MFI Magazine August 2014

AUGUST 2014

PAY NO ATTENTION INTERVIEWS with Model, Chun Soot Stylist, Brian Conway Photographer, Holly McGlynn STREET STYLE SPECIAL

AC K N OW L E D G E YO U R S T Y L E

ALL SIX ISSUES ON issuu.com

“Acknowledge your style”

MFI MAGAZINE ISSUE 06 Magazine Credits Editor Adam Gaffey Designer Michelle Walsh Contributors Josh Stledger James Butler Ricky Mangala Jennifer Gleeson Herman Chow Holly McGlynn Cristian Turcan

EDITOR’S LETTER Welcome to the August issue of MFI Magazine, Ireland’s go-to source for men’s fashion and style. It’s our sixth edition of MFI and let’s just put it out there… It’s our best yet!

Issue 06 | On the Cover Photographer Holly McGlynn Stylist Mairead Vickers Model Franklin Lamaroux MU Orla Byrne Hair Raissa Gilligan Assistants Ricky Mangala, Darren Moriarty Location Spencer Hotel, Dubin

Unexpected surprises, press events, and fashion that will keep you satisfied for days, it has surely been a rollercoaster of a ride over the last six months.

But we made it, our first semester of MFI. Since releasing our first issue in February this year, we feel like we couldn’t have grown any more within the time period. Each month the team pushes boundaries to make Men’s Fashion Ireland Magazine what it needs to be.

The support that we have seen from you all so far has been astonishing. We thank all our contributors for doing such a great job each month, entertaining our readers with content, and we will continue to do so as long as we have your support.

So whether you are reading on your iPhone or your desktop pc, enjoy our August Issue and please send any feedback or questions to mensfashionireland@gmail.com

Adam Gaffey

ALBUM OF THE MONTH

MFI HOT BUY

Sam Smith | In the Lonely hour

Black Moccasin Boots €20 @ Primark

Contents WHAT YOU NEED TO READ

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9 | Top Buys this Month Scoping through our top buys from the high street this month. We are always on the look-out for affordable and good quality menswear.

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10 | Trending | Sports Luxe Regular MFI contributor James Butler guides us through the Sports Lux trend for the AW season which can be a tricky look for men, but with James involved you will know how to rock it.

11 | Jog On Jog on in style from now on with the freshest running trainers from Adidas to Puma. A good quality pair can cost a bomb, but they are worth it in the long run.

12 | MFI Instafeed Presenting the followers of the MFI Instagram feed, we asked our fans to show up by tagging #MFIInstapic in their pictures, have a look at what’s up this month.

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13 | High Riser | Chun Soot Distinct models have been showing up all over the globe lately from Burberry to Bershka, and yes we caught up with their first international male Chun Soot on his travels and about how he recently became a Trend model too.

14 | Collection review | River Island AW14 Recently invited out to the River Island AW14 Press Day, James Butler gives his views on the latest collection with another knowledgeable style file.

16 | New Urban Boy Ricky Mangala shoots this street inspired, laid back editorial with model Owen McGinnity.

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Contents 22 | Interview | Holly McGlynn

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We sat down with our cover photographer Holly McGlynn before she headed back to London for a weekend of Latitude. Let’s see what Holly has been up to.

We are appreciating the entertaining buskers on Ireland’s famous shopping street. Grafton Street has some amazing talent and really keeps the energy at high levels.

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27 | Street Style Special | What’s your favourite?

As part of our special this month we took to the streets to find out exactly what you all think. We began with some simple questions, take a look.

28 | Man of the Month | Brendan Courtney Jennifer Gleeson is back this month with her choice of “Man of the month” being the ever so stylish Brendan Courtney.

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Photographer Aaron Hurley

26 | Street Style Special | Grafton Buskers

30 | Trenching A big trend this year has been trench coats, we take a look at why they will stay in trend throughout the rest of 2014 and the original trench, Burberry.

31 | Insights | Stylist Brian Conway After catching up with this talented Irish fashion stylist at LC:M last month, we wanted to get some more insights into Brian Conway’s ambitions and the beginning of his career.

32 | Cover Story | Pay No Attention Teaming up with Irish photographer Holly McGlynn this month, we showed up at the Spencer hotel after scouting a brand new face Franklin Lamaroux and present “Pay no Attention.”

Contents

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41 | Street Style Special | Boyfriend Materials?

Let’s find out what style the ladies like guys to wear and what kind of fragrances they like their man to smell like, shall we?

43 | Street Style Special | Three Words We asked our street style participants to describe their style in three words only. Let’s see what they had to say.

44 | Designer Spotlight | Greta Lelyte This month we are shining the spotlight on up-and-coming designer Greta Lelyte with lookbook images from her new collection.

46 | Editorial | The French Connection Herman Chow is back with another supreme, inspiring editorial straight from Paris. All we can say is take a look for yourself.

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53 | Trending | Bucket Hat Josh Stledger talks to us about his new obsession with the “Bucket hat” and why it is such a statement piece.

55| Hotspot This month’s hotspot is the fabulous Spencer Hotel in the Dublin docklands. Relaxing, enjoyable and surrounded by the city landscape it’s the perfect spot for a quick getaway.

62 | Gadget Guide | Camera Crew We take a look at the camera, from small film cameras perfect for a festival or a high quality SLR for your photo albums.

STREET STYLE SPECIAL

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- FASHION -

TOP BUYS Are you browsing the sales each month to get that piece of clothing you just couldn’t afford at full price? Well look no further! We have brought you our top buys straight from the rails. Prepping for the coming autumn season, check shirts, crew neck jumpers and knitwear make their way onto store floors.

1 / First up we have this Reiss colour block crew neck

jumper for only €95.00. One of our favourite brands Reiss provides high quality and diversity throughout the entire AW14 collection. Available at Arnotts.

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2 / Next up we have these Boss Orange faded denim

jeans, a perfect addition for your wardrobe at only €146.00. Remember, you pay for what you get so invest in a decent pair of jeans for the colder months.

3 / Boots are essential during the AW14 seasons,

keeping your feet cosy and free from that awful frost bite. Why not pick up these Sherpa tan work boots at only €23.00 from Pennys, you really couldn’t ask for a cheaper pair of boots.

4 / If tartan is your thing, check out this navy & red

scarf from Lyle & Scott. At only €40.00 this would be a great buy from Arnotts this autumn.

5 / Last on our list this month is this picante orange

padded jacket from Levi s at only €135.00. Like your jeans, you are better of investing in a quality jacket for the AW and this is by far a great deal. Available at Arnotts.

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So that’s it for our “Top Buys” this month. Make sure you check in next month so you don’t miss out on all the best deals.

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- FASHION -

SPORTS LUXE Sports luxe has always been a tricky subject in men’s fashion. For some, ‘sporty’ involves their favourite Rugby Club emblazoned sweatpants, corresponding jersey and trashy trainers. Alas gentlemen, the term ‘Sports-luxe’ will require considerably more effort than that to be aesthetically appealing in the style stakes.

The menswear runways for 2014 were awash with sports luxe looks that offered comfort and class with every trainer adorned stride. Houses such as Givenchy and Alexander Wang presented a barrage of brilliant pieces that took sportswear into an everyday environment, focusing on sleek silhouettes and fashion forward fabrics that are simply too sublime to even grace the smoothie bar of a gym. So gentlemen, grab those leather joggers and studded sneakers.

The key to owning the Sports luxe trend is all about balance and juxtaposition- begin with one key piece and work from there. Take, for example, a statement sweater. The high street is filled with heavy cotton sweatshirts that come in a variety of textures and finishes. Opt for a piece that has different panels- perhaps one in grey marl, one in white cotton and one in faux leather. Team with this a pair of skinny fit jogger bottoms (to contrast the complexity of the top half) that match one of the panels in the sweater, add a pair of simple black hi-tops and a peekaboo sock, and you’re ready to rock.

If you’re feeling a little adventurous, why not ditch those jaded jeans and slip into some skinny fit leather pants? While the prospect of channelling your inner Ross from Friends may seem rather daunting, a good pair of leather pants can actually be quite the wardrobe investment. When teamed with an oversized printed jersey fit tee and your favourite statement trainers, these pants are quintessentially sports luxe. They can also garner serious ensemble envy when teamed with a simple white shirt and charcoal overcoat in winter. Now there’s bargain for your fashion buck!

Of course, as with every trend, accessories really are the finishing factor in your quest for sports luxe success. Keep your basic pieces to hand, but inject a serious dose of decadence. Backpacks should be anything but basic - think quilted leather or holographic hues.

Similarly, jewellery can be a great way to take your look to the next level. Add a chunky watch or some ghetto gold bling, and don’t be afraid to don a leather snapback for full effect.

So there you have it gentlemen, Sports luxe summed up.

Follow me on twitter @JamesPatrice

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Lou Dalton

JAMES BUTLER

- FASHION -

ON THE RUN 1

DYLAN DOWNEY When it comes to decent running footwear, it can really put a whole in your pocket as they don’t come cheap. Whether they are for the gym or to throw on your feet on your way home from work, choose your trainers wisely for the perfect comfort.

This month we focused on brands including Nike, Puma, Asics and Adidas, check them out.

1 / NIKE FLEX RUN Available at Lifestyle Sports

2 / ADIDAS MEN’S FALCON ELITE 3 Available at Lifestyle Sports

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3 / ASICS GELO NEO33 4 / REEBOK ZQUICK 5 / PUMA CELL SORAI

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- FEATURE -

INSTAFEED #MFInstapic Live from Instagram, we bring you our fashionable followers. From faces to style we asked our followers to tag #MFIInstapic in the images they wanted to show off. After an amazing response from our model search competition, we wanted to interact more with our fans on this popular app, so for this month check out the very first MFI Magazine Instafeed.

Don’t forget to tag #MFIInstapic in your pictures and you could be featured below.

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- FEATURE -

HIGH RISER

CHUN SOOT

International flights, international agencies, and international clients for this Irish male model Chun Soot who was recently signed to Trend Models in Barcelona and is signed with Distinct Models here in Ireland. We caught up with Chun on his travels to see how it has been working abroad and how it all happened. Check it out.

Hey Chun, tell us how you were “discovered” as a model and how it has been going so far?

What do you do when you are not modelling?

When I’m not modelling, I enjoy spending time with my friends, I go to college during the week and during the weekends I work as a bartender in Temple Bar. But really enjoy the times when I’m at home just relaxing, having a cup of tea and watching Game of Thrones.

I was first discovered by Roy Wong a very gifted make-up artist, he said I have a very distinct face and would do very well as a model. At first I was very sceptical about it and never imagined I could model.

But Roy arranged a photo shoot with Daniel Holfeld for an online magazine, which encouraged me to try get signed to an agency.

How would you descrive your personal style?

My style is very simple; I wear a lot of black, grey and white as most guys probably would. The style of clothes I wear are usually from the likes of River island, Topman, Zara, Bershka and Superdry.

When the magazine was posted, I was contacted by the amazing Fashion Business Woman of the Year, Anne Morgan to sign with Distinct Model Management. It all just went uphill from there on.

I did several shoots soon after being signed and was then signed to Trend Models in Barcelona and I got the chance to fly to multiple countries, it’s a very rewarding job and I feel very blessed to have these opportunities.

Who would you like to work with in the future?

I would love to work with Daniel Holfeld, Roy Wong and Brian Conway again, they are just wonderful to work with. But I also would love to work with a few more Irish photographers and stylists soon.

Tell us a bit about your very first photo shoot.

What’s your favourite band/DJ right now?

My first shoot was for Chasseur online magazine, with Daniel Holfeld, Roy Wong, Brian Conway and Raymond Tang, all very talented people and great at what they do. When we started, I had no idea what I was doing or even how to pose. But I was told to loosen up, pose whichever way I felt like. It ended up being a very fun shoot and the images turned out amazing.

I love Miley Cyrus!!! I’m joking, I don’t have a particular preference, and I like many different types of music. But mainly EDM and upbeat music for example Imagine Dragons, Martin Garrix and Calvin Harris.

But there is days when I love a bit of Coldplay, One Republic, The Coronas, Kodaline and Lana Del Rey. What is your greatest strength?

You were recently in Barcelona shooting for Bershka, how was that experience?

My greatest strength is definitely my positive attitude. No matter what situation I am in, I’m always optimistic and I always have a smile on my face. You learn to be a happier person when you have that kind of attitude.

It was the first commercial shoot I ever did and it was for a huge company like Bershka. It was a new learning experience, next time I will know exactly what to do and what they want. You are always on the go, constantly changing outfits and different poses every second.

But was very nice to work with people from Bershka and meet other models from the likes of Elite, View and Uno.

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COLLECTION REVIEW

RIVER ISLAND AW14 JAMES BUTLER When it comes to affordable, fashion forward and accessible menswear, River Island has long been a champion of the high street. Its collections offer a vast range of pieces that cater to every style of customer; from snapback-sporting trendsetters, to mature young professionals on the lookout for that perfectly tailored suit. While other brands often offer ‘high fashion’ pieces that can alienate the typical Irish male, River Island provides perfect sartorial solutions to satisfy every need. MFI Magazine attended the AW’14 preview recently, and suffices to say, RI failed to disappoint.

With a real focus on texture and tailoring, the new collection honours the modern silhouette that all River Island customers have come to know and love. The coats on show were structured and sleek, with monochromatic hues that showcased a feast of fabulous fabrics to perfection. Patterns took prominence, with overcoats and blazers in hounds tooth and tartan offering modern interpretations of Mod and Nineties grunge respectively. Personal favourites of MFI were the faux-pony hair biker, which will act as an essential transitional piece for many seasons to come, and the deliciously decadent double breasted camel overcoat. If you intend to invest in a statement coat for the coming season, it doesn’t come much better than this!

Texture and pattern continued to filter through the collection with a world of woollen knits that wouldn’t look out of place on a Sister by Sibling runway. Block panels, shaggy shapes and mohair blends all culminated in statement sweaters that will look sublime when paired with skinny jeans and a simple shoe. Of course, the standout piece has got to be the outrageous leopard print knit.

While leopard print may be a hazard zone for

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most Irish men, it’s subtle grey and green hue means one can channel their inner beast without overwhelming their overall aesthetic. Let your top half do the talking!

River Island rounded off their collection with chic separates and classic colours. Skinny jeans in winter berry and wool pants in autumnal shades looked effortlessly elegant against crisp white grandfather collared shirts, while the surprising addition of a Baltic blue poncho (yes, a poncho!) offered that essential edge with which RI has become synonymous.

Take it from the MFI crew gentlemen- A/W has never been so appealing!

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NEW URBAN BOY

Photographer Ricky Mangala Model Owen McGinnity

- FASHION -

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- INTERVIEW -

HOLLY MCGLYNN We are so lucky to have the talented photographer, Holly McGlynn shooting this month’s cover story. She made the trip from London to work with the team and the results are stunning. Holly is from Ireland and she was nominated for Irish Fashion Photographer of the Year earlier in 2014. Her client list is impressive with Levi’s, Tiffany and Ugg to get you started and some of her most recent shoots have included Louis Vuitton, Matthew Williamson, The Outnet, and Beyond Retro. She is also the street style photographer for the UK based women’s magazine, Company.

Here she gives us a taste of what her life is like.

How did you get started in photography?

I moved to Berlin after I graduated from Trinity and got really into photography while I was there. When I moved back to Dublin my flatmate at the time was a film producer. They needed a stills photographer, she asked me. Shooting for them and working on my own portfolio at the same time lead to me getting accepted onto an MA in photography at Goldsmith’s.

You studied at the internationally renowned Goldsmiths College in London. Would you encourage other people looking to get into photography to do a Masters?

What is the most important lesson you have learned so far?

When you’re starting out, say yes to every opportunity that comes your way. There is a lot of power in that little word. Be relentless, no doesn’t really mean no, it means ‘not now’. Every time you have a new portfolio piece write to the person you want to work with and show them what you’ve been doing. Eventually you’ll show them something they’re interested in.

You’re currently living in London, what made you choose that particular city?

I moved to London to do a Masters in Photography and just ended up staying. London is an amazing city for so many industries, in particular the fashion industry. There are so many opportunities and because it’s such a big place, it feels like there is room for everyone’s style or niche.

Were there particular photographers that inspired you?

Juergen Teller, She is Frank, and Miles Aldridge are all photographers that inspire me in different ways and I’m definitely influenced by different elements from all of their work.

budget, work your socks off, and deliver what you’ve committed to on time. Let your personality shine through, clients want to work with people they get on well with. If they like you they are much more inclined to book you again over someone else (as long as you’ve delivered on time, on budget etc!)

My friend was in Amsterdam for the weekend and posted a photo of the Levi’s store there and my photos were everywhere.

Are there any noticeable differences in the industry/way of working between London and Dublin?

My career took off in London and I have only worked in Dublin a few times since so I don’t feel like I’d be able to make a fair comparison. I think because Dublin is smaller, you’re much more likely to know someone who can get you a meeting, or recommend you for something, or get your work seen. London definitely operates the same way but it’s just much more vast than Dublin.

Not necessarily, I don’t think it’s essential at all. You can learn your craft through assisting. The masters was really useful in helping us develop concepts for photography projects and the importance of that and when I graduated saying I had an MA from Goldsmith’s did open doors but it is by no means the only way. Clients are only interested in your portfolio at the end of the day so as long as you keep shooting work for that, you’re ok.

When you come home to Ireland, what do you HAVE to do?

If I’m only home for weekend I can turn into a bit of hermit, just eating my mum’s cooking and laughing with my brothers and sisters (I’m the oldest of 6). If I’m back for a bit longer, I love to go to Hogan’s or The Library Bar. I love the IFI and around Capel street too. A wander around Rhinestones never goes amiss either!

Everyone is talking about the rooftop bar at the Marker hotel so I’m determined to go there next time I’m back!

You work for a lot of big brands, do you have any advice for dealing with clients?

Be professional, be friendly, arrive on time, stay within the agreed

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- INTERVIEW -

What has been your favourite shoot to date?

What was it like working with the MFI team in Dublin?

I recently did a shoot for Matthew Williamson. We shot down in Sussex on a beautiful day and had a fantastic time running around fields, living the country dream! I’m thrilled with the results of that shoot.

Great craic! The team was brilliant and location was amazing.

Everyone worked well together and we had a great laugh throughout the day. I’m really happy with the end result too.

Most memorable moment of your career so far?

We’re focused on street style this issue and as a street style photographer for Company Magazine what do you look for?

How would you describe your style of photography?

It’s tricky because someone can look amazing but that doesn’t always mean their outfit will photograph well. Volume, texture, colour, and embellishment look good on camera so I keep my eyes peeled for that. There’s no magic formula though, I go with my instincts.

Fun, colourful, bold photos that tell a story. That’s what I aim for and I hope others see that in my imagery.

What’s next for you?

Seeing my Levi’s Revel campaign in Levi’s stores across Europe.

My friend was in Amsterdam for the weekend and posted a photo of the Levi’s store there and my photos were everywhere.

What are you looking to get out of a shoot?

A strong set of images that tell a story. Concept is really important to me so for each shot I make sure it fits the concept and embellishes the story. But shoots are just as much about meeting new teams, having fun, and learning. I learn something new on each shoot I do.

I’ve been commissioned to shoot at Latitude festival so as soon as I finish this interview I’m going there! After Latitude I am taking a well deserved holiday to Sicily. After that, I’m shooting at some more festivals and have a couple of exciting shoots with some cool brands lined up.

If you weren’t a photographer what would you do?

What do you look for in a model?

I’d love to have my own cooking show! Or start a vintage shop filled with beautiful pieces sourced from all over the world.

Just someone who’s right for the story, I don’t have any specific criteria that have to met.

To see more of Holly’s amazing work check out hollymcglynn.com

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STREET STYLE SPECIAL “Acknowledge Your Style”

Street style hasn’t always been documented in the rigorous fashion it is now. There are websites, blogs, books, magazines and entire careers dedicated to showing fashion as it exists on our shared catwalk.

One trip to fashion week will give you some insight into the interest and industry of street style with models, designers and photographers milling around taking snaps of each other.

The clothes we wear, whether we admit it or not, are a way to express who we are. Whether you spend 5 mins or 5 hours getting dressed we all participate in the fashion show called life.

We began scouting out for some of the freshest style in Dublin and also to find out what our reader’s views were on certain subjects, like what is your favourite clothing brand? And how would you describe your personal style?

Well we have it all here, so make sure you keep an eye out on our social networks to see where the MFI team end up next, but until then ‘Enjoy the Streets.’

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STREET STYLE SPECIAL

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STREET STYLE SPECIAL

STREET PERFORMANCE

Ireland’s world famous shopping street, Grafton Street, has an experience that can’t be found elsewhere. With beautiful historic buildings housing iconic Irish businesses such as Brown Thomas, Weir & Sons and Bewley’s Grafton Street Café.

Along with a great variety of retail stores including café’s, bars, restaurants and hotels there is also some amazingly talented buskers.

So this month in our Street Style Special we wanted to celebrate all the entertaining acts on Grafton Street, Dublin and show that we appreciate what they do.

Notable Grafton Street Buskers Paddy Casey ex-Grafton Street busker, now a successful musician Mic Christopher musician Glen Hansard ex-Grafton Street busker, Academy Award winner, now fronts The Frames and The Swell Season David McSavage stand-up and music, now television star John Nee imitated Charlie Chaplin Damien Rice ex-Grafton Street busker, now an internationally renowned musician Roadmage comedy magic show Rodrigo y Gabriela Mexican guitar playing duo The Diceman former street performer and actor, during the 70s–90s Keywest Anglo-Irish pop rock band based in Dublin

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STREET STYLE SPECIAL

What’s your favourite?

Zhan, 24

Thomas, 23

What’s your favourite brand?

Alexander McQueen

What’s your favourite brand?

Ted Baker (Specifically in Kildare Village)

What’s your favourite store? What’s your favourite store?

Brown Thomas Jack Wills

John McKee, 23

Christopher, 22

Ciaran, 23

What’s your favourite brand?

Zara

What’s your favourite brand? What’s your favourite brand?

Nudie ASOS

What’s your favourite store? What’s your favourite store?

River Island Zara

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What’s your favourite store?

H&M

- FEATURE -

Photographer Michelle Walsh

BRENDAN COURTNEY

Brendan Courtney is one of the most fashionable men in Ireland, hence why we have chosen him as this month’s MFI man of the month. He is one of the top personas in the female fashion industry in Ireland but also flies the flag for men’s style.

stylish men in Ireland.

Brendan Courtney always looks classically smart but with his own personal twists on his outfits. It is his mismatch of a classically tailored suit jacket and pants combo that gives him the extra edge when it comes to style. And he’s also not afraid to rock a pastel coloured suit. When Brendan Courtney does wear a matching suit pant’s combo he adds his own quirky touch with a patterned shirt or pocket square.

A busy man, Brendan Courtney is a broadcaster, designer, author and entrepreneur.

He is highly regarded as a fashion expert in both Ireland and the UK. In 2013 Brendan Courtney, along with Sonia Lennon his co-host from RTÉ’s Off the Rails, launched their very own womenswear clothing brand, Lennon Courtney. Not content with just having a clothing brand the duo then launched Frock Advisor a few months later.

He can also often be seen keeping it casual in dark muted tones like navy, wearing a pair of rolled up chinos and jumper combination accessorised with loafers and a pop of colour with his bright pink socks peeping out.

We just can’t keep up with his busy work-life and he still manages to be one of the most

JENNIFER GLEESON

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Selected Homme Grey Jeans Arnotts ASOS aw14 Black Shoes Asos Original Penguin Blue-Grey Knitted Sweater Arnotts Selected Homme Black Scarf Arnotts Reiss Black Leather Briefcase Arnotts Lyle & Scott Black Beanie Arnotts

- FASHION -

TRENCHING 1

Over the last few months trench coats have become a big trend in men’s fashion, from the streets to the runway, we have a feeling it will continue to dominate our “essentials” list throughout the rest of 2014.

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Recently at LCM we saw the originating brand of the trench coat, Burberry, show modern pieces with a variety of lengths, from light to heavy, along with a diverse colour palette. So let’s have a look at some trench coats that will suit you for the coming A/W seasons from the high street.

1 / RIVER ISLAND AW14,

DESIGN FORUM - BAARTMANS & SIEGEL 2 / FRENCH CONNECTION

AW14

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3 / REISS AW14

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4 / MARKS & SPENCER AW14 5 / MARKS & SPENCER AW14

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- INTERVIEW -

INSIGHTS After meeting up with Irish fashion stylist Brian Conway at LCM last month, we wanted to get some insights behind his talent and ambition. Brian has worked for main stream publications such as Social & Personal and photographers like Daniel Holfeld and rising talent Aaron Hurley, proving himself to be a hard grafter let’s see where it all began.

What inspired your passion for fashion and when did you realise you wanted to become a stylist.

I’ve always had a passion for fashion from a very young age, I was always obsessed with clothes and shopping, and it was something I grew up doing, I always gave my sisters fashion advice too. I would watch fashion TV religiously to keep up to date with all the fashion weeks across the globe.

How do you feel about the industry today?

People always ask this question. Of course it’s important to go to college and to get a degree but for anyone in creative industry I don’t believe it is necessary to have a degree, I would always encourage people to study something they are passionate about. I believe hard work and talent will get you to where you want to be.

I did come from a business background after studying in DIT and then I studied Darren Kennedy’s styling course. They were all great but you learn so much more through experience.

The Fashion Industry in Ireland has come a long way in recent years but it still has a long way to go. I think Fashion is Dublin is great; we have so many creatives with so much talent that are doing us proud here and on an international level.

From your experience so far, what have you found to be most challenging? And how are you dealing with it?

There are challenges in every part of life and work. With regard to my job it has to be how last minute everything is; nothing is ever 100% set in stone. You should always expect the unexpected and have a plan b.

Where do you see yourself five years from now?

5 years from now, I would love to be flying around the world working with Vogue or W magazine as a creative director/stylist.

What is the proudest moment in your career so far?

Is there any work you are currently working on that you would like to tell us about?

My proudest moment this year was styling the March and April covers of Social and Personal Magazine

I’ve been doing quite a bit of work with Social and Personal and I have an upcoming shoot in the August issue, so check that out!!!

Where do you find inspiration for your work?

Inspiration comes from everywhere. It could be people, art, travel, architecture and of course I look to international fashion magazines to see what they are presenting.

Who have you always dreamt of working with and why?

On an Irish level I always looked up to Daniel Holfeld and Courtney Smith for their creative shoots when I was younger and to have worked with them both has been such a pleasure. Models I would love to work with would be Cara Delevingne, Karlie Kloss, Naomi Campbell.... the list could go on and on...

facebook.com/briconstyle Images clockwise from above: Social and Personal Cover Agata Stoinska; Model Sarah Kennedy photo by Aaron Hurley; Photo by Aaron Hurley; Photo by Daniel Holfeld.

Publication wise I would love to shoot editorials for Vogue Japan, Vogue China, Vogue Paris, Vogue Italia and W Magazine, the level of creativity is absolutely amazing, the sky is the limit.

If you could have asked anyone for advice when you were starting out, who would you have liked to ask?

Any creative currently working in the industry would be the best person to ask advice from. I think you never stop asking for advice, in this industry you are constantly learning and if you don’t adapt or change you will become stale.

What courses/classes would you recommend someone take if they want to be a professional in the creative industry?

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PAY NO ATTENTION Photographer Holly McGlynn Stylist Mairead Vickers Model Frankilin Lamaroux MU Orla Byrne Hair Raissa Gilligan Assistants Ricky Mangala, Darren Moriarty Location Spencer Hotel, Dublin Clothes Tommy Hilfiger, Louis Copeland & Benetton

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STREET STYLE SPECIAL

Yomiko Chen, Assets Model Agency

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STREET STYLE SPECIAL

Boyfriend Material

Lindsey, 19

Alex, 26

What’s your favourite fragrance for a man?

Armani

What’s your favourite fragrance for a man?

Davidoff Cool water

What’s your favourite style on a man?

Casual

What’s your favourite style on a man?

Anything it’s the attitude that matters

Ashley, 20

Lesly, 21

Mollie, 21

What’s your favourite fragrance for a man?

Armani

What’s your favourite fragrance for a man?

Issey Miyake

What’s your favourite fragrance for a man?

Dior Homme

What’s your favourite style on a man?

Clean Cut

What’s your favourite style on a man?

Cool, slick

What’s your favourite style on a man?

Grungy look

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STREET STYLE SPECIAL

Thomas Behan Describe your style in three words? slick funky righteous

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STREET STYLE SPECIAL

Three Words

Aidan, 30

Blain, 22

Describe your style in three words?

Smooth, Hollywood, Sexual

Describe your style in three words?

Unique, Abstract, Awesome

Jamie Tuohy, 20

Mick, 65

Jordan, 20

Describe your style in three words?

Easy-Going, Monochrome, Laidback

Describe your style in three words?

Beautiful, Cool, Ecstatic

Describe your style in three words?

Staunch, Sassy, & Slick

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- FEATURE -

DESIGNER SPOTLIGHT

GRETA LELYTE

Greta Lelyte recently graduated from Limerick School of Art and Design with her menswear collection. Her collection is a mix of tailoring and sportswear for ‘someone free and a little wild.’

Contact Greta at g.lelyte@me.com

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- FEATURE -

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The French Connection

Model Edward Siddons (Rockmen Paris) MU and hair Kevin van de Vondele Stylist Michel StĂŠphane Styliste Photographer Herman Chow Boutique Nice Piece

- LIFESTYLE -

AUTUMN AROMAS 2 1 / HUGO RED BY HUGO BOSS

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Hugo Red is a contemporary blend of diverse ingredients, full of cold and hot tension. It is built around two contrasting accords: the “Solid Chill” accord that combines grapefruit in the top with rhubarb in the heart note and the “Liquid Heat” accord which is characterized by cedar wood and hot amber.

Scent: Oriental Woody Top Note: Grapefruit

2 / PACO ROBANNE INVICTUS Two unexpected forces collide: ecstasy and addiction, a chill of pure energy, a vibrant freshness like an adrenaline shot; the attraction of sensual magnetism which symbolises a virile and masculine power.” Invictus” the essence of the champion...

Scent: Woody Top Note: Marine Accord, Grapefruit Peel

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3 / GIORGIO ARMANI EAU DE NUIT “Eau de Nuit is the essence of elegance, evoking the magic moment when dusk evolves into night.”

A new perfume intended for all generations of men. Eau de Nuit embodies the image of the Armani man. He is sophisticated and elegant in search of a unique signature fragrance, a cascade of robust spices and woody notes representing the excitement, mystery and darkness of an Italian night... perfection.

Scent: Spicy Top Note: Italian Bergamot

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4 / VERSACE EROS An intense, vibrant and glowing freshness obtained from the combination of mint leaves, Italian lemon zest and green apple. An addictive sensuality delivered by oriental, intriguing and enveloping notes like Tonka beans, Ambroxan (amber), Geranium flower and vanilla.

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A racy virility symbolised by woods such as cedar wood from Atlas and Virginia, vetyver and oak moss, providing intensity and power.

Scent: Fresh, Oriental Top Notes: Mint, Lemon

5 / DAVIDOFF THE GAME Winner takes all, vibrant, elegant and irresistible, a fresh aromatic woody fragrance.

Scent: Woody Top Notes: Gin Fizz

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- FASHION -

BUCKET MILLINERY The Bucket Hat is back and it’s hitting the streets. The Bucket Hat has come a long way since the ‘shabby old fisher-man’s hat.’

They’re shooting up everywhere from highstreet street style to LFW. The craze for the fisher-man’s hat is booming in almost every colour and style you can think of. The Bucket Hat is ticking all the boxes. You can literally wear them with anything and when you’re done just throw it in your pocket.

They’re not just for summer you can rock them instead of your winter woolly and still look cool.

- It’s a Festival Fix. - A Summer Statement.

- A Wakey Winter Wooly.

And an MFI Must Have.

The Bucket Hat is here this season and it’s NOT backing down.

JOSH STLEDGER

Topman

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BEHIND THE COVER 54

HOTSPOT THE SPENCER HOTEL @TheSpencerIFSC When it comes to unique hotels in Dublin City, The Spencer Hotel is the newest hotel in town.

Travelling for business or pleasure it doesn’t really matter, allow yourself be inspired at The 4* business. Superbly located in Dublin City Centre the hotel ensures you are within close proximity to all that Dublin City has to offer.

Facilities include free WI-FI throughout the hotel of course, and you can kick start your day with a work out in The Spencer Health Club with 18m heated pool, be pampered at the French Beauty Spa, or even talk business in one of their high tech meeting rooms; eat at East or chill out over a pint of the black stuff or a cosmopolitan in The Spencer Cocktail Bar..

Spencer guestrooms and suites are designed to both relax and inspire. Your bed: wrapped in insanely soft sheets. Your view: sunrise over the Samuel Beckett Bridge, sunset and the city lights of downtown Dublin.

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- LIFESTYLE -

ZEUS MAN Zeus is a brand that creates beard grooming products that make it easy to maintain your beard with minimal effort and to provide maximum comfort and manageability. Zeus Beard products reduce skin irritation, promotes the growth of healthy facial hair and keeps the toughest and thickest beards clean, soft and manageable.

Zeus beard products consist of beard shampoo, beard conditioner, beard oil and beard grooming accessories.

Zeus Beard Shampoo is a great way to effectively cleanse facial hair and skin without drying or stripping natural oils consisting of ingredients like Dragon’s Blood Chamomile and Green Tea, and a light verbena lime essential oil blend removing all the dirt from your beard without stripping it of its natural oils. Using normal shampoos or soaps can leave your skin dry and your beard wiry and frizzy. Zeus is mild enough for daily use on the most sensitive skin types.

Zeus Beard Conditioner is made with natural ingredients like Aloe Vera, Avocado Oil, Jojoba and Green Tea which will help hydrate the beard and calm and soothe the skin, keeping your beard moisturized, soft and manageable. The Zeus Beard Conditioner consists of a light verbena lime essential oil blend that leaves your beard smelling great. Zeus is paraben free, sulphate free and formulated in the USA. zeusmen.com Facebook facebook.com/zeusmen Instagram instagram.com/zeusmenco Twitter twitter.com/zeusmenco Pinterest pinterest.com/zeusmenco

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White Shirt Gant Austin Reed navy pinstripe Jacket and Trousers Arnotts Leather Bag Reiss Blue spotted tie Gagliardi Shoes Oliver Sweeney

- FEATURE FASHION -

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- TECHNOLOGY - FASHION - -

Styling and Photography Cristian Turcan Hair/Makeup Peter Kane Models Stephen O’Nolan and Heitor Röhrer

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Styling and Photography Cristian Turcan Hair/Makeup Peter Kane Models Stephen O’Nolan and Heitor RÜhrer

- FEATURE -

CAMERA CREW

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This month we take a look at several different cameras of different quality and expense. What do you use your camera for? Quick snap memories? photo albums? fashion? Check out what suits your needs so you don’t spend more than you need but also to not get equipment that is not up to standard.

1 / CANON 100D WHITE The Canon 100D is a beautifully compact Digital SLR camera. Built on an 18 Megapixel CMOS sensor to deliver stunning photographs every time. The 100D also allows you to shoot gorgeous Full HD video so you never miss a moment of the action. €549 Harvey Norman

2 / NIKON COOLPIX AW120

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The COOLPIX AW120 can handle all that Mother Nature can throw at it. Take it diving to depths of up to 59-feet. Shoot at temperatures as cold as 14° F. And don’t sweat drops of up to 6.6 feet.

3 / WHITE FUJIFILM INSTAX MINI 8 If it’s instant film you prefer you have to check out the Instax mini 8. Compact and easily carried, supports the use of Fujifilm instax mini type film to produce instant credit card-sized prints. In regard to imaging, the instax mini 8 features a Fujinon 60mm lens that is capable of focusing as close as 2’ away.

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€99 Harvey Norman

4 / SONY RX10 The Cyber-shot DSC-RX10 combines aspects of two of the company’s most imagination-catching cameras - the current RX100 II zoom compact and the near-legendary R1 from 2005. It revives the largesensor, long-zoom concept of the R1, but utilizing the RX100 II’s 1”-type BSI CMOS sensor, meaning it can offer a balance of high image quality and long zoom in a sensibly sized package. In this case it means the RX10 is able to offer a 24-200mm equivalent F2.8 lens.

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CONTACT MFI For all enquires and submissions, please email us at mensfashionireland@gmail.com

@MFIMagazine

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