100mag 4th issue: DISTINCT

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urban•biz•life

daphne osena paez urban maven

the philippines’ list of 100 distinct styles

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0 /foreword Welcome to our latest edition of 100! This issue features some of the most “beautiful” personalities in the Philippine fashion and style industry today. Here, we offer you a glimpse of their ultra-glamorous lifestyles.

the beautiful people

parade

On one of our covers is Tim Yap—a self-styled personality who has trailblazed his way into Philippine psyche by establishing himself as a style icon. Through the years, we have watched him create a name for himself by the outrageous events he has hosted and the one-ofa-kind parties he has thrown. Arguably, fashion always takes its cue from the runways of Milan, Paris, London and New York. Manila, however, does not lag behind in establishing fashion trends and styles. Rhett Eala and Monique Lhuillier are just some of the names who have gained international recognition for their own personal brands or brands they represent. It is amazing that Rhett’s Philippine icon would gain such cult following here and abroad. Or, that Monique’s famous wedding gowns would be much sought after by most brides in Hollywood and anywhere around the world. Innovation is key to success in the fashion industry. Not only are Filipinos hungry for a new trend in fashion and style, the global citizen is constantly searching for that fresh trend to follow. Richie Yang

Executive Editor



0 /foreword After years of denial, we can now claim that the Philippines has a legitimate fashion industry. While some argue that our textile industry is in its toddler stage and isn’t even an “industry” yet, perhaps it is time to look at our distinct model as a developing, tropical nation. Do not be surprised that we do not have enough globally competitive fabric that both our local designers and customers can afford. We have yet to evolve as they did in Paris, New York, and now Los Angeles and Rio de Janeiro.

the

demigods

But we are a retail nation. In fact, demigods are building this nation. We have multilabels that are reaching the regional market. We have superbrands that cause awareness for the environment, positivity and nationalism. We have malls for castles. All these and more in DISTINCT: The Philippines’ List of 100 distinct styles. This is not a ranking, but a recognition of 100 distinguished names in Philippine fashion for the urban Filipino. We have hybrids whose influence on pop culture and modern society is indisputable. Our male cover personality, the multihyphenate Tim Yap, leads our salvation army as his portfolio of work germinates from lifestyle journalism to fashion endorsements to events organization to nightlife biz to television hosting. This list also acknowledges the power of celebrities, may it be through magazine covers and editorials, product endorsements or everyday fashion. Our female cover personality, Manila’s urban maven Daphne Oseña Paez, is a breath of fresh air amid the newdecade rebirth of experimentation and independent spirit. The TV-host-slash-Unicef-special-advocate has made a mark with her classic, polished look and urban aesthetics. This distinctness unifies our icons Anna Bayle and Isabel Preysler and a new generation of tastemakers—designers Puey Quiñones and Avel Bacudio, style bloggers Bryanboy and Cecile Zamora-Van Straten, stylists Jujin Samonte and Pam Quiñones, model Ria Bolivar and photographer Mark Nicdao, among others. We also pay tribute to the idiosyncratic Philippine fashion magazines and their resilience to the challenges of culture and economy. While the world’s greatest glossies inspire fashion, our local titles Mega, Metro and Preview have strengthened the national industry that we enjoy today. Brace yourself for 100 magazine’s most arresting edition to date. A. Carlo Velasco Editor-in-Chief

P h o t o g r a p h e r : Te k s P a b u a y o n ; J a c k e t a n d P o l o b y Z a r a M a n , G r e e n b e l t 5


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Business tags along a certain kind of lifestyle, and 100 magazine offers an insider’s point of view. 100, which caters to entrepreneurs and urban professionals, is the first and only business lifestyle magazine in the Philippines. What makes it different is that every issue lists 100 subjects under one business-related theme. This is business with a twist of lifestyle. 100 documents the various industries that influence our society and the names that have helped build them. We are the blackbook to brands, commerce and culture.

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Introducing Cross Advantage Cross Advantage keeps the distinction of fine Cross pens within reach at work or on the go. This smooth, slim design features iconic Cross detailing, indispensable quality and a lifetime mechanical guarantee. Converting your Cross ballpoint to a 0.7mm pencil is as easy as inserting a refill, thanks to Cross Switch-it™ the ball pen to pencil converter, which is complimentary with each Advantage. Exquisite finishes with lustrous chrome appointments accent this unique offering at a revolutionary price. (SRP at Php2890.00)

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On the Cover Photographer: Mark Nicdao Stylist: Charmaine Palermo Shot on location a t E N CORE SU P ER CLUB , T h e F o r t , Ta g u i g C i t y, Philippines

COUNTDOWN Actors, p14 1 Gretchen Barretto 2 Richard Gomez 3 Lucy Torres-Gomez

16 Katrina TantocoLobregat

28 Stores Specialists, Inc.

17 Team Manila

Designers, p38

18 Tessa Valdes

29 Amina Aranaz Alunan

Performers, p16

19 Cecile ZamoraVan Straten

4 Ely Buendia

20 Stephanie Zubiri

31 Avel Bacudio

5 Bamboo Mañalac

Brands, p32

32 Louis Claparols

6 Piolo Pascual

21 Bench

33 Melissa Dizon

Tastemakers, p18

22 Folded & Hung

34 Mich Dulce

7 Vicki Belo

23 Penshoppe

35 Rhett Eala

8 Bryanboy

Retail, p33

36 Jun Escario

9 Andre Chang

24 Bonifacio High Street

37 Ben Farrales

10 Daryl Chang 11 I Love You 12 Divine Lee 13 Jolina Magdangal 14 Republ1c 15 Jujin Samonte

25 Greenbelt 26 Rustan’s 27 SM Supermalls

30 Ivarluski Aseron

38 Cesar Gaupo 39 Rajo Laurel 40 Monique Lhuillier 41 Salvacion Lim Higgins 42 Jojie Lloren


4th Edition, 2010

Photographer: Te k s P a b u a y o n Stylist: Sam Feleo Shot on location at Manila C o n t e m p o r a r y, P a s o n g Ta m o Extension, Makati C i t y, P h i l i p p p i n e s

COUNTDOWN 43 Lesley Mobo 44 Pitoy Moreno 45 Randy Ortiz 46 Puey Qui単ones 47 Joey Samson 48 Cary Santiago 49 Jay Nicolas Sario 50 Inno Sotto 51 Lulu Tan Gan 52 Kate Torralba 53 Ramon Valera 54 Hindy Weber Tantoco

59 Daphne Ose単a Paez 60 Tim Yap Models, p64 61 Apples Aberin 62 Abbygale Arenas 63 Tweetie De Leon 64 Tina Maristela 65 Phoemela Baranda 66 Wilma Doesnt 67 Teresa Herrera 68 Joey Mead 69 Sara Meier

Icons, p45

70 Jo Ann Bitagcol

55 Anna Bayle

71 Ria Bolivar

56 Imelda Marcos

72 Raya Mananquil

57 Melanie Marquez

73 Rissa Mananquil

58 Isabel Preysler

74 Ana Sideco

75 Chat Almarvez

Photographers, p75

76 Charo Ronquillo

89 Sara Black

77 Brent Javier

90 Raymund Isaac

78 Karen Pamintuan

91 Mark Nicdao

79 Mikee Carrion

Stylists, p76

80 Luke Jickain

92 Millet Arzaga

81 Robby Mananquil

93 Jenni Epperson

82 Daniel Matsunaga, Hideo Muraoka, Akihiro Sato

94 Shahani Gania

83 Marc Nelson

96 Michael Salientes

Editors, p69-74

97 Liz Uy

84 Katrina Holigores

Beauty, p79

85 Pauline Suaco-Juan

98 Barbi Chan

Art Directors

95 Pam Qui単ones

Xeng Zulueta

86 Vince Uy

Thrift, p80

87 Everywhere We Shoot!

99 Divisoria

Publisher

100 Ukay-Ukay

88 Sari Yap

Addendum p84


Executive Editor

Editor-in-Chief

Richmond Yang

Adrian Carlo Velasco

Art director

Teks Pabuayon

Editorial Assistants

Marie Laurice Lupoy Jan Michellardi Ylagan

Correspondents Senior Corespondents Charles Buenconsejo, Mark Nicdao, Charmaine Palermo, Jake Verzosa, Writers

Photographer

Junelyn De La Rosa, Gem Gutierrez, Frecious Zarah Marfil, Julien Matabuena, Stephanie Navalta, Andrea Sagragao, Upper Viceo, Maria Solita Zaldivar

Paelo Pedrajas,

Publisher Cheryl Feliciano Business Development Director Cristina Chua

Directors Judy Ang, Leah Aquino, Arianna Gimenez, Cristina Gonzalez, Alexis Langlois, Matthew Langlois, Finance Manager Christopher Atienza

Media and marketing Director Heinz Ngo

Media Manager Mario Alaman

Illustrator Sam Feleo

magazine October Eighty Publications, Inc. 5F Agustin 1 Building, F. Ortigas Jr. Road, Ortigas Center, Pasig City, Philippines Telephone: (632) 631-9991 to 95 Fax: (632) 635-4455 E-mail: corporate@octobereighty.com http://www.octobereighty.com http://twitter.com/100magazine http://facebook.com/100magazine

Assistant Media Director Ian Belleza

is published quarterly by October Eighty Publications, Inc. All Rights Reserved. Copyright Š 2010 October Eighty Publications, Inc. Printed in the Republic of the Philippines. No part of this magazine may be used or reproduced in any manner without permission from the publisher. The views and opinions expressed by the authors in this magazine are not necessarily those of October Eighty Publications, Inc. Unsolicited manuscripts and images, which the publisher assumes no responsibility, will not be returned unless accompanied by self-addressed, stamped envelopes.



correspondents 10 0

senior

edi tor i a l t e a m

junior

correspondents

c or r e sp on den t s CHARLES BUENCONSEJO Literally drawing inspiration from paintings, the young commercial and magazine photographer paints with light and shade. Check out his works at cargocollective. com/charlesbuenconsejo and charlesbuenconsejo. net. mark nicdao is the Philippines’ most sought-after commercial and fashion photographer. He turns commerce into art. Mark is the future of Philippine photography.

CHARMAINE PALERMO “Putting things together to create a look is my art. Fortunately it is also my job, so I earn while I do the thing that I love most. That’s enough reason for me to get up everyday with a grateful heart.”

TEKS PABUAYON With her keen, unforgiving eye for aesthetics and incorrigibly emancipated forays into photography- TEKS Pabuayon is 100 Magazine Art Director kaiser. Her pictures bespoke raw, documentary-style imagery, palpable creativity and an intimate translation of subjects that all add up to an esteemable design quotient. She has both Fine Arts and Journalism degrees from UP Diliman. Photo by A. Carlo Velasco; Jacket by Zara, Greenbelt 5

MARICE LUPOY Marice loves fashion as much as she loves writing. She is very much fascinated with this ever-expanding, multi-billion industry, and hopes to visit the fashion capitals of the world. She graduated Cum Laude from the University of Santo Tomas with a Bachelor’s Degree in Communication Arts.

jan ylagan Is a perpetual nomad who likes boy’s clothes, plain white v-necks, eclectic prints and paperthin footwear. Her style is absolutely boring. Photo by Teks Pabuayon

Jake Verzosa Jake Verzosa (b. 1979, Philippines) is a freelance photographer based in Manila. His work as a successful editorial and commercial photographer has given him a chance to expand his craft and has taken him to outside destinations around the region. He has traveled extensively around Southeast Asia and considers his documentaries and portraits as his personal work.

junelyn de la rosa Writes freelance and habituates creative writing to adolescents when she is not running off to bijou cafes, scouting for good books or “scribbling” in dog-eared notebooks. She favors Chomsky, Bellow, Rushdie, Dostoevsky, Simone de Beauvoire, Anais Nin and Sylvia Plath. She loves fierce sunsets and stygian fixes. sam feleo painter. Artist. Mentor. She currently pursues fashion design. With a painting degree from UP Diliman’s College of Fine Arts, she has exhibited in numerous shows and galleries. She is interested in the paintings of Bosch, and highly intrigued by the works of Pieter Bruegel. Stephanie Lee Navalta Is a Humanities graduate from the University of Asia and the Pacific with a Minor in Political Economy. She has a passion for writing and research. One of her goals in life is to write for a magazine or newspaper and be able to publish her own book someday. She likes to travel, and takes interest in topics like Fashion, Cosmetics, Health & Lifestyle, Film, and Politics. In her own way she wants to contribute to society by living life as a good citizen to her country. paelo pedrajas Paelo is a 22 year old advertising arts graduate from UST College of Fine Arts and Design. An artist but a photographer by choice, he’s currently focusing on shooting fashion, events and runway.



dearth of chic

gretchen barretto—no

/ actors

the classic heartthrob

richard gomez—

princess

lucy torresgomez—visayan

I L L U S T R AT O R s a m f e l e o a n d t e k s pa b u ay o n



—’90s rock icon

ely buendia

/ performers

alternative nation

bamboo mañalac—

the debonair

piolo pascual—

I L L U S T R AT O R s a m f e l e o



ambassador of beauty

vicki belo—

/ tastemakers

blogger’s paragon www.bryanboy.com

bryanboy—

I L L U S T R AT O R s a m f e l e o



/ tastemakers

A U T H O R MA R I C E LUPOY M A K E - U P J AKE G AL V E z

andre chang—PINOY POSTMODERN

Very postmodern and a mix of changing fashion subtexts—that is how Andre Chang defines his personal style. This accessories designer and stylist is known to combine current trends with directional shapes and proportions. Andre’s daily look is comprised by three important elements: mood, color and accessories. “If I feel down I gravitate to color to renew my spirit and if I feel like expressing something serious, I speak with dark colors. I always finish my look with complementing accessories,” he shares.

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L E F T T O R I G H T: PHOTO by Daryl Chang / PHOTO by Andre Chang



/ tastemakers

A U T H O R MA R I C E LUPOY P H O T O G R A P H E R TEKS PABUAYON

daryl chang—fashion editor, preview stylesamurai.blogspot.com 1

DaRYL CHANG IS all about reinvention. Preview’s fashion editor is very experimental with her looks, as she likes to take runway styling and incorporate it with street style. Her go-to outfit is a great fitting shirt, black leggings and fierce, statement footwear. When asked about fashion here in Manila, she thinks that it is evolving. “It is a lot better now compared to five years ago, when fashion isn’t dynamic yet,” she says. Daryl observes that people now don’t want to look dated; instead they want to be in the know of all trends, thanks to the connectivity being brought upon by technology.

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1 Black drape top from HK Khaki trousers, H&M / 2 Skirt from Australia Jacket from Ronaldo Arnaldo; ARTWORKS: Artist: Merryloo; Milk Castle | 2010 | Photograph on arches archival paper | 17 x 25 inches (x9) Ed. of 3 | PHP 48,000


A U T H O R MA R I C E LUPOY P H O T O S b y I LO V EYOU STO R E 1

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ATILLO: My thoughts on metal wood and leather… for the next cool show.

1 ivory white satin dress with

ILOVE YOU

—fashion willsave theworld http://fashionwillsavetheworld.tk FIVE MINUTES WITH SHARON ATILLO OF I LOVE YOU How did I Love You begin? SHARON ATILLO: I Love You began with Mimi, Corinne and myself in a box of a room with the big question: “What the hell to do with the lot of love? for a lot of Love?” Your daily inspirations? ATILLO: This comes to mind today. I forgot the name of who said it: “Above all else, it is all about leaving

a mark… that I existed. I was here. I was hungry. I was defeated. I was happy. I was sad. I was in Love. I was afraid. I was hopeful. I had an idea and I had a good purpose and that’s why i made works of art…” Your personal style? ATILLO: Whatever works. Whatever i can afford. Whatever that’s not frilly and that should fit in my suitcase. What is I Love You Store currently working on?

What’s next for the young fashion brand? ATILLO: The FUTURE ;-) I Love You Store creative directors are Sharon Atillo and Geof Gonzales. I Love You is located at Cubao Expo, Gen. Romulo St., Cubao, Quezon City. I Love You Accessories are now available at Trilogy Boutique, Rada Street, Legaspi Village, Makati City, Philippines.

organza sculpted pleatss / 2 ivory white satin blazer / 3 black cotton twill oversized tuxedo with silver satin lapels / 4 flawed polka dot printed georgette straight cut dress with pleated hem

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/ tastemakers

A U T H O R j a n y l a g a n P H O T O G R A P H E R t e k s pa b u ay o n M A K E - U P B Y R OBB I E P I NE R A H A I R B Y NANTE AL I N G ASA

divine lee —THE NEW FACE OF MANILA

twitter.com/DivinemLee

Divine Lee will take you by surprise—”I’m not the stereotype that people think I am.” Truly, the self-confessed “slasher” (real estate honcho and entrepreneur) is not as girly-girl as the glossies pertain her to be. Personality wise, she’s one of the boys, enjoying her fair share of video games (her favorite is Final Fantasy XII), reading X-Men Comics and loving fast cars. In terms of style, however, she unleashes her femme fatale with her combo of towering stilettos, sexy numbers and trademark big curls. A genuine penchant for fashion and an imaginative mind makes Divine a style icon in the making.

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/ tastemakers

A U T H O R A . C A R LO V ELAS C O P H O T O G R A P H E R t e k s p a b u a y o n stylist MA R A R EYES

jolina

magdangal

—collective unconscious twitter.com/mariajolina How can we ever forget the standout fashion sense of Jolina Magdangal? Think butterflies, neons, knee-high socks and the bangs! This showbiz tastemaker was ahead of her time during an era when everyone would just wear jeans and white tees. From being a ‘90s teen icon to today’s fashion warrior, Jolina has proven to be Pinoy pop’s chameleon.

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/ tastemakers

A U T H O R m a ric e l u p o y P H O T O G R A P H E R j a k e v e r z o s a

republ1c

www.republ1c.com

B

A

Republ1c defines the movement of young entrepreneurs and boardsports enthusiasts Migz and Julio Villafuerte. This urban streetwear and culture store started in 2007 as a wakeboard shop and later on expanded by bringing brands from the US that the brothers would usually wear. Their hobbies influence their style. For instance, Julio is into wakeboarding and music. Migz, on the other hand, is into surfing, “gambling” and of course, wakeboarding. “There is always a relation between our hobbies, interests and our personal style,” Julio shares. Republ1c reflects today’s emerging street culture in the Philippines. Recently, the brothers opened their own skatepark and soon, a wakepark and Republ1c’s own line of clothes are on their way. “There will be hints of what we like in the designs... like gambling and wakeboarding,” Migz shares.

On Migz: The Hundreds Savage Snapback flat billed hat, Anon Optics shades, Neff shirt,

Bell and Ross

watch, KREW jeans / On Julio: The Hundreds Rust A d a m s h i r t i n B u rg u n d y, Girl Erik Koston Kapow skateboard

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C

—street culture

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jujin

samonte —manila

underground www.jujin.com

Arguably, the fickle and androgynous Jujin Samonte is the future of Pinoy avant-garde. The do-ityourself stylist’s unorthodox fashion sense is a challenge of taste for spectators and aficionados.—A. CARLO VELASCO

16 katrina

tantocolobregat —laid back love

The Rustan’s fashion buyer and curator is a force to reckon with. We are drawn to her tropical chic vibe.

team manila —graphic designed lifestyle

www.teammanila.com

From its humble years in 2005, Team Manila has become a household name in patriotic apparel and merchandise. Founders Jowee Alviar and Mon Punzalan defines Team Manila as a “voice” rather than style. The brand and design studio uses the power of topography, which makes it distinct from other clothing brands.— KRISTALL AIHARA


/ tastemakers

tessa valdes

—SOCIETY SHOWMANSHIP

I L L U S T R A T O R SAM FELEO


A U T H O R MA R I C E LUPOY P H O T O G R A P H E R TEKS PABUAYON

19 cecile zamora-van straten —style conscience www.chuvaness.com

stephanie zubiri

—EPICUREAN CHIC www.epicurusinc.ph

“It ’s like Jane Birkin meets Audrey Hepburn and they went to Woodstock together,” the food entrepreneur talks about her personal style.

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/ brands

P H O T O G R A P H E R t e k s pa b u ay o n

bench www.benchtm.com Big celebrity endorsers. Massive billboards. Multi-label success. Who would have thought that the Philippines’ leading clothing and lifestyle brand started as a quaint shop in 1987? Today, Bench has expended from men’s clothing to women’s wear, undergarments, scents and even munchies; and has opened retail outlets in China, United Sates and the Middle East.

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/ retail 22 folded & hung —urban edge

www.foldedandhung.com

23 penshoppe —always fresh www.penshoppe.com

24 bonifacio high street —new manila

www.ayalamalls.com.ph

greenbelt

—philippine style district www.ayalamalls.com.ph


/ retail

rustan’s

—home of luxury retail

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sm supermalls www.smsupermalls.com C L O C K W I S E F R O M L E F T: SM Cubao is a 102,354-sq.meter superstore that mixes great design and great retail. It has the SM Department Store, SM Supermarket, a Cyberzone, as well as retail, food, and service outlets, / SM CITY North Edsa is now the largest shopping mall. It was opened in 1985 and has undergone several expansions and renovations. It is composed of the City Center (Main Building), The Block, Annex and a Sky Garden, which includes attractions such as the Roof Garden, t h e S k y D o m e , d i n i n g a n d e n t e r t a i n m e n t o u t l e t s . / S M M all of A sia i s e n v i s i o n e d a s t h e p r e m i e r e d e s t i n a t i o n m a l l i n the Asia Pacific region. The 386,000 sq .meter mall has a p a n o r a m i c v i e w o f t h e w o r l d f a m o u s M a n i l a B a y, h a s t h e c o u n t r y ’s f i r s t I M A X t h e a t e r, t h e c o u n t r y ’s f i r s t O l y m p i c sized ice skating rink, over 600 local and international brands, and over 150 indoor and al fresco dining outlets.

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SM Megamall is one of the top 10 largest malls in Asia.

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/ retail Stores Specialists, Inc. (SSI) is a wholly Filipino-owned corporation belonging to the Rustan Group. SSI was established in 1985 with the mission of pioneering into freestanding specialty store concepts. It broke ground in specialty retailing by expanding its distribution through freestanding stores in prime shopping malls in Metro Manila. Through the last two decades, SSI grew its retailing operation by acquiring the exclusive marketing rights and franchise of some of the finest and most prestigious international brands in the world. Year 2003 in particular marked the beginnings of a new wave of growth for the company with the acquisition of the local franchise for the brands under the Gucci Group. This was

P H O T O G R A P H E R t e k s pa b u ay o n

stores specialists, inc. www.ssigroup.com.ph

followed by the much awaited store openings of other well known brands: Zara and Debenhams in 2005, Gap in 2007, Marc Jacobs and Banana Republic in 2008, Tory Burch in 2009 and just recently, the very prestigious Hermes. SSI is now the leading highend fashion specialty retailer in the Philippines, with the biggest lifestyle brand portfolio and the largest network of retail outlets all over the country. The numbers tell the story: Over 70 brands, close to 350 freestanding and shop-in-shop locations, totaling over 250,000 square feet of prime retail space in the major shopping centers of Manila, Cebu, Davao and Pampanga.



/ designers

amina aranaz -alunan www.aranazbag.com

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With an extensive history in bag manufacture and export for various American brands, the Aranaz family founded the Aranaz brand of highly intricate handbags in 1998. Creative use of materials, fine detailing and exquisite handiwork have since become synonymous with the Aranaz name with Amina Aranaz-Alunan as its designer. Proud of its rich Filipino heritage, an ARANAZ bag exhibits its thrust to “de-ethnicize the ethnic.” Known for juxtaposing native materials such as mother of pearl, coconut shell and wood beads with sparkling crystals, stones, luxurious fabrics and leather; their creations boast of a unique artisanlike feel with pleasantly surprising details that make them ultra special. Imagine the elegance of mother of pearl, the roughness of coconut shell and luxurious crystals all merging under a hand sculpted wooden frame.—Maria Solita Zaldivar

T O P R O W, L E F T T O R I G H T: beaded bow bag / oro bag MIDDLE ROW: L E F T T O R I G H T: f r i n g e a n d beads bag / carved wood bag / rose bag BOTTOM ROW: peacock bag / ivory rose bag


30 IVARLUSKI ASERON

avel bacudio

—the artisan 32 LOUIS CLAPAROLS 33 MELISSA DIZON

www.eairth.ph

34 MICH DULCE

www.michdulce.com


P H O T O b y STANLEY ON G

/ designers

salvacion lim higgins

rhett eala

From 1947 to 1990, Salvacion Lim Higgins—better known by the acronym of her name, “Slim”—challenged the parameters of Philippine fashion, giving it some of its earliest, and often boldest strokes. Blurring the divide between the conventional and the contemporary, she is considered one of the pioneers of Philippine couture. Another aspect of her legacy lies in the work of succeeding generations of designers trained at the Slim’s Fashion & Arts School, which she established in 1960 and which marks its 50th year this October. Slim was born on January 28, 1920 in Legazpi, Albay. She passed away on September 15, 1990, days after designing her last creations.

In December of 2006, Philippine brand Collezione C2 welcomed designer Rhett Eala as its new creative director and design chief. Rhett spearheaded the transformation and innovation of the brand that the Filipino market witnessed in 2007. The designer known for his simple but strong fashion aesthetics continues to give new twists to the brand’s image, especially through its patriotic designs—such as the Philippine map—it’s been known for.— MARICE LUPOY

36 JUN ESCARIO 37 BEN FARRALES 38 CESAR GAUPO

www.gauposhoecouture.com

39 RAJO LAUREL

www.houseoflaurel.com

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40 MONIQUE LHUILLER www.moniquelhuillier.com

42 JOJIE LLOREN 43 LESLEY MOBO

www.lesleymobo.com

44 PITOY MORENO 45 RANDY ORTIZ

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—philippine couturier

1 1986; A trio of textures: Caféau- lait dognin lace mini with ruched chocolate brown velour skirt trimmed with maribou feathers and an orchidpink Shantung silk bow. Featured in Legends: Fashion and Song show.


3

3 Late 1950s: Created for Nelly Montilla Lovina. Antique-gold silk satin cocktail dress with a bubble skirt gathered into pleats at the front hemline, forming a stylized knot. Courtesy of Marta Lovina; PHOTOS NEAL OSHIMA / 4 1957: Joji Felix Velarde “Vivid Oriental blue chiffon sheath richly embroidered with shades of gold on maroon velvet, and then draped in Siamese fashion covering one shoulder with a soft trailing

2 1986 Magenta-colored

panel. Cocoon-shaped

dognin lace mini with a

threequarter length coat

dark raisin ruched velour skirt, and draped with an iridescent Thai silk bow

carries the exotic further 4

with bands over the shoulders curving around

at the side. Featured in

the sleeves.” (Description

Legends: Fashion and Song

from Philippine Charm

show.

Magazine, November 1957.) Featured in the Encore

2

fashion show. PHOTOS by BOB’S STUDIO / 5 1959 Created for Leonila Garcia Nylon jersey terno covered with paisleys of Swiss cotton lace and rows of fringes. Courtesy of Jose Carlos Garcia Campos Model Angel Aquino PHOTOS NEAL OSHIMA / 6 1990: Lacquer-red silk organza layers with zebrapatterned beading on black velvet. From the last collection of Slim. 5

PHOTOS by NEAL OSHIMA

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/ designers

P H O T O G R A P H E R e d i s o n o n g S T Y L I S T m e l vi n m o jic a

puey quiñones —the next canon

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47 JOEY SAMSON 48 CARY SANTIAGO

jay

nicolas

sario

50 INNO SOTTO

Jay Nicolas Sario is the first Filipino who made it to the US show Project Runway in all its seven seasons. The show serves as a launch pad that propels a designer’s career and existence in the competitive world of fashion. Sario is an aspiring designer and a budding talent waiting for that perfect break. Before joining the renowned competition, he worked as a visual merchandiser and lead stylist for Gap’s kids division in San Francisco. As of press time, the FilAm designer finished fourth in the series.—ANDREA SAGRAGAO

51 LULU TANGAN

www.tan-gan.com

52 KATE TORRALBA 52 RAMON VALERA—

national artist for fashion design PHOTOS FROM mylifetime.com

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/ designers

hindy weber

tantoco “Style is an enhancement of life. My personal style is all about subtle irreverence. My style is distinct because my life is my own and my circumstances are unique, just as everyone else’s is. As a designer, I help shape the industry by manufacturing 100-percent locally.”

P H O T O S f r o m t h e C ULT FEMME SUMME R C OLLE C T I ON


P H O T O G R A P H E R t e k s p a b u a y o n ; SHOT AT THE MA R I K I NA C I TY FOOT W EA R MUSEUM , M a ri k i n a C i t y , P h i l i p p i n e s

/ icons

55 anna bayle —first asian supermodel www.annabayle.com

“My trademark look was ‘soignee.’ Perfectly groomed down to the La Perla underwear. And on special occasions, my motto is always ‘Look at me!’ In the present moment, I don’t love fashion, neither do I hate it. When fashion was my way of life, I loved the creativity of the designers. I was entrenched 100 percent in fashion then. But even then, I have to say, it did not consume me.”

imelda marcos “They went into my closets looking for skeletons, but thank God, all they found were shoes, beautiful shoes.”

/ 45


/ icons

melanie marquez

—the filipina model


I L L U S T R A T O R SAM FELEO

isabel

preysler —the queen of glamour

/ 47


Daphne osena paez

urban maven You may not be aware of it, but Daphne Oseña Paez has changed the way we see Manila. If you tune in to ABSCBN on a Sunday late night, then you’ll understand what we’re talking about. Her almost-four-year-old lifestyle show Urban Zone has undoubtedly become the world’s window to Philippine urban living. It opened our eyes to a new discovery that we are, in fact, cosmopolitan. Arguably, no other host fits seemlessly into her show than Daphne. Impeccable taste, classic appeal, subtlety: three key factors that have made the host-turned-entrepreneur-turned-Unicefadvocate a household name in the lifestyle industry. And we just had to know what’s behind all that gloss and poise.

A U T H O R A D R I A N C A R L O V E L A S C O / P H O T O G R A P H E R T E K S PA B U AY O N / S T Y L I S T ( A S S I S T E D B Y VA N E S S A J O H N S O N ) / M A K E U P X E N G Z U L U E TA / H A I R R AY M O N D E S T R E L L E S / A S S I S TA N T S M A R I C E L U P O Y & J A N Y L A G A N / S H O T O N L O C AT I O N C O N T E M P O R A R Y, W H I T E S P A C E , P A S O N G T A M O E X T E N S I O N & P O W E R P L A N T R O C K W E L L C E N T E R , M A K A T I C I T Y.

SAM FELEO KO & JOEL AT M A N I L A MALL,


J. Brand skinny jeans Php11,800.00; Tyler white jacket Php4,000.00; Schutz pumps Php4,950.00


Artwork: Artist: Raul Rodriguez; Art for one man drowning / 2010 / Wooden rulers, bottled soda and string | Variable | NFS

J. Brand skinny jeans Php11,800.00; Tyler white jacket Php4,000.00; Schutz pumps Php4,950.00


Dark gray shorts, PhP1750, beige blazer PhP3750, black lace sleeveless top Php2250, all from Mango.

D&G dress Php64,800.00; D&G pumps Php28,800.00


DAPHNE OSENA PAEZ: I love TV. It is my main medium. And I’m so grateful that after all these years, I am still doing good TV. I can proudly say that none of my shows... have contributed to the noise that we get in local TV. I didn’t get into TV to be famous. But nevertheless, you have made it. OSENA PAEZ: I sincerely wanted to make a difference and I just wanted to tell stories. The glamour part came much later. Up to now, it is the story that I enjoy telling...not so much the performance. There is very little performance to what I do. When I’m on TV, I am just being myself... with better posture. Was television your first love? OSENA PAEZ: No, I was painfully shy growing up. I had a fear of speaking in public. I didn’t like attention. I wanted to be an architect. Design and fashion seem to be running through your veins... OSENA PAEZ: As a little girl, I was sheltered and treated like a little doll princess by my dad. I grew up in the Nichols Air Base. My dad was in the Air Force...But my parents always exposed me to beautiful things— and that included clothes. My kindergarten graduation shows me wearing a white toga and red Mary Janes. I always wanted to be in pretty dresses. Then, you moved to Toronto.

OSENA PAEZ: When we moved to Toronto, everything was there... There was a Toronto Fashion Festival and my mom would take me to see the beautiful fashion shows, when I was just 14. I went to an all-girls high school and we had to wear uniforms. But I remember wanting to take on a summer job just so I could buy my own Benetton sweatshirts. Your distinct style is minimalistic and addictively subtle. OSENA PAEZ: I aim to be wellmannered in the way I relate to people and that includes how I dress, up how I talk and how I express myself. I used to be guided by sticking to classic and feminine fashion. But as a mom of three, and I’m still breastfeeding my nine-month old, I now think of comfort first...Bottom line, I aim to be polished no matter what I’m wearing. After more than 10 years, Pinoys still consider your former magazine show F as an influential force. OSENA PAEZ: On a personal level, I have always been proud of F. But I didn’t realize the extent of the influence that show had on a generation of women... and men. Recently Olay got the three original F girls together—me, Angel [Aquino] and Cher [Calvin]...I didn’t achieve what I thought I wanted to do—“save the world”— but I think through F in a small, no in a big big way, we were able to influence our viewers in how they lived, where they ate, what business

they got into, [what they wore]. It was a direct impact... sort of like local politics. And then, there was Urban Zone... OSENA PAEZ: I wanted a show for the grown up F girl...Now, its time for the F girl to have a house. Since design and architecture were my first loves, I created Urban Zone with the idea of marketing it to the thousands of OFWs who would love to own a house in the Philippines. But more than the show, you have established your name as a brand. Tell us more about it. OSENA PAEZ: I have always been a stickler for gorgeous beddings. I believed in investing in sleep—a good mattress, the best pillows and the best bedsheets my money could buy. I saw the need for good quality and chic designs of beddings in this country. It was a blessing that I met the owners of Linens Direct, an importer of excellent quality beddings...Take note that these are the same quality of linens you would be paying hundreds of dollars for in North america and Europe. What’s next for the Daphne label? OSENA PAEZ: My next products will be a limited edition of Daphne Living furniture; all handmade by the best furniture makers in Pampanga. This photoshoot gives a sneak preview of my line. These are accent pieces that will automatically bring a dose of glamour and chicness to your space.

Brocade skirt with black garter and gold hardware by Vanessa Ang available at Myth PhP2595; dark brown tank and shoes, Daphne’s own; knit beige belted long cardigan PhP2750 from Mango; bangle PhP1850 from Mango.


photo G R A P H E R c h a r l e s b u e n c o n s e j o stylist c h a r m a i n e p a l e r m o


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Daphne is currently a UNICEF Special Advocate for Children. Her role is to assist UNICEF in its advocacy, fundraising and program efforts and in communication to the public—in particular mothers—the vision and values that guide UNICEF’s work for children.


W h a t ’s your battle plan? Is it world domination? TIM YAP: Not at all. There’s no battle plan, really. My growth has been quite organic, and save for some things that I envisioned to be, I just constantly strive to be a better version of myself. After all these years, I’m still learning. In this day & age, is there anything that you’re rebelling against? YAP: Mediocrity. I don’t do anything half way. Although instead of rebellion, I think we can achieve more things if we work together. Rebellion is so EDSA. There are other ways. Do you have any heroes? YAP: Superman is my all-time favorite. He could do everything, even wear his undies over his pants and get away with it. Green, orange, yellow or none of the above? YAP: I go for neon pink—it’s more summery. But seriously, I think my vote is something very personal to me—I have gotten offers to endorse or host for politicians, but I politely declined. Whoever can take the country to a place of progress is the one who is fit to be President. I will judge based not on their personalities but of their platforms. So to answer the question, I am still undecided. For somebody like you, what makes distinct distinct? YAP: I am a very visual person. I like to spot the difference, and then celebrate it. Sometimes you can tell right away. Other times, you’d have to look beneath the surface and realize there’s more than meets the eye. What to you is current? YAP: Everything given a fresh take can be current. We live in a no-age society where “now” is a mindset. Why did you get a mohawk? YAP: Just for this cover shoot, I went to Henri Calayag—he is the one responsible for all my hairevolutions—and just decided to chop out the sides for this hot summer. Every now and then, I like to stir things up, add spice to the tried and tested. How do you keep distinctness in this age of “copy, paste?” YAP: I always look inside for something that is original, something that I can call my own. No offense to others, but I prefer to be copied. Pasting optional.

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tim yap

el supremo He’s no Andres Bonifacio. But with a growing club empire, his noontime TV invasion and a brand-spanking, new mohawk, renaissance man Tim Yap has definitely built his 21st-century Katipunan. And whether you support or ignore his cultural movement, you cannot deny the multihyphenate’s evolution from society columnist to pop culture proponent. Although you think you’ve heard everything about him, would you like to know the truth about Tim Yap?

AUTHOR ADRIAN CARLO VELASCO / PHOTOGRAPHER MARK NICDAO / STYLIST CHARMAINE PA L E R M O / M A K E U P B Y J O H N PA G A D U A N F O R S H U U E M U R A / H A I R B Y B O R G A L O B A F O R L’ O R E A L P R O F E S S I O N N E L / A RT D I R E C T I O N T E K S PA B U AY O N & A . C A R L O V E L A S C O / A S S I S TA N T S J A N Y L A G A N & J E A N R O S E G A R A B I L E S / S H O T O N L O C AT I O N AT E N C O R E S U P E R C L U B , T H E F O R T, T A G U I G C I T Y, P H I L I P P I N E S

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Metal epulets available at cuteture.multiply.com

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Do you have a peg? YAP: Nope, I don’t. It would have been easier if I had. But I’m happy to not have one, as I can chart my own path and not be too concerned about the “peg.” You are your own peg. Ryan Seacrest or Adam Lambert? YAP: Both. One is a great host and the other a great performer. They both give so much to their audience—I look up to people who respect their audience and are able to give back and give more than what is expected. How is it like hosting Party Pilipinas? YAP: It’s a thrill and a half hosting a live party on Sunday noontime TV—presenting these artists and working with a great production is such an honor. What has changed since you started being a party jock on the new GMA-7 show? YAP: I have given up my Saturday nights, for one, just to be able to wake up early and be fresh in time for Sunday morning, where we have to report for duty wherever the live action is at. But it’s all part of the equation, and it’s not as if my body clock isn’t already effed up to begin with. Jet lag is my middle name:-) Do you think you’ll ever get in to acting? YAP: As a kid, I got my first break in the theater, followed by production work and then marketing jobs. So I’ve tried my hand at it—enjoyed myself immensely. But it’s not for me—if actors have filmography, I have cameography—I’ve appeared in almost 10 films already, as myself, can you believe that? Maybe I’m best when I’m playing myself. Why are you hosting Tweetbiz? YAP: Why not? We all love entertainment news, and love discussing current events with friends and experts in the field. Why am I there? Because I like to put a positive spin to things and not go into the gossip gutter. There are always two sides to a story and I enjoy being the moderator of showbiz news—just like any news, it deserves balance—and if you can have a laugh (or two) while you’re at it, then why not?

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Military I.D. tags dripping necklace available at cuteture.multiply.com.


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Who is V Trends by Tim Yap talking to? YAP: It’s talking to innovators, early adaptors, pop culture enthusiasts and generally anybody, who wants to be first, or to at least be aware of it first. The business of trends is something I have always been interested and passionate in. I learn so much just by doing this show and working with creative geniuses in the field of trend watching, such as Gino de la Paz, who’s been at it ever since. We’ve been breaking scoops since we started in media more than a decade now, and this is the TV version. With all these, how do you handle Philippine Star Supreme? YAP: Supreme is in my veins as I grew up in print media. It is like breathing for me. We have a dedicated team of passionate pop culture vultures who dish out the latest and the best from all the clutter that surrounds us. What is next for the club scene? YAP: Variety is the name of the game. The more you can offer, the merrier. A bigger club is in store, Republiq, at Resorts World, and a new Mansion—all this year 2010. Our vision when we put up Embassy was to put Manila on the global dance map. It continues with Encore, and coming soon, Republiq. Mansion on the other hand, proves that nightlife does not have to be limited to Metro Manila, and is therefore reaching out to top cities all over our 7,107 islands. Encore will still be at its Fort location, as will Members Only and The Manor. Exciting times up ahead. Where is Manila pop culture going? YAP: It is going towards a balance of online and offline activity. Being hi-tech is nothing if you don’t appreciate the low-fi. I think there will be a move from the random and back into the iconic. The world is far too individualistic to look the same. Who do you follow on Twitter? How many followers do you have so far? YAP: As of this printing, more than 50,000 followers. I follow a mishmash of pop icons from Paul Smith, Larry King, Ryan Seacrest, Deepak Chopra, Ellen De Generes and more! Plus a few good friends and work colleagues—I love Twitter! Follow me at twitter.com/iamtimyap. iPhone or BB? YAP: Happy with my Nokia. Lots of apps that apply to my life. What’s now and what’s next? YAP: I am right here, right now and excited for what is next. (Mantra for everybody. Now, re-tweet!)

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/ models 61 apples aberin

phoemela

62 abbygale arenas

baranda—model

turned host P H O T O b y pa e l o p e d r a j a s

63 tweetie de leon

jo ann

bitagcol P H O T O b y JO A N N B I T A G C OL

64 tina maristela Straight from a fairytale, Jo Ann was a girl from the province plucked from obscurity and thrown into the fashion spotlight. Now settling in her newfound calling which is photography, Jo Ann remains to be the country lass that she once was with a style that’s “relaxed, mannish and a bit laid back.” —JAN YLAGAN


66 wilma doesnt

ria

bolivar P H O T O b y e d i s o n o ng

67 teresa herrera

68 joey mead www.joeymead.com

69 sara meier

www.teresaherrera.net This Iloilo native’s look is hard to miss. Statuesque. Golden brown. And has that striking face. It’s no wonder Ria Bolivar is in almost every editorial and has walked every catwalk. She has “it”—that oomph many models seem to aspire for throughout their career. The difference is, Ria doesn’t even need to try.—JAN YLAGAN

raya

mananquil

When it comes to style, yogini Raya Mananquil doesn’t think she’s anything original. Inspired by the things around her, Raya quips that the things she wear are “an influence of a lot of people, places and things around the world.” Known for her easy and laid-back aesthetic, Raya is often decked in vintage Levi’s shorts, ankle boots and a hat.—JAN YLAGAN


/ models 73 rissa manaquil

ana sideco Fashion buzz! Manila’s very own Ana Sideco has just signed a deal with one of New York’s top agencies, Major Model Management. With an Oriental look and versatility to boot, it’ll come as no surprise if this fashion vixen ranks up in the international industry.—GEM GUTIERREZ

PHOTOGRAPHER jake verzosa

76 75 charo chat almarvez ronquillo


P H O T O G R A P H E R T EKS PA B U A Y O N M A K E U P B Y JO Y C E PLA T O N

ON KAREN: Dress by Undernourished Manila (by designer Tina Braganza); shoes are Botkier and accessories are by Kannah Manila. A rt w ork : A r t i s t : S h a r o n Atillo; Although each of us may speak more or less truly none of us will ever manage to speak the truth in full / 2010 / Vintage chair upholstery fabric roller coaster /

27 x 26 x 33

inches / PHP 25, 855

karen

pamintuan —sunkissed siren

brent javier—

innate suave

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/ models 79 mikee carrion

robby

mananquil

68 \

P H O T O G R A P H E R j a n y l a g a n I L L U S T R A T O R SA M F ELEO

80 luke jickain

Comfortable and classic ensembles play a chunk for top male model Robby Mananquil’s fashion requisites, but playing it around with hints of street and vogue sum up a distinct fashion style he can only pull off. For a veteran model like him, he doesn’t look much up to other fashion icons, but he kindles inspiration from music, places, moments and art around him.— UPPER VICEO

82 daniel matsunaga, hideo muraoka, akihiro sato

marc nelson

When we talk about our country’s most recognizable male faces, Burmese-Australian Marc Nelson surely has to be in the list. He began his career in the Philippines as a model in early 2001 before showbiz beckoned. The model-cum-actor has his face appearing in billboards literally everywhere. Thanks to his mouthwatering, exotic looks coupled with a perfect physique.


A U T H O R j a n y l a g a n P H O T O G R A P H E R T EKS PA B U A Y O N

katrina holigores

— editor-in -chief, metro This constant traveler is a proud advocate of Filipino design, evident not only on her personal style but also through her editorial take in Metro Magazine. “Fashion is not just a passion but an advocacy. We find ways to promote our local talent on print, television and on ground,” she quips. With a style that’s understated chic, Katrina will never sacrifice comfort. A dress with classic lines coupled with high heels is a must when she’s out in public but during her private time, Katrina confesses that she’s still more of a t-shirt-and-jeans person, who just ups her fashion ante through eye-catching accessories or jackets.

Black dress and gold jacket by Tippi Ocampo / All accessories by Michelline Syjuco / Black pumps, Jill Sander / Silver pumps / YSL J e a n s , Ty l e r

/ editors


/ed i tor s

pauline

suacojuan

— editorin-chief, preview

“Fashion is more pervasive than ever. In this time, I like looking at people who approach fashion differently, who has a definite point of view in terms of their style--effortless, unexpected and out of the box; people who don’t ride the trends so much. In terms of my personal style, I’ve reached the point wherein, it sounds callous but, I don’t care anymore what people think. For a lack of a better word, my style is lazy yet still effortless.”

Black dress by Salvacion Lim Higgins / two-toned t i g h t s f r o m To p s h o p ARTWORKS: Print on tarpaulin; Artist: Ringo Bunoan ; Untitled Monument / 2010 / Ta r p a u l i n p r i n t / 1 1 4 x 160 inches ED. of 3 + 1 AP / PHP 80,000 / Bench;

Artist: Christina

Quisumbing Ramilo; Bati/ Galit | 2008 | Wood, angle bar | 41 x 24.4 x 100 inches / PHP 125,000

P H O T O G R A P H E R T E K S PA B U AY O N


/ art directors

vince uy —creative director, preview

He came on set with a bright orange tiger emblazoned on his shoes. Truly, Preview creative director Vince Uy, despite being reserved, knows how to make a statement. It is no surprise that Vince knows how to infuse art into today’s most arresting fashion editorials. In terms of his personal style, he sticks to chic basic pieces that are very put together, going for classic cardigans and rolled up jeans—but always with a little kick like a funky pair of footwear or a dark blue fedora.—JAN YLAGAN P H O T O G R A P H E R pae l o pe d r a j as

everywhere we shoot! —pop culturist www.everywhereweshoot.com

In this contemporary playground of the distinctive and stylish, Everywhere We Shoot’s Ryan Vergara and Garovs Garrovillo rightfully wear the throne. Their fashion style slopes to the carefree and playful signature vibe. They sway away from the overplayed surreal concepts other visual artists go for, but confines with the real and exceptionally ‘ordinary’ that is unmistakably EWWS. —uPPER VICEO

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P H O T O G R A P H E R e v e r y w h e r e w e s h oot !


/pu b l i sher

SARI YAP

— president, mega publishing group Unflinching. Maybe it was the tactile contrast— the languidly undulating heat in the pavements egging our troop’s vocal, hapless discontent—but there is a distinct convivial undertone in Sari Yap’s swanky high-rise pied-a –terre. Alternative music hums, a subtle exotic aroma (perhaps vanilla and musk) permeates the tasteful interiors and colorful fishes swim in their huge watery glass den. Outside, the frenetic jungle seems like an afterthought. Impeccably garbed in a beige onesie, wavy tresses framing inquisitive wide-set eyes—Sari Yap ushers our phalanx, throws questions like confetti about makeup, our magazine, and plies us with scrumptious slices of carrot cake all in one breath. Ebullient and visibly whip-smart—her enthusiasm is as palpable as the farrago of interesting art pieces sitting here and there, like wizened trouveres waiting to tell their own stories. Two decades ago- fresh from a Masters in Media Management in Spain and brimming with ideas, Sari Marita Yap shook up the norms of the staid, verging-on-boring, dude-centric print establishment and pioneered the first fashion glossy in the country despite the collective disparagement and scepticism that she was not cut out for the job. Luckily for us, she paid no heed and ploughed on. Armed with sheer grit, wit and a keen business 72 \

sense, Sari as CEO and editor-inchief catapulted Mega Magazine and the country’s fashion industry from the backwaters of obscurity to the frontlines of printscape churning out a ferocious empire of more than a dozen glossies that tackle fashion, architecture, interior design, local Hollywood and gourmet food. Indeed, since her majestic foray, her discerning ‘eye’ for fashion has made her one of the country’s fashion iconoclasts. In fact, the recently-launched Mega Fashion Awards has propelled brilliant fashion designers in the such as Rajo Laurel and Patrice Ramos Diaz into the fashion world. Asked what inspired her to have a career in fashion, she happily pips that “It is helping people achieve that put-together look inside and out.” Moreover, she defines her core demographic as “someone who is in her 20s to 40s, smart and affluent.” In a matterof-fact tone, Sari expounds that it is the magazines’ dedicated readers who have helped them navigate the economic snags with straight-A’s, achieving record-breaking heights in the past year. Finally, as the year continues to unfold—Sari Yap hopes to expand her goldmine by venturing into television and pulling off a new format for her fashion magazine in another medium. Without a shadow of a doubt, she just might pull it off with aplomb and surprise her already much silenced critics.

Asked what inspired her to have a career in fashion, she happily pips that “It is helping people achieve that puttogether look inside and out.”


A U T H O R J U N E D E L A R O S A P H O T O G R A P H E R T E K S P A B U A Y O N m a k e - up J O Y C E P L A T O N

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/ special feature

A MEGA HISTORY Pioneering a local fashion magazine was not an easy undertaking for Sari Yap, founder and editor in chief of Mega Magazine. She was met by outright rejections, all doubting the selling ability of the magazine. But Sari pushed through with her goal. With limited investment, mostly from Sari’s parents, Mega Magazines and Publications, Inc set up a shop in a “one room” office in Quezon City. A business, art and editorial team of seven got together and began to produce the first issue of Mega. Despite lacking computers and air conditioners, and poor lighting in the photo shoot area, everybody kept optimistic. The launching of their very first issue was held at Mandarin Hotel, where Sari invited all the would-be investors. There were those who were impressed and decided to put in money, however, the additional investment generated by the launch party still wasn’t enough. To keep Mega afloat, it was recommended to Sari to try Jerry Tiu one more time, a young businessman who already turned her down before. Surprisingly, Jerry Tiu donated his money to help sustain the magazine’s next issue. With Jerry Tiu now Mega Publishing Group president and its major investor, the magazine’s cash flow problems eased somewhat. Meanwhile the entire team kept busy producing each issue 74 Mega. \ of


/ photographers

89 sara black

raymund

isaac Her experience as a model while she learned photography simultaneously gave her a better understanding of the craft. This made it possible for her to capture the unique characters of her subjects. Sara Black sees fashion as the glorification of the human body because it highlights the best in the human form. This belief emanates in her distinct style as a photographer where she is best known in the industry for her ability to show the sensitivity in her photographs and capture the soft feminine aesthetics. —CHATO RAMOS

Formerly known as the bad boy of Philippine photography, Raymund Isaac’s reputation came about due to his intriguing collection of nude and risque photographs. He has continually stimulated the minds of the viewers by his uncanny ability to deliver his images in a very sensuous and provocative manner. Raymund presents glamour and beauty at par with international standards. Today, he is considered to be the Philippines’ premier fashion photographer. —Justin Sales

P H O T O f r o m sa r a b l ack P H O T O b y r ay m un d isaac

mark nicdao Style, for Mark Nicdao, is “noticeable aesthetically, pleasing distinction, effortless class and demeanor in all aspect.” Having shot the country’s most arresting fashion spreads and print commercials from avant-garde to high fashion, Mark’s personal style, however, is almost the extreme opposite. Seen around wearing light clothes with his feet on Doc Martens, Mark’s style is very comfortable and laid-back, a throwback to the ethos of the fashion industry in which, he leads the pack.—JAN YLAGAN

PHOTO by PIA ZARAGOZA

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/st y l i st s

millet arzaga If Millet Arzaga was an Incredible, she would be Violet—”I prefer to be invisible, yet establish a strong presence.” Her aggressive, no holdsbarred look is a testament to that. Millet’s style is nothing ordinary—-she gives every look a punch, an edge, a possibility to influence others. For her, fashion is her canvas and she’s glad to splash some color, lines and shapes into it, whether it’s for her or for her clients.—Jan Ylagan

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P H O T O G R A P H E R m a r k nic d ao


P H O T O G R A P H E R to m eppe r son

jenni epperson www.jenniepperson.com “Style is a spirit. It’s more of the non-physical essence of fashion. Everyone has it but only a few can define it. My style is ever evolving. It’s like my mini walk-in closet—ever full, ever changing but I always know where all my essentials are.”


/st y l i st s

shahani

gania

pam quinones

Shahani Gania is a true blue fashion lionheart. The avant-garde stylist makes fashion its playground, playing around with structures, colors and textures, layers and tucks in every outfit. Hair or no hair, gold glitter dresses or all black ensemble, with Shahani Gania, you’re sure that every wardrobe is an art piece. —JAN YLAGAN

Pam Quinones’ personal style is never polished. No matter how cluttered her look could be, she remains one of the industry’s most stylish. “Clothes are secondary because no matter how plain you look, if you own it, you’ll look like a star,” says Manila’s most in-demand stylist.—JAN YLAGAN Make-up Claire Diokno.

P H O T O f r o m s h a h ani gania

P H O T O G R A P H E R m a r k nic d ao f o r cu l te f e m m e

96 michael salientes— the first-born stylist

97 liz uy—fashion director, preview

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/ beauty P H O T O S B Y P A T D Y H A I R B Y J E RR Y J A V I E R

barbi chan— bold & beautiful

xeng zulueta —vanity fair

www.motherfusser.blogspot.com

P H O T O G R A P H E R teks pabuayon


/t h r i f t 1

3

divisoria —bargain mecca

1 Inside Divisoria mall, buyers are scrambling for cheap jerseys, jeans and shorts. These items start at Php50 apiece, or Php100 for a bundle of three pieces. / 2 A flower vendor along Ilaya Street makes the common notion that Divisoria is a scary place rather moot. / 3 Divisoria is never empty a n d n e v e r w i t h o u t c o l o r. Shoppers and stalls brighten the busy Sta. Elena Street.

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5 4 Ta b o r a S t r e e t i s t h e m a s k and costume haven. Masks are all handmade and can be seen being made on the spot. Prices range from Php40 a piece to Php150. / 5-6 Score cheap but good quality fabrics at Ilaya Street. Fabrics, like everything else in Divisoria, are cheap. A yard starts at Php20. / 7. A vendor along Ilaya enjoys his bed of fabric.

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8 Inside Ilaya is an assortment of gowns — all handsewn and made from fabrics sold at Divisoria.

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orange dress

white and grey

by Wardrobe by

geometric dress

Petite, Php120

by Eat This!, Php150

shoes by Steve Madden, Php280

ukayukAY —the new arrival

Times like these when almost everyone you know is still teetering and tottering over stiletto-breaking potholes of the ever-recent global financial meltdown and the cool tres chic crowd can’t afford to snag couture labels without batting a well-mascaraed eyelash—the ubiquitous vintage or ukay stores are a guilt-free, must-stop watering hole for hard-core and newbie fashionistas. Wedged precariously in between pockmarked buildings all over the metro, these thrift stores offer a stupendous and jawdroppingly affordable mishmash of couture garb, footwear and accessories. Snag must-haves like an LV Speedy bag, Gucci flats or a Michael Kors tote by shuffling to the nearest ukay-ukay stores in Katipunan, Anonas and Cubao. Needless to say, bring tons of cash, wet wipes and loads of equanimity.


A U T H O R j u ne de la rosa P H O T O G R A P H E R T E K S P A B U A Y O N STYLING, MAKE-UP AND HAIR BY SAM FELEO MODEL VERONICA FELEO

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black and white knitted jersey top by Diane Von Furstenberg, Php120

Nine West Jeans, Php300

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1 blue leggings and a c c e s s o r i e s , s t y l i s t ’s o w n / 2 shoes by Steve Madden, Php280; grey studded belt, s t y l i s t ’s o w n / 3 s h o e s b y Steve Madden, Php280; pig paper weave deco, Php100 / 4 white and silver belts, s t y l i s t ’s o w n All items were brought f ro m R a b e r l y U k a y U k a y, K a t i p u n a n c o r. A n o n a s , white dress by

Quezon City

JU’S, Php120 Acknowledgements: BJ Albert of LZC Holdings I n c . , 1 0 2 1 s t Av e . B rg y. black boots by

Ta g u m p a y C u b a o , Q . C . /

D r. M a r t e n s ,

S G . E d u a r d o C a l v e z J r. ,

Php900

SGAlex Garutos, Phil. Guardians Centennial Force Inc.

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7 Tides Ad Launch 2010 On March 1, 2010 - The night was an intimate affair to remember, as the Tides Hotel Boracay together with its partners celebrated alongside with their affiliated travel agencies, media and special guests. The night marked the launching of their 2010 Ad Campaign entitled “Where the Tides take you…” featuring the works of renowned photographer and visual iconoclast, Raymund Isaac. Showcased on the night itself were photographs of his vision of the Tides experience – a night of romance under the moonlight or basking under the glorious sun in fabulous style. For the first time, the official Tides 2010 TVC was also revealed on the same night. As depicted on their TVC, The Tides is definitely a place where your fantasies meet reality. Escape and take a break! Let the Tides Hotel Boracay take you to where you want to be. Enjoy the Tides Temptation Package for as low as P8,900/head on weekdays and P11,990/head on weekends! For reservations and inquiries, contact Tides at 722 9200 or 725 3411. E-mail: reservation@ tidesboracay.com. Visit our website at www.tidesboracay.com. 1 GP Reyes & Denisse Oca / 2 Kristine Shroff of Shroff Intl. with a friend / 3 Alvin Pulga & Xeng Zulueta / 4 Stephen Khu and Cecil Mejia of Tides welcome guests to the event./ 5 Borgy Manotoc / 6 Manila Bulletin’s Mark Dy and Deepa Munsakhani enjoy an evening with colleagues at Suite, The Fort.

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In Italian, the word bravo directly translates to excellent—and this is what Bravo! Ristorante, a charming, Makati-based restaurant promises to its diners once they’ve tasted their food; a promise they live up to everyday. Helmed by passionate foodies, this restaurant concept started in 1998 in Alabang with a goal to bring authentic Italian cuisine in Manila. By hiring a

professional Italian chef to come up with their menu and whip up the recipes, and by importing ingredients from Italy itself, you’re sure that the taste is genuine Italian. Their pizzas are freshly rolled, their risotto will melt in your mouth. With Bravo, there’s no fusion of Italian to another cuisine. The owners believe that it’s representative of the country so why not change or mix up a good thing? So they stuck to keeping it purely Italian. And no one’s complaining. Bravo delivers their promise of excellent Italian cooking and one can’t help but scream, “Bravo!” after the meal. Well, myself at least.

Bravo Makati, Ground Flr, Classica Tower, 114 HV dela Costa St., Salcedo Village, Makati, Philippines. Tel. Nos. +632 886-7885; +632 750-3378. Log on to www.bravo.ph.

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A new French restaurant and bar lounge has just opened at the Ground Floor of the Atrium of Makati at Makati Avenue corner Paseo de Roxas that will not only excite the adventurous and discriminating palate but offer him, as well, a visual feasts of color and texture interplays in every plate he beholds—at the Society Lounge, a dining and bar concept inspired by the FrenchFashionFood Company of France, Saudi Arabia and Lebanon. Society sits 50 people comfortably for lunch and dinner and has a lounge bar for 30 to 40 people with a private room that strikes you as a hideaway den for a party of 10. A DJ spins on the weekends. The bar is stocked with an impressive list of wines like Chateau Grand Puy Ducasse Paulliac Grand Cru Classe 1998, Vosnes Romanee 1 Cru 2004, Puligny Montrachet 2004, Moet & Chandon Brut and Rose, Veuve Clicquot, Krug Grand Cuvee, Dom Perignon Brut and so much more. Society Lounge, Ground Floor ATRIUM of Makati Bldg. Makati Avenue corner Paseo de Roxas, Makati City (02) 408-1852

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AU T H O R S T E P H A N I E N A V A L T A & J A N Y L A G A N P H O T O G R A P H E R te k s pa b u ay o n

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Barcino has definitely made a remarkable success since its establishment in 2006. Its first branches started in Julia Vargas Avenue, Fort Global City, and Greenbelt 5 respectively. Now, what started out as a university project in Spain, now becomes a full-blown wine and tapas bar in Greenbelt 2 Makati. Sergi Rostoll and Dani Aliaga (friends from college) with newest addition—fresh from Barcelona, Uri Singla, officially welcomed the birth of the fourth and biggest branch of Barcino Wine and Tapas. Jaume Viñallonga Viaplana is the new Spanish chef brought straight from Barcelona who will head its thriving culinary team. Just 26 years old, he decided to pursue his career here in Manila. What can you say of the Filipino cuisine and culture? I think it’s a mix culture, Asian, Spanish, American and English. This is good because it makes the cuisine very rich. What made you enter a career in the food industry? First, I like the cuisine, and I was lucky to grow up in the hostelerie with my family. Yes, it’s my dream and I wish to fulfill them in Manila. What do you aspire for? I have a million objectives. But at the moment, cuisine is my first objective. I would like to grow personally and professionally and explore the world, to teach and to learn. What’s your inspiration in creating your own signature dish? My inspiration is to give satisfaction to the customer. The cuisine helps me to express my feelings with the people. What can you advise aspiring Filipino chefs out there? I like the Filipino philosophy. They always have the time to enjoy. They don’t worry for nothing and I do like it because in my country all the people are stress. They should have an objective and go for it with strength and courage. But don’t worry, the most important thing in this world is to have fun, to love and to be loved.

Barcino Wine Bar & Tapas Bar, Greenbelt 2, Ayala Center, Makati City, Philippines. Log on to www.barcino.com.ph.

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Nowadays, people are getting more and more interested in embracing a healthy lifestyle and improving one’s well being. Men and women are enthusiastic about any Anti-aging measures, or those that would improve their physical features. For Filipinos, the enhancement of one’s appearance is most definitely about making each individual feel better inside and out. The campaign for Medical Tourism in the Philippines was formally launched last January 2006 by the Health Secretary Francisco Duque, and the president Mrs. Gloria Arroyo, all for the aim of advertising the medical excellence and innovation in the Philippines. The components of the program include medical, surgical and dental care, traditional and alternative health care, health and wellness, long-

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term tourism and the establishment of international retirement and medical zones. The brightest prospect for medical tourism success however, would be that of “aesthetics”, which includes cosmetic surgery, aesthetic dermatology, and cosmetic dentistry. And leading the Philippines in this field is a medical group and facility called Beverly Hills 6750 MultiSpecialty Aesthetic Institute. Beverly Hills 6750 has mastered in the following procedures: aesthetic plastic surgery, aesthetic dermatology, cosmetic dentistry, cosmetic gynecology, medicallysupervised weight loss programs, weight loss surgery (bariatric) and state-of-theart treatment of varicose veins. It boosts world-class technology and facilities with high-caliber medical professionals and

staff who focus on delivery of quality results, patient safety, personalized service, and innovation. Beverly Hills 6750 aims to be at the forefront when it comes to the standard and level of advanced aesthetic services in the Philippines. The plastic surgeons at BH 6750 are known for their innovation in certain procedures, like the Hybrid Rhinoplasty, which is an “open technique” wherein the nasal tip is cartilage and the bridge implant (if needed) is made of medical grade silicone or Gore-tex material. They also offer the All Natural Rhinoplasty, wherein all graft materials, for both the tip and the nasal bridge are taken from ear cartilage, thus making it “all natural”. They are also promoting their Ultimate Face Tightening Procedure, a combination of Thermage treatment, followed 2 weeks later by Syneron E-Max’s ST-Refirme skin tightening protocol. This combination of two technologies has shown superior results compared to when the treatments are done individually, resulting in a nonsurgical facelift! With these talented surgeons and world class technologies, you can be assured that you will be well taken cared of, and that you will get your

desired results at Beverly Hills 6750. Hot offerings: 1) Fraxel Re:Store Laser (Reliant) -procedure for skin resurfacing. 2) Comet Laser (Syneron) for hair reduction -provides optimal hair reduction of all hair colors on all skin types, including tanned skin; 3) Hydroxygen Jet Peel Facial Rejuvenation - a stream of pure oxygen is used, resulting in skin exfoliation, moisturization and an overall radiant skin. 4) Gynesthetics Laser Vaginal Rejuvenation (LVR®) - effectively decreases the internal and external vaginal diameters and strengthens the perineal body. It is designed to enhance sexual gratification. 5) BH-Venolaser (using a DIOMED Laser) - addresses varicose veins where a laser fiber is inserted into the big vein and is ablated with laser energy. After one to two weeks, 90% of the superficial varicosities would have disappeared. Other services: 1) A wide range of dental services that includes both general and cosmetic dentistry, including the latest orthodontic treatment called the Invisalign; and 2) Comprehensive weight loss programs and bariatric solutions that form a spectrum of treatment options to manage difficult weight loss cases.


AU T H O R stephanie navalta P H O T O G R A P H E R te k s pa b u ay o n

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1 Beverly Hills 6750 Reception Area / 2 Dr. Eduardo Santos (BH6750 Managing Director and Chief of Weight Loss Department) / 3 Dr. Bernabe Marinduque,(BH6750 Medical Director and Chief of BH-Gynesthetics) / 4 Dra. Angel Cumagun (BH6750 Chief Dermatologist) / 5 Women of Bevelry Hills 6750 (from left to right) - Ms. Cherrie Del Rosario (BH6750 General Services Supervisor), Ms. Charo Soriano (Marketing Supervisor), Ms. Mia Ong (Sales Manager) / 6 Dra. Chummy Torres (BH6750 Dentist)

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Beverly Hills 6750, 11th Floor, 6750 Ayala Building, Ayala Avenue, Makati City, Philippine. Tel. No. (632) 893-8888. Log on to www.bh6750.com.

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Architect Jorge Ramos is one of the most noted architects in the country. He is famous for his work on the GSIS Headquarters building which has been recognized for its energy conservation design by Passive Solar Design Award at the World’s Fair in Knoxville, Tennessee. Now, he is collaborating with his son Nick in doing a housing project in Laguna based on some environmental and space considerations intended to express the current trends in environmental consciousness, plus space planning to express the future oriented outlook of the Filipinos. Jorge and Nick believe that architecture is supposed to and should make people happy. “In the end there is something very satisfying in giving (the people) the spaces that hopefully enhance their lives.”

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b r o w s Brow definition just got scientific. Did you know that there’s a perfect brow shape for everyone and that it could be attained through examination of one’s face and eyes? Indeed, this is what Tab Abad’s franchised brow salon, Browhaus wants you to know-that perfect brow is achievable. It will only take a few steps: first, a few good looks from their “brow architects” using the Browhaus’ Blueprint System that uses grid technology to calculate and take note of the position of your facial features; second, an almost-painless threading session that uses cotton thread and not your run-of-the-mill sewing threads and; third, a few dabs of ice cream on your lids and newly shaped brow (yes, they indeed coin their afterthreading creams as such) and voila! A new you with brows perfectly defining your features emerges in just three steps.—JAN YLAGAN

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CLOCKWISE FROM TOP LEFT: Purete Naturelle 250mL PhP740 / Tendresse leave-on PhP870 / Richesse shampoo PhP660 / Tendresse shampoo PhP588 / Oiliss spray PhP1,170 / Oiliss shampoo PhP660 / Douceur d’Huiles shampoo 250mL PhP740 / Richesse masque PhP1,045D / Oiliss masque PhP1,045 / Douceur d’Huiles masque 200mL PhP1098

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Step into a World of 3D, created exclusively by Sony BRAVIA LX900, Blu-Ray Disc Player BDP-S470 and BRAVIA NX/EX series BRAVIA LX900 features 3D integrated technology, Motionflow PRO 240Hz, LED Backlight technology and built-in Wi-Fi access. It comes bundled with two sets of active shutter glasses that are synchronized with the images shown on the display. It’s sleek premium Monolithic Design allows the screen to flow seamlessly into its bezel in a frameless design, offering viewers an engaging new cinematic experience in addition to being a conversation piece in any living space. Sony is taking the 3D revolution further with the introduction of the new affordable Blu-Ray Disc Player BDP-S470. The BDP-S470 will be ready to play 3D Blu-ray Disc films on a 3D-enabled TV. You can now catch your favourite Sony movie spectacles, concert events, and even PlayStation games in full HD 3D Blu-Ray discs. If you’re a web-savvy AV enthusiast, the BRAVIA NX series is the fulfilment of your dreams with its built-in Wi-Fi. Internet Widgets lets users keep in touch with the world with configurable and customisable add– ons that allow access to the news, weather and all sorts of information. If you’re Pro smart energysaving features, the BRAVIA EX is for you. Big on performance and can also enjoy on-demand Internet content streaming with an optional USB wireless LAN adaptor.

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Sharp offers products with worldrenowned air-sanitizing technology Sharp Philippines recently introduced its healthy line of products powered by the Plasmacluster Ion Technology, a revolutionary air sanitizing technology that is a differentiating feature in Sharp appliances. The well-attended event was held last March 2, 2010 at the New World Hotel Makati and was hosted by TV hosts/couple Paolo Abrera and Suzi Entrata-Abrera. According to Sharp’s Manager for Corporate Sales Peter Villanueva, unlike other air sanitizing technologies that draw microbes, dust and other airborne contaminants through a filtration system, the Plasmacluster Ion Technology generates positive and negative ions that attack airborne viruses and microbes and inactivates them. Thus, Plasmacluster ions in high densities eliminate more than 99% of air impurities in any given environment, and inhibits airborne bacteria, allergens and viruses like A(H1N1) and Bird Flu. It also effectively removes and prevents dust, molds and adhering odor. With its effectiveness validated and confirmed by various test facilities in Japan and around the world, Sharp’s PCI Technology can help us maintain healthy homes with cleaner, clearer air, and safer living spaces.

RICOH CX3 Tokyo, Japan, February 3, 2010—Ricoh Co., Ltd. (president and CEO: Shiro Kondo) announced today the development and release of the CX3, a new digital camera featuring a high magnification 10.7x (28-300 mm) optical wide-angle zoom lens, a back-illuminated CMOS sensor, and an enhanced noise reduction function. With a backilluminated CMOS sensor and a noise reduction function incorporating the algorithm used on the GR DIGITAL III (introduced August 2009), the new CX3 has dramatically improved image quality performance when shooting lowlight scenes. Another innovation is when the camera is pointed at the subject, the new “scene auto mode” will switch to the optimum scene mode. Since the camera automatically changes to the optimum shooting settings, you can enjoy easy shooting of beautiful photographs. Shooting has never been more enjoyable with many other function enhancements, such as the addition of a 1280 × 720 pixel HD movie function, high-speed continuous shooting function, the addition of high & low luminance priority settings for “dynamic range double shot mode” dynamic range expansion effects, and the addition of the “pets” scene mode. Thus, the CX3 compact digital camera takes another step forward in realizing the Ricoh design concept, which is, “A tool you will want to use every day.”


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MIKE, TRACY & LAMBERT (THE FRAT PACK) “He’s a dork, I’m a nerd, she’s a geek”, Mike says about himself, Tracy and Lambert. “Think of us three as your college barkada, the gang you wanna hang out with.” If you don’t know by now, these cool kids are the radio jocks behind Jam 88.3’s new morning show, The Frat Pack. All three of them stressed that they got their start as radio jocks by accident. Mike was a bored dude taking up Mass Communications when on the summer of 2000, he chanced upon an opening in a radio station and got in. Lambert was an undecided student, becoming a DJ in 1999 and taking up different courses in college. Tracy was a shy girl who used to hate her voice and claims to be unable to host but still tried out for 99.5 RT just for the heck of it when they came to her school and got in on 2005. Although they came from different stations prior to joining Jam (Mike and Lambert were from Magic 89.9, while Tracy

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was from RT), the three have been good friends since 2006. And being radio jocks? They sure ended up loving it. The Frat Pack is about anything and everything, with a broad range of topics from shoes to current events and quirky games and segments. They have fun on air, bantering with each other and their listeners, while maintaining a degree of professionalism in their work. They avoid being rude to callers and they keep their emotions in check. Working at an early morning timeslot requires them to be perky and upbeat while on air; having a rough night before or being heartbroken or getting bad press is definitely not an excuse to not do the job well. “In life naman talaga there are some people that you can’t please. You have to learn din which one na, parang ‘okay, deadma’ and then go on, diba”, says Tracy. As radio old-timers, they continue to practice some habits that most DJs nowadays forget to do anymore. Among them is holding down the

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fort while waiting for the next jock. “You know there’s been that rule na while the DJ after you is not there yet, you can’t leave”, says Lambert, “but now, I don’t know. Some young DJs talaga parang umaalis na lang. I don’t get it… I won’t leave it unless the guy’s here”. Mike says in agreement, “The concept of the radio is that it’s supposed to be one big show 24/7, that’s the old school concept. It’s supposed to be one big show from 12 in the morning to 12 in the morning the next day. Dapat continuous s’ya. Before, nobody would leave the station not unless yung ka-relyebo nya or the one taking up after him or her was there. Now, wala na eh”. Lambert, Mike and Tracy sure know what they’re doing. As what Mike learned from his mentor, “Being on radio is a privilege, not a right. So you have to do everything in your power to keep that privilege. You just gotta keep at it everyday.”

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Visionaries! from public service and the private sector—including 100 cover personalities, CamSur Governor L-Ray Villafuerte and Taguig Mayor Freddie Tinga, alongside Gabriela representative Liza Maza, Cong. Sonny Angara, Cong. Timmy Chipeco, Bayan Muna Representative Teddy Casino, MonMon Mitra and Atty. Adel Tamano—were recently recognized at “100: I Am a Visionary” at Bonifacio High Street Oval, The Fort in Taguig City. 100, the most coveted lifestyle

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list, boosts the nationalistic spirit as it releases its first ever political issue through “Visionaries List: 100 names to reckon with in the 2010 elections.” The 100 Visionaries List is a fully packed list of 100 personalities to watch out for in the 2010 Philippine elections. Special thanks to Vistaland and Brittany, Sledgers, Victorinox and Primer Group of Companies, UniSilver Time, Urban Zone on ABSCBN, Business World, Frat Pack on Jam 88.3, Best Western, Beverly Hills 6750 and Flip Video.

Collezione-C2 Makes History with the My Pilipinas Moleskine There is no better way to make history than to chronicle the most memorable events of your life in a journal that allows you to take pride in being uniquely Filipino. With this in mind, top retail brand Collezione-C2 and Moleskine, in cooperation with National Book Store, launched the My Pilipinas Moleskine at the Archaeology Level of Rockwell

Powerplant Mall. The launch was hosted by Daphne Oseña Paez and 2009 CNN Hero of the Year Efren Peñaflorida graced the event as the Guest of Honor. Collezione - C2’s Creative Director Rhett Eala also introduced the new My Pilipinas clothing line with an impressive fashion show featuring its latest collection, reminding everyone of their nationalistic spirit.



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Established in 1997, Naomi Jewelry store is a one-stop shop of all your jewelry needs. Their products range from necklaces, bracelets, pendants, brooches, chokers, bangles, rings and a lot more. They can also make special art pieces and mini-sculptures upon request. Joel Paguio, Naomi’s owner, is the one who designs the jewelries being sold at the store. His designs are unique and one-of-a-kind and that makes his store stand out among others. Paguio has been in the business since early 1990s during his college days. He became interested in the jewelry business because of the influence of his family. Naomi has different jewelry collections such as Ethnic, Vintage and Linear. Naomi is located at 2F Bldg. B, SM Megamall.

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