ISSUE 161 – 21st November 2014 Yahoo Becomes Mozilla’s Default US Search Engine This week, it was announced that Google will no longer be the global default search engine provider for the Firefox browser. Yahoo have now agreed a 5 year strategic partnership with Mozilla, after Google’s 10 year spell as the default search provider on Firefox.
As of yet this will not affect customers in UK or most of Europe, where Google continues to be the default search provider, or in China where the default is Baidu, or Russia where the default is Yandex.
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Google launches "Mobile-Friendly" Labels Google will from now notify if a website is well-designed for mobile devices with the label "mobile-friendly" on mobile search results. This label is the first step in helping mobile users have a better mobile Web experience. Google also mentioned that it will gradually use these mobile-friendly criteria as a ranking signal.
In order to help you find out, Google has launched a Mobile-Friendly Test in Google Webmaster tools that gives you a pass or fail grade.
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Awesome! This page is mobile-friendly.
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Not mobile-friendly
Google is also providing documentation on how to create and improve your mobile site and the "Mobile usability report" in Google Webmaster Tools will highlight major mobile usability issues across your entire site.
Positive mobile experiences are something Google has been keen to provide for years with the developments in Google Now and the Hummingbird algorithm. The new “Mobile Friendly” label is another step along the lines of promoting well thought out and strategic mobile content delivery. Surely those who apply responsive designs and follow the guidelines and Google Developer tools will reap the benefits of improved UX, load speeds and now potentially better CTRs and Rankings.
So are you mobile friendly?
Shared By: Florian Guilteaux Find Out More: http://goo.gl/i5VrtL http://goo.gl/4uADS3
Search All Historical Tweets Ever Sent This week Twitter have announced an update to its search functionality, allowing users to search the entire back catalogue of tweets, around 500 billion documents worth of content. The new search index is more than 100 times larger than the previous and give users the opportunity to search through every historical event and experience captured through Twitter.
Shared by Kevin Ting Find out more: http://bit.ly/1ta7XyP
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