LAFUMA FW1516 LOOKBOOK_ENGLISH

A W AY H A S N E V E R B E E N S O C L O S E

B R A N D

S P I R I T

O U R R O OT S have not changed… For Winter 15-16, our teams wanted to give our French brand a new life. In product design – to be a better companion in everyday life, providing more technique for comfort, style and protection. More than ever, we will be a familiar, inclusive brand that strives to understand and respect today’s environments, in order to introduce people to its values of sharing and escape.

B R A N D

P I L L A R S

TECH SPECS All Lafuma products are backed by the brand’s 85 years of outdoor know-how, and use best labels (gore-tex®, urban®...)

SHARING Because for Lafuma, the outdoors is above all about sharing moments together.

ESCAPE Lafuma invites you to get away – both day-to-day and when doing outdoor sports.

CLOSENESS Being close to our consumers, and our natural environment, is Lafuma’s top priority.

L A F U M A ’ S

ECOLIFE APPROCHE ECOLIFE

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®

PROGRAM

imiting environmental and social impacts throughout the product life cycle is Lafuma’s Ecolife® commitment to responsibility.

The Ecolife® label identifies products that: are exemplary in terms of sustainability; use materials that are low impact (recycled, organic) and certified (Bluesign®, Oeko-Tex®), made in audited factories (which respect working conditions and the environment), and are transported by ship and/ or train. All these products thus fit into a program of ecodesign and eco-responsibility.

At Lafuma, awareness of our responsibility to people and nature is embedded at every level and in every department.

Which is why Ecolife® also reflects an everyday mindset, shared by all company members through tangible actions, via working groups.

The annual clean-up of the Mer de Glace glacier in Chamonix is one of the initiatives that embody this commitment.

our

our 1 Develop sustainable, high-

our

quality products

our

2 Eco-design all our products and packaging

1 Using only BluesignÂŽ or OekoTexÂŽ certified materials in our apparel collection by 2020

2 Providing an in-house repairs and after-sales service

3 Collecting and re-using used products put on the market via our partner shops

4 Updating the company’s Carbon Footprint (last measured in 2009) and, therefore, its greenhouse-gas emissions target (-20% by 2020)

3 Systematically favor the purchase of certified materials

4 Ensure animal traceability 5 Apply and exceed regulatory requirements on the use of chemicals in raw materials and products

6 Promote manufacturing in Europe and in our own factories

7 Explore our supply chain and know it better

8 Commit to environmental and social non-profit organizations

TO GO

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U R B A N

T R AV E L

LANDCRUISER PARKA This parka boasts a look worthy of the Canadian Far North delivering total protection again adverse weather, with maximum warmth and a myriad of uber-urban applications!

U R B A N

T R AV E L

CARRY FLIGHT Check-in will be hassle-free with this travel pack – a dependable companion for short trips away from base (cabin volume).

STATEN BOOT The spirit of winter come to town with this boot, a quality item in fullgrain leather designed for everyday comfort.

U R B A N

T R AV E L

GEMMA WOOLIE HAT Wool hat with water repellent technology.

NEW WOOLY A hybrid of duffle coat and classic reefer, this jacket is an evolved urban version of the mountain-dweller’s wool-cloth poncho, teaming polyester and boiled wool to provide efficient thermal comfort in town. Always elegant, no matter how cold it gets.

U R B A N

T R AV E L

GO TO 14’’

WOOLY T-ZIP

Made in canvas cotton fabric, this backpack is designed to accommodate a 13-14-inch screen laptop or a tablet.

Natural knit materials: in zipped vest and trucker’s pullover versions, this pullover boasts the insulating performance of wool and the snug comfort of cotton, in a distinguished all-purpose design.

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H I K I N G

LD GREENLIGHT Defined by the comfort and warmth of Technowarm®, this pleasant-to-wear microfleece is a ubiquitous performer, useful for all sports disciplines or dayto-day once the weather turns cooler.

H I K I N G

HIKING DAY 28 A handy capacity featuring a separate pack-bottom section for simpler day travel and digital-device storage.

H I K I N G

LD TWIST LOFT Heads or tails? This jacket balances versatile style and the whimsical touch of a reversible puffer, exuding femininity and lightweight warmth to protect you from wind and cold, as well as jazzing up the grey urban façades with its colorful efficiency.

LD TWIST LOFT TAURUS Multicoloured knit hat.

LD SCARF PELOTE Ladies’ plain polar fleece scarf.

H I K I N G

LD LAFTRACK For versatile leisure – from hiking to multisports – this shoes offers the freedom of a low-cut upper, the comfort of a flexible lugged outsole, and the waterproof protection that’s essential in winter, plus a look that easily crosses over.

GO

YUK TO

ON

T R E K K I N G

FASTRACK TWIN LOFT JKT Our 3 in 1 protection know-how and the guaranteed warmth of ultra-high-loft Primaloft速 insulation for the zip out inner jacket, this product will be your supremely adaptable companion on all Alpine routes.

T R E K K I N G

LAKI WARM TEE TREK IT EASY 65+10 So that organising your pack is always a pleasure, this backpack offers intelligent compartmentalisation. Three access points simplify management of the three main stages in a day’s hiking, so you can head off for several days in total self-sufficiency.

The ideal solution for all your journeys in the mountains. The Laki Warm, in its crew-neck version, is a reassuring piece of uwnderwear that contains wool for efficient moisture wicking and quick drying, while also providing warmth, odor management and anti-UV protection.

T R E K K I N G

CIAMA Hiking enthusiasts who head off for one or more days will appreciate the stability, comfort and traction of the high-cut boot. A waterproof design for enjoying waymarked trails all year round.

APPENNINS ACTIVE PANTS The dream pant for storming summits and other unspoilt paradises, devoted to enthusiasts of ski touring and of mountain treks on variable terrain.

With generous stretch for fluid movement and totally waterproof critical areas, the pant justifies its use in active conditions.

T R E K K I N G

L D PU M O R I D OWN 3 in 1 jacket with a zip-out inner layer filled with white down.

LD R IB F LEEC E For sports and travel, this microfleece thermal top features an elegant cut and an original looking knit courtesy. doublé d’un col tulipe.

T R E K K I N G

ACCESS 45 L D

LD A L P S PA NTS Our newest arrival in the multi-purpose winter pant department, the Alps is a warm softshell pant dedicated to trekking and cold destinations.

Flexible, warm, comfortable and protective – high-grade assets for hiking in seriously cold conditions.

For roaming, hikes that require provisions and bivy equipment, this backpack delivers organisation plus comfort courtesy of an adjustable back specially designed for the female body shape.

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W A R M

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For dawn departures, and to stay warm, this jacket spreads natural-down warmth with maximum compressibility, and features a windproof recycled outer.

N ’ L I G H T

A C T

V E S T

P A C K I N G 3

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CO N TAC TS THORSTEN WALTER AREA SALES MANAGER DACH/SKANDINAVIEN +41 79 643 47 23 twalter@mountain-business-unit.fr MILLET MOUNTAIN GROUP Schweiz AG ; Bahnstrasse 40 ; CH-6208 Oberkirch MOBIL: MAIL:

LADISLAV MASEK AREA SALES MANAGER EASTERN EUROPE/MIDDLE EAST +41 797741905 MAIL: lmasek@mountain-business-unit.fr MILLET MOUNTAIN GROUP Schweiz AG ; Bahnstrasse 40 ; CH-6208 Oberkirch MOBIL:

CAROLE MEUNIER AREA SALES MANAGER ASIA PACIFIC +852 9433 0208 cmeunier@mountain-business-unit.fr

MOBIL: MAIL:

YOANN PATURAL AREA SALES MANAGER UK/BENELUX/AMERICAS +33 610191615 MAIL: lmasek@mountain-business-unit.fr MOUNTAIN GROUP; 21, rue du Pré Faucon PAE Les Glaisins BP 60348 F. 74943 Annecy-le-Vieux Cedex MOBIL:

MARCO SANCANDI AREA SALES MANAGER SUD EUROPA +39 3481201275 MAIL: msancandi@lafuma.fr LMO SRL - filiale italiana del Gruppo CALIDA, Vicolo Boccacavalla 18, 31044 Montebelluna (TV), Italia MOBIL:

LAFUMA HEAD OFFICE I 3, impasse des prairies I PAE Les Glaisins 74943 ANNECY-LE-VIEUX I France I TEL : +33 (0)4 50 69 59 59 WWW.LAFUMA.COM