NEW YORK, NY
ENTREPRENEUR’S CORNER
BRIAN KENNEDY, REGENCY OUTDOOR ADVERTISING By ElizaBeth Taylor
t has been said that a picture is worth a thousand words. But what if that image is viewed hundreds of times a day by twice as many sets of eyes. The mathematical equation would equal an infinite number when it comes to an image found on a billboard. The words and photos shared across the grand landscapes of America carry a meaningful message, especially when it is on a billboard placement established by Regency Outdoor Advertising. FROM NYC TO LA Brian Kennedy, who founded Regency, has had a hand in establishing New York City’s Times Square as an iconic location for billboards and is innovating in a business with potential national ambitions. He’s seen the transition of his industry from physically hung signage to digital boards, which can change the image shown seven times per minute, 24 hours per day. The heritage of the Southern California business is full of landmark moments and historical significance. Regency Outdoor Advertising is more than just a billboard company. They are the achievers who make the dreams of clients a reality. 76 | OUR CITY, YOUR LIFE | MAY 2021
Susan & Brian Kennedy Getty Images