ELEVATE Magazine - RASM - April 2024 Issue

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6 April 2024
The Realtor® Difference

Join CREA to hear what's on the horizon in the UTC, North River Ranch, and the Wellen Park areas.

Questions?

Max Brandow,RCE

V.P. of Advocacy & Member Programs

10TH ANNUAL
DOWNTOWN HORIZONS
WEDNESDAY,
8
RASM
QR CODE HOLD
941-952-3410 | maxwell@myrasm.com
APRIL 24
AM - 10 AM |
SOUTH

It's only Natural

7 EXQUISITE DESIGNER-DECORATED MODELS NOW OPEN

The appeal of Wild Blue at Waterside by Stock Development is perfectly natural. With its prime Lakewood Ranch location, incredible amenities, and luxury single-family homes by some of the area’s finest builders, this waterfront community is the perfect blend of back-to-nature fun and resort-style living. Discover outdoor adventures at the 13-acre sports complex, and relax at the social clubhouse, with indoor and outdoor dining, two pools, a movie theater, fitness center, and a 9-hole premier putting course.

SEE WHY EVERYONE’S TALKING ABOUT WILD BLUE AT WATERSIDE.

Residences from
million ORAL REPRESENTATIONS CANNOT BE RELIED UPON AS CORRECTLY STATING THE REPRESENTATIONS OF THE DEVELOPER. FOR CORRECT REPRESENTATIONS REFERENCE SHOULD BE MADE TO THE DOCUMENTS REQUIRED BY SECTION 718.503, FLORIDA STATUTES, TO BE FURNISHED BY A DEVELOPER TO A BUYER OR LESSEE. ALL RENDERINGS AND PLANS ARE PROPOSED CONCEPTS SHOWN ONLY FOR MARKETING PURPOSES AND ARE BASED ON THE DEVELOPER’S CURRENT PRELIMINARY DEVELOPMENT PLAN. DEVELOPER RESERVES THE RIGHT TO MODIFY, REVISE OR WITHDRAW THE PROPOSED DEVELOPMENT PLAN IN DEVELOPER’S SOLE DISCRETION WITHOUT NOTICE. NOTHING HEREIN OR IN ANY OTHER COMMUNICATION SHALL BE DEEMED TO OBLIGATE THE DEVELOPER, OR ANY AFFILIATE OF DEVELOPER, TO CONSTRUCT THE PROJECT OR OFFER ANY OF THE PROJECT FOR SALE, AND NOTHING HEREIN SHALL BE DEEMED A GUARANTY OF ANY KIND. THIS IS NOT AN OFFER TO SALE OR SOLICITATION OF OFFERS TO BUY. YEARS 20 ANCHOR BUILDERS • AR HOMES BY ARTHUR RUTENBERG • JOHN CANNON HOMES LEE WETHERINGTON HOMES • STOCK LUXURY HOMES • STOCK CUSTOM HOMES Visit with your clients today. Sales Center: 8396 Sea Glass Court, Lakewood Ranch, FL 34202 l 941.313.3852 From University Parkway turn south onto Lorraine Road and follow the signs to Wild Blue at Waterside WildBluelwr.com
$1

6 COVER STORY

What is the Realtor® Difference?

It’s common for confusion to arise regarding the terms “Real Estate Agent,” “Real Estate Broker,” and “Realtors®.” According to the National Association of REALTORS® (NAR), “Real Estate Agent” is a blanket term used to describe the different types of professionals who buy and sell real estate: agents, brokers, and Realtors®. Despite operating within the same industry, their backgrounds diverge significantly. As a dedicated licensed Realtor® who has diligently earned this distinction, do your clients grasp the difference and value your commitment?

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Disclosure Requirements

23

The Love for Global

Disclosures and inspections are an integral part of any residential real estate transaction. Accordingly, questions often arise during this process concerning a seller’s obligations relating to the disclosure of information about their property. 28

Growing up in a small, rural town, there was very little diversity. Simple restaurant choices such as authentic Chinese or Mexican did not exist there, and the only time I experienced different nationalities or cultures was when my family and I were on vacation.

Role of Emotional Intelligence

In the dynamic world of real estate, success hinges not only on market knowledge and negotiation skills but also on a less tangible attribute: emotional intelligence (EI). The ability to understand and manage emotions-both one’s own and those of others-can make or break a real estate professional’s career.

Contents APRIL 2024
Professional Standards
Realtor® Attorney Joint Committee
RASM REALTORS® Charitable Foundation
Government Affairs
Market Analysis
Global Business Council
Young Professionals Network 25 Neighborhood Spotlight
10
12
14
16
17
23
24
Annual
Sponsor
Professional Development
Calendar of
Membership News
26 RASM
Corporate
Highlight 28
Committee 30
Events 33
4 | ELEVATE [ APRIL 2024 ]

RASM South - 2320 Cattlemen Road

Sarasota, FL 34232

RASM North - 2901 Manatee Ave W Bradenton, FL 34205

Phone: 941-952-3400

FAX: 941-952-3401

www.MyRASM.com

STAFF CONTRIBUTORS:

Vice President of Operations & IT:

Jesse Sunday

Vice President of Advocacy & Member Programs:

Maxwell Brandow

Communications Director :

Brandon Gay

Member Services Director :

Jessica Montague

Professional Development Manager:

Denise Ricciotti

Communications Manager:

Kristen Oriente

Magazine Editor:

Beth Sunday

2024 ASSOCIATION OFFICERS:

President:

Tony Barrett, Barrett Realty, Inc.

President-Elect:

Debi Reynolds, Florida SunCoast Real Estate

Vice President:

David Crawford, Catalist Realty LLC

Treasurer:

Anita Lambert, Premier Sothebys Int’l Realty

Immediate Past President:

Brian Tresidder, William Raveis Real Estate

Chief Executive Officer:

Jeff Arakelian

MISSION STATEMENT:

Empower and engage our REALTOR® Community by delivering essential services, resources, education, and experiences that elevate member success and professionalism, while advocating for REALTOR® initiatives and private property rights.

VISION STATEMENT:

We are an innovative and relevant association that elevates the standards of professional excellence, and are critical to our members’ success, while providing value to our community.

SUBSCRIPTIONS:

The annual dues of every member of the REALTOR ® Association of Sarasota and Manatee, Inc., includes a one-year digital subscription to ELEVATE Magazine. Editorial ideas and manuscripts are welcomed.

Byline articles and columns express the opinions of the writers and do not necessarily reflect the policies or sentiments of the REALTOR ® Association of Sarasota and Manatee, Inc. All submitted copy is subject to editing. 2024 Copyright © by the REALTOR ® Association of Sarasota and Manatee, Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.

For information on advertising and article submissions, contact Beth Sunday, Magazine Editor, at 941-9523417 or email Beth@MyRASM.com

The Realtor® Difference: Embracing Change for Better Service

Si nce 1916, the term “Realtor®” has held immense value for our clients, communities, and partners. Today, as we face new challenges in the real estate market, it’s crucial to reaffirm our commitment to ethical standards. Change is inevitable, and it often leads to positive outcomes. We’ve listened to our clients’ feedback, prompting us to adapt how we communicate compensation details to them. After all, an informed client is a satisfied one.

This adaptability represents the essence of the “Realtor® Difference” – our ability to evolve to meet the changing needs of both clients and colleagues. We anticipate forthcoming changes in how we share information, aiming for greater transparency in compensation and services provided.

“I’m proud of our organization and its members. Realtors® already provide immense value to our clients through everyday acts of care and diligence. Yet, we’re committed to continual improvement, striving to make a positive difference in the lives of those we serve.”

These changes reflect our dedication to excellence and integrity. As professionals, we uphold the highest standards, ensuring transparency and integrity in all our dealings.

I’m proud of our organization and its members. Realtors® already provide immense value to our clients through everyday acts of care and diligence. Yet, we’re committed to continual improvement, striving to make a positive difference in the lives of those we serve.

By embracing change, we reinforce the Realtor® Difference –our unwavering dedication to professionalism and service excellence. Together, we’ll shape a real estate industry that prioritizes client needs, driving positive outcomes and lasting relationships.

Let’s move forward confidently, knowing that our collective efforts will lead us to a future where the Realtor® difference continues to shine bright, guiding our profession toward a greater future. •

PRESIDENT UPDATE
myRASM.com | 5

What is the Realtor® Difference?

Elevate Your Professional Standing by Sharing What Sets Realtors® Apart.

It’s common for confusion to arise regarding the terms “Real Estate Agent,” “Real Estate Broker,” and “Realtors®.” According to the National Association of REALTORS® (NAR), “Real Estate Agent” is a blanket term used to describe the different types of professionals who buy and sell real estate: agents, brokers, and Realtors®. Despite operating within the same industry, their backgrounds diverge significantly. As a dedicated licensed Realtor® who has diligently earned this distinction, do your clients grasp the difference and value your commitment?

For clarification, a real estate agent is a licensed professional whose work is to help clients buy, sell, rent, or invest in housing. To become an agent, individuals must undergo pre-licensing training from a certified organization and pass their state’s real estate licensing exam. Once licensed, an agent must become affiliated with a real estate brokerage. Adding to the complexity, in some states, real estate agents’ official titles are “real estate brokers,” so the Agent/Broker titles differ by state. Educating out-of-state clients is especially vital.

REALTOR® DIFFERENCE: EDUCATE YOUR CLIENTS

So, where do Realtors® fit into the equation? A Realtor® is a member of NAR who are bound by a strict Code of Ethics which is intended to protect buyers and sellers. By choosing a Realtor®, clients benefit from the combination of ethical standards, expertise, and education that these professionals bring to the table. As a Realtor®, it’s essential to communicate with clients the full extent of what being a Realtor® entails:

ƒ Code of Ethics: Realtors® adhere to a strict Code of Ethics enforced by NAR. This code outlines the professional standards and conduct expected of Realtors® when representing clients in real estate transactions. It emphasizes integrity, honesty, and a commitment to serving clients’ best interests.

ƒ Expertise: Realtors® typically possess a high level of expertise in the real estate industry. Through ongoing education and experience, they stay updated on market trends, legal regulations, and best practices.

COVER STORY
6 | ELEVATE [ APRIL 2024 ]

ƒ Education: Many Realtors® invest in continuous education and training to enhance their skills and knowledge. This commitment to education ensures that they are equipped to handle various challenges and complexities that may arise during real estate transactions.1

“Over my 46 years working in real estate, I’ve watched how this job has changed and developed,” said David Clapp, Managing Broker and Director of Education with RE/MAX Alliance Group. “But what has not changed is the need for professionalism in anyone who calls themselves a Realtor®. Anyone who is a Realtor® is a real estate professional who has agreed to work according to the NAR Code of Ethics. This is a much higher standard of business practice that must be met compared to a non-Realtor®.”

“THAT’S WHO WE R”

For these reasons and more, the Realtor® designation epitomizes both professionalism and trust. Informed clients often seek out Realtors® specifically for the assurance that comes with knowing that they are working with a dedicated professional who is seeking their best interests.

In order to better inform the public of what exactly sets Realtors® apart, NAR launched the “That’s Who We R” advertising campaign in 2019, which demonstrates not only a Realtor’s® value in the transaction but also a Realtor’s® role as stewards of our community and our profession. The ‘R’, of course, stands for the word “Realtor®,” – an identifier that consumers should look for in an agent—an ethical commitment, an active community member, and a person who’ll advocate for them. The campaign focuses on the consumer experience, with the Realtor® in the middle of the transaction, and it encourages consumers to take a first-hand look at real estate professionals who are Realtors®. For more information and to link this valuable content to your social media, visit https://www.nar.realtor/thats-whowe-r.

PROMOTING VALUE AMID CHALLENGES

As a Realtor®, demonstrating your value to clients is essential for building trust, securing their business, and ultimately, helping them achieve their real estate goals while in turn, receiving a well-earned and agreed-upon commission. However, in light of the Sitzer-Burnett class-action lawsuit and subsequent settlement, now more than ever, it’s essential to prove your worth as a Realtor® to your clients – your expert time and experience is valuable.

However, what happens when a Realtor® runs into a negative response from a client? NAR has some great tips for Realtors® to convey to clients regarding the litigation, and setting expectations as to purposed commissions earned.

ƒ If clients ask questions about the litigation and the verdict, be transparent. Reiterate that Realtors® will always be there to guide them through the complexities of buying and selling, to protect them, and to promote their best interests.

ƒ Clearly explain to consumers the choices they have when it comes to representation and articulate your value and expertise.

ƒ Continue expressing to clients, friends, and family that compensation is negotiable and set between brokers and their clients.

ƒ Continue using signed listing, and buyer agreements to help clients understand exactly what services and value you are providing, how much your professional services cost, and how you will be paid.2

We’re encountering a dynamic and demanding era in the real estate industry, where Realtors® must underscore their value like never before. It’s imperative that we deliver more in this ever-evolving landscape, rise above the challenges, and avoid negativity.

“Change is inevitable, and it often leads to positive outcomes,” said Tony Barrett, 2024 RASM President. “We’ve listened to our clients’ feedback, prompting us to adapt how we communicate compensation details to them. After all, an informed client is a satisfied one. By embracing change, we reinforce the Realtor® Difference – our unwavering dedication to professionalism and service excellence. Together, we’ll shape a real estate industry that prioritizes client needs, driving positive outcomes and lasting relationships.”

To help Realtors® with questions regarding the proposed settlement, NAR has created an updated fact sheet located at facts.realtor. In addition, in response to any inaccurate reporting suggesting that NAR rules set commissions, NAR has released a media statement that can be shared, located here

[ Continued on page 8 ]
myRASM.com | 7

MARKET YOURSELF AS A REALTOR® PROFESSIONAL

The importance of professionalism in real estate cannot be overstated, as it plays a crucial role in shaping client experiences, maintaining trust, and upholding the integrity of the industry. Our conduct in public and on social media matters.

“When we are working with buyers and sellers, we are professionals representing our industry, our brokerage, our office, and ourselves, and that’s a lot of pressure!” said Matthew Day, Managing Broker, with Coldwell Banker Realty. “But with education and preparation, it can be easy. The better informed and educated we are, the more capable we are of communicating market information, contract details, and transaction challenges. Whether a new agent or an experienced agent, it’s critical that an agent has the support of their brokerage and their local association to be confident they are managing their business properly. Our customers deserve the best from us, and if an agent takes advantage of training, workshops, sessions, or classes taught by their brokerage or their association, it gives them a sense of empowerment to be honest and truthful in their dealings with customers. People will see you as a professional. Success will follow.”

PROFESSIONAL REMINDERS

ƒ Do Your Homework: Make certain you are prepared with in-depth knowledge of the local real estate market, including current trends, pricing dynamics, and neighborhood amenities. Provide insights into market conditions and help clients make informed decisions based on your expertise.

ƒ Effective Communication: Maintain open and transparent communication with clients, keeping them informed at every stage of the transaction. Respond promptly to inquiries and provide regular updates.

ƒ Marketing Strategies: Utilize innovative and targeted marketing strategies and leverage digital platforms, professional photography, virtual tours, and other marketing tools to maximize exposure and generate interest in your listings.

ƒ Ethical Standards: Prioritize clients’ best interests and maintain integrity and honesty in your interactions.

ƒ Embrace Change: Realize that the same way of doing things might need to change. Realtors® need to step up their game and their professionalism in all areas in our changing landscape.

ƒ Maintain Education: Make continuous education a priority to ensure you maintain your expertise, professionalism, and ability to provide clients with the highest level of service.

“Today, more than ever, a Realtor® needs to demonstrate their value, showing what sets them apart from every other agent in the industry,” added Clapp. “What you say (which includes what you post on social media), how you act, and what you do, must all match

up with the highest standards of professionalism or you will not survive in this business for the future. Realtors® must always reflect professionalism in their business practice, as well as their personal lives. How an agent treats their customers and fellow Realtors® is a reflection on the industry as a whole. Failure to return calls, failure to be honest and truthful, failure to show up on time, failure to present all offers fairly, failure to treat all people equally without bias - all of these things are negative reflections on our business and should never be said of any Realtor®.”

MORE THAN JUST A TITLE

The Realtor® Difference is not merely a title, but a commitment to professionalism, integrity, and excellence in service. Realtors® distinguish themselves as trustworthy advocates for their clients, dedicated to achieving the best possible outcomes. Whether navigating complex transactions or guiding clients through challenging decisions, Realtors® uphold the highest standards of professionalism, ensuring that every client receives exceptional service and support, and in a dynamic and competitive industry, professionalism remains the cornerstone of the Realtor® Difference.

“It’s time that we, as Realtors®, raise the bar on who we are and how we conduct our business. Sometimes it’s just a matter of following the Golden Rule of treating others as you would like to be treated,” added Clapp. •

Sources:

1. www.sccar.org/home/2024/01/11/ask-the-expert---what-is-the-realtordifference

2. www.nar.realtor/magazine/real-estate-news/law-and-ethics/breakingdown-sitzer-burnett#:~:text=The%20plaintiffs%20claimed%20that%20 real,lead%20to%20inflated%20commission%20rates.

8 | ELEVATE [ APRIL 2024 ]

Right Key Mortgage, LLC

Itruly believe in the value of homeownership and find it a pleasure to help my clients attain their dream of owning a home. What sets me apart from the rest is my background in both consumer loan underwriting and customer service.

As a mortgage loan officer, this job represents the perfect blend of these two worlds and has kept me immersed in the field for over 17 years. I love working with my clients and referral partners. I make sure to

review documentation and ask the right questions upfront to avoid complications later. Communication and transparency are important to me. I listen to the client to understand their needs, allowing me to match them with the best product and terms.

Consequently, I have aligned myself with a brokerage that offers a wide variety of mortgage products and competitive interest rates to best serve my clients.

When I am not working, you might find me kayaking, walking my Siberian Husky, camping with my family, or volunteering with either the Rotary Club, or the REALTOR® Association of Sarsaota and Manatee.

BUSINESS PARTNER SPOTLIGHT
myRASM.com | 9

Denial of Equal Professional Service

On a Saturday morning, Realtor® B, a salesperson affiliated with Realtor® A, answered an e-mail from Prospect C, a recent college graduate who was moving into the city to take his first teaching job at Northwest High School. Prospect C was married, had two young children, and was a veteran.

After working with Prospect C to determine whether his family could afford a three-bedroom home in the $240,000 range, Realtor® B described available properties near Northwest High School and set up appointments to show houses to Prospect C. That afternoon, Realtor® B showed Prospect C and his wife three houses in neighborhoods near the high school.

On Monday, at a faculty meeting, Prospect C met Prospect D, who was also moving into the city to take a teaching position at the same high school and who was also in the market for a home. Prospect D was married with two young children and was also a veteran.

Prospect C told Prospect D of Realtor® B’s knowledge of the market and VA financing and how helpful he had been. Prospect D called Realtor® A’s office that afternoon and asked for Realtor® B.

Realtor® B met Prospect D and determined Prospect D could also afford a home in the $240,000 range. Prospect D told Realtor® B that he was also a new teacher at Northwest High School and had been referred by Prospect C. Prospect D was black.

Realtor® B showed Prospect D houses in several neighborhoods undergoing racial transition but did not show Prospect D homes in neighborhoods near the high school.

Prospect D asked about houses closer to Northwest High School. Realtor® B replied that he had no knowledge of any homes in that area for which Prospect D could qualify. The next day, Prospect D, while visiting Prospect C, related his problems in finding a home near the high school and learned that Realtor® B had shown Prospect C several homes near the high school. Prospect D filed a complaint with the Association of REALTORS® claiming that Realtor® B had discriminated against him and his family by not offering equal professional services.

The complaint was reviewed by the Grievance Committee. Realtor® B was charged with an alleged violation of Article 10, and the complaint was referred

to a Hearing Panel of the Association’s Professional Standards Committee for hearing.

At the hearing, Realtor® B admitted that he did not use the same efforts to show Prospect D properties in neighborhoods near the high school as he did with Prospect C because he felt Prospect D and his family would feel more comfortable living in a racially integrated neighborhood.

The Hearing Panel found Realtor® B in violation of Article 10 of the Code of Ethics. •

PROFESSIONAL STANDARDS
Published with the consent of the NATIONAL ASSOCIATION OF REALTORS®. Copyright NATIONAL ASSOCIATION OF REALTORS®-All Rights Reserved.
Agreement
10-2: (Revised
Revised
Revised
2017.) 10 | ELEVATE [ APRIL 2024 ]
Ethics
Case
May, 1988.
November, 2001.
May,

TAKE ACTION NOW FOR A MORE INCLUSIVE TOMORROW.

Commemorate the Fair Housing Act—advocate for accountability, culture change and training.

Elevate your business, advance homeownership and expand opportunity.

REALTORS® are members of the National Association of REALTORS®.
REALTORS ® BUILD COMMUNITIES. FAIR HOUSING IS OUR FOUNDATION.

Hiding in Plain Sight: Residential Disclosure Requirements Under Florida Law

Disclosures and inspections are an integral part of any residential real estate transaction. Accordingly, questions often arise during this process concerning a seller’s obligations relating to the disclosure of information about their property. At times, problems with a property are discovered by the buyer following closing, resulting in allegations of hidden defects and potential liability for a seller. Accordingly, Realtors® should be knowledgeable of the disclosure requirements under Florida law and fully inform sellers (and buyers) of what is required – and what is not.

FLORIDA LAW

Florida law requires the seller of residential real property to affirmatively disclose to the buyer all known facts materially affecting the value of the property, which are not readily observable and are not known to the buyer. Johnson v. Davis, 480 So. 2d 625 (Fla. 1985). The Johnson v. Davis standard may be broken down into three parts to determine whether disclosure is required: (1) a fact exists prior to closing that materially affects the value of the property; (2) the seller is aware of this fact; and (3) the buyer is unaware of this fact and the fact is not readily observable. If the answer to these three questions is yes, then the fact must be disclosed. This means that minor issues that may be known to the seller, but that do not materially affect the value of the property, need not be disclosed. In addition, a fact that may materially affect the value of the property, but that is known or discovered by the buyer (perhaps via an inspection) prior to closing, would also need not be disclosed. However, to avoid potential liability, the best practice would be to make disclosure if there is any doubt as to whether the fact is material, and do not presume that the buyer knows of the fact.

FLORIDA LEGISLATURE STATUTES

The Florida Legislature has enacted several statutes that expand or modify the requirements established by Johnson v. Davis. These include required disclosure of mandatory membership in a homeowner’s association (§720.401, Fla. Stat.) or condominium association (§718.503, Fla. Stat.); the possible existence and

dangers of radon gas (§404.056, Fla. Stat.); and possible coastal erosion and applicability of federal, state, or local regulations relating to coastal properties (§161.57, Fla. Stat.). In addition, for homes built prior to 1978, Federal law requires disclosure of the existence of lead-based paint and the buyer’s right to inspect for lead-based paint.

One statutory exception to disclosure is found in the Florida Statutes section 689.25, which provides that “the fact that a property was, or was at any time suspected to have been, the site of a homicide, suicide, or death is not a material fact that must be disclosed in a real estate transaction.” Although some people may believe this to be a fact that would materially affect the value of a property, the legislature has excluded this as a fact requiring disclosure, and therefore, Johnson v. Davis does not apply.

SELLER’S PROPERTY DISCLOSURE FORM

Florida REALTORS® provides a Seller’s Property Disclosure form to provide to sellers. While the form itself is not required by law, it is a very useful tool to assist sellers in thinking about the type of information that would need to be disclosed and to make the necessary disclosures. Accordingly, Realtors® should strongly encourage sellers to utilize the form when listing a property for sale. Moreover, Realtors® should inform sellers that the items on the disclosure form are not exhaustive. In other words, if a seller has information that may materially affect the value of the property being sold, it must be disclosed even if the disclosure form does not include that specific item. When it comes to disclosure, more is better. •

REALTOR® ATTORNEY JOINT COMMITTEE
is meant for educational purposes only. It is not intended to serve as legal advice and should not be used as a substitute for consultation with an attorney.
This article
12 | ELEVATE [ APRIL 2024 ]
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RASM REALTORS®

Pave Your Path

The RASM REALTORS® Charitable Foundation (RRCF) is the 501c3 charitable arm of RASM, providing funding for individuals and not-forprofit organizations in the Sarasota and Manatee region. The RRCF is excited to Pave the Path in 2024.

CEMENT YOUR LEGACY

Cement your legacy and contribute to something that is meaningful and transformative. 100% of the net income from this initiative supports RRCF’s mission.

Add your engraved brick and leave a lasting mark that reflects your dedication to your profession, Association and community. For a one-time investment, starting at $300, you will receive a brick engraved with your choice of text with an option of including your logo. An engraved brick is a great way to celebrate your involvement in the real estate community, honor your mentors and colleagues, or memorialize a loved one. You can choose to place the brick at the entrance of RASM North or RASM South.

PERSONALIZE YOUR BRICK

Personalize your brick before July 31 to be included in the 2024 brick installation. As part of this campaign, you’ll help the RRCF to advance its three-pronged mission:

1 | Provide college scholarships to local students.

2 | Support local housing-related charities.

3 | Help our members who are facing significant and unexpected financial hardship.

JOIN OUR CORPORATE DONOR PROGRAM

There are additional ways to donate to the Foundation. RRCF invites our members to consider becoming a pillar of support through our Annual Corporate Donor Program. By joining hands with us, you not only contribute to impactful change but also position your company as a donor within the real estate community. Your support will not only make a difference but also shape the future of philanthropy within the real estate industry.

Thank you for considering these opportunities to leave your legacy and support the RRCF. For more information and to participate, click here or visit myrasm.com/foundation •

CHARITABLE
FOUNDATION (RRCF)
14 | ELEVATE [ APRIL 2024 ]
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Realtors ® in Florida: Advocacy Work Pays Off in 2024

AFFORDABLE HOUSING

Realtors® in Sarasota and Manatee, and throughout Florida, were responsible for numerous victories in the legislative session that just wrapped up in Tallahassee. These wins will benefit the industry, homeowners, and cities throughout the state.

CONDO & HOA REFORM

RASM and Florida REALTORS® have constantly been advocating for affordable housing in Tallahassee and locally for years, and this session we were able to secure $100 million dollars in additional funds to be infused into the wildly successful Hometown Heroes Housing Program. This program has assisted over 14,000 Floridians to buy their first homes. This funding will become available after July 1, 2024.

HOME HARDENING

Hurricane season is right around the corner and during meetings with our delegation, RASM members made it a priority to advocate for additional funds for the My Safe Florida Home Program (MSFH). We’re happy to report that due to the passage of SB7028, $200 million additional dollars will be added to the MSFH fund so your clients and homeowners in Florida will have the resources to protect their homes against storms while reducing their insurance premiums. The bill also includes cost saving measures for a variety of home safety practices like reduced or free inspections and a streamlined grant process for these efforts.

INSURANCE PROGRESS

Last year’s legislature passed a major insurance package, which we are already seeing some positive signs of working, like more carriers entering the marketplace. We still wanted to chip away at any and all costs of insurance for homeowners, so this session, HB 7073 requires insurers to give homestead property owners a deduction on their residential property insurance premiums in the amount of 1.75 percent of the policyholder’s total premium. This applies to policies with coverage for a 12-month period and effective after October 1, 2024, and before September 30, 2025. Effective July 1, 2024.

A major initiative by FR and RASM this session was to address condo and HOA transparency. We often hear from the membership how burdensome it is to work with and receive important documentation from these groups in a timely and efficient manner. HB 1021 mandates that a condo association with 25 or more units must post digital copies of condo docs on their websites. This includes bylaws and rules, articles of incorporation, financial statements and budgets, inspection reports, and reserve studies, effective July 1, 2024. We also turned our focus to HOA’s as well. HB 1203 and HB 59 increase the transparency and availability of HOA documents. HB 1203 requires that by January 1, 2025, homeowners’ associations with 100 or more parcels must maintain official records on their website or an app. Additionally, HB 59 requires homeowners’ associations to deliver a physical or digital copy of their rules and covenants to all members and new members. This will be effective July 1, 2024.

In addition to those mentioned above, we also successfully advocated for over $1.2 billion in funds for Everglades and water quality initiatives, legislation to address squatters who occupy private property, seller flood disclosure rules, and additional money to address unlicensed real estate activity.

ELECTION YEAR REMINDERS

With some states already voting in Presidential Primaries, it’s a good time to make sure your voter information is up to date before ballots start going out later this year. Realtors® are known to consistently be one of the most reliable voting blocs in America, and we want to keep it that way. If you are unsure of your voting status, head over to these websites to check your voter registration:

Manatee County: https://www.votemanatee.com/ Voter-Information/Voter-Status-Information-Check-YourRegistration-Status

Sarasota County: https://www.sarasotavotes.gov/ Voter-Information/My-Voter-Status

Also, be on the lookout over the coming months as RASM rolls out endorsements for 2024 Realtor®friendly candidates! •

GOVERNMENT AFFAIRS
16 | ELEVATE [ APRIL 2024 ]

Increasing Inventory Signals New Opportunities in Sarasota and Manatee County Housing Markets

KEY FINDINGS:

The latest housing market data for February 2024 highlights significant shifts in inventory levels across Sarasota and Manatee Counties, indicating evolving dynamics for homebuyers and sellers in Southwest Florida.

ƒ Single-family homes in Manatee County saw a 52.5 percent year-over-year increase in active listings, with inventory rising from 1,732 in February 2023 to 2,641 in February 2024. The months supply of inventory also increased, moving from 3.1 to 4.2 months.

ƒ Townhouses and condos in Manatee County saw an 86.9 percent year-over-year increase in active listings, with inventory rising from 786 in February 2023 to 1,469 in February 2024. The months supply of inventory also increased, moving from 3.4 to 6.2 months.

ƒ Single-family homes in Sarasota County experienced an increase in inventory, with active listings rising by 86.1 percent from 1,793 in February 2023 to 3,337 in February 2024. The months supply of inventory grew from 2.9 to 5.2 months.

ƒ Townhouses and condos in Sarasota County saw an 128.1 percent increase in active listings, rising from 929 in February 2023 to 2,119 in February 2024. The months supply of inventory also increased, moving from 2.8 to 6.7 months.

Both Sarasota and Manatee counties experienced an uptick in median sales prices for single-family homes year-over-year. The median sale price for single-family homes in Sarasota County increased by 2.5 percent to $507,500, and in Manatee County, median prices increased by 2 percent to $499,990. The median sales price for Sarasota County condos increased by 1.2 percent year-over-year to $389,750 and decreased by 5.5 percent to $349,493 for Manatee County condos.

“With increasing inventory, the real estate market is becoming more balanced for buyers and sellers. Rising median home prices and extended days on the market signal a healthier, stabilizing market, offering buyers and sellers ample time to negotiate,” said Tony Barrett, 2024 RASM President and Broker/Owner of Barrett Realty.

Inventory, also referred to as active listings, has increased significantly in both counties from a year ago. In Sarasota County, inventory increased by 86.1 percent for single-family homes and 128.1 percent for condos. In Manatee County, inventory increased by 52.5 percent for single-family homes and 86.9 percent for condos.

The rise in inventory levels across both counties offers potential homebuyers more options in the market, enhancing their ability to find properties that closely match their preferences and budget. Furthermore, the increase in the months supply of inventory suggests that buyers may have more negotiating power, potentially leading to more favorable purchase terms.

In February, the condo market reached a 6-month supply in both Sarasota and Manatee, with a 6.7-month supply of Sarasota condos and a 6.2-month supply of Manatee condos. Single-family homes in the two-county region also reported a months supply of inventory that hasn’t been reported since March of 2019, according to Florida REALTORS® SunStats.

While the increase in inventory represents a shift towards a buyer’s market, demand remains robust, underscoring the need for buyers to remain informed and decisive. Despite the broader selection, desirable properties in sought-after locations continue to attract attention, necessitating a proactive approach from buyers.

Closed sales in Sarasota County increased by 11 percent year-over-year to 577 for single-family homes and decreased by 9.1 percent to 270 for condos. In Manatee County, closed sales increased by 8.7 percent year-over-year to 547 for single-family homes and increased by less than one percent to 196 for condos. The increase in total closed sales in both counties shows a continued demand for properties in our region.

“As days on the market increase, Realtors® play a crucial role in negotiating favorable outcomes for clients,” added Barrett. “Partnering with a Realtor® is essential in today’s market. Their knowledge, experience, and dedication empower clients to make informed decisions, leading to successful transactions.”

The median time to contract in Sarasota County increased by 90.5 percent to 40 days for single-family homes and 121.1 percent to 42 days for condos. In Manatee County, median time to contract increased by 46.2 percent to 57 days for single-family homes and by 79.3 percent to 52 days for condos.

Monthly reports are provided by Florida REALTORS® with data compiled from Stellar MLS. For comprehensive statistics dating back to 2005, visit www.MyRASM.com/statistics •

MARKET ANALYSIS
myRASM.com | 17

Monthly Market Summary - February 2024

Single-Family Homes

Sarasota County

Produced by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Thursday, March 21, 2024. Next data release is Thursday, April 18, 2024.

Closed Sales Paid in Cash Median Sale Price Average Sale Price Dollar Volume Med. Pct. of Orig. List Price Received Median Time to Contract Median Time to Sale New Pending Sales New Listings Pending Inventory Inventory (Active Listings)
Months Supply of Inventory 5.2 2.9 79.3% 1,010 1,303 -22.5% 95.4% 96.0% -0.6% 40 Days 21 Days 90.5% $715,286 $657,973 8.7% $412.7 Million $342.1 Million 20.6% 281 233 20.6% $507,500 $495,000 2.5% February 2024 February 2023 Percent Change Year-over-Year 577 520 11.0% 81 Days 3,337 1,793 63 Days 28.6% 86.1% 753 751 0.3% 1,126 852 32.2% 0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000 Inventory J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F 2020 2021 2022 2023 $0K $100K $200K $300K $400K $500K $600K Median Sale Price 0 200 400 600 800 1,000 1,200 1,400 Closed Sales
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F
2020 2021 2022 2023 J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F 18 | ELEVATE [ APRIL 2024 ]

Monthly Market Summary - February 2024

Single-Family Homes

Manatee County

Produced

on Thursday, March 21, 2024. Next data release is Thursday, April

Closed Sales Paid in Cash Median Sale Price Average Sale Price Dollar Volume Med. Pct. of Orig. List Price Received Median Time to Contract Median Time to Sale New Pending Sales New Listings Pending Inventory Inventory (Active Listings)
month
MLS feeds on
15th
18,
Months Supply of Inventory 4.2 3.1 35.5% 998 1,211 -17.6% 95.4% 95.6% -0.2% 57 Days 39 Days 46.2% $722,563 $639,562 13.0% $395.2 Million $321.7 Million 22.9% 191 174 9.8% $499,990 $490,000 2.0% February 2024 February 2023 Percent Change Year-over-Year 547 503 8.7% 102 Days 2,641 1,732 88 Days 15.9% 52.5% 681 667 2.1% 1,039 677 53.5% 0 500 1,000 1,500 2,000 2,500 3,000 Inventory J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F 2020 2021 2022 2023 $0K $100K $200K $300K $400K $500K $600K Median Sale Price 0 200 400 600 800 1,000 Closed Sales
by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each
compiled from
the
day of the following month. Data released
2024.
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F
2020 2021 2022 2023 J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F myRASM.com | 19

Monthly Market Summary - February 2024

Townhouses and Condos

Sarasota County

Produced by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the

day of the following month. Data released on Thursday, March 21, 2024. Next data release is Thursday, April 18, 2024.

Closed Sales Paid in Cash Median Sale Price Average Sale Price Dollar Volume Med. Pct. of Orig. List Price Received Median Time to Contract Median Time to Sale New Pending Sales New Listings Pending Inventory Inventory (Active Listings)
Months Supply of Inventory 6.7 2.8 139.3% 736 741 -0.7% 95.1% 96.3% -1.2% 42 Days 19 Days 121.1% $590,937 $690,995 -14.5% $159.6 Million $205.2 Million -22.3% 199 212 -6.1% $389,750 $385,000 1.2% February 2024 February 2023 Percent Change Year-over-Year 270 297 -9.1% 82 Days 2,119 929 63 Days 30.2% 128.1% 432 423 2.1% 651 533 22.1% 0 500 1,000 1,500 2,000 2,500 Inventory J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F 2020 2021 2022 2023 $0K $100K $200K $300K $400K $500K $600K Median Sale Price 0 100 200 300 400 500 600 700 800 Closed Sales
15th
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F
2020 2021 2022 2023 J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F 20 | ELEVATE [ APRIL 2024 ]

Monthly Market Summary - February 2024

Closed Sales Paid in Cash Median Sale Price Average Sale Price Dollar Volume Med. Pct. of Orig. List Price Received Median Time to Contract Median Time to Sale New Pending Sales New Listings Pending Inventory Inventory (Active Listings)
by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Thursday, March 21, 2024. Next data release is Thursday, April 18, 2024. Months Supply of Inventory 6.2 3.4 82.4% 358 452 -20.8% 94.0% 96.2% -2.3% 52 Days 29 Days 79.3% $385,521 $435,748 -11.5% $75.6 Million $85.0 Million -11.1% 113 108 4.6% $349,493 $369,900 -5.5% February 2024 February 2023 Percent Change Year-over-Year 196 195 0.5% 93 Days 1,469 786 67 Days 38.8% 86.9% 262 273 -4.0% 438 342 28.1% 0 200 400 600 800 1,000 1,200 1,400 1,600 Inventory J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F 2020 2021 2022 2023 $0K $100K $200K $300K $400K $500K Median Sale Price 0 100 200 300 400 500 600 Closed Sales
Produced
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F
Townhouses
Condos 2020 2021 2022 2023 J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F myRASM.com | 21
Manatee County
and

RASM Team Member Updates

RASM extends our heartfelt wishes to Cassidy Miller, Administrative Assistant to the CEO and Professional Standards Administrator, as she concludes nearly six years of dedicated service to the Association to begin a new journey of motherhood.

Cassidy has been an invaluable employee and supportive colleague. She has provided the utmost professional and compassionate support to RASM members, many of whom consider her a trusted friend. Her sharp wit and keen understanding of Association practices have earned her many accolades, and she leaves behind a remarkable and indelible impression.

RASM wishes Cassidy and her family the very best as she embarks on this rewarding and fulfilling new chapter of life. She will be greatly missed!

RASM is pleased to welcome Samantha L’Italien, as the new Administrative Assistant to the CEO and Professional Standards Administrator.

Samantha is a Florida native, born and raised in Boca Raton and a graduate of Florida Atlantic University. She and her family relocated to Lakewood Ranch in 2022.

In addition to her administrative responsibilities, Samantha is in charge of processing the RASM ethics and arbitration cases.

Samantha takes pride in being a devoted mother to her two children, finding joy in cheering them on during their softball and baseball games. She goes above and beyond by serving as an assistant coach for her daughter’s softball team.

When away from the fields, Samantha and her family enjoy spending time outdoors, whether it’s lounging by the pool or soaking up the sun at the beach. Their fun moments are often shared with their two beloved dogs, Spot and Sadie. •

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RASM NEWS
22 | ELEVATE [ APRIL 2024 ]

Wanderlust: Discovering The Love For Global

Growing up in a small, rural town, there was very little diversity. Simple restaurant choices such as authentic Chinese or Mexican did not exist there, and the only time I experienced different nationalities or cultures was when my family and I were on vacation.

Back before the world was at our fingertips, the most exotic thing available to me was the opportunity to have a pen pal from another country. I jumped at the chance in seventh-grade world history class, and was so excited! There was nothing quite like running to the mailbox after school to see if I had received a letter from her, and collecting stamps from another country was fun, too.

LOVE FOR TRAVEL

I have always loved to travel and found different ethnicities, accents, and people whose everyday lives looked so different from my own intriguing. The thrill of sharing a little bit of life with someone from the other side of the planet is ever-present. Connecting globally used to take weeks or months, and now happens in mere milliseconds! Social media has made our earth seem smaller while simultaneously expanding our reach, and websites like Google and YouTube have changed the way we research and learn about our world.

Looking back, I now recognize my wanderlust and desire for relationships with people beyond the borders of my own country to be the catalyst for becoming a Certified International Property Specialist (CIPS). It has allowed me to follow my dreams and connect with people all over the globe. This designation is a passport of sorts, providing access to a designees-only Facebook page, and is a clear-cut path to establishing business contacts and creating friendships.

EDUCATE YOURSELF

We are blessed to live in a culturally diverse location where people from all walks of life converge, yet there is always more to become familiar with and experience. In addition to obtaining the CIPS designation, reading books like Kiss, Bow, or Shake

Hands, attending one or more of the many cultural festivals in the area, and taking classes or downloading apps to learn another language, are all valuable tools we can use to elevate our confidence level when working with the international communities we serve.

Attending trade missions and going to conventions like Florida REALTORS® and NAR NXT, as well as other real estate conferences and seminars, can be an amazing experience and build your referral network. This past year in Anaheim, at NAR NXT, I met real estate agents from the Philippines, Ireland, Italy, and Mexico, many of whom hold the CIPS designation. Building relationships is how business is built, especially in real estate.

GLOBAL COMMUNITY

Having personally met several agents from Mexico, I now have referral partners with whom I can connect my brother when he is ready to purchase a vacation home in Merida. The same is true for me with Italy as I have made several real estate connections both in-person and through social media. You just never know whose path you will cross or the number of connections you can make as you step out of your comfort zone and endeavor to do business differently.

If being part of a global community of real estate practitioners sounds like an exciting adventure, I encourage you to get involved. Join RASM’s Global Business Council and attend our many upcoming Global Spotlights this year, go on a trade mission, obtain your CIPS designation, become a member of FIABCI, the International Real Estate Federation, or simply plan a trip to another country and connect with other like-minded professionals abroad. Your life will be enriched, and you’ll be so glad you did! •

GLOBAL BUSINESS COUNCIL
myRASM.com | 23

Insider’s Guide to Sarasota and Manatee County: Local Gems and Family-Friendly Fun

Sarasota and Manatee County, nestled along Florida’s Gulf Coast, are not just tourist destinations but vibrant communities with hidden gems waiting to be discovered. Whether you’re a local seeking new adventures or a visitor looking for authentic experiences, here’s a guide to some of the best spots in the area:

ƒ Mote Marine Laboratory & Aquarium: Dive into marine science at Mote Marine Laboratory & Aquarium in Sarasota. Home to a diverse collection of marine life, including sharks, manatees, and sea turtles, this nonprofit research institution offers interactive exhibits, educational programs, and behind-the-scenes tours. Explore the wonders of the ocean and learn about conservation efforts to protect marine ecosystems.

ƒ Robinson Preserve: Nature enthusiasts will find solace in the tranquil beauty of Robinson Preserve. Located in Bradenton, this sprawling nature reserve boasts scenic trails, kayak launches, and observation towers for panoramic views of the surrounding wetlands. Pack a picnic and spend the day exploring the diverse ecosystems that call this preserve home.

ƒ Siesta Key Village: While Siesta Key Beach draws crowds, Siesta Key Village offers a more laid-back atmosphere with its charming shops and eateries. Grab a scoop of homemade ice cream, browse boutique stores for unique souvenirs, or dine al fresco at a beachfront cafe while enjoying live music.

ƒ The Bishop Museum of Science and Nature: Take a journey through time at The Bishop Museum of Science and Nature in downtown Bradenton. Home to a state-of-the-art planetarium, interactive exhibits, and a diverse collection of fossils and artifacts, this museum offers an immersive learning experience for visitors of all ages.

ƒ TreeUmph! Adventure Course: Embark on a thrilling outdoor adventure at TreeUmph! Adventure Course in Bradenton. This treetop obstacle course features zip lines, rope bridges, and aerial obstacles set amidst a lush pine forest. Suitable for all ages and skill levels, this adrenalinepumping experience promises unforgettable memories for the whole family.

ƒ Metro Lagoon: Cool off from the Florida heat at Metro Lagoon in Parrish. This state-of-the-art aquatic facility features a massive freshwater lagoon with sandy beaches, water slides, and splash pads. Whether you’re swimming, kayaking, or lounging in a cabana, Metro Lagoon offers endless fun for visitors of all ages.

ƒ Lakewood Ranch Main Street: Experience the vibrant energy of Lakewood Ranch Main Street, a bustling hub of shops, restaurants, and entertainment venues. Catch a movie at the local theater, attend a farmers market, or simply unwind with a leisurely stroll around the picturesque lake.

From tranquil nature preserves to adrenalinefueled adventures, Sarasota and Manatee County are full of surprises waiting to be explored. So grab your sense of adventure and embark on a journey to discover the best-kept secrets of Florida’s Gulf Coast. •

YOUNG PROFESSIONALS NETWORK
24 | ELEVATE [ APRIL 2024 ]

Villagewalk in Palmer Ranch

Villagewalk is a resort-style community in Palmer Ranch that sits on over five hundred acres of tropical landscaped grounds. Within the gates are 1,177 residences consisting of five different models built by DiVosta Homes. There are two singlefamily models, the Oakmont, and the Carlyle. The Oakmont has three bedrooms and a den. The Carlyle has four bedrooms and three bathrooms. There are two townhomes, the Catalina and the Cayman. The Catalina has three bedrooms, and the Cayman has three or four bedrooms. We have one Villa, the Capri III, which has two bedrooms, two bathrooms, and a two-car garage.

The reasonable HOA fees include landscaping, lawn irrigation, amenities, Palmer Ranch master association fee, and a 24-hour manned gate. Average home prices range from $425K to $895K. Villagewalk is an awardwinning community with a stunning clubhouse that features a state-of-the-art fitness center, event space, card rooms, and a library. The Town Center has a gas station, boutique, hair salon, and a fantastic restaurant and bar.

Villagewalk has two pools: a geothermally heated resort pool and a geothermally heated lap pool. Residents can play tennis on one of the six har-tru lit tennis courts, as well as pickleball, bocce ball, or basketball. You can enjoy drinks poolside at the Tiki bar. Or you can walk or bike along the many lakes and bridges inside our gates.

Villagewalk is near the Legacy Bike Trail, Siesta Key Beach, Publix and many shopping and dining experiences. With a calendar full of events and activities, you will always have something fun to do! •

NEIGHBORHOOD SPOTLIGHT
myRASM.com | 25

No More Closing Night Jitters: How Preferred Settlement Services Partners with You

Closing day is just a day on the calendar, right? No,

it’s not. It’s bringing everything we’ve worked for, for the last 30, 40, 90... sometimes years to this one day where everything is going to be finalized,” said a Preferred Settlement Services client and trusted real estate professional.

Let’s talk real estate closings. In this fast-paced world, you need partners who aren’t afraid to roll up their sleeves and get things done. That is why every agent in the Sarasota-Bradenton area should know Preferred Settlement Services.

We’re not the kind of title company that operates from an ivory tower. Preferred Settlement Services was founded by a real estate attorney, Michael Infanti, who has practiced real estate law and development in Sarasota for nearly 25 years. Over the course of his tenure, Mr. Infanti has closed thousands of transactions and has encountered and overcome almost every closing obstacle there is.

With Mr. Infanti’s deep expertise at the helm, our team is intimately familiar with every aspect of closing a deal. So, while we sweat the details, you can focus on what you do best – making real estate dreams a reality for your clients.

YOUR SUCCESS IS OUR SUCCESS (SERIOUSLY):

We’re not in this for the accolades (though they’re nice). We genuinely want you to crush it. That’s why we invest in your growth with informational programs, workshops, and webinars. Stay sharp, build connections, and dominate the market – all with our support.

TECHNOLOGY? YEAH, WE DIG IT:

Tired of scrambling for numbers and playing phone tag with clients? Our closing app, PreferredSettlementAgentOne, is your superhero sidekick. Generate net sheets, access docs, and track progress – all while sipping your morning coffee. No more “let me get back to you with those numbers,” ever again. Be the agent with all the answers (and the coolest app on the market).

MEET THE TEAM, HEAR THE BUZZ:

Our doors are open (virtually, too!). Dive into the Preferred Settlement world through our website. See the faces behind the expertise, hear real partners rave about our service, and feel the energy that fuels our commitment to your success.

We’re not a one-size-fits-all kind of crew. Preferred Settlement offers a range of real estate services including:

ƒ Settlement Services: Leave the paperwork, escrow, and post-closing stuff to us – you’ve got houses to show!

ƒ Residential Closings: From cozy bungalows to city slicker condos, we make every closing smooth and secure.

ƒ Professional Services: Need extra muscle for title searches, complex deals, or just peace of mind? We’ve got your back.

ƒ Title Insurance: Protect your clients’ investments with rock-solid coverage.

ƒ Commercial Closings: Navigating the maze of commercial transactions? We’ve got you covered.

ƒ 1031 Exchanges: Master the art of tax-advantaged swaps with our guidance.

BEYOND JUST A TITLE COMPANY:

Think of us as your closing wingmen, your real estate cheerleaders, your problem-solving ninjas. We’re here to celebrate your wins, tackle your challenges, and make the closing journey a breeze. So, ditch the stress, partner with Preferred Settlement Services, and let’s rewrite the closing experience – one smooth transaction at a time.

“The reason I choose Preferred Settlement Services, is I know Preferred Settlement will give my clients the same care and attention to detail that they have come to expect with myself and my agency,” said a client, real estate professional.

Visit our site, download the app, and connect with our team. Let’s bust some myths, close some deals, and build a community where everyone wins.

“We view ourselves much more than just your traditional title company, we believe your success is our success,” said Michael Infanti, Founder and President. •

RASM ANNUAL SPONSOR HIGHLIGHT
This article is provided by Preferred Settlement Services as part of their 2024 RASM Annual Sponsor benefits and is meant for educational purposes only. It does not imply endorsement by RASM nor discrimination against similar brands, products or services not mentioned. 26 | ELEVATE [ APRIL 2024 ]
THURSDAY, MAY 16 | 4 PM - 7 PM | EVIE’S ON BEE RIDGE $30 INDIVIDUALS $100 FOURSOME $20 NON-PUTTER Join us this May as we putt for a purpose! RASM YPN’s Putt-Putt fundraiser will benefit two local charities, SPARCC, and the RRCF. Questions? Kristen Oriente, Communications Manager 941-952-3416 | kristen@myrasm.com myrasm.com/ypnputt HOSTED BY BENEFITING QR CODE HOLD

The Crucial Role of Emotional Intelligence in Real Estate: Impact on Business

In the dynamic world of real estate, success hinges not only on market knowledge and negotiation skills but also on a less tangible yet equally vital attribute: emotional intelligence (EI). While traditional metrics like sales figures and transaction volumes often take center stage, the ability to understand and manage emotions, both one’s own and those of others, can make or break a real estate professional’s career.

Emotional intelligence encompasses a spectrum of skills, including self-awareness, self-regulation, empathy, and social skills. These abilities are particularly relevant in an industry where interactions with clients, colleagues, and stakeholders are frequent and often emotionally charged. Here’s a closer look at why emotional intelligence is indispensable in real estate:

BUILDING TRUST AND RAPPORT

Real estate transactions are inherently personal affairs, involving significant financial investments and lifechanging decisions. Clients seek out agents and brokers they can trust - a trust that is cultivated through rapport, empathy, and effective communication. An emotionally intelligent professional can understand clients’ needs and concerns, fostering a deeper connection and building lasting relationships. Conversely, a lack of EI can lead to misunderstandings, strained relationships, and, ultimately, lost business opportunities.

NAVIGATING NEGOTIATIONS

Negotiations lie at the heart of real estate transactions, requiring finesse, tact, and the ability to read the room. Emotionally intelligent agents excel in negotiating winwin outcomes by understanding the motivations and emotions of all parties involved. They can remain calm under pressure, defuse conflicts, and find creative solutions to complex problems. Conversely, a lack of EI may result in confrontations, impasses, and failed deals, tarnishing reputations and diminishing prospects.

ADAPTING TO MARKET DYNAMICS

The real estate market is subject to fluctuations and uncertainties, demanding agility and resilience from professionals operating within it. Emotionally intelligent individuals can adapt to changing market conditions with ease, maintaining focus, optimism, and a solutionsoriented mindset. They view setbacks as learning opportunities rather than insurmountable obstacles, allowing them to bounce back stronger and more resourceful. Conversely, those lacking EI may succumb

to stress, anxiety, and pessimism, hindering their ability to thrive in a competitive environment.

ENHANCING LEADERSHIP AND TEAM DYNAMICS

In real estate, collaboration is often essential, whether working within a brokerage team or partnering with various industry stakeholders. Emotionally intelligent leaders inspire trust, motivate their teams, and foster a culture of cooperation and innovation. They understand the unique strengths and weaknesses of each team member, leveraging diversity to achieve collective goals. Conversely, a leader deficient in EI may struggle to inspire confidence, alienate team members, and undermine morale, leading to decreased productivity and performance.

MITIGATING RISK AND LIABILITY

Real estate transactions carry inherent legal and financial risks, necessitating diligence, integrity, and sound judgment. Emotionally intelligent professionals exercise caution, integrity, and ethical behavior in their dealings, minimizing the likelihood of disputes, lawsuits, and reputational damage. They prioritize transparency and clear communication, ensuring that clients are well-informed and empowered to make informed decisions. Conversely, a lack of EI may lead to rash decisions, ethical lapses, and breaches of trust, exposing individuals and their businesses to legal and financial repercussions.

In conclusion, emotional intelligence is not merely a desirable trait but a fundamental asset in the realm of real estate. It underpins every aspect of the profession, from client interactions and negotiations to leadership and risk management. Professionals who cultivate and harness their emotional intelligence are better equipped to navigate the complexities of the industry, build thriving businesses, and leave a lasting positive impact on their clients and communities. As the real estate landscape continues to evolve, EI will remain a cornerstone of success, separating the truly exceptional from the merely competent. •

PROFESSIONAL DEVELOPMENT COMMITTEE
28 | ELEVATE [ APRIL 2024 ]

Course Offerings for New Agents

Every month, RASM welcomes hundreds of new members, and we’re dedicated to helping you succeed in the real estate industry. At RASM, we’re committed to fostering the growth and success of our members by ensuring that you have the knowledge and tools necessary to be successful in the world of real estate.

BOOST SERIES

For those starting out in their real estate career, RASM offers the BOOST series for new agents. This educational program covers essential topics such as treating real estate as a business, drafting a business plan, identifying tax-deductible expenses, building a personal brand, and acquiring clients. These complimentary classes are held every Wednesday in May from 1:30 pm to 4:30 pm.

INTRO TO CONTRACTS

In addition, RASM offers the Intro to Contracts class. These free monthly classes are led by expert attorneys, focusing on every aspect of the residential contract. These sessions empower agents to navigate contracts confidently and with clarity. Scheduled on April 25, May 13, and June 13, these classes are essential for new agents aiming to excel in the real estate market.

NEWLY LICENSED, NOW WHAT?

Mark your calendars for June 10 and don’t miss the “Newly Licensed, Now What?” class led by RASM President, Tony Barrett. This course is designed to equip new agents with vital insights into the next steps of their career. From the benefits of a business plan to navigating financing and understanding inspection and title processes, this class offers invaluable guidance on working with buyers and sellers.

REALTORS® NEWLY DESIGNATED & CERTIFIED

Accredited Buyer’s Representative (ABR®)

ƒ Lynn Bondanza, Coastal Connection Realty

ƒ Kathleen Cintron, Coldwell Banker Realty

ƒ Angela Graham, Coldwell Banker Realty

ƒ Samantha Louise Kotlik, Coldwell Banker Realty

ƒ Samantha Louise Kotlik, Coldwell Banker Realty

ƒ Travis Michael Mansfield, RE/MAX Alliance Group

ƒ Marci McFarland, Michael Saunders & Company C2EX

ƒ Yvonne Buyers-Hicks, Coldwell Banker Realty

ƒ Justin Roberge, Keller Williams On The Water Sarasota e-PRO®

ƒ Yvonne Buyers-Hicks, Coldwell Banker Realty Graduate, REALTOR® Institute (GRI)

ƒ David Hall, Compass Florida LLC Military Relocation Professional (MRP)

ƒ Cesare Caldarelli, Marcus & Company Realty

ƒ Melinda Sanchez, Florida SunCoast Real Estate Resort & Second Home Property Specialist

ƒ Tina Cablish, Wagner Realty Seniors Real Estate Specialist® (SRES®)

ƒ Loren Roye, Signature Premier Properties LLC Seller Representative Specialist (SRS)

ƒ Billie Chipain, Coldwell Banker Realty •

PROFESSIONAL DEVELOPMENT
myRASM.com | 29

APRIL & MAY 2024

CALENDAR OF EVENTS

THURSDAY, APRIL 4

9:00 a.m. Fair Housing and You iOnline

11:30 a.m. How to Double Your Listings in 2024 tSouth

FRIDAY, APRIL 5

9:00 a.m. CREA Marketplace tSouth

9:30 a.m. CE: Crypto What? iOnline

MONDAY, APRIL 8

8:00 a.m. GRI 201 (Day 1 of 2) tSouth

TUESDAY, APRIL 9

8:00 a.m. GRI 201 (Day 2 of 2) tSouth

10:00 a.m. Fair Housing for All Online

THURSDAY, APRIL 11

9:00 a.m. New Member Orientation NNorth

FRIDAY, APRIL 12

9:00 a.m. CREA Marketplace tSouth

TUESDAY, APRIL 16

11:30 a.m. CREA Lunch & Learn tSouth

THURSDAY, APRIL 18

8:15 a.m. CREA Sporting Clay iSarasota Gun Club

FRIDAY, APRIL 19

9:00 a.m. CREA Marketplace tSouth

MONDAY, APRIL 22

8:00 a.m. GRI 202 (Day 1 of 2) tSouth

TUESDAY, APRIL 23

8:00 a.m. GRI 202 (Day 2 of 2) tSouth

9:00 a.m. Business Partner Orientation NNorth

5:00 p.m. After Hours Networking TBD

WEDNESDAY, APRIL 24

8:00 a.m. CREA Downtown Horizons Breakfast tSouth

THURSDAY, APRIL 25

9:00 a.m. Intro to Contracts tSouth

2:00 p.m. Global Spotlight on Spain tSouth & iOnline

FRIDAY, APRIL 26

9:00 a.m. CREA Marketplace tSouth

TUESDAY, APRIL 30

9:00 a.m. Intro to Commercial Real Estate NNorth

2:00 p.m. Dealing with an Inflationary Market NNorth

WEDNESDAY, MAY 1

1:30 p.m. BOOST: Running Your Business as a Business tSouth

THURSDAY, MAY 2

1:00 p.m. Building Your Business with Social Media Online

FRIDAY, MAY 3

9:00 a.m. CREA Marketplace tSouth

WEDNESDAY, MAY 8

1:30 p.m. BOOST: Building Your CRM tSouth

THURSDAY, MAY 9

8:45 a.m. YPN Trolley Tour NNorth

1:00 p.m. CIPS: Africa (Day 1 of 2) Online

FRIDAY, MAY 10

9:00 a.m. CREA Marketplace tSouth

1:00 p.m. CIPS: Africa (Day 2 of 2) Online

MONDAY, MAY 13

9:00 a.m. Intro to Contracts tSouth

1:30 p.m. New Member Orientation NNorth & tSouth

TUESDAY, MAY 14

9:00 a.m. Buyer Broker Agreements and How to Use Them Online

WEDNESDAY, MAY 15

10:30 a.m. Environmental Legal Issues tSouth 1:30 p.m. BOOST: The Art of Comps tSouth

THURSDAY, MAY 16

9:00 a.m. Business Partner Member Meeting NNorth

4:00 p.m. YPN Putt-Putt Palooza Evie’s on Bee Ridge

FRIDAY, MAY 17

9:00 a.m. CREA Marketplace tSouth

MONDAY, MAY 20

9:00 a.m. Core Law NNorth

1:30 p.m. Code of Ethics NNorth

TUESDAY, MAY 21

11:30 a.m. CREA Member Meeting tSouth

WEDNESDAY, MAY 22

1:30 p.m. BOOST: Marketing Yourself and Open Houses tSouth

CALENDAR KEY:

South 2320 Cattlemen Road, Sarasota, FL 34232

North 2901 Manatee Ave W, Bradenton, FL 34205

Hybrid Class offered online or at specified location.

Online Class is only offered through webinar. Other Class or event is offered off site.

Registration is requested. See event calendar at: myrasm.com/calendar

30 | ELEVATE [ APRIL 2024 ]

UPCOMING CLASSES

UPCOMING CLASSES

Learn more at myrasm.com/calendar to register.

FAIR HOUSING AND YOU

Thursday, April 4 9:00 - 11:00 a.m. [ Online ]

Understand the importance of fair housing laws and ensure that you are responsibly practicing real estate in a nondiscriminatory fashion. Members $10. 2 CE HRS.

HOW TO DOUBLE YOUR LISTINGS IN 2024

Thursday, April 4 11:30 a.m. - 1:00 p.m. [ South ]

Join YPN and learn how to double your listings in 2024 from Cyrus Mohseni, CEO of The Keystone Team. You’ll leaving feeling motivated and inspired to take action in your career. YPN $10. Non-YPN $15.

CRYPTO WHAT? BITCOIN HOW? BLOCKCHAIN WHY?

Friday, April 5 9:30 a.m. - 12:30 p.m. [ South ]

Learn the key terms you need to know and how digital currency is used in the real estate market. Members $10. 3 CE HRSr. Members $10. 3 CE HRS.

GRI 201

Mon., Mar. 8 - Tues., Mar. 9 8:00 a.m. - 5:30 p.m. [ South ]

GRI 201 will cover sales and marketing, tax laws and real estate, and pre-listing and listing presentations. Members $60. 8 CE HRS.

GRI 202

Mon., Mar. 22 - Tues., Mar. 23 8:00 a.m. - 5:30 p.m. [ South ]

GRI 202 will cover technology tools and resources and investment real estate, including terminology, taxation, and principles of investing in real estate. Members $60. 8 CE HRS.

CREA DOWNTOWN HORIZONS BREAKFAST

Wednesday, April 24 8:00 - 10:00 a.m. [ South ]

Hear what’s on the horizon in the UTC, North River Ranch, and Wellen Park areas and how the commercial real estate market will be impacted. Members $20.

INTRO TO CONTRACTS

Thursday, April 25 9:00 - 11:00 a.m. [ South ]

Learn the basic elements of a real estate contracts; including riders and addendums. Members Free.

GLOBAL SPOTLIGHT ON SPAIN

Thursday, April 25 2:00 – 4:00 p.m. [ South & Online ]

Learn how to work effectively with Spain’s real estate agents and their customers from an international panel of experts. In-person session followed by wine and cheese networking. GBC Members FREE. Non-GBC Members (In Person) $25. Online Free.

INTRO TO COMMERCIAL REAL ESTATE

Tuesday, April 30 9:00 a.m. - 1:00 p.m. [ North ]

This class will give you an understanding of commercial real estate and help you make the smoothest transition if it is the right fit for you. Members $20. 4 CE HRS.

INFLATION AND REAL ESTATE

Tuesday, April 30 2:00 - 5:00 p.m. [ North ]

Agents walk out of this class not only understanding inflation and how to explain it, but also having the tools to show the customers how real estate can protect them and their money. $15 Members. 3 CE HRS.

BOOST: RUNNING YOUR BUSINESS AS A BUSINESS

Wednesday, May 1 1:30 - 4:30 p.m. [ South ] Class 1 of BOOST covers tax strategies, how to decide to list your business, time management skills, creating business plans and more. Members Free.

BOOST: BUILDING YOUR CRM

Wednesday, May 8 1:30 - 4:30 p.m. [ South ]

Learn about different client relationship management (CRM) platforms so you can effectively manage leads, clients, and potential clients. Members Free.

Designation or Certification Courses [ Continued on page 32] myRASM.com | 31

UPCOMING CLASSES CONTINUED

MLS REQUIRED CLASSES

In-person MLS classes take place in the beginning of the month at RASM South and RASM North. Live webinars are available for required and elective classes. If you prefer to complete your required education by taking a self-paced online class, please visit learn. stellarmls.com

MLS BASIC

Monday, April 1 10:00 a.m. – noon [ North ]

Wednesday, April 3 10:00 a.m. – noon [ South ]

This required class teaches every new Stellar MLS subscriber the basics of how to use the Matrix MLS System to power their real estate business. Topics include navigating the system, setting up a property search, direct and auto emails, managing contacts, and personalizing the Matrix system.

MLS COMPLIANCE 101

Monday, April 1 1:00 - 2:15 p.m. [ North ]

Wednesday, April 3 1:00 - 2:15 p.m. [ South ]

A key purpose of the MLS is to provide real estate brokerages a mechanism to compensate each other for bringing buyers to each other’s listings. In order for this to work, it is critical that we share accurate data, and enter listings in a way to maintain the cooperative nature of the MLS. This required class for new subscribers reviews the MLS comprehensive Rules & Regulations to ensure that all users have access to the best data possible.

MLS ADDING & EDITING LISTINGS

Monday, April 1 2:30 - 3:45 p.m. [ North ]

Wednesday, April 3 2:30 - 3:45 p.m. [ South ] This class is mandatory for agents who will be adding and modifying listings in the MLS. We walk through the process of gathering listing data, entering listings into the MLS, adding photos and attachments, and modifying

S E R I E S 1 0 0 S T A N D A R D S O F P R A C T I C E J A N 1 0 - 1 1 J A N 2 4 - 2 5 F E B 7 - 8 S E R I E S 2 0 0 E S S E N T I A L R E A L E S T A T E T E C H N I Q U E S A P R 8 - 9 A P R 2 2 - 2 3 S E R I E S 3 0 0 R E A L E S T A T E S P E C I A L T I E S J U N E 4 - 5 J U N E 2 5 - 2 6 S E R I E S 1 0 0 S T A N D A R D S O F P R A C T I C E J U L Y 3 0 - 3 1 A U G 1 2 - 1 3 A U G 2 7 - 2 8 2 0 2 4 D A T E S E N H A N C E K N O W L E D G E E N H A N C E K N O W L E D G E I M P R E S S C O N S U M E R S I M P R E S S C O N S U M E R S G A I N C O N F I D E N C E G A I N C O N F I D E N C E E A R N Y O U R G R I > 32 | ELEVATE [ APRIL 2024 ]

RASM MEMBERS NOW WITH

RASM Membership Update

Joe Lembo, Amerivest Realty

Monica LeSuer, Douglas Elliman

Logan James Arbuckle, Coldwell Banker Realty

John J. Barry, Keller Williams Island Life Re

Alla Barskaya, 27 State Realty LLC

Brian Joseph Basista, Engel + Voelkers Sarasota

Therese M. Berkes, Bright Realty

Chris Browne, Coldwell Banker Realty

Jennifer Bush, LPT Realty, LLC

Jordan Danielle Cadavid Jones, Coldwell Banker Realty

Victoria Mary Campbell, MVP Realty Associates LLC

Cristin Marie Carter, Florida Homes Realty & Mortgage

Susan F. Chandler, Laru Beya Real Estate Company Inc.

Magda Chwalek, Fine Properties

Josie Cline, Michael Saunders & Company

Lauren A. Coffey, Michael Saunders & Company

Taylor Ann Condon, Fine Properties

Keith Curcio, MavRealty

Jennifer Dawn Eagle, LPT Realty, LLC

Amanda Eisert, Dalton Wade Inc.

Dejana Fakhouri, Sarabay Real Estate Inc.

Joandry Ferras Perez, Florida Property Brokers

Realty Group LLC

Walter Roland Friedrich, Exit King Realty

Sarah Danielle Galloway, Michael Saunders & Company

Mithermay Garcia, Preferred Shore

Kevin Andrew Gerry, Fine Properties

Ashley Goldstein, Coldwell Banker Realty

Michele Good, Trend Realty

Benjamin Graham, SVN Commercial Advisory Group

Kristin Grondahl, Bright Realty

Keith E. Haas, Coldwell Banker Realty

Roclin Kenneth Hambrick, Adams Homes Realty, Inc.

Livya Hament, Preferred Shore

Gyorgyi Hangyasi, Fine Properties

Daniel John Hering, Coldwell Banker Sunstar Realty

Emily Grace Holwerda, Coldwell Banker Realty

Ruth Husel, Engel + Voelkers Sarasota

Ewa Hynes, Suncoast Global Realty

Mariano Jimenez, NextHome In The Sun

Aimee Johnson, Beyond Realty LLC

Ramona Kitterman, KW Suncoast

Angela Machele Kranz, RE/MAX Premier Realty

Samarra Landry, LPT Realty, LLC

Benjamin Larzelere Bryant, Keller Williams Realty

Select

Ashley Lodes, Berkshire Hathaway HomeService

Shaela Lollar, Coldwell Banker Realty

Caroline B. Lynch, Hunt Brothers Realty, Inc.

Tanner Mata, HomeSmart

Jack Medford, Preferred Shore

Michelle Medina Mojica, EXP Realty, LLC

Elise Marie Miller, Coldwell Banker Realty

Laurie Anne Minear, Michael Saunders & Company

Siso Anibal Morales Melendez, Marcus & Company Realty

Connor Morehart, LPT Realty, LLC

Stephanie Mottram, Coldwell Banker Realty

James Kevin Mulvey, Re/Max Palm Realty Group

Garry Neeves, Michael Saunders & Company

Tammy Oakes, Fathom Realty FL, LLC

Michelle Olds, LPT Realty, LLC

Taylor Jeanine Owens, Dalton Wade Inc.

Michael Robert Petrone, LPT Realty, LLC

Donna Marie Portale, Michael Saunders & Company

Lesly Rodriguez, Coldwell Banker Realty

John A. Rome, Fine Properties

Simone Rose, Top Florida Homes

Ellen B. Ross, Bright Realty

Leanne Jean Sable, ViaTerra

Sophia Sanchez, Coldwell Banker Realty

Elisa Michelle Santamaria, Corcoran Dwellings Realty

Gregory Clifford Slater, Coldwell Banker Realty

Stephanie Soffer, Keller Williams On The Water S

Brenee Solari, Coldwell Banker Realty

James David Styers, Premier Sothebys Intl Realty

Aleksandra Tarica, Coldwell Banker Realty

Eric Taylor, Compass Florida LLC

Jennifer Taylor, Compass Florida LLC

Tina M. Timmons, RoseBay International Realty Inc.

Steven Tiralongo, Real Broker, LLC

Alan J. Trennepohl, EXP Realty, LLC

Luisa Y. Velasquez, WRA Business & Real Estate

Emily K Vu, Florida Life Team LLC

Christine Walker, Preferred Shore

Richard Weber, MVP Realty Associates LLC

Allison Werner, Douglas Elliman

Stacey Yencik, Michael Saunders & Company

Daniel Zhdanov, Wagner Realty

Nichole Zych, Real Broker, LLC •

MEMBERSHIP NEWS
[ Continued on page 34 ]
myRASM.com | 33

NEW DESIGNATED REALTORS®

George S. Chung, George Chung Realtors®

Horst Luhn, Florida First Ground Realty

Jorge Felix Rodriguez, Modern International Realty

Niles Bernard Smyth, Niles Smyth Appraisal

Mark R. Traugott, Mark R Traugott, Lic RE Broker

Kathryn N. Wolfe, Kathyrn Wolfe, Cert Appraiser

NEW REALTORS®

Kelly Ronan Ali, Wagner Realty

Sydney Allman, Marcus & Company Realty

Ahmad Alnabout, City Luxe Realty

Ashlyn Rae Alter, Keller Williams Island Life Re

Viviana Belen Alvarez, Virago Realty Group, LLC

Jorge Alfonso Arevalo, SRQ International Realty LLC

Aiden Augustine, Ellermets Realty, Inc.

Robert Azman, Edina Realty, Inc.

Stephanie Hope Ballard, Florida Homes Realty & Mortgage

Jennifer Barragan, KW Suncoast

Steven Robert Barrett, RoseBay International Realty, Inc

Glenn Bryan Bechler, Compass Florida LLC

Kenneth Beck, RE/MAX Alliance Group

Gary R. Bellino, Compass Florida LLC

Brandi Ronee Brady, Mike Norman Realty Inc.

Leidy Josefina Briceno, EXP Realty, LLC

Hilary H. Broadway, Michael Saunders & Company

Sheri Lee Brown, Fathom Realty FL, LLC

James C. Chamberlin, EXP Realty, LLC

Calvin Chepil, EXP Realty, LLC

Matthew Alexander Clayton, Preferred Shore

Lance Jayren Cobb, SVN Commercial Advisory Group

Tina Collazo, Real Broker, LLC

Alla Denke, EXP Realty, LLC

Ingrid E. Dillon, Orquera Florida Investments

John Paul Dreiske, Living Vogue LLC

Brian Carl Dressler, Laru Beya Real Estate Company Inc

Remi Drigan, Sato Real Estate Inc.

Jenna Drury, Keller Williams Classic Group

Edward J. Dwyer, NextHome Excellence

Angelika Dyadchenko, Veterans Realty Inc.

Linda Einfrank, Horizon Realty International

Stacy Erd, Dalton Wade Inc.

Joseph Failla, Coldwell Banker Realty

William Farrell, LPT Realty, LLC

Shade Feliciano, New Haus Group LLC

Stephen Fischer, Exit King Realty

Joni Fitzgerald, Coldwell Banker Realty

Kristine Francoeur, Premiere Plus Realty Company

Christine Frezza, Keller Williams Classic Group

Jameson Fullick, Keller Williams Classic Group

Yong Yu Veronica Fung, RE/MAX Alliance Group

Eugene L. Glembocki, Charles Rutenberg Realty Inc.

Rebecca Gonzales, RE/MAX Profere

Lazaro Gonzalez, Keller Williams On The Water Sarasota

Teresa Michelle Gonzalez, Keller Williams Realty Select

Julie Ann Gosnell, Coldwell Banker Realty

Holly Marie Grate, Coldwell Banker Sunstar Realty

Fatuma Gul Gumustas, Michael Saunders & Company

Keith E. Haas, Coldwell Banker Realty

Melanie Haase, LPT Realty, LLC

Nicole Elizabeth Hellenbrand, EXP Realty, LLC

Merlin Alfred Henkel, KW Suncoast

Brooke Hoffer, Red 1 Realty LLC

Robert Holland, Coldwell Banker Realty

Martin Steve Jaramillo, Coldwell Banker Realty

Aimee Johnson, Beyond Realty LLC

Meredith Johnson, Michael Saunders & Company

Jessica Sara Kenton, Coldwell Banker Realty

Amanda Kerekanich, LPT Realty, LLC

Christopher Kern, Gulf Shores Realty

Eryn Keyser, The Sunshine State Company

Anne Marie Krauss, Platinum Real Estate

Isabella M. Libertore, Keller Williams On The Water Sarasota

Brittany Lindstrom, Keller Williams On The Water Sarasota

Amy Martine Long, Wagner Realty

Lucio Fernando Lopez Jaimes, Keller Williams On The Water

Nicole Inez Loseto, Keller Williams On The Water

Dawn Lowden,Wall & Associates Realtors® Inc.

Kathleen Lussier, Keller Williams Realty Select

Shana R. Maguire, Wyman Green Blalock Rl Est Inc

David Jonathan Mancuso, Keller Williams On The Water

Joseph Marasca, Emerald Realty Brokerage

Brent J. Martin, Marcus & Company Realty

Kyle McCreight, Keller Williams On The Water Sarasota

Marcin Milewski, Keller Williams On The Water Sarasota

David J. Miller, Bright Realty

Jose Sebastian Monsalve, Ellermets Realty, Inc

Jason Moore, Michael Saunders & Company

William Moore, Bright Realty

Mary Ann Moyer, Bright Realty

Vincent Michael Muzychko, EXP Realty, LLC

Ovidiu Cristian Nichi, Keller Williams On The Water S

Jolene Noel, Andrews & Associates Realty

William Michael Olivieri, Florida VIP Realty Inc

Craig Peterson, KW Suncoast

Michael Peterson, Oakstrand Realty

John Petkanas, Keller Williams On The Water

Russell Piersons, Exit King Realty

Dong T. Quach, Robert Slack LLC

Thuy T. Quach, Robert Slack LLC

William Matthew Rakers, Keller Williams On The Water

Sarasota

Courtney Raulerson, Keller Williams On The Water

Wendy Reimer, Preferred Shore

Emily Katherine Reimler, Keller Williams On The Water

Walt Richards, Florida Homes Realty & Mortgage

Justin Roman, Red 1 Realty LLC

Nikki Ruehl, HouseMax Realty LLC

Saborido Battaglia, Walter Natalio Avanti Way Realty LLC

Brendaliz Sanchez Morales, Coldwell Banker Realty

Michael Eugene Scheipsmeier, Richardson Kleiber

Walter Kleiber Button Inc.

Mahina Schreier, Keller Williams Island Life Re

Gregory Richard Sears, EXP Realty, LLC

Kara Lynn Selvaggio, Fine Properties

Neve Sierra, Keller Williams On The Water Sarasota

Lakmal J. Silva, Coldwell Banker Sarasota Cent.

Meagan Slater, Fine Properties

Richard Alton Smith, Premier Sothebys Intl Realty

George Shelby Strickland, Duncan Real Estate, Inc.

Olha Symko, Keller Williams Island Life Real Estate

Malachi Taiz, Preferred Shore

Justin Tarica, KW Suncoast

Stacy Jean Terpsma, Corcoran Dwellings Realty

Jenna Maran Thomas, KW Suncoast

Steven Tiralongo, Real Broker, LLC

Justin M. Toler, Prokop Realty Inc.

Deniz Topkara, Keller Williams On The Water Sarasota

Henry Hung Tran, Horizon Realty International

Lisa H. Tucker, Beach House Real Estate LLC

Marcia G. Van Ginhoven, Redfin Corporation

Kyle John Wall, Keller Williams Island Life Re

Michelle Wall, Franchise Hustle LLC

Kristi Lynn Williams, Starlink Realty, Inc

Cameron Wilson, Ian Black Real Estate LLC

Gina Zambrana, Keller Williams On The Water Sarasota

MEMBERSHIP NEWS
[ Continued on page 35] 34 | ELEVATE [ APRIL 2024 ]

NEW BUSINESS PARTNERS

CAPTAIN FILTRATION

5824 Bee Ridge Rd

Sarasota, Florida 34233

Representative: Thomas Fitzpatrick

Email: Tom@CaptainFiltration.com

Quality Water Treatment & Filtration Systems - Is the water in your home life-sustaining or are you draining your health with each swallow? Our systems deliver the purest water for your wellbeing.

ESTATE ARCHITECTURE

1680 Fruitville Road

Sarasota, Florida 34236

Representative: Natacha Denis

Email: info@estate-architecture.com

Our Mission Statement is: “Enhancing environments through contemplated form.” We provide design services ranging from architecture to interior decorating.

HARDING BELL INTERNATIONAL, INC.

113 Pontotoc Plaza

Auburndale, Florida 33823

Representative: Nena Mills

Email: nena.mahlum@hbitax.com

We have an extensive team of CPAs, EAs, and supporting staff in the Central Florida area who specialize in providing customized and comprehensive tax, business support, and FIRPTA services for clients in over 170 countries. With more than 20 years of experience working with U.S. individuals, businesses, and foreign investors, our team is well-equipped to guide you in the right direction, regardless of your specific needs.

MATA & HILL PLC

205 N Orange Ave

Sarasota, Florida 34236

Representative: Ashley Long

Email: anlong@mata-hill.com

We are attorneys and counsellors at law with a primary focus on property transfers, from seller to purchaser as well as from generation to generation. We believe that in every legal matter, there is no one-size-fits-all solution and that, as a general policy, litigation should be a course of last resort when all other avenues have been explored.

MONEYCORP INC.

7380 Sand Lake Road, Suite 410

Orlando, Florida 32819-5251

Representative: Iva Slavtcheva

Email: Iva.Slavtcheva@moneycorp.com

Moneycorp is a world-leading payments fintech that helps clients navigate the complex global payments market.

RELATIVE DECOR

2054 Mattamy Ct

Venice, Florida 34292

Representative: Tracy Kraft

Email: tracydkraft@yahoo.com

At Relative Decor, we believe our customers’ surroundings should be beautiful, stylish, high-quality, and functional. Our complete packages include carefully selected furniture, wall decor, accessories, essential items, and soft goods.

RICHARD D. SABA, PA

2033 Main St

Sarasota, Florida 34237

Representative: Julie Torrez

Email: jtorrez@rsabalaw.com

When dealing with complicated and challenging legal matters, you need an aggressive, confident and experienced lawyer on your side. Specializing in residential and commercial real estate closings, the professionals at the Law Office of Richard D. Saba, P.A. take each legal matter into special consideration.

ROOHI PHOTOGRAPHY

2004 6th Ave W

Bradenton, Florida 34205

Representative: Rana Tierney

Email: roohiphoto@gmail.com

I love dreaming up creative, one-of-a-kind photoshoots, gathering props, and helping you choose the pictureperfect outfit. I’ve designed my exclusive portrait experience around my love of magazine-worthy style, interior design, and a home full of gallery worthy images you can’t stop staring at.

RRV MEDIA, LLC

7610 Heyward Cir Bradenton, Florida 34201

Representative: Ryan Rivas

Email: ryan@rrv-media.com

We understand that every project is unique. We take joy in our ability to tailor our services to your specific goals, ensuring that your vision is brought to life with precision and creativity. Our knowledge and expertise span the entire spectrum of production, and we are committed to delivering results that exceed expectations.

TOTAL HOME SERVICE CLEANING INC

4601 34th Ave Dr W Bradenton, Florida 34209

Representative: Belinda Francis

Email: totalhomeservicecleaning@ymail.com

We are proud to be a family-owned and local cleaning company serving the beautiful community of Bradenton, Florida. With 35 years of experience under our belts, we have perfected the art of providing personalized, detailed, and professional cleaning services.

MEMBERSHIP NEWS
myRASM.com | 35
$150 INDIVIDUALS $450 FOURSOME SARASOTA TRAP-SKEET & CLAYS 3445 RUSTIC RD | NOKOMIS, FL THURSDAY, APRIL 18 8:15 AM - 1:00 PM ANNUAL CREA TOURNAMENT HOSTED BY BENEFITING REGISTER TODAY > 36 | ELEVATE [ APRIL 2024 ]
2024 ANNUAL SPONSORS PLATINUM Carotti Engineering LeeWay Home Inspection, LLC GOLD SILVER BRONZE
www.myrasm.com • (941) 952-3400 2 counties 20 employees 15 directors 15 committees 470+ affiliates 9,000+ realtor® members #42 largest local association in united states RASM SOUTH 2320 Cattlemen Road, Sarasota, FL 34232 RASM NORTH 2901 Manatee Avenue W., Bradenton, FL 34205 #7 largest local association in florida tony barrett president debi reynolds president-elect david crawford vice president anita lambert treasurer brian tresidder past president 2024 LEADERSHIP TEAM FLORIDA REALTORS® PAC (2023) members invested in florida realtors® pac 5,020 $325,000 invested into rpac by rasm members in 2023 55 major investors MISSION Empower and engage our REALTOR® community by delivering essential services, resources, education, and experiences that elevate member success and professionalism, while advocating for REALTOR® initiatives and private property rights. VISION We are an innovative and relevant association that elevates the standards of professional excellence, and are critical to our members’ success, while providing value to our community. $75,000 donated to local charities in 2023 $174,000 raised for the foundation in 2023 $40,000 in scholarships awarded in 2023
For more detailed reports, visit myrasm.com/statistics PHONE: (941) 952-3400 FAX: (941) 952-3401 www.MyRASM.com EXPANDED REPORTS
and Manatee Counties February 2024 Reach Further With The Market.
Sarasota

Sarasota County

Closed Sales Median Sale Price Closed Sales Median Sale Price Closed Sales Median Sale Price Produced by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Thursday, March 21, 2024. Next data release is Thursday, April 18, 2024. Short Sale 0 1 -100.0% (No Sales) $462,000 N/A Foreclosure/REO 2 3 -33.3% $322,000 $181,125 77.8% February 2024 February 2023 Percent Change Year-over-Year Traditional 575 516 11.4% $509,000 $495,130 2.8% $0K $100K $200K $300K $400K $500K $600K $700K $800K Median Sale Price 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Closed Sales Traditional Foreclosure/REO Short Sale J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F
Monthly Distressed Market - February 2024
Single-Family Homes 2020 2021 2022 2023 2020 2021 2022 2023 40 | ELEVATE [ APRIL 2024 ]
Closed Sales Median Sale Price Closed Sales Median Sale Price Closed Sales Median Sale Price Produced by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Thursday, March 21, 2024. Next data release is Thursday, April 18, 2024. Short Sale 0 0 N/A (No Sales) (No Sales) N/A Foreclosure/REO 2 2 0.0% $441,000 $231,950 90.1% February 2024 February 2023 Percent Change Year-over-Year Traditional 545 501 8.8% $499,990 $490,000 2.0% $0K $200K $400K $600K $800K $1000K $1200K $1400K $1600K Median Sale Price 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Closed Sales Traditional Foreclosure/REO Short Sale J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F Monthly Distressed Market - February 2024 Manatee County Single-Family Homes 2020 2021 2022 2023 2020 2021 2022 2023 myRASM.com | 41

Monthly Distressed Market - February 2024

Sarasota County Townhouses and Condos

Produced by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Thursday, March 21, 2024. Next data release is Thursday, April 18, 2024.

Closed Sales Median Sale Price Closed Sales Median Sale Price Closed Sales Median Sale Price
Short Sale 0 0 N/A (No Sales) (No Sales) N/A Foreclosure/REO 0 0 N/A (No Sales) (No Sales) N/A February 2024 February 2023 Percent Change Year-over-Year Traditional 270 297 -9.1% $389,750 $385,000 1.2% $0K $100K $200K $300K $400K $500K $600K Median Sale Price 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Closed Sales Traditional Foreclosure/REO Short Sale J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F
2020 2021 2022 2023 2020 2021 2022 2023 42 | ELEVATE [ APRIL 2024 ]
Closed Sales Median Sale Price Closed Sales Median Sale Price Closed Sales Median Sale Price Produced by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Thursday, March 21, 2024. Next data release is Thursday, April 18, 2024. Short Sale 0 0 N/A (No Sales) (No Sales) N/A Foreclosure/REO 0 1 -100.0% (No Sales) $262,000 N/A February 2024 February 2023 Percent Change Year-over-Year Traditional 196 194 1.0% $349,493 $372,400 -6.2% $0K $100K $200K $300K $400K $500K $600K $700K $800K Median Sale Price 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Closed Sales Traditional Foreclosure/REO Short Sale J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F
Distressed Market - February 2024
Condos 2020 2021 2022 2023 2020 2021 2022 2023 myRASM.com | 43
Monthly
Manatee County Townhouses and

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