Beauty Biz Year 17 Issue 1

Page 60

• BUSINESS

Unleash Your Personal Power, Not Another Strategy! By Rebecca Miller

If you do not have the Salon/Clinic business you want, you may not have become the person you need to be to run it yet!!!

In my early days as a skin clinic owner, I was like many in our industry, constantly searching for the next big thing – be it a revolutionary treatment or wiz bang piece of equipment or a cutting-edge marketing strategy to make this business I had created for myself easier and more profitable. We find ourselves searching for new business strategies when faced with challenges, seeking quick fixes, and hoping to resolve problems with external solutions. We think thoughts like, When I get this new machine, I will make more money and I will then be able to have a day off and spend more time with my kids or have more time to work on my business. Sound familiar? If you just do more (action), or a different action, add in more work you will have a successful business. We look externally, the last place we look for blind spots preventing us from where we want to be is at ourselves. Using busyness as a distraction from selfawareness and being the conscious creator of our life and business. This is how most people live and operate their business and life. It’s called default living or conditional living; you switch on auto pilot. Just so you know this is not sustainable, it doesn’t work. Why does it not work? The answer is simple: It’s the HAVE-DO-BE model of living. We are living by external factors in our lives. So, we decide we will change when those things change. When I have more time! When I have more money! When I have the website! When I have a new team member! When I have the new piece of equipment! When I achieve a result! When my kids are older! When all these things outside of ourselves change I will change, what we do is give our power away, and when we do that very little changes, you become the effect of your business not the cause.

BE AUT Y BIZ YE AR 17 ISSUE 1

This is why it’s called conditional living; you have conditioned your life and business on external factor. This is a wonderful strategy for staying busy and potentially burning out. I know this all too well; it’s how I operated my businesses for 20 years. This article may be the most important and valuable article you read to help you create your business and life by design. In this conversation we are going to have the opportunity to shift everything for you. I’m going to share the internal success strategies I have used that have got me to where I am today, and this is a key lesson for my coaching clients. I teach this and at times still find myself living from default mode. We can’t forget we are human.

But its step no 3 that is the gamechangers and changed everything for me.

Now let’s talk about the BE-DO-HAVE way of being. Now I’m going to share with you 3 steps that shifted everything in my business and life.

This is why I am so passionate about selfmastery. We’ll look beyond business strategy and delve into the four foundations of selfmastery - mindset, heartset, skillset, and healthset - not just as concepts but as lived experiences that have reshaped your approach to business and life, plus these teachings are incredible for your team members.

Step No: 1 Get clear now what your done business looks like. The key to successful business is having the end in mind: if you could take away all obstacles, if you could take away any limitations, what does your dream business and life look like? (THINK BIG) What does it feel like? When I ask my coaching clients this question most of them cannot answer it. Clarity is the key. Revenue, profit, impact, how many team members, service and product offerings, values, client numbers, pricing as much detail as you can. Step No: 2 (Once you get clear on your done business) Then get clear on how that done business acts, how you as the business leader acts, how the team acts, clear on your purpose and cultural values, how we show up as a business in the world, the impact. Sounds pretty simple and pretty basic hey.

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Step No: 3 If you have clarity on the done business, clarity on how that done business acted Now who would you need to be now. If you be the million-dollar clinic owner NOW, if you be the leader you would want to follow NOW, if you would be confident showing up on social media NOW, be it before you become it. The key to shifting your reality is shifting your way of being, who your being is what creates your reality. What would be the habits, belief systems and actions you cultivate being that person Now.

If you think about too your team members let’s, think consultation process, they have both had the same training, same process to follow, same practice one flies to the moon and nails it and is what we would call a high achiever feel confident, nails the consults and customer experience and the other team member bombs out feels unconfident, overwhelmed. Same training, same process but not the same BEING it’s not the strategy that’s needed here it’s the internal upgrade. I experienced this a lot in my clinics and selfmastery was part of our training pathways and I feel this was the training that created high performers in our businesses.

BUSINESS


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Articles inside

Embracing Confidence with Courage. A Journey Within.

5min
page 75

Mind Over Matter: Cultivating a Positive Mindset for 2024 and beyond.

5min
page 74

Harnessing the Power of User Generated Content for your Beauty Business on Social Media.

6min
pages 72-73

“SOCIAL MEDIA” ISN’T A DIRTY WORD

4min
pages 70-71

How on Earth do we read our Client’s Minds ?

5min
page 69

Engaging Hearts, not just screens.

4min
page 68

The Consistent Beauty of a One-Day System to Slay Your 2024 Marketing .

9min
pages 66-67

Bums on Seats !

5min
page 65

Where do I Start to Negotiate a Market Rent with the Landlord?

5min
page 64

3 key leadership lessons I learnt from hanging out with President Obama for the day…

10min
pages 62-63

Unleash Your Personal Power, Not Another Strategy!

10min
pages 60-61

Going for Goals!

8min
pages 58-59

Avoiding Burnout as a Salon Owner

4min
pages 53-55

Beyond Quick Fixes:

4min
page 52

Paving the Profitable Path to a Better World .

5min
page 50

It’s Easy Being Green ...

4min
pages 48-49

A look into the World of Jabbas Makeup .

15min
pages 43-47

New Year? Achieve a New Level of Success Powered by Synergy.

4min
page 42

New Opportunities! New Year,

5min
page 40

Navigating Aesthetic Education and Device Partnership Choices in 2024:

6min
pages 38-39

Exploring the Marvels of Exosomes.

7min
pages 36-37

Glass Skin: Hot Trend or Just Too Much?

3min
pages 34-35

Chelsea Holmes

9min
pages 30-33

Circadia Australia’s Triumph

13min
pages 26-30

A Double Delight of Elegance and Excellence.

6min
pages 22-25

The Skin Coaches Triumph Best Salon Training at the 2023 Australian Beauty Industry Awards

9min
pages 20-21

A Legacy of Beauty.

10min
pages 16-19

10 Minutes With Elle Wilson 2023 ABIA Hall Of Fame Inductee

9min
pages 14-15

Spotlight on Katherine McCann ABIA 2023 Cosmetic Tattooist of the Year

13min
pages 10-13

EDITORS NOTE.

3min
pages 8-9
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