ELEVATE Magazine - RASM - January 2022 Issue by REALTOR® Association of Sarasota and Manatee

January 2022

Communicate, Educate, Advocate, & Elevate, with 2022 RASM President, Tony Veldkamp 6

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myRASM.com | 3

Contents JANUARY 2022

COVER STORY

Communicate, Educate, Advocate, and Elevate, with 2022 RASM President, Tony Veldkamp

Family-focused, humble, dedicated, and extremely passionate about his community…these are just a few of the many intriguing qualities of 2022 RASM President Tony Veldkamp, CCIM, a Senior Advisor at SVN Commercial Advisory Group. On December 9, guests of the 2021 Installation & Awards Luncheon heard from outgoing president Alex Krumm as the 2021 RASM officers and directors were recognized along with seven award winners. New President Tony Veldkamp presented his vision for the New Year and expanded on the continued focus to adhere to the Association’s 2021 strategic plan to further advance the professionalism and expertise of the Association’s 8,300 Realtor® members.

Successful 2021 for PMC

This past year brought on many challenges - post-pandemic. Slowly and safely, we returned to in-person social and educational events. Despite the unusual circumstances, PMC had great success with several successful webinars. 4 | ELEVATE [ JANUARY 2022 ]

Valuable Tax Benefits

Bill Furst, Sarasota County Property Appraiser, discuses the many times that distraught property owners have contacted his office because the homestead is “missing.” There are many statutory reasons for that, but he states the most common is that otherwise qualified property owners never applied.

Property Management Council

Realtor® Attorney Joint Committee

16 17 25

Government Affairs Market Analysis Global Business Council

Young Professionals Network

Neighborhood Spotlight

30 33

Calendar of Events

Professional Development Membership News

International in 2022?

Last year, our real estate market continued its rebound after the COVID lockdown, and we saw record-high home prices. At the same time, we also saw record lows in the number of foreign buyers making purchases here. Why?

CEO UPDATE

RASM South - 2320 Cattlemen Road Sarasota, Florida 34232 RASM North - (Temporary Location) 417 12th Street West, Suite 106 Bradenton, FL 34205 Phone: 941-952-3400 FAX: 941-952-3401 www.MyRASM.com

STAFF CONTRIBUTORS: Vice President of Communications & Engagement: Gina McCarthy Vice President of Operations & IT: Jesse Sunday Vice President of Advocacy and Member Programs: Maxwell Brandow Professional Development Manager: Denise Ricciotti Member Services Manager: Jessica Montague Magazine Editor: Beth Sunday Production: Coastal Printing, Inc.

2022 ASSOCIATION OFFICERS: President: Tony Veldkamp, SVN ® Commercial Advisory Group President-Elect: Brian Tresidder, William Raveis Real Estate Vice President: Tony Barrett, Barrett Realty, Inc Treasurer: Debi Reynolds, Florida Suncoast Real Estate Immediate Past President: Alex Krumm, NextHome Excellence Chief Executive Officer: Jeff Arakelian

MISSION STATEMENT: We are an innovative and relevant association that elevates the standards of professional excellence, and are critical to our members’ success, while providing value to our community.

SUBSCRIPTIONS: The annual dues of every member of the REALTOR® Association of Sarasota and Manatee, Inc., includes a one-year subscription to ELEVATE Magazine. Editorial ideas and manuscripts are welcomed. Byline articles and columns express the opinions of the writers and do not necessarily reflect the policies or sentiments of the REALTOR® Association of Sarasota and Manatee, Inc. All submitted copy is subject to editing. 2022 Copyright© by the REALTOR® Association of Sarasota and Manatee, Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited. For information on advertising rates, artwork, and deadlines, contact Beth Sunday, Magazine Editor, at 941-952-3417 or email Beth@MyRASM.com.

RASM Elevated to New Levels in 2021 By: Jeff Arakelian, RASM CEO

ASM elevated to new levels in 2021, achieving a new alltime high of 8,300+ Realtor® members cementing RASM in NAR’s mega association category. RASM now ranks as the 7th largest local association in Florida and 44th largest in the U.S. out of 1,100! Our growth is one of many positive developments made in 2021 to elevate our Association and our members. To expand service to our members, we launched our Video Production Member Service to support members looking to communicate their value through video.

“After a nearly complete tear down, construction is well underway at RASM North, and completion is expected to be in the first quarter of 2022.” In our enduring quest to better serve Manatee area members and strengthen our presence with our Manatee County members, RASM began demolition on an old and familiar office facility in Bradenton in May of this year. After a nearly complete tear down, construction is well underway at RASM North, and completion is expected to be in the first quarter of 2022. The irony surrounding the new RASM North is precious. After searching since 2015 for a suitable new facility location in Manatee, as luck would have it, RASM purchased 2901 Manatee Ave. in Bradenton in 2020. Ironically, this location was home to Manatee members prior to moving their association office to Lakewood Ranch in 2007. The coincidence goes even further. With the grand opening of the new RASM North at the former MAR location in 2022, it just so happens that 2022 would have been the 100th year anniversary of the Manatee Association of REALTORS®! Thereby making 2022 RASM’s centennial anniversary! Celebrating a grand opening and a centennial anniversary will certainly be the highlights of this year. However, RASM will still press forward to identify and provide innovative programs, products, and services to support our members’ productivity, profitability, and professionalism. It is our pleasure to serve our membership. Best wishes for a very prosperous 2022. • myRASM.com | 5

COVER STORY

Communicate, Educate, Advocate, and Elevate, with 2022 RASM President, Tony Veldkamp

amily-focused, humble, dedicated, and extremely passionate about his community…these are just a few of the many intriguing qualities of 2022 RASM President Tony Veldkamp, CCIM, a Senior Advisor at SVN Commercial Advisory Group. On December 9, guests of the 2021 Installation & Awards Luncheon, h, heard from outgoing president Alex Krumm, as the 2021 RASM officers and directors were recognized along with seven award winners. New President Tony Veldkamp presented his vision for the New Year and expanded on the continued focus to adhere to the Association’s 2021 strategic plan to further advance the professionalism and expertise of the Association’s 8,300 Realtor® members.

DEEP MANATEE COUNTY ROOTS Getting to know Tony Veldkamp starts with his family, right here in Manatee and Sarasota Counties. “It’s very coincidental and meaningful that 2022, my Presidential year, is the 100-year Anniversary of the REALTOR® Association of Sarasota & Manatee (RASM),” said Tony. “My family has deep roots in Manatee County, and it’s is where I first established my career. My first real estate sales job was with my father-in-law, Tom Brown, with Brown Real Estate in Palmetto. Tom is a first-generation Manatee County resident, and he raised his family here. Tom’s wife Jane was born in Bradenton as a third generation Manatee resident. Tom’s father was a gladiola farmer who farmed land in west Bradenton along Palma Sola Bay, and Jane’s father was an attorney in Bradenton whose 6 | ELEVATE [ JANUARY 2022 ]

family actually owned a ranch where Myakka Valley Ranches in Sarasota is today. Vanderipe Road is named after Jane’s family the Vanderipes. My wife Debbie grew up living on 5 acres ‘out in the country’ on 75th Street West and spent her summers on Anna Maria Island. As an adult, I have always lived in Sarasota County, and my office is located in downtown Sarasota. Our cultural heritage is embedded in both Manatee and Sarasota counties, and our community is a big part of our family legacy.”

100 YEARS OF SERVICE What does a century of service look like? For the REALTOR® Association of Sarasota and Manatee, it consists of serving real estate agents and the community, supporting the local economy, advocating for private property rights, and ensuring the ongoing success of the real estate industry. “I am especially proud to be the RASM president this year as we celebrate the 100-year anniversary,” said Tony. “I have had many opportunities to hear from other associations, and with all due respect, I walk away with tremendous pride because RASM already does so many of the things that others are striving to achieve. To continue our legacy is to continue doing what we do best - offering excellent educational programs to our Realtors®, remaining vigilant in advocacy issues, and keeping our community’s needs at the forefront. Research shows that Realtors® have a higher level of volunteerism than other professionals. Giving back is at the core of who we are as Realtors®

working in the community, and a major component of the Association’s legacy.” Tony believes that a key component to RASM’s legacy is staying ahead of the curve by offering new technology and innovative services. “We have a very strong Association because we work hard to keep it strong. We listen to our members and their needs. We listen to new ideas and work continually from all levels of the staff and the Board of Directors to bring new and enhanced services. Our new video studio is top notch, and it is an example of a service that you can’t readily find elsewhere. In addition, the RASM REALTORS® Charitable Foundation (RRCF) sets RASM apart from other associations by leaps and bounds. The potential for growth in 2021 and beyond is off the chart, and that is our legacy now and for next 100 years.”

PROFESSIONAL BACKGROUND Tony was born in Tallahassee, Florida but raised in Albany, Georgia. He went to college in Tallahassee where he met his wife Debbie during his freshmen year. He graduated in 1990 from the FSU College of Business with a BS degree in Real Estate and moved to Sarasota to work as a real estate appraiser for Chapman & Associates. He started commercial real estate sales in 1995 working for his father-in-law, Tom Brown, at Brown Real Estate, a small boutique firm in Manatee County, specializing in land sales. He then moved to Michael Saunders & Company Commercial Division in 1999 specializing in land sales. From there he went to Sperry Van Ness in 2011 to be the Managing Director and continued in CRE sales & leasing. Sperry Van Ness later became SVN Commercial Advisory Group, and he left management to go to full time into sales in 2017. In 2018 he received #1 Top Producer in Florida for SVN, #8 in the World. Tony was also the 2016 RASM Commercial Realtor® of the Year, received the 2019 RASM President’s Award, as well as the 2020 RASM Distinguished Service Award.

COMMUNICATE, EDUCATE, ADVOCATE, AND ELEVATE Adhering to the RASM Strategic Plan is a main goal of the Association, as it sets forth the main objectives. A Strategic Planning Committee met in late 2021 to create a plan for 2022. In connection with that plan, Tony’s motto for the New Year is Communicate, Educate, Advocate, and Elevate. Communicate our value as an Association, continue our commitment to quality education, remain a strong advocate for protecting private property rights and issues that affect the real estate business, and to elevate: focusing on growth mindset for the Association moving forward. “The heart of RASM’s Strategic Plan is ‘Reach Further,’ and that is exactly what we are committed to doing each year. We already have an amazing Association, with a solid framework in place, led by dedicated professionals. I believe in empowering people to be their best; to give them the tools they need to continue to succeed as we grow and evolve

each year. When we looked at updating the Strategic Plan for 2022, we focused on future growth, not just one or two years ahead, but five to ten years down the line. Our success is due in part, to those who came before us and the plans that they set forth. As the 2022 President, I am dedicated to planning ahead to ensure that RASM continues to offer the best programs, services, education and advocacy measures for our community and our members,” said Tony.

GOALS FOR THE NEW YEAR One of Tony’s goals is to make the RASM committees more interrelated. He has been encouraging them to partner with other committees in joint interests. For example, the YPN could partner with the RASM Business Partners and host a joint event. Or the PMC could potentially partner with CREA and host an educational series. “We have so many great resources and professionals working towards similar goals. So, in 2022, you can expect to see bigger and better events, working together to raise the bar.” Another main goal of Tony’s for 2022, is a new Top-Down member engagement program, through the Ambassador Program. “In the past, we have found ways to reach out to the agents, advertising the different ways that the Association can serve its members,” said Tony. “With this new program, we are going straight to the brokerage owners and managers. We’re going to be hiring a new Broker Success Liaison to meet with Brokers and Managers in their office to see what RASM can do specifically for their organizations. Our goal is to address the needs, wants, and concerns with our brokerage offices, so that they can in turn, share all that RASM has to offer with their team. We want to know, what can the Association do for them? What can we do to help them run their office better? Can we provide specific educational opportunities for their brokerage? RASM has the tools and resources, and through this new program, we can engage our members more efficiently,” said Tony. myRASM.com | 7 [ Continued on page 8 ]

COVER STORY CONTINUED In mid to late-March, the new RASM North building located in Manatee County will be nearing completion. This is an exciting time for many of our Manatee County members who needed easier access to the Association. Another goal for Tony in 2022 is to open the Manatee office and ensure its functionality. In fact, Tony is so enthusiastic about opening the new Manatee office building, that he chose that location as the backdrop to the photographs showcased in this article. “We are extremely excited to open our new stateof-the-art office facility and hit the ground running with educational opportunities, events, and services,” added Tony. “I led the search team that found this building as an option for our new Manatee location, so it’s especially gratifying to see it come together. This facility will be a great asset to the community, something to be proud of and a true beacon on Manatee Avenue. We researched the best technology, materials and location. This office will be a huge convenience to our Manatee County agents, as well as the venue for many RASM events to come. A grand opening event is in the planning stages and will be held early second quarter, with more information to come.”

COMMERCIAL PERSPECTIVE Each year, RASM installs a new president who brings their own expertise and perspective to the job. But this year, the RASM 2022 President is uniquely qualified. Unlike previous presidents, Tony Veldkamp is solely a commercial Realtor®. “RASM has benefited from the experience of past Presidents who specialized in both residential and commercial real estate, such as Eric Shumway in 2010, and commercial broker-owners like Joe Hembree in 2007. So, I believe that my background in commercial real estate will enable me to bring new ideas to the table.” Tony was the CID (now CREA) president in 2016, and during that time he established a liaison position between CREA and the RASM Board of Directors to help promote commercial representation. He was the first to serve in that position and that was the catalyst for getting involved with the RASM board. “The vision is the same,” said Tony. “Whether we specialize in commercial or residential real estate, we are all working together towards the common goal of having better educated agents, adhering to the code of ethics, and providing superior service. But its nice to bring something different to the table that people haven’t thought about. Bringing a commercial viewpoint will help to broaden our overall knowledge and perspective and enable both groups to support each other and benefit from our joint experience.”

FAMILY LIFE Family is Tony’s top love and priority. He is married to his beautiful and supportive wife Debbie for 33 years, and he has five children. Three of which are biological, who are all married and have blessed the couple with four amazing grandsons. Tony and Debbie adopted a son at 6 years old from foster care in Sarasota, who is now a Sophomore at Riverview High School. They also adopted a daughter at the age of 14 year from foster care as well, who is now 18 and thriving at FGCU. •

2021 INSTALLATION HIGHLIGHTS THE NEWLY INSTALLED OFFICERS ARE

2022 President: Tony Veldkamp SVN Commercial Advisory Group President-Elect: Brian Tresidder, William Raveis Real Estate Vice President: Tony Barrett, Barrett Realty, Inc. Treasurer: Debi Reynolds, Florida Suncoast Real Estate Immediate Past-President: Alex Krumm, NextHome Excellence 2022 BOARD OF DIRECTORS

Nathan Butrum, Jody Carlson, Pam Charron, David Crawford, Brandy Coffey, Melinda Gray, Mike Holland, Ken Hoskinson, Alex Krumm, Anita Lambert, Mary Northrup, Derek Patti, and Roger Piro THANK YOU TO OUR OUTGOING DIRECTORS:

Michael Bruno, Jaymie Carter, David Clapp, Lee Forbes, Bill Furst, and Steve Zeris 2021 AWARD RECIPIENTS:

Business Partner of the Year: Debbie Urban, STOCK Development Humanitarian Award: David Crawford, Catalist Realty, LLC Newcomer of the Year: Brooke Mailloux, Florida Suncoast Real Estate YPN Member of the Year: Nathan Butrum, Nexthome Excellence Distinguished Service: Stafford Starcher, RE/Max Alliance Group President’s Award: Mary Northrup, Premier Sotheby’s International Realty REALTOR® of the Year: Amy Worth, RE/MAX Platinum Realty THANK YOU TO OUR 2021 ANNUAL PLATINUM SPONSORS:

Berlin Patten Ebling LENDirect Mortgage, Inc. STOCK Development SPECIAL THANKS TO THE INSTALLATION & AWARDS SPONSOR:

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BUSINESS PARTNER SPOTLIGHT

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t Pillar to Post, we offer three Home Inspection Packages to serve every level of need for buyers and sellers. All inspections include comprehensive “Roof to Slab” inspections with competitive pricing and unmatched service. I am really excited about our newest home inspection features, including:

PTP360: an interactive 360° Visual Inspection Summary that allows clients to revisit a home anytime from a smartphone, tablet, or desktop, and share the tour with family and friends. Clients also receive

a measured floor plan of the entire home to help with furniture fit and placement. In the long term, PTP360 is a huge help for busy, professional Realtors®, saving them time and giving their clients a far better home inspection experience. PTPHomeManual: a virtual home inventory of appliances/systems for recalls, warranty info, parts/ service, and more. PTPEstimates: an itemized professional estimate of costs to repair deficits discovered during the inspection. This is invaluable to agents and clients when the question of “how much will that cost?” inevitably arises. We also provide specialized services: Wind Mitigation Reports, Four Point Inspections, Pool/Spa Inspection, Wood Destroying Organism (WDO), as well as mold and water quality testing. My goal is to serve my clients and help ensure that they are confident in buying or selling their home. Connect with Brad Moltrup at (941) 302-5541 or visit pillartopost.com/bradmoltrup. •

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PROFESSIONAL STANDARDS

Subordination of Client’s Interests to Realtor®’s Personal Gain By: National Association of REALTORS® Interpretations of the Code of Ethics Agreement Case #1-26 (Adopted May, 2001.)

ealtor® B was a sales associate with XYZ, Realtors®. To promote XYZ’s in-house listings, the firm’s principals offered $1,000 bonuses to the company’s sales associates at time of closing on each of XYZ’s listings they sold. Dr. Z, a recent transferee to the town, entered into a buyer representation agreement with XYZ through Realtor® B. Dr. Z explained he had specific needs, foremost of which was any home he purchased be convenient for and readily accessible by Dr. Z’s spouse who was physically challenged. “Part of my wife’s physical conditioning program is swimming,” said Dr. Z, “so in addition to everything else, I am looking for a home with a pool or room to build a pool.” Realtor® B knew there were a number of homes for sale meeting most of Dr. Z’s general specifications, several of which were listed with XYZ. Over the next few days, Realtor® B showed Dr. Z several properties in the Blackacre subdivision, all of which were listed with XYZ, including one with an outdoor swimming pool. Not included among the properties shown to Dr. Z were several similar properties in Blackacre listed with other firms, including one with an indoor pool. After considering the properties shown to him by Realtor® B, Dr. Z made an offer on the home with the outdoor pool. His offer was accepted and the transaction closed shortly thereafter.

Several months later, Realtor® B received notice of an ethics complaint filed against him by Dr. Z. Dr. Z had learned about the home with the indoor pool from a colleague at the hospital who lived on the same block. The complaint alleged that Realtor® B had put his interests, and those of his firm, ahead of Dr. Z’s by promoting XYZ’s listings exclusively and by not telling Dr. Z about a similarly-priced property with an indoor pool, which suited his family’s needs better than the property he had purchased. The complaint went on to indicate that Realtor® B had received a bonus for selling one of XYZ’s listings, and that Dr. Z suspected that Realtor® B’s failure to tell him about the home with the indoor pool was motivated by the opportunity to receive a bonus. At the hearing, Realtor® B defended his actions stating that properties rarely meet all of potential purchasers desires; that he had made Dr. Z aware of several properties that met most of his requirements, including one with an outdoor pool; and that Dr. Z must have been satisfied with Realtor® B’s service since he had purchased a home. Upon questioning by Dr. Z’s attorney, Realtor® B acknowledged that he knew about but had not shown the house with the indoor pool to Dr. Z. He conceded that a pool that could be used year round was better suited to the family’s needs than one that could be used only four months each year. He also admitted his failure to tell Dr. Z about the house with the indoor pool had at least in part been motivated by the bonus offered by his firm. “But,” he argued, “aside from the indoor pool, that house was no different than the one Dr. Z bought.” The Hearing Panel concluded that Realtor® B had been fully aware that one of Dr. Z’s prime concerns was his wife’s ongoing physical conditioning needs and Realtor® B’s decision to show Dr. Z only properties listed with XYZ and to not tell him about the home with the indoor pool had been motivated by the possibility of earning an in-house bonus. The Hearing Panel determined that Realtor® B had placed his interests ahead of those of his client and had violated Article 1. • Published with the consent of the NATIONAL ASSOCIATION OF REALTORS®. Copyright NATIONAL ASSOCIATION OF REALTORS®-All Rights Reserved.

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RASM NEWS YOU CAN USECOUNCIL PROPERTY MANAGEMENT

Successful 2021 For PMC with More to Come By: Katie Cintron, CNE, Realtor®, Coldwell Banker Realty

his past year brought on many challenges postpandemic. Slowly and safely, we, at RASM, returned to in-person social and educational events. Despite the unusual circumstances, PMC had great success in 2021 with hosting the Hurricane Preparedness hybrid webinar session, with a panel of experts in the fields of engineering, insurance, law, and junk removal. The other webinars hosted by PMC received a high turnout including the eviction moratorium classes with guest speaker, Attorney, Harry Heist, PA.

GOALS FOR 2022 I have been a member of the Property Management Committee for two years and have seen its progress. As Chairman of the PMC for 2022, I would like to take the opportunity to share with you our projections and goals within the RASM strategic plan. PMC will continue to provide members with educational webinars and/or “in-person” classes to

sharpen their skills. PMC has expectations to be a great resource to members by posting various topics relating to property management in the monthly RASM Elevate magazine, website, and newsletter. This year, I am happy to announce that we have a diverse group of knowledgeable committee members that specialize in various property management positions, including commercial, residential, seasonal, and annual property management. We aim to build a greater presence, a strong PMC network, and host social events. We welcome more volunteers and will attend the new member orientation with an informational PMC booth.

KNOWLEDGE IS POWER A Property Manager is defined as one who preserves the value of an investment property while generating income as an agent for the owners. Our services typically include; market property for rent, tenant screening, assisting tenants, inspections, rent collection, potential legal issues, maintenance, and repairs. Knowledge is power. We want PMC hosted educational experiences to give you the expertise and capabilities you need to succeed. Whether you’re assisting a buyer with an investment property purchase or have taken on property management yourself, PMC understands there is a demand for our specialty by member attendance and wants to be sure we effectively communicate property management information to you.

ADVOCACY The PMC understands the importance of RPAC. There are items up for legislation that will impact property (investment owners). We look forward to collaborating with other RASM committees, Professional Development, and Outreach for any fundraising or volunteer opportunities.

THE MISSION OF THE PMC The mission of the PMC is to create a strong network of connected and well-educated property managers in Sarasota and Manatee counties who uphold the Realtor® Code of Ethics through a high standard of professionalism. •

12 | ELEVATE [ JANUARY 2022 ]

REALTOR® ATTORNEY JOINT COMMITTEE

Make Sure Your Buyers Don’t Miss Out On Valuable Tax Benefits By: Bill Furst, Sarasota County Property Appraiser

can’t count the number of times a distraught property owner contacts this office because the homestead is “missing.” There are many statutory reasons for that but the most common is that otherwise qualified property owners never applied and, what should be most distressing to you, they often give these reasons why:

My real estate agent never told me I had to apply! My real estate agent told me I had to live in the property for a year before I could apply! Are they shifting responsibility rather than admitting they dropped the ball? Probably. Are they going to repeat that to friends and family? Probably. Why not neutralize those negative comments and seize this chance to give your buyers the facts about homestead and portability in advance of the statutory deadlines? Alerting your customers to the possibility of hundreds or thousands of dollars in property tax savings should earn you customers for life!

WHAT YOU NEED TO KNOW The homestead exemption is not automatically applied to a property! It’s a privilege for which property owners must qualify and apply. Property owners may apply for homestead and personal exemptions for the following tax year at any time after they acquire their new residence. The exemption qualification deadline is January 1, meaning a person must own and occupy the property as their permanent residence and be a legal resident of the State of Florida on January 1 of the year for which they are applying. They must also meet the qualification requirements for any personal exemptions by that date. If they’re moving from outof-state, they must provide proof that no property tax exemptions or credits remain on any real property they still own. The exemption application filing deadline is March 1. Failure to file constitutes a waiver of the privilege of the exemption for that year. This deadline applies to the following: 14 | ELEVATE [ JANUARY 2022 ]

New applications for homestead and personal exemptions such as widow/widower, blind, disability, and a service-connected disability. Applications for personal exemptions added to an existing homestead exemption. New applications for the Income Qualified Senior exemption. The income limit is set annually by the State of Florida and will be published on our website at the end of January. Existing beneficiaries will be mailed renewal materials in late January. New applications for the Combat-Related Disability discount for veterans 65 and older. Forms for renewing applicants will be mailed in January. Non-service connected, income-qualified, 100% disability exemption. The income limit is set annually by the state of Florida and will be published on our website at the end of January. Income reporting forms will be mailed to renewing applicants. Portability, (in legalese a Transfer of Homestead Assessment Difference), grants added tax relief to Florida property owners. Portability means a qualified applicant can transfer some, or all, of their Save Our Homes sheltered value from their previous homestead to their new homestead. Florida statutes were recently amended to allow property owners three tax years to transfer that sheltered value. Portability is dependent on the receipt of a homestead exemption – without a timely filed and approved homestead application, there will be no portability benefit for your customers. Take this opportunity to reach out to your 2021 buyers to remind them to apply. They file online at, www.sc-pa.com, or visit our offices, or call us for more information. Together, let’s ensure that every qualified person receives these valuable property tax benefits. •

UNDERSTANDING HOMESTEAD EXEMPTIONS Thursday, February 3

1:30 p.m. [ Hybrid ] Do you clearly understand the Homestead exemption in Florida? When can your customers file and how does it affect their primary home up north? What is ‘portability’ when selling one home to buy another? What are some of the different exemptions that you can claim on your property? Bill Furst, the Sarasota County Property Appraiser, will explain all this and more! This article is meant for educational purposes only. It is not intended to serve as legal advice and should not be used as a substitute for consultation with an attorney.

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BROKER PARTICIPATION WELCOMED. ORAL REPRESENTATIONS CANNOT BE RELIED UPON AS CORRECTLY STATING THE REPRESENTATIONS OF THE DEVELOPER. FOR CORRECT REPRESENTATIONS REFERENCE SHOULD BE MADE TO THE DOCUMENTS REQUIRED BY SECTION 718.503, FLORIDA STATUTES, TO BE FURNISHED BY A DEVELOPER TO A BUYER OR LESSEE. NOT AN OFFERING WHERE PROHIBITED BY STATE LAW. PRICES SUBJECT TO CHANGE WITHOUT NOTICE.

FLStockDevelopment StockDevelopment

GOVERNMENT AFFAIRS

On the Horizon for the 2022 Legislative Session By: Max Brandow, RASM Vice President of Advocacy and Member Programs

s the final committee weeks of 2021 wrapped up this past month, over 2400+ bills have been filed for the 2022 Legislative session in Florida. Florida REALTORS® has highlighted a few for us to keep our eyes on.

BILLS TO WATCH SB 788 – Establishes the Florida Hometown Hero

Housing Program (HHHP) that Florida Realtors® will be advocating for this session. The HHHP is being modeled after the Salute Our Soldiers military loan program that the Florida Housing Finance Corporation (FHFC) launched in 2020. SB 856 – Private Provider Inspection of Onsite Sewage Treatment and Disposal Systems. This bill will allow for qualified private inspectors to conduct inspections of onsite sewage treatment and disposal systems. SB 834 – Long-term Cleanup of Harmful Algal Blooms. This bill directs the Department of Environmental Protection to procure innovative technologies to remove harmful algal blooms, toxins, algae, and nutrients from water bodies, and to prioritize the funding to such technologies that are proven and scalable. SB 608 – Sanitary Sewer Lateral Inspection Programs. This bill authorizes local governments to access any sanitary sewer lateral to investigate, clean, repair, recondition, or replace the lateral and provides specific requirements to conduct such a program. You can track all the bills impacting the real estate industry in our bill tracker.

LOCAL IMPORTANT ISSUES TO WATCH IN 2022 In addition to it being an election year, there are some important public policy developments happening locally. Here are just a few things to keep your eye on: Redistricting – Keep an eye on new maps coming out for our local governments. Discussions have been taking place in both Manatee and Sarasota Counties that could change what district you vote in and who your local elected official is. RASM will make sure to update the membership once new maps are finalized. Zoning in City of Sarasota – The City of Sarasota Commission has tasked staff with reviewing and updating the zoning code of the city in certain commercial corridors, including downtown and many of the main commercial arteries throughout town. RASM and CREA will be very involved in this process and will consult with our members as the issue moves forward. Surtax Election – The County Penny Surtax in Sarasota County is up for renewal in November of 2022 and RASM, along with a coalition of civic and community partners, is advocating for passage of this vital community funding source. Continuing the Penny Tax is all about improving our well-being and quality of life in the community, in its 32 years of existence, every one of our citizens has benefited from it in some way, whether they saw improvements in their water quality, walked on our renourished beaches, or felt the safety of deputies’ cars in their neighborhoods. It is one of the only funding sources locally that visitors help pay through sales tax (non-residents account for over 20% of the penny tax), and if it does not pass, we could potentially see local taxes rise through other means. •

IMPORTANT DATES FOR FLORIDA’S 2022 LEGISLATIVE SESSION. January 11–March 11: 60-day regular session February 7–9: Great American REALTOR® Days

event To view the complete GARD schedule, visit: www. floridarealtors.org/events/great-american-realtor-days/ schedule 16 | ELEVATE [ JANUARY 2022 ]

Source: Florida REALTORS®.

MARKET ANALYSIS

Home Prices Climb to Record Highs in Sarasota and Manatee Counties By: Gina McCarthy, RASM Vice President of Communications and Engagement

ising home prices have yet to slow down with November 2021 marking the highest recorded median prices in the two-county area. According to data from Florida REALTORS® and compiled by the REALTOR® Association of Sarasota and Manatee (RASM), the trend of low supply and high demand will round out this year with fewer available properties and higher prices. November 2021 data indicates the highest recorded prices in both counties for both property types. The single-family median price in Manatee County increased by 28.5 percent to $450,411. In Sarasota County, the single-family median price increased by 19.9 percent to $419,225. Condo prices increased by 28.6 percent to a median of $349,900 in Sarasota and by 26.4 percent to $300,000 in Manatee. “It’s not surprising that our market is now priced higher than it’s ever been before. New listings that come to market are being sold in a matter of hours and there are far more buyers than there are homes to sell them,” said 2021 RASM President Alex Krumm, Broker Owner of NextHome Excellence. “I expect we’ll continue to see higher prices next year.” In November 2021, the combined closed sales of all property types in both counties decreased year-overyear by 7.8 percent to a total of 2,141 sales. For singlefamily homes, closed sales decreased year-over-year by 2 percent to 833 sales in Sarasota County and by 2.5 percent to 699 sales in Manatee. Condo sales decreased by 16.8 percent to 351 sales in Sarasota and decreased by 22.3 percent to 258 sales in Manatee. Cash sales make up a large percent of all closed sales in this seller’s market, accounting for 41.9 percent of single-family home sales in the Sarasota and Manatee area. Of all condo sales in the two counties, 55.5 percent were closed with cash offers.

“High season for home sales is upon us. Florida— and Sarasota and Manatee Counties in particular— continues to be the go-to destination for buyers from around the country. Expect a very busy winter and spring,” added Krumm. At the end of November, the inventory of all active listings in the two counties decreased by 59.4 percent to 1,654 listings. The month’s supply of inventory is at 0.7 months for single-family homes, a 61.1 percent decrease in Sarasota and a 56.3 percent decrease in Manatee. Condo supply is at 0.6 months, a 73.9 percent decrease in Manatee County and 79.3 percent decrease in Sarasota. The median time from listing date to contract date hovers around one week in the two counties. The median time to contract for all property types in the North Port-Sarasota-Bradenton MSA was 7 days in November, while the median time from listing date to sale date was 48 days. Monthly reports are provided by Florida REALTORS® with data compiled from Stellar MLS. For comprehensive statistics dating back to 2005, visit www.MyRASM.com/statistics. •

myRASM.com | 17

Monthly Market Summary - November 2021 Single-Family Homes Sarasota County November 2021

November 2020

Percent Change Year-over-Year

833

850

-2.0%

390

293

33.1%

Median Sale Price

$419,225

$349,695

19.9%

Average Sale Price

$548,592

$541,339

1.3%

$457.0 Million

$460.1 Million

-0.7%

Med. Pct. of Orig. List Price Received

100.0%

98.1%

1.9%

Median Time to Contract

7 Days

15 Days

-53.3%

Median Time to Sale

48 Days

63 Days

-23.8%

New Pending Sales

737

854

-13.7%

New Listings

767

799

-4.0%

1,187

1,411

-15.9%

Inventory (Active Listings)

665

1,361

-51.1%

Months Supply of Inventory

0.7

1.8

-61.1%

Closed Sales Paid in Cash

Dollar Volume

Pending Inventory

1,400

2017

2018

2019

2020

2021

Closed Sales

1,200 1,000 800 600 400 200 0

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

Median Sale Price

$500K $400K

$300K $200K $100K $0K

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

4,000

Inventory

3,500

3,000 2,500

2,000 1,500 1,000 500 0

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

2017

2018

2019

2020

2021

18 | ELEVATE [ JANUARY 2022 ] ̺ ̵ Ǥ ͳͷ Ǥ ǡ ʹʹǡ ʹͲʹͳǤ ǡ ʹͲǡ ʹͲʹʹǤ

Monthly Market Summary - November 2021 Single-Family Homes Manatee County November 2021

November 2020

Percent Change Year-over-Year

699

717

-2.5%

252

190

32.6%

Median Sale Price

$450,411

$350,500

28.5%

Average Sale Price

$593,109

$463,015

28.1%

$414.6 Million

$332.0 Million

24.9%

Med. Pct. of Orig. List Price Received

100.0%

98.4%

1.6%

Median Time to Contract

6 Days

19 Days

-68.4%

Median Time to Sale

48 Days

63 Days

-23.8%

New Pending Sales

599

622

-3.7%

New Listings

645

644

0.2%

Pending Inventory

961

1,037

-7.3%

Inventory (Active Listings)

511

1,011

-49.5%

Months Supply of Inventory

0.7

1.6

-56.3%

Closed Sales Paid in Cash

Dollar Volume

1,000

2017

2018

2019

2020

2021

Closed Sales

800 600 400 200 0

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

Median Sale Price

$500K $400K

$300K $200K $100K $0K

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

Inventory

3,000 2,500 2,000

1,500 1,000 500 0

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

2017

2018

2019

2020

2021

myRASM.com ̺ ̵ Ǥ ͳͷ Ǥ ǡ ʹʹǡ ʹͲʹͳǤ ǡ ʹͲǡ ʹͲʹʹǤ

| 19

Monthly Market Summary - November 2021 Townhouses and Condos Sarasota County November 2021

November 2020

Percent Change Year-over-Year

351

422

-16.8%

213

204

4.4%

Median Sale Price

$349,900

$271,999

28.6%

Average Sale Price

$495,039

$407,343

21.5%

$173.8 Million

$171.9 Million

1.1%

Med. Pct. of Orig. List Price Received

100.0%

96.2%

4.0%

Median Time to Contract

7 Days

35 Days

-80.0%

Median Time to Sale

48 Days

77 Days

-37.7%

New Pending Sales

401

465

-13.8%

New Listings

396

454

-12.8%

Pending Inventory

761

819

-7.1%

Inventory (Active Listings)

298

1,106

-73.1%

Months Supply of Inventory

0.6

2.9

-79.3%

Closed Sales Paid in Cash

Median Sale Price

Closed Sales

Dollar Volume

800 700 600 500 400 300 200 100 0 $400K $350K $300K $250K $200K $150K $100K $50K $0K

2017

2018

2019

2020

2021

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

Inventory

2,500 2,000 1,500 1,000 500 0

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

2017

20 | ELEVATE [ JANUARY 2022 ]

2018

2019

2020

2021

̺ ̵ Ǥ ͳͷ Ǥ ǡ ʹʹǡ ʹͲʹͳǤ ǡ ʹͲǡ ʹͲʹʹǤ

Monthly Market Summary - November 2021 Townhouses and Condos Manatee County November 2021

November 2020

Percent Change Year-over-Year

258

332

-22.3%

125

165

-24.2%

Median Sale Price

$300,000

$237,250

26.4%

Average Sale Price

$342,508

$265,013

29.2%

$88.4 Million

$88.0 Million

0.4%

Med. Pct. of Orig. List Price Received

100.0%

96.7%

3.4%

Median Time to Contract

9 Days

34 Days

-73.5%

Median Time to Sale

49 Days

81 Days

-39.5%

New Pending Sales

246

291

-15.5%

New Listings

251

257

-2.3%

Pending Inventory

411

418

-1.7%

Inventory (Active Listings)

180

596

-69.8%

Months Supply of Inventory

0.6

2.3

-73.9%

Closed Sales Paid in Cash

Dollar Volume

600

2017

2018

2019

2020

2021

Closed Sales

500 400 300 200 100 0

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

Median Sale Price

$350K $300K $250K

$200K $150K $100K $50K $0K

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

Inventory

1,200 1,000 800

600 400 200 0

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

2017

2018

2019

2020

2021

myRASM.com | 21

̺ ̵ Ǥ ͳͷ Ǥ ǡ ʹʹǡ ʹͲʹͳǤ ǡ ʹͲǡ ʹͲʹʹǤ

RASM NEWS

REALTOR® Association Announces Strategic Staff Reorganization

he REALTOR® Association of Sarasota and Manatee (RASM) has announced the reorganization of its staff structure along with the promotion of three executives: Max Brandow, Gina McCarthy, and Jesse Sunday. The staff changes have been implemented to support the future success of the growing Association.

EXECUTIVES PROMOTED Max Brandow has been promoted to Vice President of Advocacy and Member Programs. In his new role, Max will continue to lead the government affairs efforts at RASM, helping fight for private property rights and the real estate industry in the legislative arena. Additionally, he will be supervising the membership and education departments, ensuring that these programs continue to succeed as the Association’s membership grows. Max has worked for the REALTOR® Association for four years and was previously the Government Affairs Director. Gina McCarthy, a staff member since 2016, has been promoted to Vice President of Communications and Engagement. Formerly the Communications and Marketing Director for RASM, her primary responsibilities in her new role will oversee the communications and marketing department, special events, and direct membership outreach. Gina will also be instrumental in supporting the growth of the RASM REALTORS® Charitable Foundation. Jesse Sunday was promoted to Vice President of Operations and IT. A 17-year veteran with the REALTOR® Association, Jesse’s successful role in IT will continue with his expansion to oversee facility and store operations in his new position. Jesse will be responsible for operational systems at the office on Cattlemen Rd. in Sarasota as well as the future office currently under construction on Manatee Ave. in Bradenton, projected to open in the first quarter of 2022.

“We believe these changes reflect our commitment to continue to deliver valuable programs and services to our membership. Max, Gina, and Jesse will be key players in fostering strategic developments in three important areas of our Association.” 22 | ELEVATE [ JANUARY 2022 ]

Pictured from left to right: Jesse Sunday, Gina McCarthy, and Max Brandow.

“This dynamic real estate market in Sarasota and Manatee requires us to adapt our staff structure to better support the future of this Association,” said Jeff Arakelian, CEO, REALTOR® Association of Sarasota and Manatee. “We believe these changes reflect our commitment to continue to deliver valuable programs and services to our membership. Max, Gina, and Jesse will be key players in fostering strategic developments in three important areas of our Association.” This is the first major restructuring of the Association’s staff organization since the merger of the Sarasota Association of REALTORS® and Manatee Association of REALTORS® in 2015. For more information about the Association’s staff, contact Jeff Arakelian at jeff@myrasm.com or (941) 952-3403. •

2022

MEMBERSHIP RENEWAL NOVEMBER 1

DECEMBER 15

PAYMENT

INVOICES AVAILABLE IN

DUE

MY RASM

PORTAL

JANUARY 17 FEBRUARY 15 LATE FEE

SUSPENSION DAY

$50 $75

TO REINSTATE

Reach Further™ With Your Membership

DUES BREAKDOWN

RPAC RASM 32%

NAR

15%

24%

29%

Investments in RPAC are voluntary and non-deductible. The REALTOR® Party works to advance policies and candidates that build strong communities, protect property interests and promote a vibrant business environment. RPAC investments have increased NAR, Florida REALTORS® and RASM’s influence in Washington, Tallahassee and local governments in Sarasota and Manatee.

Member Benefits As your trade association, annual membership fees provide the resources you need to succeed in this dynamic industry. Education, advocacy, tools, market information, and more— RASM offers it all with YOU, the member, in mind.

MYRASM.COM/RENEW

RASM NEWS

Employee Anniversary

ASM happily recognizes the workplace anniversaries of our professional staff. Michelle D’Aiuto, Professional Standards Administrator, Executive Services, celebrates her three-year anniversary with RASM this month. Michelle oversees the Professional Standards Department for the Association. With her extensive experience as a Paralegal and 12th Judicial court coordinator, she, along, with a team of volunteers, were able to facilitate and remedy many complaints utilizing the RASM Ombudsman program. 2021 also brought about NAR approving virtual hearings for all Ethics and Arbitrations cases. In addition, Michelle’s responsibilities encompass the planning along with RASM staff of the annual Installation & Awards banquet, Executive Services for the CEO, Board of Directors, Florida REALTORS® and NAR meetings. When not working, Michelle and her husband enjoy attending antique festivals throughout the country, where they purchase unique items to restore and repurpose. Michelle is looking forward to visiting NYC in the Spring of 2022, to visit her son who is a Junior, at Hofstra University, and to attending her first Broadway show. •

941-556-8895 Sharonb@CoastalPrint.com

CoastalPrint.com 4391 Independence Court Sarasota, FL 34234

Reach Further by Being a Leader. Improve your communication skills, collaborate with like-minded agents and grow your business with the guidance of a mentor. Applications available soon!

myrasm.com/leadership 24MAG | ELEVATE [ JANUARY 2022 ] AD - 2022 Leadership Academy.indd 1

12/14/2021 1:40:46 PM

GLOBAL BUSINESS COUNCIL

What Does 2022 Promise for International Business? HOW CAN YOU GET A SHARE OF THAT MARKET? By: Patricia Tan, PLLC, Realtor®/International Speaker and Instructor; Certified International Property Specialist, Coldwell Banker Realty in Sarasota

ast year, our real estate market continued its rebound after the COVID lockdown, and we saw recordhigh home prices. At the same time, we also saw record lows in the number of foreign buyers making purchases here. Why? Travel restrictions simply made it difficult or impossible to get here. However, pandemic or not, Florida remained the number one place for foreigners to buy U.S. real estate. The reasons overseas buyers are attracted to Florida have not changed, and we have huge pent-up demand from buyers who want to experience our lifestyle and have not been able to move forward in the past two years. We will certainly see an uptick in buyer activity in the coming months as travel restrictions change.

UPTICK IN FOREIGN SELLERS Restricted travel has also meant foreign owners could not enjoy their winter or vacation homes in Florida. This has led many to question the value of a vacation home so far from their homeland and, coupled with a desire to remain closer to family, this may cause us to see a number of foreign owners putting their homes on the market in 2022. Some owners who may have planned to sell homes in 2020 and 2021 put those plans on hold until they could be here to handle the sale personally, and they will add to the number of foreign sellers. The ongoing strength of the U.S. dollar is another reason that makes selling attractive at this time.

AMERICANS BUYING ABROAD ON THE RISE A third aspect of international real estate is one we rarely consider. The number of Americans purchasing homes abroad is rising. Some are attracted to the digital nomad lifestyle, continuing to work while enjoying life in another country or culture. Others are looking for a destination with a lower cost of living

in which to enjoy their golden years. Some decide to relocate for political reasons, to be closer to family, or simply to enjoy a different lifestyle. Whatever their motivation, this is a growing market that smart Realtors® can capitalize on. International business is not all about incoming buyers. Foreign sellers and U.S. residents buying abroad are significant markets too. HERE ARE TWO THINGS YOU CAN DO TO ACHIEVE A SHARE OF THESE LUCRATIVE MARKETS: Learn! Take advantage of classes offered by RASM, and earn NAR certifications and designations that support global business. Gather the knowledge you need to win business and work effectively with global customers, whatever their motivation. Network! Develop relationships with other people active in the global market. Make connections with other real estate professionals working internationally, and with partners who offer other services such as financing for foreign nationals, tax advice, and guidance on immigration. As a first step, I encourage you to join RASM’s Global Business Council, where you will have access to both local and global networking, market updates, classes, seminars, and much more, all for just $25 a year. For more information on how to join, please contact Denise Ricciotti at 941-952-3404. Questions? I will be happy to help. Email me at Pat@PatriciaTan. com. • myRASM.com | 25

YOUNG PROFESSIONALS NETWORK

YPN Promotes “Selfishness” in

the Best Possible Way

By: Nathan Butrum, Realtor®, NextHome Excellence

e Selfish! Yes, I said selfish. Think about yourself and what YOU can get out of it. Very atypical for someone to tell you in this day and age, right? Why would I say that then? Wait a minute and hear me out before you try to cancel me. It’s pretty simple when you think about it. Selfishness has a stigma attached to it, but selfishness can change the world. Most of us superficially want to be some altruistic, generous patron who leaves a mark on the world and whose legacy will echo into eternity. Some “shadows and dust” moments while making great money and doing something that you can go home and feel good about, make a social media post, and move on. I’ll let you in on a little secret, that’s selfish of you. We all start our days and perform every action instinctively and selfishly at our core. This is to survive and become the best. You can’t pour from an empty cup. If you’ve made it this far, so let’s see where this rabbit hole takes us…

BEGIN YOUR JOURNEY WITH THE YPN The Young Professionals Network (YPN) is where you can begin your journey to basically wherever you want to go. Yes, we’re still talking about you. We are the launch pad that has helped instill life and vitality into our association and community while grooming past presidents, leaders, and board members through their leadership journey. YPN can help you find your voice and purpose in this profession and in your life. We are a community of business-savvy young (or young at heart) individuals that aspire to be the best we can be so that we can serve others at our highest capacity. “But Nate, isn’t YPN just a place where other Realtors® and business partners hang out, there’s no business there!” Au countraire, mon frère! Some of my best relationships and closed transactions have come from my involvement in YPN. The people you meet are your peers and partners and it’s likely that you’ll have a contract in your inbox from one of them and 26 | ELEVATE [ JANUARY 2022 ]

you’ll know it’s going to be a success. There’s a huge social aspect that promotes networking and curating connections that will serve you in the future (selfish, again). On top of all of that, there is community involvement and outreach to the under-served and programs that need our help. You will have fun while helping change the course of someone’s life. I don’t know about you, but that makes me feel really good inside and brings me joy, so selfish. The YPN advocates for private property rights and the protection of homeownership, basically helping you keep what’s yours. See where this is going? You’d probably like to make your life easier in any way possible too, right? Well, say hello to the staff at RASM as they are the puppeteers and animators of most of the things you think get produced effortlessly. Thank them when you see them so they keep doing the great work to make your life easier.

GET INVOLVED RASM is not just a place to pay your dues. With your involvement, you’ll gain a different perspective of Realtors® of every level that all mastermind to collaborate and help propel you out of mediocrity and into excellence. If you’re already that awesome and excellent then you can help raise others into the diamond-studded firmament of your existence. In all seriousness, it’s okay to be selfishly selfless. YPN helps you find yourself in the midst of trying to figure out if you’re doing real estate correctly, where you need to be, who you should meet. There’s no right way to do the wrong thing. Say yes, be present, be selfish, sign up for YPN and make an impact in your own life and in the lives of others. I regret a few things in life, but joining YPN is not one of them. •

RASM NEWS

Celebrating 100 Years of Impact By: Gina McCarthy & Warren McKenna, CAE

verything we do and everything we are as an organization is dedicated to rocket RASM REALTORS® to Reach Further.™ Our brand promise is our “why.” As our tagline expresses—every program, experience and member of RASM can Reach Further.™ But there’s one catch - you have to jump in. Participate. Capture that value we’re developing for you. This is your association. Your future. 2022 marks a tremendous milestone for RASM. It’s our Centennial Anniversary. The 2015 merger of Manatee Association of REALTORS® and Sarasota Association of REALTORS® brought an intersection of cultures, areas of service and you - our members. With a growing membership of over 8,300 REALTORS®, we are considered a mega board. As such, our size and strength bring the greatest responsibility - empowering our members. Our vision of becoming one of the most “innovative and relevant associations that elevates the standards of professional excellence and is critical to our members’ success while providing value to our community” transcends time. This is our gauntlet. And our focus. We empower and engage our REALTOR® community. We anticipate our members’ needs and provide services, resources, education and experiences that elevate member success. We continue to adapt as the real estate market changes and members’ needs evolve. Our direct-toconsumer campaign is one example of how RASM creates value to both members and consumers in our communities. A robust, hyper-local consumer campaign uses local media and digital assets to drive awareness to the REALTOR® brand. We leverage a multi-channel strategy to position every member with

professionalism, resourcefulness, transparency, equity, advocacy and trust. We’re just getting started. This year we will launch a new website to be a clearinghouse of information and an experience that delights RASM members. You will have easy access to relevant content—where you need it and how you want to consume it. RASM training and education opportunities advance your ability while broadening your network. Our staff, ambassadors and leaders enhance our member-driven community with continued broker and agent outreach. RASM is led by top producers who pay it forward to inspire and challenge every member to achieve more. We continue to bolster our advocacy efforts, political candidates and elected officials who support REALTORS® and consumer rights. When we asked members and staff where RASM will be in another 100 years, we heard one expression over and over. RASM will be where it has always been, at the forefront of the real estate industry—adaptable to members and the market—supporting you every step to be the best professional you aspire to be. Brokerage models, disruptors and technology will always change. But our commitment to your productivity, profitability and professionalism is a constant. In the future, we do not know if RASM REALTORS® will one day be on the moon or beyond thrusting to Mars. However, you can count on us to provide another 100 Years of Impact. Whether you’re just getting started in real estate or you’re a seasoned pro, we thank you for your membership and ask you to think of membership as “action” at RASM. Hit the ignition and be ready to blast off. 2022 is the beginning of our next 100 years. Engage. Reach. Succeed. • myRASM.com | 27

R E A L TO R S ® COMMITMENT TO E X C E L L E N C E

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NEIGHBORHOOD SPOTLIGHT

University Park By: Brittney Washington, Realtor®, eXp Realty

elcome to University Park, Florida, a beautiful, prestigious yet accessible community just west of I-75 in Sarasota, FL. Situated directly outside of Lakewood Ranch, only four miles from downtown Sarasota, and just a short drive to our beautiful beaches, University Park provides a sanctuary from the daily hustle and bustle that often comes with city life. Once upon a time, the only landmark in the area was the Sarasota-Bradenton International Airport. From the opening of the University Park Community in 1991, to now being the home of a rowing facility that hosted the world championships in 2017, this diverse community has seen tremendous growth over the last few decades.

Beautiful University Park is currently home to an award-winning 27-hole golf course, University Town Center Mall, Nathan Benderson Park, top-rated schools, various fine-dining, and shops as well as PopStroke, Tiger Woods’ new golf and casual dining experience that is slated to open in the early part of 2022. In University Park, you’ll find lush landscaping, over 1,000 acres of preserve areas, lakes, and a true Florida, natural environment. With a healthy combination of single family homes, villas, and condominiums, the average home price in the University Park area is $569,900. With its close proximity to shopping, great restaurants, and fun for all that retreat to Florida - from families to young professionals to retirees - University Park has something to offer for everyone and it is truly a gem! •

myRASM.com | 29

JANUARY 2022

CALENDAR OF EVENTS FRIDAY, JANUARY 7

WEDNESDAY, JANUARY 26

FRIDAY, FEBRUARY 11

9:00 a.m. CREA Marketplace [ South ]

9:00 a.m. SRS: Sellers Representative Specialist (Day 2 of 2) [ Online ]

9:00 a.m. CREA Marketplace [ South ]

1:00 p.m.

iCE: Myths & Realities of Home Warranties [ Online ]

TUESDAY, JANUARY 11 9:00 a.m.

New Member Orientation [ Hybrid ]

WEDNESDAY, JANUARY 12 8:30 a.m.

Econ 101: An Outlook on Real Estate & the Economy [ South ]

9:00 a.m. PSA: Pricing Strategy Advisor [ Hybrid ]

MONDAY, FEBRUARY 14 8:00 a.m. GRI 102 (Day 1 of 2) [ South ]

THURSDAY, JANUARY 27 9:00 a.m. Code of Ethics [ South ]

TUESDAY, FEBRUARY 15

1:00 p.m. A Guide to Managing Short Term Rentals [ Online ]

8:00 a.m. GRI 102 (Day 2 of 2) [ South ]

FRIDAY, JANUARY 28 9:00 a.m. CREA Marketplace [ South ]

8:00 a.m. CREA Downtown Horizons [ TBD ]

THURSDAY, FEBRUARY 17 1:00 p.m. Intro to Contracts [ Hybrid ]

THURSDAY, JANUARY 13 9:15 a.m.

Business Partner Membership Meeting [ South ]

FRIDAY, JANUARY 14 9:00 a.m. CREA Marketplace [ South ]

TUESDAY, JANUARY 18 1:00 p.m. Affordable Housing Solutions [ Online ]

WEDNESDAY, JANUARY 19 1:00 p.m. Intro to Contracts [ Hybrid ]

THURSDAY, JANUARY 20 9:00 a.m. Affordable Housing Solutions [ Online ]

MONDAY, JANUARY 31 8:00 a.m. GRI 101 (Day 1 of 2) [ South ]

TUESDAY, FEBRUARY 1 8:00 a.m. GRI 101 (Day 2 of 2) [ South ]

THURSDAY, FEBRUARY 3 8:45 a.m. YPN Trolley Tour: Lakewood Ranch [ TBD ] 1:30 p.m. Understanding Homestead Exemptions [ Hybrid ]

9:00 a.m. SRS: Sellers Representative Specialist (Day 1 of 2) [ Online ]

30 | ELEVATE [ JANUARY 2022 ]

TUESDAY, FEBRUARY 22 5:30 p.m.

After Hours [ TBD ]

THURSDAY, FEBRUARY 24 9:00 a.m. Code of Ethics [ South ]

MONDAY, FEBRUARY 28 8:00 a.m. GRI 103 (Day 1 of 2) [ South ]

9:00 a.m. CREA Marketplace [ South ]

TUESDAY, MARCH 1 8:00 a.m. GRI 103 (Day 2 of 2) [ South ]

WEDNESDAY, FEBRUARY 9 1:00 p.m. New Member Orientation [ Hybrid ]

TUESDAY, JANUARY 25

9:00 a.m. CREA Marketplace [ South ]

FRIDAY, FEBRUARY 4

FRIDAY, JANUARY 21 9:00 a.m. CREA Marketplace [ South ]

FRIDAY, FEBRUARY 18

THURSDAY, FEBRUARY 10 9:00 a.m. Business Partner Orientation [ South] 9:30 a.m. iCE: Newly Licensed, Now What? [ Online ] 1:00 p.m. Core Law [ Hybrid ]

Advanced registration is requested. See event calendar at: myrasm.com/calendar

CALENDAR KEY [ South ] 2320 Cattlemen Road, Sarasota, FL 34232 [ Hybrid ] Take class online or at RASM South [ Online ] Class is only offered through webinar

UPCOMING CLASSES UPCOMING CLASSES

INTRO TO CONTRACTS

Learn more at myrasm.com/calendar to register.

MYTHS AND REALITIES OF HOME WARRANTIES Friday, January 7

1:00 - 3:00 p.m.

[ Online ]

In the legal sense a warranty of any kind within the U.S. must adhere to guidelines set at the state and federal governments levels. A home warranty is a contract that agrees to provide discounted repair and replacement services. The words “home warranty” are not always used explicitly to mean a legal warranty is being conveyed. Members $10. 2 CE HRS.

NEW MEMBER ORIENTATION Tuesday, January 11

9:00 a.m. - noon

[ Hybrid ]

The REALTOR® Focus program is REQUIRED training for all new REALTOR® Association Members and must be completed within 90 days of joining RASM. Topics include: Membership Responsibilities; Membership Marks Usage; Fair Housing & Antitrust; MLS Rules & Regulations; Association Services; Mandatory Code of Ethics training. Members Free.

ECON 101: AN OUTLOOK FOR REAL ESTATE & THE ECONOMY Wednesday, January 12

8:30 - 10:00 a.m.

[ South ]

Join us as Stewart Title Guaranty Company’s Chief Economist, Dr. Ted C. Jones, presents ECON 101: It’s All About Supply and Demand. He’ll dive into the balance between real estate and economic principles, and discuss what’s to come in the industry and how it can impact your business. Members Free.

AFFORDABLE HOUSING SOLUTIONS: WHAT EVERY REALTOR® SHOULD KNOW Tuesday, January 18 And Thursday, January 20

1:00 - 4:00 p.m.

[ Online ]

9:00 a.m. - noon

[ Online ]

This is a three-hour course that emphasizes the importance of affordable homeownership programs. The course provides an overview of Florida Housing’s Homebuyer Loan Programs that provide affordable home financing alternatives through low-interest rate mortgages, and down payment and closing cost assistance. Members Free. 3 CE HRS.

Wednesday, January 19

1:00 - 4:00 p.m.

Free.

SELLERS REPRESENTATIVE SPECIALIST Tues. Jan 25 - Wed., Jan. 26 9:00 a.m. - 5:00 p.m. [ Online ]

The SRS Designation Course is the premier credential on seller representation. This two day course provides a comprehensive foundation of skill development, training and resources to help real estate professionals represent the interests of sellers in today’s marketplace. Members $94. 8 CE HRS.

PSA: PRICING STRATEGY ADVISOR Wednesday, January 26

9:00 a.m. - 5:00 p.m.

[ Hybrid ]

The Pricing Strategy Advisor (PSA) certification is specifically designed to enhance your skills in pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions. Members $50. 6 CE HRS.

CODE OF ETHICS Thursday, January 27

9:00 a.m. - noon

[ South ]

This class meets the NAR mandated requirement for completion of a Code of Ethics class and fulfills the FREC State requirement. Learn to identify and take steps to eliminate practices that may damage the public or which might discredit or bring dishonor to the real estate profession. Members $10. 3 CE HRS.

A GUIDE TO MANAGING SHORT TERM RENTALS Thursday, January 27

1:00 - 5:00 p.m.

[ Online ]

Property management is a common niche for many real estate practitioners; however, short term renting is its own niche, it’s important to understand the laws, regulations and day to day operations and requirements. For the real estate licensee, following the guidelines means staying out of trouble. Members $15. 4 CE HRS. [ Continued on page 32 ]

Designation or Certification Courses [South Office ] 2320 Cattlemen Road, Sarasota, FL 34239

[ Hybrid ]

A real estate contract is also known as a real estate purchase and sale agreement, and standardized documents that have been approved by the Florida Association of Realtors® and the Florida Bar, are generally used. In this class students will be introduced to the basic elements of a real estate contract. Members

[ Goodwill Manasota ] 2705 51st Ave E, Bradenton, FL 34203

myRASM.com | 31

UPCOMING CLASSES CONTINUED GRI 101 - PROFESSIONAL STANDARDS AND THE LAW Mon., Jan. 31 - Tues. Feb 1 8:00 p.m. - 5:30 p.m. [ South ]

In GRI 101, Realtors® will learn just what sets them apart from real estate licensees. Professional Standards will guide you through the NAR Code of Ethics, and the requirements of the Florida Real Estate Commission (FREC). The Law portion will expand on the real estate law learned in the basic sales associate’s course. Members $30 Member; NonMember $115 14 CE HRS.

MLS REQUIRED CLASSES In-person MLS training classes have been canceled at this time. Live webinars are available for required and elective classes. If you prefer to complete your required education by taking a self-paced online class, please visit learn.stellarmls.com.

MLS BASIC Multiple Dates

9:00 a.m. – noon

[ Online ]

This required class teaches every new Stellar MLS subscriber the basics of how to use the Matrix MLS System to power their real estate business. Topics include navigating the system, setting up a property search, direct and auto emails, managing contacts, and personalizing the Matrix system.

ADD THE “CERTIFIED WATERFRONT SPECIALIST” TO YOUR BRAND With over 70 Sarasota and Manatee waterways, REALTORS® with waterfront background and experience are in high demand. Dive deep into topics that are specific to this specialty and become a Certified Waterfront Specialist and expert.

MLS COMPLIANCE 101 Multiple Dates

1:00 – 2:15 p.m.

[ Online ]

A key purpose of the MLS is to provide real estate brokerages a mechanism to compensate each other for bringing buyers to each other’s listings. In order for this to work, it is critical that we share accurate data, and additionally, enter listings in a way to maintain the cooperative nature of the MLS. This required class for new subscribers reviews the MLS comprehensive rules and regulations to ensure that all users have access to the best data possible.

MLS ADDING & EDITING LISTINGS Multiple Dates

2:45 – 3:45 p.m.

[ Online ]

This class is mandatory for agents who will be adding and modifying listings in the MLS. We will walk through the process of gathering listing data, entering listings into the MLS systems, adding photos and attachments, and modifying listings. We will also share valuable tips and techniques in the listing entry process. •

32 | ELEVATE [ JANUARY 2022 ]

Reach Further with a local waterfront certification. LEARN MORE AT MYRASM.COM/CWS

PROFESSIONAL DEVELOPMENT

Make Professional Development Your New Year’s Resolution By: Denise Ricciotti, RASM Professional Development Manager

ach new year brings fresh possibilities and new goals. Make 2022 the year you invest in your professional development and set goals with real estate classes to help you gain essential skills, develop expertise, and continually grow your career. Consider personal professional development this new year in order to:

Refresh your skills Stay current with industry trends Network with peers Develop a career path Build your leadership potential RASM provides real estate professionals with top-notch education and professional development. RASM is here to help you grow and develop, from postlicensing training to advanced designations to ongoing professional networking. From the beginner agent to the most seasoned expert, we provide economical, high-quality, timely courses both in-person and online. To meet your 2022 professional development goals, check out our Education & Events Calendar.

REALTORS® NEWLY DESIGNATED & CERTIFIED Accredited Buyer’s Representative® (ABR®) Olga Romanyuk, Real RE Group LLC Loren Edward Rosenthal, Nexthome Casa Bella Elite At Home With Diversity® (AHWD) Amy Kathryn Hernden Carrington, Michael Saunders & Company Sandra Lynn Price, Wagner Realty C2EX Massimiliano Marra, Realty One Group Skyline Graduate, REALTOR® Institute (GRI) Beverly Lynn Brown, Coldwell Banker Realty Ryan Jerome McDonald, Atlantis Realty Group SWFL

Resort and Second-Home Property Specialist Alison Aidlin Stottlemyer, Coldwell Banker Realty Brian Dean Johnson, Berkshire Hathaway HomeServices Florida Realty Andria Kiel, Coldwell Banker Real Estate Short Sales and Foreclosure Resource® (SFR®) Merly Lisett Esgro, Keller Williams Island Life Re Merryl Koven, Coldwell Banker Realty Aida Marina Lopez, Nexthome Casa Bella Elite Lucie Oberg, Turner Real Estate Network Erica Schulz, RE/MAX Platinum Realty Ivelisse M. Diaz, Keller Williams Island Life Re John Yates, DWELL Real Estate Marisol Rosario, La Rosa Realty LLC Silvia Maruri, Showtime Realty Seniors Real Estate Specialist® (SRES®) Joseph Patrick Amabile, Exit King Realty Evelyn Jessie Arrestegui, Keller Williams Island Life Re Amanda Bray, EXP Realty LLC Stacy Lynn Brown, Florida Life Real Estate Agency Inc Daniel Peter Cacchiotti Sr, Barbara Anson Realty & Assoc. Joleen Dimino, Coldwell Banker Realty Gloria Maria Elwell, EXP Realty LLC Mark Lewis Evans, Michael Saunders & Company Gretchen Drew Friend-Jones, Preferred Shore Denise J. Gagne, Michael Saunders & Company Brittany Danielle Geiman, Keller Williams Realty Select Danelle Shannon Haag, Coldwell Banker Realty Carolina Hernandez-Ron, Bright Realty Jopseph Insogna Frederick, Coldwell Banker Realty Kathy Jade, Real Broker, LLC Vanessa Joppich, Exit King Realty Samarra Landry, EXP Realty LLC Stacy Kruzel Liszewski, Keller Williams On The Water Randall L Marks, Coldwell Banker Realty Pamela German Modisett, Michael Saunders & Company Lucie Oberg, Turner Real Estate Network Julie Geary Powell PA, Century 21 Beggins Enterprises Michele Lorraine Ridgeway, Wagner Realty Dawn Michelle Zimmerman, Century 21 Beggins Enterprises • myRASM.com | 33

MEMBERSHIP NEWS

RASM Welcomes New Members By: Jessica Montague, Member Services Manager

NEW DESIGNATED REALTORS®

Ari Albinder, Mizner Grande Realty LLC Remi J. Briand, Realty One Group Connections Traci L. Collins Abel, T Seas Realty LLC Ross S. Fishman, Fishman Group Realty LLC Ingrid M. Geygan, Ingrid Geygan Appraisal Christi Jensen, Fidacity Realty Florida Daniel Edward Novak, Prime Time Real Estate Inc.

NEW REALTORS®

Hamzeh Ali Aoudi, Tim Lester Internat’l Realty Evelyn Jessie Arrestegui, Keller Williams Island Life Re Micah Augenstein, Exit King Realty Michael Baker, RE/MAX Alliance Group Ashley Billor, Keller Williams Classic Group Sheryl Bowanko, Keller Williams Realty Select John Boyle, Hembree & Associates Inc Laura Burmaster, Florida Property Brokers Realty Group LLC Elijah W. Burress, Beyond Realty LLC Michael Busch, Coldwell Banker Realty Angela Marie Byers, Trend Realty Debra J. Carson, Coldwell Banker Realty Mary Ellen Clark, William Raveis Real Estate Christine Coleiro,Coldwell Banker Realty Pamela Collins, ROVI Shavaun Connell, Keller Williams Classic Group Patrick J. Corrigan, Keller Williams On The Water Cynthia Marie Creswell, Bark & Company Realty, Inc. Brenda Critchfield, Keller Williams Classic Group Steven Ditusa, NextHome Excellence Jevenson Edmond, Keller Williams On The Water Ronnie H. Elkhatib, Trend Realty Leah Marie Ellermets, SRT International Realty Julie Anne Emanuel, Bright Realty Liezl Paulino Evans, KAZ Real Estate Company Pamela Ferrara, Sabal Real Estate Janice Kathleen Fior, Michael Saunders & Company Randall Jay Fiske, HomeSmart Kim Fitzgerald, Ian Black Real Estate LLC Stacey L. Fout, Downtown Expert Realty LLC Kelly Devonne Fowler, Keller Williams On The Water Agostino Fraccola, London Foster Realty Patricia Francis, EXP Realty LLC Devann Frenchman, Keller Williams On The Water Roberta Annette Gainer, Century 21 Beggins Enterprises Tamarra Geno, Anna Maria Life Real Estate Brett Goldman, Keller Williams Realty Select Michelle Elise Haller, Wagner Realty Shafraz Hassan, Bright Realty Lisa Hendrix, Century 21 All Aces Realty Lori M. Hilding, Premier Sothebys Intl Realty Christopher Mat Hittel, Premier Agent Network Dina Holmlund, Trend Realty Joseph M. Hughes, EXP Realty LLC 34 | ELEVATE [ JANUARY 2022 ]

Kelsey Jo Incardona, Coldwell Banker Realty James Martinez Jameson, NextHome Excellence David Alan Jarrard, Coldwell Banker Realty Krista L. Kerul, Florida SunCoast Real Estate Natasha Keshmirian, Preferred Shore Nichole Lashawn King, Fathom Realty FL LLC Serene Jones Klomp, EXP Realty LLC Christian Carl Kofler, Coldwell Banker Realty Alex Kogel, Keller Williams Classic Group Haily Kolberg, Keller Williams On The Water Craig J. Kornhaus, Keller Williams On The Water Abra Labarca Chavez, Weichert Realtors® Hallmark Pro Tammy A. Liquori, Michael Saunders & Company Lore, Jesse Donald EZ Choice Realty Lucero, Glenda Allene Coldwell Banker Realty Luczkowski, Daria EXP Realty LLC Maggs, Cintia RoseBay International, Inc Martini, Joseph J Coldwell Banker Realty Massey, Sarah Lancaster Marlene Lancaster Realty Travis Matthews, Bright Realty Janet Christine Mayville, Century 21 Beggins Enterprises Alyssa Marie McComas, Keller Williams Island Life Re Sean McGeever, EXP Realty LLC Patricia Faye McKenna, Exit King Realty Kevin McQuaid, Michael Saunders & Company Maria Amparo Miller, New Door Real Estate LLC Trenton Miller, Harry Robbins Assoc Inc Judith E. Mitchell, Premier Sothebys Intl Realty Amber Victoria Mixon, Premier Sothebys Intl Realty Erin Morgan, Alliance Group Limited Shelby Lynn Morrison, Keller Williams Classic Group Brenda Denise Munoz, Keller Williams On The Water Kelly Naughton, EXP Realty LLC Traci Nelson, RE/MAX Tropical Sands Phuong Vu Nguyen, Sunset Realty Michael Parks, RoseBay International Inc James Francis Patti, Keller Williams On The Water Veronica Patti, Keller Williams On The Water Olga Lucia Pearson, LoKation Justin Michael Peterson, Sarabay Real Estate Inc Logan Petry, Compass Florida, LLC. Chiara Pogacic, Keller Williams On The Water Anthony Joseph Poirier, Coastal Luxury Partners, Inc. Irena V. Potseluyko, Keller Williams Island Life Re Faith Elizabeth Railey, Keller Williams On The Water Loris Rasmussen, Coldwell Banker Realty Andrew Reese, Coldwell Banker Realty Amanda Reichert, Fine Properties Marisol Rios, Coldwell Banker Realty Angelica Rossi, Michael Saunders & Company Nicholas Thomas Russo, Marcus & Company Realty Giulia Salustri, Bright Realty Sophia Sanchez, Michael Saunders & Company Fred Sassen, Michael Saunders & Company James Lewis Sauter, Michael Saunders & Company Jacob Benjamin Schlack, Keller Williams On The Water

[ Continued on page 35 ]

MEMBERSHIP NEWS Christopher Michael Schmidt, Florida Homes Of Your Dreams Erica Schulz, RE/MAX Platinum Realty Mary Catherine Scuilla, EXP Realty LLC Ella Selyukov, Veterans Realty Inc. Jennifer Shaw, Coastal Luxury Partners, Inc. Jennifer Sine, Fine Properties Kenneth M. Soileau, Coldwell Banker Sunstar Realty Berton E. Spivy, The Sarasota Real Estate Comp Linda K. Stokes, Exit King Realty Emma Kai Swier, Premier Plus Realty Eliot Amos Thomas, Keller Williams On The Water Wanda Thoreson, Coldwell Banker Realty Wanda Tokar, Keller Williams On The Water Kelly Trautwein, Preferred Shore Jeanette Josephine Turner, RoseBay International, Inc. Natasha Vassilev, Preferred Shore Jared John Wallen, EXP Realty LLC Kathryn A, Weaver, EXP Realty LLC Judith Weisser, Coldwell Banker Realty Ashley White, Paradise Realty of Sarasota Leah Ann White, RE/MAX Alliance Group Nickeshia Kayann Wiggins, Coldwell Banker Realty Nicolas Wikoff, Sunset Realty Christine Ann Willis, Keller Williams Classic Group Danielle Megan Wolf, Keller Williams On The Water Sarah Lamoureaux Woppman, Town & Country Properties of FL Alena Yaroshik, Realty Hub

NEW BUSINESS PARTNERS D.R. HORTON HOMES 12602 Telecom Drive Tampa, Florida 33637 Representative: JoAnn Strutt Email: pmain@drhorton.com At D.R. Horton, we build unique communities of affordable new homes in Sarasota, Florida. We have been building homes since 1978 to suit the needs of home buyers like you who are looking for just the right place. We are dedicated to providing quality construction, and each home in Sarasota is backed up by our robust warranty.

FLORIDA GULF COAST INSPECTION SERVICES, LLC 8130 Lakewood Main Street, Suite 103, #348 Lakewood Ranch, Florida 34202 Representative: David Lewandowski Email: davelewan60@gmail.com We understand the overwhelming, exciting, and complicated nature of purchasing a home. Florida Gulf Coast Inspections makes it our mission to guarantee that the home you are buying is safe and that you are getting exactly what you are paying for.

HERITAGE OAKS GOLF & COUNTY CLUB 4800 Chase Oaks Dr Sarasota, Florida 34241 Representative: Kathleen Thornton Email: membership@heritageoaksgcc.com Set within an array of scenic nature preserves on Florida’s Suncoast, sits Heritage Oaks, a private Member-owned residential community. For our Members, it’s home, but it’s so much more. Heritage Oaks is a place where life is enjoyed fully. Here, home is just simply more enjoyable.

PRMI 1104 Fernwood Ave Ste 304 Camp Hill, Florida 17011 Representative: Jason Hamilton Email: JasonHamilton@primeres.com At Primary Residential Mortgage, we’re dedicated to giving each customer a great experience. Our local home Loan Originators have decades of combined experience in the mortgage industry and can help you reach your short- and long-term goals. Contact us today. We can’t wait to get to know you.

SOUTHWEST FLORIDA HOME INSPECTIONS, LLC 649 Rosemary Cir Bradenton, Florida 34212 Representative: Brumfiel Rick Email: rickd@chi-fl.com Southwest Florida Home Inspections, LLC is an eminent business offering home inspection services for residential homes. Our certified Florida inspection experts utilize the latest tools and technologies to deliver superior property inspections, and to provide our clients with exceptional customer services. Our user-friendly and detailed inspection reports are emailed out the next business day!

SUNCOAST ONE TITLE & CLOSINGS, INC 107 S. Osprey Ave #201 Sarasota, Florida 34236 Representative: David Russell Email: sarasota@suncoastone.net Suncoast One Title’s goal is to give you the fastest and best closing experience possible. We pride ourselves on communication throughout the entire closing process to all parties involved. Since we’ve closed thousands of transactions from a wide array of situations, you can be sure your closing will be handled properly. We combine Common Sense with Common Courtesy

THE CLEANING CREW 3426 Chestertown Loop Lakewood Ranch, Florida 34211 Representative: Mirlene De Oliveira Email: Mirlene@TheCleaningCrewSRQ.com We truly value the commitment you make when you hire us to clean your home or office. We understand the trust you place in us. We appreciate the opportunity to work with and for you. We take pride in caring for your home or business as if it were our own, with the goal of providing the highest level in cleaning services at an affordable rate and providing a service that offers you peace of mind. Our reputation rests on your satisfaction and we look forward to serving you long term. We promise to be your trusted partner.

SHUTTS & BOWEN LLP 1858 Ringling Blvd / Sarasota, Florida 34236 Email: ehanson@shutts.com Our firm focuses on more than 30 distinct practice areas, including litigation, construction, financial services, corporate, mergers and acquisitions, securities, hospitality, insurance, real estate, taxation and trusts and estates. • myRASM.com | 35

Reach Further

and Soar to New Heights.

RASM’s programs, services and resources will take you there. Education + Networking + Advocacy Professionalism + Resources

MEMBERSHIP NEWS

RASM Members Now With Natalie Alfaro, Coldwell Banker Realty Joseph Patrick -Amabile, Exit King Realty Carla Bailey, Preferred Shore Melissa Helen Bailey, EXP Realty LLC Bonnie L. Berman, Bright Realty Timothy Ray Birkey, Fine Properties Jasmina Bishop, Fathom Realty FL LLC Phillip Bishop, CanZell Realty LLC Victoria Mary Campbell, EXP Realty LLC Lora Aston Carpenter, Coldwell Banker Realty Scott Carpenter, Coldwell Banker Realty Jesse Carter, Peppertree Bay Realty Inc Judith Chandler, Bright Realty Rose Crawford, CanZell Realty LLC Jane Ebury, Compass Florida, LLC. Ronnie H. Elkhatib, Trend Realty Henry Logan Felver, Keller Williams Classic Group Jennifer P. Flanders, Compass Florida, LLC. Carolina Gibbs, Preferred Shore Mark Clarence Gibbs, Preferred Shore Karma K. Gilchrist, Selling The Sunshine Realty Michele Good, Fathom Realty FL LLC Michael Alan Gray, Preferred Shore Denise Marie Gutmann, Keller Williams On The Water Scott Robert Haddow, Coldwell Banker Realty Victoria Sarah Haddow, Coldwell Banker Realty Pamela J. Hagan, Compass Florida, LLC. Edna Allison Hernandez-Zullin, EXP Realty LLC Thomas Ilg, Realty One Group Connections Erick Alex Jones, Michael Saunders & Company Tracy Jones, Michael Saunders & Company Lindsay Nicole Kutz, Coldwell Banker Realty Angelina Leonarski, Preferred Shore Julie C. Look, EXP Realty LLC Aida Marina Lopez, Keller Williams Classic Group Audrey L. Marten, Bright Realty Sandra Clemens Mayo, RE/MAX Alliance Group Amanda McClendon, Paradise Realty of Sarasota Sally Wood McDonald, Fathom Realty FL LLC John McNaught, Vacasa Florida, LLC Dawn H. -Merrill, Compass Florida, LLC. Chelsie Lynn Mocoroa Gobel, Keller Williams On The Water Kenneth Laurie Moore, Keller Williams On The Water Deborah Denise Nevadomski, William Raveis Real Estate Kayla Caryn Nevadomski, William Raveis Real

Estate Phuong Vu Nguyen, Sunset Realty Christopher M. Panel, Keller Williams Realty Select Jamison Papadakis, Keller Williams Realty Select Vincent Polito, Marcus & Company Realty Charles Popovic, Fidacity Realty Florida Janine Maria Poppa, Barrett Realty, Inc Kevin Price, Keller Williams On The Water Angela Ramos, Coldwell Banker Realty Jeffrey D. Reali, Preferred Shore Alex Rodriguez, Century 21 Integra Realty Justin Miguel Rodriguez-Nunez, Keller Williams Classic Group Maximilian Russell, EXP Realty LLC Jeffery Carl Ryan, Preferred Shore Krista Renee Santas, Coldwell Banker Realty Susan E. Schwartz, Premier Sothebys Intl Realty Ronald G. Sears, Century 21 Integra Realty Katina Shanahan, Coldwell Banker Realty Kenneth Joseph Shanahan, Coldwell Banker Realty Tyler Kenneth Shanahan, Coldwell Banker Realty Alicia Silva, CanZell Realty LLC Frank Dennis Silva, CanZell Realty LLC Alexis M. Smith-Frady, Compass Florida, LLC. Paul A. Sorrentino, Keller Williams On The Water Heather Stroh, Fine Properties Jeffrey Alan Swindell, Exit King Realty Oleg B. Tkachuk, Keller Williams Classic Group Priscilla Tsantilas, KW Suncoast Mark Melvin Van Duren, Coldwell Banker Realty Oleksandra Volosevych, Call It Closed Intl Realty Kristina von Kessel, Coldwell Banker Realty Samuel Wallace, Century 21 Beggins Enterprises Ashley White, Paradise Realty of Sarasota Lynette C.-White, Keller Williams On The Water Samuel White, Elite Realty Brokerage Sandra J.-Wiseman, Oakstrand Realty Brian Edward Wyka, Dalton Wade Inc Eric Wyrosdic, Coldwell Banker Realty •

myRASM.com | 37

Empower and engage our REALTOR® community by delivering essential services, resources, education, and experiences that elevate member success and professionalism, while advocating for REALTOR® initiatives and private property rights.

PRSRT STD U.S. POSTAGE PAID MANASOTA, FL PERMIT NO. 451

MISSION VISION We are an innovative and relevant association that elevates the standards of professional excellence, and are critical to our members’ success, while providing value to our community.

2 15 19 19 350+ 8,005+

counties employees committees directors

affiliates

realtor® members

FLORIDA REALTORS® PAC (2020)

2,647 38 $235,267

members invested in florida realtors pac

major investors

invested into rpac by rasm members in 2020

largest local association in united states

THANK YOU TO OUR 2021 LEADERSHIP TEAM

president

Tony Veldkamp

Brian Tresidder

president-elect

vice president

Mike Bruno

treasurer

in florida

David Clapp

past president

47,000

raised for the foundation in 2021* *As of November 15, 2021

20,000 $36,000 $

RASM SOUTH

TEMPORARY MEMBER CENTER

2320 Cattlemen Road Sarasota, FL 34232

417 12th St. W, Suite 106 Bradenton, FL 34205

in scholarships awarded in 2021 donated to local charities in 2021*

RASM NORTH

UNDER RENOVATION! Bradenton, FL

www.myrasm.com • (941) 952-3400

REALTOR® Association of Sarasota and Manatee, Inc. 2320 Cattlemen Road Sarasota, FL 34232

Alex Krumm

largest local association

PHONE: (941) 952-3400 FAX: (941) 952-3401

www.MyRASM.com

EXPANDED REPORTS Sarasota and Manatee Counties

November 2021 Reach Further With The Market.

For more detailed reports, visit myrasm.com/statistics myRASM.com | 39

Monthly Distressed Market - November 2021 Single-Family Homes Sarasota County

Closed Sales

November 2021

November 2020

Percent Change Year-over-Year

828

841

-1.5%

$420,000

$350,000

20.0%

-75.0%

$449,500

$285,350

57.5%

200.0%

$282,000

$50,000

464.0%

Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2017

2018

Traditional

2019

Foreclosure/REO

2020

2021

Short Sale

100%

90%

Closed Sales

80% 70% 60% 50% 40% 30% 20% 10% 0%

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

$600K

Median Sale Price

$500K

$400K

$300K

$200K

$100K

$0K

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

2017

2018

2019

2020

2021

40 | ELEVATE [ JANUARY 2022 ] ̺ ̵ Ǥ ͳͷ Ǥ ǡ ʹʹǡ ʹͲʹͳǤ ǡ ʹͲǡ ʹͲʹʹǤ

Monthly Distressed Market - November 2021 Single-Family Homes Manatee County

Closed Sales

November 2021

November 2020

Percent Change Year-over-Year

696

713

-2.4%

$451,501

$350,500

28.8%

-50.0%

$362,500

$336,850

7.6%

N/A

$300,000

(No Sales)

N/A

Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2017

2018

Traditional

2019

Foreclosure/REO

2020

2021

Short Sale

100%

90%

Closed Sales

80% 70% 60% 50% 40% 30% 20% 10% 0%

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

$700K

Median Sale Price

$600K $500K $400K $300K $200K $100K $0K

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

2017

2018

2019

2020

2021

myRASM.com | 41 ̺ ̵ Ǥ ͳͷ Ǥ ǡ ʹʹǡ ʹͲʹͳǤ ǡ ʹͲǡ ʹͲʹʹǤ

Monthly Distressed Market - November 2021 Townhouses and Condos Sarasota County

Closed Sales

November 2021

November 2020

Percent Change Year-over-Year

350

418

-16.3%

$349,900

$271,999

28.6%

-100.0%

(No Sales)

$224,950

N/A

$254,500

(No Sales)

N/A

Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2017

2018

Traditional

2019

Foreclosure/REO

2020

2021

Short Sale

100%

90%

Closed Sales

80% 70% 60% 50% 40% 30% 20% 10% 0%

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

$1200K

Median Sale Price

$1000K

$800K

$600K

$400K

$200K

$0K

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

2017

42 | ELEVATE [ JANUARY 2022 ]

2018

2019

2020

2021

̺ ̵ Ǥ ͳͷ Ǥ ǡ ʹʹǡ ʹͲʹͳǤ ǡ ʹͲǡ ʹͲʹʹǤ

Monthly Distressed Market - November 2021 Townhouses and Condos Manatee County

Closed Sales

November 2021

November 2020

Percent Change Year-over-Year

257

332

-22.6%

$300,000

$237,250

26.4%

N/A

$369,000

(No Sales)

N/A

(No Sales)

N/A

Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2017

2018

Traditional

2019

Foreclosure/REO

2020

2021

Short Sale

100%

90%

Closed Sales

80% 70% 60% 50% 40% 30% 20% 10% 0%

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

$1000K $900K

Median Sale Price

$800K $700K $600K $500K $400K $300K $200K $100K $0K

J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON D J FMAM J J A S ON

2017

2018

2019

2020

2021

myRASM.com | 43

̺ ̵ Ǥ ͳͷ Ǥ ǡ ʹʹǡ ʹͲʹͳǤ ǡ ʹͲǡ ʹͲʹʹǤ

ELEVATE Magazine - RASM - January 2022 Issue

Articles inside

Neighborhood Spotlight

Professional Development

Government Affairs

Global Business Council

Young Professionals Network

Realtor® Attorney Joint Committee