CONTENT MARKETING
How to Make Money with Holiday Gift Guides on Issuu BRANDS AND CREATORS ALIKE CAN BENEFIT FROM HOLIDAY GIFT GUIDES.
It’s a wonderful time of year for brands and creators. One major part of the holiday season: gift guides. Bloggers and creators that use brand partnerships as a source of income have ample opportunity with holiday gift guides. They’re a great way to pair up with brands that align with yours. They can also be fantastic for your own brand awareness with brand reshares! But how can we maximize your sales once you publish? Here’s how to make money with holiday gift guides.
AFFILIATE LINKING
If you’re a blogger or creator that operates on brand sponsorships, including affiliate links is the perfect solution to drive income with a holiday gift guide. Use Issuu’s linking feature so share in-publication hyperlinks. Partner with brands that are aligned with yours on some affiliate link opportunities. Gift guides are a great spot to partner with multiple brands for the opportunity to collaborate. Use affiliate links to make commissions from each sale you drive from your holiday gift guide.
SHOPPING LINKS
Shopping links on Issuu are a great way to entice buyers. Instead of a regular hoverover hyperlink, they’ll see a shopping cart icon. This will make it more “shoppable” to those who are flipping through the magazine. If someone is checking out your gift guide and is ready to buy, these are a great signal that they can buy the shown product. Pair a shopping link on Issuu with an affiliate link to get potential customers to use your gift guide for their shopping needs.
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