Professional Beauty SA April 2021

Page 34

Skincare

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The year of

‘Skinimalism’ In January, social media platform Pinterest forecast that ‘skinimalism’ would be one of the prevailing beauty trends for 2021

‘Skinimalism’ is described as a new wave of natural, minimal or no-make-up beauty looks, which sees women letting their natural skin texture shine through. This minimalist trend, where skincare and make-up are stripped down, is hardly surprising following, as it does, over a year of the world having to hide their faces behind COVID-19 protective masks. According to ‘The ‘Pinterest Predicts: The Soon-to-beTrending Report for 2021’, ‘glowing skin – how to get [it] naturally’ soared +4x, while ‘natural everyday make-up’ searches increased 180%. Thus, multi-tasking products that blur the lines between make-up and skincare have come to the fore.

DermaFix A prime example of a ‘skinimalist’ product is a BB (Blemish Balm) cream. DermaFix BB Creams offer an all-in-one formulation that helps even out skin tone, while simultaneously providing essential sun protection, illuminating a dull complexion and creating a flawless finish. The DermaFix BB Cream is enriched with vitamin E and soy peptides for a powerful antioxidant and antiageing benefit and is available in four shades. For even more anti-ageing and oil-control benefits, the skin can be primed using DermaFix BB Cream Primer, helping to reduce the appearance of pores, fine lines and wrinkles and allowing for a longlasting make-up application. Formulated with chamomile, pine tree cone extract and rosemary leaf extracts, DermaFix BB Cream Primer provides anti-inflammatory and anti-bacterial benefits, helping to control oil balance and breakouts, whilst calming inflammation and skin redness.

Esse The team at Esse Skincare maintain that more often than one would imagine, skincare products can harm the skin’s microbiome. They continue: “It is our advice that anyone struggling with any

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sort of skin ailment should start by cutting right back to the basics. Cleanse only in the evening and only if you are removing make-up – otherwise, rinse with cool water. Apply a little microbiome-friendly moisturiser and continue in this way for two weeks before starting to reintroduce other products back into your routine “There is good reason to forgo your morning cleanse in favour of a little splash with water, because the natural oils that


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