April 2014

SOUTHWEST AIRLINES + AIRTRAN A SYMBOL OF FREEDOM FREEDOM速

Van Phillips asked three questions that changed the world.

You can ask them too.

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APRIL 2014

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Contents April 2014 68

Chasing Beautiful Questions

WILD SOURCES

For Van Phillips, curiosity leads to creativity.

Our childhood sense of wonder tends to fade with age—but, as one influential inventor proves, we should never discount the power of why?, why? what if?, if? and how?

76

Connection Error

Lost in a crowd of smartphonewielding strangers, one writer trades technology for a real conversation.

88

Your Adventure In Santa Fe

From mountain biking to fiery foods, there are plenty of ways to spice things up in this sunny city.

PLUS 21 More Ways to Explore Santa Fe ON THE COVER /

Van Phillips has had a successful run as an inventor. PHOTOGRAPHY BY DAVE LAURIDSEN

6 SPIRIT APRIL 2014

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PHOTOGRAPHY BY DAVE LAURIDSEN

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Contents April 2014 31

38 48

88 Your Adventure In Santa Fe

To-Do List Ten Action Items in This Issue 1 Rustle up ribs 2 Shake up a

summer sipper Page 36

3 Take better

snaps Page 41

4 Make finance

a family affair Page 42

76

5 Make time for

sweets Page 45

6 Learn from

the Bard Page 46

7 Zen out

with Russell Simmons Page 53

Front

14 Gary’s Greeting 16 Gary’s Greeting

18 20 22 24 28 31 35 41 45 53

en Español Star of the Month Freedom Story From the Editor Your Words Your Pictures Media Center Eat Drink Sleep Wise Guide Numbers Business

Middle

68 Chasing Beautiful

Questions 76 Connection Error 88 Your Adventure In Santa Fe

Back

Destination: Texas Calendar Fun! Spotlight Community Outreach Products & Services Flight Service Terminal Maps Information Rapid Rewards and A+ Rewards Partners 170 Route Map 172 The “If” List

116 133 141 156 159 160 163 164 166 168

8 Store more

on your iPhone Page 56

9 Get out of your social comfort zone Page 76

10 Touch base with Tracy Morgan Page 172

PHOTOGRAPHY BY ADAM VOORHES (SOUND METER), ©CHRIS CORRIE/SANTA FE CVB (SANTA FE); ILLUSTRATION BY JULIEN PACAUD (GAME OF THRONES), JASON GREENBERG (CROWD)

Page 35

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WE’RE ALL ABOUT 3400 E AS T HW Y 246, SANTA Y N EZ , C A 93460

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IF YOU’RE NOT FLYING TO A SAUCER CITY SOUTHWEST AIRLINES + AIRTRAN

April 2014

Flying Saucer BORN IN TEXAS

HOUSTON ADDISON THE LAKE FORT WORTH SUGAR LAND AUSTIN SAN ANTONIO BUT ALSO IN

CHARLOTTE LITTLE ROCK ST. LOUIS KANSAS CITY NASHVILLE MEMPHIS CORDOVA RALEIGH COLUMBIA

EDITORIAL EDITORIAL DIRECTOR Jay Heinrichs CREATIVE DIRECTOR Kevin de Miranda EXECUTIVE EDITOR John McAlley ART DIRECTOR Emily Kimbro SENIOR EDITOR Alison Miller DIGITAL MANAGING EDITOR Melanie J. Clancy TRAVEL EDITOR Amanda Gleason ASSISTANT ART DIRECTORS Britta Hazel, Stefanie Pepping ASSISTANT EDITORS Gabbi Chee, Austin W. G. Morton PROJECT DESIGNER Eric Thurstin CONTRIBUTING SENIOR EDITOR Melinda Mahaffey Icden PHOTO INTERN Mariah Tyler EDITORIAL INTERNS Mallory Ashcroft, Natalie Maneval, Katy Roden CONTRIBUTORS Steve Almond, Warren Berger, Jason Greenberg, Dave Lauridsen, Alison E. Miller, J. Rentilly, Jill Coody Smits, Adam Voorhes WEB DEVELOPMENT, PACE INTERACTIVE Dena Caulder, Jason Dalton, Chad Hayton EDITORIAL INQUIRIES Spirit Magazine 2811 McKinney Ave., Suite 360 Dallas, TX 75204-8600 Letters to the editor may be mailed to the address above or submitted via the website at spiritmag.com.

SOUTHWEST INQUIRIES Comments directed at Southwest Airlines not pertaining to Spirit should be mailed to: Southwest Airlines Customer Relations P.O. Box 36647 Dallas, TX 75235-1647, or you can send comments via email by visiting the “Contact Us” page at southwest.com.

PACE COMMUNICATIONS, INC. CEO & OWNER Bonnie McElveen-Hunter CHAIRMAN EMERITUS Eugene Johnston SECRETARY-TREASURER Patricia M. McConnell PRESIDENT Craig Waller CHIEF OPERATING OFFICER & CHIEF FINANCIAL OFFICER Leigh Ann Klee EXECUTIVE VICE PRESIDENT Edward F. Calfo

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But not here. Not in Phoenix.

Here, swimsuit season never ends. Here, al fresco dining is always on the menu. Here, any resort guest with a pair of board shorts can hang ten, and you can spy wild stallions while floating down a river.

This is Phoenix. Why take your next vacation merely somewhere when you could make it memorable here?

Visit. Share. This is #myphx.

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SOUTHWEST AIRLINES + AIRTRAN

ADVERTISING PUBLISHER Debbie Cooper Dunkin, debbie.dunkin@paceco.com VICE PRESIDENT OF SALES Xavier Rodriguez, 214.580.8067, xavier.rodriguez@paceco.com ADVERTISING SERVICES MANAGER Janice Dickerson, 214.580.8056, janice.dickerson@paceco.com WEST COAST ASSOCIATE PUBLISHER Hilary Myrick, 424.228.5241, hilary.myrick@paceco.com MARKETING MANAGER Terri Meleck, 323.936.7917, terri.meleck@paceco.com NORTHEAST SENIOR ACCOUNT MANAGER Diane Ciaglia, 732.360.0217, diane.ciaglia@paceco.com MIDWEST SENIOR ACCOUNT MANAGER Bridget McBride, 773.248.8771, bridget.mcbride@paceco.com SOUTHWEST SENIOR ACCOUNT MANAGER Ellynn Adoue, 940.483.9223, ellynn.adoue@paceco.com NEVADA, IDAHO, CAROLINAS, GEORGIA, AND FLORIDA SENIOR ACCOUNT MANAGER Traci Pelter, 281.778.6536, traci.pelter@paceco.com SOUTH FLORIDA ACCOUNT MANAGER Lisa Turner, 305.671.3763, lisaturner@lmtmedia.com CEO & OWNER Bonnie McElveen-Hunter PRESIDENT Craig Waller VICE PRESIDENT, PRODUCTION James A. DeCata PRODUCTION MANAGER Greg Onder DIRECTOR OF MARKETING Emily Wright MEDIA ANALYST Brittany Dickinson

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Š 2014 Pace Communications, Inc., 1301 Carolina St., Greensboro, NC 27401.

Spirit magazine is published monthly by Pace Communications, Inc. All rights reserved. Reproduction in whole or part of any material in this publication without written permission of Pace Communications, Inc., is expressly prohibited. Publisher reserves the right to accept or reject all advertising material.

PRINTER Quad/Graphics REPRINTS For high-quality article reprints of 100 or more, please contact Foster Reprints at 866.879.9144.

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As an airline, we spend a lot of time and energy focusing on the concept of making connections—so much so that the very word “connect” is cemented in our Purpose statement: to connect People to what’s important in their lives through friendly, reliable, and low-cost air travel.

Our most meaningful connections are those that we make along the way with our Customers.

So how do we do that? By being both high-tech and high-touch.

Technology is a wonderful vehicle that makes our lives easier and more efficient, but it cannot replace a warm smile or a human voice on the other end of the telephone. The trick is finding ways to allow technology to complement human interactions.

You might be surprised to learn that Southwest Airlines was the first airline to establish a web site. Even today, we don’t rely on third-party sites to sell our tickets. We send Customers straight to southwest.com so

Customer Service in Action Recently, an off-duty Southwest Employee was traveling from Ft. Lauderdale, Florida, to New Orleans when she saw her seatmate drop his pizza on the floor. He was naturally disappointed but laughed it off. Our Employee had the idea to contact one of her Coworkers in New Orleans, whom she knew would love to help. Sure enough, two hours later, upon the flight’s arrival in New Orleans, one of our Customer Service Managers came onto the airplane and presented the Customer with a hot, fresh pepperoni pizza. And as it turns out, it was his birthday— another special connection was made!

that we can communicate directly with them, build relationships with them, and maintain control over our high standards for Customer Service.

We were also an early adopter of social media, emerging as one of the first airlines to have a blog and an active voice on several online channels, including Facebook, Twitter, YouTube, and Instagram. We rely on these channels to engage with our Customers and get their feedback on what’s important to them.

In one classic example, we were contemplating changing our famous open-seating policy, and I drafted a blog post about it titled “Open Season on Assigned Seating.” Within hours, we had more than 700 passionate comments from our Customers, pleading for us not to assign seats.

We listened; open seating stayed.

We know that, at the end of the day, nothing can replace the connections our Employees make with our Customers. You’ll hear this fact expressed in the songs performed by our Flight Attendants and in the games that Employees play with Customers in the gate area. You’ll also experience it when you call us and hear a human voice, ready to help, on the other end of the line, and when you write to us and receive a personalized response to your inquiry instead of a form letter.

We’ve found communication, both online and in person, to be the key to connecting with our Customers.

Thanks for reading—and for flying with us today!

Gary Kelly

Chairman, President, and CEO Southwest Airlines

PHOTOGRAPHY BY DAN SELLERS

Gary’s Greeting +

Connecting with Our Customers

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Como aerolínea, nos enfocamos mucho en el concepto de hacer conexiones. Tanto que la palabra “conectar” se encuentra en la declaración de nuestro Propósito: conectar a la Gente con lo más importante en sus vidas a través de vuelos amigables, confiables y de bajo costo. Las conexiones más significativas son las que hacemos con nuestros Clientes. ¿Cómo lo hacemos? Con una alta tecnología y un toque personal.

La tecnología es una herramienta fantástica que nos hace la vida más

fácil y eficiente, pero no puede reemplazar una sonrisa cálida o una voz humana al teléfono. El secreto consiste en encontrar maneras de hacer que la tecnología complemente las interacciones humanas.

Para la sorpresa de muchos, Southwest fue la primera aerolínea en crear una página Web. Y hasta el día de hoy, no dependemos de terceros para vender boletos. Enviamos a los clientes a southwest.com para poder comunicarnos directamente con ellos, establecer relaciones y mante-

Servicio al Cliente en Acción Una Empleada de Southwest viajaba recientemente en su tiempo libre de Ft. Lauderdale, Florida, a Nueva Orleans cuando vio como a su compañero de asiento se le cayó la pizza al suelo. Naturalmente estaba decepcionado, pero se lo tomó con humor. Nuestra Empleada tuvo la idea de contactar a uno de sus Compañeros de Trabajo en Nueva Orleans, sabiendo que le encantaría ayudar. Efectivamente, cuando el vuelo llegó a Nueva Orleans dos horas más tarde, uno de nuestros Gerentes de Servicio al Cliente subió al avión para entregarle una pizza caliente al Cliente.

Resulta que fue el cumpleaños del Cliente. ¡Otra conexión especial!

ner el control de nuestros estándares altos de Servicio al Cliente.

También fuimos uno de los primeros en usar los medios sociales y una de las primeras aerolíneas en tener un blog y participar activamente en muchos canales en Internet, incluyendo Facebook, Twitter, YouTube e Instagram. Dependemos de estos canales para interactuar con nuestros Clientes y obtener sus opiniones sobre lo que es importante para ellos.

Un ejemplo clásico: pensábamos en cambiar nuestra famosa política de asientos no asignados, y publiqué un artículo que se llamaba “Temporada abierta para los asientos asignados”.

En unas pocas horas, tuvimos más de 700 comentarios apasionados de nuestros Clientes, implorándonos que no asignáramos los asientos.

Los escuchamos, y se quedaron los asientos sin asignar.

Sabemos que al final del día, nada reemplaza las conexiones que nuestros Empleados crean con nuestros Clientes. Este hecho se expresa en las canciones interpretadas por nuestros Sobrecargos y en los juegos que los Empleados juegan con los Clientes en el área de la puerta de embarque. También lo sentirás cuando nos llames y oigas una voz humana, lista para ayudarte al teléfono, y cuando nos escribas y recibas una respuesta personalizada a tu pregunta en lugar de una carta formal.

Hemos descubierto que la comunicación, tanto por Internet como en persona, es la clave para conectar con nuestros Clientes. Gracias por leer este artículo y por volar con nosotros hoy.

Gary Kelly

Presidente de la Junta Directiva, Director Ejecutivo y Presidente Southwest Airlines

PHOTOGRAPHY BY DAN SELLERS

Gary’s Greeting En Español +

Conectar con Nuestros Clientes

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Alex Romero Star of the Month

A I R T R A N FI R S T O FFI C ER , C I N C I N N AT I

+

At Southwest Airlines, we LUV to celebrate diversity.

Our People represent countries and cultures from all over the world, and a living example of that can be found in AirTran Airways First Officer Alex Romero, who emigrated from the Philippines when he was just two years old. The Romero family settled in New York City, where Alex became fascinated with aviation. He watched his older brother build model planes, and he always thought it would be great to be at the controls of a real working airplane.

That passion for aviation stayed with Alex, who used the GI Bill benefits from his U.S. Navy service for flight school. He began his commercial flying career with Comair in Cincinnati, where he still lives today.

Alex was hired by AirTran in 2006, and he will soon transition to Southwest as the integration of our two airlines is completed this year.

“My favorite thing about being a Pilot is that my office is at 40,000 feet,” Alex says. “Not many people can appreciate the view of the world the way a Pilot can.” He feels that the incredible sights he has seen have given him a unique perspective on the world and life in general.

These days, when he’s not flying or spending time with his girlfriend, Alex participates in ballroom dancing competitions. After a childhood interest in martial arts resulted in multiple injuries, he decided to give salsa dancing a whirl—and found that he really enjoyed it.

In addition to dance competitions, Alex takes part in obstacle course races. He also travels to the East Coast frequently to visit family, especially his many nieces and nephews.

Alex is thrilled that he will be joining Southwest’s fun and friendly environment. “I’m excited to be part of a Company that’s been highly successful for the past 40-plus years, and I can’t wait to be part of its future.”

We’re grateful to have you on our Team, Alex, and we can’t wait to officially welcome you into the Southwest Family this year! —Caroline Garza LOFTY DREAMS

Model planes inspired Alex’s career choice.

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Blue Man Group is proud to give Alex Romero two tickets to a Blue Man Group show as a token of appreciation for his work and dedication.

Congratulations, Alex!

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TICKETS FROM $59* VIP & ONSTAGE EXPERIENCES AVAILABLE *SUBJECT TO TAXES AND FEES

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Rapid Rewards Freedom Story

David Raby AC C O U N T D E V ELO PER /EN V I RO N M EN TA L

+

S ER V I C E S M A N AG ER , W T S , H O U S TO N

TAKING ROOT

The makings of a greener future are in the palm of David’s hand.

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David Raby sees other companies’ trash as a treasured opportunity to develop green alternatives to status-quo disposal options. At WTS, a byproduct management services firm, he researches innovative solutions and teaches clients how to put industrial byproducts to better use—as raw materials or as sources of energy—in order to divert waste from landfills and to preserve natural resources. Although he’s based in Houston, David’s passion for the environment takes him across the country.

Much like Southwest Airlines, WTS credits its success to the teamwork of its employees and to an emphasis on giving back to the communities where they live and work. David was initially drawn to Southwest because the carrier was the lowest-cost travel option.

Over the years, his reasons for choosing the LUV airline have expanded—as has his business. David’s positive experience with Southwest’s ontime performance has been crucial in maintaining his business relationships.

And he is at ease knowing that when his business plans change at the last minute, he can choose from Southwest’s extensive flight options without worrying about change fees.

David also benefits from being an A-List Preferred Member in Southwest’s Rapid Rewards Frequent Flyer program. “It makes traveling a breeze,” he says. As an A-Lister, David enjoys access to Fly-By priority checkin and security lanes, priority boarding pass assignments, and free WiFi—which he can use to connect with clients or to watch complimentary DISH TV. He has also earned a Companion Pass, allowing him and his wife to take mini-honeymoons in the summer.

David cherishes the memories he’s made flying Southwest, particularly those involving Employees and other Customers. He LUVs getting to know the person in the next seat—memorable seatmates have included a gentleman celebrating his 100th birthday and a pair of newlyweds. “Southwest is more than an airline: It’s my business partner, my friend, and my extended family,” he says.

David, we’re lucky to have you as part of our Family, and we look forward to creating many more years of memories together. —Kelly Knox

PHOTOGRAPHY BY MICHAEL HART

3/12/14 3:13 PM

YOUR TRIP BEGINS HERE

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From the Editor

INQUIRE HIGHER

In a real-life Q-and-A, the Q can have more power than the A.

COMMON THREAD

Dear Reader,

I often wish I had been born smarter; maybe then I would have passed calculus, and today I’d understand quantitative easing and baseball’s sabermetrics. But then I think about the Smartest Guy in the Room Syndrome, and I’m glad I’m not that guy. The syndrome attacks high-IQ, quickwitted types who tend to have all the answers.

When one of those answers is wrong, this guy tends to be the last to know, because he can’t stand being challenged by dumber guys. That’s why I believe the man or woman with all the answers is rarely the wisest, or the most popular.

A new book titled A More Beautiful Question confirms my theory. Writer Warren Berger spent two years interviewing some of the country’s most successful and creative people. Instead of asking what they knew, he learned what questions they asked. On page 68, you’ll find his story about the man who revolutionized prosthetics.

Van Phillips, like other world changers, likes to ask three questions: Why?, What if?, and How?

It occurred to me while reading Berger’s book that these questions can help you in an argument. Research shows that a person expressing an extreme opinion tends to moderate that view when asked for details. Begin a question with Why, exactly … ?, and you may find an obnoxious ideologue hemming a bit and making exceptions.

What if … ? then offers the opportunity for compromise. Finally, How? leads to collaboration— one of the most effective tools of agreement.

As someone who has written a couple books on persuasion, I’m excited by these “beautiful questions.” Not only do they lead to creativity—in our divided society, they can also lead to agreement. Besides, for those of us who don’t have all the answers, questions can at least make us feel a whole lot smarter.

—Jay Heinrichs Editorial Director

PHOTOGRAPHY BY JOHN LUND/GETTY IMAGES

Sometimes, focusing on perfection is beside the point.

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Your Words

Dear Spirit, SOUTHWEST AIRLINES + AIRTRAN A SYMBOL OF FREEDOM®

I loved Jay Heinrichs’ February letter from the editor for no other reason than I could relate to it. Imagine if we could undo/redo life experiences, education, friendships, harsh opinions, hurtful conversations—the list goes on. As Jay says, “Legos may help teach children that the true glory lies in the redo.” You can do it better, just try. What a motivational message for the younger generation. Thanks, Southwest, for some of the best articles I’ve ever read on a flight. Keep up the good work!

FOR A GROWING NUMBER OF ADULTS, LEGO

HAS BECOME AN ART FORM AND A SOCIAL MEDIUM ALL ITS OWN.

FEBRUARY 2014

FEBRUARY 2014

—SHREENIVAS GHORPADE LOS ANGELES

“Undo” is not merely a keystroke for us, Shreenivas; it’s an inspiration. Thanks for the kind words.

SEND ’EM IN Write to us at 2811 McKinney Ave., Suite 360, Dallas, TX 75204 or email letters@spiritmag.com.

For comments or questions directed at Southwest Airlines that don’t pertain to Spirit, please visit the “Contact Us” page at southwest.com.

Our favorite letter each month wins a Spirit diner mug.

Find us on Facebook at facebook.com/ spiritmag Follow us on Twitter at twitter.com/ spiritmagazine Follow us on Instagram at instagram.com/ spiritmagazine

RUNNING BUDDIES

I spend most of my life moving— from city to city, opportunity to opportunity, for work and sometimes pleasure. That’s one of the reasons I love Southwest so much: because you help me get there quickly and easily. So imagine my delight when one of your articles, “The Long Run” [January 2014], moved me mentally.

From the well-crafted words to the unforgettable imagery, the story of Robert “Raven” Kraft touched me deeply. I had to meet him and did so in February, thanks to your many routes and an opening in my crazy travels. Completing those 8 miles with Raven will go down as one of my most unforgettable experiences.

His welcoming attitude and countless stories—not to mention his wonderful friends, like Yellow Rose,

Close Call, Handle Bar, and White Lightning—made me feel like family. And yes, I do plan to visit again! Thank you for sharing this story and connecting people via the friendly skies.

—MIKE MCCLOUD NO. 1 ,973, “NA S HVEG A S” NASHVILLE, TENNESSEE

Mike, we try to write about real people—the kind you can meet on the street. But it’s rare that we hear of this actually happening. Good on you!

BEAUTIFUL OBSESSION

I was inspired to tell you my story after reading your January article “The Long Run” about a distance runner who completed 8 miles every single day. I realized that some people would consider his passion for running obsessive, but I found a

24 SPIRIT APRIL 2014

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3/5/14 2:53 PM

NO ONE WANTS THE BAGGAGE OF ITCHY, ALLERGY EYES. Perhaps that’s why PATADAY® Solution is prescribed more than any other eye drop for fast, long-lasting relief of itchy, allergy eyes.* So next time you travel, pack the PATADAY® Solution.

Visit Pataday.com for valuable savings on prescription PATADAY® Solution for eligible patients.† *Two studies demonstrated that PATADAY® Solution significantly reduced ocular itch in as little as 3-7 minutes when assessed at 30 minutes and 16 hours after dosing. † Subject to eligibility rules. Restrictions apply. See Pataday.com for more information.

INDICATION AND DOSING PATADAY® Solution is a prescription medicine used to treat ocular (eye) itching associated with eye allergies.

The recommended dose is one drop in each affected eye once a day.

IMPORTANT SAFETY INFORMATION PATADAY® Solution is for topical ocular use only and should not be injected or swallowed.

To prevent contamination of the dropper tip and solution, avoid touching the dropper tip to your eyelids or the surrounding areas with the dropper tip of the bottle. Keep the bottle tightly closed when it is not in use.

Talk to your eye care professional about using PATADAY® Solution with contact lenses. Don’t wear contact lenses if your eyes are red. PATADAY® Solution

should not be used to treat contact lens-related irritation. Always remove your contact lenses before administering PATADAY® Solution.

PATADAY® Solution contains the preservative benzalkonium chloride, or BAK. BAK may be absorbed by soft contact lenses. If you wear soft contacts and your eyes are not red, you should wait at least ten minutes after administering PATADAY® Solution before inserting your contacts.

The two most common side effects reported with the use of PATADAY® Solution are cold-like symptoms and pharyngitis (sore throat).

About 10% of patients experience one of these conditions.

Make sure to ask your doctor if PATADAY® Solution is right for you.

For additional information on PATADAY® Solution, please see Important Product Information on adjacent page.

You are encouraged to report negative side effects of prescription drugs to the FDA. Visit www.fda.gov/medwatch, or call 1-800-FDA-1088.

Pack the

© 2014 Novartis 1/14

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1/21/14 11:53 AM

certain beauty in his behavior.

Maybe it’s because I saw myself in him. My life’s obsession is the harp. It propels me out of bed each morning. I played full time for more than 20 years. About 15 years ago, an injury forced me to stop. Although devastated by this turn of events, I was introduced to new ways of sharing my love for the instrument. I became

Important Information for Patients about PATADAY® (olopatadine hydrochloride ophthalmic solution) 0.2% This summary contains risk and safety information for patients about PATADAY® Solution. This summary does not include all information about PATADAY® Solution and is not meant to take the place of talking to your healthcare provider about your medical condition or treatment. Please see the full Prescribing Information for complete product information available at www.Pataday.com. Read the Prescribing Information that comes with PATADAY® Solution before you start using it and each time you get a refill.

There may be new information. If you have questions about PATADAY® Solution, talk to your doctor or pharmacist.

INDICATIONS AND USAGE PATADAY® Solution is indicated for the treatment of ocular itching associated with allergic conjunctivitis.

DOSAGE AND ADMINISTRATION The recommended dose is one drop in each affected eye once a day.

DOSAGE FORMS AND STRENGTHS Ophthalmic solution 0.2%: each ml contains 2.22 mg of olopatadine hydrochloride.

CONTRAINDICATIONS None.

WARNINGS AND PRECAUTIONS For topical ocular use only.

Not for injection or oral use.

Contamination of Tip and Solution As with any eye drop, to prevent contaminating the dropper tip and solution, care should be taken not to touch the eyelids or surrounding areas with the dropper tip of the bottle.

Keep bottle tightly closed when not in use.

Contact Lens Use Patients should be advised not to wear a contact lens if their eye is red.

PATADAY® (olopatadine hydrochloride ophthalmic solution) 0.2% should not be used to treat contact lens related irritation.

The preservative in PATADAY® Solution, benzalkonium chloride, may be absorbed by soft contact lenses. Patients who wear soft contact lenses and whose eyes are not red, should be instructed to wait at least ten minutes after instilling PATADAY® (olopatadine hydrochloride ophthalmic solution) 0.2% before they insert their contact lenses.

ADVERSE REACTIONS Symptoms similar to cold syndrome and pharyngitis were reported at an incidence of approximately 10%.

The following adverse experiences have been reported in 5% or less of patients: Ocular: blurred vision, burning or stinging, conjunctivitis, dry eye, foreign body sensation, hyperemia, hypersensitivity, keratitis, lid edema, pain and ocular pruritus.

Non-ocular: asthenia, back pain, flu syndrome, headache, increased cough, infection, nausea, rhinitis, sinusitis and taste perversion.

Some of these events were similar to the underlying disease being studied.

f1_letters_bh.indd 26

a private instructor and opened one of the few harp stores in America—Harps Etc.—in Walnut Creek, California. My obsession helped guide me to a new life. So, you see, sometimes an obsession is a good thing.

—J E S S I C A S I EG E L WA L N U T C R E E K , C A L I FO R N I A

A good thing, indeed. Talk about striking a chord, Jessica.

USE IN SPECIFIC POPULATIONS Pregnancy Teratogenic effects: Pregnancy Category C Olopatadine was found not to be teratogenic in rats and rabbits. However, rats treated at 600 mg/kg/day, or 150,000 times the maximum recommended ocular human dose (MROHD) and rabbits treated at 400 mg/kg/day, or approximately 100,000 times the MROHD, during organogenesis showed a decrease in live fetuses. In addition, rats treated with 600 mg/kg/day of olopatadine during organogenesis showed a decrease in fetal weight. Further, rats treated with 600 mg/kg/day of olopatadine during late gestation through the lactation period showed a decrease in neonatal survival and body weight. There are, however, no adequate and well-controlled studies in pregnant women. Because animal studies are not always predictive of human responses, this drug should be used in pregnant women only if the potential benefit to the mother justifies the potential risk to the embryo or fetus.

Nursing Mothers Olopatadine has been identified in the milk of nursing rats following oral administration. It is not known whether topical ocular administration could result in sufficient systemic absorption to produce detectable quantities in the human breast milk. Nevertheless, caution should be exercised when PATADAY® (olopatadine hydrochloride ophthalmic solution) 0.2% is administered to a nursing mother.

Pediatric Use Safety and effectiveness in pediatric patients below the age of 2 years have not been established.

Geriatric Use No overall differences in safety and effectiveness have been observed between elderly and younger patients.

NONCLINICAL TOXICOLOGY Carcinogenesis, Mutagenesis, Impairment of Fertility Olopatadine administered orally was not carcinogenic in mice and rats in doses up to 500 mg/kg/day and 200 mg/kg/day, respectively. Based on a 40 μL drop size and a 50 kg person, these doses were approximately 150,000 and 50,000 times higher than the MROHD. No mutagenic potential was observed when olopatadine was tested in an in vitro bacterial reverse mutation (Ames) test, an in vitro mammalian chromosome aberration assay or an in vivo mouse micronucleus test. Olopatadine administered to male and female rats at oral doses of approximately 100,000 times MROHD level resulted in a slight decrease in the fertility index and reduced implantation rate; no effects on reproductive function were observed at doses of approximately 15,000 times the MROHD level.

OPERATION COOKIE

Our love for Southwest (and Spirit magazine) was proclaimed loudly this holiday season. For years, we have sent cookies as gifts. The inspiration for this year’s gifts was discovered while on a flight to a friend’s wedding.

We used six recipes from your September 2013 cookie issue, with overwhelming success. Total cookies baked: 1,018. Total boxes sent: 42. Total states represented: 12. The response was extremely positive. Thank you for entertaining us, in flight and on the ground.

—LORI & TORREY BIEVENOUR INDIANAPOLIS

Sweet! One question: Can we get on the list for next year?

UNCLE WALLY

This is a very belated note to tell you how much I enjoyed your profile of Wally Amos [“Are You Famous Amos?,” September 2013].

I got hooked on Uncle Noname cookies at one point in my life— they were always in the vending machine, and I was always working late—and I remember the packaging making reference to Wally not being able to use his famous name. I always wondered about the backstory and what became of him. Your story gave me this information and so much more. I really enjoyed learning about his life, both the highs and the lows, and I appreciate that you neither glorified nor demonized him. After reading your story, I feel like I know the man, yet I also understand what his kids went through and how they perceive him now.

— D AV E K L I N E S A C R A M E N T O, C A L I FO R N I A

We’re glad you liked the story, Dave.

Rx only Reference: 1. IMS Health, IMS National Prescription Audit, August 2010 to October 2013, USC 61500 OPHTH ANTI-ALLERGY. ‡ This information is an estimate derived from the use of information under license from the following IMS Health information service: National Prescription Audit for the period 2004-2013. IMS expressly reserves all rights, including rights of copying, distribution and republication.

© 2014 Novartis

1/14

CORRECTION

The March Rapid Rewards Freedom Story reported that Taylor Hicks will perform at Caesars Palace. The actual venue is Paris Las Vegas. We regret this error.

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sensory indulgence.

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Your Pictures

Hey, I Took That!

PIC OF THE MONTH Looking for a sign? Walk among relics of Sin City’s past when you visit the Neon Boneyard at Las Vegas’ Neon Museum. Photo by Leah Lipson; San Diego

Spirit readers hit us with their best shots.

Send Us Your Snaps Go to spiritmag. com to submit your photos.

If we select your snapshot as our pic of the month, we’ll send you a Spirit diner mug.

BLUE MOON You could say that flying with Southwest is an out-of-this-world experience. Photo by Saeb Khatib; San Diego

ROCKY ROAD Catch a glimpse of Colorado Springs’ Garden of the Gods Park, where sandstone formations soar. Photo by Alexis Long; Houston

28 SPIRIT APRIL 2014

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Media Center

April Showers

When it rains, it pours on cable TV. This month brings the return of not just one must-see series but a flood of them. First up is HBO, where Game of Thrones and Veep bow on Sunday, April 6. Seven days later, AMC’s Mad Men begins unspooling its final season, while Showtime feeds the habits of those addicted to Nurse Jackie and Californication. What this really means is that it’s time to binge on last season’s DVDs, to either catch up or brush up—and we have a giveaway for that (see below). So cozy up, and spring forward!

DATE

Starting April 6

TV

Your DIY cable guide

IN SIX WORDS Make a date with your couch

Enter to Win! Visit spiritmag.com/binge

for a chance to win one of 10 bundles of all five of the following fantastic DVD boxed sets: Veep: The Complete Second Season, Game of Thrones: The Complete Third Season, Mad Men: Season 6, Nurse Jackie: Season Five, and Californication: The Sixth Season.

ILLUSTRATION BY JULIEN PACAUD

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DVD

Game

Book

Movie

Broadchurch

DriveClub

Updike

Rio 2

April 1

April 1

April 8

April 11

Those Brits, they sure know whodunits

Honk if you love racing games

Bio ’bout a man o’ books

Everyone’s favorite blue birds are back

THE CAST

David Tennant, Olivia Colman

Grease monkey, gearheads

Writer Adam Begley, lit lion John Updike

Anne Hathaway, Jesse Eisenberg

THE GIST

When a young boy is murdered, everyone’s a suspect in the roiling, seaside town of Broadchurch, England.

There is no “I” in team racing. Um, scratch that—but there’s ample team racing in this sleek ride, too.

The great novelist/ critic changed the way we look at America. Begley’s bio changes the way we look at Updike.

Happily mated macaws Jewel and Blu take wing to the Amazon, where things aren’t so eco-friendly.

920,000

4,100,000

3,000,000

433,000,000

gH

gH

gH

gH

BBC America aired this gripping series to incredibly high praise in 2013. For those without cable, the show will no longer be a mystery.

Sony has been revving this one up for years, and it finally gets the start flag (exclusive to PS4 and the PlayStation Plus network).

There are few writers more popular than Updike. Fans of The Witches of Eastwick or his landmark Rabbit novels will run to pick this up.

In 2011, the first Rio performed so-so in the States, but feathered its nest nicely with a global gross of $484 mil.

That spells sequel.

DATE IN SIX WORDS

GOOGLE HITS

SELLING POINT

Music Martina McBride’s Everlasting DATE April 8 IN SIX WORDS She’s been loving them so long THE CAST The soulful country soprano and her favorite R&B chestnuts THE GIST McBride returns to the same covers format that made her 2005 album, well, Timeless. SELLING POINT The track list sells itself. Think classics like Aretha Franklin’s “Do Right Woman, Do Right Man,” Elvis Presley’s “Suspicious Minds,” and The Supremes’ “Come See About Me.”

PHOTOGRAPH BY KRISTIN BARLOWE

Media Center

32 SPIRIT APRIL 2014

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3/11/14 1:53 PM

Time for a wake-up call. We have the lowest hotel rates, guaranteed.

If you find a lower rate on the same room elsewhere, we’ll refund the difference! Plus, earn Rapid Rewards points and with many of our hotels, enjoy the flexibility to pay at hotel checkout.

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Alarm.com is sold exclusively through Authorized Security Dealers. To find the Dealers in your area and learn about current promotions, visit: Š 2014 Alarm.com. All rights reser ved.

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Eat Drink Sleep

2 tablespoons kosher salt 2 tablespoons cracked black pepper 1 tablespoon chili powder 3 tablespoons brown sugar 2 three-pound pork rib racks 2 ounces each parsley, rosemary, and basil 6 ounces saba

1. Mix dry ingredients together, and coat rib racks.

Place in a baking pan, cover with foil, and cook in a 250degree oven for 2 hours.

Remove, then grill over low to medium heat for 1 hour.

2. Roughly chop herbs, mix together, and set aside.

3. Place ribs on a serving

platter. Brush with saba, then garnish with chopped herbs.

E AT I N P HOE N I X

STYLING BY ROBIN FINLAY

Salt and Pepper Ribs “I grew up in Memphis, and we cooked a lot on wood. I like to incorporate my history into the restaurant—we’ve got a wood-burning grill where we burn whatever local wood we can get at the time. These ribs have a light, smoky flavor, and the basic salt-and-pepper blend gives them a little kick—but nothing too spicy.

Saba is made from a wine byproduct and adds a hint of earthiness. It’s the only crazy ingredient in this recipe; most everything else you’re already going to have lying around the house. I made this for a 60-person cocktail dinner, and doing all of the ribs was a cinch.”

WHO Cullen Campbell, chef/owner WHERE Crudo WEB crudoaz.com

PHOTOGRAPHY BY ADAM VOORHES

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Eat Drink Sleep

Combine vodka, hibiscus syrup, lemon juice, and bitters in a mixing glass. Add ice, then shake. Add a splash of ginger beer. Strain into a martini glass.

DR I N K I N B O S T ON

The Decoy

“It’s fun to introduce people to something cool and new, but we also like creating cocktails using flavors that are familiar. While these ingredients may not be typically found together, they’re all easily recognizable—and might remind you of a punch or lemonade that you had in your backyard as a kid. The name of the drink comes from its appearance. Deep Eddy Cranberry Vodka is dark

red, and the hibiscus syrup deepens that. The cocktail’s color makes it look a little imposing, as if you’re getting a Negroni up, but it’s actually smooth and sweet. You don’t expect it to be fruity—it looks a lot different than it tastes.”

WHO Lou Charbonneau, bar manager WHERE Sonsie WEB sonsieboston.com

Enter to Win!

Visit spiritmag.com/ deepeddy for a chance to win a Deep Eddy– branded Yeti cooler.

36 SPIRIT APRIL 2014

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STYLING BY ROBIN FINLAY

2½ ounces Deep Eddy Cranberry Vodka ¾ ounce hibiscus syrup ½ ounce lemon juice 3 dashes Angostura bitters ginger beer

PHOTOGRAPHY BY ADAM VOORHES

3/4/14 9:34 AM

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Eat Drink Sleep

Hotel Ella S L E E P I N AUS T I N, T X

ROOM TO GLOW

Event planners say yes to the ballroom and its veranda.

While You’re There

AIRPORT Austin-Bergstrom International Airport (AUS) RATE From $339 WEB hotelella.com

EYE the 17,000-piece

collection of European, American, and Latin American works at The Blanton Museum of Art, located on UT’s campus. blantonmuseum.org

SIP craft cocktails at Freedmen’s, an upscale barbecue joint housed in an 1869 building constructed

by George Franklin, a former slave. freedmensbar.com

PHOTOGRAPHY COURTESY OF HOTEL ELLA

As the saying goes, “Everything old is new again.” That’s never been truer than at this boutique hotel, a Classical Revival–style mansion from 1900 that opened this past fall after a six-month renovation. Located a few blocks west of The University of Texas at Austin, the property—which landed on the National Register of Historic Places in 1975—was built by Dr. Goodall Wooten, the son of one of UT’s original regents. Legend has it that his wife, after whom the hotel was named, chose to add the stately exterior columns in 1910 instead of taking a trip around the world. Today, the handsome hideaway boasts 47 rooms, 10 of which are tucked inside the original home. (You’ll find the other 37 in a sleek, artfilled annex.) From the carefully executed old-timey cocktails— think “prescriptions” and “cures”—at Goodall’s Kitchen & Bar to the decidedly modern pool area, we think you’ll agree that this freshly polished grand dame is indeed ready for her reemergence.

STROLL the Bremond Block Historic District to admire its 11 Victorian-era homes on a free weekend walking tour courtesy of the city’s CVB. austintexas.org

38 SPIRIT APRIL 2014

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southwest.com/applytoday Purchase and balance transfer APR is 15.24% variable. Cash advances and overdraft advances APR is 19.24% variable. Penalty APR of 29.99% variable. Variable APRs change with the market based on the Prime Rate, which was 3.25% on 1/10/14. Annual fee: $99. Minimum Interest Charge: None. Balance Transfer Fee: 3% of the amount of each transaction, but not less than $5. Note: This account may not be eligible for balance transfers. Cash Advance Fee: 3% of the amount of each advance, but not less than $10. Foreign Transaction Fee: None. Credit cards are issued by Chase Bank USA, N.A. Subject to credit approval. To obtain additional information on the current terms and information on any changes to these terms after the date above, please visit southwest.com/applytoday. You must have a valid permanent home address within the 50 United States or the District of Columbia.

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Wise Guide

Picture Perfect National Geographic photographer Joel Sartore sharpens the focus on picture-taking.

T OP F I V E

Joel Sartore is an award-winning photographer, author, speaker, and an instructor for the online Great Courses.

1

Watch Your Back(ground) “I start by carefully looking at a scene,” Sartore says. “If the background is terrible, I move. I don’t want it to be so distracting that my subject doesn’t come across well.

Great photographers are visual problem-solvers, and a lot of problems can be solved by looking at everything in the frame.”

ILLUSTRATION BY CAJSA HOLGERSSON

F1_top5_SP.indd 41

2

Work in the Right Light “Shoot at the beginning or end of the day. At those times, the light comes through the atmosphere down low and illuminates all the pollution and dirt, creating golds and reds and oranges— and even pink after the sun has set.”

3

Find the Heart “Leading lines, like a road or a railing, draw the viewer in because they point to the emotional center of a photograph. But one of the most important elements, whether you’re shooting people or animals, is the eyes, which need to be in sharp focus for the image to be effective.”

4

Look All Around “By changing your perspective a little, you can really make pictures sing. To find the best direction to shoot, in terms of both light and background, think about it from a bird’s-eye view, a worm’s-eye view, and from 360 degrees.”

5

Be Prepared “If you’ve considered everything else and you know the settings on your camera, when something great happens— those dramatic moments that take place in an instant—you’ll be able to get it. They don’t happen very often, but luck favors the prepared.”

APRIL 2014 SPIRIT

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Wise Guide

Dave Ramsey and Rachel Cruze are the authors of Smart Money Smart Kids: Raising the Next Generation to Win with Money.

to have gotten a 4.0 to require my children to study, but I do have to make the effort.

RACHEL: The idea is that more is caught than taught, and your kids are watching.

S: If parents shouldn’t try to turn a spender into a saver or vice versa, what should they do?

R: Since people are generally wired one way or the other, you’re trying to find a balance between the two. If you live your whole life as a saver, it’s going to be pretty boring, but if you’re a spender, you’ll have no money left. Your goal is to teach your kids to find the balance between enjoying money when they make it and being responsible and saving up for things like retirement.

Q+A

Hey Little Spender Father-daughter duo Dave Ramsey and Rachel Cruze share tips for raising money-wise kids.

42 SPIRIT APRIL 2014

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SPIRIT: Why teach children

money management?

DAVE: Parents should adopt the idea that teaching a kid about money is a life skill.

We teach them to brush their teeth and drive a car, so we should teach them about personal finance. Your economic strata, the neighborhood you live in, and your race don’t enter into it; it’s something anyone can do.

S: Where to start?

D: The first step is to get your own act together because your kids are observing you.

It’s going to be very difficult to motivate them to do things you’re not willing or able to do yourself. You don’t have to be perfect, though. I don’t have

S: What’s one tip parents can implement today?

R: We recommend using a commission system: kids work for their money, and then you divide it up into three envelopes: “give,” “save,” and “spend.” But don’t make the mistake of holding on to those earnings yourself—then you get 16-year-olds who don’t know how to write a check or swipe a debit card. And when they’re 18 and they go out into the world, they have no foundation for managing their own finances. I encourage parents to let kids experience money on their own—but with Mom and Dad’s guidance.

ILLUSTRATION BY NICOLE MARIE RINCON

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3/6/14 10:16 AM

The Numbers

It used to take

27 hours to make a Peep.

PHOTOGRAPHY BY ADAM VOORHES

F1_lepeep_sp.indd 45

In 1953, Bethlehem, Pennsylvania–based confectioner Just Born Inc. was planning to buy another candy maker, Rodda, which was famous for its jelly beans. On a factory tour, Just Born’s owners found out that Rodda also produced bird-shaped marshmallow treats called Peeps. “They looked at each other and said, ‘This is a gold mine,’” says Matt Pye, Just Born’s VP of Corporate Affairs. At the time, the chicks were handsqeezed through pastry tubes and needed hours to firm up. From mixing to final packaging, the whole operation took more than a day. But within a year of the acquisition, Just Born had automated the process, paring it down to six minutes.

The factory now produces 5 million chicks a day. It might be the only time it’s OK to count them before they hatch.

APRIL 2014 SPIRIT

45

2/26/14 12:00 PM

The Numbers

Shakespeare invented more than

1,600

English words.

Feeling at a loss for words?

Then take a page out of the Bard’s book. “English simply couldn’t accommodate all of the things Shakespeare needed to say,” explains Felicia Londré, a theater professor at the University of Missouri–Kansas City.

“So he borrowed words, changed words, and gave new meaning to words,” in addition to conjuring up his own. While you have Will to thank for terms like bandit, laughable, and zany, not all of his contributions have survived. Among the many casualties: John-a-dreams (an idle muser) and disliken (to disguise). A lost lexical legacy? We’re speechless.

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PHOTOGRAPHY BY ADAM VOORHES

2/26/14 1:19 PM

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The Numbers

The sound level in the world’s quietest room is

-13

decibels.

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A pin-drop is nothing. Idle awhile in the anechoic (non-echoing) chamber at Minneapolis’ Orfield Laboratories, Inc., and you might pick up on the sound of your own heart beating. As strangely cool as that is, not everyone can tolerate the average half-hour needed for their ears to acclimate to the eerie sensation of negative sound levels.

“People normally walk into our minus-decibel chamber [from] a 60- or 70-decibel world,” says Steven Orfield, the research firm’s founder. The unsettling lack of auditory cues sends some folks packing in minutes. Good thing the room’s usual occupants are inanimate—the space is used for acoustic tests on items like washing machines and cellphone displays. Sounds fascinating, but we’ll be seeking our peace and quiet someplace louder.

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Up Close and

PER SONA L

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TIPS FROM IJL DATING EXPERT

B

elieve it or not, your computer screen may be getting in the way of your dating life. While we may use technology to stay “connected” to friends and family, when it comes to meeting potential partners, the digital world obscures the thing that matters most: chemistry.

2

To get a pulse on today’s dating scene, we talked to Cindy Herington, one of the many dating experts at It’s Just Lunch, the world’s largest personalized matchmaking service. Here she explains why you should ditch the laptop for the tabletop.

1

Ditch the Laptop

The premise of It’s Just Lunch is simple: a lunch date or drink after work is the ideal first date. It’s a no pressure, relaxed setting where you can actually talk face-to-face.

“Real chemistry happens in person,” Herington says. “You may be having a great online relationship, but when you finally meet, you discover that the person you’ve spent so much time

The online buzz about It’s Just Lunch:

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5 TIPS FOR MODERN DATING with in cyberspace is nothing like what you imagined.” Replace those digital emoticons with a no pressure, casual lunch date and you’ll know immediately if you should take it to the next level.

2

Get a Wingman (or Wingwoman)

It’s Just Lunch’s clients often refer to their matchmakers as their “dating wingmen” (or wingwomen) because they handle all of the dating logistics.

Herington describes her role, saying, “We’re genuinely interested in understanding our clients. We listen.

We really get to know your personality and what you’re looking for in that significant other.” Every IJL match is hand-selected. There’s no online profile for the world to see and it’s all confidential. After the date, It’s Just Lunch matchmakers receive feedback from each client in order to fine-tune their next match. “We offer something online services don’t: someone to talk to,” Herington says. Imagine having a full-time dating wingwoman who really understands you, working for you while you’re focusing on your career and personal obligations.

“IT’S JUST LUNCH HELPS YOU MAKE TIME FOR THE THINGS THAT MATTER...”

3

Boost Your Dating ROI

Who wants to spend hours sifting through online profiles and trying to connect via email, pokes and winks?

You don’t have time to waste playing digital guessing games and meeting the wrong people. When you’re investing your time and energy in something important, you deserve a strong return.

With IJL’s personalized match selection

and date coordination, clients are able to save valuable time and energy. “After we select your match, we’ll describe the person to you and confirm a convenient time and place for you to meet. All you have to do is show up and have fun meeting someone new,” Herington says.

Less time searching equals more time dating. That’s realized ROI.

4

Date Smarter

Herington reminds singles who contact her that they can have a career and a relationship. They just have to “date smarter.” “If finding someone to share your life with is important to you, you can make time and have it all,” she says. “If you don’t have time to do your taxes, you hire a CPA. If you don’t have time to manage your investments, you hire a financial planner. It’s Just Lunch helps you make time for the things that matter. IJL helps you date smarter.”

Since It’s Just Lunch matchmakers take care of all the matching and logistics, you can focus on finding that elusive chemistry in the offline world. IJL is a better, smarter way to date and increase your odds of finding that someone special.

5

MIXING BUSINESS AND DATING? Does the time that a potential partner travels for business affect your willingness to pursue a relationship?

Yes, I prefer potential partners

16% to be more accessible.

No, a partner on frequent business

27% related trips does not bother me.

busy myself, so if a partner is gone 32% Iforama week at a time, I am okay with that! busy, but expect a potential partner 25% Itoam be local more often than traveling.

Do you prefer to date someone in the same industry as you or in a different profession altogether?

Similar line of work and position Same industry 10%

Different industry

10% 10%

70%

Similar line of work but different position

Would you date one of your company’s clients or potential clients?

No. It’s unprofessional.

Yes. But I would keep work and play separate.

Connect

Herington says that her clients often wished they had contacted her sooner. “Most of them didn’t realize how easy and enjoyable It’s Just Lunch dating can be,” she says. All it takes is a simple phone call and a conversation with an IJL Dating Specialist to jump start your dating life. Over the past 21 years, It’s Just Lunch has been creating exciting connections (arranging more than two million first dates) in over 150 cities around the world. What are you waiting for? Get in touch with It’s Just Lunch at 1-800-858-6526 or visit www. ItsJustLunch.com.

30.9% 38.9% 26.1% 18.5% Men

Yes. And I would 1.6% give them add’l business if helped seal the deal. 0.3% Yes. I would consider if the situation felt appropriate, but not exchange for any business favors.

0

Women 41.4% 42.3%

10% 20% 30% 40% 50%

It’s Just Lunch Dating Specialists:

Amy Brinkman

Betty Sinclair

Sara Darling

Source: IJL Survey of 4400 singles

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How do you maintain a sense of calm under pressure?

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Here’s how Noa Santos, co-founder and CEO of Homepolish, describes the attainable interior design service: “After graduating from Stanford, I went to work for a highend interior design firm that operated in the usual way: charging a fee, plus commission on furniture purchases. Turned off by a business model that catered only to those with deep pockets, I went out on my own, offering my services at an hourly rate.

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Everything is completely tailored to the client’s needs, whether that’s picking paint colors or overseeing a gut renovation, and there are no markups or commissions. We have 150 designers in seven cities— New York, Los Angeles, San Francisco, Chicago, Boston, Washington, D.C., and Philadelphia—and plan to double that this year.” homepolish.com

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Business

I T I N E R A RY

the Charles Hosmer Morse Museum of American Art, home to the world’s largest collection of his works. morse museum.org

Winter Park This leafy enclave sits just 5 miles north of downtown Orlando.

1 Home Base The Mediterranean-style Alfond Inn made its debut last summer with an altruistic business plan: Its net income funds scholarships to Rollins College, on whose campus the hotel is located.

Here you’ll find 112 rooms that fan

58 SPIRIT APRIL 2014

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out around a sunsplashed glass atrium, and more than 100 works of original art.

From $169; the alfondinn.com 2 Pick-Me-Up You’re guaranteed a guilt-free jolt of caffeine at Smart Coffee HD, which sources its beans solely from fair-trade co-ops.

Equally impres-

sive is the coffee bar’s selection of hearty breakfast sandwiches: Try the Green Eggs No Ham, a scrambled heap with spinach and Swiss stuffed inside a buttery croissant. smart coffeehd.net 3 Diversion Louis Comfort Tiffany made more than just lamps.

Explore the artist’s incredible career— which spanned furniture, pottery, and paintings, as well as glass—at

4 Happy Hour The craft beers brewed at Cask & Larder are some of central Florida’s best, and from 5 to 7 p.m. they’re three bucks a pop. Can’t decide between Olde Southern Szechuan Wit and Lone Palm Golden Ale? Enlist the help of Ron Raike, brewmaster and certified cicerone (the beer world’s equivalent to a sommelier). cask andlarder.com 5 Evening Eats Pizza snobs rejoice: At Prato, the pies are fresh from a wood-fired oven imported from Naples. Try the Widowmaker, with sausage, romesco sauce, and an overeasy egg. It’s best when paired with a Campari-tinged Americano Robusto cocktail. prato-wp.com

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Business SCHOOL

Golden Idea Bitcoin’s getting a lot of buzz. But how does it really work?

B

BY JILL COODY SMITS Y NOW YOU’VE probably heard of Bitcoin. But what is it: an innovative, universal form of money that will alter the way we live, or an unstable, unchecked hoax? How on Earth does it work, and why should you care? While not simple, the answers (at least to some of those questions) do exist.

In the simplest terms, Bitcoin is a global, Internet-based currency that is available to everyone. Bitcoin with a capital “B” refers to an overarching payment system, while bitcoin with a lowercase “b” refers to a monetary unit. It is the most prominent of many cryptocurrencies—digital CONTINUED ON PAGE 62

EASY MONEY

© C.J. BURTON/CORBIS

One benefit of Bitcoin: It cuts out the middleman.

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Business systems of money that use encryption to secure transactions.

It’s also important to note that Bitcoin is in its infancy, and while it may not be ready for prime time, many believe it will eventually change the way we all pay for goods and services.

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THE VIRTUAL BUCK STARTS HERE In 2009, someone (or a group of people) working under the name Satoshi Nakamoto released a software system that allowed individuals to securely and directly pay one another with a digital currency. It’s worth reiterating the “securely and directly” part because in computer science, there had been a long-standing problem called “double spending” that made it impossible to know whether someone duplicated and double spent electronic cash unless a third party (e.g., a bank) verified it.

Bitcoin solved that problem by using an “open source distributed system,” which means you can, in theory, recoup bitcoins loaned to a co-worker during lunch without waiting for the bank to confirm she’s good for it. That’s because the system simply won’t allow her to spend a bitcoin she doesn’t have.

As bitcoins are spent, transactions are grouped into blocks and entered into a sort of giant, virtual bank ledger called the “blockchain.”

Those blockchain transactions are verified by a huge network of people called “miners.”

In order for a miner to verify a block of transactions, he or she must first gain access to it. Each block is locked behind an extremely complex password, and miners use high-powered computers to run the complex calculations that lead to correct passwords.

When a block is unlocked, a new bitcoin is released into circulation.

So miners act as both bookkeepers and currency producers, and they’re

The complex passwords miners are required to break in order to hatch new bitcoins are designed to be increasingly complicated. compensated in bitcoins (about 25 for every block they unlock).

There is a finite supply of bitcoins—21 million—and the complex passwords miners are required to break in order to hatch new ones are designed to be increasingly complicated. Nakamoto created it that way, so that the supply increases gradually. (Nakamoto also designed the system to produce a maximum of 25 bitcoins every 10 minutes, another control measure.)

BITCOIN AND YOU Now that you (kind of) understand the Bitcoin system, perhaps you want to use it. First, you have to buy bitcoins, much like you’d need to buy pesos if you went to Mexico. In this case, rather than hitting the airport exchange booth, you’ll need to purchase a bitcoin wallet—computer software that allows you to store, spend, and receive bitcoins on your mobile device or computer—from a site like Blockchain.info. Then you’ll need to fill it with bitcoins purchased from a site like Coinbase.com. Or, if you’re in Austin, Texas, where America’s first bitcoin ATM is located, you could exchange your cash for bitcoins much like you would withdraw funds with your debit card.

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Business

The instability, coupled with its unheard-of price spike, has convinced Williams that Bitcoin is in a soon-to-burst bubble.

However you acquire your bitcoins, once you’re flush, you may want to spend them. Via an encrypted code, you can transfer funds from your wallet to someone else’s. It’s akin to sending someone an email, only the message is in bitcoins.

Keep in mind, though, that only a small number of merchants currently accept bitcoins. Even in Austin, if someone stocked their wallet at that ATM, they’d be hardpressed to spend it locally. (They could, however, shop on Overstock. com, which began accepting bitcoins in January.)

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A BITCOINER’S POINT OF VIEW Paul Snow is president of the Austin-based Texas Bitcoin Association. In 2011, he impulsively bought some bitcoins for around 77 cents each and all but forgot about them until 2013, when he watched the price skyrocket from $34 to $1,200 over the course of the year.

In November, the 54-year-old quit his job as a software developer to focus his attention on Bitcoin.

Snow says he was drawn to Bitcoin in part because “economically, we want a system that keeps score fairly, transparently, and in strict accordance with rules that are applied equally to all involved.”

While acknowledging some shortcomings, like an insufficient infrastructure, he expects that Bitcoin will have the corner on the virtual currency market—at least in the short term. “Bitcoin is going to be a hugely disruptive technology, and there are people who will make a phenomenal amount of money from being in on it early on.”

SECURITY, CONTROVERSIES, AND REGULATION, OH MY! While there are plenty of winning Bitcoin stories like Snow’s, many experts believe it should be approached with caution.

Mark Williams, a risk management expert and finance lecturer at Boston University, says questions about Bitcoin’s security, as well as its tarnished reputation, volatility, and troubled infrastructure, are all reasons to be skeptical of it. Pointing to the drawn-out collapse of Mt. Gox (in late February, the company, once the largest bitcoin exchange, shut down, resulting in the loss of a speculated $400 million worth of bitcoins), Williams says Bitcoin “rests on a false belief that self-regulation, untraceable currency, and transactions outside of well-tested and established banking channels can be done safely with little risk to customers.”

Jerry Brito, a researcher at the Mercatus Center at George Mason University, agrees that Bitcoin might be a risky investment, but says the high-profile incidents are simply growing pains of a young industry.

“A lot of these first-generation companies started by hobbyists are failing and being replaced by very serious companies backed by prominent venture capitalists.”

Despite interest from investors, some experts view Bitcoin as a scam or pyramid scheme, in part because only a handful of people own half of all bitcoins in circulation. In response, Brito says, “Whatever you think of their motives, whether it was for profit or ideological, they solved the double spending problem.

They deserve to profit, as they’ve accomplished a technological feat.”

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Finally, there’s the fact that Bitcoin is a decentralized currency with no connection to a government.

Williams has fundamental issues with this point, and in his testimony at the New York State Department of Financial Services’ hearings on the regulation of virtual currencies held in January, he emphasized how the dollar took centuries to earn respect and still relies on a sound central bank, regulation, and enforcement, while Bitcoin has none of that. “Economies are driven not by math models and equations, but by people,” he says. “Bitcoin still has a long way to go before it should be relied upon as a mainstream means of transaction or even for investment speculation.”

It does appear that regulation is inevitable, and there are moves to clarify how both state and federal rules apply to virtual currency.

In that vein, Benjamin Lawsky, the superintendent of New York’s Department of Financial Services, recently announced plans to “adopt enhanced consumer disclosure rules, capital requirements, and a framework for permissible investments with consumer money.”

DON’T BLINK As Williams says, “In Bitcoin world, a week is equivalent to a decade in real life.” To illustrate that point, consider what occurred over several weeks in early 2014. There was the perplexing disappearance of Mt. Gox; Charlie Shrem, founder and CEO of early Bitcoin player BitInstant, was arrested for laundering money for users of an Internet black market called Silk Road; Russia followed in China’s footsteps by declaring Bitcoin illegal; and the price of 1 bitcoin dropped from around $1,000 to about $550.

The instability, coupled with its unheard-of price spike (the price of 1 bitcoin this time last year was roughly $34), has convinced Williams that Bitcoin is in a soon-to-burst bubble.

Imagine the money to be saved if merchants didn’t have to pay fees, or if you could circumvent a bank when sending money.

But Brito says the volatility will subside as more people engage with it. “It’s volatile because it’s a small economy; one trade or a news story can send the market moving.” He says it’s important to remember that Bitcoin is a platform, and soon “someone will build a killer application” for it and the technology “will be widespread,” in part because it’s cheaper and faster than debit and credit cards.

Imagine the money to be saved if merchants didn’t have to pay transaction fees, for example, or if you could circumvent a bank when sending money to your Dutch uncle. As for other potential uses, some believe there are many, though it’s too soon to know exactly what will pan out.

Maybe Ben Bernanke sums it up best. In a November letter to Congress, he wrote, “while these types of innovations may pose risks related to law enforcement and supervisory matters, there are also areas in which they may hold long-term promise, particularly if the innovations promote a faster, more secure and more efficient payment system.”

That we can buy into.

Jill Coody Smits is an Austin, Texas– based journalist. Find her online at blueseedcommunications.com.

3/5/14 2:49 PM

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STARTING LINE

Van Phillips launched a journey of invention by asking, “Why?”

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What if you found that creative genius does not lie in knowing all of the answers?

Chasing Beautiful Questions

By WARREN BERGER Photography by DAVE LAURIDSEN

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I first came upon Van Phillips and his desperate, beautiful question when I saw a small news item about how people who had lost one or both legs were using advanced prosthetic limbs that enabled them to run and jump normally. Who created such an amazing device? device?, I wondered. This question, and the ones that followed, would change the direction of my life.

In the summer of 1976, Phillips was a young broadcast major in college. A handsome and athletic 21-year-old, he was water-skiing on a lake in Arizona when a fire broke out on the boat pulling him. In the confusion, the boat’s driver failed to see another motorboat rounding a curve in the lake, headed straight at Phillips.

He awoke the next morning in a hospital. As he recalls, “I did the proverbial ‘I don’t want to look, but let’s see.’” Lifting the blanket, he saw an empty place where his left foot should have been.

The other boat’s propeller had severed his leg 6 inches below the knee. Hospital staff fitted him with a standard prosthetic; Phillips describes it as “a pink foot attached to an aluminum tube.”

He left the hospital with instructions: Walk on it twice a day to toughen up the stump. One of the first times he tried to walk on the foot, he tripped on a pebble the size of a pea. And he knew, right then, this was not going to work for him.

“Van, you’re just going to have to learn to accept this,” his girlfriend’s father told him.

“I bit my tongue,” Phillips recalls. “I knew he was right, in a way. I did have to accept that I was an amputee—but I would not accept the fact that I had to wear this foot.”

And then he asked a question that would change the world of prosthetics: If they can put a man on the moon, why can’t they make a better foot?

It was a good question. But it did not become a beautiful question—one that leads to invention and profound change—until Phillips changed a pronoun. Gradually, he found himself taking ownership of the question. Instead of asking, Why can’t they make a better foot, he asked, Why can’t I? Abandoning his broadcasting career plans, he transferred to Chicago’s Northwestern University, which offers one of the top programs in prosthetics engineering. His journey of inquiry

would extract lessons from the animal kingdom, the local swimming pool, and the battlefields of ancient China. And along the way, he would face the skepticism of experts—the ones who already had all the answers.

A

LL PHILLIPS HAD was questions: Why are they using wood when other, more promising materials are available? Why do they seem to be more concerned with aesthetics (trying, unsuccessfully, to mimic the look of a human foot) than with performance? His lack of answers proved to be a blessing. Experts tend to be disinclined to question things—after all, if you already “know,” why ask?

But as Phillips immersed himself in technical training, he continued to question the prevailing assumptions of that field.

He also began to look outside the world of prosthetics for fresh ideas and influences. The spring-force power of a swimming-pool diving board made him think there might be something in its physics for him. Studying animal leg movements, he saw that the powerful tendons in the hind legs of a cheetah exhibited interesting spring-force dynamics, too. An antique Chinese sword of his father’s also drew his attention; its curved blade was stronger and more flexible than a straight one.

Over the years, these findings took him from Why? to What if? He eventually asked, What if a prosthetic limb could borrow some of the dynamic qualities of a cheetah’s leg? What if it had no heel and no right angles—just a curved, C-shaped blade?

Those What if?s quickly led to How? Using carbon graphite, he created rudimentary models of a prosthetic limb—a couple hundred over the course of a decade. He tested each one by attaching it to his own stump, standing on it, and then attempting to run. Inevitably, the prototype would collapse and send Phillips tumbling to the ground. But instead of giving up, he responded with more inquiry: What did I do wrong this time?

How can I make it better next time?

One day, Phillips got the answer he was seeking. He put on the newest version of the foot.

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AHEAD OF THE CURVE

Prosthetics were rigid until Phillips asked, “What if we use a C-shape?”

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He stood. He ran. And he found himself still standing. Phillips’ Flex-Foot limb—which paved the way for the later development of the famous “Cheetah” blade—revolutionized prosthetics. A person with an artificial leg and foot could now run, jump, and even compete on an Olympic level, as double-amputee runner Oscar Pistorius did in 2012. For Phillips, the impact hit closer to home.

Using his own creation, he was able to return to one of his great passions in life, running—which he does every morning to this day.

V

AN PHILLIPS’ STORY—and in particular, his indomitable spirit of inquiry—changed the way I think about questions. I’ve learned that they can do more than make conversation interesting: Questions can transform the world as we know it—if they’re the kinds of ambitious and “beautiful” questions that Phillips asked.

What is a beautiful question? It’s one that challenges assumptions, considers new possibilities, and has potential to serve as a catalyst for action and change. It’s not easy to pose such queries in a world of facile answers and hard realities. But as I began to look beyond Phillips’ story and combed through some of the breakthrough ideas and innovations that have reworked the way we live in recent years, I found that many of them originated with someone questioning the existing, accepted way of doing things.

Through questioning, “we can organize our thinking around what we don’t know,” says Steve Quatrano of the Right Question Institute, a Cambridge, Massachusetts–based nonprofit dedicated to studying and teaching effective questioning. A question is like a flashlight that we shine into the darkness, allowing us to move forward into the unknown and uncertain. And as the philosopher Bertrand Russell once remarked, “In all affairs it’s a healthy thing now and then to hang a question mark on the things you have long taken for granted.”

Yet one of the things we take for granted is questioning itself, perhaps because it’s so apparently easy that a young child can do it—profusely, in fact. One study found that 4-year-old girls ask more than 300 questions a day; another discovered that, on average, a child asks 40,000 questions between the ages of 2 and 5.

For various reasons, we tend to ask fewer and fewer questions as we mature; a kindergartner’s hundreds of queries have all but stopped by high school. Schools tend to discourage them, and

Questions That Can Change Your Life Innovators often go through these three questions, repeating the cycle many times before getting a brilliant answer.

This question lets you confront a problem, articulate the challenge at hand, and try to understand it better.

Why does a particular situation exist?

Why does it present a problem? Why has no one addressed this problem?

Why?

While why questions help us understand our present reality, what if questions help us envision what might be. What if I come at this problem from a different direction? What if I try some combination of X and Y? What if I borrow an idea from an unrelated area?

What if?

Now you begin to turn speculation into reality.

How questions tend to be practical and actionable. How can I get this done? How might I take the first steps? If my idea isn’t working, how can I figure out what’s wrong and fix it?

How?

students get graded more for their answers than for their questions. Bosses get impatient when their workers ask too many questions, especially ones that challenge their assumptions. We stop asking out of fear of looking foolish. Or we simply want to get things done in our lives—who has time to pause and question? But after I spoke with Phillips, I wondered, What if we didn’t stop questioning? What if we kept asking why and what if?

So I decided to ask some of the most creative and successful people in the U.S. not what they knew, but what questions they asked themselves.

My three years of inquiring into inquiry began in Silicon Valley, where the startup mentality sees questioning as a key to innovation rather

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BACK TO BASICS

In his home workshop, Phillips continues to ask himself, “How can I help amputees walk again?”

than as a threat to corporate hierarchy. I talked to scientists, inventors, and basement tinkerers as well as artists whose work pursues big questions.

I found teachers and education groups trying to encourage more questioning in schools and social activists trying to reframe the questions at the core of our biggest global problems.

While every “master questioner” I met had a unique approach to inquiry, I discovered common threads—the basics of Questioning 101, if you will. To question well and productively requires stepping back from habits, assumptions, and familiar thoughts; listening to and closely observing the world around you; being unafraid to ask naïve or fundamental questions; and being

willing to stay with the questions as you endeavor to understand and act on them.

Master questioners like Van Phillips ask questions like Why isn’t this situation working as well as it might? What if I (or we) were to change it in some way? How might we begin to do that? And they often do so in a sort of progression. They tend to move from curious Why questions to speculative What if ones, eventually working their way to more practical, action-oriented How questions.

As I studied the ways Phillips and others applied rigorous, step-by-step inquiry to the challenges they faced, I couldn’t help doing likewise.

At the time, I was dealing with uncomfortable changes and uncertainties in my own life and work. The recent death of my father had left a void. My work—writing articles and occasional of-the-moment books—didn’t seem to be leading to anything larger. I wanted to work on something more meaningful, with more of an impact on people’s lives. But I wasn’t sure how to find that new path.

The answer, I found, lies in questions—beautiful questions. As a journalist, I had been asking questions of other people for years. But asking APRIL 2014 SPIRIT

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It Started with a Question

Some of the world’s coolest (or just plain indispensable) inventions began with a bold inquiry.

“Why is it that when we want to call a person, we have to call a place?”

QUESTIONER Martin

Cooper, general manager of Motorola’s communications systems division THE STORY Inspired by a Star Trek scene where Captain Kirk uses a mobile “communicator” to speak with a crew member, Cooper worked with a team to develop the DynaTAC 8000X, a hand-held phone weighing 28 ounces.

On April 3, 1973, Cooper made the first public call from a mobile phone.

“Why did my candy bar melt?”

QUESTIONER Percy Spencer, self-taught inventor and engineer THE STORY Spencer, an

employee of defense contractor Raytheon Company during WWII, worked with magnetron tubes, which were used in radar. One day, he noticed a chocolate bar in his pocket had melted while he stood next to an active set.

With popcorn kernels, he confirmed a hunch that the microwaveemitting magnetron had heated the candy.

In October 1945, Raytheon patented the microwave oven. It was nearly 6 feet tall and weighed 750 pounds.

them of myself? Not so much. I think this is true for many of us: We aren’t comfortable asking ourselves questions for which we may not have easy answers. Yet Phillips taught me that when faced with disruption and uncertainty, we need to be willing to question. I began to ask, Why am I feeling dissatisfied with my work? What if I could shift toward something more meaningful and long-term, on an issue that seems relevant in these changing times? How might I find something like that? Of course, it was right under my nose. The questions themselves were the answer.

Gradually, through subsequent inquiry, I began to figure out how I might explore and pursue the subject of questioning in a manner that went beyond my usual modus operandi of writing about something and then quickly moving on to the next story. I came up with a beautiful question that I was willing to commit

“Why can’t windshields be cleared without opening the window?”

QUESTIONER

Mary Anderson, businesswoman THE STORY One winter, while visiting NYC, Anderson saw a trolley operator keeping his windshield open so he could see through the rain and snow. Back home in Alabama, she created a manually powered contraption that a driver could control from within the vehicle to move a rubber blade across the window. Anderson was granted a patent for her windshield wiper in late 1903.

“Why do we have to wait for the photo?”

QUESTIONER Jennifer Land, 3-year-old daughter of inventor Edwin Land THE STORY Edwin Land was on vacation in Santa Fe, New Mexico, when his impatient child piped up with this question. Land, a self-taught physicist and a Harvard dropout, didn’t have an answer, so he went on a walk through town to ponder her query. Within an hour, he’d conceived of the basic mechanics of an instant camera. The

Polaroid Land Camera went on

the market in 1948.

to and spend time with: How might I encourage others to question more?

Already, it has led me out of my comfort zone and into new areas. I began to change the way I worked, becoming more collaborative. I enlisted a group of volunteer researchers to help track down stories of beautiful questions. I also joined forces with the Right Question Institute—the small group of fellow pioneers on the frontier of exploring questioning—and together we asked, How might we find ways to bring more and better questioning into schools, businesses, and government organizations? In the grandest sense, we’re endeavoring to promote more curiosity and questions in a world that seems to need it more than ever.

That’s a daunting mission; at times I feel terrifyingly and gloriously in over my head. But the questions I asked myself keep beckoning, and I’ll follow where they take me. Meanwhile, my

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“What if Morse code could be adapted graphically?”

QUESTIONER Norman Woodland, grad student at Drexel Institute of Technology THE STORY Woodland was looking for a way to automate supermarket checkouts.

(A friend had overheard the president of a local grocery chain discussing the topic with a dean at Drexel.)

After a few failed attempts, Woodland drew on his childhood experience as a Boy Scout and turned the dots and dashes of Morse code into vertical lines of varying widths—thus creating the bar code.

“Why are the players losing so much weight during games?”

QUESTIONER Dwayne Douglas, assistant football coach at the University of Florida THE STORY Douglas had good reason to be concerned: His players were dropping up to 18 pounds in a game and weren’t taking any bathroom breaks. He talked to Robert Cade, a UF kidney-disease specialist. Cade and his team concocted a formula that would restore the water and electrolytes that were being lost in sweat. Today, we know the drink as Gatorade.

beautiful question has given me a new sense of direction and purpose.

C

OULD A BEAUTIFUL question do the same for you? And where might you find your question? You could start by looking at your interests and passions.

Ask yourself about what moves you, what you care deeply about, what you feel you were meant to do. Look for a problem that needs solving in your business, community, or family. Your

beautiful question may involve something right in front of you—you may need to step back mentally to try to see the familiar from a different angle and in a new light.

If you find something crying out for improvement, innovation, and fresh thinking, start exploring with why questions, and then work your way to what if and how questions. How is usually the hard part; ultimately, that’s where your beautiful question may lie. When phrasing how questions, here’s a helpful tip I learned from master questioners at companies such as Google and the design firm IDEO: Try using the words How might I (instead of How can I or How should I).

The “might” offers a great way to phrase a question that is open and expansive yet still practical.

When you find your beautiful question, be prepared to own it and to live with it. We are used to getting quick answers on Google, but a beautiful question calls for a very different kind of search.

You may have to follow it into unfamiliar places, grapple with it, and change it over time. You’ll be imitating Einstein, who said, “It’s not that I’m so smart. But I stay with the questions much longer.”

Van Phillips certainly has. Today, almost 40 years after he first began to inquire about creating a better prosthetic foot, he still pursues the same question—in a revised, updated form. Now in his late 50s, Phillips works at his home in a coastal village near Mendocino, California. He keeps his tools in an armoire and often toils near a large window overlooking the ocean. His latest work began with the realization that, after all the accolades, his creation had provided an answer for some but not others. So he cycled through the questions once more: Why does the foot have to cost so much to make?

What if it could be made so that land-mine victims in poorer nations could afford it?

How might I tweak the design to allow for this, without compromising performance?

He has developed a new answer and hopes to soon solve the puzzle of distributing it worldwide.

Still, as Phillips can tell you, answers have a way of becoming insufficient or obsolete over time.

Only the question endures.

Warren Berger’s latest book, A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas, was published in March by Bloomsbury. Berger writes regularly for Fast Company and Harvard Business Review Review, and he has appeared on the Today Show and NPR’s All Things Considered.

Bloomberg Businessweek named his first book, Glimmer Glimmer, one of the best innovation books of 2009.

Learn more about creative questioning at amorebeautifulquestion.com and rightquestion.org.

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At a time when we’re constantly tethered to technology, one writer dares to do the unthinkable: turn off his phone, make eye contact, and say ‘hello.’

BY STEVE ALMOND ILLUSTRATION BY JASON GREENBERG APRIL 2014 SPIRIT

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I distinctly remember the first day I ever saw cellphones being used in public. I was walking down Madison Avenue with an old college buddy, and people kept passing by with black, plastic devices roughly the size of candy bars pressed to their ears.

“What are those things?” I asked. I was visiting from Greensboro, North Carolina, where people did not walk around with plastic candy bars pressed to their ears.

My friend laughed. “Those are phones,” he said.

“Mobile phones.”

“Like a cordless?”

“No. You can take them anywhere.”

“Why do people need phones if they’re walking around outside?” I asked.

I realize this sounds odd circa 2014. But back in the middle of the ’90s most of us still thought of the phone as a categorically domestic object. The idea of carrying one down the sidewalk would have been something like taking your television out for a stroll.

My friend proceeded to explain the merits of mobiles (as they were commonly called back then): how they spared people from having to find pay phones, allowed them to make plans on the fly, and so on. As I listened to him I thought to myself, a bit smugly, that this was a very Manhattan kind of innovation. I was sure the rest of the country would never go for it, that we would never trade away so much of our privacy for the sake of convenience.

Such is my track record when it comes to technology.

Today, more than 90 percent of American adults own a cellphone, and more than 50 percent own smartphones—devices that double as

computers, TVs, video libraries, music archives, and GPSs. Smartphones also include a galaxy of social-media apps that, in the humble opinion of your correspondent, amount to a self-surveillance program that rivals the NSA’s.

We’ve morphed from a society of citizens into an army of users. And what this really means— beyond all the hype about increased productivity and connectivity—is that our public space has eroded in radical and unanticipated ways.

In cities like Boston, where I live, our devices have become digital ramparts that keep us isolated, even when we’re packed like sardines in a subway car.

Which is why, for two days this past winter, I decided to conduct a social experiment: I would talk to every stranger I came across, especially those with smartphones.

I assumed this would be easy and kind of fun because human beings are, despite our digital ramparts, fundamentally social animals who, deep down, yearn to engage with the people around them.

Right.

Right?

A

DRIZZLY DECEMBER MORNING was probably not the best time to launch Operation Talk to Strangers, particularly at a bus stop. Of the 12 people on hand, nine were staring into smartphones.

I approached a young guy in a wool hat with antlers. He looked, shall we say, the least sullen.

“Great hat,” I said.

Silence.

I pointed at the hat. “My son has one with dog ears. He’ll put it on sometimes and sniff around.

You know, like a dog.”

“Cool,” the kid murmured. But he didn’t look up. In fact, in a gesture that would soon become familiar to me, he actually moved his face a little closer to his device and began furiously tapping with his thumbs. If I had to guess, I’d say he was posting a message on Facebook, something like,

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Why do I always get stuck next to the middle-aged dork who wants to talk at the bus stop?

I moved on to an older woman sitting next to a suitcase on rollers. Before I could actually say anything to her, she turned away and smiled apologetically at her phone.

By now, the others at the bus stop had taken note of the situation, and a silent ripple of panic seemed to pass through them. They began to regard me with nervous, sidelong glances, because I now was, in the eyes of our little social unit, The Potentially Mentally Ill Person Who Wanted to Talk to People.

I had a sudden urge to address the group. “Now listen here, people,” I wanted to say. “I am not insane! I’m just seeking a little human contact,

the way people used to in the olden days.” But this would make me seem crazier.

It was a sad little moment. Yes, I was frustrated and indignant. But more than anything, I felt lonely—in the middle of 12 people.

J

UST A FEW years ago, the rules were different. To initiate conversation in a public space was considered friendly. In fact, the cultural consensus was that it was kind of rude to talk on a cellphone in public.

Smartphones changed all that. People don’t even talk on them that much. They stare into them, thumb out messages, flick their fingers to and fro. Physically, they may be in public, but, psychologically and emotionally, smartphone APRIL 2014 SPIRIT

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users have created a techno-bubble of private space.

It is possible to break through this bubble without freaking people out.

You can ask an innocuous question, for instance. You can tell your neighbor you’re considering getting a smartphone (in which case they will tell you all about their smartphone).

But the best way, as I discovered after a good deal of trial and error, is simply to wait for a natural opportunity to arise.

At a nearby Dunkin’ Donuts, where I went to recover from my bus-stop humiliation, I got in line behind an older guy who kept swiping at his phone and huffing.

“Bad news?” I asked, after the fourth huff.

“My idiot dispatcher,” the guy said.

(Actually, like a true Bostonian, he pronounced it dispatchah.)

“You a bus driver?” I asked.

“Taxi.”

Because it was obviously on his

I wanted to visit a place where everybody knew my name—or at least didn’t mind being asked theirs. I chose an Irish pub. mind, I asked about his dispatcher, and there followed a profane soliloquy in which the intellect of said dispatcher was compared, several times, to a tree stump. As it turned out, my new friend had driven a cab for 45 years. (I didn’t ask how old he was, but I couldn’t help noticing that he wore a hearing aid.)

“What’s the craziest thing that ever happened in your cab?” I asked.

By this time, we’d both been served our coffees and were standing in front of the window, watching the drizzle.

“You’re not going to believe me.”

“Try me,” I said. I figured he’d delivered a baby or maybe watched one being conceived.

“This was, oh, God, years ago.

I got a fare at one of the downtown

hotels, and these two big guys get in my cab. ‘Where to?’ I says. And they say, ‘The [Boston] Garden.’

That’s when I noticed they had these hockey bags with the Toronto Maple Leafs logo, and I looked in the rearview mirror, and sure enough it’s Darryl Sittler and Lanny McDonald, Toronto’s two all-stars. I recognized McDonald ’cause he had that big, bushy, red mustache. Now, I’m a Bruins fan my whole life, right? And Sittler, he must have seen me looking at those bags ’cause he looks at me, and he says, ‘You know who you just picked up?’ And I says, ‘Who?’ And he says, ‘The two greatest hockey players on earth!’ And I says to him—I didn’t even hesitate—‘You’re Bobby Orr and Phil Esposito?’ See, those were the big Bruins back then.

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And Sittler, he gets this sour look on his puss, and he says, ‘Well, you’re one fresh bastard, aren’t you?’ And I says, ‘So you’re not Bobby Orr?’” The cabbie let out a long laugh at the memory. Then he fixed me with an earnest look. “But that’s not the craziest part,” he said.

“The craziest part is what happened later that night. I’m listening to the game on the radio, and Sittler just goes crazy. He scores six goals and has four assists, all to Lanny McDonald. Nobody had ever seen anything like it. So I always tell people, ‘I’m the guy who helped Darryl Sittler set the NHL record for most points in a game.’ Nobody believes me. But you can look it up.”

In fact, Darryl Sittler did score six goals and four assists against the Boston Bruins on February 7, 1976. The game, however, was played in Toronto.

Clearly, Sittler held a grudge.

And anyway, who among us hasn’t massaged the details of a story to make it a little more dramatic?

A

FEW HOURS LATER, in the produce section of our local market, I met a woman I’ll call Beth. She kept glancing at her phone, which, as it turned out, contained her grocery list. I was standing a few feet away, sampling grapes.

At a certain point, I noticed Beth noticing me, and I explained to her that I had no intention of investing in an entire bag of grapes without making sure they would pass muster with my daughter Josie, who is among the world’s pickiest grape eaters.

Beth nodded. She was about to return her gaze to her phone when I noticed the contents of her cart: 12 pomegranates.

“I see you like pomegranates,” I said.

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“They’re for my little sister’s wedding.”

“Are you catering it?”

Beth rolled her eyes. She was in her mid-30s, blonde, kind of harried looking. “They’re the centerpieces for the tables.”

“Doesn’t seem like you’re too excited about the big day.”

“No … it’s going to be great. It’s just a lot of logistics.”

“That’s why I eloped,” I said.

“Then again, my wife still hasn’t forgiven me.”

We talked for a few minutes about the wedding industry and what a giant, glorious con it was. “You know what they say,” I said. “The bigger the wedding, the sooner the divorce.”

A sudden pinch of worry creased Beth’s lovely face.

“Do you like the guy your sister is marrying?” I asked.

Beth took a deep breath and eyed me for a second. I suppose she was trying to decide whether to confide

in a perfect stranger.

“He’s a charming guy,” Beth said.

“And his family has money. But I don’t really trust him.” She went on to describe an incident in which she’d showed up early to a restaurant and spotted her future brother-inlaw talking to the pretty, young hostess. “He put his hand on her lower back. Not on her butt, just above it, and something about that gesture unsettled me. It wasn’t that he was hitting on her. It was more the feeling that he had the right to touch her like that. I don’t know. Maybe I’m being crazy. I just worry. She’s my little sister.”

“Have you said anything to her?”

“I never thought she would marry him!” Beth said. “She just called one night and shouted, ‘Don proposed!

We’re engaged! I want you to be my maid of honor!’ So what am I supposed to do?”

I had no idea and told her so.

“What does your husband think?”

Beth flushed for a second. “We’re separated at the moment. I just wear the ring so I don’t get hassled in the grocery store.”

We shared an awkward laugh.

“For what it’s worth, you sound like a great big sister.”

Beth looked like she might tear up. Then she shook her head and looked at her phone. “Don wanted the caterer to provide all the stuff for the centerpieces. But I know how that works. They charge a fortune for a bunch of fruit.”

O

N DAY TWO of Operation Talk to Strangers, I made two strategic mistakes.

The first was to head into Harvard Square, where virtually everyone except the panhandlers was glued to their smartphones. In a sense, I felt a certain kinship with the panhandlers. We were in the same business, after all, attempting to waylay the digital natives whizzing by.

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I managed to talk to a few people, including an extremely friendly Turkish exchange student, with whom I discussed the extraordinary beauty of the Aegean Coast before he politely informed me that he was late for his physics seminar.

Strategic mistake No. 2: heading down to the Financial District, where I mostly failed to engage a number of well-dressed strangers.

These failures took place on street corners, in the lobbies of large buildings, and in numerous elevators. Nobody was flat-out rude.

They were simply businesslike.

A young, momentarily patient financial advisor named Tony explained it to me this way: “I spend all day being distracted by people I didn’t choose to spend time with, OK? So when I get some downtime, I want to check in with my actual friends. Or catch up on the work I should have been doing.”

In this sense, it’s not technology that’s caused the social atomization of our public spaces.

In part, it’s the frantic rush of capitalism, the way in which work transforms people into economic integers desperate both to prove their value (See, I’m working on my lunch hour!) and to experience a genuine sense of community, even if it’s only virtual. That doesn’t leave much energy for the strangers you might encounter along the way.

The folks who did engage with me were mostly in the service industry and thus stuck in public settings. To get warm, I ducked into a branch of my bank, where a security guard stood near the ATM, murmuring into his smartphone. He had a lovely accent.

I asked where he was from, and he said Ethiopia. He kept tapping away at his phone all the while.

“My kids,” he explained. “All they do is text.”

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I asked him how many kids he had. “Thirteen,” he responded quite calmly.

“Good Lord,” I said. “Your wife must be a busy woman.”

“I have four wives,” the guard said.

I pondered this for what felt like a long time.

“Only one is my wife now,” he clarified. “But the others are part

of the family, too. We all work together, the children and the wives and me. Like a team.”

“Do you live in the same house?” I asked.

“There are three apartments.

I pay for all of them. And my wives work a little, too.”

The security guard, it turned out, worked three jobs. His children ranged in age from 18

Change your whole altitude.

months to 22 years old.

“Do you mind if I ask how old you are?”

“I came here at 18. Now, I am 53.”

He looked maybe 35.

“When, exactly, do you sleep?”

I asked.

He laughed. “You know the problem with Americans? You spend too much time worrying.

If you take all that time and spend it with your family and you laugh with them, then you wouldn’t be so tired.”

I was ready to ask the guy to adopt me, but by now the bank manager was giving us the hairy eyeball, so I just thanked my new life coach and headed back outside.

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HAD ONE MORE stop to make before calling it a day: a bar.

After an afternoon ambushing working stiffs, I wanted to visit a place specifically devoted to camaraderie, where everybody knew my name—or at least didn’t mind being asked theirs. I chose an Irish pub that I knew had amazing onion rings.

I was disappointed to find that even here, in a bar, at dusk, about half the patrons had their phones out. The rest were staring at the TVs overhead. I sat next to a guy I’ll call Randy. He looked to be about my age—mid-40s—and he was drinking bourbon. We talked bourbons for a while. I made a joke about my wife checking my breath when I got home.

Randy laughed, though not in a happy way. “Ah yes,” he said, “the days of the marital breathalyzer. I remember them well, if not fondly.”

I noticed the pale band of skin where his wedding ring had once been but kept my mouth shut.

Over the next half hour, the story emerged. Randy had been married for a decade. Then, last New

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Year’s Eve, he’d gone out with some unmarried buddies from college. They decided this was going to be their night to cut loose, like the guys in The Hangover, which led to various forms of contraband, a hotel room, and the dazzlement of a scrupulously dressed female dancer. He personally hadn’t done anything—or much of anything, anyway—but

word had circled back to his wife through mutual friends.

She was angry that Randy hadn’t told her himself. This raised “trust issues” (air quotes courtesy of Randy), and so they did some therapy. But the therapy made things worse, and eventually he gave up. “At a certain point, you realize there’s no way you can dig yourself out,” he said.

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“Everything you say is wrong.

You ever feel that way?”

I told him I did, but he didn’t really believe me, which was his right. I was still happily married, after all.

By this time, the post-work dinner crowd had filled the tables and stools around us with too much happy noise. My onion rings were gone, and I was expected home.

I wished Randy luck, and he nodded and picked up his phone.

The screen cast a faint, blue glow on his face.

I had chosen a bar because I love the basic idea of it: It’s a place you go to drink in public and, having drunk, to tell your story.

That’s what I think we were mainly put on earth to do: tell our stories. I realize that people do use their devices to tell stories.

But the version of ourselves we present via Facebook feels oddly airbrushed, a form of marketing more than a true accounting of our lives. Twitter provides a telegraphic forum for our wit, and Foursquare documents our hipster bona fides. But these apps are all about constructing a self, not revealing one.

To me—a guy who grew up in the era of the rotary dial—it all feels so impersonal and controlled.

There’s no room for serendipity, for the sudden, thrilling lurch into someone’s true feelings, the risk and reward that arrives when we set down our precious devices and look the storyteller in the eye.

It may feel awkward and unfashionable in this age to seek such an intimate connection with the strangers around you.

It certainly did for me. But it also made me feel something else: more human.

Steve Almond’s most recent book is God Bless America America, a collection of short stories. You can find him at stevealmondjoy.com.

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Santa Fe

PHOTOGRAPHY BY CHRIS CORRIE

YOUR ADVENTURE IN

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BRIGHT SIDE

The Cathedral Basilica of Saint Francis of Assisi was built in 1886.

The country’s oldest state capital is anything but outdated. In fact, Santa Fe brims with fantastic food, stunning outdoor terrain, and world-class galleries. Ready to find out why choosy travelers swoon over this storied city? Read on!

BY AMANDA GLE ASON

BEGIN YOUR ADVENTURE HERE

Which side of the Southwest excites you the most?

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Adventure In Santa Fe If this region of the country gets you excited for...

GETTING THERE Fly into Albuquerque International Sunport (ABQ), then hop aboard the Sandia Shuttle Express to Santa Fe. cabq.gov UNDER THE SUN

Between museum hopping, you can take a break at Milner Plaza.

DISCOVER OTHER CULTURES FROM AROUND THE WORLD AS YOU…

Explore the Past

Hotel Santa Fe The city’s only Native American– owned hotel displays clay pots, grinding stones, and other artifacts and serves traditional fare, like bison burgers, at its eatery, Amaya.

La Fonda on the Plaza Savor this historic hotel’s signature margarita, the Bell Ringer, at its lively rooftop bar, where visitors flock to soak up stunning sunset views.

Four Seasons Resort Rancho Encantado Daily guided hikes are offered free of charge to guests of this soothing spread, which overlooks the Rio Grande River Valley.

How do you prefer to unwind?

PHOTOGRAPHY BY ERIC MARTINEZ

THEN YOUR MOST IDEAL HOTEL IS…

Where can you find scenic views, renowned museums, and blooming gardens? Museum Hill, located at the base of the Sangre de Cristo Mountains, offers a one-stop shop for some of the city’s top attractions. Roam among venues like the Museum of Indian Arts & Culture, where the buzzed-about turquoise exhibit—composed of hundreds of necklaces, belts, and more— steals the show starting in mid-April, and the Museum of International Folk Art, where you can eye traditional Japanese kites.

Then, wander over to the new Santa Fe Botanical Garden, where the bulbs are beginning to bloom. Future residents of the space include native plants once used for healing. Now that’s sowing the seeds for success. indianartsandculture.org, internationalfolk art.org, santafebotanicalgarden.org Your adventure continues…

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A HOTEL AS DISTINCT AS THE LANDSCAPE IT CALLS HOME. Spreading southward from the base of the Sangre de Cristo Mountains, the majesty of Santa Fe has long inspired artists, travelers and residents alike. There is simply no other place on earth that shares its blend of cultures, natural beauty and magical sunsets.

Tucked away near the city plaza in these foothills is Hotel Santa Fe, The Hacienda and Spa. Owned by the Picuris tribe, it is the only venture of its kind in the United States.

The tribe originally settled in the area nearly 800 years ago, and today the hotel is a testament to their enduring spirit.

Filled with Native American art and accents, the hotel offers a unique cultural experience that equals the many treasures that surround it.

Join us, and make your stay an authentic Santa Fe experience.

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Adventure In Santa Fe If your idea of relaxation includes…

THEN PAY A VISIT TO…

Ten Thousand Waves Relaxing treatments and outdoor soaking tubs await at this Japanese-style spa escape, perched upon a mountainside and surrounded by wildflowers, piñons, and junipers.

Secreto Lounge Sip on The Agave Way— made with red grapes, green chile, tequila, lime juice, and agave—at this intimate hangout inside the famed Hotel St. Francis.

EASY RIDER

PEDAL YOUR WAY TO PEACE OF MIND WHEN YOU…

Go For a Spin

Happy trails to you! Named one of North America’s top 10 cities for mountain biking in 2013 by Singletracks.com, Santa Fe’s pleasant weather only adds to its appeal. Fear not if your wheelies are a little rusty: You’ll find settings suitable for every rider here. Novices will discover plenty of easy terrain—and stunning mountain views— among the 25 miles of multi-use paths at La Tierra Trails. If you prefer a more intense ride, pedal to the 22-mile Dale Ball Trail system, which winds through piñon- and juniper-covered foothills.

(We recommend a late afternoon jaunt for prime sunset sightings.)

And if you really want to push it, hop on the Winsor Trail (it’s accessible from multiple points in town), and make the ascent to the top of Hyde Park Road, an elevation gain of about 3,000 feet.

Talk about a tall order. sfct.org, fs.fed.us Your adventure continues…

Continued

GETTING AROUND Navigating the city’s five historic districts can easily be done on foot. When it’s time for a rest, hitch a ride on Santa Fe Trails, the city’s bus system. santafenm.gov

What comes to mind when you think of Santa Fe? PHOTOGRAPHY BY LESLIE KEHMEIER

The Dale Ball Trail system offers easy access from the city to the mountains.

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S A N TA F E ’ S PL AYGR OUND

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Adventure In Santa Fe If Santa Fe conjures up visions of…

Continued

Which dish is more appealing?

THEN SATISFY YOUR CRAVINGS AT…

Peruse Local Gems Here’s a city that’s not afraid to wear its art on its sleeve. More than 250 galleries fill this creative hub, and about one-third of them are situated along a half-mile stretch of Canyon Road, where everything from watercolors to Native American drums are waiting to woo you. As you stroll along, keep your eyes peeled for the kaleidoscopic wind sculptures that spin outside of Barbara Meikle Fine Art. Inside, you’ll find serene landscape paintings mixed with quirky blown-glass fish sculptures. From there, head to the bustling Railyard District, located just south of the Plaza. These vibrant blocks are home to nearly a dozen more galleries. Don’t miss Santa Fe Clay, a studio and shop all in one.

Its year-round classes give you the chance to knead and throw with the best of them. visitcanyonroad.com, railyardsantafe.com

Tia Sophia’s Kick off your morning with blueberry pancakes and chorizostuffed breakfast burritos at this downtown joint.

PICTURE THIS

Artists of all types gather at Waxlander Gallery on Canyon Road.

Your adventure continues...

The Compound Desserts like liquid chocolate cake and ruby grapefruit granita complete your meal at this elegant eatery, owned

by James Beard Award– winning chef Mark Kiffin.

The Cowgirl Pull up a chair at this rousing restaurant and order the “Mother,” the legendary green chile cheeseburger topped with bacon, tomato, and a touch of truffle oil.

GETTING OUT Discover rare finds ranging from hand-blown glass figurines to artisanal teas every Sunday at the Railyard Artisan Market. artmarket santafe.com

PHOTOGRAPHY BY CHRIS CORRIE

THEN STIMULATE YOUR INNER AESTHETE AS YOU…

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Photo by Addison Doty

Photo © Vladimir Chaloupka

Turquoise, Water, Sky: The Stone and Its Meaning, an extensive collection of

It’s more than a Market, it’s a

World-renowned exhibitions of

Southwestern turquoise jewelry,

miracle: July 11, 12 & 13, 2014.

Native American art since 1938.

examining the geology, history

Featuring more than 150 master

Opening Spring 2015: Center for

and mystery of turquoise.

folk artists from around the world.

the Study of Southwestern Jewelry

www.indianartsandculture.org

www.folkartmarket.org

www.wheelwright.org

It’s All Here on Museum Hill!

Museums. Market. Garden. Café.

SANTA FE, NEW MEXICO • CAMINO LEJO AT SANTA FE TRAIL

Museum Hill Café serves up fresh flavor, great-tasting food prepared Wooden Menagerie: Made in

April 25 through October 25,

with the freshest ingredients

New Mexico features whimsical

Origami in the Garden,

and dining with a view.

wooden animal sculptures from

Sculpture exhibition by

Located next to the Museum

New Mexico’s master carvers.

Santa Fe artist, Kevin Box

of Indian Arts and Culture.

www.internationalfolkart.org

www.santafebotanicalgarden.org

www.museumhillcafe.net

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Adventure In Santa Fe Continued

What’s your preferred souvenir?

Kakawa Chocolate House Truffles, agave caramels, and chiles de arbol—whole toasted peppers dipped in caramel and chocolate— are just a few of the reasons sweets-lovers swarm this cozy shop.

Continued

CAN’T GET ENOUGH OF THE LOCAL GRUB? THEN CONTINUE TO…

Relish the Taste

THEN MAKE A STOP AT…

The Rainbow Man Peruse turquoise earrings, coral crosses, and other vintage jewelry dating back to the 1800s at this arts and crafts shop, which opened its doors in 1945.

Continued

Georgia O’Keeffe Museum Through September, explore the Hawaii-themed exhibit, which features works

by O’Keeffe and Ansel Adams, highlighting each artist’s experiences on the sunny isle.

What do you do when your official state vegetable isn’t actually a veggie? Embrace it anyway! Chile peppers are classified as fruits by horticulturists, but that doesn’t stop this flavor-filled city from celebrating them. Discover what makes this fiery food so irresistible during a hands-on class at the Santa Fe School of Cooking, where chefs brief you on the defining characteristics of green and red chilies, and also school you on tacos and tamales. The best part? Sampling your creations is a graduation requirement.

If you’re craving more global cuisine, the Santa Fe Culinary Academy—a professional school that trains the future Emerils of the world—offers classes to the public that range from Eastern European dishes to international beers. That’s what we call fare play. santafeschoolofcooking.com, santafeculinaryacademy.com

FOLLOW US Follow Spirit editors on the road by connecting with us on Instagram @SpiritMagazine.

PHOTOGRAPHY BY ERIC SWANSON

HOT STUFF

Ancho chiles take the stage at the Santa Fe School of Cooking.

And when youˇre done…

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It’s More than a Market, It’s a Miracle July 11, 12 & 13, 2014 www.folkartalliance.org 505.992.7600

Presented by

EBRATION

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Join the Celebration August 23 - 24, 2014 www.santafeindianmarket.com 505.983.5220

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hospitality Redefining

Introducing the newest member of the Drury Hotels family, located in the heart of historic downtown Santa Fe. Unwind in the modern, spacious rooms with endless views of the Santa Fe skies. Relax in the rooftop pool while taking in the breathtaking Sangre de Cristo Mountains. Savor the offerings of the regionally influenced restaurant. Experience the award-winning hospitality you’ve come to expect from Drury Hotels.

DruryPlazaSantaFe.com | 505-982-0571

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OPENING SUMMER OF 2014

3/4/14 2:33 PM

Adventure In Santa Fe

LIGHT HOUSE

Built in 1710, San Miguel Mission is the oldest church in Santa Fe.

Santa Fe by the Numbers

146,375 The city’s 2012 population, according to the U.S. Census Bureau

PHOTOGRAPHY BY CHRIS CORRIE (SAN MIGUEL, PLAZA), DOUGLAS MERRIAM (COWBOY, HIKING)

320

21 More Ways to Explore Santa Fe

Your adventure isn’t over just yet. For insider insight on what else to do around town, we caught up with our biggest supporters in Santa Fe. From sipping local spirits to eyeing incredible art, their picks offer plenty of fodder for forming the perfect itinerary.

Glorious days of sunshine each year

30

Miles of hiking trails that can be trekked year-round

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Adventure In Santa Fe

COMFORT ZONE

The Hacienda at Hotel Santa Fe is a separate retreat from the main property.

Go Native Pumpkin-seed necklaces, beaded

purses, woven baskets—these are just a few of the Native American artifacts from 19 tribes across the country that you’ll find on display at Hotel Santa Fe. From Memorial Day through Labor Day, this rustic-luxe spread even offers the chance to dine in a roomy teepee at its celebrated restaurant, Amaya. (Be sure to make a reservation for this coveted spot.) hotelsantafe.com

“Sunny weather, blue skies, and starry nights— that’s why our state is the Land of Enchantment.”

—PAUL MARGETSON General Manager, Hotel Santa Fe

PHOTOGRAPHY BY RYAN HEFFERNAN

1

When Mother Nature wanted to play she built a 224 square mile sandbox.

TRUE

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Gaze at Galleries

Giacobbe-Fritz Fine Art As you wander into this 1890 storefront on Canyon Road, your attention will immediately go to the plethora of oil and acrylic paintings and bronze sculptures situated throughout.

Don’t miss the works of Utah-based artist Ben Steele, whose Wild West–inspired pieces pass our test with flying colors. giacobbefritz.com

Pippin Contemporary From May 21 through June 10, the vibrant abstract paintings of North Carolina artist Robert Langford will be showcased here.

Can’t make it? Don’t fret. The gallery’s year-round collection of glass and bronze sculpture is worth a look anytime. pippin contemporary.com

Winterowd Fine Art J.D. Wellborn’s “mystical tablets,” paintings created by weaving delicate paper with fiberglass material, are a must-see at this art hub. Inspired by artifacts found at archeological sites, these unique creations have a sturdy surface much like that of tin tiles or leather. How’s that for breaking the mold? fineartsantafe.com

Engage in Art Talks Get up close and personal with renowned artists during the Santa Fe Gallery Association’s Art Matters events. (Remaining 2014 dates are April 18–27 and October 17–26.) Some 30 discussions and lectures, hosted in area galleries, will get your creative juices flowing. artmatterssantafe.org

White Sands National Monument

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Adventure In Santa Fe

Try Santa Fe Spirits at Home

QUEEN BEE 3 ounces Wheeler’s Gin ½ ounce rosemaryagave simple syrup* the juice of 1 lemon 3 blackberries Fill a pint glass with ice. Add gin, simple syrup, and lemon juice. Shake, then strain into a chilled martini glass. Garnish with blackberries. * Bring 1 cup water to a boil. Add 1 cup agave nectar and 3 rosemary sprigs. Bring to a boil again. Simmer for 15 minutes, then cool.

POUR HOUSE

Santa Fe Spirits offers tasting flights for your sipping pleasure.

Show Your Spirit Need another reason

to toast the town? How about five? Santa Fe Spirits distills vodka, gin, brandy, and two varieties of whiskey, and it’s all available for sampling at the company’s two tasting rooms. “I was an architect designing a home in an apple orchard,” says owner Colin Keegan. “I eventually bought the house myself and started making apple brandy, which became so popular that we opened the distillery in 2010.” santafespirits.com

3 ounces Expedition Vodka 1 ounce prickly pear puree the juice of half a lemon and half a lime ½ ounce simple syrup Fill a pint glass with ice. Add all ingredients. Shake, then strain into a chilled martini glass. Garnish with twists of lemon and lime.

PHOTOGRAPHY BY DOUGLAS MERRIAM

SANGRE DE CRISTO SQUEEZE

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E S TAT E J E W E L R Y S P E C I A L I S T S S I N C E 1928 W hen you stay in any of our one-of-a-kind properties, you’ll encounter a distinctive story that celebrates New Mexico’s rich, multi- cultural legacy.

It’s why you visit. It’s why you keep coming back. at’s why we donate a portion of every room night to culturally and artistically signiicant endeavors. is way, our inspiring traditions will always be here to en enchant new visitors. And old friends.

Woodcarver Luis Barela, grandson of Patrocino “The Picasso of the West” - Photo by Jeff Caven

Photo © Wendy McEahern

WE BUY EVERY DAY 866.983.5552 505.983.5552 www.HHandR.com/Southwest www.thingsfiner.com tfiner@aol.com

La Fonda Hotel on the Plaza 100 E. San Francisco Street Santa Fe, New Mexico 87501

Open Monday – Saturday 3-9 308 Read Street Santa Fe, NM (505) 780-5906

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Introducing our Mesquite Smoked Single Malt Whiskey!

www.santafespirits.com

We Ship!

Santa Fe Spirits Downtown Tasting Room

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Adventure In Santa Fe

5

OPEN HOUSE

O’Keeffe lived in her Abiquiu home from 1945 - 1984.

L 1 S

Georgia O’Keeffe’s Spanish Colonial–style home in Abiquiu, about 50 miles north of Santa Fe, will give you something to dwell on. Book the behind-the-scenes tour to peek at exclusive rooms in the famed artist’s abode, including the walled patio that inspired more than 20 of her paintings and drawings. okeeffemuseum.org

Master Your Stride

Find Your Rhythm

Boogie nights aren’t just for the movies. From June 23 through August 28, the Santa Fe Bandstand festival takes over the Plaza, inviting guests to groove to more than 100 performances ranging from blues and country to rock and New Mexican folk. santafebandstand.org

In 2013, Health.com ranked Santa Fe the No. 2 city in the country for best air quality.

That means getting outside is basically a requirement here—so lace up your walking shoes and march to one of the dozens of hiking trails situated throughout this scenic city, like Atalaya Trail. Whether you opt for the 5- or 7-mile route, both paths guide you to the top of Atalaya Mountain, a 9,121-foot peak. Though it starts out easily enough, you’ll notice the steepness increasing as you near the top. That’ll leave you feeling high and mighty. fs.usda.gov

PHOTOGRAPHY BY HERB LOTZ, GEORGIA O’KEEFFE HOUSE, ABIQUIU - PATIO, 2007. © GEORGIA O’KEEFFE MUSEUM AND RICHARD KHANLIAN

Admire a Local Legend

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PAINTERS CARTER ETKIN GRIFFITH HOOPER LANGFORD PAIGE PIPPIN SHANK WILSON

“a sensory experience of color and mood”

SCULPTURE

Birth of a Star, 36 x 36”, Pippin

GUILLOUME LaPASO LAZARUS MEARS NOBLIQUE PILLOW REICHE

Tuntawu Offering, Reiche

200 Canyon Road, Santa Fe, NM 87501 (505)795-7476 www.pippincontemporary.com

LEE PRICE

Blue Chinese Bowl, oil on linen, 64 x 28 (detail)

®

®

505.995.9902 EVOKEcontemporary.com 877.995.9902 550 south guadalupe street santa fe new mexico 87501

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Adventure In Santa Fe

Recharge Your Batteries

9

Being chilled to the bone has nothing to do with weather at Eldorado Hotel & Spa. Instead, this sanctuary of calm serves to destress visitors at its Nidah Spa, where soothing treatments—like the lavender salt scrub and turquoise wrap—up the ante on relaxation. Post-treatment, the heated rooftop pool makes for a prime spot to mellow out. eldoradohotel.com

About 150 people live at Taos Pueblo year-round.

Amble Around Ancient Grounds

Trek about 70 miles north of Santa Fe, and you’ll find yourself at Taos Pueblo, where the adobe buildings have been continuously inhabited for more than 1,000 years. During the guided tour, local artisans selling mica-flecked pottery, moccasins, and silver jewelry will entice you to shop ’til you drop. taospueblo.com

PHOTOGRAPHY BY LENNY FOSTER AND PAUL MARKOW

HOME STRETCH

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When you make a reservation at Heritage Hotels & Resorts, you make a difference.

W hen you stay in any of our one-of-a-kind properties, you’ll encounter a distinctive story that celebrates New Mexico’s rich, multi- cultural legacy.

It’s why you visit. It’s why you keep coming back. at’s why we donate a portion of every room night to culturally and artistically signiicant endeavors. is way, our inspiring traditions will always be here to en enchant new visitors. And old friends.

Woodcarver Luis Barela, grandson of Patrocino “The Picasso of the West” - Photo by Jeff Caven

Lodge at Santa Fe Hotel St. Francis Santa Fe Hotel Chimayó de Santa Fe Palacio de Marquesa Taos Hotel Encanto de Las Cruces Hotel Albuquerque at Old Town N ativo Lodge Albuquerque 1-877-901-7666

www.HHandR.com/Southwest

The Ar t of t he Room

Old World Style. Newly Renovated.

FUTURE ANCIENTS

Photo: Wendy McEahern

Tomorrow’s Heirlooms by

FAIRCHILD & CO. EXCELL L ENCE IN FINE E JEWELRY R SINCE 197 RY 1976

110 West W San Francisco rancisco Street • Santa Fe, New Mexico 87501 1 • 505.984.1419 800.773.8123 • fairchildjewelry@aol.com fairchildjewelry.com

lafondasantafe.com

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Adventure In Santa Fe

Shopaholics agree: The City Different is anything but ordinary when it comes to discovering unique finds. Need proof? In December 2013, an online poll at 10Best.com, a division of USA Today Travel, revealed Santa Fe as the “Best U.S. City for Shopping.”

Maybe that’s because around every corner, you’ll find quirky pit stops like Coyote’s Paw Gallery, where you’ll encounter Balinese gongs, Renaissance lutes, and African Chi Wara headdresses. Or how about Asian Adobe, which houses an extensive collection of antique Chinese furniture? Up the funky factor even more at Mira, where Day of the Dead beaded jewelry sits alongside eccentric handbags. And that’s just a handful of what’s in store. coyotespaw.com; asianadobe.com; mirastore.com

International Folk Art Market On the evening of July 11, Museum Hill becomes the setting of a rousing party filled with shopping, dancing, music, and food as this annual event commences.

Artists from around the globe gather for the three-day affair, where you can spot everything from West African drums to baskets woven from banana stems. folkartmarket.org

Santa Fe Indian Market One of New Mexico’s most-attended annual events takes place this year August 18–24, as 14 downtown blocks are transformed into the world’s largest Native American arts market. More than 1,100 artists from 220 tribes across the U.S. and Canada will be on hand to exhibit and sell authentic jewelry, bows and arrows, wooden carvings (kachinas), and more. swaia.org

Traditional Spanish Market Where can you find animal-hide paintings, wood carvings, and carved-bone jewelry? They’ll all be on hand at the Traditional Spanish Market, July 26 and 27. Hundreds of local Hispanic artists descend upon the Plaza during the festive event as ongoing live music and dance performances keep the spirit alive. spanish colonialblog.org

Santa Fe Farmers’ Market Here’s a sure recipe for success: Throw together 150 food purveyors and watch as the crowds grow year after year.

Locavores flock to the Santa Fe Farmers’ Market in the Railyard District every Saturday year-round (and on Tuesdays from May through October) to score the freshest fare, ranging from wild prickly lettuce to fresh apple cider. santafefarmers market.com

PHOTOGRAPHY BY JULIEN M C ROBERTS (OJO CALIENTE)

Browse Global Wares

Original artwork for your unique style

Craig Kosak

Into the East oil on canvas

Ben Steele

Marilyn Motel oil on canvas

Copper Tritscheller Burro on Ball bronze 702 Canyon Road • Santa Fe giacobbefritz.com • 505.986.1156

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Rejuvenate in Soothing Waters

SWEET STALK

Lavender is in bloom from June through August.

Roam Through Lavender

Situated on 22 acres along the Chama River in Abiquiu, Purple Adobe Lavender Farm is the place to get some fresh air. Hop on a trolley tour, pick up a plant in the nursery, or sip on a cup of lavender tea. purpleadobelavenderfarm.com

Charlie Burk oil painting Original

Affordable

If there is such a thing as the Fountain of Youth, we’ve found it. Ojo Caliente Mineral Springs Resort & Spa in Ojo Caliente, about 70 miles north of Santa Fe, is the only hot springs in the world with four unique, healing minerals in the waters of its 11 pools.

Nearly 150 years old, this resort is one of the oldest of its kind in the country—but its age doesn’t show in the slightest. ojospa.com

Alex Watts bronze sculpture

Jamie Kirkland oil paintings

Friendly 505.992.8878 www.FineArtSantaFe.com

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Adventure In Santa Fe

Uncover History

BUILT TO LAST

The hotel sits in a renovated 1954 building.

Who was the state’s most notorious outlaw? Get the answer (Billy the Kid) and learn more at the New Mexico History Museum. Located next to the Palace of the Governors, the building from which Spain originally governed the Southwest, this history haven houses thousands of artifacts, including a Tiffany tea set made for use aboard the USS New Mexico battleship. nmhistorymuseum.org

Drink a Margarita With more than 100 to choose from, even the pickiest drinkers may have a hard time narrowing down their options at Maria’s of Santa Fe. If you’re looking to toast in style, opt for the extravagant 24-Karat Gold Reserva. For $42, it’s yours for the sipping. marias-santafe.com

Plan a Meeting When it’s time to

get down to business, book one of the 12 meeting rooms at the Drury Plaza Hotel. Opening this summer, this accommodating spread’s largest space is big enough for 400 people. The hotel also sports a 24-hour business center. druryhotels.com

217 JOHNSON ST., SANTA FE, NM = 5O5.946.1OOO = OKEEFFEMUSEUM.ORG FOR ADVANCE TICKET PURCHASES, PLEASE VISIT OUR WEBSITE

MAKE THE O’KEEFFE PART OF YOUR SANTA FE EXPERIENCE

Georgia O’Keeffe and Ansel Adams: The Hawai‘i Pictures

Georgia O’Keeffe: Abiquiu Views

Georgia O’Keeffe, Black Mesa Landscape, New Mexico / Out Back of Marie’s II, 1930. Oil on canvas, 24 1/4 x 36 1/4 in.

Georgia O’Keeffe Museum. Gift of The Burnett Foundation. © Georgia O’Keeffe Museum.

“Well! Well! Well!

Why didn’t anyone ever tell me it was like this?”

– G EORGIA O’ K EEF F E, 1929

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ON VIEW THROUGH SEPTEMBER 14

Georgia O’Keeffe, White Bird of Paradise, 1939. Oil on canvas, 19 x 16 in. Georgia O’Keeffe Museum. Gift of Jean H. McDonald. © Georgia O’Keeffe Museum. Ansel Adams, Leaves, Foster Gardens, Honolulu, Hawaii, 1957-1958. Gelatin silver print, 13 x 9 7/8 in. Center for Creative Photography, University of Arizona. © 2013 The Ansel Adams Publishing Rights Trust. Georgia O’Keeffe, Mesa and Road East II, 1952. Oil on canvas, 26 x 36 in. Georgia O’Keeffe Museum Gift of The Georgia O’Keeffe Foundation. ©Georgia O’Keeffe Museum

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Come TO C k.

COME TO EAT. COME To SHOP. The school features hands-on and demonstration classes taught by some of Santa Fe’s best chefs and a market filled with your favorite New Mexican products and foods. Our signature restaurant walking tours are your entrée to the delicious fl avors of Santa Fe and our beautiful new space and outdoor patio are perfect for your special events and private gatherings. Visit us online at santafeschoolofcooking.com.

125 North Guadalupe Street, Santa Fe (at the corner of Guadalupe and Johnson) 800.982.4688 505.983.4511 santafeschoolofcooking.com

The Ar t of t he Room

Open Monday – Saturday 3-9 308 Read Street Santa Fe, NM (505) 780-5906

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Introducing our Mesquite Smoked Single Malt Whiskey!

www.santafespirits.com

We Ship!

Santa Fe Downtown Tasting Room OldSpirits World Style.

Newly Renovated.

lafondasantafe.com

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Adventure In Santa Fe

BESPOKE BIKES

O’Leary Built Bicycles makes custom frames.

Roll the Dice

Practice your poker face before trying your luck at Buffalo Thunder Resort & Casino. With 1,200 slot machines, 18 tables, and weekly tournaments, it’s a safe bet you’ll have no shortage of entertainment options. Even better? This gaming getaway offers stunning mountain and downtown views when it’s time for a break. buffalothunderresort.com

Take to Two Wheels What better way to cap off a long bike ride than with an icecold beer? The Outside Bike & Brew Festival (May 16–18) combines a series of road and mountain rides with tastings from local breweries, as well as concerts and clinics. outsidesantafe.com

L O C A L

BLUECORNBREWERY.COM

DRAFT-STATION.COM

A N D

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FAV O R I T E S

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F O R

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OV E R

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W W W. S A N TA F E D I N I N G . CO M

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Score Some Bling All that glitters may not be gold, but it’s likely that it can be found around Santa Fe. Take Fairchild & Co., for example.

This inviting shop just off the Plaza brims with handcrafted jewelry, including sapphire earrings, cowboy hat charms, ancient coin pendants, and pearl studs. Owner Valerie Fairchild hand-draws her designs before they’re transformed into the dazzlers before your eyes. “I’ve been in Santa Fe for 41 years and have been in business as a bench goldsmith since 1976,” says Fairchild.

“We do our own manufacturing and designing on premises.”

Continue your quest just down the street at Things Finer, a familyowned business inside the historic La Fonda on the Plaza hotel. Here you can browse everything from rose-cut diamond necklaces to elabo-

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GLOW & TELL

Stock up on glitzy goods at Fairchild & Co.

rate tea sets and extravagant tableware, sure to be a cut above the rest. fairchildjewelry.com; thingsfiner.com

“Wherever artists gather, there’s competition.

In Santa Fe, you have to push yourself to get better and better or [else] you just get boring.”

—VALERIE FAIRCHILD Owner, Fairchild & Co.

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Adventure In Santa Fe

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Catch a Flick

LEARNING CURVE

The Santa Fe Opera offers backstage tours.

Strike a Chord

One trip to The Santa Fe Opera and you’ll see why music lovers are singing the praises of this open-air theater. Stay tuned for the season kickoff on June 27 when Carmen, a classic love story by French composer Georges Bizet, takes the stage. santafeopera.org

From Cowboys and Aliens to Disney’s The Lone Ranger Ranger, the film industry in these parts is booming, so it seems fitting to hold an annual event honoring the big screen. The Santa Fe Film Festival steals the spotlight May 1–4 as some 60 screenings, panels, workshops, and parties roll around town. santafefilmfestival.com

Get caught in the act when you pay a visit to Santa Fe Playhouse, a live theater that offers upstart playwrights the chance to see their work come to life. Settle in July 10–27 for a performance of Good People, a Tony-nominated play about a single mother’s quest to turn her luck around. santafeplayhouse.org

El Dorado

ELDORADO ADVENTURE PASS All Southwest Airlines flyers can enjoy a spring adventure pass with exclusive savings on dining, art, museums and outdoor activities.

Visit EldoradoHotel.com/adventurepass to learn more.

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HOT

• Tw the • Bre • Tw

Embrace the Drama

In Santa Fe, adventure is in the eye of the beholder.

Culinary discovery. Eclectic art. Stunning museums. Historic culture. Outdoor wonder.

The AAA Four Diamond Eldorado Hotel & Spa is your home base for Santa Fe adventure, no matter how you see it.

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Texas

O D E STIN ATI N

DESTINATION TEXAS

BY A LI SON E . MILLE R

The rolling hills, rugged mountains and open deserts of Texas lure cowboys and city slickers alike.

From Austin’s eccentricity and El Paso’s food frontier to dueling art scenes in Dallas and Houston, the country’s second-largest and second–most populous state is dishing up serious Lone Star State swagger.

EVERYTHING IS BIGGER IN TEXAS, INDEED.

The Texas Star presides over the state’s annual fair.

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APRIL 2014 SPIRIT

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Northeast Texas

Soak up culture and cuisine in the Dallas–Forth Worth Metroplex. As home to the Neiman Marcus flagship and the country’s largest urban arts district, Dallas possesses Texas-size high style. For a taste of cowboy culture, head to Fort Worth’s Stockyards for daily cattle drives, then toast your efforts at the Flying Saucer—situated in the city’s new social hub, Sundance Square Plaza, the beloved watering hole boasts local craft brews and the largest covered beer garden around.

Take a daylong detour and explore neighboring cities Denton and Richardson.

DESTINATION TEXAS

Colorful crafts at The Wildflower!

Arts & Music Festival.

Featured City

RICHARDSON

The affluent suburb of Richardson sits nearly 20 minutes north of Dallas and just south of Plano. Home to The University of Texas at Dallas and hundreds of major high-tech companies, Richardson’s pulse is found in the 500acre Galatyn Park Station. The techdominated district unites business with culture and the great outdoors, adding to its distinction as a Scenic City.

SIP

Start your stay with at stop at Mi Cocina for nouveau Mexican and tequila-laden cocktails that won’t disappoint, like the frozen margarita and

sangria mix Mambo Taxi. While in the area, explore Eastside Richardson, an up-and-coming mixed-use development featuring luxury apartments and a budding retail scene.

C HE W

The local outpost of the Dallas cult favorite Twisted Root Burger Co. is a sure bet for a gourmet burger and sweet-potato chips. When traveling West, order the Western burger, made with bacon, pepperjack cheese and jalapeños. Don’t fill up on the all-youcan-eat pickle bar, though!

OUTDOOR FESTIVALS

Outdoor festivals are a right of passage signaling spring, and Richardson boasts two of these citywide celebrations.

Up first, the Cottonwood Arts Festival (May 3–4) expects a rush of art enthusiasts to Cottonwood Park’s lakefront for more than 240 artists displaying paintings, photography and ceramics. Live music and food and wine round out the arty party.

With 60,000 attendees and six stages spanning the Galatyn Park Urban Center, the The Wildflower! Arts & Music Festival (May 16–18) is the largest music fest in North Texas.

The biannual fete of the local blooms, now in its 22nd year, welcomes a mix of music legends from rocker Joan Jett & The Blackhearts to funk group Kool & The Gang this year.

SEE

Set in Galatyn Park Station’s Telecom Corridor, an 11-mile expanse of tech

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AMERICA’S ORIGINAL CRAFT VODKA

C

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CM

MY

CY

CMY

2014

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The Denton Art & Jazz Festival rocks out every April.

DESTINATION TEXAS

Alamo Drafthouse serves up cinema alongside quality cocktails.

companies, is the 1,563-seat Charles W. Eisemann Center for the Performing Arts. The city’s cultural gem boasts a bold, contemporary design, complemented by “Seven Muses,” a lightpainting by renowned mixed media sculptor Stephen Knapp, located in the center’s soaring foyer.

DO

Lined with 40 miles of trails and walkways, Richardson inspires outdoor exploration. Local sanctuaries include the serene Spring Creek Nature Area and the Galatyn Woodland Preserve.

To really see the wildflowers in bloom, hike or bike through the 417-acre Breckinridge Park—it’s a colorful show of poppies, Indian paintbrush and expanses of prairie grass.

RELA X

Wind down for the night with a stay at the Renaissance Dallas/Richardson Hotel. Overlooking the Galatyn Fountains Plaza, the high-rise is only steps from the Eisemann Center for the Performing Arts and the verdant Galatyn Woodland Preserve, site of the annual Wildflower! Arts & Music Festival. Indulge late-night cravings with eclectic bites and wine at the property’s laid-back Take 5 Lounge.

Featured City

DENTON

A 45-minute drive outside of Dallas is the city of Denton, an alternative-music hotbed that’s brimming with charm.

DO

For three days each spring, the city sways to the smooth tones of the Denton Art & Jazz Festival (April 25–27).

Set in Denton’s lush, 20-acre Quakertown Park, more than 2,700 musicians, performers and artists converge on the city center, attracting 225,000 music lovers. Highlights of the weekend include headliners Al Jarreau, The Quebe Sisters Band, Asleep at the Wheel and Brave Combo.

SIP

Seek morning fuel at Jupiter House, an unassuming coffee shop in the town square that locals swear by for its Costa Rican brews and fresh-squeezed juice.

SELECTIVE SEARCH

Travel is enhanced by the scenery and the company you share it with. On this visit to the Lone Star State, upgrade dinner plans from a party of one to a table for two with the matchmaking expertise of Selective Search.

Nationally recognized by Forbes and Fortune, the company launched nearly 15 years ago and has since amassed a network of 200,000 quality women across the country, including an extensive database of eligible Texas singles. Consider your search over.

SEE

Fashion and history intersect at the Texas First Ladies Historic Costume collection, located on the Texas Woman’s University campus.

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MAY 3-4, 2014 www.cottonwoodartfestival.com • Bringing artist & community together for 45 years • Art, Music and Fun for the whole family • A must-see event for art collectors and art fair fans

COTTONWOOD PARK, RICHARDSON, TX

LIVE RICHARDSON Creating experiences to last a lifetime! Discover Richardson, Texas

With its central location just north of Dallas and its wide variety of popular venues, Richardson continues to be a favorite with visitors. The City of Richardson's Parks and Recreation Department produces some of the country’s top rated and most anticipated events. From award-winning fine art festivals to rock concerts to a fireworks show that paints the sky, you’ll find something for everyone!

MAY 16-18, 2014 Arts & Music Festival

GALATYN PARK - RICHARDSON, TX www.wildflowerfestival.com

• Six stages • Award-winning Singer/Songwriter contest • Kidz Korner, Taste of Texas Food Garden, Wild Market Place For updates and giveaways, follow us on facebook.

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DESTINATION TEXAS

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The collection of more than 40 heirloom gowns includes frocks worn by former first ladies Mamie Eisenhower and Laura Bush.

C HE W

Before taking an evening stroll across the lawn of the newly restored Denton County Courthouse, stop in for dinner at Hannah’s Off the Square, where an order of ad-

dicting white truffle pommes frites is mandatory.

RELA X

Wild horses and wide-open spaces abound in scenic North Texas Horse Country, home to one of the largest concentrations of horse farms in the country. Soak it in with a self-guided driving tour of the region.

Central Texas Smack in the middle of Texas is Hill Country, the lush, central region defined as much by undulating terrain ablaze with wildflowers as by the rollicking music scene found in Austin (the state’s capital) and the rich history of San Antonio.

Featured City

’   for  

AUSTIN

  min

where

It’s hard to resist a city that embraces its quirky nature. Austin’s unofficial motto, “Keep Austin Weird,” is as beloved by locals as its official status of Live Music Capital of the World. With the most music venues per capita, it’s easy to find the party in Austin. But perhaps the best free show in town is at the Congress Avenue bridge: Every night from March to November, 1.5 million Mexican free-tailed bats emerge from their roosts under the bridge, while crowds gather to watch. Now that’s weird.

SIP

M    to the midday sun as guests lounge at pool’s edge.

Couples anticipate a first plunge before relaxing under a cabana with refreshing drinks and perfectly chilled campechana. The bartender’s shaker accelerates the tempo as servers deftly refresh cocktails and small plates. These are but a few of the rewards that await the uncompromising guests of the Hotel Galvez & Spa, the essential beachfront resort on Galveston Island. Book your place in the sun online or by phone today.

2024 SEAWALL BLVD, GALVESTON, TX | FOR RESERVATIONS CALL 409.765.7721 www.WyndhamHotelGalvez.com

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Jump-start your getaway by raising a glass of locally crafted vodka from Deep Eddy, best known for their Ruby Red infused elixirs. A major player in the region’s emerging distillery scene, Deep Eddy is opening a 30,000-square-foot distillery, replete with tasting rooms and tours, in southwest Austin this summer.

C HE W

Austinites and throngs of tourists religiously pack Franklin Barbecue, a food truck turned brick-andmortar hotspot in East Austin. Chef Aaron Franklin, dubbed a “barbecue genius” by Bon Appétit, makes a mean brisket. Food truck–loving locals also line up for the unrivaled tacos at Veracruz All Natural. Their migas tacos, topped with avocado . . cheese, . . . . . . . will . . . .have . . . . .you . . . talking .......................... and like2300 a true Texan.

SHIP’S MECHANIC ROW, GALVESTON, TX | FOR RESERVAT www.WyndhamTremontHouse.com

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SEE

The Texas State Capitol, an impressive Italian Renaissance Revival– style structure, presides over the city’s major thoroughfare, tree-lined Congress Avenue. Head over to South Congress (SoCo to the locals) and wander the eclectic mix of shops, restaurants and music venues. A buzzed-about part of town is the newly minted arts district in regentrified East Austin, now charmed by hip galleries, cocktail bars and boutiques.

’   for   DO

There’s no shortage of outdoor pursuits in a city dotted with lakes, springs and mountains. Crowds flock downtown to Lady Bird Lake’s Hike and Bike Trail, a mostly flat, 10-mile loop wrapped in lush greenery. Watch the sunset from the 775-foot summit of Mount Bonnell or explore the waterfalls and swimming holes that make up Barton Creek Green Belt’s 809-acre nature reserve.

TITO’S

Tito’s, Austin’s beloved purveyor of small-batch vodka and the first legal distillery in Texas, is stirring up goodwill through a partnership with Emancipet to provide health services to pets around the country. Toast to the initiative with Tito’s Greyhound cocktail, made with 2 ounces of Tito’s and 5 ounces of grapefruit juice. Stir, serve over ice and add a jalapeño garnish for some Tex-Mex-style bite.

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Lake Ridge on Rough Hollow is the latest lock-and-leave neighborhood from Legacy International Resort Properties, the designers of upscale master-planned communities. Snap up one of the waterfront parcels on the south shore of Lake Travis and unwind for the night—and every night after. Top-notch perks include expansive hilltop views, Italianinspired courtyards, a neighborhood grill, a fitness center and a full-service marina.

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a special spirit. This is a vital, lively setting that attracts discerning travelers who prefer festivity with a chaser of sophistication. From lobby to balcony to rooftop bar there is a palpable energy, and the anticipation of days and nights well spent in the Island’s colorful port district. Discreetly unique, tastefully indulgent – The Tremont House is a hotel with stories to tell. Book online or by phone to add yours today.

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2300 SHIP’S MECHANIC ROW, GALVESTON, TX | FOR RESERVATIONS CALL 409.763.0300 www.WyndhamTremontHouse.com

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DESTINATION TEXAS

Featured City

St. Mary’s MBA program is training the next generation of business leaders.

SAN ANTONIO

As one of the oldest European settlements in Texas, the city of San Antonio is a fusion of Spanish, German and Mexican cultures. Situated 80 miles south of Austin, “San Antone” is perhaps best known as home to the Alamo, a destination rivaled only by the cypress tree–lined River Walk meandering through the heart of the city.

C HE W

DO

In April, the entire city breaks into party mode for Fiesta San Antonio, a multiday fest drawing 3 million people to more than 100 events. The celebration spans April 10–27, with highlights including the Texas Cavaliers River Parade and St. Mary’s University Fiesta Oyster Bake. The state’s oldest and largest Catholic university, situated on 135 lush acres outside of Downtown San Antonio, will host the annual fete at its new multimillion dol-

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and is a sure bet for a chill vibe and a chilled, swanky cocktail. Dig into the fancy gastropub fare, like the poppable deviled eggs or a hearty bison burger.

lar sports complex, The Park. For more information, visit stmarytx.edu/mba.

SIP

Ease into the local scene with a pit stop at the oldest bar on the River Walk, The Esquire Tavern. This beloved downtown haunt boasts the longest wooden bar top in Texas

When in doubt, follow the River Walk.The 5-mile-long network of walkways along the banks of the San Antonio River is lined with boutiques and unrivaled Tex-Mex restaurants, prime for refueling and people-watching. Dine alfresco at the popular Boudro’s on the River Walk, where the prickly pear margarita and guacamole whipped up table side are not to be missed.

SEE

Abundant with historic landmarks and lore, San Antonio is a city for history buffs. Simply pick your favorite mode of transportation. Climb aboard a Rio San Antonio Cruise for a narrated city tour down the San Antonio River, take

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ON LAKESIDE LIVING? a self-guided tour of the city’s mission trail, or hop on a trolley winding through the charming 25-block King William Historic District.

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New home construction managed by LC Luxury Homes. Exclusively marketed by Legacy International Resort Properties. Obtain the Property Report required by federal law and read it before signingNEIGHBORHOOD anything. No federal agency has judged the merits of value, if any, of this property.

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Lakeway’s latest lock-and-leave waterfront neighborhood offers resort living just steps from sparkling Lake Travis. With right-sized, Italian-inspired courtyard homes from the $500s, relaxed dining at The Grille, a state-of-the-art fitness center, a full-service marina and countless amenities, Lake Ridge on Rough Hollow will change your view.

TO START LIVING LAKESIDE CALL 512.762.2025

Everything is bigger in Texas— and Houston is proof. As the state’s most populous city with 2.2 million residents, the energy capital woos crowds with its Gulf Coast climate, professional sports teams and impressive art scene. After landing at William P. Hobby Airport, book it to Lower Westheimer, a foodie haven in central Houston, or over to Rice University, consistently ranked one of America’s best teaching and research universities.

Take in a sunset or sunrise light show at James Turrell’s “Twilight Epiphany” Skyspace, or have coffee at Brochstein Pavilion in the center of Rice’s forested campus. For visitor information, visit rice.edu. Just 50 miles south is the choice getaway for Houstonians—Galveston.

ON ROUGH HOLLOW LAKEWAY

South Texas

ON ROUGH HOLLOW LAKEWAY

See Lakeside Living

Step off the cobbled pathways of the River Walk and head due south for a San Antonio hidden gem that’s worth kicking up your heels for—the SAS Shoe Factory and General Store. Handcrafting moccasin-constructed shoes in Texas since 1976, the local brand designed a charming home base where customers and visitors can shop the shoe and handbag lines, watch the shoemakers work their magic and capture a dose of turn-of-the-century charm in the nostalgia-laden General Store. (Think vintage cars, penny candies and ice cream.)

As one of the country’s few remaining shoe factories, SAS is keeping the heritage of the craft alive, one comfy leather sole at a time.

To schedule a tour, call 210.921.8103.

IN A WHOLE NEW WAY

SAS SHOE FACTORY AND GENERAL STORE

FOLLOW US

RELA X

Find instant relief at Hotel Havana, a 1914 residence turned boutique hotel located on the quiet stretch of the North Riverwalk. Pop into Ocho, the hotel’s restaurant and lounge, for cocktail hour with a view of the water.

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Galveston Island charms with a dynamic waterfront, Gothic mansions, a historic downtown and fresh ocean-to-table cuisine.

Featured City

GALVESTON The barrier island of Galveston makes a splash with daytrippers and spring breakers seeking salt air and 32 miles of sparkling sandy beaches. Situated on the Texas Gulf Coast—or the “Cowboy Coast” to some—the 208-square-mile island charms with a lively waterfront, Gothic mansions, a historic downtown and fresh ocean-to-table cuisine.

Grand 1894 Opera House. Nearby and nestled on Galveston’s scenic Pier 21 is the just renovated boutique Harbor House, offering industrial yet warm loft-like rooms. It lays claim to being the city’s only hotel on the harbor.

Sunsets and mojitos at The Tremont House.

SIP

Locals cool off at The Rooftop Bar at The Tremont House, the grande dame of local hotels, originally built in 1839. From the city’s only rooftop bar, watch the sunset and see ships as they dock at Galveston’s port. Soak up the Victorian charm while sipping the signature mango mojito.

C HE W

Shrimp ’N Stuff, the old-school corner grocery store turned seafood dive is a local institution near the seawall that always delivers on tasty shrimp salad and po’boys. For an upscale option, book a table at Number 13: The new waterfront restaurant with a two-story terrace at Galveston’s Pelican Rest Marina pleases palates with surf-andturf menu options like the dry-aged New York strip and caviar.

RELA X

Galveston’s elegant hotel hideaways make it easy to kick back. Dating back to 1911, the historic Hotel Galvez, or Queen of the Gulf, served as a ritzy playground to Hollywood’s finest, including Frank Sinatra. Today the 224room hotel offers engaging accommodations, such as the spa-inspired suites, fine food at Galvez Bar & Grill and close proximity to attractions like The

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SEE

Among the must-visit stops in this former cotton-trading capital, which was founded in the 19th century, is The Strand National Historic District.

The five-block downtown cultural destination is edged in brick-and-iron, remodeled warehouse buildings, quaint specialty shops and galleries near the city’s wharf. Step into the haunted past of the historic neighborhood by taking a walking ghost tour.

DO

Take the adventurous route in Galveston with a stand-up paddle surfing excursion on the Gulf of Mexico with Ohana Surf & Skate. Further test your agility on the new 71-foot ropes course and a 60-foot zip line at Moody Gardens, a botanical park with an aquarium, a float-friendly river, rainforest and golf course.

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PHOTOGRAPHY COURTESY OF MIDLAND CONVENTION & VISITORS BUREAU, WWW.VISITMIDLANDTEXAS.COM

West Texas Though less populated than the rest of the state, West Texas leads in the greatest expanse of land and unobstructed sky. This rugged frontier land, depicted in film and literature as the Wild West, is where the plains of the Rio Grande meet the rose-colored desert of Mexico; cities like El Paso are sliced by mountain ranges; giant wind turbine farms dapple the plains; and hip artist communities like Marfa are born in the middle of nowhere.

Featured City

MIDLAND

Located halfway between Fort Worth and El Paso, the city of Midland is the geographic center of the oil-producing Permian Basin, anchored in the plains of West

Midland bustles with industry.

Texas. A small yet thriving city of 110,000 residents, Midland is a popular starting point for a road trip across Big Bend, the Texas region bordering Mexico.

SIP

Enjoy a classic cocktail the old-fashioned way at downtown’s The Blue Door. The approachable yet haute bar,

hosting whiskey tastings and offering house-made bitters and syrups, is a draw for the city’s growing crop of young professionals.

C HE W

Head to Basin Burger House—a casual, reclaimed wood–paneled spot in central Midland—and grab the Black & Blue burger before taking in

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Students in the Bill Greehey School of Business graduate with the tools they need to

learn, serve and lead.

SEE

• Home of The Greehey MBA for Values-driven Leaders • Innovative academic programs including Entrepreneurial Studies • Unparalleled networking opportunities and immersion projects

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an iconic West Texas Friday night football game, which inspired the hit TV series Friday Night Lights.

Or grab a hotdog at Security Ballpark for a Midland RockHounds baseball game.

Take a cultural tour of Midland with some museum hopping. Begin at the CAF Airpower Museum, which is credited for its World War II artifacts, including an unsurpassed collection of aviation nose art panels. Located on the outskirts of town is the Permian Basin Petroleum Museum, the nation’s largest museum dedicated to the petroleum industry and its pioneers. And housed inside a historic mansion, the Museum of the Southwest boasts the largest archaeological surface collection in Texas, featuring pottery shards and lithics.

San Antonio, Texas

DO

3 DAYS OF MUSIC AND ART! FREE ADMISSION!

AL JARREAU

FRIDAY, APRIL 25 • 9PM

THE QUEBE SISTERS BAND

SATURDAY, APRIL 26 • 7PM

Explore the latest gem in Midland to be opened to the public: the I-20 Wildlife Preserve & Jenna Welch Nature Study Center, an 99-acre urban wetland preserve for migratory birds and native wildlife, like whitetailed deer, bobcats and armadillos.

Take an educational tour of the habitat, or wander the 3.4 miles of walking and hiking trails that snake through the playa and woodlands.

RELA X

TAKE THE A-TRAIN!

An easy 3-block walk to the park!

A LitterFree & Recycling Event!

ASLEEP AT THE WHEEL

SATURDAY, APRIL 26 • 9PM

No Coolers or Dogs!

BRAVE COMBO

SUNDAY, APRIL 27 • 7PM

• 7 STAGES • FINE ARTS • CRAFTS • ART TENT • FOOD • GAMES • FUN FOR THE ENTIRE FAMILY!

APRIL 25, 26 & 27, 2014

Friday 5-11p.m. • Saturday 10 a.m. - 11 p.m. • Sunday 11 a.m. - 9 p.m.

Quakertown Park • 321 E. McKinney, Denton, Texas 2 blocks NE of the Courthouse Square

Denton Festival Foundation P.O. Box 2104 • Denton, Texas 76202 940-565-0931 • 1-940-566-7007 fax

www.dentonjazzfest.com

DENTON ARTS & JAZZ FESTIVAL

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Double Tree by Hilton Midland Plaza is a full-service hotel with spacious guest rooms and two stylish restaurants and bars. Conveniently stationed in the heart of downtown Midland, the hotel is next to the manicured grounds of the outdoor amphitheater Centennial Plaza, site of the annual Celebration of Arts festival this month (April 4 –6). Fill a hankering for Mexican food and a margarita at the nearby Cancun Bar & Grill, a local institution where dishes are cooked on a flat grill, never fried.

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e n o y n a s a “H seen where I left my steak knife?”

W H AT J I M B OW I E R E A L LY SA I D

Skyline in El Paso.

Featured City

EL PASO

Amid the yucca and honey mesquite of the Chihuahuan Desert, the city of El Paso rises where the Rio Grande and Mexican border meet.

The once sleepy border town of roughly 672,538 residents is getting a second act with a downtown revitalization, led by the restoration of El Paso’s crown jewel, the 2,055-seat Plaza Theatre, and the completion of a multimillion dollar ballpark for the city’s new minor league baseball team, the El Paso Chihuahuas, just in time for opening day on April 28.

SIP

A drink at Camino Real Hotel’s old-school Dome Bar is a must.

Sip a refreshing muddled mojito beneath the Tiffany glass dome, the crowning glory of the hotel, which dates back to 1912. You’ll come for the view but stay for the cozy atmosphere, made more romantic by the occasional, steady thrum of acoustic guitar.

—J i m B o w i e

Had Boudro’s been serving on the River Walk back then, Jim Bowie could have carved his Center Cut Top Sirloin with a butter knife.

Prime steaks, Gulf Coast seafood and the best Margaritas around have made Boudro’s one of the Alamo City’s most loved restaurants.

Frommers says “Everybody Everybody loves this old standby on the River Walk.”

Join us riverside, inside or (with reservations) on a barge dinner cruise.

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C HE W

Authentic Mexican cuisine in El Paso, like the tacos at L&J Café, is as plentiful as the tumbleweed. But for a taste of the city’s new flavor, dig into the haute Southern plates at Tom’s Folk Café. You can’t go wrong with the comfort food– gone-modern fried chicken, served with sweet-potato mash.

Locals and visitors alike head to ranch house turned restaurant Ardovino’s Desert Crossing for the gourmet brunch spread and to peruse the farmers’ market.

Karen McAfee, Event Planner, West Texas Lectureship, at Ranchland Hills Golf Club

MIDLAND Feel the Energy CONVENTION & VISITORS BUREAU

(800) 624-6435 | WWW.VISITMIDLANDTEXAS.COM

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The Wyler Aerial Tramway gondolas offer the best views in town, hands down. Take in the panoramic stretch of three states and two nations from the rugged Franklin Mountains State Park, which boasts the distinction of being the largest urban park in the country at 24,247 acres. Hike the miles of trails that snake up the mountain, or head to McKelligon Canyon for the park’s latest draw—rock climbing.

DO

There’s more to West Texas than the perfect margarita. Veer off the beaten path and discover the lush green expanse of the Mesilla Valley wine country, which spills over into New Mexico. The family-owned Zin Valle Vineyards offers tastings of its handcrafted Rising Star wines as well as tours of the intimate Barrel Room. Beginning this summer, sip and savor your zinfandel on the patio with live music during the estate’s Sunday music series.

RELA X

Hang your hat at the modern Double Tree Hotel by Hilton. Nestled in the heart of downtown, this full-service hotel is within walking distance of the new baseball stadium, your choice of trendy watering holes and The Mix, the newest residential and retail hub in the city’s Union Plaza Entertainment District.

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A resurgent arts scene is growing within El Paso’s desert sprawl, and it’s taking to the streets—literally. While downtown’s self-guided Public Art Bike Tours is a mainstay, the El Paso Downtown Arts District is rebooting the Last Thursdays Art Walk, a lively gallery crawl with pop-up art installations and restaurant collaborations held each month. This fall, the El Paso Museum of History is expecting an addition: a 36-foot by 5-foot digital wall (the first of its kind in the nation) affixed to the exterior of the museum to display images of the region’s history and to provide a platform where the community can upload their own images.

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Maggie came to Hotze Health & Wellness Center after suffering for seven years from depression and fatigue, which developed after giving birth to her second child. She also had a lifelong history of cold hands and feet and sensitivity to cold. She was experiencing significant hair loss, was constipated and had severe muscle aches.

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Maggie had sought the care of numerous physicians. They told her that she was “depressed” and prescribed antidepressants.

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MAGGIE’S TREATMENT

Maggie’s name could easily be erased from her chart and replaced with the names of thousands of other women in midlife whom we have evaluated. Maggie’s doctor made her feel that she was a hypochondriac and emotionally inadequate. We explained to her that her symptoms were very common to women in her age group and were easily treated.

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Calendar

Looking Ahead Mark your calendar for these fun-filled events held across the country in April and May.

PHOTOGRAPHY BY JOE GALL (MOVEMENT FESTIVAL), PHOTOGRAPHY BY JIM M C CUE, MARYLAND JOCKEY CLUB

NIGHT MUSIC

Squarepusher lights up Detroit during 2013’s Movement Electronic Music Festival.

SURPRISE!

Despite 15-to-1 odds, Oxbow was last year’s Preakness Stakes winner.

FT. LAUDERDALE, FLORIDA

APR

12

Rock the Ocean’s Tortuga Music Festival

Famed Romantic poet William Wordsworth once said, “The ocean is a mighty harmonist.” So it only makes sense that a school of big fish—including Nashville, Tennessee’s powerhouse Luke Bryan, chart-topper Sheryl Crow, and reggae great Ziggy Marley—will unleash power chords and smash hits at the second annual Rock the Ocean’s Tortuga Music Festival, a two-day, family-friendly event dedicated to raising funds for marine research and conservation. This jubilant and edifying affair begins at 11 a.m. across three stages on the sands of Fort Lauderdale Beach Park, where tens of thousands of APRIL 2014 SPIRIT

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fans can, at Sheryl Crow’s urging, “soak up the sun,” while also enjoying the pop smarts of Train, Delta Rae, and other hitmakers.

Plus, in the interactive Conservation Village guests can enjoy touch tanks, virtual-gaming consoles, and sustainable seafood prepared by top chefs. Festival passes start at $165, children 10 and under free; tortugamusicfestival.com

OKLAHOMA CITY

APR

22

Oklahoma Festival of the Arts

One of the nation’s largest events of its kind, the 48th annual Oklahoma Festival of the Arts is a Big Friendly rite of spring, a six-day extravaganza of visual arts, performance, interactivity, and good eats. At this year’s fest, more than 750,000 guests

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will delight in the works of fine artists from 30-plus states, witness nonstop live acts featuring everyone from elementary school kiddos to professional shredders, and enjoy a Children’s Art Field offering face painting and arts and crafts activities. Held at Festival Plaza and the Myriad Botanical Gardens in downtown Oklahoma City, the event also dishes up an inviting International Food Row, serving tasty Indian tacos and strawberries Newport, as well as yummy plates of BBQ, pizza, and Filipino and Polynesian cuisine. Is it any wonder that musical-comedy maestros Rodgers & Hammerstein wrote so rhapsodically about the Sooner State?

Free; artscouncilokc.com NORFOLK, VIRGINIA

APR

24

Virginia International Tattoo

Despite what you might expect, the 17th annual Virginia International Tattoo is not dedicated to intricate body art but is instead a rousing four-day celebration of valor, patriotism, freedom, and sacrifice. In this instance, “tattoo,” a 17th-century wartime colloquialism, indicates “a ceremonial performance of military music by massed bands,” according to the organizers’ website. Gathering more than 900 performing units—including military and civilian bands, drill teams, gymnasts, drum bands, and Highland dancers—from around the world, the Virginia International Tattoo, part of the Virginia Arts Festival, is the largest event of its type in America.

In honor of the 50th Anniversary Vietnam War Commemoration (a 13-year Department of Defense program that will run until 2025), 2014’s Tattoo will recognize and pay homage to Vietnam veterans and their families. In between spectacular performances, local

3/6/14 9:57 AM

Calendar vendors will provide the anticipated 30,000 guests a variety of dining options, and you can go bottoms up at the event’s legendary beer garden.

Performances begin at 7:30 each night, with a 2:30 p.m. Sunday matinee. From $20; vafest.org NEWPORT BEACH, CALIFORNIA

APR

24

Newport Beach Film Festival

Newport Beach has provided a home base for many of the 20th-century’s biggest movie stars, including James Cagney, John Wayne, Humphrey Bogart, Shirley Temple, and Errol Flynn, so it only makes sense that the Orange County coastal haven would host a world-class film festival. Although Sundance continues to hog the limelight when it comes to indie cinema, the Newport Beach Film Festival, now in its 15th year, screens a celebrated combination of classic and contemporary movies from around

the globe, with more than 400 films on 15 screens over eight days. Festivals past have honored Oscar winners like actor Alan Arkin, composer Elmer Bernstein, and legendary director Robert Wise, while acclaimed names like Aaron Sorkin, the Academy-Award winning scribe of The Social Network, have offered free workshops in recent years.

Crowd favorites include the Family Film Series and the Youth Film Showcase, as well as free industry seminars on film music composition, directing, animation, and writing.

From $14; newportbeachfilmfest.com CHICAGO

APR

Baconfest Chicago 2014

Even if the best of the Windy City’s chefs weren’t sizzling up over three tons of juicy pork goodness, creating baconinfused cocktails and imaginative desserts, we’d still have to attend the sixth annual Baconfest Chicago

25

because it promises a singular contest for the best poetry written about, you guessed it, bacon. With three shifts over two days (a Friday night dinner, a Saturday afternoon lunch, and a Saturday evening dinner), this year’s fest will host more than 4,000 rasher fans at the UIC Forum to sip tasty cocktails—all featuring bacony twists—and sample creative dishes from 150 restaurants. Last year’s celebrity chefs included Dan Smith (one of Food Network’s The Hearty Boys), Top Chef’s Heather Terhune, and staff from Chicago restaurant Table Fifty-Two, who whipped up dishes like slow-poached egg with bacon ragout, bacon dashi and nori; bacon scrapple with bacon sriracha and bacon-salt cured egg yolks; and bacon-wrapped hickory-smoked ribs with bacon-guajillo BBQ sauce. The ticket price includes unlimited food samples and up to seven beverages from Baconfest’s liquor partners.

From $100; baconfestchicago.com

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Join our unique franchise partnership. Do good and make money.® E-mail us today! opportunities@seniorshelpingseniors.com www.seniorshelpingseniors.com ©2011 Seniors Helping Seniors. Each office is independently owned and operated. All trademarks are registered trademarks of Corporate Mutual Resources Inc.

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LITTLE ROCK, ARKANSAS

APR

Jewish Food Festival

Though the Natural State is home to fewer than 2,000 Jews, the state’s Jewish Food Festival, celebrating its eighth year, consistently draws nearly 15,000 guests to its mouthwatering affair. “I think so many people attend the festival because it’s an opportunity to eat foods that are normally not available in Arkansas—which is exciting for both Jews and non-Jews,” says festival publicity chair Shelly Baron.

This year, Little Rock’s War Memorial Stadium dishes up a savory array of booths devoted to Jewish history, culture, customs, and art, with a live soundtrack of contemporary and traditional Jewish music played by local and regional bands. Most importantly, no one leaves hungry, as the event is a veritable smorgasbord of delectables, breaking fast with an early morning combo of bagels, lox, cream cheese, blintzes,

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and kugel. Throughout the day, bakers serve up piping hot rugelach, honey cakes, challah, and mandel brot, while additional chefs deliver corned beef sandwiches, kosher hot dogs, cabbage rolls, and other Jewish delicacies. As famed Jewish humorist Fran Lebowitz says, “Food is an important part of a balanced diet.”

So be’te-avon, or bon appétit! Free; jewisharkansas.org DENVER

MAY

Cinco de Mayo Festival

The Mile High City hosts its 27th annual Cinco de Mayo Festival—the largest in the United States—which celebrates the victory of an outnumbered Mexican army against the attacking French forces in 1862 with the best in Latino music, food, art, and culture. This two-day, familyfriendly event will have you saying muchas gracias for its full-sensory, south-of-the-border exuberance.

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After kicking off with a vibrant, colorful parade, the fest offers up a high-octane chili bowl cook-off, carnival rides and amusements for the kids, more than 200 exhibitors, and live entertainment on three stages, including the percolating sounds of norteño, mariachi, duranguense, banda, and cumbia bands. When thirst strikes, stop by one of the festival’s myriad shot stations, margarita stands, or beer booths serving up— what else?—Tecate and Dos Equis on draft. If that doesn’t have you saying si, si, then we have two more words for you: Chihuahua races! Free; cincodemayodenver.com LAS VEGAS

MAY

Vegas Uncork’d

“No place on earth has the concentration of great restaurants and great chefs [that Las Vegas has] in three square miles,” says John Curtas, restaurant critic and co-author of Eating Las Vegas:

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Corporate warrior builds a successful business Building a better life and a better community.

While working in corporate America, David Willis witnessed the uncertainty that comes from being an employee instead of an owner, particularly in the banking segment. He says “I was looking for a financial investment that could provide ongoing income to sustain our family for the long haul.” As a result, David chose to purchase real

estate and build an all-new location with support from Kiddie Academy.

For Shannon and David, building a new Kiddie Academy location helped them to reach both personal and professional goals. “Finding childcare for my two children certainly spurred me to consider opening my own business. My wife and I couldn’t find the educational experience we wanted for our own children, so we saw opening our Kiddie Academy as an investment in our childrens’ future as well as a business venture.”

Living within three miles of his Kiddie Academy, David is truly a part of the community he serves, saying “My customers are also neighbors, so I think that provides

Kiddie Academy of Charlotte-Blakeney Classroom

a level of comfort to parents considering our center.”

Learn about Kiddie Academy at www.FranchiseKA.com or by calling 410-777-5352.

WITH KIDDIE ACA DEMY, YOUR DRE AM S C AN BE REALI ZED.

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Shannon and David Willis Kiddie Academy of Charlotte-Blakeney, North Carolina

2/21/14 3:56 PM

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Calendar The 50 Essential Restaurants— and that is fully evidenced at the eighth annual Vegas Uncork’d, hosted by Bon Appétit magazine.

A gourmand’s dream come true, the event collects some of Sin City’s greatest culinary magicians—from Mario Batali to Michael Mina, Thomas Keller to Pierre Gagnaire—in a foodtastic celebration held at a sampling of the city’s most dazzling casinos.

Over four days, guests can enjoy an enticing cornucopia of special offerings, including an exclusive dinner with famed chef Nobu Matsuhisa at Caesars Palace, a pig roast with Mina at the MGM Grand, Asian-inspired cuisine with Batali and crew at The Venetian, and a grilling/cocktail event with chef Royden Ellamar and mixologist Ricardo Murcia at The Bellagio. Caesars hosts the Grand Tasting, plating up choice morsels from participating master chefs, with the venue’s hot new nightclub, FIZZ, delivering a sizzling after-party and an exhibit of art from Elton John’s private collection. From $80; vegasuncorked.com BOSTON

MAY

Oz with Orchestra

We’re off to see the wizard, the wonderful wizard of Oz—but forget the Emerald City, we’re heading to Beantown’s Symphony Hall.

In honor of the iconic film’s 75th anniversary, Boston Pops conductor Keith Lockhart leads the famed orchestra in three stirring performances of The Wizard of Oz’s score while the film, complete with dialogue and vocals, plays on screen overhead. You’ll hear all of E.Y. Harburg and Harold Arlen’s classic tunes, from “Ding Dong! the Witch is Dead” and “Follow the Yellow Brick Road” to the beloved Judy Garland ballad “Somewhere Over the Rainbow,” which was chosen by the Ameri-

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can Film Institute in 2004 as the greatest movie song of all time.

Two family matinee concerts take place on Saturday and Sunday afternoon, with an additional evening performance Saturday at 8 p.m. The film premiered on August 15, 1939, but despite their advanced ages, Dorothy and crew have never looked—or sounded— better. From $22; bostonpops.org

ROSEMONT, ILLINOIS

MAY

Anime Central

All the coolest kids know that anime— a Japanese style of animation renowned for its sophisticated storytelling, complex characters, fantastical worlds, and a distinct aesthetic popularized in landmark works like Astro Boy, G-Force: Guardians of Space,

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OVERSEAS MANUFACTURING ISN’T AS SCARY AS YOU THINK ITI, an American company headquartered in Houston, has been helping clients manufacture goods in China for over 35 years – boosting profits and reducing costs.

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ITI.indd 1

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Calendar Robotech, and Pokémon—is where it’s at. For three days, the Prairie State’s Hyatt Regency O’Hare and Donald E. Stephens Convention Center, which are connected by skywalk and lie just half an hour northwest of downtown Chicago, will become Anime Central, the Midwest’s largest anime, manga, and Japanese pop culture convention. The family-friendly

event’s 24-hour programming includes movie premieres, live performances, a massive exhibit hall, interactive panels, gaming, and the opportunity to meet your favorite anime artists and creators—in short, Anime Central is the place to get doe-eyed over this wildly popular genre. Screenings include the latest in steampunk, giant robots, magical girl, and

Chibi Kawaii, while gaming music maestro Cranky, Tokyo/ UK hardcore great Minamotoya, and DJ/producer Jakazid round out the music lineup. Saturday evening’s masquerade ball is always a highlight, and kids under 12 are free all day Sunday. $60 for adults, $15 for children 6–12, children 5 and under free; acen.org BALTIMORE

MAY

America’s Premier

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Schell Spinal 3160 Cabaret Trail S. Saginaw, MI 48603 989-799-8712 SchellSpinal.com

SAN FRANCISCO, CA

SAN ANTONIO, TX

Paul Slosar, M.D. SpineCare Medical Group 1850 Sullivan Ave., Ste. 200 Daly City, CA 94015 650-985-7547 DrSlosa DrSlosar.com

PORTLAND, OR

J. Rafe Sales, M.D. Summit Spine Institute 9155 SW Barnes Rd., Ste. 210 Portland, OR 97225 503-546-3503 SummitSpineSurgery.com SummitSpineSurger

DALLAS/FT. WORTH, TX Neil Shah, M.D.

DFW Center for Spinal Disorders 6750 N. Macarthur Blvd., Ste. 300 Irving, TX 75039

817-916-4685 DFWSpineCente DFWSpineCenter.com

Guy R. Fogel, M.D. Orthopedic Spine Surgeon 8042 Wurzbach Rd. Ste. 350 San Antonio, TX 78229 210-615-8600 SpinePainBeGone.com

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Preakness Stakes

Dubbed the “race of the century” by Sports Illustrated, Preakness Stakes, celebrating its 139th year in 2014, is the second leg of the Triple Crown (between the Kentucky Derby and Belmont Stakes), in which thoroughbred colts, geldings, and fillies hightail it around a Grade I, 9.5-furlong, flat track for a whopping $1.5 million purse.

One of the largest single-day sporting events in the United States and immortalized in the feature films Secretariat and Seabiscuit, Preakness launches with an extended live set from Grammy-winner Lorde, followed by the traditional audience singalong of “Maryland, My Maryland” and the thunderous galloping of hooves. The record to beat is a 1:53 run posted in 1973 by Secretariat, who graced the covers of Time, Newsweek, and Sports Illustrated in a single year and was named, in 1999, the 35th Best Athlete of the 20th century

by ESPN. This year, odds favor 2013’s Kentucky Derby winner, Orb, who at press time had a fiverace winning streak. Preakness, dubbed “The People’s Party” by its organizer, the Maryland Jockey Club, also offers up fourstar dining overlooking the race course, exquisite cocktails, and special events, including stable tours and jockey meet-and-greets.

On your mark, get set, go! From $25; preakness.com

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Surgeons are chosen based on peer recommendation and stringent selection criteria.

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Send them soaring with the southwestgiftcard. ÂŽ

Grads leaving the nest are going to need wings. Give them the gift of the southwestgiftcard. Every card comes with over 85 destinations, no fees, and no expiration. Plus they’re easy to redeem online, by phone, or at the airport. To have a gift of flight e-mailed or overnighted, visit southwest.com/giftcard.

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2/24/14 10:22 AM

Calendar INDIANAPOLIS

MAY

Zoopolis 500

Indy 500 drivers can zoom around the track at more than 200 mph; turtles, not so much. But as the saying goes, slow and steady wins the race—and that’s especially true when the only competitors are of the hard-shelled variety. Billed as “the greatest event in tortoise rac-

21

ing,” the Indianapolis Zoo’s Zoopolis 500, now in its 34th year, pits five resident endangered radiated tortoises against each other for a shot at the grand prize: a plate of fruit. Held on the Wednesday before the Indy 500, the fun begins at 10:30 a.m., when guests can mingle with the zoo’s mascots and this year’s “500 Festival” Princesses (college-age ambassadors

THE CENTER FOR REGENERATIVE MEDICINE A NON-SURGICAL TECHNIQUE TO FIGHT AGAINST ARTHRITIS AND SPORTS INJURIES

for the race’s accompanying festival), plus take photos with a pace car at the front gate. Following a parade lap, the green flag drops an hour later, with Indianapolis Motor Speedway announcer Mike King returning for his 16th year to narrate the action as the tortoises attempt to make their way down the course. Last year’s race was the closest in history with Marco the tortoise (named after thirdgeneration race car driver Marco Andretti) taking the fruit—after about seven minutes. Free with zoo admission; indianapoliszoo.com DETROIT

MAY

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The Knee Diaries: SJ is a 60-year-old male with the chief complaint of knee pain who visited The Center for Regenerative Medicine over a year ago. He was diagnosed with bone-on-bone osteoarthritis of the left knee, causing much pain and discomfort; at that point he was told only a total knee replacement could help him. He is otherwise healthy. On exam he had point tenderness to the medial side of the left knee (medical lingo: inner side). An X-ray showed severe arthritis of the knee (X-ray on the left). Patient started receiving treatments at The Center for Regenerative Medicine. Today he is feeling better (X-ray on the right).

This is how it works: The physician introduces Cell Therapy into damaged, arthritic cells by means of a precise injection. This process is followed by several other modalities, including Collateral Artery Flow Exercises (C.A.F.E.), in order to accelerate the process.

Depending on tissue damage, severity of the condition and the size of the joint that needs to be injected, people usually need a series of 1 to 6 treatments to improve. There is usually no downtime, and people can go back to their usual activities or work immediately. The treatments can help most musculoskeletal problems such as low back pain, neck pain, knee pain, shoulder pain, whiplash, sciatica, tendinitis, sprain, strains, torn ligaments and cartilage damage.

Located in Miami, Florida, The Center for Regenerative Medicine includes a team of professionals that are dedicated to improve your quality of life, paving the way to enhance the science of non-surgical orthopedic medicine. World champions, sports legends, professional and amateur athletes, dancers, and people with just plain pain and arthritis go to The Center for Regenerative Medicine for nonsurgical orthopedic care. Using the facility to improve their condition, thousands of successful cases have been treated over the past nine years.

For more information and to read more on “The Knee Diaries”, please visit www.arthritisusa.net or call (305) 866-8384, International: (305) 866-6995.

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Movement Electronic Music Festival

Last year, The Wall Street Journal opined that cranking up electronic dance music (EDM) can be akin to “listening to a heart attack,” given its accelerated beats per minute. But it’s doubtful that the 100,000-plus fans expected at the ninth annual Movement Electronic Music Festival will suffer while celebrating this ebullient, tribal genre in a threeday rave at Motor City’s riverfront Hart Plaza. Presenting more than 100 artists on five state-of-the-art outdoor stages, Movement aims to put a spotlight on “rising talents, local heavyweights, and pioneering legends,” which include California’s house DJ Miguel Migs, dance music icon Carl Cox, hip hop producer and DJ Just Blaze, and New York rapper Action Bronson, along with a bevy of local greats. (Past headliners include Grammy winners Fatboy Slim and Skrillex and Grammy nominee Photek, all of whom have helped move EDM closer to the mainstream.) Attendees are sure to give rave reviews to the countless official after-parties and the interactive tech center that features the new wave of EDM industry gear. From $110; movement.us

3/6/14 9:58 AM

Fun!

Bowl Me Over Fishing for a compliment?

Take a crack at this gracious glider, and kudos will soon be swimming your way.

BY J O H N M O N T RO L L

PHOTOGRAPHY BY ADAM VOORHES

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MARCH APRIL 2014 2013 SPIRIT

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Fun! Above the Fold

“Practice Makes Perfect.” In the

energy industry, practice means a high degree of competency, which translates into lives saved and increased profitability. Studies show we typically retain 10% of what we read, 50% of what we see and hear, but 90% of what we DO. People generally remember ...

10% reading

People are able to ...

Define, Describe List, Explain

50% seeing & hearing

PASSIVE LEARNING

90% doing

ACTIVE LEARNING

Demonstrate, Apply, Practice Analyze, Define, Create, Evaluate

That’s why the Check-6™ Well Control CAT™, which provides virtual instruction, distributed simulation, courseware and testing is being so well received in the energy industry. Check-6 is a company comprised of former fighter pilots, TOPGUN instructors, Navy SEALS, and special operations operatives who have been battle-tested in combat, and know first-hand the benefit of continual training. With the WCCAT, a Virtual Instructor (VI) facilitates each simulation session, guiding you through the content and assessing your performance against objective standards. Students can learn while on hitch in between WellCAP/IWCF courses to keep their skills sharp. All the learning happens while your crews are on-hitch, reducing travel and training costs for your organization.

Well Control CAT Practice makes a safer industry

Here’s a list of the guides and definitions you’ll need to know for this origami lesson.

Now, get folding!

FOLD DIRECTION

Bend paper this way.

STEP 1 Fold and unfold along the horizontal guide.

FOLD AND UNFOLD

This sets a crease you’ll use later.

VALLEY-FOLD

Make a crevice.

STEP 2 Valley-fold along the dashed guides.

STEP 3 Turn over.

STEP 4 Valley-fold along the dashed guides. Pull out the corners.

www.checksix.com

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Well Under Control Keep your crews safe and your rigs operational while reducing ”time to train” with the Well Control CAT™ (Competency Assurance Trainer) from Check-6™.

On shore or off, the Well Control CAT keeps your crews’ training up-to-date through interactive courseware, knowledge and skills assessment, and simulation training.

The Well Control CAT is portable, interactive, and built upon a centralized Learning Management System.

More experience in less time means: > Increased Proficiency

> Improved Rig Safety > Greater Profitability

www.checksix.com

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Fun! Below the Fold

ABOUT THE EXPERT

STEP 5 Valley-fold along the vertical guides.

STEP 7 Valley-fold along the dashed guides.

STEP 6 Valley-fold along the vertical guide.

STEP 8 Go fish!

F1_origami(angelfish)_SP.indd 144

Turn over.

Montroll is the author of several origami books, including Dollar Bill Origami, Dollar Origami Treasures, Easy Dollar Bill Origami, and the Fun Dollar Origami app for iOS.

3/6/14 10:24 AM

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THE NEWEST HOTEL & CASINO IN LAS VEGAS

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Powdery sprinkle Remote button Scratch memento Double-disk cookie 15 Farm units 16 Roe opponent 17 Like Jack Sprat’s diet 18 Civil rights org.

19 La Scala highlight 20 Delightful spring sights 22 Less moist 23 Pedro Martinez stat 24 Eastern ____, with pink flowers 25 Best of the best 1 5 10 14

28 The Caribbean

has many 31 Word processor choice 32 Member of an Eastern Catholic church 33 French beverage 36 Spring flowers 39 Hog heaven 40 Crescent shape 41 Bellyache 42 City or lake in northern Italy 43 Square, in a way 44 Spring ____, white and pink 47 Wyatt Earp’s pal 48 Viewpoint

49 Early spring

flowers

55 Smooch in London 56 Frequent flier 57 Continental

currency

58 Mood 59 Air, in a way 60 “____ I didn’t

know!”

61 Yarn spinner 62 Star for short 63 Very large

DOWN 1 2 3 4 5

Related Lot measure Table extender Wedding feature It eats shoots and leaves

One block North of Fremont St.

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Berry considered a superfruit 7 Caspian feeder 8 Athlete times 9 Uncommon sense 10 Grassy turfs 11 West Indies native 12 Nice goodbye?

13 Santa feature 21 Metal mixture 22 Discourage 24 Link up again 25 Immature newts 26 Palooka 27 Thoroughly 28 Cuckoo 29 Cranial cavity 30 Big serving spoon 32 Shark’s practice 33 Boris Godunov, for one 34 Drove 35 Observe 37 Part of a table setting 38 Float need 42 Common 43 Greeting 44 ____ metabolism 45 Boredom 46 Greek marketplace 47 Square sort 49 Black fruit 50 Finger tip 51 After 52 English river 53 Smug one 54 Couch potato’s domain 56 Electric wire, insulation 6

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File Name: 14AQUA1043_SWSpiritMag

Fun!

Mother Drops In

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A puzzle for experts. Answers on page 153

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THE WORLD’S MOST MAGICAL

Client

Prod. Final Approval

aquarium inspires the imaginations of all ages. Our convenient Total Ticket includes all shows and special exhibitions for one low price, including the spectacular AT&T Dolphin Tales show and the special exhibition,“Sea Monsters Revealed: Aquatic Bodies.” For more information, visit GeorgiaAquarium.org Atlanta, Georgia | 404.581.4000 |

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ACROSS

Fla. neighbor Take a stab (at) Landscaping plant Singer Stewart Last Chance, for one 15 No longer fooled by 16 Courteous social conduct 18 Snare or tom-tom 19 Caps 20 State flower of Indiana 21 Sale or tax opener 22 Mark of disgrace 24 Honored with a party 27 More mindless 1 4 9 13 14

30 The Biggest ____ 33 Rich soil 35 Bind 36 One Terrible, one

Great

37 Full of compassion 38 Equine parent 39 “So many ____, so

little time”—Mae West 40 Came down to earth 41 Cut up into cubes 42 Trial by fire 45 Gunpowder stuff 47 Knight’s fair lady 49 Arctic and Antarctic 53 It’s held in a hold 55 Inherent 58 Zuckerman Unbound novelist

59 Troop leader 60 Blood bank

quantity

61 Setter’s home 62 Tangy starch 63 Say it ain’t so 64 Smoking and

nonsmoking, e.g.

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gion” rock group

DOWN

Make a case Intertwines Vote to accept Small surgical knife 5 It runs down your arm

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$1,528,363 Regretful RSVPs Al and Tipper Naval rank Latino corner store 10 Not the roses and chocolates type 11 Bowl over 12 Cozy 14 More clever 17 Bombard with noise 20 Wrestler’s goal 23 It has zones 25 Jewish calendar month 26 Ruler’s territory 28 Galway’s land 29 Marsh plant 30 Wheels of fortune?

31 Word with night or sight 32 Tunnel-nesting swallow 34 Freeze starter 37 Patriot Nathan 38 Femme fatales 41 Number with a point 43 Fourscore 44 Hoopla 46 Rich cakes of German origin 48 Comparatively congenial 50 New York’s ____ Place 51 Caroline, to Ted 52 “Buzz off!”

53 Heavy, sticky snow, to skiers 54 Rave rating 56 What the fourth little piggy had 57 Canned fish 59 Kingston pop 6 7 8 9

Franchise Fees Starting at just $15,000 Down

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Fun!

Sudoku WARM-UP

6 5 4 2 7 3 9 6 6 5 7 7 3 4 1 9 6 7 2 1 8 2

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EASY

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MEDIUM

HARD

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How to Do a Sudoku Puzzle

2 8

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3 4 9 1 6 1 2 7 8 7 2 3 4 1 8 9 8

2 9 8

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Fill in the blank squares so that the numbers 1 to 9 appear once in every row, column, and 3-by-3 box.

There is only one solution per puzzle.

Answers on pages 152 and 153

5 1

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PO Box 10748, DEPT 47F White Bear Lake, MN 55110-0748

TO ADVERTISE IN SPIRIT MARKETPLACE, CONTACT JANICE.DICKERSON@PACECO.COM

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Fun! In Full Bloom

30% OFF

AIRPORT * PARKING

More Than Just Parking!

Shuttle pick up & drop off at your car Secure, well-lit lot, open 24 hours Free luggage assistance Covered parking Car wash

Services vary by location.

Visit www.pnf.com for details.

Pet boarding Jiffy Lube Valet parking

*30% off with Saturday stay. 15% off without Saturday stay, valid for all types of parking. Subject to all applicablefees and taxes. Not valid with any promotion, discount, corporate, or online rate. Must be presented to cashier uponexting, not valid when departing through EzXit. Valid at all Park ‘N Fly locations including ATL Park ’N Fly Plus, ATL Park ‘N Go, and LAX Park ’N Fly @ Park One. Not valid at Park ‘N Fly Network locations.

No photocopies allowed.

Expires June 30, 2014

30% Code 267

|

15% Code 229

T O L D

A R E A

L E A F

C O N F E E L I T F O N T T U L I S T Y V B E A U A N G L S N O G A U R A L I A R

P A N O D R A E U P S L U A R T Y E P V C

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S E E S C P S D R E L E T A T E D I R L E E N D O O W D N E C E E B

S W A R D S I C E C R E A M

C A R I B

A D I E U

B E A R D

T S A R

H E R D

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O U S E

P R I G

S O F A

Sudoku WARM-UP

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Mother Drops In A R G U E

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A L D S A O D MA N P E R C T A T E F E T S E R A N H N A D E A L MA I D E R G O T H S I T K N Y A

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E D L O A U MA N L I T N I N I N T C O U E N N R E A

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B O D P E T I G I N A M E S D I T E R O C E R I N T MA S E L S

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HARD

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Vegan · Metal Free · Sport Friendly · Recyclable Trim-to-fit up to a 48" waist · 14 Colorful Options Made in USA

© 2014 by MacNeil IP LLC

A utom otive A c c e s s orie s

CARGO CONTAINMENT SYSTEM

Keeps cargo stable while driving Works with WeatherTech® Cargo Liner or vehicle’s exisiting carpet

WeatherTech.com · 800-441-6287 For Canadian Customers : WeatherTech.ca

For European Customers : WeatherTechEurope.com

For US Customers : WeatherTech.com

©2014 MacNeil IP LLC

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SOUTHWEST AIRLINES + AIRTRAN

For free information from our advertisers and a chance to win log on to spiritmag.com.

BUSINESS 142-143 Check-6, Inc. 866.662.6656, CheckSix.com

52

Paul Frederick 800.247.1417, www.paulfrederick.com/exclusive

84

Inn of the Mountain Gods Resort 888.545.9011, www.innofthemountaingods.com

144

People Tools Book peopletoolsbook.com

i141

Legoland 877-LEGOLAND, www.legoland.com

130

Selective Search 312.396.1200, www.selectivesearch-inc.com

15

12

Stonecreek Furniture 800.515.4221 or 602.459.9773, www.stonecreekfurniture.com

LVC Caesar’s Entertainment RIO Penn & Teller 702.777.7776, www.riolasvegas.com

IBC

Mirage Hotel & Casino Terry Fator 800.627.6667, www.terryfator.com

63

Rock of Ages 702.414.9000, www.RockOfAgesVegas.com

64

Starwood Hotels - Aloft alofthotels.com

66

Starwood Hotels - Element elementhotels.com

62

Starwood HotelsFour Points By Sheraton www.fourpoints.com/bestbrews

49

Station Casinos Advertising www.SCLV.com/SWA

27

Stratosphere Las Vegas 702.380.7777, www.stratospherehotel.com

29

The Walking Company 800.642.9265, www.TheWalkingCompany.com

EDUCATION

65

Dragon Products 877.783.5538, www.dragonproduct.com

149

Home Care Assistance 702.204.1436, www.luvhca.com

137

ITI Manufacturing 281.242.7030 ext. 29, www.itimanufacturing.com

136

Kiddie Academy 800.554.3343, www.kiddieacademy.com

44

i141

NTM 608.462.5066, www.ntmusa.com

Baylor Health - Neuroscience Center 800.4BAYLOR, BaylorHealth.com/Headache

55

i141

OEO 800.448.7544, www.OEO.com

Baylor Health - Scott & White 800.4BAYLOR, BaylorScottandWhite.com

138

67

Right At Home 877.697.7537, www.rightathomefranchise.com

Brain And Spine Institute of California 855.GOT.PAIN, BasicSpine.com

140

Center for Regenerative Medicine 305.866.8384, www.arthritisusa.net

135

Seniors Helping Seniors www.seniorshelpingseniors.com

138

DFW Center for Spinal Disorders 817.916.4685, DFWSpineCenter.com

57

Volusion Software www.volusion.com

132

Hotze Health & Wellness Center 888.504.3063, www.hotzehwc.com

85

COMPUTERS & COMMUNICATION 47

8 x 8, Inc. 866.848.3109, www.8x8.com/southwest

BC

ASUS Computer International 510.739.3777, usa.asus.com

CONSUMER

40

Northern Arizona University nau.edu/personalized

61

Trinity University 1.800.Trinity, trinity.edu

2-3

UCSD www.ucsd.edu

HEALTH & MEDICAL

REAL ESTATE IFC-1 K Hovnanian Homes of Arizona www.khov.com/southwest 82

Statesman Sales and Marketing LLC 888.291.9430, www.toscanaofdesertridge.com

RESTAURANTS i141

Mdrive www.MDriveSW.com

Best American Steakhouses 727.466.0433, www.bestamericansteakhouses.com

i141

138

Moreno Joseph Spine & Scoliosis 813.870.1206, MorenoJosephSpine.com

Best of Italian 727.466.0433, www.bestofitalian.com

10

138

Orthopedic Spine Surgeon 210.615.8600, SpinePainBeGone.com

Flyig Saucer Draught Emporium www.beerknurd.com

150

134

Play Again™ 317.697.1495, www.playagainnow.com

Howl at the Moon 312.644.2262, www.howlatthemoon.com

4-5

138

Schell Spinal 989.799.8712, SchellSpinal.com

Landry’s Restaurants, Inc. 800.552.6379, www.landrysrestaurants.com

87

Luby’s Fuddruckers Restaurant www.fuddruckers.com

34

Alarm.com 877.389.4033, www.alarm.com/spirit

i141

138

Colsen Keane 704.750.9887, www.ColsenKeane.com

Spine & Orthopedic Specialists 539.664.4448, sostulsa.com

i141

138

37

Deep Eddy Vodka www.deepeddyvodka.com

SpineCare Medical Group 650.985.7547, DrSlosar.com

Medieval Times 888-WE-JOUST, www.medievaltimes.com

81

138

Summit Spine Institute 503.546.3503, SummitSpineSurgery.com

Primetime Top 10 850.484.3030, www.primesteakhouses.com

i141

Rodizio Grill 303.868.2578, www.rodiziogrill.com

43

Talk Of The Town 407.295.1030, www.talkofthetownrestaurants.com

147

Texas de Brazil www.texasdebrazil.com

145

Tilted Kilt www.tiltedkilt.com/sw

152

Tilted Kilt www.tiltedkilt.com

i141

World’s Best Seafood 727.466.0433, www.worldsbestseafood.com

12

Fairchild And Company 800.773.8123, fairchildjewelry.com

50-51 IJL Advertising LLC 800.858.6526, www.itsjustlunch.com

HOTELS, RESORTS, & CONFERENCES 19

39

JPMorgan Chase Card Service ssouthwest.com/applytoday

Blue Man Group 800 BLUEMAN, www.BLUEMAN.COM

9

153

MacNeil Automotive Products, Inc. 800.441.6287, www.weathertech.com

Chumash Casino 800.CHUMASH, www.chumashcasino.com

146

30

Miracle Mile Shops 888.800.8284, www.miraclemileshopslv.com

Downtown Grand Las Vegas Hotel & Casino 855.DT.GRAND (384.7263), DOWNTOWNGRAND.COM

25-26 PATADAY® Solution Pataday.com

7,23

Hard Rock Cafe hardrock.com

154 SPIRIT APRIL 2014

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TRAVEL 21

Arkansas Parks and Tourism 800.NATURAL, www.arkansas.com

126

El Paso CVB 800.351.6024, www.visitelpaso.com

148

Georgia Aquarium 404.581.4000, www.GeorgiaAquarium.org

17

Greater Birmingham CVB 800.458.8085, www.birminghamal.org

83

K1 Speed 888.K1.KARTS, www.K1Speed.com

13

Las Vegas Convention & Visitors Authority LasVegas.com

86

Omaha Convention & Visitors Bureau www.VisitOmaha.com

152

Park ‘n Fly www.pnf.com

147

Parking Spot 312.780.2200, www.theparkingspot.com

83

SuperShuttle International, Inc. 800.BLUEVAN, www.supershuttle.com

80

The Florida Keys/Key West 800.527.8539, fla-keys.com/keywest

171

Traveler’s Choice www.travelerchoice.com

11

95

Museum of Indian Arts and Culture 505.476.1250, www.indianartsandculture.org

95

Museum of International Folk Art 505.476.1200, www.internationalfolkart.com

100-101 New Mexico Department Of Tourism www.newmexico.org 115

Ojo Caliente Mineral Springs Resort And Spa 800.222.9162, www.ojospa.com

105

Pippin Contemporary (505)795.7476, www.pippincontemporary.com

113

Purple Adobe Lavender Farm PurpleAdobeLavenderFarm.com

95

Santa Fe Botanical Gardens 505.984.8900, www.santafebotanicalgarden.org

115

Santa Fe Culinary Academy 505.983.7445, www.SantaFeCulinaryAcademy.com

112

Santa Fe Dining www.santafedining.com

97

Santa Fe Indian Market™ 505.983.5220, www.santafeindianmarket.com

111

Visit Phoenix www.visitphoenix.com

Santa Fe School Of Cooking 800.982.4688 or 505.983.4511, santafeschoolofcooking.com

103

ADVENTURE IN SANTA FE

Santa Fe Spirits 505.780.5906, www.santafespirits.com

103

Things Finer 866.983.5552 or 505.983.5552, www.thingsfiner.com

95

Wheelwright Museum 505.982.4636, www.wheelwright.org

109

Winterowd Gallery 505.992.8878, www.FineArtSantaFe.com

111

Barbara Meikle Fine Art 505.992.0400, www.meiklefineart.com

93

Buffalo Thunder 877.THUNDER, BUFFALOTHUNDERRESORT.COM

98

Drury Plaza Hotel in Santa Fe 505.982.0571, DruryPlazaSantaFe.com

114

Eldorado Hotel And Spa 800.955.4455, EldoradoHotel.com/adventurepass

105

EVOKE Gallery 505.995.9902 or 877.995.9902, EVOKEcontemporary.com

DESTINATION TEXAS 129

Boudro’s on The River Walk 210.224.8484, www.boudros.com

121

City of Richardson www.wildflowerfestival.com

128

Denton Art & Jazz Festival 940.565.0931, www.dentonjazzfest.com

107

Fairchild And Company 800.773.8123, fairchildjewelry.com

124

110

Georgia O’Keeffe Museum 5O5.946.1OOO, okeeffemuseum.org

Galveston Island CVB 800.GAL.ISLE, www.galveston.com

122

113

Ghost Ranch Education & Retreat Center GhostRanch.org

Hotel Galvez 409.765.7721, www.WyndhamHotelGalvez.com

108

GiacobbeFritz Gallery 505.986.1156, giacobbefritz.com

125

Lake Ridge Legend Communities LakeRidgeRoughHollow.com

107

Heritage Hotels And Resort 877.901.7666, www.HHandR.com/Southwest

129

Midland CVB 800.624.6435, www.visitmidlandtexas.com

91

Hotel Santa Fe 855.841 .6647, WWW.HOTELSANTAFE.COM

127

Rice University, Jones Graduate School Of Business rice.edu/ee

128

St. Mary’s University www.stmarytx.edu/mba

119

Tito’s Vodka www.TitosVodka.com

123

Tremont House 409.765.7721, www.WyndhamTremontHouse.com

95,97 International Folk Art Market 505.992.7600, www.folkartalliance.org or www.folkartmarket.org 111

La Fonda de Santa Fe lafondasantafe.com

95

Museum Hill Café 505.984.8900, www.museumhillcafe.net

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3/12/14 3:34 PM

Spotlight

Southwest Airlines honors a Team that keeps training equipment in topflight condition.

Each year on Valentine’s Day, Southwest Airlines recognizes one hardworking, behind-the-scenes Team with a special honor: the Heroes of the Heart Award.

We’re happy to announce that our Flight Simulation Technicians are the recipients of this year’s distinction. They were chosen from nominations submitted by Employees from across the country.

This highly experienced and talented Team consists of 26 Flight Simulation Technicians and one Simulation Coordinator. Together they’re responsible for the maintenance, engineering, servicing, and modification of the Flight Operations Team’s full-flight simulators, flight training devices, cockpit procedures trainer, and aircraft emergency equipment.

The Technicians, who are affectionately known as Sim Techs, provide ’round-theclock coverage in three shifts. (Southwest’s Flight Operations Training Center is a 24/7 operation.) At the start of each day, the Sim Tech staff conducts preflight checks on all flight simulators and flight training devices. The Team performs hardware and software troubleshooting and repairs as needed to keep training devices in working order.

In addition, Sim Techs update the simulation hardware and software, keep simulation scenarios and airport visual scenes current, construct special training equipment as needed, and maintain all

HEARTY APPROVAL

SWA applauds the Flight Simulation Technicians.

the necessary records. Because of this Team’s dedication, Southwest’s flight simulation equipment has a historical reliability rate in excess of 99 percent.

In addition to their day-to-day responsibilities, in 2013 Southwest’s Sim Techs: • obtained and installed rafts for overwater training.

• constructed and installed portable life vest training units.

• designed and fabricated new, portable display boards for emergency equipment training.

• upgraded and modified the Inflight Cabin Evacuation Trainer.

Congratulations to the Flight Simulation Technicians on being named our Heroes of the Heart! Your endless yet humble dedication is appreciated, and we are proud that such an outstanding Team is part of the Southwest Family.

—Valerie Curry

PHOTOGRAPHY BY CLINT WALKER/DEFY TIME PHOTOGRAPHY

+

Heroes of the Heart

156 SPIRIT APRIL 2014

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Life gets busy. That’s why it’s important to take a time-out—to get away and reconnect with friends, family, and maybe even yourself. Spend a little time away from it all so you can discover what life has waiting for you. With Rapid Rewards®, you can earn ights to over 95 destinations. Plus, unlimited reward seats and no blackout dates make it convenient to book ights when and where you want. So go ahead—memories are waiting to be made.

Joining is fast and free. Just visit southwest.com/spirit or text SPIRIT to 72743.

Message and Data Rates May Apply. By texting the keyword for enrollment, you consent to receive autodialed telemarketing messages from or on behalf of Southwest ® at the telephone number used for text-in. You understand that consent is not a condition of purchase. Maximum of two enrollment communications. For more information on SMS service, text HELP to 72743. Text STOP to 72743 to cancel. Privacy Policy and Terms and Conditions can be found on southwest.com/privacy. Benets apply to points transactions. All Rapid Rewards rules and regulations apply. ©2014 Southwest Airlines Co.

swa rapid rewards.indd 1

2/20/14 2:12 PM

Let time fly with free live TV.

Compliments of DISH

Southwest Airlines® and DISH are excited to offer free live and on-demand TV to your own device. Now available gate-to-gate! To watch live TV, simply connect to the Southwest Airlines Entertainment Portal and click “Watch TV.”

Available only on WiFi-equipped aircraft. DISH is a registered trademark of DISH Network L.L.C. Information on how to watch TV is available on page 158. Limited time offer.

swa live tv.indd 1

3/14/14 1:04 PM

Greening up the Blue Planet

PHOTOGRAPHY COURTESY EARTH DAY NETWORK AND TREEPEOPLE

Southwest and Earth Day Network’s joint efforts start in the community.

I serve as president and CEO of Earth Day Network, and as you might guess from the name of our organization, a healthy Earth is the place we LUV the most. That’s why we work with select corporate sponsors like Southwest Airlines to provide civic engagement opportunities at the local, state, national, and global levels. One of the core principles shared by Southwest and EDN is a heartfelt commitment to bettering the communities we serve.

For example, our Canopy Project aims to protect natural lands and preserve the environment for all people. But rather than focusing on large-scale forestry, we plant trees that enable the world’s

Community Outreach +

communities to sustain themselves.

Over the past three years, The Canopy Project has planted more than 1.8 million trees in 22 countries. Southwest and EDN have Canopy Project–driven efforts planned in Denver, Dallas, and San Diego that will help bring local partners and stakeholders together.

Our tree-planting event in Denver will assist with the restoration of the area’s deteriorating urban tree canopy and improve the city’s green infrastructure.

Trees reverse the impact of land degradation and can provide food, energy, and income, helping communities achieve longterm economic and environmental sustainability. Southwest Employees will also pitch in with EDN and local groups to bring environmental renewal to a low-income Denver neighborhood.

Dallas students will have a chance to learn a valuable lesson in conservation at a tree-planting event scheduled for the fall. Participants will hear a reading of the Shel Silverstein classic The Giving Tree before experiencing firsthand the importance of good citizenship and environmental preservation.

San Diego will also get to spread the LUV this spring when Southwest and EDN join with local partners to plant up to 50 trees to help restore the 52-mile San Diego River system. These trees are crucial for preventing erosion along the river, which is vital for supporting the city’s wildlife population.

Since 2011, Southwest and EDN have partnered to provide the resources needed to turn ideas into action and positively impact communities—those across the globe as well as those found in our own backyards. Together, we are working to make environmental education and a green economy a reality everywhere.

—Kathleen Rogers President and CEO Earth Day Network

APRIL 2014 SPIRIT

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Products & Services

A Look Inside: Southwest

Make the most of your travel experience with these great products and services from Southwest Airlines.

BUSINESS SELECT® Our most rewarding fare guarantees priority boarding in the A1-15 group, maximum Rapid Rewards® Points, Fly By® lane access in select cities, and a free premium drink on day of travel. southwest.com/ getbusinessselect

ONBOARD EXPERIENCE

Our recently installed “Evolve” interiors show our commitment to sustainability and Passenger comfort.

And those traveling on our -800s will enjoy Boeing’s Sky Interior, featuring LED lighting, enhanced ceilings, and pivoting overhead bins.

SWA CARGO

The Cargo Team provides Relentlessly Reliable® service to destinations across the map. When overnight is overdue®, depend on SWA Cargo to help. swacargo.com®

CLICK ’N SAVE®

FREEDOM SHOP

Get onboard with cool, new Southwest Airlines gear.

Visit swafreedom shop.com today.

Never miss another big sale! Get our latest deals on flights, hotels, packages, and more delivered straight to your inbox each week.

Planning your next vacation just got easier! Sign up today at southwest. com/email.

WIFI & ENTERTAINMENT

EARLYBIRD CHECK-IN®

Score a better boarding position. With EarlyBird Check-In, get an automatic check-in, a better boarding position, and earlier access to overhead bins. southwest. com/earlybird

GROUP TRAVEL

If you’re traveling with ten or more, our Group Travel Program is here to help, with discounted fares, flexible payment options, and unlimited name changes up to 72 hours before departure. southwest. com/groups

SNACKS & DRINKS

Flight Attendants will pass out complimentary snacks. Thirsty?

You’ll find our drink menu on page 167.

SWABIZ® BUSINESS TRAVEL PROGRAM Our corporate online booking tool covers travel tracking to cost management and now includes SWABIZ® Meetings with additional benefits for qualified meetings. It’s time you put the LUV airline to work for you. southwest.com/ corporatetravel

Our -700 and -800s feature a wireless, satellite-based network that allows you to stay productive and entertained inflight. Check email or watch live TV from your device.

Keep in touch with our new gate-to-gate capability! For details, see page 166.

GIFT CARDS

Give the gift of travel.

You pick the amount, they pick the place. No matter the occasion, it’s sure to please and never expires. Easy to redeem online, by phone, or at the airport. southwest.com/ giftcard

FLY BY®

Rapid Rewards® A-List and A-List Preferred Members and Customers who purchase Business Select® Fares can speed to the front of the ticket counter and security checkpoint lines in select cities. southwest.com/flyby

160 SPIRIT APRIL 2014

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RAPID REWARDS®

PAWS

Small dogs and cats are welcome to fly in the cabin with you. Bring Fluffy along for your next trip—your pet deserves a vacation too! southwest.com/pets

Any trip, any day. Get unlimited reward seats and no blackout dates*.

Real rewards you can really use. Sign up at southwest.com/jet.

All Rapid Rewards rules and regulations apply. *Applies to Points transactions.

CHARTERS

We can provide charter service for corporate meetings, conventions, or special events. We customize travel for your company, team, or group, on your schedule, to most commercial airports in the continental U.S. southwest.com/ charter

RENTAL CARS

We’ve got 14 car companies to choose from and the same low rates as the other guys. Plus, earn Rapid Rewards® Points with our seven Rapid Rewards Partners. southwest.com/car

VACATIONS

MOBILE

Download our newly redesigned app today! If you’re on a trip or have one coming up, our new mobile site and app make it easier to fly Southwest Airlines.

Check-in, check the status of your next flight, or book additional trips all from the palm of your hand. mobile. southwest.com

Whether you’re planning a beach trip to Mexico or the Caribbean or a weekend getaway in Vegas, we’ve got the best package deals on air, car, hotel, and attractions so you can build the vacation that’s just right for you. southwest vacations.com

HOTELS

With our Hotel Best Rate Guarantee program, you can feel confident that you’ve secured the best deal on your hotel stay.

Terms and conditions apply. Plus, earn Rapid Rewards® Points, and, with many of our hotels, enjoy the flexibility to pay at hotel checkout. southwest.com/hotel

APRIL 2014 SPIRIT

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Products & Services

A Look Inside: AirTran

Make the most of your travel experience with these great products and services from AirTran Airways.

PETS

BUSINESS CLASS

It’s the world’s most affordable Business Class. Stretch out in our two-by-two seats, which offer more seat, leg, and elbow room. You’ll also enjoy priority boarding, fee-waived first and second checked bags*, and complimentary cocktails. airtran.com *Weight and size limits apply.

CARGO

Customers can ship on select AirTran flights using Southwest Airlines Cargo®. swacargo.com®

SNACKS & DRINKS

Flight Attendants will pass out complimentary snacks. Thirsty?

You’ll find our drink menu on page 167.

A2B BUSINESS TRAVEL PROGRAM Take advantage of the AirTran business program. Benefits include fewer rules and restrictions, priority seating, and priority boarding. a2bcorporate.com

INFLIGHT WIFI

Surf at 30,000 feet. Look for the “gogoinflight” signal on your WiFi device, connect, launch your browser, and sign up. air.gogoair.com

CHARTERS

A+ REWARDS

SM

A+ Rewards. The simple, quick, and easy rewards program. aplusrewards.com

CLICK ’N SAVE®

VACATIONS

When planning your next beach trip to Mexico or the Caribbean, remember that we’ve got the best package deals on air, car, hotel, and attractions so you can build the vacation that’s just right for you. south westvacations.com

Small dogs and cats are welcome to fly in the cabin with you to domestic destinations.

Bring Fluffy along for your next trip—your pet deserves a vacation too! airtran.com/pets

Get all the latest AirTran and Southwest sale fares and travel deals sent straight to your inbox each week. Sign up for Click ’n Save today at southwest. com/email.

We can provide charter service for corporate meetings, conventions, or special events. We customize travel for your company, team, or group, on your schedule, to most commercial airports in the continental U.S. southwest.com/ charter

TRIP PROTECTION

Make sure you protect yourself from unexpected situations on your vacation. Benefits include trip interruption coverage, emergency medical assistance, and more. airtran. com/tripprotection

GROUPS

Groups of ten or more can reserve block seating, change passenger names up to two days in advance, and enjoy flexible payment schedules. airtran.com/groups

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Permitted* Pueden usarse dentro del avión * Small portable electronic devices (PEDs) such as tablets, e-readers, and smartphones weighing less than 2 pounds may be used in AIRPLANE mode at all times on domestic flights, unless a Crew Member indicates otherwise. A small PED may be held in hand, attached to a person, or placed in clothing or a seatback pocket. Devices and accessories may not block access to the aisle. Large PEDs such as laptops weighing 2 pounds or more must be stowed under the seat or in an overhead bin for taxi, takeoff, and landing. It is recommended that laptops be placed in a case when stowed under the seat.

On international flights, all PEDs must be turned off during taxi, takeoff, and landing at airports outside the U.S. and its territories. Please use headphones for all audio and video.

Siempre puedes usar dispositivos electrónicos portátiles y pequeños (PEDs) tales como tabletas, lectores electrónicos y teléfonos inteligentes que pesen menos de 2 libras en modo AVIÓN en los vuelos domésticos, excepto si un Miembro de la Tripulación indique lo contrario. Puedes sujetar un PED pequeño en la mano, llevarlo encimo, en la ropa o en un bolsillo en el respaldo del asiento. Los dispositivos y accesorios no pueden bloquear el acceso en el pasillo.

Los PEDs grandes como computadoras portátiles que pesen 2 libras o más deben

Smartphones (in AIRPLANE mode) Teléfonos inteligentes (en modo AVIÓN)

Tablets or E-readers (in AIRPLANE mode) Tabletas o lectores electrónicos (en modo AVIÓN)

CREW INTERFERENCE

de ser guardados debajo del asiento o en los compartimentos superiores mientras el avión avanza por la pista, durante el despegue y el aterrizaje.

Se recomienda que las computadoras portátiles se guarden en un estuche debajo del asiento. En los vuelos internacionales, todos los PEDs deben permanecer apagados mientras el avión avanza por la pista, durante el despegue y el aterrizaje en aeropuertos fuera de los EE. UU. y sus territorios.

Por favor usa auriculares para cualquier sonido o video.

Audio Players Aparatos de audio

Satellite Radio Radio por satélite

DVD/CD Players Reproductores de DVD/CD

Video Camcorders Videocámaras

Digital Cameras Cámaras digitales

Hand-Held Electronic Games Juegos electrónicos portátiles

Electric Shavers Rastrillo eléctrico Pacemakers Marcapasos

Hearing Aids Aparatos para sordos

Electronic Watches Relojes electrónicos

LOST AN ITEM ONBOARD A FLIGHT?

Noise-Canceling Headphones Auriculares que aislan el ruido

Never Permitted Nunca pueden usarse dentro del avión Devices capable of transmitting data, unless otherwise noted, are never permitted. Nunca son permitidos los dispositivos con capacidad para transmitir datos, excepto que se especifique lo contrario.

ELECTRONIC DEVICES

Cellphones and pagers may be used at the gate and after landing.

Los teléfonos y localizadores pueden ser usados en la puerta y después de aterrizar.

Customers are limited to one (1) bag per person, plus one (1) additional personal item. El límite es de una (1) maleta por persona y un (1) artículo personal.

Always Permitted Pueden usarse en todo momento dentro del avión Electronic nerve stimulators and other implanted medical devices are also permitted. Dispositivos de estimulación eléctrica de los nervios y otros aparatos médicos implantados también son permitidos.

DISABILITY ASSISTANCE

Southwest Airlines and AirTran Airways offer assistance to their Customers with disabilities upon request. Southwest Airlines y AirTran Airways siempre ofrecen asistencia para sus clientes con discapacidades que lo pidan.

CARRYON BAGGAGE

GPS Receivers GPS Laptop Computers Computadoras portátiles

Federal law prohibits any Passenger from assaulting, threatening, or intimidating a Crew Member or interfering with a Crew Member’s duties. La ley federal prohíbe que los pasajeros asalten, amenacen o intimiden a los Miembros de la Tripulación o que interfieran con los deberes de un Miembro de la Tripulación.

Visit the Customer Service page on southwest.com to report a lost item. Visita la página de Servicio al Cliente en southwest.com para reportar un objeto perdido.

PETS

All pets must stay inside their carriers and under the seat for the duration of the flight. Todas las mascotas deben permanecer dentro de sus jaulas y debajo del asiento durante todo el vuelo.

ALCOHOLIC BEVERAGES

Two-Way Radios (Walkie-Talkies) or Scanners Radios emisores/ receptores (walkie-talkies)

Electronic Cigarettes and Smoking Devices Cigarrillos electrónicos y dispositivos para fumar

RemoteControlled Toys Juguetes de control remoto

Television or AM/FM Radio Receivers Televisión o radios de AM/FM

Customers are prohibited from consuming alcoholic beverages not purchased onboard. Alcoholic beverages will not be served to anyone under the age of 21. We reserve the right to refuse the sale of alcoholic beverages to anyone.

Se prohíbe que los Clientes consuman bebidas alcohólicas si no fueron compradas a bordo.

No serviremos bebidas alcohólicas a las personas menores de 21 años de edad. Nos reservamos el derecho de negar la venta de bebidas alcohólicas a cualquier persona.

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Flight Service

En todos los casos, por favor rígete por los anuncios públicos y las solicitudes de los Sobrecargos con respecto a todos los aparatos electrónicos.

+

Please abide by public announcements from Flight Attendants concerning electronic devices.

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International Connections

For departure times and gate numbers, check airport monitors or ask a Gate Agent.

Atlanta (ATL)

ticket counters

domestic departures

international departures

airtran arrivals (from international)

recheck location

Baltimore (BWI)

Chicago (MDW)

Milwaukee (MKE)

Orlando (MCO)

Domestic North Terminal and International Terminal

Main Terminal, between Concourses A and B

Main Terminal

Main Terminal

Terminal A

Concourses C and D

Concourses A, B, and C

Concourses A and B

Concourse C

Airside 2

Concourse C

Concourses A, B, and C

Concourse A

Concourse C

Airside 2

From Nassau and Oranjestad: Concourse C From other destinations: Concourse F

From Cancún, Montego Bay, and Punta Cana: Concourse E From other destinations: Concourse A, B, or C

Concourse A

International Arrivals Building

From Montego Bay: Airside 1 or 4 From other destinations: Airside 2

Concourse F

For arrivals from Cancún, Montego Bay, and Punta Cana: Concourse E

Main Terminal

For arrivals from Cancún: Main Terminal

For arrivals from Montego Bay: Airsides 1 and 4

Connecting to an International Flight • Go directly to the AirTran departure gate.

• Checked bags will be transferred automatically.

• You should not have to leave the secure part of the airport.

Connecting from an International Flight • Depending on point of departure, Customers may have to clear U.S. Immigration before collecting checked baggage from the baggage carousel.

• You will then proceed through customs to clear checked and carryon baggage.

• Customers traveling from some countries go through the customs process before returning to the United States.

• If you have checked baggage, proceed to the Southwest/AirTran recheck desk or ticket counter to check your bags for the final portion of your trip.

• If you have purchased duty-free liquor, perfumes, or other liquids, they must be placed in your checked baggage before rechecking. Items exceeding 3 ounces that have not been placed in checked baggage will be collected at the TSA checkpoint before your domestic flight.

• Proceed to your departure gate. If you do not have a boarding pass for your connecting flight, you must obtain one at the ticket counter or at kiosks near the Southwest/AirTran recheck desk before proceeding to your gate.

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Hartsfield–Jackson Atlanta International Airport (ATL) Lower Level

International Terminal

Terminal Maps

Domestic North Terminal

MARTA Station

Baltimore-Washington International Thurgood Marshall Airport (BWI)

+

Lower Level

Main Terminal

International Arrivals

Midway International Airport (MDW)

Main Terminal

Lower Level

General Mitchell International Airport (MKE)

Main Terminal

Lower Level

Lower Level

Orlando International Airport (MCO)

Lower Level

Legend

Level 2

Terminal A

Southwest/AirTran Gates and Counters Security Baggage Claim Ticket Counter Concourse designation

Level 3

Terminal B

International Arrivals APRIL 2014 SPIRIT

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Inflight Entertainment

+

Information

WIFI

$8 all day per device* • Browse the Web, check e-mail or update your status on social media.

• In order to provide a topnotch WiFi experience, we limit access to certain highbandwidth applications and websites including Netflix, HBO Go, and VoIP. MESSAGING

See Inflight Entertainment Portal for pricing.

• Available all day per device*.

• Stay in contact with friends and family like you never left the ground.

• Information about which apps are available can be found on the Inflight Entertainment Portal.

MOVIES

$5 per movie, per device* • Choose from a wide selection of popular titles, including recent releases, classics, and children’s films.

• Movies can only be viewed while device is connected to Southwest WiFi. INFLIGHT ENTERTAINMENT PORTAL

• Our Inflight Entertainment Portal allows you to access free content, including games, a flight tracker, and all that southwest.com has to offer.

• WiFi, TV, and Movies are all accessible from the homepage of the portal.

HOW TO ACCESS

TV

FREE, compliments of DISHt! • Enjoy unlimited access to our popular lineup of live channels and on-demand TV episodes*.

• Compatible device information can be found on the Inflight Entertainment Portal. t DISH is a registered trademark of DISH Network L.L.C.

•

•

•

•

Every device is different, but here are the basic steps: Once onboard a WiFienabled aircraft, turn on your approved electronic device, and set to airplane mode. WiFi is now available gate-to-gate.

View available wireless networks, select “Southwest WiFi,” and connect.

Launch your Web browser, and you will be directed to the Inflight Entertainment Portal (you might need to hit “refresh”).

A list of supported devices and operating systems is available on the Inflight Entertainment Portal FAQ.

MORE INFORMATION

• Service on flights to/from Puerto Rico is currently not available for the entire flight.

• Southwest takes great pride in giving you low fares and a comfortable flight, but we are unable to provide technical support. Please call 1-800-435-9792 to report any problems you may have encountered with your WiFi service. * Content and services are offered on WiFi-enabled aircraft only. We cannot guarantee that connecting flights will be WiFi-enabled.

WIFI

Surfing is easy at 30,000 feet. With Gogo Inflight Internet on board, no matter where you’re going, you’re never more than a few clicks away from virtually everything.

Work. Shop. Catch up on e-mail. It’s up to you. And logging on is easy. Just follow these simple steps: • Turn on your WiFi-enabled device (laptop or handheld).

• Look for the “gogoinflight” signal, then connect.

• Launch your Web browser, and sign up.

WIFI SUPPORT

• On the ground, visit gogoair.com, or call Gogo customer service at 1-877350-0038. In the air, visit air.gogoair.com.

FREE ACCESS TO SKYMALL.COM

• Shop from SkyMall for free on this flight (you will not be required to pay for a WiFi session) . Connect to Gogo on your laptop, tablet, or mobile device, and visit SkyMall.com/AirTran WiFi. Spend $125 or more and earn a free Gogo Pass valid on any single Internet session.

Service on flights to/from international destinations is currently not available for the entire flight.

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Customs & Immigration

Beverage Menu

Customs and immigration forms will be distributed by Flight Attendants during your flight. Prior to landing, complete all forms pertaining to you. Below are tips to help fill out the forms. You will be presenting your completed forms immediately upon entering the International Arrivals building.

• Dewar’s® Scotch • Jack Daniel’s® • Wild Turkey®

U.S. CUSTOMS DECLARATION FORM Who must complete this form: • All Passengers (or one Passenger per family with the same address) bound for the U.S. How to complete this form: • Complete before arrival in the U.S. • Write in English, in capital letters.

• Be sure to include the street name and number, city, and state of your address in the U.S. • If you are transiting through the U.S., you may write TRANSIT and your final destination country.

• Lines 5 and 6 may be left blank if not using a passport.

• On Line 9, enter FL for AirTran, followed by your specific flight number.

• Please read both sides of the declaration.

• Sign at the “X.” 1

3

MEXICAN CUSTOMS DECLARATION FORM Who must complete this form: • All Passengers (or one Passenger per family with the same address) on flights bound for Mexico.

How to complete this form: • Complete sections 1–6.

• Once completed, sign and date the form.

2

3 MEXICAN IMMIGRATION FORM Who must complete this form: • All Passengers (including children) on flights bound for Mexico.

How to complete this form: • Complete sections 1–14 on the top portion of the form and sections 1–10 on the bottom portion of the form.

• Once completed, sign and date the top portion of the form.

• Sections on the form titled “USO OFICIAL” are for use by Mexican Immigration officials and should not be filled out by Passengers.

What to do with this form: • The form will be separated as Passengers proceed through Mexican Customs.

• Make sure to retain the bottom portion of the form.

• Bacardi® Rum • Baileys® Irish Cream • Finlandia® Vodka

• Corona Extra® • Fat Tire®

• Coastal Ridge® Chardonnay • Coastal Ridge® Merlot

BEER $5 • Bud Light® • Miller Lite® • Heineken®

WINE $5

PREMIUM BEVERAGES $3 • vitaminwater® XXX (Açai-Blueberry-Pomegranate) COMPLIMENTARY BEVERAGES • Minute Maid® • Seagram’s® • Coca-Cola® Apple Juice Seltzer Water • Coke Zero™ • LIFT® Coffee* • Tomato Juice • Diet Coke® • Decaf Coffee* • Mr & Mrs T® • Sprite® • Tea Bloody Mary Mix • Sprite Zero™ • Hot Chocolate • Minute Maid® • Dr Pepper® • Noncarbonated Cranberry • Diet Dr Pepper® Purified Drinking Apple Cocktail • Seagram’s® Water • Minute Maid® Ginger Ale Orange Juice • Seagram’s® * Creamer available Tonic Water Valid Southwest Airlines Rapid Rewards® drink coupons, as shown here, are printed with expiration dates and the Member’s (or issuing group’s) name. Business Select® drink coupons are valid for same-day use only. Valid Rapid Rewards and Business Select drink coupons will be accepted onboard for beer, wine, liquor, and vitaminwater®.

Southwest provides comingled, onboard recycling for all your paper, plastic bottles, and aluminum cans.

Thanks for helping us do our part for the environment by handing these items to a Flight Attendant.

LIQUOR $6 • Dewar’s® Scotch • Jack Daniel’s®

• Tanqueray® Gin • Bacardi® Rum

• Baileys® Irish Cream • Finlandia® Vodka

• Corona Extra® • Fat Tire®

• Coastal Ridge® Chardonnay • Coastal Ridge® Merlot

BEER $5 • Bud Light® • Miller Lite® • Heineken®

WINE $6

COMPLIMENTARY BEVERAGES • Seagram’s® Seltzer Water • Mr & Mrs T® Bloody Mary Mix • Minute Maid® Cranberry Apple Cocktail • Minute Maid® Orange Juice

• Coca-Cola® • Coke Zero™ • Diet Coke® • Sprite® • Sprite Zero™ • Seagram’s® Ginger Ale • Seagram’s® Tonic Water

• Minute Maid® Apple Juice • Regular Coffee • Decaf Coffee • Tea • Noncarbonated Purified Drinking Water

APRIL 2014 SPIRIT

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Information

2

• Canadian Club® Reserve • Tanqueray® Gin

+

1

LIQUOR $5

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Rapid Rewards and A+ Rewards Partners +

Southwest Airlines® and AirTran® Airways have joined together to create a more rewarding network! Now you can earn flights to more destinations faster with Rapid Rewards® and A+ RewardsSM. Earning rewards has never been easier or more convenient. You can even transfer your rewards between programs for easy redemption. With over 95 combined destinations waiting to be explored, join both loyalty programs today to make the most of your travels.

Southwest Airlines Rapid Rewards Rapid Rewards offers more ways to earn points to redeem for reward flights, and no restrictions to get between you and your favorite destinations.

You’ll earn Rapid Rewards Points for every dollar you spend with Southwest Airlines. Your points spend like cash, so lower fares require fewer points to fly. Plus, as a Member, you’ll enjoy these benefits:

UNLIMITED REWARD SEATS • NO BLACKOUT DATES • POINTS THAT DON’T EXPIRE*

Member tiers offer more benefits.

• Priority boarding • Fly By® Priority Check-in and Security Lane access** • 25% point-earning bonus

Receive all the benefits of A-List, plus: • Highest priority boarding • Free Inflight WiFi (only on WiFi- enabled planes) • 100% point-earning bonus

It’s free and easy to join Rapid Rewards!

Sign up now at southwest.com/spirit or by texting SPIRIT to 72743 to get started.

ENROLL

NOW!

AirTran Airways A+ Rewards A+ Rewards uses a credit system that rewards Members, based on how often they fly. Each one-way coach flight earns you one credit, with eight credits required to redeem a one-way coach ticket. Plus, each one-way Business Class flight earns you 1.5 credits, with 16 credits required to redeem a one-way Business Class ticket.

Elite status gets you more.

• Two-year redemption period on all A+ Rewards Credits earned*** • Complimentary Business Class upgrades at the time of booking on select fares† • First and second bag fees waived (weight and size limits apply) • Complimentary Business Class upgrades available at the gate 40 minutes prior to departure for all Coach Fares††

Visit aplusrewards.com to enroll in A+ Rewards!

Message and Data Rates May Apply. By texting the keyword for enrollment, you consent to receive autodialed telemarketing messages from or on behalf of Southwest at the telephone number used for text-in. You understand that consent is not a condition of purchase. Maximum of two enrollment communications. For more information on SMS service, text HELP to 72743. Text STOP to 72743 to cancel. Privacy Policy and Terms and Conditions can be found on southwest.com/privacy. A+ Rewards seats are subject to availability and blackout dates. Taxes and fees are extra—the September 11th Security Fee of up to $5.00 per one-way is not included. Passengers traveling to/from Puerto Rico are subject to additional government taxes of up to $33.40. Fares to/from the Caribbean and Mexico do not include additional government taxes of up to $230 one-way or $290 roundtrip. *Points don’t expire as long as you have flight or Partner earning activity every 24 months. Benefits apply to points transactions. **For a complete list of available Fly By locations, visit southwest.com/flyby. ***Two-year redemption period applies only to A+ Rewards Credits earned after Elite status is attained. †Valid only on Y and B Fares. ††Complimentary upgrades awarded 40 minutes prior to departure will be assigned if available according to order of checkin. A+ Rewards seats are subject to availability and blackout dates. All Rapid Rewards rules and regulations apply. ©2014 Southwest Airlines Co.

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Do More With Your Points!

RAPID REWARDS®

You can earn rewards faster with the Rapid Rewards Points Center. Buy points for yourself, give them as a gift, or transfer points from your Rapid Rewards account to another—all from one location! Plus, Rapid Rewards Visa Cardmembers earn two points for every dollar spent! Visit southwest.com/pointscenter to get started.

POINTS CENTER

Earn Even Faster With The Rapid Rewards Credit Card!

Premier Card Exclusive Benefits: Earn 2 points per $1 spent on Southwest Airlines and AirTran Airways purchases made directly with the airlines.

Earn 2 points per $1 spent on Rapid Rewards Hotel and Rental Car Partner purchases.

Earn 1 point per $1 spent on all other purchases.

Earn 6,000 bonus points after your Cardmember Anniversary.

Redeem points for International flights, cruises, hotel stays, rental cars, gift cards, and access to exclusive events.

Visit southwest.com/applytoday to learn more.

Accounts subject to credit approval. Restrictions and limitations apply. Southwest Airlines Rapid Rewards Visa Credit Cards are issued by Chase Bank USA, N.A. Offer subject to change.

See southwest.com/applytoday for pricing and rewards details.

More Partners Means More Rewards!

Rapid Rewards and A+ Rewards want you to get to your destination faster. By utilizing our growing list of Partners, it’s easy to earn points just by doing the things you normally would. Visit southwest.com/rr-partners to start earning even more rewards today!

Hotels

Receive 600 points per qualifying stay.

JW Marriott® EDITION SM Autograph Collection® Renaissance® Hotels Marriott® Hotels & Resorts Courtyard by Marriott® Gaylord Hotels® Marriott Executive Apartments®

SpringHill Suites by Marriott® Fairfield Inn and Suites

by Marriott® Residence Inn by Marriott® TownePlace Suites by Marriott® Marriott Vacation Club®

Wyndham Hotels and Resorts® Wyndham Grand Collection® Wyndham Garden® TRYP by Wyndham™ Wingate® by Wyndham Hawthorn Suites® by Wyndham Dream® Hotels Night®

Ramada® Days Inn® Super 8® Baymont Inn & Suites® Microtel Inns & Suites® by Wyndham Howard Johnson® Travelodge® (U.S. Hotels only) Knights Inn®

Bellagio® ARIA™ Vdara™ MGM Grand® The Signature at MGM Grand® Mandalay Bay® THEhotel at Mandalay Bay®

Aloft® Element® Four Points by Sheraton® Le Meridien® Luxury Collection®

Sheraton® St. Regis® W Hotels® Westin®

Park Hyatt® Andaz® Grand Hyatt® Hyatt Regency®

Hyatt Place™ HYATT House™

Radisson Blu Park Inn by Radisson Radisson® Park Plaza® Country Inns & Suites By CarlsonSM

Comfort Inn® Comfort Suites® Quality® Sleep Inn® Clarion® Cambria Suites®

MainStay Suites® Suburban Extended Stay Hotel® Econo Lodge® Rodeway Inn® Ascend Hotel Collection™

Rental Cars Receive 600 points per qualifying rental.

Specialty Earn points for sharing your opinions with e-Rewards.

Visit e-rewards.com/southwest to join now!

Earn points for reading and responding to marketing messages. Visit e-miles.com/swapartner to get started!

Earn up to 7 points per $1 spent on workplace solutions with Regus. Visit southwest.com/regus to learn more.

Ground Transportation Receive up to 300 points for qualified travel to and from participating airports.

The Mirage® Monte Carlo™ New York-New York® Luxor® Excalibur®

Shop and Dine Earn Rapid Rewards Points for shopping with many of your favorite online retailers! Visit rrshopping.southwest.com to learn more!

Home and Lifestyle Earn points when you choose Energy Plus® to supply your electricity in participating states*.

Learn more at southwest.com/energyplus.

Earn 3 points per $1 spent. Join Rapid Rewards Dining for free today at rapidrewardsdining.com.

*Energy Plus services CT, IL, MA, MD, NJ, NY, OH, PA, and TX.

Texas residents, earn up to 27,000 points with the Reliant Secure® 24 plan with Rapid Rewards. Visit reliant.com/southwestrapidrewards.

Rapid Rewards Members can earn 1,000 points per order of $29.99 or more.

Visit 1800flowers.com/rapidrewards.

PUC Certificate #10007

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Where We Fly PACIFIC TIME MOUNTAIN TIME

SEATTLE/TACOMA

CENTRAL TIME

SPOKANE

EAST

Route Map

PORTLAND

BOISE

MINNEAPOLIS/ ST. PAUL

GRAND RAPIDS MILWAUKEE

+

RENO/TAHOE

DES MOINES

SALT LAKE CITY

SACRAMENTO OAKLAND SAN FRANCISCO (SFO) SAN JOSE

DE

AKRON/

INDIANAPOLIS DAYTON

DENVER KANSAS CITY LAS VEGAS

BURBANK LOS ANGELES (LAX)

CHICAGO (MIDWAY)

OMAHA

FLINT

ST. LOUIS

LOUISVILLE

WICHITA BRANSON

ONTARIO

ALBUQUERQUE

ORANGE COUNTY

AMARILLO

SAN DIEGO

TULSA

NASHVILLE MEMPHIS

OKLAHOMA CITY LITTLE ROCK

PHOENIX

LUBBOCK

TUCSON

BIRMINGHAM DALLAS (LOVE FIELD)

EL PASO JACKSON

MIDLAND/ODESSA

The Southwest and AirTran networks are now connected, with service to more than 95 destinations. Book your next trip on southwest.com.

AUSTIN HOUSTON (HOBBY) SAN ANTONIO

PENSACOLA NEW ORLEANS

CORPUS CHRISTI

FT. MYER

HARLINGEN/SOUTH PADRE ISLAND

CABO SAN LUCAS/LOS CABOS

We Get You There You can get to a number of other cities via Southwest destinations. Fly to Santa Fe via Albuquerque, Palm Springs via Ontario, Galveston via Houston, and more. While we fly nationwide, service between some cities/airports is not offered. Be sure to check your flight schedule.

All international and some domestic service provided

by AirTran Airways.

CANCÚN

MEXICO CITY

Southwest service to Branson, Missouri; Key West, Florida; and Jackson, Mississippi, ends June 6.

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PANAMA

2/28/14 5:00 PM

EASTERN TIME ATLANTIC TIME PORTLAND MANCHESTER ALBANY

ROCHESTER GRAND RAPIDS

EE

FLINT DETROIT

BUFFALO/ NIAGARA FALLS

LONG ISLAND NEW YORK (LAGUARDIA) NEW YORK (NEWARK)

CLEVELAND

AGO WAY)

POLIS

BOSTON LOGAN PROVIDENCE HARTFORD/SPRINGFIELD

PHILADELPHIA

AKRON/CANTON PITTSBURGH COLUMBUS

BALTIMORE/WASHINGTON (BWI) WASHINGTON, D.C. (DULLES) WASHINGTON, D.C. (REAGAN NATIONAL)

DAYTON

RICHMOND

UISVILLE

NORFOLK/VIRGINIA BEACH

RALEIGH/DURHAM

ILLE

CHARLOTTE GREENVILLE-SPARTANBURG

GHAM

COLA

ATLANTA

PANAMA CITY BEACH

CHARLESTON

JACKSONVILLE ORLANDO

TAMPA BAY FT. MYERS/NAPLES

WEST PALM BEACH FT. LAUDERDALE (MIAMI AREA) NASSAU/PARADISE ISLAND

KEY WEST SAN JUAN PUNTA CANA CANCÚN

MONTEGO BAY

ARUBA

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The “If” List

Tracy Morgan, if you were an animal, what would you be?

A lion. He’s the king of the jungle, man.

If you had a time machine, where would you go and why? I’d go all the way back to the beginning of time just to see how it all went down.

The Emmynominated 30 Rock and Saturday Night Live veteran currently stars as a bulldog in Rio 2 (see page 32).

If you could give your 10-year-old self one piece of advice, what would it be? Keep doing what you’re doing.

If you could have created any work of art by another artist, what would it be? Everything Michael Jackson ever did. He was just awesome.

If you ruled the world, what’s the first thing you would change? I would get rid of hate.

If you had a superpower, what would it be? I’d be invisible so I wouldn’t have to explain anything to anybody.

If this were the last day of your life, what would you be doing?

Chilling with my kids, surrounded by love.

If we take our kids to see Rio 2, what can we expect?

A lot of love. A lot of laughs. It’s a great movie, and I thank God that I’m a part of it.

PHOTOGRAPHY BY JAMIE MIDGLEY/BLUE SKY STUDIOS

In Rio 2, your character’s motto is “Drool is cool.” If you had a personal motto, what would it be? Cool is cool.

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Composing New Music With Old Roots Qualcomm Institute composer in residence Lei Liang’s award-winning work creates new musical forms by blending Chinese tradition with technology. Hailed as “an important musical philosopher” by Wire Wire,, Liang is considered one of the most exciting voices in new music.

Lei Liang

Mapping the Human Mind Neuroscientist Jacopo Annese aims to create 2-D and 3-D structural maps of the human brain. These maps will provide important points of reference throughout the campus’s ongoing research efforts under the Obama administration’s BRAIN Initiative.

.

Jacopo Annese

Transmitting Data via Tattoos Todd Coleman’s research focuses on wireless tattoo technology that will transmit vital medical data, bringing yesterday’s science fiction into today’s reality. His ultrathin devices can monitor brain waves, heart rates and other vital signs without tying a patient to a machine, an especially promising advance for neonatal care.

Todd Coleman

New Techniques to Crack an Ancient Mystery Cosmochemist Morgan Nunn Martinez is a doctoral candidate in the Department of Chemistry and Biochemistry. By extracting and studying water in meteorites—including a 2.1-billion-year-old Martian rock— she hopes to refine theories of how water formed and was distributed throughout our solar system.

Morgan Nunn Martinez

Mentoring the Next Generation

Eric Chen and Rommie Amaro

Rommie Amaro works on models of proteins that will lead to new drugs that battle infectious viruses and bacteria.

She’s also mentoring the next generation of scientists.

She launched CompChemBioCAMP, a new research camp designed to retain women in the sciences, and mentors Eric Chen, winner of the 2013 Google Science Fair Grand Prize for his influenza research.

Named a best value university in 2014 by Kiplinger’s Personal Finance and The Princeton Review.

Learn more at ucsd.edu.

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Defining the Future of the Public Research University

UC San Diego Top Ranked

More than 20 UC San Diego graduate programs—in the arts, engineering, sciences and social sciences—were ranked among the highest in the nation by U.S. News Media Group in their “America’s Best Graduate Schools” guidebook, 2014.

Undergraduates in UC San Diego’s Jacobs School of Engineering launch an experimental balloon.

Taking Flight From its inception, the University of California, San Diego has attracted leading scholars with an entrepreneurial spirit and a penchant for risktaking. Young scholars—students and faculty—enjoy the freedom to cross boundaries and to create new disciplines that fuel breakthrough research.

Our visionaries are looking for the next discoveries that will benefit people around the world in all walks of life.

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