ISSUE 145 – 25th July 2014
Bing Ads Make Enhancements To Geotargeting New geotargeting features have just been announced by Bing Ads that will be available in the latest version of Bing Ads Editor. The new features will allow users to visualise the geotargets that they set and make any necessary amendments based on this, in addition to set radius limits as before, except that the radius can now be set by 1 mile or 1 kilometer increments. Addtionally, users can set both location and radius targeting to be implemented for the same campaign and ad group. More information by can be found at the link below. Shared By Jafar Mahir Follow the link for more details: http://bit.ly/1rzKzOK
Google Set To Debut Dynamic Sitelinks In yet more search news, Google are set to release Dynamic Sitelinks that will be automatically generated based on Google qualified user intent and linked to relevant content on advertisers’ website.
Shared By Kevin Ting Follow the link for more details: http://selnd.com/1rFbdG0
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Google Updating Local Search Algorithm This week, Google have released a new algorithm to generate more useful and relevant local search results for Google Web Search and Google Maps Search pages on US English result pages to start with. Among many changes made behind the scenes on this algorithm include improvements to the distance and location ranking parameters to enhance local results for customers. Shared By Kevin Ting Follow the link for more details: http://selnd.com/WPp6V6
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