COVER STORY
Continuing on their mission to reinvent hair, Schwarzkopf Professional launch TRUE COLOURS in a celebration of creativity and craft. In line with the launch of their TRUE Colour campaign, Schwarzkopf Professional recently announced their all-new magazine. The magazine, sharing the same name, explores natural beauty within our diverse surroundings. The TRUE COLOURS magazine, mirrors what's at the heart of the campaign through tapping into the unique hues of Australia's iconic flora and rugged landscapes. This is brought to life on the page, infused with whimsical pieces from the renowned Australian design duo, Romance Was Born. The industry-led publication showcases innovative hair styling enriched with unexpected colour combinations that have been inspired by earthy palettes of clay, to vibrant sunbursts of coppers and the reds of wild botanica. The team have worked with National Ambassador Dee Parker Attwood, Head Colourist Kristie Kesic, Guest Artists Jason Fassbender and Nic Shiun, Schwarzkopf Professional Creative Collective members Dylan Hooper, Jacob Perkins and Chin Chin Yeap, and local ASK Educator Oli Cirillo to curate experimental looks in this exciting new format.
Once again, Schwarzkopf Professional partner with fashion leaders Romance Was Born, to bring the muchanticipated True Colours campaign to life, celebrating the power of collaboration and bringing together the fashion label with both IGORA Royal, Vibrance and BLONDME. With thousands of beautiful shade combinations and some of the world’s most exciting formulas, this year you’ll see an even deeper focus on colour.
“I love working with both IGORA Royal and Vibrance, ranges marry up to each other. It’s so easy having a permanent and demi-permanent range that match tones. I’m really happy with the rich autumnal tones and how shiny and glossy Reid’s hair has turned out. It’s a naturally beautiful look.” Kristie Kesic, Head Colourist