September 2019
Reach Further with Your Association 6
Why Your Office Needs a Safety Policy 10
The Benefits of a 1031 Exchange 14
Delight Your Clients: Be Their Local Expert 28
In with the new NOW UNDER CONSTRUCTION The Ritz-Carlton Residences, Sarasota Legendary service and amenities TheResidencesSarasota.com O From the $2,400,000s O 941.702.2300 Preview Gallery 1111 Ritz-Carlton Dr., Sarasota
NOW TAKING RESERVATIONS Auteur Sarasota Wide open living at the heart of the new Sarasota bayfront AuteurSarasota.com O From the $2,000,000s O 941.500.2014 Now Taking Reservations O Sales Gallery 1297 Palm Avenue, Sarasota
1OO% COMMISSION PAID AT CONTRACT † Palma Sola Bay Club The Lifestyle You Deserve O PalmaSolaBayClub.com From the $400,000s to $700,000s O 941.216.7436 O 3410 77th St. W., Bradenton † See sales associate for details.
DELIVERY FALL 2019 Mark Sarasota Landmark Living Center of Downtown O MarkSarasota.com From the $800,000s O 941.234.4323 O Sales Gallery 100 S. Washington Blvd., Sarasota
1OO% COMMISSION PAID AT CONTRACT † Sandhill Lake Single family homes in the heart of Sarasota. O SandhillLakeSarasota.com From the high $400,000s O 941.234.0432 O 7740 Sandhill Lake Drive, Sarasota † See sales associate for details.
WATERFRONT HOMES & HOME SITES Riverside Point A gated community of riverfront homes O RiversidePointFlorida.com Home sites from $229,900 O Homes from the mid $400,000s 941.201.4574 O 5490 56th Ct E, Bradenton The Residences on Longboat Key Coming to the Former Colony Site, Longboat Key Bespoke Beachfront Residences O TheResidencesLongboatKey.com From the $2,000,000’s O 941.213.3300
CO M I N G SOO N MICHAELSAUNDERS.COM ⁄ NEW-HOMES
†Limited time offer. Contact community for more information.
Parrish
Ellenton Palmetto
MANATEE COUNTY
EXIT 220
MANATEE AVE.
Anna Maria Island
Condominiums
EXIT 224
Bradenton CORTEZ RD.
The Lifestyle You Deserve
EXIT 217
Lakewood Ranch UNIVERSITY PKWY.
Longboat Key
FRUITVILLE RD.
Sarasota
EXIT 213
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Lido Key BEE RIDGE RD.
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CLARK RD.
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Siesta Key
Osprey
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SARASOTA COUNTY
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Casey Key
Nokomis
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Venice
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RIVER RD
*These communities are powered
by Michael Saunders & Company. For more information, please visit michaelsaunders.com/new-homes
TOLEDO BLADE
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Englewood
Register yourself by completing the broker participation guideline to make sure you receive your commission check! To see all of the properties, visit michaelsaunders.com/new-homes
GET IN TOUCH Contact us at 844.591.4333 or InWithTheNew@michaelsaunders.com
*
PAR IL
Palm Island
Little Gasparilla
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*
Gasparilla Island
Boca Grande
* SANDHILL
August 2019. ©Michael Saunders & Company, Licensed Real Estate Broker
G AS
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REMEMBER
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McCALL RD
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844.591.4333 | 100 SOUTH WASHINGTON BOULEVARD | SARASOTA, FLORIDA
SEPTEMBER 2019
6
COVER STORY
Contents 14
Realtor® Attorney Joint Committee
16 19 23
Government Affairs
Global Business Council
28
Young Professionals Network
31
Neighborhood Spotlight
34 37
Calendar of Events
38
14
Realtor® Attorney
Jamie E. Koepsel, Attorney at Law with Williams Parker Harrison Dietz & Getzen, discusses the benefits of a 1031 Exchange.
4 | ELEVATE [ SEPTEMBER 2019 ]
28
Young Professionals Network Hannah Veitkus, Realtor® with Wagner Realty, discusses the best ways to be a local expert for your clients.
Commercial Investment Division
27
REACH FURTHER WITH YOUR ASSOCIATION Every organization strives to stay relevant, build loyal relationships and serve its constituents. The REALTOR® Association of Sarasota and Manatee is no exception. In 2018, we embarked on a multi-year strategic program to engage our members and the public in more measurable and compelling ways.
Market Analysis
Professional Development Membership News
31
Neighborhood Spotlight
Ann Burke and Dianna Zafirov, Realtors® with A-Z Team - CLUB REALTY, grant us a tour of River Wilderness, a quiet community in Sarasota.
CEO UPDATE
RASM South - 2320 Cattlemen Road Sarasota, Florida 34232 RASM North - (Temporary Location) 417 12th Street West, Suite 106 Bradenton, FL 34205 Phone: 941-952-3400 FAX: 941-952-3401 www.MyRASM.com
Welcome to ELEVATE
STAFF CONTRIBUTORS: Member Services Manager: Jessica Montague Director of Information Technology: Jesse Sunday Professional Development Manager: Janet Sowers Government Affairs Director: Maxwell Brandow Communications & Marketing Director: Gina White Magazine Editor: Beth Sunday Production: Coastal Printing, Inc.
2019 ASSOCIATION OFFICERS: President: Amy Worth, RE/MAX Platinum Realty President-Elect: David Clapp, RE/MAX Alliance Group Treasurer: Adam Chicoine, RE/MAX Alliance Group Secretary: Georgina Clamage, Michael Saunders & Company Immediate Past President: Greg Owens, Keller Williams on the Water Chief Executive Officer: Jeff Arakelian
MISSION STATEMENT: ®
The mission of the REALTOR Association of Sarasota ® and Manatee (RASM) is to keep the Realtor central to the real estate transaction by advancing members’ professionalism and expertise while upholding ® the Realtors Code of Ethics. We are committed to protecting private property rights in the communities we serve. ELEVATE Magazine is published monthly RASM.
SUBSCRIPTIONS: The annual dues of every member of the REALTOR® Association of Sarasota and Manatee, Inc., includes a one-year subscription to ELEVATE Magazine. Editorial ideas and manuscripts are welcome. Byline articles and columns express the opinions of the writers and do not necessarily reflect the policies or sentiments of the REALTOR® Association of Sarasota and Manatee, Inc. All submitted copy is subject to editing. 2019 Copyright© by the REALTOR® Association of Sarasota and Manatee, Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.
By: Jeff Arakelian, RASM CEO
I
n early 2018, we embarked on project to revamp the approach of RASM communications with the help of our marketing agency, McKenna Design Group. After conducting a communications audit and a member survey, we quickly learned that the visual elements of this magazine fell short of our overall brand. Printing a magazine may seem like an outdated choice in an online world, however, according to our member survey, the RASM magazine ranked third for communications channels. Email was the top communications choice, followed by our website. It was clearly time to revitalize this channel to strategically and visually engage you with relevant information. Our goal was to improve readability and increase impact by leveraging the function of this piece. We see this magazine as a resource to you and wanted to build on that.
“We see this magazine as a resource to you and wanted to build on that.” This is more than just an upgrade to the overall design. We took the opportunity to recommit the magazine’s purpose by crafting a new name: ELEVATE. With ELEVATE’s refocused content, this resource is intended to help elevate you in your career. ELEVATE will provide resourceful information, more stories and inspiration. In addition to our regular cover story, you’ll continue to find updates from GBC, YPN and CID, an informative article from our REALTOR® Attorney Joint Committee and a full calendar with brief course descriptions. We’re also introducing a “News You Can Use” section to bring even more content that supports you in your business. After countless naming discussions, several rounds of revisions and a lot of time well spent, we’re so excited to bring you your new RASM Magazine: ELEVATE! •
For information on advertising rates, artwork, and deadlines, contact Beth Sunday at 941-952-3417 or email Beth@MyRASM.com.
myRASM.com | 5
COVER STORY
Reach Further with Your Assocation By: Jeff Arakelian, RCE and Warren McKenna, CAE
E
very organization strives to stay relevant, build If communication is the heartbeat of our relationships loyal relationships and serve its constituents. The with members and the public, we need to do our very REALTOR® Association of Sarasota and Manatee best at communicating. To add capacity and expert is no exception. In 2018, we embarked on a multiresources, we engaged a firm that specializes in brand year strategic program to engage our members and the development and marketing for associations, McKenna public in more measurable and compelling ways. Design Group. Collaborating with RASM’s marketing We partnered with Chicago-based marketing firm team, McKenna Group re-engineered our email McKenna Design Group to lead us through a strategic marketing, updated the look and feel of our website process that would yield and enhanced our a new tagline, magazine, messaging. McKenna also sub-branding system, pulled back the curtain, “RASM is much more than access to Member Services Guide to say this— “RASM is the MLS. Let’s show members and the and Business Partner Dimuch more than access rectory to accurately reto the MLS. Let’s show public the value we bring and present flect RASM’s brand: one members and the public it in a clear and invigorating way.” that inspires members to the value we bring and reach further with their present it in a clear and membership. invigorating way.” RASM CEO Jeff Arakelian adds, “the charge for COMMITTING TO MEMBER SUCCESS RASM became clear. How do we turn passive members into passionate ones and passionate members into RASM first started with the need to make better brand ambassadors?” marketing and business decisions based on data. To Working with staff and leadership, we developed that end, we launched the first of a biannual member a new tagline to communicate an essential brand satisfaction survey. We garnered 1,783 responses from promise to our members “Reach Further.TM” this important survey. It identified more than 9 out of 10 are aligned with our mission. Not surprising, A TWO-WORD PROMISE top RASM programs are tied to transactions (lockbox, forms, market statistics, etc.). What was insightful In just two words, we can accurately communicate is that members also valued professional standards RASM’s brand. Having a tagline keeps the focus on training, our website, weekly emails, our magazine. everything we do to serve our members and the And this got us thinking. community. Think of it as a paired down version of our 6 | ELEVATE [ SEPTEMBER 2019 ]
mission statement. To “reach” is to stretch, grasp and achieve — much like our members advancing their skills and gaining prosperity. “Further” is more, deeper and better. The tagline galvanizes RASM’s meetings, programs and resources that enable member success. RASM provides access to a wide array of benefits, tools, market data, educational opportunities and discount programs designed to help you be more successful in the real estate industry. When you reach further with RASM, you are: Raising the bar for professionalism Expanding your network and industry connections Staying informed and adapting to market changes Learning new skills through specialized training to build your career Supporting the American Dream of homeownership Just as RASM serves its communities, it was important that the tagline also serves its consumers. Gina White, RASM Communications & Marketing Director underscores, “for consumers, this message solidifies the value RASM Realtors® bring – resourceful, leaders, connected, part of the community, future-focused and professional.” With the right message in place, the tagline is the catalyst to fortify RASM programs and heighten engagement.
EMBRACING A VISUAL AUDIENCE In today’s digital world, how do we continue to visually express RASM’s relevance to our members and the communities we serve? During our initial research with McKenna Group, it became clear that we needed a more integrated approach to visual branding for the multiple departments and services at RASM.
[ Continued on page 8 ]
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myRASM.com | 7
COVER STORY CONTINUED [ Continued from page 7 ]
We have taken this opportunity to showcase consistency in all department identities and to reinforce the idea that department entities and other membership groups are encompassed by one RASM brand.
In the new sub-brand set, we’re introducing a member version of the RASM logo; one for REALTOR® members and one for Business Partner members. Show your RASM affiliation by displaying this logo on your website, in your email signature or any other creative marketing you’re planning. To download a member version of the logo, visit myrasm.com/memberlogo.
WHAT’S NEXT We are thrilled to launch the redesign of the ELEVATE magazine this month. The renaming of the magazine ties in with our Reach FurtherTM tagline and our e-newsletter RASM UP. And coming soon, you’ll see a new Member Services Guide to showcase our programs and services to enhance agent, broker awareness and deepen participation. We’re also preparing to reveal a new Business Partner Directory for quick access to RASM’s great business resources for you. Investing in our brand matters because you matter. Building a stronger relationship and serving your needs is why we do what we do. Are you ready to Reach FurtherTM and grow your business? Let’s do this. •
TRADE MISSION: COLOMBIA SEPTEMBER 14-21 BOGOTA´ & CARTAGENA
www.myrasm.com/colombia 8 | ELEVATE [ SEPTEMBER 2019 ]
NETWORKING TOURS & EXCURSIONS EXPLORE COFFEE REGION ATTEND Fedelonjas National Real Estate Congress & Expo
BUSINESS PARTNER SPOTLIGHT
Manatee Home Inspection Services LLC By: Ken and Sharri Miller
K
en Miller and wife Sharri, are Owners and Operators of Manatee Home Inspection Services LLC. Ken founded the company in 1999 after completing a 2 year Home Inspector Degree from Harcourt College. He has performed over 12,000 inspections since. Ken is naturally multi-talented. He was assistant crew chief on a Southern Pro Truck Series race team. He has rebuilt engines and transmissions for race and street cars. He’s a master metal fabricator with his product designs created for Disney, Ringling Bros, Tropicana, Sun Hydraulics and many more. He was 2002 Honorary State Chairman of the RNC representing Florida. Sharri previously worked in new construction sales, real estate, and insurance.
“We love what we do. I know our faith guides us. Especially when good isn’t enough and we need to look to our source for guidance,” said Ken and Sharri. “We believe in helping people. That is what a home inspection does. They need to be able to make an informed decision when purchasing a home. And sellers need to know if there are any issues so they can get the best price possible because your home is your investment too. Owning a home should not be scary. When a report is put together the customer needs all the information. We word the report in a way that is direct, accurate and well written so that no one will be alarmed. We also believe in service after the inspection. There will be questions and occasionally there may be an issue with a home that a customer needs help with. Service is important before, during and after the inspection.” “We are Manatee Home Inspection Services LLC Service is in our name for a reason.” Visit www. Manateehomeinspection.com for more information. •
myRASM.com | 9
NEWS YOU CAN USE
Why Your Office Needs a Safety Policy By: Tracey Hawkins, founder and CEO of Safety and Security Source
L
iability is a real threat to brokerage owners. Despite there not being legal requirements for real estate companies to offer independent contractors safety training, a policy that outlines safe work practices should be as important as ethics, marketing, and legal training. A 2018 lawsuit brought against Crye-Leike by the family of slain real estate agent Beverly Carter was dismissed because it wasn’t filed within the statute of limitations, not because the company wasn’t guilty of negligence, as the family claimed. Carter, who worked for Crye-Leike, was murdered while on the job, and the case against her brokerage never reached the point of a determination. This leaves the window open to similar challenges against brokerages in the future.
EVERY COMPANY NEEDS A WORKPLACE SAFETY POLICY A well-crafted office safety policy ensures that there are clearly stated rules and techniques for working safely. What’s more, a comprehensive, expertled training program should be offered to your agents on a regular basis. Safety practices should also be reinforced year-round, not just once a year or during REALTOR® Safety Month in September. According to John Mayfield, real estate broker, author, and speaker who’s known as “The Business Tech Guy,” a safety program shouldn’t be looked at as a one-time class. “Safety training is a continuous, ongoing educational piece that all of us should embrace annually,” he says. “By approaching safety from this viewpoint, brokers and agents will constantly be reminded of how important safety is to our industry.” Agents oblivious to the potential dangers in this business who are then victimized could make a case that their brokerage failed to provide effective safety training. But what can a real estate company require of its agents who are independent contractors? “Their licenses require brokers to supervise their agents,” 10 | ELEVATE [ SEPTEMBER 2019 ]
says Finley Maxson, senior counsel for the National Association of REALTORS®. “Therefore, they can and should provide safety resources to their agents, such as safe places to meet new clients and making safety resources available.” In the event a brokerage is sued, Maxson says, the independent contractor status will more than likely be the defense a real estate company can use for not requiring safety training. However, that doesn’t mean brokers can’t be subject to a lawsuit. Scheduling training around your agents is important. Mayfield says offering online training will encourage more agents to attend a class. However, he stresses that all trainings must be interactive and led by a subject matter expert to keep it fresh and relevant. Safety is core to the business of selling houses and working with the public. I advise broker-owners to implement an office safety policy that all agents are required to acknowledge. This doesn’t necessarily require them to participate in safety training since they’re independent contractors, but signing a document of acknowledgment shows that safety has been discussed and training is strongly recommended. Broker-owners and managers can start out by attending the Safe Agent & Safe Office Certification course coming to RASM South on September 30. This will help motivate you to create a safety policy and make safety education part of your office culture. •
ABOUT THE AUTHOR Tracey Hawkins, a.k.a. “Tracey, the Safety Lady,” is founder and CEO of Safety and Security Source. She is a former real estate agent who, for more than 24 years, has been a national speaker, educator and real estate safety expert. She has created the country’s only real estate safety designation, the Consumer Safety and Security Specialist (CSSS) program, as well as the Broker, Manager, and Owner Certification Workshop with an Office Safety Policy Handbook.
SOURCES
1 | By Tracey Hawkins. Reprinted from REALTOR® Magazine Online,
August 2018, with permission of the National Association of REALTORS® and Tracey Hawkins. Copyright 2018. All rights reserved.
NOW SCHEDULING INTRODUCTIONS
F R O N T R O W S E AT S on S aras ot a B ay
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Broker Participation is welcomed and encouraged. ORAL REPRESENTATIONS CANNOT BE RELIED UPON AS CORRECTLY STATING REPRESENTATIONS OF THE SELLER. FOR CORRECT REPRESENTATIONS, MAKE REFERENCE TO THE DOCUMENTS REQUIRED BY SECTION 718.503, FLORIDA STATUTES, TO BE FURNISHED BY A SELLER TO A BUYER OR LESSEE. This project has been filed in the state of Florida and no other state. This is not an offer to sell or solicitation of offers to buy the condominium units in states where such offer or solicitation cannot be made. Prices and availability are subject to change at any time without notice.
RASM NEWS
Nominations Now Open for 2019 RASM Awards The REALTOR® Association of Sarasota and Manatee will honor six members for their service to the REALTOR® organization, service in the community, business accomplishments, etc. We need your help to identify the recipients for 2019. If you know a member whom you feel is deserving of such recognition, please submit a nomination for them, or urge them to submit their own. You can also self-nominate! The deadline is Monday, September 30. The Newcomer Award recognizes a new Realtor® who joined RASM on or after June 1, 2016. The Humanitarian Award honors the lifetime contributions of a member who embodies the spirit of community service. The REALTOR® of the Year Award recognizes a member’s contributions to the profession, community, and fellow Realtors® during the past three years. The Distinguished Service Award honors the lifetime contributions of a Realtor® to the profession and the community.
The Business Partner of the Year Award
recognizes a Business Partner member for outstanding contributions to RASM, the real estate industry, and community service. NEW! The YPN Member of the Year Award recognizes a YPN Member for outstanding contributions to RASM, the real estate industry, and community service. Visit myrasm.com/awards to submit your nominations. Nominations are due by Monday, September 30, 2019. The Nominating Committee will meet soon to select this year’s recipients, who will be featured in our December magazine and honored at our Installation & Awards Banquet on Thursday, December 5 at Art Ovation Hotel. •
Reach Further.TM
ANNUAL MEETING SEPTEMBER 17 | 11:30 AM - 1 PM | RASM SOUTH Update from 2019 RASM President Amy Worth • Presentation of 2020 Officers & Directors • Recognition of REALTOR® Emeritus and Florida REALTORS® Honor Society members • 2019 Leadership Insitute Graduation Register in your MYRASMPORTAL
12 | ELEVATE [ SEPTEMBER 2019 ]
More Luxury. More Amenities. The Most Exclusive L ifestyle. 15 LU X U R Y M O D E L S N O W O P E N
The Lake Club offers a level of service and luxury amenities that are incomparable within Lakewood Ranch. For your most discerning clients who desire a lifestyle beyond compare, there is only one village that has everything they desire. Featuring the widest choice of luxury homes from the area’s premier builders, including brand new estate homes in two new neighborhoods. Lake Club residents enjoy a vibrant lifestyle with luxury amenities that include: Staffed Guardhouse • Grande Clubhouse • Indoor and Outdoor Dining Spa & Fitness Center • Resort-style Swimming Pool & Family Pool Lifestyle Director to organize social events • Full-service Concierge 6 Tennis Courts, 4 Pickleball Courts and Pro Shop Community Park with: Children’s Playground, Dog Park, Yoga Lawn & Basketball Court
From the $600s to over $3 million THE LAKE CLUB INFORMATION CENTER: 8307 Lake Club Blvd., Lakewood Ranch, FL 34202 | (941) 907-9088 | thelakeclublwr.com ANCHOR BUILDERS | ARTHUR RUTENBERG HOMES | JOHN CANNON HOMES | LEE WETHERINGTON HOMES STOCK SIGNATURE HOMES | STOCK CUSTOM HOMES
BROKER PARTICIPATION WELCOMED. ORAL REPRESENTATIONS CANNOT BE RELIED UPON AS CORRECTLY STATING THE REPRESENTATIONS OF THE DEVELOPER. FOR CORRECT REPRESENTATIONS REFERENCE SHOULD BE MADE TO THE DOCUMENTS REQUIRED BY SECTION 718.503, FLORIDA STATUTES, TO BE FURNISHED BY A DEVELOPER TO A BUYER OR LESSEE. NOT AN OFFERING WHERE PROHIBITED BY STATE LAW. PRICES SUBJECT TO CHANGE WITHOUT NOTICE.
REALTOR® ATTORNEY JOINT COMMITTEE
The Benefits of a 1031 Exchange By: Jamie E. Koepsel, Attorney at Law, Williams Parker Harrison Dietz & Getzen
R
ealtors®, real estate investors, and business owners frequently hear of a “1031 Exchange” when selling property. The phrase 1031 Exchange hardly gives people a full understanding of how such a transaction works, how it affects taxes, and who can use it. Anyone looking to engage in a 1031 Exchange should seek professional assistance, but with proper guidance, a 1031 Exchange can offer significant tax benefits. A 1031 Exchange gets its name from Section 1031 of the U.S. Internal Revenue Code. Section 1031 describes how, by investing the proceeds of the sale in property or properties of a like-kind, certain business owners can delay and defer the payment of capital gain taxes when selling business property. A 1031 Exchange is sometimes referred to as a “LikeKind Exchange” because such a transaction involves exchanging real estate used in a trade or business for property of a like-kind, i.e., other real estate used in a trade or business. A 1031 Exchange can work in a variety of ways. The traditional example is a trade of one piece of business real estate for another, although such direct swap rarely works in practice today. More often, a 1031 Exchange is accomplished as a deferred exchange or a reverse exchange. In a deferred exchange, a seller of business real estate has 180 days to complete the purchase of replacement property but with additional
restrictions placed on the exchange. In a reverse exchange, the order of the transaction is reversed and the replacement property is bought before the original real estate is sold but, again, with further restrictions on how the transfer can be accomplished. Without a 1031 Exchange, the gain earned on the sale of business property will be a capital gain to the seller. Because business real estate is often subject to asset depreciation, the capital gain on the sale of such property can be significant. Today, capital gain tax rates peak at 23.8 percent, therefore preventing a substantial portion of asset sale proceeds from being reinvested into your business or into additional property. By properly utilizing a 1031 Exchange, the recognition of those capital gains will be deferred until you ultimately sell the replacement property. A 1031 Exchange can only be used on the sale and replacement of real estate held for productive use in a trade or business or for investment. The property exchanged cannot be used for personal purposes, but rental property and commercial-use properties are eligible. Further, for a 1031 Exchange to offer a benefit, the business property being sold should be subject to a taxable gain sizeable enough to warrant the transaction costs associated with such an exchange. With planning and effort, the use of a 1031 Exchange allows Realtors®, real estate investors, and business owners to reinvest greater amounts in business property. While there are many considerations to be made when engaging in a 1031 Exchange, the tax advantages may be large and could benefit a business owner’s profitability. •
ABOUT THE AUTHOR Mr. Koepsel focuses on corporate and tax law. His experience includes handling federal and state tax issues for individual and business clients. Mr. Koepsel earned an LL.M in taxation and his law degree from the University of Florida and graduated with a B.B.A in Accountancy, and a second major in English from the University of Notre Dame. This article is not intended to serve as legal advise and should not be used as a substitute for consultation with an attorney.
14 | ELEVATE [ SEPTEMBER 2019 ]
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STOCK REALTY, EXCLUSIVE SALES AGENT, LICENSED REAL ESTATE BROKER BROKER PARTICIPATION WELCOMED. ORAL REPRESENTATIONS CANNOT BE RELIED UPON AS CORRECTLY STATING THE REPRESENTATIONS OF THE DEVELOPER. FOR CORRECT REPRESENTATIONS REFERENCE SHOULD BE MADE TO THE DOCUMENTS REQUIRED BY SECTION 718.503, FLORIDA STATUTES, TO BE FURNISHED BY A DEVELOPER TO A BUYER OR LESSEE. NOT AN OFFERING WHERE PROHIBITED BY STATE LAW. *SWEET REWARDS PROGRAM IS SUBJECT TO CHANGE. FOR CONTRACTED SALES FROM JANUARY 2019–DECEMBER 2019. CERTAIN RESTRICTIONS APPLY. COMMISSION PAID AT CLOSING OF THE HOME. SEE SALES ASSOCIATE FOR DETAILS.
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GOVERNMENT AFFAIRS
Florida Real Estate License Fees Cut 50% for Two Years By: Max Brandow, RASM Government Affairs Director
F
lorida Gov. Ron DeSantis and the Department of Business and Professional Regulation (DBPR) announced that the Florida Real Estate Commission (FREC) approved the two-year reduction of biennial license renewal fees for certain active licenses. The discount begins with the next renewal cycle that ends on Sept. 30, 2019. The temporary fee reduction, which lowers license renewal fees by 50 percent for licenses of real estate brokers, real estate sales associates and real estate broker branch offices, will continue through the renewal periods of licenses expiring March 31, 2020; Sept. 30, 2020; and March 31, 2021.
Effective July 1, 2019, the biennial license renewal fee for an active licensee will drop from $72.00 to $36.00 for licensure renewal as a real estate broker and from $64.00 to $32.00 for licensure renewal as a real estate sales associate or broker branch office. The cut is projected to result in an estimated savings of over $8.8 million dollars for eligible license holders in Florida. “This new fee reduction is a direct outcome of my administration’s Deregathon and means more than 200,000 licensed real estate professionals will be able to keep more of their hard-earned money in their pockets,” says DeSantis. In January, FREC joined 16 other professional licensing boards at the Florida Deregathon, a one-day event held to discuss and identify regulations that could be modified or eliminated to improve Florida’s regulatory framework and strengthen the state’s economy. At the conclusion of the Florida Deregathon, Chair Fitzgerald presented the FREC recommendation to reduce fees for initial licensure and license renewal. Pursuant to section 455.219, Florida Statutes, FREC is authorized to implement a waiver of license renewal fees for a period not to exceed two years when the profession’s trust fund moneys exceed the amount required to cover the necessary functions of FREC.
RPAC FISCAL YEAR END IS COMING UP Thank you to those members who have already hit their Major Investment Goal in 2019 (as of 8/9/2019): Platinum R: RASM Commercial Investment Division Golden R: Bill Furst (Hall of Fame; President’s Circle) Crystal R: Mike Bruno (President’s Circle); Barry Grooms (President’s Circle); Greg Owens (President’s Circle); Denise Oyler; Peace of Mind Home Inspections; REALTOR® Association of Sarasota and Manatee; Women’s Council of REALTORS® Sterling R: Barb Anson; Jaymie Carter; Adam Chicoine, David Clapp; Michelle Crabtree; Sharon Gould; Sherry Grooms; Alex Krumm; Renee Marquiss; Debi Reynolds; Brian Tressider; Amy Worth •
16 | ELEVATE [ SEPTEMBER 2019 ]
2019 REALTORS® CONFERENCE & EXPO SAN FRANCISCO
CONFERENCE NOV 8 -11 | EXPO NOV 8 -10
LEARN MORE AND REGISTER TODAY AT
www.Conference.realtor
RASM NEWS
Employee Anniversaries
R
ASM happily recognizes the workplace anniversaries of our professional staff. One year ago, Brandon Gay, Communications & Marketing Coordinator, wasn’t just new to RASM, but also new to Florida. He has enjoyed the transition from Kentucky to Florida, and is glad he made the move. “The Florida winters have been pretty easy to adjust to,” said Brandon. Brandon assists RASM with all marketing and communication efforts, including shooting and editing videos, updating the website, email and social media, and working closely with RASM staff. When he’s not at work, Brandon enjoys playing a round of golf, playing tug-o-war with his golden retriever, Beau, and watching Khalil Mack and the rest of the Chicago Bears defense terrorize other NFL teams.
R
ASM CEO, Jeff Arakelian, celebrates 2 years with the Association this month. “After two years of transitioning with RASM, I see my role as CEO changing. A new imperative for me is leading our Association through an evolutionary time to remain relevant to our members in our ever-changing industry. Our Association must evaluate the relevance of our existing programs and identify and implement new programs, products and services to meet the new needs of our members,” said Jeff. . Jeff feels incredibly lucky to work with member leaders and staff and he loves how everyone strives together to improve member programs, products, and services and to make RASM the best it can be. In his free time, you can find Jeff on the golf course, on the beach, or enjoying a bike ride. •
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MARKET ANALYSIS
Housing Trends Hold Steady as Summer Closes By: Gina White, Communications Director
T
he combined number of properties sold in Sarasota and Manatee counties increased by 3.7 percent from July 2018 to July 2019. According to monthly reports from Florida REALTORS®, combined inventory in the two-county area decreased but more new listings entered the market this month compared to the same time last year. In Sarasota County, single-family home sales increased by 13.9 percent to 802 and Manatee single-family home sales decreased by 1.8 percent to 611. Manatee condo sales increased by 8.7 percent to 237, while Sarasota condo sales decreased by 10.6 percent to 305. “With holidays and family vacations, July is traditionally a slower month for sales,” said Amy Worth, 2019 President of the REALTOR® Association of Sarasota and Manatee. “Single-family homes are showing more pending sales and more new listings this year. If prices continue to steady and interest rates stay low, we can expect to see an uptick in sales for the single-family market.” Pending sales, or the number of properties that went under contract during the month, increased for single-family homes but decreased for condos. Compared to last year, single-family pending sales increased by 6.7 percent in Sarasota County and increased by 7.2 percent in Manatee County. Condo pending sales decreased by 1 percent in Sarasota and decreased by 9.1 percent in Manatee. The number of properties put onto the market during the month increased for single-family homes but decreased for condos. New listings for singlefamily homes increased by 10.9 percent in Sarasota and increased by 8.5 percent in Manatee. Condo new listings in Manatee decreased by 18 percent, while Sarasota decreased by 7.6 percent. Median prices increased for single-family homes but decreased for condos. In Manatee County, singlefamily prices increased by 5 percent to $325,000 and condos decreased by 4.1 percent to $191,000. Sarasota single-family home prices increased by 3.3 percent to $290,000, while Sarasota condo prices decreased by 3.4 percent to $224,000. The overall median time from listing to contract
increased in the two-county area. Sarasota singlefamily homes spent more time on the market with an 11.5 percent increase to 58 days, while condos in Sarasota increased by 25.4 percent to 79 days on the market. The median time to contract for Manatee
single-family homes increased by 8.2 percent to 53 days on the market and Manatee condos increased by 29.5 percent to 57 days on the market. Combined inventory for both markets in both counties decreased year-over-year by 1.7 percent. Condo inventory in Sarasota County increased by 8.5 percent, while Manatee decreased by 2 percent. Single-family home inventory decreased by 1.9 percent in Sarasota and decreased by 8.2 percent in Manatee County. In July 2019, the month’s supply of inventory indicates a seller’s market across the two counties. Sarasota single-family home supply decreased by 2.6 percent to a 3.8-month supply, while the condo market sits at a 4.9-month supply, a 19.5 percent increase from this time last year. As for Manatee County, singlefamily home supply decreased by 12.8 percent to a 3.4-month supply, while condos decreased by 2.6 percent to a 3.7-month supply. Monthly reports are provided by Florida REALTORS® with data compiled from My Florida Regional Multiple Listing Service. For comprehensive statistics dating back to 2005, visit www.MyRASM.com/statistics. • myRASM.com | 19
Monthly Market Summary - July 2019 Single Family Homes Sarasota County July 2019
July 2018
Percent Change Year-over-Year
802
704
13.9%
249
233
6.9%
Median Sale Price
$290,000
$280,750
3.3%
Average Sale Price
$386,220
$354,396
9.0%
$309.7 Million
$249.5 Million
24.2%
95.5%
95.0%
0.5%
Median Time to Contract
58 Days
52 Days
11.5%
Median Time to Sale
105 Days
95 Days
10.5%
New Pending Sales
736
690
6.7%
New Listings
763
688
10.9%
Pending Inventory
998
952
4.8%
Inventory (Active Listings)
2,555
2,605
-1.9%
Months Supply of Inventory
3.8
3.9
-2.6%
Closed Sales Paid in Cash
Dollar Volume Med. Pct. of Orig. List Price Received
1,200
2015
2016
2017
2018
2019
Closed Sales
1,000 800 600 400 200 0
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
Median Sale Price
$350K $300K $250K $200K $150K
$100K $50K $0K
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
4,000
Inventory
3,500 3,000 2,500 2,000 1,500 1,000 500 0
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2015
2016
2017
2018
20 |byELEVATE [ SEPTEMBER 2019 by ] Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Produced Florida REALTORSÂŽ with data provided Data released on Wednesday, August 21, 2019. Next data release is Thursday, September 19, 2019.
2019
Monthly Market Summary - July 2019 Single Family Homes Manatee County July 2019
July 2018
Percent Change Year-over-Year
611
622
-1.8%
142
162
-12.3%
Median Sale Price
$325,000
$309,500
5.0%
Average Sale Price
$391,049
$383,398
2.0%
$238.9 Million
$238.5 Million
0.2%
95.9%
96.0%
-0.1%
Median Time to Contract
53 Days
49 Days
8.2%
Median Time to Sale
99 Days
90 Days
10.0%
New Pending Sales
608
567
7.2%
New Listings
651
600
8.5%
Pending Inventory
868
789
10.0%
Inventory (Active Listings)
1,877
2,045
-8.2%
Months Supply of Inventory
3.4
3.9
-12.8%
Closed Sales Paid in Cash
Dollar Volume
Closed Sales
Med. Pct. of Orig. List Price Received
800 700 600 500 400 300 200 100 0
2015
2016
2017
2018
2019
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
Median Sale Price
$350K $300K $250K $200K $150K
$100K $50K $0K
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
Inventory
3,000 2,500 2,000 1,500 1,000 500 0
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2015
2016
2017
2018
2019
myRASM.com Produced by Florida REALTORSÂŽ with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Wednesday, August 21, 2019. Next data release is Thursday, September 19, 2019.
| 21
Monthly Market Summary - July 2019 Townhouses and Condos Sarasota County July 2019
July 2018
Percent Change Year-over-Year
305
341
-10.6%
162
193
-16.1%
Median Sale Price
$224,000
$232,000
-3.4%
Average Sale Price
$307,526
$331,241
-7.2%
$93.8 Million
$113.0 Million
-17.0%
94.4%
94.4%
0.0%
Median Time to Contract
79 Days
63 Days
25.4%
Median Time to Sale
125 Days
102 Days
22.5%
New Pending Sales
305
308
-1.0%
New Listings
315
341
-7.6%
Pending Inventory
556
524
6.1%
Inventory (Active Listings)
1,552
1,431
8.5%
Months Supply of Inventory
4.9
4.1
19.5%
Closed Sales Paid in Cash
Dollar Volume Med. Pct. of Orig. List Price Received
600
2015
2016
2017
2018
2019
Closed Sales
500 400 300 200 100 0
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
Median Sale Price
$300K $250K $200K $150K $100K $50K $0K
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
Inventory
2,500 2,000 1,500 1,000
500 0
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2015
22 | ELEVATE [ SEPTEMBER 2019 ]
2016
2017
2018
Produced by Florida REALTORSÂŽ with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Wednesday, August 21, 2019. Next data release is Thursday, September 19, 2019.
2019
Monthly Market Summary - July 2019 Townhouses and Condos Manatee County July 2019
July 2018
Percent Change Year-over-Year
237
218
8.7%
121
114
6.1%
Median Sale Price
$191,000
$199,250
-4.1%
Average Sale Price
$216,523
$231,836
-6.6%
$51.3 Million
$50.5 Million
1.5%
95.0%
95.5%
-0.5%
Median Time to Contract
57 Days
44 Days
29.5%
Median Time to Sale
103 Days
87 Days
18.4%
New Pending Sales
221
243
-9.1%
New Listings
205
250
-18.0%
Pending Inventory
286
348
-17.8%
Inventory (Active Listings)
832
849
-2.0%
Months Supply of Inventory
3.7
3.8
-2.6%
Closed Sales Paid in Cash
Dollar Volume Med. Pct. of Orig. List Price Received
350
2015
2016
2017
2018
2019
Closed Sales
300 250 200 150 100 50 0
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
Median Sale Price
$250K $200K $150K $100K
$50K $0K
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
Inventory
1,200 1,000 800 600 400 200 0
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2015
2016
2017
2018
Produced by Florida REALTORSÂŽ with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of themyRASM.com following month. Data released on Wednesday, August 21, 2019. Next data release is Thursday, September 19, 2019.
2019
| 23
COMMERCIAL INVESTMENT DIVISION
The Commercial Strength of Our Region By: Susan H. Goldstein, 2019 CID President
K
C. Conway, CCIM Institute Chief Economist, recently shared his economic insights for the nation and our Florida region. Let me share with you two important concepts. Conway pointed out both the challenges for commercial real estate across the nation, as well as the strengths of Florida and our region that assure us of a strong economy.
FIVE CHALLENGES TO COMMERCIAL REAL ESTATE 1 | Affordable Housing: Out-of-pocket cost and not necessarily ownership expands the value of rental options. 2 | Rising Construction Costs: Driven by the necessary rebuilding following five hurricanes. 3 | Retail Commercial Real Estate and Lease Accounting: New regulation impacting corporate balance sheets that affected lease terms. 4 | Co-working Disruption: Affected and responded to the use of office space. 5 | Opportunity Zones: An opportunity in various regions depending on how this tax incentive is utilized. As for Florida’s economy, Conway explained that it’s not your grandfather’s 2D economy anchored in tourism and housing. The 3D-nomics of the Florida economy will assure us of a stable economy no matter what the national economy faces.
THE NEW DRIVERS IN FLORIDA’S ECONOMY 1 | Financial Services: This sector is leaving the
Northeast based on economic motivators and weather. REITs, hedge funds and private equity groups are relocating to Florida. Wall Street is moving to Brickell Avenue.
24 | ELEVATE [ SEPTEMBER 2019 ]
2 | Space Coast Labor: This workforce is available
and being repurposed in space tourism and simulation industries including gaming. 3 | Technology Businesses Clustering in Florida: CBRE announced that the Tampa Bay area was one of the “Top 10 Tech Hubs in the US.” 4 | Rebranded Areas Following Site Selector Interest: Of the over 200 Amazon site selection packages submitted, Florida had 33. Other companies are pouring over these submissions. 5 | Logistics: Infrastructure location and rail line/ time indicators demand warehouse locations near rail and ports. Central Florida is experiencing the impact. As an example, the largest US steel manufacturer is in Central Florida. Home Depot went to Plant City, with a private/public deal structured to locate a new distribution facility. 6 | Job Growth is Strong: Florida can boast 10% of the nation’s re-shored jobs. According to ADP, 3 million jobs have changed hands in the nation. The average salary of a reshored job is $160,000. These jobs take advantage of the STEM workforce. 1,379 companies have re-shored jobs to the US. 7 | Florida is #26 in Property Taxes: Coupled with lack of income taxes, Florida is an attractive tax state. 8 | Florida is a favorite of Foreign Direct Investment. 9 | High Percentage of the GDP: The Southeast, the Golden Triangle from Texas to Virginia, boasts 30 percent of the national GDP. Florida is over 4.5 percent bigger than any other state. Florida is one of 2 or 3 important states for international economy. •
SOURCE
1 | The New Florida-nomics: It’s not your Grandfather’s 2D-economy
anchored in Tourism & Housing presentation to the REALTOR® Association of Sarasota and Manatee - July 25, 2019 by K.C. Conway, MAI, CRE, ACRE Director of Research & Corporate Engagement, CCIM, Chief Economist /CCIM Joint ACRE-CCIM Research. KCConway@ Culverhouse.UA.edu
RASM NEWS
Join a RASM Committee in 2020 By: Gina White, Communications and Marketing Director
A
re you looking to make a difference in 2020 or are you new to the Association and want to get involved? Joining a RASM Committee is a great and easy way to get started! Committees are the heart of RASM. The members that serve provide the talent and expertise that make us shine. You can make a difference by becoming part of the leadership team by serving on a committee or task force in 2020. No matter what your interests are, we have a committee for you! (2020 committees subject to change): Business Partner Committee Community Outreach Committee Global Business Committee Grievance Committee
Leadership Institute Committee Member Benefits Committee Member Engagement Committee MLS Express Committee Political Action Advisory Committee Professional Development Committee Professional Standards Committee Public Policy Committee REALTOR® Attorney Joint Committee RPAC (REALTORS® Political Action Committee) Scholarship Committee Technology Committee YPN Committee Check out the full committee descriptions at www.MyRASM.com/Committees. Learn, engage and grow with RASM by getting involved on a committee! You can make a difference in the future of your Association. The deadline to apply is September 30.•
6TH ANNUAL
DOWNTOWN
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myrasm.com/downtownhorizons
myRASM.com | 25
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Chuck
Jim
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GLOBAL BUSINESS COUNCIL
Increase Your Income With Out-Bound Opportunities By: Janet Sowers, CIPS, AHWD; Staff Liaison to the Global Business Council
W
hether the goal is retirement or investment, chances are you have at least one customer in your CRM who is considering ownership in foreign real estate. That number has been estimated to be as high as 10 percent. The RASM Global Business Council, coupled with the tiered partners of Florida REALTORS® (FR) and NAR, offers you countless opportunities to fine tune your international real estate knowledge and make connections which enable you to best meet the needs of your clientele. The most effective tool to have in your possession is education. Being a Certified International Property Specialist (CIPS) benefits you threefold: you gain knowledge of overseas markets and real estate practices that elevate you above your peers; exclusive networking opportunities local, national and international, and worldwide recognition as an expert. RASM GBC holds the CIPS Institute annually and will conduct the next series of classes in April 2020.
INTERNATIONAL CONNECTIONS The GBC strategizes and develops programming that will take you to the next level in international real estate. First and foremost, we have developed partnerships with NAR bi-lateral organizations in the form of Memoranda of Understanding (MoU), and the Ambassador Association program. Our first Memorandum was signed With ACOBIR (Panamanian Association of Real Estate Brokers and Developers) at the NAR Convention in Boston last year. In August, we welcomed their representatives to RASM to tour our area and meet our members. Luis Pimentel, President of ACOBIR, also gave a presentation on the country of Panama and real estate practices there. The information is invaluable to you as Panama is frequently mentioned as a top destination for U.S.
retirees and investors, as well. The GBC travels this month to Colombia for our first out-bound trade mission with our Ambassador Association. We will visit with FEDELOJAS in Bogotá to understand their association structure and then travel to Cartagena for their 35th Annual National Real Estate Congress & Expo. In addition to the education and networking, there will be visits to cultural sites to promote familiarity with the area. Colombia is also a recommended retirement destination, and as Colombia emerges on the world stage economically, it is becoming increasingly popular for investors. You can equate our out-bound trade missions to previewing a home for your local customers! You are not limited to just the RASM trade missions. Other associations sponsor these events and welcome Realtors® who have an interest in that country to participate. You can find these events by searching for trade missions at NAR.realtor/global. Also available to you are listings of international real estate conferences, real estate practices around the world, and reports filled with data you can use.
BUILD YOUR GLOBAL NETWORK FR & NAR have established relationships with international real estate organizations in 70 countries that uphold the REALTOR® Code of Ethics and that value trickles down to you. This allows you to be proactive and expand your reach on your own. Attending the NAR & FR Conventions, utilizing the tools on their websites, joining cultural real estate organizations such as CREA (the Canadian Real Estate Association), AREAA (Asian Real Estate Association of America), and NAHREP (the National Association of Hispanic Real Estate Practitioners), and participating of the multitude of international real estate conferences worldwide will also allow you to make connections to enhance your business. Real Estate is a relationship business and the RASM GBC, FR & NAR continually produce opportunities for you to develop and strengthen those bonds so you can achieve success locally and worldwide. •
myRASM.com | 27
YOUNG PROFESSIONALS NETWORK
Delight Your Clients: Be Their Local Expert By: Hannah Veitkus, REALTOR®, Wagner Realty
W
hile the primary responsibility for a Realtor® is to facilitate the transfer of property in the most efficient, effective and ethical way possible, it is important to remember that we have an opportunity to deliver much more value to our clients and prospects. One important role that a Realtor® can fill is that of a local expert. When clients move to an area that they are unfamiliar with, they often turn to their Realtor® for assistance. This support stretches beyond just the transaction and involves finding inspectors, appraisers, closers and attorneys. It can also include pointing out local highlights, restaurants, shopping and other vendors. While this might sound like an unusual request, it makes sense as Realtors® are often the first individual someone connects within their target destination.
as a local expert, endorse their work. Drive through new subdivisions or walk through new builds and meet the sales team looking for insights that might be of interest to incoming transplants. The Realtor® who wants to earn the distinction of trusted advisor must know what is in the works and what kind of properties are available for the diversity of their clients
GET INVOLVED WITH COMMUNITY Join committees that are important to you and your current clients. The more you get yourself involved in our community, the more informed guidance you can provide. If you provide them with valuable area information from day one, you can be assured that they will still turn to you days, weeks or even years after the transaction for additional local information! Along the way, you may discover some new reasons to cherish our amazing community even more! •
GETTING TO KNOW THE AREA It is in the best interest of both our future business and our clients to be well-versed in the happenings of our hometown. This may lead you to ask: what are some easy ways to learn more about the Gulfcoast and advertise your status as a #localexpert? Take time to attend local events and follow the local newspapers and online forums. Take part in the economic development seminars in order to stay up-to-date on your local market, especially the building growth. Visit local restaurants, museums, shops and sites and be sure to share your experiences on various websites and social media platforms. Shop local and get to know the unique and niche vendors that make our slice of paradise unique and special. Attend RASM networking events to meet local vendors so that the next time you need to work with someone in a particular field during a transaction you have options to choose from for the job! And after working with these companies, make sure you review their services as well. It helps to promote their business and reassures clients that you, 28 | ELEVATE [ SEPTEMBER 2019 ]
Photo Credit: Hannah Veikus, Realtor®
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STAY SAFE ON THE JOB YEAR-ROUND
WITH TIPS AND TOOLS FROM NAR AT www.NAR.realtor/Safety For questions about
NAR’S REALTOR® SAFETY PROGRAM,
contact safety@realtors.org
30 | ELEVATE [ SEPTEMBER 2019 ]
DO YOU HAVE SAFETY PROTOCOLS IN PLACE? HERE ARE SOME SUGGESTIONS TO INCLUDE: Meet new clients for the first time in your office and not at a property Make copies of clients’ IDs so there’s a record of who you are working with Host open houses with a fellow agent, instead of alone Show new clients NAR’s award-winning video “Real Estate, Safety & You” to better educate them about the importance of REALTOR® safety
NEIGHBORHOOD SPOTLIGHT
River Wilderness By: Ann Burke & Dianna Zafirov, Realtors®, A-Z Team - CLUB REALTY
A
pproaching the 24-hour manned guard gate (one of two entrances), situated along a scenic stretch of Old Tampa Road, there is little to suggest what lies behind the gates. River Wilderness is a quiet, elegant community in which more than 800 families are fortunate to call home. Water and nature preserve are the overarching themes with 53 lakes/ponds and many beautifully landscaped open spaces. The community boat ramp (open to all residents) provides direct access to the Manatee River. The Golf & Country Club offers golf, tennis, fitness, pickle ball, bocci ball and a host of social activities. Membership in The Club is optional and, should residents choose not to belong, there are many activities to join within the community. Visitors are always impressed with the lush, immaculate landscaping, ample lots and wide variety of architectural styles throughout.
Although some homes are 30+ years old, they were built with quality, detail and timeless layouts that attract a continuous stream of buyers. The friendliness and neighborly feel make life behind the gates an easy and comfortable lifestyle. It is a pet-friendly community and many a friend has been made while strolling with one’s furry companion. Homes range from the mid-200’s for club villas to $2 million+ in The Islands on the Manatee. There are four maintenance-free communities located within the gates, the most recent being Lee Wetherington’s new Cypress Glenn. There is something for everyone in River Wilderness! Located just off 301 between Ellenton and Parrish, (exit 224 off I-75), the community has easy access to both the Tampa and Sarasota airports. A plethora of beaches are located within 30-45 minutes of the community. The Ft. Hamer bridge recently opened and links River Wilderness to Lakewood Ranch providing easy access to all points south. •
myRASM.com | 31
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Community Clubhouses, Pools, Parks
Neal Signature builds luxury custom homes in some of Southwest Florida’s most distinct communities and picturesque natural settings. As the largest and most established family-owned builder in the area, Neal boasts an over 90% customer satisfaction rate.
Sign up for Realtor Rewards today! ®
NealSignatureHomes.com/Realtors • 844.720.3817 Neal Signature Homes and Neal Communities Realtor® Reward programs are two separate programs. Sales procured with each entity are recognized only by the entity the sale is procured with. Commission: 3% payable to your office for a sale provided that you are the Procuring Cause. Commission will be paid on the base home, home site and home site premium. For completed inventory, commission will be paid on net contract price, exclusive of merchandising and furniture. Payment of Commissions: Commissions will be paid as follows: 1. In full at lot close (if a lot and home purchase) or 2. In full after home closing if an end close. ©2018 Neal Communities, Lakewood Ranch, Florida. All rights reserved. CBC1256375
Southwest Florida’s Most Experienced Home Builder For Over 40 Years
SEPTEMBER 2019
CALENDAR OF EVENTS MONDAY, SEPTEMBER 2 All Day
RASM Offices Closed for Labor Day [ All RASM Offices ]
WEDNESDAY, SEPTEMBER 4 8:00 a.m.
YPN Coffee Talk: Safety Tips
[ South ]
9:00 a.m.
MLS Basic [ South ]
FRIDAY, SEPTEMBER 13 9:00 a.m.
1:00 p.m.
MLS Compliance 101 [ South ]
2:30 p.m.
MLS Adding and Editing [ South ]
11:30 a.m.
8:15 a.m.
MLS Express Zone 1 East [ Tara Golf & Country Club ]
FRIDAY, SEPTEMBER 6 9:00 a.m.
Instagram & Snapchat for Real Estate [ South ]
9:00 a.m.
CID Marketplace [ South ]
At Home With Diversity [ South ]
TUESDAY, SEPTEMBER 17 8:00 a.m.
THURSDAY, SEPTEMBER 5
CID Marketplace [ South ]
MONDAY, SEPTEMBER 16 9:00 a.m.
MLS Express Zone 4 [ South ] MLS Trolley Tour: Waterfront Property [ South ]
9:00 a.m.
CMA Tools [ Goodwill ]
1:00 p.m.
Intro to Public Records: iMapp
Toastmasters [ South ]
[ Goodwill ]
8:15 a.m.
MLS Express Zone 1 West [Bradenton Country Club South ]
1:00 p.m.
Navigate the Property Appraisers Website [ South ]
9:00 a.m.
Guide to 1031 Exchanges [ South ]
9:00 a.m.
Working with Buyers in the MLS
[ South ]
12:00 p.m. Building a New Inspection Model [ South ] Mobilizng Your Business: Homesnap & Go MLS [ South ]
9:00 a.m.
New Member Contracts [ South ]
8:15 a.m.
MLS Express Zone 3 [ South ]
9:00 a.m.
Working with Buyers in the MLS
[ South ]
FRIDAY, SEPTEMBER 20 9:00 a.m.
Overcoming Objections: A Top Producer Panel [ South ]
THURSDAY, SEPTEMBER 12 8:15 a.m.
MLS Express Zone 2 [ South ]
9:00 a.m.
MLS Basic [ Goodwill ]
9:30 a.m.
Business Partner Meeting [ South ]
1:00 p.m.
MLS Compliance 101 [ Goodwill ]
2:30 p.m.
MLS Adding and Editing [ Goodwill ]
34 | ELEVATE [ SEPTEMBER 2019 ]
THURSDAY, SEPTEMBER 26 9:00 a.m.
THURSDAY, SEPTEMBER 19
1:00 p.m.
Master Certified Negotiation Expert (day 2 of 2) [ South ]
8:15 a.m.
GBC at Ringling [ Ringling Museum]
WEDNESDAY, SEPTEMBER 11
9:30 a.m.
2019 Annual Meeting [ South ]
8:00 a.m.
Smart Lunch: What Every REALTOR® Needs to Know and Why? [ South ]
WEDNESDAY, SEPTEMBER 25
7:30 a.m.
MONDAY, SEPTEMBER 9
11:30 a.m.
RASM After Hours [ Palm Aire County Club ]
Downtown Horizons [ The Grove ]
WEDNESDAY, SEPTEMBER 18
1:00 p.m.
TUESDAY, SEPTEMBER 10
5:00 p.m.
CID Marketplace [ South ]
11:00 a.m. Flashback Friday! YPN Bowling Day [ AMF Gulf Gate ]
MONDAY, SEPTEMBER 23 9:00 a.m.
New Member Orientation [ South ]
1:00 p.m.
New Member Code of Ethics [ South ]
FRIDAY, SEPTEMBER 27 9:00 a.m.
CID Marketplace [ South ]
MONDAY, SEPTEMBER 30 9:00 a.m.
CCIM: Foundations for Success in CRE (day 1 of 2) [ South ]
9:00 a.m.
REALTOR® Safety Class [ South ]
1:00 p.m.
Broker Safety Class [ South ]
TUESDAY, OCTOBER 1 9:00 a.m.
CCIM: Foundations for Success in CRE (day 2 of 2) [ South ]
9:00 a.m.
New Member Contracts [ Goodwill ]
WEDNESDAY, OCTOBER 2 7:30 a.m.
Toastmasters [ South ]
1:00 p.m.
Property Assessed Clean Energy Programs [ South ]
MONDAY, OCTOBER 7 TUESDAY, SEPTEMBER 24 9:30 a.m.
Master Certified Negotiation Expert (day 1 of 2) [ South ]
1:00 p.m.
Advertising Made Easy [ South ]
Advanced registration is requested. See the latest event calendar at: myrasm.com/calendar
UPCOMING CLASSES UPCOMING CLASSES
A GUIDE TO 1031 EXCHANGES
Learn more at myrasm.com/calendar to register. Classes are offered at RASM South or Goodwill.
YPN COFFEE TALK: SAFETY TIPS Wednesday, September 4
8:00 – 9:00 a.m.
[ South ]
Grab a quality cup of coffee, enjoy some peer to peer networking and finish off the morning with a brief discussion on Safety. Members Free.
Wednesday, September 18
9:00 – 11:00 a.m.
[ South ]
1031 exchanges can provide real estate professionals with substantial tax benefits for those who have realized a gain from the sale of property. This presentation will offer you insight into this tax savings tool and help you understand (1) what is a 1031 exchange, (2) how a 1031 exchange works, and (3) who can benefit from a 1031 exchange. Members $10.
BUILDING A NEW INSPECTION MODEL INSTAGRAM & SNAPCHAT FOR REAL ESTATE Friday, September 6
9:00 a.m. – noon
Wednesday, September 18 [ South ]
While many licensees are familiar with Facebook and Twitter for social media marketing, you may not be as familiar with two of the most popular and fastest growing platforms: Snapchat and Instagram, which can pay huge dividends by raising your profile in your local market. 3 CE HRS, Members $10.
OVERCOMING OBJECTIONS: A TOP PRODUCER PANEL Wednesday, September 11
1:00 – 3:00 p.m.
[ South ]
Navigating and overcoming objections is an essential skill to further develop your career. Join us as we invite some of RASM’s top producing Realtors® to discuss objections and tips on overcoming these challenges from your customers. Members $10
AT HOME WITH DIVERSITY (AHWD) Monday, September 16
9:00 a.m. - 4:00 p.m.
[ South ]
MASTER CERTIFIED NEGOTIATION EXPERT Tuesday, September 24 - 25
9:30 – 4:30 p.m.
[ South ]
“The most important service from the consumer’s point of view is help with negotiating.” This 2-day course features the latest, advanced negotiation techniques. This course requires that you have completed the CNE designation course first. 8 CE HRS, Members $449.
NAVIGATE THE PROPERTY APPRAISER’S WEBSITE [ South ]
The At Home With Diversity course addresses the topics of diversity, fair housing, and business planning development. After completing the course, Realtors® are eligible to apply for the official AHWD Certification, which conveys to clients they’re working with a professional with expertise that transcends cultural barriers. NAR recognized Certification. 6 CE HRS, GBC-Members $69, Non-GBC Members $99.
Noon – 1:30 p.m.
HUD’s Real Estate Assessment Center (REAC) is planning changes to its physical housing inspection model. The new model, National Standards for the Physical Inspection of Real Estate (NSPIRE), is intended to improve upon the current Uniform Physical Condition Standards (UPCS) protocol by prioritizing health, safety and functional defect. Members $5.
Thursday, September 26
1:00– 4:30 p.m.
[ South]
Cheryl Coyle with the Sarasota County Appraiser’s Office will cover the SCPA Website with a special emphasis on SCPA Web Map.
REALTOR® SAFETY CLASS: TRACEY HAWKINS Monday, September 30
9:00 a.m. – noon
[ South ]
Get up-to-date techniques on how to safely screen and show clients, using online resources and technology. You will also learn how to safely host open houses and assess the differences between showing distressed and retail residential properties. Members $25.
[ Continued on page 36 ]
Designation or Certification Courses [South Office ] 2320 Cattlemen Road, Sarasota, FL 34239
[ Goodwill Manasota ] 2705 51st Ave E, Bradenton, FL 34203
myRASM.com | 35
UPCOMING CLASSES CONTINUED BROKER SAFETY CLASS: TRACEY HAWKINS Monday, September 30
9:00 a.m. – noon
[ South ]
Get up-to-date techniques on how to safely screen and show clients, using online resources and technology. You will also learn how to safely host open houses and assess the differences between showing distressed and retail residential properties. Members $25
Monday, Sept. 30 - Tuesday, Oct. 1 9 a.m.– 5 p.m. [ South ]
This two-day, case study-driven course provides agents, brokers, students, and allied professionals with an understanding of the skills, resources, and business practices that pave the way for success in commercial real estate. CCIM-Members $325, Members $350
YPN COFFEE TALK: MARKET FORECAST, INDUSTRY UPDATES AND CHARGES 8:00 – 9:00 a.m.
[ South ]
Grab a quality cup of coffee, enjoy some peer to peer networking and finish off the morning with a brief discussion on a trending real estate topic. This month, get a market outlook and learn industry trends. Members Free.
MLS BASIC [ South ] [ Goodwill ]
This required class teaches every new Stellar MLS subscriber the basics of how to use the Matrix MLS System to power their real estate business. Topics include navigating the system, setting up a property search, direct and auto emails, managing contacts, and personalizing the Matrix system.
MLS COMPLIANCE 101 Wednesday, September 4 1:00 p.m. – 2:15 p.m. [ South ] Thursday, September 12 1:00 p.m. – 2: 15 p.m. [ Goodwill ]
This required class for new subscribers reviews the MLS comprehensive rules and regulations to ensure that all users have access to the best data possible.
MLS ADDING & EDITING
PROPERTY ASSESSED CLEAN ENERGY PROGRAMS Wednesday, October 2, 1 – 3 p.m.
Registration is required for all MLS classes, register at learn.stellarmls.com. If you cannot attend, please cancel to release your spot by calling Stellar MLS at (800) 686-7451.
Wednesday, September 4 9:00 a.m. - noon Thursday, September 12 9:00 a.m. - noon
CCIM: FOUNDATIONS FOR SUCCESS IN CRE
Wednesday, October 2
MLS REQUIRED CLASSES
[ South ]
PACE programs allow a property owner to finance the up-front cost of energy or other eligible improvements on a property and then pay the costs back over time through a voluntary assessment. How does this get disclosed? When? Is your buyer on the hook? A title expert will address these issues. Members $10.
Wednesday, September 4 Thursday, September 12
2:30– 3:45 p.m. 2:30– 3:45 p.m.
[ South ] [ Goodwill ]
This class is mandatory for agents who will be adding and modifying listings in the MLS. We will walk through the process of gathering listing data, entering listings into the MLS systems, adding photos and attachments, and modifying listings.
MLS ELECTIVE CLASSES ADVERTISING MADE EASY Monday, October 7, 1 – 4 p.m.
[ South ]
The new FREC rules went into effect July 1, 2019. You will learn the nuances to the changes to will keep you in compliance! 3 CE HRS. Members $25.
RSPS - HOME SWEET SECOND HOME Tuesday, October 8, 8:30 a.m. – 5 p.m.
Wednesday, September 18 9:00 a.m. – noon
[ South ]
This class will cover advanced search techniques in the MLS, and various tools included in your MLS subscription to research properties, prepare reports, and communicate with your buyers.
[ South ]
Over 1/3 of home sales are vacation or investment properties. Demonstrate that you have the skills needed for these transactions by earning RSPS Certification. This course is designed to teach the essentials of buying, selling, and managing resort properties and 2nd homes. 7 CE HRS. Members $125.
36 | ELEVATE [ SEPTEMBER 2019 ]
WORKING WITH BUYERS IN THE MLS
MOBILIZING YOUR BUSINESS: HOMESNAP & GO MLS Wednesday September 18 1:00 p.m. – 3:00 p.m. [ South ]
This class will walk through how the features of how both HomeSnap & Go MLS, can help you grow your business and make you more efficient when you are in the field.
CMA TOOLS Thursday, September 26
9 a.m. – noon
[ Goodwill ]
Through your MLS subscription, you have a variety of tools to assist you in completing a CMA and researching the value of a property. These include tools to research your subject property, analyze the market of the subject property, search for the best comparable properties in that market, and build an impactful report and presentation for your customer.
Professional Development
INTRO TO PUBLIC RECORDS: IMAPP Thursday, September 26
1 – 3 p.m.
[ Goodwill ]
Public Records data is a powerful, but often overlooked resource. Your MLS subscription offers you several tools that compile a variety of data from public records sites. With these tools, you can gain a lot of insights into a property to give you an edge when meeting with a potential seller or working with a potential buyer.
By: Janet Sowers, Professional Development Manager
D
awna Hetzler, Beverly Carter, Jim Olsen; each of them are Realtors® but the similarity doesn’t stop there. They are Realtors® who have been attacked on the job. September has been dedicated as REALTOR® Safety month by the National Association of REALTORS®. NAR has a variety of online resources to assist you in creating your safety plan at NAR.realtor/safety. RASM is also hosting Realtor® Safety expert, Tracey Hawkins, on September 30, 2019. Details and sign-up information can be found in your MyRASM Portal.
WHAT’S COMING UP? Just say...yes? On September 11, local top producers will give you tips and tricks on how to counter the most common objections and answer audience questions. RASM also has five opportunities for you to earn a Designation or Certification before 2019 comes to a close! At Home With Diversity, Master Certified Negotiation Expert, Resort & Second Home Property Specialist, Accredited Closing Expert, and Senior Real Estate Specialist. Join your fellow Realtors® who earned a Designation or Certification this month!
NEWLY CERTIFIED AND DESIGNATED MEMBERS:
941-556-8895 Sharonb@CoastalPrint.com
CoastalPrint.com
Graduate, REALTOR® Institute Mary Jo Johnson, Preferred Shore Melissa Watrobsky, Coldwell Banker Military Relocation Professional Ann Edwards, Keller Williams on the Water Cynthia Jeanne Robinson, Keller Williams on the Water Certified Property Manager® Jon Paul Kleiber, High Associates, LTD myRASM.com | 37
MEMBERSHIP NEWS
RASM Welcomes New Members By: Jessica Montague, Member Services Manager
NEW DESIGNATED REALTORS® Daniela Copeland, Alpha & Omega Realty of FL Hector J. Escuza Jr, MGS Realty SW FL LLC Thomas J. Fastiggi, Harbor Cove Realty Keith R. Gelder, Stock Realty LLC Thomas Hudlow, Thomas Hudlow, Certified Appraiser Maria D. Sasso, Sasso Realty Investments LLC John Christopher Sciara, Chrome Realty LLC Rachel Speight, Pursue Overtake & Recover Realty Inc Greg Truitt, Decision Inc. Lisa Van Dien, The Founders Club Realty LLC Raymond Edward Williams, The Ray Williams Group LLC
NEW REALTORS® Kelly Anderson, RE/MAX Alliance Group Kevin Lee Andrade, Paradise Realty of Sarasota Maribel Arista, Zachos Realty Melissa Ann Avella, Keller Williams Realty Select Michael Allan Babiarz, Realty One Group Skyline Jill Frances Barbic PA, Veterans Realty Inc. Daniel Beebe, Coldwell Banker Residential R. Laura Houston Bell, RoseBay International, Inc Joseph Charles Bellido, Keller Williams On The Water Cody Marie Bontrager, Greco Real Estate Tiffany Briggs, Premier Sothebys Intl Realty Jay Brinegar, Keller Williams Realty Select Kimberly Browne, Suncoast Realty Group LLC Kevin William Bruinsma, Better Homes and Gardens Real Estate Atchley Properties Garrett A. Byrd, Realty One Group Skyline Nicholas J. Cabrera, RE/MAX Platinum Realty Jordan Cadavid, RMZ Realty Inc. Pamela Hope Carey, Keller Williams On The Water Matthew Aaron Christy, Keller Williams Classic Group David Chubb, Keller Williams Realty of Manatee Tomi Crawford, Trend Realty William Cunningham, Thomas MVP Realty Associates LLC Kimie Davis, Coldwell Banker Res Real Estate Monica Lynn Dixey, Keller Williams Realty of Manatee Brian Paul Dorn, Keller Williams Realty Select Cristina Paula Dovan, Forbes Property Group Douglas Figgins, RoseBay International, Inc 38 | ELEVATE [ SEPTEMBER 2019 ]
Tracy L. Gibson, Fine Properties Michael Joseph Giovino, Keller Williams Realty Select Shavonda Sharre Griffin, Future Home Realty Inc Alisa Dawn Harper, Coldwell Banker Residential R. Mildred Mabel Hubbard, Community Realty Services Adam Robert Hunt, Rosedale Realty Inc Wendy Ivanov Cubek, Keller Williams Realty of Manatee Linda DeLozier Ivell, Keller Williams Realty Select Lazara Jach, All Brokers Realty, Inc. Alissa Jackson, Premier Sothebys Intl Realty Cherry Jaramillo, Michael Saunders & Co. Gabriel Kaufmann, Preferred Shore Joann L Kavanaugh, EXP Realty, LLC Rian Patrick Kelly, North Manatee Realty Inc Mark Labbato, Michael Saunders & Company Ida Faye Latimore, Keller Williams Realty Select Bryan Lewis, Keller Williams Realty of Manatee David Liberatore, Century 21 Beggins Enterprises Olga Machefert, Keller Williams Classic Group Tania May, Marcus & Company Realty Nicole McGuigan, Keller Williams Realty of Manatee Robin Mejia, Keller Williams On The Water Susan Mortellaro, Bright Realty Kimberly Norman, Trend Realty Rafe Michael O Hara, Berkshire Hathaway HomeServices Florida Realty Melodie Ann Palmer, Coldwell Banker Residential R. Kaylyn Peacher, Network Real Estate Group Joshep Pesola, Keller Williams Realty of Manatee Brenda Lee Price, Michael Saunders & Company Chad Ramsey, Century 21 Beggins Enterprises Thuerry Henri Raynal, Bright Realty Spencer Lee Robinson, Coldwell Banker Res R E Pamela Rodrigue, Coldwell Banker Res R E RicardoRuiz del Vizo, Optimus CREIA Stephanie Adriana Rundek Bronzino, Fine Properties Shane Hamilton Saah, LoKation Real Estate Jon Michael Schnell, Bright Realty Thomas Jerome Schwartz, Exit King Realty Lewis Stirling Shupe, Keller Williams Realty of Manatee Linda L Smith, Keller Williams Realty Select Joy A Steineman, Harbor Cove Realty Robert Stevens, CRS Real Estate
Amy Tarwacki, Weichert Realtors® Hallmark Pro Melissa Torres, Keller Williams Realty Select Joy Elizabeth Wicker, Keller Williams Realty Select Eric Wayne Will, Keller Williams On The Water Christopher Woppman, Town & Country Properties of FL Alexia Katrina Zain, Weichert Realtors® Hallmark Pro Dewirahma Zantman, Keller Williams On The Water Dawn M. Zimmerman, Century 21 Beggins Enterprises Irina Zub, Medway Realty
KOLTER HOMES
NEW BUSINESS PARTNERS
PURMORT & MARTIN INSURANCE LLC
BREEZY MOVING
2301 Ringling Blvd Sarasota, Florida 34237 Representative: Mark Kowalski Email: Mark@purmort.com Purmort & Martin Insurance Agency, one of the area’s oldest and largest locally owned insurance agencies has consistently been recognized by the Sarasota Herald Tribune Readers Poll as the area’s “Best Insurance Agency.”
2389 E. Venice Ave Venice, Florida 34292 Representative: Ryan Welch Email: ryan@breezymoving.com Breezy moving offers easy moving for long distance moves, heavy appliances, furniture etc.
CROWN ROOFING LLC Sarasota, Florida 34240 Representative: Deena Smith Email: Deenas@crownrfg.com Why is Crown Roofing the best choice? Because clients come first. We serve a market that demands low pricing, but is unwilling to sacrifice service and quality. unparalleled service, communication, quality control and scheduling ensure customer satisfaction on every job. Our commitment is to provide a betterquality roofing service in a timely, professional and cost-effective approach.
DALTON REED INTERIORS 1781 Shoreland Drive Sarasota, Florida 34239 Representative: Margaret Rohr Email: margaretrohr@yahoo.com I bring passion and enthusiasm to every job and many clients become life long friends. I offer professional and affordable response to a clientele’s need for consultation and guidance for todays’ interior design.
FIRST HOME MORTGAGE CORP. 433 Plaza Real Boca Raton, Florida 33432 Representative: William Walker Email: wwalker@firsthome.com First Home Mortgage Corporation is a licensed, full service, residential lender.
1010 Faulkner Terrace Palm Beach Gardens, Florida 33418 Representative: Victoria White Email: vwhite@kolter.com Kolter’s home building team strives to deliver the most exceptional value for our residents and surrounding community, and we work to make every aspect of your new home build as smooth and organized as possible.
RIM EXPRESS, INC 325 Cattlemen Road, Unit D Sarasota, Florida 34232 Representative: Ivan Radosavljevic Email: info@rim-express.com As a leading general contractor serving homeowners and businesses in the greater Sarasota, FL region, RIM Express combines quality materials with professional craftsmanship to create beautiful homes. Our experts will guide you through every step of the way.
STEELE ENVIRONMENTAL CONS INC. 820 Faulkwood Court Sarasota, Florida 34232 Representative: Richard G Steele Email: thesteelfamily@comcast.net Specialty: Steele Environmental Consulting, Inc. (SEC) is a full-service environmental consulting business based in Sarasota, Florida.
THE HOME INSPECTION COMPANY, INC. 7111 Presidio Glen Lakewood Ranch, Florida 34202 Representative: Joe Scheibelhoffer Email: joe@thehomeinspectcompany.com As a trained and certified member of BPI (Building Performance Institute), Joe brings a whole new level of expertise and service to the home inspection industry. He’s known for providing free energy- and moneysaving advice as a standard feature in every inspection report. •
myRASM.com | 39
MEMBERSHIP NEWS
Business Partner After Hours Networking
T
he 2019 RASM Business Partners hosted the August “After Hours Networking Event” at Raffurty’s Bar and Grill in Sarasota. This monthly event is always a fun night of socializing and networking. All RASM members, and future members, are invited and encouraged to attend and enjoy networking! Come, relax and enjoy free appetizers, happy hour prices / specials, and lively conversations with your fellow members. Check out the RASM Facebook page for locations and for more pictures. Make sure to join us next month!
40 | ELEVATE [ SEPTEMBER 2019 ]
RASM Members Now With Mohamedamine Amraoui, Robert Slack LLC Linda A Asher, Selling The Sunshine Realty Karie A Backman, Coldwell Banker Res R E David M Becker, Coldwell Banker Residential RE Kimberly Crichton Booth, Keller Williams Island Life Re Gail Bowden, SVN Commercial Advisory Group Nicholas J Cabrera, RE/MAX Platinum Realty Susan Cappiello, Coldwell Banker Residential RE Jody Leigh Carlson, Keller Williams Island Life Re Jessica Erin Carter, Keller Williams Realty Select Jan R Case, Fine Properties Jennifer M Cassidy, Aspire Home Buyer LLC Douglas D Clark, Exit King Realty Charles O Dennis, Chrome Realty LLC Erin DiFazio, Chrome Realty LLC William J. Disher, EXP Realty, LLC Wendy Doehr, Coldwell Banker Residential R. Brian Paul Dorn, Keller Williams Realty Select Shermia Dozier, Keller Williams Realty Gold Barbara Ellen Eberhart, Coldwell Banker Hector J Escuza Jr, MGS Realty SW FL LLC Elizabeth J. Evans, EXP Realty, LLC William Joseph Farrell, Fine Properties Erin Brooke Fleming, Fine Properties Marybeth Dorothy Flynn, Michael Saunders & Company Jenifer Susan Funk, 1st Premier Intl Properties Anne Ganey Beasley, Wagner Realty Susan Garrabrant, Zachos Realty Bren Gibbs, Exit King Realty Michael Patrick Grady, Premiere Plus Realty Co. Gary J. Grainger, Keller Williams Island Life Re Alon Groshar, EDG Realty LLC Jose Antonio Hernandez, Dalton Wade Inc Benjamin J Herten, Fine Properties Raphael An Hoang, Charles Rutenberg Realty Inc Amanda Hodges, EXP Realty, LLC Anna M. Holt, E Realty Group LLC John Eric Horne, Real Broker LLC Hannah Houghton, MVP Realty Associates LLC Bianca Jackson, Michael Saunders & Company Veronica Jakusovas, VJ Realty Kimberly M. Jatich, NextHome Excellence Lauren Ashton Jubeck, Ken Brand Lic R E Broker Sarah Elizabeth Kelly, Fine Properties Stephen B. Keyser, Alliance Group Limited Sandra Kirkpatrick, Keller Williams On The Water Joan B. Larkin, A & D Edwards American Dream Jeannette Leon, Century 21 Integra Realty Dawn Michelle Lieber, Sarasota Land and Homes LLC Aida Marina Lopez, Keller Williams Realty of Manatee
Christine Marion, Robert Slack LLC W. Scott Marohn, Fine Properties Sally Wood McDonald, Keller Williams Realty of Manatee Liz Nason, Premier Sothebys Intl Realty James Scott Nivens, Exit King Realty Brian John Partie, Ascendia Real Estate Candice Michelle Partie, Ascendia Real Estate Laine Williamson Perez, Fine Properties Sarah Jane Perry, Gulf Gate Realty Sarasota Michael Robert Petrone, Chrome Realty LLC Beverly A Petz, It’s For Sale Residential Real Estate Sergiu Victor Pletosu, Realty One Group Skyline Jeannette C. Polli, Bright Realty Charles Popovic, EXP Realty, LLC Wendy Ross PA, Coldwell Banker Res R E Cassandra Roznos, Sarabay Suncoast Realty Ryan Rupp, Bright Realty Traci Shea Rusek, Keller Williams Realty Select Claudette Russell, Fine Properties Michael K. Sanders, Century 21 Integra Realty John Christopher Sciara, Chrome Realty LLC Stormy Robin Sharp, Exit Sunset Realty Tisha Teena Shaw, Robert Slack LLC Marina Slater, Premier Sothebys Intl Realty Kathleen A. Smith, Coldwell Banker Sunstar Realty Lori Canetti Smith, Fine Properties Rachel E. Speight, Pursue Overtake & Recover Realty Inc David E Swenson,1st Premier Intl Properties Ronald J Tauro, Chrome Realty LLC Genaro Tramutola, Pike Brokerage Greg Truitt, Decision Inc Rod Underdahl, Preferred Shore Jose Victor Vazquez, Sunset Realty Karen Katherine Waitt, Keller Williams On The Water Ashley Weaver, Michael Saunders & Company Shannon Weedman, Realty By Design LLC John Wilcher, Fine Properties Raymond Edward Williams, The Ray Williams Group LLC Windy Sue Winkle, Chrome Realty LLC Adam Clark Yelvington, Exit Sunset Realty Militza Yarubi Zaa, Realty Partners LLC
myRASM.com | 41
MISSION
Reach Further.®
PRSRT STD U.S. POSTAGE PAID MANASOTA, FL PERMIT NO. 451
REALTOR ® ASSOCIATION of Sarasota and Manatee
The mission of the REALTOR® Association of Sarasota and Manatee is to keep the REALTOR® central to the real estate transaction by advancing members’ professionalism and expertise while upholding the REALTORS® Code of Ethics. We are committed to protecting private property rights in the communities we serve.
VISION
To be the trusted resource for real estate professionals and the community.
2 15 18 21 300+ 6,600+
counties employees committees directors
affiliates
realtor® members
FLORIDA REALTORS® PAC
nearly
2,000 28 $216,628
members invested in 2018 major florida realtors pac investors invested into rpac by rasm members in 2018
45
#
largest local association in united states
THANK YOU TO OUR 2019 LEADERSHIP TEAM
7
#
president
David Clapp
Adam Chicoine
president-elect
RASM
treasurer
$
GIVES BACK
Georgina Clamage secretary
in florida
Greg Owens
past president
58,000 200
donated to local charities in 2018
volunteer hrs in 2018
RASM SOUTH
TEMPORARY MEMBER CENTER
2320 Cattlemen Road Sarasota, FL 34232
417 12th St. W, Suite 106 Bradenton, FL 34205
www.myrasm.com • (941) 952-3400
Each year, RASM partners with local organizations to enrich the lives in our communities.
RASM NORTH COMING SOON! Bradenton, FL
REALTOR® Association of Sarasota and Manatee, Inc. 2320 Cattlemen Road Sarasota, FL 34232
Amy Worth
largest local association
Expanded Statistical Report Sarasota and Manatee Counties June 2019
T
he following reports from Florida REALTORSÂŽ detail the distressed market in Sarasota and Manatee Counties. The reports highlight the year over year change in short sales and foreclosures in single family homes and townhouses in both counties. For more detailed reports, visit www.myrasm.com/ statistics.
myRASM.com | 43
Monthly Distressed Market - July 2019 Single Family Homes Sarasota County
Closed Sales
July 2019
July 2018
Percent Change Year-over-Year
780
685
13.9%
$291,925
$285,000
2.4%
20
15
33.3%
$233,500
$187,500
24.5%
2
4
-50.0%
$153,000
$221,500
-30.9%
Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price
2015
2016
Traditional
2017
Foreclosure/REO
2018
2019
Short Sale
100% 90%
Closed Sales
80% 70% 60% 50% 40% 30% 20% 10% 0%
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
$500K $450K
Median Sale Price
$400K $350K $300K
$250K $200K $150K $100K $50K $0K
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2015
2016
2017
2018
44 | ELEVATE [ SEPTEMBER 2019 ] Produced by Florida REALTORSÂŽ with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Wednesday, August 21, 2019. Next data release is Thursday, September 19, 2019.
2019
Monthly Distressed Market - July 2019 Single Family Homes Manatee County
Closed Sales
July 2019
July 2018
Percent Change Year-over-Year
595
609
-2.3%
$327,351
$313,990
4.3%
10
10
0.0%
$157,500
$165,750
-5.0%
6
3
100.0%
$221,775
$310,000
-28.5%
Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price
2015
2016
Traditional
2017
Foreclosure/REO
2018
2019
Short Sale
100% 90%
Closed Sales
80% 70% 60% 50% 40% 30% 20% 10% 0%
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
$700K
Median Sale Price
$600K $500K $400K $300K $200K $100K $0K
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2015
2016
2017
2018
2019
myRASM.com | 45 Produced by Florida REALTORSÂŽ with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Wednesday, August 21, 2019. Next data release is Thursday, September 19, 2019.
Monthly Distressed Market - July 2019 Townhouses and Condos Sarasota County
Closed Sales
July 2019
July 2018
Percent Change Year-over-Year
303
339
-10.6%
$224,000
$232,000
-3.4%
2
2
0.0%
$156,450
$222,125
-29.6%
0
0
N/A
(No Sales)
(No Sales)
N/A
Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price
2015
2016
Traditional
2017
Foreclosure/REO
2018
2019
Short Sale
100% 98%
Closed Sales
96% 94% 92% 90% 88% 86% 84% 82% 80%
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
$600K
Median Sale Price
$500K
$400K
$300K
$200K
$100K
$0K
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2015
46 | ELEVATE [ SEPTEMBER 2019 ]
2016
2017
2018
Produced by Florida REALTORSÂŽ with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month.
2019
Monthly Distressed Market - July 2019 Townhouses and Condos Manatee County
Closed Sales
July 2019
July 2018
Percent Change Year-over-Year
233
214
8.9%
$195,000
$201,000
-3.0%
4
4
0.0%
$120,000
$113,550
5.7%
0
0
N/A
(No Sales)
(No Sales)
N/A
Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price
2015
2016
Traditional
2017
Foreclosure/REO
2018
2019
Short Sale
100%
Closed Sales
95% 90% 85% 80% 75%
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
$1000K $900K
Median Sale Price
$800K $700K $600K
$500K $400K $300K $200K $100K $0K
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2015
2016
2017
2018
2019
myRASM.com | 47
Produced by Florida REALTORSÂŽ with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month.
