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AFFILIATE GRAND SLAM
from SiGMA Issue 13
by SiGMA Group
Affiliates are gold in the iGaming industry and the SiGMA Affiliate Grand Slam is our own bespoke Affiliate Club that gathers all major, upcoming and affiliate startups within the industry. This Affiliate community facilitates sector-specific sharing of information and more importantly facilitates networking and fostering of business relationships. The club is dedicated to ensuring you, as an affiliate, get the full experience of achieving and setting new goals, meeting new prospects, catching up with existing clients and being inspired and motivated by your industry peers!
Being part of the SiGMA Affiliate Grand Slam will ensure that as an affiliate you will automatically qualify and benefit from what we at SiGMA, being the world’s largest iGaming festival, can provide you with. These benefits are various, ranging from exposure in our events and media, bespoke introductions to our extensive database of both operators or B2B providers and free invites and perks to attending our industry events.
SiGMA’s Affiliate Grand Slam has been a great success online, so through this feature we’ve decided to highlight what we thought were the best takes. Focussing on emerging markets and specifically the Asian market – let’s take a look at what the affiliate industry has to say!
代理商是IGAMING产业的黄金，而SiGMA代理大满 贯（AFFILIATE GRAND SLAM）是我们自己定制的代
理商俱乐部，聚集了业内所有主要的、即将成立的以 及初创的代理商企业。这个代理商社群促进该领域的 信息共享，而更重要的是，增进网络交流与商业关系 的发展。俱乐部致力于确保身为代理商的您能够获得 从实现到订定新目标的完整的经验。会见新的潜在客 户、与现有客户保持联系，并接受同行的鼓舞和激励！ 成为SiGMA代理大满贯的一员，身为代理商的您，即 可自动获得SiGMA这个世界上最大博弈节的资格，以 及我们提供的各式各样的福利。这些福利包括在活动 与媒体上的曝光、针对我们广泛的运营商或B2B供应 商数据库设计的定制介绍、免费受邀参加我们产业活 动并享有相关好处。
SiGMA的代理大满贯在网上取得了巨大的成功，所以 我们决定通过这个专题来突显我们认为最好的。关注 新兴市场，特别是亚洲市场——让我们来看看代理商 行业的看法吧！
A Russian psychologist and psychotherapist by profession, Olga Lutova applies her knowledge of human behaviour to her affiliate business – with impressive results. She started back in 2012 with a casino review website focused on the Russian market and once she established herself in that space, her site was one of the top sites in Russia. Working remotely from Malta, she runs her business with her husband. Right now, their main focus is the Middle East & North Africa, New Zealand, and South Africa. Their primary focus is iGaming, but they also do affiliate business in crypto. Olga believes that “ affiliates should see things from their visitors' perspective, analyse their behaviour, and correct their website’s content accordingly.” This will make them more unique in their approach. Olga knows the ins and outs of creating an affiliate business because she learnt it all from scratch. She prioritises those operators who reach out to her, keep contact with her, always send her updates about their brands, and of course those who give her the best deals. She is also very loyal and prefers to work with operators whom she has known for a while and whom she can trust.
