URBAN CALL — HEALTHY LIVING EVERY DAY!
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Committed to making a difference in our communities
Triad AHA Marketing & Communications
The American Heart Association’s Triad Mobile Kitchen Chef during pre-COVID-19 times went to community centers, farmers markets, and neighborhoods in food deserts in Guilford County – educating tens of thousands of families on how to cook and eat healthier on a shoestring budget. Then with additional support from Healthy Blue, Chef N’Gai is able to cover all of the Triad with these services as classes begin to re-open!
Community champions
As Chief Diversity Officer for the American Heart Association (AHA), Gerald brings a wealth of experience in building brands and driving sales results for great brands including Lever 2000, Oreo, Chips Ahoy, Dr Pepper, 7-UP, Snapple, Gerald Johnson Healthy Choice, Orville Executive VP: Office of Health Redenbacher and Earvin “Magic” Johnson at fortune Equity & Chief Diversity Officer 100 companies including Unilever, Nabisco, Cadbury Schweppes, Dr. Pepper/7-UP, ConAgra Foods and Magic Johnson Enterprises. During his tenure he’s held various leadership positions in Marketing, most recently as Chief Marketing Officer for Magic Johnson Enterprises and the
Magic Johnson Foundation with accountability for leading marketing across all businesses, as well as driving revenue and sales for Strategic Alliances, Licensing and Fund Raising. An industry leader and sought out speaker, Gerald currently holds responsibility as Chair of the Sponsorship and Event Marketing Committee for the Association of National Advertisers (ANA) and other advisory board roles. From a volunteer leadership perspective, Gerald is committed to making a difference in communities nationally by serving on committees and boards over the years at The American Heart Association, American Diabetes Association, Muscular Dystrophy Association, Catholic Big Brothers/Big Sisters and Meals on Wheels.
“Racial disparities are present in heart disease, stroke, and are risk factors for cardiovascular disease. I’m proud to work with the American Heart Association as they focus on improving health and racial equity across the Triad.”
“It is imperative that people in positions of power make a concerted effort to dismantle systemic barriers permeating the US healthcare systems to achieve health equity for all.” Crystal Dixon, MPH Assistant Professor at UNC Greensboro, Member of Greensboro Health Disparities Collaborative
Cynthia Williams Brown, PhD Chair Department: Health, P.E. and Sports Studies at Winston-Salem State University
American Heart Association champions Actress and activist
The SMSi Companies Corporate Offices 51 E. Fourth St., Suite 1702 Winston Salem, N.C. 27101-4257 Office: (336) 759-7477 Fax: (336) 941-3547
SMSi & Urban Call Community Outreach Office Goler CDC Center 899 North Liberty Street Winston Salem, NC 27101 Office: (336) 759-7477
Issuu.com/Smsiurbancallmarketing.com SegmentedMarketing.org
Angela Bassett
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Olympian, legendary stroke survivor
SMSi-Urban Call Marketing, Inc. President and CEO; Urban Call Publisher: Lafayette Jones Executive Editor: Alan Cronk Production Manager: Jodi S. Sarver Digital Services Director: Jimmy Davies, Every.Black
Video Production Manager: Chris Downey, Downey Digital, LLC Photographer/Videographer: Donevan Cherry, CherVeli Media Financial Services: Roslyn Hickman Warehouse, Collation & Shipping Manager: Vincent Harris
SMSi Healthy Living Solutions Inc. SMSi Founding Chair and CEO: Sandra Miller Jones National Project Manager: Constance Baker Harris National Logistics Manager: Camille Allen Director, Financial Services: Roslyn Hickman
Angela Bassett, who stars in the TV show “9-1-1” and in recent blockbuster movies “Black Panther” and “Mission: Impossible – Fallout,” is AHA spokesperson for the For Your SweetHeart awareness campaign, “Losing my mother, the person who encouraged me to pursue my lifelong dream of becoming an actress, was a wake-up call to start talking about the risk of heart disease with my family members.”
Michael Johnson
Agent Ambassadors: Charlie Bethea, Alvin Borders, Yvette Canty, Constance Baker Harris, Talaya Loyd, Sharon Lyles, Natalie Nicholson, Debra Shore, John Wall
A stroke slowed Olympic legend Michael Johnson. Responding F.A.S.T. sped his recovery. Johnson is helping the American Stroke Association spread the word about recognizing the warning signs of stroke. He’s the perfect pitchman for the acronym long used in stroke awareness because it’s a word he knows as well as anyone: F.A.S.T. It stands for face drooping, arm weakness, speech difficulty, time to call 911.
TV personality
SMSi Community of Networks Stephen “tWitch” Boss
Dancing and TV personality, Stephen “tWitch” Boss Holker and Allison Holker, teamed up with the American Heart Association to lead a series of virtual, living-room friendly dance sessions. These high-energy videos are fun for the whole family and can be accessed through Facebook, Instagram, YouTube and heart.org/ movemoretogether.
OTC Beauty Magazine August 2021
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