Parts Magazine - November 2022

HYDRAULIC TURN KIT

Publisher/Editor-in-Chief: Don Emde • don@emdebooks.com

Editor: Dennis Johnson • dennis@emdebooks.com

Art Director: Morgan Williams

Production Manager: Jen Rose • jen@emdebooks.com

Copy Editor: Tracy Emde

Digital Media Manager: Jeff Emde

Design Assistant: Kristina Nystul Breaux

Contributing Writers: Kevin Bailey, Beth Dolgner, Don Emde, Dain Gingerelli, Ari Henning, Dennis Johnson, Joe Kress, Jean Turner

Contributing

Photographers: Don Emde, Scott Hunter, David Dewhurst, Brian J. Nelson, Rod Olson, Todd, Olson, Jen Rose, Mary Sweeney

To our readers: Editorial space in this publication has been offered on an “advertorial” basis. While we have done our best to check the facts, our readers should be aware that the responsibility for accuracy rests with the manufacturers, vendors or sponsors who provided the information to us. – Publisher.

Parts Magazine is published by Don Emde, Inc., PO Box 6118, Laguna Niguel, CA 92607. Copyright © 2022 by Don Emde, Inc. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage or retrieval system without permission from the publisher. Unsolicited photos or manuscripts cannot be returned unless SASE is provided. Don Emde Inc. cannot take responsibility for lost or misdirected mail. Don Emde Inc. assumes no liability for any material published herein. All statements and information are the responsibility of the authors and/or sponsors. Drag Specialties Magazine, Parts Magazine, Parts Europe Magazine and Parts Magazine Online are trademarks of Don Emde Inc.

Publishing office:

PO Box 6118, Laguna Niguel, CA 92607

Tel: 949-632-4668

Don Emde Inc. Directors:

President: Don Emde

Vice President: Tracy Emde

Secretary/General Manager: Jen Rose

WE’RE ONLINE!

Parts Magazine and Drag Specialties Magazine are available free

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ongratulationsCongratulations

Parts Unlimited would like to extend a heartfelt congratulations to Parts Magazine Publisher, Don Emde on receiving the 2022 Lifetime Achievement Award from the Sturgis Motorcycle Museum Hall of Fame.

Don’s contributions to our industry span decades. Starting with amazing racing success, transitioning to several forms of media publishing, preserving history through his books, being on the AMA Board of Directors and currently, President of the Trailblazers. In addition to all of that, he’s the nicest guy in the business. We consider our longstanding relationship with Don as one of our greatest achievements and are proud to call him a friend.

With much respect and admiration, Your Parts Unlimited Family

Thank You!

by Don Emde

If you’ll indulge me for a moment, I wanted to take time to express my personal gratitude to everyone who made it possible for me to receive the 2022 Arlen Ness Lifetime Achievement Award at this year’s Sturgis Rally.

To the Directors and staff at the Sturgis Motorcycle Museum & Hall of Fame, I was very honored to receive this special award at your annual breakfast on August 10th at the Deadwood Lodge. My mom and dad were at the Rally in 1947, and now 75 years later comes this amazing sculpture by Jeff Decker with the Emde name on it. I know my folks would be proud about that.

It was great to have some of my family members there with me to share in the experience. We are a family-owned and operated business and without the tireless work and sup port through the years by my wife Tracy and daughter Jen, I know this award would not have been possible. To them, and my great team working back home, thanks for all you do!

There were also two special guests in attendance that I am very thankful for: LeMans Corporation Chairman/CEO Paul Langley, and President Mike Collins. Not only have they both been personal friends for many years, but they are currently the two leaders at LeMans, the parent company of Parts Unlimited. Thank you for taking the time to be there, and for being the best customer a company could ever wish for.

Another long-time friend, Fred Fox, is always on my mind. Fred retired recently and couldn’t attend the Sturgis Rally, but there’s so much on my list of lifetime achievements I have him to thank for. After all, it was Fred who gave me the green light way back in 1993 to begin publishing the official dealer magazines for LeMans Corporation. I can’t even imagine how different my business would be today if it were not for his support all these years?

It was great to see a number of our current or past magazine advertisers, dealers, sales reps, writers, photographers and other contributors in the audience on August 10th. To everyone who has been a customer or otherwise helped us publish our magazines these past 29 years, thank you so much. I invite you to join us in 2023 in celebrating our 30th anniversary year of publishing for LeMans Corporation.

In This Issue

Upon my return home from Sturgis, I immediately needed to start packing for the 2022 North American NVP Product Expo in Madison, Wisconsin. Due to the whole Covid pandemic, it had been three years since LeMans Corporation had last gathered its management, sales reps, vendor and dealers at the Monona Terrace convention center. The time had finally come to resume the successful and long-running bi-annual event. It could not have turned out better. Be sure to check out our extensive report of this year’s event starting on page 44. ■

Safe!

Publisher / Editor-in-Chief

Rod Olson photo

NEWS EVENTSAND Buyck, Jones Crowned in Royal Enfield Build. Train. Race.

Royal Enfield’s groundbreaking Build. Train. Race. (BTR) programs, supported by Parts Unlimited, are quickly drawing to a close for the 2022 season. BTR, which welcomes women to build out and race a Royal Enfield 650 motorcycle, saw its biggest year yet with a full grid of 15 women in both the Road Racing and Flat Track programs.

On the Road Race side, the season concluded at the Barber MotoAmerica round at the end of September, and it was standout star Kayleigh Buyck taking the crown. In the Flat Track discipline, Jaycee Jones succeeded in decimating the field, her five wins from five races clinching the champion ship at the penultimate round, the Cedar Lake Short Track.

For its second year in a row, Royal Enfield’s BTR program highlighted the MotoAmerica road race pits, the women taking part in six rounds throughout the 2022 calendar. It was an up-and-down season as tricky weather conditions, red flags and crashes complicated the racing action. But through it all, the competitive BTR grid showed an overall quickening pace, one where Crystal Martinez was ultimately able to score a win at the New Jersey round on September 9, which tightened up the points chase.

Coming into the final round, all Buyck needed was a podium to secure the championship, but it didn’t stop her from

battling tooth and nail with Chloe Peterson in one of the finest fights of the season. The duo challenged each other all the way to the line at Barber Motorsports Park, with Buyck edging out Peterson for the win, putting a definitive stamp on her championship.

“I just put my head down and came into this weekend wanting to have fun,” said Buyck. “Locking in the champi onship by winning the last race is definitely the way to end the perfect season.”

In BTR Flat Track, Jaycee Jones made it her year. A return rider to the series, Jones spent much of the 2021 season battling with Jillian Deschenes, who ultimately edged Jones out for the title last year. This season, however, Jones has managed to capture every win (aside from the preseason “BTR Select” exhibition at Volusia 1, which went to Deschenes). At the Ce dar Lake Short Track, Jones checked out, leaving Deschenes to wrestle with rookie sensation Zaria Martens.

The battle to watch on the BTR Flat Track side is between vet eran Deschenes and 18-year-old Martens, the duo repeatedly battling for second behind Jones. While the BTR Flat Track title might be spoken for, at press time, the number two plate is still up for grabs, and Deschenes and Martens are both still hungry for a win. The Volusia 2 Half Mile is their last chance at it, coming October 15 in Barberville, Florida. ■

Photos courtesy of Royal Enfield

Fierce competition brought the battle down to the last round, but Kayleigh Buyck clinched the BTR Road Racing Championship with a thrilling win at Barber.

Jaycee Jones continued her win streak in Cedar Lake, claiming her fifth win at the Short Track.

Rebellious Miles

AND Parts Unlimited Welcomes Two New Sales Reps

Parts Unlimited announced the two newest members of its outstanding sales force. Dakota Simmons comes aboard as the newest sales rep for the Central region covering central Tennessee and North Carolina. Matthew Loof is now the E-bike key account rep and product specialist for the East Coast region.

Simmons’ industry experience includes parts and accessories sales, and management at the dealer level as well as being a former AMA Pro Flat Track competitor. He also has a history of Supermoto, motocross, trail-riding, SXS and ATV riding. In his spare time, Simmons enjoys kayaking, boating, fishing, camping and scuba-diving.

Loof comes to Parts Unlimited with several years of managerial and sales experience related to cycling. His riding experience includes piloting on and off-road E-bikes in the North Carolina mountains and foothills along with cross-country rides. In his spare time, Loof enjoys playing music and learning guitar, cooking and craft beer.

Parts Unlimited welcomes Dakota and Matthew to their new positions. ■

Matthew LoofDakota Simmons

NEWS EVENTSAND

Team USA Claims Motocross of Nations Victory

Congratulations to THOR/ Yamaha rider Justin Cooper for being part of the winning U.S. Motocross of Nations team! Cooper, along with riders Chase Sexton and Eli Tomac, helped the team reclaim the Chamberlain Trophy, which the U.S. last won in 2011. ■

Photos by David Dewhurst — Check out more of Dewhurst's great photos in his new book, "Motocross: The Golden Era.”

NEWS EVENTSAND

REPORT: 96TH INTERNATIONAL SIX DAYS ENDURO

RIGHT: After being a part of the victorious Men’s World Trophy team in 2016 and 2019, Kailub Russell had a rough time this year. He was suffering from a knee injury that needed to be drained a few times during the week in order for him to be able to ride.

Since 1913, one of the world’s most challenging motorcycle competitions has been the International Six Days Enduro (known until 1980 as the International Six Days Trial). Best known simply as the “Six Days,” the ISDE is the ultimate test of rider and machine to stay on a prescribed time schedule in rough terrain and special track tests for six straight days. It is held in a different country every year, so the courses, types of terrain, even the weather conditions are totally different.

Only those who can maintain perfect scores for all six days are awarded an ISDE Gold medal. Through the years, many

American riders have won Gold medals, including Moose Rac ing’s original product designer, Dick Burleson, who won eight.

The Six Days is an Olympics style event with riders vying not only for individual medals, but also “Trophy Team” scores for each country are kept in hopes of winning the top prize, the FIM World Trophy. In recent years, a separate men’s and women’s World Trophy has been awarded.

There is much history and lore connected with Americans competing in the Six Days. America’s first-ever Trophy Team attempt came in 1964 with actor Steve McQueen, Bud Ekins, Dave Ekins (Bud’s brother), and Cliff Coleman riding 650cc Triumphs. Bud Ekins had at the time only recently doubled

DAYS. THE OLYMPICS OF MOTORCYCLING By Don Emde / Photos by Mark Kariya

ABOVE: Moose-sponsored Korie Steede (303) sped to victory in the motocross portion of the Women’s World Trophy competition, with her Team USA / Moose teammate, Rachael Gutish (302) finishing in 3rd place.

RIGHT: Korie Steede was one of many Moose-sponsored riders at this year’s ISDE. She was 2nd in the Women’s individual results and earned a silver medal.

for McQueen in the legendary jump over a barbed wire fence in the movie, The Great Escape. The team suffered numerous problems at that year’s event, however, but a Six Days Trophy Team entry from the United States was established.

One of this year’s competitors, THOR-sponsored Kailub Russell, had the distinction of being a part of Team USA in its two recent victories of the Men’s World Trophy competition in 2016 and 2019. Hopes were high this year for the American team as the Six Days visited France, but unfortunately this was not to be their year. Injuries and mechanical problems plagued many riders, including Russell, throughout the week. Team USA finished 5th in the Men’s World Trophy

scoring behind the teams from Great Britain, Italy, Spain, and France. Russell was ranked 15th overall, the top-scoring individual American.

In the Women’s class, Team USA finished 6th behind Great Britain, France, Australia, Sweden, and Canada. Moosesponsored riders Korie Steede was 2nd overall individually and Rachel Gutish was ranked 6th.

There were no gold medals or team awards for Team USA this year, just one guarantee: they will be back next year when the International Six Days Enduro is held in Argentina. ■

GNCC veteran and Moose-sponsored Rachel Gutish put in six steady days of riding this year. She finished 3rd in the motocross.

ABOVE: Kailub Russell soldiered on despite his injured knee. He was the 15th overall individual point scorer in the Men’s class.

Introducing the all new Sentinel LTD Knee Guard. Featuring a low profile co-molded ABS/TPU chassis, anatomical flush mounted hinge design, lightweight molded EVA foam liner, and strategic venting- the Sentinel LTD Knee Guard is Built For This.

Sentinel LTD Knee Guard

It’s got a wide stance, burly wheels and enough LED lighting to burn a tunnel in the forest. It’s exactly what customers want on their trailer as they drive out to the desert or the woods.

It’s Moose Racing’s Polaris RZR XP 1000 Sport, built for the 2022 North American NVP Product Expo in Madison, Wisconsin, to showcase the incredible array of parts and accessories Moose has developed for the sport UTV market, all of which is available in the Parts Unlimited catalogs.

A staple in off-road and motocross, Moose Racing knows dirt. From its legendary riding apparel and gear, to its replacement parts and maintenance items, Moose is a

foundational brand in the powersports world. Years back, the brand branched out into the UTV market, supply ing hunters and farmers with the parts, accessories and equipment they needed to tackle tasks on the ranch and in the woods. Then, the sport UTV market emerged, and Moose knew they needed to be part of it.

“We got into the market about two years ago, because that part of the industry was growing so rapidly. The RZR market is huge,” says Kyle Phillips, Four Wheel Product Development Lead at Moose Racing and Moose Utility Division. “It’s what consumers are buying. The sport UTV craze started on the West Coast, and it’s massive there, but it’s making its way across the country.”

It’s obvious that the sport UTV segment is white hot. Vehicles are flying off of showroom floors as enthusiasts are embracing the go-anywhere, family friendly nature of the sport. Right after a vehicle sale comes the parts and accessories sales, and Moose knew it had the knowledge and experience to develop attractive, functional parts for the category. Phillips and his team dove in.

This XP 1000 that debuted at NVP is the end result of their efforts. “It’s got everything we could do, all the stuff we’ve made,” reports Phillips. “We usually borrow machines, but we bought this one, which made a big difference since we could do whatever we wanted with it – wrap it, run wiring, install more parts.” Moose threw the book at the project, elevating a base 2022 RZR XP 1000 Sport to dream-rig status with 416X wheels and Insurgent tires, Moose’s roof, folding windshield and back panel, enough lighting and stereo equipment to host a party at the trailhead, plus a whole lot more.

This XP 1000 is an example of what your customers can do with the Moose Racing catalog, which includes front winches to LED tail lights and everything in between. Here’s a closer look at what Phillips and his team put on this rig to make it such a hit at the NVP.

COMFORT AND CONTROL

Without a windshield, roof and back panel your customers will be driving through a windstorm and end up covered in dust and dirt. To keep the passengers of this RZR protected from the sun and rain, Moose has a sturdy bolt-on roof made from ¼-inch HMWPE plastic that features contours for rigidity strength. Moose’s windshield offers complete frontal weather protection when up, or your customers can fold it down in the middle for a blast of fresh air. At the back of the rig, a custom-cut back panel prevents dirt and dust from swirling into the cabin.

The XP 1000 Sport doesn’t come with lower doors, so Moose crafted a set of lightweight aluminum inserts that mount to the OE upper doors without the need to modify the stock parts. For extra convenience and storage, Moose’s RZR door bags offer 9 liters of storage. Bolted to the rocker panels, Moose’s contoured, reinforced, 1¾-inch steel-tube nerf bars extend out 5 inches to protect the chassis in rough terrain.

Comfort is king, even in the wilderness, which is why Moose offers these excellent bucket seats. They use marine-grade vinyl to resist the elements and incorporate rear vents to allow water, sand, and dirt to pass through. These seats have a short base and taller backrest, plus lower sides for easy in-and-out.

Keeping the passengers secure in those seats is a four-point harness made from 2-inch webbing with extra-large padded chest and shoulder straps. The single-click, automotive-style buckle makes getting in and out easier, and the universal mounting hardware means you can use these harnesses with just about any UTV.

ROLLING STOCK

“Wheels and tires are such a popular upgrade,” says Phillips, which is why Moose offers a variety of attractive rims and tires for UTVs. For the XP 1000, Phillips selected the burly and beautiful 416X rims in all black, and equipped them with 30x10x14 Insurgent tires. These square-profile tires provide a huge contact patch for great grip, and give any rig a sturdier look. To widen the rig’s stance even more, this RZR has Moose’s 2½-inch wheel spacers slotted between the rims and hubs.

Moose Racing's seats provide plenty of comfort, good news for driver and passenger because they are staying put thanks to Moose’s fourpoint harnesses.

A sport UTV like the RZR XP 1000 needs to reach its performance potential, and the Trinity Racing slip-on exhaust is just the ticket for improved sound and grunt.

LEFT: Just because the sun goes down, doesn’t mean the fun has to end. Moose Racing’s 32-inch LED light bar, LED mirrors, pod rock lights and LED headlights keep things illuminated. ABOVE: A slick machine needs good tunes and Moose Racing’s 32-inch sound provides the audio entertainment during a day’s ride.

If a flat tire stops the fun, there’s a spare 416X/Insurgent wheel secured to the back of the XP 1000 using Moose’s spare-tire carrier. It’s made from large-diameter, powdercoated tubing and retains ample bed storage for a cooler and other cargo. To help get that spare wheel installed, Phil lips made sure to equip the rig with a 2,000-pound capacity, 32-inch jack secured to the right side of the roll cage with Moose’s versatile roll-cage mount.

The left-side roll-cage upright is equipped with a spare belt and fire extinguisher. Moose’s universal fire extinguisher mount has adjustable clamps that fit all common fire extinguishers up to 5 pounds, and the cradle is secured with a quick-release pin for rapid access. The belt holder fits belts from 1¼ inches to 1½ inches wide and features pads for a snug fit.

LIGHTS AND SOUND

UTV drivers love their lights, and Moose has lots of options. There are LED light bars in five lengths (from 8 inches to 42 inches) packed with durable CREE LEDs. Phillips outfitted the RZR’s roof with the 32-inch array, which are supplemented by Moose’s LED mirrors. These mirrors fit both 1¾-inch and 2-inch roll cages, and offer a broad rearview while shining 5,400 lumens forward for better lateral illumination.

Out back, a set of 3-inch LED pod lights offer visibility while backing up, while underneath the XP 1000 a set of four pod rock lights offer millions of color combinations for a fun effect. Moose’s 3-foot whip light is also equipped with RGB LEDs, providing colorful visibility on the trail. Both the pod lights and whip have a variety of patterns and light effects, including music synchronization.

Headlight and tail light damage is pretty common on the trail, so Moose designed direct-replacement LED units for the XP 1000. The headlights are available in a blacked-out version as well as white with a halo feature, and Moose has your RZR customers covered with replacement side and middle tail lights.

Music makes it a party, which is why Phillips outfitted his rolling showpiece with Moose’s powerful 32-inch sound bar. It has a built-in amplifier and Bluetooth connectivity so your customers can bump their favorite tunes while exploring the trails. The sound bar is suitable for surface or roll-cage mounting, and comes with hardware for both options. It even has a built-in map light for added convenience after dark.

Sharing space on the upper roll-cage bar is Moose’s expan sive rear-view mirror, which makes the stock mirror look

like a postage stamp. This unit has one fixed center mirror and two adjustable blind-spot mirrors for a comprehensive rear view.

Rounding out the list of appealing mods and giving the Moose XP 1000 a boost in power and sound is a Trinity Rac ing slip-on exhaust. If you think the sound bar has good bass, wait until you hear this thing! The Trinity pipe is a free-flowing system that sounds great and improves power across the rev range, and includes stainless-steel head and mid pipes and dual aluminum mufflers with a brushed finish.

Finally, Kevin Kelly, Creative Director for Moose Racing, designed a custom wrap that was installed by SSI Decals in Galena, Illinois.

IN STOCK AND READY TO SHIP

Moose’s rolling showpiece was a big hit at the NVP, and the products that made it so popular are all available to order now. Let your RZR customers know that Moose Racing has the parts and accessories they need to customize, modify and improve their sport UTVs. ■

» Contact your Parts Unlimited rep for details and check out the full range in the ATV & UTV and Moose Racing catalogs, and at www.parts-unlimited.com.

POLARIS

PART

DESCRIPTION

TIRE 30X10X14

WHEEL 14X7

Moose Racing's

wheels

all black and Insurgent tires, a combo

to tackle any terrain.

Moose's

carrier and fire extinguisher

PART # DESCRIPTION

BELT HOLDER

ROD PLATE

BAR END LINKS

LIGHTS

LIGHTS

TAIL LIGHTS

VIEW MIRROR

MOUNT

AGGRO WINCH

CUSHION

ROCK LIGHTS

LIGHT

MOUNT

Form and Function: Evolved 2023 Riding Accessories

Throughout the early years of motocross, a young Swedish rider named Torsten Hallman was in bar-to-bar battles with other legends of the sport. While he raced around the world, he played an important role developing motocross racing in the United States. Hallman raced professionally into 1971, chocking up several world titles and many victories. He then shifted his focus to establishing his own racewear company, appropriately dubbed Hallman Racing.

Hallman focused on providing riders with products that could improve experience and performance in areas identified from his own racing experience. More than fifty years later, THOR has entered its 2023 model year for its racewear. It’s pushing innovation and variety more than ever, offering rider equipment designed, developed and proven to fit the needs of all types of riders, from moto cross to Adventure. These include a variety of race-proven goggles, boots and innovative knee guards.

Sight is one of the most critical functions riders rely on to remain focused and connected with the track, which is why THOR’s Activate goggles are designed to deliver premium optical accuracy.

A critical piece, Activate goggles’ lenses are die cut from extremely strong material and are UV protected with antifog and scratch resistant coatings, all working together for premium clarity and visual accuracy. The lenses are shaped with THOR’s FOV+ (Field of View) design for enhanced peripheral vision and surrounded by a modern, outrigger frame design to ensure precise goggle fit and placement.

Intake ports improve ventilation and reduce fogging, while moisture management is handled by triple-layer face foam. Both the Activate goggle and lens are tested and certified to strict safety standards.

Six different color combinations featuring complementary mirrored lens colors can easily give riders the factory look they love. Add some tear offs and your customers will be ready for anything the track or trail throws their way.

For your customers who want a quality goggle at a budget friendly price, THOR’s Regiment goggle line features high-quality materials and construction much like the Activate goggles, but with a simpler, yet highly functional, design. These goggles utilize the same FOV+ technology integrated into a design that provides ventilation, antifog lenses, tear-off integration and durable construction for a goggle suitable for almost anyone.

Every day at the track or on the trails can’t always be perfect conditions, which is why the Regiment Storm goggle is ready to perform when the weather isn’t cooperating.

ACTIVATE

GOGGLES

REGIMENT

GOGGLES

REGIMENT STORM

Equipped with a 45mm roll-off system, dimpled lens to prevent moisture build-up, enhanced ventilation for fog prevention and triple layer foam, these goggles are designed with a list of features that build on the Regiment platform to make vision clearer and more consistent in wet and muddy conditions.

Tasked with the critical responsibilities of shifting gears, stopping, gripping, balance and more, the feet and lower legs are some of the most vulnerable when riding. THOR’s Radial Boots were designed with function and protection in mind, offering a modern boot that exceeds all the requirements of riding at any level.

Function within the Radial Boot is handled by pre-curved, injection molded components with integrated protection throughout for an incredibly stout package. The radial hinge adds supportive structure while promoting safe mobility for your customers. A secure and comfortable fit is provided by the adjustable straps, mesh liners for airflow and the low profile toe box design.

Radial Boots are designed to deliver this functional protec tion for many rides to come with a replaceable outsole and fully synthetic calf overlays, maximizing durability. All of these features are packaged in six different color options, sure to satisfy just about any look your customers are after.

Certain categories of protective equipment have come and gone in motocross and off-road over the years, yet knee protection has stuck around for decades. Simultaneously one of the most used and injury-susceptible parts of the body for a rider, even a little bit can go a long way with knee protection.

Sentinel LTD knee guards from THOR are among the latest products informed by years of experience in protective riding equipment. Developed using professional level feedback, Sentinel LTD knee guards utilize an anatomical,

flush-mounted hinge design to allow for natural feeling knee movement while riding.

The ergonomic design features lightweight, molded foam with an interior comfort liner surrounded by a stout, plastic composite chassis. These knee guards remain secure during action with an upper, hook-andloop fastener and an integrated, stretch mesh calf sleeve. Sold in pairs and available in two colors, Sentinel LTD knee guards are a perfect complement to your customers’ THOR racewear collection. ■

» For more information and complete offerings from THOR, talk with your Parts Unlimited rep and check them out in the Helmet & Apparel and THOR catalogs.

RADIAL BOOTS

SENTINEL LTD KNEE GUARD

Innovative, Value-Packed Products A New Line of Tires and Wheels

COMPANY

High Lifter’s Appex Alloy HL23 has a unique meshed split-spoke design and impressive 1,200-pound load rating.

Like light rain on a dirt trail or a perfectly cooked burger with your favorite toppings, when the right ingredients come together it elevates things to a whole new level. That’s the case with Nivel Parts & Manufacturing and STW Offroad (formally STI Tire & Wheel), which have joined forces to provide quality, performance-driven UTV tires and wheels with a new specialized line, High Lifter Tire & Wheel.

Recognizing the talent and experience present at STW Offroad, Nivel brought the entire STW team into High Lifter Tire & Wheel, including company founder Craig Petersen, his general manager, Jamie Chisholm, and brand manager, Colt Brinkerhoff. With more than 75 years of industry ex perience among them, Petersen, Chisholm and Brinkerhoff bring the expertise, insight and connections needed to drive High Lifter Tire & Wheel to success.

“We are very excited to become part of the Nivel team,” Petersen says. “This is a terrific opportunity to bring to market innovative products that have an incredible value

position.” The High Lifter Tire & Wheel team already introduced a slew of new products presented at the Parts NVP. These include an updated Roctane tire, the fourthgeneration Roctane T4, which Petersen says is, “new from the inside out and a better product all around, but with a retail price that’s $100 less than the tire it replaces.”

These tangible business improve ments are the result of Petersen’s industry experience and Nivel’s manufacturing might. Innovation is a staple of Petersen’s business strategy, and is clearly displayed in products like the Chicane DS and Roctane T4 tires as well as the Appex Alloy HL21, HL22, and HL23 wheels.

Joining the new Roctane at the NVP was the Chicane DS, another excellent tire option from High Lifter Tire & Wheel. This non-directional tire design provides a perfect blend of steering and traction performance for sport and utility applications. The tight center-tread spacing excels on hardpack, and wide shoulder lugs pull hard in loose terrain.

Either of High Lifter’s value-priced tires will look good on one of the Appex Alloy line of aluminum wheels. There’s the Appex Alloy HL21, with its stylish 12-legged splitspoke design, or the HL22, which features a sharp, relieved, eight-spoke arrangement, or the HL23, which has a unique meshed split-spoke design and impressive 1,200-pound load rating. All of High Lifter’s wheels are manufactured to tight standards and come with a lifetime warranty.

A lifetime structural warranty is something Petersen pioneered more than 30 years ago, and is just one of numerous trend-setting moves he’s made in his career.

“We have a knack for identifying new applications and trends for ATVs and UTVs,” he says. Maintaining a close eye on where things are headed has allowed Petersen to keep his business at the forefront of the market, with the new products your customers are eager for. ■

» Contact your Parts Unlimited rep for details and learn more at www.parts-unlimited.com.

High Lifter Tire & Wheel offer a broad range of high-quality, performance-driven UTV tires and wheels.

The fourth-generation Roctane T4 is new from the inside out, and features a versatile tread design along with a smooth riding carcass. It’s designed to dig deep in loose terrain.

THE NEXT

OF ROCTANE TIRES

Everything Needed for Rider and Machine Off-Road Prep

Moose Racing EKO aluminum handlebars are a great option for swapping out the OE parts. They are available in two sizes.

How’s that for some grip? Moose Racing’s TI footpegs are made from aerospace-grade titanium, and feature a cleated 57mmwide platform for a solid platform.

When it comes to getting ready for off-road riding, Moose Racing has everything need ed to get both the bike and rider prepped. A rider can get outfitted with gear like the Qualifier racewear, while basics from handlebars to hard ware help get bikes set up for everything from a day of casual trail riding to on-track competition. Whether it’s a big parts swap or the tiniest bolt, Moose Racing has it.

Swapping out stock handlebars for an option that is light weight, but sturdy, is a cinch with the Moose Racing EKO aluminum handlebars. The EKO handlebars are an afford able aluminum handlebar option, and riders have two sizes to choose from. The 7/8-inch handlebar is made from 6061 T6 aluminum, and the larger, 11/8-inch handlebar is made from 7000 Series aluminum materials.

Details of the EKO handlebars include knurling on the clutch-side bar to make sure the grip adheres securely. The clamp-type crossbar system adds support and strength, and the crossbar comes encased in a Moose Racing pad. The bars are topped off with a black or silver anodized finish for a sleek look that holds up under hard use.

If a rider is swapping out parts, footpegs are likely to be on the list of things to upgrade. Moose Racing’s TI footpegs are made from aerospace-grade titanium, which ensures a great blend of extreme light weight and durability.

The TI footpegs measure in at less than 300 grams per set. They might be light, but they are built for hard work. The 57mm-wide platform gives the rider a solid stance on the bike –especially ideal for aggressive riding situations – and the surface features a cleated pattern designed to provide outstanding grip. The front and rear edge of the peg is beveled, which helps prevent the pegs from getting caught in deep ruts.

In all, the TI footpegs feature a factory look with a racingminded design. There are fitments available for all popular late-model off-road bikes.

Sometimes, the smallest of parts can make the differ ence between being out on the trail or sitting on the sidelines. And, by the smallest of parts, that of course means hardware. A missing bolt, nut or fastener can be a huge pain. And, as we all know, sometimes the hard

Moose Racing has hardware replacement kits that contain all the nuts, bolts and fasteners needed for a job in one convenient spot. The kits are make/model specific and are also available in metric sizing.

ware isn’t missing, it’s just misplaced. Moose Racing’s motorcycle hardware kits make life a whole lot easier by organizing hardware in one convenient spot. No more unexpected trips to the store for one tiny little thing, and no more rooting around the garage for a bolt that has to be there, somewhere.

Moose Racing makes it especially simple by packaging the hardware kits according to the make and model. Customers can choose from a Honda CR/CRF, Kawasaki KX/KXF, Suzuki RM/RMZ or Yamaha YZ/YZF kit. All of the kits include those hard-to-find sizes that are specific to certain models.

There are also two more generic – but equally useful – hardware kits available, including one for European fasteners and one for metric fasteners.

All of the nuts, bolts and fasteners in the kits are OEM quality, and the various pieces of hardware come neatly packaged in a divided organizer. It couldn’t be easier to find the right piece of hardware for the job at hand. The hardware kits are great to have in the shop, but they

are an absolute must at the track and should be in every racer’s arsenal.

Of course, in order to work on a bike, it has to be properly secured. No garage or trackside setup is complete without a bike stand, and the Moose Racing MR-2 Fundamental bike stand is a sturdy, straightforward option. The stand is constructed from steel tubing and will withstand some tough use.

Up top, the MR-2 Fundamental bike stand has a thick rubber mat to help protect a bike’s frame rails. There is also a 4-inch drain hole to make oil changes simple. Down on the bottom, plates are welded to the legs to prevent the stand from sinking into soft dirt, making it useful in even the lousiest of paddock conditions.

The MR-2 Fundamental stand is powder coated for durability and is available in black. ■

» Have a talk with your Parts Unlimited rep to learn more about all of the aftermarket parts available from Moose Racing. You can find everything in the Off-Road catalog and at www.parts-unlimited.com.

MR-2 Fundamental bike stand

Adaptive for Autumn

Autumn means shorter days and seasonal road hazards. J.W. Speaker’s Adaptive 2 headlights were developed with these conditions in mind – they light up dark corners of the road ahead of a rider.

Adaptive 2 lights are available to fit a wide range of motorcycles with both model-specific and pedestal mount configurations in common 7-inch and 5.75-inch sizes.

Riding season may vary geographically, but what remains constant is the feeling that it is a special time that likely goes by too fast for most. Thank fully, the natural progression of technology in gear and equipment combined with the never-wavering passion of riders over the years has allowed your custom ers to stretch their time on two wheels, especially for those in climate sensitive conditions.

Companies like J.W. Speaker are among those leading the technological charge, specifically in motorcycle lighting. J.W. Speaker’s level of dedication to motorcycling goes beyond just brighter, better lights; the company has com mitted to improving the riding experience, something achieved through research, testing and execution.

The Adaptive 2 series range of headlight assemblies from J.W. Speaker for motorcycles are a leg up on halogen and other OEM lights with high-powered LEDs offering a punch of light up to 1,500 feet down the road. However, what really sets them apart is the proprietary, adaptive technology that fills dark voids when cornering by automatically activating specific LEDs.

The motivation behind this lighting technology stems from decades of motorcycling and motorsports involvement. The J.W. Speaker team identified that while the autumn

season can be an exciting time to get out and ride, it also poses challenges and dangers from Mother Nature. Precarious weather conditions are common in autumn in many areas, including rain, sleet and snow. Unique to the season as well, roads under large trees and other foliage can remain shaded throughout the day, allowing ice to remain or dropping wet leaves. All of these conditions are bad news for traction and visibility on two wheels.

Despite that, your customers don’t want to give up their riding time, which is why the Adaptive 2 headlights were developed with these conditions in mind. With common headlight voids filled with lighted visibility, riders will get a heads-up on what’s to come as they navigate curves during their autumn rides, allowing them time to make preventative moves to avoid trouble.

Weather conditions are not the only potential hazards the autumn season can bring. In J.W. Speaker’s research, the risk of animals being in roadways can peak during the September through November months, and animal vs. motorcycle is not a battle any rider wants to be in.

With corner-filling lighting from the Adaptive 2 lights, riders have a much greater chance of seeing animals pop ping out from the sides of the road, whatever time of day they might be riding.

All-in-all, the Adaptive 2 lights are designed to remove the guesswork of what might lie ahead, helping riders maxi mize their enjoyment. Adaptive 2 lights are available to fit a wide range of motorcycles with both model-specific and pedestal mount configurations in common 7-inch and 5.75-inch sizes. ■

» For more information on J.W. Speaker products, please talk with your Parts rep for details and get more information in the Street catalog and at www.parts-unlimited.com.

ADAPT FOR SHORTER DAYS

The Adaptive® 2 Headlights illuminate dark spots to the left and right of the rider’s main beam as they turn to help manage the risks of riding at night. With fitments for over 1,000 styles of motorcycles, no matter what you drive, we’ve got you covered.

The Fifth Generation of FAST A New Purpose-Built Track-Day Tire

compound to improve dry grip. To do this, they changed the polymer, reduced the shore hardness by 5 points (softer), increased the carbon black content by utilizing Carbon R technology, and added a traction resin and fine-tuned the curatives. Finally, they optimized the tread pattern design and position to aid in quicker warm-up times and improved wet-weather performance.

While the new Q5 front received the lion’s share of the changes, the rear Q5 was updated significantly as well. Profiles have been altered to match and compliment the new contour of the front tires. In fact, the 140/70, 180/60, 200/55, and 200/60 sizes utilize the exact same profiles as the race spec tires developed for the MotoAmerica series. The aggressive profiles improve turn-in and increase the tire’s footprint and grip at lean compared to the Q4.

The Dunlop Sportmax Q5 is here. The fifth generation Dunlop Sportmax Q5 is a streetlegal track-day tire that combines the best characteristics of the popular Q4 with even more of the DNA from Dunlop’s cutting-edge MotoAmerica spec road race tires.

This new Q5 raises the bar with enhanced constructions, updated profiles, new rubber compounds and revised tread patterns. Compared to the Q4, the new Q5 offers faster warm-up time, quicker and more sure-footed han dling, as well as improved traction in both the dry and the wet, all without the need for tire warmers. Dunlop is also rolling the Q5 out in five additional sizes (110/70ZR17, 140/70ZR17, 150/60ZR17, 160/60ZR17 and 200/60ZR17), so you’ll be able to equip more of your customers’ bikes with this premium performance rubber.

With most modern sportbikes utilizing some form of electronics to influence and control rear-tire behavior, Dun lop decided to put an increased emphasis on improving front-tire performance. With this increased focus, Dunlop’s Advanced Research Team (DART), an internal group of Dunlop’s top tire designers, engineers and chemists, went to work on a host of front tire improvements.

The front tire profile and construction was changed to allow for a 2mm taller and 2mm narrower tire. This taller and narrower profile created a more compliant tire, improving turn-in behavior, and increasing the tire’s footprint and grip at lean. Next, DART enhanced the

The team then went to work on improving the compound to enhance the dry grip even more by adjusting the polymer, reducing the shore hardness by 1 point (softer), increasing the amount of carbon black content by utiliz ing Carbon R technology and increasing oil content. The culmination of these changes puts the rear tire compound much closer to a true race tire compound, yet it still does not require the use of tire warmers.

Dunlops Sportmax Q5 is positioned to be the company’s benchmark in track-day performance, and an excellent option for more aggressive riders. With even better grip and handling and a size lineup that covers every sportbike, the Dunlop Sportmax Q5 is going to be a slam dunk. ■

» Talk with your Parts Unlimited sales rep for details and check out www.parts-unlimited.com.

Compared to Dunlop’s Q4, the Q5 offers faster warm-up time, quicker and better handling, and improved traction in both the dry and the wet, all without the need for tire warmers.

The Dunlop Sportmax Q5 is a street-legal track-day tire that combines the best characteristics of the popular Q4 with the DNA from Dunlop’s cutting-edge MotoAmerica spec road race tires.

ATU R ES & B ENEFI T S

HELMETS

Style and Substance New Helmet Graphics, New ECE Certification

The retro-flavored Airflite Quarterflash pays homage to Sega’s Hang-On arcade game from 1985 that fueled a lot of dreams about owning a real motorcycle someday.

The newest helmets from ICON are hard to miss, with bright colors and bold graphics. However, this fall collection is more than just a bunch of pretty faces. The two new Airflite helmets are the first ones from ICON to carry ECE 22.06 certification.

Before diving into the great graphics on the Airflite Quarterflash and MIPS Omnicrux helmets, let’s take a closer look at what the ECE 22.06 stamp of approval really means. ICON’s helmets are all already ECE 22.05, but the 22.06 certification means helmets have undergone the newest set of testing parameters. Whenever there is an update to the testing, every aspect is improved – as in, more difficult to pass – which creates a higher all-around threshold for success.

One of the other changes introduced with the 22.06 parameters is that there are more points on a helmet that might be tested. What this means is that a helmet manufacturer cannot simply build a helmet that is good enough only in a handful of testing areas, since more areas are subject to testing. Now, helmets must be great overall in order to pass. This higher standard means riders can have even more confidence when wearing an ECEcertified helmet.

ICON’s Airflite Omnicrux features a radical skull graphic that shows bright pops of color.

Now that we’ve gotten past the technical stuff, let’s dive into those graphics. The Airflite Quarterflash screams “retro” in colors some of us haven’t seen together since the ’80s. That makes sense since the Quarterflash pays homage to Sega’s Hang-On, the arcade game that fueled a lot of dreams about owning a real motorcycle someday. The eight-bit styling reflects the Hang-On graphics, which seemed hightech when Sega introduced the game back in 1985.

To celebrate the launch of the Airflite Quarterflash, ICON built a Kawasaki Z125 that looks like the bikes found in the game.

The Airflite MIPS Omnicrux features skulls, an ICON classic. Unlike other skull graphics, though, the Omnicrux has bright pops of color. The matte Rubatone finish helps make those colors stand out even more to create a bright, bold look.

The Airflite MIPS Omnicrux is also significant for some thing that can’t be seen. It is the only ICON helmet to have both an ECE 22.06 certification and the MIPS Brain Protec tion System (BPS). MIPS BPS can reduce harmful forces transmitted to the brain by allowing a slight uncoupled movement of the shell and liner during a crash. This is possible thanks to a thin, low-friction layer that is inserted between the shell and the EPS liner, which enables a slight sliding motion in all directions in the event of an impact.

ICON’s fall collection of helmets also includes three new graphics for the Airform helmet, including Death or Glory, Jellies – featuring glow-in-the-dark jellyfish – and Suicide King. ■

» Learn more about the latest ICON helmets from your Parts rep and find them in the Helmet & Apparel catalog and online at www.parts-unlimited.com.

Make that Side-by-Side Sing Go-Fast Parts for a Range of Models

Whether your customers are sand dune rippers, woods riders or they prefer the vast terrain of the desert, some added power never hurts when it comes to today’s popular side-by-side models.

Trinity Racing has been designing and manufacturing performance products for off-road machines since 1978, and continue to bring to market a range of new go-fast parts. When it came time to expand beyond the ATV market, Trinity decided to set its sights on the booming UTV business, and boy was that a smart decision! Now Trinity Racing focuses solely on the UTV market, building a big lineup of parts and accessories for today’s performance UTVs.

Trinity Racing products stand out for a few reasons. The first being that they are made right in the USA at the company’s headquarters in Huntington Beach, California. It’s here that Trinity exhaust systems are hand TIG welded and bent on mandrel benders. This not only makes them tough, but also attractive. Mufflers are extruded out of aluminum and welded in house.

The second reason they stand out is the signature design.

Trinity Stage 5 exhaust systems utilize brushed stainless steel header pipes, mated to a beautiful Stage 5 muffler

body. Inside that muffler is a stainless-steel baffle and a sealed pillow of fiberglass.

This all leads up to the third reason Trinity Racing touts its exhaust product – the sound! The special fiberglass packing is the reason Trinity Racing exhaust systems sound so good. They are not too loud, and not too quiet, just a nice deep rumble that lets your customers know that not only do their cars look good, they also sound great!

Trinity offers a variety of exhaust systems for just about any performance UTV. From Can-Am to Honda and Polaris to Yamaha, the company has the pipes for increased power. Best of all, each system is a simple bolt-on part that is easily installed thanks to quality instructions and video tutorials. The latter detail will be good news for your shop techs and your DIY customers.

Along with those performance exhausts, Trinity also manufactures a range of complementary products that all work together to make the good times not just fun, but faster. Check out Trinity’s lineup of drive belts, clutch kits and fuel management systems. All are a great suggestion to a customer upgrading the exhaust on their machine. ■

» Talk with your Parts rep for more details, and learn more in the ATV & UTV catalog.

When it comes to adding a little performance giddy-up to today’s range of high-power side-by-sides, Trinity Racing’s lineup of exhausts, upgraded drive belts and other go-fast parts are just the ticket.

PRO R EXHAUSTS ARE HERE!

NEXT LEVEL UTV PERFORMANCE

After countless hours Dyno testing, the new RZR Pro R exhaust is ready for purchase. This slip-on is an all-new design, utilizing hand made stainless steel muffler bodies with 2.5-inch baffles. This system provides huge gains to horsepower, sound and the overall look of your Pro R.

TIRES

Radial Ride

The All-New Blacktail ATV/UTV Tire

Whether your customers are on an ATV or UTV, big or small, well-worn or brand new, you know you can rely on AMS for quality tires at a price your customers will appreciate.

AMS’s focus on offroad tires has led to a massive catalog of rubber, spanning from the iconic do-it-all M1 Evil to duneready paddle tires like the Sidewinder. AMS is now proud to announce another tire to the lineup. With the addition of the radial Blacktail UTV and ATV tire in diameters from 25 to 32 inches, AMS has yet another excellent option for your customers.

The Blacktail is a radial-construction tire with a wide foot print that helps provide excellent traction and enhanced shock absorption on rough surfaces. With thick, deep lugs and a well-spaced tread pattern, the Blacktail is suitable for adventures in dirt, mud, or rocks, in the woods or out in the desert. Overlapping center treads provide a consistent rolling surface for a smooth ride on hard-packed surfaces. The large voids between lugs lead to good self-cleaning characteristics in mud and help the tread blocks bite into softer surfaces like sand and gravel.

These tires boast beefy 25/32-inch treads that wrap around the tires’ shoulders, helping to protect the sidewalls as well as offering added traction in especially loose, deep terrain.

An integrated rim guard helps protect wheels from dents and gouges, and works with the Blacktail’s radial carcass construction to offer carefully tuned ride quality.

Available in 25-inch to 32-inch diameters for rims from 12 inches to 15 inches, the Blacktails utilize 6 plies for the 25-, 26-, and 27-inch sizes, and 8 plies for the larger 28-, 30-, and 32-inch sizes. Those plies are laid down in a radial ar rangement, creating a fully modern radial tire that offers a softer ride, better traction, and less vibration, among other advantages. AMS is committed to embracing cutting-edge technology, which is why they offer so many radial ATV/UTV tires.

Topping off the Blacktails’s radial carcass is a cap and layer and tread made of durable natural rubber. All these features combine to create a versatile tire that can get your customers up, over, through or around just about any obstacle or terrain.

The Blacktail is the newest ATV/UTV tire from AMS, and is another exciting option for that customer who wants premium features at a more affordable price. Blacktails are in warehouses and ready to ship. ■

» Talk with your Parts Unlimited rep for details and check out www.parts-unlimited.com.

AMS’s new Blacktail is a radial-construction tire that provides great performance in dirt, mud or rocks, and in the woods or out in the big wide desert.

PARTS &

Driven to Performance Complete Chain and Sprocket Kits

The drive system of a motorcycle is one of the most crucial components of the bike and is often the most overlooked. Sprocket teeth that look like shark fins are an easy indicator that your customers’ drive system components are worn and need to be replaced.

The easiest way to replace your drive system is with a complete chain and sprocket kit. RK Chain has paired up with Driven® to maximize engine power transfer to the ground by matching high performance RK Chains with high performance Driven sprockets.

Three categories of kits are available for both Japanese and European applications! Everything you need for your drive system is in one convenient kit.

If your customer’s sprocket looks like this, it’s time for a replacement.

520 STEEL QUICK ACCELERATION KITS

RK’s 520 Steel Quick Acceleration Race Kits combine the enhanced performance of race gearing and durability of steel components. Your customers will experience quicker starts, and quicker time to a bike’s red line in every gear without sacrificing normal ride, handling or longevity.

All 520 Steel Quick Accel eration kits feature RK’s premium, lightweight RX or XW-ring sealed racing chain in either gold or natural fin ish. Kits will include a premium Driven C45 steel alloy black casehardened rear sprocket paired with Driven C45 steel case-hardened and quenched front sprocket.

520 ALUMINUM RACE KITS

Choose from three RK Driven Kit types to fit your customers’ riding needs

RK’s 520 Aluminum Race Kits combine the enhanced per formance of race gearing and lightweight rear sprockets to reduce rotating mass. Your customers will have quicker starts and quicker times to their bike’s red line in every gear without sacrificing normal ride and handling.

OEM REPLACEMENT KITS

RK’s OEM Replacement kits are designed as high mileage performance kits and feature a 20,000-mile warranty on all components*. All OEM Replacement kits feature RK’s premium, lightweight RX or XW-ring sealed racing chain in natural finish. Kits include a premium Driven C45 steel alloy black case-hardened rear sprocket paired with Driven C45 steel case-hardened and quenched front sprocket. Kits will contain OE Gearing.

All RK Driven 520 Aluminum Race Kits feature RK’s premium lightweight RX or XW-ring sealed racing chain in gold finish. Kits will include a premium Driven 7075 T6511 light weight aluminum black hard anodized rear sprocket paired with Driven C45 steel casehardened and quenched front sprockets. ■

OEM

» For questions or applications contact your Parts Unlimited representative, and check out the Parts Unlimited catalogs and www.parts-unlimited.com.

*ONLY

OEM

Kits

warranted

purchaser to

free

mechanical

two years from date

material

purchase, whichever occurs first.

20,000 miles

street use

520 Steel Quick Acceleration Kits

520 Aluminum Race Kits

Legendary country western singer Buck Owens and latter-day pop star Janet Jackson each had hit songs titled, “Together Again.” Whichever version you prefer, it’s the perfect way to describe the atmosphere on August 18 at the Monona Terrace Convention Center in Madi son when LeMans Corporation’s bi-annual National Vendor Presentation (NVP) resumed after a three-year Covid hiatus.

It was a great four-day reunion of friends and business as sociates as much as it was a dealer trade show or sales rep training program. A successful event in every way.

“A record number of vendors, dealers and LeMans staff par ticipated in the 2022 Summer NVP and post show feedback has been abundant and extremely positive,” said Paul Lang ley, LeMans Corporation Chairman and CEO. “The planning and teamwork put forth by our dedicated staff along with a three-year hiatus crafted the best NVP I have ever witnessed. Moving forward, we can build on this momentum for 2023 and beyond.”

The NVPs began years ago as product training meetings just for Parts Unlimited and Drag Specialties reps. In recent years, however, Parts Canada’s President, James Danyluk and his team put a great effort into including their group, which

led to a name change. The event now known as the North American NVP Product Expo saw a large contingent of Parts Canada management, sales reps and dealers.

“It had been three years since we last got together, after mere minutes with old industry friends it became very evident the show was going to be a success,” Danyluk said. “The two main ingredients for a successful show are great industry relationships and mutual sales objectives and the 2022 Madison NVP was a complete success on both.”

The NVP format was virtually the same as in past years, with the first two days devoted to internal company meetings and product education seminars for the sales reps by many leading aftermarket manufacturers. Then, the Product Expo portion of the event for the dealers followed for the next two days with an expanded floorplan that took up much of two floors at the historic Monona Terrace Convention Center.

The 8th annual Michelin Jam was as popular as ever, despite the sad reminder that Drag Specialties’ long time sales leader Jim Matchette would not be on stage. This year’s Jam was the first to be held since Jim’s passing in June of 2021. A toast was made during the night along with a Jim Matchette memorial T-shirt being worn by some band members.

Todd Olson photo

TOGETHER AGAIN

2022 NORTH AMERICAN NVP PRODUCT EXPO

Story by Don Emde

MADISON, WISCONSIN

Organized by Michelin’s own Eric Miller, the event has always been a fun night out for NVP attendees at the nearby Majestic Theater. Attendees were provided with an amazing musical experience, as well as a chance to enjoy an evening with friends and fellow industry members. NVP participants who sing and/ or play musical instruments appeared on stage with little to no previous experience as a group and yet delivered some great musical hits throughout the evening.

Another popular NVP after-hours event was the Meet & Greet reception. Although stormy weather forced the event to move inside the hall from its usual rooftop location, the food, refresh ments and motorcycle displays carried on as always for the capacity crowd. A variety of motorcycles were displayed rang ing from examples of vintage roadrace and custom motorcycles to some of the most successful of the current King of the Baggers and Bagger Racing League race bikes.

The weather cleared up after the Meet & Greet had ended, which allowed another NVP tradition to continue. This year’s edition of the entertaining ICON stunt show was held in a pre-arranged area in downtown Madison. Impressive motorcycle stunts were performed by Jason Britton’s No Limits performance team as well as an entertaining competition involving numerous NVP participants aboard some small electric-powered bicycles.

While most elements of this year’s Madison NVP were the same as before, one notable exception was when Le Mans Corporation Chairman/CEO Paul Langley had his first opportunity to speak publicly to the employees, sales reps and vendors. Company founder Fred Fox retired during the Covid break and brought Langley, the 40-year Powersports veteran, in to fill his previous role.

Langley and LeMans President Mike Collins teamed up in the Lecture Hall a few times throughout the event for some pre sentations that provided a very interesting look at numerous challenges the company had to overcome in the last three years, where LeMans Corporation is today, and where it is going in the future. All would agree, the management is solid and the future is bright.

“This was the largest family reunion I have ever attended. It was also the best. We’ve set the bar very high with this one,” Collins said. “I can’t wait for Louisville!”

With the three-year NVP Covid hiatus now over, dealers, sales reps and vendors now have their sights set on the return of the Spring NVP Product Expo in Louisville, Kentucky at the KICC Convention Center on January 21-22, 2023. Talk with your Parts rep for details on attending the show.

Photos by Don Emde, Jen Rose, Todd Olson and Mary Sweeney

Don Emde Photo

COMPANY BUSINESS

TOP LEFT: LeMans Corporation Chairman/CEO Paul Langley addresses the collected group of vendors before the 2022 North American NVP Product Expo kicks off. Todd Olson photo

TOP RIGHT: LeMans Corporation President Mike Collins. Todd Olson photo

ABOVE: The NVP always serves as a great opportunity to learn about the latest LeMans Corporation company news. As always, vendors sat rapt for LeMans President Mike Collins’ update. Todd Olson photo

LEFT: When these LeMans Corporation executives are all gathered in one location, you know it’s a Big Event. From left: Parts Canada President James Danyluk, Parts Europe General Manager Hans Lautem, LeMans Chairman/CEO Paul Langley and LeMans President Mike Collins. Mary Sweeney photo

MEET AND GREET

The Moose Crew: Back row, from left: Jay Savignac, Kyle Phillips, Matt Poad and Steffan Frisque. Front row, from left: Jarrod McClure, Katelyn Osburn, Matt Franklin, Jared Krueger, and Tom Dorscheid.

ICON sportbike freestyle rider Kyle Sliger showcased his razor-sharp talents for a massive crowd in downtown Madison. Todd Olson photo

And the winner is ... Mike Taylor (third from right) of The Toy Shop and Motolounge, picking up best Metric Custom for his 2021 Ducati Streetfighter V4 S. Top row, from left: Garret Hornak, Parts rep Bill Walther, Parts Regional Sales Manager Adam Roth, Taylor, Laura Packeviciute and Parts National Sales Manager Steve Weir. Bottom row, from left: Bernard Zamora and Steve Hardy. Todd Olson photo

Together again at the Meet & Greet, the Parts Unlimited North Region Sales Force. From left: LeMans Events Assistant Manager Lisa Reif, rep Bill Tripp, rep Corey Garrison, Regional Sales Manager Mike Faulkner, rep Steve Wood, rep Ryan Burt, rep Mike Kingstad, and rep Cameron West. Todd Olson photo

MEET AND GREET

Vintage and even more vintage. The NVP Meet & Greet/ Bike Show always brings out some great machines.

Todd Olson photos

Stormy weather forced the Meet & Greet off of the Monona Terrace rooftop deck and into the Convention Center, but that location change didn’t stop the Parts Unlimited dealers, vendors and sales reps from having a blast.

Todd Olson photo

MICHELIN JAM — THURSDAY, AUGUST 18

THEATRE

Drag Specialties regional sales manager Rob Bluma’s T-shirt carried a message felt by everybody gathered in the Majesty Theatre for the Jam. The late Drag National Sales Manager Jim Matchette’s smiling face and musical chops were always a welcome sight up on stage. Mary Sweeney photo

The Michelin Jam players take a moment to toast the late, great Jim Matchette during their first NVP performance without his musical accompaniment. Don Emde photo

A veteran player up on the Michelin Jam stage, LeMans Corporation program coordinator Torsten Corum always has the bass lines just right. Mary Sweeney photo

ICON Motorsports design director/founder Kurt Walter takes to the mic with the Michelin Jam backing band behind him. Mary Sweeney photo

From left: TecMate's Martin Human returned to the stage at Majestic along with Custom Dynamics' Jeff Fuller and LeMans Corporation's Torsten Corum. Mary Sweeney photo

THOR Design Director Jim Gallagher knows his way around a drum kit, a skill he’s shown at the Michelin Jam throughout the years. Mary Sweeney photo

2022 NORTH AMERICAN NVP PRODUCT EXPO

With the INTENSE Tazer MX eMTB line and the growing Bicycle catalog now part of Parts Unlimited offerings to its dealers, the brand was on hand showcasing various models and prototypes. Showgoers also had the chance to take the E-bikes for a spin along the bike path adjacent to the Monona Terrace.

Jen Rose photo

Parts Unlimited rep Bob Todd gets the lowdown on Topeak’s range of bicycle-relat ed products from the company’s Bert Low.

Todd Olson photo

The bike path around Lake Monona served as the perfect testing ground for dealers and sales reps interested in taking an INTENSE Tazer MX eMTB for a spin. According to those who know, getting some pedal time on the bikes really is an eye-opener for realizing the benefits of the high-quality E-bikes.

Todd Olson photos

WARN Winch’s Patrick Storm (right) details the company’s new products for Parts reps Steve Dickinson and Sherry Honn. Todd Olson photo

2022 NORTH AMERICAN NVP PRODUCT EXPO

THOR’s Brandon Castelli highlights the brands latest and greatest for Mason Theis of Russ’ Repairs and Powersports. Todd Olson photo

AMS Tires’ Garry Harris (left) goes over the company extensive product line with Parts sales rep Joe Nava. Todd Olson photo.

As always, the Moose Racing/Moose Utility Division booth was a hub of activity. When you cover as many products and vehicles as those two brands do, you can surely expect to get a steady flood of dealer traffic eager to find out what’s new.

Todd Olson photo

That’s an impressive bunch — the LeMans Corporation purchasing team. Pictured from left to right, starting at top: Nathan Bollig, Kirk Gehler, Chris Mowers, Matt Erikson, Gage Gassmann — Nick Shepherd, Debbie Furlano, Dan Stalheim, Mike Courtney, Mike McCann, Greg Stahl — Riley McGinty, Chuck Hainstock, Anthony Damevin (PE) , Jamie Demrow, Chris Petitt, Jason Schiernbeck — Cindy Reidle, Michael Athanassiadis, Sidney Betous (PE) , Bryan Greene, Greg Carroll, Brian Black, Jan Kuettner, Andy Panici — Kim Thibedeau, Sami Atkinson, John Renz, Deanna Sanwick, Zack Thurner — Keith Pitts, Barb Reed, Aaron Santas — Jen King, Jodi Bach, Dan Haak, Rich Gusner —Fabia Ziegler, Dave Fatino, Jason Porter, Bruce Schumacher, Jim Ricci, Phil Lampher, Dave Werfal, and Mark Montejo.

2022 NORTH AMERICAN NVP PRODUCT EXPO

Parts Magazine publisher and editor-in-chief Don Emde learns firsthand how quickly the new Tech Air 5 inflates thanks to a demonstration from Alpinestars rep Peter Bernacchi. Jen Rose photo

Tony Kaml, parts manager at Ray’s Sport & Cycle checks out a set of wheels from Vision Wheel. Todd Olson photo

The show floor inside the Monona Terrace Convention center was abuzz with dealers, vendors and sales reps all eager to get back together after a Covid-fueled three-year absence. Todd Olson photo

ICON’s booth is never short on eye-catching displays. Jen Rose photo ■

Parts Magazine publisher and editor-in-chief Don Emde and production coordinator Jen Rose strike a pose with everyone’s favorite tire mascot, Michelin’s Bibendum.

Parts Unlimited E-bike account rep and product specialist John Korsog (left) talks all things bikes with Parts sales rep Nathan Moore. Todd Olson photo

In the Bag

Weather-Resistant Storage Bags and Coolers

Ciro’s new DRYFORCE waterproof luggage line was designed by riders for riders and consists of a versatile lineup of storage bags and coolers, ready for any adventure.

With this line, Ciro aims to offer a high-quality solution for powersports users across the board, whether they’re on a UTV, an ATV, or riding a motor cycle on or off-road.

Research plays a critical role in developing useful, quality products, but experience cannot be substituted to connect with passionate riders and powersports enthusiasts across the nation. Ciro is a brand that was born from following the instincts of what is best for true enthusiasts, stemming from decades of powersports industry involvement.

Because of this, Ciro develops a wide range of products and accessories that will benefit the powersports user experience. The latest addition to the Ciro powersports accessories lineup is the DRYFORCE™ waterproof luggage line. This line was designed by riders for riders and consists of a versatile lineup of storage bags and coolers, ready for any adventure.

With this line, Ciro aimed to offer a high-quality solution for powersports users across the board, whether they’re on a UTV, an ATV, or riding a motorcycle on or off-road. The DRYFORCE line consists of three luggage bags designed for dry goods storage, welcoming just about anything riders want to take with them, from tools to clothes to snacks, and anything in between.

Waterproof duffle bags are offered in two sizes under DRY FORCE, a 40-liter and 60-liter size. Like all bags in the line, each duffle bag is constructed of custom 840D nylon TPU

material with welded seams on the exterior for ultimate durability and weather resistance. The interior is also lined with high quality, waterproof material in a signature Ciro bright green color, improving visibility inside each bag. Each duffle bag has exterior pockets secured with water resistant zippers, as well as a removable shoulder strap that doubles as a tie down strap to secure it to just about any machine.

DRYFORCE also offers a 60-liter, vertical roll-top bag with incredible storage capacity. What really sets this bag apart is its design to be secured to the rear seat of touring bikes and other similar motorcycles, including a shoulder strap and additional tie-down strap that can be secured to the bike and quick-released when it’s ready to be unloaded.

Most riders want to keep their drinks cold while on the move, which is where the DRYFORCE waterproof coolers come into play. Able to hold thirty-two 12-ounce cans, the universal cooler shares the same durable, weather resistant construction, keeping water out and ice in. With the same convenient tie down functionality, your customers no longer need to hassle with bulky coolers when they need to keep things cold.

For Harley-Davidson riders with the factory Tour-Pak luggage rack, Ciro developed a DRYFORCE, 24-liter cooler designed specifically to secure onto the luggage with a precise fit.

The entire DRYFORCE line of waterproof luggage is backed by a 2-year warranty, ready to serve your customers trip after trip. ■

» For more information on Ciro products, talk with your Parts rep for details and get more information in the Street catalog and at www.parts-unlimited.com.

Built for the Ride Introducing the DROP 6.0 Collection

M ountain bike riders need riding gear that is as comfortable as it is functional, which is the exact combination of features that Alpin estars built into its DROP 6.0 riding collection.

Specifically engineered for the rigors of enduro riding, the DROP 6.0 V2 short-sleeve jersey is constructed from an advanced poly-fabric with a bamboo charcoal treat ment engineered for the optimal blend of light weight, moisture-wicking and performance. Your customers will appreciate the exceptional moisture wicking properties of the bamboo charcoal, which easily absorbs excess moisture from the skin very quickly.

High protection against UV rays is attributed to the structure of the bamboo charcoal and the weaving method used in the construction of the jersey, both of which provide the rider with optimal protection against the sun’s harmful rays.

The technical advanced poly-fabric construction offers effective temperature control and features a quick-drying treatment for comfort and high levels of anti-bacterial performance. Offering a relaxed fit, the Drop 6.0 V2 Jersey is equipped with extended mesh panels on the upper chest, back and underarms, including shoulder inserts for high levels of breathability and airflow. Riders will appreciate the comfort of the ergonomic, low-collar design.

A good fit is constantly maintained in various riding positions due to the jersey’s elongated lower back panel. The lightweight Drop 6.0 V2 Jersey also has one YKK zippered pocket on the side for real-world practicality.

Featuring an engineered design optimized for Enduro riding, the Drop 6.0 v2 Shorts are constructed from an advanced, stretch poly-fabric for enhanced levels of rider comfort and freedom of movement.

The multi-panel construction incorporates an advanced, stretch material for great range of motion and maximized performance. Two side pockets and a thigh pocket offer convenient storage. Two waist adjustments provide a secure, customized fit, while snap buttons and a YKK zip fly closure keeps things nicely enclosed.

Designed specifically for Enduro riding, the DROP 6.0 gloves are constructed from an advanced breathable stretch mesh for rider comfort and optimal fit. The gloves have a strategically perforated, synthetic suede palm for great airflow and grip, and they are extremely durable. The patch on the scaphoid/wrist provides added strength and comfort. The gloves sport a Velcro fastener on top of the backhand for a safe and secure closure, and offer touchscreen compatible fingertips for use with smart phones and GPS.

» For more information, talk with your Parts Unlimited sales rep, and learn more in the Bicycle catalog and at www.parts-unlimited.com.

The DROP 6.0 V2 short-sleeve jersey is lightweight and built for performance. It also offers plenty of UV protection.

Customers will enjoy great freedom of movement and comfort with

Professionally Proven Moto-Inspired Bike Wear Tested by the Pros

The THOR/INTENSE

Assist line includes a long sleeve jersey and full-length pant that are designed for comfort and performance.

Eight-time U.S. National Downhill Champion and five-time World Downhill Champion Aaron Gwin proudly competes – and wins! – in THOR/INTENSE gear.

If the history of riding and racing motorcycles has taught us one thing it’s that two-wheeled culture is not just a hobby or a sport, it’s a lifestyle. Across the board in motorcycle riding and racing, action on two wheels doesn’t end when riders load-up and leave the track or trails. Bicycles have played an integral role in the evolution of their motorized cousins’ sport and THOR has been eagerly engaging in this crossover for years.

Cycling has been heavily embraced in the off-road motorcycle world, simultaneously elevating existing bicycle enthusiasts to a new level and introducing longtime moto riders to a world of adrenaline and fun.

With almost thirty years in the game, INTENSE Cycles is no stranger to this world and the love for riding, which is why collaborating with THOR came as a natural relationship. Thanks to this relationship, THOR now counts among its sponsored riders eight-time U.S. National Downhill Champion and five-time World Downhill Champion Aaron Gwin, a moto-MTB crossover athlete who personifies THOR’s values and commitment to two wheels.

The THOR/INTENSE line of moun tain biking apparel also includes performance-oriented short sleeve jerseys and riding shorts.

An INTENSE Cycles athlete as well, Aaron grew up racing motocross wearing THOR gear before finding his calling in downhill racing. “It’s funny how certain things in life come full circle,” says Aaron on joining the THOR family. “This is definitely one of those childhood ‘dream come true’ types of moments for me.” With THOR’s racewear knowledge, INTENSE’s cycling expertise and Aaron’s professional expertise, THOR introduced its latest mountain bike wear additions, the INTENSE Assist collection.

THOR/INTENSE Assist gloves enhance grip and comfort.

Whether your customers are casual riders, E-bike cruisers or downhill racers, the INTENSE Assist line has them covered. Designed with a performance fit and durable con struction, INTENSE Assist jerseys wick moisture and remain flexible throughout the ride. Available in short and long sleeve variations, your customers can dress for the ride.

A natural match for the jerseys, INTENSE Assist mountain bike shorts adapt moto inspired design to all levels of cycling performance. These shorts are lightweight enough to complement performance, and rugged enough to tackle terrain. They’re equipped with a side cinch system, snap closure and hook-and-loop fly so riders can secure their exact fit.

For more serious riders hitting downhill runs and lining up for races, INTENSE Assist pants benefit from the same materials and assembly designs as the Assist shorts, but feature a full-length fit that assumes the active riding position for an ultimate combination of coverage, comfort and performance.

Gloves are important for riding control and confidence. THOR/INTENSE Assist gloves are designed to enhance grip and comfort, without feeling overly bulky. Equipped with silicone fingertips for positive lever engagement, secured wrist closure and a perforated, single-layer palm, INTENSE Assist gloves truly deliver athlete inspired fit and function. ■

» Talk with your Parts rep for details, and learn more in the Bicycle catalog and at www.parts-unlimited.com.

Entry Level Headsets Communication for the Masses

Remember when awkward hand signals and hastily shouted messages at stop lights were the only ways to communicate on a motorcycle? Thanks to companies like Sena making Bluetooth headsets, those days are behind us. Now, Sena is proud to offer its latest one-click-toconnect Mesh technology in an affordable package in the form of the Spider RT1 and Spider ST1 headsets. These low-profile headsets install easily in most helmets and differ only in the layout of their glove-friendly interfaces. There’s the Spider ST1 for riders who prefer the convenience of Sena’s jog dial, and the Spider RT1 for those who like the certainty of individual buttons. Whichever unit your customers choose, they’ll have access to Sena’s groundbreaking Mesh intercom platform, which makes connecting with, and talking to, other riders easier and more reliable than ever. With Mesh technology, there’s no pairing required. Meshequipped headsets automatically connect with other units, streamlining rider-to-rider communication between individuals and within groups. Furthermore, with Sena’s Audio Multitasking technology riders can be involved in a conversation via Mesh intercom while simultaneously operating their smartphone’s Bluetooth features like music or GPS.

Your customers can utilize Mesh in two different intercom modes: Group Mesh Intercom and MultiChannel Open Mesh Intercom. When using Group Mesh, riders can create a private group that supports up to 24 riders over a range of up to five miles (with a minimum of six riders at one-mile intervals).

With Multi-Channel Open Mesh, users can communicate with virtually any number of participants in the Mesh network. If it sounds like an old-fashioned Party Line, that’s because it is! Open Mesh also features multi-channel options, with nine channels available for separate groups and conversations within the larger Open Mesh group. Conveniently, the Spider headsets are compatible with all Sena Mesh-equipped devices including the 50S, 50R, 30K, Quantum Series helmets (Impulse and Stryker), and any Sena Bluetooth device that is connected to the +Mesh Adapter.

Both the Spider RT1 and Spider ST1 are equipped with other attractive features including HD speakers, smart phone connectivity, up to 11½ hours of talk time and fast charging. Topping the list for most of your customers will be Sena’s premium low-profile HD speakers that provide impressive audio performance as well as physical comfort.

With a marked increase in volume, bass, and clarity, the HD speakers deliver crisp communication sound quality and an enhanced experience when listening to music.

These new Mesh-equipped headsets from Sena bring the latest Bluetooth communication technology to your customers at an affordable price. With the Spider RT1 and Spider ST1, your clients can ditch the hand signals and shouting and move right into seamless, clear conversation with their riding partner or group. ■

» Talk with your Parts rep for details and learn more in the Helmet & Apparel and Street catalogs, and at www.parts-unlimited.com.

Sena’s Spider ST1 is designed for riders who prefer the convenience of a jog dial for flipping through functions.

The Spider RT1 features individual buttons. The RT1 and the Spider ST1 both feature Sena’s groundbreaking Mesh intercom platform, which makes connecting with, and talking to, other riders easier and more reliable than ever.

SNOWMOBILE MARKET REPORT

MORE SLEDS IN USE , MORE CHANCES TO SELL

Last season, pandemic-driven supply chain issues dogged new snowmobile production. Customer deliveries were massively delayed, and that led to 2022 new sled retail sales declining about 2 percent from the 2021 season. Worse, those new sled delivery delays and other technical problems are extending into the 2023 season, altering the retail outlook for the sport.

But a deeper look shows a very different picture as the sport of snowmobiling actually continued to grow again

last season. Total snowmobile registrations in North America climbed by nearly 80,000 units, and registrations are a much more accurate measure of total machines in use than retail sales of new sleds.

Plus, the International Snowmobile Manufacturers Associa tion (ISMA) further reports that 2022 new sled sales were actually up in every significant market outside of North America except Norway. That’s up in Sweden, up in Finland, up in Russia, and up in the “other markets” categories.

With winter around the corner, many customers turn their focus to snowmobiles and snow sports. Now is a great time to gear them up with riding apparel like the lineup from Arctiva, and the parts and accessories found in the Snow catalog.

The bottom line is simple – there were more snowmobilers operating more snow machines last winter than in the prior winter (2020-21), another season that was also characterized by significant growth in the market. And that growth should continue in the coming snowmobile season, so dealers who are ready for the market adjustments should do very well. continued on page 64...

LIQUI MOLY’s 0W-40 snowmobile fully synthetic motor oil offers optimal lubrication and performance for your customers’ 4-stroke machines.

Sub-Zero Performance Winter Focused Oil for All Engines

4-stroke machines. Regardless of which oil your customers use, it’s important to follow the sled manufacturer’s specifications. These can be found in the vehicle’s manual or in the LIQUI MOLY oil guide.

It begins when your customers press the starter button and the low viscosity of LIQUI MOLY’s high-quality synthetic base oils allow it to quickly and easily flow out to critical engine components. With a pour point of -54 degrees Fahrenheit, Snowmobile oil remains fluid and free-flowing in the coldest conditions. This means easier starting since spinning engine parts don’t have to fight against overly viscous oil, as well as better lubrication since the oil pump has an easier time pushing lube out to the transmission, bearings, cylinders and top end.

For those running 2-stroke sleds, LIQUI MOLY’s Snowmobile 2T

Pro Race oil is a great choice. It is designed to work in sub-freezing temperatures, and offers enough lubrication to be mixed at a ratio as lean as 1:100.

LIQUI MOLY’s Motorbike Speed Additive includes accelerants, dispersants and detergents that help improve power and throttle response.

Once the engine is up and running and building heat, LIQUI MOLY’s advanced additive package goes to work, elongating molecules to increase the oil’s viscosity. Behaving like a 40-weight oil once hot, Snowmobile oil offers excellent shear stability and component protection, and includes detergents and other additives to help keep engines clean and running strong all winter long.

For those running 2-stroke sleds, especially Rotax E-Tec engines, LIQUI MOLY’s Snowmobile 2T Pro Race oil is a great choice. This fully synthetic high-performance oil was developed and tested on racing machines, ensuring the best possible performance for your customers’ recreational rigs.

Like LIQUI MOLY’s 4-stroke engine oil, this 2-stroke formulation is designed to work in sub-freezing temperatures, and offers enough lubrication to be mixed at a ratio as lean as 1:100. That makes it a perfect match for Rotax’s latest E-Tec engines, but all 2-stroke engines will benefit from Snowmobile 2T Pro Race oil’s lubrication, cleanliness, and low smoke levels.

As summer winds down, we’re reminded that it’s time to give the snowmobile in the garage a tune up. Pre-season prep includes checking the track, skis, and belt, and of course freshening up the fluids. Lubricating a hard-running 2-stroke or 4-stroke sled in sub-freezing temperatures is imperative. Thankfully, LIQUI MOLY has the formulations your customers need to keep their rigs running smoothly.

LIQUI MOLY developed its Snowmobile fully synthetic motor oil in 0W-40. From sub-freezing startups to fullthrottle operation, LIQUI MOLY Snowmobile oil offers optimal lubrication and performance for your customers’

Winter or summer, 2-stroke or 4-stroke, all internalcombustion engines are good candidates for LIQUI MOLY’s Motorbike Speed Additive. This potent concoction in cludes accelerants, dispersants and detergents that help improve power and throttle response. Simply pour it into the gas tank and Motorbike Speed Additive mixes with the gas and goes to work.

These and all of LIQUI MOLY’s other premium chemicals are proudly made in Germany and in stock through Parts Unlimited. ■

» To learn more about LIQUI MOLY’s offerings talk with your Parts Unlimited sales rep, and check out the Snow catalog and www.parts-unlimited.com.

...continued from page 61

SNOWMOBILE MARKET REPORT

When it comes to snowmobile customers, there are ample opportunities to get them set up for the season. Whether they're new to the sport or veterans ready to start the season, Parts Unlimited is your one-stop shop for parts, apparel and accessories.

OPTIMISM ABOUNDS

The snowmobile market is filled with optimism wherever you look. Snowmobile manufacturers are improving their products for 2023, with Arctic Cat introducing a new chassis, Polaris adding power options, Ski-doo bringing out its latest chassis variant and fast-selling new youth models, Bombardier’s Lynx subsidiary in Finland offering more models to the North American market, and Yamaha is expanding the use of power steering in snowmobiles.

Snowmobile club are bringing back shows and races that were suspended during the pandemic, and adding new events to the calendar. And, many clubs continue investing in new equipment and new facilities to care for the North American snowmobile trail network.

Meanwhile, snowmobile riders are planning to resume their extended trips to the west, to Canada, and to other favorite riding vacation destinations just like in years past. Many will be doing so with new equipment of some sort, so they are in a buying mood.

This is all great news for snowmobile dealers who will have more opportunities to sell new sleds, used sleds, parts, garments, accessories, and trailers to snow riders. Returning snowmobilers are the core of the market, but some riders are quite new to snow riding and will rely on your expertise to get what they really need. Other relative newcomers will be ready for significant upgrades to their rides and gear.

One important profit key for the coming season is readiness for customers who are being forced to get one more year out of their existing ride. Make sure you are well-stocked with consumables like carbide runners, hyfax, spark plugs, drive belts, clutch components, springs, shocks, batteries, and electrical parts.

Some riders may want to upgrade existing components like wind shields or skis or luggage, or give their ride a new look with aftermarket graphics or accessories. Others will need new apparel, so don’t over look needed helmet and vision protection updates, replacing worn out gloves and boots, and that new suit that just makes a snowmobiler feel great about the coming riding season. ■

» So check your stock levels of wear parts and apparel now, and contact your Parts Unlimited sales rep to fill in the gaps. Also check out the 2023 Snow catalog and www.parts-unlimited.com.

The vintage snowmobile market continues to be popular and there are many types of customers among those old sled fans. From the riders keeping old machines running out of necessity to the hardcore riders who store vintage sleds right alongside their new machines. All of them need parts and accessories to service and upgrade their machines, and apparel for when it’s time to ride.

The Vintage Connection

Vintage snowmobiling continues as one of the hottest aspects of the sport, so it is important to understand the details of this sometime confusing part of the hobby.

The retro-riders are the low end of the vintage market. Trail riding old sleds because that is all they can currently afford, the retro-riders tend to be young and mechanically inclined. As they mature and become better-off financially, they typically trade up to newer machines.

This is an outstanding market for your late-model trade-ins, and eventually for new machines. They’ll also need parts, accessories and apparel all the way through the process. So don’t ignore these seeds for future big bucks business just because they are only buying a few obsolete parts right now.

Serious vintage snowmobile collectors tend to be older, much more affluent, and much more experienced riders who tend to own multiple machines, both old and new. They are among the best customers you can have because they tend to spend heavily on both restorations and on new machines and equipment.

Many of these hard-core riders own literally dozens of snowmobiles, multiple trailers, and closets full of clothing. Even though snowmobile manufacturers gen erally ignore vintage riders and collectors, smart dealers do not overlook the ability to attract potentially profitable new cus tomers from this group by offering what they need to restore old snow machines.

Vintage racers are in a class by them selves. Often keying in on just one or two machines built for specific racing classes, they need the same kinds of products (mostly consumables) as riders who race new machines, but with specifics tailored to the old sleds.

Popularity of various types of racing and racing classes varies from one area to another, so find out what kind of vintage racing is popular in your area and adjust your product offerings accordingly.

Cold-Weather Oils for Winter Fun For Racers, By Racers

The all-new Tundra Full-Syn 2T oil uses a clean-burning, low-ash formula and also includes additives to minimize carbon buildup as well as prevent corrosion.

It takes confidence in your products to put them to the test in competition, but that’s exactly what Maxima Racing Oils has done since the beginning. Founded in Southern California in 1979, Maxima was created by racers, for racers, and has been involved in many forms of powersports competition throughout the years. That means your customers can rely on Maxima to provide the high-level protection their machines need, and for snow mobile riders getting ready for a busy winter riding season, Maxima has several options from which to choose.

Proper lubrication is crucial for any engine, but 2-strokes are especially reliant on quality oils due to how little of it is available to keep the piston, cylinder, crankshaft and bear ings spinning smoothly. Maxima’s new Tundra Full-Syn 2T snowmobile oil is an ester-based synthetic oil designed to ensure optimum protection and performance from idle up to redline.

Tundra Full-Syn 2T uses premium synthetic base stocks and Maxima’s proprietary blend of anti-wear additives to provide maximum engine output and component protection in cold temperatures. With a pour point of -50 degrees Fahrenheit, Tundra Full-Syn 2T is engineered to perform from sub-zero startup to the hottest operating temperatures, and is ideal for use in DFI applications.

The all-new Tundra Full-Syn 2T oil uses a clean-burning, low-ash formula and also includes additives to minimize carbon buildup as well as prevent corrosion. The synthetic, ester-based technology helps Tundra Full-Syn 2T stick to metal parts, improving scuff protection and detergent

properties. This is a high-quality 2T snowmobile product that’s ideal for high-performance applications, and can be used in premix or poured into the oil tank on injectorequipped rigs.

Sleds with 4-stroke engines may have things a little easier thanks to their forced-lubrication systems, but pumping oil at startup at sub-freezing temps is no easy task. That’s why Maxima Snow 4T full-synthetic oil comes in 0W-40 and utilizes special additives designed to make it perform in the coldest climates.

At startup when things are frosty cold, Maxima Snow 4T behaves like a 0-weight oil, flowing easily so that the oil pump can deliver lube without delay. As the engine warms, viscosity index improvers thicken the oil to help maintain a boundary layer of protection on moving parts. Once again, synthetic ester molecules are called upon to help maintain viscosity and film thickness under extreme conditions.

Snow 4T also contains additional additives to keep engines clean and reduce harmful buildup that can impact performance and reliability. Whether your customers are working with a high-performance liquid-cooled snowmobile or an air-cooled utility vehicle, Maxima Snow 4T full -synthetic oil will help keep it running strong.

There’s something to be said for a brand that’s heavily involved in racing, and Maxima Racing Oils products can be seen in nearly every form of competition. ■

» Talk with your Parts Unlimited sales rep for details, and check out the Snow catalog and www.parts-unlimited.com.

Maxima Snow 4T fullsynthetic oil comes in 0W-40 and utilizes special additives designed to make it perform in the coldest climates.

Winter Work

ATV and UTV Accessories for Winter

As the days get shorter and temperatures become colder, dealers can look forward to helping ATV and UTV customers prepare for the winter months. Moose Utility Division has everything an ATV or UTV rider needs to outfit their vehicle for the snow and ice, as well as the tricky conditions that come with those things. Plows, winches and tire chains will help those riders handle the winter with ease.

Roads and trails have to be kept clear, which means having a plow on hand is an absolute must in snowy areas. With a Moose Utility Division plow and mounting system, an ATV or UTV can be turned into the perfect snow-clearing machine.

Plow blade options include the county blade and standard blade. There are several size options for both, so riders get the right size for their vehicle and for the task at hand.

Moose Utility Division also has push tube mounting systems, like the RM5 mounting plates and frames, that pair perfectly with its plow blades. The RM5 rapid-mount plow system has a pull-pin design that makes mounting and removing the plow blade easy. The thick, sturdy steel push tube means it is extremely durable and capable.

Plows are all about getting snow off the path, while winches are all about getting vehicles back onto it. Getting stuck in snow or ice is a common challenge during the winter months, and it’s important for riders to be prepared, just in case. Moose Utility Division has plenty of options, with both VRX by Warn and Moose Aggro winches. Both styles are available with different load capacities, ranging from 2,500 pounds to 4,500 pounds, and customers can choose from either a steel rope or a synthetic rope. Like the snowplows, the winch options allow customers to pick the right tool for the job. Powder coating on the outside and complete waterproof sealing on the inside keep winches like the WARN VRX 45 well protected from the weather, mud and other elements.

Moose Utility Division includes mounting plates with each of its winches, though mounting kits are also available separately. There are mounting plates available for a long list of ATV and UTV models, plus accessories like cable stops and a snow plow strap.

Getting through snowy terrain is a lot easier with tire chains, and Moose Utility Division has four different sizes available to accommodate virtually any ATV or UTV. The V-bar chains store neatly in a toolbox-style case when the weather is warm, then they mount easily when the time is right for them. The V-bar styling of the chains helps tires maintain grip in snow and ice, and they increase a vehicle’s pulling capacity. ■

The RM5 rapid-mount plow system has a pull-pin design that makes mounting and removing the plow blade easy.

» Talk to your Parts rep about how to get your customers ready for winter work with Moose Utility Division. You can find all of the styles and sizes in the ATV & UTV catalog and at www.parts-unlimited.com.

Moose Utility Division has plenty of plow options available for when it’s time for winter chores. Plow blade choices include the standard blade, which is available in six different size options.

Moose Utility Division also offers a range of winch options, with different load capacities, ranging from 2,500 pounds to 4,500 pounds.

Performance Pistons Parts for Refreshing That Sled

Pistons wear out. That’s a fact, and when it’s time to replace pistons in 2-stroke snowmobile engines, many service technicians reach for Wiseco forged pistons. This is for good reason –forged pistons are strong and durable.

Here’s why Wiseco forged pistons are so durable: Foremost, the forging process allows for improved and uniform alloy grain flow throughout the shape of each piston, increasing its tensile strength and durability. This structural gain is especially important taking into account the heavy loads that snowmobile engines experience when plying backwoods trails.

But, Wiseco gives their forged pistons more, much more. Wiseco snowmobile pistons’ crowns are hard anodized to protect the surface from excessive heat and detonation. Wiseco’s hard anodizing also helps eliminate the chance of ring micro welding, a power-robbing problem other wise associated with high-heat combustion conditions.

Furthermore, the piston’s wrist pin bore is hard anodized to increase service life and to help prevent wear to the wrist

Wiseco’s 2-stroke snow mobile piston kits include the piston, rings, wrist pin and circlips.

pin. Wiseco also applies its proprietary ArmorGlide skirt coating to the piston skirts to reduce friction for improved performance and extended piston and cylinder life overall.

Wiseco piston kits are available for popular Polaris, SkiDoo and Yamaha snowmobiles. Single piston kits include a piston, rings, wrist pin and circlips. Complete top-end kits are also available for specific applications and include the above components as well as top-end bearings and a top-end gasket kit, all for one part number. ■

» For more information, dealers should contact their Parts Unlimited rep, and check out the Snow catalog and www.parts-unlimited.com.

Set for Sledding Piston Kits for Popular Snowmobiles

ProX offers a complete line of 2-stroke piston kits for a range of popular snowmobiles.

As the winter season approaches, no snowmobiler likes to be caught with their engine down. To the rescue comes ProX with a wealth of replacement pistons for 2-stroke engines that might have scuffed, worn or just plain old tired pistons from the previous season. ProX specializes in new 2-stroke pistons that fit Polaris, Ski-Doo and others.

ProX 2-stroke pistons are cast manufactured by leading OEM suppliers, using a proprietary alloy that keeps heat-induced expansion to a minimum. This is ideal for maintaining

proper piston clearances in the harsh environments in which snowmobile pistons operate. Piston skirt stability is considered, too, for minimal piston-to-cylinder wall clearance that’s so crucial for consistent ring seal.

In addition, each piston’s crown, top ring land and top ring groove is hard anodized to help protect from potential damage of excessive heat and detonation, along with preventing ring micro-welding.

ProX snowmobile piston skirts are treated with MOS2 coat ing for improved break-in and shielding against scuffing and cylinder wear. Improving upon original designs, some OEM single-ring applications are reconfigured for two rings to further improve compression and heat dissipation.

All ProX replacement pistons are available in stock bore and oversize options. Kits include a piston, rings, clips, pin and top-end bearing – a setup that offers a complete and straightforward drop-in installation. ■

» Dealers can learn more about ProX re-placement piston kits by contacting their Parts Unlimited rep, and by checking out the Snow catalog and www.parts-unlimited.com.

FRESH PISTONS for Fresh Powder

Cast manufactured using proprietary hypereutectic alloy, optimizing thermal expansion and improving strength in critical areas

PERFORMANCE REPLACEMENT SNOWMOBILE PISTON KITS

Help your customers prep for snow season with piston kits that bridge the gap between OE+ quality and affordability. Available for popular and legacy applications from Arctic Cat, Polaris, Ski-Doo and more.

Piston, Rings, Clips, Pin, and small-end bearing included under one part number!

Hard-anodized crown and ring grooves protect against damaging heat, eliminating ring micro-welding and extending service life

MOS2 skirt coating improves break-in and resists piston and cylinder wear

Two-ring design updates for certain OE single-ring applications for improved performance and extended life

Designed and manufactured to provide skirt stability and optimize piston-to-wall clearance, promoting improved ring seal and performance

Audio for All Universal Sound Systems for UTVs

Dealers throughout the country can attest to the impressive growth of the UTV market, both in popular ity amongst customers and in models offered from manufacturers. With the door now opened to a new world of accessories, customers are quick to want to equip their rides with audio systems that perform as well as their vehicles do.

As 60-year veterans in audio equipment design and production, MB Quart understands that your customers want an audio system that perfectly fits their desires. Offering readily available convenience and extensive model coverage, MB Quart’s universal audio products for UTVs offer something for everyone.

Two main styles of universal audio systems are offered from MB Quart, one featuring roll-cage mounted speakers and the other in an overhead soundbar configuration. Roll-cage mounted systems include a compact joystick Bluetooth

source unit and a 400-watt ampli fier powering two 6.5-inch or 8-inch speaker enclosures, depending on the kit.

MB Quart’s overhead systems utilize an all-in-one design featuring a Blue tooth source unit mounted in the center of an enclosure containing four powerful speakers. Available in 41-inch and 46-inch lengths, these systems can be mounted to multiple cage styles and include everything needed for plug-and-play installation.

Whatever audio route your customers might prefer, MB Quart’s universal systems help dealers covers a vast majority of their UTV customers with simple, high-quality sound solutions. ■

» For more information on MB Quart audio solutions, talk with your Parts rep for details, and get more information in the ATV & UTV catalog, and check out www.parts-unlimited.com.

MB Quart’s universal UTV audio system

Victories in the Making Championship-Winning Clutch Technology

Since 2016, Star Yamaha Racing has equipped its Supercross machines with Rekluse clutch systems. The partnership has yielded a lot of race wins over the years, but the 2022 sea son was something special. The Star team secured two championships – a premier-class title in 450SX with Eli Tomac on his TorqDrive-equipped YZ450F, and a 250SX #1 plate with Christian Craig aboard his YZ250F. Rekluse’s TorqDrive friction-disc technology contributed to this historic success by providing Tomac and Craig with the consistent and controllable power transfer they needed. That same technology is available for your customers’ bikes. Installing a TorqDrive clutch is as easy as swapping out the clutch pack. The system’s thinner clutch plates allow more disks to fit in the OEM clutch’s footprint, decreasing slip, improving torque transfer, and virtually eliminating

clutch fade. TorqDrive clutches are also more durable, and applicable models come with basket sleeves that save the basket tangs from notching and wear. Rekluse also offers billet clutch baskets to further optimize clutch performance and modulation. That’s what Craig used on his YZ250F this past season, and the results speak for themselves.

Clutch baskets are available for many popular models and feature a hard-anodized construction and tightly controlled tolerances that yields smoother operation.

Whether your customers are in need of a new clutch pack or eager to upgrade their entire clutch, Rekluse has the race-winning components they need. Parts Unlimited carries the same Rekluse parts the Star Yamaha team trusts, as well as clutch packs, baskets, and other components for many popular models. ■

» Reach out to your Parts Unlimited sales rep for details, and learn more in the Off-Road and Street catalogs, and at www.parts-unlimited.com.

Rekluse’s TorqDrive clutch setup.

Maintenance Made Easier The All-Purpose Pro Funnel

Whether it’s a big job or common maintenance, having the proper tools can be the difference between frustration and broken parts and smooth, successful completion. Specialty tools that truly make the job easier for garage mechanics and service shops alike must come from avid users themselves, which is exactly why Motion Pro’s lineup of tools and equipment take the headache out of service.

Motion Pro’s latest addition to the arsenal is aimed at one of the most common tasks – the oil change. The Pro Funnel™ is an all-in-one package packed full of features to make oil changes as simple as they should be. Much more than just a funnel, the Pro Funnel allows users to measure up to 1,000cc (34 ounces) of liquid with varying graduated markings in fluid ounces, cubic centimeters, and a premix ratio.

The Pro Funnel will hold the required amount of oil in place with its integrated shut-off valve until it’s ready to be dropped in. An integrated pivoting ball leading into a fill tube makes it easy to reach those inconveniently placed

The Pro Funnel from Motion Pro makes dealing with fluids and liquids a snap.

fill points for a mess-free job. Additionally, an integrated clip on the reservoir allows for temporary hanging of the funnel. An integrated magnet and lid makes storage in between jobs clean and convenient.

Simply put, there’s no more need for separate measuring and filling devices with the Pro Funnel, making a big difference for a small job. ■

» For more information on Motion Pro products like this, contact your Parts rep for details and get more information in the Tire & Service catalog and at www.parts-unlimited.com.

THE RIGHT TOOLS

Reversible

Smart Sounds Universal Speakers for Powersports

The variety of customization options across powersports machines can sometimes be overwhelming. Many UTV and ATV users want to tailor their experience to their liking, but the number of options and model fitment variations can quickly become daunting.

JENSEN Audio is bridging the gap between quality and convenience for your customers who want to upgrade their machine’s tunes with its universal speakers. These powersports-ready speakers have a nearly limitless model fitment capability with JENSEN’s proprietary universal mounting design. With an included U-bracket

and JENSEN’s AMPS mounting pattern, your customers can place their speakers where they like without hassle. However, mounting is half the equation, quality sound that lasts is the other. JENSEN universal speakers utilize a durable design that achieves an IPX6 water resistance rating. They feature a bridged woofer and tweeter con structed with a polypropylene cone, Ferrofluid cooling, and a four-layer ASV coil, all working together to produce efficient sound even in high-heat and outdoor conditions. The materials used throughout are rated for corrosion and UV resistance, traits that are put to the test by JENSEN’s R&D department. This speaker design has undergone water, salt, vibration, and temperature testing to ensure they’re ready to handle what your customers can put them through. While great on their own, these universal speakers pair well with JENSEN’s universal amplifier to achieve a hardy off-road system. ■

» For more information on JENSEN products, please contact your Parts rep for details and get more information in the ATV & UTV and Street catalogs, and at www.parts-unlimited.com.

Mother Nature is getting a new soundtrack

3"

JENSEN Audio’s universal speakers are a great way to add tunes to a variety of powersports vehicles.

Shifting Gears Precision Shifting Mechanisms for UTVs

UTV models, Magnum Grip gated shifters were designed to reduce the chances of unwanted gear shifts, perhaps from an accidental arm bump, or even chassis flex. Requiring a trigger pull to change gears, these shifters create positive locking and unlocking in and out of gears.

Escaping the day-to-day, getting outdoors and hitting the open trail is something many powersports customers find solace in. Throw a UTV and a little adrenaline in the mix and you have an equation that produces ear-to-ear grins.

Today’s UTVs are highly capable machines, but unexpected challenges can present themselves, and your customers should have the controls to help them be prepared.

XDR Off-Road set out to improve function and precision of UTV gear shifting controls with the company’s threetiered lineup of gated shifters. Available for many popular

For those who like to push the limits, XDR’s Magnum Grip Hill Killer shifters eliminate stock reverse lock out functionality, allowing for a quick shift from forward to reverse. This helps drivers get the front end back on the ground quickly in hill climb situations when things start heading the wrong direction.

Magnum Grip Dual Gate shifters offer a complete gearshifting package. Equipped with both a standard and a Hill Killer shift gate pattern, these shifters provide precision shifting functionality for any terrain, and most importantly, peace of mind. With CNC-machined billet construction, anodized finish and a limited lifetime warranty, your customers will be shifting gears for years to come. ■

» For complete details and available applications, talk with your Parts rep and check them out in the ATV & UTV catalog.

XDR Off-Road’s Magnum Grip gated shifters are designed to reduce the chance of unwanted gear shifts for many popular UTV models.

STUD BOY

ENDURO BAR WEAR BARS

COBRA BY POWERMADD

COBRA™ WINDSHIELDS FOR POLARIS

SLYDOG

6° COMMAND SKIS

ALPINESTARS

DESCENDER V3 BICYCLE JACKET

nylon

of

auto-locking

for

RETAIL

front

TECHSTAR BLACK EDITION LONG-SLEEVE BICYCLE JERSEY

SUG. RETAIL

TECHSTAR BLACK EDITION BICYCLE PANTS

ALPINESTARS

CIRRUS BICYCLE GLOVES

VANCE & HINES

HIGH-OUTPUT HOOLIGAN EXHAUST SYSTEM FOR HONDA GROM 17-19

steel

HIGH-OUTPUT SLIP-ON MUFFLER FOR BMW R nine T 14-19 (EXECPT SCRAMBLER)

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SEATS

FOR KAWASAKI

2 ALL NEWTIRES FOR 2022!

The newest road-oriented benchmark dares you to challenge any road.The Tourance Next 2 offers riders accurate feeling of the controls and solid all-grades handling, with impressive wet and braking response even in cold temperatures. This tire was designed to offer immediate and durable performance throughout the entire tire lifecycle, with outstanding comfort and safety while riding with or without pillions or luggage.

A comprehensive tire for ADV riders looking to overcome the boundaries of adventure touring and backcountry travel.The latest 50/50 tire from Metzeler was built to provide continuous support at any lean angle, including on hard-packed terrains.The tread design and tire profile enable riders to cope with lashing rain, cold temperatures, and unexpected conditions both on and off the pavement.