Srmagdec2013 by REALTOR® Association of Sarasota and Manatee

Sarasota

DECEMBER 2013

REALTOR

The Official Monthly Publication of the Sarasota Association of Realtors®

Stars of SAR

]Sally Rackey, Humanitarian Award ]Michelle Crabtree, Meritorious Service ]Donna Elmore, Realtor® of the Year ]Fred Sieger, President’s Award See Page 6

SAR Dues Invoices Now Available, Due Dec. 15th - See Page 14

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Contents

Sarasota Realtor® Magazine Volume 10, Issue 12 DECEMBER 2013

Sarasota Association of Realtors®, Inc. 2320 Cattlemen Road Sarasota, Florida 34232 Phone: 941/952-3400 FAX: 941/952-3401 www.sarasotarealtors.com www.facebook.com/SarasotaRealtors

Guiding Lights

Stars in the night sky have guided sailors on long journeys

2013 SAR Officers

and amazed and mystified mankind for countless ages, much as

our annual ‘Stars of SAR’ guide and amaze us!

President Roger Piro Town & Country Realty

10 Looking Forward

What can we improve upon in 2014? Governmental Affairs

Director Marc Mansfield provides his annual personal insights

and advice on how SAR can continue to make a difference.

Volume 10 • Issue 12 •DECEMBER 2013

12 Moving Ahead Sarasota County Property Appraiser Bill Furst notes that

the season may be changing, but his office is busy planning

for the new year of valuations and tax rolls.

15 Still Strong

The October 2013 statistical report for property sales in

Sarasota County remained vibrant, and once again topped sales from this time last year.

The CID celebrates an amazing year of success in December

with a party downtown, and prepares for the new year

with continued optimism in the resurgent commercial market.

15- Sales and Listing Statistics 18- Commercial Investment Division 20- Education Programs 24- On the SAR Scene 30- Membership

ON THE COVER

This year’s Stars of SAR - Sally Rackey (Humanitarian of the Year), Michelle Crabtree (Meritorious Service), Donna Elmore (Realtor® of the Year), and Fred Sieger (President’s Award) pose in front of the beautiful new SAR headquarters. See story on Page 6.

32- Calendar of Events/Education 4

DECEMBER 2013

Immediate Past President Laura Benson Michael Saunders & Company

Mission Statement The mission of the Sarasota Association of ® Realtors is to advance members’ professionalism through delivery of education and resources while upholding the Realtors® Code of Ethics. We are committed to be the leading advocate of real estate in the communities we serve by protecting private property rights and expanding relationships with individuals and organizations both locally and worldwide. Sarasota Realtor® is published monthly by the Sarasota Association of Realtors® Inc.

Editorial Staff Director of Communications Ray Porter

Director of Information Technology Jesse Sunday Director of Professional Development Catherine McCaskill Governmental Affairs Director Marc Mansfield Production Coastal Printing, Inc.

In every issue 12- Property Appraiser

Treasurer Stafford Starcher RE/MAX Alliance Group

Director of Membership and Administrative Services Dan Andrews

18 Success!

10- Governmental Affairs

Secretary Xena Vallone Xena Vallone Realty

Chief Executive Officer Kathy Roberts

President-Elect Peter Crowley RE/MAX Alliance Group

Sarasota Realtor® Magazine

Sarasota Realtor® Advertising: For information on advertising rates and deadlines, contact Ray Porter at 941/952-3405 or ray@sarasotarealtors.com. Subscriptions: The annual dues of every member of the Sarasota Association of Realtors®, Inc., includes a one-year subscription to Sarasota Realtor ® magazine. A yearly subscription for Sarasota Realtor ® magazine is available to non-members for $25, plus Florida sales tax. Editorial ideas and manuscripts are welcome. Byline articles and columns express the opinions of the writers and do not necessarily reflect the policies or sentiments of the Sarasota Association of Realtors®, Inc. All submitted copy is subject to editing. 2013 Copyright© by the Sarasota Association of Realtors®, Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.

www.sarasotarealtors.com

Affiliate Spotlight on Sandy O’Leary

SAR to Install Officers, Directors for 2014

Register now for the big 2013 SAR Installation and Holiday Luncheon, set for Wednesday, Dec. 11th beginning at 11:30 a.m. at Michael’s On East,1212 East Ave., Sarasota. Visit www.sarasotarealtors.com so you won’t miss this fun 90th anniversary year event - a great way to end a great year! SAR officers and directors for 2014 will be installed, the 2013 award winners will be recognized (see Page 6), a delicious luncheon will be served, and we will set our sights on bigger and better things in 2014. The cost for the event is $30, and the theme is “Soar: Exceed Your Limits.” Incoming President Peter Crowley will be inducted by his parents, Tim and Judith Crowley, both former SAR Presidents, an historic first.

The December 2013 SAR Affiliate Spotlight is on Sandy O’Leary, who is a Senior Loan Officer with Royal Palm Mortgage. Since she arrived in southwest Florida from Connecticut almost 10 years ago, Sandy has been involved in real estate in one capacity or another. She is not only a licensed loan originator, but also a licensed Realtor® and was a highly regarded state regulator for the mortgage industry. Before relocating to Florida, Sandy was an entrepreneur in the automotive services industry in New York. She holds an MBA Sandy O’Leary from the University of Connecticut. Sandy knows how stressful buying a home can be, but by using her knowledge and experience she gets her clients to the closing table with professional integrity and personal care. Whether her clients require Conventional, FHA, VA, or Jumbo loans, or even Foreign National financing, Sandy works to get them the right mortgage product at the lowest rate in the most timely fashion! Sandy can be reached at (239) 898-1098 or Sandy@ RoyalPalmMortgage.com.

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Cover Story

All Stars!

Four SAR members who went ‘above and beyond’ call of duty

“A leader is best when people barely know he exists, when his work is done, his aim fulfilled, they will say: we did it ourselves.” - Lao Tzu “If your actions inspire others to dream more, learn more, do more and become more, you are a leader.” - John Quincy Adams

Editor’s Note: Our SAR award winners will be recognized at the annual Installation and Holiday Luncheon set for Wednesday, Dec. 11th at 11:30 a.m. at Michael’s On East.

Leaders inspire. They unite. They motivate and they involve others in their activities and contributions. At the Sarasota Association of Realtors®, our 90 year history is filled with these special leaders, and thousands of members who have followed their examples and made our organization a success. Every year in December we select four outstanding leaders from our ranks to honor their exceptional contributions. These four leaders have truly made valuable contributions and had a positive impact in the lives of others. They were nominated by their peers for their unique and ongoing contributions to SAR, and to the Sarasota community. Donna Elmore - SAR 2013 Realtor® of the Year The Realtor® of the Year award is chosen based upon the SAR member’s lifetime contributions to SAR, Florida Realtors®, plus service to the community and business accomplishments. Activities during the past three years are given priority consideration. Donna Elmore, broker with Herrli-Elmore Realty, was named as the 2013 Realtor® of the Year. Known as “The Hat Lady,” Donna is a legend of local real estate. Still engaged and involved at age 83, Donna has been an active and successful Realtor® in Sarasota since 1975. She has served on numerous SAR and Florida Realtors® committees over the years, in addition to working with numerous local service, religious and cultural groups. “I love my work!” explains Donna. “I enjoy every day, working my clients, helping people find the home of their dreams. In the past few years, I’ve noticed I’ve actually started getting calls from some of the 6

DECEMBER 2013

grandchildren of clients - now they’re ready to buy their first home! That was a real eye opener!” Donna appreciates today’s technology that allows her fast and easy access to real estate information. When she started in the industry, printed MLS sheets, telephones and weekly meetings were the primary communication tools. “It’s amazing to me how far we’ve come, and how different it is. The speed at which we can aquire information for our clients is tremendous,” explained Donna. “In the old days, it was sometimes tough finding out whether a listing had sold or not. The computerized MLS revolutionized the industry.” Earning the respect of clients for a job well done energizes Donna, who prides herself on “integrity,” and the simple principle of “giving in order to receive.” “I’ve been blessed to earn a wonderful living here in Sarasota, and I hope to be active for many years to come!”

Michelle Crabtree - SAR 2013 Meritorious Service Award The Meritorious Service Award is given to a Realtor® whose service to SAR and his/her fellow members has been of such effectiveness and quality to deserve special recognition. This year’s award goes to Michelle Crabtree, an agent with Michael Saunders & Company. A Broker-Associate since 1982, Michelle Crabtree is a third-generation Sarasotan who loves sharing her knowledge of the area’s history and believes in giving back to the community. Michelle’s real estate involvement includes the SAR’s Board of Directors, (2008-2010). She currently serves on the Professional Development Committee (and is a past chair), and the Green Realtors® Alliance of Sarasota (GRAS). She has served on committees for Community Outreach, MLS, Social/Program; and she is involved in committee work with the Florida Realtors®. Michelle is this year’s Women’s Council of Realtors® WCR Entrepreneur of the Year for the Sarasota Chapter, and was the 2007 Chapter President. She was recognized as WCR’s “Realtor® of the Year” in 2005. She also received the SAR Meritorious Service Award in 2007 and is a “Five Star Real Estate Agent – Best in Client Satisfaction” for five years.

Sarasota Realtor® Magazine

www.sarasotarealtors.com

Sally Rackey, Michelle Crabtree, Donna Elmore and Fred Sieger are SAR’s Stars of 2013! Please join us on Dec. 11th at Michael’s On East to celebrate their recognition!

Continued on P. 29, See STARS

www.sarasotarealtors.com

Yes!

MARKETING SERVICES

Sally Rackey - SAR 2013 Humanitarian of the Year The Humanitarian of the Year award is given to an SAR Realtor® member for significant contributions as a volunteer for an organization(s) or project(s) in the community. This year’s award goes to Sally Rackey, an agent with RE/ MAX Platinum Realty. Sally has devoted hundreds of hours over several years to the Paws for Patriots program at Southeastern Guide Dogs, which provides incredible support to local disabled veterans. The program holds a special place in Sally’s heart, and she has personally helped raise thousands of dollars for the program that provides seeing eye dogs for visually impaired service personnel, many of whom lost their sight while defending our freedom overseas. Sally introduced the program to SAR members during an April 2010 MLS marketing session, along with Lieutenant Col. Kathy Champion, a wounded warrior who survived seven explosions, harsh sandstorms, severe living conditions and the loss of five soldiers in her Civil Affairs Unit in Iraq. Lt. Col. Champion returned home, surviving these numerous traumas only to lose her sight to a chronic viral infection that impaired her optic nerves. Through the Paws for Patriots program, Lt. Col.

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Michelle is also involved in her community as a member of the Sarasota Chamber of Commerce, on the Lakewood Ranch Business Alliance and the Junior League of Sarasota.

Sarasota Realtor® Magazine

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DECEMBER 2013

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Put yourself in a better place™

Prices shown are estimated base prices, do not include lot premiums or options and are subject to change without notice. Community Association fees required. Additional terms, conditions and restrictions apply. Photographs are for illustrative purposes only and are not intended to be an actual representation of a specific community, neighborhood or any completed improvements being offered. Please see a sales associate for details. This material shall not constitute a valid offer in any state where prior registration is required or if void by law. ©2013 Centex Real Estate Corporation. All rights reserved. 8/5/13. CBC057850.

Past Presidents honored at special SAR breakfast The 90th anniversary year of the founding of the Sarasota Association of Realtors® has been an eventful one, but it would be hard to top the Oct. 30th Past President’s Breakfast. The event was the brainchild of Darla Furst and the Communications Committee, and was a great way to honor those who laid the groundwork for the future success of SAR. All the former SAR presidents in attendance recalled their greatest accomplishments, and their most memorable moments as leader of the local trade association. Through all the market ups and downs, the technology shifts, the issues of association and community growth, one thing was very Current SAR President Roger Piro, Judy Schomaker, 2005 President, apparent - the commitment of SAR’s leaders to and Darla Furst, 2003 President at the Oct. 30th Past President’s the organization and its continued success. Breakfast Event at SAR.

Kim Gilliland, 1995 President, with Laura Benson, 2012 President, and Nick Figlow, 2004 President.

Doris Edwards, 1997 President, with Juanita Bryan, 1991 President. The special SAR event to honor our Past Presidents was an inspiring, memorable event. Read more about the event and our 90th anniversary year in our 2013 Annual Report, located in the center of this issue of Sarasota Realtor® Magazine Chip Hogan, 1994 President, with John Parker, CEO of SAR for 19 years. and Tom Kinney, 1981 President. www.sarasotarealtors.com

Sarasota Realtor® Magazine

DECEMBER 2013

Governmental Affairs

What can we improve upon in 2014?

During this time of the year, thoughts of politics, campaigns and elections are replaced with the sights and sounds of the holiday season. Our energies are focused on family and friends and for just a brief moment in time we collectively breathe a sigh of relief, take stock of the past year and resolve to do many things so much better in the upcoming New Year. So in the spirit of the holiday season I leave you with some observations and hopes for 2014, certainly in no order of importance or significance, and more importantly reflecting my personal views and not those of SAR: Economic Development/Job Creation- During the past year there has been an increased awareness on the part of elected officials as to the importance of job creation. Economic development and job creation is difficult, challenging and requires tremendous resources in order to be successful. Sarasota County has a long way to go in order to reclaim the number of jobs lost during the past several years, and more importantly, to repair the image of the county as being unfriendly to business. Creating good paying jobs and providing economic opportunity for our children should be a given. Traffic Signalization - Sarasota County is generally ahead of the curve when it comes to sustainability issues. Why then is it so difficult to drive from point A to point B locally? Local traffic signals create gridlock rather than promoting good traffic flow and it is apparent there is no synchronization or coordination

within the city or county. Traffic signal management is shared by the City, County and Florida Department of Transportation (FDOT) which makes it extremely difficult to direct a question regarding specific signals and intersections to the appropriate party. The county has supposedly been working on this issue for the past couple of years, but so far there is no evidence it is any better. Political Activism and Civility - Emotions on both sides of the political spectrum were at a fever pitch for the City of Sarasota elections this year. While city elections are supposedly non-partisan both political parties were heavily involved. With local, state and national elections occurring in 2014 perhaps both sides can take a deep breath and hopefully remember we are all in this together. As a rule we spend far more time with people that agree with us rather than spending time talking with folks that disagree with us. Both sides could learn from those conversations. Housing Market/National Economy - All signs point to a continued steady housing recovery in the area. The economy on a national and local level is still struggling with many people still looking for employment. I hope 2014 provides a big boost for both. Volunteers â&#x20AC;&#x201C; Many thanks to the volunteers who served SAR in some capacity in 2013, and a big thank you in advance to those that will serve in 2014. We couldnâ&#x20AC;&#x2122;t do it without you! Happy Holidays and a successful 2014 to one and all!

Marc Mansfield can be reached at 941.952.3410

DECEMBER 2013

Sarasota RealtorÂŽ Magazine

www.sarasotarealtors.com

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PRIVATE LABEL LIVING

Property Appraiser

A year in the life of a tax roll

The cycle of the seasons turns again and the old year winds down as December brings cooler weather with an abundance of holidays and festivals. The ancient tradition of time standing still at the turn of the year – solstice literally means “the sun standing still” – is a wonderful image but it doesn’t hold sway at the Property Appraisers office. By Bill Furst, GRI, CRS, CRB Sarasota County Property Appraiser The cycle of the seasons turns again and the old year winds As others make wishes for new beginnings and good fortune in the New down as December brings cooler weather with an abundance Year, we can look forward to our annual cycle of valuation, inspections, of holidays and festivals. The ancient tradition of time standing information gathering and tax roll preparation. Not very exciting, not still at the turn of the year – solstice literally means “the sun many chances for surprise, but definitely important work as we supply the standing still” – is a wonderful image but it doesn’t hold sway at property valuations necessary for our community to fund the services and the Property Appraiser’s office. programs that make Sarasota County and her municipalities such a special As others make wishes for new beginnings and good fortune place to live. in the New Year, we can look forward to our annual cycle of valuation, inspections, information gathering and tax roll Every property appraisal has a date and ours is January 1 for every parcel preparation. and all tangible personal property in Sarasota County. Unlike many other Not very exciting, not many chances for surprise, but states, all real and tangible personal property in Florida is reassessed every definitely important work as we supply the property valuations year. necessary for our community to fund the services and programs that make Sarasota County and her municipalities such a special place to live. That means that starting in January and continuing through June our Every property appraisal has a date and ours is January 1 appraisers are conducting inspections of properties, focusing on permits for every parcel and all tangible personal property in Sarasota and other changes in the properties or neighborhoods. We add new County. Unlike many other states, all real and tangible personal construction that is substantially complete on January 1 to the tax roll. In property in Florida is reassessed every year. January our Commercial Department sends Income and Expense requests That means that starting in January and continuing through to investment property and business property owners. We also conduct June our appraisers are conducting inspections of properties, ongoing statistical analyses of qualified sales from the previous year to focusing on permits and other changes in the properties or determine values and trends in order to estimate the market/just values. neighborhoods. We add new construction that is substantially complete on January 1 to the tax roll. In January our On June 1 the Property Appraiser sends valuation estimates to the various Commercial Department sends Income and Expense requests taxing authorities in Sarasota County, giving them an idea of projected to investment property and business property owners. We also conduct ongoing statistical analyses of qualified sales from the taxable values as they begin their budget process. The preliminary tax roll previous year to determine values and trends inst and, after order to estimate is sent to the Department of Revenue for review by July 1 the market/just values. receiving their approval, the Notices of Proposed Taxes are mailed in mid‐ On June 1 the Property Appraiser sends valuation estimates to August. the various taxing authorities in Sarasota County, giving them an idea of projected taxable values as they begin their budget In the first week of October, the tax roll is certified for collection of taxes process. The preliminary tax roll is sent to the Department and sent to the Tax Collector. of Revenue for review by July 1st and, after receiving their approval, the Notices of Proposed Taxes are mailed in midAnd then we start gathering data for the next tax roll cycle. August. In the first week of October, the tax roll is certified for As we do every year, we at the Sarasota Property Appraiser’s office hope collection of taxes and sent to the Tax Collector. For more your celebrations are joyous; your dreams for the New Year come true; And then we start gathering data for the next tax roll cycle. information, and you spend the holiday season surrounded by the people and traditions contact the As we do every year, we at the Sarasota Property Appraiser’s you love and cherish . your celebrations are joyous; your dreams for Property office hope Appraiser the New Year come true; and you spend the holiday season Bill Furst’s surrounded by the people and traditions you love and cherish. office at

Why we do what we do when we do it. §192.042 Date of Assessment. – All property shall be assessed according to its just value as follows: Real property, on January 1 of each year. Tangible personal property, on January 1 §193.011 Factors to consider in deriving just valuation. –These eight factors direct what data we examine and analyze. §193.023 Duties of the property appraiser in making assessments. – This statute elaborates on how we do what we do. §193.114 Preparation of assessment rolls. – What information must be included in the tax roll. §193.1142 Approval of assessment rolls. – The assessment roll shall be submitted to the Department of Revenue on or before July 1. §200.065 Method of fixing millage. – Gathering data for the Notices of Proposed Taxes. §200.069 Notice of proposed taxes and non‐ad valorem assessments.‐ What needs to be included on the TRIM notices. §197.322 Deliver of ad valorem tax and non‐as valorem assessment rolls; notice of taxes; publication and mail. – The property appraiser shall deliver to the tax collector the certified assessment roll along with his or her warrant and recapitulation sheet. And a whole lot more….

For more information please contact the Property appraiser’s office at PA@SC‐PA.com or 941.861.8200.

941.861.8200. 12

DECEMBER 2013

Sarasota Realtor® Magazine

www.sarasotarealtors.com

Cypress Falls, Vernon Hill II Great Room

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• Clubhouse, Golf Course and Beach Club

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• Clubhouse, Resistance Pool, Putting Green and More

Schedule a visit and register your clients today. Call 866-290-9110 or visit centex.com to learn more.

Put yourself in a better place™

Prices shown are estimated base prices, do not include lot premiums or options and are subject to change without notice. Community Association fees required. Additional terms, conditions and restrictions apply. Photographs are for illustrative purposes only and are not intended to be an actual representation of a specific community, neighborhood or any completed improvements being offered. Please see a sales associate for details. This material shall not constitute a valid offer in any state where prior registration is required or if void by law. ©2012 PulteGroup, Inc. All rights reserved. 12/5/12. CBC057850.

IMPORTANT DUES INFORMATION – PLEASE READ CAREFULLY 2014 Dues Invoices Are Now Available and Due D e c. 15th For the Who, What, When, Where, and Why’s regarding mandatory electronic online dues payments, please visit the SAR website at www.sarasotarealtors.com and click on the MEMBERS tab near the top of the page, FAQ’s, Dues and Accounts.

• When and Where are dues invoices sent?  Individual dues invoices are available @ http://www.sarasotarealtors.com (under MY SAR ACCOUNT at top of the page), where they can be viewed, printed, and paid. In addition, an email was sent to all members notifying when the invoices were produced and available for payment.

• What is included on this dues billing?  Annual dues: Local, State, National, CID (if applicable), Global Business Council (if applicable) and voluntary RPAC.

• Payment Methods: ELECTRONIC PAYMENTS ONLY!  Two payment options: 1. Deduct directly from your checking account via: A. Debit card (MC,V) – the easiest way to have the payment deducted from your checking account. (please note that if your debit card is simply an ATM card without a MasterCard or Visa symbol it will not work). If you use a debit card with the MasterCard or Visa symbol, you will check “credit card” as payment type *(log-in required). B. Electronic check – use same information as on your check. 2. Credit card (MasterCard, Visa, or American Express).  Instructions for all payments  Go to www.sarasotarealtors.com  Click on MY SAR ACCOUNT at top of page and log in  Under My Services, click on “Pay/View Bill Online”  Follow the payment process to confirmation of a successful transaction  Online charges will appear on your bank and credit card statements as “Realtor Association/MLS Chicago IL”  To print a copy of your invoice, click on the invoice number OR Come to the SAR offices (2320 Cattlemen Rd.) and use our computer in the lobby which is programmed to open directly into the log-in screen and has easy instructions located at the workstation for your use.  Once payments are made online, they are updated to your account within 72 hours. We encourage you to go online to check the status of your account.

• Due Dates, Termination of Services, and Refund Policy  Due: December 15, 2013; Past Due: January 15, 2014, 5:01 p.m.  $50 late fee assessment on open balances as of January 15, 2014, 5:01 p.m.  Members with open balances as of 5:01 p.m. on January 15, 2014 will be subject to suspension of all Realtor® services.  Members with outstanding balances at 5:01 p.m. on February 15, 2014 will be terminated. Reinstatement will require payment in full of all amounts due at date of termination, plus a $150 SAR application fee to rejoin as a new member.  For a member whose license is placed inactive prior to Jan. 1st and who has paid their invoice, the inactive member will receive a full refund of the payments made.  For a member whose license is placed inactive on or after Jan. 1st and who has paid their invoice, all payments received are non-refundable. 14

DECEMBER 2013

Sarasota Realtor® Magazine

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October 2013 Median Prices Soar Over Last Year

Median sale prices climbed dramatically in Sarasota “This remains a dynamic market County in October 2013 compared to last October numbers. Single family home prices were up 11.6 percent and seems to have plenty of ($185,776 this year compared to only $166,500 last year), strength.” and condo prices spiked by 20.7 percent ($175,000 this year compared to only $145,000 last October). - SAR President Roger Piro Monthly median prices are susceptible to swings based on sales at one end of the price spectrum. But even the rolling SAR President Roger Piro. “There haven’t been any national, median price for the 12 months ending in October 2013 for regional or local shocks to jolt the market, and local tourism single family homes was $180,000, up 22.4 percent from is at historic highs according to recent reports in the media. the 12-month median ending in October 2012 ($147,000). When we have such a strong influx of visitors, that tends For condominiums, the figure was $162,900 this October, to propel future sales as people enjoy visiting Sarasota and compared to $148,000 a year ago – a 10.1 percent increase. decide it might make a great future home.” This means the overall price trend continues to move The October 2013 months of inventory in Sarasota upward. County stood at 4.8 months for single family and 5.5 Total property sales in Sarasota County, which had seen months for condos, with both property categories below 6 large year-over-year increases over the summer months, months, which is considered a balanced market between moderated in October 2013. Overall property sales stood buyers and sellers. Months of inventory represents the time at 818 in October 2013 (582 single family homes and 236 it would take to deplete the current inventory at the current condos) compared to 793 sales in October 2012 (518 single sales rate. Last October there were 4.9 months of inventory family homes and 275 condos). The sales total was almost for single family homes and 6.1 months of inventory for identical to the September 2013 total of 817, but there were condos. In September 2013, the figures were 4.4 and 4.0, big changes in the two property categories. respectively. “There was definitely a shift in October toward single Currently, 596 properties listed for sale in Sarasota County family and away from condos,” said SAR President Roger in the MLS are short sales or foreclosures, compared to 569 Piro. “That might be a function of the price escalation, properties in September. This represents 14.1 percent of which was far more pronounced in the condo category. available properties, down slightly from last month’s figure of Also in October, fewer properties were listed and sold in 14.4 percent, due to the rise in inventory. Last October, the the market priced under $200,000 than last year, and more figure was 15.5 percent. were listed and sold priced above $200,000. It seems bargain Sales of distressed properties represented 25.5 percent of hunters have had to adjust their sights upward, where there the overall sales in October 2013, up from the September are more deals to be found.” 2013 figure of 23.9 percent. In October 2012, the figure was Another factor that has been driving the market the past 31.7 percent, so the trend overall is downward despite the few months has been the declining inventory, which tends to recent increase. spur price appreciation. But that has also started to moderate, with 4,032 properties the deal done g e ts on the market – the first time since April 2013 that the inventory has climbed above the 4,000 level. Last October, the inventory was almost identical at 4,054 total properties on the market. But there A message from has also been a category shift in inventory, John “Broker Brink” as there are almost 200 fewer condos on Contact one of our from Bright Realty the market now, and 200 more single Residential Lenders www.WeSellSarasota.com family homes. today! Overall, October 2013 pending sales answers to their “As a real estate (properties that went under contract Downtown Office questions and broker, I work with 941.366.7100 during the month) were at 820, up 9.33 they’ll be able to customers 24-7 and 333 North Orange Ave. Sarasota, FL 34236 percent over September pending sales close on time. it is important that of 750. This would indicate higher sales Cattlemen Office Insignia is the my customers can totals are likely in November. In October 941.342.5000 local bank of get answers when 5850 Fruitville Road 2012, pending sales stood at 935, which Sarasota, FL 34232 choice because they need them. brought an increase in November 2012 www.insigniabank.com other banks are With Insignia Bank, sales. just not tuned in to our I know my customers get “This remains a dynamic market and local real estate market.” prompt, knowledgeable seems to have plenty of strength,” said

the

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Sarasota Realtor® Magazine

DECEMBER 2013

Sarasota MLSSM Statistics - October 2013 Single Family

Unit Sales

Condo

800 700 600 500 400 300 200 100 0 Oct‐12

Nov‐12

Dec‐12

Jan‐13

Feb‐13

Mar‐13

Apr‐13

May‐13

Jun‐13

Jul‐13

Aug‐13

Sep‐13

Oct‐13

Single Family

Median Sale Price

Condo

$250,000 $200,000 $150,000 $100,000 $50,000 $0 Oct‐12

Nov‐12

Dec‐12

Jan‐13

Feb‐13

Mar‐13

Apr‐13

May‐13

Jun‐13

Jul‐13

Aug‐13

Sep‐13

Oct‐13

Single Family

#Active

#Sold

%Sold

Average DOM

Median Sale Prices

Median Last 12 Months

Months of Inventory

Pending Reported

%Pending

# New Listings

% Price Original

This Month

2,678

582

21.7

$186,388

$180,000

4.8

585

21.8

874

94.3

This Month Last Year

2,554

518

20.3

$166,500

$147,000

4.9

644

25.2

872

91.5

2,694

545

20.2

$185,902

$179,000

4.4

525

19.5

831

94.1

‐

6,271

‐

$184,000

‐

7,234

‐

8,395

‐

Last Month YTD

Statistics were compiled on Sarasota County properties in the MLS as of Nov. 15th, 2013. Single-family statistics are tabulated using the property style single-family home. Condo statistics include condo, co-op, villa and townhouse. Median sales price is the middle value, where half of the homes sold for more, and half sold for less. Listings sold were closed transactions during the month. Pending sales are sales where an offer has been accepted during the month, but the sale has not yet closed. DOM indicates the average number of days that sold properties were on the market before a contract was executed.

Editor’s Note: SAR will no longer report exclusively on SAR-member sales. Instead, the monthly report will reflect all sales activity in Sarasota County reported in the MLS system, regardless of the Realtor®’s association membership. Source: Sarasota Association of Realtors® 16

DECEMBER 2013

Sarasota Realtor® Magazine

www.sarasotarealtors.com

ales

Sarasota MLSSM Statistics - October 2013 Single Family Condo

Inventory 3,500 3,000 2,500 2,000 1,500 1,000 500 0 Oct‐12

Nov‐12 Dec‐12

Jan‐13

Feb‐13 Mar‐13 Apr‐13 May‐13 Jun‐13

Jul‐13

Aug‐13

Sep‐13

Oct‐13

Aug‐13

Sep‐13

Oct‐13

Single Family Condo

Pending Sales 900 800 700 600 500 400 300 200 100 0 Oct‐12

Nov‐12

Dec‐12

Jan‐13

Feb‐13

Mar‐13

Apr‐13

May‐13

Jun‐13

Jul‐13

Condo This Month This Month Last Year Last Month YTD

#Active

#Sold

%Sold

Average DOM

Median Sale Prices

Median Last 12 Months

Months of Inventory

Pending Reported

%Pending

# New Listings

% Price Original

1,303

236

18.1

$175,000

$162,900

5.5

235

18.0

408

92.5

1,500

275

18.3

117

$145,000

$148,000

6.1

291

19.4

377

89.6

1,248

272

21.8

$165,000

$160,000

4.0

225

18.0

340

93.0

‐

3,187

‐

$163,000

‐

2,800

‐

3,247

‐

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Sarasota Realtor® Magazine

Sarasota Association of Realtors® MLS DECEMBER 2013

Commercial Investment Division

CID Earns NAR’s Coveted ACE Award The Sarasota Association of Realtors® has been selected to receive a 2013 ACE Award from the National Association of Realtors®, for Accredited Commercial Excellence, in recognition of extraordinary leadership in delivering commercial programs that are engaging Realtors® and strengthening the community. The Commercial Investment Division of SAR has made great strides in the past 18 months to build the presence and prominence of commercial members within the association and community, according to the NAR.

Annual CID Holiday Party Slated Dec. 5th Event: CID Annual Holiday Party Date/Time: Thursday, Dec. 5, 6:30 - 9 p.m. Location: Osprey Real Estate Services, 1819 Main Street (Lobby Atrium), Sarasota, FL 34236 The Commercial Investment Division will stage the Annual Holiday Party on Dec. 5 from 6:30 to 9 p.m. Host for the evening is Osprey Real Estate Services located at Sarasota City Center, 1819 Main Street, Sarasota FL. Parking is available in the onsite garage. Special thanks to beverage sponsors Norton Hammersley and Gateway Bank. The CID will celebrate achievement of the designation of “Accredited” Commercial Division in May - one of only 110 commercial groups throughout

the US to meet the requirements for this designation. There are a number of benchmarks that a commercial division must meet to become accredited. These include a dedicated web site, general membership meetings, educational opportunities, pitch-networking sessions, dedicated board of directors, community involvement, collaborative relationships in the commercial market, etc. CID met and exceeded those benchmarks. All CID members and their guests are welcome to attend. The cost is $15 per person. Registration is accessible online only (cash or checks will not be accepted at SAR) and walk-in reservations will not be accepted. Deadline for registration is noon, Tuesday, Dec. 3rd.

CID Monthly Meeting Schedule

Commercial Marketplace Sessions Increase visibility for your properties, learn of new opportunities, and exchange information with commercial professionals. Deals are made at these sessions. 1st, 2nd & 4th Fridays at the SAR Auditorium 3rd Friday at the MAR offices NEW In 2013! The monthly general meeting (3rd Tuesday) will now include a Marketplace session, giving members five opportunities each month to promote their listings.

Officers:

Linda Emery, CID President

“It’s been exciting to watch the Commercial Investment Division of the Sarasota Association of Realtors® strengthen their base of commercial services while enthusiastically undertaking efforts to engage the commercial practitioner community in the area,” said Jean Maday, NAR’s Director, Commercial Development, Outreach & Services. “The commitment and drive they have demonstrated in a relatively short period of time is certainly an indicator of future continued success and growth. The NAR Commercial staff team are very proud of SAR’s efforts.”

CID Annual Holiday Party - Thursday, Dec. 5, 6:30 p.m. - Osprey Real Estate Services, 1819 Main Street, Lobby Atrium, Sarasota, FL (Pre-Registration Required by Dec. 3)

2013 CID Officers & Directors

President: Linda Emery, Sperry Van Ness President-Elect: Lori Hellstrom, Osprey Real Estate Services Vice-President: Tim Mapp, Mapp Realty Secretary: Dave Roth, RE/MAX Alliance Treasurer: Tony Veldkamp: Sperry Van Ness Past President: Brad Lindberg, Sperry Van Ness DECEMBER 2013

Commercial Marketplace Sessions - Friday, Dec. 6, 9 a.m. – SAR Auditorium - Friday, Dec. 13th, 9 a.m. – SAR Auditorium - Friday, Dec. 20th, 9 a.m. – MAR, 10920 Technology Terrace, Lakewood Ranch, FL - Friday, Dec. 27th, 9 a.m. – SAR Auditorium

Directors: Rico Boeras: Preferred Commercial Inc.(1 year - 2013) Ron Struthers: Coldwell Banker Commercial NRT (1 year 2013) Peter Skokos: Norton Hammersley (2 years - 2014) Kevin Robbins - Harry Robbins Associates (2 years - 2014) Susan Goldstein: Michael Saunders & Company (3 years2015) Roberta Kolton: Michael Saunders & Company (3 years 2015)

Sarasota Realtor® Magazine

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NORTH

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Homes from the low $200s to the $700s. 64

Exit 220

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Exit 195 Exit 193

IDA

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PIK

on second sale!

)

(TO

Venice

Congratulations to these Realtors who will earn 5% Commission for the rest of 2013! ®

ar -

4) -

NORTH

• Amy Robinson with Coldwell Banker in Siesta Key • Judy Mazrin withCaptiva Prudential Florida Realty in Venice Island 75 • Fred Gibson with Remax Alliance Group in Sarasota • Arnold Kaufman with Coldwell Banker in Venice

• Patricia Guenther with Premier Sotheby’s in 27Venice • Andrew Clark with Medway Realty in Osprey • Pam Edgington with Berkshire Hathaway in Bradenton • Lynda Melnick with Wagner Realty in Bradenton

on first sale!

on three or more sales!

The more sales you make in 2013 the higher commission rate you can95 earn! On Any WCI New Home Sale Contracted Jan. 1 – Dec. 31, 2013.**

*Recorded sales as of October 11, 2013. **Contract must be fully deposited (under the terms of the agreement), and if applicable, out of rescission with all contingences met and all required deposits shall have been paid in full and cleared. Offer expires December 31, 2013. All commissions shall be paid at closing to the applicable broker provided all terms & conditions of the co-broker commission agreement have been met. The commission shall be calculated and paid in accordance with WCI’s Co-Broker Commission Program Agreement. Contact WCI Sales Director at Community Sales Center for specific closing requirements. Pictures shown may not be actual homes listed, but a representation of home designs available. Pricing and availability subject to change without notice. Void where prohibited. Offers are subject to change or cancellation without notice. All references to clubs and membership opportunities and other amenities are subject to fees, dues and availability. ©2013 WCI Communities, Inc. All rights reserved. CGC 031523

Education Programs

Discover the ‘Real Value of Green Homes’ Title: Real Value of Green Homes Date/Time: Thurs., Dec. 5, 6-9 p.m. Location: SAR Auditorium, 2320 Cattlemen Rd., Sarasota Cost: $5 for students and all members of SAR, USGBC FL Gulf Coast and HBA ManateeSarasota; Others, $10 Pre-register at www.usgbc-fgc.org

Please join SAR and the Myakka River Branch LEED for Homes Committee at a panel discussion exploring the many ways Green Homes deliver real, tangible benefits to their owners and occupants. Panel members include: - Sandra Adomatis, SRA. Appraiser and nationally recognized speaker on green and energy-

efficient house values. Principal author of the “Residential Green and Energy Efficient Addendum” for residential appraisals. - Peggy Christ. NAR Green-Certified Realtor Broker-Associate for over 25 years. Director of Real Estate & Finance for the Florida Green Building Coalition. - Peter Minarich. A mortgage loan originator with more than 20 years experience in home financing. - Dale Lewis. LEED AP, ICC Residential Green Home Inspector, IBHS Fortified Home Evaluator, FGBC Certifying Agent, NAHB-Certified Green Professional and licensed General

Contractor with 40 years in the construction industry. - Panel moderator, Harold Bubil. Real Estate editor for the Sarasota Herald/Tribune.

SAR School of Real Estate plans 2014 courses Do you know anyone who wants to launch a new career in real estate? At the Sarasota Association of Realtors® School of Real Estate, they can make it happen. Learn from an experienced instructor and practicing Realtor® in the comfortable, professional surroundings at SAR Headquarters, conveniently located at 2320 Cattlemen Road in Sarasota, FL. The instructor is Michael W. Davenport. • SAR School of Real Estate has carefully designed its pre-license classes to be offered over several weeknights and weekends to enhance the learning experience. • Students will have time to digest the information and come away with the confidence to tackle the state license exam. • SAR School of Real Estate also has a range of postlicense and continuing education offerings for salespeople and brokers which lead to nationally-recognized Realtor

designations such as the Graduate, Realtor® Institute (GRI), thereby fulfilling two requirements at once (classes are typically offered during business hours). 2014 Sales Associate Pre-License Schedule SA-9: January 7-February 8, 2014 SA-10: February 18-March 20, 2014 SA-11: May 1, 2014-May 29, 2014 SA-12: September 4-October 2, 2014 Earlybird Tuition: $339 (includes manual, Florida Real Estate Principles, Practices and Law, 35th Edition) (register at least 10 days in advance of class to receive Earlybird price Regular Tuition: $364 Class times are Tuesdays and Thursdays, 5 to 10 p.m., AND Saturdays 8:30 a.m. to 1:30 p.m.

Catherine McCaskill, Professional Development, an be reached at 941.952.3404

DECEMBER 2013

Sarasota Realtor® Magazine

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GRI course to be offered in 2014 Title: Graduate, Realtor® Institute 2014 Location: SAR, 2320 Cattlemen Road, Sarasota Mark your calendars now and plan on completing your GRI designation in 2014. The dates below have been placed on ther calendar and the course will be offered at SAR, 2320 Cattlemen Road, Sarasota. SAR is the perfect regional location for you to complete your education. SAR has never cancelled a GRI course (except when Hurricane Charlie forced a postponement in 2004). GRI 100 Series earns 45 hours of Salesman’s Postlicense credit & 14 hours of CE credit. GRI 200 & 300 Series earn 30 hours of Broker Post-License credit and 11 hours of CE credit. These Series can be taken in any order. GRI designees: • Have pursued a course of study that represents the minimum common body of knowledge for progressive real estate professionals. • Have developed a solid foundation of knowledge and skills to navigate the current real estate climate—no matter what its condition. • Are recognized nationally. • Act with professionalism and are committed to serving their clients and customers with the highest ethical standards.

GRI 100 Series: 101: January 27 & 28 102: February 3 & 4 103: February 11 & 12 GRI 200 Series: 201: April 21 & 22 202: April 28 & 29

GRI 300 Series: 301: June 23 & 24 302: June 30 & July 1 GRI 100 Series 101: July 21 & 22 102: July 28 & 29 103: Aug. 6 & Aug. 7

Florida Realtors® 2014 Real Estate and Economic Summit Slated Event: Florida Realtors® 2014 Real Estate and Economic Summit Date/Time: Tuesday, Dec. 10 at 10 a.m. Location: SAR Auditorium Cost: FREE to SAR members On Tuesday, December 10, Florida Realtors® will beam their annual Economic Summit via live streaming into SAR’s Auditorium. This 3rd annual webinar is free to SAR members and starts at 10:00 a.m. and ends at 1:00 p.m. “Doing Business in Florida’s Growing Markets” will give you insights into the national economy and mortgage rates; Florida’s economic climate; help you understand where people choose to live and how location and consumer behavior intersect; and Florida’s real estate market. Speakers are: Dr. Frank Nothaft, Chief Economist, Freddie Mac; Dr. Sean Snaith, University of Central Florida; Dr. Grant Thrall, University of Florida; and Dr. John Tuccillo, Chief Economist, Florida Realtors®.

Waterfront issues revealed “Waterfront Property Due Diligence” will be presented on Wednesday, Jan. 30th from 9 to 10:30 a.m. by David M. Levin, Esq. This is an informative seminar regarding FEMA, Coastal Construction and Waterfront Due Diligence, plus the latest on Flood Zones/Insurance The cost is $10 for SAR members and $20 for others. Advance registration is required!

Are you tech savvy? Expand your skills! Title: Lead Generating Technologies & Website Strategies Date/Time: Jan. 8, 2014 at 9:30 a.m Location: SAR Auditorium Cost: $10 for SAR members; others $15 Lead Generating Technologies and Website Strategies is a three hour course geared toward real estate professionals who wish to have better results and more control in their pursuit of attracting qualified leads via the Internet. While those new to the real estate profession are welcome, the focus of this course will especially benefit tech savvy brokers and agents who are interested in expanding their

customer base and market share through the use of internet technology. Learn how to create leads for your business without having to buy them from a third party vendor! William True is broker of True Real Estate and a licensed real estate instructor with decades of practical experience. He has earned twenty professional designations throughout his career including Certified Residential Specialist, Certified International Property Specialist and Certified Real Estate Brokerage Manager. In 2013, True was inducted into the NAR”s REBAC Hall of Fame. In addition to his real estate background, William is founder of WilliamTrueConsulting. com, BrilliantAgent.com, Sarasota Helping Hands and SeeSarasotaLive.com. !

Save money this year on your taxes - find out how Title: Tax Strategies for the Real Estate Professional Date/Time: Jan. 20, 2014 at 1 PM Location: SAR Auditorium Cost: $10 to SAR members Are you overpaying your taxes? Did you know 83% of Americans do? Many of us assume our accountants take care of our taxes... but forget that WE are the ones giving them the numbers and records they are using to prepare our tax return. This seminar will help identify between $2,500 and $27,000 in NEW deductions that can be used right away to pocket thousands in tax savings. These deductions are based in tax LAW, but presented in simple English that all of us can easily understand. You Will Learn: - Overview of the Tax Code Changes to help you become more tax efficient in your business planning for 2014. - How the New Tax Law affects purchases of cars, computers and desks, as well as other equipment, for your Business. - Increase Your Income – How to use the tax side of your business to INCREASE your spendable income in 2014! - Entertainment Strategies – 2 remarkable entertainment deductions available to Real Estate Professionals that may surprise you. - Double Entertainment Deductions – How to safely transform 50% entertainment deductions into 100% deductions. - Audit-Proofing - Documentation tips that will save you time, all the time. 22

DECEMBER 2013

- Help Your Accountant – How you can help your accountant work more effectively on your behalf. - Car Strategies - Six methods that produce thousands in deductions, plus new first year auto depreciation deduction updates! Actual Expenses vs. IRS Method Mileage – New $25,000 automobile deductions you don’t want to lose. - IRS Audit - Reduce your chances – Red flags to avoid! - Home Office Deduction –Why Real Estate Professionals may now safely qualify for this remarkable deduction and how it transforms personal commuting to deductible business miles. Learn how a 105 Medical Plan can turn your family’s medical expenses into tax-favored business expenses. This seminar is presented by Maine Shafer of Bradford and Company, Inc., and excerpted from the Bradford and Company, Inc. Tax Strategies for the Self-Employed audio course (registrations available after the program). Here is what folks have said about the programs: “I easily put $2,500 back in my pocket... this was an outstanding program.” -- James McCray, Century 21 “Very professional. Speaker delivered complicated tax information on a level everyone could understand. Very good.” -- Mike Rushforth, Coldwell Banker “(Presentation) was full of lots of tidbits that a person can easily apply to his/her business, leave that day and do something to improve their business. It was very beneficial.” -- Martha Hunt, Lewis County Association of Realtors®

Sarasota Realtor® Magazine

www.sarasotarealtors.com

MLS training continues in December Pre-registration is required for all MLS classes at gopherit. mfrmls.com. All classes are hands-on in the SAR Technology Center (except for Entering and Updating). Registration is limited to 18. Please be sure that you will attend if you reserve a spot! If you need to cancel, please call MFRMLS at 800.686.7451 (not SAR). Website Management & Customization Dec. 4, 9 to 11 a.m. This class will cover the advanced features and customization of your Agent Website. Add unique content and hyperlinks, set up a re-direct for a custom URL and more. • Pages • Site Settings - Domain - Contact View - Site Rules - Team Settings • Lead Capture – where do leads appear • Website Activity Gadget • Consumer view of AWP - Setting up user Login - Contact Me Statistics & Quick CMAs Dec. 4, 12 to 1:30 p.m. This class will teach you how to utilize marketplace statistics & quick CMAs that are available through the MLS or through member benefit products. • Data Co-op • Fusion stats • iMapp stats • Stats IQ • Market Conditions • Quick CMA (previously known as One-line CMA) Searching Made Simple Dec. 4, 2 to 4 p.m. This course will teach you how to use the MLS to set up searches, customize your criteria, add and remove fields to efficiently search the MLS. You will also learn to navigate the search results, www.sarasotarealtors.com

create custom grids and more. • Search – criteria, customizing and saving • Map Based searching - including setting default location and Points of Interest • Results – all features - Grids - Multi views-Gallery, photo, map - Print & Email • Customization- You will also learn how to customize and save personalized grids, email templates and personalizing search criteria for the individual agent. MLS Basic Dec. 12 (FUSION), 9 a.m. to Noon Mandatory session for all new users, to be completed within 60 days of joining. This class will teach both new and returning agents the basic functionality in Fusion including search, printing and emailing. You will also learn about additional resources and member benefits provided by My Florida Regional MLS, and more. The class is also available online at: http:// mfrmlsuniversity.com or you may attend the class at SAR. • Searching and viewing listings, using the map, showing road, aerial, hybrid, and locator features • Adding additional search criteria • Viewing/printing/emailing reports, images, virtual tours, tax, map, driving directions and MLS listing history • Personalize user contact information and basic agent website setup Sarasota Realtor® Magazine

MLS Compliance 101 Dec. 12, 1 to 2:30 p.m. This is a mandatory class for all new members to be completed within 60 days of joining. Existing members must complete the class every two year period, current period May 1, 2012 – June 30, 2014. In this class you will learn about the My Florida Regional MLS Rules and Regulations and compliance procedures for accurately listing properties in the MLS Database, along with additional educational materials available on MFRMLSUniversity.com. • Rules and Regulations • Profile Sheet Terms • iSmart Tool •MFRMLSUniversity.com Adding/Modifying Listings Dec. 12, 3 to 4:30 p.m. This class is mandatory if you will be adding and modifying listings in the MLS. (but all agents are welcome to attend!) You will be taught how to input and modify listings, enter photos, and add attachments along with valuable tips and techniques. This class is available through live webinars or you may attend at SAR. • Profile Sheets • Adding listings information to MLS • Adding Photos, attachments and open houses • ShowingTime and Virtual Tours

DECEMBER 2013

SAR On the Scene

It was a scary (and funny) MLS Express!

Visit SAR on Facebook at www.facebook.com/SarasotaRealtors

Photos by Jesse Sunday

The Oct. 31st MLS Express event at SAR fell on Halloween, so naturally the crowd was dressed just a little strange! Costumes were the order of the day, but business was still conducted as usual. Imagine that!

Above: You might not recognize the two characters above, but here’s a hint. They both appear in other guises in this magazine, and are long-time members of SAR!

G 9

3 S m

At right: Barbara Williams of Keller Williams On the Water begs the question - “Which witch is which?” at the Oct. 31st MLS Express.

DECEMBER 2013

Sarasota Realtor® Magazine

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WCR Honors 2013 Award Winners

Looking back on this year’s performance, so many memories play out in my mind. We proved that when each player contributes, the harmony becomes symphonic. The vast educational programs enhanced our businesses, our member involvement created lasting relationships and we gave back to the community with donations to RPAC and SPARCC. Our biggest annual fashion show, “Ignite the Spark Within”, brought 325 individuals together for fashion, fun and fellowship . As your President of the Women’s Council of Realtors®, 2013, I would like to personally thank my line officers and generous sponsors. At our November luncheon, It was my pleasure to present well deserved awards to members whose contributions exceeded expectations. It was my pleasure to serve. I will continue my involvement as District Vice President of District 13 or 5 Chapters. 2014 will bring many exciting changes with your new President, Susan Phelps. The upcoming installation for the Sarasota Chapter of the Women’s Council of Realtors® is scheduled for Dec. 18th at 11 am at the Bird Key Yacht Club.

2014 Line Officers: Susan Phelps, President Kristin Triolo, President Elect Catherine Lamphier, VP of Membership Alfredda Smith-Odato, Treasurer Tim Calpin, Secretary Jacqueline Abney, Corresponding Secretary

This event marks the end of a successful chapter year and the beginning of a new, exciting 2014. With the changes in the real estate market demanding change in the way the industry does business, the Women’s Council of Realtors® will be looking forward and providing support, networking and education that will make a difference to the members. The national leadership presented the 2014 2016 Strategic Framework at the recent National Conference held in San Francisco. Referral Network Building, Education and Business Tools are a primary focus for the coming year as well as providing member value and creating a stronger Council image and identity.

2013 Awards Honor Role Catherine Lamphier, V.P. Membership Rising Star Jacqueline Abney, Berlin Patten Extra Effort Susan Phelps, President Elect Humanitarian of Year Meta Brooks, Past President Mentor of Year Ann Ross, RE/MAX Alliance Group Affiliate of Year Carrie Starr-Rummery, Starr Title Insurance Agency Member of Year Amy Worth-Paul, Florida State President 2013 Entrepreneur of Year Michelle Crabtree, Michael Saunders & Company President Award Tina Darling, Innovative Agent Services President Award Melia Favorite, First Federal Bank of FL.

2013 Leadership Team

Mary Hellhake, WCR President

Mary Hellhake President Michael Saunders & Company Cell: 941-544-0763 maryhellhake@michaelsaunders.com

Peter Salefsky Membership Michael Saunders & Company Phone: 941-924-5107 petersalefsky@mihaelsaunders.com

Susan Phelps President-Elect Cristello and Company RE Cell: 941-726-2227 sarasotasuze@gmail.com

Carrie Starr-Rummery Treasurer Starr Title Insurance Phone: 941-365-7827 carrie@starrtitle.net

Catherine Lamphier Vice-President Membership Michael Saunders & Company Cell: 941-400-4219 catherinelamphier@michaelsaunders.com

Tim Calpin Recording Secretary JP Morgan Chase Phone: 941-953-3583 timothy.c.calpin@JPMChase.com

DECEMBER 2013

Sarasota Realtor® Magazine

Kristin Triolo Corresponding Secretary Florida Homes eBroker Phone: 941-725-2486 kristintriolo@floridahomesebroker.com

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Editor’s Note: This year, SAR’s focus is on “Raising the Bar” and improving the professionalism of our members. We will be providing monthly educational columns to promote the importance of NAR’s Code of Ethics to our members. Case #1-15: Obligation to Advise Client on Market Value Client A went from his hotel to Realtor® B’s office and advised that he formerly lived in the community, and had kept his home as an income property after he moved away. The house had been vacant for several months and he had decided to sell it. He asked if Realtor® B could drive him to look at it. As they inspected it, Client A stated that he would be happy to get $80,000 for it. Realtor® B listed it at that price and after a few days it was sold to Buyer C. Six months later, Client A was in town again. Hoping to recover a box of old photographs he had left in the attic, he called on Buyer C, whom he had met at settlement. When he arrived he found that Buyer D then lived in the house. He expressed some surprise that Buyer C had sold it so soon, and learned that Buyer D paid $140,000 for it. Astonished, Client A then made some inquiries as to market values and learned that he had grossly under priced his house when listing it with Realtor® B. He went to the Board of Realtors® office and filed a complaint against Realtor® B charging him with unethical conduct in not having advised him as to the property’s fair market value. At the hearing, Realtor® B’s defense was that he had not been asked to put a price on the house, but had accepted agency on the basis of a price set by the client; that the client had stated he “would be happy” to get $80,000 for it; that he was glad to get a listing that would move quickly in the market; that he had done nothing unethical since he had not bought it himself; and that while he had honestly pointed out to the buyer that the house was a bargain, he had made no effort to induce relatives or business associates to buy it. On questioning, he conceded that after looking at the house with Client A, he realized the property was being listed at about half its fair market value, but insisted that was his client’s business; that different owners have different reasons for selling and pricing their property, but acknowledged that Client A had not indicated that he needed a quick sale or that he would make any price concession. The Hearing Panel pointed out that brokers have

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no hesitation in advising clients that properties are overpriced when this is the case, and they are obligated to be equally candid in providing their best judgment to clients when properties being offered for sale are obviously underpriced. The panel concluded that in view of the wide discrepancy between the owner’s asking price and the property’s market value, which Realtor® B conceded was apparent to him, it was Realtor® B’s obligation as an agent to advise his client that the house was worth considerably more, especially since it was apparent that Client A had been away from the community for years and was out of touch with local values. The Hearing Panel found Realtor® B in violation of Article 1.

Ethics In Action

Realtor® found in violation of Article 1

Article 1

When representing a buyer, seller, landlord, tenant, or other client as an agent, Realtors® pledge themselves to protect and promote the interests of their client. This obligation to the client is primary, but it does not relieve Realtors® of their obligation to treat all parties honestly. When serving a buyer, seller, landlord, tenant or other party in a nonagency capacity, Realtors® remain obligated to treat all parties honestly.

Sarasota Realtor® Magazine

DECEMBER 2013

Global Business Council

GBC slates holiday party

2013. There is no cost for GBC members to attend this event, but if you are a GBC member and would like to bring a guest or a spouse, the cost is $10. If you are not a member of the GBC and would like to join, you may join now for 2014 and attend the party for the cost of the 2014 membership which is $25. Download the application at www. sarasotarealtors.com/GBCApp.pdf

The SAR Global Business Council cordially invites its members to a Holiday Networking Reception on Wednesday, Dec. 4 from 5 to 7:30 p.m. at SAR, 2320 Cattlemen Rd. Good food, wine and beer, and networking is planned! The GBC is also celebrating the recent news that NAR has awarded the group Gold Council status! The GBC has grown by over 80 new members in

Foreign buyers unfamiliar with Florida cities of Brazilians, Venezuelans and Argentines. The Fort Lauderdale and Orlando markets are a distant second and third, accounting for 11.6 percent and 8.9 percent of sales to international buyers. But interest from foreign buyers is spreading throughout the state as Florida real estate brokers actively market their regions overseas. In July, Teresa Witte, sales manager for RE/MAX Platinum Realty’s new global new homes division in Sarasota, traveled to Sao Paulo, Brazil, on behalf of three builders to promote home buying in southwest and central Florida. The response was enthusiastic, says Witte. “They were really interested. They’ve heard about the Gulf of Mexico, but they’ve never been here.”

According to Trend Magazine, interest in singlefamily homes from corporate buyers such as equity firms has been a major factor in moving Florida’s residential real estate market out the recessionary doldrums. “But there’s been another big source of demand for Florida residences: In 2012, one in five sales of Florida homes was to a nonresident foreigner, according to a March report from the National Association of Realtors. Florida accounted for 23 percent of all U.S. home sales to foreigners, leading the nation in sales to international buyers,” the article noted. International interest is still focused on southeast Florida – close to one-third of all international home sales in Florida are in Miami, thanks to an influx

Distribution of International Sales by State 35% 30% 25% 20% 15% 10% 5% 0%

Arizona

California

Florida

Georgia

Nevada

New York

Texas

Virginia

2009

13%

23%

11%

2010

11%

12%

22%

2011

12%

31%

2012

11%

26%

2013

17%

23%

DECEMBER 2013

Distribution of International Clients Purchasing in Arizona Sarasota Realtor® Magazine Africa/Middle East

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STARS

From Page 7 Champion was provided with Angel, a guide dog that has become her constant companion. After hearing her story, Sally was compelled to bring the program to the attention of SAR members. Sally also supports the Children’s Miracle Network Hospitals, and the Booker High School Food Bank for Students.

Fred Sieger- SAR 2013 President’s Award Winner The President’s Award is a special honor bestowed by the current SAR President to an SAR Realtor® member who best embodies the Realtor® spirit and has contributed to and supported the President’s goals for the past year. This year, the award is presented to Fred Sieger, an agent with RE/MAX Alliance Group. One of the truly universally liked members of SAR, Fred was also presented with the 2009 Humanitarian Award. This year’s recognition from President Roger Piro is for Fred’s untiring efforts to restore the popularity and effectiveness of the MLS Express Thursday morning program. The MLS Express Committee, which Fred chairs, rebranded the program and it has been a tremendous success, especially since SAR’s new facility opened in April. His ever-present smile, embedded in a friendly, Santa Claus-like white beard, makes Fred an instantly recognizable figure at MLS Express and at many other SAR functions and events. Fred remains very involved in the Florida Sheriffs Youth Ranch, Bill Glass Champions For Life prison ministry, the Mayor’s Feed the Hungry program, Kids By the Sea (program for children with cancer), the Florida Center (early childhood services and therapies), the Pediatric Brain Tumor Foundation, Bikers Raising Awareness (breast cancer), the Susan G. Komen Race for the Cure, Child Protection Center of Sarasota, and Mission Ventures Int. (purchasing motorcycles for ministers in third-world countries). Fred is often seen on his beloved Harley motorcycle, usually heading off to a charitable event or organization meeting.

Florida Realtors® set Mid-Winter Meetings Florida Realtors® has slated their Mid-Winter Meetings for Jan. 22-26, 2014 in Orlando, and local Realtors® are invited to attend. The meetings will be held at Renaissance Orlando at SeaWorld®. The resort is located at 6677 Sea Harbor Drive, Orlando, FL 32821. Call toll-free 1.800.327.6677 to make your hotel reservation. Details will be posted soon at www. floridarealtors.org, so watch the web site and SAR’s web site and magazine for more details as they become available! www.sarasotarealtors.com

Bob

Chuck

Jim

George

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Membership News Dan Andrews, Membership Director, can be reached at 941.952.3408

The Association is pleased to welcome new members!

Designated Realtors®

Domke, Robert: Defining Realty Co Edds, John: John Edds Real Estate Broker Eigenbrode, David: DKEFL LLC Furman, Len: Furman Properties Greenstein, Eric: Apple Real Estate LLC Iorio, Ralph: Simply Think Florida Realty Jakusovas, Veronica: VJ Realty Nelson, Robert: Lux Realty Salem, Terrill: Ambition Realty, LLC Von Kaenel, Joel: Platinum-Appraisals Zimmerman, Glenn: Glenn Zimmerman Lic R.E Broker

New Members

Alcober, Mary: Keller Williams On The Water Baldwin, Kelly: Michael Saunders & Company Bangerter, Thomas: Keller Williams On The Water Barden, Nancy: Coldwell Banker Res R E Barsell, Gary: BUY DESIGN LLC Borg, Mark: Premier Sotheby’s Intl. Realty Bowles, David: Keller Williams On The Water Brammer, Robyn: Premier Sotheby’s Intl. Realty Brooker, Simon: Simply Think Florida Realty Burgess, Lisa Marie: Keller Williams Lakewood Ranch Burns, Christina: Exit King Realty Carlin, Stacy Lyn: Allison James Estates & Homes Caruso, Ingrid: Michael Saunders & Company Coon, Nathan: Exit King Realty Correll, Joseph: Sandals Realty of Sarasota Cuneo, Roseanne: Dunham Calabrese Realty Inc. Dunn, Michelle: Rosebay International, Inc. Fenton, MaryAnn: Integra Realty Group Gallo, Charles: Prokop Realty Glisson, Blanda: Rosebay International, Inc. Grabow, Shelley: Michael Saunders & Company Grooms, Christopher: Integra Realty Group Halbman, Robert: Exit King Realty Hanly, Spencer: Hanly & Associates Realty Hanson, Margie: Michael Saunders & Company Hearn, Richard: Michael Saunders & Company Hinz, Jurgen: Horizon Realty International James, Toni: Sterling Realty Kanter, Lori: Peens Property Group Inc. Katena, Lorraine: Coldwell Banker Res R E Kinsey, Daniel: Michael Saunders & Company Koopman, Mindy: Keller Williams On The Water Lambert, Frank: Premier Sotheby’s Intl. Realty Lystad, Henry: The Sarasota Real Estate Comp. McNamee, Anita: Parisi Sam J Lic R E Broker Merila, Sylvia: Premier Sotheby’s Intl. Realty Miller, Miranda: Relax Realty Group Inc. Miller, Lauren: Answer Real Estate Misner, Phyllis: Dunham Calabrese Realty Inc. Monka, Martin: Engel & Voelkers LBK Realty Morris, Marian: Coldwell Banker Res R E Newman, Kathryn: Allison James Estates & Homes Nickolai, Alexandra: Florida Dream Team Realty Svcs Norris, Andrew: Exit King Realty O’Neil, James: Coldwell Banker Res R E Oskamp, Elizabeth: Hunt Brothers Realty, Inc. Paskiet, Mark: Florida Internet Realty LLC DECEMBER 2013

Patti, Derek: RE/MAX Alliance Group Perley, Lyall: Horizon Realty International Powers, Larisa: Rosebay International, Inc. Rabell, Salvio: Rosebay International, Inc. Remilard, Martin: Elite Realtors Inc. Robbins, Troy: Harry Robbins Assoc Inc. Rogers, Kelly: Exit King Realty Romano, Michele: Keller Williams Lakewood Ranch Rubiano, Mario: Horizon Realty International Sinai, Tommy: Listing Services Direct Sowards, Stephen: Palm Aire Realty Partners LLC Turoff, Kyle: Michael Saunders & Company Uccello, Salvatore: Evergreen Realty Corporation Underwood, Todd: Premier Sotheby’s Intl. Realty Walsh, Matthew: AUM Florida Real Estate LLC Welch, Kelly: Sandals Realty of Sarasota Wilson, Cheryl: Michael Saunders & Company Wood, Jason: DWELL Real Estate Youngblood, Kenneth: Ken Brand Lic R E Broker Zarghami, David: Keller Williams On The Water Zarghami, Toni: Keller Williams On The Water Zwick, E. Toulla: Coldwell Banker Res R E

Now With ...

Allen, Carolyn: Sunset Realty Asfur, Samuel: Century 21 Beggins Enterprises Banks, Ronda: Jennette Properties Inc. Belcher, Colleen: RealEstateAuctions.com Chamberlain, Janet: Keller Williams Lakewood Ranch Clyne, Roger: Atchley International Realty Cramer, Paul: Horizon Realty International Curtin, Mark: Exit King Realty Feeney, Susan: Key Solutions Real Estate Grp Feidieker, Detlev: Medway Realty Flynn, William: Elite Realtors Inc Geren, Wiley: Keller Williams St Pete Realty Gonzales, Jackie: Allison James Estates & Homes Good, James: EXIT Creative Realty Hagman, Helmer: Keller Williams Rlty Manatee Hayes, Marilyn: Harry Robbins Assoc Inc. Kaszuba, Austin: Green Lion Realty LLC Keller, Eugenia: Premier Plus Realty Kleckauskas, John: Hook & Ladder Realty Inc Krashchenko, Stella: RE/MAX Alliance Group Krijger, Claudette: Meadows Real Estate Services Latham, Suzanne: Premier Plus Realty Leckie, Kimberly: Atchley International Realty Lowry, Mary Fran: Coldwell Banker Res R E Marenghi, Pamela: Rosebay International, Inc. Markov, Andrey: Apple Real Estate LLC McCauley, Peter: ERA Waterside Realty Miller, Dan: RE/MAX Tropical Sands Porterfield, Jeffrey: Century 21 Dockside Rlty Assoc Radcliffe, Nathan: Medway Realty Rausch, Glenn: Homes By Towne Realty Inc. Redfoot, Kelly: Florida Realty Specialists LLC Reid-Bachert, Pat: Horizon Realty International Smith, Helen: Dolphin Bay Real Estate LLC Van Natter, Gregory: Premier Sotheby’s Intl. Realty Walker, Angela: Sunset Realty Wolfe, Lisa: Keller Williams on the Water Young, Margaret: Michael Saunders & Company

Sarasota Realtor® Magazine

www.sarasotarealtors.com

Congratulations to our new members who attended the orientation session on Monday, Nov. 11, 2013, and a big thanks to our regular instructors throughout the year, Dave Swenson and Laura Benson!

CONGRATULATIONS!

Dedication and hard work pay off!! We congratulate our members who have successfully completed the Certified Residential Specialist (CRS) designation, Short Sales & Foreclosure Resource (SFR) designation, Certified International Property Specialist (CIPS), Accredited Buyer Representative (ABR), Performance Management Network (PMN), Graduate, Realtor Institute (GRI) certification, Seniors Real Estate Specialist (SRES), Green Designation (Green), Resort and Second-Home Property Specialist (RSPS), Certified Commercial Investment Member (CCIM), Certified Real Estate Brokerage Manager (CRB), and At Home With Diversity certification (ATWD)!

PERFORMANCE MANAGEMENT NETWORK (PMN)

Susan Phelps Mary Hellhake

Cristello and Co. Real Estate Michael Saunders & Co.

CERTIFIED INTERNATIONAL PROPERTY SPECIALIST (CIPS)

Christine del Monte Lawrence Lonson

Michael Saunders & Co. Keller Williams On the Water

ACCREDITED BUYER REPRESENTATIVE (ABR)

Michael Sikorski David Zarghami

Realty One Group Corp. Keller Williams On the Water

SENIORS REAL ESTATE SPECIALIST (SRES)

Sheldon Paley Annette Stanoch

Premier Sotheby’s Int. Realty Keller Williams LWR

CERTIFIED RESIDENTIAL SPECIALIST (CRS)

Brandy Coffey Ralph Jurney GRADUATE, REALTOR INSTITUTE (GRI)

Christian Atkins Kelli Gambardelli Robert McMillan Esti Baughen Rita Laskey Joey Lamielle Gregory Freden James Jablonski

GREEN REAL ESTATE SPECIALIST (GREEN)

Atkins Real Estate LLC Wagner Realty RE/MAX Platinum Realty Coldwell Banker Res. RE Elite Preferred Realty RE/MAX Alliance Group Coldwell Banker Res. RE Michael Saunders & Co.

Christian Atkins

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Keller Williams LWR Keller Williams LWR Cristello and Co. Real Estate Keller Williams LWR Keller Williams LWR

Atkins Real Estate

RESORT AND SECOND HOME PROPERTY SPECIALIST (RSPS)

Marianne LeBar

Michael Saunders & Co.

CERTIFIED COMMERCIAL INVESTMENT MEMBER (CCIM)

Susan Goldstein

SHORT SALES AND FORECLOSURE REASOURCE (SFR)

Mark Stanoch Kristi Service Susan Phelps Annette Stanoch Scott Nold

Keller Williams On the Water Horizon Realty International

Michael Saunders & Co.

CERTIFIED REAL ESTATE BROKERAGE MANAGER (CRB)

Michael Sikorski

AT HOME WITH DIVERSITY CERTIFICATION (AHWD)

Sandra Allen

Sarasota Realtor® Magazine

Realty One Group Corp.

Sandals Realty of Sarasota DECEMBER 2013

PRSRT STD U.S. POSTAGE PAID MANASOTA, FL PERMIT NO. 451

DECEMBER 2013 E DUCATION & E VENTS C ALENDAR Tuesday

Wednesday

Thursday

Friday

Dec. 2

24 CHRISTMAS HOLIDAYS SAR OFFICE CLOSED

25 CHRISTMAS HOLIDAYS SAR OFFICE CLOSED

31 NEW YEAR HOLIDAY SAR OFFICE CLOSED AT NOON

Jan. 1 NEW YEAR HOLIDAY SAR OFFICE CLOSED

9 a.m. Orientation 1 p.m. Code of Ethics

7:30 a.m. Toastmasters 10 a.m. Florida 2014 Economic Summit 9 a.m. Website Management 2 p.m. Searching Made Simple 5 p.m. Global Business Council Holiday Party (SAR)

10 a.m. Florida Realtors Economic Summit Webcast

9 a.m. MLS Basic 1 p.m. Compliance 101 3 p.m. Add & Edit Listings

9 a.m. CID Commercial 8 a.m. Marketplace (SAR) MLS Express (UPCC) 5:30 p.m. USGBC/GRAS Seminar 6:30 p.m. CID Holiday Party (City Center)

9 a.m. MLS Basic 8 a.m. 11:30 a.m. SAR Installation MLS Express (SAR) Luncheon (Michael’s On East) 1 p.m. Compliance 3 p.m. Adding & Editing Listings

7:30 a.m. Toastmasters

8 a.m. MLS Express (SAR)

8 a.m. MLS Express (UPCC)

9 a.m. CID Commercial Marketplace (SAR)

9 a.m. CID Commercial Marketplace (MAR)

9 a.m. CID Commercial Marketplace (SAR)

Note: All events/classes are at SAR, 2320 Cattlemen Road, except where noted

My Florida Regional MLS Training

The My Florida Regional MLS training classes are offered at no cost to MLS participants. All classes are HANDS-ON in the SAR Tech Center . Please register for all MLS classes at the MFRMLS website: http://gopherit.mfrmls.com. Click on “Register for Class” on the home page under the heading “Membership Director.”

Sarasota Association of Realtors®, Inc. 2320 Cattlemen Road. Sarasota, FL 34232

Monday

6 5 4 3 2 1 0 Oct‐12

Nov‐12

Dec‐12

Jan‐13

Feb‐13

Mar‐13

Apr‐13 May‐13

Days on Market 160

Jun‐13

Jul‐13

Aug‐13

Sep‐13

Oct‐13

Single Family Condo

140 120 100 80 60 40 20 0 Oct‐12

Nov‐12

Dec‐12

Jan‐13

Feb‐13

Mar‐13

Apr‐13

May‐13

Jun‐13

Jul‐13

Aug‐13

Sep‐13

Oct‐13

Single Family

Sales Volume

Condo

$250,000,000 $200,000,000 $150,000,000 $100,000,000 $50,000,000 $0 Oct‐12 Nov‐12 Dec‐12 Jan‐13 Feb‐13 Mar‐13 Apr‐13 May‐13 Jun‐13

New Listings

Jul‐13 Aug‐13 Sep‐13 Oct‐13

Single Family Condo

1,200 1,000 800 600 400

Sarasota Association of Realtors® MLS

200 0 Oct‐12

Nov‐12

Dec‐12

Jan‐13

Feb‐13

Mar‐13

Apr‐13

May‐13

Jun‐13

Jul‐13

Aug‐13

Sep‐13

Oct‐13

The Xtra Pages - Digital Version Only

Single Family Condo

Months of Inventory