Beauty Biz year 13 issue 4

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2019 ABIA WINNER

AN EDUCATIONAL JUNKIE JESSIKA BRIGGINSHAW WINNER OF 2019 ABIA COSMETIC TATTOOIST OF THE YEAR Jessika Brigginshaw, Owner and Director of Cosmetic Tattooing by Jessika, is a true advocate for her industry. Proud to be a part of this dynamic and growing field, she feels lucky to get to do what she loves every single day. “I never stop learning. I am an educational junkie. I invest heavily in learning new tips and tricks from international artists, which keeps me ahead of the game.” Jessika says. With a growing personal bucket list Jessika set her sights on the professional goal of holding her first conference APMAC (Australian Permanent Makeup Artists Conference), in collaboration with fellow Permanent Makeup Artist, Georgie Westley, to further support the Cosmetic Tattooing industry with an abundance of educational and networking events all under one roof, which took place in October 2019 on the Gold Coast, Queensland. “I believe that hard work, dedication, consistency and passion is what will help me to continue to grow my businesses. I truly love what I do and get so much satisfaction from seeing clients overjoyed with their new brows, and students learning a new skill set.” Jessika subscribes to various industry publications, and enjoys following other artist’s work from all over the world, to ensure that she is at the forefront of the industry and exhibits in Trade Beauty Expos also. Not only treating clients as a professional Cosmetic Tattooist both at clinics B Indulged & Cosmetic Tattooing by Jessika, in late 2017 Jessika launched Brow Squad, a brow & lash focused wholesale distribution & training academy - designed to leverage & share Jessika’s passion and skill set in Brow Tattooing with the wider industry. “I have built a well-known and positive profile

in the cosmetic tattoo industry, so it made sense for me to expand on my love for this industry. I am extremely proud of the business growth that I have achieved in my salons.” Social media has formed an integral part of Jessika’s business marketing strategy, actively posting and engaging on across several social channels. “Everyday I allocate at least an hour to like, comment and post on other people’s pages, plus posting in beauty groups and forums. I also run my own Brow Squad mastermind group, which I contribute to daily. I literally live and breathe social media.” she shares. 2019 ABIA COSMETIC TATTOOIST OF THE YEAR. Jessika boasts over 25K+ social Sponsored by Dermaplane Pro Australia - Jessika media followers and with 60-80 Brigginshaw, Cosmetic Tattooing by Jessika clients per month and a 4-6 months in advance, clients and students travel from all over Australia to and acknowledged by my fellow peers within have their brows done by Jessika, “it’s an such a competitive industry. The competition extraordinary feeling”. Word of mouth referrals was fierce with such talented artists that had have also played a key role in Jessika’s group also entered, The support and encouragement tribe of raving fans of her clientele. Her clients was overwhelming and I felt so honoured, that can’t help but sing positive praise for Jessika’s all my hard work, investment in training and work calling it “transformational” “great service” never giving up, made it all worthwhile when I and “very talented at what she does”. won. “It’s flattering to see my clients are so happy with the result, that they are wanting to share the experience with friends and family.”

What has it meant to you to win the ABIA for Cosmetic Tattooist of the Year?

It has been truly so rewarding to be recognised

What impact has this award made on your business since winning?

It has had a very positive influence on my business and professional career as an artist, as my clients and students have the peace of mind and assurance that they are receiving cosmetic tattooing and training by an award winning Artist/Trainer, that has been highly regarded and acknowledged by the industry leaders and wider beauty community.

What have you loved most about being involved in ABIA’s?

It’s an honour to be amongst the finest artists, therapists and businesses within the industry, who support, encourage and give each other positive recognition when it is well deserved. I love the community vibe and how it brings us all together to celebrate each of our successes. I also love how we can network to build new relationships and rapport within the community and watch new and upcoming industry leaders emerge.


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