SHOP London Style SS20

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DISCOVER LONDON: explore the exciting sights and stores of this dynamic city

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EDITOR’S LETTER Essential Info For the very latest information, scan the QR code on this page to head straight to our website, globalblue.com, and find everything you need to navigate the best shopping destinations on earth.

Let us help you discover the very best of this vibrant European capital. Whether you are travelling for business or leisure, London has much to offer – we reveal a selection of the season’s highlights in our guide section (page 35).

Don’t miss our feature on British perfumers (page 28), and our closer look at the London stores promoting Georgian fashion (page 25).

SHOP is part of Global Blue, the Tax Free Shopping market leader that helps you save up to 20% when shopping in the UK. We have over a decade’s experience of publishing guides to the most prestigious destinations across the globe. Our international insider knowledge means we are ideally placed to tell you about the top brands you’ll find in London. Discover the best shopping destinations in the city with Global Blue. @shopmagazine_ @环球蓝联-Globalblue GlobalBlue环球蓝联

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ILLUSTRATION: PETRA ERIKSSON

Welcome to London

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CONTRIBUTORS

FARRAH MOORE Farrah Moore studied English and creative writing at Goldsmiths, University of London. She has written for HuffPost, the Tommy’s baby charity and Goldsmiths’ own literary magazine. She is currently working on a memoir about bereavement.

RHAPSODY Award-winning creative media production agency Rhapsody created this season’s cover illustration for SHOP London Style. The image depicts the London cityscape, with some of the UK capital’s most famous landmarks, including the Elizabeth Tower and London Eye, reimagined as products.

Discover SHOP London Style and our other editions at issuu.com/globalblue.

ILLUSTRATION: RHAPSODY

GINGER ROSE CLARK Ginger Rose Clark, SHOP’s senior news editor, holds an MA in fashion journalism from the London College of Fashion.

Before joining SHOP, Ginger worked as a fashion stylist and also wrote for a number of publications.

MUCH

MORE

THAN JUST a pharmacy

HEALTHCARE . WELLBEING . WALK-IN DOCTOR TRAVEL HEALTH CLINIC . HAIR CLINIC BEAUTY TREATMENTS . PREMIUM DENTAL HYGIENE OSTEOPATHY .

PODIATRY . CHIROPODY

johnbellcroyden.co.uk

SHOP FLOOR E D I TO R I A L

PUBLISHING

Head of Editorial Sally McIlhone

Publisher James Morris

Cover illustrator Rhapsody

Senior designer Adam Pietrzyk

Contributor Aaron Carline

Midweight designers Paulina Rasińska, Karolina Żak

Production editor Farrah Moore Senior fashion editor Lucinda Turner Senior news editor Ginger Rose Clark Chief sub-editor Hester Lacey Copy editors Katie Myers, Harriet O’Brien Picture editor Kirsty Andrews Assistant picture editor Mónica R Goya

Junior designers Tatjiana Antoniou, Anna Nowakowska, Łukasz Owczarek Studio production coordinators Iza Kuczyńska, Marek Oświecimski Print Walstead Krakow Chinese editor Yuan Fang Arabic editor Haneen Malaeb

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Chief executive officer Jacques Stern Printed by Walstead Group Group headquarters 22 Westside Centre, London Road, Colchester, Essex CO3 8PH, walstead-group.com

G LO B A L B L U E U K Managing director UK and Ireland Derrick Hardman Sales manager – head of key accounts Peter Blake Sales manager – head of accounts Sarah Bubien Head of department stores UK and Ireland Dean Jones Marketing sales manager Christina Bachler Marketing account manager Janis Lejins Head of acquiring Ghermaine Henry Global account manager Emma Nicholl Key account managers Leonie Adams, Kenneth Barlow, Dianeth Cedeno-Gonzalez, Ramesh Juneja, Jerry Junkere, Marisa Sanchez, Jasmine Sim, Victoria Taylor Account managers Alexandra Furet, Jayac Heal, Adil Hussain, Anita Krejic, Bojana Krejic, Eleaine Levi, Marlon Miguel, Mersiha Muratovic, Dettori Shek

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Disclaimer: SHOP magazine is published by Rhapsody Media for Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited.

Whilst every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur after publication. Global Blue shall not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. ©2020 Global Blue

CONTENTS CHECK OUT 12 SHOP selects a standout piece from London this season

PRODUCTS 14 Key looks for the season, from fashion and footwear to jewellery and accessories

INVESTMENT PIECE 18

FEATURE 28 PETAL POWER

A future classic to buy this season: Liberty London’s must-have Valentine tote bag

The fragrant blooms of British gardens have inspired perfumers for centuries – and continue to do so today, writes Ginger Rose Clark

SHOP WINDOW 20

LONDON GUIDE 35

Don’t miss the newly opened Harrys of London store on Mayfair’s Grafton Street

Maps and guides to the key shopping areas of London

NEWS 22 Seasonal updates on shops, services and new products

10 QUESTIONS …

26 … with Greg Sanderson, head of retail customer experience for world-famous bicycle brand Brompton Above: a selection of Floris’s beautiful fragrances

HOW TO SHOP TAX FREE 50 The simple steps to saving money on your shopping

TRANSLATIONS 51 美文 翻 译 57 ‫ة ّيبرعلا ةغّللاب ةمجرت‬ SOUVENIR 58 The essential item to bring home

CH ECK O U T

While summer 2019 was the season of barely-there sandals, spring/summer 2020 is the time to embrace slightly more substantial footwear, and cult London-based label Neous has the perfect range of statement styles. Founded in 2015 by designer Alan Buanne and fashion stylist Vanissa Antonious, the brand is renowned for an aesthetic of simple, accessible luxury and boasts a huge following among London’s fashion crowd. It is always at the forefront of the biggest Save up to 20% by shopping tax free, see page 50

trends in the footwear market, as showcased by the pictured Neous Epige mules for SS20. The ideal blend of 1990s nostalgia with modern design, these stylish shoes are pictured here in a muted terracotta shade and are sure to keep you on trend all season long. LT Neous Epige shoes, £440, Browns, 23-27 South Molton Street, London W1K 5RD, +44 (0)20 7514 0016, neous.co.uk H FOR MAP GO TO PAGE 40

PHOTO: © CORPORATE LONDON EVENT PHOTOGRAPHERS JOSH CAIUS

Modern Mules

14 | P R O D U C T S

URBAN EXPLORER

Take on the city this summer with fashion-forward accessories, a water-resistant bomber jacket and classic blue colour palette

WOOLRICH HAT, £55, WOOLRICH, 81 BREWER STREET, LONDON W1F 7ZN, +44 (0)20 7494 9772, WOOLRICH.EU

COS BELT BAG, £89, COS, 222 REGENT STREET, LONDON W1B 5BD, +44 (0)20 3139 2440, COSSTORES.COM

TOMMY HILFIGER WATCH, £199, TOMMY HILFIGER, 138 REGENT STREET, LONDON W1B 5SG, +44 (0)20 7287 2703, TOMMY.COM

HUNTER JACKET, £135, HUNTER, 83-85 REGENT STREET, LONDON W1B 4EN, +44 (0)20 7287 2999, HUNTERBOOTS.COM

GANT SHORTS, £125, GANT, 184-186 REGENT STREET, LONDON W1B 5TW, +44 (0)20 7042 9680, GANT.COM

Save up to 20% by shopping tax free, see page 50

DUNE LONDON SANDALS, £60, DUNE LONDON, 490 OXFORD STREET, LONDON W1C 1LF, +44 (0)20 7493 1731, DUNELONDON.COM

Tea, anyone?

181 PICCADILLY, LONDON TH E ROYAL EXCHANGE, LOND ON HEATHROW AIRPORT TERMINAL 5 ST PANCRAS INTERNATIONAL STATION K11 MUSEA, HONG KONG FORTNUMANDMASON.COM

16 | P R O D U C T S

KEEP IT KHAKI

An olive-green dress, espadrilles and a floppy sunhat are this season’s ultimate combination, and a colourful scarf tied around a classic straw bag will also earn you serious style points

SWAROVSKI EARRINGS, £119, SWAROVSKI, 321-323 OXFORD STREET, LONDON W1C 2HX, +44 (0)20 7016 3200, SWAROVSKI.COM

HOBBS HAT, £45, HOBBS, 219 REGENT STREET, LONDON W1B 4NH, +44 (0)20 7437 4418, HOBBS.COM

ALEX MONROE RING, £105, ALEX MONROE, 33 FLORAL STREET, LONDON WC2E 9DJ, +44 (0)20 3370 2353, ALEXMONROE.COM

MARC CAIN SCARF, £119, CLAUDIA SEBIRE, 136 FULHAM ROAD, LONDON SW10 9PY, +44 (0)20 7835 1327, MARC-CAIN.COM

Save up to 20% by shopping tax free, see page 50

MAX MARA SUNGLASSES, £155, MAX MARA, 19-21 OLD BOND STREET, LONDON W1S 4PU, +44 (0)20 7499 7902, MAXMARA.COM

S H O P | 17

PANDORA NECKLACE, £125, PANDORA, 257-259 OXFORD STREET, LONDON W1C 2DD, +44 (0)20 7409 2007, PANDORA.NET

MONICA VINADER BRACELET, £150, MONICA VINADER, 71-72 DUKE OF YORK SQUARE, LONDON SW3 4LY, +44 (0)20 7259 9170, MONICAVINADER.COM

SANDRO DRESS, £315, SANDRO, 303 BROMPTON ROAD, LONDON SW3 2DY, +44 (0)20 7225 1141, SANDRO-PARIS.COM

WHISTLES BAG, £79, WHISTLES, 12 ST CHRISTOPHER’S PLACE, LONDON W1U 1NH, +44 (0)20 7487 4484, WHISTLES.COM

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CASTAÑER SHOES, £110, HARVEY NICHOLS, 109-125 KNIGHTSBRIDGE, LONDON SW1X 7RJ, +44 (0)20 7235 5000, CASTANER.COM

Investment Piece

S H O P | 19

Celebrated department store Liberty has launched its debut ready-to-wear and accessories collections for spring/summer 2020. The versatile Liberty London Valentine tote bag is a key highlight, says Lucinda Turner

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womenswear line, the must-have Valentine printed tote is the ideal piece to take with you on your travels this summer. The perfect size to hold everything from your laptop to poolside essentials, it is crafted from canvas and leather, and adorned with a symmetrical fluorescent-pink design reworked from a 1949 pattern created at Liberty’s Merton Abbey Mills printworks.

Expertly styled for the Liberty London Collection launch with a contrasting floral dress and silk scarf, this tote works just as well with a white linen shirt and blue denim, or simply a brightly coloured swimsuit when you’re in warmer climes. Wherever you’re heading this summer, this stylish bag will make the perfect travelling companion and represents a piece of history from one of London’s most famous stores ●

Opened in 1875, Liberty has long been known as a purveyor of exceptional printed fabrics.

Over the past 145 years, the store has vastly expanded its offering to include some of the most sought-after brands in the world as well as its own renowned patterns. For spring/summer 2020 Liberty introduces the Liberty London Collection, which marries its customers’ love of luxury fashion with its own archive of over 45,000 prints.

The Liberty London Collection is the store’s first full readyto-wear line, created in-house under its new head of design, Temperley London and Alexander McQueen alumna Holly Marler. Inspired by Liberty’s vibrant patterns, the spring/summer 2020 collection draws on influences from the 1930s and the literary Bloomsbury set, with an eye-catching colour palette that’s perfect for the summer season.

Highlights include midi-dresses in clashing silk prints and elegantly fitted shirts.

The new Liberty London accessories collection complements the outstanding clothing range, featuring prints and patterns across silk scarves, leather belts and bags. Showcasing the essence of Liberty London’s debut

Liberty London Valentine tote bag, £395, Liberty, Regent Street, London W1B 5AH, +44 (0)20 7734 1234, libertylondon.com H FOR MAP GO TO PAGE 41

SHOP WINDOW

In late 2019 Harrys of London opened its third store in the UK capital with a location in Mayfair. Founded in 2001, the footwear brand combines style, technology and comfort, and every pair of Harrys of London shoes features Technogel 3D innersoles. The men’s offering spans a wide range of relaxed and formal options, from loafers Save up to 20% by shopping tax free, see page 50

to trainers and boots. The brand also introduced a line for women in autumn 2019 and customers should head to the new store to discover the full collection. grc Harrys of London, 13A Grafton Street, London W1S 4ES, +44 (0)7799 148257, harrysoflondon.com H FOR MAP GO TO PAGE 41

PHOTO: MÓNICA R GOYA

STEP FORWARD

THE INFINITY ACTIVE SUIT. Wherever you are in the world, you can rely on our Infinity Active suits to keep you looking immaculate.

W O R K S M A R T. Two Fold Cotton Shirts. Italian Wool Suits. Classic Casualwear.

ONLINE NOW. IN-STORE | SINCE 1898.

OXFORD STREET 268 Oxford St, W1C 1DS

JERMYN STREET 103–108 Jermyn Street SW1Y 6EQ

REGENT STREET 126 Regent Street W1B 5SD

22 | NEWS

Menswear brand Farah celebrates its 100th anniversary this year.

Founded in Texas in 1920 as a workwear brand, it became synonymous with British style in the 70s and was adopted by mods and rude boys. To mark the centenary, the brand is launching a series of limitededition pieces based on styles from its archives, including the Hopsack trousers; Crockett shirt, updated in a short-sleeved version for spring/summer 2020; and Hawk seersucker shorts.

Customers should also look out for a 15-piece collection produced in collaboration with British brand YMC. GRC Farah, 3 Earlham Street, London WC2H 9LL, +44 (0)20 7240 6102, farah.co.uk H FOR MAP GO TO PAGE 44

Save up to 20% by shopping tax free, see page 50

IN BRIEF For sleepwear with a difference, look no further than Pour Les Femmes.

Stocked at key retailers such as Selfridges, the socially conscious brand provides women in conflict regions around the world with work opportunities

CHANGE FOR THE BETTER Reformation has garnered a loyal fan base with its stylish and sustainable clothing. The brand is now expanding and recently opened its first store outside North America, opting for an address in London’s Notting Hill neighbourhood.

Here you can shop the label’s dresses, blouses, denim, bridal range and more, with all pieces made from carefully selected fabrics such as Tencel, regenerated nylon or recycled cashmere. Give your wardrobe an eco-friendly update with Reformation’s new-season offering. GRC Reformation, 186 Westbourne Grove, London W11 2RH, thereformation.com

PHOTO: (RIGHT) LUCA PIFFARETTI

A CENTURY OF FARAH

NEWS | 23

FLOWER POWER This season luxury British accessories brand Le Monde Beryl has teamed up with Aerin Lauder, the eponymous founder of lifestyle brand Aerin. For the project, Lauder has designed her own take on Le Monde Beryl’s signature Venetian mules using fabrics in pastel hues inspired by wildflowers.

The shoes are priced at £305 and customers can choose from lilac, cream or blue colourways. Made in Italy, these slippers are extremely versatile and can be worn from morning to night. GRC Alex Eagle, 6-10 Lexington Street, London W1F 0LB, +44 (0)20 7589 0588, lemondeberyl.com H FOR MAP GO TO PAGE 41

SOUND ON In January Sennheiser unveiled its new HD 450BT Bluetooth headphones (£159), an update on the brand’s HD 4.40BT and HD 4.50BTNC models. Key features include the latest improvements in wireless technology (alongside a wired mode option), active noise cancellation, an equaliser that allows users to tailor the sound and a podcast mode. Available in black or white versions with a 30-hour battery life and handy folding design, the new HD 450BT headphones are a great choice for travelling and everyday use. GRC John Lewis, 300 Oxford Street, London W1C 1DX, +44 (0)20 7629 7711, sennheiser.com H FOR MAP GO TO PAGE 39

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24 | NEWS

DAKOTA DEBUT

H FOR MAP GO TO PAGE 40

Save up to 20% by shopping tax free, see page 50

GOOD AS GOLD London jewellery brand

By Pariah is now available at renowned multi-brand store Browns. The label’s contemporary designs showcase a relaxed yet refined aesthetic, with pieces including nine-carat and 14-carat gold rings, earrings and necklaces paired with diamonds and precious stones such as green amethyst and yellow citrine. By Pariah’s ethical approach means that a minimum of 50% of the gold it uses is recycled and the diamonds are from conflictfree sources. With such superb credentials, it’s not surprising that the brand has acquired many high-profile fans, including models Karlie Kloss and Rosie HuntingtonWhiteley. GRC Browns East, 21 Club Row, London E2 7EY, +44 (0)20 7729 2666, bypariah.com

PHOTO: (RIGHT) CR2 STUDIOS LTD

Yolke is expanding its offering beyond sleepwear and loungewear this March with its first ready-towear collection, which includes pieces such as prairie skirts and long dresses. The Dakota collection is inspired by Laura Ingalls Wilder’s famous book Little House on the Prairie and designs are made from quality materials with a focus on eco-friendly fabrics. Launched in 2013, the brand is renowned for its prints and floral motifs – key trends for the spring/summer season. GRC Selfridges, 400 Oxford Street, London W1A 1AB, 0800 123400 (UK), +44 (0)20 7160 6222 (international), yolke.co.uk

SHOP | 25

ONE TO WATCH

PHOTO: (TOP) © IK ALDAMA

GEORGIAN FASHION Georgian fashion is having a moment and London’s leading stores are among the strongest proponents of the country’s top designers. Spring/summer 2020 marked Georgia’s 10th Mercedes-Benz Fashion Week in capital city Tbilisi and highlighted an enthusiastic international audience.

‘We have brands who now sell in retailers worldwide – it’s a very big step forward in a very short period,’ says Sofia Tchkonia, the fashion week’s founder.

Exclusive London boutique Browns is a key supporter of the country’s upand-coming labels, as buyer Costanza Lombardi explains. ‘We’ve been stocking Georgian designers for two years and our buy is increasing every year,’ she says, citing Materiel and Anouki as notable highlights from this vibrant country. ‘Tbilisi is simply genuine, an original landscape, and it also offers an interesting street-style scene that you can’t find anywhere else. Georgia has an incredibly rich culture and its fashion week translates this into viable ready-towear collections.’

Through Mercedes-Benz’s sponsorship, the position of Tbilisi Fashion Week has been cemented internationally and Georgian designers have been able to take part in the Mercedes-Benz Fashion Talents exchange program. The scheme has not only helped Georgian brands Ani Datukishvili and Situationist gain international exposure, but also brought Spanish brand Dominnico to Tbilisi to present for spring/summer 2020.

It’s clear that for this season and beyond, Georgian style is well and truly part of a global fashion dialogue. GRC Above (from top): Anouki; Dominnico, both spring/summer 2020

26 | 10 Q U E S T I O N S

10 QUESTIONS WITH GREG SANDERSON HEAD OF RETAIL CUSTOMER EXPERIENCE AT BROMPTON

Brompton’s world-famous folding bikes have been made in London since 1975. Greg Sanderson, head of retail customer experience, tells Sally McIlhone about the brand’s special editions, green credentials and international success

1.

WHAT CAN VISITORS TO THE BROMPTON MUSEUM EXPECT? What we’re trying to do in the museum is tell our story and portray our heritage. Visitors to the museum can take a tour of the factory and discover early prototypes.

2.

WHEN WAS THE FIRST BROMPTON BIKE PRODUCED? Andrew Ritchie invented the bike in 1975. It took him several years to get it off the ground but eventually a few friends invested and he launched the first 400

bikes in 1981. He’s still in the business – he’s in his 70s but it’s his baby so he keeps a close eye on everything we do.

3.

WHAT IS THE MARKET FOR YOUR LIMITED-EDITION RELEASES? A rare special edition which sells in store for £1,300 can sell for more to collectors. Our ultimate aim is for people to ride the bikes but we understand that a Brompton is an iconic piece of British design and if some customers want to have one on display in their apartment, as a beautiful piece of craftsmanship – that’s entirely up to them.

HOW DID BROMPTON ACHIEVE ITS ASTONISHING INTERNATIONAL SUCCESS? We started winning awards in the 1990s, including the Queen’s Award for Export.

Today about 80% of what we build is exported internationally. We’re now available in 47 countries.

Save up to 20% by shopping tax free, see page 50

PHOTO: (TOP) KIRSTY ANDREWS

4.

S H O P | 27

5.

HOW DOES BROMPTON SHOWCASE ITS MADE IN BRITAIN CREDENTIALS? We need to shout more about our heritage in our Brompton Junction stores because it’s genuine. Our bikes have been made in London since 1975 – we could have moved elsewhere and made the bikes more cheaply but we wanted to stay in London.

6.

HOW DOES BROMPTON APPEAL TO THE ECOCONSCIOUS CONSUMER? Our biggest innovation has been the Brompton Electric.

It launched last year and we worked closely with Williams Formula One to develop the proprietary motor technology.

It’s a pedal-assisted motor, so it provides a genuine alternative to the car.

7.

WHY SHOULD PEOPLE CHOOSE A BROMPTON ELECTRIC BIKE OVER THE CAR? Over 70% of car journeys in the UK are under five miles, a distance that could easily be covered by electric bikes, so we are providing a more eco friendly transport option.

8.

HOW DOES BROMPTON CHOOSE ITS COLLABORATORS? We collaborate with brands that share our ethos and values – for example Barbour and Brooks England are both classic British brands with craftsmanship at their core. And we had a lot of

fun collaborating with Korean social media company Line.

9.

CAN YOU TELL US MORE ABOUT THE BROMPTON WORLD CHAMPIONSHIPS? The Brompton World Championships (BWC) is our renowned event series. The BWC Final is held in London every August at Prudential RideLondon. It’s a community celebration and helps us inspire more people to cycle.

10.

WHAT ELSE DOES BROMPTON OFFER BEYOND BIKES? We’re looking at branded items such as T-shirts and caps with a tailored edge. We’ve collaborated with Endura for our City Apparel clothing range and occasionally create a jacket to pair with a particular bike.

Brompton Junction,

76 Long Acre, London WC2E 9JS, +44 (0)20 7836 5700, brompton.com H

FOR MAP GO TO PAGE 44

Above (from left): the classic Brompton Original Mark 1; and the Explore edition, perfect for adventures

Petal POWER The fragrant blooms of British gardens have inspired perfumers for centuries – and continue to do so today, writes Ginger Rose Clark

Left: Jo Malone Red Roses cologne is a beautiful interpretation of this classic floral scent

57

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30 | F E AT U R E

F

rom citrus-scented lemon balm to the floral bouquet of lavender or meadowsweet’s honey-like smell, Britain’s aromatic herbs and flowers have played a key role historically in many aspects of society. In medieval times, apothecaries and herbalists drew on the healing benefits of these plants and posies of flowers were carried to ward off illness. In the 17th and 18th centuries, royal courts were strewn with flowers and herbs, such as lavender, sage and roses, to mask unpleasant odours. Advances in medicine meant the use of plants gradually became predominantly cosmetic, and their aromatic qualities became recognised as valuable ingredients for perfumes.

British perfumery as we know it

today came into its own in the 18th and 19th centuries. Heritage brand Floris was founded in 1730 and Edward Bodenham, perfumery director and a member of the ninth generation of the Floris family, explains that ‘Floris was one of the first perfumeries to be established, at a time when French and British perfumery were blossoming.’

Fast forward 290 years and Floris, still based at its original Jermyn Street premises in London, is one of the storied labels that has established British fragrances as among the best in the world.

London department stores are some of the best places to discover the country’s leading traditional and cutting-edge perfumes.

‘We are proud of our British

Above: a selection of fragrances from historic brand Floris

S H O P | 31

The English garden offers a rich sensorial experience and has inspired many perfumers fragrance offering at Harrods, hosting a carefully curated section of brands such as Penhaligon’s, Roja Parfums, Boadicea the Victorious, Clive Christian, Jo Malone, Ormonde Jayne and Atkinsons,’ says Federica Sinisi, the prestigious store’s fragrance buyer.

The quintessential landscaped English garden dates back to the early 18th century, when tastes moved away from the formal designs of French gardens and towards a natural look. Offering rich sensorial experiences, these beautiful spaces have influenced and inspired countless artists, writers, musicians and, of course, British perfumers. ‘Flower gardens have had a big influence on British perfumery,’ says Bodenham. ‘One

of our earliest fragrances, created in the 1700s and still part of our main collection, is Lily of the Valley eau de toilette.’ Created by Floris founder Juan Famenias Floris, this floral fragrance has truly stood the test of time.

Keyneston Mill in the beautiful, rural county of Dorset, a two-hour drive from London, taps into the rich legacy of English gardens with its fascinating perfumery project and has dedicated its botanical gardens to aromatic and scented plants. These are grown, harvested and distilled into fragrances under the Parterre label. ‘We wanted to explore unusual botanical ingredients that either haven’t been used in perfume before, or haven’t been used in a long time,’ explains

Above (from top): essential oils distilled at Keyneston Mill, home of fragrance label Parterre; Penhaligon’s The Coveted Duchess Rose eau de parfum

32 | F E AT U R E

co-founder Julia Bridger. ‘There are so many aromatic and fragrant plants that are not traditionally on the perfumer’s palette and we really enjoy the experimental nature of what we do.’ She adds that she is ‘surprised at how many people who are passionate about perfume have very limited knowledge about the plants that form the key ingredients. This is why, I believe, visitors come to our gardens – here they can smell the leaves and flowers, and learn how they are transformed into perfume.’

Tom Daxon Bowers, who founded his eponymous brand in 2013, also acknowledges the influence of British flower gardens.

‘It’s such a strong tradition, it can lead you down the garden path –

forgive the pun,’ he says. ‘Think how many English roses there are.

Our rose fragrance, Crushing Bloom, was inspired by my mum’s rose garden’s huge, sprawling, Tim Burton-esque rose plants. I wanted the fragrance to reflect that image, not the traditional, polite rose scents that are everywhere.’

Tom Daxon’s Crushing Bloom is a key example of the superb rose-centred fragrances that are coming to the fore. ‘Spring/ summer 2020 will see the rose fragrance market fully blossom,’ says Sinisi. ‘From classic to fruity and oriental, there will be rose notes to suit every preference.’

Many of the British perfume brands carried by Harrods have their own take on the rose, from

Above: Tom Daxon’s Crushing Bloom eau de parfum is inspired by British flower gardens

S H O P | 33

Penhaligon’s The Coveted Duchess Rose to Roja Parfums’ Rose De Mai or Jo Malone’s Red Roses. Floris offers an oriental floral interpretation with its eau de parfum A Rose For, while Parterre’s 1920s-inspired A Tribute to Edith combines unexpected notes, as Bridger explains: ‘Rose-scented geranium oil brings citrus and minty elements, creating a much more contemporary, fresher quality than pure rose oil. The addition of unexpected yarrow and a brandy note from the plant davana make this a really intriguing fragrance with a bit of an edge to it, perfect for the 2020s.’ Although rose is often deemed a very classic scent, these interpretations clearly prove

that there is plenty of scope for reinvention and a fresh approach from Britain’s leading brands.

When choosing a floral fragrance, Bodenham suggests considering occasion and season.

‘Lighter floral fragrances are good to wear in summer and slightly richer, deeper floral fragrances will add comfort in the colder months,’ he says. Sinisi advises choosing ‘a delicate fruity floral scent for the daytime,’ and ‘a sophisticated floral oriental scent’ for the evening.

Customers are spoiled for choice by the range of fragrances created by the UK’s best noses. Much like the country’s spectacular gardens, the cornucopia of floral scents from British perfumers is a complete sensorial delight

•

Above (from left): Parterre’s A Tribute to Edith fragrance; Julia Bridger, the brand’s co-founder

AVENGER

Global Blue’s guide ensures you make the most of your trip to London with a look at the city’s must-visit destinations, from a cutting-edge cocktail bar to famous landmarks such as Tower Bridge (pictured). Start with SHOP’s recommendations before delving deeper with expert guidance from our well-travelled team.

For further helpful hints and detailed city guides, check out globalblue.com/london.

PHOTO: SONGQUAN DENG/SHUTTERSTOCK.COM

LONDON GUIDE

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EDGWARE ROAD

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Place Of Interest

AE

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2

3 Fenwick Dedicated to the world’s leading luxury brands, sophisticated department store Fenwick also offers superb treatment rooms, bespoke services and restaurants.

Fenwick, 63 New Bond Street, London W1S 1RQ, +44 (0)20 7629 9161, fenwick.co.uk

PR

NE R

GW

John Bell & Croyden This historic pharmacy was established in 1798 and specialises in providing the latest exclusive products and services across wellbeing and beauty.

John Bell & Croyden, 50-54 Wigmore Street, London W1U 2AU, +44 (0)20 7935 5555, johnbellcroyden.co.uk

PADDINGTON PADDINGTON

EBO

ED

John Lewis & Partners Offering everything from fashion to home furnishings, accessories, and beauty products, this leading department store is a must-visit on your trip to London.

John Lewis & Partners, 300 Oxford Street, London W1C 1DX, +44 (0)20 7629 7711, johnlewis.com

1

L M A RY

London Underground Station

KI

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SAATCHI GALLERY

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GREEN PARK

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APSLEY HOUSE HYDE PARK CORNER

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NATIONAL THEATRE THE SHARD WATERLOO LONDON EYE

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LEICESTER SQUARE PICCADILLY CIRCUS T. CHARING NS CROSS MY

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D ST. O X FO R OXFORD CIRCUS

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BOND STREET

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38

39

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BRITISH MUSEUM

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38 | G U I D E

LES GEORGETTES

BY ALTESSE Customisation is having a moment, so there’s never been a better time to discover this multiway jewellery brand.

Simply flip the duo-coloured leather or fluid Perspex insert on your chosen piece of jewellery to instantly change your look from daytime to evening. This season, discover the brand’s tropical cut-out bangle and earring designs in silver and gold. SM Bruford & Carr, 10 Piccadilly Arcade, London SW1Y 6NH, +44 (0)20 7629 4289, lesgeorgettes.com H FOR MAP GO TO PAGE 42

Oxford Street (East) ● FLYING TIGER COPENHAGEN ● FOOT LOCKER ● MOLESKIN ● SAMSUNG

HAWES & CURTIS ● SUNGLASS HUT ● CURRYS PC WORLD ● BOOTS ● ANN SUMMERS ● THE PERFUME SHOP ●

F O O K S T. NS ● W IC B E R U D IE JE A N ● ● ● ● ●

MOSS BROS ●

DOROTHY PERKINS ●

D KEN W E ED E R ● EN OFF

● MARKS & SPENCER ● LUSH

H&M ●

● VISION EXPRESS ● BOOTS

R AM I

ALDO ● OFFICE ●

L LI E S

ST.

THE PHOTOGRAPHERS GALLERY

● JD SPORTS ● TK MAXX SCHUH ● URBAN OUTFITTERS ●

● RIVER ISLAND ● ZARA ● BERSHKA ● LONDON PERSONA

CH

to ir C o m p a is L ib a n

● FLANNELS

● MUJI

MA R KE T PL .

MAR

ET

RE ET

ST RE ET

UNIQLO ●

’S D AY ●A

STR E

DUNE ●

JESSOPS MATALAN ULANKA EE FLIGHT CENTRE

houx

NOEL

ST LE ST

TIMBERLAND ●

OXFORD STREET

EA STCA

MA RG AR ET

SPORTS DIRECT ● HAWES & CURTIS ●

●

re C

REET LAY ST D’ARB

ST RE E T

L TRO T PA

● VODAFONE

CLAIRE’S ● SMIGGLE ● CALZEDONIA ● NEXT ●

W EL LS

M a ît

P.45

Global Blue Retailer

Non-Global Blue Retailer

Featured In This Issue

Place Of Interest

Restaurant

Café

S H O P | 39

Oxford Street (Central) RT LA ND ST

RE ET

MISS SELFRIDGE ●

● VEL-OH

TOPSHOP/TOPMAN ● NIKETOWN ●

OXFORD STREET

GR EAT PO

● MANGO ● GAP ● BUREAU DE CHANGE

HOTEL ● TEZENIS ● CHOCOLAT

R E G EN

OXFORD CIRCUS

REG ENT STR EET

R T ST

EET

● MICROSOFT

H&M ●

● PANDORA ● ECCO

HEN RIE TTA

NP JOH

R IN

C E 'S

S T.

H SAMUEL ● RESERVED ● CLARKS ●

PLA CE

● ERNEST JONES

SOLE TRADER ● GEOX ● TM LEWIN ● KING OF SWEETS ● G -STAR RAW ●

HO LLE S S TRE

ACCESSORIZE ● CALZEDONIA ● FOSSIL ● SUNGLASS HUT ●

S T.

Debenhams

● VELVET

Ruffians

Meat Liquor

W E LB E CK

● STRADIVARIUS ● UNIQLO ● SWATCH

HANDEL HOUSE MUSEUM

● PULL & BEAR ● MASSIMO DUTTI

VE RE

JOHN BELL ● & CROYDEN

● RIVER ISLAND

REET

WIM

● MOSS BROS

K ST

OXFORD STREET

John Lewis & Partners

House of Fraser

POL E STR EET

Hanover Square

● EE

ET

PLA CE

ST RE ET

HE N R IET TA

WI GM OR E

P.23

● NEW BALANCE

BROO

Cavendish Square Gardens

● FOOT LOCKER

THE DISNEY STORE ●

ST RE E T

JOHNSTONS ● OF ELGIN

● SWAROVSKI ● NEXT

N

B EW

ON

DS

TR

RUSSELL & BROMLEY ●

JO MALONE ●

EET

LINKS OF LONDON ●

● ZARA MONICA VINADER ●

Bureau De Change ● VODAFONE

U SO

TH

N TE OL M

ET RE ST

● BROWNS FOCUS ● O2 ● OUD MILANO

● VILAGALLO

TED BAKER This season, Ted Baker’s Take Flight travel range features a design of forest-green leaves with periwinkle-blue and dusty-pink florals across a range of black polycarbonate cases. From vanity-sized options to large cases for long-haul trips, the collection has all your luggage needs covered. Enjoy smooth, 360-degree rolling wheels and a five year guarantee with every case. SM Case, 170 Piccadilly, London W1J 9EJ, +44 (0)20 7493 4138, tedbaker.com H FOR MAP GO TO PAGE 42 London Underground Station

Global Blue Refund Office

Department Store

Barber

40 | G U I D E

Oxford Street (West) ● BOOTS ● HMV BUREAU ● DE CHANGE ● TISSOT VIVIENNE ● WESTWOOD ● BROWNS P.12

Ivy Café FOREVER 21 ●

LULU GUINNESS ●

BOND STREET OXFORD STREET

H&M ● INTIMISSIMI ● ALDO ● THE BODY SHOP ●

GAP ●

JA M E S ST

R EE T

DR MARTENS ●

● JD SPORTS

West One Centre

● BOOTS ● EE ● RUSSELL & BROMLEY ● COLOUR LONDON

● CARPHONE WAREHOUSE ● INGLOT ● LONGINES PENELOPE CHILVERS ● ● AMI PARIS ● GOLDSMITH

DU KE ST

P.24

RE ET

● ADIDAS

Selfridges ST CHRISTOPHER’S PLACE

● & OTHER STORIES ● ARABIAN OUD

LES 100 CIELS ●

JAM E S STR EE

WATCHES OF ● SWITZERLAND ● ECCO ● DYSON ● TAG SO NY RE HEUER ● CE NT ● OMEGA ST.

DIVERSO ●

● GROOM

OR CH AR D

N O RT H

ST.

MARKS & SPENCER ● SCHUH ●

AU DL EY

● ZARA ● PANDORA ● BERSHKA

VODAFONE ●

● RIVER ISLAND

CLARKS ●

● URBAN OUTFITTERS

RUSSELL & BROMLEY ●

● SWAROVSKI

EE ●

● LINKS

DUNE LONDON ●

● FOLLI FOLLIE

BOUX AVENUE ● MONSOON ●

ST.

OX F O R D S T R E

PO RT MA N

PA RK ST

BOOTS ●

ET

HOLLAND & BARRETT ●

● PRIMARK

W

GEOX ●

If there’s one cocktail bar to visit on your London sojourn, it’s Lyaness.

The brainchild of awardwinning mixologist Ryan Chetiyawardana, also known as Mr Lyan, the bar bases its menu around seven intriguing ingredients including Infinite Banana. This unique creation takes the flavour often associated with banana sweets and, thanks to a variety of inventive processes such as parallel fermentation, gives it depth and a precise, fascinating taste. Recline on the soft, lounge-style furniture that punctuates the space and enjoy stunning views as you sample an array of cocktails that wow the palette. SM Lyaness, 20 Upper Ground, London SE1 9PD, +44 (0)20 3747 1063, lyaness.com

NO R TH RO

SUPERDRUG ● ANN SUMMERS ●

RE ET

LYANESS

● ASICS

WALLIS ● TOPSHOP ●

● EVANS

FOOT LOCKER ●

NE PHOTO: HARRIET CLAIRE

PA R K LA

MARBLE ARCH

SELECTED BRANDS IN SELFRIDGES: Black • Maria • Missoma Soru Jewellery • P.58

Global Blue Retailer

Non-Global Blue Retailer

Café

Shopping Centre/Mall

S H O P | 41

Regent Street & Carnaby Street GR EAT C ASTLE S T REET

LEVI’S ●

● NIKETOWN

H&M ●

● TOPSHOP/TOPMAN

OXFORD CIRCUS

OX F O RD ST

MICROSOFT ● BENETTON ●

H A LL STR E ET

CE

M AR SH

BENEFIT ● COSMETICS ● BEN SHERMAN

A LL ST

● STUART WEIZMAN

NAB

REE

● HAMLEYS

T

● GANT

RE ET

Y ST

HACKETT ● LULULEMON ● BOSE ●

● KATE SPADE

MICHAEL KORS ● RALPH LAUREN ●

● HUGO BOSS ● JUICY COUTURE ● LEVI’S

S AV I

SELECTED BRANDS IN LIBERTY:

● REISS

LE R

● CALVIN KLEIN JEANS ● GUESS ● ANTHROPOLOGIE ● MASSIMO DUTTI

OW

• •

PLA

R T 'S

E UB H&M FO ● HOME ● JAEGER ● COACH

CAR

CHURCH’S ●

Alighieri Dora Larsen

MARS

● SWEATY BETTY

● DESIGUAL

REET

0 P.2

N

Liberty

● COS

NT ST

LO

MA G R E AT P.18

R EG E

OF

O ND

T

● HOUSE OF HANOVER

●

H

YS

● WEITZMAN UT UM ● COACH AQ UA SC KD AY ● EE T ● W EE T U G H S TR O R ● AR KE O R LB

FURLA ● HOBBS ● BARKER ● TUMI ● CAMPER ● KIPLING ● BELSTAFF ●

Lucknow 49

R AR

● CANADA GOOSE ● ALL SAINTS

MOLTON BROWN ● 7 FOR ALL MANKIND ● TORY BURCH ●

THE CUBIT TS WORK SHOP ●

R EE

LACOSTE ● LONGCHAMP ●

● GENTLE MONSTER

Y ST

APPLE ●

● ACCESSORIZE

NAB

TED BAKER ●

PL A CE ERT ' S FO U B ● SHINOLA

● & OTHER STORIES

CAR

KAREN MILLEN ●

RE ET

● KIKO ● OMEGA

RE GE NT STREE T

ASICS ●

● TEZENIS

R EG E

J. CREW ● WATCHES OF SWITZERLAND ●

BEA

● ALEX EAGLE

REE T

OW

RUSSELL & ● BROMLEY

ET

ILE R

ZARA HOME ● PENHALIGON’S ●

S ST

● MAPPIN & WEBB

ME

● TOMMY HILFIGER

TRE

S AV

HSBC ●

HN S

SANDRO ●

E R JA

● TIMBERLAND

UNO DE 50 ●

E R JO

● 40 SAVILE ROW

● BROOKS BROTHERS LOW

KARL LAGERFELD ●

LOW

MAJE ●

R EE T

OZWALD ● BOATENG

NT ST

● PIQUADRO

H I LL H AY

P.23

.

K ST

● TM LEWIN ● FOLLI FOLLIE

● JOSEPH

● THE BODY SHOP BURBERRY ●

VIGO STR EE T

REISS ●

SUPERDRY ●

● ZARA ● MANGO

BR

EW

ER

ST

RE

● AUSTIN REED ● WOLFORD GL AS SH ● VIYELLA O ● CHARLES TYRWHITT U S E S TR ● MOSS EE T ● UNIQLO ● LUSH ● COACH

CLARKS ● LONDON TEXTILE CO ●

Department Store Featured In This Issue

ET

London Underground Station

Restaurant

42 | G U I D E

UGG After blowing up internationally with its signature boots, Ugg proves that it still has its finger firmly on the pulse this season with its release of slides, sneakers and streetwear-inspired clothing. The collection offers a footwear style to suit everything the weather might throw at you, from summer showers to spring heatwaves.

Highlights include the Oh Yeah slides in pastel shades of mint green and lilac, bright yellow, coral and, of course, classic black; chunky-soled trainers; and branded monochrome high-tops. Team your favourite pair with the brand’s graffitistyle printed crew neck and bottoms for an edgy look that’s made for strolling through London’s fashionable East End. SM Ugg, 10 Glasshouse Street, London W1B 5AR, +44 (0)20 7112 7771, ugg.com

Regent Street & Piccadilly Circus ● MAPPIN & WEBB

SWAROVSKI ● ZARA HOME ● PENHALIGON’S ●

Lina Stores

● RUSSELL & BROMLEY ● TM LEWIN ● FOLLI FOLLIE ● THE BODY SHOP

T

● ZARA

B

W RE

ER

ST

RE

ET

HAM

DINOSAUR DESIGN ●

D YAR

Ham Yard Hotel

FRESCOBOL ● EYTYS ● CARIOCA BRUMMELS OF LONDON ● ● ONCE MILANO LAIRD & CO ● MULBERRY HATTERS ● ● PINKO E ● CHARLES TYRWHITT AV WHOLE FOODS ● ● MOSS BROS CLARKS ● RY ● UNIQLO BU DENMAN STREET ● BOTTLETOP JO MALONE ● ● UGG ● STEFANEL RE HOLLISTER ● G E ● L'OCCITANE N T ● WOLFORD HUNTER ● STR ● NESPRESSO E

BURBERRY ●

● MANGO

LACE

G L A SSHO U SE S T RE ET

SH

AF

TE

S

DENM AN P

REISS ● SUPERDRY ●

IT T AR D● C MA AMP R Z IO O ● E XC E L L OF L OND ENCE H AW ON ● ES & CUR B R U F T H E S T T IS ● IN ORD & CA G ● RR ●

Piccadilly Circus PICCADILLY CIRCUS

WH

BA

RB

OU

R●

ET

F o rt nu

m&

n M as o

WAT ER

ST O N

● LILLYWHITES ● ARC'TERYX

ES ●

P.38

P.39

● CA SE O RT R A IT D IL LY -P P I CC A ● SE LF

COTSWOLD OUTDOORS ● PICCADILLY

OSPREY LONDON ● ● PAUL & SHARK

Global Blue Retailer

Non-Global Blue Retailer

Department Store

Hotel

London Underground Station

Featured In This Issue

S H O P | 43

Covent Garden Market Hall, King Street, Henrietta Street & Southampton Street ● MOLTON BROWN

JAM ES STR EET

DIOR ● FOR ART’S SAKE ● ARMANI BOX ●

BURBERRY ● MOLESKIN ● LYLE & SCOTT ●

● BRORA ● LUSH ● L’OCCITANE

● OAKLEY ● URBAN DECAY

CLUB MONACO ●

NIGEL CABOURN ● KATHMANDU ●

● MELISSA

MOSS BROS ●

PHOTO: RICHARD LEVY

ESTÉE LAUDER For the ultimate summer beauty essential, look no further than Estée Lauder’s Bronze Goddess Eau Fraîche Skinscent. A cult fragrance with a dedicated following, this perfume combines notes of coconut, sandalwood and vanilla with tiare flower and amber. SM World Duty Free, Terminal 5, Heathrow Airport, London TW6 2GA, +44 (0)7500 089538, esteelauder.co.uk Restaurant

● OLIVER SWEENEY

E

● STEFANEL

Rules

M AI D E N LA N

● DESTINY

● JO MALONE

Place Of Interest

SOUTHAM PTON STREET

● CRABTREE & EVELYN

Covent Garden Market

● NARS

THE SUIT COMPANY ●

Shake Shack

HENRIETTA STREET

HACKETT ●

AFRICA CENTRE

● JOY

● TRESPASS

LADURÉE ●

● MULBERRY

● THE NORTH FACE

RUGBY RALPH LAUREN ●

KING STR EE T

APPLE ●

BURBERRY ● GODIVA ●

● WATCH GALLERY

COTSWOLD ●

LINKS ● KURT GEIGER ●

T

BRIDGES ●

● TEA PALACE

ELLIS BRIGHAM MOUNTAIN SPORTS ●

G SHOCK ● CASIO ●

● PENHALIGON’S

EET

CARAT ● KABIRI ● PIAZZA ● JAMIE’S ●

BUILD-A-BEAR ●

EXE TER STR EE

LONDON TRANSPORT MUSEUM

QUIKSILVER ●

TAV IST OC K STR

EAST ●

FRED PERRY ●

PRETTY GREEN ●

PAPERCHASE ●

ROYAL OPERA HOUSE

44 | G U I D E

Long Acre

AL

RELAX T ●

S

CE

BROMPTON JUNCTION ● ● RYMAN E ALL C R ● SAINTS

P.26

ET

N

YOTOPIA ● TR

RE

ER R

TO EL

EE

ST

M

SH

ELLIOT RHODES ●

NE

Dalla Terra

ST

A G N ● ZARA LO ● TCG

FRENCH CONNECTION ●

RE ET

● ORIGINAL PENGUIN ● RAY BAN ● SUNGLASS HUT

GEOX ●

Bill’s

● DUO

MARKS & SPENCER ●

COVENT GARDEN

JOULES ●

● UGG

HOBBS ●

● MUJI ● ECCO

● SNOW & ROCK

E

EE

TR

TR

T

FL

LS

SS

SWAROVSKI ● COS ● ● LULU LEMON & OTHER STORIES ● ● TK MAXX BARBOUR ● JACK WILLS ● ● STANFORDS L K BENNETT ●

A OR

ME

● CADENZZA ● PANDORA ● JIGSAW

MASSIMO DUTTI ●

JA

REISS ● R E ● LES NEREIDES RUSSELL & BROMLEY ● AC G ● ASPINAL OF LONDON LEVI'S ● N O ● REEBOK L CALVIN KLEIN ● ● GAP ● H&M GAP KIDS ● ● RABEANCO ● BEN SHERMAN JACK WOLFSKIN ● ET

St. Martin’s Courtyard

● CALZEDONIA ● REISS

N KI

G

ST

RE

ET

Covent Garden Market

Floral Street & James Street COVENT GARDEN ● TIFFANY MISSING M

KAREN MILLEN ●

ER CE R ST RE ET

LO

N

G

R AC

E

● OASIS ● CHARLOTTE TILBURY

PAUL SMITH SHOES ● DUNE ● PAUL SMITH ● TRUE CAMPER ● RELIGION ● DIPTYQUE ● ● TED BAKER

● ACCESSORIZE

JA

● RITUALS T RADLEY ● EE FOSSIL ● ● MONSOON AGNÈS B ● T R● NICOLE FARHI S ● BOOTS TINTIN SHOP ● A L ● THE SANCTUARY PAUL & JOE ● O R ● AUBIN & WILLS THE BODY SHOP ●

ME

SS

EE

SWAROVSKI ●

● NIGEL HALL

G IN

ST

RE

T

THE SHOP AT BLUEBIRD ●

TR

F L ● UNITED NUDE

● SKECHERS

ET ● EAST

K Covent Garden Market

Global Blue Retailer

Non-Global Blue Retailer

Restaurant

Featured In This Issue

London Underground Station

S H O P | 45

A ● STR SH OL OP OG SO Y LE BI RK ● EN FI LO ST FA OC X K

Monmouth Street & Neal Street

●

T EN OO DE EF O BI AR LL TA O B ST V I G I V IN DESTINY ● M ● R U Y SP ● ROSSODESIRA F ● S OF OFFICE ● U C ● FO TT LOLLIPOPS PARIS ● ● AR ● MYSTERIES HOTEL CHOCOLAT ● RH ES SUPERGA ● MALIN + GOETZ ● CA S ● CRAZY PIG DESIGNS ON L ● POP BOUTIQUE ● S EN PY ENERGIE ● ● ORION OC R D ● Y LS CR A AC G UA ● SPEEDO ● M ● COCO DE MER S NT AR RT RE CE PH ● STUART PHILIPS MISS SIXTY ● H O B A E S IC N ● S AC GA M OR ● MILLER HARRIS ● E ?● TH ● KIEHL’S ZE EF DY ● SI OS L ● UNCONDITIONAL ● ED J E ● R F A ● ORLA KIELY IB SC E ● UR SE WE PEP ● ● M MURDOCK LONDON ● S Z ● UE AN E FO U E U JE LE N ● T OL ING SH ● THE LOFT O D A M X A O ● E NI M C R ● R D ● WOLSEY O TO T H E ST A ● ALBAM ● KE LE ● BARACUTTA DI ES EL NI ● ● G-STAR RAW SCRIBBLER ● K ET GO CA NE LA M ST RE EN S● FRED PERRY ● ● AN EA RL HA AC ● ER M SP ER TT ● ● P FI D OW ● ● UT T VI UL AM EE D O N R A P.22 C N D CL N A M ST TO S LA ● ● BA EA R LH DS ES S ER UR KI N B ● SASSOON GU M TE TH ● DUKE & DEXTER ● ● TI LARSSON CA AR SE ET M U . ● & JENNINGS E ● R HO E DR A ST OR ● BASE TE N ● ST E DEZEEN TO E DO TH EL SUPER STORE ● HO ● DRESS CIRCLE AL H S S ● LONDON GRAPHIC CENTRE AL R LAURA LEE ● POSTE MISTRESS TU JEWELLERY ● NA ● GUDRUN SJODEN TATTY DEVINE ● COVENT GARDEN ● MARKET ●

OROGOLD COSMETICS ● ● BREAKPOINT

NE

MO NM OUT H ST

●

AL

ST

RE

ET

R EET

’S IE ST RD R I T S YA C H H A L’ S Y ● EA IR N DA ●

NE

AL

● FARAH

ST

RE

MO N MOUTH STREET

.

ET

M

ER

CE

R

ST

ET

● SHIRO

RE

Timberyard

SCREEN FACE ●

LONDON PERSONA The British gent is a perennial style icon and London Persona helps one emulate this look. From made-tomeasure Boland & Banks pieces to Geo F Trumper’s toiletries, this boutique offers everything the modern man could need. Many of the labels here have world-class reputations – Geo F Trumper, for example, was founded in 1875 and has received royal warrants from six monarchs. SM London Persona, 71 Duke Street, London W1K 5NX, +44 (0)20 7442 5658, londonpersona.com H FOR MAP GO TO PAGE 38

Café

46 | G U I D E

OPENING TIMES

DAY TRIP WESTFIELD STRATFORD CITY

Monday-Friday: 10am-9pm Saturday: 9am-9pm Sunday: 12pm-6pm

Westfield Stratford City is anchored by leading UK retailers John Lewis & Partners, Waitrose and Marks & Spencer, and is home to over 350 stores and more than 85 dining options. This key leisure destination also offers three hotels, a bowling alley and a 20-screen all-digital cinema.

Westfield Stratford City, Montfichet Road, Olympic Park, London E20 1EJ, +44 (0)20 8221 7300, uk.westfield.com

KINGS CROSS ST.PANCRAS STATION PADDINGTON STATION

Westfield London

EUSTON

Westfield Stratford City STRATFORD INTERNATIONAL STRATFORD STATION

CHARING CROSS STATION LIVERPOOL STREET STATION WATERLOO STATION

HOW TO GET THERE To Westfield Stratford City

By London Underground The Central and Jubilee lines run a regular service from central London to Stratford station.

PHOTO: HANSON IMAGES

By taxi A taxi from central London takes 25 minutes.

By train Trains run from King’s Cross St Pancras and Liverpool Street to Stratford International station.

Shopping Centre/Mall

London Underground Station

Train Station

S H O P | 47

DAY TRIP WESTFIELD LONDON Westfield London is a world-class retail and entertainment destination, offering 450 retail outlets and the best in premium and high-street fashion and beauty. This must-visit location also includes The Village, showcasing 40 of the world’s leading luxury brands.

Westfield London, Ariel Way, London W12 7SL, +44 (0)20 3371 2300, uk.westfield.com OPENING TIMES

Monday-Saturday: 10am-10pm Sunday: 12pm-6pm PADDINGTON STATION

Westfield London

KINGS CROSS ST.PANCRAS STATION EUSTON

Westfield Stratford City STRATFORD INTERNATIONAL STRATFORD STATION

CHARING CROSS STATION LIVERPOOL STREET STATION WATERLOO STATION

PHOTO: HANSON IMAGES

HOW TO GET THERE

By London Underground There are four Underground stations located within walking distance of Westfield London: Shepherd’s Bush and White City on the Central line and Wood Lane and Shepherd’s Bush Market on the Hammersmith & City and Circle lines.

By taxi A taxi from central London takes 10 minutes.

Shopping Centre/Mall

London Underground Station

Train Station

48 | G U I D E

DAY TRIP BICESTER VILLAGE Discover something extraordinary every day at Bicester Village. Home to more than 160 boutiques from leading fashion and lifestyle brands, including Saint Laurent and Belstaff, it offers savings of up to 60% on the recommended retail price.

Bicester Village, 50 Pingle Drive, Bicester, Oxfordshire OX26 6WD, +44 (0)1869 366266, bicestervillage.com

OPENING TIMES

BICESTER NORTH BICESTER VILLAGE STATION Bicester Village

A41

Monday-Friday: 9am-7pm Saturday: 9am-8pm Sunday: 10am-7pm

M1

M40

A41

M1 M40

M25 M40

LONDON

HOW TO GET THERE By car Bicester Village is just 60 minutes from London by car. Exit the M40 motorway at Junction 9 and follow the A41 for two miles towards Bicester. From Bicester the route is clearly signposted.

Look for Bicester Village Outlet Centre. Parking is always free.

Shopping Centre/Mall

By Shopping Express The Shopping Express coach service runs direct from central London to Bicester Village, with two daily* return services, collecting from selected London hotels. Adult return ÂŁ28/child return ÂŁ20 (ages 5-12). *excludes 25 December

Train Station

By train London Marylebone direct to Bicester Village Station in as little as 46 minutes, with two services an hour. Travel from Birmingham Moor Street or Birmingham Snow Hill to Bicester North, where a shuttle bus will take you to the Village.

S H O P | 49

DAY TRIP LONDON DESIGNER OUTLET LDO is home to over 70 places to shop and dine, with year-round savings of up to 70% off RRP – and up to 85% off RRP during sales – at outlet stores from brands such as Nike, Puma, Converse, Adidas, Skechers, Moss Bros, Dr Martens, Dune, Jack Wills, Gap and Superdry, plus many more.

London Designer Outlet, Wembley Park Boulevard, Wembley Park HA9 0FD, +44 (0)20 3744 4470, londondesigneroutlet.com

OPENING TIMES

PHOTO: © CHRISWINTER.CO.UK

Monday-Saturday: 10am-8pm Sunday: 10am-5pm

By car The closest parking is the secure, 24-hour, multi-storey Red Car Park, adjacent to LDO. The postcode for sat nav is HA9 0FD. Fees: Up to six hours, £1 per hour; six-eight hours, £10; eight-12 hours, £12; 12-24 hours, £24.

Outlet Village

By bus Bus routes 18, 83, 92, 182, 206, 223, 224 and 297 all stop within a few minutes’ walk of LDO, providing links from throughout the local area.

Train Station

By train Just 12 minutes from central London by Tube or rail, LDO is well connected and serviced by the Jubilee and Metropolitan lines to Wembley Park, as well as national rail from Wembley Stadium station to Marylebone and out to the Chilterns.

WHEN YOU SHOP THE WORLD, SHOP TAX FREE Global Blue Tax Free Shopping brings you savings on the purchases you make at over 300,000 stores across the world’s best shopping districts.

So why not join the 26 million travellers who shop tax free with Global Blue every year? Simply look for the blue star or ask for Global Blue, and follow our easy process.

1. Shop

Refund Office Details

Wherever you shop, ask for a Global Blue Tax Free Form and remember to keep your receipts.

London Heathrow Terminals 1,2,3,4 & 5 London Gatwick North Terminal London Gatwick South Terminal The Change Group, Harrods, 87-135 Brompton Road, London SW1X 7XL The Change Group, 369A Oxford Street, London W1C 2JW No 1 Currency, City of London Information Centre, St Paul’s Churchyard, London EC4M 8BX No 1 Currency, The Street, Westfield Stratford City, Olympic Park, London E20 1EN DTCR Maccorp, 156A Southampton Row, London WC1B 5AR DTCR Maccorp, Victoria Place Shopping Centre, London SW1W 9SJ

2. Claim

When you’re heading home, at your point of departure visit customs to get your receipts approved, before collecting your refund at one of our Refund Offices.

Spend a minimum of £30 and save up to 20% of the purchase price. Please note that the final refund you receive will consist of the VAT total, minus an administration fee. At some airports a cash handling fee per Tax Free Form will be charged should you require an immediate refund in cash.

Contact

taxfree@globalblue.com +421 232 111 111 55 56

51

TRANSLATIONS

中文翻译

30: PETAL POWER 花瓣 的力量 英国花园的芬芳花朵数百年来一 直激发着调香师的灵感，至今依 然。Ginger Rose Clark为您详述 长久以来，从柑橘味道的柠檬香脂 到薰衣草花束，或绣线菊那蜂蜜般 的甜香，英国所产气味芬芳的花草 已在人们生活的许多方面发挥了关 键作用。在中世纪，药剂师和草药 师利用这些植物的治疗功效，并随 身携带许多花草来抵御疾病。在17 世纪和18世纪，皇家宫廷中布满了 鲜花和草药，例如薰衣草、鼠尾草 和玫瑰，以掩盖令人不悦的气味。 医学的进步导致植物在此领域逐 渐式微，转而主攻化妆品行业，其 芳香品质被普遍认可为香水的重 要成分。 我们今天所了解的英国香水 行业在18和19世纪成型。国宝级品 牌Floris成立于1730年，香水总监 兼Floris家族第九代成员Edward 上图：历史悠久的品牌Floris出品的几款香水

Bodenham解释说：“Floris是在法 国和英国香水业蓬勃发展的时候最 早建立的香水制造商之一。” 历史快进290年，如今Floris仍位 于创立时的伦敦杰明街（Jermyn Street）所在地，是引领英国香 水至世界顶级水平的几大传奇品 牌之一。伦敦的百货商店是探索 该国香水的最佳场所，无论传统 抑或前卫，均有上乘选择。“我们 为哈罗德百货（Harrods）所出 售的英国香水而感到自豪，这里 精心挑选了Penhaligon's、Roja Parfums、Boadicea the Victorious、Clive Christian、Jo Malone、Ormonde Jayne和 Atkinsons等品牌，”这家著名商店 的香水买手Federica Sinisi说。 典型英式花园的历史可以追溯 到18世纪初，当时的品味从法式花 园的古典主义转向自然惬意的景观 呈现。这些美丽的空间提供了丰富 的感官体验，影响和启发了无数的 艺术家、作家、音乐家，当然还有英 国调香师。Bodenham先生说：“花 园对英国香水产生了很大的影响。 我们最早的一款香水——谷百合淡

52

香水——调制于18世纪，至今仍是 我们主打系列的一部分。”这款花香 香水由Floris创始人Juan Famenias Floris创造，确实经受住了时间的 考验。 距伦敦仅两小时车程的多塞特 郡（Dorset）有一座Keyneston Mill 植物花园，将英式花园的丰富魅力 融入其迷人的香水生产中。这里专 门种植气味芬芳和有香味的植物， 将其收获后蒸馏出香水，并冠以 Parterre品牌出售。共同创始人Julia Bridger解释说：“我们想探索以前 从未在香水中使用过或者很长时间

Scan the QR code to subscribe to Global Blue’s official WeChat services.

Receive the latest shopping and tax refund information. Track and manage your refund, and get online customer service and other tax refund services. 扫描二维码，订阅环球蓝联官方微 信。接收最新的购物和退税信息。 追踪和管理您的退税，获取在线客服 及其他退税服务。

globalblue.com

没有使用过的非常规植物成分。有 很多芳香植物在传统上并不受调 香师青睐，而我们愿意去尝试些新 鲜成分，并乐在其中。”她补充道，自 己“惊讶地发现，很多热爱香水的人 对关键成分来源——植物——的知 识却非常有限。我相信，这就是为 什么游客们想探访我们的花园。在 这里他们可以闻到叶子和花朵的气 味，并了解如何将其转变为香水。” Tom Daxon Bowers于2013年 创立了自己的同名品牌，他也承认 英国花园对其的影响。他说：“这里 蕴含着非常丰富的传统，如花园小 道般引领你走入甜美密境。想想那 里有多少英国玫瑰在盛开着。我们 的玫瑰香水Crushing Bloom就取 灵感于我妈妈的玫瑰花园，那里有 硕大的、Tim Burton风格的玫瑰 植物。我希望香水能展现出这种意 境，而不是到处都能闻到的那种传 统而谦恭的玫瑰香味。” Tom Daxon的Crushing Bloom代表了一批类似的高级玫瑰 精制香水，它们都非比寻常。Sinisi 说：“2020年春夏，我们将看到玫瑰 香水市场全面开花。从经典到果味 和东方风味，都会有玫瑰花香调适 配各种喜好。” 在哈罗德百货有售的许多英国 香水品牌都有自己对玫瑰花的独 上图： 在 Parterre的家乡Keyneston Mill提纯

的精油

Jermyn Street Tailors Since 1913 33-34 Jermyn Street, London, SW1Y 6HP www.hawesandcurtis.co.uk

54

到见解，如Penhaligon’s的“梦寐以 求的公爵夫人玫瑰”The Coveted Duchess Rose，Roja Parfums 的“五月玫瑰”Rose De Mai， 以及Jo Malone的“红玫瑰”Red Roses。Floris推出东方花卉情调 的A Rose For香水，而Parterre的 A Tribute to Edith则取灵感于上世 纪二十年代，将出人意料的香调融 合在一起，如Bridger所解释的：“ 玫瑰香味的天竺葵精油带出柑橘 和薄荷气味，创造了比纯玫瑰油更 加现代、更新鲜的感觉。令人意想 不到的西洋蓍草和从印蒿中提炼的 白兰地香气，更使这款香水魅力独 具，并带有一点前卫气质，非常适合 2020年代。”尽管玫瑰通常被认为

是非常经典的香味，但这些新产品 确切证明了英国的领先品牌已开辟 出大量的革新空间，打造出新颖的 调制方法。 当选择花香型香水 时，Bodenham建议要考虑香水使 用的场合和季节。他说：“较淡的花 香适合于夏季喷洒，而稍浓郁的 花香则可为寒冷的月份增加舒适 感。”Sinisi建议在白天选择“轻柔曼 妙的果味花香”，在夜晚选择“精致 深沉的东方花香”。 英国最好的“鼻子”所创造香水 种类之多，让顾客拥有纷繁选择。 就像该国美不胜收的花园一样，英 国调香师为我们奉上的花香宝库也 提供了令人陶醉的全面感官享受。

上图：Tom Daxon的Crushing Bloom浓香水撷取灵感于英式花园

55

52: WHEN YOU SHOP THE WORLD, SHOP TAX FREE 畅购全球，尊享退税 当您在全球顶级购物区中的30多万家 商店消费时，环球蓝联购物退税服务 （Global Blue Tax Free Shopping） 为您节省购物开销。 每年大约有两千六百多万名游客享用环 球蓝联（Global Blue）的购物退税服 务，何不加入他们的行列？您只需在购物 时留意环球蓝联（Global Blue）的蓝星 标志，或直接问询商家是否提供环球蓝联 （Global Blue）退税服务，然后遵循以 下简单的退税流程即可：

上图：Parterre的A Tribute to Edith香水

1. 购物消费 无论您在哪里购物，请向商家索要环球 蓝联退税表格（Global Blue Tax Free Form），并保存好购物票据。 2. 申领退税 在您返程离境前，请前往海关柜台，出示 退税表格和相关票据，获取海关印章，然 后再到环球蓝联的退税点领取退税款。 联系方式：

taxfree@globalblue.com +421 232 11w1 111 最低消费30即可申请退税，能够节省高 达20%的商品购买价。 请注意：您收到的退税款是增值税减去 环球蓝联的手续费。 如果您选择现金退税，部分机场还将 以退税申请表为单位收取现金退税手 续费。

‫‪56‬‬

‫الرشقية وتلك برائحة الفاكهة‪".‬‬ ‫تجدر اإلشارة إىل العديد من العالمات‬ ‫الربيطانيّة للعطور‪ ،‬كتلك يف ‪ ،Harrods‬التي‬ ‫الخاصة‪ ،‬مثل‬ ‫تستخدم الورد عىل طريقتها ّ‬ ‫‪ The Coveted Duchess Rose‬من‬ ‫‪ Penhaligon’s‬و‪ Rose De Mai‬من‬ ‫‪ Roja Perfums‬و‪ Red Roses‬من ‪Jo‬‬ ‫‪ .Malone‬أ ّما ‪ ،Floris‬فتقدّم عطرا ً زهريّاً رشق ّياً‬ ‫باسم ‪ A Rose For‬يف حني تطرح ‪Parterre‬‬ ‫عطرا ً مستوحى من العرشينات ‪A Tribute‬‬ ‫‪ ،to Edith‬ميزج طبقات غري ُمتوقَّعة‪ .‬ترشح‬ ‫‪ Bridger‬قائلة‪" :‬يضفي زيت الغرنوقي بأريج‬ ‫الورد عنرصي الحمض ّيات والنعناع فيستحيل أكرث‬ ‫عرصيّة ونضار ًة من زيت الورد الصايف‪ .‬وبإضافة‬ ‫الحزنبَل وطبقة الرباندي من نبتة دافانا‪ ،‬يتولّد‬ ‫عط ٌر مث ٌري لالهتامم‪ ،‬جريء بعض اليشء ومثا ٌّيل‬ ‫لعرشينات القرن الواحد والعرشين‪ ".‬عىل الرغم‬ ‫من اعتبار الورد رائحة فائقة الكالسيك ّية‪ ،‬تظهر‬ ‫استخداماته األخرية أنّه مث ّة مجال كبري لالبتكار‬ ‫وتعتمد العالمات الربيطانيّة الرائدة أسلوباً جديدا ً‬ ‫يف هذا املجال‪.‬‬ ‫ينصح ‪ Bodenham‬باختيار العطر الزهري‬ ‫بحسب املناسبة واملوسم‪ .‬فيقول‪" :‬من األفضل‬ ‫وضع العطور الزهريّة الخفيفة يف فصل الصيف‬ ‫والعطور الزهريّة الثقيلة الغنيّة بعض اليشء يف‬ ‫حس بالراحة‪ ".‬وتنصح‬ ‫األشهر الباردة إلضفاء ّ‬ ‫‪ Sinisi‬باختيار "عطر زهري ناعم برائحة الفاكهة‬ ‫للنهار وعط ٍر زهري رشقي متكلّف للمساء‪".‬‬ ‫كثري ٌة هي خيارات العطور من ابتكار أمهر‬ ‫العطّارين يف بريطانيا‪ .‬عىل غرار الحدائق الخالبة‬ ‫يف البالد‪ ،‬تشكّل العطور الزهريّة الوفرية التي‬ ‫يصنعونها متعة حس ّية بحتة‪.‬‬

‫‪WHEN YOU SHOP‬‬ ‫‪THE WORLD, SHOP‬‬ ‫‪TAX FREE :52‬‬ ‫عندما تتس ّوق حول العامل‪ ،‬تس ّوق من‬ ‫دون دفع الرضيبة‬ ‫تقدّم لك غلوبل بلو ‪ Global Blue‬خدمة‬ ‫التس ّوق من دون دفع الرضيبة ‪Tax Free‬‬ ‫لتدّخر املال لدى تس ّوقك يف أكرث من ‪300,000‬‬

‫متجر يف أبرز مناطق التس ّوق حول العامل‪.‬‬ ‫فل َم ال تنض ّم إىل الـ ‪ 26‬مليون مسافر الذين‬ ‫يتس ّوقون من دون دفع الرضيبة من خالل‬ ‫كل سنة؟ ما عليك‬ ‫غلوبل بلو ‪ّ Global Blue‬‬ ‫إال أن تبحث عن النجمة الزرقاء أو تسأل عن‬ ‫غلوبل بلو ‪ Global Blue‬وتتبع خطواتنا‬ ‫السهلة‬ ‫‪ .1‬تس ّوق‬ ‫أينام تس ّوقت‪ ،‬أطلب الحصول عىل طلب‬ ‫الخاص بغلوبل بلو ‪Global‬‬ ‫اسرتداد الرضيبة‬ ‫ّ‬ ‫‪ Blue‬وتذكّر أن تحتفظ باإليصاالت‪.‬‬ ‫‪ .2‬أطلب‬ ‫يف طريق العودة إىل وطنك‪ ،‬أقصد مكتب‬ ‫الجامرك عند نقطة املغادرة لتتم املصادقة عىل‬ ‫إيصاالتك قبل قبض االسرتداد من أحد مكاتب‬ ‫الخاصة بنا‪.‬‬ ‫االسرتداد‬ ‫ّ‬ ‫لالتّصال‪:‬‬ ‫‪taxfree@globalblue.com‬‬ ‫‪+421 232 111 111‬‬

‫أنفق ح ّدا ً أدىن قدره ‪ 30‬وادّخر حتّى ‪ 20%‬من‬ ‫مثن مشرتياتك‪ .‬يشمل مبلغ االسرتداد النهايئ‬ ‫الذي ستحصل عليه مجموع الرضيبة عىل‬ ‫القيمة املضافة ناقص رسم إداري‪ .‬يف بعض‬ ‫املطارات‪ ،‬يُفرض رسم خدمة نقدي عىل كل‬ ‫طلب اسرتداد رضيبة يف حال رغبت بالحصول‬ ‫عىل اسرتداد فوري نقدي‪.‬‬

‫جميل لرائحة الزهور الكالسيكيّة هذه‪.‬‬ ‫يف األعىل‪ :‬عطر ‪ Red Roses‬من ‪ Jo Malone‬هو تجسي ٌد ٌ‬

‫‪57‬‬

‫ترجمة باللغة العربيّة‬

‫‪PETAL POWER: 30‬‬ ‫ق ّوة الزهور‬

‫ألهمت الرباعم العطرة يف الحدائق الربيطان ّية‬ ‫العطّارين لقرون‪ ،‬وما زالت حتّى يومنا هذا‪،‬‬ ‫تقرير ‪Ginger Rose Clark‬‬ ‫من بلسم الليمون برائحة الحمض ّيات إىل باقة‬ ‫أزهار الخزامى أو إكليليّة املروج برائحة أشبه‬ ‫بالعسل‪ ،‬لعبت األعشاب واألزهار الربيطانيّة‬ ‫العطرة تاريخ ّياً‪ ،‬دورا ً جوهريّاً يف العديد من نواحي‬ ‫استغل أخصائيّو‬ ‫املجتمع‪ .‬يف العصور الوسطى‪ّ ،‬‬ ‫األدوية واألعشاب املنافع العالجيّة لهذه النباتات‬ ‫وكانت باقات األزهار تُحمل لطرد األمراض‪.‬‬ ‫افرتشت‬ ‫ويف القرنني السابع عرش والثامن عرش‪ُ ،‬‬ ‫البالطات امللك ّية باألزهار واألعشاب كال ُخزامى‬ ‫واملرمييّة والورود إلخفاء الروائح الكريهة‪ .‬ومع‬ ‫الطب‪ ،‬تط ّور استخدام األعشاب تدريجيّاً‬ ‫تقدّم ّ‬ ‫لتصبح تجميل ّية بشكلٍ أسايس وبرزت خصائصها‬ ‫األروماتيّة كمك ّونات مه ّمة للعطور‪.‬‬ ‫وصلت صناعة العطور الربيطانيّة إىل ما‬ ‫نعرفها عليه اليوم يف القرنني الثامن عرش والتاسع‬ ‫تأسست عالمة ‪ Floris‬العريقة سنة ‪1730‬‬ ‫عرش‪ّ .‬‬ ‫ويرشح ‪ ،Edward Bodenham‬مدير قسم‬ ‫العطور وأحد أفراد الجيل التاسع من أرسة ‪Floris‬‬ ‫قائالً‪" :‬كانت ‪ Floris‬إحدى أوىل دور العطور التي‬ ‫تأسست يف ٍ‬ ‫وقت كانت الدور الفرنس ّية والربيطان ّية‬ ‫ّ‬ ‫تزدهر‪ .‬اليوم وبعد ‪ 290‬عاماً‪ ،‬ال تزال ‪ Floris‬يف‬ ‫موقعها األصيل يف شارع ‪ Jermyn‬يف لندن وهي‬ ‫من األسامء الذائعة الصيت التي ضمنت للعطور‬ ‫الربيطانيّة مركزا ً بني األفضل يف العامل‪ .‬تشكّل املتاجر‬ ‫الكربى يف لندن إحدى أفضل األماكن الستكشاف‬ ‫أبرز العطور التقليديّة واملبتكرة يف البالد‪ .‬تقول‬ ‫‪ ،Federica Sinisi‬مسؤولة رشاء العطور لدى‬ ‫متجر ‪ Harrods‬الراقي‪" :‬نفتخر بتشكيلة العطور‬ ‫الربيطانيّة لدينا حيث نختار بعناية عالمات تجاريّة‬ ‫عىل غرار ‪ Penhaligon’s‬و‪Roja Parfums‬‬ ‫و‪ Boadicea the Victorious‬و‪Clive‬‬ ‫‪ Christian‬و‪ Jo Malone‬و‪Ormonde‬‬ ‫‪ Jayne‬و‪".Atkinsons‬‬ ‫تعود الحديقة اإلنجليزيّة النموذجيّة‬ ‫امل ًص ّممة بعناية إىل أوائل القرن الثامن عرش‬

‫عندما تبدّلت األذواق من الحدائق الفرنس ّية ذات‬ ‫التصميم الرسمي إىل املساحات األكرث طبيع ّية‪.‬‬ ‫توفّر هذه املساحات الجميلة تجارب حسيّة‬ ‫غنيّة وقد ألهمت وأث ّرت عىل عدد ال يحىص‬ ‫من الف ّنانني واملؤلّفني واملوسيق ّيني وبالطبع من‬ ‫العطّارين الربيطانيّني‪ .‬يقول ‪ Bodenham‬يف‬ ‫هذا الصدد‪" :‬كان لحدائق األزهار تأثريا ً كبريا ً عىل‬ ‫مجال صناعة العطور الربيطان ّية‪ .‬من العطور األوىل‬ ‫التي ابتكرناها يف القرن الثامن عرش وما زالت‬ ‫ضمن مجموعتنا األساس ّية هو عطر ‪Lily of the‬‬ ‫‪ .Valley‬صمد فعالً عىل م ّر السنني وهو من صنع‬ ‫مؤسس العالمة‪.‬‬ ‫‪ّ ،Juan Famenias Floris‬‬ ‫تقع ‪ Keyneston Mill‬يف ‪Dorset‬‬ ‫وتبعد ساعتني بالسيّارة عن لندن‪ .‬تستفيد من‬ ‫إرث الحدائق الربيطانيّة الغني من خالل مرشوعها‬ ‫الباهر يف مجال العطور‪ .‬فقد ك ّرست حدائقها‬ ‫للنباتات األروماتيّة العطرة التي ت ُزرع وتُحصد‬ ‫وت ُقطّر لرتكيب عطور لعالمة ‪ .Parterre‬تقول‬ ‫املؤسسة الرشيكة ‪" :Julia Bridger‬رغبنا‬ ‫ِّ‬ ‫باستكشاف مك ّونات نباتيّة غري مألوفة مل ت ُستخدم‬ ‫يف العطور من قبل‪ ،‬أو مل تُستخدم منذ فرتة‬ ‫طويلة‪ ".‬تضيف‪" :‬مث ّة الكثري من النباتات األروماتيّة‬ ‫والعطريّة غري الشائعة لدى العطّارين‪ ،‬ونستمتع‬ ‫ح ّقاً بطبيعة عملنا التجريب ّية‪ .‬يفاجئني األشخاص‬ ‫املولعني بالعطور مع معرفة محدودة بالنباتات‬ ‫التي تشكّل املك ّونات الرئيس ّية‪ .‬أعتقد أ ّن هذا‬ ‫سبب زيارتهم لحدائقنا‪ ،‬فهنا ميكنهم أن يتنشّ قوا‬ ‫رائحة األوراق واألزهار ويتعلّموا كيفيّة تح ّولها‬ ‫إىل عطور‪".‬‬ ‫من املؤمنني أيضاً بتأثري حدائق األزهار‬ ‫الربيطانيّة‪ Tom Daxon Bowers ،‬الذي‬ ‫ّأس س عالمة تحمل إسمه سنة ‪ .2013‬يقول يف‬ ‫هذا الصدد‪" :‬إنّها إلرث عظيم‪ ،‬وهي قادرة عىل‬ ‫خداعك‪ .‬عديد ٌة هي أنواع الورود اإلنكليزيّة‪ .‬أ ّما‬ ‫العطر الوردي لدينا‪،Crushing Bloom ،‬‬ ‫فاستوحي من الورود العشوائيّة الضخمة يف حديقة‬ ‫َ‬ ‫والديت‪ .‬أردت أن يعكس هذه الصورة وليس‬ ‫كل‬ ‫روائح الورد التقليديّة الهادئة املوجودة يف ّ‬ ‫مكان‪ ".‬عطر ‪ Crushing Bloom‬من ‪Tom‬‬ ‫‪ Daxon‬مثال ممتاز عن العطور الرائجة املرتكزة‬ ‫عىل الورود‪.‬‬ ‫عىل ح ّد قول ‪" : Sinisi‬سيشهد موسم ربيع‪/‬‬ ‫صيف ‪ 2020‬ازدهارا ً يف سوق العطر الوردي‪ .‬مث ّة‬ ‫كل األذواق‪ ،‬من تلك الكالسيكيّة إىل‬ ‫ما يُناسب ّ‬

SO U V E N I R

Classic Twist

If you’ve spotted your favourite fashion icon wearing a pair of statement gold earrings or a chunky chain necklace this year, the chances are the jewellery is from cult London label Missoma.

It was founded in 2007 as a family business by Michele Hordern and her two daughters, Marisa and Sophie, around their kitchen table. Since then, the brand has grown exponentially and now counts Gigi Hadid, Margot Robbie and Julia Roberts among its many celebrity fans.

Based on the desire to create Save up to 20% by shopping tax free, see page 50

affordable, wearable and stylish jewellery for everyday wear, Missoma has cornered the market in stunning gold-plated pieces.

Its latest Twist collection puts a subtle spin on timeless gold chains and will fit flawlessly into the most stylish spring/summer 2020 wardrobe. LT Missoma necklace, £375, and earrings, £115, Selfridges, 400 Oxford Street, London W1A 1AB, 0800 123400 (UK), +44 (0)20 7160 6222 (international), missoma.com H FOR MAP GO TO PAGE 40