SHOP London Style AW18

LONDON | 伦敦 | ЛОНДОН |

LONDON Style Edition Autumn/Winter 2018/19

AWAITING

DISCOVER LONDON: enjoy the luxury shops of Britain’s vibrant capital with our essential guide

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Whether you are travelling for business or pleasure, we can help you discover the very best of this vibrant capital city. Don’t miss our feature on the exciting new shops and restaurants in King’s Cross (page 28), discover our round-up of the key looks for this season and much more.

SHOP is part of Global Blue, the Tax Free Shopping market leader that helps you save up to 16% when shopping in the UK. We publish guides to the most prestigious destinations across Europe and Asia. Our international insider knowledge means we are ideally placed to tell you about the top global brands you’ll find in the UK. For the very latest information, scan the QR code on this page to head straight to our website, globalblue.com, to find everything you need to navigate the best shopping destinations on earth.

For the ultimate travel companion, be sure to download the SHOP TAX FREE app – calculating how much you can save by shopping tax free has never been easier.

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CONTRIBUTORS

TATJIANA ANTONIOU Tatjiana Antoniou, SHOP’S assistant artworker, found her calling in art and design. Having studied graphic communication design at Central Saint Martins in London, she creates artworks in different media so her work can be displayed on a wide variety of platforms. globalblue.com

HANNAH LEWIS Hannah Lewis, SHOP’s features editor, holds degrees from both the University of Oxford and the London College of Fashion.

She has written for a number of international publications, including Time Out in Dubai, Quintessentially in London and Prestige in Hong Kong.

ILLUSTRATION: RUI RICARDO – FOLIO ART; PHOTO: (LEFT) ELISHAMA UDOROK

RUI RICARDO Rui Ricardo created this season’s cover illustration for SHOP London Style. His elegant technique is perfectly showcased with this striking image of a woman’s necklace, which he has transformed into the glistening lights that adorn London’s luxury shopping streets during the festive period. Rui’s other clients include the Wall Street Journal, British Airways and Esquire.

Discover SHOP London Style and our other editions at issuu.com/globalblue.

8-11 Arcade, 28 Old Bond St. Find you nearest store at camper.com

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SHOP FLOOR E D I TO R I A L

PUBLISHING

Editor-in-chief Emma Cheevers

Publisher James Morris

Deputy editor Sally McIlhone Acting deputy editor Ruairidh Pritchard Cover illustrator Rui Ricardo – Folio Art Production editor Katie Muxworthy Features editor Hannah Lewis

Chinese editor Yuan Fang Chinese production editor Junjie Dou Chinese online editor Qingya He Assistant Chinese online editors Yangzi Liang, Luyue Zhang Chinese translator Chenguang Yi

Fashion editor Ximena Daneri Acting fashion editor Lucinda Turner Assistant fashion editor Fani Mari

Russian editor Gary Ramazanov Russian communications assistant Elizaveta Kolesnikova Russian translator Teena Garnik

News editor Ginger Rose Clark

Arabic editor Haneen Malaeb

Associate fashion and lifestyle editor Rebecca Rhys-Evans

Print Dane Consultancy

Chief sub-editor Hester Lacey Copy editors Katie Davis, Harriet O’Brien Picture editor Kirsty Andrews Acting picture editor Jo Walker Assistant picture editor Mónica R Goya Senior artworkers Aaron Carline, Hayley Moseley Artworker Onur Unaltay Artworking assistant Tatjiana Antoniou Online managing editor Kirsty Welsh Acting online managing editor Sufiyeh Hadian-Clarke Assistant online editor Marina Nelson Associate online editor Emily Scrivener

Art director Fabio Gervasoni Senior designer Yuese Shi Junior designer Kiranjeet Kaur Creative services manager Steve Brown Studio production assistant Inga Abramian Digital production assistant Linda Hau Production assistants Chris Bigg, Joanna Dodge Head of digital Eamonn Leacy Digital data analyst Dian Liu Product manager Devesh Sankadecha Developer Mohammed Hakiki Project manager Elisabeth Schloemmer

G LO B A L B L U E U K Managing director UK and Ireland Derrick Hardman Sales manager – head of key accounts Peter Blake Sales manager – head of accounts Sarah Bubien Marketing sales manager Kimberly Urbaniak Marketing account manager Patrick Prior Head of acquiring Ghermaine Henry Global key account managers Richard Harvey, Emma Nicholl Key account managers Leonie Adams, Ramesh Juneja, Jerry Junkere, Victoria Taylor Account managers Dianeth Cedeno-Gonzalez, Anita Krejic Eleaine Levi, Jasmine Sim, Tatjana Todorovic Tacim Touent Global Blue UK, 11th Floor, GW2, Great West House, Great West Road, Brentford TW8 9HU, UK +44 (0)20 8232 1900 Regional tourist office Visit Britain London and Partners Advertising enquiries Contact Kimberly Urbaniak: kurbaniak@globalblue.com

Chief executive officer Jacques Stern SHOP is published

by Global Blue Group headquarters Global Blue SA, Route de Crassier 7, CH-1262 Eysins, Switzerland Corporate registration number 5565726923 globalblue.com info@globalblue.com

Disclaimer: SHOP magazine is published by Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited. While every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur after publication. Global Blue shall not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. ©2018 Global Blue

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CONTENTS

28

PRODUCTS

LONDON GUIDE

14 Check Out SHOP selects a standout piece from London this season 16 Products Key looks for the season, from fashion and footwear to jewellery and accessories

33 Maps and guides to the key shopping areas of London

21 Shop Window One store not to be missed in London 22 News Seasonal updates on shops, services and new products

FEATURE 28 Watch This Space A bold new project is taking shape in King’s Cross, offering shopping, dining and much more.

Hannah Lewis takes a tour

48 How to shop Tax Free The simple steps to saving money on your shoppingw

TRANSLATIONS 49 中文 翻 译 51 Русский Перевод 56 ‫ترجمة باللّغة العرب ّية‬

SOUVENIR 58 The essential item to bring home

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Above (from top): Coal Drops Yard in King’s Cross is an innovative destination for shops, restaurants and events; Bimba y Lola earrings autumn/winter 2018/19

PHOTO: (BOTTOM) BIMBA Y LOLA

NEWS

ESSENTIALS

THE INFINITY ACTIVE SUIT. Wherever you are in the world, you can rely on our Infinity Active suits to keep you looking immaculate.

Egyptian cotton shirts.

Italian wool suits.

Classic casualwear.

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CHECK OUT

POETIC FORM Inspired by 12th-century Italian poet Dante, whose full name was Dante Alighieri, Alighieri is a London-based jewellery brand that is making waves on the international fashion scene.

Founder Rosh Mahtani discovered her muse for the brand while studying French and Italian at Oxford University, and she developed a particular fascination with the 100 poems that make up Dante’s Divine Comedy. Each of her pieces tells the story of Save up to 16% by shopping tax free, see page 48

a specific poem. The pictured Infernal Storm earrings, crafted in gold-plated bronze with baroque pearls, are a representation of the fifth canto, in which lovers Paolo and Francesca are trapped in an eternal storm and can do nothing but tell stories of their love. lt Alighieri earrings, ÂŁ350, Selfridges, 400 Oxford Street, London W1A 1AB, 0800 123400 (UK), +44 (0)113 369 8040 (international), alighieri.co.uk FOR MAP GO TO PAGE 38

16 | P R O D U C T S

SILVER CHIC Keep your look fresh and modern this season with shades of grey and high-tech accessories

Ace & Tate glasses, from £98, Ace & Tate, 10 Earlham Street, London WC2H 9LN, +44 (0)20 3936 2694, aceandtate.com

Cos coat, £179, Cos, 222 Regent Street, London W1B 5BD, +44 (0)20 3139 2440, cosstores.com

Adidas trainers, £74.95, Adidas, 15 Foubert’s Place, London W1F 7QB, +44 (0)20 6439 9710, adidas.com

Save up to 16% by shopping tax free, see page 48

Diesel bag, £175, Diesel, 25 Carnaby Street, London W1F 7DE, +44 (0)20 7734 3052, diesel.com

PHOTO: (GLASSES) © RAY STOFBERG

Bose headphones, £329.95, Bose, Westfield London, Ariel Way, London W12 7SL, +44 (0)20 3249 1130, bose.com

S H O P | 17

Burton hat, £16, Burton, 138-140 Oxford Street, London W1D 1LY, +44 (0)20 7323 1087, burton.co.uk

The Kooples T-shirt, £68, The Kooples, 30-31 Carnaby Street, London W1F 7DJ, +44 (0)20 7734 3483, thekooples.com

Swatch watch, £105, Swatch, 313 Oxford Street, London W1C 2HR, +44 (0)20 7499 8211, swatch.com

Cheap Monday scarf, £25, Cheap Monday, 39 Carnaby Street, London W1F 7DS, +44 (0)20 8018 410, cheapmonday.com

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Bershka jeans, £19.99, Bershka, 469 Oxford Street, London W1C 2QB, +44 (0)20 7493 9128, bershka.com

18 | P R O D U C T S

Swarovski necklace, £79, Swarovski, 9 Marble Arch Park House, London W1K 6AF, +44 (0)20 7495 0794, swarovski.com

Hobbs blouse, £99, Hobbs, 219 Regent Street, London W1B 4NH, +44 (0)20 7437 4418, hobbs.co.uk

RICHLY RUSSET Embrace the colour of autumn by adding shades of auburn to a classic black ensemble

Accessorize bag, £29, Accessorize, 254 Regent Street, London W1B 3AA, +44 (0)20 7287 8388, accessorize.com

Save up to 16% by shopping tax free, see page 48

7 For All Mankind jeans, £250, 7 For All Mankind, 225 Regent Street, London W1B 2ED, +44 (0)20 7495 3244, 7forallmankind.com

S H O P | 19

Bimba y Lola earrings, £59, Bimba y Lola, 15 South Molton Street, London W1K 5QR, +44 (0)20 7499 2011, bimbaylola.com

J by Jasper Conran hat, £30, Debenhams, 334-348 Oxford Street, London W1C 1JG, +44 (0) 20 7387 8723, debenhams.com

Principles gloves, £18, Debenhams, Westfield London, Ariel Way, London W12 7SL, +44 (0)20 7387 8723, debenhams.com

PHOTO: (EARRINGS) BIMBA Y LOLA

Miss Selfridge belt, £10, Miss Selfridge, 36-38 Great Castle Street, London W1W 8LG, +44 (0)20 7927 0158, missselfridge.com

Dune shoes, £85, Dune, 490 Oxford Street, London W1C 1LF, +44 (0)20 7493 1731, dunelondon.com

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Topshop coat, £85, Topshop, 214 Oxford Street, London W1W 8LG, +44 (0)348 848 7487, topshop.com

COOL KITRI Earlier this year, Kitri, which started out online-only, launched a permanent space in Selfridges.

Founded at the beginning of 2017

by Haeni Kim, the London-based label focuses on day-to-night shirts, blouses and dresses. With a price point between high street and high fashion, and with beautifully tailored items that are both Save up to 16% by shopping tax free, see page 48

cool and classic, Kitri is increasingly sought after, and you’ll want to get your hands on the brand’s offerings soon. For this season you can expect to find classic check pieces and silk separates. fm Selfridges, 400 Oxford Street, London W1A 1AB, 0800 123400 (UK), +44 (0)113 369 8040 (international), kitristudio.com FOR MAP GO TO PAGE 38

PHOTO: TOM D MORGAN

SHOP WINDOW

22 | N E W S

ON THE GOETZ

FOR MAP GO TO PAGE 43

Save up to 16% by shopping tax free, see page 48

TAKE YOUR FRONT-ROW SEAT Take part in a weekend of high style at the biannual London Fashion Week Festival. During the February 2019 event, you have the opportunity to take a front-row seat at catwalk shows that showcase choice collections of the season. Listen to talks from industry experts on fascinating topics spanning fashion, technology and lifestyle before shopping a curated selection of clothing, footwear, bags and jewellery from the best British and international fashion labels. The London Fashion Week Festival offers a choice of different packages available to purchase on the festival website. grc London Fashion Week Festival, The Store X, 180 Strand, London WC2R 1EA, londonfashionweekfestival.com

PHOTO: (RIGHT) SHAUN JAMES COX

Globetrotting fans of Malin & Goetz can now travel far and wide with their favourite skincare by the brand. The company recently introduced some of its signature products in a convenient travel size.

Carry-on-friendly products include grapefruit face cleanser and vitamin E face moisturiser, peppermint shampoo and cilantro conditioner, as well as rum body wash and rum body lotion. In addition, look out for revitalising eye gel, face masks and a roller version of the brand’s synthesised musk perfume oil. grc Malin & Goetz, 6 Monmouth Street, London WC2H 9HB, +44 (0)20 7240 5476, malinandgoetz.com

S H O P | 23

PHOTO: (TOP) LUKE DYSON/LUKEDYSON.PHOTOGRAPHY

SHOREDITCH SUCCESS When its Shoreditch popup proved a great success, outdoorwear brand Napapijri decided to keep the store open for longer. It is keen to provide an engaging experience that is about more than just shopping, and the space is home to a calendar of events, workshops, live performances and more. Centred on the unisex Tribe line and the brand’s Icons range, Napapijri’s Shoreditch store is a must-visit. It is open until February 2019. grc Napapijri, 149-150 Shoreditch High Street, London E1 6J, +44 (0)20 7739 3542, napapijri.co.uk

IN THE BAG Luggage and accessories brand Eastpak launched the Eastpak Lab sub brand in 2017, introducing a premium range of products. Designed for urban life, the bags in this new line combine fashion-forward designs with functionality and technical skill. This season, highlights include the pictured Puffer XXXL (£160), an everyday bag that exudes a great sense of style. grc Selfridges, 400 Oxford Street, London W1A 1AB, 0800 123400 (UK), +44 (0)113 369 8040 (international), eastpak.com FOR MAP GO TO PAGE 38

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24 | N E W S

A TRUE VISIONARY

MARCH ON Swedish menswear label A Day’s March recently opened a store in Soho. Founded by three friends, the brand has four stores in Sweden; this latest retail space in London is its first in the UK. With a typically Scandinavian design aesthetic, the shop features a green marble floor, textiles from Kvadrat and white oiled-oak furniture, all of which are the perfect backdrop for the brand’s collections. A Day’s March sets out to create high-quality wardrobe essentials for men, such as T-shirts, shirts, sweaters and denim. grc A Day’s March, 39 Berwick Street, London W1F 8RU, adaysmarch.com FOR MAP GO TO PAGE 36

Save up to 16% by shopping tax free, see page 48

Gentle Monster settled on London as the location for its first European flagship, which opened in summer 2018. The Korean eyewear brand sets out to provide a profoundly new experience, with its innovative eyewear designs complemented by conceptual stores that are devised to resemble art galleries. Merging themes of kung fu and aliens, the new London flagship includes a re-edited version of Ryoichi Kurokawa’s audiovisual waterfall artwork entitled Octfalls, as well as martial art scenes. With its multisensory environment, the shop is a thrilling place in which to discover the brand’s fashion-forward eyewear. grc Gentle Monster, 28-29 Argyll Street, London W1F 7EB, +44 (0)20 7734 8476 gentlemonster.com FOR MAP GO TO PAGE 39

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SHOP SPOTLIGHT: JOHN LEWIS & PARTNERS

PHOTO: © PAUL GROVER

J

ohn Lewis & Partners’ Oxford Street shop is the flagship of the British department store. Set in the heart of the West End, on Europe’s busiest shopping street, the store spans six floors and offers more than 20 departments, including fashion, homeware, technology and beauty. It holds a prestigious royal warrant to Her Majesty the Queen and offers international delivery to 37 countries. A range of services is also provided, from a

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demonstration kitchen to a florist on the ground floor and fashion and home styling suites on the first and second floors. There are nine food and drink outlets, and there’s a seasonal rooftop venue which hosts pop-up restaurants and experiences. To find out more visit the John Lewis website.

John Lewis & Partners, 300 Oxford Street, London W1C 1DX, +44 (0)20 7629 7711, johnlewis.com FOR MAP GO TO PAGE 37

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SHOP SPOTLIGHT: NEXT

W

ith the temperatures beginning to drop in London, it’s the perfect time to refresh your wardrobe.

This autumn/winter look no further than one of Great Britain’s biggest retailers, Next. The brand is one of the nation’s best loved, designing the latest trends for the modern family. If you haven’t discovered it yet, this is the ideal time to do so.

Next opened a brandnew store on Oxford Street in Save up to 16% by shopping tax free, see page 48

September. Featuring fashion for the whole family, a home department and also Lipsy, Costa Coffee, Paperchase and Hema concessions, it’s a onestop shop for everything from jumpers to cushions. Head down to 120 Oxford Street and fall in love with Next.

Next, 120 Oxford Street, London W1D 1LT, +44 (0)333 005 5123, next.co.uk FOR MAP GO TO PAGE 36

RELAX. REFRESH. REFUND. Our Global Blue Lounge is the perfect place to relax during your time in London.

Situated in the heart of the city’s luxury shopping district, the lounge is a haven for Tax Free Shopping.

Find us at: 2nd Floor, 18 – 19 Albemarle Street, Mayfair, London, W1S 4BB T: 020 7629 5888 Opening times: Monday-Saturday: 10am-7pm Sunday: 12pm-6pm

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SHOP TAX FREE

28 | F E AT U R E

WAT C H THIS

I

f you’ve been in London’s King’s Cross district during the last few years, you will have seen that things are changing radically. Where large expanses of the neighbourhood once lay unused, today there is a buzz of activity. From offices to bars, shops to restaurants, King’s Cross has seen a swathe of exciting openings, and there are more are to come. The area is home to one the most ambitious redevelopments in the recent history of London.

‘It’s so rare to have a huge area in such a central district with such potential,’ says Craig White, project director at property developer Argent, organiser of this incredible venture. ‘The place that King’s Cross has in the history of London was a major attraction. You can feel that history in every building.’

A key part of the redevelopment is Coal Drops Yard, a renovated Victorian building that was originally used to store coal. The space, which will be completed this October, offers a striking new destination in London.

Here you’ll find enticing boutiques from a variety of creative brands, restaurants, bars, cafés, a gym and more.

For White, and for Argent, it was crucial for Coal Drops Yard to have a strong identity. ‘We were trying to do something different for London that added to the city but didn’t detract from anywhere else,’ says White.

‘We recognise it’s not just about consuming a product.

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PAC E A bold new project is taking shape in King’s Cross in the heart of London, offering shopping, dining and much more. Hannah Lewis takes a tour

Above: Coal Drops Yard in King’s Cross is an innovative destination for shops, restaurants and events

30 | F E AT U R E

How you experience a brand and how you experience shopping actually enriches your day or your life.’ The approach, he explains, is about returning to the old-fashioned art of retail. ‘Visual merchandising, window displays, creative direction … we are working with brands that have a brilliant ability to tell their story through creativity visually or online or with their staff.’

Having met with more than 1,000 brands in just over three years, the team has so far selected 55 for Coal Drops Yard, out of 65 potential spaces. The variety is impressive. Alongside international superbrand Nike and established British labels such as Sweaty Betty, there are many younger brands.

Emerging lingerie label Beija London is setting its first physical store here, while concept store Studio One Twenty will open its second location, as will the hugely successful Manifesto barber shop.

‘These are London success stories,’ says White. ‘Coal Drops Yard represents to them a really interesting location.’

Brands are certainly responding well to the project. British fashion designer Paul Smith is opening an exciting new boutique here. Smith is known for his creative approach to retail, and across the world each of his stores is unique, designed to reflect the brand and also elements of the city or neighbourhood they are in. This boutique will embrace the original architecture but also contrast it with highly modern elements. It will feature a variety of design concepts and will present a

frequently changing array of objects and collections. This approach is very similar to the one that Argent envisages for the whole of Coal Drops Yard, says Craig White, citing Paul Smith as one of the team’s muses.

Tom Dixon is another resident White is particularly excited about.

The renowned design house, led by its award-winning eponymous

Above (from top): Tom Dixon’s new headquarters at the Coal Office; Van Palma autumn/winter 2018/19 collection, available at concept store Studio One Twenty

PHOTO: (RIGHT) MING TANG-EVANS

S H O P | 31

designer, is moving its headquarters here, combining studio, workshop and innovative flagship boutique under one (rather enormous) roof.

‘We will use the 17,500 square feet in this incredible location as a platform to broadcast our latest ideas in interior design, product innovation and experiments in food, functionality and future living,’ enthuses Dixon, who calls the space ‘a new home’.

This sense of connection to the space is something the team at Coal Drops Yard has worked very hard to foster. ‘What we thought was incredible was bringing 55 brands together where the owners of the brands would probably be working in the shops,’ says White, who adds that this is a key element of the return to traditional retail and the personal touch. ‘I can’t think of any street in London where there’s such a range of brands in such close proximity, and of course that helps you as a local or as a visitor because

time is the new luxury. If you are going to give us your time, all of our brands and all the values they display will really reward you for that.’

Of course it’s not just retail on offer at King’s Cross. The area has also become a foodie destination, offering innovative restaurants, bars and cafés. Trendy yet welcoming restaurant Caravan was the first and it remains one of the best. Another must-visit is Dishoom, serving modern Indian food in a stylish setting. The options for drinking and dining, or even simply grabbing a coffee, are among the very best in the city.

Millions of people travel through the King’s Cross area every year, and this is set to rise – not only as the neighbourhood develops but also as transport links expand. The district is, after all, home to the only international railway station in London. For Craig White, by far the most important thing is the welcoming atmosphere. ‘We never want King’s Cross to feel like an exclusive part of the city,’ he says.

‘Everyone is welcome here, whatever your background or wealth. That was a guiding principle for us’

Above: bacon naan roll at Dishoom, one of the must-visit restaurants at Coal Drops Yard

STYLE REFINED. QUALITY UNMATCHED. 2 8 F O U B E R T ’ S P L A C E • S O H O , L O N D O N , W1F 7 P R SHINOL A .CO.UK

PHOTO: © JULIAN LOVE/LONDON AND PARTNERS

LONDON GUIDE Global Blue’s guide ensures you make the most of your trip to London with a look at the city’s must-visit destinations, from one of the capital’s most chic fashion boutiques to landmarks such as the Shard and Southwark Bridge (pictured). Start with SHOP’s recommendations before delving deeper with expert guidance from our well-travelled team. For further helpful hints and detailed city guides, check out globalblue.com/london.

34 | LO N D O N G U I D E

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ME&EM Founded by fashion designer Clare Hornby in 2009, ME&EM has become one of London’s most chic homegrown womenswear labels and it is a favourite of some of the city’s most stylish residents, including the Duchess of Cambridge. For autumn/winter 2018/19 the brand’s collection features mix-and-match tops and skirts in abstract floral prints, long knit dresses, slouchy-cut striped jumpers, and satin striped jogger trousers, perfectly marrying off-duty comfort and style and making the ideal addition to your autumn/winter wardrobe.

ME&EM, 4 New Cavendish Street, London W1G 8UQ, +44 (0)20 7935 0008, meandem.com

Oxford Street (East) ● FLYING TIGER COPENHAGEN ● FOOT LOCKER ● PURFUME SHOP ● SAMSUNG ● MOLESKIN

SUNGLASS HUT ● CURRYS PC WORLD ● BOOTS ● ANN SUMMERS ● THE PERFUME SHOP ● CLAIRES ●

ST RE ET

NEXT ●

MOSS BROS ●

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JACAMO ● SIMPLY BE ●

● MARKS & SPENCER ● LUSH

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● VISION EXPRESS ● MUJI

MA R KE T P L .

D KEN W E ED E R ● EN OFF

MATALAN ULANKA EE FLIGHT CENTRE

ET

RE ET

ST RE ET

UNIQLO ●

SM D AY ●A

STR E

DUNE ●

L●

houx

NOEL

TIMBERLAND ●

OXFORD STREET

SPORTS DIRECT ● HAWES & CURTIS ●

ST LE ST

MA RG AR ET

EA STCA

FOOT ASYLUM ●

O AT R

TP F O O K S T. NS ● W IC B E R U D IE JE A N

re C

REET LAY ST D’ARB

P.26

W EL LS

● CLARKS ● VODAFONE ● JESSOPS ● CALZEDONIA

M a ît

Shopping Centre/Mall

S H O P | 37

Oxford Street (Central) RT LA ND ST

R EE T

MISS SELFRIDGE ●

● VEL-OH

TOPSHOP/TOPMAN ● NIKETOWN ●

OXFORD STREET

GR EAT PO

● MANGO ● GAP ● BUREAU DE CHANGE

● TEZENIS

R E G EN

OXFORD CIRCUS

REG EN T ST R EET

R T ST

EET

● BENETTON

H&M ●

● PANDORA ● ECCO

HEN RIE TTA

JO

R IN HN P

C E 'S

● AMERICAN CANDY

S T.

PLA CE

H SAMUEL ● RESERVED ● CLARKS ● WAREHOUSE ●

● FREAK NAUGHTY ● ERNEST JONES ● FOOT LOCKER

GEOX ● THE BODY SHOP ● COAST ● G -STAR RAW ●

● CARPISA ● NEW BALANCE

W EL B EC

K ST RE E

● UNIQLO ● SWATCH ● PULL & BEAR

HANDEL HOUSE MUSEUM

● SWAROVSKI ● NEXT

NE

W

N BO

DS

TR

JO MALONE ●

EET

LINKS OF LONDON ●

MONICA VINADER ●

THE DISNEY STORE ●

T

JOHNSTONS ● OF ELGIN

● ZARA

T. ES

Debenhams

● VELVET

JOHN BELL ● & CROYDEN

● STRADIVARIUS

REET

VE R

Meat Liquor

● RIVER ISLAND

● MASSIMO DUTTI ACCESSORIZE ● CALZEDONIA ● FOSSIL ● SUNGLASS HUT ●

EET

● MOSS BROS

K ST

WIM POL E STR

BROO

OXFORD STREET

PLA CE

ST RE ET

HE N R IET TA

WI GM OR E

John Lewis

P.25

House Of Fraser

Ruffians

Hanover Square

● EE

T HO L L ES ST REE

Cavendish Square Gardens

Bureau De Change ● VODAFONE

SO

H UT

N TE OL M

ET RE ST

● BROWNS FOCUS ● O2 ● OUD MILANO

● VILAGALLO

JOHN LEWIS John Lewis has been one of Britain’s leading stores for more than a century. Today its flagship on Oxford Street offers a wide range, from fashion to electricals. This season the homeware department is filled with particularly beautiful soft furnishings, including peacock cushions (pictured, £45 each) which would make the perfect souvenir from London.

John Lewis, 300 Oxford Street, London W1C 1DX, +44 (0)20 7629 7711, johnlewis.com

London Underground Station

Global Blue Refund Office

Department Store

Barber

Featured In This Issue

38 | LO N D O N G U I D E

Oxford Street (West) ● BOOTS ● HMV BUREAU ● DE CHANGE ● TISSOT VIVIENNE ● WESTWOOD

Ivy Café

SUNGLASS HUT ● FOREVER 21 ●

JA M E S ST

R EE T

BOND STREET OXFORD STREET

H&M ● INTIMISSIMI ● ALDO ● THE BODY SHOP ● PHASE EIGHT ●

GAP ●

● JD SPORTS

West One Centre

● BOOTS ● EE ● RUSSELL & BROMLEY ● COLOUR LONDON

DR MARTENS ●

● CARPHONE WAREHOUSE TM LEWIN ● ● INGLOT FRENCH CONNECTION ● ● LONGINES PENELOPE CHILVERS ● ● AMI ● GOLDSMITH

DU KE ST

RE ET

● ADIDAS

Selfridges

P.14, 21 & 23

ST CHRISTOPHER’S PLACE

● & OTHER STORIES ● ARABIAN OUD

LES 100 CIELS ●

JAM E S STR E E

WATCHES OF ● SWITZERLAND ● ECCO ● DYSON ● TESLA SO NY RE ● OMEGA ● CE NT

DIVERSO ●

● GROOM

OR CH AR D

NO RT H

ST.

MARKS & SPENCER ●

AU DL EY

RUSSELL & BROMLEY ST.

● ZARA ● PANDORA

SCHUH ●

● BERSHKA

VODAFONE ●

● RIVER ISLAND

CLARKS ●

● URBAN OUTFITTERS

RUSSELL & BROMLEY ●

● SWAROVSKI

EE ●

● LINKS

DUNE LONDON ●

● FOLLI FOLLIE

BOUX AVENUE ● MONSOON ●

PO RT MA N

ST.

OX F O R D S T R E

NEW LOOK ●

PA RK ST

SUPERDRUG ● BOOTS ●

ET

ANN SUMMERS ●

GEOX ● WALLIS ● TOPSHOP ●

MARBLE ARCH

Global Blue Retailer

● PRIMARK

W

HOLLAND & BARRETT ●

RE ET

NO RT H RO

NEXT ●

● ASICS ● EVANS

PA R K LA

NE

Non-Global Blue Retailer

British brand Russell & Bromley has been creating some of the nation’s finest footwear and handbags since opening in 1873. This season its handbags bear all the hallmarks of classic British craftsmanship and design, with top-handle buckle bags a signature of the collection.

The Puffimidi (pictured, £345), is a perfect example.

In vibrant multicoloured snakeskin, it’s the ideal accessory to add an exotic touch to any outfit.

Russell & Bromley, 128-130 Regent Street, London W1B 5SE, +44 (0)20 7734 6991, russellandbromley.co.uk

Café

Shopping Centre/Mall

S H O P | 39

Regent Street & Carnaby Street LEVI’S ●

● NIKETOWN

H&M ●

● TOPSHOP/TOPMAN

OXFORD CIRCUS BENETTON ●

MARS

THE CUBIT TS WORK SHOP ●

H A LL STR E ET

G R E AT

FURLA ● HOBBS ● BARKER ● TUMI ● CAMPER ● KIPLING ● CLARKS ●

T

● ALL SAINTS ● H&M STUART UM ● WEITZMAN ● AQ UA SC UT T ● COACH H S T R EE KD AY OROUG B ● W EE L R A M

Liberty

● COS

R EG E

● HOUSE OF HANOVER

MOLTON BROWN ● 7 FOR ALL MANKIND ● TORY BURCH ●

P.24

R EE

LACOSTE ● LONGCHAMP ●

● GENTLE MONSTER

Y ST

APPLE ●

TRADIT IONAL WEATH ERWEA R ●

● ACCESSORIZE

NAB

TED BAKER ●

PL ACE ERT ' S FO U B ● SHINOLA

● & OTHER STORIES

CAR

KAREN MILLEN ●

RE ET

● OMEGA

REGENT STREE T

ASICS ●

OX FO RD ST ● TEZENIS

● DESIGUAL UB

ERT

'S P

L AC

E

A LL ST

● KURT GEIGER

NAB

REE

● HAMLEYS

RE ET

Y ST

REET

M AR SH

● JAEGER

● COACH

CAR

NT ST

CHURCH’S ● LINKS OF LONDON ● HACKETT ●

FO

● GAP

T

● GANT ● JUICY COUTURE ● HUGO BOSS ● KATE SPADE

Cinnamon Soho

● LEVI’S ● REISS

E RO

R EG E

S AV IL W

CRABTREE & EVELYN ●

T

TRE ET

ILE R

RUSSELL & ● BROMLEY

OW

PENHALIGON’S ●

REE

● MAPPIN & WEBB

ZARA HOME ●

S ST

HN S

S AV

SWAROVSKI ●

ME

● TOMMY HILFIGER

GODIVA ●

E R JA

● TIMBERLAND

E R JO

OXFORDS ●

● T.M. LEWIN ● FOLLI FOLLIE

TOYWATCH ● BURBERRY ● VIGO STR EE T

LOW

● BROOKS BROTHERS LOW

WATCHES OF SWITZERLAND ●

.

K ST

● PIQUADRO

R EE T

H IL L

BEA

NT ST

L’OCCITANE ● H AY

● CALVIN KLEIN JEANS ● GUESS ● ANTHROPOLOGIE ● MASSIMO DUTTI

● THE BODY SHOP ● ZARA ● MANGO

BR

EW

ER

ST

RE

ET

REISS ●

● AUSTIN REED ● WOLFORD GL AS SH ● VIYELLA O ● CHARLES TYRWHITT U S E S CLARKS ● TR ● MOSS EE LONDON TEXTILE CO ● T ● UNIQLO ● LUSH SUPERDRY ●

Department Store Restaurant

London Underground Station

Featured In This Issue

40 | LO N D O N G U I D E

LINA STORES One of Soho’s most popular delicatessens, Lina Stores on Brewer Street has opened a long-awaited first restaurant.

With a menu inspired by the authentic Italian ingredients for which the Lina deli has become so popular, the new restaurant on Greek Street is the perfect place to enjoy a delicious pasta dish, with options including veal ravioli, schiaffoni con burrata and gnocchi with salted ricotta. The restaurant attracts a mix London’s foodies and homesick Italians and it’s often packed, so be sure to book a table.

Lina Stores, 51 Greek Street, London W1D 4EH, +44 (0)20 3929 0068, linastores.co.uk

Regent Street & Piccadilly Circus Lina Stores

● RUSSELL & BROMLEY

ZARA HOME ●

● TM LEWIN

PENHALIGON’S ●

● FOLLI FOLLIE ● THE BODY SHOP

TOYWATCH ●

E BR

● ZARA

WE

RS

TR

EE

T

HAM

DINOSAUR DESIGN ●

D YAR

Ham Yard Hotel

FRESCOBOL ● CARIOCA BRUMMELS OF LONDON ● ● ONCE MILANO LAIRD & CO ● AUSTIN REED HATTERS ● ● VIYELLA E ● CHARLES TYRWHITT AV ● MOSS BROS CLARKS ● RY ● UNIQLO LONDON TEXTILE CO ● BU DENMAN STREET ● LUSH ● STEFANEL RE HOLLISTER ● G E ● COACH N T ● NESPRESSO HUNTER ● S T R ● LOTUS ● WOLFORD E BURBERRY ●

● MANGO

PLACE

GLASSHOUSE S T REET

SH

AF

TE

S

DENM AN

REISS ● SUPERDRY ●

YA L

RO

P IC C A

D IL LY

WAT ER

S TO N

ES ●

N● MASO U M & P.58 FO R TN

● ARC'TERYX

PICCADILLY CIRCUS ● LILLYWHITES

.

A IT

T S TR

P O R TR

R EG EN

F ● S EL

COTSWOLD ● OUTDOOR

● UGG

Piccadilly Circus

LO W ER

MU LB ER B RY CH ARB INA OU ● SH R ● PA RIS OP ● MI KI ● WH IT T AR D● C MA AMP R Z IO O ● E XC E OF L LLENC OND H AW O N ●E ES & CU T H E S R T IS ● T IN G ●

ET

OSPREY LONDON ● ● PAUL & SHARK

Global Blue Retailer

Non-Global Blue Retailer

Hotel

London Underground Station

Featured In This Issue

S H O P | 41

Covent Garden Market Hall, King Street, Henrietta Street & Southampton Street ● MOLTON BROWN

DIOR ● ARMANI BOX ●

LADURÉE ●

BURBERRY ● MOLESKIN ● LYLE & SCOTT ●

● LUSH ● L’OCCITANE

SOUTHAM PTON STREET

● CRABTREE & EVELYN

Covent Garden Market ● OAKLEY ● URBAN DECAY

CLUB MONACO ●

NIGEL CABOURN ● KATHMANDU ●

● STEFANEL

● OLIVER SWEENEY

E

● JO MALONE

Rules

M AID EN LA N

● DESTINY ● NARS

THE SUIT COMPANY ●

Shake Shack

HENRIETTA STREET

HACKETT ●

AFRICA CENTRE

● JOY ● BRORA

● TRESPASS

RUGBY RALPH LAUREN ●

● LULU GUINNESS

● THE NORTH FACE

BURBERRY ● GODIVA ●

KING STR EE T

APPLE ●

● WATCH GALLERY ● MULBERRY

COTSWOLD ●

LINKS ● KURT GEIGER ●

JAM ES STR EET

T

G SHOCK ● CASIO ●

BRIDGES ●

● TEA PALACE

ELLIS BRIGHAM MOUNTAIN SPORTS ●

THE DISNEY STORE ●

● PENHALIGON’S

EET

CARAT ● KABIRI ● PIAZZA ● JAMIE’S ●

BUILD-A-BEAR ●

EXE TER STR EE

LONDON TRANSPORT MUSEUM

QUIKSILVER ●

TAV IST OCK STR

EAST ●

FRED PERRY ●

PRETTY GREEN ●

PAPERCHASE ●

ROYAL OPERA HOUSE

● MELISSA

MOSS BROS ●

HUNTER British heritage brand Hunter has been creating rubber wellington boots for more than 150 years, and it holds royal warrants from the Queen and the Duke of Edinburgh. Since coming under the creative direction of designer Alasdhair Willis in 2013, the brand’s collections have become some of the country’s coolest all-weather shoes and accessories. Recent highlights include a selection of multicoloured, rubberised backpacks (pictured, from £335), a stylish solution for keeping your belongings dry this winter.

Hunter, 83-85 Regent Street, London W1B 4EN, +44 (0)20 7287 2999, hunterboots.com Place Of Interest

Restaurant

42 | LO N D O N G U I D E

Long Acre

RELAX ET ●

YOTOPIA ● TR

ET

S

CE

BROMPTON JUNCTION ● ● RYMAN E ALL C R ● SAINTS

RE

N

E

ST

ER R

TO EL

AL

M

SH

ELLIOT RHODES ●

NE

Dalla Terra

ST

A G N ● ZARA LO ● TCG

FRENCH CONNECTION ●

RE

● ORIGINAL PENGUIN ● RAY BAN ● SUNGLASS HUT

ET

GEOX ●

Bill’s

● DUO

MARKS & SPENCER ●

COVENT GARDEN

JOULES ●

● UGG

HOBBS ●

● MUJI

● ECCO REISS ● R E ● LES NEREIDES RUSSELL & BROMLEY ● AC● ASPINAL OF LONDON G LEVI'S ● N LO ● REEBOK CALVIN KLEIN ● ● GAP ● H&M GAP KIDS ● ● RABEANCO

● SNOW & ROCK

St. Martin’s Courtyard

ET

EE

T

O

RE

TR

FL

ST

SS

SWAROVSKI ● COS ● ● LULU LEMON & OTHER STORIES ● ● TK MAXX BARBOUR ● JACK WILLS ● ● STANFORDS L K BENNETT ●

L RA

ME

● CADENZZA ● PANDORA ● JIGSAW

JA

JACK WOLFSKIN ● MASSIMO DUTTI ●

● CALZEDONIA ● REISS

KI

NG

ST

RE

ET

Covent Garden Market

Floral Street & James Street COVENT GARDEN

M

KAREN MILLEN ●

ER CE R ST RE ET

LO

N

G

AC

RE

● OASIS ● CHARLOTTE TILBURY

PAUL SMITH SHOES ● DUNE ● PAUL SMITH ● TRUE CAMPER ● RELIGION ● DIPTYQUE ● ● TED BAKER

● ACCESSORIZE

JA

● RITUALS RADLEY ● ET FOSSIL ● ● MONSOON AGNÈS B ● RE S T ● NICOLE FARHI ● BOOTS TINTIN SHOP ● L A ● THE SANCTUARY PAUL & JOE ● O R ● AUBIN & WILLS THE BODY SHOP ●

ME

SS

EE

SWAROVSKI ●

● NIGEL HALL

N KI

G

ST

RE

T

THE SHOP AT BLUEBIRD ●

TR

F L ● UNITED NUDE

● SKECHERS

ET ● EAST

Covent Garden Market

Global Blue Retailer Restaurant

Non-Global Blue Retailer

London Underground Station

S H O P | 43

A ● STR SH OL OP OG SO Y LE BI RK ● EN FI LO ST FA OC X K

Monmouth Street & Neal Street

●

T EN OO DE EF O BI AR LL TA O B ST ● V I G I V IN DESTINY ● M ● R U Y SP ● ROSSODESIRA F ● S OF OFFICE ● U C ● FO TT LOLLIPOPS PARIS ● ● AR ● MYSTERIES HOTEL CHOCOLAT ● S RH SUPERGA ● NE P.22 MALIN + GOETZ ● CA S ● CRAZY PIG DESIGNS O L ● POP BOUTIQUE ● S EN PY ENERGIE ● ● ORION OC R D LS ● Y R A UA C AC G ● SPEEDO ● M ● COCO DE MER T FARAH ● S N AR RT CE RE PH ● STUART PHILIPS MISS SIXTY ● H O E S B A C NI ● S AC GA L M OR RE ● MILLER HARRIS ● E ?● PA Y TH ● KIEHL’S ZE SEF D I AP ● S O L● N UNCONDITIONAL ● ED J E ● A R A F IC ● ORLA KIELY IB SC E ● ER UR SE WE PEP ● ● M MURDOCK LONDON ● S Z AM UE ● AN FO U E ● JE HU N T OL ING S ● THE LOFT O D A X A OM ● E NI M C R ● D ● WOLSEY OR TO T H E ST A ● ALBAM ● KE LE ● BARACUTTA DI ES EL NI ● ● G-STAR RAW SCRIBBLER ● K ET GO CA NE LA M ST RE EN S● FRED PERRY ● ● EA RL HA AN AC ● ER M P T R S T ● ● PE FI D OW T M ● ● VI UL OU N REE T CA ND DA C L N AM ST TO S LA ● ● BA E A R LH DS ES S ER UR KI N B ● SASSOON GU M TE TH ● DUKE & DEXTER ● ● TI LARSSON CA AR T SE E M U . ● & JENNINGS ● RE HO E DR A ST OR ● BASE TE ● ST E ON O DEZEEN LT TH OE LD E SUPER STORE ● H ● DRESS CIRCLE A S H ● LONDON GRAPHIC CENTRE LS RA LAURA LEE ● POSTE MISTRESS U T JEWELLERY ● NA ● GUDRUN SJODEN TATTY DEVINE ● COVENT GARDEN ● MARKET ●

OROGOLD COSMETICS ● ● BREAKPOINT

NE

MO NM OU TH ST

AL

ST

RE

ET

R EET

’S IE ST RD R I T S YA C H H A L’ S Y ● EA IR N DA ●

NE

AL

ST

RE

ET

M

ER

CE

MO N MOUTH STREET

R

R

ST

RE

Timberyard

ET

SCREEN FACE ●

CLOGAU Welsh family-run jeweller Clogau creates beautiful pieces of jewellery and watches from rare Welsh gold. Its Tree of Life ring (pictured, £500) is one of its most eye-catching designs. Crafted from nine-carat yellow gold, it depicts the leaves, berries and vines of the mythical tree of life, famous in Celtic mythology. Generations of the British royal family have used Clogau Welsh gold in their wedding rings, and a piece made of this precious metal would make the perfect jewellery souvenir from time spent in the United Kingdom.

Clogau, Westfield London, Ariel Way, London W12 7GF, +44 (0)20 3601 1171, clogau.co.uk Café

Featured In This Issue

44 | LO N D O N G U I D E

OPENING TIMES

DAY TRIP WESTFIELD STRATFORD

Monday-Friday: 10am-9pm Saturday: 9am-9pm Sunday: 12pm-6pm

Located next to the Olympic Park, the sister centre to Westfield London boasts the best brands and shops, including British department store John Lewis, Apple and a host of watch brands, from Breitling and Omega to Swatch.

Westfield Stratford City, Montfichet Road, Olympic Park, London E20 1EJ, +44 (0)20 8221 7300, uk.westfield.com

KINGS CROSS ST.PANCRAS STATION PADDINGTON STATION

EUSTON

WestďŹ eld Stratford City STRATFORD INTERNATIONAL STRATFORD STATION

CHARING CROSS STATION LIVERPOOL STREET STATION WATERLOO STATION

HOW TO GET THERE To Westfield Stratford City

By London Underground The Central and Jubilee lines run a regular service from central London to Stratford station.

PHOTO: G-FONNE PHOTOGRAPHY

By taxi A taxi from central London takes 25 minutes.

By train Trains run from Kings Cross-St Pancras and Liverpool Street to Stratford International station.

Shopping Centre

London Underground Station

Train Station

Our New Autumn 2018 Collection Jermyn St | Oxford St | White City | Stratford www.hawesandcurtis.co.uk

46 | LO N D O N G U I D E

DAY TRIP BICESTER VILLAGE Find your fabulous at Bicester Village, with more than 130 boutiques, including Dunhill, Temperley London and Marni, savings of up to 60% and instant tax refunds.

Bicester Village, 50 Pingle Drive, Bicester, Oxfordshire OX26 6WD, +44 (0)1869 366266, bicestervillage.com BICESTER NORTH BICESTER VILLAGE STATION Bicester Village

A41

M1

M40

A41

M1 M40

M25 M40

LONDON

HOW TO GET THERE By car Bicester Village is just 60 minutes from London by car. Exit the M40 motorway at Junction 9 and follow the A41 for two miles towards Bicester. From Bicester the route is clearly signposted.

Look for Bicester Village Outlet Centre. Parking is always free.

Train Station

By Shopping Express The Shopping Express coach service runs direct from central London to Bicester Village, with two daily* return services, collecting from selected London hotels. Adult return ÂŁ28/child return ÂŁ20 (ages 5-12). *excludes 25 December

Outlet Village

By train Travel from London Marylebone direct to Bicester Village Station in as little as 46 minutes, with two services an hour.

Travel from Birmingham Moor Street or Birmingham Snow Hill to Bicester North, where a shuttle bus will take you to the Village.

Visit the largest LEGO Store in the World!

LEGO Store London Leicester Square • Visit the world’s FIRST LEGO Mosaic Maker.

To create a personal LEGO Mosaic book your in-store experience at - https://storebooking.lego.com/ • See the unique London inspired LEGO Builds • Discover the broadest selection, exclusive and hard to find LEGO sets including the LEGO London Bus (10258) and the Exclusive Minifigure Lester (50308) • Enjoy hands-on play opportunities • Join the VIP Program and experience the VIP treatment. Sign up at shop.LEGO.com/VIP

LEGO Store London Leicester Square

Opening hours:

3 SWISS COURT

Sunday 12:00 - 18:00

W1D 6AP LONDON

Mon-Sat 10:00 -22:00

Contact: +44 207 839 3480 Visit stores.LEGO.com for upcoming LEGO Events, Promotions and to find other LEGO Stores!

48

WHEN YOU SHOP THE WORLD, SHOP TAX FREE

Global Blue Tax Free Shopping brings you savings on the purchases you make at over 300,000 stores across the world’s best shopping districts.

So why not join the 26 million travellers who shop tax free with Global Blue every year? Simply look for the blue star or ask for Global Blue, and follow our easy process.

1. Shop Wherever you shop, ask for a Global Blue Tax Free Form and remember to keep your receipts.

2. Claim When you’re heading home, at your point of departure visit customs to get your receipts approved, before collecting your refund at one of our Refund Offices.

Spend a minimum of £30 and save up to 16% of the purchase price. Please note that the final refund you receive will consist of the VAT total, minus an administration fee. At some airports a cash handling fee per Tax Free Form will be charged should you require an immediate refund in cash.

Refund Office Details London Heathrow Terminals 1,2,3,4 & 5 London Gatwick North Terminal London Gatwick South Terminal The Change Group, Harrods, 87-135 Brompton Road, London SW1X 7XL The Change Group, 369A Oxford Street, London W1C 2JW No 1 Currency, City of London Information Centre, St Paul’s Churchyard, London EC4M 8BX No 1 Currency, The Street, Westfield Stratford City, Olympic Park, London E20 1EN DTCR Maccorp, 156A Southampton Row, London WC1B 5AR DTCR Maccorp, Victoria Place Shopping Centre, London SW1W 9SJ

Contact

taxfree@globalblue.com +421 232 111 111 51 55

/

54

49

TRANSLATIONS 中文翻译

28: WATCH THIS SPACE 敬请期待

相片: MING TANG-EVANS

在伦敦市中心的国王十字区，一 个涉及购物、餐饮等等领域的 全新项目正逐渐成形。Hannah Lewis带 您 到此一游 如果您 在 过去几 年里 来 过国王十字 区（ King’ s Cross），那 么您 一定注 意 到了，这 里 的 一 切都 在 发 生 着变 化 — — 翻天覆 地 的变化。曾经 荒 芜 萧 索 的大片 地带，如 今已是车水马龙。 从办 公室到酒 吧，从 店铺到餐 馆，国 王十字区见证了一大 批 令人 激 动 的 商家开门 营业，而且 还 有更多即将 到 来。这个 地 区孕育了伦敦 现代 史 上 最 具 野心的 重 建 计 划 之一。 “ 在一 个有 着如此 潜力、位 置 如 此 居中的街区，能 拥有 如此 广阔的 地带，这是非常 难 得 的。” Craig White先 生说 道；他 在 这 场 惊 奇冒险 的组 织 方、地 产 开发商 Argent公司 担任项目总监，“ 在 伦敦 的历史 上， 国王十字区是 一处 重要 的 旅 游 景点。 你可以 从每 一 幢 建 筑 上 感受 到那 种 历史气 息。” Coal Drops Yard是 重 建 计 划 的 一 个关 键部 分。这是 一 幢 屡 经翻 修 的 维多利亚 建 筑，最初 是 用于 储 存 煤 炭 的。该 项目将于今 年十月完 工，届时 的伦敦 就将迎 来一个全 新的 好 去处。 在 这 里，您 将发 现 各种 令人心动 的 创 意品牌 精品店、餐厅、酒吧、咖啡 馆、 健 身房及 更多精 彩。 在 White先 生以 及 Argent公司看 来，关 键 在于要为 Coal Drops Yard 赋 予 鲜明的特 色。“ 我们 在尝 试 为 伦

敦做一些不一样 的事情，要能为 这 座 城 市增 辉，同时 并不 减 损 其他 地 方 的魅力。” White先 生说 道，“ 我们 意 识 到，这 并不是消费 一 件商品这么简 单。你 如 何体 验 一 个品牌，如 何体 验 购 物，实际 上充实了你 的 一 天 或你 的 生活。”他 解 释 称，这 种 方 式 的要旨 在于回归 老 生常谈 的零售 艺 术。“ 视 觉营 销、橱 窗陈设、创作导向……我 们 在 和 极其 擅长 通 过创意 讲 述 故事 的品牌 合作 — — 这 些 创意可以是视 觉 上 的 或网络上 的，也可以是 他们自 己的员工。” Argent团队在 短 短 三年里会见了 1000多 家品牌，至今已为拥有 65个 潜 在商铺 空间的 Coal Drops Yard 选定了 55家。商家的多元 化 令人印 象深 刻。这 里不 仅荟 萃了 Nike这 样 的国际 超 级 大 牌 和 Sweaty Betty等 知名 伦敦品牌，还 有许 多相 对年 轻 的品牌。近 年 新 创的内衣 品牌 Beija

上图：到Coal Drops Yard的必访餐馆之一Dishoom中品尝美味的面饼夹咸肉

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London就 把 第一家实体店 设在了这 里，而概 念商店 Studio One Twenty 则 将在 此 开 设其第二家门店，广受 热 捧 的 Manifesto理 发 店也一样。“这 些 都 是 来自伦敦 的成 功 故事。” White 先 生说 道，“ 对他们 来说，Coal Drops Yard是 一 个非常 有 吸引力的 地 方。” 显 然，各 家品牌 都 对 该 项目给出 了良 好 的反响。英国时尚 设 计师 Paul Smith即将在 这 里 开 设 一家令人 激 动 的 全 新 精品店。Smith先 生 素以创意 零售方 式而 著 称；放 眼世界 各地，他 的每 一家门店 都 别出心裁，既能 反 映 品牌 的风 格，也 表 现了所在 城 市 或 街 区 的独 特元 素。这 家 精品店则 将 保留 原有 的建 筑 结 构，但会用极具 现代 特 色 的元 素来 创造 鲜明反 差。店铺中将 出现 形 形色色 的 设 计概 念，室内陈设 品和服 饰系列 也会 频 繁更 新。Craig White先 生 表 示，这 种 经 营 方 法和 Argent为 Coal Drops Yard设 想 的整 体 规 划 非常 相 似，并将 Paul Smith引为团队 的灵 感 缪 斯之一。 Tom Dixon是 另一家让White 先 生格 外激 动 的入驻 品牌。这个由屡

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获 殊 荣 的同名设 计师 引领的知名设 计 团队将 要 把 总店 迁 来 这 里，偌大 的空间 之中，工作 室、工 坊和 创意 旗 舰 精品店共聚 一 堂。“ 我们 将充分 利 用这不 可思议 的 17500平方尺 空间， 把 这 里作为 一 个 平台，来 传 播 我们 在 室内设 计、产品 创新、食品实 验、 功 能 性 和未 来家居 等 领 域 的最 新 理 念。” Dixon先 生 如 是说 道；他 把 这 里 称为“一 个 新家 ”。 这 种 和空间的息 息 相关感 正 是 Coal Drops Yard团队 努力营造 的氛 围。“让我们觉 得不 可思议 的 是，我 们 将 55家品牌 融 汇 在一 起，其中许 多品牌 的老板很可能 就 在 店铺中工 作。” White先 生说 道。他 补充说，这 是回归 传 统 零售及 人性 化 举 措 的 一 大 关 键 要素：“ 我 想不 到伦敦 还 有 哪 条街 道 上有这么多的品牌 相互如此 接 近，这 当然 会为你 带来帮助 — — 无 论你是 当地 人 还 是 游 客 — —因为时 间 就 是 新 的奢 侈品。如果 你 把你 的 时间交 给 我们，我们 所有 的品牌 和 它们 所展 示 的 价 值 将切实为你 带来 回报。” 当然，国王十字区可 不只有零售 商店 而 已。这个 地 区已 经 成 为了一 处 美 食圣 地，各种 创意 餐厅、酒 吧 和 咖 啡 馆云 集于此。风 格 时 髦而待 客 热 情 的 餐厅 Caravan是 这 里 的 “ 元 老”，也一直 是 最 好 的 就 餐地 之 一。Dishoom是 另一家必访名店，主 厨在 颇 具 格调 的环 境中供 应现代印 度 菜 肴。无 论 是 饮 酒还 是 用餐，又 或 者只是 品一杯 咖 啡，国王十字区 的丰 富选 择 都冠 绝伦敦。 每 一 年 都 有 数以百 万计 的 游 客来 到国王十字区，而且 这个数 字还 将上 涨 — —不 仅街区在 发 展，交 通也变得 日益 便 利。毕竟，这 里有 着全伦敦 唯 一 的国际火车 站。在 Craig White先 生看来，最 重要 的还 是 令人 放 松 的 友 好 氛围。“ 我们决不 想让国王十字区 感 觉 上 是 伦敦 的 孤 岛。”他说 道，“无

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论你来自什么背景、拥有多少 财 富， 每 个人都 会在 这 里受 到欢 迎。这是我 们 的 一 条指导原则。”

48: WHEN YOU SHOP THE WORLD, SHOP TAX FREE 畅购全球，尊享退税 当您 在 全 球 顶 级 购 物区中的 30多 万家商店消费时，环 球 蓝 联 购 物 退 税 服 务（ Global Blue Tax Free Shopping）为 您 节省购 物 开 销。 每 年大 约有两千六百多万名游 客 享用 环 球 蓝 联（ Global Blue）的 购 物 退 税 服 务，何不加入他们 的 行 列？您只需 在 购 物 时留意 环 球 蓝 联 （ Global Blue）的蓝 星标 志，或 直 接问 询商家是 否 提 供环 球 蓝 联 （ Global Blue）退 税 服 务，然 后 遵 循以下简单 的退 税流 程即 可：

1. 消费购 物 无 论 您 在 哪里 购 物，请向商家索要 环 球 蓝 联 退 税 表格（ Global Blue Tax Free Form），并 保存 好购 物票据 2. 申领 退 税 在 您 返 程离境前，请 前 往 海 关柜 台，出示 退 税 表格和 相关 票 据，获 取海 关印章，然 后再到 环 球 蓝 联 的 退 税 点领 取 退 税 款。 申请 退 税：

taxfree@globalblue.com +421 232 111 111 最低消费 30英 镑即 可申请 退 税，能 够 节省高达 16%的商品购买 价。请 注 意：您 收 到的退 税 款 是 增 值 税减 去环 球 蓝 联 的手 续 费。如果您 选 择 现 金 退 税，部 分机 场 还 将以 退 税申 请 表 为单位收取 现 金 退 税手 续 费。

РУССКИЙ ПЕРЕВОД 28: WATCH THIS SPACE ЗДЕСЬ БУДЕТ ГОРОД-САД В самом центре Лондона, в районе Кингс-Кросс, готовится к открытию новое городское пространство с магазинами, ресторанами и развлечениями. Подробности узнавала Ханна Льюис Если вы уже бывали в районе Кингс-Кросс прежде, то удивитесь радикальным переменам. На территории, которая еще несколько лет назад пустовала, сегодня кипит жизнь. Многие офисы, бары, магазины и рестораны уже работают, но впереди еще много важных презентаций и открытий. Обновление Кингс-Кросс можно назвать, без преувеличения, одним из самых амбициозных проектов по реконструкции исторической части Лондона. «Такая большая территория, в таком центральном районе и c таким потенциалом – большая редкость и удача, – отмечает Крэйг Уайт, руководитель проекта в девелоперской компании Argent, которая проводит реновацию. – Решающим фактором стала та

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значительная роль, которую Кингс-Кросс играет в истории Лондона. Буквально каждое здание здесь пронизывает дух истории». Центральной частью проекта стал Coal Drops Yard – комплекс викторианских зданий, который в прошлом использовался для хранения угля. В октябре он откроется в обновленном виде, чтобы стать новым лондонским центром притяжения с заманчивыми модными бутиками, ресторанами, барами, кафе, спортзалом и многим другим. Для Уайта и Argent принципиально важным было придать Coal Drops Yard яркую индивидуальность: «Мы старались сделать это место не похожим на другие, чтобы оно делало городское пространство лучше и гармонично вписывалась в инфраструктуру города. Мы осознавали, что

для этого нужно выходить за пределы чисто потребительских задач. Ведь ощущения во время шоппинга и взаимодействия с брендом могут обогатить ваш день, сделать жизнь более интересной». С его точки зрения, все это возвращает нас к старому доброму искусству создавать особую атмосферу в магазинах: «Мерчендайзинг, дизайн витрин, креативные решения... мы работаем с брендами, которые умеют превосходно рассказывать свои истории через творчество: в визуальных решениях, в интернете или устами персонала». Всего за три года команда отсмотрела более 1000 брендов. Из них для размещения в Coal Drops Yard было выбрано всего 55, притом что проект предполагает 65 магазинов. Подборка получилась очень разнообразной. Международный супербренд

Сверху: новая штаб-квартира Tom Dixon в Coal Office, Coal Drops Yard

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Nike соседствует с Sweaty Betty и другими авторитетными британскими марками, и вместе они прекрасно уживаются с молодыми компаниями. Первый оффлайн магазин здесь открывает лейбл нижнего белья Beija London, а концепт-стор Studio One Twenty и успешный барбершоп Manifesto планируют уже вторые заведения. «Все это – чисто лондонские истории успеха, – поясняет Уайт. – Поэтому Coal Drops Yard представляет для них особый интерес как место нового типа». Бренды, действительно, охотно идут на сотрудничество. Одним из резидентов станет британская марка Paul Smith, известная своим творческим подходом к ритейлу. Пол Смит следит за тем, чтобы каждый бутик в любой точке мира оставался уникальным. Для этого он сочетает в оформлении собственный фирменный стиль и элементы того города или района, где открывается новый магазин. В Coal Drops Yard он собирается сохранить викторианскую архитектуру и усилить эффект контрастной современной отделкой. Тот же принцип распространяется и на ассортимент: подборка вещей и коллекций будет часто меняться. Неслучайно Крейг Уайт называет Пола Смита одним из вдохновителей: схожий прием Argent применяет ко всему проекту Coal Drops Yard. С особым воодушевлением Уайт говорит о том, что в новый globalblue.ru

кластер переезжает дизайнбюро Tom Dixon. Успешный и признанный дизайнер Том Диксон перевозит сюда свою штаб-квартиру, чтобы соединить студию, мастерскую и флагманский бутик под одной (и довольно большой) крышей. «Мы задействуем 17500 квадратных метров в этом прекрасном месте. Теперь мы будем отсюда транслировать новые идеи в дизайне интерьеров, внедрять передовые разработки и экспериментировать с едой, функциональностью и технологиями для жизни», – рассказывает Диксон. Он уже называет Coal Drops Yard «новым домом». Команда Coal Drops Yard вложила много сил в то, чтобы создать эту атмосферу единства и гостеприимства. «Мы размышляли, как было бы здорово привести сюда 55 брендов и чтобы их владельцы сами работали в своих магазинах», – вспоминает Уайт. Он считает, что именно это способно вернуть нас к лучшим традициям торговли и личного общения: «Я не могу припомнить ни одной улицы в Лондоне, где было бы так много разных брендов в такой непосредственной близости. И конечно, это должно помочь вам, посетителям, – и местным жителям, и гостям. Ведь время – это новая роскошь. И если вы собираетесь уделить нам немного времени, все наши

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бренды, со всеми их ценностями, охотно вознаградят вас за это». Помимо ритейла, в КингсКросс появляются заведения, достойные внимания гурманов. Первым открылся очень модный, но в то же время гостеприимный ресторан Caravan. В обставленном со вкусом Dishoom подают блюда современной индийский кухни. В целом, рестораны, бары, даже кофе с собой в этом квартале ничем не уступают лучшим лондонским заведениям. Миллионы людей проходят через Кингс-Кросс каждый год.

И он будет развиваться, причем не только как район, но и как транспортный узел. Помимо всего прочего, в Кингс-Кросс находится единственный в Лондоне международный железнодорожный вокзал. По словам Крейга Уайта, самой важной составляющей должна стать атмосфера открытости: «Мы никогда не хотели, чтобы Кингс-Кросс воспринимался как привилегированная часть города. Здесь рады всем, вне зависимости от происхождения и достатка. Для нас это основа основ».

48: WHEN YOU SHOP THE WORLD, SHOP TAX FREE

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Контакты: taxfree@globalblue.com +421 232 111 111 Потратьте минимум £30 и сэкономьте до 16% на стоимости покупок. Пожалуйста, примите к сведению, что конечная сумма возврата составит сумму налога (НДС) минус административная комиссия. В некоторых аэропортах при возврате наличными взимается комиссия за каждую Tax Free форму.

1. В магазине Где бы вы ни совершали покупки, попросите Tax Free форму Global Blue и сохраните чеки. globalblue.ru | globalblue.com

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‫ح ّد قول ‪ ،White‬معتبا ً ‪ Paul Smith‬أحد‬ ‫مصادر إلهام الفريق‪.‬‬ ‫‪ Tom Dixon‬هي من األسامء األخرى‬ ‫ٍ‬ ‫خاص لقدومها‪.‬‬ ‫التي يشعر ‪White‬‬ ‫بحامس ّ‬ ‫الص ّمم الذي يحمل اإلسم نفسه والك ّرم‪ ،‬يرأس‬ ‫دار التصميم هذا الذائع الصيت وسينقل مق ّره‬ ‫الرئييس إىل هنا ويض ّم تحت ٍ‬ ‫سقف (ضخمٍ‬ ‫والحل الرئييس‬ ‫ّ‬ ‫واحد) االستوديو والشغل‬ ‫االبتكاري‪ .‬يقول ‪ Dixon‬عن هذه الساحة‬ ‫التي يس ّميها "منزل جديد"‪" :‬سنستخدم الـ‬ ‫كمنصة‬ ‫‪ 17500‬مرت مربّع يف هذا الكان الرائع ّ‬ ‫لنعرض أحدث ما لدينا من أفكار يف مجاالت‬ ‫التصميم الداخيل وابتكار النتجات واختبار‬ ‫األطعمة وسبُل العيش العمالنيّة والستقبليّة‪".‬‬ ‫عمل فريق العمل يف ‪Coal Drops‬‬ ‫‪ Yard‬جاهدا ً عىل خلق هذا الشعور باالنتامء‬ ‫إىل الكان‪ .‬يقول ‪" :White‬الذهل بنظرنا هو‬ ‫جمع ‪ 55‬عالمة تجاريّة يف مكانٍ واحد حيث‬ ‫من الر ّجح أن يعمل أصحاب العالمات شخصيّاً‬ ‫يف التاجر‪ ".‬ويضيف أ ّن ذلك عنرص أسايس من‬ ‫العودة إىل طرق البيع التقليديّة وإضفاء اللّمسة‬ ‫الشخصيّة‪" .‬ما من شارع يف لندن يض ّم هذا‬ ‫الك ّم من العالمات التجاريّة يف مكانٍ محدّد‬ ‫وبالطبع هذا لصالحك كمقيم أو كزائر؛أل ّن‬ ‫الوقت هو معيار الفخامة الجديد‪ .‬إن كنت‬ ‫ستخصص لنا الوقت‪ ،‬ال ب ّد أن تحظى مبا يفرح‬ ‫ّ‬ ‫قلبك لدى عالماتنا التجاريّة والقيم التي متثّلها‪".‬‬ ‫بالطبع‪ ،‬ال تنحرص الخيارات يف ‪King’s‬‬ ‫‪ Cross‬بالبيع فحسب‪ .‬باتت النطقة وجهة‬ ‫لحبّي الطعام إذ تحفل بالطاعم والحانات‬ ‫والقاهي‪ .‬من الطاعم األوىل يف الكان والتي ما‬ ‫زالت من األفضل‪ ،‬مطعم ‪ Caravan‬البتكر‪.‬‬ ‫من األسامء األخرى التي ال ب ّد من زيارتها‪،‬‬ ‫‪ Dishoom‬الذي يقدّم مأكوالت هنديّة‬ ‫بأسلوب أنيق‪ .‬هنا تجد أفضل الخيارات يف‬ ‫رمبا‬ ‫الدينة الحتساء رشاب أو تناول الطعام أو ّ‬ ‫مج ّرد ارتشا’ القهوة‪.‬‬ ‫يزور ماليني األشخاص منطقة ‪King’s‬‬ ‫كل سنة ومن التوقّع أن يزداد هذا‬ ‫‪ّ Cross‬‬ ‫الرقم ليس نتيجة تط ّور النطقة فحسب‪ ،‬بل‬ ‫توسع شبكة الواصالت‪ .‬يف النهاية‪ ،‬هنا‬ ‫مع ّ‬ ‫مركز محطّة سكّة الحديد الدول ّية الوحيدة يف‬ ‫لندن‪ .‬بالنسبة إىل ‪ ،Craig White‬األه ّم هو‬ ‫الج ّو الرتحيبي‪ .‬يضيف‪" :‬ال نريد أبدا ً أن تبدو‬

‫الكل‬ ‫‪ King’s Cross‬جزءا ً مغلقاً من الدينة‪ّ .‬‬ ‫مر ّحب به هنا‪ ،‬مهام كانت خلف ّيته أو مستواه‬ ‫ا‪£‬جتامعي‪ .‬هذه قاعدة أساسيّة بالنسبة لنا‪".‬‬

‫‪WHEN YOU SHOP‬‬ ‫‪THE WORLD, SHOP‬‬ ‫‪TAX FREE :48‬‬ ‫عندما تتس ّوق حول العامل‪،‬‬ ‫تس ّوق من دون دفع الرضيبة‬ ‫تقدّم لك غلوبل بلو ‪ Global Blue‬خدمة‬ ‫التس ّوق من دون دفع الرضيبة ‪Tax Free‬‬ ‫لتدّخر الال لدى تس ّوقك يف أكرث من ‪300,000‬‬ ‫متجر يف أبرز مناطق التس ّوق حول العامل‪.‬‬ ‫فل َم ال تنض ّم إىل الـ ‪ 26‬مليون مسافر الذين‬ ‫يتس ّوقون من دون دفع الرضيبة من خالل‬ ‫كل سنة؟ ما عليك‬ ‫غلوبل بلو ‪ّ Global Blue‬‬ ‫إال أن تبحث عن النجمة الزرقاء أو تسأل عن‬ ‫غلوبل بلو ‪ Global Blue‬وتتبع خطواتنا‬ ‫السهلة‪.‬‬ ‫‪ .1‬تس ّوق‬ ‫أينام تس ّوقت‪ ،‬أطلب الحصول عىل طلب‬ ‫الخاص بغلوبل بلو ‪Global‬‬ ‫اسرتداد الرضيبة‬ ‫ّ‬ ‫‪ Blue‬وتذكّر أن تحتفظ باإليصاالت‪.‬‬ ‫‪ .2‬أطلب‬ ‫يف طريق العودة إىل وطنك‪ ،‬أقصد مكتب‬ ‫الجامرك عند نقطة الغادرة لتتم الصادقة عىل‬ ‫إيصاالتك قبل قبض االسرتداد من أحد مكاتب‬ ‫الخاصة بنا‪.‬‬ ‫االسرتداد‬ ‫ّ‬ ‫لالتّصال‪:‬‬

‫‪taxfree@globalblue.com‬‬

‫‪111 111 232 +421‬‬ ‫أنفق ح ّدا ً أدىن قدره ‪ £30‬وادّخر حتّى ‪16%‬‬ ‫من مثن مشرتياتك‪ .‬يشمل مبلغ ا‪£‬سرتداد‬ ‫النهايئ الذي ستحصل عليه مجموع الرضيبة‬ ‫عىل القيمة الضافة ناقص رسم إداري‪ .‬يف بعض‬ ‫الطارات‪ ،‬يُفرض رسم خدمة نقدي عىل كل‬ ‫طلب اسرتداد رضيبة يف حال رغبت بالحصول‬ ‫عىل اسرتداد فوري نقدي‪.‬‬

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‫ترجمة باللغة العرب ّية‬ ‫‪WATCH THIS SPACE :28‬‬ ‫مساحة جديرة بالزيارة‬ ‫ضخم جديد ُيبرص النور يف منطقة‬ ‫مرشو ٌع ٌ‬ ‫‪ King’s Cross‬وسط لندن‪ ،‬مو ّفراً خيارات‬ ‫تس ّوق ومطاعم وغريها الكثري‪ .‬تقوم‬ ‫‪ Hannah Lewis‬بجولة يف املكان‬ ‫إن قمت بزيارة منطقة ‪ King’s Cross‬يف‬ ‫السنوات األخرية‪ ،‬ال ّ‬ ‫شك أنّك الحظت التغيري‪،‬‬ ‫الجذري‪ .‬فاملساحات الشاسعة غري املستصلحة‬ ‫تعج بالحياة‪ .‬من مكاتب‬ ‫لسنوات باتت اليوم ّ‬ ‫إىل حانات فمحالت ومطاعم‪ ،‬شهدت ‪King’s‬‬ ‫‪ Cross‬افتتاح مجموعة من املشاريع ومن‬ ‫املتوقّع أن تشهد املزيد‪ .‬تشكّل املنطقة إحدى‬ ‫أكرث األماكن املستحدثة الواعدة يف تاريخ لندن‬ ‫الحديث‪.‬‬ ‫يقول ‪ ،Craig White‬مدير املرشوع يف‬ ‫رشكة التطوير العقاريّة ‪ ،Argent‬املسؤولة عن‬ ‫هذا املرشوع الرائع‪" :‬من النادر جدا ً أن تتواجد‬ ‫مساحة بهذه الضخامة وبهذه اإلمكانيّات يف‬ ‫منطقة مركزيّة لهذا الحد‪ .‬لطاملا كان موقع‬ ‫جذب يف تاريخ لندن‪.‬‬ ‫‪ King’s Cross‬مركز ٍ‬ ‫كل من املباين‪.‬‬ ‫ميكنك تل ّمس هذا التاريخ يف ّ‬ ‫من األجزاء األساس ّية املستحدثة مبنى‬ ‫‪ Coal Drops Yard‬وهو مبنى فكتوري‬ ‫ُمر ّمم استُخدم سابقاً لتخزين الفحم‪ .‬يُستكمل‬ ‫هذا الجزء يف أكتوبر‪ ،‬مش ّكالً وجهة جديدة‬ ‫يف لندن‪ .‬لذا تجد هنا محالت مثرية لالهتامم‬ ‫لعالمات تجاريّة ابتكاريّة باإلضافة إىل مطاعم‬ ‫ومقاهي ونادي ريايض وغريها‪.‬‬ ‫بالنسبة إىل ‪ White‬و‪ ،Argent‬كان من‬ ‫الرضوري أن يتّسم مبنى ‪Coal Drops Yard‬‬ ‫بهويّة قويّة‪ .‬يقول ‪ White‬يف هذا الصدد‪:‬‬ ‫"حاولنا ابتكار يشء جديد يف لندن إلغناء املدينة‬ ‫لكن ليس عل حساب أمور أخرى‪ .‬ندرك متاماً‬ ‫معي‪.‬‬ ‫أ ّن املسألة ليست مسألة استهالك منتج ّ‬ ‫من خالل اختبار عالمة تجاريّة محدّدة أو‬ ‫تجربة تس ّوق معيّنة ت ُغني يومك أو حياتك‪".‬‬ ‫يرشح أ ّن املقاربة املعتمدة قامئة عل العودة‬ ‫يف األعىل‪Coal Drops Yard, King’s Cross :‬‬

‫إىل ف ّن التجارة التقليدي‪" .‬التسويق البرصي‪،‬‬ ‫العرض يف الواجهات‪ ،‬اإلدارة املبتكرة‪ ...‬نعمل مع‬ ‫قصتها بسبل‬ ‫عالمات تجاريّة ممتازة يف تالوة ّ‬ ‫ابتكاريّة’ برصيّاً أو عرب اإلنرتنت أو من خالل‬ ‫طاقم عملها‪".‬‬ ‫التقى الفريق ما يزيد عن ألف عالمة‬ ‫تجاريّة يف ثالث سنوات ونيّف واختار حتّى‬ ‫اآلن ‪ 55‬مساحة لـ ‪ Coal Drops Yard‬من‬ ‫أصل ‪ 65‬محتملة‪ .‬التشكيلة رائعة‪ .‬إىل جانب‬ ‫العالمة العامليّة املذهلة ‪ Nike‬وبعض العالمات‬ ‫الربيطانيّة العريقة عل سبيل ‪،Sweaty Betty‬‬ ‫مث ّة الكثري من العالمات األخرى الصاعدة‪.‬‬ ‫اختارت عالمة املالبس الداخلية النسائيّة‬ ‫الصاعدة ‪ Beija London‬أن تفتح متجرها‬ ‫الفعيل األ ّول هنا يف حي سيفتح املتجر‬ ‫االبتكاري ‪ Studio One Twenty‬فرعه‬ ‫محل الحالقة الشهري‬ ‫الثاين هنا باإلضافة إىل ّ‬ ‫‪ .Manifesto‬يقول ‪White: "Coal Drops‬‬ ‫‪ Yard‬موق ٌع مثري لالهتامم بالنسبة لهم‪".‬‬ ‫تجدر اإلشارة إىل انجذاب العالمات‬ ‫التجاريّة إىل املرشوع‪ .‬سيفتتح مص ّمم األزياء‬ ‫الربيطاين ‪ Paul Smith‬محالً رائعاً جديدا ً‬ ‫هنا‪ .‬يشتهر ‪ Smith‬مبقاربته االبتكاريّة إىل عامل‬ ‫كل متجر من متاجره حول‬ ‫التجارة‪ ،‬لذا تجد ّ‬ ‫العامل فريدا ً ومص ّمامً ليعكس هويّة العالمة‬ ‫واملدينة أو املنطقة التي يقع فيها‪ .‬بالنسبة إىل‬ ‫املحل‪ ،‬سيعتمد التصميم املعامري األصيل‬ ‫هذا ّ‬ ‫مع تطعيمه بعنارص فائقة الحداثة‪ .‬سيشمل‬ ‫مجموعة متن ّوعة من مفاهيم التصميم ويقدّم‬ ‫املتغرية باستمرار‪.‬‬ ‫باقة من األدوات واملجموعات ّ‬ ‫هذه املقاربة شبيهة للغاية بتلك التي يتص ّورها‬ ‫‪ Argent‬لسائر ‪ ،Coal Drops Yard‬عل‬

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SCENTS OF PLACE Penhaligon’s was founded in London back in 1870, so it’s fair to say that the brand knows a thing or two about the city’s scents. For 2018 Penhaligon’s has created three new fragrances designed to evoke the aromas of three different areas of London.

Kensington Amber, Marylebone Wood and Belgravia Chypre conjure the spirit of these three distinct locations, from the quaint Save up to 16% by shopping tax free, see page 48

charm of Marylebone village to the refined feel of Kensington Gardens and the distinguished grandeur of Belgravia’s mansions.

Each of the bottles contains a perfect reminder of the city ‒ just pick your favourite spot. lt Penhaligon’s Hidden London eau de parfum, £137 for 100ml, Fortnum & Mason, 181 Piccadilly, London W1A 1ER, +44 (0)20 7734 8040, penhaligons.com FOR MAP GO TO PAGE 40

PHOTOS: © RICK GLANCY

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