ISSUE 115 – 06th December 2013 Google Increases Search Engine Market Share in the UK Search engine market share stats are now available for November 2013. November is the first month since April that Google have increased their market share, in this case up by 0.19% on October. This has been at the expense of both Bing and other smaller search engines, which saw a decline, based on the data from StatCounter Global Stats.
Discovered By Jasdeep Mondae Read The E Word article below for more details: http://bit.ly/ItGdo8
Google Keyword Planner Now Indicates Trademarked Terms – 4th December 2013 Google recently started to show keyword terms that are trademarked in the Adword Keyword Planner tool. However, there does appear to be some inconsistency in how Google identifies trademarked, TM, terms. Not all trademarked terms will show up with the trademark identifier. Although, there does appear to be an inconsistency with the ‘TM’ identifier, the new feature is still beneficial to advertisers. Users can now identify terms that are trademarked and mitigate potential keyword disapprovals.
Discovered By James Lin Follow the link for more details: http://selnd.com/
Was 2013 The Year of Miley Cyrus? According to Yahoo’s Year in Review site, Miley Cyrus has topped the search trends list for 2013. No doubt, the likes of her appearance at the MTV VMA’s and her major releases this year have driven to this increased interest, demonstrated by ‘Wrecking Ball’ and ‘twerking’ also both appearing in top 10 lists in other categories on the site. Interestingly,