MWM success guide
MWM 12
Podcast Producers: Apple and Spotify Launch Mini Case Study: Clueless Marketer Creates Online Courses, Earns Subscriptions $5,000 a Month Paid That $5,000 a month figure only took him about 7 months to achieve, by the way. We’ll call our guy Mark (not his real name) and here’s what he did. Mark was desperate to stop working. Long story short, he hated his job, hated his boss, hated the commute… you get the idea. One day Mark decides he’s going to do online marketing but he doesn’t have a clue what to do or how to get started. To fill in his knowledge gap, Mark takes a course at one of those online course sites like Udemy. Only instead of learning online marketing, Mark realizes the guy giving the course is no smarter than Mark is. That’s when Mark decides to emulate the guy giving the course rather than build himself an online business. Mark spends a couple of days on every course site he can find, studying what’s selling the best and why it’s selling. He makes a list of 22 topics he thinks he can teach that interest him and that he thinks will sell well. He chooses his first topic, does deep dive research on the topic for 10 days, and creates his first course. Then he repeats the process. In six months he’s created 18 courses and his income is approaching that $5,000 a month mark. That was some time ago, and his income is even higher now. A few things you need to know about Mark: • He never taught anything or talked in front of a camera prior to doing this. • He’s an introverted, shy type of person. • He didn’t know very much about any of his topics before doing his research. As you can see, Mark had no prior training for this. In fact, he was camera shy and didn’t have a lot of confidence in himself, either. And yet, look at what he achieved.
