Gunlock Athletic Performance Center

Mia mi University

LOCATION:

OXFORD, OHIO

SERVICES:

EXPERIENTIAL GRAPHICS, SIGNAGE & WAYFINDING, RECOGNITION DISPLAYS

Miami University’s Athletic Performance Center provides a space for football student-athletes to thrive. Located on a tight site, the center overlooks the north end zone of Yager Stadium, connecting to a recently completed indoor football field and blending seamlessly with the campus’ existing Georgian architecture.

The design celebrates the legacy of athletic and coaching talent at Miami University, communicating the program’s brand to both current athletes and recruits. Powerful graphics and visual touchpoints reinforce the university’s reputation as the “cradle of coaches”—a nod to football’s elite coaches who got their start at Miami University.

During a visioning session, coaches and staff identified a clear recruiting path throughout the facility that would appeal to recruits. The experience celebrates the legacy of their athletes and coaching talent.