことで知られる。ジャニコロの丘の近辺には一連の緑地があり、トラステヴェレが慌ただしく密集したローマで庭園的な位置付けにあることがわかる。この地区には、噴水と彫像があちこちにある優雅なヴィラ・シャッラ、興味深いオルト・ボタニコ、ローマきっての広大な緑地公園ヴィラ・ドリア・パンフィーリを含め、不規則に延び広がる公園がいくつかあって、その緑地面積は 445エーカーと堂々たる規模を誇る。しかし、この地区の中核はやはりサンタ・マリア大聖堂のある広場だ。この教会は、キリスト生誕時に奇跡的に聖油の泉が湧いた地点に建造されたと言われている。この界隈は、賑やかなカンポ・デイ・フィオーリ広場のマーケットや古風な趣きのダ・ルチア・トラットリアなど、粋なバーやレストランが密集しており、食通にも嬉しい場所。豆電灯が点在し、ツタの絡まる建物が並ぶロマンチックな曲がり小路は、イタリアン

ワインのグラスを傾けながらとるアルフレスコの夕食にもってこいの舞台だ。トラステヴェレ随一の食の名店「グラス」も見逃せない。ミシュランの星を獲得したこのレストランは、世界的に有名なクリスティーナ・ボゥエルマンがヘッドシェフを務める。この近隣は近年、スタイルセンターとしても発展している。国際ブランドを扱う店の他、ニッチブティックのアニーやエレガントなカピート・プリーモのアトリエが並ぶ。ちっぽけなボッカネーラでは、プラダからグッチまでイタリアの最高級靴を揃えている。職人技が冴えるイタリア手工芸は、手作り靴で有名なジョゼフ・デバックでも出色だ。同店の靴は、ローマの隠れた秘宝、魅惑的なトラステヴェレ地区を数時間そぞろ歩くのにぴったりだ。 trattoriadalucia.com、 glass-restaurant.it、 annieintrastevere.it、 capitoloprimoatelier.net、 boccanera.it

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72: In Focus: The Classic Gucci Loafer 注目のブランド：グッチグッチのスマートカジュアルシューズ「ホースビット・ローファー」は、60年前の発売以来続くデザインの名品だ。グウィネス・ホランドがその理由を説明する。「アイコニック」という言葉はファッション界では濫用されがちだが、製品にしろデザイナーにしろコレクションにしろ、全てがアイコンの地位を獲得できるわけではない。そんな中で、グッチのホースビット・ローファーは発表されるなりデザイン史に名を残す傑作となった。創業者のグッチオ・グッチはかつてロンドンのサボイホテルでベルボーイをしていた。この名門ホテルを訪れる貴族階級の機能的でくつろいだスタイルをインスピレーションとするホースビット・ローファーは、1953年に息子のアルドが発売。以来、この靴はハリウッドの映画スターや有名スポーツ選手、政治家、大物実業家、世界に名をはせるプレイボーイの足元を飾り、それに伴ってフットウェアの世界を globalblue.com

一変させた。今や世界の有名ブランドとなったグッチは、1921年にフィレンツェで馬具商として起業。かつて鞍の固定に使われた腹帯にヒントを得た赤と緑のストライプから、二つの輪と金棒から成る馬ハミ（ホースビット）のモチーフまで、乗馬をテーマとしたディテールがコレクションに広く登場する。ホースビットはグッチのバッグやベルトに使われ、トム・フォード時代にはカットアウトドレスにも見られたが、やはり名作ローファーの前甲に付いているのが一番しっくりくる。ホースビット・ローファーはしなやかな革で作ったスリップオンタイプの靴で、靴先はアーモンド形、靴底はスリムで、甲に金棒が渡されたデザインだ。見た目はシンプルだが、このローファーが男性の装いに与えた影響は大きい。グッチが1953年にこのローファーを発売した時、事実上、紳士靴の全く新しいカテゴリーを生み出したといっていい。それまでの紳士靴といえば、きちんとしているか極くカジュアルかの両極端しかなかったが、モカシンの履きやすさと礼装用靴の洗練を合わせたこの高級感あるスリップオ

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ンが元祖スマートカジュアルシューズとなり、それに世界を股に掛けるジェット族が飛びついたのだ。ホースビットの独特のきらめきは、クラーク・ゲーブルからフレッド・アステア、ピーター・セラーズ、ジョン・ウェインまで、ハリウッドスターの間でヨーロピアン・シックのシンボルとなり、このスタイルはまもなく主演女優たちにも広まった。ただ、アイコニックになったのは、何も有名人ご用達だからという理由だけではない。ホースビット・ローファーは昔から、リヴィエラで素足につっかける気楽な履き方から、ロンドンやミラノの街で洗練されたスーツに合わせる履き方まで、ヨーロピアンスタイルのエキゾチズムが漂う憧れのアイテムなのだ。この靴のスタイルは、ユニークな構造もその一部だ。グッチの職人が一足一足を二日半かけて作るのだが、インソールのないチュブラー構造のおかげで、軽くしなやかで履き心地がよい。靴の組み立てが済んだら、染色専門の職人が皮を手染めして一足一足にユニークな風合いを与える。当初は無難な黒、茶、白の革製だけだったホースビット・ローファーも現在では45種を超え、古典的な色から明るい色まで、素材もパテントレザー、スエード、クロコダイル、パイソン、プリントのキャンバスまで様々だ。婦人用が登場したのは1968年で、以来、ソフィア・ローレンやジョディ・フォスターなどのスターが愛用している。ジョディはホースビット・ローファーを履いてスケートボードを楽しむ姿をスナップ写真に撮られている。さらに最近は、乗馬をテーマとした2012 年の広告キャンペーンで、モナコ公女で馬術のアマチュア選手でもあるシャルロット・カシラギがこのローファーを履いている。何十年にもわたる長寿商品なら浮き沈みはあって当然だが、このホースビット・ローファーもご多分に漏れず、アップダウンが（時には文字通り）あった。1970年代には紳士靴のブロックヒールは婦人用とほとんど変わらない高さだったが、90年代にはガッチリしたタイヤのような靴底になった。そんな移り変わりの中で、ホースビットは一目でわかるステータスシンボルとなる。最近の映画「ウルフ・オブ・ウォールストリート」でレオナルド・ディカプリオが履いていたローファーがまさにそれだ。ホースビットをあしらったデザインが全盛の時期が何度かあったが、もともとのローファースタイルの真に時代を超える魅力は今も健在だ。何しろ、ニューヨークのメトロポリタン美術館の永久所蔵コレクションに加えられた唯一の靴なのだから。グッチのクリエイティブ・ダイレクター、フリーダ・ジャンニーニは昨年、このローファーの発売60周年を記念した新1953年コレクションで、ホースビット・ローファーを本来のスイートスポット「休日の装い」に回帰

させた。ロールアップしたチノパンからドレスやタキシードまで何にでも合う新イメージのローファーは、スタイルリーダーのポピー・デルヴィーニュやリ・ビンビン、スタイリッシュな俳優のイドリス・エルバやジェームズ・フランコなど、世界中で新たなファンを続々獲得している。アイコニックなホースビット・ローファーの気楽な魅力を全く新しい世代が再発見しているのは、過去から現在にまたがる靴にいかにもふさわしい。 gucci.com

114: When You Shop The World, Shop Tax Free 海外でのお買い物が免税にグローバル・ブルーの免税ショッピング制度をご利用いただきますと、世界各地の有名ショッピング街にある27万軒を超える加盟店でのお買い物がお得になります。年間2600万人が楽しまれているグローバル・ブルーの免税ショッピングを、貴方もぜひご利用ください。手続きは簡単。まず、青い星を目印に加盟店を探します。星が見当たらなければ、店員に「グローバル・ブルー？」とお尋ねください。あとは、次のステップを踏むだけです。

1. お買い物お買い物をした際は、必ずグローバル・ブルーの免税書類（タックスフリー・フォーム）を受け取ってください。

2.還付請求ご帰国の際は、まず出国地の税関で免税書類にスタンプを押してもらってから、グローバル・ブルーのカスタマーサービスデスクで払い戻しを受けます。お問い合わせ： taxfree@globalblue.com +421 232 111 111 €154.94以上のお買い物をすれば、購入価格の最高 15.5％の払い戻しが受けられます。最終的な払い戻し額は、付加価値税（VAT）合計から事務手数料を差し引いた金額となりますので、その旨ご了承ください。なお、現金での即日還付が必要な場合は、還付の場所によって、各タックスフリーフォームにつき固定の追加手数料をとられる場合があります。

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Souvenir

AN EYE FOR STYLE The eye-catching Alex handbag by Roman designer Federica Berardelli is a great example of classic Italian craftsmanship updated with quirky contemporary design. Berardelli, who has lived in Rome all her life, combines infuences from her Italian heritage with inspirations from her international travels. Beautifully created from fne leather, the Alex bag has simple lines and a traditional shape made modern by the addition of Berardelli’s Save up to 15.5% by shopping tax free, see page 114

signature eye motif. Handcrafted in bronze, the eye was conceived in collaboration with jewellery designer Flaminia Barosini and speaks to Berardelli’s idea of a woman with a unique and strong personality. Available in three sizes and a variety of colours, the bag is equipped with a detachable shoulder strap. hl Federica Berardelli Alex handbag, from €400, Mon Reve, Piazzale del Parco della Rimembranza 10, 00197 Rome, +39 06 6401 4664, federicaberardelli.com