Sarasota Manatee Realtor Magazine - RASM - August 2018 Issue by REALTOR® Association of Sarasota and Manatee

Sarasota/Manatee

REALTOR® The Official Publication of the REALTOR® Association of Sarasota and Manatee

Marketing and Promotions: Success in the Digital Age

August 2018

IN WITH THE NEW F LO R I DA L I V I N G YO U R WAY On Florida’s Gulf Coast, exceptional residential opportunities are geared toward a wide array of lifestyle aspirations — from a dream home in the suburbs to a pied-à-terre in the heart of the city. Michael Saunders & Company represents a wide spectrum of communities from Bradenton to Boca Grande, because we know that one size does not fit all. Customers are looking for unique options that are tailored to the way they want to live.

NOW UNDER CONSTRUCTION

We invite you to explore and learn about the new home options presented by Michael Saunders & Company, and share the opportunities with your customers.

The Ritz-Carlton Residences, Sarasota • Newest addition to the Ritz-Carlton properties. TheResidencesSarasota.com • From the $2,400,000s • 941.702.2300 Preview Gallery 1111 Ritz-Carlton Dr

1OO% commission paid after rescission period.*

Palma Sola Bay Club The Lifestyle You Deserve • PalmaSolaBayClub.com From the $300,000s • 941.761.7349 • 3410 77th St. W., Bradenton

1OO% commission paid after rescission period.*

Sandhill Lake Single Family Homes in the Heart of Sarasota • From the high $400,000s SandhillLakesSarasota.com • 941.234.0432 • Model at 5300 Ashton Oaks Ct

MICHAELSAUNDERS.COM ⁄ NEW-HOMES

OVER 1OO SOLD!

Mark Sarasota Downtown is Downstairs • MarkSarasota.com From the mid $700,000s • 941.234.4323 • Sales Gallery 100 S. Washington Blvd., Sarasota

MOVE-IN READY HOMES AVAILABLE

Edgewater at Hidden Bay Carefree Bayfront Living • EdgewaterHB.com From the $500,000s • 941.966.3600 • 249 Hidden Bay Drive, Osprey

Licensed Real Estate Broker

Parrish

Condominiums

Ellenton

The Lifestyle You Deserve

Palmetto

MANATEE COUNTY

MANATEE AVE.

Anna Maria Island

Bradenton CORTEZ RD.

Lakewood Ranch Longboat Key

UNIVERSITY PKWY.

EXIT 213

Sarasota FRUITVILLE RD.

EXIT 210

Lido Key BEE RIDGE RD.

EXIT 207

CLARK RD.

EXIT 205

Siesta Key

Osprey

SARASOTA COUNTY

EXIT 200

Casey Key

Nokomis

Venice

North Port

Englewood

CHARLOTTE CO Port Charlotte

Manasota Key

REMEMBER Register yourself by completing the broker participation guideline to make sure you receive your commission check! To see all of the properties, visit michaelsaunders.com/new-homes

Punta Gorda

Palm Island

SANDHILL

LAKE

Little Gasparilla

Burnt Store Gasparilla Island

Boca Grande

GET IN TOUCH Contact us at 844.591.4333 or InWithTheNew@michaelsaunders.com

July 2018. *Limited time offer. Contact community for more information.

844.591.4333 | 100 SOUTH WASHINGTON BOULEVARD | SARASOTA, FLORIDA

Sarasota/Manatee

REALTOR

Visit our website at www.MyRASM.com for Association news, events and services.

table of contents 6

Cover Story In today’s competitive real estate market, it’s never been more vital to promote yourself and your business. It requires building name recognition, confidence, and consistency.

12 Realtor® Attorney Joint Committee

Stephanie Cua, Board Certified Attorney with Barnes Walker, discusses how the real estate industry has recently become a growing target for sophisticated wire fraud schemes.

23 Market Analysis The Sarasota and Manatee market stays on trend with increasing home sales, rising median prices and low inventory in June 2018.

28 CID Update Susan Goldstein, CID President Elect, discusses the 2018 objectives of the CID to better serve members through education.

Sarasota/Manatee REALTOR® Magazine Volume 15 • Issue 8 • AUGUST 2018

35 Neighborhood Spotlight Carol VanDoren, an agent with RE/MAX Alliance Group, grants us a tour of the River Dance Condominium located in the heart of Manatee County.

In Every Issue

REALTOR Association of Sarasota and Manatee South Office - 2320 Cattlemen Road Sarasota, Florida 34232 North Office - (Temporary Location) 417 12th Street West, Suite 106 Bradenton, FL 34205 Phone: 941-952-3400 FAX: 941-952-3401 www.MyRASM.com 2018 Association Officers President: Greg Owens, Keller Williams on the Water President-Elect: Amy Worth, RE/MAX Platinum Realty Treasurer: David Clapp, RE/MAX Alliance Group Secretary: Christina Pitchford, Suncoast Homes & Dreams Immediate Past President: Xena Vallone, Xena Vallone Realty Chief Executive Officer: Jeff Arakelian

14 - YPN 16 - Government Affairs 31 - Global Business Council 32 - Education Programs 36 - Membership 39 - WCR Report 40 - Calendar of Events/Education

On the Cover

Mission Statement: The mission of the REALTOR Association of Sarasota and Manatee is to keep the Realtor central to the real estate transaction by advancing members’ professionalism and expertise while upholding the Realtors Code of Ethics. We are committed to protecting private property rights in the communities we serve. The Sarasota / Manatee REALTOR Magazine is published monthly by the REALTOR® Association of Sarasota and Manatee, Inc.

Marketing and Promotions: Success in the Digital Age

. . . . CONNECT WITH THE EDITOR

Do you have an idea for an article or want to submit images, stories or ideas? We would love to hear from you! Email the Editor at Beth@MyRASM.com. RASM reserves the right to review and approve all content.

4 AUGUST 2018

Sarasota/Manatee REALTOR® Magazine

Editorial Staff: Member Services Manager: Jessica Montague Director of Information Technology: Jesse Sunday Professional Development Manager: Janet Sowers Government Affairs Director: Maxwell Brandow Communications & Marketing Manager: Gina White Magazine Editor: Beth Sunday Production: Coastal Printing, Inc. Subscriptions: The annual dues of every member of the REALTOR Association of Sarasota and Manatee, Inc., includes a one-year subscription to Sarasota/Manatee REALTOR magazine. Editorial ideas and manuscripts are welcome.

Byline articles and columns express the opinions of the writers and do not necessarily reflect the policies or sentiments of the REALTOR Association of Sarasota and Manatee, Inc.

All submitted copy is subject to editing. 2017 Copyright© by the REALTOR Association of Sarasota and Manatee, Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.

For information on advertising rates and deadlines, contact Beth Sunday at 941952-3417 or email Beth@MyRASM.com.

www.MyRASM.com

Business Partner Spotlight: GIT Florida Title Services Ariana Gillooly is the Regional Account Manager for GIT Florida Title Services, a subsidiary of Greater Illinois Title which is in the top 1% of Title Companies in the Nation. The headquarters of the Florida corporate office is conveniently located in downtown Sarasota. GIT Florida Titles Services performs closing services for residential, commercial, and refinance transactions throughout the state of Florida. We are staffed with a Real Estate Title Attorney, Mobile Closers, and Escrow Officers, as well as employees who are fluent in Spanish, Polish, Mandarin Chinese, and German. Our mission is to view our customers as our partners in business and to strive to be the industry leader in continuous quality improvement.

Real Estate Closings

Bob

Chuck

George

Jim

GeorgNancy e

Bob

Jim

Robert Burbeck, Owner 1342 N. Lime Ave., Sarasota, FL 34237 (941) 953-3773 • (941) 713-4348 www.sarasotalockandkey.com Bonded and Insured Safes • Locks • Keys • High-security Locks • Multi-lock • Medeco Largest selection of Key Blanks in Area

Lucy McC

Chamber Member since 1964 Associated Locksmiths of America Safe & Vault Techncians Association

Sarasota | Venice | Lakewood Ranch

Deed in Lieu Foreclosure Defense

Title Insurance Buyer/Seller Representation

Bankruptcy Probate

Contract Preparation Short Sales

Chuck

Attorney Cynthia A. Riddell criddell@rlglawrm.com 941-366-1300

1031 Exchanges

www.rlglawrm.com www.MyRASM.com

Sarasota/Manatee REALTOR® Magazine

AUGUST 2018

COVER STORY

Marketing and

Promotions: Success in the Digital Age

In today’s competitive real estate market, it’s never been more vital to promote yourself and your business. Marketing yourself is truly a multifaceted, constantly evolving endeavor, where one effort builds on the next. It requires multiple campaigns overlapping and interacting, building name recognition, confidence, and familiarity. But success takes time and consistency. And with the vast array of marketing options and social media outlets available today, it can seem overwhelming and expensive. With the proper tools and tips, agents can set themselves up for success without frustrations or breaking the bank.

or asking questions and the agent is not checking their notifications, potential clients may feel put off by the experience and take their queries elsewhere. Even a simple response proves that the agent is paying attention.

Social Media

3. Going Off-Script: It’s important to script all video content thoroughly and rehearse it before filming, even when posting live content on social media. With the popularity of social media, it makes sense for agents to connect with potential clients and post their videos on those platforms. However, real estate professionals have to be trusted by their clients, and too many “umms” and awkward pauses don’t inspire the confidence needed to bring in new business. Agents should keep their messages brief and professional.

Social media outlets have never been more popular or readily available as they are today. According to NAR, there are over 1.3 billion Facebook members worldwide. In fact, Facebook remains the largest social network site, with 77 percent of Realtors® engaging, followed closely by Linkedin at 75 percent. Whether you’re using Facebook, Twitter, Instagram, Pinterest, LinkedIn, or something else, social media platforms are a powerful marketing tool that allow agents to connect with potential clients. It’s a brilliant way to engage with new clients, showcase talents, share aspects of your personality, and (some) personal and family information, so that you present yourself as a warm human being and not just a listing service. 1

NAR outlines four critical Social Media pitfalls:

6 AUGUST 2018

1. Not Interacting enough: Social media gives agents the opportunity to interact directly with their potential audience. The goal of a post is not to blast out bits of information, but rather to engage your audience. So, if people are commenting

2. Inconsistent Branding: When appearing on multiple social sites, it’s important to keep personal branding consistent. Something as simple as using the same profile and cover photo can help present a unified brand. Recognizing a familiar face creates a bond, and potential clients will remember an agent’s photo before they recall their name. When prospects see an agent across multiple platforms, that will give the agent’s brand a larger presence in the mind of potential clients.

4. Posting Listings Exclusively: Don’t focus solely on business all the time. If an agent posts nothing but listings with no engaging posts to inspire conversations, the audience will become bored and the posts will appear to be spam. 2

Effective Email Marketing Email marketing is a simple, free and effective format for reaching many potential clients at the same time. But like most marketing efforts, there are strategic ways to reach your target audience and mistakes to avoid. Every email communication should convey professionalism. NAR’s REALTOR® Magazine stresses the importance of professionalism in email and written communications on every channel, even after you have established a comfortable relationship with your clients. Just because you’re communicating via email, doesn’t mean you should be lax in your language, grammar or sentence structure. Use every opportunity to market yourself as the professional that you are. Every email, letter and communication should be treated as a resume that the public is using to determine trust and professionalism. Another simple but effective tool is optimizing an email signature properly. Realtors® should make certain that when they’re communicating with prospects, that they know how to easily connect with them. 3

Sarasota/Manatee REALTOR® Magazine

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NAR's tips for

effective EMAIL marketing

1. Pick a broadcast email distribution company. A few examples are MailChimp, Constant Contact, and Vertical Response. Choose one that is easy to navigate and that has a customer support center if you have questions. 2. Organize email addresses in a manageable database and keep this list regularly updated as followers will unsubscribe, and new contacts will be added over time. Also, keep contact in categories based on their interest. Some clients will want market statistics, while others might be looking for new listings only. 3. Send emails regularly within campaign categories. Email once or twice a week and reply to all inquiries as soon as possible. 4. Review the statistics regularly and track behavioral patterns. This data can be continually improved from one batch of emails to the next. The right email distribution company can help track the ‘Open Rate,’ and the ‘Click Throughs,’ as well as keep track of who interacted the most, what they clicked, and what time they clicked it. 4

The Right Tools & the Right Opportunity Proper promotion of yourself and your business also requires maintaining the leads you collect in an organized, user-friendly format. “The single most important marketing tool I maintain is my database. Once I talk to someone, that person goes in my database – period,” said Alex Krumm, Broker with NextHome Excellence. “I'm talking about friends, family, potential buyers, and sellers - everybody. It's a simple truth that EVERYONE YOU MEET will at some point have a real estate need. Great Realtors® recognize this and constantly maintain their list.”

"If you're not forcing registration on your website, you're leaving 90%+ of your possible leads on the table," Alex Krumm, Broker with NextHome Excellence. “My primary lead generator is my website, which generates new, real leads every day of the year using lead capture forms, but I also feed my database through Facebook, LinkedIn, Contactually, and various landing pages. The magic happens when I sync the leads through Zapier (an automation and integration software), which allows me to specifically tailor how www.MyRASM.com

and where my leads get into my database. Once leads are in the database, online marketing becomes a completely manageable task. Because my leads are all in one central location and are sorted by their potential needs I'm able to mass market with e-mails, texts, and Facebook ads,” said Krumm. Since marketing yourself goes beyond name recognition and community presence; coupling your efforts with the right opportunity will really attract a client’s attention. “We have found that property videos and Matterport tours help us get the most exposure for our properties and enhance our personal brand,” said Robert Milligan, Qualifying Broker with Allison James Estates & Homes. “I think it's difficult to market oneself without doing so in conjunction with a real estate opportunity. Customers are inherently interested in real estate offerings but let’s face it; nobody really cares about me or you as an individual. If you offer compelling opportunities, that's what will incite action from customers because they believe that you are in the best position to help them get what they want and need. We use property videos to pique interest, and then we advertise those on social media to very targeted audiences, which generates a lot of referrals. Regularly showcasing property with video on social media helps keep you at the top of mind with your audience and shows them that you are engaged with the market at a high level. We use appropriate hashtags with our social media property videos to expose our videos to a wider audience and attract more followers over time, and we do get referrals based on our online activity,” added Milligan.

Follow-through is critical Whatever type of marketing path is utilized, follow-up is essential. There are some great marketing strategies that work and ones that don’t. “Let me tell you what DOESN'T work: putting marketing together - in any format - and not following up regularly with leads over time,” said Krumm. “We're in a market in which most buyers and sellers are very patient and it can take months (or years!) for marketing to convert into business. Follow-up prospecting is the single most critical component of any effective marketing plan. Expecting a campaign to produce over time without investing time isn't realistic in a market like ours.” Digital media and social networking outlets are revolutionizing the way businesses work. However, that doesn’t mean oneon-one interaction should be forgotten. “There's simply no substitute for creating real relationships with people,” added Krumm. “The digital revolution has given us completely new ways to create new, real relationships with people that we've never met before, and that kind of lead generation is a cornerstone of my business.” Continued on page 8

Sarasota/Manatee REALTOR® Magazine

AUGUST 2018

Maintaining a fresh website Another great tip is to keep your website fresh and up-to-date. Make certain that there are no broken links, confusing content and that the site is easy to navigate, and easy for visitors to find contact information. Here are some elements to consider when updating your website: •

Include a fact sheet about you, your company and your team members.

•

Include a short video about yourself

•

Include a sign-up form that can be used to sign up for press releases, newsletters, market updates, e-blasts, or alerts about special events. 5

Free Publicity The Florida REALTOR® Magazine identifies some great tips to enable Realtors® to create an effective media relations program that will establish you as an expert in the real estate market. It requires persistence and commitment, but if agents get into the habit of repeatedly writing their own press releases concerning issues of public interest, market updates and activities in the community, they can submit them to the local media outlets for a chance for publication. Agents need to be consistent, and in larger markets, it might make sense to hire an agency vs sending releases via a service. A few tips to be mindful of include connecting with reporters on LinkedIn, Facebook and Twitter. By following them on social media, and interacting, they will become comfortable and realize a Realtors'® market expertise. 6

Hiring a Professional Marketing oneself in our competitive real estate market can most definitely be a challenge and investing in the right professionals can really make an agent stand out from the competition. “Everyone we meet with has the same goal, to be successful in sales and relationship building,” said Elizabeth Reynolds, Chief Operations Officer at IAS Marketing Services. “This means that their marketing must be effective. At IAS Marketing Services, we like to help our customers learn that there is no “magic marketing button” and no one thing works for everyone. One business might have great success on Facebook and another might never receive a single lead on social media. This is why we developed a well-rounded marketing wheel. We start with your brand and then we spread it across multiple avenues. Such as a website, collateral material, promotions items, a social media presence, emails to your sphere, direct mail, and print ads. A well-rounded marketing plan also means getting back to basics and telling people about your business face to face, cold calling, walking the streets and door knocking and even manning booths at events. If you meet a lot of people and make a great impression, being able to hand them a promo item or business card or brochure will really help you stand out in their mind. 30% more people do business with someone after receiving a promo product,” said Reynolds. 8 AUGUST 2018

Whatever tools and resources an agent utilizes, marketing and self-promotions are necessary in today’s competitive real estate market. Tactics and resources will change over time, but continually marketing yourself professionally, staying up-to-date and fresh, and keeping your brand consistent will help cement on-going success. “Of all the tools I've tried throughout the years, the single most important tools are the ones that are attached to you your fingers to make the phone calls, your eyes to see what's happening in the market around you, and your ears to listen to what your customer really needs. Try taking someone different out to lunch once a week and ask the right questions, really listen to them, and watch your business EXPLODE,” said Krumm.

Sources: 1. www.magazine.realtor/technology/feature/article/2018/06/4-mistakes-realestate-pros-make-on-social-media 2. www.magazine.realtor/technology/feature/article/2018/06/4-mistakes-realestate-pros-make-on-social-media 3. www.magazine.realtor/for-brokers/build-your-business/article/2011/05/4tips-boost-your-business-image 4. www.nar.realtor/commercial-connections/make-powerful-clientconnections-with-effective-email-marketing 5. www.blue-soho.mydigitalpublication.com/publication/index.php?i=3 12628&m=0&l=&p=20&pre=&ver=html5#{%22page%22:22,%22iss ue_id%22:312628 6. www.blue-soho.mydigitalpublication.com/publication/index.php?i=3 12628&m=0&l=&p=20&pre=&ver=html5#{%22page%22:22,%22iss ue_id%22:312628

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CLUBHOUSE GRAND OPENING FALL 2018

THE LUXURY. THE LIFESTYLE.

Introduce your clients to the most exclusive village in Lakewood Ranch. With magnificent residences, a splendidly reimagined Grande Clubhouse underway, and enhancements that include indoor/outdoor dining, tennis, bocce, fitness center and resort-style pools, we’re sure to impress even your most discerning clients. We invite you to tour our collection of fully furnished & ready-to-enjoy homes in Matera, Vineyards, Lake View Estates and Custom Estate Homes, featuring captivating designs from the area’s premier luxury homebuilders.

MATERA from the $700s VINEYARDS from the $800s LAKE VIEW ESTATES from $1 million CUSTOM HOME ESTATES from $1.4 million

MODEL PREVIEW CENTER: 8307 Lake Club Blvd., Lakewood Ranch, FL 34202 | (866) 498-5253 | thelakeclublwr.com ANCHOR BUILDERS | ARTHUR RUTENBERG HOMES | JOHN CANNON HOMES | LEE WETHERINGTON HOMES LONDON BAY HOMES | MURRAY HOMES | NUTTER CUSTOM CONSTRUCTION | STOCK SIGNATURE HOMES BROKER PARTICIPATION WELCOMED. ORAL REPRESENTATIONS CANNOT BE RELIED UPON AS CORRECTLY STATING THE REPRESENTATIONS OF THE DEVELOPER. FOR CORRECT REPRESENTATIONS REFERENCE SHOULD BE MADE TO THE DOCUMENTS REQUIRED BY SECTION 718.503, FLORIDA STATUTES, TO BE FURNISHED BY A DEVELOPER TO A BUYER OR LESSEE. NOT AN OFFERING WHERE PROHIBITED BY STATE LAW. PRICES SUBJECT TO CHANGE WITHOUT NOTICE.

MLS EXPRESS Check out MLS Express!

Bradenton Country Club

ZONE 1 EAST

MLS Express is a dynamic forum for both young and veteran Realtors® alike. This unique platform provides a venue for marketing properties to your Realtor® colleagues, networking with Business Partners and offers important updates to keep you informed.

ZONE 1 WEST Tara Golf & Country Club

When marketing properties at MLS Express, Realtors® can announce specific wants and needs of their clients as well as feature important information about the property. When it comes down to it, we all know the importance of networking in the real estate business. Come by MLS Express and add value to your business! We meet every Thursday at various locations as well as the third Wednesday of each month to accommodate each “zone.” Breakfast & Networking begins at 8 a.m., with the program to follow at 8:45 a.m. Visit www.myrasm.com/ mlsexpress to learn how to add your property to the tour.

10 AUGUST 2018

ZONE 2 ZONE 3

RASM South Office

8 a.m. 8:45 a.m. 9:00 a.m. 9:30 a.m.

BREAKFAST & NETWORKING ANNOUNCEMENTS NEW LISTINGS & OPEN HOMES TOUR BEGINS

ZONE 1 EAST ZONE 2 ZONE 1 WEST ZONE 3 ZONE 4 ANY ZONE

- 1st THURS - 2nd THURS - 3rd WED - 3rd THURS - 4th THURS - 5th THURS

Tara Golf & Country Club RASM South Office Bradenton Country Club RASM South Office RASM South Office RASM South Office

Sarasota/Manatee REALTOR® Magazine

ZONE 4

www.MyRASM.com/MLSexpress (941) 952-3400 www.MyRASM.com

RASM ANNUAL EVENTS Mark your Calendar! AUGUST

速

8-11: Florida REALTORS Convention/ Governance Meetings 21: SummerFest, hosted by your Business Partners

SEPTEMBER 17: Annual Meeting 21: YPN REALTOR Bowling Day 25: CID Downtown Horizons 26: 2018 REALTOR TECH/CON

速

OCTOBER 16: Changing of the Seasons, hosted by your Business Partners 22 - CID Golf 23- GREEN Tech Fair Oct 31 - Nov 5: NAR Convention/ Governance Meetings

DECEMBER 6: Installation and Awards Banquet Dates Subject to Change.

www.MyRASM.com

Sarasota/Manatee REALTOR速 Magazine

AUGUST 2018

Realtor® Attorney Joint Committee Fantastic Wire Fraud Schemes and How to Avoid Them By Stephanie Cua, Real Estate Attorney, Barnes Walker Goethe, Hoonhout, Perron, & Shea, PLLC The real estate industry has recently become a growing target for sophisticated wire fraud schemes. Hackers have developed clever ways to defraud unwary buyers and sellers of their closing funds. In 2017 alone, nearly $1 billion in real estate purchase transactions have been reported as targets for wire fraud. A typical scheme works like this: throughout the closing process, the hacker monitors emails between buyers, sellers, real estate agents, and settlement agents. The hacker watches for an email with a copy of the settlement agent's wiring instructions, and modifies the attachment by substituting the settlement agent's bank account numbers (and sometimes even phone numbers) with their own. The buyer then receives a bogus email, which looks similar to emails sent previously by the actual settlement agent or real estate agent, stating that the wiring instructions have changed and new instructions are attached. The client, who is caught up in the emotional throws of buying their first home, then wires their entire life savings to the hacker's offshore bank account, and poof! There's a very good chance they will never see that money again. Out of desperation, the buyer will try to hold anyone and everyone accountable for losing their funds, including the bank, their attorney, settlement agent, and/or broker. Who is ultimately responsible for losing my buyer's/seller's money? Article 4A of the Uniform Commercial Code, adopted under Florida Statutes Chapter 670, typically places liability on the bank for unauthorized electronic transfers. However, liability can shift to other parties depending on whether “commercially reasonable security measures” were used and adhered to. Courts will look at different factors in determining whether security measures are considered commercially reasonable, such as whether financial information is communicated via encrypted email, or if steps are taken to verify wiring instructions. Wire fraud can be very scary, but you don't have to live without technology to avoid it. Here are some extra steps you can take to help protect your buyers and sellers:

12 AUGUST 2018

1. Trust but verify. Once your client receives wire instructions from a settlement agent, tell the client to call the settlement agent’s office directly to verify the bank account numbers. However, don't just rely on the phone numbers on the instructions. Some hackers will change the phone numbers to their own, so that when you call to verify the account numbers, you're verifying numbers with the hackers. Instead, call using the phone number listed on the settlement agent's website or business card. 2. Educate your clients. Buying or selling a home can be both exciting and stressful for everyone, but don't forget that you're the expert. What may seem like common sense for many of us in the industry may not be to our clients. For example, let your clients know that a broker or real estate agent will never send wiring instructions to them via email, or that account numbers on wiring instructions don't typically change at the last minute and they should alert you or the settlement agent if they receive any communications with new instructions. Sharing your knowledge with your clients as early as possible in the transaction may ultimately prevent them from becoming a victim. 3. Adopt extra security measures. Secure your email account by changing your password on a monthly basis, and if you send any sensitive financial information via email, make sure to send it encrypted. While adopting added security measures won’t completely prevent wire fraud, it can certainly reduce the chances of it happening.

Stephanie Cua is a real estate attorney at Barnes Walker, Goethe, Hoonhout, Perron, & Shea, PLLC, practicing in the areas of residential and commercial real estate, and business law. This article is not intended to serve as legal advice and should not be used as a substitute for consultation with an attorney.

Sarasota/Manatee REALTOR® Magazine

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We’ll have realtor events throughout the year to redeem your Sweet Rewards Certificates for prizes. Plus, at the end of the program, there are bonus awards! $ 5,000 for the highest number of sales $ 2,500 for the second highest number of sales $1,500 for the highest average sales price To arrange for your personal tour, contact our Realtor Liaison Debbie Urban at 219.313.6399 or durban@stockdevelopment.com SALES OFFICE: 7425 SEACROFT COVE | LAKEWOOD RANCH, FLORIDA 34202 |

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STOCK REALTY, EXCLUSIVE SALES AGENT, LICENSED REAL ESTATE BROKER BROKER PARTICIPATION WELCOMED. ORAL REPRESENTATIONS CANNOT BE RELIED UPON AS CORRECTLY STATING THE REPRESENTATIONS OF THE DEVELOPER. FOR CORRECT REPRESENTATIONS REFERENCE SHOULD BE MADE TO THE DOCUMENTS REQUIRED BY SECTION 718.503, FLORIDA STATUTES, TO BE FURNISHED BY A DEVELOPER TO A BUYER OR LESSEE. NOT AN OFFERING WHERE PROHIBITED BY STATE LAW. *SWEET REWARDS PROGRAM IS SUBJECT TO CHANGE. FOR A LIMITED TIME. CERTAIN RESTRICTIONS APPLY. COMMISSION PAID AT CLOSING OF THE HOME. SEE SALES ASSOCIATE FOR DETAILS.

FLStockDevelopment

Suncoast Regional YPN Get Engaged with the YPN By Hannah Veitkus, Realtor®, YPN Committee Member Millennials. That word seems to be attached to a whole plethora of discussions these days. Are they helping or hurting the economy? Are they shaking up the political stage in a positive or negative way? Are they altering the world of technology or simply becoming slaves to it? Whatever your opinion, I think we can all agree that millennials (which encompass everyone born between 1980, and the early 2000s) are shifting the world around us with unique expectations for how they want to be served. As Realtors® we need to understand the changing landscape of expectations in order to deliver the highest value to this generation of clients. Millennials have a reputation for leveraging peer-to-peer education that goes well beyond the classroom. As a millennial myself, I talk to my peers about more than just what we learned in the classroom or office setting but also about the world around me, purchases I want to make, places I want to travel to, projects I want to accomplish…and the list goes on. We love getting feedback from people we trust, and those we believe have some subject matter expertise on the topics that are important to us. Therefore, it should come as no surprise that our very own Young Professionals Network here at RASM decided to host “A Day in the Life of a Top Producer” as one of our educational events this year. We love learning from one another, so why not

gain some knowledge from our area’s most successful Realtors®?

This year our panel consisted of Drew Russell, Michael Saunders and Company, Jim Soda, Premier Sotheby’s International Realty, and Judi Taulbee, Fine Properties. The questions asked of our panelists consisted of everything from their morning routine to the role that mentors have played in their life, to their favorite lead generation sources. Is it really any surprise that area’s top producers all rise to the day’s opportunities before 6:30 am? Perhaps not, but they also claim very little time in the office. Would you have guessed that? The areas’ top producers reinforced that success is no accident and that a support system in the office and at home was essential to staying at the top. Important messages offered by our panel: • • • • • •

Answer your phone (always) and get out there in front of people. Treat your clients with the highest form of respect and care, always, even on your bad day or theirs. Grind it out. There is no replacement for a strong worth ethic. Never stop learning. You have to spend $ to make $. Set realistic goals and hold yourself accountable; if this is a challenge area for you, have someone else you trust help to hold you accountable.

These top producers agreed that not every lead source works the same for individual agents, but their top sources included Zillow, past clients, referrals and good old fashioned farming for leads. They also encouraged all agents to reach out to their office’s top producers or even to other area top producers in their market to leverage the power of a high performing network. Thirty minutes over coffee or lunch simply listening and absorbing knowledge from someone who is succeeding in this business is priceless. No matter what stage you’re at in your career with real estate, why not take a page from the millennial handbook and learn from your peers?

14 AUGUST 2018

Sarasota/Manatee REALTOR® Magazine

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888-798-8826 | OPHMintoUSA.com 12300 Manatee Ave. West, Bradenton, FL 34209 *Price excludes taxes. Costs of trip including airfare and expenses will be reimbursed up to $500 at closing. Purchase must be made within 90 days of One Particular Getaway visit. Receipts for airfare and expenses must be submitted in order to be reimbursed for exact expenditures. The reimbursement cost is not to exceed $500. This material shall not constitute a valid offer in any state where prior registration is required. The facilities and amenities described and depicted are proposed, but not yet constructed. Photographs are for illustrative purposes only and are merely representative of current development plans. Development plans, amenities, facilities, dimensions, specifications, prices and features depicted by artists’ renderings or otherwise described herein are approximate and subject to change without notice. © Minto Communities, LLC 2018. All rights reserved. Content may not be reproduced, copied, altered, distributed, stored or transferred in any form or by any means without express written permission. One Particular Harbour and the One Particular Harbour logo are trademarks of Margaritaville Enterprises, LLC and are used under license. Minto and the Minto logo are trademarks of Minto Communities, LLC and/or its affiliates. CGC 1519880. 8/2018. MOPH-005269

Government Affairs Ordinance Updates & Volunteer Opportunities By Max Brandow, Government Affairs Director Change the Date Sarasota I am happy to announce that the Decide the Date Initiative has now completed the second of three phases. Decide the Date was an initiative to change the date of the Sarasota City Elections from the springtime to the regular fall election period. This will save Sarasota city taxpayers approximately $100,000 each election cycle. This move will also increase voter turnout across the city. Now that we have completed the petition gathering process and the city commission process we will be heading into the final phase: the campaign process, now known as Change the Date. We are encouraging all RASM Sarasota City residents to be champions for Change the Date Sarasota. If you would like more information on the ballot initiative, or if you are looking for ways to get involved, feel free to reach out to me. Longboat Key Sign Ordinance

consider joining one of the three RASM Political Committees: The Public Policy Committee, RPAC Committee, and the Political Action Advisory Committee. The Public Policy Committee is a great committee if you are passionate about local policy issues and want to get more involved in how RASM addresses those issues. The RPAC Committee is the group that makes all of our political efforts possible by fundraising for our political fund. We use these funds to help Realtor®champions get elected so that they can fight for you in office. We also use these funds to fight for issues you care about in Tallahassee, like reducing the Business Rent Tax and capping homeowner’s association estoppel fees. The Political Action Advisory Committee screens and recommends candidates for endorsement. This committee is very essential to what we do at RASM, and the members dedicate many hours in order to properly vet all the candidates that may be representing you in Tallahassee or on City and County Commissions. I hope you will consider one or more of these three Committees.

Longboat Key recently passed a new sign ordinance that may require some agents to buy smaller signs than they currently use. After much discussion with the Longboat Key Town Commission and the Longboat Key Planning Department, the Commission voted to reduce the dimensions of real estate signage on the island down to 3 square feet. RASM staff and Realtor® members spoke out against this reduction at both readings of this ordinance, arguing the reduced sign size would burden Realtors® in the area and force them to special order Longboat Key-specific signs. Unfortunately, our recommendations to the Commission to meet us in the middle and allow 4 square feet was not taken up. Although that is not the result we wanted, the ordinance is not all bad for Realtors®. Longboat Key did decide to eliminate the permit process for temporary real estate signs; this will save our members time and hassle when selling a property on Longboat in the future. There will be a 6-month transition period to allow Realtors® to come into compliance with the new code. These changes will be effective in January 2019. RASM has noted the Commissioners who voted to reduce the sign dimensions for this ordinance and will take that into account when we screen the Longboat Key Commissioner races in the Spring of 2019. Committee Requests This September, RASM will be sending a notice for all members to consider joining a 2019 Committee. I ask that you 16 AUGUST 2018

Sarasota/Manatee REALTOR® Magazine

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RASM Diamond Sponsor (3 Yrs) RPAC Major Donor(Crystal R) WCR State Sponsor WCR State Bus Partner of the YR CRS State Sponsor

239.330.9910 www.MyRASM.com

Sarasota/Manatee REALTORÂ® Magazine

AUGUST 2018

Building RELATIONSHIPS Building REWARDS JOIN OUR REALTOR ® REWARDS PROGRAM FOR UP TO 5% COMMISSION AND MORE

Earn rising commissions for each Neal Signature home you sell, including options.*

You’re automatically registered when you sell a home by Neal Communities. Your registration resets every calendar year.

Why NEAL

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Trusted Craftsmanship, Thoughtful Planning,

Modern Floor Plans, Energy Efficiency, Clean,

Innovative Design, Exceptional Value,

Safe Building Materials, Easier Maintenance,

and Environmental Integrity

Community Clubhouses, Pools, Parks

Neal Signature builds luxury custom homes in some of Southwest Florida’s most distinct communities and picturesque natural settings. As the largest and most established family-owned builder in the area, Neal boasts an over 90% customer satisfaction rate.

NealSignatureHomes.com/Realtors • 844.720.3817 Neal Signature Homes and Neal Communities Realtor® Reward programs are two separate programs. Sales procured with each entity are recognized only by the entity the sale is procured with. Commission: 3% payable to your office for a sale provided that you are the Procuring Cause. Commission will be paid on the base home, home site and home site premium. For completed inventory, commission will be paid on net contract price, exclusive of merchandising and furniture. Payment of Commissions: Commissions will be paid as follows: 1. In full at lot close (if a lot and home purchase) or 2. In full after home closing if an end close. ©2018 Neal Communities, Lakewood Ranch, Florida. All rights reserved. CBC1256375

Southwest Florida’s Most Experienced Home Builder For Over 40 Years

2018 Dowtown Horizons Tuesday, September 25 | 8 - 10 a.m. | The Francis 1289 N. Palm Ave. Sarasota, FL 34236 | $20 includes breakfast

Martin Zogran

Urban Designer, Sasaki Associates, Inc. The Bay Sarasota

Join us for a discussion about the future of downtown Sarasota, presented by the Commercial Investment Division from the REALTOR® Association of Sarasota and Manatee. Enjoy a special presentation from The Bay Sarasota and how it’s shaping the future of Downtown!

www.myrasm.com/commercial

We can help you sell to investors. For investors who purchase homes to use as rentals we can provide expertise that will save you time and effort, enhance your credibility, and help you close more sales. We’ll share rental rate estimates, rent readiness assessments and suggested improvements for properties being considered as rental investments. When you meet with investors they’ll have a complete solution from industry experts. We only ask that you suggest us as the property manager when the purchase is completed. Our 30 years of professional property management experience combined with your real estate sales experience is a win-win for all!

Partner with the Property Management Leader. Call 941.225.8185 or visit rpmsaramana.com/real-estate-agent-partner today. Each office is independently owned and operated. © 2017 Property Management Business Solutions, LLC.

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Sarasota/Manatee REALTOR® Magazine

AUGUST 2018

2 8

EVENT TO BENEFIT YOUNG PROFESSIONALS NETWORK EVENT TO YPN BENEFIT VOLUNTEER. GROW. EVENT TOHOSTED BENEFIT NT TO BENEFIT YOUNG PROFESSIONALS CHAIRS NETWORK EVENT BY EVENT

8YPN

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NG DAY

REALTOR® BOWLING DAY PRESENTED BY

2 8 2 8

Coletti, Chair NETWORK.Lisa EVENT CHAIRS 941.952.8163 LEAD. designologysrq@gmail.com Lisa Coletti, Chair VOLUNTEER. GROW. 941.952.8163 Elizabeth M. Oakley, Co-Chair designologysrq@gmail.com

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REALTOR® BOWLING DAY EVENT TO BENEFIT PLEASE JOIN US PRESENTED BY YOUR LOGO COULD BE HERE PLEASEFRIDAY JOIN US YOUR LOGO SEPTEMBER 21 FRIDAY COULD BE HERE

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941.366.0115 PLEASE JOIN US PLEASE JOINTOUS BE A SPONSOR? eoakley@dunlapmoran.com NETWORK.WANT O R A S M LEAD. PLEASE CONTACT PLEASEPLEASE JOINFRIDAY USJOIN US FRIDAY WANT TO BE A SPONSOR? VOLUNTEER. ERE Gina Montes

11AM - 3PM SEPTEMBER 21 - 3PM TO11AM BENEFIT $35EVENT PER PERSON INCLUDES

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YPN PLEASE CONTACT SEPTEMBER 21GROW. 941.256.3735 SEPTEMBER 21 FRIDAYFRIDAY gmontes@prmg.net Gina Montes YOUNG PROFESSIONALS NETWORK REALTOR BOWLING DAY 11AM21 - 3PM21 11AM941.256.3735 3PM SEPTEMBER PTEMBER FEATURING A 50/50 RAFFLE AND CHINESE AUCTION gmontes@prmg.net MARKETING SPONSOR 11AM 11AM - 3PM - 3PM MARKETING SPONSOR AMF GULF GATE LANES 7221 SOUTH TAMIAMI TRAIL $35 INCLUDES PER PERSON INCLUDES PERSON SARASOTA, 34231 AMF GULF GATEFLLANES ®

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WE NEED YOU BUSINESS PARTNERS! | PIZZA UNLIMITED SODA | LIMITED SODA PIZZA YOUR LOGO COULD BE HERE OES | ONETICKET DRINK TICKET NE DRINK WE NEED YOU BUSINESS PARTNERS! $2000 PRESENTING YOUR SPONSOR $1500 NLIMITED D SODA | SODA PIZZA | PIZZA LOGO COULD BE HERE DRINK SPONSOR Includes: 6 FREE Team Players includes: 6 FREE Team Players 50/50 RAFFLEAUCTION AND CHINESE AUCTION AND CHINESE TEAM NAME ON LANE TEAM NAME ON LANE $2000 PRESENTING SPONSOR $1500 DRINK SPONSOR Sponsor HOURLY Includes:Announced 6 FREE www.myrasm.com/ypn Team Playerson Event Day Sponsor LOGOONtoLANE APPEAR on All Eblasts TEAM NAME Sponsor Announced LOGO to APPEAR on on All Event FlyersDay HOURLY Sponsor LOGO to APPEAR on All Step & Repeat Banner on Eblasts Event DayLOGO Sponsor LOGO toonAPPEAR on Snap Chat Filter Sponsor to APPEAR All Flyers Shout Out on RASM Facebook Page (twice) Sponsor LOGO to APPEAR on Step & Repeat Banner on 7221 SOUTH TAMIAMI TRAIL 7221 SOUTH TAMIAMI TRAIL Promo Materials on tables on Event Day Day Sponsor LOGO to APPEAR on Snap Chat Filter SARASOTA,Event FL 34231 8 SARASOTA, FL 34231 Event titleRASM sponsor) Pitched at every Shout (with Out on Facebook Page (twice)MLS meeting 7221 SOUTHTRAIL TAMIAMI TRAIL SOUTH TAMIAMI Display Pop Up Banner on Event DayDay (bring your own) Promo Materials on tables on Event Event (with title sponsor) Pitched at every MLS meeting SARASOTA,SARASOTA, FL 34231 FL 34231 Display Pop Up Banner on Event Day (bring your own)

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mTEAM Players NAME ON LANE RINK SPONSOR SPONSOR NESponsor LOGO-to APPEAR on Drink Cards Team Players rs Tuesday, August 21 WHEN: PEAR Cards givenon to Drink all Attendees Sponsor Announced 4 - 7 p.m. LANE s Sponsor Announced HOURLY on Event Day on Drink Cards nyAPPEAR Drink Cards Manateeon Technical College Sponsor LOGO to APPEAR All Eblasts WHERE: ees Sponsor Announced or Announced 6305 State Road 70 PEAR on AllLOGO Eblasts Sponsor to APPEAR on All FlyersE Day on All Flyers Bradenton, FL 34203 PEAR on All Eblasts nAPPEAR All Eblasts nAPPEAR All Flyerson All Flyers

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Sponsor APPEAR on Drink Cards includes:LOGO-to 6 FREE Team Players given all Attendees TEAM toNAME ON LANESponsor Announced HOURLY Event Day Sponsor on LOGO-to APPEAR on Drink Cards Sponsor LOGO to APPEAR on All Eblasts given to all Attendees Sponsor Announced Sponsor LOGO to APPEAR on All Flyers HOURLY on Event Day Sponsor LOGO to APPEAR on All Eblasts Sponsor LOGO to APPEAR on All Flyers

FEST

WHAT:

Meet and greet with over 80 RASM Business Partner exhibitors at SummerFest! Enjoy great food, new connections and the opportunity to win one of the many door prizes, collectively valued over $2,500. You could also be the lucky winner of the grand prize drawing for a $250 gift card!

WHO:

This event is only open to REALTORS® of RASM and is FREE!

Sarasota/Manatee REALTOR® Magazine

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Sarasota/Manatee REALTORÂŽ Magazine

AUGUST 2018

Easy TO SELL Easy TO EARN JOIN OUR REALTOR ® REWARDS PROGRAM FOR UP TO 5% COMMISSION AND MORE Earn rising commissions for each Neal Communities home you sell.

You’re automatically registered when you sell a home by Neal Communities. Your registration resets every calendar year.

Why NEAL

Why NEW

Trusted Craftsmanship, Thoughtful Planning,

Modern Floor Plans, Energy Efficiency, Clean,

Innovative Design, Exceptional Value,

Safe Building Materials, Easier Maintenance,

and Environmental Integrity

Community Clubhouses, Pools, Parks

For over 40 years we’ve been building for the Florida Lifestyle: our best homes in Southwest Florida’s best locales. As the largest and most established family-owned builder in the area, Neal boasts an over 90% customer satisfaction rate.

NealCommunities.com/Realtors • 844.712.5053 Neal Signature Homes and Neal Communities Realtor® Reward programs are two separate programs. Sales procured with each entity are recognized only by the entity the sale is procured with. Commission: 3% payable to your office for a sale provided that you are the Procuring Cause. Commission will be paid on the base home, home site and home site premium. For completed inventory, commission will be paid on net contract price, exclusive of merchandising and furniture. Payment of Commissions: Commissions will be paid as follows: 1. In full at lot close (if a lot and home purchase) or 2. In full after home closing if an end close. ©2018 Neal Communities, Lakewood Ranch, Florida. All rights reserved. CBC1256375

Southwest Florida’s Most Experienced Home Builder For Over 40 Years

Market Analysis

Sarasota and Manatee Home Sales Rise Again in June

The Sarasota and Manatee market stays on trend with increasing home sales, rising median prices and low inventory in June 2018. "We’ve consistently seen low inventory levels and rising prices over the last few months,” said Greg Owens, 2018 President of the REALTOR® Association of Sarasota and Manatee. “But, sales continue to maintain a steady pace, supporting a strong local economy.” Sarasota County and Manatee County reported a total of 2,097 closed sales in June 2018, a 5.2 percent increase from last year. In the condo market, Sarasota sales increased by 3.8 percent to 384, while Manatee condo sales increased by 20.9 percent to 278. As for single-family homes, Manatee sales increased by 4.8 percent to 637, while Sarasota increased by 1.7 percent to 798. Combined pending sales, or the number properties that went under contract this month, increased by 3 percent from June of 2017. In Manatee County, condo pending sales are up by 7.3 percent, while single-family pending sales are up by 9.9 percent. As for Sarasota County, there was no change in the condo market and a 2.3 percent decrease in single-family home pending sales. "Real estate is local,” added Owens. “Single-family pending sales are up in Manatee and down in Sarasota County. Find a Realtor® with the expertise in your specific, local market.” Overall, inventory is down compared to June 2017. Sarasota single-family homes decreased by 3.4 percent, while Manatee

single-family homes decreased by 1.1 percent. Sarasota condo inventory increased by 1.9 percent, while Manatee condo inventory is down by 2.8 percent in the two-county area. Median sales prices continue to rise. Sarasota single-family homes increased by 1.6 percent to $279,500, while Manatee increased by 0.8 percent to $300,000. Condo prices in Sarasota increased by 2.7 percent to $221,250 and Manatee increased by 4.9 percent to $191,500. At less than 5 months to deplete the current inventory, the two counties represent a seller’s market in June 2018. Manatee condos are at a 4.1-month supply, a 6.8 percent decrease from last year. Sarasota condos are at a 4.5 month-supply, a 6.3 percent decrease. Both Manatee and Sarasota single-family homes decreased to a 4.1-month supply of inventory. Monthly reports are provided by Florida REALTORS® with data compiled from My Florida Regional Multiple Listing Service. For comprehensive statistics dating back to 2005, visit www.MyRASM.com/ statistics.

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Sarasota/Manatee REALTOR® Magazine

AUGUST 2018

Monthly Market Summary - June 2018 Single Family Homes Sarasota County June 2018

June 2017

Percent Change Year-over-Year

798

785

1.7%

269

254

5.9%

Median Sale Price

$279,500

$275,000

1.6%

Average Sale Price

$413,562

$359,226

15.1%

$330.0 Million

$282.0 Million

17.0%

95.2%

95.0%

0.2%

Median Time to Contract

52 Days

51 Days

2.0%

Median Time to Sale

103 Days

107 Days

-3.7%

New Pending Sales

724

741

-2.3%

New Listings

796

781

1.9%

Pending Inventory

1,010

1,040

-2.9%

Inventory (Active Listings)

2,743

2,841

-3.4%

Months Supply of Inventory

4.1

4.3

-4.7%

Closed Sales Paid in Cash

Dollar Volume Med. Pct. of Orig. List Price Received

2014

2015

2016

2017

1,000

Closed Sales

800 600 400 200

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

Median Sale Price

$350K $300K $250K $200K $150K $100K $50K

$0K

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

3,500

Inventory

3,000 2,500 2,000 1,500 1,000 500 0

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2014

2015

2016

2017

24 Â&#x201D;Â&#x2018;Â&#x2020;Â&#x2014;Â&#x2026;Â&#x2021;Â&#x2020; Â&#x201E;Â&#x203A; Â&#x17D;Â&#x2018;Â&#x201D;Â&#x2039;Â&#x2020;Â&#x192; Ěş Â&#x2122;Â&#x2039;Â&#x2013;Â&#x160; Â&#x2020;Â&#x192;Â&#x2013;Â&#x192; Â&#x2019;Â&#x201D;Â&#x2018;Â&#x2DC;Â&#x2039;Â&#x2020;Â&#x2021;Â&#x2020; Â&#x201E;Â&#x203A; Â&#x17D;Â&#x2018;Â&#x201D;Â&#x2039;Â&#x2020;Â&#x192;ĚľÂ&#x2022; Â?Â&#x2014;Â&#x17D;Â&#x2013;Â&#x2039;Â&#x2019;Â&#x17D;Â&#x2021; Â&#x17D;Â&#x2039;Â&#x2022;Â&#x2013;Â&#x2039;Â?Â&#x2030; Â&#x2022;Â&#x2021;Â&#x201D;Â&#x2DC;Â&#x2039;Â&#x2026;Â&#x2021;Â&#x2022;Ç¤ Â&#x2013;Â&#x192;Â&#x2013;Â&#x2039;Â&#x2022;Â&#x2013;Â&#x2039;Â&#x2026;Â&#x2022; Â&#x2C6;Â&#x2018;Â&#x201D; Â&#x2021;Â&#x192;Â&#x2026;Â&#x160; Â?Â&#x2018;Â?Â&#x2013;Â&#x160; Â&#x2026;Â&#x2018;Â?Â&#x2019;Â&#x2039;Â&#x17D;Â&#x2021;Â&#x2020; Â&#x2C6;Â&#x201D;Â&#x2018;Â? Â&#x2C6;Â&#x2021;Â&#x2021;Â&#x2020;Â&#x2022; Â&#x2018;Â? Â&#x2013;Â&#x160;Â&#x2021; ÍłÍˇÂ&#x2013;Â&#x160; Â&#x2020;Â&#x192;Â&#x203A; Â&#x2018;Â&#x2C6; Â&#x2013;Â&#x160;Â&#x2021; Â&#x2C6;Â&#x2018;Â&#x17D;Â&#x17D;Â&#x2018;Â&#x2122;Â&#x2039;Â?Â&#x2030; Â?Â&#x2018;Â?Â&#x2013;Â&#x160;Ç¤ AUGUST 2018 Sarasota/Manatee REALTORÂŽ Magazine www.MyRASM.com Â&#x192;Â&#x2013;Â&#x192; Â&#x201D;Â&#x2021;Â&#x17D;Â&#x2021;Â&#x192;Â&#x2022;Â&#x2021;Â&#x2020; Â&#x2018;Â? Â&#x2018;Â?Â&#x2020;Â&#x192;Â&#x203A;ÇĄ Â&#x2014;Â&#x17D;Â&#x203A; Í´ÍľÇĄ Í´Í˛ÍłÍşÇ¤ Â&#x2021;Â&#x161;Â&#x2013; Â&#x2020;Â&#x192;Â&#x2013;Â&#x192; Â&#x201D;Â&#x2021;Â&#x17D;Â&#x2021;Â&#x192;Â&#x2022;Â&#x2021; Â&#x2039;Â&#x2022; Â&#x2021;Â&#x2020;Â?Â&#x2021;Â&#x2022;Â&#x2020;Â&#x192;Â&#x203A;ÇĄ Â&#x2014;Â&#x2030;Â&#x2014;Â&#x2022;Â&#x2013; Í´Í´ÇĄ Í´Í˛ÍłÍşÇ¤

Monthly Market Summary - June 2018 Single Family Homes Manatee County June 2018

June 2017

Percent Change Year-over-Year

637

608

4.8%

170

169

0.6%

Median Sale Price

$300,000

$297,750

0.8%

Average Sale Price

$365,637

$365,475

0.0%

$232.9 Million

$222.2 Million

4.8%

96.2%

95.3%

0.9%

Median Time to Contract

42 Days

47 Days

-10.6%

Median Time to Sale

90 Days

94 Days

-4.3%

New Pending Sales

619

563

9.9%

New Listings

681

658

3.5%

Pending Inventory

877

778

12.7%

Inventory (Active Listings)

2,133

2,157

-1.1%

Months Supply of Inventory

4.1

4.2

-2.4%

Closed Sales Paid in Cash

Dollar Volume Med. Pct. of Orig. List Price Received

2014

2015

2016

2017

700

Closed Sales

600 500 400 300 200 100

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

Median Sale Price

$350K $300K $250K $200K $150K $100K $50K

$0K

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

Inventory

2,500 2,000 1,500

1,000 500 0

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2014

2015

2016

ÂŽ

2017

Â&#x201D;Â&#x2018;Â&#x2020;Â&#x2014;Â&#x2026;Â&#x2021;Â&#x2020; Â&#x201E;Â&#x203A; Â&#x17D;Â&#x2018;Â&#x201D;Â&#x2039;Â&#x2020;Â&#x192; Ěş Â&#x2122;Â&#x2039;Â&#x2013;Â&#x160; Â&#x2020;Â&#x192;Â&#x2013;Â&#x192; Â&#x2019;Â&#x201D;Â&#x2018;Â&#x2DC;Â&#x2039;Â&#x2020;Â&#x2021;Â&#x2020; Â&#x201E;Â&#x203A; Â&#x17D;Â&#x2018;Â&#x201D;Â&#x2039;Â&#x2020;Â&#x192;ĚľÂ&#x2022; Â?Â&#x2014;Â&#x17D;Â&#x2013;Â&#x2039;Â&#x2019;Â&#x17D;Â&#x2021; Â&#x17D;Â&#x2039;Â&#x2022;Â&#x2013;Â&#x2039;Â?Â&#x2030; Â&#x2022;Â&#x2021;Â&#x201D;Â&#x2DC;Â&#x2039;Â&#x2026;Â&#x2021;Â&#x2022;Ç¤ Â&#x2013;Â&#x192;Â&#x2013;Â&#x2039;Â&#x2022;Â&#x2013;Â&#x2039;Â&#x2026;Â&#x2022; Â&#x2C6;Â&#x2018;Â&#x201D; Â&#x2021;Â&#x192;Â&#x2026;Â&#x160; Â?Â&#x2018;Â?Â&#x2013;Â&#x160; Â&#x2026;Â&#x2018;Â?Â&#x2019;Â&#x2039;Â&#x17D;Â&#x2021;Â&#x2020; Â&#x2C6;Â&#x201D;Â&#x2018;Â? Â&#x2C6;Â&#x2021;Â&#x2021;Â&#x2020;Â&#x2022; Â&#x2018;Â? Â&#x2013;Â&#x160;Â&#x2021; ÍłÍˇÂ&#x2013;Â&#x160; Â&#x2020;Â&#x192;Â&#x203A; Â&#x2018;Â&#x2C6; Â&#x2013;Â&#x160;Â&#x2021; Â&#x2C6;Â&#x2018;Â&#x17D;Â&#x17D;Â&#x2018;Â&#x2122;Â&#x2039;Â?Â&#x2030; Â?Â&#x2018;Â?Â&#x2013;Â&#x160;Ç¤ www.MyRASM.com Sarasota/Manatee REALTOR Magazine AUGUST 2018 Â&#x192;Â&#x2013;Â&#x192; Â&#x201D;Â&#x2021;Â&#x17D;Â&#x2021;Â&#x192;Â&#x2022;Â&#x2021;Â&#x2020; Â&#x2018;Â? Â&#x2018;Â?Â&#x2020;Â&#x192;Â&#x203A;ÇĄ Â&#x2014;Â&#x17D;Â&#x203A; Í´ÍľÇĄ Í´Í˛ÍłÍşÇ¤ Â&#x2021;Â&#x161;Â&#x2013; Â&#x2020;Â&#x192;Â&#x2013;Â&#x192; Â&#x201D;Â&#x2021;Â&#x17D;Â&#x2021;Â&#x192;Â&#x2022;Â&#x2021; Â&#x2039;Â&#x2022; Â&#x2021;Â&#x2020;Â?Â&#x2021;Â&#x2022;Â&#x2020;Â&#x192;Â&#x203A;ÇĄ Â&#x2014;Â&#x2030;Â&#x2014;Â&#x2022;Â&#x2013; Í´Í´ÇĄ Í´Í˛ÍłÍşÇ¤

Monthly Market Summary - June 2018 Townhouses and Condos Sarasota County June 2018

June 2017

Percent Change Year-over-Year

384

370

3.8%

221

214

3.3%

Median Sale Price

$221,250

$215,500

2.7%

Average Sale Price

$332,009

$362,344

-8.4%

$127.5 Million

$134.1 Million

-4.9%

94.0%

93.2%

0.9%

Median Time to Contract

58 Days

67 Days

-13.4%

Median Time to Sale

105 Days

113 Days

-7.1%

New Pending Sales

346

0.0%

New Listings

338

351

-3.7%

Pending Inventory

570

514

10.9%

Inventory (Active Listings)

1,527

1,499

1.9%

Months Supply of Inventory

4.5

4.8

-6.3%

Closed Sales Paid in Cash

Dollar Volume Med. Pct. of Orig. List Price Received

2014

2015

2016

2017

500

Closed Sales

400 300 200 100

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

Median Sale Price

$300K $250K $200K $150K $100K $50K

Inventory

$0K 2,000 1,800 1,600 1,400 1,200 1,000 800 600 400 200 0

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2014

2015

2016

2017

26 Â&#x201D;Â&#x2018;Â&#x2020;Â&#x2014;Â&#x2026;Â&#x2021;Â&#x2020; Â&#x201E;Â&#x203A; Â&#x17D;Â&#x2018;Â&#x201D;Â&#x2039;Â&#x2020;Â&#x192; Ěş Â&#x2122;Â&#x2039;Â&#x2013;Â&#x160; Â&#x2020;Â&#x192;Â&#x2013;Â&#x192; Â&#x2019;Â&#x201D;Â&#x2018;Â&#x2DC;Â&#x2039;Â&#x2020;Â&#x2021;Â&#x2020; Â&#x201E;Â&#x203A; Â&#x17D;Â&#x2018;Â&#x201D;Â&#x2039;Â&#x2020;Â&#x192;ĚľÂ&#x2022; Â?Â&#x2014;Â&#x17D;Â&#x2013;Â&#x2039;Â&#x2019;Â&#x17D;Â&#x2021; Â&#x17D;Â&#x2039;Â&#x2022;Â&#x2013;Â&#x2039;Â?Â&#x2030; Â&#x2022;Â&#x2021;Â&#x201D;Â&#x2DC;Â&#x2039;Â&#x2026;Â&#x2021;Â&#x2022;Ç¤ Â&#x2013;Â&#x192;Â&#x2013;Â&#x2039;Â&#x2022;Â&#x2013;Â&#x2039;Â&#x2026;Â&#x2022; Â&#x2C6;Â&#x2018;Â&#x201D; Â&#x2021;Â&#x192;Â&#x2026;Â&#x160; Â?Â&#x2018;Â?Â&#x2013;Â&#x160; Â&#x2026;Â&#x2018;Â?Â&#x2019;Â&#x2039;Â&#x17D;Â&#x2021;Â&#x2020; Â&#x2C6;Â&#x201D;Â&#x2018;Â? Â&#x2C6;Â&#x2021;Â&#x2021;Â&#x2020;Â&#x2022; Â&#x2018;Â? Â&#x2013;Â&#x160;Â&#x2021; ÍłÍˇÂ&#x2013;Â&#x160; Â&#x2020;Â&#x192;Â&#x203A; Â&#x2018;Â&#x2C6; Â&#x2013;Â&#x160;Â&#x2021; Â&#x2C6;Â&#x2018;Â&#x17D;Â&#x17D;Â&#x2018;Â&#x2122;Â&#x2039;Â?Â&#x2030; Â?Â&#x2018;Â?Â&#x2013;Â&#x160;Ç¤ AUGUST 2018 Sarasota/Manatee REALTORÂŽ Magazine www.MyRASM.com Â&#x192;Â&#x2013;Â&#x192; Â&#x201D;Â&#x2021;Â&#x17D;Â&#x2021;Â&#x192;Â&#x2022;Â&#x2021;Â&#x2020; Â&#x2018;Â? Â&#x2018;Â?Â&#x2020;Â&#x192;Â&#x203A;ÇĄ Â&#x2014;Â&#x17D;Â&#x203A; Í´ÍľÇĄ Í´Í˛ÍłÍşÇ¤ Â&#x2021;Â&#x161;Â&#x2013; Â&#x2020;Â&#x192;Â&#x2013;Â&#x192; Â&#x201D;Â&#x2021;Â&#x17D;Â&#x2021;Â&#x192;Â&#x2022;Â&#x2021; Â&#x2039;Â&#x2022; Â&#x2021;Â&#x2020;Â?Â&#x2021;Â&#x2022;Â&#x2020;Â&#x192;Â&#x203A;ÇĄ Â&#x2014;Â&#x2030;Â&#x2014;Â&#x2022;Â&#x2013; Í´Í´ÇĄ Í´Í˛ÍłÍşÇ¤

Monthly Market Summary - June 2018 Townhouses and Condos Manatee County June 2018

June 2017

Percent Change Year-over-Year

278

230

20.9%

127

129

-1.6%

Median Sale Price

$191,500

$182,500

4.9%

Average Sale Price

$232,691

$228,775

1.7%

$64.7 Million

$52.6 Million

22.9%

93.8%

94.8%

-1.1%

Median Time to Contract

66 Days

54 Days

22.2%

Median Time to Sale

111 Days

99 Days

12.1%

New Pending Sales

250

233

7.3%

New Listings

239

235

1.7%

Pending Inventory

336

290

15.9%

Inventory (Active Listings)

895

921

-2.8%

Months Supply of Inventory

4.1

4.4

-6.8%

Closed Sales Paid in Cash

Dollar Volume Med. Pct. of Orig. List Price Received

2014

2015

2016

2017

350

Closed Sales

300 250 200 150 100 50

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

Median Sale Price

$250K $200K $150K $100K $50K

$0K

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

Inventory

1,200 1,000 800 600 400 200 0

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2014

2015

2016

ÂŽ

2017

www.MyRASM.com Sarasota/Manatee REALTOR Magazine AUGUST 2018 Â&#x201D;Â&#x2018;Â&#x2020;Â&#x2014;Â&#x2026;Â&#x2021;Â&#x2020; Â&#x201E;Â&#x203A; Â&#x17D;Â&#x2018;Â&#x201D;Â&#x2039;Â&#x2020;Â&#x192; Ěş Â&#x2122;Â&#x2039;Â&#x2013;Â&#x160; Â&#x2020;Â&#x192;Â&#x2013;Â&#x192; Â&#x2019;Â&#x201D;Â&#x2018;Â&#x2DC;Â&#x2039;Â&#x2020;Â&#x2021;Â&#x2020; Â&#x201E;Â&#x203A; Â&#x17D;Â&#x2018;Â&#x201D;Â&#x2039;Â&#x2020;Â&#x192;ĚľÂ&#x2022; Â?Â&#x2014;Â&#x17D;Â&#x2013;Â&#x2039;Â&#x2019;Â&#x17D;Â&#x2021; Â&#x17D;Â&#x2039;Â&#x2022;Â&#x2013;Â&#x2039;Â?Â&#x2030; Â&#x2022;Â&#x2021;Â&#x201D;Â&#x2DC;Â&#x2039;Â&#x2026;Â&#x2021;Â&#x2022;Ç¤ Â&#x2013;Â&#x192;Â&#x2013;Â&#x2039;Â&#x2022;Â&#x2013;Â&#x2039;Â&#x2026;Â&#x2022; Â&#x2C6;Â&#x2018;Â&#x201D; Â&#x2021;Â&#x192;Â&#x2026;Â&#x160; Â?Â&#x2018;Â?Â&#x2013;Â&#x160; Â&#x2026;Â&#x2018;Â?Â&#x2019;Â&#x2039;Â&#x17D;Â&#x2021;Â&#x2020; Â&#x2C6;Â&#x201D;Â&#x2018;Â? Â&#x2C6;Â&#x2021;Â&#x2021;Â&#x2020;Â&#x2022; Â&#x2018;Â? Â&#x2013;Â&#x160;Â&#x2021; ÍłÍˇÂ&#x2013;Â&#x160; Â&#x2020;Â&#x192;Â&#x203A; Â&#x2018;Â&#x2C6; Â&#x2013;Â&#x160;Â&#x2021; Â&#x2C6;Â&#x2018;Â&#x17D;Â&#x17D;Â&#x2018;Â&#x2122;Â&#x2039;Â?Â&#x2030; Â?Â&#x2018;Â?Â&#x2013;Â&#x160;Ç¤ Â&#x192;Â&#x2013;Â&#x192; Â&#x201D;Â&#x2021;Â&#x17D;Â&#x2021;Â&#x192;Â&#x2022;Â&#x2021;Â&#x2020; Â&#x2018;Â? Â&#x2018;Â?Â&#x2020;Â&#x192;Â&#x203A;ÇĄ Â&#x2014;Â&#x17D;Â&#x203A; Í´ÍľÇĄ Í´Í˛ÍłÍşÇ¤ Â&#x2021;Â&#x161;Â&#x2013; Â&#x2020;Â&#x192;Â&#x2013;Â&#x192; Â&#x201D;Â&#x2021;Â&#x17D;Â&#x2021;Â&#x192;Â&#x2022;Â&#x2021; Â&#x2039;Â&#x2022; Â&#x2021;Â&#x2020;Â?Â&#x2021;Â&#x2022;Â&#x2020;Â&#x192;Â&#x203A;ÇĄ Â&#x2014;Â&#x2030;Â&#x2014;Â&#x2022;Â&#x2013; Í´Í´ÇĄ Í´Í˛ÍłÍşÇ¤

Commercial Investment Division Raising the Bar for Commercial Real Estate Professionals. By: Susan Goldstein, CID President Elect Commercial Real Estate Specialist at Michael Saunders & Company, MSC Commercial

The CID is working toward one of our three 2018 objectives by better serving our members through education. By providing this content to the general meetings, we are able to enhance the skills and knowledge of our community. To date, our journey has spanned the nuts and bolts of contracts and leases to broadening our perspective and considering the future and its impacts on our Commercial Real Estate. Topics to date have included: •

The Baby Boomers, Gen X, and Millennial generations from a client and colleague perspective

•

The national and local economy

•

The future of our community through transportation and green building trends

•

The industrial market from the perspective of the Sarasota-Manatee Manufacturers Association

•

Taxes and how they affect our clients and their properties, as well as the effect on our businesses and our own tax burden

•

Basic aspects and recent changes of the sales contract

•

Adding value to the lease transaction from the Letter of Intent to the Lease

We will continue to provide programming throughout the year that will further broaden our horizons and encourage productive peer-to-peer engagement: August 21: Affordable, Obtainable Workforce Housing: Whatever You Call It, How Can our Community Achieve It? This will be a discussion with Jon Thaxton, of the Gulf Coast Community Foundation and Sarasota County Former Public Official, and William Russell, President, and CEO of the Sarasota Housing Council. October 18: Overcoming the Overwhelming Decisions on the November Ballot: This program will help us answer questions related to the resources available during election season and how to cast a vote based on informed and personal choice. 28 AUGUST 2018

November 20: The Commercial Loan, and Small Business Administration Options. There are a number of options to secure a loan for commercial property. This program will help us better understand the appropriateness and details of the SBA Loan. December 7: we will end our year with our Installation and a chance to set up 2019 for success. A wide range of programs have been offered to members of the Commercial Investment Division. Learning never ends if you want to stay on top of your game. Members of CID, we hope to see you in attendance. The most important thing to remember is that the professionals that are in the room are better prepared to serve the public. You have to be present to be a winner.

Sarasota/Manatee REALTOR® Magazine

www.MyRASM.com

” . d l o s “ s t ee m ” e l a Where “for s

Become a Very Important Realtor ® to da y With more than 40 percent of all Sarasota area home sales, West Villages Florida ranks as the 5th fastest-selling community in the nation — and for good reason. Nestled between the Myakka River and Florida’s Gulf of Mexico, West Villages Florida offers homebuyers a never-ending selection of things to do. There are a variety of neighborhoods and home offerings from some of the nation’s most reputable builders. By joining our Very Important Realtor® Program, you receive information on special events and materials to help grow your business. Coming soon: our VIR rewards program. Visit our Realtor® Portal at www.MyWestVillages.com/virp

New homes in South Sarasota County from $200,000 - $600,000+ River Road and Tamiami Trail MyWestVillages.com • 941-999-4822 ext. 104 DIVOSTA I D.R. HORTON I LENNAR HOMES I MATTAMY HOMES I M/I HOMES NEAL COMMUNITIES I SAM RODGERS HOMES I WCI COMMUNITIES

READY

SET

BO S T O N !

<<<<<<<<<<<<<<<<<<<<<<<<<<

R EA LTO R S ® CO N FER ENCE & EXPO | NOV EMBER 2-5, 2018 Get your career on the fast track by attending the 2018 REALTORS® Conference & Expo in Boston! With 100 education sessions, covering the latest industry trends, demos of the hottest technologies from over 400 exhibitors and networking opportunities with 20,000 of the industry’s most successful real estate pros, the REALTORS® Conference & Expo is definitely a winning opportunity. Don’t let your career get caught in the starting blocks. Register today!

Learn more at www.Conference.realtor Register today at www.Register.realtor

Global Business Council Can the Suncoast Become a Manufacturing Hub? By Stanley Heinlein, ACP, Hembree & Associates, Inc.; Commercial Real Estate Can the Suncoast become a manufacturing hub? The Sarasota/Bradenton area is best known as a tourist destination with beaches, shopping, climate and a great quality of life. Tourism and construction have long been twin drivers of our economy, and overshadow the important economic sectors like manufacturing. However, the importance of manufacturing cannot be overlooked. Manufacturing provides community resilience and stability when recessions halt building and the tourism industry. What must we do as a community to ensure the needed infrastructure, physical and personnel, are present to support a thriving manufacturing sector?

Program and that all students graduated with a job locally at living wages. However, more must be done to educate and expose students and parents to the opportunities in manufacturing. Those who work in the manufacturing sector and other trades struggle with finding affordable housing. Tourists buying second homes and high net worth individuals retiring to the area drive up home prices. The local government must work to ensure land can be developed at an intensity that allows for the workforce to afford to live in the community as well. The Suncoast possess the potential for manufacturing growth. However, it will require a unified effort by multiple entities including educators, housing developers, the government and manufacturers, all collaborating together to keep us competitive.

On the physical side, COSTAR provided reports of marketwide industrial vacancy of just 2.2%; this makes it difficult for new manufactures to open, and existing manufacturers to expand. Land intended for light manufacturing has been repurposed by retailers, multi-family development, and car dealerships. Peter Straw, the Executive Director of SarasotaManatee Manufacturing Association (SAMA), expounds on the issue: “finding acreage zoned for manufacturing development is problematic. North Port and Ellenton stand out as possible exceptions. Manufacturing provides more than just jobs; for every $1.00 a manufacturing wage provides it creates $1.65 additional economic impact in the community. Our economy needs manufacturers to be balanced and resilient,” said Straw. We also need to provide a skilled workforce that makes the Suncoast competitive to attract and keep manufacturers here. The current curriculum tract available to most students does not expose them to manufacturing opportunities. Straw recently announced that the Suncoast Technical College has now graduated 100 students from their advanced Manufacturing www.MyRASM.com

GLOBAL BUSINESS COUNCIL REALTOR ® ASSOCIATION OF SARASOTA AND MANATEE

Sarasota/Manatee REALTOR® Magazine

AUGUST 2018

Professional Development Janet Sowers, Professional Development Manager (941) 952-3404 | janet@myrasm.com Welcome to Professional Development at RASM! From designations and continuing education hours to classes offered by our Professional Development committee, the REALTOR® Attorney Joint Committee, Young Professionals Network and more, there’s a class here for you. If you have any questions about classes and courses, please contact us.

Introducing Interact CE! Renew your Florida Real Estate License and have FUN doing it! Interact CE’s simulations let you play as you master real-world scenarios. Act as a buyer’s agent, a seller’s agent, advertise your business and negotiate deals. Play for five minutes or five hours—time accumulates on any device, anywhere. The software always picks up where you left off, tracks your total time, and credits it toward your license renewal. Visit myrasm.com/education for more information.

Looking for More Online Education?

Earn designations, certifications and CE credit through the Center for REALTOR Development. Visit www.myrasm.com/education to learn more.

2018 Designation & Certification Courses:

Certified International Property Specialist (CIPS) Institute August 2 | Europe & International Real Estate | South Office September 6 | The Americas & International Real Estate | South Office Graduate REALTOR® Institute (GRI) August 7 & 8 | GRI 100 Series | Module 103: Maximize Your Profitability | South Office At Home With Diversity® (AHWD) Certification August 29 | At Home With Diversity | South Office Certified Commercial Investment Member (CCIM) September 25 & 26 | Foundations for Success in Commercial Real Estate | South Office Pricing Strategy Advisor (PSA) Certification October 9 | Pricing Strategy Advisor | South Office Military Relocation Professionals (MRP) Certification November 13 | Military Relocation Professional | South Office

Congratulations! Newly Certified and Designated Members Graduate Realtor® Institute (GRI)

Seniors Real Estate Specialists® (SRES)

Vitino Goffredo, Keller Williams Realty Select Theresa S. Herschman, Coldwell Banker Res Real Estate Randy K. Huberty, RE/MAX Alliance Group Victoria D. Huberty, RE/MAX Alliance Group Kristen L. Kesling, Preferred Prop Of Sarasota Margaret Lanier, Florida Premier Real Estate Marcia H. Morse, Sunset Realty Angela Neal, Keller Williams Realty Select Harold Leonard Osban, Keller Williams Realty Select Lyall James Perley Jr., Horizon Realty International Gayle Barkley Scott, Coldwell Banker Residential RE Stephen Harold Slocum, Coldwell Banker Residential RE Christopher Charles Thompson, Keller Williams Classic Group Diane Frances Verderame, Keller Williams On The Water Ellen V. Wilson, Century 21 Beggins Enterprises 32 AUGUST 2018

Heather Goldin, RE/MAX Alliance Group Debi Reynolds, Sarabay Suncoast Realty

At Home With Diversity (AHWD)

Carla B. Rayman, Coldwell Banker Residential Real Estate

The Military Relocation Professional (MRP)

James Robert Rechtin, Keller Williams Realty SouthShore

Sarasota/Manatee REALTOR® Magazine

www.MyRASM.com

Classes at RASM Visit our online calendar at myrasmportal.ramcoams.net to register. Classes are offered at the South Office or Goodwill Manasota. SOUTH OFFICE GOODWILL MANASOTA 2320 Cattlemen Road, Sarasota, FL 34239

2705 51st Ave E, Bradenton, FL 34203

AUGUST

SEPTEMBER

Tues. 8/7 & Wed. 8/8 | 8:00 a.m. – 5:30 p.m. | South

Thurs., September 6 | 8:30 a.m. – 5 p.m. | South

GRI 100 Series Module 103: Maximize Your Profitability

A key part of the real estate transaction is financing. The Finance portion of GRI 103 will bring awareness of the latest developments in finance to help clarify the economic status and affordability of the real estate market for customers. Negotiating and Counseling will teach you how the successful negotiator makes certain that every participant in the negotiation views the result as a successful outcome and how to use your real estate expertise and experience to counsel the home-buying consumer. The Law portion will provide a “red flag notice” of when participants are potentially going into a danger zone – the unlicensed practice of law. 11 CE HRS or 15 SPL HRS. $115.

Tues. 8/21 & Wed. 8/22 | 9 a.m. – 4:30 p.m. | Goodwill

14 Hour Continuing Education

Spend two days in this class for your 14-hours of continuing education for license renewal. Instructor Dick Fryer, a member of the Florida Real Estate Commission, will make sure you take away information that will help you in your real estate career AND keep you out of trouble with FREC. 14 CE HRS | Includes 3 CE HRS of Core Law AND 3 CE HRS of Ethics and Business Practices. $79.

CIPS: The Americas & International Real Estate

The Americas & International Real Estate course offers students practical information on working with clients from the Caribbean, North, Central, and South American. Historical and cultural influences, regional relationship, and investment opportunities are covered. This is a Certified International Property Specialist (CIPS) elective course. 7 CE HRS.

Tues., 9/25 & Wed., 9/26 | 8:30 a.m. – 5 p.m. | South

CCIM: Foundations for Success in Commercial Real Estate

This case-study driven course provides agents, brokers, students, and allied professionals with an understanding of the skills, resources, and business practices that pave the way for success in commercial real estate. Learn how to analyze leases and investment value, and develop a plan to kick-start your career. Foundations for Success is not just about how the commercial real estate business works, it’s about working the business. $350 for RASM Members. $300 for CCIM Members.

OCTOBER

Tues., 8/21 | 9 a.m. – noon | Goodwill

Thurs., 10/4 | 9 a.m. – noon | South

This class is part of the 14 Hour Continuing Education course on August 21. You may opt to take ONLY the Core Law portion, consisting of the first 3 HRS of the 14 HRS. 3 CE HRS of Core Law. $30.

As a property manager, you wear a lot of hats! You are expected to maintain and protect the landlord’s real estate asset, while dealing with some tenants that want everything done now and at their convenience. Take this course to learn how maintenance can be your opportunity to shine. 3 CE HRS. Focuses on Property Managers, all are welcome! $15 RASM Members. $25 Non Members.

Core Law

Mon., 8/27 | 9 a.m. – noon | South

Ethics and Business Practices

Earn your continuing education credit for license renewal. 3 CE HRS of Ethics and Business Practices. $30.

Mon., 8/27 | 1 – 4 p.m. | South

Core Law: Minimize the Legal Risk

Earn your continuing education credit for license renewal. Meets COE requirements. 3 CE HRS of Core Law. $30. Wed., 8/29 | 8:30 a.m. – 5 p.m. | South

Tenants, Toilets, and Tornadoes

Thurs., 10/4 | 1 – 4 p.m. | South

You Gotta Go! Tenant Evictions

Not all tenants work out to be wonderful. The property manager’s best and final course of action is through the act of eviction. Although this is ultimately the owner’s decision, property managers need to understand the process and what part of it they can be involved in. 3 CE HRS. Focuses on Property Managers, all are welcome! $15 RASM Members. $25 Non Members.

At Home With Diversity® (AHWD) Certification

AHWD is designed to present a picture of the changing face of the real estate industry. This certification addresses issues of diversity, fair housing, and cultural differences. 7 CE HRS. $99. www.MyRASM.com

Sarasota/Manatee REALTOR® Magazine

AUGUST 2018

MLS Required Classes

CMA Tools

Registration is required for all MLS classes, register at gopherit. mfrmls.com. Some classes are also available online at www. mfrmlsuniversity.com. If you cannot attend, please cancel to release your spot by calling MFR MLS at (800) 686-7451.

You have lots of tools available to help you prepare accurate and impressive market analyses, and this class will introduce you to them! Tuesday, August 14 | 9 a.m. – noon | South Office

Realist Realist is an additional tax tool included with your MLS subscription. Tuesday, August 14 | 1 – 3 p.m. | South Office

Working With Buyers in the MLS

MLS Basic This class introduces you to the Matrix MLS system and shows you how to use it for your business. Important: Subscribers must complete this class within 60 days of joining or their accounts may be suspended.

Ready to take your Matrix searches to the next level? Find out about advanced features, tips and tricks for searching and customer communication. Thursday, August 16 | 9 a.m. – noon | Goodwill Manasota

MLS Compliance 101 This class will walk you through the rules, to ensure the best possible MLS experience for all subscribers. Important: Subscribers must complete this class within 60 days of joining or their accounts may be suspended. A refresher class is required every two years. Note: Compliance 101 is not the same as the Code of Ethics class required by NAR. Thursday, August 2 | 1 – 2:15 p.m. | Goodwill Manasota Tuesday, August 28 | 1 – 2:15 p.m. | South Office Thursday, September 6 | 1 – 2:15 p.m. | Goodwill Manasota Tuesday, September 18 | 1 – 2:15 p.m. | South Office

MLS Adding & Editing Listings This class walks you through the process of entering listings into the MLS. Important: This class is required for subscribers whose brokers require them to add and maintain their own listings in the MLS. Thursday, August 2 | 2:30 – 3:45 p.m. | Goodwill Manasota Tuesday, August 28 | 2:30 – 3:45 p.m. | South Office Thursday, September 6 | 2:30 – 3:45 p.m. | Goodwill Manasota Tuesday, September 18 | 2:30 – 3:45 p.m. | South Office

MLS Elective Classes

MLS elective classes do not satisfy the MLS Basic Requirement for new agents or offer Continuing Education credits. Elective classes should be taken after the MLS Basic Class.

Intro to the Transaction Desk TransactionDesk is a paperless transaction management system that can help you keep your business organized and efficient. Thursday, August 16 | 1 – 3 p.m. | Goodwill Manasota 34 AUGUST 2018

REALTOR® Property Resource (RPR) Classes

REALTORS Property Resource (RPR ) delivers on-the-go access to an all-encompassing real estate platform, offered at no additional cost. Learn more about how to use the product to its full potential at one of our free class offerings. Visit the online RASM calendar to register.

RPR Getting Started Join this seminar to gain a basic understanding of how to use RPR’s dynamic data and best-in-class tools to help attract, retain and lead clients to the closing table. Learn how to research properties, markets, neighborhoods and schools. Create branded property, seller’s and market activity reports, workbooks and flyers. Classes are FREE! Thursday, August 30 | 10 – 11:15 a.m. | South Office Tuesday, September 18 | 10 – 11:15 a.m. | Goodwill Manasota Monday, September 24 | 10 – 11:15 a.m. | South Office Tuesday, October 16 | 10 – 11:15 a.m. | Goodwill Manasota Monday, October 22 | 10 – 11:15 a.m. | South Office

RPR Mobile for Smart Phones Use your phone’s location to instantly view any property nearby, or search for properties to find listing, sales, valuation, assessment, deed, foreclosure, school, photos, maps, and market trend information… create, customize, view, save, and send RPR reports with your added photos, audio, and text notes. Download at the App Store or Google Play, and join us for this comprehensive review of all the powerful features! Thursday, August 30 | 11:30 a.m. – 1 p.m. | South Office Tuesday, September 18 | 11:30 a.m. – 1 p.m. | Goodwill Manasota Monday, September 24 | 11:30 a.m. – 1 p.m. | South Office Tuesday, October 16 | 11:30 a.m. – 1 p.m. | Goodwill Manasota Monday, October 22 | 11:30 a.m. – 1 p.m. | South Office

Sarasota/Manatee REALTOR® Magazine

www.MyRASM.com

Neighborhood Spotlight River Dance Condominium: Where the River Greets Downtown By: Carol VanDoren, RE/MAX Alliance Group Dredging of the Manatee River began in the late 1800’s. It straightened the river, made it deeper and improved its ability to serve ocean-going schooners and steamboats. The dredged river bottom created more land and became known as “The Sandpile” to local residents, but it now hosts condos, apartments, a hotel and the Manatee Performing Arts Center. The Crown Jewel is the River Dance Condominium.

Walkability is one of the top features of this luxury eightstory condo. Dog-Friendly is another great attribute, with many residents seen daily, exercising their animals on the Riverwalk. Built in 2007, River Dance sits on the 1.5-mile long Riverwalk, soon to be expanded eastward, with all of its many activities and restful areas for every age group. Residents can easily stroll to downtown restaurants, bars, a marina, the Library, the Art Center, South Florida Museum and downtown activities such as the Saturday Morning Market. The Village of the Arts and LECOM Park are just a few blocks away.

Most of the 115 units have prime water views of the Manatee River and special events that take place on the river such as fireworks and the River Regatta. The units vary in size and style with seven plans to choose from. The smallest is the Braden floor plan featuring two bedrooms, two baths, and 1,414 SF up to the Gulf, a two bedroom, two and a half bath townhome which boasts 2,111 square feet. Outstanding amenities include pool, spa, bath house, grilling area, guest suites, fitness center with locker rooms, business center, conference room, movie theater, basketball, tennis, and pickleball courts as well a putting green above a gated parking garage, secured air conditioned storage units, bicycle racks, secured entry with On-Site Manager, social room with pool table, catering kitchen, game area, piano and a very active Social Committee. This is a community well worth considering for your next buyer! For a free tour, please call Carol VanDoren, RE/MAX Alliance Group 941-5188464.

www.MyRASM.com

Sarasota/Manatee REALTOR® Magazine

AUGUST 2018

Membership News The Association is pleased to welcome our new members! Jessica Montague Member Services Manager 941-952-3407 Please note: The “Now With” membership update is included in the magazine PDF, located at www.MyRASM.com/magazine.

New Designated Realtors®:

Bradley, Susan; Sarasota Beach Realty INC Cahoon, Patti Mae; My Florida Broker Florian, Angela; BlueSRQ Real Estate INC Geri, Osnat; Carrington Real Estate Service Hirschman, James E.; Dinan Realty Group LLC Kelly, Christopher Peter; Right Now Realty Kenna, Jennifer K.; Aspire Home Buyer LLC Lynch, Jeremiah; Florida Realty Agent LLC Marzari, Katelyn Rose; Marzari Appraisals Ooten, Thomas; Kessler Real Estate Services Smola, Thomas; INFLIPPING LLC Soto, Roberto; Paradisus Realty Group CO Studzinski, Ryan; Crestview Realty Group LLC Wallace, Joshua Stark; Wallace Estates LLC

New Realtors®:

Adair, Jessica; Marcus & Company Realty Annable, Stephanie Kay; University Park Lifestyles Inc Birkhold, Mary; Keller Williams Realty Select Birmingham, Joseph Daniel; Keller Williams Classic Group Block, Baily; Trend Realty Boyle, Lori Anne; Keller Williams Island Life Re Bradley, Heidi L; Weichert Realtors® Hallmark Pro Bush, Brian V, Coldwell Banker Residential R. Byrnes, Kelsey S.; Michael Saunders & Company Carnegie, Theresa; Gulf Coast Paradise Realty Inc Carter, Jessica Erin; Tim Lester International Realty Cellini, Kelly Lowe; Good Choice Realty Inc. Charles, Jefferson; Premier Plus Realty Clement, Lynn Marie; Bright Realty Disher, William J.; Key Realty One Duran, Dena; Town & Country Properties of FL Egan, Wendy; Michael Saunders & Company Emery, Daniel Allen; Sarasota Bay Luxury Properties Eppinger, Emily; Michael Saunders & Company Fernandes, Norberto; Bright Realty George, Cameron Scott; Michael Saunders & Company Giuffre, Nicholas; MBN Realty Professionals Glasser, Gregg C; Sarabay Suncoast Realty Goodman, Robert I; Coldwell Banker Res R E Hall, Christina Lynn; The K Company Realty, LLC Hamilton, Elisabeth; Keller Williams On The Water Heffernan, Michael; Coldwell Banker Residential R. Henry, Cheryl; Beach House Real Estate LLC Hofer, Lilli; The K Company Realty, LLC Houghton, Sandra; Key Realty One Howard, Steven; Better Homes & Gardens Atchley 36 AUGUST 2018

Jansen, Molly Marie; Exit King Realty Johnson, Rise Hodge; Charles Rutenberg Realty Inc Jonovic, Nathaly Nicole; Kurvin Residential LLC Kokoefer, Lily; Century 21 Beggins Enterprises Ladell, Arlene; Robert Slack Fine Homes LLC Leitzman, Carrie; Wagner Realty Lorenz, Kent Edward; Seven Pines Realty Lynch, Amber; Michael Saunders & Company Mackie, Justine; Community Realty Services Marzari, Benjamin Matthew; Marzari Appraisals Mazzucco, Mario; Michael Saunders & Company McCall, Meggon; Keller Williams Island Life Re Mitchell, Michael L; Keller Williams Classic Group Moody, Tana Mae; Premier Sothebys Intl Realty Murphy, Patrick Joseph; Keller Williams On The Water Neighbors, Lee Larry; Exit Sunset Realty Inc Odoardi, Virginia; Exit King Realty Oyola, Angela Rose; Michael Saunders & Company Pasick, Jessica Keller; Williams On The Water Quintero, Diego; Global Luxury Realty LLC Ralston, Jason Jon; Trend Realty Reyes, Juan Carlos; Authority Realty Inc Rhine, Nancy Ingrid; Keller Williams Rlty Manatee Robinson, Lois; Coldwell Banker Residential RE Rocco, Sarah Rachel; Keller Williams Classic Group Rosado Santiago, Jose; Keller Williams Rlty Manatee Saturley, James Alan; Good Choice Realty Inc. Seacat, Stephanie; Coldwell Banker Residential R. Shih, Shuwan; Global Luxury Realty LLC Shillus, Karin; Keller Williams On The Water Smith, Jami Renee; Sarasota Global Realty Smith, Lorraine Alexander; Gulf Coast Paradise Realty Inc Stillman, Mandy Kaye; Keller Williams Island Life Re Tidwell, Ida Kay; Sunset Realty Torchia, Albert William; Coldwell Banker Residential RE Trumble, John Robert; Bright Realty Vigrass, Lisa Smith; All Brokers Realty, Inc. Waitt, Karen Katherine; Sarabay Suncoast Realty Weisinger, Cynthia; Rosedale Realty Inc Widlowski-Miller, Tina; Keller Williams Realty Manatee Wingate, Angela Mashel; Keller Williams Realty Manatee Wisz, Barbara; Keller Williams On The Water Yukho, Marina; Exit King Realty Zoernack, Jennifer; Trend Realty

New Business Partners: 342 Mad Solutions, LLC 4023 78th Drive E Sarasota, Florida 34243 Representative: Laura Coyle Specialty: Offering fresh marketing and design solutions for Realtors® and growing businesses. With more than 15 years experience in marketing and graphic design in Sarasota, we provide professional and beautiful results quickly and efficiently. Email: Laura@342mad.com Continued on page 38

Sarasota/Manatee REALTOR® Magazine

www.MyRASM.com

The Islands that Once Stood Alone

ARE NOW WITHIN REACH

WATERFRONT ESTATE HOMESITES WITH DOCK FROM THE $300s

With the new Fort Hamer Bridge, The Islands are now just a few minutes away from Sarasota, Lakewood Ranch and I-75. It’s the lifestyle you’ve always imagined, without compromise. Gated golf and boating community with huge waterfront estate homesites. Individual private boat docks with direct access to the Manatee River and onward to the Gulf of Mexico.

3% Commission

100% Paid in 14 days of Lot Contract. PLUS $5,000 Bonus on your next sale.

Featuring Models by: Arthur Rutenberg Homes n John Cannon Homes n Lee Wetherington Homes

941.208.0578

www.LiveatTheIslands.com

Directions: From I-75: Take Exit 220 to SR-64 East. Turn Left at Upper Manatee River Road/Lakewood Ranch Blvd., bear Left onto Fort Hamer Road and go over the bridge. The Islands gatehouse is on the Left.

New Business Partners Continued: Building Inspections, LLC 1020 10TH Ave W. Ste 115 Palmetto, Florida 34221 Representative: Dustin Beres Specialty: Building Inspections, LLC was formed in February of 2008 to provide Wind Mitigation Inspections for Florida homeowners. We have continued to grow by expanding our service offerings to include full Home Inspections, 4-Point Inspections, and Roof Certifications. Email: b.batson@WindInspect.com Calusa Kitchen & Bath 6120 Porter Rd Sarasota, Florida 34240 Representative: Austin Kennedy Specialty: We are Sarasota & Bradenton’s most experienced kitchen & bath remodelers, offering you the important difference of “one-stop shopping” to save you time and money in making a beautiful investment in your home. Email: kgcaustin@yahoo.com G. Fried Flooring America 4608 S. Tamiami Trail Sarasota, Florida 34231 Representative: Cindy Christie Specialty: G. Fried Flooring America has been flooring the Tampa and Sarasota areas since 2000. However, we are so much more than a flooring store. We have always been a leader in our industry as well as extremely involved in the communities we serve. Voted Best Flooring Store every year since 2000, we have also been awarded Small Business of the Year by the Brandon Chamber of Commerce and recognized as a finalist for Tampa’s Small Business of the Year. Email: CindyC@gfriedfa.com Goosehead Insurance 9805 Gulf D Anna Maria, Florida 34216 Representative: Heather Andrews Specialty: Combining a team of the most capable people and melding them together with cutting edge technology, Goosehead has become one of the largest and fastest-growing agencies in the business. Today, the company has over 400 franchise agency partners. Email: Heather.Andrews@Goosehead.com JES USA Digital Bradenton, Florida 34202 Representative: Jeffrey Sisk Specialty: JES USA DIGITAL brings a powerful combination of creative talents and marketing skills to the table. The driving force behind our company is Jeff Sisk who has a very unique background, and this translates into high quality work. Mr. Sisk has over 30 years of experience with video/audio editing & engineering, photography, website programming, and marketing. Email: js@jesdigital.com

Lendirect Mortgage Inc 400 Madison Drive Sarasota, Florida 34236 Representative: Salvatore Morabito Specialty: The landscape of real estate and mortgage financing is always evolving, but the basic foundation for wanting to own a home remains the same. We never lose sight of that. It's our job to stay on top of the changes and then translate between the two worlds in a way that's easily understood by our clients. Email: salm@lendirect.com Lennar Homes 4600 W. Cypress St Tampa, Florida 33607 Representative: Karen Larsen Specialty: We build homes in some of the most desirable cities in the nation and for all stages of your life: first home, moveup home, or a multigenerational home to accommodate your changing family needs. Email: anna.phillips@lennar.com The PHM Group, Inc. 540 48th Street Court East Bradenton, Florida 34208 Representative: Pfeiffer J David Specialty: The PHM Group is the successor, and continuation, of a very successful company with over 20 years of commercial construction experience. Following the passing of the previous owner, the new company was founded in 2008 by Dave Pfeiffer, Chuck Mathis and John Hinson, who together have in excess of 75 years experience in the construction industry. Email: dpfeiffer@phmgroupinc.com

We offer digital and offset printing with in-house foil stamping, embossing, and die cutting to meet all of your printing needs. • Brochures, Sell Sheets & Rack Cards • Newsletters, Postcards & Direct Mail • Business Cards • Promotional Products • Portfolios & Pocket Folders • Point of Purchase & Product Packaging • Annual Reports & Manuals

Coastal Printing has the expertise to deliver exceptional quality every time and on time!

941-351-1515 Ryan@CoastalPrint.com

CoastalPrint.com *Ask about a RASM discount.

38 AUGUST 2018

Sarasota/Manatee REALTOR® Magazine

*,"1 Ê ,

2016 Member

Strengthening Your Business and our Community National Chamber of the Year Four-Time Winner Florida Chamber of the Year U.S. Chamber 5-Star Accredited

1730 Independence Blvd. Sarasota, FL 34234 www.MyRASM.com

Steve Zeris 2018 WCR President Manatee Network

Julia Montei 2018 WCR President Sarasota Network We

It’s hard to believe we have passed the first half of the year and we are now closer to the Holiday Season. While this is our off season, many of us are getting busy. I continue to see many new faces as well as familiar ones at our many functions. I know this is vacation time. However, the market is still moving. Make sure you get your piece of the cheese. On July 12th we had our Industry Event at the Bradenton Country Club, and if you didn’t come, you missed out. We had two speakers from Manatee County who were very informative. Geri Campos Lopez, Director of the Redevelopment and Economic Opportunity Department and Carl Callahan, City Administrator and Director of the Economic Development Department. They could have talked for hours, and we all were focused on their content. I feel very strongly about the progress that they are making to improve our area for everyone. Several members still talk positively about our previous speaker, Steve Black, and his workshop was very thorough and informative. We also continue to focus on giving valuable referrals to our many Strategic Partners. We appreciate all they do and want them to be successful. We need each other. Many of us headed to Orlando in August for the Florida Realtors Convention & Expo. As a member of WCR, we focus on education and networking. Because of this, our network provided ten rooms for its members to attend. Attendees only needed to pay for food and their registration fee. We had a blast!!!! We plan to continue to grow and make lots of noise as we move forward. I invite anyone interested to come to one of our events. If you are not a member of the Women’s Council of Realtors , what are you waiting for? We focus on education, networking and building leadership skills. We have two local networks, Manatee and Sarasota. If you are interested in joining or if you have any questions, contact me, Steve Zeris – President, at 941-518-6450 or steve@stevezeris.com or Sherry Grooms – President-Elect at 941-705-2438 or ssgrooms1@ gmail.com. I guarantee you will grow from being part of this national organization.

Our Members!

BRING OUT YOUR

www.MyRASM.com

Sarasota/Manatee REALTOR® Magazine

AUGUST 2018

Business Partner After Hours Networking The RASM Business Partners hosted the July “After Hours Networking Event” at Gecko’s Grill & Pub on Hillview Avenue in Sarasota! This monthly event is always a fun night of socializing and networking. All RASM members, and future members, are invited and encouraged to attend and enjoy networking! Come, relax and enjoy free appetizers, happy hour prices / specials, and lively conversations with your fellow members! Check out the RASM Facebook page for more pictures and make sure to join us next month! See you there!

Membership News (continued from page 37) New RASM Members, Now With: Adams, Jennifer E - Fine Properties Aderman, Mindy - Florida Bayside Realty Amerine, Michael - Keller Williams Classic Group Becher, Janet Sue - RealtyTeam.com, Inc. Bradley, Susan - Sarasota Beach Realty INC Burke, Harold Francis - Platinum Real Estate Burwood, Stephanie Lyn - Paradise Palms Realty Group Chern, Katerina - Overseas Realty, Inc Damico, Beth A - Keller Williams Realty Gold Donatella, Christina - Coldwell Banker Residential Re Drourr, Howard M - Fine Properties Drourr, Robyn - Fine Properties Enis, Karen J - Fine Properties Filosa, Jane Gail - Fine Properties Funk, Troy Owen - Realty One Group Advantage George, Cameron Scott - Michael Saunders & Company Gilchrist, Karma K - Century 21 All Aces Realty Gribanova, Larissa - Keller Williams Rlty Manatee Hamilton, Brent - Keller Williams Realty Select Harman, Belinda Kathleen - Michael Saunders & Company Hazlett, Maureen Theresa - Keller Williams On The Water Hearon, Bruce - Keller Williams On The Water Hearon, Michelle - Keller Williams On The Water Heltion Allen, Nanci J - Exit King Realty Huber, Mark J - Michael Saunders & Company Huish, Beatrix Sabine - Trend Realty Huish, Henry B - Trend Realty James, William Brett - White Sands Realty Group FL Jannopoulo, Jean - Platinum Real Estate Jennen, Samantha - Medway Realty Kirk, Susan H - RE/MAX Platinum Realty Koen, Kimberly Darlene - Fine Properties LeBlanc, Joan - IPRO Real Estate Inc. Levey, Idelle - Sunset Realty

Lynch, Jeremiah - Florida Realty Agent LLC Mabry, Paula Marie - Exit King Realty Machado-Gonzales, Joleisy - Relax Realty Group Inc Marrero, Maria Christina - 1 Oak Real Estate Martinetto, Wanda - Premier Sothebys Intl Realty Matson, Michelle J - SVN Commercial Advisory Group McDonald, Luz Miryan - Bright Realty Millslagle, Joseph - Keller Williams Realty Gold Millslagle, Laura - Keller Williams Realty Gold Morris, Janine Carol - Berkshire Hathaway HomeService Florida Realty Nace, Deborah Anne - Michael Saunders & Company Pendleton, Deborah - Dalton Wade Inc Plumb, Vincent - Right Now Realty Popovic, Charles - List N Sell Realty LLC Poppa, Janine Maria - Coldwell Banker Res R E Porpora, Cynthia - EXP Realty, LLC Porpora, Domenico Frank - EXP Realty, LLC Prise, Dana - Aspire Home Buyer LLC Pulliam, Debra Button - Charles Rutenberg Realty Inc Roberts, Steven W - Fine Properties Rodriguez, Sheli - Coldwell Banker Residential Re Rossnagle, Terre L - RoseBay International, Inc Salas, Stacey Lynn - Wagner Realty Soto, Roberto - Paradisus Realty Group CO Swan, William - Fine Properties Tobiason, Alan S - Realty One Group Advantage Traves, Stephen Charles - Beach House Real Estate LLC Vaughn, Mary B - Florida Sun Realty Corp Wade, Shawn - Exit King Realty Wallace, Joshua Stark - Wallace Estates LLC Wilkes, Craig - NextHome Excellence Williams, Emily - Keller Williams Classic Group Wills, Ulrike Anna - Wills Real Estate LLC

PRSRT STD U.S. POSTAGE PAID MANASOTA, FL PERMIT NO. 451

August, 2018

RASM South Office - 2320 Cattlemen Road, Sarasota, FL 34232 RASM North Member Service Center - 417 12th Street West, Suite 106, Bradenton, FL 34205 Temporary Location for North Educational Classes: Goodwill Manasota Corporate Offices, 2705 51st Ave E, Bradenton, FL 34203 My Florida Regional MLS Training To view and register for upcoming webinars, go to the GoPher It Portal, and click on the webinar classes link. You can also view and register for MFR webinars directly at webinars.mfrmls.com. For all Non-MLS classes, register at: www.MyRASM.com DATES SUBJECT TO CHANGE

REALTORÂ® Association of Sarasota and Manatee, Inc. 2320 Cattlemen Road Sarasota, FL 34232

RASM Education & Networking events

Expanded Statistical Report Sarasota and Manatee Counties June 2018 For more detailed reports, visit www.MyRASM.com/statistics

Monthly Distressed Market - June 2018 Single Family Homes Sarasota County

Closed Sales

June 2018

June 2017

Percent Change Year-over-Year

782

748

4.5%

$284,000

$280,000

1.4%

-66.7%

$189,000

$197,139

-4.1%

-14.3%

$164,950

$147,500

11.8%

Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2014

2015

Traditional

2016

Foreclosure/REO

2017

Short Sale

100% 90%

Closed Sales

80% 70% 60% 50% 40% 30% 20% 10% 0%

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J $450K $400K

Median Sale Price

$350K $300K $250K $200K $150K $100K $50K $0K

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2014

2015

2016

2017

Monthly Distressed Market - June 2018 Single Family Homes Manatee County

Closed Sales

June 2018

June 2017

Percent Change Year-over-Year

626

587

6.6%

$302,990

$300,000

1.0%

-53.3%

$163,000

$200,000

-18.5%

-33.3%

$134,400

$268,000

-49.9%

Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2014

2015

Traditional

2016

Foreclosure/REO

2017

Short Sale

100% 90%

Closed Sales

80% 70% 60% 50% 40% 30% 20% 10% 0%

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J $600K

Median Sale Price

$500K

$400K

$300K

$200K

$100K

$0K

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2014

2015

2016

2017

Monthly Distressed Market - June 2018 Townhouses and Condos Sarasota County

Closed Sales

June 2018

June 2017

Percent Change Year-over-Year

377

363

3.9%

$224,990

$220,000

2.3%

-14.3%

$129,450

$127,500

1.5%

N/A

$299,500

(No Sales)

N/A

Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2014

2015

Traditional

2016

Foreclosure/REO

2017

Short Sale

100%

Closed Sales

95% 90% 85% 80% 75%

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J $600K

Median Sale Price

$500K

$400K

$300K

$200K

$100K

$0K

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2014

2015

2016

2017

Monthly Distressed Market - June 2018 Townhouses and Condos Manatee County

Closed Sales

June 2018

June 2017

Percent Change Year-over-Year

272

225

20.9%

$191,500

$185,000

3.5%

20.0%

$201,250

$135,100

49.0%

N/A

(No Sales)

N/A

Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2014

2015

Traditional

2016

Foreclosure/REO

2017

Short Sale

100% 90%

Closed Sales

80% 70% 60% 50% 40% 30% 20% 10% 0%

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J $350K

Median Sale Price

$300K

$250K $200K $150K $100K $50K $0K

J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2014

2015

2016

2017