Media Guide for Roselle Park District Brochure

Roselle Park District

BROCHURE | PROGRAM GUIDE MEDIA KIT DISTRIBUTION 6000 Seasonally 18,000 Annually Our seasonal brochure is published three times a year and is distributed through the mail to every household, including new residents, within the Roselle Park District boundaries!

Our brochure is also distributed at locations throughout Roselle including the Roselle Village Hall, Roselle Library and various offices in Roselle as well the Roselle Park District (Clauss Recreation Center)!

Advertise where you play and EXPOSURE where your message can Park District residents indicate that the Brochure|Program Guide is their be seen daily! Exercise your primary source for information on the Roselle Park District. advertising options and build muscle of more customers and The brochure contains information on our parks and facilities plus our brand loyalty! recreational programs and special Delivered to 6000 households three times a year with a shelf life of 3.5 to 5 months starting as low as $250 a season!

READERSHIP Our readers are active moms, dads, grandparents, and other individuals responsible for planning activities and purchases for themselves and their families.

BENEFITS Whether or not a household subscribes to local newspapers and magazines, your message will be delivered to every household through the mail, including new residents, in the Roselle Park District boundaries.

Consistent advertising in the Park brochure| program guide increase your visibility in the marketplace, builds a positive image, and helps gain and retain customers.

The 3.5 to 5 month shelf life of the Brochure|Program Guide is more effective than toss-away newspapers, flyers or direct mail pieces!

events. Due to staggered start dates of programs and special events, residents refer to the brochure multiple times each season. Therefore, your ad has multiple opportunities for exposure during the guides shelf life.

An electronic version of our brochure is placed on the Park District’s website that receives hundreds of visitors each day!

Good Times - Great Parks - Strong Community

ROSELLE PARK DISTRICT BROCHURE | PROGRAM GUIDE MEDIA KIT ADVERTISING RATE CARD SEASON SPACE RESERVATION ARTWORK DUE DISTRIBUTION February 17, 2010 March 3, 2010 April 19, 2010 Summer 2010 May 26, 2010 June 5, 2010 July 26, 2010 Fall 2010 November 15, 2011 September 14, 2011 October 4, 2011 Winter/Spring 2011 Delivered to 6000 households three times a year with a shelf life of 3.5 to 5 months starting as low as $250 a season!

MECHANICAL REQUIREMENTS

ADVERTISING TERMS & POLICIES

AD SIZE OPTIONS & PER ISSUE RATES

• Ad art must be supplied on a CD or e-mailed to kherrmann@roselleparkdistrict.com by the due date listed above.

• Advertising contracts are accepted on a first-come, first -served basis and are limited to the amount of space available in the publication.

Size of Brochure: 8.5” x 11”

• Artwork must be supplied in Adobe PDF - 300 dpi or greater.

• If advertiser or its agency submit artwork that does not conform to the publication’s mechanical requirements, the RPD reserves the right to enlarge, reduce, or float the advertisement at the discretion of the Marketing Coordinator.

• The Roselle Park District will not return items submitted for advertising.

• Advertising opportunities will not be extended to any organization whose mission or goals conflict with the Roselle Park District.

• The RPD reserves the right to refuse any advertising from organizations or companies that offer competing programs, services, and facilities.

B&W ADVERTISING Placed in the body of Brochure Dimensions: 3.5” x 2” $ 250 or 3 issues for $500 ($166.67 each) Dimensions: 3.5” x 5” $ 350 or 3 issues for $700 ($233.34 each) Dimensions: 8.5” x 3.5” $ 450 or 3 issues for $900 ($233.34 each) Dimensions: 3.5” x 8.5” $ 450 or 3 issues for $900 ($300.00 each)

PAYMENT

____________________________ 4 COLOR ADVERTISING

• Once publication is distributed, the advertiser will be issued an invoice, which must be submitted upon receipt.

Inside back cover Dimensions: 8.5” x 11” $ 850 or 3 issues for $1700 ($566.67 each) Outside back cover Dimensions: 4.25” x 8.5” $ 650 or 3 issues for $1300 ($433.34 each)

Advertising questions should be directed to: Kathy Herrmann Marketing Coordinator Roselle Park District 630. 894.4200 x237 kherrmann@roselleparkdistrict.com Good Times - Great Parks - Strong Community

ROSELLE PARK DISTRICT BROCHURE | PROGRAM GUIDE ADVERTISING SPACE RESERVATION FORM ADVERTISER

BILLING CONTACT BILLING ADDRESS BILLING CITY

STATE

PHONE

ZIP

Please complete, sign and return this form to: Kathy Herrmann Marketing Coordinator Roselle Park District 555 W. Bryn Mawr Ave., Roselle, Illinois 60172 or fax form to 630. 894.5610 Attn: Kathy Herrmann

FAX

AGENCY (IF APPLICABLE) AGENCY CONTACT

PHONE

Questions?

Call Kathy at 630.894.4200 x237 or e-mail

FAX

kherrmann@roselleparkdistrict.com

SEASON Summer 2010

AD SIZE

COST

Fall 2010 Winter/Spring 2011 ADVERTISE WHERE YOU PLAY AND WHERE YOUR MESSAGE CAN BE SEEN DAILY!

This will serve as the ofďŹ cial insertion order. By signing this form you (and/or agency) are agreeing to follow all advertising regulations listed on the Roselle Park District Rate Card. After the publication has been printed, you will receive a copy of the publication and an invoice which must be submitted upon receipt. _________________________________________________ Agency/ Client Representative Date _________________________________________________ Roselle Park District Representative Date

Good Times - Great Parks - Strong Community