February 2018
For your beauty, hair and spa business هي مجلة متخصصة يف قطاع الجامل والشعر والسباProfessional Beauty GCC مجلة
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Trend WATCH The hottest innovations and launches of 2018
Industry At the first beauty, hair and spa trade show of the year
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Buy your favorite products at exclusive show discounts Expert Advice
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Editor’s Comment
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Happy New Year to you all, and what a way to kick start 2018 by revealing the brands, influencers and experts that will be supporting us at Professional Beauty GCC at The Meydan, next month. Read the full highlights on page 23 and if you wish to register for your FREE ticket, there’s still time – visit www.professionalbeauty.ae or our Instagram @pro_beautygcc We have many new additions for this year’s event, including our first Professional Beauty Awards taking place at the Ritz-Carlton, DIFC on Monday 5 February. On page 47 we reveal and congratulate every single finalist who has been shortlisted. The winner will be revealed on Monday 5 February by our sponsors, turn to page 50 where the sponsors highlight why it’s such an important event to support. Good luck to all the finalists! In order to ensure your business is supported and boosted for the year ahead, we have a variety of programmes at the show, which are free for you to attend. The agenda for our Beauty Conference this year has been spearheaded by salon owner and Professional Beauty Ambassador, Maria Dowling, with topics covering “how to optimise online booking systems on social media”, “how to retail without selling”, “how emotional intelligence helps drive success”, and “how to recruit the best staff”. Turn to page 69 for the full line-up. We are also thrilled to announce that Bart Van de Bel, client partner at Facebook, Middle East – has been confirmed as our keynote speaker for the spa conference – the full agenda can be found on page 64. Bart will be speaking on digital marketing trends for 2018 and how to utilise this for your business – a keynote not to be missed! New for 2018, is the option for all our brands to retail on their stands, which means that you can purchase the products you need there and then, with the additional benefit of taking advantage of the show discounts which are available on the day only. This also includes new brands launching at the show such as, Gemology – read more about this luxury skincare line on page 43. The team and I wish you all a successful 2018 and very much look forward to welcoming you to the show.
Emma Baron Editor |
@pbgcc
Published by and (C) 2017 Trade Exhibitions & Publishing FZ LCC. Registered at Dubai Media City. 321 Building #8, Dubai. UAE t: +971 (0) 4 375 66 53 Trade Exhibitions & Publishing FZ LCC News editor: Emma Baron emma@professionalbeauty.ae
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Regulars 7 News Openings, launches and the rest of the news from the world of spa, hair and beauty 20 Insider Our exclusive monthly stats for beauty salons, spas and hair salons 27 Product news The brands at Professional Beauty GCC 2018 revealed 39 Ask the experts Advice on lash extension hygiene, treating milia and we explore the new ombré lip trend
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72 Calendar The essential dates for your business diary from trade shows to conferences and training
Hairdressers Journal 56 Multiple moods This collection explores diverse textures in varying lengths and shapes 59 Urban cool Wearable styles and high fashion colour
Features 23 The stage is set Professional Beauty GCC 2018 product launches, brand innovations and educational content is highlighted 43 The gem effect Precious stone luxury skincare brand, Gemology, launches in the UAE 47 Set for success Professional Beauty GCC 2018 Awards finalists and sponsors revealed
50 Meet the sponsors We talk to three 2018 Award sponsors on the importance of supporting this initiative 55 Its showtime! Columnist Maria Dowling reveals her top reasons why attending a trade show is a must 67 Showstopper Make-up phenomenon, Nina Ubhi, reveals what she plans for her master class for this year’s exhibition 69 Masterminds Beauty Conference line-up is revealed and the keynotes summarise what they will be talking about at this year’s seminar programme
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7 News
News Personalisation and brand identity pegged as major 2018 beauty trends Natural ingredients, personalised beauty, brands with a story and digital technology are key 2018 beauty trends, according to market researcher Mintel. The market analyst has highlighted the four themes as those set to shape the global beauty and personal care market this year. A rising environmental awareness is making consumers around the world increasingly focused on natural products that use sustainable ingredients and are “allergen-free, safe and pure,” Mintel said. As part of this focus, consumers will become more and more interested in products with ingredients that have been locally sourced, the company predicated. Mintel also forecast that in 2018, consumers will continue demanding products tailored to their specific needs. The mass approach that placed consumers into set, predetermined categories will, the company commented, increasingly become a thing of the past. In a statement, Mintel said: “Perceptions of beauty based on
age, gender, skin, hair and body type are changing as today’s consumers take control of how beauty is defined. In 2018 and beyond, consumers will demand that their individual needs are answered with options or customisable beauty.” The trends forecast also concluded that this year, and moving forward, it will no longer be enough for a company to have quality products. Brands must also have a personality, a level of social responsibility and an ethos that aligns with the values of the consumer. The report stated: “The onus is now on brands to impress consumers with a human-like personality that’s relatable, personable and sincere. Millennials and Generation Z place greater emphasis on the world around them [so] now more than ever it is imperative to truly give back to society.” Mintel also predicted that continued digital innovation will increasingly see technology gather information about consumers’ buying preferences. This includes
ألبحاث السوق أن املكوناتMintel أفادت رشكة ،ومستحرضاتالتجميلالشخصية،الطبيعية والتكنولوجياالرقميةمتثّل،والعالماتالتجاريةالناجحة .2018 أهم اتجاهات قطاع التجميل يف عام وقد أبرزت رشكة تحليل األسواق املوضوعات األربعة؛ إذتشكّلالسوقالعامليةملستحرضاتالتجميل .والعنايةالشخصيةهذاالعام يف حديثها قائلة إن زيادةMintel واستطردت رشكة الوعي البيئي يدفع باملستهلكني من جميع أنحاء العامل نحو الرتكيز كث ًريا يف املنتجات الطبيعية التي تستخدم فضالً عن،مك ّونات رفيقة بالبيئةوآمنةوطبيعية .»«خل ّوهامنمسبباتالحساسية الرشكة املز ِّودة ألنظمة،Pantone أعلنت رشكة أن اللون فوق البنفسجي هو لونها هذا العام،األلوان .2018 يف وتفيد الرشكة العاملية ألنظمة األلوان بأن التد ّرج املذهل للون البنفسجي يستحرض روح االبتكار عىل حد،والتفكري الخيايل الذي يجابه الوضع الراهن
Middle East’s first spa by L’Occitane opens The Middle East’s first O Spa by L’Occitane has opened its doors at the new InterContinental Fujairah resort in Dibba. The InterContinental Fujairah Resort is a beachfront property situated on Al Aqah Beach, beneath the backdrop of the Hajar Mountains. The luxury resort comprises series of low-rise Arabesque village-style buildings. The resort’s 190 guest rooms and suites, including 44 Club InterContinental Rooms and 38 suites, feature expansive balconies.
new technology with the capacity to read a person’s facial expressions and eye movements to determine the products they’re interested in. Mintel explained that “with so many products on the shelves, timepressed consumers are in need of a more intuitive shopping experience”. Vivienne Rudd, director of global innovation and insight, beauty and personal care at Mintel, said: “Mintel predicts that the beauty and personal care market will experience a fundamental shift during 2018 and it will be through harnessing biotech advantages that a new generation of enhanced natural products is created.” “Personalisation is set to reach new heights as brands strive to embrace total inclusivity. When it comes to ethics, it will be imperative for brands to have a personality that is genuine and a viewpoint that clearly communicates their positioning. “Finally, developments in biometric monitoring will see brands drive unprecedented customisation of the shopping experience.”
InterContinental Fujairah Resort also offers a gymnasium, O Spa by L’Occitane, as well as four meeting rooms, a boardroom, a ballroom and two gourmet dining options.
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Consumers warned against attempting DIY lash extensions Lash extension experts are warning consumers about the dangers of attempting to recreate lash extension services on themselves at home. DIY lash extensions is the latest worrying beauty trend to hit social media, made popular by social influencers on Instagram like US user @trapical.punch, who shared a step-by-step guide with followers. The guide recommends two salon-strength lash glues and instructs readers simply to dip clusters of lashes into the glue with tweezers “and keep doing it until you get them to look how you want”. Beverly Piper, co-founder of The Eyelash Design Company, highlighted the dangers of non-professionals attempting the treatment themselves: “Not only are you using sharp metal tools near your own open eye, but you will also be partly blocking your own vision… since you can’t see all that
well, who knows where these lashes are being placed, and if they are in the right position or not? Even one misplaced lash can cause quite a bit of discomfort and look unsightly.” She added that it’s important to highlight to consumers that during professional services the eyes are closed to reduce the chance of getting adhesive in the eyes, and the lower lashes are separated from the upper to avoid sticking them together. “… especially if you’re using a strong adhesive, your lashes will be difficult to separate without causing damage,” she said.
Seaweed key to creating eco-friendly sunscreen
Researchers believe that the seaweed compound palythine could be the key to developing a natural, eco-friendly sunscreen which protects against skin cancer. The team, from King’s College, London, in the UK study found that the natural compound, a mycosporine-like amino acid (MAA) produced in organisms that live in sunlight-rich, water environments, could protect skin from sun damage without causing harm to marine eco systems. Many sun lotions use formulations containing UV radiation filters that are not eco-compatible and can make their way into water systems, harming fish and microorganisms.
The team tested their theory on human skin cells which found that even at very low concentrations, MAA could effectively absorb harmful rays from the sun and protect against UVR-induced damage. It also showed that it could offer skin protection against oxidative stress, which is linked to cellular damage and photoageing. “Our data show that, with further research and development, marinederived sunscreens may be a possible solution that could have a significant positive impact on the health of our marine habitats and wildlife, while still providing the essential sun protection that human skin requires, guarding against damage that causes diseases such as skin cancer,” said professor Antony Young, senior author of the paper. The team says further research is required to prove that the compound has the same properties outside of the lab environment.
ومن املنتظر استحضار اللون بق ّوة يف،قولها املنتجاتالتيتخصمستحرضاتالتجميل .واألزياء ومنط الحياة يف العام القادم وتؤمن الرشكة بأن اللون البنفسجي سيكون له عظيم األثر يف قطاع مستحرضات التجميل يف ظل تسخري العالمات،وقطاع تجميل األظافر التجارية املرموقة للون البنفسجي يف ظالل الجفون وأحمر الشفاه وطالء األظافر وما إىل .ذلك يحذر خرباء متديد الرموش العمالء من املخاطر التي تنجم عن محاولة إعادة استخدام متديد .الرموش بأنفسهم يف املنزل ومتثّل متديدات الرموش من االستخدام الشخيص آخر االتجاهات التي تهدد قطاع التجميل وذاع،وانترشت عرب منصات التواصل االجتامعي صيتها عن طريق األشخاص املؤثرين اجتامع ًيا trapical.@ عىل موقع إنستجرام مثل األمريكية التي شاركت مع متابعيها دليالً خطو ًة،punch .بخطوةلتمديدالرموش أحد مركبات،يرى الباحثون أن مركب الباليثني قد ميثّل عامالً رئيس ًيا يف تطوير،أعشاب البحر أحداملنتجاتالطبيعيةوالصديقةللبيئةالواقية والتي تحمي من اإلصابة برسطان،من الشمس .الجلد فقد كشفت الدراسة التي أجراها فريق جامعة باململكة املتحدة أن هذاKing’s College وهو أحد مركبّات األحامض،املركّب الطبيعي )التيMMA(األمينيةالشبيهةباملايكوسبورين ت ُف َرز يف األجسام العضوية التي تعيش عىل ضوء قد يحمي البرشة،أشعة الشمس والبيئات املائية وبدون أن يسبب رض ًرا يف،من أرضار الشمس .األنظمةالبيئيةالبحرية وتستخدم كث ٌري من منتجات الغسول الواقية من الشمسمستحرضات تحتوي عىل مرشّ حات لألشعة فوق البنفسجية التي ال تتناسب مع وقد تسلك طريقها إىل األنظمة،النظام البيئي البحرية؛ مام يؤدي بدوره إىل تع ّرض األسامك .والكائناتالدقيقةلألذى الرشكة العمالقة يف مجال العناية بالبرشة تطلق مبادرتها ملساعدة الرشكات الناشئة يف قطاعمستحرضاتالتجميلعىلاكتشاف الحل الرقمي الضخم مستقبالً يف مجال العناية .بالبرشة Digital Beauty Quick Fire طالبت مسابقة الطالب ور ّواد األعامل والرشكاتChallenge الناشئةبابتكار«أكرثالحلولالرقميةالحديثة يف املستقبل يف مجال مستحرضات التجميل؛ للحصول عىل أفضل النتائج يف مجال الرعاية ،»بالبرشةللمستهلكنيمنجميعأنحاءالعامل 50000 إذ سيحصل الفائز عىل متويل قيمته .دوالر أمرييك وسيحظى الفائزون أيضً ا بفرصة التواصل مع وإقامة مدتها عام واحد يف،شبكة من الخرباء ، لألعاملJ&J’s Innovation JLABS حاضنة فضالً عن دخول مركز تجارب املستهلكني يف الرشكة؛ وذلك للمساعدة يف الدفع بنامذجهم .األولية يف األسواق ، الصحي من لوكسيتانO Spaفتح منتجع أبوابه يف،األول من نوعه يف الرشق األوسط .منتجعإنرتكونتيننتالالفجريةيفمنطقةدبا منتجعإنرتكونتيننتالالفجريةأحداملباين والواقعة عىل،الفندقية املطلّة عىل شاطئ البحر أسفلالواجهةالخلفيةلجبال،شاطئالعقة .الحجر
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Johnson & Johnson seeks next big thing in beauty tech The skincare giant has launched an initiative to help beauty start-ups discover the next big digital solution in skincare. The Digital Beauty Quick Fire Challenge asked students, entrepreneurs and start-ups to create “the most novel, future-forward digital beauty solutions to provide better skincare outcomes for consumers around the world,” with the winner receiving $50,000 in funding. Winners will also have access to a network of experts, a one-year residency at J&J’s Innovation JLABS and admission to the company’s Consumer Experience Center to help advance their prototype towards commercialisation. The challenge asked entrants to focus on one of these three innovation areas. The first is insights-generating tools that empower consumers to make better informed skincare choices, such as at-home skin assessments, coaching engines and personalisation tools. The second, impact tracking devices and adherence solutions that help improve consumers’ skin health management by monitoring skin-impacting factors
such as pollution, UV and skin biomarkers and the third digital technologies or devices that increase efficacy beyond traditional topical applications to progress skin health for consumers with hard to treat concerns such as acne, photoageing and eczema. “True innovation doesn’t just elevate product experiences and outcomes – it challenges the very definition of skincare itself,” said Sebastien Guillon, president, global beauty, Johnson & Johnson Consumer Inc. “The next beauty tech disrupters are out there and this challenge will help us identify the most promising potential partners in the co-creation of meaningful, future-forward skin solutions.” The winner will be announced on March 31, 2018.
إحدى الرشكات،Raison d’Etre أطلقت رشكة ،االستشاريةالعامليةيفمجالاملنتجعاتالصحية مؤسس ًةبحثيةمعنيةبالحفاظعىلالصحة ملساعدة الرشكات عىل دمج مفهوم الحفاظ عىل .الصحةبهدفالنمو فإن،فإذا كنت رشكة أو مدرسة أو مؤسسة املؤسسة البحثية تقدِّم حلوالً مبتكرة لكل من يرغب يف استيعاب مفاهيم الحفاظ عىل الصحة ويرغب يف الحصول عىل الدعم،بصورة أفضل لتعزيز إمكانياتهم الكاملة إذا ما تعلّق األمر .بالحفاظعىلالصحة ورشكة نخيل العقاريةAccorHotelsأبرم مجموعة برجي عىل ْ اتفاقًا لبناء مجمع سكني شاهق من ليضم كالً من،نخلة الجمرية املشهورة العاملية واملجمعRaffles The Palm Dubai فندق .Raffles Residences PALM360 السكني املقرر، السكني360 PALMوسيصبح مج ّمع املطل عىل ّ املنتجع األول،2021 افتتاحه يف عام والبناء األطول، يف ديبRaffles شاطئ البحر لفندق .عىل نخلة الجمرية الذي يصل، السكني360 PALM وسيتميز مج ّمع بعدم وجود عوائق، مرتًا تقري ًبا260 ارتفاعه إىل والرشيط الساحيل،للرؤية املطّلة عىل نخلة الجمرية . ومنظر املباين عند األفق يف ديب،للخليج العريب تستعد مجموعة فنادق ومنتجعات ومراكز سبا Renaissance سيكس سينسيز يف ديب فندق .2018 ديب لالفتتاح يف شهر فرباير،Downtown ،من املنتظر أن يكون هناك ستة أجنحة عالجية ٌ خصص – لحاسة مختلفة من الحواس َّ ُي ّ كل منها حاسة البرص والسمع واللمس والتذوق والشم ويقع املنتجع الصحي يف الطابق الخامس.والحدس وتتم ّيزلوحةاأللوانالداخليةللمنتجع .مناملبنى باإلضافة إىل،باملواد الطبيعية من الرمال والضوء .النوافذ التي تغطي من األرض إىل السقف ،)Nora Tobin( وقد وقع االختيار عىل نورا توبني لتصبح السفرية،رائدة مجال الصحة والحفاظ عليها الجديدة للعالمة الفندقية يف مجال الحفاظ عىل .الصحة
Six Senses Spa to open in Renaissance Downtown Hotel, Dubai The Six Senses Spa Dubai is set to open in the Renaissance Downtown Hotel, Dubai in February 2018. There will be six treatment suites each dedicated to a different sense – sight, sound, touch, taste, smell and intuition. The spa is located on level five of the property. The interior colour palette is of sand and light naturals, with floor-toceiling windows. The spa will offer a variety of holistic therapies and sensory experiences. For example, the Sound Suite offers a So-Sound Legato Healing Lounger which allows healing sound vibrations ease away stress and relax both body and mind. There is also an interactive hanging chime feature, a steam shower and a sauna
where guests can choose the music to relax to. The Sight Suite heightens visual senses using techniques such as chromotherapy in a steam room, digital images projected overhead in the sauna, and a relaxation area with circadian rhythm lighting that was originally developed for NASA astronauts. The Good Night LED lamps help to regulate the body’s natural melatonin by eliminating disruptive blue-sky light waves.
This is complemented by ‘Awake & Alert’ – a luminaire to enhance natural alertness, energy and focus. A flotation pod is offered in the Touch Suite. The buoyancy created within the pod by the dense Epsom-salt solution removes the effects of gravity on the body, and brings users closer to an experience of total weightlessness. A variety of traditional hammam therapies and alchemy bar are the main features in the Taste Suite, with a range of ingredients to create products used in the treatment. In the Smell Suite, guests will be be guided through a workshop to blend their own bespoke products including hair masks, body scrubs and wraps.
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وجاء هذا التعيني كجزء من سعي فنادق ومنتجعات جي دبليو ماريوت لتقديم وسائل جديدة للمسافرين املنشغلني من أصحاب األعامل والرتفيهللتمتّعبحيا ٍةصح ّيةو ُمرضيةطوال ويقدّمهذا.رحلتهم التعاون وسائل جديدة من نوعها للنزالء .لتدريبالجسدوالعقلكليهام رشفت سيتافيل الرشق األوسط باستضافة ّ ت فاعليةرائعةلالحتفالبالذكرىالسنويةالسبعني .لرشكةسيتافيلالتابعةلرشكةجالديرما و ُعقدت الفاعلية يف فندق جمرية النسيم هذا وحرض الفاعلية مسؤولون من وزارة،الشهر ، بجانب أعضاء من قطاع الرعاية بالبرشة،الصحة .وخرباءالرعايةالصحية،والصيدالنيني،والباحثني مدير التسويق برشكة، ذكر أحمد مطر،ومن جانبه «نشعر يف رشكة:ً قائال،جالديرما يف الرشق األوسط جالديرما بسعادة غامرة من ارتباطنا بهذه العالمة وبصفتنا.التجارية الرائدة يف مجال العناية بالبرشة فإن،رشكة ملتزمة مبستقبل األمراض الجلدية رشكة سيتافيل إحدى العالمات التجارية القيّمة يف ومناملعروف.مجموعتناملنتجاتالعنايةبالبرشة أن هذا املنتج إحدى العالمات التجارية الرائدة يف مجال العناية بالبرشة بني أطباء األمراض الجلدية دولة70 وغريهم من خرباء العناية بالبرشة من بني .»يف جميع أنحاء العامل Kate( وقع االختيار عىل كيت سورنسون ) لتصبح مديرة مشاركة (بقسمSornson Global Wellness التسويق واالتصاالت) ملؤسسة .Institute قبل تعيينها يف هذا،وكانت كيت سورنسون تدير مواقع التواصل االجتامعي لكل من،املنصب ومؤسسةGlobal Wellness Summit مؤسسة .Global Wellness Institute Green لدى مجموعة،و َع ِملت كيت أيضً ا وهي مجموعة من األفراد تركّز،Spa Network عىلتحويلقطاعاملنتجعاتالصحيةليصبح ،أكرث فاعلي ًة واستدام ًة وصداق ًة لكوكب األرض ومنسقة ّ وذلكبصفتهامديرةلهذهاملجموعة .للعضويات
New building to be Palm’s tallest structure AccorHotels and Nakheel have signed an agreement to build a spectacular two tower development on the world famous Palm Jumeirah. It will comprise the Raffles The Palm Dubai Hotel and Raffles Residences PALM360. Set to open in 2021, PALM 360 will be the first beachside resort for Raffles in Dubai and the tallest structure on Palm Jumeirah. At almost 260 meters high, PALM360 will offer unobstructed views of Palm Jumeirah, the spectacular Arabian Gulf coastline and Dubai skyline. Its centrepiece will be a 155 metre long sky pool, connecting the towers 170 metres above the ground, from where guests can also enjoy these stunning, uninterrupted views from a unique vantage point. The hotel component will offer 125 hotel rooms and suites, whilst the 359 branded residences – including 16 branded penthouses that will each have their own private infinity pool, gym and cinema – will be available for purchase. Residence owners will be able to enjoy Raffles’ services, including concierge, private transportation and in-residence dining. They will also enjoy global VVIP status through an exclusive Ownership Benefits Program.
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The hotel and residential complex will feature a host of high end dining outlets, including two rooftop restaurants commanding sweeping views and a waterside restaurant in a spectacular poolside and beachside setting. A speciality restaurant will provide a venue for lavish culinary presentations throughout the day and a speciallydesigned lobby lounge will serve top-flight fare in luxurious surroundings. Following the signing, Nakheel chairman Ali Rashid Lootah said: “We are committed to playing a key role in realising the Government of Dubai’s vision by continuing to deliver unique, landmark projects that reinforce Dubai’s position as a world-class destination for living, business, leisure and tourism. “Palm Jumeirah has quickly evolved into one of the most sought-after addresses in the world, offering the ultimate in luxury living and leisure. PALM360 will further enhance the island’s global appeal, which already attracts millions of visitors each year. We are delighted to partner with AccorHotels for this awe-inspiring development that will take our rapidly-growing hospitality portfolio to new heights, and become the luxury destination of choice for discerning travellers the world over.”
JW Marriott appoints celebrity trainer as Wellness Ambassador Health and wellness leader, Nora Tobin has been named as the brand’s new wellness ambassador. The appointment has been made as part of JW Marriott Hotels & Resorts’ drive to offer busy business and leisure travellers new ways to live healthy, fulfilling lives on the road. The collaboration introduces new ways for guests to exercise both their body and mind. Mitzi Gaskins, vice president global brand manager, JW Marriott Hotels & Resorts, says: “We are excited to welcome Nora Tobin as our wellness ambassador, arming our guests with a variety of ways to live well while travelling. Our guests are passionate about wellness, seeking balance and new, innovative
approaches that incorporate well-being into their daily routine.” Tobin is a celebrity trainer and lifestyle coach, as well as a certified Performance Enhancement Specialist and Nutrition Specialist. She has created wellness programmes and hosted numerous events for premium brands and Fortune 500 companies, and is co-creator of the nutrition line Busy Bar. Together, Marriott and Tobin have designed a series of guest experiences rolling out throughout 2018. These include guided fitness videos, one-onone consultations, personalised sessions and immersive retreats. “I am honored to be named as JW Marriott’s Wellness Ambassador and look forward to sharing my
knowledge of fitness and nutrition with the JW Marriott guest, providing approachable wellness experiences, programmes and products created to obtain optimal health without deprivation,” said Tobin. “From in-room dining menus to one-on-one consultations and personalised sessions to extraordinary retreats, our partnership will make it even easier for JW Marriott guests to stay active and feel great while travelling.”
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INDUSTRY NEWS FROM AROUND THE GLOBE US study finds 52% of regular salon-goers caught dermal or fungal diseases US clients who regularly visit beauty and nail salons are more likely to catch a skin or fungal disease than those who visit less often. A study from Rutgers School of Public Health in the US found that 52% of the regular salon-goers they asked reported symptoms of dermal or fungal diseases such as skin rashes and nail disfigurements. The study, published in the November/December 2017 edition of the Journal of Chemical Health & Safety, spoke to 90 clients in three counties in New Jersey about their experiences with
respiratory, fungal and dermal symptoms after visiting salons. Its findings highlighted the importance of high hygiene standards to avoid exposing clients to bacteria, fungi, viruses and bloodborne pathogens via poorly cleaned or re-used tools. “Clients should ask their stylist or nail technician about the chemical ingredients in the products being used, how they disinfect their tools and the type of ventilation system in the salon,” said lead author Lindsey Milich. Researchers also wanted to find
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out if clients were aware of potential “biological and chemical hazards” that could be present in salons. “We found that although clients might be aware of some hazardous chemicals like formaldehyde, they often do not recognise the dangers posed by pathogens and environmental irritants,” said Milich.
Smart “sleep tracking” trend gives Brits anxiety Sleep experts predict that Brits will turn away from the popular “smart sleep tracking” trend, opting to invest in power naps and full-body health MOTs instead in the pursuit of more shut eye. This is due use of the apps that track sleep giving people anxiety according to Dr Petra Simic, clinical director of Bupa Health Clinics.
Simic explains: “Putting a number on how many hours of sleep we
should get just isn’t realistic. When we talk about ‘good’ and ‘bad’ sleep, we’re creating fear about something that is as personal to you as a fingerprint.” Instead, the pros will be encouraging Brits to embrace sleep binging, to ditch their trackers and invest in specialist help to boost their sleep patterns.
Renowned facialist launches Huvafen Fushi residency Well-known UK facialist Teresa Tarmey has partnered with Maldives resort Huvafen Fushi, home to the world’s only underwater spa. For 2018, Tarmey will have residency at the resort, which will see her visit the property at regular intervals to see clients and carry out treatments. The first such residency has been announced for March 29-April 5. Treatment options at the Huvafen Fushi spa, located eight metres beneath the Indian Ocean, will include Tarmey’s signature TT facial. The one-hour treatment comprises a gentle peel to brighten skin, as well as steaming,
extraction and milia removal, if required. The facial also includes lifting and lymphatic drainage techniques. Tarmey commented: “I can’t wait for my current and new clients to experience my Signature Facial in such a breathtaking setting. “I pride myself on constantly learning and developing and launching in the Maldives will allow me to enhance my experience and understanding further.” Tarmey, who has more than 20 years’ industry experience, has her own clinic in London and also works with the Viva Mayr clinic in Austria.
She has become known for her lifting facial techniques and the antiageing benefits of her treatments and has a high profile list of clients, including customers who fly in from overseas for appointments at her London clinic. PB
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By SKEYNDOR *
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HOME CARE
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Business Trends
20 Insider, our exclusive round-up of salons in the GCC. It’s the easiest way to stay in the know
Insider salons As we enter February, salons are looking forward and planning for business success in 2018. To enable businesses to improve, it is imperative to look at lessons learned, and to analyse costs and other statistics from the previous year. In terms of finance, the majority of you believe that your biggest financial outlay in 2017 was on marketing followed by stock costs. Elsewhere, figures remain healthy, with average treatment occupancy at 74%. Furthermore, slightly more than half (60%) of you believe business is better than it was this time last year.
On the spot Which skin condition is most prevalent in your clients?
December 2017 in numbers HOW DID TREATMENT BUSINESS IN DECEMBER 2017 COMPARE WITH DECEMBER 2016?
1. Adult acne 2. Fine lines and wrinkles 3. Dehydration 4. Pigmentation
60% 40% BETTER
صالونات التجميل
In 2017, what was is your biggest financial outlay?
10
%
Offer contouring via fake tan
60
%
Send clients messages via SMS
1. Marketing 2. Stock 3. Staff 4. Premises
SAME
AVERAGE TREATMENT ROOM OCCUPANCY
74% CLIENTS WHO REBOOKED
64%
تلقي قسوة املناخ يف دولة اإلمارات إذ،السكان ّ العربية املتّحدة بوطأتها عىل ،يعاين الكثري منهم من مشاكل يف البرشة وكذلك يشتيك معظم عمالئكم من جفاف الجلد الذي يليه ظهور الخطوط الناعمة والتجاعيد الدّالة عىل الشيخوخة مث ّة العديد من العالمات.املبكّرة ٍ ٍ وعالجات منتجات التجارية التي تبيع وهذا،مو ّجه ًة ملكافحة هذه املشاكل يحتّم عليكم ضامن تقديم أفضل تلك املنتجات إىل عمالئهم من خالل البحث .السلع األفضل ّ يف السوق وانتقاء وعىل الرغم من أن معدّالت إشغال العالج وإعادة الحجز انخفضت يف الشهر إال أ ّن معظمكم يقول إن العمل،األخري كان أفضل حاالً مام هو عليه يف الوقت .نفسه من العام السابق
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21 Business Trends
Insider, our exclusive round-up of spas in the GCC. It’s the easiest way to stay in the know
Insider
spa
The harsh climate means that many UAE residents experience skin problems and the majority of your clients, you say, suffer from skin dehydration followed by premature fine lines and wrinkles. There are a plethora of brands selling targeted products and treatments to combat these issues and you can ensure that you are offering the best of these to your clients by researching and sampling the best on the market. In terms of numbers, although treatment occupancy rates, and rebooking rates are down on last month, the bulk of you say business is better than it was this time last year.
December 2017 in numbers
On the spot
HOW DID TREATMENT BUSINESS IN NOVEMBER 2017 COMPARE WITH NOVEMBER 2016?
Which skin condition is most prevalent in your clients? 1. Dehydration
80% BETTER
2. Fine lines and wrinkles
20%
3. Pigmentation 4. Adult acne
SAME
صالون إنسايدر تتطلّع،بينام نحن عىل أعتاب شهر فرباير الصالونات إىل األمام وتخطّط إلنجاح أعاملها فإن،التحسن وليك تتمكّنوا من.2018 عام ّ ً فضال،من الرضوري تأمل الدروس املستقاة عن تحليل تكاليفكم واإلحصائيات األخرى ، وفيام يتعلّق بالتمويل.من السنة السابقة تعتقد الغالبية العظمى منكم أن الشّ ق كان2017 األكرب من النفقات املالية لعام .من نصيب التسويق ث ّم أسعار األسهم ،ما زالت األرقام تشري إىل حال ٍة صحيّة .%74 حيث يبلغ معدّل إشغال العالج نسبة يعتقد أكرث من النصف،وعالو ًة عىل ذلك ) منكم أن العمل أحسن حاالً مام كان%60( .عليه خالل العام املنرصم .%81
AVERAGE TREATMENT ROOM OCCUPANCY
59% CLIENTS WHO REBOOKED
65%
10%
Offer contouring via fake tan
In 2017 what was is your biggest financial outlay? 1. Staff 2. Premises 3. Marketing 4. Stock
60%
Send clients messages via SMS
professionalbeauty.ae
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Professional Beauty GCC Exhibition 2018
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The
stage
is set
The fourth Professional Beauty GCC Exhibition returns in February, with exciting new product launches and brand innovations. We have the scoop on what to expect… Each year Professional Beauty GCC promises to provide great education, networking opportunities and the to witness new products and innovations, because it is the first trade event of the year. Thousands of salon owners, managers, therapists, nail technicians, make-up artists, spa directors, spa managers, hairdressers and beauty bloggers flock to The Meydan to take advantage of the abundance of learning opportunities available for them. The biggest brands in the industry will also be exhibiting their latest products and offering show only offers to all visitors who attend. Brands include, Davines, EIDEAL, Dyson, Goldwell, Nouveau Lashes, Gelish, Leighton Denny, Spectrum Brushes, Eminence, Elemis, Aromatherapy Associates, Gemology, ItalWax, Nimue, Farmhouse Fresh, a Korean Pavilion and NEW for 2018 a South African Pavilion. Another added benefit about attending this years show is that your favorite brands can now retail, allowing you to purchase products at exclusive discounts. Visit our exhibitor a-z by visiting www.professionalbeauty.ae
Salon Middle East 2018 Salon Middle East returns for the second year, with a HJ Hair & Beauty Stage sponsored by Madi International. Renowned hair teams will travel to the event from across the world. Celebrated make-up artist Nina Ubhi will be returning to Professional Beauty for the second time, performing new innovations and techniques set to help boost your 2018 business.
Beauty Conference 2018 Since the start of the Beauty Conference, this initiative has bought the best salon owners in the industry >
تم االنتهاء من االستعدادات حيث، يف دورته الرابعة يف شهر فربايرProfessional Beauty GCC يعود معرض وننفرد.يشهد إطالق الجديد من املنتجات املثرية ويشهد إبداعات العالمات التجارية ...باألخبار الحرصية حول ما ننتظره من املعرض بأن تقدّم التوعية الضخمةProfessional Beauty GCC تتعهد مجلّة،يف كل عام فضالً عن فرصة االطالع عىل كل ما هو جديد من املنتجات،وفرص التواصل .واالبتكارات؛ فهذه هي الفاعلية التجارية األوىل التي يشهدها هذا العام كام يتدفّق اآلالف من أصحاب الصالونات واملديرين واملعالجني وخرباء العناية باألظافر ومصففي، من التنفيذيني واإلداريني،وخرباء التجميل ومديري املنتجعات الصحية لالستفادةThe Meydan إىل فندق،الشعر واملد ّونني يف مجال مستحرضات التجميل .من وفرة فرص التعلم املتاحة لهم ،وسوف تعرض أيضً ا كربى العالمات التجارية يف قطاع التجميل أحدث منتجاتها ومن بني العالمات.وتقدّم هدايا للعرض فقط لجميع الزائرين من الحضور وNouveau Lashes وGoldwell وDyson وEIDEAL وDavines التجارية وElemis وEminence وSpectrum Brushes وLeighton Denny وGelish Farmhouse وNimue وItalWax وGemology وAromatherapy Associates . وغريها من العالمات التجارية،Fresh 2018 لعامSALON MIDDLE EAST معرض للشعرHJ يف وجود مرسح، للسنة الثانيةSalon Middle East يعود معرض باإلضافة إىل الفرق العاملية، برعاية رشكة مايض إنرتناشيونال،ومستحرضات التجميل كام أننا متح ّمسون، والتي تسافر من جميع أنحاء العامل،املتخصصة يف مجال الشَ عر سيكون له حضور، خبري تصفيف الشعر،أيضً ا لنعلن عن حضور املصفف اللبناين منري بجانب حضور خبرية التجميل نينا،Salon Live Stage ملحوظ يف بثنا املبارش يف حيث سيعرض، للمرة الثانيةProfessional Beauty التي ستعود إىل معرض،أوبهي الجميع كل ما هو جديد من االبتكارات واألساليب للمساعدة يف تطوير عملك يف .2018 2018 يفBEAUTY CONFERENCE مؤمتر أتت هذه املبادرة بأفضل أصحاب الصالونات،Beauty Conference منذ بدء مؤمتر يف قطاع التجميل لتوفّر أفضل محتوى تعليمي بشأن التسويق ومنصات التواصل ونشعر بالفخر حينام نعلن لكم أن بلدية ديب.االجتامعي واألفكار العامة لألعامل ستكون مبثابة متحدثنا الرئييس يف املؤمتر؛ إذ ستصبح مثار االهتامم يف الحديث عن professionalbeauty.ae
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Ad Size: 21x29.7cm
#BeautyOnAMission
The Heroes are landing on stand E5 and you are invited to be one of the first to personally meet them for their premier Middle East launch at the 2018 Professional Beauty GCC event February 5 & 6 at Meydan Racecourse, Dubai. Don’t miss out send your contact details to info@fortemtrading.ae to receive your VIP invite for the launch.
NO
ALCO HO L S U L P H A T ES M INER A L O IL M IC R O B EA D S PA R A B ENS OUR HEROES ARE VEGAN-FRIENDLY & NEVER TESTED ON ANIMALS
GENERAL TRADING L.L.C
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together to provide top educational content on marketing, social media and general business ideas. We are proud to announce that Dubai Municipality will be acting as our keynote speaker, they are going to take to the stage to talk about their expectations for salons during the 2020 Expo. Namita Ramani, social media guru will be talking about how to maximise online bookings using social media and Blake Sergeant, performance coach, will be talking about how to grow and market your business. The full line up can be found at www.professionalbeauty.ae/beautyconference18 - tickets cost 25aed if you want to reserve your seat or free if you want to turn up on the day.
Spa Conference 2018 Seen as one of the best spa conferences in the world, our World Spa & Wellness Convention returns bigger and better. Industry influencers and speakers from all around the world will be congregating at the conference to hear our panellists talk on subjects such as ‘make wellness the key destination to repeat business’; ‘build a community: making memberships, collaborations and social groups work for you’; ‘how to attract more international guests’; ‘enhance your revenue per guest’; ‘the rebirth of fitness in your spa’; ‘how to run successful recruitment’ and ‘diamond secrets to boost retail’. Speakers include Andrew Gibson, Vice-President of Wellbeing & Luxury Brands, ACCOR Worldwide; Jeremy McCarthy, Group Director of Spa, Mandarin Oriental; John.P Rees, Senior Director of Operations, Marriott International; Salina Handa, Founder, SensAsia Spa; Stephan Wagner, Spa Director, Jumeirah Talise; Sharon Barcock; Director of Spa & Fitness Operations, Hilton Worldwide; Maggie Derblay, Director of Spa & Fitness, Atlantis The Palm. We are also proud to announce that Bart Van de Vel, Client Partner for Facebook in the Middle East will be our keynote speaker. Bart will be talking about 2018 digital trends, and how to optimise your mobile phone to boost your business in the year ahead. For more information visit www.professionalbeauty.ae/ PB spaconvention
KEY INFORMATION Date: 5-6 February 2018 Time: 10-6pm (both days) Location: Meydan Racecourse, Dubai Getting there: Just a 15 minute drive from the airport and Downtown Dubai. Shuttle buses will be provided free of charge from Business Bay Station starting at 9am on both days. If you are driving, there’s plenty of parking space, simply follow the signs to the parking space when you reach the venue Tickets: Register for free online (and save the 100aed entry fee) visit www.professionalbeauty.ae/register
HOW TO MAKE THE MOST OF THE SHOW • Pre-register for the show by visiting our website, this will save time and money on the actual day ake a plan of who you want to visit and if possible pre•M arrange meetings prior to arriving •D ecide ahead of time which seminar or conference sessions you want to attend •P ack plenty of business cards and don’t by shy to introduce yourself or take advantage of networking oppotunities
Professional Beauty GCC Exhibition 2018
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خبرية منصات، وستتحدث ناميتا راماين،2020 توقعاتها للصالونات يف معرض إكسبو عن كيفية تحقيق أقىص حجوزات عرب اإلنرتنت عن طريق،التواصل االجتامعي عن كيفية، مدرب األداء، بينام سيتحدث بليك سريجنت،منصات التواصل االجتامعي www. وميكن العثور عىل جدول األعامل كامالً عىل.منو تجارتك والتسويق لها درهم إماراتيًا ً 25 وتكلفة التذكرة- professionalbeauty.ae/beautyconference18 .إذا كنت ترغب يف حجز مقعدك أو تريد أن تحصل عليها يف يوم املؤمتر 2018 لعامSPA CONFERENCE مؤمتر من جديد يف صورته األفضلWorld Spa & Wellness Convention يعود مؤمتر من. إذ يع ّد املؤمتر أحد أفضل املؤمترات يف العامل املعنية باملنتجعات الصحية،واألكرب املنتظر أن يجتمع األشخاص املؤثرون واملتحدثون يف هذا املجال من جميع أنحاء make wellness« العامل لالستامع إىل حديث أعضاء لجنتنا حول موضوعات مثل build a community: making« »؛the key destination to repeat business how« »؛memberships, collaborations and social groups work for you enhance your revenue per« »؛to attract more international guests how to run successful« »؛the rebirth of fitness in your spa« »؛guest ويتضمن املتحدثون أندرو.»diamond secrets to boost retail« »؛recruitment ؛AccorHotels بفندقWellbeing & Luxury Brands نائب رئيس قسم،جيبسون ؛Mandarin Oriental مدير مجموعة املنتجعات الصحية بفندق،وجريميي مكاريث ، كبري مديري العمليات بفنادق ماريوت الدولية؛ وسالينا هاندا، ريس.وجون يب مدير قسم املنتجعات الصحية مبنتجع، وستيفان فاغرن،SensAsia Spa مؤسس مديرة عمليات قسم املنتجعات الصحية، الصحي؛ وشارون باركوكJumeirah Talise مديرة قسم املنتجعات،واللياقة البدنية بفنادق هيلتون الدولية؛ وماجي ديربالي .الصحية واللياقة البدنية يف فندق أتالنتس النخلة رشيك العمالء لدى،كام نفخر أيضً ا بأن نعلن لكم أن السيد بارت فان دي فيل وسيتحدث بارت عن. سيكون متحدثنا الرئييس يف املؤمتر،فيسبوك للرشق األوسط وكيفية تحسني هاتفك الجوال لتطوير عملك يف،2018 االتجاهات الرقمية يف عام www.professionalbeauty.ae/ تفضّ ل بزيارة، ملزيد من املعلومات.العام القادم spaconvention professionalbeauty.ae
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VISIT US AT STAND G5, HALL 2
Voile Dor Furniture Industry LLC Building, Showroom S2., Plot No. 619, DIP-1 Near NMC Hospital
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Elemis Stand J7
Biologique Recherche Stand J16
Elim Spa Stand R17
Eminence Stand W17
Farmhouse Fresh Stand F25
Ericson Laboratorie Stand S5
Professional Beauty GCC Exhibition 2018
27 Cell 97.7 Stand K911
Altearah Bio Stand B17
Skincare Gemology Stand F11
Lanbelle Stand KP08
MT Metatron Stand D27
Idun Minerals Stand J28
Reviderm Stand D10
Thalgo Stand D5
Skeyndor Stand D5
The Hero Project Stand E5
These are just some of the brands at the show, to see the full list visit www.professionalbeauty.ae
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29 Professional Beauty GCC Exhibition 2018
Alterna Haircare Stand W17 Davines Stand T25
Dyson Stand D11
Eideal Stand T25
Goldwell Stand R2 Joico Stand S5
Hair Nanogen Stand E5
KEVIN.MURPHY Stand R2
Malibu C Stand S17
Ybera Paris Stand W5
Nashi Argan Stand R2
Philip Kingsley Stand S5 These are just some of the brands at the show, to see the full list visit www.professionalbeauty.ae
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the 4 States of
SPARITUAL BODY CARE PRODUCTS ARE 100% VEGAN AND NON GMO
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CLOSE YOUR EYES, LOOK INSIDE, FIND YOUR INSTINCTUAL SELF. BE INFINITELY LOVING.
It is a place unconstrained by time, envy or vanity. This world of Slow Beauty. Where the practice of restoration and healing begins with a choice. Unique to our body care and nail lacquer categories are 4 States of Slow Beauty. Each contains a signature scent and color palette to create a multisensory State of Slow Beauty experience.
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Depileve Stand R2
Everlasting Brows Stand V17
LiLash Stand S17 Magnifibres Stand E5
Professional Beauty GCC Exhibition 2018
33 ItalWax Stand F11
Make-Up, Tanning & Waxing Nouveau Lashes Stand R17
Provoc Stand T7, V5
Naked Tan Stand D16
Yumi Lashes Stand V17
Spectrum Brushes Stand G17
Vitaliberata Stand R17
These are just some of the brands at the show, to see the full list visit www.professionalbeauty.ae
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LeChat Stand J17, T17
Entity Stand R2
Morgan Taylor Stand T7, V5
Leighton Denny Stand S5
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Gelish Stand T7, V5
Nails Furniture
NSI Nails Stand R17
Cindarella Paris Furniture Stand S16
Colour Club Stand W9
Orly Stand R2
Gharieni Stand A11
These are just some of the brands at the show, to see the full list visit www.professionalbeauty.ae
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The Vegan- and Love Nature-certified treatment line. Technologically advanced raw materials working synergistically with natural ingredients. A new beauty formula in a balance between science and nature.
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A HEALTHY SCALP AND HEALTHY HAIR ARE THE ESSENCE OF A WOMAN'S NATURAL BEAUTY
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HEALTHY HAIR ABOVE ALL
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Voile Dor Furniture Industry LLC Building, Showroom S2., Plot No. 619, DIP-1 Near NMC Hospital
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Ask the Experts
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ask
the EXPERTS Our experts answer an array of questions about every aspect of running a successful salon or spa business
Ombré lips are trending. How can I create this look on clients in salon? The term ombré – which means tones of colour that shade into each other – is a creative twist that we haven’t been able to get away from the last couple of years, and it shows no signs of slowing down. The latest ombré must-have is now all about the lip.The trend grew in popularity after models walked the catwalks of designers including Dior, Miu Miu, Jason Wu and Kenneth Cole with a strong outer-to-inner lip fade. Since then, make-up pros and enthusiasts have gone wild for a two-tone lip. If your salon offers make-up services, it’s important to stay on top of the latest trends and creating this ombré look on clients isn’t as hard as you’d think. Preparation is the key to pulling it off. First, apply a lip scrub across the upper and lower lip, followed by a swipe of nourishing balm to moisturise and soften. Leave the balm to sink in for a few minutes and then blot away any excess with a tissue to give you a smooth base. Carefully apply a dark shade of lip liner to the outline of the lips, creating your shape, and then gradually fill them in with the same pencil – shading towards the corners and middle of the lips. However, remember to leave the centre colour-free, ready for your second tone.
Using your paler lip liner colour, apply it to the middle of the lips before asking your client to press them together to create the ombré effect. They should only do this once as rubbing together too much will cause the colours to blend too much.For added shine and dimension, press a light gloss into the centre of the lips. To complete the look, tidy up the edges with light application of concealer to really make the ombré pop. >
Rachael Keeley is head make-up educator for beauty group High Definition. She regularly works on fashion, beauty and celebrity shoots for magazines.
DO YOU HAVE ANY QUESTIONS TO PUT TO OUR EXPERTS? Send your question about absolutely anything to do with running a beauty business to emma@professionalbeauty.ae
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40 Ask the Experts
What causes milia and how can I treat them? Milia are the result of very dry skin or when a client’s complexion is not being cared for correctly. They appear as small white lumps on the skin, typically around the nose and eye area, and unfortunately can’t be removed by extraction like a blackhead or spot. Milia occur when sebum and natural secretions of the skin get trapped deep in the epidermis and can’t escape in the normal way, becoming solid. The condition can occur in people of all ages. Occasionally, milia will disappear on their own without intervention, but if they do need removing, it is important clients get rid of them safely with a needle or laser. A good skincare regime will help prevent the issue, so the sooner clients get into a routine the better. The key ingredients they need to be using to help the skin function include red seaweed, blue micro algae extract and hyaluronic acid. I’ve also seen cases of milia that
I’m a lash artist; what’s the best way to ensure a client’s eyelid health?
have been caused by the client’s diet, where acid and alkaline levels have become unbalanced because the client has been consuming too much
Ask your client, would she spend a significant amount of money on a haircut, colour and style without purchasing the necessary aftercare products? The lashes on the eyes are just as important as the hairs on the head but it can be easy for clients to forget to give them the correct care and attention, or to neglect them completely. By using a cleanser specially formulated and developed for the eyelid and lashes, they will help prevent harmful bacteria that can cause redness, itching and other irritations. Giving lashes and eyelids some extra TLC encourages antibacterial properties, can soothe blepharitis and promote anti-ageing, which is important around the eye area where the skin is extremely delicate. It’s especially advantageous for clients who are avid wearers of strip lashes or eyelash extensions, which are more prone to a build-up of debris and other foreign objects if not maintained correctly. Cleansing regularly alongside extensions also makes infills quicker, as the lashes remain Bridgette Softley is in immaculate condition. Using co-director of pro lash brand Nouveau Lashes and a cleanser as part of your works as an international lash-extension treatment will permanent make-up trainer and demonstrate the benefits to eyelash extension specialist. clients, making it easier to retail it.
dairy or citrus. You need to explain the effect diet has on the skin and give clients nutritional advice to help reduce the problem. PB
Donna Tait is co-founder of skincare brand Katherine Daniels Cosmetics and has worked in the industry for 40 years.
DO YOU HAVE ANY QUESTIONS TO PUT TO OUR EXPERTS? Send your question about absolutely anything to do with running a beauty business to emma@professionalbeauty.ae
professionalbeauty.ae
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Mirano Lechat Chrome Nails VISIT US AT
5-6 FEBRUARY 2018 MEYDAN RACECOURSE, DUBAI
CALL & ASK FOR FREE DEMO M: 055 959 8594
MICROBLADING ACADEMY
LATIFA TOWER SHEIKH ZAYED ROAD, DUBAI, U.A.E. www.biotouch.ae T: 04 346 0398 M: 055 959 8594
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43 Skincare
The gem
Recently launched in the UAE, luxury skincare brand Gemology utilises the power of & precious stones. Roxanne Soloman, skin beauty trainer at Glomar Trading tells us more
effect
?What is the history behind Gemology جيمولوجي .1من أين أتت هذه التسمية؟ ما تاريخ هذه العالمة التجارية؟ جيمولوجي عالمة تجارية فرنسية تُعزى نشأتها إىل الشغف الكبري باألحجار الكرمية والفوائد املذهلة التي متنحها للبرشة .وعىل م ّر ال ّزمن ،درس مبتكرو جيمولوجي كل معدنٍ من املعادن املستخدمة لتطوير عالم ٍة فوائد ّ تجاري ٍة تقودها النتائج وتتمتع بالفخامة. .2ما مجموعة املنتجات التي لديكم؟ لدى جيمولوجي العديد من مجموعات املنتجات ،مبا فيها املاس واللؤلؤ والياقوت واليشم .ويستخدم كل ٍ صنف معادن طبيعي ًة كالحديد والزنك واملغنيزيوم ،والتي ثبت أنّها متنح العديد من الفوائد للبرشة .تتوافق منتجات جيمولوجي مع كافّة أنواع البرشة وحاالتها.
Gemology is a French brand that was created through a passion for precious stones and the amazing benefits they have on the skin. Over time, the Gemology creators studied the benefits of each and every mineral in the range to develop a brand that gives instant results.
?What product ranges do you have Gemology has several product ranges including Diamond, Pearl, Sapphire and Jade. Each line harnesses natural minerals such as iron, zinc and magnesium which are proven to have multiple benefits on the skin. Gemology products are compatible with all skin types and conditions.
.3ما الذي مييّز جيمولوجي عن منافساتها؟ جيمولوجي هي العالمة التجارية األوىل عىل مستوى العامل من حيث استخدام املعادن للعناية بالبرشة! وهي فريدة بالكامل ومتنح املنتجعات الصح ّية الفرصة لتعريف العمالء عىل مفهوم العالج باألحجار الكرمية للم ّرة األوىل .نقدّم ٍ ودعم متواصالً وتدري ًبا مستم ًّرا بفضل تسميات استثنائي ًة ً فريقنا املعتمد دوليًا.
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Skincare
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What makes Gemology unique in comparison to competitors? This is the world’s first mineral skincare brand! It is completely unique and gives spas the opportunity to offer a precious stone concept to clients for the first time, and we feel this is very special. We offer exceptional branding, continuous support and ongoing training with our internationally certified team.
Why did you decide to add Gemology to your brand profile? We are constantly looking to expand our offering for our existing clients who are looking for something new to add to their treatment menu. Gemology is particularly unique, there is nothing like it on the market and we believe having a product range with high end, active ingredients which offers immediate results, is exactly what spa goers will be looking for here in the Middle East. PB
Roxanne Soloman, skin & beauty trainer, Glomar Trading. To find out more call Glomar Trading: +971 (0) 4 440 5111 Gemology will be exhibiting at Professional Beauty GCC 2018 on February 5-6 at The Meydan Racecourse. Visit Gemology on Stand F11. Visit www.professionalbeauty.ae/register to register for your free ticket
ملف عالماتكم ّ ماذا ق ّررتم إضافة جيمولوجي إىل.4 التجارية؟ كل ما هو فريد ومختلف يف ّ نضع بني يدي عمالئنا أضف إىل ذلك مك ّونات فعال ًة،العالجات التي نقدّمها .وعالية املستوى تعطي نتائج فورية ما أهدافكم تجاه هذه العالمة التجارية بعد أن أطلقت.5 رسم ًيا يف دولة اإلمارات العربية املتحدة؟ جيمولوجي عالمة تجارية معروفة جدًا يف جميع أنحاء وتسعى إىل تصدّر قامئة املنتجعات الصح ّية يف،أوروبا ، وبالتايل يف دول الخليج العريب،اإلمارات العربية املتحدة نسعى إىل خدمة ز ّوار البالد كلّهم،ويف سبيل ذلك ٍ وتعريفهم عىل يش ٍء .جديد بالنسبة للسوق اإلماراتية Professional سنطرح هذه العالمة التجارية يف.6 فام توقّعاتكم بالنسبة لهذه العالمة،2018 Beauty GCC يف املعرض؟ نتطلّع إىل ترسيخ وجود جيمولوجي هنا يف الخليج العريب وهي عالمة.2018 Professional Beauty خالل معرض ولذلك نتوقع أن تحظى بقد ٍر كبريٍ من،تجارية مذهلة .االهتامم من قبل املنتجعات الصحية يف املنطقة professionalbeauty.ae
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5 February 2018 • The Ritz Carlton, DIFC, Dubai
RECOGNISING THE BEST SALONS, SPAS, EMPLOYERS AND INDIVIDUALS FROM ACROSS THE MIDDLE EAST To book tickets visit call: +971 (0) 4 375 7300 or email: maricel@professionalbeauty.ae 2018 CATEGORIES: • Therapist of the Year
• Team of the Year
• Beauty Salon of the Year
• Make-Up Specialist of the Year
• Day Spa of the Year
• Hair Salon of the Year
• Nail Professional of the Year
• City Hotel Spa of the Year
• Men’s Hairdresser of the Year
• Manager of the Year
• Resort Spa of the Year
• Colour Technician of the Year
• Business Director of the Year
• Hair & Beauty Salon of the Year
• Bridal Hair Stylist of the Year
See the list of finalists at www.professionalbeauty.ae/awards
The winners will be announced at a black-tie ceremony on Monday 5 February, 2018 at The Ritz Carlton, DIFC, Dubai.
Running alongside:
For more information and table bookings, please call +971 (0) 4 375 7300 or email maricel@professionalbeauty.ae or visit www.professionalbeauty.ae/awards SPONSORED BY:
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Professional Beauty GCC Awards 2018
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FOR SET Success
The full shortlist for the first PROFESSIONAL BEAUTY AWARDS 2018 can now be revealed. Check out the salons, spas and beauty professionals hoping to take home a Professional Beauty trophy Beauty Salon of the Year
City Hotel Spa of the Year
Beauty Connection Spa, Dubai Margaret Dabbs London Sole Lounge, Dubai Nails – The Modern Manicure Studio, Abu Dhabi NStyle Beauty Lounge, Dubai Marina Mall, Dubai The Nail Spa, Mall of Emirates, Dubai Tips & Toes, Yas Mall, Abu Dhabi
Sponsored by: Anantara Spa, Anantara Eastern Mangroves, Abu Dhabi Zayna Spa, Grand Millennium Al Wahda Hotel, Abu Dhabi Rayana Spa, Hyatt Capital Gate, Abu Dhabi Saray Spa, JQ Marriott Marquis, Dubai Softouch Spa, Kempinski Hotel, Mall of Emirates, Dubai Mandara Spa, The H Hotel, Dubai
Bridal Hairstylist of the Year Dahlia Haleem-Demjanenko Dani Mohamad Hiswani Nadira Sultana Rica Stoica Saima Saqib Sashi Perera
Business Director of the Year Sponsored by: Asmait Yohannes, Asmait Skincare Catherine Hawkes, Marquee Cyril Morgan, Ted Morgan Salon Helen Deiki, Spirals Beauty Salon Jacob Hrayki, The Loft Fifth Avenue Ruksher Malik, Pastels Salon
Colour Technician of the Year Catherine Hawkes, Marquee, Dubai Charlie Francis, Ted Morgan Hair, Dubai Emily Griffiths, Ted Morgan Hair, Dubai Hannah Blackburn, Desert Princess, Doha Hannah Fountain, Tara Rose, Abu Dhabi Megan Heard, Tara Rose, Abu Dhabi
Day Spa of the Year Highness Beauty Clinics & Spa, Dubai Point Zero Floatation Center, Dubai SensAsia Urban Spa, Emirates Golf Club, Dubai SensAsia Urban Spa, Jumeirah Beach Road, Dubai The Abu Dhabi Country Club – Thalgo Spa, Abu Dhabi >
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Hair & Beauty Salon of the Year Sponsored by: Aveda Dubai Flagship Salon, Galleria Mall, Dubai Belle Femme Hair & Beauty Lounge, Business Bay, Dubai Locks by LouLou, Jumeirah Lake Towers, Dubai Pastels Salon, Al Wasl Road, Dubai The Dollhouse, Dubai Ladies Club, Dubai The Loft Fifth Avenue, Palm Jumeirah, Dubai The Loft Fifth Avenue, Dubai Mall, Dubai
Hair Salon of the Year Sponsored by: Be Bar Blow Dry Bar, Dubai Glamour Hair Salon, Al Zeina, Al Raha Beach, Abu Dhabi Mariadowling, Dubai Marquee, Arabian Ranches, Dubai Tara Rose, Khalifa City, Abu Dhabi The Hair Spa, Sharjah Y-12 Salon, Dubai
Make-Up Artist of the Year Sponsored by: Fazmina Sideek Khrystyna Dmytruk Sara Kostandy Shomaiza Shamrez Chaliya Louise Thompson
Manager of the Year Sponsored by: Andrea Lindeyer, Be Bar Blow Dry Bar, Dubai Emily Sarah Tucker, Hairworks, Dubai Georgie Langhans-Shome, Pastels Salon, Dubai Jordana Venetico, Sisters Beauty Lounge, Jumeirah, Dubai Laura Kay Brown, Willow Stream Spa, Fairmont The Palm, Dubai Mariana Toma, Iridium Spa, St Regis, Abu Dhabi
Men’s Hairdresser of the Year
Nail Professional of the Year Sponsored by: Herisa Dolar, Baravia Beauty, Dubai Katerina Pidhurskay, Platinum Black Salon, Dubai Katherine May Vergara, Chi Nail Spa, Dubai Meden Sernande, Chi Nail Spa, Dubai Nelia V. Tuibeo, N Bar, Dubai
Resort Spa of the Year Sponsored by: Anantara Spa, Anantara The Palm, Dubai Resort GOCO Spa, Ajman Saray, Ajman Six Senses Spa at Zighy Bay, Oman SoSPA, Sofitel The Palm, Dubai Talise Spa, Madinat Jumeirah, Dubai Willow Stream Spa, Fairmont The Palm, Dubai
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Team of the Year Sponsored by: Be Bar Blow Dry Bar, Jumeirah, Dubai Glamour Hair Salons, Abu Dhabi Talise Ottoman Spa, Jumeirah Zabeel Saray, The Palm, Dubai Salon Ink, Dubai Tara Rose, Khalifa City, Abu Dhabi Ted Morgan Hair, Motor City, Dubai
Therapist of the Year Sponsored by: Bekezela, Nail Beautique Marina Fernandes, Ashvina Spa Marina Narciso Dispo, Sisters Beauty Lounge Sudanun Theasoongnern, 1847 Executive Grooming for Men Wilfred Suarez, Willow Stream Spa, Fairmont The Palm The winners of the Professional Beauty GCC Awards 2018 will be announced at a black tie dinner at the Ritz Carlton, DIFC, Dubai in February.
Sponsored by: Hairdressers Journal GCC Christian Bonday Cabeza, Studio XY, Dubai Elton John.C Leonardo, Studio XY, Dubai Fadi Ayyan, 1847 Executive Grooming for Men, Dubai Gaber Eltayb, Platinum Black Gent’s Salon, Dubai Luca Comella, Y-12 Salon, Dubai Sunil Bhaskara, Hommage Atelier DIFC, Dubai
Tickets cost 750AED + VAT per person, which includes a champagne drinks reception, 3-course dinner, half a bottle of wine plus entertainment. To attend the evening please call +971 (0) 4 375 7300 or email maricel@professionalbeauty.ae
WITH THANKS TO OUR SPONSORS
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meet
the SPONSORS This year marks the first ever Professional Beauty Awards, we speak to a few of the sponsors who thought it was important to support this event
Mohammed Madi, president, Madi International What awards are you sponsoring? Hair & Beauty Salon of the year, Hair Salon of the year, Therapist of the year Why have you decided to sponsor this category(s)? We believe that the above categories completely fit with the stature of our Hair & Beauty brands like Goldwell, Kemon, Kevin Murphy, Nashi, Thalgo and Skeyndor. Our mission is to elevate the beauty industry by making strategic alliances and supporting them in every corner of the professional beauty market. Sponsoring these is a small token of appreciation. What qualities do you feel the winner should have to set them apart from the other finalists? In the beauty industry, it is paramount for an individual or a salon to correlate and be in sync with the present style trends. For us, the winner should be able to demonstrate with the hair and beauty trends by using the right products and techniques.
Haysam Eid, founder, Eideal What awards are you sponsoring? Sponsorship of beauty conferenceSponsorship for business director of the year Why have you decided to sponsor this category? We believe that both of these categories fit our brand vision and mission the most. With EIDEAL being a hair and beauty brand, it makes sense for us to sponsor the Beauty Conference. As for the Business Director of the Year, one of our main aims for the past two years has been to support salons from a business perspective and we thought that this would be the perfect opportunity to take this support to the next level.
What qualities do you feel the winner should have to set them apart from the other finalists? The winner should definitely have leadership traits that are fortified by hard-work, persistence and charisma. All of these qualities will allow him/her to be distinguished from the rest of the participants.
Fadi Sawaya, CEO, Sawaya International What awards are you sponsoring? Make-Up Artist of the Year and Nail Technician of the Year Why have you decided to sponsor this category? Our brands are positioned as leaders in the market, so supporting these categories was the best fit as it gives our brand that added exposure that we are always seeking. Professional Beauty GCC has access to the best type of audience for us to expose our new products and innovations, so supporting this campaign was absolutely necessary. What qualities do you feel the winner should have to set them apart from the other finalists? Every winner needs to be fully certified and accredited in the industry as this reflects their dedication to be the best they can be in the industry. The winner needs to be a good representative of their industry so they can raise standards. They will be setting the benchmark for future award winners and these role models need to be rewarded. PB
The Professional Beauty Awards 2018 will be taking place at The Ritz-Carlton, DIFC, Dubai on Monday 5 February. If you’d like to attend please call +971 (0) 4 375 7300 or email maricel@professionalbeauty.ae
WITH THANKS TO OUR SPONSORS
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BEAUTYLICIOUS beautylicious.com / +971 4 220 6024
THE
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COLLECTION
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WELCOME TO THE HAUTE COUTURE OF HAIRSTYLING COLOR EFFECT Inspired by minerals, the Color Zoom ’18 Creative Team has interpreted the fine veins inside minerals and transformed them into hair colors to create a special color effect - the Mineral Effect.
MINERAL COLORS
Earthy and pastel tones are combined with an airy brightness. Natural colors combined with modern, technology-influenced colors.
The visionary and the elemental come together: Rawness meets refinement. Solidity merges with translucency. Tone-on-tone colors play with contrasting colors. Modern minimalistic shapes bear a rough, primal edge. Airy handcrafted shapes express future-forward styling. Fuse technology with creativity and return to the prima.
CUT ATTITUDE
Rawness meets refinement. Minimal meets maximal. Handcrafted shapes expressed through future-forward styling.
ELEMENTAL STYLING
The main texture and styling characteristics in the ELEMENTAL Collection are the roughness and edginess in each look.
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IT’S, showtime! Maria Dowling gives her reasons on why attending a trade show is a must to boost your 2018 business… Maria Dowling (centre) with fellow panelists
It’s important for all in the hair and beauty industry to attend trade shows, they are full of exciting innovations set to impact your business year ahead. Professional Beauty GCC returns to the Meydan on February 5-6 and this year it promises to be full of live demonstrations, free education and brands showcasing their latest products and innovations. This year, I am excited to join the Beauty Conference to talk about the challenges we have all been facing as salon owners and how best to overcome this in 2018. I will also be hosting a panel with our “Manager of the Year” finalists, for the first Professional Beauty Awards, who will all be giving their insights on how to be the best manager. For this reason, attending a trade show is essential and here’s why….
encourage your staff to attend so they can walk away inspired by what they’ve learnt and full of knowledge. This also applies to the live demonstrations taking place throughout the day from international teams in hair and beauty.
Witness things first hand As Professional Beauty is the first trade show of the year many of the suppliers exhibiting will be showcasing brand new techniques and demonstrations. Witnessing this first hand will ensure you are at the top of the game when it comes to new trends in the industry – it’s always exciting widening and broadening your treatment menu! I look forward to meeting you all at Professional Beauty this year – my panel discussions will be taking place on Monday 5th February at 1pm and Tuesday 6th at 12pm. Tickets are free of charge. PB
It’s important for all in the hair and beauty industry to attend trade shows, they are full of exciting innovations set to impact your business year ahead.
Network with the industry’s finest Top salon owners will be coming together to network, catch up and listen to educational talks given by industry experts. I’m especially excited to hear Blake Sergeant talk at the Beauty Conference on “Five key points which move a business” something I feel every salon owner should attend.
Re-connect with your suppliers Many of our suppliers will be exhibiting at the event, it’s always great to see them and explore any new products they may be displaying. I always make the most of exclusive show offers available to us on the day.
Widen your team’s knowledge While much of the content at the Beauty Conference is aimed at the salon owner, it is also important to
Maria Dowling is creative director at mariadowling salon and has been a colourist for more than 20 years. For more information call: +971 4 345 4225 Follow mariadowling on Instagram @mariadowlingdubai
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Multiple
moods This collection explores diverse textures in varying lengths and shapes with images that reflect an effortless elegance and a variety of moods
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Hair: Natalie Cole at Charlie Miller Make-up: Lauren Gollan Academy Photography: Jason Miller Digital Assistant: Phillip Dickson
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Urban Cool Wearable styles and high fashion colour professionalbeauty.ae
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“My 4am collection is inspired by millennial fashion culture and draws its imagery from East London nightlife and magazines like iD. It showcases wearable hairstyles that have been reinvented with high fashion colour using both classic and new colour application techniques to create a new urban aesthetic.� Clayde Baumann
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EXPERIENCE AN AWARD WINNING ALL NATURAL HAIR AND SCALP TREATMENT
“Regular detoxing has become an essential part of daily life for many. When both the scalp and hair follicles are properly cleansed, nourished and cared for, they give way to healthy growth and hair that recovers its vitality and beauty.” Maria Dowling
HAIR AND SCALP CLAY one treatment. all hair types. one beautiful result For product enquiries please contact: uae@houseofmariadowling.com / +971 4 884 1555
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Hair colour: Clayde Baumann at D&J Ambrose, London Hairstyling: Darren Ambrose Make-up: Katie Moore Styling: Jackie Ambrose Photographs: Chris Bulezuik
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5&6 February, The Meydan, Dubai
I N S P I R AT I O N • E D U C AT I O N • N E T W O R K I N G CONVENTION PROGRAMME - DAY 1 MONDAY 5 FEBRUARY 2018 9:00
THE BREAKFAST CLUB: Exchanging best practices that worked wonders for the past year
EMLYN BROWN Operations Director, Resense Spa, Geneva
MOHAMED ABDELSAMIEA Group Spa Director, Sparadise, Bahrain
FERDINAND TACCA Spa Manager, Melia Hotels International, Bahrain
9:50
Chairman’s opening remarks
MARK MOLONEY Managing Director, Professional Beauty/ World Spa & Wellness (UK)
12:00 KEYNOTE SPEAKER 1: Spa & wellness industry trends
INGO SCHWEDER Founder & CEO, GOCO Hospitality, Bangkok
12:30 WELLNESS LUNCH INSPIRED BY RECIPES FROM GWINGANNA Networking break and visit exhibition (3 hours) 15:30 CREATIVE NETWORKING SESSION 1: Stairway to Leadership
SHAHIDA SIDDIQUE Founder & CEO, Altearah and Regional Director of the Global Mentorship Programme
KAMAL KHALIL Director of Spa & Recreation, Phoenicia Hotel, Lebanon and Global Mentorship Programme Ambassador
9:55 Orientation
JEAN-GUY DE GABRIAC CEO and founder TIP TOUCH International (France)
10:00 PANEL 1: Make wellness the key destination to repeat business: approachable, affordable options for your clients and team
CHAIR: ANDREW GIBSON Vice-President of Wellbeing & Luxury Brands, ACCOR Worldwide, Dubai
KARINA STEWART Co-Founder, Kamalaya Wellness Sanctuary, Thailand
JEREMY MCCARTHY Group Director of Spa, Mandarin Oriental, Hong Kong
11:00 PANEL 2: Build a community: making memberships, collaborations and social groups work for you
CHAIR: EMMA BARON Editor, Professional Beauty GCC Magazine
JOHN P.REES Senior Director of Operations, Marriott International, Dubai
SALINA HANDA Founder, SensAsia Spa, Dubai
IRA MALIK Group Spa Director, Minor Hotels, Dubai
CREATIVE NETWORKING SESSION 2: Attract more International Guests
ELENA BOGACHEVA Founder, SWIC, Russia
JOHNNY CHANG Founder & CEO, Spa Solutions Training & Management Consultancy, China
CREATIVE NETWORKING SESSION 3: Become the Best Spa in your Country
LAURA KAY BROWN Spa Manager, Willow Stream Spa, Fairmont The Palm, Dubai
STEPHAN WAGNER Spa Director, Talisa Spa, Madinat Jumeirah, Dubai
(Winners of World Spa & Wellness, Middle East categories in London 2017)
CREATIVE NETWORKING SESSION 4: Enhance your Revenue Per Guest SAMMY GHARIENI CEO, Gharieni
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CONVENTION PROGRAMME - DAY 2 TUESDAY 6 FEBRUARY 2018 9:00
The Breakfast Club: Slices of wisdom. Exchanging best practices that worked wonders for you this past year
GHISLAIN WAEYAERT VP Development, Deep Nature, France
9:50
Opening speech
MARK MOLONEY Managing Director, Professional Beauty/ Professional Spa & Wellness (UK)
9:55 Orientation
JEAN-GUY DE GABRIAC CEO and Founder TIP TOUCH International (France)
10:00 PANEL 3: The Rebirth of Fitness in Spa: making your wellbeing offer current, accessible and profitable
CHAIR: SHARON BARCOCK Global Spa Director, Hilton Worldwide (UAE)
MAGGIE DERBLAY Director of Spa & Fitness, Atlantis The Palm, Dubai
ROBERTA LINDOW Director of Spa & Fitness, Nikki Beach Resort, Dubai
11:30 KEYNOTE SPEAKER 3: Digital marketing trends set to impact your business in 2018
BART VAN DE VEL Client Partner for Middle East, Africa & Pakistan, Facebook, Dubai
12:00 WELLNESS LUNCH INSPIRED BY RECIPES FROM GWINGANNA Networking break and visit exhibition (3 hours) 15:00 CREATIVE NETWORKING SESSION 5: Attract more International Guests
ELENA BOGACHEVA Founder, SWIC, Russia
JOHNNY CHANG Founder & CEO, Spa Solutions Training & Management Consultancy, China
CREATIVE NETWORKING SESSION 6: Run Successful Recruitment
GHISLAIN WAEYAERT VP Development, Deep Nature, France
CREATIVE NETWORKING SESSION 7: Diamond Secrets to Boost Retail
EMLYN BROWN Operations Director, Resense Spa, Geneva
MOHAMED ABDELSAMIEA Group Spa Manager, Sparadise, Bahrain
TAKING PLACE AS PART OF:
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Showstopper Make-up artist, influencer and beauty blogger, Nina Ubhi returns to Professional Beauty GCC 2018 with a new master class showstopper
What are your master class topics for Professional Beauty GCC this year? My topics will be advanced contouring, blending dark colours on the eyes, manipulating the facial structure, creating a “face lift” effect and layering for base application which ensures long wear.
Please explain what you’ll be covering for each master class? On both days I will be showcasing how to create the perfect flawless base, which includes hacks on; creating cheekbones, slimmer nose, defined jawline and a slimmer face. Over the two days I will showcase my signature smokey eye with a nude lip and a glamorous red carpet look.
What do you want your audience to take away and learn from you whilst at the master class? I want the audience to understand the importance of precise techniques, how to analyse the structure of the face and understand the use of different textures. You will see how easy it is to create flawless looks if you know the behind the scene hacks and tricks we use to create stunning looks.
For those who aspire to follow in your career footsteps, what would be your advice? Persistence and passion is key. If you don’t have a love for what you do then it’s difficult to put 100% in. I’m a firm believer in originality. Take inspiration from others, but never copy. Do something different from everyone around you but make sure it’s informative. For example, there’s no point in me posting a selfie if I’m not telling people what I’ve used to achieve the look. Make a list of everything you are good at creatively and think about how you can turn each point into a selling point. PB
Nina will be showcasing her master class at Professional Beauty GCC 2018 on February 5 & 6, 2018 at The Meydan Racecourse, tickets are free to all who attend
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TAMLATAMANU Inc. www.lanbelle.com Tel. +82 31 705 6715 Fax. +82 31 708 6715 kskim@lanbelle.com
We pursue “Simple Perfection�. Lanbelle makes your skin relaxed, as it contains simple ingredients only. Being simple in selecting ingredients enables us to fill them with more quantity. We select only EWG green grades instead of harmful chemicals. Our customers, therefore, are satisfied with and repurchasing products. Contact us and try our masterpieces.
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Masterminds A collection of business seminars for spa and salon owners returns to PROFESSIONAL BEAUTY GCC – here’s what you can expect from this year’s Beauty Conference
Blake Sergeant, performance coach & founder, The Faculty
Maggie Williams, executive coach & consultant, The Hum Consultancy
Namita Ramani, founder & CEO, Above Digital
Topic: The “5 levers” – how to grow and market your business with simplicity and consistency
Topic: How emotional intelligence helps drive success
Topic: How to maximise social media to get clients booking online
When: Monday 5 February 2018 at 11am
When: Monday 5 February at 2pm
When: Tuesday 6 February at 11am Summary: ALL business growth activities fit into just 5 categories. Growth is actually quite easy........ if you have a PLAN! STOP GUESSING!!! Business is a skill and what works in one clinic is likely to work in another. The GAP between where your business is now and where you want it to be can be bridged by a SKILL or STRATEGY... not GUESSWORK.
Summary: What is emotional intelligence? During this session I will showcase the “6 seconds model” and the science behind it, how the brain works when we are under stress and how building emotional intelligence competencies are crucial to effective management, customer loyalty, stress management, overall wellbeing and ultimately the bottom line!
So, show up and leave with a GROWTH PLAN to make sure you ROCK 2018.
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Summary: With most people logging into their Facebook and Instagram accounts every day, the easiest way to get to your customer is, no doubt, through social media. It’s an evolving playground that has become more integral for spas and salons than ever. Without it, you’re losing out on a serious chunk of customers that are engaged, want to indulge themselves, and have friends that are the same. During this session, I will be exploring the results that social media should be giving you, with some case studies, and things you should be doing right now to improve on your social media bookings.
Seminars will be running from 10am – 4pm on Monday 5 & Tuesday 6 February which are free to attend. For the full line-up visit www.professionalbeauty.ae/beautyconference
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MINERAL HOUSE CO., LTD www.minehouse.co.kr Tel. +82 31 731 0102 Fax. +82 31 731 0061 drdeepkor@gmail.com
"Dr.Deep" Brand is natural skincare from newborn baby to senior and pregnant women. The main ingredient, Ionized Natural "Mineral Water" enhances the skin immune system, strengthen the skin barrier. Especially good for Sensitive skin and trouble skin. Registered CPNP Europe, FDA(USA/China), Clinical tested (Seoul National University)
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Diary
DATES
FEBRUARY 1-3 IMCAS WORLD CONGRESS The Palais de Congres de Paris, France A record 8,000 delegates from dermatology, plastic surgery, and related professions, will be seizing this exceptional opportunity to explore the hottest topics related to the medical aesthetic field www.imcase.com FEBRUARY 5-6 PROFESSIONAL BEAUTY GCC The Meydan Racecourse, Dubai This growing exhibition features all the top hair, nail, spa and beauty brands from the GCC and beyond. Alongside the exhibition is the World Spa & Wellness Convention. Attended by the region’s premiere business people, the show provides unbeatable networking opportunities www.professionalbeauty.ae
FEBRUARY 25-26 PROFESSIONAL BEAUTY LONDON ExCeL, London UK Professional Beauty’s flagship exhibition is the UK’s biggest spa and beauty trade show bringing 800 brands under one roof. Alongside HJ, World Spa & Wellness Convention and International Manufacturers and Distributors Forum, this year sees the launch of Fitness Industry Live www.professionalbeauty.co.uk MARCH 19-20 DUBAI DERMA Dubai International Convention & Exhibition Centre, Dubai UAE The 18th annual Dubai World Dermatology and Laser Conference & Exhibition is organised in cooperation with the Dubai Health Authority (DHA) and the International Academy of Medical Specialization (IAMS) www.dubaiderma.com
HAIR AND BEAUTY ACADEMY Offers Hairdressing Courses from UK Email : academy-info@hb-academy.ae Block 11, Office G02 Knowledge Village, Dubai UA33
Tel# 04-4380122/0623 Toll Free 8001422
SERVICES OFFERED Protein • Blowdry • Keratin & Botox Bridal Services • Manicure and Pedicure Hair Style • Chinese Massage & Spa
ADVERTISE HERE Email us: maricel@professionalbeauty.ae
Visit Us: Al Wasl Road Um Al Sheif Dubai, UAE Tel: +971 50 757 7343/ +971 4 3791293 Email us: info@baraviabeauty.com/ Follow us: @baraviabeauty/ baraviabeauty
Semi Permanent Make Up Arabia (SPMU Arabia) Amiea By Marilan Make-Up Designory (MUD), creating honest make-up products and providing quality education Vision Empire General Trading L.L.C Tel: 00971-42946883 • Fax:00971-42946884 • Mob: 00971-501889677 Dubai, United Arab Emirates.
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PO Box: 392741, Unit 2409, Burlington Tower, Business Bay, Dubai UAE
www.marilan.co/ kasraakbari@spmu.ae.org/ Phone:+9714-2766334
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Spa, Beauty, Wellness and Medical Equipment
PediSpa Series
Libra Horizontal Choreographic Shower Series
MLX Quartz Table Series
MLW Transform Series First Transform Sofa To Massage Table
MLX Limber Series Patented Universal Spa Table
MLW Spa Table Series
Gharieni Middle-East • Dubai Design District D3 • Building 1 • Office B208 • Dubai Tel: +971 (0) 4 276 6734 • info@gharieni.ae • www.gharieni.ae
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5-6 February 2018 Meydan Racecourse, Dubai
Dubaiâ&#x20AC;&#x2122;s leading event for beauty, hair and spa professionals returns
are
you READY?
www.professionalbeauty.ae
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