SHOP Stuttgart AW14

L CIA

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LIKE SHOPPING? LOVE OUTLETCITY! OVER 60 PREMIUM BRANDS IN FLAGSHIP OUTLETS REDUCED BY UP TO 70 %**

Metzingen, the hometown of Hugo Boss, located only 25 minutes from Stuttgart Airport, offers you a unique shopping experience in modern inner-city surroundings with exclusive flagship outlets, prize-winning architecture and tax-free shopping. Every Thursday, Friday and Saturday the Shopping Shuttle conveniently brings you from Stuttgart Airport to OUTLETCITY METZINGEN and back. More information and booking on www.outletcity.com/shoppingshuttle * Show this ad at the Tourist Information Metzingen, get your personal Shopping Pass and beneft from exclusive additional discounts of 10 % at participating stores. Valid until 31.05.2015 ** Compared to the manufacturerâ&#x20AC;&#x2122;s previous RRP

ARMANI . BALLY . BURBERRY . COACH . ESCADA . HACKETT . HUGO BOSS . LACOSTE . MAX MARA . MICHAEL KORS . NIKE . POLO RALPH LAUREN . SWAROVSKI and many more

OUTLETCITY METZINGEN PREMIUM OUTLET SHOPPING LIKE SHOPPING? LOVE OUTLETCITY!

UNIQUE INNER-CITY LOCATION

Somehow, the best stories come from life itself. Like the one of Metzingen, the hometown of Hugo Boss to the south of Stuttgart at the foot of the Swabian Alb. In the 1970s the textile center of the gentlemen’s tailor was located here in an old brick factory. Originally a quiet and unassuming sales outlet for the staff working for the gentlemen’s tailor, today it pulses with life as an internationally acclaimed shopping destination.

In Metzingen, outlet shopping does not take place in the open countryside, but is seen as a real inner-city shopping experience. A picturesque historic town, numerous buildings which are listed for preservation and a centuries-old tradition in viniculture – this is what visitors will find there.

MORE THAN 60 INTERNATIONAL PERMIUM BRANDS Since then, more than 60 international premium brands like Armani, Bally, Burberry, Coach, Escada, Hugo Boss, Max Mara, Michael Kors and Missoni present their merchandise in mainly fagship outlets. The innovative architectural style of the stores has been adapted individually to the corresponding image of the brands and offers the visitors also a good merchandise availability. In addition, the products are reduced all year by 30 – 70 % compared to the former recommended retail price – this makes shopper’s heart futter.

TOURISTIC MAGNET Swabian hospitality, regional and high-quality food, the biosphere reserve in a landscape like right out of a picture postcard as well as numerous touristic highlights in the region make it possible for the visitors to round off their shopping trip with a touristic program which offers everything – except for boredom.

SPECIAL EVENTS Exclusive events and monthly themes like Luxury Denim, Autumn Cocooning or Winterdays make your visit to OUTLETCITY METZINGEN a unique experience all year round. More information: www.outletcity.com

&+5,67ć&#x2026;¤ç&#x17D;&#x2030;ŕŹ&#x161;ĺ&#x2C6;§đ&#x2DC;&#x201E;Šă?¤đ&#x201D;ĄĽŃ˘ă&#x2019;?ĺ ¸Đ á&#x2013;&#x2014;ÔĄă&#x2022;&#x201A;Ë&#x2C6; ŃťŕŞ&#x2022;ŕŞ&#x2022;ä&#x2039;źŕ¤§đ&#x2014;&#x2030;&#x2020;Ë&#x2C6;ç&#x17D;&#x201C;â&#x2026;Ľé¤Ąĺ&#x2022;łŕť&#x203A;đ&#x201D;&#x2030;šË&#x2C6;â&#x201D; â&#x201E;&#x2019;đ?&#x2122;śä&#x2018;ĽŕŠ ŕ§Ą đ&#x2022;¤˛ä&#x2014;?á˘˝Đ&#x201E;ä&#x201D;&#x2019;Ç&#x201E;ĺ&#x2C6;§â&#x20AC;ŤÝ&#x2122;â&#x20AC;Źĺ &#x2030;á&#x152;¨á&#x2026;Śŕ¨Źä&#x2014;Žç&#x2C6;&#x2021;đ&#x201D;&#x201D;łç&#x20AC;&#x192;Ë&#x2C6;ä&#x161;źâ&#x20AC;?ŕ§&#x192; Ő&#x201C;đ&#x2018;&#x20AC;&#x201E;Đ ç&#x20AC;&#x192;ç&#x17D;&#x201C;â&#x2026;ĽÇ&#x201E;áĽšŕŚŤĐ ă&#x160; đ&#x2122;&#x2026;&#x2020;ă&#x2DC;¨áŹ&#x192;ŇŹÇ&#x201E;

CHRIST JEWELLERS AND WATCHMAKERS IN STUTTGART. KĂśnigstraĂ&#x;e 48 Âˇ Markstr. 1-3 (inside Breuninger) CHRIST Juweliere und Uhrmacher seit 1863 GmbH, Kabeler StraĂ&#x;e 4, 58099 Hagen | CHRIST service line 0180/5 32 10 98 (â&#x201A;Ź 0.14/min. from a German landline; mobile phone prices max. â&#x201A;Ź 0.42/min.) | *price on request | ** white, small internal characteristics, good cut

Only at CHRIST CHRIST DIAMONDS Ring* 585/- gold with rhodolites and brilliant cut diamonds, together approx. 0.15 ct.**

Passion. Made in Germany. The CHRIST DIAMONDS Collection. Experience diamonds in a whole new way at over 200 CHRIST specialty stores throughout Germany.

www.christ.de

Editor’s Letter Athens and Thessaloniki Austria Austrian Alps Barcelona Belgium Berlin Buenos Aires Cologne Copenhagen Cyprus

Чехия Düsseldorf Estonia Frankfurt French Riviera

‫دليل ألانيا‬

德国指南

Welcome to Stuttgart Even if you’ve visited Stuttgart before, you may be surprised to discover how expertly the city caters to sartorially minded business travellers – fnd out more in our feature on page 30. In this edition, we also take an in-depth look at Porsche Design, maker of everything from covetable smartphones to luxury luggage (page 36), and reveal this season’s musthave bag from Escada (page 66). SHOP is part of Global Blue, a Tax Free Shopping market leader, and publishes guides to over 40 destinations across Europe and Asia. Our international insider knowledge means we are ideally placed to tell you everything you need to know about your chosen destination: the top global brands, the local favourites you shouldn’t miss and the essential stores, boutiques, restaurants and places to visit. For the very latest information, visit globalblue.com. It’s even easier to claim your tax savings with the Global Blue Card – signing up is free and you can fnd all the details on the website. And don’t forget to download the Global Blue mobile app! With this edition of SHOP, the Global Blue app and your Global Blue Card, you’re ready to enjoy the best that Stuttgart has to ofer.

Emma Cheevers @环球蓝联-globalBlue

/globalblue

@globalBlue

/globalBlue/globalBlueRu

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Gothenburg Hamburg Hanover Helsinki Area Holland Iceland Istanbul Italy Lake Saimaa Lebanon London Madrid Milan Munich Naples Nuremburg Oslo Paris Portugal Prague Riga Rimini and Riccione Rome Seoul Singapore Stockholm Stuttgart Switzerland Tokyo Vienna Vilnius /globalblue

ILLUSTRATION: PINg ZhU

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Baden Baden · Berlin · düsseldorf · fr ankfurt · Garmisch-Partenkirchen hamBurG · innsBruck · kitzBühel · köln · münchen · new York · salzBurG st. moritz · stuttGart · sYlt · zermatt · zürich

fashion | lifestyle | beauty STUTTGART KÖNIGSTRASSE

Welcome to GALERIA Kaufhof at Königstrasse Located directly at the main station. Attractive departments ﬁlled with elegant fashion, the largest selection of lingerie in Stuttgart, sports items, children’s goods, and household linen invite you to linger and browse around. As do our exclusive perfumes, accessories, choice jewellery watches, high-quality household goods. Enjoy our top service in an environment where shopping really a pleasure is. The traditional department store chain celebrates 2014 its 135th anniversary with special offers and events. If you come from a country outside the EU, you can even enjoy tax-free shopping at GALERIA Kaufhof!

Please scan the QR-code with your smartphone to get more information about your GALERIA store Stuttgart, Königstrasse.

GALERIA Kaufhof... ... makes you fall in love with Germany

GALERIA Kaufhof GmbH, Leonhard-Tietz-Str. 1, 50676 Cologne

www.galeria.de

Mike Lemanski Mike Lemanski created this season’s cover illustration for SHOP Stuttgart. His fresh, distinctive artwork has previously been commissioned by IBM, Nike and Google, among others. His playful yet intricate style makes him a perfect illustrator for this cover, inspired by our feature about Stuttgart’s impressive range of options for the sartorially minded business traveller on page 30. It shows the city as a tailoring blueprint, surrounded by other tools of the trade. Read more about our cover illustrations at globalblue.com/covers.

Ruairidh Pritchard Ruairidh Pritchard, assistant production editor at SHOP, studied journalism in Glasgow, where he was editor of his university’s awardwinning magazine. Ruairidh is a keen traveller and writes for a variety of publications. globalblue.com

PHOTO: ansTrO 2012

PHOTO: DOrCas BrOWn

ILLUsTraTIOn: MIKE LEMansKI

Contributors

Kirsty Andrews SHOP assistant picture editor Kirsty Andrews is partial to gripping crime novels and round-the-world trips. She is often found patiently cutting out a product shot or exploring the countryside with a fat tyre and an overnight bag.

Junjie Dou Junjie Dou worked on publications in Nanjing and Seattle before becoming SHOP’s associate Chinese editor. She has an MA in International Journalism from the University of Westminster in London.

Montblanc Star Classique and Hugh Jackman Crafted for New Heights Manufactured in Switzerland, the Star Classique Automatic, with its slim 8.9 mm 18 K red gold case and its ergonomically shaped case back, is a ďŹ ne companion for an elegant appearance. Visit and shop at Montblanc.com

Munich, Berlin, Cologne, Hamburg, DĂźsseldorf, Frankfurt, Stuttgart, Hannover

Stuttgart, Stadtmitte Karstadt Warenhaus GmbH | Theodor-Althoff-StraĂ&#x;e 2 | 45133 Essen

Fashion, Lifestyle & more Our branches in excellent downtown locations of most important German cities provide shoppers with a modern and comfortable environment which makes shopping an experience. Not only strong brands but also our outstanding advisory service and innovative events attract throngs of buyers. Enjoy your next shopping spree on the discovery journey through our store Karstadt Stuttgart.

Shop Floor E DI TOR I A L

PU BL ISH I NG

Editor-in-chief

Publisher

Emma Cheevers

James Morris

Managing editor Sally McIlhone Cover illustrator Mike Lemanski Contributor Hamish Monk Production editor Caterina Mazzolai Assistant production editor Ruairidh Pritchard Features editor Stephen Doig City guide and lifestyle editor Verity Hogan Fashion and news editor Dominique Fenn Assistant fashion and market editor Ximena Daneri Assistant fashion and news editors Hannah Lewis, Isabella Redmond Styles Fashion assistant Gemma Latham Editorial intern Sammy Ha Chief sub-editor Hester Lacey Copy editors Sue Flook, Claire Gervat, Ann Morphew, Harriet O’Brien Picture editor Dorcas Brown Assistant picture editors Kirsty Andrews, Sarah Beyts Picture assistants Grace Bird, Mónica Goya Picture intern Rubi Ali Artworker Adam Dhaliwal Artworking assistants Dionne Hélène, Ai-Lun Huang, Milkha Lala Artworking intern Hibba Sayeed

Online editor Kirsty Welsh Online editorial assistant Katie Ramsingh Online assistants Marina Nelson, Emily Scrivener Commercial editor Justine Clifton Commercial artworking intern George Trinick, Ellie Vigors Chinese editor Yuan Fang Associate Chinese editor Junjie Dou Chinese contributing editor Qingya He Chinese translators Xun Ji, Mengjiao Qu, Yin Shi, Chenguang Yi, Yi Zhang Chinese interns Yunhan Fang, Tiantian Liu Russian editor Anastasia Nemchenok Associate Russian editor Daria Orlova Assistant Russian editor Kira Savchenko Russian editorial assistant Linda Blank Russian translators Teena Garnik, Gary Ramazanov Arabic editor Haneen Malaeb Japanese editor Kyoko Nishimoto SHOP is published by Global Blue Group headquarters Global Blue SA, Route de Crassier 7, CH-1262 Eysins, Switzerland Corporate registration number 5565726923 globalblue.com info@globalblue.com

Digital manager Eamonn Leacy Digital production manager Funmi Paul-Taiwo Online commercial editor Sally Ashley-Cound Project manager Bina Summan International digital marketing executive Nina Kobalia Digital marketing executive Wenhan Zhang Digital production assistant Paul Lecoanet Advertising and partnership manager Riccardo Canini Distribution and partnership manager Claudia Suárez Print Dane Consultancy

GLOBA L BLU E GER M A N Y Vice president sales Central Europe Thorsten Lind Country manager Jörg Schönbeck Marketing sales manager Michael Mauerhoff Sales manager Pino Dufter Marketing specialist Mareike Dieckmann Global Blue Germany, Vogelsanger Weg 38, 40470 Düsseldorf, info.de@globalblue.com Regional tourist office Stuttgart Marketing und Tourismus GmbH, Rotebühlplatz 25, 70178 Stuttgart, +49 (0)711 22280, stuttgart-tourist.de

Disclaimer: SHOP magazine is published by Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited. While every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur after publication. Global Blue shall not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. ©2014 Global Blue

It’s more fun, when it’s tax-free!

Grand Gourmet

Life tastes great.

Premium One Cromargan®

Knife set 5 pieces instead of 384,75*

Cookware set 4 pieces

289,–

instead of 496,95*

399,– *sum of the prices

Made in Germany

WMF Stores Stuttgart www.wmf.de/flialen

Stuttgart, Königstraße 31, Tel. 0711/292932 Stuttgart , Königstraße 26, Tel. 0711/22007778

Contents

p.36

P RO D u c t S 20 Check Out SHOP selects a standout piece from Stuttgart this season 21 Products Key looks for the season, from fashion and footwear to jewellery and accessories n ewS 24 Shop Window One store not to be missed in Stuttgart 26 News Seasonal updates on shops, services and new products F e at u R e S 30 Cover Story: Dressed To Impress today’s business executive has exacting sartorial standards – and Stuttgart is well placed to satisfy them, says Ruairidh Pritchard

36 In Focus: Porsche Design From luxury luggage to smartphones, Porsche Design produces a wide range of desirable pieces. Hamish Monk visits the local label gu i De 42 Maps and guides to the key shopping areas of Stuttgart, plus useful information for visitors eSSenti a lS 54 How To Shop Tax Free the simple steps to saving money on your shopping t R a n S l at i On S 56 Русский Перевод 60 美文翻译 63 日本語翻訳 65 SOu v e n i R 66 the essential item to bring home

Above: Porsche Design’s covetable pieces include engineered leather clothing

20 | P RO D U C T S

Check Out

quality time Cartierâ&#x20AC;&#x2122;s tortue watch was frst created in 1912, and its simple shape and understated elegance are as appealing today as they were a century ago. this season the design has been gently refreshed, with more focus given to the femininity of its curved lines. Daytime models feature supple leather straps, while the stunning evening versions are available in Save up to 14.5% by shopping tax free, see page 54

white or rose gold. On each, the face remains a constant, its elliptical shape decorated with Roman numerals and sword-shaped hands. this white gold tortue is as luxurious as they come, with a face surrounded by diamonds totalling 1.5 carats, and is guaranteed to never go out of style. hl Cartier Tortue watch, from â&#x201A;Ź35,300, Breuninger, marktstrasse 1-3, 70173 Stuttgart, +49 (0)711 2110, cartier.com * for map go to page 46

P RO D U C T S | 21

AMAZING GREYS This stylish shade is anything but boring, gracing everything from coats to sporty trainers – add a fash of silver to fnish of the look

1. Cos coat, €250, Cos, Königstrasse 46, 70173 Stuttgart, +49 (0)711 120 4357, cosstores.com

3. Louis Vuitton bag, €7,400, Louis Vuitton, Stiftstrasse 2, 70173 Stuttgart, +49 (0)711 299 1163, louisvuitton.com

2. Faber-Castell Ambition Rhombus fountain pen, €70, Idee, Kronenstrasse 4, 70173 Stuttgart, +49 (0)711 253 6088, faber-castell.com

4. Montblanc Meisterstück Heritage Perpetual Calendar watch, €10,000, Montblanc, Stiftstrasse 4, 70173 Stuttgart, +49 (0)711 284 1116, montblanc.com

globalblue.com

5. Nike Air Max trainers, €130, Roland, Königstrasse 29, 70173 Stuttgart, +49 (0)711 300 0574, nike.com

22 | P RO D U C T S

IN THE NAVY Blue is the new black this season. Add a fash of colour with a printed silk scarf

1. Marc Cain coat, €479, Marc Cain, Calwer Strasse 33, 70173 Stuttgart, +49 (0)711 223 5270, marc-cain.com

2. Tifany & Co T Collection bracelets, €1,050 without diamonds, €2,900 with diamonds, Breuninger, Marktstrasse 1-3, 70173 Stuttgart, +49 (0)711 335 0080, tifany.com

Save up to 14.5% by shopping tax free, see page 54

3. Swarovski iPhone case, €29, Swarovski, Königstrasse 36, 70173 Stuttgart, +49 (0)711 120 9580, swarovski.com

S H O P | 23

4. Roeckl handbag, €249, Roeckl, Stiftstrasse 1, 70173 Stuttgart, +49 (0)711 7223 3830, roeckl.com

globalblue.com

5. Hermès scarf, €895, Breuninger, Marktstrasse 1-3, 70173 Stuttgart, +49 (0)711 211 1837, hermes.com

6. Mango jeans, €39.99, Mango, Königstrasse 60, 70173 Stuttgart, +49 (0)711 7223 0410, mango.com

24 | N E W S

PHOTO: Ludger PaffraTH

Shop Window

AESOP OPENS IN STUTTGART Cult beauty brand Aesop, having recently opened a boutique in Berlin’s Mitte district, now has a second German outpost, this time in Stuttgart. Designed by Einszu33 in collaboration with Aesop’s own design department, the store follows the theme ‘black but not dark’ and was inspired by the works of French painter Pierre Soulages. The central counter is crafted from Nero Assoluto stone slabs and black granite, and Save up to 14.5% by shopping tax free, see page 54

features a demonstration sink ftted with stylish brass plumbing. With this as a focal point, the store’s design uses a palette of soft greys and of-whites, complementing Aesop’s distinctive product labels. Visitors can browse the complete range of skin, hair and body care items, with trained consultants on hand to make sure each purchase is perfectly suited to individual needs. hl Aesop, Karls-Passage, Marktplatz 1, 70173 Stuttgart, +49 (0)711 8602 0179, aesop.com * for map go to page 45

The simplest way to shop tax free Join. Shop. Swipe. Save

The Global Blue Card. Save up to 19%* when you shop abroad at the worldâ&#x20AC;&#x2122;s favourite stores. Sign-up now. www.globalblue.com/register

*Subject to local conditions.

26 | N E W S

STYLISH SCENTS

It would be fair to say that Kim-Eva Wempe has jewellery in her blood. Born into the Wempe family, which owns one of Germany’s leading fne jewellery and watch companies, she grew up in a world of precious metals and beautiful stones. Driven by the desire to keep her family’s business fresh and modern, she introduced her own line of jewellery, By Kim. Ofering beautiful and luxurious pieces inspired by and created for powerful and sensual women, the By Kim line skilfully plays with shapes and materials to create jewellery with a contemporary elegance. This opulent cocktail ring is eye-catching and luxurious enough for even the most special of occasions, while the simple lines and unfussy aesthetic mean it can also be worn every day. Each piece of jewellery by Wempe is made to last and made to be loved, and the classic style of this diamond ring will transcend seasons and remain a favourite for years to come, making it the perfect gift for that special someone. hl Wempe, Königstrasse 41, 70173 Stuttgart, +49 (0)711 223 8090, wempe.com * for map go to page 45

Mercedes-Benz might be known for its motoring talents, but the German company is proving equally skilled at creating fragrances. Its foray into scent reveals the same traits that make its cars so desirable – timeless style, superior quality and a design-led attitude – and builds on the brand’s background as the main sponsor of the Fashion Weeks in New York, Berlin and Beijing. The frst fragrance for men, which has been created in collaboration with master perfumer Olivier Cresp, is sophisticated and confdent. Fresh citrus top notes of Calabrian bergamot and Italian mandarin are combined with a warming blend of bourbon pepper, nutmeg, cedarwood and vetiver to produce a sharp, fresh scent that’s also dynamic and uplifting. Developed in collaboration with perfumer Michel Almairac, the frst fragrance for women is a fresh and fowery scent with many layers, the unusual combination of mimosa and violet complemented by hints of bergamot. irs Douglas, Königstrasse 28, 70173 Stuttgart, +49 (0)711 295835, douglas.de * for map go to page 44

PHOTO: (LEFT) MaTTHiaS HOFFMann

BORN TO SHINE

Save up to 14.5% by shopping tax free, see page 54

N E W S | 27

ONLY ARRIVES Danish fashion brand Only has brought its distinctive take on Scandinavian style to Stuttgart with the opening of its frst store in the city. The new fagship on Königstrasse covers 700 square metres over two storeys, making it Only’s biggest store in Europe. rp Only, Königstrasse 9, 70173 Stuttgart, +49 (0)711 5853 7950, only.com * for map go to page 44 globalblue.com

SHOP THE WORLD Using our wealth of insider knowledge, we have created a smartphone app to help you to plan your trip. The app gives information on 45 cities in 22 countries – thousands of stores are listed and located on maps, with full contact details and a description of what each store sells. Our maps guide you right to the store and can also be downloaded for offline use enabling you to create your own itinerary. You can also sign up for the Global Blue Card and, once you’re logged in the My Tax Refund wallet becomes available, allowing you to track pending refunds. The app is available

in Chinese, English and Russian, and includes a Tax Refund Calculator to tell you how much you’ll save on every purchase you make in every different country you visit. There are also instructions on how to use Currency Choice, our service that allows you to pay in your home currency. globalblue.com

Download the Global Blue guide from the App Store or Play Store

Von bis In unserer Parfümerie fnden Sie die EXKLUSIVSTEN DÜFTE aus über 100 MARKEN zu den BESTEN PREISEN.

You will fnd the MOST EXCLUSIVE FRAGRANCES from over 100 BRANDS at the BEST PRICES in our perfume department. 在我们的香水店中,您可以找到最独特的香最独特的香水,超过 100 个品牌,而且价格最优惠。 ,而且

Ihre Müller-Fliliale mit Parfümerie fnden Sie hier:

You can fnd your Müller store with perfume department here:

Müller-Fliliale 香水店地址如下，恭候您的光顾：

Lorenzkirche, Königstrasse 26 Frankencenter, Glogauer Strasse 36-38 Mercadocenter, Äußere Bayreuther Strasse 80

S H O P | 31

Dressed Modular matrix shirts, a cut-toperfection suit and handmade accessories: today’s business executive has exacting sartorial standards – and Stuttgart is well placed to satisfy them, says Ruairidh Pritchard

First impressions count for everything, especially when travelling on business. Today’s executive can start the day in Dubai and end it in Düsseldorf, and with an everexpanding range of stylish options on ofer there’s no excuse for not looking your best wherever you’re jetting to or from. One of the best examples of a city that caters to on-point business style is Stuttgart, where you can pick

to impress

32 | F E AT U R E S

up a made-to-measure suit, expertly cut shirt, personalised belt and handmade shoes, often in the same afternoon. German tailor Felix W launched in the city in 2008 and uses what it calls a ‘modular matrix’ – where clients try on diferent combinations of ready-made components until everything fts – to create beautiful madeto-measure businesswear. The process is refreshingly straightforward; customers work with Felix W’s specialist team of style advisers to create their ideal shirt (or, indeed, suit) from the extensive range of high-quality fabrics and fnishings, selecting their preferred cut, collar, cufs and perhaps a discreet monogram.

56 /

Previous: Boss autumn/winter 2014/15

S H O P | 33

Stuttgart is one of the best cities for onpoint business style, where you can pick up a made-to-measure suit, expertly cut shirt, personalised belt and handmade shoes, often in the same afternoon

Skilled makers at the Heilbronner Strasse workshop then use the information to create the fnished garment, all in record time. Another of Stuttgart’s bespoke havens is Buckles and Belts on Calwer Strasse. The store is committed to changing the way customers view one of the most overlooked accessories, the humble belt. In the store, visitors will fnd a vast array of the fnest Italian leather belt straps in a variety of colours and hides, ready to be matched to their chosen buckle – perhaps a bold embossed brass plate or a simple, understated silver box frame. When it comes to fnding frst-class footwear, one of the best places to go is Ludwig Reiter.

Its Stuttgart store, also on Calwer Strasse, is flled with beautiful handmade shoes, all crafted by the brand’s own team of highly skilled shoemakers. The brand still adheres to the exacting manufacturing principles laid down by its eponymous founder in 1885; all Ludwig Reiter shoes follow between 200 and 300 individual production processes, from stencilling the leather and stitching the cuts together to joining the upper to the sole and leather fnishing. What sets Ludwig Reiter apart from other shoemakers is its welting process, whereby the leather upper and the inner sole are sewn together using a continuous leather strip –

Above (clockwise from lef): Buckles and Belts store; Ludwig Reiter autumn/winter 2014/15; Ludwig Reiter has a rich heritage of shoe crafsmanship; one of the brand’s shoes being made

34 | F E AT U R E S

the welt â&#x20AC;&#x201C; before the edging and the leather outer sole are then joined by a second seam. This means the leather upper and the outer sole are indirectly connected to one another, allowing unrivalled fexibility and comfort. Itâ&#x20AC;&#x2122;s a traditional process, and one that many other shoemakers have abandoned as time has passed. While expertly cut shirts, well-chosen accessories and handmade shoes are all essentials, the largest component of a successful business outft is undoubtedly the suit, and just to the south of Stuttgart is the town where one of the most prominent German tailors was founded. Hugo Boss began creating suits in Metzingen almost a century ago, and today his eponymous label is one of the most successful German designer brands in the world.

Stuttgart offers busy executives a wealth of high-quality, luxury and bespoke clothing options that combine craftsmanship with hi-tech know-how

Above (clockwise from lef): Ludwig Reiter autumn/winter 2014/15; Boss fagship store in Stutgart; Boss campaign image; Buckles and Belts, both autumn/winter 2014/15

S H O P | 35

For autumn/winter 2014/15, the brand’s Boss label has taken its inspiration from Scandinavian minimalism, resulting in a readyto-wear collection focused on precision and contemporary design. Pieces include doublebreasted boxy jackets, graphite grey pinstripe suits and workwear-inspired button-down shirts alongside cufed slim-cut trousers, all in a polar-inspired palette of ocean blues and Arctic greys. Hugo Boss’s seasonal collections are at the forefront of German fashion. For those wanting something more individual, however, there’s also the brand’s made-to-measure service. This ofers customers the opportunity to experience the fusion of classic artisanship and cutting-edge technology that goes into a bespoke suit handmade by the label’s master

tailors at its store on Stuttgart’s Königstrasse. With an array of the fnest fabrics, linings and buttons in diferent colours to choose from, clients will fnd that assembling their very own Boss made-to-measure suit is a genuine creative endeavour, resulting in a fnal product that is the perfect refection of its owner. The customer’s signature is even embroidered inside the jacket and waistband – the ultimate testimony of the suit’s uniqueness. What’s evident is that Stuttgart ofers busy executives a wealth of high-quality, luxury and bespoke clothing options that combine German craftsmanship and hi-tech know-how, making the city the perfect place to sharpen up your boardroom – and in-fight – style felixw.de, bucklesbelts.com, ludwig-reiter.com, hugoboss.com

36 | F E AT U R E S

In focus:

PHOTO: XXXXXXX

Porsche Design

S H O P | 37

From luxury luggage to standout smartphones, Porsche Design is responsible for a wide range of desirable pieces. Hamish Monk visits the German label Fashion and functionality are sometimes mutually exclusive: in many cases, they can be polar opposites. However, when it comes to design that is practical as well as beautiful, the Germans are experts. Buying German has been a priority for many car lovers for decades, with Porsche being the go-to sports model for motor enthusiasts the world over. More recently, Porscheâ&#x20AC;&#x2122;s line of clothing and accessories has brought fashionable consumers around to the idea of buying German. The collection was introduced in 1972 by Ferdinand Alexander Porsche, the founder of the renowned car. Relaunched in 2003 as Porsche Design, the collection now

58 /

Above: Porsche DesignTwinBag sketch showing the handle extension

PHOTO: XXXXXXX

38 | F E AT U R E S

encompasses luggage, timepieces, homeware and eyewear. Electronic products are also included under the umbrella, such as a range of high-end stainless steel BlackBerry smartphones: the most recent, the P’9982, is available in an array of fnishing options, including a body which is backed with Italian leather or with crocodile leather. In 2010 Porsche Design launched its selection of engineered leather products, created through high-quality craftsmanship. The collection has featured a leather jacket made from nappa lambskin, which was so exclusive it was limited to 200 pieces worldwide. Other items include a duvet jacket in super-soft kidskin suede and the Tec Flex leather jacket, which incorporates covered zip-pockets and loops for headphone cables. Above (clockwise from lef): Porsche Design engineered leather collection; Dr Juergen Gessler, CEO of the Porsche Design Group; Ferdinand Alexander Porsche; the brand’s P´1160 kidskin suede duvet jacket from the engineered leather collection

PHOTO: MATTHiAs HAnGsT

S H O P | 39

Speaking about why the engineered leather range stands out, Dr Juergen Gessler, Porsche Design’s CEO, says, ‘It creates an uncompromising link between functionality and aesthetics and fts seamlessly into our product portfolio. Our concept remains unchanged: we don’t follow trends, we set our own accents. The result is that our version of casual chic makes our fashion collections unique.’ Perhaps the best example of the brand’s seamless combination of functionality and fashion is its signature handbag, the TwinBag. Created using the most exclusive leathers and expertly crafted by artisans in Florence, the TwinBag’s main distinguishing feature is its innovative carrying concept – adjustable handles which allow the bag to be carried either

Perhaps the best example of the brand’s seamless combination of functionality and fashion is its signature handbag, the TwinBag

PHOTO: GeTTy IMAGes fOr POrscHe DesIGN/NeIlsON BArNArD

40 | F E AT U R E S

as a traditional handbag or as a shoulder bag. Each bag is produced from a single piece of leather, which is then expertly stitched by hand. The lining is made from the softest Alcantara material and the metal fttings, including chrome, silver, white gold and rose gold, are fnished using advanced electroplating procedures. This is the perfect combination of Italian craftsmanship and German design. The success of the TwinBag resulted in a collaboration with the Berlin-based painter Thierry Noir, who took the TwinBag and incorporated his own signature handpainted ‘heart faces’ to create a special edition which was presented at the 2013 Art Basel Miami Beach, before being made available to purchase from a handful of Porsche Design stores around the world. ‘The speed of modern life has changed our Above (clockwise from lef): Porsche Design x Thierry Noir TwinBag installation at Art Basel Miami Beach 2013; TwinBag crafsmanship; TwinBag in blue ostrich leather

S H O P | 41

It’s clear that Porsche Design still follows the principles set by its founder ... where the form is not only functional, and perhaps obvious, but also beautiful

perception of the world and the only logical conclusion is the combination of minimalist design and functionality,’ says Porsche Design’s creative director Thomas Steinbrueck. ‘Therefore, we have created a look that works in harmony with this new living environment. Structured but not constructed. Casual and formal at the same time. In particular, we have used the latest techniques of materials development for the production of familiar and yet forward-looking cuts.’ Four decades after its creation, it’s clear that Porsche Design still follows the principles set by its founder, who maintained that ‘if you analyse the function of an object, its form often becomes obvious’. In the case of Porsche Design, the form is not only functional, and perhaps obvious, but also beautiful porsche-design.com

42 | G U I D E

Guide Global Blue’s guide ensures you make the most of your trip to Stuttgart with a look at the city’s must-visit destinations, from the famous mineral baths to the festive markets and renowned vineyards. Start with SHOP’s recommendations before delving deeper with expert guidance from our well-travelled team. For more helpful hints and detailed city guides, check out globalblue.com/stuttgart.

A GlimPSe OF StuttGArt Schlossplatz (palace square) is located in the heart of Stuttgart, and is the perfect place to relax – and people-watch – while staying within walking distance of the city’s main attractions. globalblue.com

S H O P | 43

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44 | G U I D E

MineralBad Cannstatt stuttgart is famous for its mineral water springs, which supply bathing pools and fountains. the MineralBad Cannstatt is a local favourite and a great place to enjoy the soothing and healing properties of the water. Fed by fve mineral springs, the spa has several swimming and bathing pools, in addition to an extensive sauna area. MineralBad Cannstatt, sulzerrainstrasse 2, 70372 stuttgart, +49 (0)711 216 9240, baederreise.de/mineralbad-cannstatt

Königstrasse

DM-DROGERIE MARKT ● BAHNHOF-APOTHEKE ●

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S H O P | 45

germany’s Christmas markets are internationally renowned and stuttgart plays host to one of the best. it’s also one of the country’s oldest, dating back over 300 years. it has more than 287 stalls, all of which are decked with cheerful festive decorations, selling goods to suit all tastes and budgets. On nearby karlsplatz, visitors will also fnd the Finnish Christmas Village, where specialities such as salmon grilled on an open fre, reindeer ham and Finnish-style mulled wine are available.

PHOTO: niedermueller.de

stuttgarter WeihnaChtsMarkt

Stuttgarter Weihnachtsmarkt, schillerplatz/Marktplatz, 70173 stuttgart, +49 (0)711 9554 3300, stuttgarter-weihnachtsmarkt.de

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46 | G U I D E

TOP TIP

PHOTO: BBT

Stuttgart is in one of Germany’s most famous winemaking regions. Join one of the many wine-tasting tours to learn more about the local vintages and wander through the area’s beautiful vineyards. The majority of the city’s vines are planted along the Neckar, although grapes are also grown in the city centre. The range of wines on offer is vast, although the most frequently grown are Trollinger, Lemberger and Pinot Noir.

7F M OR AS AL SIM LM O AN DU T L A DIE KIN TI ● CO S E D ● UL ST L ● IK ● E● L ● HU R N B U’ O C O E E C H HO GO N G C I T C K T● LL BO ● IS S ES AL ANE L ● LO TE S ● C A OW ● NG R M DA ● ON CH ● ● TB AM LO P LA UI NC S VU IT TO N

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S H O P | 47

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StreneSSe Strenesse’s talent for sport-luxe style has earned the German fashion brand a global reputation since its launch in 1949. this season’s womenswear collection is as elegant as the label’s fans have come to expect, with sumptuous fabrics such as cashmere and silk in a palette of sophisticated, neutral shades used to create clean, contemporary silhouettes with timeless appeal. Strenesse, Luisenstrasse 2, 76530 Baden-Baden, +49 (0)7221 302 0038, strenesse.com

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48 | G U I D E

Wertheim Village

Wertheim Village, just 40 minutes from frankfurt city centre, is perfectly located for locals and international visitors alike. the Village’s design refects its tranquil surroundings, with traditional scalloptiled roofng and turrets that echo nearby vineyard-clad halls and local villages. the Village plays host to more than 110 designer boutiques from both German and international labels, all of which ofer up to 60% savings on normal retail prices.

DOn’t MISS…

Five-star services the Village ofers a range of VIP services, including: • free Wi-fi • Dog kennels • a personal shopper (on request) • Visitor information • a children’s playground

globalblue.com

Wertheim Village, almosenberg, 97887 Wertheim, +49 (0)9342 919 9100, wertheimvillage.com, chicoutletshopping.com Opening times Monday-Saturday: 10am-8pm Sundays and public holidays: closed for special opening times, please visit the website

Shopping packages Various packages are available at the Village. they can be booked via the Village’s website, and services can include: • return tickets from central frankfurt to the Village on the Shopping express® luxury coach service • a €25 Wertheim Village Shopping card to be spent at a boutique of your choice in the Village • an exclusive gift • Lunch with small soft drink at La Piazza restaurant at the Village

S H O P | 49

Perfect Day 10am

Verity Hogan, SHOP’s city guide and lifestyle editor, describes her perfect day at Wertheim Village

Start your day at German label Drykorn. the brand is known for setting the trends; expect bright colours, bold prints and a highquality fnish.

11am

6pm

Lagerfeld’s boutique ofers the complete ready-to-wear men’s collection and range of accessories, all infused with Karl Lagerfeld’s signature style.

end your day by admiring the craftsmanship displayed in Bally’s exquisite leather goods collection. Pieces ofer the highest quality as well as contemporary styling.

1pm

3pm

Stop for lunch at Prime. the restaurant serves a range of high-quality dishes including burgers, fresh salads and daily specials, served in an urban-chic environment.

Steif’s trademark ear button makes its high-quality teddy bears instantly recognisable. the Steif range also includes dogs, cats and pigs.

HOW tO Get tHere By car from Stuttgart, take the a81 towards Würzburg and change for a3 towards frankfurt at Würzburg Kist. take exit 66 Wertheim/ Lengfurt for Wertheim Village. the drive takes approximately 90 minutes from Stuttgart city centre.

50 | G U I D E

Outletcity Metzingen Outletcity Metzingen, Reutlinger Strasse 63, 72555 Metzingen, +49 (0)7123 925326, outletcity.com

Opening times Monday-Friday: 10am-8pm Saturday: 9am-8pm (Hugo Boss 8am-8pm)

PeRFect DAy How to get tHeRe By car From Stuttgart take the B27 and exit on to the B312, signposted Metzingen. outletcity Metzingen is clearly signposted when you arrive in the town. By train there is a train from Stuttgart to Metzingen every 30 minutes. the journey takes approximately 40 minutes. the outlet is a few minutes’ walk from Metzingen station. By Shopping Shuttle A convenient special bus takes visitors from Stuttgart to the outlet and back four times a day every thursday, Friday and Saturday.

globalblue.com

10am Start your day perusing the sportswear on ofer at Peak Performance; the label is known for combining practicality and style.

12pm take a break at Keim Bakery to enjoy everything from cofee and cake to a freshly made sandwich.

2pm the ready-to-wear collection available at Hugo Boss strikes the perfect balance between fashion and functionality, underpinned with german design.

4pm Diane von Furstenberg produces classic, feminine pieces which exude elegance – the designer’s printed wrap dress is an iconic wardrobe piece.

6pm end your trip at Samsonite. this esteemed luggage manufacturer is known for ofering quality, durability and surprisingly lightweight suitcases.

G U I D E | 51

Essential Information Use your smartphone’s QR code reader to link to the helpful websites below when you’re on the go 1

1. Regional Tourist Ofce Stuttgart Marketing, Rotebühlplatz 25, 70178 Stuttgart, stuttgart-tourist.de 2. Federal Foreign Ofce Switchboard (24-hour service): +49 (0)30 18170 Help Desk (Mon-Fri: 9am3pm): +49 (0)30 1817 2000 3. Transportation Maps For public transport timetables and tickets go to vvs.de, or mobil.vvs.de or scan the QR code 4. Deutsche Bahn If you intend to travel by train go to the bahn.de website or scan the QR code for more information 5. Taxi To fnd a local taxi, scan the QR code or use the website taxi.de 6. Global Blue Online For the most up-to-date information on shops, museums, galleries and restaurants in Germany, go to globalblue.com or scan the QR code

EMERGENCY SERVICES Emergency: 112 (ambulance and fre); 110 (police) Doctor: +49 (0)116117 (emergency service, weekends and public holidays) Lost Or Stolen Cards: +49 (0)116116 (immediate blocking of lost/ stolen debit/credit cards)

USEFUL PHRASES Hello ∙ Hallo/Guten Tag Thank you ∙ Danke schön Please ∙ Bitte I would like... ∙ Ich möchte... Goodbye ∙ Auf Wiedersehen How much is...? ∙ Wieviel kostet...? Can I have a receipt please? ∙ Darf ich bitte eine Quittung haben?

INSIDER TIP Get more out of the Stuttgart region with the StuttCard. This discovery card is accepted by more than 20 selected partners and features a great range of discounts for city tours, entry to museums and palaces, and leisure activities. For details, see: stuttgart-tourist.de/stuttcard

52 | G U I D E

Eat, See, Do If you only have a short time to spend in Stuttgart, the city’s tourist board has picked its top three places to visit around the city. See

Stuttgart Tourist Board is the ofcial visitor marketing organisation for the city of Stuttgart and frst port of call for both business and leisure travellers from all over the world. Stuttgart Tourist Information, Königstrasse 1A, 70173 Stuttgart, +49 (0)711 222 8253, stuttgart-tourist.com

Stuttgart’s Schlossplatz (palace square) is the heart of the city and is a must-see for everyone. The square is surrounded by an array of attractions, including the old and new palaces, the Kunstmuseum Stuttgart (Stuttgart museum of art) and Königstrasse, the city’s most prestigious shopping street.

Eat

PHOTO: ExQuisinE - FOTOlia

The maultasche, or flled pasta square, is Stuttgart’s speciality. It is available in almost every wine tavern in town. Historically, maultaschen have been nicknamed ‘swindlers of the almighty’ after the monks who, unwilling to forgo meat during Lent, concealed the forbidden food within a pasta dough.

Stuttgart is the only city in the world with two automobile museums: the MercedesBenz Museum documents the entire history of the automobile, from its invention in 1886 to present day. At the Porsche Museum visitors can follow the development of this famed brand of sports cars.

Above (Do): an exhibit at the Porsche Museum

PHOTO: POrscHE aG

The worldâ&#x20AC;&#x2122;s best shopping streets, tax-free. Save up to 19%* at over 270,000 shops with Global Blue Tax Free Shopping. www.globalblue.com *Subject to local variations

When you shop the world, shop tax free Global Blue Tax Free Shopping brings you savings on the purchases you make at over 270,000 stores across the world’s best shopping districts. So why not join the 26 million travellers who shop tax free with Global Blue every year? Simply look for the blue star or ask for Global Blue, and follow our easy process.

1. Shop Wherever you shop, ask for a Global Blue Tax Free Form and remember to keep your receipts.

2. Claim When you’re heading home, at your point of departure visit customs to get your receipts approved, before collecting your refund at one of our Refund Ofces. Contact: taxfree@globalblue.com +421 232 111 111 Spend a minimum of €25 and save up to 14.5% of the purchase price. Please note that the fnal refund you receive will consist of the VAT total, minus an administration fee. At some airports a cash handling fee per Tax Free Form will be charged should you require an immediate refund in cash.

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Refund Ofces Stutgart Airport

Frankfurt Airport Terminal 1 B

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Hall C

Hall A

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Frankfurt Airport: Partner Refund Ofce

Landside

Terminal 1 Hall B, landside, level 2

Memmingerberg Airport:

Global Blue Refund Ofce

Terminal 1, Hall B, airside, level 2,

Information counter, Departures.

afer security control

Customs is next to the refund point

Tax-free mailbox

Terminal 2, Hall D, landside, level 3

(go to customs before check-in)

Terminal 2, Hall D, airside, level 3, Check-in area

Security control

Airside

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At the Swiss border:

Terminal 2, Hall A, airside, level 3,

Travelex Switzerland, MĂśvenpick,

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Im KrĂ¤nzliacker 24, Motorway Basel, 79567 Weil am Rhein

Stutgart Airport: Reisebank, Departures, Terminal 3 Reisebank, Arrivals, Terminal 1

globalblue.com

Translations Русский ПеРевод 30: Dressed To Impress

Встречают по одежке

Накрахмаленные рубашки, шикарные костюмы и эксклюзивные аксессуары: современная бизнес элита предъявляет к одежде бескомпромиссно высокие требования, и Штутгарт просто идеальное место, для того, чтобы их удовлетворить, – считает Руайрид Притчард Первое впечатление играет важную роль в деловых отношениях. День современного бизнесмена может начаться в Дубае, а закончится в Дюссельдорфе, но, несмотря на это, его внешний вид всегда должен оставаться на высоте. Возможно, лучшим примером города, который может globalblue.com

удовлетворить все нужды деловых туристов, является Штутгарт. Здесь с легкостью можно найти шикарный костюм, сделанный по технологии made-to-measure, подобрать идеальную рубашку, ремень и обувь ручной работы, но самое главное – все это можно сделать буквально за несколько часов. Немецкое ателье Felix W появилось в городе в 2008 году и предлагает клиентам услугу под названием «modular matrix», подразумевающую поочередную примерку различных комбинаций одежды до тех пор, пока не найдется подходящий вариант. Процесс достаточно прост: стилисты Felix W помогают клиенту выбрать различные детали рубашки (или костюма), включая тип ткани, отделку, крой, воротник, манжеты и даже сдержанную монограмму. Затем на основе полученной информации квалифицированные портные этого ателье, расположенного на Heilbronner Strasse, в рекордное время создают готовый продукт. Buckles and Belts – еще одно популярное ателье, расположенное на Calwer Strasse. Посетив его, вы наверняка пересмотрите свое отношение к одному из главных мужских аксессуаров – ремню. В магазине представлен широкий спектр лучших итальянских ремней различных оттенков и отделки, к которым можно подобрать любую пряжку или застежку. Когда речь заходит о первоклассной обуви, одним из лучших мест для ее поиска, пожалуй, будет магазин Ludwig Reiter, также расположенный на Calwer Strasse. Здесь представлена изумительная коллекция обуви ручной работы, выполненная профессиональными мастерами бренда. Компания, основанная Людвигом Райтером в 1885 году, придерживается строгих принципов производства: процесс создания отдельной модели включает 200-300 различных этапов: от нанесения узора на кожу через трафарет и сшивания отдельных деталей до соединения заготовки с подошвой и полировки кожи.

Обувь Ludwig Reiter от других марок отличает процесс бортовки, при котором кожаный верх сначала пришивают к стельке при помощи полоски кожи, а затем уже и к подошве. Таким образом, верх и подошва не закрепляются напрямую, что придает обуви больше гибкости и комфорта. Это традиционный прием, о котором многие производители обуви уже благополучно позабыли. Помимо идеально подогнанной рубашки, оригинальных аксессуаров и качественной обуви, одной из основных составляющих делового образа естественно является костюм. К югу от Штутгарта, в городе Метцинген, расположена одна из самых влиятельных немецких компаний – Hugo Boss. Хьюго Босс начал заниматься пошивом костюмов почти столетие тому назад, и сегодня его бренд является одним из самых успешных в мире. В сезоне осень-зима 2014/15 марка Boss решила искать вдохновение в скандинавском минимализме, в результате чего коллекция получилась прецизионной и современной. В нее вошли двубортные блейзеры, костюмы в серую полоску и рубашки на пуговицах в стиле рабочей одежды наряду с приталенными брюками ярко-голубого и светло-серого цвета. Сезонные коллекции Hugo Boss

представляют авангард немецкой моды. Для тех же, кто предпочитает чтонибудь более индивидуальное бренд предлагает услуги made-to-measure. Это дает покупателям возможность воспользоваться преимуществами как классических традиций, так и самых современных технологий, объединенных для пошива превосходных костюмов на заказ в штутгартском магазине марки на Königstrasse. Теперь клиенты смогут сами принять участие в выборе мельчайших деталей своего костюма, начиная от ткани и подкладки и заканчивая пуговицами самых невероятных оттенков. В результате их ждет продукт, который будет идеальным отражением своего владельца. В дополнение ко всему внутренняя сторона пиджака и пояса брюк может быть украшена личной подписью клиента, что еще больше подчеркнет уникальность костюма. Как видно, Штутгарт предлагает деловым людям широчайший выбор качественной и роскошной одежды, которая сочетает немецкое мастерство и техническое ноу-хау. А поэтому город будет идеальным местом для всех, кто хочет обновить свой гардероб. felixw.de, bucklesbelts.com, ludwig-reiter.com, hugoboss.com

36: In Focus: Porsche Design

В фокусе: Porsche Design Хамиш Монк рассказывает о немецком бренде Porsche Design, на счету которого множество дизайнерских предметов – от роскошных чемоданов до стильных смартфонов Считается, что мода и функциональность находятся на противоположных полюсах и взаимно исключают друг друга. Однако, когда речь идет о практичном и одновременно красивом дизайне, немецкие бренды неизменно оказываются в лидерах. Выбирать немецкое – это стало правилом для многих поклонников хороших автомобилей, поскольку именно Porsche всегда воплощал идеал спортивной модели в глазах миллионов людей по всему миру. В 1972 году создатель знаменитого globalblue.com

автомобиля Фердинанд Александер Порше представил под брендом Porsche коллекцию одежды и аксессуаров – и тем самым заразил идеей выбирать немецкое и знатоков моды. С 2003 года серия выходит под маркой Porsche Design, и теперь ее дополнили чемоданы, часы, домашняя утварь и оправы для очков. Компания также занимается разработкой дизайна электронных устройств. Особое место среди них занимают технологичные смартфоны BlackBerry из нержавеющей стали: например, новая модель P’9982 доступна в корпусе из итальянской кожи, кожи аллигатора и других роскошных материалов. В 2010 году бренд Porsche Design открыл собственную серию кожаной одежды и аксессуаров высочайшего качества. Ее вершиной стал жакет из мягкой кожи ягненка, эксклюзивность которого подтверждается тиражом:

PHOTO: GeTTy ImaGes fOr POrscHe DesIGn/neIlsOn BarnarD

выпущено всего 200 экземпляров на весь мир. Кроме того, особого внимания в этой коллекции достойны куртка-пуховик из лайковой замши и кожаный жакет Tec Flex с карманами на молнии и петлями для наушников. Доктор Юрген Гесслер, исполнительный директор Porsche Design, точно определяет уникальность этой коллекции: «Она создает безусловную связь между функциональностью и эстетикой и органично вплетается в нашу концепцию. Базовая идея остается неизменной: мы не следуем за модными веяниями, а расставляем собственные акценты. И наше понимание повседневной роскоши придает коллекциям одежды уникальность». Пожалуй, наиболее эффектно стиль и функция слились в фирменной модели TwinBag. Наибольший интерес представляет ее основная конструктивная особенность –

регулируемые по длине ручки: закрепленные особым образом, они позволяют носить сумку и в руках, и через плечо. Лучшие мастер Флоренции вкладывают все свои умения в тщательную ручную обработку цельных кусков эксклюзивных видов кожи. Для подкладки используется мягчайшее волокно алькантара, а металлическая гарнитура из хрома, серебра, белого и розового золота обрабатывается с помощью гальванических воздействий. В результате, TwinBag гармонично объединяет итальянское мастерство и немецкий дизайн. Сумка оказалась востребованной, и следующим этапом стало сотрудничество Porsche Design с берлинским художником Тьерри Нуаром: он вручную расписал TwinBag своими знаменитыми стилизованными сердцами. Обновленная версия легендарной модели была презентована на ярмарке Art Basel Miami Beach в 2013 году, а затем поступила в ассортимент избранных салонов Porsche Design в разных городах. «Современный ритм жизни изменил наше отношение к миру, и единственной адекватной реакцией на это может быть сочетание минималистского дизайна и функциональности, - размышляет креативный директор Porsche Design Томас Штайнбрюк. – Таким образом, созданный нами образ оказался созвучен этому новому стилю жизни: понятный, но не искусственный, повседневный и одновременно официальный. В частности, мы применяем новейшие техники обработки материалов, поэтому наши модели кажутся и хорошо знакомыми, и в то же время авангардными». Вот уже четыре десятилетия Porsche Design по-прежнему следует дизайнерскому принципу своего основателя: «Чтобы создать форму объекта, необходима внимательно рассмотреть его функцию». И эта компания своим опытом последовательно подтверждает: форма должна быть не только функциональной, но и красивой. porsche-design.com

звезду или спросите о Global Blue и следуйте нашим несложным инструкциям. 1. В магазине Где бы вы ни совершали покупки, попросите Tax Free форму Global Blue и сохораните чеки. 2. При выезде Возвращаясь домой, в пункте отправления, пройдите к таможне для того, чтобы заверить ваши чеки для получения возврата в одном из наших офисов. Контакты: taxfree@globalblue.com +421 232 111 111 Потратьте минимум €25 и сэкономьте до 14.5% на стоимости покупок. Пожалуйста, примите к сведению, что конечная сумма возврата составит сумму налога (НДС) минус административная комиссия. В некоторых аэропортах при возврате наличными взимается комиссия за каждую Tax Free форму. 美文翻译

30: Dressed To Impress 衣惊四座成品模块化衬衣、完美剪裁外套与手工制配饰：今日的商业精英们对西服有着严苛的标准——斯图加特则能满足他们的所有需求，Ruairidh Pritchard 报道

54: When You Shop The World, Shop Tax Free

Совершая покупки по всему миру, совершайте их с Tax Free Услуги Global Blue Tax Free Shopping позволят вам сэкономить на покупках, совершенных в около 270,000 магазинах, расположенных в самых лучших шоппинг районах мира. Так почему бы не присоединиться к 26 миллионам путешественников, совершающих покупки Tax Free с Global Blue каждый год? Просто найдите голубую globalblue.com

第一印象重要过一切，在商务旅行时尤其如此。今日执行长的一天可从迪拜开始，在杜塞尔多夫终结，而与日俱增的时尚选择让他们没有理由不以最佳面貌出现，无论是搭喷射机从何而来或去往何处。斯图加特是体面的商务风格的最佳城市，在那里您可以找到高级定制西服、专家剪裁衬衣、个人定制皮带与手工鞋履，而获得所有这些只需要一个下午。德国制衣商 Felix W于2008 年在城中开幕，并使用自称为“模块化矩阵”的模式— —即让顾客试穿不同的成品服装组件，直到确定最适合的搭配。这个让人耳目一新的流程直截了当；顾客将与Felix W 的专业时尚顾问团队合作创造出理想的衬衣（更确切地说，西服），他们可以从选择丰富的高品质面料与制作工艺中，挑选个人偏爱的剪裁、领口设计、袖口处理，或是某种低调纹样。Heilbronner Strasse

大街工作坊中的熟练工匠们则会在创纪录的短时间内，根据上述信息制作出成品。斯图加特的另一处定制天堂是Calwer Strasse 街上的Buckles and Belts。该店致力于改变顾客对最易被忽视的配件之一，不起眼的皮带的看法。在店中，到访者们可以找到琳琅满目的意大利皮腰带，这里提供各种颜色与皮革种类选择，让顾客们能轻松与选中的皮带扣进行组合——无论是张扬醒目的黄铜浮雕搭扣，还是简约低调的银色搭扣。若想寻觅最顶级的鞋履，Ludwig Reiter是城中最佳去处之一。品牌的斯图加特总部位于Calwer Strasse大街，这里陈列着美丽的手工制鞋履，所有产品都由品牌训练有素的制鞋团队打造。品牌仍坚持执行其同名创始人于1885 年定立的严苛生产原则；所有Ludwig Reiter的鞋都要经过200到300个独立生产步骤，从印染皮革、缝合切割皮片，到将鞋面与鞋底缝合、对皮革进行最后修饰。让 Ludwig Reiter从同业者们中脱颖而出的，是其独特的嵌条缝制工序，使用一条不剪断的长皮革——贴边——将皮鞋面与鞋内底缝合在一起—— 然后再将皮鞋前缘与鞋外底进行二次缝合。这意味着皮鞋表面与鞋外底之间并不完全缝死，以获得无与伦比的灵活性与舒适性。这是一项随时间流逝已被许多其他制鞋商抛弃的传统技法。杰出工艺的衬衣，精心挑选的配件与手工制作的鞋履自然是必备单品，而成功着装中最重要的组成部分当属西服，在斯图加特南部的小镇上诞生

了德国最杰出的制衣商之一。约一个世纪前Hugo Boss开始在麦琴根制作西服，今日该品牌已成为全球最成功的德国设计师品牌之一。在2014/15年秋/冬系列中，品牌旗下的Boss系列从斯堪的纳维亚极简主义中获取灵感，推出了专注于精准剪裁与摩登设计的成衣系列。其中包括双排扣方形夹克、石墨灰细条纹西装与工装风按扣衬衣，以及褶皱细身裤等，所有单品都以极地风格的海洋蓝与冰原灰色系呈现。 Hugo Boss的季节性系列始终走在德国时尚的最前沿。对于那些钟爱个性风格的人们，则可选择品牌推出的量身定制服务。这一服务让顾客有机会在斯图加特Königstrasse大街的店铺中，体验到融合传统工艺与尖端科技，由品牌缝纫大师手工打造的西服定制过程。顾客们可以从各种颜色的上乘面料、里衬与纽扣中进行选择，并发现参与创造自己的 Boss定制西服是极具创造性的过程，最终成品将是对西服主人自身的完美映射。顾客的签名将被绣于外套与裤腰内侧——可谓是其独特性的终极见证。显而易见的是，斯图加特为繁忙的商务人士提供层出不穷的高品质、奢华与定制服饰选择，这些融合了德国工艺与前沿科技的单品，使斯图加特成为您提升会议与商旅造型的理想之地。 felixw.de, bucklesbelts.com, ludwig-reiter.com, hugoboss.com

36: In Focus: Porsche Design

PHOTO: MaTTHias HangsT

聚焦：保时捷设计

从豪华的行李箱到出色的智能手机，保时捷设计缔造了诸多让人垂涎三尺的单品。我们的编辑 Hamish Monk拜访了这个德国品牌时尚和功用性有时候相互排斥：在很多情况下，它们可以成为对立的两极。然而在谈到既实用又美观的设计时，德国人就是专家。几十年来，购买德国制造一直是许多汽车爱好者优先考虑的选择，而保时捷更是成为了全世界机车狂热者眼中跑车的典范。最近，保时捷的服装和配饰产品线又让时尚消费者们开始考虑购买德国制造。该系列是由这个著 globalblue.com

名的跑车品牌创始人费迪南德·亚历山大·保时捷（Ferdinand Alexander Porsche）在1972年推出的，并在2003年以“保时捷设计”的名义重新发布。现在，这个系列的产品包括行李箱、腕表、家居用品和眼镜。电子产品也被囊括在内，比如各种高端不锈钢的黑莓智能手机：最新推出的 P ’ 9982系列有多款机身饰面可供选择，其中包括意大利皮革和鳄鱼皮的手机背面。 2010 年，保时捷设计推出了其由高品质制造工艺打造的精选设计皮革产品。该系列的其中一款主打产品是一件由纳帕小羊皮制作的皮夹克，这款尊贵独享的夹克全世界仅限量200 件。其他的单品包括了一款由超软小山羊皮绒面制造的羽绒外套和 Tec Flex皮夹克，后者更是将有盖拉链口袋和耳机线圈结合在一起。在谈到为什么设计皮革系列可以脱颖而出的原因时，保时捷设计的CEO于尔根·盖斯勒（ Juergen Gessler）博士说：“它在功用性和美学之间创造了不折不扣的联系，可以和我们的产品组合无缝连接。我们的理念保持不变：我们不追随潮流，我们只创造属于自己的品味。其结果是，随意潇洒的风格让我们的服装系列独一无二。” 最能够展示出该品牌将功用性与时尚无缝对接的例子可能是其招牌手袋— —TwinBag。采用最高档的皮革为原料，经过佛罗伦萨工匠们的精雕细琢，TwinBag 最显著的特点是其创新的携带概念——可调节式手柄可以让这款包既可以作为传统的手袋使用，又可以被当作肩包。每一款包都是由一整块单独的皮革制成的，然后由娴熟的工匠手工缝制。内衬由最柔软的 Alcantara 材料制成，金属配件则包括铬、银、白金及玫瑰金，并采用先进的电镀工艺抛光。这堪称意大利工艺和德国设计的完美结合。 TwinBag 的成功促成了保时捷与柏林画家蒂埃里·比诺（ Thierry Noir）的合作。比诺将自己招牌的手绘“心形脸”融入到 Tw in Bag 里，创作出 TwinBag 特别版，并在 2013 年的巴塞尔迈阿密艺术博览会展出。随后这款特别版的包在全世界选定的保时捷设计专卖店出售。 “现代生活的速度改变了我们对世界的看法，唯一合乎逻辑的结论是要将简约的设计与功用性相结合。”保时捷设计的创意总监托马斯·施泰因布吕克（Thomas Steinbrueck）说，“因此，我们创立了一种风格，可以与新的生活环境和谐共存。它有结构但又不能被定形，可以同时兼具休闲与正式。特别是，我们运用了最新的材料研发技术，用于生产既让人熟悉、又具有前瞻性的剪裁。” 在保时捷设计创立后的四十年，很显然它仍然遵循了其创立者所设定的设计原则，是他主张“如果分析一个物体的功能，其形式会变得显而易见”。

就保时捷设计来说，其形式不仅仅具有功用性，可能还很明显，也十分美观。 porsche-design.com

日本語翻訳 54: When You Shop The World, Shop Tax Free

54: When You Shop The World, Shop Tax Free

海外でのお買い物が免税に

畅购全球，尊享退税

グローバル・ブルーの免税ショッピング制度をご利用いただきますと、世界各地の有名ショッピング街にある27万軒を超える加盟店でのお買い物がお得になります。年間2600万人が楽しまれているグローバル・ブルーの免税ショッピングを、貴方もぜひご利用ください。手続きは簡単。まず、青い星を目印に加盟店を探します。星が見当たらなければ、店員に「グローバル・ブルー？」とお尋ねください。あとは、次のステップを踏むだけです。

当您在全球顶级购物区中的27万多家商店消费时，环球蓝联（Global Blue）购物退税服务（Tax Free Shopping）为您节约购物开销。每年有两千六百多万名游客通过环球蓝联（Global B lue）获得购物退税，您怎能错过？您要做的只是寻找蓝星标志或者问询商家是否提供环球蓝联（Global Blue）服务，然后遵循我们简单的退税过程：

1. 消费购物无论您在哪里消费，请索要环球蓝联退税表格（Global Blue Tax Free Form），并记得保存小票。

1.お買い物

2. 申请退税

2.還付請求ご帰国の際は、まず出国地の税関でレシートに承認印を押してもらってから、グローバル・ブルーの還付事務所で払い戻しを受けます。

当您准备回家时，您需要先去出发城市的海关柜台请他们在您的退税表格上盖章，然后再到环球蓝联的退税点领取您的退税款。联系方式：

taxfree@globalblue.com +421 232 111 111 最低消费€25并且节约高达购买价格14.5%的税。请注意：最终退款将包含增值税总额，但是要扣除管理手续费。部分机场还将以退税申请表为单位收取现金退税手续费。

お買い物をした際は、必ずグローバル・ブルーの免税書類（タックスフリー・フォーム）を受け取ってください。レシートを保管するのも忘れずに。

€25以上のお買い物をすれば、購入価格の最高14.5 ％の払い戻しが受けられます。最終的な払い戻し額は、付加価値税（VAT）合計から事務手数料を差し引いた金額となりますので、その旨ご了承ください。一部の空港で現金での即時払い戻しをご希望の場合は、取り扱い手数料が免税書類ごとに課されます。

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‫‪ 2003‬باسم ‪ Porsche Design‬لتشمل أمتعة وساعات‬ ‫ومستلزمات منزليّة ونظّارات‪ .‬كم تض ّم أجهزة إلكتون ّية مثل‬ ‫تشكيلة من هواتف ‪ BlackBerry‬الذكيّة من الفولذ العال‬ ‫الجودة القاوم للصدأ‪ :‬يتوافر التصميم الكث حداثة ‪P ’9982‬‬ ‫بأناط مختلفة ومنها تصميم مغلّف بالجلد اليطال أو جلد‬ ‫التمساح‪.‬‬ ‫سنة ‪ ،2010‬أطلقت ‪ Porsche Design‬مجموعتها من االسلع‬ ‫الجلديّة البتكرة بحرفيّة عالية الجودة‪ .‬ض ّمت الجموعة ستة‬ ‫جلديّة من جلد النابا الدبوغ اقتصت عل ‪ 200‬قطعة حول‬ ‫العال‪ .‬من القطع الخرى ستة مبطّنة من الجلد السويدي‬ ‫الفائق النعومة وستة ‪ Tec Flex‬جلديّة ذات جِيب بسحابات‬ ‫السمعات‪.‬‬ ‫مقفلة وحلقات لسلك ّ‬ ‫يشح الدكتور ‪ ،Juergen Gessler‬مدير ‪Porsche Design‬‬ ‫التنفيذي‪ ،‬تيّز الجموعة الجلديّة قائلً‪“ :‬تربط العمليّة‬ ‫يغي ذلك من‬ ‫والجمل بإتقان وتتمش مع منتجاتنا بانسيابيّة‪ .‬ل ّ‬ ‫الخاص‪ .‬بالتال‪ ،‬تساهم‬ ‫مبدئنا؛ ل نتبع الوضة بل نبتكر أسلوبنا‬ ‫ّ‬ ‫الناقة العمليّة التي نخلقها ف ضمن فرادة مجموعاتنا ف مجال‬ ‫الزياء‪”.‬‬

‫‪ Thierry Noir‬القيم ف برلي‪ .‬زخرف الحقائب برسوماته‬ ‫خاصة ُعرضت‬ ‫“الوجوه القتبسة من قلوب” مبتكرا ً مجموعة ّ‬ ‫ف ‪ 2013Art Basel Miami Beach‬ومن ث ّم طُرحت‬ ‫للبيع ف بعض محلت ‪ Porsche Design‬الختارة حول‬ ‫العال‪.‬‬ ‫يقول ‪ ،Thomas Steinbrueck‬مدير التصميم لدى‬ ‫“تغيت نظرتنا للعال بفعل سعة‬ ‫‪:Porsche Design‬‬ ‫ّ‬ ‫الحياة العصيّة حيث بات الستنتاج النطقي الوحيد هو دمج‬ ‫التصميم البسيط بالعمليّة‪ .‬لذا‪ ،‬ابتكرنا أسلوباً يتمش مع هذه‬ ‫البيئة الجديدة؛ أسلوباً منظّمً لكن غي مركّب‪ ،‬عمليّاً ورسميّاً ف‬ ‫آنٍ واحد‪ .‬تجدر الشارة إل أنّنا استخدمنا أحدث تقنيّات تطوير‬ ‫قصات مألوفة ومبتكرة‪”.‬‬ ‫الواد لبتداع ّ‬ ‫بعد مرور أربع سنوات عل تأسيس ‪ ،Porsche Design‬من‬ ‫مؤسسها‬ ‫الواضح أنّها ما زالت تتبع مبادئ التصميم التي وضعها ّ‬ ‫الذي قال م ّرة إنّه “لو حلّلت وظيفة قطعة معيّنة‪ ،‬يتّضح لك‬ ‫شكلها”‪ .‬وف حالة ‪ ،Porsche Design‬ليس الشكل عمليّاً‬ ‫وربا واضحاً‪ ،‬بل أيضاً جميلً‪.‬‬ ‫فحسب‪ّ ،‬‬ ‫‪porsche - design.com‬‬ ‫‪When You Shop The World,‬‬ ‫‪Shop Tax Free: 54‬‬

‫عندما تتس ّوق حول العال‪ ،‬تس ّوق من دون دفع الضيبة‬

‫قدّم لك غلوبل بلو ‪ Global Blue‬خدمة التس ّوق من دون‬ ‫دفع الضيبة ‪ Tax Free‬لتدّخر الال لدى تس ّوقك ف أكث من‬ ‫‪ 270, 000‬متجر ف أبرز مناطق التس ّوق حول العال‪.‬‬ ‫فل َم ل تنض ّم إل الـ ‪ 26‬مليون مسافر الذين يتس ّوقون من دون‬ ‫كل سنة؟ ما‬ ‫دفع الضيبة من خلل غلوبل بلو ‪ّ Global Blue‬‬ ‫عليك إل أن تبحث عن النجمة الزرقاء أو تسأل عن غلوبل بلو‬ ‫‪ Global Blue‬وتتبع خطواتنا السهلة‪.‬‬ ‫‪.1‬تس ّوق‬ ‫الخاص‬ ‫أينم تس ّوقت‪ ،‬أطلب الحصول عل طلب استداد الضيبة‬ ‫ّ‬ ‫بغلوبل بلو ‪ Global Blue‬وتذكّر أن تحتفظ باليصالت‪.‬‬ ‫‪.2‬أطلب‬ ‫ف طريق العودة إل وطنك‪ ،‬أقصد مكتب الجمرك عند نقطة‬ ‫الغادرة لتتم الصادقة عل إيصالتك قبل قبض الستداد من أحد‬ ‫الخاصة بنا‪.‬‬ ‫مكاتب الستداد‬ ‫ّ‬

‫قد تكون حقيبة اليد الشهية ‪ TwinBag‬الثال الفضل عن‬ ‫للتّصال‪:‬‬ ‫دمج العلمة النسياب للعمليّة والوضة‪ .‬ابتُ ِكرت باستخدام أكث‬ ‫‪taxfree@ globalblue.com‬‬ ‫أنواع الجلود فرادة ونفّذت بإتقان عل يد حرفيّي ف فلورنس‬ ‫‪111 111 232 +421‬‬ ‫بحملت قابلة للتعديل‬ ‫وتيّزت بطريقة حملها البتكرة‪ .‬تتمتّع ّ‬ ‫فتتيح للشخص حملها كحقيبة يد تقليديّة أو تعليقها عل الكتف‪ .‬أنفق ح ّدا ً أدن قدره ‪ €25‬وادّخر حتّى ‪ 14.5%‬من ثن‬ ‫كل حقيبة من قطعة جلد واحدة‪ ،‬تقطّب ف ما بعد يدويّاً‬ ‫مشتياتك‪ .‬يشمل مبلغ الستداد النهائ الذي ستحصل عليه‬ ‫تُصنع ّ‬ ‫وبإتقان‪ .‬البُطانة مصنوعة من مادّة ‪ Alcantara‬الفائقة النعومة مجموع الضيبة عل القيمة الضافة ناقص رسم إداري‪.‬‬ ‫ف بعض الطارات‪ ،‬يُفرض رسم خدمة نقدي عل كل‬ ‫وتشمل الكسسوارات العدنيّة الكروم والفضّ ة والذهب البيض‬ ‫طلب استداد ضيبة ف حال رغبت بالحصول عل استداد‬ ‫والزهري الشغول باستخدام تقنيّات الطلء الكهربائ التط ّورة‪.‬‬ ‫فوري نقدي‪.‬‬ ‫إنّه الدمج الثال للحرفيّة اليطاليّة والتصميم اللان‪.‬‬ ‫الرسام‬ ‫بعد نجاح حقيبة ‪ TwinBag‬ت ّم التعاون مع ّ‬

‫‪globalblue.com‬‬

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‫ترجمة باللّغة العرب ّية‬ ‫‪Dressed To Impress: 30‬‬

‫التأنّق لثارة العجاب‬

‫قمصان مربّعة وبدلت منفّذة بإتقان وأكسسوارات مشغولة‬ ‫يدويّاً‪ :‬هذه هي معايي الدقّة التي يتّبعها رجل العمل‬ ‫اليوم؛ وتتمتّع شتوتغارت بالكفاءة الطلوبة لرضائه‪ ،‬تقرير‬ ‫‪Ruairidh Pritchard‬‬

‫وبخاصة لدى السفر بداعي‬ ‫يقوم كل شء عل النطباعات الول‪،‬‬ ‫ّ‬ ‫العمل‪ .‬يكن رجل العمل اليوم أن يبدأ نهاره ف دب وينهيه‬ ‫ف دوسلدورف‪ ،‬وبوجود مجموعة واسعة من خيارات التألّق‪،‬‬ ‫ل شء ي ّبر عدم إطللتك بأفضل حلّة أينم كنت مسافرا ً‪ .‬تُعتب‬ ‫خاصاً برجال‬ ‫شتوتغارت من أفضل الدن التي توفّر أسلوباً متقناً ّ‬ ‫العمل‪ ،‬حيث غالباً ما يكنك ف فتة بعد الظهر من اليوم نفسه‬ ‫أن تختار بدلة بحسب الطلب وقميصاً مشغولً عن خبة وحزاماً‬ ‫مفصلً لك وحذا ًء مصنوعاً يدويّاً‪.‬‬ ‫ّ‬ ‫انطلق الخيّاط اللان ‪ Felix W‬ف الدينة سنة ‪2008‬‬ ‫ويستخدم ما يُس ّمى بـ “الصفوفة الربّعة” حيث يج ّرب‬ ‫الزبون قطعاً جاهزة مختلفة إل أن يجد ما يناسبه ليبتكر‬ ‫ملبس رجل أعمل جميلة بحسب الطلب‪ .‬طريقة العمل مباشة‬ ‫التخصص من‬ ‫وجديدة؛ يعمل الزبون مع فريق ‪Felix W‬‬ ‫ّ‬ ‫مستشاري السلوب ليبتكر قميصه الثال (أو حتّى بدلته) من‬ ‫الجموعة الواسعة من القمشة والنسجة العالية الجودة‪ ،‬فيختار‬ ‫وربا ألوان‪ .‬ث ّم يعتمد الخيّاطون‬ ‫ما يعجبه من ّ‬ ‫قصة وياقة وأزرار ّ‬ ‫الحتفون ف مشغل شارع ‪ Heilbronner Strasse‬عل‬ ‫العلومات لينفّذوا التصميم ٍ‬ ‫بوقت قياس‪.‬‬ ‫من التاجر الخرى الرائعة ف شتوتغارت‪Buckles and ،‬‬ ‫‪ Belts‬ف شارع ‪ .Calwer Strasse‬يسعى إل تغيي نظرة‬ ‫الزبائن إل إحدى أكث الكسسوارات ال ُغفلة وهو الحزام‬ ‫التواضع‪ .‬يجد الزبائن ف التجر مجموعة واسعة من الحزمة‬ ‫من أجود أنواع الجلد اليطال‪ ،‬متوافرة بألوان وجلود مختلفة‬ ‫لتنسيقها مع البزيم الذي يختارونه؛ قد يكون قطعة نحاسيّة‬ ‫بكل بساطة إطارا ً فضّ ياً مربّعاً‪.‬‬ ‫ناتئة أو ّ‬ ‫للحصول عل أفضل الحذية‪ ،‬ل ب ّد من زيارة متجر ‪Ludwig‬‬ ‫‪ .Reiter‬فرعه ف شتوتغارت ف شارع ‪Calwer Strasse‬‬ ‫ملء بالحذية الجميلة الشغولة يدويّاً من قبل مجموعة‬ ‫صانعي أحذية محتفي لدى العلمة‪ .‬ما زالت العلمة تعتمد‬ ‫مؤسسها سنة ‪1885‬؛ تشمل‬ ‫مبادئ التصنيع نفسها التي وضعها ّ‬ ‫كافّة أحذية ‪ Ludwig Reiter‬ما بي ‪ 200‬إل ‪ 300‬خطوة‬ ‫منفصلة‪ ،‬من تخريق الجلد وتقطيب القطع مع بعضها البعض‬ ‫ووصل النعل بالجزء العل وتشطيب الجلد‪.‬‬ ‫ما ييّز ‪ Ludwig Reiter‬عن غيه من صانعي الحذية هي‬ ‫عمليّة تصميم الحاشية بحيث يُقطّب الجزء العل من الحذاء‬ ‫مع النعل الداخل باستخدام قطعة جلد واحدة وهي الحاشية‪،‬‬ ‫قبل وصل الطرف بالنعل الجلدي الخارجي بحاشية أخرى‪ .‬هذا‬ ‫يعني اتّصال الجزء العل الجلدي والنعل الخارجي ببعضهم‬ ‫البعض بشكل غي مباش‪ ،‬ما يوفّر مرونة وراحة مطلقة‪ .‬إنّها‬ ‫طريقة تقليديّة تخلّ عنها الكثي من صانعي الحذية الخرين مع‬

‫مرور الوقت‪.‬‬ ‫عل الرغم من أهميّة القمصان النفّذة بإتقان والكسسوارات‬ ‫الختارة بعناية والحذية الصنوعة يدويّاً‪ ،‬يبقى العنص البرز‬ ‫ف ملبس رجل العمل الناجح البدلة من دون أدن ّ‬ ‫شك‪ ،‬وتقع‬ ‫تأسست فيها إحدى أشهر العلمات‬ ‫جنوب شتوتغارت البلدة التي ّ‬ ‫اللانيّة ف هذا الجال‪ .‬بدأ ‪ Hugo Boss‬بابتكار البدلت ف‬ ‫‪ Metzingen‬منذ حوال القرن وباتت علمته التي تحمل‬ ‫إسمه اليوم من أنجح العلمات اللانيّة الراقية ف العال‪.‬‬ ‫لخريف‪/‬شتاء ‪ ،2014/2015‬استوحت علمة ‪ Boss‬من‬ ‫السلوب السكانديناف البسيط فابتكرت مجموعة ملبس‬ ‫جاهزة تركّز عل الدقّة والتصميم العاص‪ .‬تشمل القطع‬ ‫ستات مربّعة مزدوجة الصدر وبدلت رصاصيّة مقلّمة رفيعاً‬ ‫وقمصاناً مفتوحة مستوحاة من ملبس العمل وساويل ضيّقة‬ ‫مثنيّة‪ ،‬كلّها بألوان قطبيّة كالزرق الحيطي والرمادي‪.‬‬ ‫تحتل مجموعات ‪ Hugo Boss‬الوسميّة واجهة الوضة‬ ‫ّ‬ ‫اللانيّة‪ .‬إذ ث ّة للّذين يرغبون بشء أكث فرديّة أن يستفيدوا‬ ‫من خدمة التصميم بحسب الطلب لدى العلمة‪ .‬تتيح للزبائن‬ ‫فرصة اختبار الدمج بي الحرفيّة الكلسيكيّة والتكنولوجيا‬ ‫البتكرة ف بدلت مص ّممة بحسب الطلب ومنفّذة يدويّاً‬ ‫من قبل خيّاطي العلمة الحتفي ف متجرها ف شارع‬ ‫‪ KÖnigstrasse‬ف شتوتغارت‪ .‬ونتيجة توافر مجموعة من‬ ‫أرقى القمشة والبطانات والزرار بألوان مختلفة ليختار منها‬ ‫الخاصة الص ّممة بحسب الطلب‬ ‫الزبون‪ ،‬سيجد أ ّن تنسيق بدلته‬ ‫ّ‬ ‫من ‪ Boss‬محاول ٌة مبتكرة رائعة‪ ،‬ينبثق عنها منتج نهائ يعكس‬ ‫شخصيّة مرتديه بدقّة‪ .‬حتّى أنّه يتم تطريز توقيع الزبون داخل‬ ‫ّ‬ ‫الستة والحزام كبهان مطلق عل فرادة البدلة‪.‬‬ ‫من اللفت أ ّن شتوتغارت تقدّم لرجال العمل النشغلي فيضاً‬ ‫من خيارات اللبس العالية الجودة والفاخرة الص ّممة بحسب‬ ‫الطلب‪ ،‬التي تدمج الحرفيّة اللانيّة بالخبة التكنولوجيّة العالية‬ ‫‪،‬ما يجعل الدينة الكان الثال لصقل غرفة اجتمعاتك وأسلوبك‬ ‫خلل السفر‪.‬‬ ‫‪f،felixw.de ،bucklesbelts.com‬‬ ‫‪ludwig- reiter.com ،hugoboss.com‬‬ ‫‪In Focus: Porsche Design: 36‬‬ ‫تحت الجهر ‪Porsche Design:‬‬

‫من المتعة الفاخرة إل الهواتف الذكيّة الميّزة‪ ،‬تص ّمم‬ ‫‪ Porsche Design‬مجموعة واسعة من القطع الرغوبة‪.‬‬ ‫يزور ‪ Hamish Monk‬العلمة التجاريّة اللانيّة‬ ‫غالباً ما تغيب الوضة بوجود العمليّة والعكس صحيح‪ :‬وف كثي‬ ‫من الحيان‪ ،‬قد يناقضا بعضهم البعض‪ .‬لكن عندما نتحدّث عن‬ ‫تصميم عمل وجميل ف الن عينه‪ ،‬يسطع نجم اللان‪ .‬لطالا‬ ‫فضّ ل محبّو السيّارات شاء العلمات اللانيّة وشكّلت ‪Porsche‬‬ ‫السيّارة الرياضيّة الول بالنسبة إل هواة الح ّركات حول العال‪.‬‬ ‫مؤخّرا ً‪ ،‬تكّن خط ‪ Porsche‬الخاص باللبس والكسسوارات‬ ‫من حمل متتبّعي الوضة عل شاء تصاميم ألانيّة‪ .‬أُطلقت‬ ‫الجموعة سنة ‪ 1972‬من ِقبل ‪Ferdinand Alexander‬‬ ‫مؤسس السيّارة الشهية‪ .‬أُعيد إطلق العلمة سنة‬ ‫‪ّ ،Porsche‬‬

66 | P RO D U C T S

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