Loblaw Expands Launch of Mobile Health App STUART HIMMEL Staff Writer
Program leverages in-house expertise to help support users.
In September, Loblaw subsidiary
sometimes be challenging to
Shoppers Drug Mart Inc. spent $75
navigate. This new app is intended to
Loblaw companies Ltd. Is expanding
million on a minority stake in telemedi-
help with that.
the launch of its mobile health and
cine company Maple Corp., which
wellness app, a free digital tool the
helps connect people with doctors
The grocery and pharmacy retailer
company says will help Canadians
and medical specialists using a
first launched the PC Health app in
navigate the health care system as
smartphone or computer.
Atlantic Canada in October 2020. It’s now available to download in Ontario,
the company furthers expands its Pharmacy and health business. The
Shoppers Drug Mart President Jeff
British Columbia and Alberta. Loblaw
app comes amid an expansion of
Leger, said the PC Health App could
plans to expand the app nationally
digital health technologies and
become the hub of the company’s
over the coming months while also
increasing efforts by retailers to
health care offerings by seamlessly
adding features, such as virtual
extend customer experience and
connecting users with Pharmacies,
physician care and digital pharmacy
loyalty beyond the traditional brick
dieticians, nurses and physicians. “It’s
access.
and mortar store.
a digital front door for health care” he
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MBE BUSINESS MAGAZINE JANUARY 2021
said. We believe we have a strong
Leger said the PC Health app
public health care system but it can
leverages its in-house expertise in
W W W. M B E F O RYOU. C O M
