IELA REPORT Magazine - Edition 96 - Autumn 2021 by IELAassociation

IELA REPORT 96

AUTUMN 2021

LEGACY TRIBUTE TO HANSRUEDI BRAUCHLI

M A L A Y S I A

SPORTS EVENT LOGISTICS

FOCUS ON THE VALUE PROPOSITION: IELA'S AMBASSADOR PROGRAMME 2021

ONLINE 2021 IELA CONGRESS

IELA REPORT 96

Content

AUTUMN 2021

THE IELA BOARD OF MANAGEMENT

Edition published on 21st October, 2021

LEGACY TRIBUTE TO HANSRUEDI BRAUCHLI

M A L A Y S I A

Exclusively digital edition SPORTS EVENT LOGISTICS

FOCUS ON THE VALUE PROPOSITION: IELA'S AMBASSADOR PROGRAMME 2021

IN THIS ISSUE

CHAIRPERSON

Guido Fornelli

IELA IN THE NEWS

8 MEMBERS NEWS

NEW MEMBER

TRIBUTE TO HANS-RUDOLF BRAUCHLIWALDMEIER

TALENTS

SPORTS EVENT LOGISTICS DOSSIER

18 36 Talents

VICE CHAIRPERSON

Sandi Trotter

strotter@twigroup.com

TREASURER

Daniel Mithran MEMBERS

daniel@jim.com.my

Sudhir Dhavan

sudhir@rogersworldwideindia.com

Matthias Dornscheidt

matthias.dornscheidt@dbschenker.com

Alexandra Erdmann

alexandra.erdmann@swiss-expologistics.com

David Palomo

david.palomo@smlog.fi

Jacqui Nel

ef-gsm@ef-gsm.co.za

Christoph Rauch

christoph.rauch@btg.de

Bas Wiendels

bas@valverde.nl

THE COMMITTEE CHAIRPERSON

Ravinder Sethi

IELA NEWS

POST EVENT

guido.fornelli@expotrans.net

Congratulate our

36th IELA CONGRESS

INDUSTRY NEWS

Board Functions

ONLINE 2021 IELA CONGRESS

IELA WORKING GROUPS

MEMBERS LISTING

No part of IELA World may be reproduced, stored in retrieval systems, or transmitted in any other form, or by any other means, electronic, mechanical, photographic, recording or otherwise without the prior written permission of the publisher. The contents of IELA World are subject to reproduction in information storage and retrieval systems.

ravi@rogersworldwideindia.com

MEMBERS

Greg Keh

gkeh@twigroup.com

Lena Ericson

lena@onsitegroup.se

EXECUTIVE OFFICER - IELA SECRETARIAT

Elizabeth Niehaus

elizabeth@iela.org

HONORARY MEMBERS

Stephen J. Barry (deceased, 2018) Ron Berry Hans R. Brauchli (deceased, 2021) Karl Buehler (deceased, 2015) Thierry Demeure Ernie Droessart (deceased, 2009) Mariane Ewbank Dieter Fraeulin Greg Keh Achim Lotzwick Robert Moore Jean-Paul Moser Christoph Rauch Klaus Rauch (deceased, 2001) Ravinder Sethi EDITOR & ADVERTISING

Elizabeth Niehaus

OUR MEDIA PARTNERS

ielareport@iela.org

IELA SECRETARIAT

TQ Consulting GmbH

SKILL, 2

IELA}}REPORT96

RESKILL

UPSKILL

Lindenhof 6, 6060 Sarnen, Switzerland T: +41 41 661 1718 F: +41 41 661 1719 W: www.iela.org

DESIGN

Stella Cimmino

stellacimmino@fibertel.com.ar

}}

Ch a i rpe r s o n ’s C o r n e r •

Dear Friends, Colleagues and Partners, I am finally writing to you with a better perspective before me and with the strong hope that better times are coming. In the last few months, the situation in the exhibition industry has been improving in many areas of the world: in Europe, live exhibitions and congresses are taking place with the growing enthusiasm of exhibitors and visitors, bringing good results in terms of numbers. Asia Pacific is also starting finally by easing travel restrictions: an important signal came last weekend from the Singapore Government allowing trips to Europe, North America and other countries within Asia for vaccinated passengers. These aspects give us hope to be almost out of the pandemic period (even if a complete recovery for the whole world is difficult to predict). But let’s keep on looking on the positive side and appreciate the fact that UFI decided to organise the annual congress live at the beginning of November in Rotterdam. In addition to the importance of being the first post-pandemic global live congress of our industry, during the event we’ll be able to receive and share information about our industry perspectives over the next few years. We will learn about new forecasted trends for show structures (hybrid towards physical), how the industry aims to continue the dialogue with governments and international bodies in order to bring attention to our industry and the need of the whole supply chain for help and financing for the restart of activity in the New Now.

}

It will be interesting to see how governments and consequently organisers will direct their efforts to move forward in an increasingly sustainable future in the event industry. IELA cannot but look favorably at the “Net Zero Carbon Events” initiative, connected to programmes like the United Nations’ Sustainable Development Guidelines (UNSDGs) and directly related to the event industry. We will concentrate all our efforts into making it possible for our members to participate and to make our voice heard. Last but not least, I think the Net Zero Carbon emission, the programme that UFI and other associations are trying to develop, are the ones we need to focus on in the future. The IELA Board also intends to continue to support our whole membership throughout the next year with different initiatives. One of these initiatives you have probably realized from the recently launched survey is that we are planning to restart training in person. If this is not possible, we will focus on new formats which can help members to train and re-train their staff and also attract new talents to our family. Our Education WG Team is working hard on this. Challenging times are expected ahead but our resilience and passion will definitely make it possible for us to adapt and bring us together in person for a great Networking restart celebration at our 2022 Congress, wherever we might finally be organising it. t

IELA CHAIRPERSON

Guido Fornelli

T. +39 06 65004846 E. guido.fornelli@expotrans.net

Guido IELA CHAIRPERSON 2020-2022

IELA}}REPORT96

}}

IN THE NEWS Celebrating 1 year of great communication accomplishments:

5 strategic media partners 28 published articles in 13 media in 8 countries giving your association the exposure and positioning needed, focusing on the VALUE PROPOSITION IELA MEMBERS GIVE to the industry in their particular countries.

MEDIA

EDITION / DATE

FORMAT

Magazine

FORMAT

Magazine

FORMAT

TITLE

Exhibition World, October / November 2021

How associations are adapting to a very different future

Grupo Radar October / November 2021

Preparando o “Novo Agora”

Business Events Africa September 2021 Magazine

This Industry is all about the people

MEDIA

EDITION / DATE

FORMAT

TITLE

Exhibition World August/September 2021 FORMAT

Magazine TITLE

Anticipate – Explore Innovate

Overseas Exhibitions August 1st, 2021 FORMAT

Printed Magazine TITLE EMBRACE TRANSFORMATION WITH TIGHTENED INDUSTRY COMMUNICATION —Interview

with Guido Fornelli, IELA Chairperson

Exhibition Showcase July 29th, 2021 FORMAT

Magazine / Online TITLE

Trade Shows, Logistics And IELA: A Brief Overview

LatinAmerica Meetings July 21st, 2021 Online

CONSEJO ADMINISTRATIVO DE IELA 2021

Excelencia y cohesión en la industria

LatinAmerica Meetings July 21st, 2021 Online

A BEGINNERS MIND

Congreso IELA 2021

MEDIA

EDITION / DATE

FORMAT

TITLE

CICE July 9th, 2021 Online

Good news: Sino-foreign conventions and exhibitions have become the strategic cooperation media of the International Exhibition Logistics Association in China

MEDIA

IELA}}REPORT96

Events Venues & Avenues July 6th, 2021 Online

36th IELA Congress A Beginner’s Mind Engaging to Transform

Exhibition World July 5th, 2021 Online

IELA elects new Board members as it heads into the New Now

tw tagungswirtschaft July 5th, 2021 Online

IELA elects board of management

MICE Affairs July 2nd, 2021 FORMAT

Online TITLE

New Board to Head up IELA Strategy in the New Now

}}

I ELA in t he News

MEDIA

EDITION / DATE

FORMAT

TITLE

MEDIA

EDITION / DATE

May 10th, 2021

EDITION / DATE

May 13th, 2021

EDITION / DATE

FORMAT

Online

FORMAT

TITLE

Exhibition Showcase July 2nd, 2021 Online

2021 IELA CONGRESS “A BEGINNER’S MIND”

Events Venues & Avenues

IELA sets alarm clock for GED2021

Grupo Radar July 1st, 2021 Online

IELA apresenta como foi a 36ª edição de seu Congresso

Exhibitor Magazine

IELA Invites Event Professionals to Globally Celebrate Global Exhibitions Day 2021 on Social Media with the #GED2021riseagain Campaign

Grupo Radar July 1st, 2021 Online

IELA elege novo conselho de administração e comitê para 2021-2022

Exhibition Showcase March 2021 FORMAT

Online; Magazine TITLE

In conversation with Patrick Rejaud PRESIDENT AND CEO, WORLD EXHIBITION LOGISTICS (MENTION OF IELA)

Grupo Radar June 30th, 2021 Online

Malu Sevieri será uma das painelistas do 36º Congresso IELA

Exhibition World February 17th, 2021 Online; Magazine

Leveraging industry expertise

Exhibition World June 2nd, 2021 Online

International Exhibition Logistics Association rises again to celebrate #GED2021

Events Venues & Avenues February 13th, 2021 Online

IELA CONCLUDES ONLINE WINTER SEMINAR

Building the Future of the Exhibition Logistics Industry Post-Covid

MEDIA

EDITION / DATE

FORMAT

TITLE

TradeFairs International February 12th, 2021 FORMAT

Online TITLE`

IELA WS21 Building the Future of the Exhibition Logistics Industry – Post-Covid

Exhibition World October 30th, 2020 Online

IELA RELOAD Looking Ahead

Exhibition Showcase October 30th, 2020 Magazine

Trade Show Budget Will Return To pre-Covid 19 In One Or Two Show Cycles

The Planner Guru October 27th, 2020 Online

Exhibition industry feedback from Europe and Asia

Thank you to the media for their ongoing support!

•

Exhibitor Magazine October 1st, 2020 Online

IELA Releases 3rd Edition “OPERATIONS SUMMIT 2020”

IELA}}REPORT96

}}

2021

TH E

Get Future Ready

POWER

WORKING GROUPS MEETINGS

VA L U E

INSPIRE. IGNITE. MENTOR

PR O PO SI TI O N

RETURN - RECOVER - RECONNECT RESKILL - RENEW - REIMAGINE

We are OUR MEDIA PARTNERS

N ew Me mbe r •

SPEDITION INDIA B 34, Sector 64, 201301 Noida +91-120-4681313 Mr. MUNISH BHARDWAJ

Why have you joined the Association?

IELA is a global & highly reputed platform for the Exhibition Logistics Industry. We can share experience & expertise with all fellow members. IELA is a suitable platform to meet our partners face-to-face and share experience with a view to mutual business development.

In what way is your company an interesting asset for the IELA Family?

Country Head- Fairs & Exhibitions munishbhardwaj@speditionindia.com

At Spedition, we have experience, a dedicated & trustworthy team and we are able to assist our fellow IELA Members in their requirements in order to contribute to growth of IELA as a family.

www.speditionindia.com

What are your expectations from joining IELA?

Being a new member, we hope to receive support from the IELA Team & its fellow members. We also intend to gain knowledge and know-how from IELA Seniors who are legends in our industry.

TEAM Mr. HARPREET SINGH Head of Operations

harpreetsingh@speditionindia.com

Mr. SACHIN SHARMA Accounts Head

sachinsharma@speditionindia.com

Mr. KAMALDEEP SINGH BEDI Sales + Exhibitions

exhibitions.kamal@speditionindia.com

Ms. MAMATA KUMARI Sales + Exhibitions

exhibitions.mamata@speditionindia.com

Ms. DEEPTI SHARMA Sales + Exhibitions

exhibitions.deepti@speditionindia.com

ABOUT US: Spedition India is on of the fastest growing and renowned global cargo service providers headquartered at New Delhi, India. We work with clients globally to support their domestic and international logistics needs via road, air, rail, and sea transport. We also offer services related to warehousing, customs and purchasing. Our unique combination of experience, service, and technology allows us to provide logistics services which offer a high degree of reliability while remaining cost-effective. We are highly reputed in delivering impeccable freight logistics services in India and the world, which is characterized by Timeliness, Flexibility, Swiftness, Safety and Reliability. Today, we are well-recognised on both domestic as well as overseas markets, with an international network in various global locations. This can be primarily accredited to our “Well Planned Services”, “Defined Mode of Operation”, “Resourceful Network”, “Talented Workforce” and “Business Ethics”. The combination of global reach and local knowledge is a key competitive edge for Spedition India.t IELA}}REPORT96

}}

• Mem bers News

R E T U R N

R E C O V E R

R E C O N N E

A PPO INT M ENT S

NEW PARTNERSHIPS FOR EUROPA SHOWFREIGHT AS EVENTS INDUSTRY BURSTS BACK INTO LIFE Europa Showfreight has been chosen by Human Built for its entire event portfolio, by Prysm Group as the sole official logistics contractor for several events and by AV Buyer as its official partner to deliver bespoke logistics packages at the 2022 editions of AEROEXPO AND ROTORTECH at Cotswold Airport next June.

“Seeing events come back to life over the last few months has been truly uplifting. It’s been an extremely tough time for our industry but things are certainly looking up” said Paul Brady “We are enormously excited to have agreed new relationships with organisers, suppliers and partners and are absolutely loving the increased demand for exhibition logistics”. t EUROPA SHOWFREIGHT, UK PAUL BRADY E: pbrady@europa-worldwide.com W: www.europa-worldwide.com

read more!

A PPO INT M ENT S

ONSITE QATAR RENEW OFFICIAL FREIGHT FORWARDER APPOINTMENT WITH DECC

Left to right: BELAL AL HAYEK Head of Operations at Qatar Business Events Corporation MOHAMAD DIB General Manager at ONSITE Trading and Services AHMED ALOBAIDI CEO at Qatar Business Events Corporation MICHAEL MICHAEL Director of Sales & Operations at Qatar Business Events Corporation

IELA}}REPORT96

We are glad to announce that ONSITE Trading & Services W.L.L. has renewed its appointment as the official Freight Forwarder, Logistics, Rigging and Audio-Visual contractor at the Doha Exhibition and convention Center (DECC) in Qatar. The company will continue offering its services at the DECC for their partners and customers with the renowned quality standards of recent years. t ONSITE TRADING & SERVICES W.L.L, QATAR MOHAMAD DIB E: mohamad.dib@onsiteqatar.com W: www.onsiteqatar.com

}}

C T

R E S K I L L

R E N E W

R E I M A G I N E

Mem bers Ne w s •

A PPO INT M ENT S

R.E. ROGERS INDIA READY TO ROAR WITH THE INDUSTRY RE-OPENING! R.E. Rogers India Pvt. Ltd. is appointed as the official logistics handling agent for the state-of-the-art JIO World Convention Centre (JWC) in Mumbai. Ravinder Sethi, Chairman & Managing Director, said “We’re proud and honoured to have got this appointment, more so at this crucial time when the Indian market is re-opening. Kudos to our entire team who’re ready to roar to get those boxes and forklifts moving in this amazing venue!” The company has an office and storage capacity for empty packages on-site and two warehouses in the area: one in Mumbai city (10 Kilometres from JWC) and another outside the city (30 Kilometres from JWC). t

R.E. ROGERS INDIA PVT. LTD., INDIA SUDHIR DHAVAN E: sudhir@rogersworldwideindia.com W: www.rogersworldwideindia.com

O NSIT E

CARGOLIVE PLAYS A PART IN THE REACTIVATION OF TRADE SHOWS IN MEXICO Playing a part in stimulating the trade show market in Mexico, CargoLive, S. de R.L. de C.V. began this season with Famex, one of the most visual shows in the world. It is organised by the Armed Forces of Mexico and covers the Aeronautical Industry of Mexico, the Aerospace Sector, as well as having aircraft demonstration flights and static displays. This event took place on a Military Airbase with over 250 exhibitors. Over 635 leading companies represented the aerospace sector from 39 countries. 61 aircraft were on display and 5.800 business meetings took place. The number of expert specialists from this sector who visited the show reached 52.000. t

CARGOLIVE, S. DE R.L. DE C.V., MEXICO NICOLAS CUCIDIS E: tradeshows@cargolivelog.com W: www.cargolivelogistics.com

IELA}}REPORT96

}}

• Mem bers Ne ws

R E T U R N

R E C O V E R

R E C O N N E

O N SIT E

CEVA SHOWFREIGHT UK AT KAIVOPUISTO AIRSHOW, HELSINKI CEVA Showfreight UK recently sent a team to Finland for the Kaivopuisto Airshow, taking place in Helsinki on August 6th-7th 2021. They were responsible for shipping and building the Full Scale Replica of the Eurofighter Typhoon Fighter jet for BAE Systems and the ‘F-35 Joint Strike Fighter for Lockheed Martin, partnering with IELA Member in Finland, Suomen Messulogistiikka Oy for local handling such as forklifts/cranes. Afterwards, the jets were directly forwarded to MSPO, working with IELA Member in Poland, netlog Polska Sp.z.o.o. t

CEVA SHOWFREIGHT, UK DEAN WALE E: dean.wale@cevalogistics.com W: www.cevalogistics.com

O N SIT E

EF-GSM OFFICIAL FREIGHT FORWARDER FOR 5G / AI SUMMIT EF-GSM Ltd is pleased to have been on-site at London Excel working as official freight forwarder and on-site handling contractor for the 5G / AI Summit, organised by Informa Tech, on September 21-23 2021. They handled a combination of international and domestic shipments at the event, as well as providing on-site handling of stand building material arriving directly at the venue. t EXHIBITION FREIGHTING GSM LTD., UK MICHAEL ARMITAGE E: michael@ef-gsm.com W: www.ef-gsm.com

IELA}}REPORT96

}}

C T

R E S K I L L

R E N E W

R E I M A G I N E

Mem bers Ne w s •

O N SIT E

ELITE OFFICIAL FORWARDER OF THE THAI SPIRIT TO M&O Elite Transportation Services Ltd. has been appointed by Thailand’s Department of International Trade Promotion (DITP), Ministry of Commerce of Thailand as the Exclusive Official Forwarder and On-site Agent for 64 exhibitors from Thailand to Maison & Object in Paris which took place at Paris Nord Villepinte Exhibition Centre on September 9th-13th. Elite worked closely with their French IELA partner E.S.I. Expo Services International. All decorative objects, designer furniture and tableware were delivered on time and customers were more than happy. t PART OF T-STYLE : THAI Spirit, a project by the Department of International Trade promotion (DITP), Ministry of Commerce of Thailand

ELITE TRANSPORTATION SERVICES LTD, THAILAND WARALEE JANTIWATKUN E: Waralee.jantiwatkun@elitethai.com W: www.elitethai.com

O NSIT E

ESI OFFICIAL FORWARDER FOR ALL-NEW EVENT BY VIPARIS New Challenges, New Exhibitions! E.S.I. Expo Services International was appointed Official Forwarder and On-site agent by VIPARIS for their all-new exhibition INNOPOLIS EXPO PARIS 2021, dedicated to each aspect of modern-day smart cities and territories. The event took place in the Espace Champerret, Paris on September 21st & 22nd with 100 exhibitors presenting technological, societal and sustainable innovations, focussing on green mobility, climate adaptation, digital transformation, humanopolis governance etc. t

E.S.I. EXPO SERVICES INTERNATIONAL, FRANCE EMMANUEL PITCHELU E: emmanuel.pitchelu@group-esi.com W: www.group-esi.com

IELA}}REPORT96

}}

• Mem bers Ne ws

R E T U R N

R E C O V E R

R E C O N N E

O N SIT E

EXPOTRANS AT CIBUS 2021 Expotrans S.p.A. was on-site for CIBUS 2021, the 20th International Food Exhibition taking place in Fiere de Parma, Italy on August 31st – September 3rd 2021. The team was so glad to be back at exhibitions. Claudia Leoni, Marketing Manager, commented “CIBUS hosted 2.000 exhibitors and about 40.000 visitors in 4 days. This is a very strong signal that the exhibition industry in Italy is solid and alive. Thanks to the safety protocols and the coordinated work of each player in the supply chain of Fiere di Parma, the event went beyond our most optimistic expectations.” t DANIELE BERGONZONI and VALENTINA TAPPARELLO

EXPOTRANS S.P.A, ITALY CLAUDIA LEONI E: sales@expotrans.net W: www.expotrans.net

O N SIT E

JES OFFICIAL FORWARDER AND HANDLING AGENT FOR BCEIA 2021 Beijing exhibitions have kicked off again. The JES Logistics Ltd team has been appointed once more as the official freight forwarder and on-site handling agent for the 19th Beijing Conference and Exhibition on Instrumental Analysis (BCEIA 2021). The event, covering 53.000 sqm, is organised by CAIA, China Association for Instrumental Analysis. It was held from September 27th-29th, 2021 at the New China International Exhibition Center, Beijing, China. t

JES LOGISTICS LTD, HONG KONG ALBERT TSUI E: albert@jes.com.hk W: www.jes.com.hk

IELA}}REPORT96

}}

C T

R E S K I L L

R E N E W

R E I M A G I N E

Mem bers Ne w s •

O N SIT E

UNIVERSAL EXPRESS AT EXPO20 Universal Express Sp. z o.o. was chosen to pack and ship Poland’s main exhibit at EXPO2020 in Dubai. The interactive exhibit was entitled “Polski Stol” or “Polish Table” symbolizing traditional Polish hospitality in the family home, Poland’s natural beauty, along with its passion for technological innovation. It was designed by several leading artists and comprised of many intricate parts and components, making the crating and shipping a fascinating and rewarding project. t GULF NEWS spoke to ADRIAN MALINOWSKI, the Commissioner General of the Poland Pavilion at Expo 2020 Dubai about the Polish Table. It is a unique table made from raw materials sourced from Poland and converts sound waves into light. This is why it enjoys the status of the main exhibition at the country pavilion.

UNIVERSAL EXPRESS SP. Z O.O., POLAND MARZENA ZAWADZKA-SZULC E: fairs@uex.pl W: www.uex.pl

O NSIT E

WEL AT DEFEA 2021 WITH MTS Last July WEL, World Exhibition Logistics, delivered 44 tonnes of freight in French exhibits to DEFEA 2021 via sea, air and road through the Marseille-Fos Port. As a 3-month project in partnership with MTS Expologistics, the official freight forwarder of DEFEA diligently managed its team and sent two representatives most happy to travel on-site again for the exhibition which took place from July 13th-15th 2021 in Athens, Greece. t WEL WORLD EXHIBITION LOGISTICS, FRANCE PATRICK REJAUD E: patrick.rejaud@wel.fr W: www.world-exhibition-logistics.com

IELA}}REPORT96

}}

• Mem bers Ne ws

R E T U R N

R E C O V E R

R E C O N N E

SPEC IA L PRO J EC T S

FELIX’S PROUD PROJECT CARGO HIGHLIGHT Challenging times do not stop Felix Expo Logistics (M) Sdn Bhd in reaching another milestone! They proudly successfully delivered a recent project cargo exercice: 3 units of 120 metric tons of Pressure Vessel & Adsorbent Column in Malaysia following weeks of operational planning and adhering to strict safety measures and road transport protocols. Felix Expo Logistics expressed gratitude to both the client for choosing their Heavy Weight/Volume shipping skills and shareholders who supported them. t

FELIX EXPO LOGISTICS (M) SDN BHD, MALAYSIA CHANDRA GANESH E: chaand@felixexpolog.com W: www.felixexpolog.com

SPEC IA L PRO J EC T S

KOREA GLS - LOGISTICS PARTNER FOR WELL-KNOWN SUPER HEROES PROJECT Korea GLS, Inc. was appointed as event logistics partner for a recent special exhibition in Korea featuring a team of super heroes appearing in comic books and movie productions. They handled the main event shipment with seventeen 40’ High Cubic CNTR’s & one 20’ CNTR along with various LCL shipments and air shipments. It was about 800 CBM in volume. Korea GLS worked on the shipments from 10 pm to 6 am on March 25th to 30th, having had permission to move in freight then to the venue for security purposes and therefore successfully completed the inbound operations. t

KOREA GLS, INC., KOREA TRANS PARK E: transpark@koreagls.co.kr W: www.koreagls.co.kr

IELA}}REPORT96

read more!

}}

C T

R E S K I L L

R E N E W

R E I M A G I N E

Mem ber s Ne w s •

SPEC IA L PRO J EC T S

PERU WELCOMES SCIENCE FICTION ACTION FILM WAIVER LOGISTICS PERU S.A.C. was the appointed forwarder to handle customs procedures and Logistics of a very well-known film production, involving living robotic beings from a distant machine world with the unique ability to turn into vehicles or beasts. Some scenes of this seventh movie are taking place in the cities of Cuzco, in the Andes and at Tarapoto in the jungle. This challenge involved the timely deployment of more than 40 tons of air cargo and about 160 tons of sea cargo. Time-sensitive cargo indeed! They are very happy to have been part of a world-class project which, in addition to showing the latest edition to the fans, acts as a window in positioning Peru in the limelight for the film and tourism industry. This film is scheduled for release in 2022. t WAIVER LOGISTICS PERU S.A.C., PERU LUIS ALFREDO GUERRERO CHAVEZ E: luis.guerrero@waiverlog.com W: www.waiverlog.com

O T HERS

BTG STARTS CONSTRUCTION OF NEW MODERN AND GREEN BUILDING

Left to right: HANSJÖRG DURZ Member of German Parliament, TIMO STRAUB from Haas Fertigbau GmbH CHRISTOPH RAUCH, Managing Director of BTG Messe-Spedition GmbH, ROLAND EICHMANN, Mayor of the city of Friedberg, DANIEL RISTOW, General Manager of Haas Fertigbau GmbH and PETER TOMASCHKO, Member of Bavarian Parliament.

In July, BTG Messe-Spedition GmbH started the construction of a new 1,500m² double-storey office plus warehouse in Friedberg / Derching. The latest in timber construction technology is being implemented to achieve a sustainable modern building. The installation of a photovoltaic system, electric vehicle charging stations, an air-to-air heat pump, a combination of hot water underfloor-heating and controlled ventilation with heat recovery will round off this energy-efficient “green” construction project. t BTG MESSE-SPEDITION GMBH, GERMANY CHRISTOPH RAUCH E: Christoph.Rauch@btg.de W: www.btg-messe.de

read more!

IELA}}REPORT96

}}

• Mem bers Ne ws

RETURN - RECOVER - RECONNECT RESKILL - RENEW - REIMAGINE

C ELEB RAT IO N S

COMARFEX CELEBRATES ITS 15th ANNIVERSARY AND CONTINUES TO IMPROVE Since 2006 it has been a long and exciting journey for COMARFEX LOGISTICA DE FERIAS, S.L. with a clear mission: To provide an excellent service specialized in trade fair logistics around the world. Teamwork, qualified professionals and a solid work ethic enable COMARFEX to provide extraordinary service in projects. Thanks go to their team, partners, the Association and customers. In the midst of celebrations, there is no time to sit back: they have recently been certified by SGS in the ISO 9001 2015 Quality System. t

COMARFEX LOGISTICA DE FERIAS, S.L., SPAIN JUAN CARLOS PÉREZ E: jcperez@comarfex.com W: www.comarfex.com

read more!

C ELEB RAT IO N S

WAIVER CHILE CELEBRATES 15th ANNIVERSARY On September 6 this year, Waiver Logistics Chile Ltd celebrated its 15th anniversary under the brand name Waiver Sudamerica group. Special celebrations were organised at an enjoyable location where staff could look back over all the good experiences and memories in recent years... A big Thank you is sent out to all collaborators, agents, partners and friends for their support during the past 15 years…. with more to come…..! t WAIVER LOGISTICS CHILE LTDA, CHILE ALICIA MAYER REDEL E:alicia.mayer@waiverlog.com W: www.waiverlog.com

IELA}}REPORT96

}}

TA LE N T •

Congratulate our

Talents

NEW STAFF

OUR TALENT IS OUR STRENGTH

We are pleased to share with you some news about new job positions and new staff members within the IELA Membership. NEW STAFF

NEW POSITION

NEW STAFF

Congratulations!

Grantley George

Esra Frankcom

KK Wu

grantley.george@europeanintl.com

esra.frankcom@europeanintl.com

kk.wu@seaever.com

ivy.nhi@tacs.com.sg

EUROPEAN

SHENZHEN TALENT & SEA-

TRANSIT AIR CARGO

LTD., UK

P.R. CHINA

VIETNAM

Senior Project Manager

Project Manager

INTERNATIONAL (FAIRS)

We are pleased to announce Grantley George is joining European International Fairs as a Senior Project Manager.

We are pleased to announce Esra Frankcom is joining European International Fairs’ team as a Project Manager.

Grantley has a long history of working in the exhibition freight forwarding business dating back to 1997. We are thrilled that he has joined us bringing with him 25 years of experience of working within all sectors of our industry. We all wish Grantley great success for the future. t

Esra comes with 25 years of experience within our industry that also includes time spent handling and shipping within the concert/tour sector. Esra will no doubt be an asset to our team and we wish her great success. t

www.european-intl.com

LTD., UK

Director

EVER LOGISTICS CO.,LTD,

KK Wu has worked at TDS for 6 years in the exhibition logistics department. She worked on many exhibitions and shows, especially the medical shows, such as MEDICA in Germany, Arab Health & Medlab in Dubai, UAE. With her rich experience in exhibition logistics, KK has been promoted to the position of Director and is taking over the Fairs & Events business of Shenzhen Talent & SeaEver Logistics Co., Ltd. t

www.seaever.com

Ivy Nhi

Sales Manager

VIETNAM CO., LTD.,

Transit Air Cargo is pleased to introduce and welcome Ms Ivy Nhi as Sales Manager of the Vietnam office. She owns a wealth of experience in handling all modes of international freight forwarding, including airfreight, ocean freight, cross border transport and all aspects of customs clearance (temporary importation/ exportation), dangerous goods, perishables, exhibition/project freight, industrial packing and warehousing. t

www.transitairasia.com.sg IELA}}REPORT96

}}

TRIBUTE TO

HANS-RUDOLF BRAUCHLI-WALDMEIER 29 August 1937 - 23 July 2021, aged 84

IELA}}REPORT96

}}

I ELA Tribut e

“

•

The only thing of importance, when we depart, will be the traces of love we have left behind Albert Schweitzer

“

Dear Hans, you have been a pioneer of IELA. You left a great void that we will try to fill by committing ourselves every day to the growth of our Association. Thank you for your endless dedication. Guido Fornelli

”

IELA Chairperson

“

What can one say about Hans? He was a true gentleman, statesman, IELA ambassador. In fact he was “Mr. IELA”. He was a true mentor to me and many others in our industry. He is sorely missed, but we will continue his legacy in the years to come. Sandi Trotter IELA Vice-Chairperson

”

ELA lost a visionary and creative pioneer of the Association, and all of us have lost an amazing human being. Those of us who have been fortunate enough to know and work with Hansruedi have lost a dear friend and an inspiring mentor. Hans-R. leaves behind an Association that only he together with other founders already gone could have built, and his spirit will forever be the foundation of IELA.

At the end of June 2021, during the session entitled LEGENDS OF IELA and taking place within the IELA 36th annual congress, we paid tribute to the founding fathers, and especially to Hansruedi. We were sad that he could not attend the online event, but

”

we were happy to be able to remember the beginnings of the association he founded, with his dedication, his passion and all his heart. We were proud to explain to the new members about our visionary Hans-R. and how he made it possible that 36 years later, his dream brings together 165 companies located in 56 countries. Hansruedi will remain forever in our hearts. No words can adequately express our sadness at Hansruedi’s death. We will honour his memory by dedicating ourselves to continuing the work he loved so much.

Thank you, Dear Hansruedi. Rest in peace. Your IELA Family. t

IELA}}REPORT96

}}

T R I B U T E

IELA}}REPORT96

T O

H A N S - R U D O L F

B R A U C H L I - W A L D M E I E R

}}

I ELA Tribut e

•

HANSRUEDI’S WORDS WHEN BEING INTERVIEWED FOR THE SPECIAL EDITION OF THE MAGAZINE ABOUT THE 35 TH ANNIVERSARY OF IELA, LAST SPRING 2020

“

We had high expectations but nothing comparing to today’s reality. IELA’s current success was unimaginable as it reaches far beyond expectations!

”

Here are more of the memories he shared with us all:

DO YOU REMEMBER THE FIRST TIME YOU EVER MENTIONED IELA AND WHAT IT STOOD FOR? HOW WAS THIS INITIATIVE CREATED?

“

During the late seventies,I discovered that we could become a site agent at the Palexpo Geneva site. Steve Barry of Three Way (later TWI) was looking for a local partner to handle the Telecom shows and that was the beginning of our relationship! The international moving industry, in which I was active until then, was represented by associations which promoted its members in a worldwide network of top class companies. The idea was born to create an association for the international exhibition logistics industry.

“I still remember the first edition of the IELA magazine, on October 1985, when at this time it was called the “IELA DIARY”. Hans-R. Brauchli

Between 1979 and 1983, various informal meetings took place mainly between Steve Barry, who liked the idea, and myself to develop a concept for a meeting and exchange platform for companies active in the international Exhibition Transport and Service Industry. On June 12th 1984, a special meeting took place to decide on the name of this association: it was confirmed as “IELA International Exhibition Logistics Associates”. When thinking back to the origins of

IELA, I always have a special thought for the 3 founding members who have left us already - Steve Barry, Ernie Droessaert and Klaus Rauch. I remember how honoured I felt to be able to join them and make IELA what it is today. We shared a lot of memorable moments together over the years. One thing I will never forget is meeting regularly in Paris and Ernie introduced us to the best restaurants in town!

”

DO YOU REMEMBER THE DAY WHEN IELA WAS CREATED? YOU SURELY HAVE MORE THAN ONE ANECDOTE ABOUT MARCH 6th 1985. CAN YOU SHARE ONE WITH US?

“

March 6th 1985 was the day the association came to life and the dream came true. After dedicating so much time, volunteer work, compiling correspondence, etc., we finally created an official structure. Without exaggerating, I was very excited. Once the association was founded, we had functions. Ruth Meister likes to remember the first time she sat there writing the minutes. She had never done this before but she jumped into the job. In one year, the total number of members had passed to 20 and we were all thrilled to be meeting market leaders under the same roof working in the same industry worldwide.

”

IELA}}REPORT96

}}

T R I B U T E

T O

H A N S - R U D O L F

“H

ansruedi and I met in 1958 in London. We got married in 1962 and were proud parents of 3 sons and a daughter. Unfortunately, one of our twins passed away in 2014. That was certainly the most difficult moment in Hansruedi’s life.

When our children were small, they didn’t see much of their father. He left for work early in the morning and came home most of the time when the children were already in bed. I suppose that was the case of most of the people who worked in the moving industry, but he was nevertheless a wonderful father to them. He also was a very dear grandfather to our 10 grandchildren! It’s actually after having attended some FIDI and (SETI) OMNI conventions (global alliance of quality-certified international moving and relocation companies), he had the idea of creating an analogue global network in the exhibition industry. As you know, it started back in 1979, when Steve Barry and Hansruedi started discussing the possibility of creating a platform where companies active in the exhibition freight forwarding business could meet. Many meetings took place between the two men and later, in 1983 a first official meeting attended by Steve Barry, Ernest Droessaert, David J. Gardner, Klaus Rauch, Peter Kuoni and Hansruedi took place in Geneva to study the possibility to 22

IELA}}REPORT96

B R A U C H L I - W A L D M E I E R

set up a legal organisation for those companies involved in the International Exhibition Transport and Service Industry. On March 6th 1985, IELA was born in Geneva. Hansruedi was also very much involved in our city. He was for a very long time president of the «Association des Habitants» and was active until the end of his life. There was a wonderful «homage» to him in our newspaper - and he deserved it! I for myself, have been very fortunate in many ways during the many decades we were together and the wonderful memories help me to overcome the big loss now. I could attend most of the conferences of IELA and Hansruedi and I met many wonderful people from all over the world and some of them became true friends! What is more precious in the world? You can read on a headstone in Ireland: « Death leaves a heartache no one can heal – Love leaves a memory no one can steal! I would like to thank all our friends at IELA from all over the world for the wonderful friendship and I wish everybody good luck and hope that business will very soon become normal again after this long pandemic period!

Love, Alice

”

}}

I ELA Tribut e

•

SENIORS CLUB

“

The IELA Seniors Club also owes a lot to Hans. Without the farsightedness and commitment of Hans, the club would not exist today. His founding of the club is another example of his visionary thinking. The Seniors Club continues to live in his spirit.

”

said Edgar von der Heydt on behalf of the IELA SENIORS CLUB.

“M

y first encounter with Hansruedi was in 1985 when he employed me at Inter Transport. Little by little, Hansruedi transmitted to me the exhibition virus and the IELA family spirit. When Inter ExpoLogistics was founded in 2000, he took pleasure in reminding me that when I started to work with him in 1985, I didn’t want to work in exhibitions. Hansruedi was more than a director at Inter Transport or business partner at IEL. He was first a friend with whom we could talk about everything. He was a visionary, hard worker but he was also always up for a good time.

”

Hansruedi will be greatly missed by me and my family. Roberto Fumani INTER EXPOLOGISTICS LTD www.iel.ch

All IEL staff thoughts are for his wife Alice and their children.

“W

hen I first met Hansruedi, it was in the late 90’s when we were both board members of the Geneva Freight Forwarders Association. At that time, Hans was representing Inter Transport and I was employed by Sauvin Schmidt. In 2004, four years after he founded IEL (Inter ExpoLogistics) together with Roberto (and other partners), he suggested that I could take over his position before his final retirement. Done! This was the beginning of a fruitful collaboration. Working with Hans face-to-face has been an amazing experience. I learned a lot, including not acting precipitously in front of a problem. Hans enforced high demands from his colleagues but in the same time he was also highly demanding of himself. He was able to be in the office very early in the morning and leave very late at night, but something he could hardly miss was a turbo nap after lunchtime. An insatiable worker, a man of wisdom, Hans was also full of humour and friendly. He was my mentor, my advisor, my teacher, my guide, my friend…

”

Hans was precious and he will remain forever in my heart. Manuel Mazzini INTER EXPOLOGISTICS LTD www.iel.ch

IELA}}REPORT96

}}

• S PORTS EVEN T L OG I STI C S

M A N Y

I E L

M E M B E R S

A R E

SPORTS EVENT LOGISTICS DOSSIER

LOGISTICS

BEHIND SPORTS MOVING EVENTS As part of a trusted network of agent experts in criticaltime deliveries, many IELA Members are SPORTS EVENT LOGISTICS suppliers, ranging from national sports events to large global tournaments. 24

IELA}}REPORT96

S P O R T S

E V E N

}}

N T

S PO RT S EV EN T L O G IS T ICS •

Expert SPORTS EVENT freight forwarder services include wide-ranging skills and knowledge: • Consultancy and transportation of material and F&B • Detailed planning for an on-time delivery and pick-up of all material to the event location • Organisation of transport by land, sea and air freight to the event location • Procurement of packaging materials • Preparation of all customs formalities and documents • Legalisation at Chambers of Commerce, Embassies and Consulates if necessary • Transport insurance (ALL Risk for both ways incl. event duration) • Equipment - forklifts, cranes, trucks, special equipment >Source: 2021 IELA Tailwind session on SPORTS EVENT LOGISTICS Speaker Alexandra Erdmann, Swiss Expo Logistics AG, Switzerland

L O G I S T I C S

• Empties handling – collection, storage and delivery • Manpower – unloading/loading, unpacking and set-up

S U P P L I E R S

How to plan on-site logistics for a Sports Event £ Is there is an official appointed

freight forwarder for the event?

£ Are there truck mobility restrictions

on specific days in the area of the event?

£ Venue Inspection – some venues are

very tricky to arrange the deliveries and pick-ups, very well trained manpower is needed

£ What equipment can you use- fuel

or electric-driven equipment? £ Where can you leave your tanks

£ Have you identified the specificity/

complexity of the delivery for this specific event? (Each event is totally different) Ask yourself the following: £ Verify if you need to bring your own forklift with authorised driver, crane, side loader etc. £ Does the forklift have to be

registered and require a registered number plate due to being driven on a street/in the City during build-up and breakdown?

to re-fuel your forklifts? You might have to apply for permission from the authorities or city responsible £ Is the staff fully equipped with safety

jacket, helmets and safety shoes? £ Check the access. Most of the

Sports Event Venues only let you enter with your shipment if you have booked a time slot and registered your vehicle/shipment, in some cases also the driver (name, passport etc.) £ Communicate with the organiser

£ Do you need Special Permission to

work on evenings, weekends, bank holidays?

– it is of upmost importance that they know the complexity of the delivery

>Photo by Swiss Expo Logistics AG, Switzerland

IELA}}REPORT96

}}

• SPORTS EVEN T L OG I STI C S

Customs Paperwork for Sports Event Logistics WHEN POSSIBLE, we recommend to use the ‘Carnet ATA’:

WHEN NOT POSSIBLE, we recommend to use the ‘Temporary Import (TIB)/ Temporary Export’ - customs clearance with CIPL for all countries that do not accept a Carnet ATA. The fee charged for processing the bond is traditionally non-refundable. CAUTIOUS: IMPORT OF MEDICAL ITEMS WITHIN FIRST AID KITS REQUIRES A MEDICAL LICENCE

Sports events are taking place, even if in some countries they are still without physical events, so there is an opportunity for business for all of us.

Carnet ATA: an international customs document permitting the holder to carry or send merchandise temporarily into certain foreign countries (for display, demonstration, or similar purposes) without paying duties or posting bonds. Now effective in over 75 countries, ATA Carnets are issued and guaranteed under a set of conditions established by the International Chamber of Commerce (ICC) in Paris. Temporary Import Bond (TIB): the monetary sum temporarily lodged with a country’s customs authorities by a customs broker to guarantee the re-exportation. Temporary Export: the export of a consignment’s contents for a designated period of time with the intention of reimportation within the specified timetable.

Import and Export for consumables

Some of the Logistics Challenges at Sports Events

We recommend to issue a customs invoice or CIPL to clear the goods at the arrival port under the control of the local agent at destination

• Big Cities, Stadiums, have truck access

Physical inspections by customs officers can take place at the venue

and requested documentation – certificates of working dates & times to access city centres.

limitations - deliveries and pick-up with 40 ton trucks might not be possible.

• Each country/city has its own restrictions

• Time critical shipments to move from one event to another

IELA}}REPORT96

}}

S PO RT S EV EN T L O G IS T ICS •

How COVID -19 affects logistics for Sports Events? 1.

Be creative and have a plan B for how to move your shipment due to flight cancellation

2. Flight schedule and route must be confirmed prior to shipping

3. Waiting time at borders, port and airport due to backlog

L O

4. Air/ocean rates have been increased due to lack of shipping options

5. Sanitization for all export items / crates

6. Sanitization at the time of delivery at the venues might be a must in future

7. COVID tests for all staff working on-

•••••

}}Thank you to

Alexandra Erdmann

site, temperature control at entry

8. Use of safety clothes, masks, gloves, keeping distance, register all manpower

9. Teams that only work in the same shift

with lots of experience and flexibility, which increase the need of Manpower and the need to have good people always on-hold

Watch Alexandra’s Tips on How to

attract business for sports events, on IELA TV (private area on www.iela.org) STARTING TIME 16:55

CEO

SWISS EXPO LOGISTICS AG, SWITZERLAND www.swiss-expologistics.com

}}Thank you to

Orphee Moschopoulos Beinoglou J. ORPHEE BEINOGLOU INTERNATIONAL, FORWARDERS S.A., GREECE www.beinoglou.gr

IELA}}REPORT96

}}

• SPORTS EVEN T L OG I STI C S

TESTIMONIALS Testimonials from participants at the ‘TAILWIND 2 - SPORTS EVENT LOGISTICS’

Ravinder Sethi R.E. ROGERS INDIA PVT. LTD., INDIA

“Formula 1 delivery is mind-blowing. In my 35-years of experience in exhibition and event logistics and after being involved in the Indian Cricket Premium League, the Commonwealth Games, the Olympics, I would say my main challenge was Formula 1 in India (from 2011 to 2013), handling six back-to-back 747 charters, three 747

charters of communication equipment, 40 containers coming in and out, continuously, during one week. Compliments to DHL, the global agent, who works with many IELA Members in their respective countries”. “It is difficult as an association to come into this industry as a united front due to the bureaucracy as it is a successful system, involving selection processes, tender processes, etc”. t

George Jacobs AGILITY FAIRS & EVENTS (UAE), UAE

“We handle Formula 1 in Abu Dhabi since 2009. The challenge is definitively to handle such volume of freight, 9 charter flights, in a short timeframe, sometimes within 48 hours”. t

Alexandra Erdmann SWISS EXPO LOGISTICS AG, SWITZERLAND

girls, U-15 boys, beach soccer games,

“All motor sports are always so impressive. Formula E is the future even if some public miss the motor noise!”

etc. These sports events are not on the news but they are happening. All tournaments are planned in the mountains outside of Zurich; every FIFA employee uniform, every piece of merchandising, is shipped from there”. t

“In between the World Cups, the FIFA also organises many tournaments, U-15

IELA}}REPORT96

}}

S PO RT S EV EN T L O GIS T ICS •

Renata Vinhas FINK MOBILITY, BRAZIL

“Contrary to events like Formula 1 or E where you have the teams and the organiser, during the Olympics in Rio de Janeiro, we had to deal with the committees, hundreds of people asking for their shipments with completely different delivery locations, specific delivery timeframe and equipment in each location. The variety of items shipped, from boats to food, is also a particular challenge. There is no specific association for big sports event logistics. Some events take place once in a lifetime. For us it is more comfortable to

work with IELA Agents because we rely on our agents”. “When you are interested in participating in a bid for a big event, you have to connect with a group of companies that are established in most countries. It is important to think globally”. “The session confirmed the necessity for an institutional exchange so that organisers know our network exists and that we can do the job in a very secure and safe manner as we are experts in handling and transporting sensitive cargo”. t

Alessandro Conte EXPOTRANS SPA, ITALY

“There is room for IELA Members to be involved in such large sports events like the Olympics, supporting the local official logistics partners who won the tender”. t

Wolfgang Fraessle KUEHNE + NAGEL (AG & CO.) KG, GERMANY

“When the official forwarder is a new one every year and sometimes has

no experience in event logistics, it is hard to spend time training them and building a strong relationship, when you know you will never work with them again”. t

Orphee Beinoglou ORPHEE BEINOGLOU INTERNATIONAL FORWARDERS S.A., GREECE

“A lot of IELA Agents have been involved and have participated in sports events, which bring a lot of value to the Association and the network”. t

IELA}}REPORT96

}}

• S PORTS EVENT L OG I STI C S

>Photos by Swiss Expo Logistics AG, Switzerland

he roar of the engines, the energetic crackle before kickoff and the tense anticipation of the audience before the start: a major sporting event is an experience that can’t be compared to anything else. As the pandemic comes to an eagerly awaited end, the longing for the excitement and the passion that such an event inspires also returns. As part of the audience, you can fully embrace these feelings because there is a “well-oiled machine” working in the background. A crucial factor here is logistics, which ensures that everything is in the right place at the right time. Sports logistics is a fascinating and challenging field of work for freight forwarders. Along with the special atmosphere of these events, much of this fascination

IELA}}REPORT96

has to do with the highly complex tasks involved. Every sport comes with its own individual peculiarities. High-precision machines such as sports cars and racing cars require special care. But every other piece of sports equipment also needs to be ready for use at exactly the right time. There is no room for error, especially because preparation for the next event begins much earlier than the previous one ends. During a season, packing and transportation literally takes place directly after the event has finished. For any cross-border transport, customs formalities must be meticulously prepared to avoid delays. But individual security concepts for major events also cannot be disregarded. Careful planning is absolutely essential. Alexandra Erdmann

}}

S PO RT S EV EN T L O GIS T ICS •

FROM S WI T Z ER L AND

or more than 10 years, SWISS EXPO LOGISTICS has been a successful player in international sports logistics. Together with a worldwide network of internationally operating partner companies, we ensure that every event gets to the starting line and over the finish. Many different customers for sporting events rely on our expertise to complete even the most demanding tasks reliably and on time. Sports logistics remained a steady business for us even in times of pandemic-related restrictions. Unlike many trade shows, these events were able to take place without an audience thanks to live broadcasts. However, like our partners in the sports event sector, we are looking forward to finally hearing the cheers from the stands again. t

•••••

}}Thank you to

Alexandra Erdmann

SWISS EXPO LOGISTICS AG, CEO SWITZERLAND www.swiss-expologistics.com

T FROM I NDI A

ports logistics are a different ball game in many ways. But then in more ways than one they are a combination of all the other ball games in our trade.

Sports logistics is very time sensitive, like our exhibitions. They are extremely product sensitive in terms of the value of artworks and events. In many ways they have the glamour of all the other logistics put together. Sport logistics is also no longer limited to mega activities like the Olympics or the Commonwealth Games or regional-wise. They have become a global phenomenon. If you see the activities now like cricket, the IPL, the EPL, the regional competitions, tennis, you name it! You have to be good at handling sports logistics from a global aspect and not just limited to a few countries. •••••

}}Thank you to

Ravinder Sethi

R.E. ROGERS INDIA PVT. LTD., INDIA www.rogersworldwideindia.com

Lastly, Sports Logistics is no more a ball game for the big players, the multinationals. Small and mediumsized logistics companies have excelled in their regions in this activity. t IELA}}REPORT96

}}

• S PORTS EVENT L OG I STI C S

F R O M G R EEC E

Orphee Beinoglou SA was established in 1923. Figuring among the first official moving & transport companies in Greece, we have maintained the same philosophy in our journey over 98 years, namely high quality in our services, taking care of our employees and meeting our clients’ needs to the highest level of expectations. For more than 30 years we have been involved in many sporting events such as The Olympic Games Athens 2004, Rally Acropolis, various international events and of course, the Athens Marathon. Every event is different and every client has differing needs. The achievement for our company is that we deliver on time and accurately every time. CHALLENGES Athens city centre where the Marathon takes place is a very difficult area to access. The needs of the organiser are significant, therefore the volume that must be delivered there is substantial. Through our domestic and international departments, everything is collected in our warehouses in Athens and transported from there to the city centre. Transportation and collection of goods is monitored by one department. Colleagues are then on-site in cooperation with the organiser who indicates where we can unload the goods. The cargo has to be delivered and placed on-site by 05:00 at the latest that same day. The reason for this is the traffic. The city centre cannot be closed for more than 24 hours. SEMI-MARATHON Athens Semi-Marathon is one of the most popular, significant and wellknown running events in Greece. It is organised by SEGAS and took place last September 12th 2021. Orphee Beinoglou SA has been an official supporter of the Athens Semi-Marathon for many years now. Supporting the sense of community and witnessing people testing their limits are factors which motivate us to get involved. From a technical point of view, more than 40 staff members from Athens employed 20 trucks (max. 3.5 tons) plus 10 big-sized trucks from our own fleet to transfer all medical equipment, the area protective rails which mark the event route and all beverages for the runners. Thanks to our staff’s experience and special knowledge, Orphee Beinoglou SA managed the project with great success and efficiency. ATHENS MARATHON

}}Thank you to

Orphee Moschopoulos Beinoglou J.

ORPHEE BEINOGLOU INTERNATIONAL, FORWARDERS S.A., GREECE www.beinoglou.gr

IELA}}REPORT96

In November 2021 Orphee Beinoglou SA will also handle the official Athens Marathon. We have already done this many times but this time it will be with the application of the COVID 19 protocol. The protocol includes health, safety and on-site access procedures which make logistics more difficult. Through our many years of experience in such projects before and after COVID, our team has the flexibility and know-how to complete the task effectively and efficiently. We are looking forward to another historic event in Greece. t

}}

S PO RT S EV EN T L O GIS T ICS •

FROM TOK YO 202 0

he Tokyo Olympics 2020 and Tokyo Paralympics 2020 have ended successfully under coronavirus infection.Regarding transportation for the Olympics/ Paralympics, even if deliveries are possible to the venue independently, the work inside the venue was the official sponsor Yamato Transport Co., Ltd., a designated contractor. Certain shippers from overseas were planning to have their own carriers complete the import procedure in Japan and then bring them to the International Broadcast Center, the IBC located at Tokyo Big Sight as our home ground. We received an on-site work request from one National Broadcaster in the EU. They applied for our Accreditation cards to enter all the Olympic venues and facilities. We received 10 personal passes then we worked with a total of 157 persons during the preparation period, the session and the removal period. In the range of work carried out, the arrivals are more important for the client than transportation to the venue.

In normal transportation operations, the transportation company in the home country secures the right of interest, but our company which has a lot of experience in the most important on-site work, is highly evaluated and makes sure things run smoothly. t

•••••

}}Thank you to

Tatsuo Shigeta

ISHIKAWA-GUMI, LTD, JAPAN www.ishikawa-gumi.co.jp

FROM UAE

he Indian Premier League – IPL, Never Stopped. Yet another “Howzat” Moment for Team Masstrans in 2021.

The 2021 Indian Premier League once again resumed in the UAE following a four-month hiatus because of the coronavirus pandemic. The tournament was suspended on May 4 because of the rising Covid-19 cases in India. The remaining 31 matches were to be played across Dubai, Sharjah and Abu Dhabi from September 19th to October 15th. Upcoming sports events: Team Masstrans is extremely privileged to be able to handle not only IPL but the upcoming ICC Men’s T20 World Cup which will be hosted in UAE and Oman starting from October 17th to November 14th 2021. The ICC Men’s T20 cup will be played between 16 countries and 45 matches in total. Apart from the ICC Men’s T20 World Cup, Team Masstrans will also be responsible for the logistics requirements of the Women’s Amateur Asia Pacific Golf Championship 2021 which will be staged in Abu Dhabi Golf Club from November 10th-13th 2021.

Last but not not least, UFC is coming back to UAE! Once again, the UFC 267 - Mixed martial arts event produced by the Ultimate Fighting Championship will take place on October 30th, 2021 at the Etihad Arena in Abu Dhabi, United Arab Emirates. Team Masstrans has been appointed as the logistics partner for all of their broadcasting equipment. Thank you partners, friends and colleagues for your support in Masstrans! t

•••••

}}Thank you to

Byiju Daniel

MASSTRANS FREIGHT LLC, UAE www.masstransfreight.com

IELA}}REPORT96

}}

• S PORTS EVENT L OG I STI C S

F R O M

I E L A

M E M B E R S

W I T H

T R U S T

F R O M GER MANY

DB Schenker counts a special department dedicated to Sports Event Logistics worldwide; DB SCHENKERsportsevents. This department specialises in providing logistics for all types of major sports events worldwide. Christian Schultze, Head of Global Sports Events, Schenker AG, Germany, explains, “With our truly global network, our logistics concepts have no boundaries. We are continually pushing innovation for major events, providing successful logistics services to large events such as Olympics & Paralympics, World Cups, and many other major events.” “With care and precision, our logistics experts plan and execute all services and budgetary needs for each event, whether it’s a one-stop show or an entire tour, from planning and conception to implementation and delivery, including coordination of worldwide customs clearances, warehousing, and venue logistics.“ DB SCHENKERsportsevents experts around the globe offer sustainable logistics solutions for a vast range of sports, music, entertainment and cultural events. Check out more on Sport and Event Highlights Other special logistics

}}Thank you to

Christian Schultze, Head of Global Sports Events SCHENKER AG, GERMANY www.dbschenker.com

IELA}}REPORT96

}}

C A L L F O R PA R T I C I PAT I O N

Get ready to contribute in the the next edition's Special Dossier on

P R O J E C T

L O G I S T I C S

Contact the IELA Secretariat to contribute in the next edition! ludivine@iela.org

We are OUR MEDIA PARTNERS

IELA}}REPORT96

}}

• CS2021

2021

CONGRESS

“A BEGINNER’S MIND” ENGAGING TO TRANSFORM

OUR MEDIA PARTNERS

IELA}}REPORT96

}}

POST EVENT

CS2021

•

he 36th IELA Congress took place online from June 29th to July 1st 2021, and explored the perspective of A BEGINNER’S MIND.

BUSINESS The online event featured in the programme. It was organised free of charge for all IELA Members and registered 329 delegates from 52 countries over the three days. BUSINESS

The concept of the event revolved around a mix of socializing, sharing knowledge, networking and strengthening business relationships among members. It was divided into 4 parts: • a Networking platform available for 21 days prior to June 29th, • the on-demand area pre-congress, • the 3 day live Congress • and the 30 day post event period until July 31st to continue networking and to select sessions on the on-demand area. The congress format encouraged free movement between flows throughout the day and addressed the ever-growing challenge of being online during the period of the pandemic: THINK, BREAKFAST BRAINS, STREAM and now WORK LAB and THE EXTRA-MILE areas. This year’s concept took a step further with JOY-EMPOWER and THRIVE to energize delegates during the breaks, using interlude design to help members to remain connected, focussed and fresh although in front of a screen several hours per day.

IELA}}REPORT96

}}

• CS2021

As to the focus of the event, Elizabeth Niehaus, IELA Executive Officer explains “Why is it A BEGINNERS MIND? We need to shift our “old” perspective and open our minds, allowing ourselves to identify new territories with curiosity and open hearts. In this spirit, the online format gives our members areas and topics to explore in order to gain insights, obtain foresight and learn how to adjust course and reshape our future”.

IELA Chairperson Guido confirms: “A Beginner’s Mind is the only state of mind we need in order to face the NEW NOW. This means that we have to adapt and be more efficient. This Congress will look at new and disruptive actions to help us to reshape our future with the professional ethos of continuous improvement and life-long learning. In this spirit, this Congress will accompany all IELA members in building new outlooks, new paths to re-invent ourselves, thus harnessing new business opportunities”.

Sandi Trotter, IELA Vice Chair & 36th Congress MC adds: “The last 18 months have been a time of learning and a time to focus on the strength of our companies and our association. As we get back to business, it has never been more important to be an IELA member and benefit from all IELA has to offer. This IELA Congress is a MUST-ATTEND-EVENT, 100% funded by the association. The coming months will be tough, we still have a lot of hard work to do, but together, united, we can and will succeed”.

TESTIMONIALS 38

IELA}}REPORT96

}}

POST EVENT

CS 2021

•

THE BEGINNER’S MIND EVENTS CONCENTRATED ON COMMON PARAMETERS WHERE HANDS-ON EXPERIENCE AND “FOOD FOR THOUGHT” WERE THE PREDOMINANT GAINS:

STREAM (to ACTION) This year there were regional talks with open and constructive conversations focussing on the 2020-2021 lessons learned, the pandemic impact on SME’s as the main exhibitor profile and also as the world engine for economic recovery and the common need for connected foresight in the event & exhibition industry.

CONNECTED MINDS ASIA

CONNECTED MINDS Mr. Aloysius ARLANDO ASIA SACEOS, President, Singapore SPEAKERS

The Association perspective

Mr. Rodney COX International Gas Union (IGU), Flagship Events Director Australia The Pavillions perspective

Mr. Michael KRUPPE SNIEC, Shanghai New International Expo Centre Co. Ltd., CEO, General Manager, China The Venue Owner and Organiser perspective

Ms. Sonia PRASHAR IEIA, Indian Exhibition Industry Association President, India The Association, Organiser and German Indo Chamber of Commerce perspective

MODERATORS

Mr. Sudhir DHAVAN IELA Education & Training WG, Chairperson; R.E. Rogers India Pvt. Ltd., Chief Executive Officer, India

Ms. Elizabeth NIEHAUS IELA Executive Officer

CONNECTED MINDS MEA

CONNECTED MINDS Mr. Naji EL HADDAD MEA UFI, The Global Association of the Exhibition SPEAKERS

Industry, Regional Director, UAE The Association perspective

Ms. Trixie LohMIRMAND Dubai World Trade Centre Executive Vice President, UAE The Venue Owner and Organiser perspective MODERATORS

Mr. Daniel BYIJU

IELA Member; Masstrans Freight LLC General Manager Fairs & Events, UAE

Mr. George JACOB

IELA Member; Agility Fairs & Events Regional Director - Middle East & Africa, UAE IELA}}REPORT96

}}

• CS2021

CONNECTED CONNECTEDMINDS EUROPE

MINDS EUROPE

SPEAKERS

Mr. Alexander KOLDAU VDMA, Manager Exhibitions, Germany The Mechanical Engineering Industry Association perspective

Mr. Iain STIRLING Mash Media Group Ltd, Exhibition World (EW), International Director, United Kingdom The Media perspective

Ms. Barbara WEIZSÄCKER EEIA, European Exhibition Industry Alliance and EMECA, Secretary General, Belgium The Advocacy perspective

Mr. Ricard ZAPATERO Fira Barcelona, International Business Director, Spain The Venue Owner and Organiser perspective

MODERATORS

Mr. Garcia NEWELL IELA Member; Agility Fairs & Events Logistics Ltd., Regional Business Development Director - Fairs and Events Europe, United Kingdom

Ms. Eve NOVIKOVA

IELA Member; Caspian Freight Services LLC, Owner, Azerbaijan

CONNECTEDMINDS AMERICAS CONNECTED MINDS AMERICAS

SPEAKERS

Mr. Nick SAMAIN dmg :: events, Vice President, Energy, Canada The Organiser perspective

Mr. Victor E. SANTIAGO Asociación Mexicana de Distribuidores de Maquinaria A.C, Marketing Coordinator, Mexico The Association perspective

Ms. Malu SEVIERI Emme Brazil, General Manager, Messe Düsseldorf, Representative, Brazil The Organiser perspective MODERATORS

Ms. Mariane EWBANK IELA Board Member; Fulstandig Shows e Eventos MC Ltda, Managing Director, Brazil 40

IELA}}REPORT96

Ms. Kim VALDES IELA Industry Relations WG, Vice-Chairperson; CargoLive, S. de R.L. de C.V., Trade Shows Manager, Mexico

}}

POST EVENT

LEGENDS of

DRIVERS

CS2021

•

THINK (crosstraining THE FUTURE) DRIVERS OF CHANGE IN EVENT & EXHIBITION LOGISTICS This session focused on the leading factors which affect our industry in the future: How are multinationals developing and which opportunities might emerge? Which scenarios arise? What are the opportunities for SMEs? Which technologies might change our industry and service?

How can IELA members shift and adapt to the new now SPEAKERS

Stay current, keep on top of your soft measures. Be agile and flexible. PHIL POWELL

Mr. Guido FORNELLI IELA Chairperson; Expotrans SpA Managing Director, Italy

Ms. Priscilla LEONG Expotrans Pte Ltd Managing Director, Singapore (former Agility Fairs & Events, CEO)

Be agile, adaptive and creative in all aspects of work. In a back-to-back situation when you are short in manpower, collaboration as a group with your competitors might be a way to go in the short term. Explore to find solutions for improvement. PRISCILLA LEONG

Mr. PHIL POWELL Kuehne & Nagel UK, former Director, Event Logistics, Ceva Showfreight, former Managing Director, IELA, former Chairperson, United Kingdom

Ms. Jacqueline RUSSO

“IELA Family. Get in touch with your peers, with organisers, look for opportunities. The time is now to go for it”. JAQUELINE RUSSO

Global Expositions, Inc., Principal, United States. (former Kuehne+Nagel, Inc., Vice President) MODERATOR

Mr. Greg KEH IELA Committee Member; TWI Group, Chief Operating Officer, United States

Have a close look at training and retraining activities for staff, look to a greater level of digital communication and sales possibility, look for alliances and partnerships. GUIDO FORNELLI

IELA}}REPORT96

}}

• CS2021

LEGENDS of

DRIVERS

THINK (crosstraining THE FUTURE) GIPR: Key Insights of an Industry in Transformation Sonia Thomas (jwc GmbH, Senior Consultant) introduced the Global Industry Performance Review 2021, explaining inter alia the evolution of business models in our industry.

Covid-19 has been the most asymmetric crisis across sectors so far, with high-contact sectors being hit hardest.

The global exhibition market has shrunk by an estimated 73% in space in 2020. Europe remains the biggest market with an overall share of 39%. SONIA THOMAS

The global exhibition market has generated an estimated 12 billion euros of revenue in 2020 – an unprecedented drop of 68% from pre-pandemic levels (2019 = 38,2 billion euros).

The countries fuelling the exhibition industry’s growth over the past decade are also those expected to recover the quickest.

Omnichannel integration allows an event community to maintain engagement 365 days a year with a continuous platform offering punctual live happenings.

THINK like an Explorer Our Keynote Cathy O’Dowd was the first woman in the world to climb the world’s highest mountain from both its north and south sides. With the IELA audience Cathy shared the insights she has discovered about herself and about individuals and teams under intense stress in the face of overwhelming challenge.

CATHY O’DOWD

Cathy surprised us by saying that “Failure can be an option”. Cathy is the first woman in the world to climb the world’s highest mountain from both its north and south sides, , climbing the Mozeno ridge of Nanga Parbat, the longest unclimbed ridge in the high Himalaya. She shared her insights when under intense stress with overwhelming challenges and explained the dilemma of making decisions.

An interesting thought is how to overcome unexplored challenges as a diverse team. Globally speaking, Cathy told us her success story but outlined how their plan sometimes failed. She accentuated that sometimes failure is the best option: “Once you try to execute your plan, you might need to let the plan go and come up with a new one”. Although a team can be excellently selected and diverse, problems occur by not investing enough time in integrating diversity into decision-making, by having insufficient communication and by not being willing to change plans.

}}

POST EVENT

CS2021

•

THINK (crosstraining THE FUTURE) ANTICIPATION: Foresight works ANTICIPATION

Anticipation has been indeed the wellspring of the exhibition & event industry since day 0: The pandemic has disrupted our world radically and it is time to go back to our roots and re-think the experience of anticipation itself and start again. THERE ARE SEVERAL FUTURES AND WE NEED TO BE PREPARED FOR THE DIFFERENT SCENARIOS

“Anticipation matters because it changes the present. It is not what we do today that influences the future, it is how we look at the future that influences today”. LOES DAMHOFF The Futures Literacy Expert

“We need to listen deeply to our customers and build models and products that meet what they want, rather than design a product and work on how to respectively fit it to our customers”.

“To diversify the future means to imagine multiple futures, using them to project ourselves from the present. We use the future all the time - it’s called anticipation. Future does not exist and never will. It is always later than now, the next hour, next week, next year. No one has ever been there and there is no data available. All we can do is extrapolate our knowledge from the past and the present to the future. But it does not mean that we know what is coming. It has a profound impact on how we think, act and behave in the present”. LOES DAMHOFF

SOPHIE HOLT The Power of Data for the Exhibition Industry

SPEAKERS

NO INNOVATION WITHOUT ANTICIPATION “Listen to your customers and to other people who influence you. Take risks and use forward thinking. The world changes continuously. We will see a lot of exciting innovations”. ROBIN LOCKERMAN The Take of Tomorrow

Ms. LOES DAMHOF UNESCO, Futures Literacy Expert Hanze University of Applied Sciences Groningen, The Netherlands

Mr. ROBIN LOKERMAN MCI Group, CEO, Switzerland

Ms. SOPHIE HOLT Explori, Managing Director, United Kingdom

“We will be getting back together to meet faceto-face. Events will come back stronger but they won’t necessarily be the same events which were strong before. A strong stream of new and exciting different types of events will be coming. We will be seeing interesting and existing innovations in response to the recent unpleasant situation”. PAUL WOODWARD The Power of Foresight

Mr. PAUL WOODWARD Paul Woodward Advisory, Chairman Exhibition World, Guest Editor United Kingdom MODERATOR

Dr. ROWENA ARZT WZF GmbH, Director Exhibitions Germany IELA}}REPORT96

}}

• CS2021

LEGENDS of

LEGENDS OF IELA: A BOND OF FELLOWSHIP It’s all about our origins! How our founders took their first steps and built from there. How did our founders face previous crisis? How can we harness the vitalizing founder mentality? SPEAKERS

Mr. Steve BARRY IELA Member TWI Group Inc. (USA), CEO and President, United States

MODERATORS

Mr. Lucien LAWSON

Ms. Mariane EWBANK

IELA Member Clamageran Foirexpo, Director, France

IELA Board Member Fulstandig Shows e Eventos MC Ltda, Managing Director, Brazil

Mr. Christoph RAUCH IELA Board Member BTG Messe-Spedition GmbH, Managing Director, Germany

Mr. Robert MOORE GEL Events, Chairman IELA former Chairperson, Australia

Legends of IELA: Bond of fellowship with Ms.

Cindy BARRY

Interviewed by Robert MOORE and Mariane EWBANK

Better life leads to better performance

IELA}}REPORT96

}}

POST EVENT

CS 2021

•

It’s all about IELA: take a look behind the scenes and witness the efforts put in by members to guide IELA to the future. The WORKING GROUP SUMMIT was the opportunity to learn about the success stories from all four Working Groups.

The IELA congress would not be complete without the IELA AWARDS, taking place on the final day. Over the past 12 months outstanding individuals in our industry have been empowering pillars for our teams and companies. The association deems it necessary to recognise these FACES of IELA as those who make the difference in our companies and industries. We take this opportunity to congratulate the members elected FACES of IELA :

First Place: Sudhir DHAVAN - R.E. Rogers Pvt. Ltd., India Second Place: Thomas ERNST & Bernhard GILKE - Schenker Deutschland AG, Germany

! s n o i t a l u t a Congr

Third Place: Mike WEEKS - LA Rouxnelle Logistics and Consulting, South Africa

Carry on the excellent work!

IELA}}REPORT96

}}

• IE L A N ew s

D ATA ROOM

MAKING OUR INDUSTRY MAKING OUR INDUSTRY MAKING OUR INDUSTRY D STATISTICS ATA STATISTICS TANGIBLE STATISTICS TANGIBLE TANGIBLE ROOM

IELA DATA ROOM

Do it for You!

We need your participation or it will not work! BIG NUMBERS ($) - IELA MEMBERS

Lost your access to the DATA ROOM? Request it is the Secretariat

he 4 REASONS why you should participate in the IELA DATA ROOM”:

1. ANONYMOUS

It is 100% anonymous. No individual data will be released. Only the global statistics. If you have any doubts, please contact Ludivine and she will share with you more details on the data.

All IELA Members are called to participate!

IELA}}REPORT96

2. YOU COUNT

If you don’t indicate your company data, then you will not be included in the big picture.

3. TOGETHERSTRONG

The association will obtain tangible statistics that reinforce the relevancy of freight forwarders as a voice at the exhibition industry’s table.

4. NETWORK WEIGHT

Each IELA Member Company will benefit from this recognition, not only seen as ‘one single supplier’ but as an important part of the exhibition supply chain. Since the launch of the IELA DATA ROOM, the highest participation has been registered in the Americas and Asia! t

About the IELA DATA ROOM: In March 2021 IELA launched the IELA DATA ROOM, a vast project involving comprehensive collection of data on worldwide Exhibition & Event Logistics. This data will give visibility to the important role that the IELA Network has assumed in the industry and is aimed at both public and private stakeholders. IELA will use data as a tool to create consistency in its goal to continually improve products and services and thus remain competitive. It is of upmost importance for the exactitude and legitimacy of this project that all IELA Members participate by including their data in the Big Picture. IELA Members are requested to participate in the IELA DATA ROOM and all Main Contacts received their private access to the survey via email in March 2021. If you need this to be resent, please contact the IELA Secretariat.

}}

I EL A Ne w s •

> Next meeting: Thursday, October 21st (5pm CET)

is back with a new task force! Jacqui Nel

Ute Wiezorrek

Kim Valdes

Elizabeth Niehaus

Sandi Trotter

Alexandra Erdmann

ast September 8th, the IELA POWER UP Task Force met to relaunch their programme launched in 2019 and to establish the guidelines for the upcoming year. IELA is committed to increasing awareness, to gender equity, and inclusion. The Power Up Programme will be the central spiral in developing several actions for more gender equity and inclusion within the exhibition logistics industry. The task force has been investigating the efforts of other organisations both within and

outside our industry and has already started working on an Equity Statement and a Code of Conduct, as the first steps of the Programme. Stay tuned for developments as we develop a path to empowering women in our industry. Task Force team: • • • • • •

Sandi Trotter Jacqui Nel Ute Wiezorrek Alexandra Erdmann Kim Valdes David Palomo t

About POWER UP: In March 2019, IELA announced the launch of the IELA “Power Up” Campaign, to celebrate, support and encourage Women’s Leadership in the Exhibition & Event Logistics Industry. This programme has 3 pillars for action: INSPIRE, IGNITE and MENTOR. We are happy to relaunch it again this year as we at IELA take this subject seriously and want to play a key role in supporting young women to develop their power to succeed in our industry. We will enable all efforts once again in our “Power UP” programme to create positive energy and boost ambition.

IELA}}REPORT96

}}

• IE L A N ew s

IELA’S AMBASSADOR PROGRAMME

Up and running in 2021 Q4 Series of interviews with national associations to strengthen relationships and support the members’ value proposition in their national market.

aving focussed on Resilience and Collaboration in 2020, IELA, with its members in 56 countries, is now targeting the value proposition of each member in their own country via the IELA Ambassador Programme. The Industry Relations Working Group (IRWG) launched the IELA Ambassador Programme to support the reopening of the exhibition industry via collaborative projects with national associations. This strengthens the position of IELA Members in their national markets and boosts global collaboration at national scale. 2016

Focus on Safety

2017

Focus on Service

2018

Focus on Digitization

2019

Focus on a

2020

Focus on Resilience

2021

Focus on the Value Proposition (via the AMBASSADOR’s PROGRAMME, in every 56 country where IELA is represented)

2022

Focus on Net

IELA}}REPORT96

This is a group of IELA Members, most of whom are members of the IELA Industry Relations Working Group. They are all looking to support their association by enhancing the value of the IELA Network and its benefit to the whole industry globally. They wave the IELA Flag, as do all IELA Members, and are dedicated to ensuring high visibility for IELA within the exhibition and event industry.

& Security

Customer-Centric Approach & Collaboration

Zero Carbon Events

A list of satellites/projects is in the making as the starting point within IELA’s Ambassador Programme, involving associations, organisers and media in different countries. 48

Who are the IELA AMBASSADORS?

What is the first step in IELA’s Ambassador Programme? The first step is an Interview Series. It began this summer when Kim Valdes, CargoLive, S. de R.L. de C.V., Mexico interviewed Celia Navarrete, President of AMPROFEC, Mexico, talking about the success story of Mexico in the . We will now be looking forward to other members of the IELA Ambassador Programme who will connect with their national association to discuss a variety of topics like “the Gap with Suppliers”, “Sustainability Best Practice”, “Associations’ legacy”, “the Future Generation” and other topics.

}}

I EL A Ne w s •

A Taste of What’s Been Done Already:

IELA Ambassadors INDUSTRY RELATIONS WORKING GROUP

Laura Anchava BTG ARGENTINA ARGENTINA

Fiona Ostoja

Chandra Ganesh

Marcelo Paradela

Daniel Mithran

Mariane Ewbank

Alan Guerrero

David Palomo Sanchez

Alicia Gonzalez

Lucien Lawson

Luiz Feronatto

Matthias Dornscheidt

Kim Valdes

Axel Leuret

Chris Chan

Vicki Bedi

Sophia Lei

Jatin Bharadwaj

Zhang Tong

Rajan Rawat

Anna Slawek

Ravinder Sethi

Jacqui Nel

Guido Fornelli

Erdmann Alexandra

> Cathy Breden, CEO of Center for Exhibition Industry Research Foundation, EVP/COO of International Association of Exhibitions and Events, Incoming Chairperson of Events Industry Council, USA interviewed by Vicki Bedi, former IELA Chairperson

Claudia Leoni

George Jacob

Exhibition Association Day!

Objective: Highlighting cooperation and the key value of national associations for the global recovery of exhibitions and events.

> Celia Navarrete, President of AMPROFEC, Mexico interviewed by Kim Valdes, IELA Industry Relations Working Group Vice Chairperson

AGILITY AUSTRALIA AUSTRALIA

WAIVER EXPO LOGISTICS DE FEIRAS E EVENTOS LTDA., BRASIL

FULSTANDIG SHOWS E EVENTOS MC LTDA, BRASIL

SUOMEN MESSULOGISTIIKKA OY FINLAND > Gill Gibbs, Chairperson of EXSA, South Africa interviewed by Jacqui Nel, IELA Industry Relations Working Group Chairperson

CLAMAGERAN FOIREXPO FRANCE

SCHENKER DEUTSCHLAND AG GERMANY

UNITEX LOGISTICS LTD HONG KONG

PS BEDI GROUP INDIA > Amy Calvert, CEO of Events Industry Council, USA interviewed by Vicki Bedi, former IELA Chairperson

PS BEDI GROUP INDIA

R.E. ROGERS INDIA PVT. LTD. INDIA

EXPOTRANS SPA ITALY

IELA will celebrate the 2021 IELA Ambassador Programme by bringing together all national associations at an online event in mid-December 2021 with sessions adapted to local time: EAST & WEST timeframes.

EXPOTRANS SPA ITALY

FELIX EXPO LOGISTICS (M) SDN BHD, MALAYSIA

JIM PROJECT & EXPO LOGISTICS (M) SDN.BHD, MALAYSIA

NEW AGE OF INTNL BUSINES (NAIB) SA DE CV, MEXICO

CARGOLIVE, S. DE R.L. DE C.V. MEXICO

AIR SEA WORLDWIDE P.R. CHINA

SHENZHEN TALENT & SEA-EVER LOGISTICS CO. LTD, P.R. CHINA

CHINA INTERNATIONAL EXHIBITION TRANSPORTATION CO., LTD., P.R. CHINA

UNIVERSAL EXPRESS SP. Z.O.O. POLAND

EF-GSM SOUTH AFRICA SOUTH AFRICA

SWISS EXPO LOGISTICS SWITZERLAND

AGILITY FAIRS & EVENTS DUBAI UAE UAE

How: All associations involved in the Ambassador Programme will be invited to celebrate and report on their achievements and present their current activities. t IELA}}REPORT96

}}

• IE L A N ew s

We are Alive! The Return, the Restart, the New Beginning…

Photo by Mariane Ewbank

o you remember that mix of feelings before the first date - the excitement, the suspense, the fast beating of your heart, the dry mouth? That’s everything I felt when I entered the exhibition hall for the first time after more than 1,5 years without events. Having cleaned the dust from my gear, I was properly equipped with my helmet, my vest, my gloves, my boots, the most modern safety accessory, the mask. I stepped into the hall with my right foot in order to give me luck on my return to my world. The world of exhibition halls, docks, organised chaos, a temple of adrenaline. As well as being full of happiness, I could not avoid the sadness thinking about the ones we lost 50

IELA}}REPORT96

and for the companies which did not make it. I realised that luck has been with me all this time: my partner and husband Claudio and I, together with Fulstandig, survived and are ready to get back. Even wearing masks, all human beings in the hall were smiling at each other. Relief and joy were felt in every square meter. I must admit that tears came to my eyes. Tears ran down my face, they were motionless as my eyes registered with the speed of light everything around me. Without exception, everyone there was willing to do their best to help others. There was no drama regarding the new procedure to access the venue showing vaccination cards and measuring the temperature. After all, this is not bureaucracy.

It is reassurance of safety for us in order to continue with our return. Claudio operated our brave and powerful forklift masterfully; customers were happy with cargo delivered safe and sound; the organisers were happy to see the satisfied exhibitors and we felt fulfilled for being alive, active and doing what we love – logistics for events.t

Roll on the shows! All the best, my dears,

😍😍😍😍

Beijos Mariane Ewbank MANAGING DIRECTOR FULSTANDIG SHOWS E EVENTOS MC LTDA, BRAZIL www./fulstandig.com.br/

}}

I EL A Ne w s •

>Photo by ©

ain Doucelin

BestImage, Rom

Pictures by SIRHA LYON

SIRHA LYON 2021: A successful historic edition thanks to the commitment of bold players in the industry

uring the build-up we were so, so happy to see a high number of crates from IELA Members on the show floor. I truly cried when the gates of the show opened on September 23rd. The pulsing energy, the joy of meeting face-to-face again, finally tasting products and discussing about new projects. This is what the exhibition industry is all about: thriving commerce & business. SIRHA LYON proves to be one of the boldest examples of our industry’s resilience and a clear sign of a return to growth:

+ 2.116 exhibitors & brands, +149.100 professionals + over 350 innovations

were on show

Following five eagerly awaited days by the whole profession, the 20th edition of Sirha Lyon came to a close on Monday September 27th. This event kept all its promises for the actors of the Food Service, Catering and Nutrition industry. There is no doubt that exhibitors and visitors who decided against a participation this year deeply regret their decision of not joining the re-start celebrations. Save the

date for 2023 and be prepared to serve a huge number of exhibitors and pavilions in Lyon from January 21st to 25th 2023.t Keep up the fight! Elizabeth Niehaus IELA EXECUTIVE OFFICER

For further information:

SIRHA LYON: https://www.sirha.com/fr/sirhalyon-2021

IELA}}REPORT96

}}

SKILL,

• IE L A N ew s

RESKILL

UPSKILL

The more we share, the more we know! IELA TV

watchmore!

IELA TV is a media database which includes records of the IELA physical events until 2019 and all digital events from the pre-pandemic webinar to the various programmes held by the association since the covid-19 breakout.

Access to content is unlimited but restricted to the IELA Membership.

Sharing Knowledge between Members has always been a priority for IELA in order to generate more value for the entire group.

Enjoy watching the sessions individually or as a group!

This platform is aimed at centralising all video content in one location, providing IELA Members with a valuable source of information and training. The platform also includes complete training content from the IELA Winter Seminars and Operations Summits since 2016. t

H E R E

A R E

F E W

V I D E O S

A S

H I G H L I G H T S

On a nostalgic side TITLE SPEAKERS

• LEGENDS OF IELA BOND OF FELLOWSHIP

- Our founder’s mentality and how

we can harness its vitalizing effects

- How our founders took their first

Steve Barry TWI Group Inc. (USA), United States

Lucien Lawson Clamageran Foirexpo, France

steps and built from there - How did our SENIOR IELA Members face previous crises? - Interview with Cindy Barry - And much more

IELA}}REPORT96

Christoph Rauch BTG Messe-Spedition GmbH, Germany

}}

EASY TO H e l p i n g

GO TRAINING PROGRAMME - 1H y o u t o s t r e n g t h e n y o u r t e a m

PER w i t h

WEEK I E L A

I EL A Ne w s •

For those of you wanting to know more about the Working Group tasks TITLE SPEAKERS

• WORKING GROUPS SUMMIT

Sudhir Dhavan IELA Education & Training WG Chairperson

Jacqui Nel

IELA Industry Relations WG Chairperson

Mohamed Ghazali Bin Saad IELA Membership WG Chairperson

David Palomo Sanchez IELA Standards & Customs WG Chairperson

For those of you wanting to take a seat and go on a thinking trip • THINK LIKE AN EXPLORER - Life Long Learning

Cathy O’Dowd Explorer

- Inspirational Content - Strategy - Education - Personal Empowerment

For those of you wanting to unlock human potential • UNLOCKING HUMAN POTENCIAL

Sofia Crespi Keynote Speaker

- How humans and machines can collaborate

2019

- Deep learning and artificial intelligence - Differences in the way machines and humans learn

For those of you looking for new opportunities • #1 FINE ARTS LOGISTICS

• #2 SPORTS LOGISTICS

• #3 LIVE EVENT LOGISTICS

Renata Vinhas Fink, Brazil

Alexandra Erdmann Swiss Expo Logistics AG, Switzerland

Claudio Machado Manolo Gutierrez

TW TW TW

Fulstandig Shows e Eventos MC Ltda, Brazil

• #4 PROJECT LOGISTICS

Nicolas Cucidis Cargolive, S. de R.L. de C.V., Mexico

TW IELA}}REPORT96

}}

SKILL,

• IEL A N ew s

RESKILL

UPSKILL

A N D N O W W E P R E S E N T T H E F U L L I E L A T R A I N I N G P R O G R A M M E F O R N E W S TA F F ! IT IS NOT THE SAME AS AN IN-PERSON TRAINING EVENT BUT IT IS DEFINITIVELY A PLUS FOR IELA MEMBERS! STAFF CAN BENEFIT FROM NEW SKILLS AND RESKILLING NOW THAT EVENTS ARE RETURNING.

For new staff video training TITLE

SPEAKERS

• HISTORY OF IELA Guido Fornelli Expotrans S.p.A., Italy

2021

• INSURANCE Reto Engeler Allianz, Switzerland

2021

• PACKAGING Trans Park Korea GLS, Inc, Korea

• IELA STANDARDS

IELA}}REPORT96

David Palomo Suomen Messulogistiikka Oy, Finland

2021

• COVID GUIDELINES & SAFETY MEASUREMENTS

Kim Valdes CargoLive, S. de R.L. de C.V., Mexico

2021

• BEST PRACTICE: ON-SITE OPERATION

Alessandra Dellavedova Expotrans S.p.A., Italy Garcia Newell

Agility Fairs & Events Logistics Ltd., United Kingdom

• THE INTERNATIONAL EXHIBITION INDUSTRY AND THE ROLE OF THE FORWARDER

Karla Juegel

• COMMUNICATION & CUSTOMER SERVICE

Greg Keh

• BEST PRACTICE: EXPORT

Alexandra Erdmann Swiss Expo Logistics Ltd., Switzerland Relly Hason

Showtime Expo & Events by ICL, Israel

• BEST PRACTICE: DOMESTIC

Mohamed Ghazali Saad

Jasmine Yang

Eurotran Expo Service Co., Ltd., Taiwan

• BEST PRACTICE: CUSTOMS

Louis Kerpan

2021

Messe | Marketing

TWI Group, USA

Agility International Logistics Pte Ltd, Singapore

Rock-It Cargo USA LLC, USA

Lisa Xu Transit Air Cargo Singapore Pte. Ltd., Singapore

2021

}}

EASY TO H e l p i n g

GO TRAINING PROGRAMME - 1H y o u t o s t r e n g t h e n y o u r t e a m

PER w i t h

WEEK I E L A

I EL A Ne w s •

For new staff video training TITLE

SPEAKERS

• THE 10 MINUTES THAT CHANGE EVERYTHING

Mariane Ewbank, IELA Board Member Jim Kelty, IELA Board Member Emmanuel Pitchelu, IELA Board Member

• THE 10 MINUTES THAT CHANGE EVERYTHING

Emmanuel Pitchelu,

E.S.I. Expo Service International, France

2021

2019

- A Roleplay - Average time of a Face-to-Face Meeting with your client at the booth - Gaining and Giving information from/to clients - Roleplay with students

• IT SECURITY - Password Protection

Tobias Schrödel, IT-Security Expert

- Social Networks

2019

- Big Data - Internet of Things - Social Engineering

• AIRLINE OPERATIONS - Short introduction of

Konstantin Stathopoulos

Lufthansa Cargo

Lufthansa Cargo - Particulars of being an air cargo carrier - From cargo acceptance to on-time delivery - Loading, Quality and Overbooking

• THE MESSE DÜSSELDORF LOGISTICS MODEL - Traffic Management

Ian Hume Messe Düsseldorf

- Deposit Systems - Truck guidance system - Supplier Portal

• SITE OPERATIONS - Planning Process

Erkki Koski Suomen Messulogistiikka Oy, Finland

- Traffic coordination - Heavy Lifting - Handling Empties

IELA}}REPORT96

}}

• Ind u s t r y N ew s

UFI MEA Conference 2021 May 26th 2021 Dubai World Trade Centre,UAE

George Jacob, Member of the IELA Industry Relations Working Group, IELA Ambassador in UAE, and Regional Director of Agility Fairs & Events Dubai, represented IELA at the UFI MEA Conference 2021 and he shares with us this feedback.

n behalf of IELA, I was pleased to attend the UFI Middle East & Africa Conference in Dubai. It was great meeting our industry colleagues after a long time – the first in-person UFI Event after 15 months of digital events. Leaders from across the regional and international exhibition sector have gathered in Dubai for the UFI MEA Conference, to see how Dubai was taking the lead globally in restarting business events in the wake of the COVID-19 pandemic. The conference, the first fully in-person event for UFI was hosted in Dubai on May 26th 2021 at Dubai World Trade Centre. The one-day event was attended by 150 attendees from 10 countries. There was a mix of speakers from inside and outside the industry. The programme included economic outlooks, case studies, lessons learnt from pandemic, precautions and plans for the future. As part of the event, there were networking opportunities with industry specialists, colleagues and new entrants. The speakers were excellent and positively 56

IELA}}REPORT96

delivered messages of recovery in our industry. UFI organisers were delighted to hold its first post-pandemic in-person event here in Dubai, UAE, one of the first cities that restarted business events. The conference was a clear manifestation of the industry’s resilience and determination to thrive despite the current circumstances. His Excellency Helal Saeed Almarri, Director General of the Dubai Tourism and Dubai World Trade Centre Authority and Kai Hattendorf, Managing Director and CEO of UFI, delivered the welcome address. Other speakers include, Issam Kazim, CEO - Dubai Corporation for Tourism and Commerce Marketing, Trixie LohMirmand - Executive Vice President – Dubai World Trade Center, Chiara Palieri - Conferences and Exhibitions Advisor - The Royal Commission for Riyadh City, Kingdom of Saudi Arabia, Khalifa Al Qubaisi – CCO – Abu Dhabi National Exhibition Center, Abu Dhabi-United Arab Emirates, Sara Maria Boueri - Senior HR Director - Ras Al Khaimah Tourism Authority – United Arab Emirates and Said Al Shanfari – CEO – Oman Convention and Exhibition Center, Oman and Naji El Haddad - UFI Regional Director - Middle East & Africa Region. Also featured were two new separate ‘Open Mic’ sessions – ‘Focusing the conversation on the most important resource in the exhibition industry - The People’ and a second panel on ‘Women in the Industry’, discussing how women empowerment impacts the rehabilitation of the industry. There were also two Tedstyle talks covering human resources, talent acquisition and retention. t

“It was a great opportunity for the business event community to gain insight into topics of strategic interest, including economics, technology, hybrid events, skills and more. Looking forward positively to a speedy recovery and return of our Fairs & Events industry”. t •••••

}}Thank you to

George Jacob

AGILITY FAIRS & EVENTS UAE REGIONAL DIRECTOR MIDDLE EAST & AFRICA

www.agility.com

For further information:

UFI Website: https://www.ufi.org/ufievent/ ufi-mea-conference-2021-hybrid/

Exhibition World Article: https://joom.ag/dkgI/p14

}}

I n du s t ry Ne w s •

UFI LATAM Conference 2021 August 10th – 12th 2021 Online

Laura Anchava, Member of the IELA Industry Relations Working Group and IELA Ambassador in Argentina represented IELA at the UFI LATAM Conference 2021.

y participation at the UFI LATAM Conference was personally an inspiring experience. It was possible to see how the different actors of our industry have faced the challenging moment that we have to live since 2020. Creativity, ingenuity, survival capacity were some of the expressions that were repeated by the speakers who participated in the 3 days of the event and whose qualities have been characteristic of companies in our field. Digitization, virtual visits to stands, participation in virtual events through the subscription modality, filming within the premises, streaming accommodation and temporary COVID health units were some of the tools that were implemented to generate income. However it has also been revealed that the sector does not have recognition as being truly important within political spheres in Latin American countries. Few governments have provided financial support to companies in this industry.

was stated by one of the speakers and I agree, when he referred to the industry as a “real business engine”. It is clear, from my point of view, that the actors of this industry have the responsibility for making our impact visible to our countries’ economies. It is not only about putting down in value the generation of jobs directly or indirectly which arise when an event performs. We are responsible for creating the origins for initial contact between individuals and companies which potentially generates a commercial relationship. I am sure that difficult situations strengthen us, not only our companies but ourselves, making us flexible, intelligent to changes, generating value, collaboration and strategic alliances. These are some of the lessons learnt from this pandemic. t

•••••

}}Thank you to

Laura Anchava

BTG-EXPOTRANS S.A. ARGENTINA www.btg-argentina.com

For further information:

Considered as “tourism meetings” and developing alongside the tourism sector, the real importance of our industry has not yet been highlighted. Let me repeat what

UFI Website: https://www.ufi.org/ufievent/ ufi-latam-conference-2021/

IELA}}REPORT96

}}

• Ind u s t r y N ew s

IMS 2021 International M.I.C.E. Showcase Summit 2021 September 30th 2021 Online

A summit to reflect the preparation of the MICE sector to open up effectively

ELA was invited to participate in the International M.I.C.E. Showcase Summit 2021, IMS2021, taking place online last September 30th. IMS2021 invited 95 speakers divided into 3 tracks of live sessions, the ‘Exhibitions Reboot’ track, the ‘M.I.C.E. Showcase’ track and the ‘Associations Buzz’ track, gathering 1120 attendees from 52 countries. A successful achievement for Exhibition Showcase, IELA Media Partner, inspired by the enlargement of its fraternity, needing a new platform to come together.

FROM PAST TO PRESENT, UNLOCKING THE LEGACY OF ASSOCIATIONS Ravinder Sethi, Chair of the IELA Committee, and also Founding and Executive Member of IEIA and 1st Vice President of AFECA, was moderator of the session. The goal was to get inside associations, from past to present, and unlock some associations’ legacy. All 3 associations IELA, AFECA and IEIA took part. Guido Fornelli explained briefly the prepandemic history of IELA. He accentuated the fact that IELA was created to maintain a high standard of quality and to give the client a first class service in order to receive the cargo, concentrating the focus on the exhibition itself and not the difficulties. On the subject of the pandemic as a threat to the industry, Guido continued by outlining the lessons learned “the most dangerous risk is a risk that you have not assessed carefully. Now we know that a pandemic is a real risk.” This realisation of the risk confronting us all led to active

support being given to members by the associations like IELA, AFECA and IEIA in order to avoid isolation. Guido emphasised that the advocacy role was and is so important with governments “to support the whole industry in order to let the restart with new, for sure better, skills.” During the pandemic, the Ambassador Programme was “taken to another level” as Ravinder pointed out and Guido spoke proudly of how members actively contribute to increasing support on a national as well as regional level. Guido is a firm believer that skills and Sustainability are the components to rebuild in the New Now. In particular, Sustainability will be a major challenge for our industry and concluded by saying “I think the Net Zero Carbon emission, the programme that UFI and other associations are trying to develop, are the ones we need to focus on in the future.” t

Speakers

Guido Fornelli IELA Chairperson

Dato ‘Vincent Lim President at Asian Federation of Exhibiton and Convention Associations

Sonia Prashar President at Indian Exhibition Industry Association

Ravinder Sethi Chairman & MD at R.E. Rogers India Pvt. Ltd., India - IELA Committee Chairperson (Moderator) 58

IELA}}REPORT96

“I was honoured to be invited as speaker to the IMS 2.0 MICE Showcase. This possibility to represent IELA at such an important event for the international MICE industry was a great opportunity to introduce our Association work and restate strongly how Associations of professionals play an important role in the exhibition industry and in the restart of live events. So I thank once more Raghav Khosla and Exhibition Showcase for inviting me and hope to meet all these fantastic colleagues again to discuss about our industry future.” GUIDO FORNELLI, IELA CHAIRPERSON

}}

I n du s t ry Ne w s •

THE ROLE OF VENUES & SERVICE PROVIDERS IN THE

ELA was honoured to have participated on the panel discussion around the subject of the new role of Venues and Service Providers in the NEW NOW. Elizabeth Niehaus represented IELA alongside the following speakers:

Joel Pascual President at PEPTarsus Corp. President at Phil. Association of Event Organizers and Suppliers Inc. (PACEOS)

Paul Woodward Chairman at Paul Woodward Advisory (Moderator)

Vipul Agarwal Managing Partner at Expo Events & Exhibits

Rajan Sharma Director at Interads Exhibition

Matthias Tesi Baur Founder atMBB-Consulting Group & ETT Club

On the subject of changes for the restart of the industry, Elizabeth pointed out the flourish of community apps at events which create “a 365-24/7 service reality & opportunity”. She went on to say “ This new reality is a true game-changer in my eyes, a possibility of delivering new service opportunities that are eager to be discovered to satisfy our new customer needs”. IELA has a solid basis on which to grow “Our member structure is strong, ready to serve organisers and exhibitors during the restart”. IELA strongly encouraged members to enlarge business during the pandemic by adding services in other areas of ontime sensitive cargo, selling the knowhow of a freight forwarder specialised in event logistics: punctuality, accuracy, attention, precision, flexibility. In this way, very few of its members had to leave the exhibition world.

What will be necessary in the industry is a shift to a wide-ranging view, not based on volume but on trust and on quality. Discussion in the value chain will lead to new service propositions post-pandemic. In Elizabeth’s words “The pandemic has led to an unparalleled industry transformation, giving us a unique opportunity to reimagine operations for growth”. She concluded by saying that she looks forward to a prosperous future in the exhibition and event world and beforehand it will be necessary “to find out how we can do the job better and how we can take our people, our companies, with us to better serve for a better industry”. t

Elizabeth Niehaus IELA Executive Officer

“At IMS2021, we had over 800 delegates from 50 countries and 93 speakers in 20 live sessions through the course of the day. I would like to thank IELA for their esteemed participation at IMS2021. It was indeed a pleasure to have IELA Chairperson - Guido Fornelli- speaking about the journey of IELA and the vision ahead. Equally enlightening was to have IELA Executive Officer - Elizabeth Niehaus - sharing her insights on the role of service providers in the new normal. The attendees thoroughly enjoyed both the sessions.” RAGHAV KOSLA, GROUP EDITOR & PUBLISHER, EXHIBITION SHOWCASE, ASSOCIATION-PSU BUZZ, MICE SHOWCASE

IELA}}REPORT96

}}

• Ind u s t r y N ew s

Top 20 exhibition organisers by AMR AMR International releases annually its global ranking of “Top 20 exhibition organisers” based on exhibition organising revenue. Having taken into consideration 2020 revenue, AMR publicised its latest ranking in September 2021.

result, the rankings are strongly biased towards organisers with strong Q1 calendars and with strong portfolios in China, where events were less disrupted in H2. This has led to the ranking being substantially different from previous years. Therefore, this year’s AMR Top 20 is a snapshot and not representative of longer-term market positions.

nforma Markets and RX (formerly Reed Exhibitions) are ranked at the top two positions. CFTC moves up from the ninth to the third position. A new face in the Top 20 places is the Consumer Technology Association (CTA) and old faces are back with Messe Nuremberg and the Italian Exhibition Group (IEG). The five next largest organisers are the Association of Equipment Manufacturers (AEM), Easyfairs, HKTDC, IFEMA Madrid and Tarsus.

The most severely affected organisers in the Top 20 were Koelnmesse, RX, RX Emerald Expositions and Fiera Milano, Milano all with over 70% revenue decline.” decline.

The AMR Top by exhibitio He also added, “We can expect to see

further changes next year as organisers UPDATED 2021 . t experience different levelsSEPTEMBER of recovery” Informa Markets 1

RX 2 Among the AMR Top 20, there CFTC 3 was an average revenue decline of Messe Frankfurt 4 56% in 2020 compared to 2019. The Consumer Technology Association Messe München 5 ••••• (CTA) was the only entrant to record CCPIT 6 }} For further information: an increase in revenues, thanks to CES As Head of AMR’s Global Events Practice, UPDATED SEPTEMBER 7 2021 Messe Düsseldorf 1 Markets being held before any restrictions in Florent Jarry, made the following comments Informa UPDATED SEPTEMBER 2021 2 Comexposium 8 the US. RX Elsewhere around the world, in the communication issued by AMR: 3 CFTC Foreign the China Trade Centre (CFTC) 2020 and 2019 comparison Hyve 9 AMR International Website: Frankfurt (-17%) and4 Dmg events (-34%) did “2020 was an exceptional year due Messe https://amrinternational.com/amrtop20Clarion 10 The AMR Topsept2021/ 20 exhibition organisers 5 München UPDATED SEPTEMBER 2021 The AMR Top 20 as exhibition organisers relatively well. to the disruption of COVID-19, a Messe Consumer Technology Association 11 CCPIT 6 by exhibition-organising revenue

The AMR Top 20 exhibition organisers by exhibition-organising revenue

by exhibition-organising revenue 7 Düsseldorf by The AMR TOP 20 exhibitionMesse organisers exhibition-organising revenue Informa Markets

CFTC

Messe Frankfurt

Messe München

CCPIT

Messe Düsseldorf

Comexposium

Hyve

Clarion

Consumer Technology Association

dmg events

GL events

Deutsche Messe

Koelnmesse

Emerald Expositions

Fiera Milano

Comexposium

Informa Markets

CFTC

dmg events

GL events

Deutsche Messe

Koelnmesse

Emerald Expositions

Fiera Milano

MCH Group

Messe Nuremberg

Italian Exhibition Group

The AMR Top 20 exhibition organisers Clarion Consumer Technology Association by exhibition-organising revenue dmg events Hyve

10 11

Messe Frankfurt

Messe München

CCPIT

GL events

Messe Düsseldorf

Deutsche Messe Informa Markets 1 Koelnmesse RX 2 Emerald Expositions CFTC 3 Fiera Milano Messe Frankfurt 4 MCH Group Messe München 5 Messe Nuremberg CCPIT 6 Italian Exhibition Group Messe Düsseldorf 7

Comexposium

MCH Group

Comexposium

Messe Nuremberg

Italian Exhibition Group

Hyve

100

Clarion 300

200

10 400

GL events

Deutsche Messe

Notes on m ethodology

9 10

Consumer Technology Association

dmg events

GL events

Deutsche Messe

Koelnmesse

Emerald Expositions

100

0 2020

Fiera Milano 17 200 300 MCH Group 18

400

500

600

700

Messe Nuremberg 19 2020 exhibition organising revenue ($m) Italian Exhibition Group 20 500

Consumer Technology Association 11 2020 exhibition organising revenue ($m) dmg events

Hyve Clarion

600

700

500

1000

2000

Not es on m et hodology

2020 exhibition organising revenue ($m) 2019 exhibition organising revenue ($m)

▪ AMR estimates of pro-forma exhibition-organising revenue

▪ AMR estimates of pro-forma exhibition-organising revenues only, including acquisitions and divestments made in 2021 year-to-date. ▪ Excludes integrated revenue N o te s o n met hod olog y

1500

from venue rental to third part

▪ Excludes integrated revenue from venue rental to third N o t eparty s o n morganisers, e t h o d o l o g y and all other non-core exhibition services.

Koelnmesse

▪ Converted at an average 2020 exchange rate.

▪ AMR estimates of pro-forma exhibition-organising revenues only,at including acquisitions andexchange divestments rate. made in 2021 year-to-date. ▪ AMR estimates of pro-forma exhibition-organising revenues only, including acquisitions and divestments made. 15 ▪ Converted an average 2020

IELA}}REPORT96

▪ Excludes integrated revenue from venue rental to third party organisers, and all other non-core exhibition services.

▪ Converted at an average 2020 exchange rate.

▪ 2020 revenue and 2021 acquisitions converted at a 2020 average exchange rate. 2019 revenue and 2020 acquisitions converted at a 2019 average exchange rate.

Emerald Expositions

}}

I n du s t ry Ne w s •

2021 CEIR Index Report

CEIR Total Index for Overall Exhibition Industry vs Real GDP, Percent Change 2007-2020

The 2021 CEIR Index Report forecast a return to 2019’s level in 2023, with an average growth of 2,5% over 2019

What does recovery look like? BEST CASE SCENARIO • More Vaccinations • Full Recovery by Q2 2022 • 10% Probability

MOST LIKELY SCENARIO • Cancellation rates decline further • Full Recovery by 2023 • 60% Probability

WORST CASE SCENARIO • DELTA Persist/New 2022 variant • No Full Recovery until 2024 • 30% Probability The impact of Covid-19 in the exhibition industry is shown in Q3 & Q4 2020 where in overall the index shows a decline of 78,5% compared to 2019.

> CEIR Total Index by Sector, 2023, Percent Change from 2019

CEIR predicts that the total index will be back to 2019 levels by 2023. t > CEIR Index for Overall Industry, 2000-2023, 2019=100 •••••

}} For further information:

CEIR Releases Industry Performance Data for Q2 2021

3 sectors are expected to lead recovery:

The sectors slower in recovery:

• Industrial Machinery and Finished Products

• Raw Materials & Science

• Food

• Consumer Goods & Services

• Education

• Business Services

IELA}}REPORT96

}}

• Wo r kin g G roup s

MEMBERSHIP

View WG Members

Despite the global pandemic, the Membership Working Group (MWG) continued with its main task of working with the secretariat in checking and voting on potential applicants, particularly those in “white spot” countries. Members actively participated in the online activities organised by the IELA Secretariat. The MWG Chair and Co-Chair presented and participated in the Working Group Summit of the IELA Congress 2021 in June, rallying the spirit of voluntarism amongst the IELA members. Participants of the summit now understand the role of the Membership Working Group and the work that we do.

We have listed down the following potential projects for the MWG to work on in future:

• Identify new benefits for existing members to assist in the recovery and rebuild. • A Human Resources platform that would identify unemployed former employees of members looking for work as well as a job posting area for members to post job opportunities. • A grievance procedure/ IELA mediator to look into member disputes.

Importantly, we are looking forward to seeing new & young volunteers to work with existing experienced MWG members to look into these projects. t

CHAIRPERSON

Mohamed Ghazali Saad Agility Fairs & Events Logistics Pte Ltd., Singapore MGhazali@agility.com VICE-CHAIRPERSON

Lena Ericson On-Site Exhibitions AB, Sweden lena@onsitegroup.se

STANDARDS & CUSTOMS

View WG Members

My final meeting took place as Working Group Chairman. It has been a real pleasure guiding the group through different projects. Now Rene Carvajal from Mexico is Chairperson with Ryu Ishida from Japan as ViceChair. I will take over as Go-To-Person from Mariane and be the Working Group bridge to the Board. We are looking for at least two Vice-Chairs so volunteers are most welcome! The great achievements of the Group are the COVID Protocol and the update of the exhibition and customs files, having quintupled the amount of information shared on the Website. Changes in the Survey are being investigated but separation of the Awards with the Survey is confirmed. 62

IELA}}REPORT96

The S&C Working Group continues with many projects:

• New possible Awards once partners

• Revision and update of COVID

As Elizabeth used to say, this time has been amazing!!! And now Rene and Ryu, the floor is yours!!

Guidelines 1. White papers on Exhibitor Portal 2. Fumigation certificate template 3. How can the exhibitor communicate clearly with the exhibition freight forwarder? 4. Packing declaration requirements 5. Pre-advised shipping 6. Battery shipment instructions for exhibitors Suggestions for future projects:

• Revision of the Exhibition Centres postCOVID (some may be out of business) • New volunteers for the Working Groups

are back to business.

Thank you, guys!!! David Palomo t CHAIRPERSON

David Palomo Suomen Messulogistiikka Oy, Finland david.palomo@smlog.fi VICE-CHAIRPERSON

Jatin Bharadwaj PS BEDI & CO PVT LTD / PS BEDI GROUP, India jbharadwaj@psbedi.com

}}

Worki ng Groups

•

EDUCATION & TRAINING

View WG Members

The IELA Education & Training Working Group met last September 28th discussing: 1. Health & Safety Event The feedback from membership was very poor and did not support having this event. It will not take place but might be a topic at the next OS! 2. Operations Summit (OS) 2022 If OS 2022 takes place, it should be a physical event and the venue should be the UAE, as they are liberal regarding vaccination and entry is without problems. A survey has been sent to the members.

3. IELA Academy We are compiling the budget proposal with concept for approval from the Board. Once we have the structure and full information with the go-ahead from the Board, we will inform the E&T WG (most possibly in our next E&T WG meeting).

our staff. All members should consider sending someone to the IELA training opportunities even if times have been difficult within the last 1,5 years. t

4. ITM = Int. Training Manual The WG is in contact with Jim Kelty regarding contributors to the first edition and looking at reviewing, producing and updating the manual.

CHAIRPERSON

5. AOB Both Bas Wiendels and Alessandra Dellavedova pointed out about the importance of training / education for

Ute Wiezorrek Cretschmar MesseCargo GmbH, Germany ute.wiezorrek@cretschmar.de

> Next meeting: Tuesday, November 9th (2pm CET) Sudhir Dhavan R.E. Rogers India Pvt. Ltd., India sudhir@rogersworldwideindia.com VICE-CHAIRPERSON

INDUSTRY RELATIONS

read more!

As we continue to move through 2021, waiting with bated breath for our industries to re-open again, we are encouraged to see small exhibitions taking place around the globe. However, as Guido mentioned, in some parts of the world, the situation is quite different. IELA’s focus will be to try to help the Members as much as possible. We had our first West & East meeting on Sept. 2nd allowing everybody to meet during normal hours. This step cemented our focus on our group purpose of building bridges & relationships between IELA Members but also with Industry Associations in every country. See IELA Media partners:

View WG Members

Read publications about IELA: https:// www.iela.org/news/iela-in-the-news.html What are the real problems our industry will face? What stories do we need to tell? Do we have a plan on how we will re-open & maintain our service levels? During our September meeting, we launched our “Interview Series”. Find all information about this in the full report Please share with us your industry news or, even better, send us a conversation with someone from your industry to share within IELA. This shouldn’t take too much of your time. We appeal to you to support this initiative.

WHAT is NEXT for IRWG:

•A task force is working on topics : Insurance, outside of the exhibitor’s shipping insurance, around event cancellation. • Some of our Ambassadors are already busy with their Interviews. CHAIRPERSON

Jacqui Nel EF-GSM South Africa, South Africa ef-gsm@ef-gsm.co.za VICE-CHAIRPERSON

Kim Valdes CargoLive, S. de R.L. de C.V., Mexico kim.valdes@cargolivelog.com

> Next meeting: Wednesday, October 20th (9am & 4pm CET) IELA}}REPORT96

}}

• M e m b e r s N ew s

APPOINTME NTS

Looking for an EXPERT? Find the Exhibition Logistics Supplier you are looking for here!

MEMBER Find your expert in exhibition & event logistics within the IELA Network: 165 IELA Members 26 affiliates 56 countries (October, 2021)

Speaker

THIS IS OUR INDUSTRY, OUR PASSION, OUR WORLD

www.iela.org 64

IELA}}REPORT96

}}

IELA REPORT Magazine - Edition 96 - Autumn 2021

Articles inside

Interview with Hans-R. Brauchli

Tribute to Hans-Rudolf Brauchli-Waldmeier

LOGISTICS BEHIND SPORTS MOVING EVENTS