The Magazine for the Hairdressing Professional
March/April 2022
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INEDIT
Published By BHA MEDIA ABN 23142047943 41 Bridge Road, Glebe NSW 2037 Ph: 02 9660 2113 Fax: 02 9660 4419 EXECUTIVE CHAIRMAN Simon Grover MANAGING DIRECTOR Craig Hawtin-Butcher craig@intermedia.com.au EDITORIAL AND CREATIVE DIRECTOR Cameron Pine cameron@intermedia.com.au EDITOR Shannon Guss (Gaitz) sgaitz@intermedia.com.au BEAUTY EDITOR AND JOURNALIST Ariana Pezeshki apezeshki@intermedia.com.au CONTRIBUTORS Lisa Feleppa Sarah Woodcock Andrea Kallinikos NATIONAL SALES DIRECTOR Joanne Cowan jcowan@intermedia.com.au PRODUCTION MANAGER Jacqui Cooper GROUP ART DIRECTOR Adrian Tipper SUBSCRIPTIONS subscriptions@intermedia.com.au ANNUAL SUBSCRIPTION INSTYLE is published six times a year SUBSCRIPTION PRICES (Australia Rates) 1yr (6 issues) for $75.00 (inc GST) 2yrs (12 issues) for $120.0 (inc GST) 3yrs (18 issues) for $157.50 (inc GST) Please make cheques payable to; BHA MEDIA PO BOX 55, Glebe NSW 2037 Ph: 1800 651 422 Fax: 02 9660 4419 Circulation: 14,000 Correction - INSTYLE November/ December 2021, page 64, LaSorella salon profile: photography credit by Arlingtonlane Photography This publication is published by BHA MEDIA Pty Ltd (the “Publisher”). Materials in this publication have been created by a variety of different entities and, to the extent permitted by law, the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to do so, you may not copy any of the materials. The mention of a product or service, person or company in this publication does not indicate the Publisher’s endorsement. The views expressed in this publication do not necessarily represent the opinion of the Publisher, its agents, company officers or employees. Any use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent enquiries as to the accuracy of the information before relying on that information. All express or implied terms, conditions, warranties, statements, assurances and representations in relation to the Publisher, its publications and its services are expressly excluded save for those conditions and warranties which must be implied under the laws of any State of Australia or the provisions of Division 2 of Part V of the Trade Practices Act 1974 and any statutory modification or re-enactment thereof. To the extent permitted by law, the Publisher will not be liable for any damages including special, exemplary, punitive or consequential damages (including but not limited to economic loss or loss of profit or revenue or loss of opportunity) or indirect loss or damage of any kind arising in contract, tort or otherwise, even if advised of the possibility of such loss of profits or damages. While we use our best endeavours to ensure accuracy of the materials we create, to the extent permitted by law, the Publisher excludes all liability for loss resulting from any inaccuracies or false or misleading statements that may appear in this publication. Copyright© 2022 - BHA MEDIA.
EDITORIAL
S
ometimes it’s the little things we do everyday that can have the biggest impact on our lives. In an era of crowded thoughts and social stimulation, it’s little wonder confusion and anxiety can set in. By looking at the landscape of life and business that we all reside in, it seems we need coaches, leaders and mentors even more to remind us of what’s important and replace that much needed perspective many of us lack each day. Sometimes it might just be that little bit of advice or support we need to keep us on our path. For me, this rang even more true when reading some of the comments from the passing of TONI&GUY Managing Director and industry legend Dennis Langford, a tragic event that reminded us just how much his consistent approach to our industry and his ability to inspire others meant. Looking back on some of the heartfelt words we all had to say about him, it was obvious just how much we can lack the brutal honesty and tough love from someone who will truly supports us – Dennis leaves a legacy that commands us not to take ourselves too seriously. Just about everyone mentioned a tongue in cheek comment or his sense of fun and spirit that reminds us to have a laugh while we work towards our goals – something severely lacking today. Dennis never hid behind a phone or a computer with his thoughts, he made sure he was connecting, and out there leading with his true self. A couple of his quotes that resonated and some that were shared with the industry at the memorial ring very true to the man he set out to be each day. It was obvious he was someone that thrived with others, wrote down goals and stuck with the things that inspired him. He said what he needed to, to ensure we checked ourselves and allowed those both within and outside his direct network to access all the things that inspired him. He made sure we believed in ourselves and our capabilities regardless of our fears. Take a look at page 36 for more of an insight into the legacy this man has left, but in the meantime a few quotes that stand out to me and were hand written by him in his book include: “Spend time with inspiring people and this will be your circle of influence. Spend time in the company of fools, and this will be your circle of influence.” “Never complain about growing old – is a privilege denied by many. Live your life as your eulogy would be read.” So while we might not think that some of the things we are doing and habits we develop each day to are significant, it’s important to remember how they can add up or put us on the wrong path long term. Coming back to authenticity and sharing, our industry will forever need this level of interaction face to face. We all remember Dennis on stage – his presence, his conviction and his ability to get into the minds to help us make change and grow. If there’s one thing we can do, to carry a sense of leadership similar to that he left us with, it’s to ensure we always share our authentic selves, listen and be present for others while leading and instilling confidence when we can. Carrying over this sense of community and leadership, we will come together in June for Hair Festival – something I know a lot of you are looking forward to. Let’s ensure we do our bit each day to truly exemplify this collective success and bolster our industry that survives on sharing. Sometimes we don’t realise what we have until it’s gone, so let’s at least do our best to be present, uplift and give back to the industry that has supported us. If I don’t see you in the next few months, I’ll see you in June. www.hairfestival.com.au
Cameron Pine, Editorial and Creative Director
@instylehairmag www.twitter.com/styleicons_aust www.facebook.com/INSTYLEstyleicons
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CONTENTS ON THE COVER 28 100 Days of Hair Festival 66 The New Gloss by Goldwell 67 Sustainability
REGULARS 14 90 91 92 93 94 104 108 112 113 114
81
UPfront Industry Happenings The Edit Tara-Lee Mitchell The Edit Travis Bandiera My Way Elle Williamson My Way Nick Whiticker INhair New Product Launches INsalon Tools and Accessories INbeauty Beauty News INbusiness A New Era of Shortcuts INbusiness Insurance Cover INbusiness Three Businesses
ONSTAGE 24 26
Salon Lane St Leonards Square L ’Oréal Professionnel Style & Colour Trophy 2022 30 Australian Hair Industry Awards (Creative) 2022 32 Rendezvous Avec L’Oréal Pro
FEATURES
36 Vale Dennis Langford 40 Session New Nostalgia by Matrix 54 Curl Manifesto by Kérastase 56 Session Fair Game by Goldwell 65 PaTH Program 86 Phorest Salon Software Unveils Growth Fund 88 iQ2 Perfetto Hair Dryer from GA.MA Professional 98 Explorer by CPR Hair 102 Silver Bullet Launches 103 Aesthetic Trends 106 RY7E Active 107 Jak Jarrett 109 Comfortel Trends 110 ghd Original Styler
107 51
SUSTAINABILITY 70 72 76 78 79 80 82
Sustainable Salons Timeline Sustainable Hair Products Mukti Salon Profile Mitch Studio BeauTex X De Lorenzo Sustainable Beauty Clean Liquid Colours by O&M
61x 28
Industry Happenings
JAMIE FURLAN LISTED AS INTERNATIONAL HAIRDRESSER OF THE YEAR FINALIST THE INTERNATIONAL HAIRDRESSING Awards (IHAs) announced their muchanticipated finalists on Sunday February 13 before revealing the winners in a global tour through March, and Australia was represented in a key category in the list of finalist nominations. The nation’s own Jamie Furlan of Xiang Hair was nominated in the category of International Hairdresser of the Year. Nominated alongside Britain’s Cos Sakkas, who eventually took home the title, and Jose García from Spain, Jamie’s illustrious competition points to the extraordinary talent amongst the nominations. 14 INSTYLE
Broadcast live from Raffel Pages Museum of Hairdressing in Barcelona, the competition announced 15 nominated finalists from seven different countries, with South Africa, France, the UK, Spain, Russia and the Netherlands represented alongside Australia. Finalists were nominated in five categories of Best International Women’s Commercial Collection, Best International Men’s Commercial Collection, Best International Avant-garde Collection and International Artistic Team of the Year alongside International Hairdresser of the Year.
The awards’ founder and director Mikel Luzea and global ambassador Sergi Bancells then embarked on a worldwide tour to personally notify the winners, with a gala event still to take place in May. Jamie was nominated for his HYBRID collection, as created and styled by him and with makeup by Kylie O’Toole and photography by Andrew O’Toole. The finalists were decided by a judging panel consisting of Richard Thompson, Sophia Hilton, Paul Gehring, Gun-Britt Zeller and Marcel Montlleó. Congratulations to all the winners and finalists, listed on Styleicons.
UPFRONT
SAM JAMES NAMED TOP 3 IN AVANT GARDE AT 2022 AIPP AWARDS Australia’s own Sam James has represented our national industry on the global stage, as recognised by acclaimed international hair awards group AIPP (Association Internationale Presse Professionnelle Coiffure) as top three in the category of Avant Garde for 2022. Sam was named as a runner-up to global industry legend Angelo Seminara, speaking to the level of prestige and competition in this award. Sam was nominated in the awards alongside other talented Australian hair artists; Amy Gaudie of Brisbane’s Urban Chic Salon and Dee Parker-Atwood of Wieselmann Salon also in the Best Avant Garde category, as well as Paula Hibbard in the Best Commercial Collection category and Stevie English of Stevie English Hair in the Best Color category. The AIPPs are a global platform that recognise hairdressing work through the spheres of photography, presentation and editorial acumen. In the 2021-2022 awards season, the platform saw a record 532 entries from 32 countries. The judging panel consisted of 71 magazine editors from 35 countries representing trade hairdressing media. Sam operates SJ Establishment in Adelaide, and is renowned as an educator, editorial artist, salon director and multi-award-winning industry pioneer. The salon prides itself on being a calming space and offering skilled, professional services, accumulating awards in its three years so far and becoming an Adelaide beauty staple. Sam builds on this strong salon foundation with her own celebrity hair work for big names such as Bambi Northwood Blyth, Samara Weaving, and Ruby Rose, and as a creative artist. Sam has won hairdressing, salon and business awards and has had her work published in publications both locally and globally. This placement is another esteemed feather in her cap. Congratulations to Sam and all our Australian finalists.
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UPFRONT
ENTRIES ARE OPEN FOR THE MATRIX COLLECTIVE 2022
COLOUR STUDIO BY RUWAN CELEBRATES FIRST BIRTHDAY IN NEW PREMISES
THE MATRIX COLLECTIVE is officially back and extending to hairdressers in New Zealand, unifying the AUSNZ hair family. The competition is free to enter with no barrier for entry – every hairdresser in Australia and New Zealand at any level can enter, by simply clicking a submission photo on their smartphone. Entries close on May 31. “At matrix, we wholeheartedly believe in celebrating all hairdressers, regardless of their experience level or the stage that they’re at in their career,” the brand said. “As always, the Collective competition creates a platform for our industry’s up and coming talents to showcase their artistry and individuality through their colour and styling charisma.” Five finalists from each state will be selected by the illustrious judging panel to compete live at a final event on June 27, where they will recreate their entry look. The state winners will be announced at a live event on July 10. The winners will learn from matrix Australia creative Director Kobi Bokshish in an exclusive photoshoot setting, after being flown to a secret location for the opportunity. This shoot, as guided by Kobi and created by the winners, will be featured in an editorial spread in Frankie magazine. http://cloud.e.matrixprofessional.com.au/matrixcollective-2022
HAPPY FIRST BIRTHDAY to the upgraded Colour Studio by Ruwan, which opened its doors in the second half of 2020 in Queensland, and delayed celebrating until COVID restrictions eased enough to throw a proper soiree for both clients and staff. The blonde-specialist premium hair salon literally rolled out the red carpet to host a party at the salon, toasting to the salon’s success despite the difficulties of the pandemic. Operating previously for six years, the salon moved to a larger premises in August 2020 to cater to its increasing clientele, becoming the larger, new and improved Colour Studio by Ruwan. “Running a small business can be difficult at the best of times,” said salon owner Ruwan Fernando. “However, with restrictions changing all the time and uncertainty about whether we might lockdown again, the pandemic certainly added extra challenges. Our stylists have been so resilient and willing to work with any new requirement asked of them. All of our clients have been so supportive as well, really patient and positive even when things were uncertain.” Colour Studio by Ruwan employs six stylists and is renowned for blondes, precision cutting styling and colour transformations in Carina. 2022 looks to be another big year for the salon. www.colourstudiobyruwan.com.au
GOLDWELL ANNOUNCE 2022 COLOUR OF THE YEAR
FOIL ME COLLABORATES WITH HAUS OF FLINT AUSTRALIAN FOILS JUGGERNAUT FOIL Me has collaborated with US Foil Me distributor Dallan Flint of Utah-based salon Haus Of Flint, on their new Haus Of Flint foils collection. The creative collection took 12 weeks to design, and reflects the salon’s bold style and vision, with metallic gold, black and white and features of tarot cards and a striking snake. The artwork was hand illustrated by the brand’s Owner and Creative Director, Emily Ciardiello as brought to life by Foil Me Graphic Designer Chelsea Winter. It is available in Original, Wide and Extra Wide size options. “This was our most ambitious custom foil to design. Dallan had a specific vision of tarot cards, crystals and a bumble bee based off of his own bee tattoo, yet we wanted to ensure this foil was not just a copy of what was already out there," Emily said. www.foilme.com.au 16 INSTYLE
INTERNATIONAL HAIR GIANT Goldwell has once again worked with some of the world’s most prolific colour experts to introduce their 2022 Colour of the Year - BUBBLEGUM! The shade of 2022 is a retro-futuristic pink colour that playfully wafts between vibrant, hot pink and classic pastels, becoming a fun colour option seeped in charming tonal dualities and suited to a diverse clientele. “We can see that optimism will be a key trend for 2022 and BUBBLEGUM is the perfect emblem for it,” said Jane Boddy, Goldwell Global Color Expert. “The underlying blue tone adds a freshness that is both progressive and balanced. It merges the playful heart with the clear head to create a colour that is versatile but measured.” “This playful, inclusive colour represents diversity, self-identity, fun and freedom, which is something our stylists couldn’t wait to start replicating in their colour formulas,” said John Moroney, Global Creative Director for Goldwell. “Striking the unique balance between flirtatious and wholesome, cool and warm, and soft and strong, the dynamic aspects of BUBBLEGUM will infuse the look with a head-turning dramatic effect like no other.” www.goldwell.com
UPFRONT
NEW AUSTRALIAN-MADE HAIR BRAND WULI GROOMING DEBUTS WULI GROOMING IS THE newest line of Australian-made, 100 per cent vegan and cruelty-free products to hit Aussie shelves. The range combines premium all-natural ingredients designed to nourish the hair from the root with users given the ability to achieve any style they wish to create. The brand is born from the dream and need of founder Amadou Doumbia, who said, “for a long time, I was looking for a hair styling product that was suitable for my coily hair. Most products in the market wreaked havoc on my hair type – aesthetic results were great for a short period, but then they dried and damaged my hair in the long haul. To validate my idea, I reached out to a network of salon and barbershop owners I knew to ask if this was a product lacking but filled with potential.” The new products are designed to harness the power of active ingredients sourced from nature. The introductory line is an inclusive collection of products designed for men and women with hair types ranging from coily hair to the curliest of curls and to the finest of hair types. Backed by two years of research and development, Wuli Grooming utilises plant-based ingredients and Australian formulation techniques to introduce products that hydrate, moisturise, strengthen, detangle and nourish hair and scalp with every application.
The debut collection features four accessibly-priced products that are silicone-free, colour-safe and contain no mineral oils or synthetic ingredients: Curl Cream – with 11 active ingredients to define, hydrate and strengthen curls of all persuasions. Matte Balm – for manes craving volume, textured hold and nourishment with a matte finish and enriched by nine active ingredients. Shine Balm – a new take on pomade with nine active ingredients offering a sleek glossy finish with a firm hold well into the next day. Sea Salt Spray – The alcohol-free curl refresher that keeps frizz at bay while volumising hair through the power of 6 active ingredients. Each product comes in gender-neutral fragrance combinations, bergamot and vanilla, a creamy, spiced scent with feisty floral notes that evoke the warmth of summer and neroli and sweet orange, a blend of Italian bitters with the rind of sweet orange. See Wuli Grooming in the Hair Festival MarketPlace. www.wuligrooming.com
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UPFRONT
SHARON BLAIN AWARDED THE MEDAL OF THE ORDER OF AUSTRALIA SHARON BLAIN HAS been awarded the prestigious Medal of the Order of Australia. The Order of Australia is the highest recognition for outstanding achievement and service. The Honours and Awards system is 100 per cent nomination based and all recipients have been nominated by their peers. The Medal of the Order of Australia is awarded for service worthy of particular recognition, and Sharon accepted with the utmost gratitude.Sharon said, “Today, I’m proud to share some amazing news. I have been awarded the Medal of the Order of Australia (OAM) for my service to the Hair Industry in the Australia Day Honours List.” “Words are difficult to find to express my gratitude and pride. Having won hundreds of hairdressing and business awards throughout my career, this award is by far my greatest achievement. I’m ecstatic,” she said. Sharon has left a remarkable imprint across the industry with accolades dating back to the 80s, as a multi-salon owner 18 INSTYLE
for 36 years, with salons such as the Art of Hair Salons in Beecroft and Breakfast Point and Frizzy Lizzy Hair Factory in Griffith. Sharon has represented Australia three times in the World Supreme Styling Competition Championships in New York for the International Hairstylists Society Australia from 1987 to 1989. In 1992, one of Sharon’s proudest moments was when she travelled to Japan to coach and mentor for the Australian Hairdressing World Cup Team and they went on to win the Oceania region of the world in both the senior and junior categories. Today, Sharon continues to be a coach and mentor to thousands of hairdressers, salons, teams and brands worldwide and is also a founding Member in 2010 of the Australian Hairdressing Council (AHC), which is an industry register that recognises, promotes, and stands for qualified, professional hairdressers. Sharon has also helped grow young talent as part of Hair Expo’s GenNext Project from 2012 and founded the Vidal Sassoon
Scholarship Award in 2013 aimed at young apprenticeships and newly qualified hairdressers. In 2015, Sharon worked to develop the educational content for the Pivot Point International Salonability worldwide training, which continues to focus on the development of commercial long hair styling and has been translated into multiple languages worldwide. “I love my craft. It has rewarded me for 56 years. Giving back is not only a privilege but I see it as my duty. My life is richer for giving and this award is indeed a wonderful gift to receive,” Sharon said. She continues to ignite passion in the hearts of our future generations of hairstylists, and founded THE CRAFT in 2018 – an organisation dedicated to reimagining Australia’s Hair Apprenticeship Training Certificates. We can’t wait to see what she will achieve next in her ever-evolving and thriving career in the hair industry. Congratulations Sharon on this incredible achievement!
LUXURY KERATIN
MATRIX PARTNERS WITH DENI TODOROVIC FOR THE ART OF GIFTING 2022 MATRIX WELCOME BACK THE Art of Gifting for 2022, following on from last year’s successful collaboration with indigenous artist Rachel Sarra AKA Sar.ra, with a new partnership with stylist, podcaster and LGBTQIA+ activist Deni Todorovic. Known to social media as @styledbydeni, this new campaign champions inclusivity, boundless beauty and the brand’s mantra – All Hair Types, All Humans. In this year’s campaign, products are detailed with positive affirmations handwritten by Deni across select ranges of matrix haircare. The affirmations inject a necessary dose of positivity into each day, as written across three packs and featuring various matrix hero products. Deni is gender non-binary and a vocal activist for queer and human rights, advocating on topics of gender, sexuality, politics, race and equality, and with positivity, inclusivity and representation key to their messaging. Deni is also fashion forward and known for their must-see style. In support of the partnership, Matrix are also donating $10,000 to a community organisation selected by Deni title Wear it Purple, which was founded in 2010 as a response to the global struggle of teenagers who took their own lives due to the lack acceptance of their sexuality or gender identity. The organisation sought to make the world better as prompted by these real, tragic stories, and has since become an international movement as new generations continue to support and accept rainbow young people and drive this important movement forward. www.matrixprofessional.com.au
KAO SALON DIVISION ANNOUNCE 2022 GLOBAL CREATIVE AWARDS THE KAO SALON DIVISION GLOBAL Creative Awards are approaching for 2022, open to all Kao Salon Division customers that use Goldwell, KMS and Oribe and offering seven categories to enter as well as the renowned live competition. “The first ever Global Creative Awards in 2021 proved that stylists around the world are ready to create inspiring images, once again proving that Creativity Never Stops,” said John Moroney, VP Creative and Communication for the company. The Technical Awards are delineated into three categories, delivering content from a photoshoot to the live technical competition. These categories are talent colorist of the year, for hairdressers with fewer than five years of experience, creative colorist of the year, for inspiring colour work at all levels, and creative haircutter of the year, which is a new category that focuses on precision cutting. Participants in these fields compete at the national level in their country, and the Gold winners then move onto the international live round. The four editorial categories are photo-only platforms that celebrate editorial talent. These categories consist of men‘s hairstylist of the year, to show off expertise in men’s styling, barbering and grooming, salon team of the year, to highlight the skills of the whole salon team and create a shared editorial vision, avant garde stylist of the year, which pushes the boundaries and inspires with visionary work, and editorial colorist of the year, for exceptional colour creativity, precision and vision. Prizes on offer include a trophy and global editorial coverage for each national Gold winner, before the national winners of the technical categories compete live at the Kao Salon Global Experience Event, held from October 2 to 3 2022 in Amsterdam. The awards are open for submissions from June 1 to 15 so start planning your entry and you may win your way to Amsterdam! www.kao.com
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UPFRONT
PAUL MITCHELL NAME EMMA BROOKS AS CLEAN BEAUTY AMBASSADOR SOCIAL MEDIA STAR Emma Brooks has been announced in an important new role with John Paul Mitchell Systems, the manufacturer of Paul Mitchell products, which are exclusively distributed by 365 Salon nationally. Emma is the new brand ambassador for their pivotal Clean Beauty Collection. The 19 year old TikTok icon has over five million followers across her social media following to spread this important message. “I am overjoyed with excitement and honoured to be a part of the Paul Mitchell family. From competing in dance competitions, to participating in pageants and now my career as a model and actress, hair care and beauty have always played a major role in how I like to express myself,” Emma said. The Clean Beauty Collection was launched in 2020 to global acclaim and expanded in 2021 with the addition of three Clean Beauty stylers - the Styling Cream, Heat Styling Spray, and Volumizing Liquid. The stylers have been formulated with clean ingredients, organic botanicals, and innovative bio-plastic packaging. This new collaboration shares these ideals and connects with an imperative Gen Z audience. “Clean and efficacious products are a top priority for this younger generation,” said Michaeline DeJoria, chief executive officer of the professional haircare company. “I see and know this firsthand from the two pre-teens I have living under my roof. Paul Mitchell is a legacy brand long celebrated for being high quality
YOVANKA LORIA EXTENSIONS COLLABORATES WITH US SALON SALT STRANDS AUSSIE HAIR EXTENSIONS company Yovanka Loria has teamed up with US salon Salt Strands for a major expansion through the US. With this partnership, the product is available at hundreds of locations across the US, catapulting the influence of this hair extension and hair education company. Salt Strands is based in Orange County, California and caters to hair extension clients from all over the country, while also operating an important hair extension education program. Yovanka created the brand in 2018 to offer her expertise in luxury hand-tied hair extensions into the market, for which she secured the exclusive rights to develop her own line of hair extensions. Now the brand is soaring to new heights. “I truly did not foresee the rapid growth the extensions side of our business would experience, and this led to establishing the ‘Yovanka Loria’ collective brand. We are so proud to be stocked in over 60 salons across Australia, and over 400 in America – thanks solely to our Salt Strands collaboration,” Yovanka said. “Having USA stylists support the Yovanka Loria Extensions brand has contributed to expanding our brand across the globe. This collaboration not only benefits the company’s growth, but it creates endless opportunities for individual stylists and salons, and also for the entire community.” www.yovankaloria.com.au 20 INSTYLE
and a pioneer in cruelty-free, but this new extension into the clean space takes Paul Mitchell to the next level and opens opportunities to connect with younger consumers organically. Emma completely embodies the personality and priority of the Paul Mitchell brand, and she has such an authentic voice and spirit. She is a rising digital star and dominates TikTok, a unique platform amongst its social competitors. We are excited for her to help us tell our story to these new, young, and vibrant consumers that are hungry for what clean beauty can offer.” The Paul Mitchell® Clean Beauty X Emma Brooks campaign will be featured across media, associated web platforms and digital advertising, with a collection of looks inspired by the vibrant, energetic hues and colours of nature and a focus on individuality. “As a member of the LGBTQ+ community and a mental health advocate, I think it’s especially important to champion individual style and embrace our authentic beauty from the inside out,” Emma said. “I feel my best when I’m treating myself to clean, good-for-you products that are also mindful of their environmental footprint on the planet.” www.365salongroup.com
KAO SALON DIVISION RATED TRIPLE-A IN SUSTAINABILITY CDP, THE GLOBAL non-profit that runs the world’s environmental disclosure system for companies, cities, states and regions, has rated Kao Salon Group, owner of Goldwell, Oribe, KMS and Varis brands, part of its prestigious ‘A List’ for the second year running. “Receiving a triple-A score in CDP’s rankings two years in a row is a great honour and is a huge motivation for Kao to push even further to build and grow a purposeful business and help people live a more sustainable lifestyle, a Kirei Lifestyle,” said Dave Muenz, Executive Officer in charge of ESG at Kao Corporation. “The Japanese word ‘kirei’ describes something that is clean, well-ordered and beautiful, all at the same time. We made some big decisions from last year, which we believe has helped us earn this recognition. These include committing to going beyond carbon zero to carbon negative by 2050, and launching programs for our palm oil supply chain.” Along with water reduction to sustainable sourcing material for packaging, formulations, recycling, CO2 reduction and material reduction, Kao will further its actions in decarbonisation, committing to 1.5 degrees scenario carbon reduction targets, as well as joining RE100. www.kao.com/global/en/ sustainability
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THE BIG 6-0
PIVOT POINT IS CELEBRATING 60 YEARS OF EDUCATION AND LEADERSHIP.
his year, Pivot Point International is celebrating 60 years of global education and leadership in the hairdressing industry. The education system was pioneered by Leo Passage, as inspired by the influential Bauhaus school, and its continued innovation and adaptation ensures it as relevant and essential as ever. “Leo understood that the principles of design were highly relevant to the craft of hairdressing, and he truly believed that if these principles and concepts were understood, and taught using a systematic method, any individual could become a great hairdresser,” said Jane Barrett, CEO of Pivot Point Australia & New Zealand. “In the 1960s this was revolutionary, the prevailing idea was that hairdressers, good hairdressers, had to be born with an innate talent, and Leo was determined to change this and demonstrate that anyone, with the right foundation and education, could become a great hairstylist.” The brand has been at the forefront of digital education in the hairdressing industry, based the best available research of how students and apprentices learn today, and informing their continued relevancy after six decades. “I think this is a question most business owners will ask themselves; ‘how do I stay relevant, even after 2 years or 5 years?’” Jane said. “Pivot Point has really only been able to do this by continual investment in research and education.” “We know that innovation in communication and technology, and our access to information, has changed the way that we both consume and process information. Our education and the way we make content available and
accessible has changed in response to that, while remaining true to the underlying principles and methods that were established by Leo Passage 60 years ago,” she continued. Australia was one of the first countries in the world to adopt this transition to digital education, with schools and teachers recognising that the hairdressing and barbering industry needed access to high quality, industry specific, digital education. “Our Australian and New Zealand schools really lead in this space, there is a strong commitment to innovation in education, and that makes this space a very exciting place to be part of,” Jane said. Beyond these innovations, Pivot Point stays anchored by their values and vision. “Pivot Point’s trajectory in the industry has been driven by the values and impetus to be curious and to always challenge the status quo. Curiosity is as essential for organisations as it is for individuals; it leads you to question, to want to find out more, to be open to new ideas,” Jane shared. “Curiosity allowed us to explore the possibilities for technology and digital education, to create a platform and resources that truly support flipped classrooms and when we saw these possibilities, we needed to be courageous about moving forward with them, about challenging what we had been doing and asking ourselves if it could be improved.” The latest innovation from Pivot Point is a new industry education program launched in 2022. “We are excited to be able to work with industry face-to-face via our workshops again, after all of the disruption of the past two years,” Jane said. “We are starting to travel again, and work with schools interstate
who want to develop their teaching teams and their delivery. We’re developing bespoke training for salon groups, and we are so inspired by the organisations that we work with who are prioritising the education and professional development of their team. For us it comes back to that idea that you have to be curious, and you have to be willing to continually push boundaries, and we love that we get to work with organisations and individuals that are doing the same and who share that mindset.” Pivot Point has been a game changer through 60 years of industry success, with such milestones as being the first to seek independent accreditation for the production of mannequin heads, ensuring that no forced or child labour is ever used, as well as the development of the innovative Snap Cap designed to reduce landfill, to the development of patented education resources. Pivot Point continues to have a significant influence on the hairdressing sector. “The Pivot Point method has remained relevant because of its dedicated focus on teaching the student the why, not simply the how,” said Ruth Browne, Industry Engagement Manager for Box Hill Institute. “They have always remained product neutral and forged their own path and still remain the go-to in our industry for underpinning knowledge.” Over one million alumni have gone into industry using the Pivot Point method as the foundation of their career. In an industry characterised by change, Pivot Point has demonstrated enduring relevance throughout six decades.
For more information about Pivot Point education, events and hair products in Australia and New Zealand, visit www.pivot-point.com.au INSTYLE 21
ENHANCE YOUR SKILLS, KNOWLEDGE AND EXPERIENCE.
Be a master of your craft and learn from game changing leaders and influential educators, guiding you through the fundamental of business strategy, creative techniques, salon inclusion, diversity, and artistry.
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SUNDAY 12 & MONDAY 13 JUNE 2022 CARRIAGEWORKS SYDNEY
ONSTAGE
SALON LANE HAS OPENED A SECOND LOCATION, BRINGING THEIR COWORKING ETHOS AND COMMUNITY IDEALS TO A NEW HAIR AND BEAUTY SPACE IN ST LEONARDS SQUARE.
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alon Lane’s innovative brand of flexible salon workspaces has expanded into Sydney’s lower north shore, opening up more opportunities for hair, beauty and wellness professionals with their second location. Building on its successful inaugural Surry Hills location, the new space sits in a new retail and residential precinct, St Leonards Square by Mirvac. The space accommodates more than sixty hair and beauty professionals, as housed in 23 private studios, 23 open workstations, a client lounge, a coffee bar, a professional hair and beauty retail shop and top-tier training and event facilities over 850 square metres.
24 INSTYLE
FLEX
ONSTAGE
The salon is designed with a modern aesthetic, comprised of exposed concrete columns, warm wooden accents, natural tones and plenty of natural light through floor to ceiling windows. The salon is surrounded by 500 luxury apartments, as well as restaurants, cafes, a Virgin Active gym, on-site free parking and a variety of public transport options. The Salon Lane coworking model is inspired by the success of this work style in technology and startup spheres, offering flexible, affordable spaces for hairdressers and beauty professionals, without any long-term leases or fitout and overhead costs associated with a standalone salon. In this bona fide hair and beauty community, members can refer clients to each other and provide a convenient one stop hair and beauty shop for customers. “Building a new site during lockdown and with material shortages was extremely challenging but the pandemic has further exposed the need for people to have flexibility around where they work and how they work,” said Jared Keen, CEO of Salon Lane. “The hair and beauty professionals we meet are smart and ambitious, and are ready for this next evolution of the industry towards shared workspaces. We have been overwhelmed with the demand for space at our first Surry Hills site and are already seeing that same trend occur at St Leonards.” Pioneering a new industry phase as the hairdressing sector emerges from the difficulties of the pandemic, Salon Lane has a bold national roll out plan over the next few years, which will extend through Australia and empower hair and beauty professionals in operating and building their own businesses. Welcome the St Leonards space to that ether. For more information visit www.salonlane.com.au INSTYLE 25
ONSTAGE
FRENCH EDITO L’ORÉAL PROFESSIONNEL STYLE & COLOUR TROPHY IS BACK FOR 2022, WITH A THEME TO EXCITE ANY ARTIST – FRENCH EDITO! DISCOVER EVERYTHING YOU NEED TO KNOW TO REPRESENT AUSTRALIA AND THE CHANCE TO BE PART OF THE GLOBAL FINALISTS.
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’Oréal Professionnel Style & Colour Trophy has returned for 2022, going live from April 20 to June 30 to uncover the next wave of exceptional hairdressing talent. Heralded as the longest running hairdressing competition, and a beloved and iconic international platform, Style & Colour Trophy is the ideal opportunity to catapult your career. The 2022 theme of the competition is titled FRENCH EDITO, through which applicants create a premium magazine cover image that celebrates and innovates the latest style and colour trends. “Realise a perfect French Balayage or French Glossing service and propose the best styling that complements your colour work,” the brief reads. Applicants must create and submit a grid of six untouched images of the same model, including one before and after split screen image. The grid is comprised of three images of a finished look from different angles – front, side and back -, as well as two images showing the technique process, one of which can be a video, and the before and after comparison, with the model in the same position. Each image must include a short description detailing the colour technique used between French Balayage or French Glossing and the look created. Entries are submitted via the L’Oréal Professionnel Style & Colour Trophy website 2022 and on Instagram via the hashtag #SCTrophy. Australia has big shoes to fill in 2022, with a wealth of success in the competition in recent years. In 2021, Australia’s own Massimo Tirimacco of Zohair Salon in South Australia won the international title, and the 2019 title was awarded to Wendy Gunn from Ink for Hair in Brisbane, meaning Australia has the last two consecutive global titles under our belts. “If you want to step out of your salon and comfort zone to elevate your career, L’Oréal Professionnel Style & Colour Trophy is the way to go,” Massimo said. “I have been competing since I was 17 and every time I compete, it has continued to help me grow. To be immersed working with so many creatives within the industry, the opportunities are endless. The exposure to the salon and your own work is far beyond what you can imagine. My method has been to have a clear vision, find an amazing model that suits your vision, create the vision, find the right team. Create the trend, not follow one!” With those inspiring words it’s ready, set, go! Good luck! For more information visit styleandcolourtrophy.lorealprofessionnel.com/country/aus 26 INSTYLE
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28 INSTYLE
ONSTAGE
THE COUNTDOWN CONTINUES!
100OF HAIR DAYS FESTIVAL I
AUSTRALIA’S BIGGEST HAIR EVENT IS JUST AROUND THE CORNER, AND WE’VE ALREADY STARTED THE 100-DAY COUNTDOWN.
t’s almost time to party like it’s 2022, with Hair Festival almost here, taking place in Sydney over the Queen’s Birthday long weekend in June. We’re in the 100-day stretch to the event and already celebrating. What better way to get in the spirit than with some fun prizes and upgrades? Hair Festival have a variety of exclusive offers and giveaways planned to keep you in the know while you gear up for the festival. Keep an eye out on Instagram at @Hair_festival for your chance to win upgraded tickets, products from sponsors and tools from some of your favourite hair brands. This countdown is just a taste of what to expect on June 12 to 13 2022 and you don’t want to miss it. Hair Festival is a great opportunity to take part in an incredible
weekend dedicated to all things hair, with a marketplace, industry guests, competitions, live demonstrations and more, taking place at Sydney’s famous Carriageworks venue. The festival is designed to showcase all aspects of the industry, from salons and barbers to manufacturers and distributors. We know that you’re always aiming to be the best, that’s why the event is bringing you a range of tailored education sessions. Whether you’re a hairdresser, salon owner, or business owner, Hair Festival is delivering the tools you need to take your career to the next level. For salon and business owners, the RealTalk business forum will address all the current issues that hair businesses are facing. The forum includes panel discussions from expert speakers including Terry Hawkins,
Richard Kavanagh, Paul Fresca, Sandy Chong and Renya Xydis. However, it’s not just about education, Hair Festival is also about fun! With a host of entertainment and networking opportunities across both days, you’ll have plenty of chances to make new connections with fellow professionals in your industry. The free MarketPlace congregates it all over one packed expo floor that’s filled with innovations. Celebrate your creativity and enter the Hair Festival competitions, a great way to get your work noticed by your peers and the industry at large. There are a range of competitions available each year, including Dream Team Collaboration, Barber style, Editorial Glam Slam, and—new this year—A Splash of Colour. Winners will receive a range of prizes including an Editorial Feature in INSTYLE magazine and a selection of gifts from some of our favourite brands. Feeling the need for some more colour in your life? Join the party at Wonderland, Hair Festival’s inaugural soiree. Expect live DJs, great vibes, and a chance to celebrate with the industry’s best. Not to mention expertly curated bites, delicious cocktails and a dance floor. Plus, did we mention the view? The National Maritime Museum provides us with a stunning and feed-worthy look of the city, making it the perfect spot for a glamorous evening. Hair Festival, the weekend dedicated to celebrating the hair community, will be a monumental event for hairdressers and is sure to be one not to miss. Tickets to education and the Wonderland Party are selling fast, so book yours today and get ready to join the celebration. For more information visit www.hairfestival.com.au INSTYLE 29
ONSTAGE
CREATORS
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t’s hard to believe that award season is back and ready to go for 2022! It’s time for the industry to come together and celebrate achievements at the Australian Hair Industry Awards (Creative) Awards. With the countdown on for one of the industry’s most exciting nights, tickets are beginning to sell fast and entries are closed as of April 11. Following a successful inaugural outing in 2021, this recent addition to the Mocha Group awards platform saw creative categories given their own well-deserved time in the spotlight. “We were lucky to squeeze in our inaugural event last year in between lockdowns but we are extra excited to go bigger this year and to celebrate in even more style,” said Linda Woodhead from Mocha Group. “We cannot wait to have all of us together in the one room again, clinking champagne glasses and enjoying hugs. For so many it has been far too long between drinks and our industry deserves a night to remember.” The awards announced a panel of over 80 judges. Comprised of international hairdressers and media representatives from Australia and around the world, as well as award-winning Australian hairdressers to judge the International category and Australian Hot Shots titles, it’s an illustrious group making up the panel. The list of international hair icons consists of Andrew Barton, Akin Konizi. Angleo Seminara, Anne Veck, Antoinette 30 INSTYLE
THE AUSTRALIAN HAIR INDUSTRY AWARDS (CREATIVE) ARE ALMOST HERE! MAKE SURE YOU’RE PART OF THIS ESSENTIAL GALA EVENT.
Beenders, Ashleigh Hodges, Candy Shaw, Carolyn Newman, Christopher Dove & John Simpson, Cos Sakkas, Craig Chapman, Darren Ambrose, Desmond Murray, Errol Douglas, Gary Hooker, Gary Taylor, Jamie Stevens, Jean-Baptiste, Mazella Joe Mills, John Rawson, Johnathan Turner, Kevin Kahan, Leonardo Rizzo, Marcello Moccia, Mark Bustos, Mark Leeson, Martin Crean, Martin Holmes, Michael Young, Michelle Pargee, Robert Eaton, Sally Brooks, Jamie Brooks, Sam McKnight, Shane Bennett, Sean Dawson, Sonya Dove, Sophie Gibson and Vivienne Mackinde. The international hair media contingent will include Alexandra Bilisi of Hair Trends/ Consultant, Europe, Anouk Oluderkerpool of Coiffure, The Netheralnds, Frank Fang of Top Art, Taiwan, Janie Tongue of Independent Beauty Professional Magazine, UK, Jean Witte of Intercoiffure South Africa, Julie Bellenger Gibb of Gorgeous PR, Charlotte Grant-West of HJI Editor, Loreley Navarro of Bangs! Magazine, Argentina, Nina Nagode of Frizer, Slovenia, Rainer Naiman of Pinni, Finland, Ruth Hunsley of Red Mane Media and Veronica Boodhan of Salon Magazine, Canada. Australian media, PR and business representatives will be comprised of Cameron Pine of Intermedia, Christina Butcher of Hair Romance, Louise May of HAIRBIZ Magazine, Anthony Gray of MIG, Faye Murray from Your Coach, Kym Krey of The Salon Mentor and Philip Fernandez of Wizard Coaching.
The Australian hairdressing judges include Ali Holmes, Amy Gaudie, Benni Tognini, Bill Tsiknaris, Brad Ngata, Brodie-Lee Tsiknaris, Charlene Fernandez, Christina Tatasciorie, Dario Cotroneo, Dee Parker Attwood, Jayne Wild, Jude McKewan, Jules Tognini, Justin Pace, Kobi Bokshish, Mario Fioravanti, Mary Alamine, Michael Piastrino, Paul James, Paula Hibbard, Sam James, Sharon Blain, Stevie English, Uros Mikic and Wayne Chappell. The event’s sponsors include O&M, Revlon Professional, ghd, Excellent Edges and Amazing Hair. In 2021 at the awards gala, many of the industry’s best were awarded. AHIA 2021 Creative winners include Stevie Corthine for Colour Expert of the Year, Elle Shoemaker for Master Cutter of the Year,
ONSTAGE
SJ Establishment for Creative Team of the Year, Sally Brooks for the first International Hairdresser of the Year award and Dee Parker Attwood of Wieselmann, who was awarded Australian Hairdresser of the Year. The 2022 awards will also see the announcement of the highly anticipated HOT SHOTS team for 2022, putting a spotlight on the industry’s most exciting next-gen talent. The ultimate celebration of the hairdressing industry’s next gen talent, HOT SHOTS provides the chance for those 31 and under to take their career to a whole new level and
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begin their journey to notability and fame within the industry and beyond. The 2022 AHIA Creative gala night will take place on the last night of Hair Festival over the Queen’s Birthday long weekend, maintaining the legacy of the industry’s much loved and most celebrated hair weekend. The team are excited to move to an improved venue at the International Convention Centre in Sydney’s Darling Harbour to have enough space for the hugely anticipated crowd. The event will once again be hosted by Adam Williams and the evening will include several surprises as well as the unveiling of two spectacular shows created by exciting and visionary hair talent. Finally, the official afterparty sponsored by Maria Nila will ensure proceedings continue well into the morning for a night to truly remember, details on the location of the afterparty are still to be announced. We can’t wait to see you there. For more information visit www.mochagroup.com.au/shop
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L’ORÉAL PROFESSIONNEL
Top Left to Right Adriana Marmino @adrianamarmino Damien Rinaldo @borisboriswho Robert Bava @parlourhair Karen Bava @parlourhair Scott Sloan @sloanssalons Jordan Hone @sloanssalons Ash Croker @thesalonbyashcroker Jamie Furlan @jamiefurlan Mel Gesualdo @melgesualdo Massimo Tirimacco - @massimotirimacco
Bottom Left to Right Tiffany Decaux - @tiffanydecaux Peter Thomsen - @pjthomsen Kate Rawnsley - @kate_rawnsley_colourist Matt Clements - @mattclements_colourist Danni Solier @danni_solier Alex Abbas - @alexlovescolour Elyse Sprott - @elyselouise_rixonhair Dimitri Papas - @dmitripapas Joe Cotroneo - @joecotroneo Brodie-Lee Tsiknaris - @brodieleerokstar
32 INSTYLE
L’ORÉAL PROFESSIONNEL
RENDEZVOUS AVEC
L’ORÉAL PRO
L’ORÉAL PROFESSIONNEL IS CELEBRATING THEIR SALON FAMILY AND PRO ARTISTS WHO HAVE SHAPED THE AUSTRALIAN HAIR DRESSING INDUSTRY, BECOMING LEADERS AND INSPIRATION FOR OUR RISING FUTURE STAR HAIRDRESSERS AND SALON BUSINESSES. THE RENDEZVOUS AVEC L’ORÉAL PRO CAMPAIGN OUTLINES WHY PEOPLE, PIONEERS, PERFORMANCE AND THE PRO DIFFERENCE ARE KEY TO A SUCCESSFUL SALON BUSINESS.
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et’s Rendezvous avec L’Oréal Pro – a campaign that is highlighting the people and artists right at the very centre of the brand. Showcasing what is the true heart of the brand, Rendezvous avec L’Oréal Pro details that the people, that is L’Oréal Professionnel salons, professionals and their stories, pioneers in business support, online and offline education via ACCESS learning platform and the international Style & Colour Trophy competition, performance in innovation, marketing and digital excellence and a professional approach to hairdressing craftsmanship and artistry are the tenets that define it. Live as of April, Rendezvous avec L’Oréal Pro delves deep into the mindsets of L’Oréal Pro artists and their journeys with the brand, some of which date back three decades, celebrating these essential partnerships and the sense of family in this hairdressing dynasty. In the campaign, the artists discuss their journey and the impact of L’Oréal Professionnel in their careers, from business growth and development perspective, to educating and upskilling their team, marketing and digital support that brings clients through their doors and how the brand products elevate their salon in both colour and haircare. The campaign highlights new innovations like Metal Detox, and how L’Oréal Professionnel goes above and beyond to create these multi-decade relationships that are so core to the salons and careers of these artists. Continuing to share the love, L’Oréal Professionnel welcomes more salons and business owners to join the family and discover their PRO difference. To find out how to work with L’Oréal Professionnel in your business visit www.lorealprofessionnel.com.au/contactus INSTYLE 33
L’ORÉAL PROFESSIONNEL
DAMIEN RINALDO AND ADRIANA MARMINO HAIRDRESSING LEGENDS DAMIEN RINALDO AND ADRIANA MARMINO OF BORIS THE CUTTERY TALK THROUGH THE POWER OF PARTNERING WITH L’ORÉAL PROFESSIONNEL FOR THE RENDEZVOUS AVEC L’ORÉAL PRO CAMPAIGN. IN: How does L’Oréal Professionnel support your salon? DR: L’Oréal supports the team with great education, it’s always been there to support me no matter what. L’Oréal helped me develop my business in strong way. AM: It’s not only supported our careers personally, but also supported our business, to grow to where it is today. IN: How does L’Oréal Professionnel help you in education, specifically through their access program/education portal? AM: It keeps me on track with staff and where they are at, as I can see exactly what the team has seen and create education pathways with the team. The platform is always keeping inspired, it’s like a passport for education. It keeps the team accountable and if we have a cancellation in the salon, it’s so easy to use on the go in the salon. I love to have the apprentices use it in the salon. It’s so much more practical to have them learning the high level of education in the salon on the go. INSTYLE: Tell us a bit about your salon. Damien Rinaldo and Adriana Marmino: Our salon is just outside of the city in Norwood, Adelaide. It is a lively, cosmopolitan neighbourhood where fashion boutiques and gourmet food shops line an understated wealthy vibrant suburb. In the salon we treat everyone the same, we specialise in everyday wearable hair with a focus on healthy glossy French inspired hair. IN: Why did you partner with L’Oréal Professionnel? DR: For 29 years we have been a partner with L’Oréal Professionnel, I have grown up with L’Oréal. They are always inspiring the pro and pushing the boundaries. AM: I have been using L’Oréal Professionnel for 22 years, I just find that it has a real finesse to the colour. It’s perfect, the innovation is at the forefront.
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IN: How does the brand aid your salon technologically? DR & AM: L’Oréal is always the innovator of new technologies and for us the health of the hair and the performance of the colour is so important. IN: How is the new Metal Detox impacting your colour business and what do you love about Metal Detox? AM: Metal Detox has been amazing. It changed the way our colours are walking out the salon, everything is more true to tone, there’s less interference and blondes are coming back looking bright and fresh and not coming back dull. Clients love the take home Metal Detox Shampoo and Mask, it makes the hair feel whole again. Everyone is having a Metal Detox service in salon, it is easy to use so we don’t have to think about it.
IN: What business components, like salon management, salon training and leadership, are you helped by through L’Oréal Professionnel? DR: L’Oréal has helped me develop my education style, which in turn has made me a better facilitator and that has helped me also lead the team in the salon. IN: What are you looking forward to next with L’Oréal Professionnel? AM: Style & Colour Trophy 2022 is going to be amazing, we are all so looking forward to that in the salon and also working with everyone in face to face education again. IN: What does being part of the L’Oréal Professionnel family mean to you? AM: Connection and being together - the collaboration with the L’Oréal Professionnel team truly is amazing. They support us on all aspects of our business and help to build our careers.
L’ORÉAL PROFESSIONNEL
JAMIE FURLAN AND DANNI SOLIER AWARD WINNING HAIRDRESSERS AND XIANG HAIR’S OWN JAMIE FURLAN AND DANNI SOLIER DISCUSS WHAT L’ORÉAL PROFESSIONNEL MEANS TO THEM AND THEIR BUSINESS, AS PART OF THE RENDEZVOUS AVEC L’ORÉAL PRO CAMPAIGN.
so accessible to our staff at any time of the day and also keeping us connected to artists overseas is crucial to our growth. L’Oréal Professionnel Style & Colour Trophy is the only industry competition that drives consumers into the salon whilst keeping our staff motivated and pushing their creative boundaries. IN: How does L’Oréal Professionnel help you in education, specifically through their access program/education portal? JF & DS: L’Oréal Access is so easy to access with the team in the salon, they can jump online any time for education. It gives everyone the opportunity to have education at their fingertips. It also keeps us connected with all the latest trends and techniques globally.
INSTYLE: Tell us a bit about your salon. Jamie Furlan and Danni Solier: Our new location will be in the creative hub of Fitzroy. Our salon style is hair for the everyday with a fashion chic aesthetic. IN: Why did you partner with L’Oréal Professionnel? JF & DS: We have been partnered with L’Oréal Professionnel for our entire career of 18 years. The innovation with products supports our craft on a day to day basis, the resources L’Oréal Professionnel offer for our business, staff and clients are next to none anywhere. Everything from education to business support to incentives for staff and consumers to drive them into the salons helps our salon. IN: How does L’Oréal Professionnel support your salon? JF & DS: The variety of product ranges supports every client’s needs and the latest trends, and there is always something new. Innovation with digital education being
IN: How does the brand aid your salon technologically? JF & DS: Because we are a high colour salon, the innovation with products and Metal Detox has been a game changer. The ammonia free, gloss, permanent colour we have that caters for every hair colour and every trend is an essential component for our salon from the brand.
IN: What business components, like salon management, salon training and leadership, are you helped by through L’Oréal Professionnel? JF & DS: The online support with the L’Oréal business school has really developed our salon strategies, helping us to implement incentives for our consumers as well as our staff. IN: What are you looking forward to next with L’Oréal Professionnel? JF & DS: Face to face education and online education. We are really looking forward to growing as educators with the L’Oréal Pro family. We are so blessed to be a part of this incredible community. IN: What does being part of the L’Oréal Professionnel family mean to you? JF & DS: It’s everything - it means building relationships and growing with like minded people. We have made some of our closest friends through L’Oréal Pro.
IN: How is the new Metal Detox impacting your colour business? JF & DS: Timing is a huge factor with this instant treatment and as such Metal Detox is getting used on everybody and every colour. It helps give longevity to colour, especially with our blonde clients that tend to go flat over time. We have noticed a massive difference with our clients hair quality and condition. IN: What do you love about Metal Detox? JF & DS: We love how easy and straight forward it is to use. The feeling of the product is so beautiful, the benefits and technology behind it as incredible and have elevated our blondes.
INSTYLE 35
INFEATURE
THE
LEGACY
A COMPASSIONATE LEADER AND A BELIEVER IN THE POTENTIAL OF PEOPLE, DENNIS LANGFORD HAD AN IMMEASURABLE EFFECT ON SO MANY FROM ALL CORNERS OF OUR INDUSTRY. WHILE WE ARE STILL GRIEVING THE LOSS OF A HEROIC LEADER, WE’VE GATHERED SOME WORDS FROM SOME OF THOSE HE PROFOUNDLY INFLUENCED – PEOPLE LIKE YOU AND ME, WHO WERE BLESSED TO KNOW HIM THROUGHOUT HIS EPIC 40 PLUS YEARS OF HAIR, WRITES CAMERON PINE.
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met Dennis in 2004 as a fresh recruit into the hair industry and it’s an exchange I’ve never forgotten. I was immediately welcomed and somewhat overwhelmed by his strong sense of conviction coupled with his ability to listen – it’s not often you meet someone at the top in your early 20s who hones in on your strengths and makes you feel at home with instant respect. Fast forward a few years and Dennis was eager to share his new state of the art education space and flagship salon in Paddington. It was time for INSTYLE to write a feature about ‘the guy behind TONI&GUY’ and I went in with my laptop enthusiastic to know more about the past, present and future for the brand. What I didn’t realise at the time was that this set the tone for quirky comments and our relationship for many years to come, for conversations and innuendo around my fast typing skills. As someone who didn’t have a computer on his desk at the time Dennis was amazed at the speed of my typing and almost every time I would see him he’d re-enact keyboard movements and mention my typing speed. This was just one of many moments that will stick with me forever, that and text messages in my phone from Dennis – often funny and to the point. It wasn’t unusual to receive a random text message from Dennis – one I found back as far as 2011 in my phone the week he passed. “So I am just reading INSTYLE and your note from the editor. It’s a lot to absorb but I really like it. Especially about culture. Thanks my man.” I think it’s worthy to take note of the ‘my man’ reference – that’s the thing with Dennis, he 36 INSTYLE
Dennis and wife Sara
made everyone ‘his’ and feel special about their achievements. There was a sense of buy-in and jovial spirit with Dennis that’s hard to replace - you got to know who he really is early on in the piece. Despite the incredible milestone achievements at the helm of the TONI&GUY brand since 1995, I wanted to keep this tribute more about him and less about the timeline of TONI&GUY, although it’s important to note that he grew TONI&GUY into an Australian label beyond comparison. Not just a businessman, he was known for his work on stage and presenting at awards, shows and seminars – his stage presence and ability to speak to an audience goes down as one of the best in the industry globally. As a hairdresser back at London’s Sloane Square salon, he quickly took on the position of Art Director and brought the brand and all its glory to Australia in a completely new light for all of us to experience - topping out at 35 salons throughout Australia. So that’s enough about business for now, and first we wanted to chat to his wife, Sara Langford. No words can describe the shock and sadness she’s experiencing, but her ability to draw on the good and further celebrate the fun and flirtatious dynamic between herself and Dennis is admirable. Thanks for sharing some of your words with us Sara, as well as other members of the industry who wrote to us about the impact of this indelible loss.
SARA LANGFORD To try and put the immense loss that I have experienced into words feels near impossible. My heart overflows with so much love and joy that I had the privilege
to learn so many lessons and spend so many years alongside such an incredible man. Dennis mentored me personally and professionally. He empowered me to be the business woman I am today, to lead with courage and compassion. There are lessons learned that I will carry on with me forever. It was those who were closest to Den that got to see beyond his professional side, for all of his quirks, nuances and love for Bunnings and his farm. Many people have been moved by his ‘Lessons Learned’ but I feel lucky that I got exclusive insight into a few extra. It was probably obvious to some that Dennis’ leadership skills and passion for teaching extended beyond his professional world, but believe me when I say all of the same principles still apply. To just name a few, Dennis taught me to build a deck, cement a driveway and arguably the most important life skill - how to be prepared for a zombie invasion! His zest for life was infectious, even the most menial tasks were abundant with so much fun. I miss my best friend, steampunk dress up partner in crime and my very own John Dutton.
SARA ON THE FUTURE OF TONI&GUY The future of TONI&GUY Australia is paved with the most incredible team that has grown from within. Our collective vision is aligned with Dennis’ wishes and is ignited by the passion of our support office, salon partners and staff. Our connection with our UK partners feels stronger than ever, even without the presence of our common link. A future without Den feels unparalleled but is a journey that I feel proud and honoured to be part of. Each and every one of us are designed
INFEATURE
“Dennis mentored me personally and professionally. He empowered me to be the business woman I am today, to lead with courage and compassion. There are lessons learned that I will carry on with me forever.” SARA LANGFORD
for accomplishment, engineered for success, and endowed with the seeds of greatness. His legacy lives on through the people of this company, industry and his family and friends, but also the people who were lucky to cross paths with such an incredible human. As Dennis would say, “The next chapter of your life has not yet been written”.
TONI&GUY across the street”. Back then there was a lot of concern about TONI&GUY setting up in town and what impact the local industry would feel but what took place next showed me that a true comrade not competition had arrived in town. Much has changed over the years and people like Dennis are more important now than ever.
SANDY CHONG
KATY REEVE
Dennis Langford was a legend, icon, and industry hero. His legacy will continue with the successful career paths and opportunities he created for countless hairdressers and educators. In business, Dennis was well respected, generous, humble and supportive. On a personal level, I miss my friend terribly. Dennis and I would laugh every time we chatted or spent time together. He was funny, witty and genuine, and sometimes so silly! Every memory of him makes me laugh, and then cry. His friendship is irreplaceable.
It took me a long time to sift through 18 years of photos, there are some of the traditional ones, smiling at the camera, where everything is “tip top”. It wasn’t always like that, of course, in fact I wish I had secret photos of the ‘in between’ times - the early morning cups of tea and toast at 5:30am before we load the cars before a show, the waiting before catching a plane, sitting with him whilst he made notes on everything. The hours and hours in his office planning, the door that was never closed to anyone, or just having a good chat in the car before we then saw each other all day - we both loved an early morning! It was the ‘in between’ times that I really saw him and he really saw me, for all our good and bad bits. Although it’s been a tough road recently our kinship has never wavered. He played one of the most important roles in my life and I will be eternally grateful.
JO SMITH Dennis was someone who always made me want to better! He would always take time to remind me, when I’d be pacing up and down before a show, trying to remember all I needed to say, “It doesn’t matter if people don’t remember what you say! What’s important is they remember how you made them feel”. He was so right as he made everyone that he came in contact with from a client to an apprentice or senior hairdresser feel important , heard and supported.
RICHARD KAVANAGH As a fellow Kiwi (which all the best Aussies seem to be) I always admired Dennis for his unique approach to the industry. I think what I loved most was you always knew exactly where you stood with Dennis. That’s a rare quality in our industry and one that adds significant value. He will be missed.
PHIL BARWICK I was a young bloke working with the legendary Sharon Maher at Sydney’s iconic Synergy Hair. One morning Sharon called me over to the front desk and said, “Philip meet Dennis Langford, he’s from
KELLY PRESTIA Dennis, the most inappropriate dad joker, the bad and best dancer and the best confidant you could ever wish for. This was my Dennis, and everyone had their own.
Dennis was such a generous, compassionate and self-reflective driver. He made you reflect on what you needed and pushed you to achieve what you wanted, even when you didn’t want to hear it. This made him unique and irreplaceable. My mentor, my father figure, my friend. Forever indebted, always loved and a constant driver to be better. Dennis was devoted to TONI&GUY but also to our industry and craft. He devoted his life to making other people feel amazing. The industry saw him for the leader, educator and presence that he was, and will forever be remembered as, but he loved making clients feel amazing and it remained the essence of what he taught.
JACK MORTON So many of us had a special relationship with Dennis. To me, like many of us, Dennis was a type of father figure. We would look to him for recognition, validation and guidance, which he would always deliver. It was succinct, digestible and, most importantly, useful. I often find myself asking WWDD? - What would Dennis do? I’d like to be more like Dennis when I grow up, just with a little more hair.
LAURIE CREASY Heart led, unwavering, passion filled and a total advocate for ‘don’t tell them to do it if you’re not willing to do it yourself’. TONI&GUY ran through Dennis’ veins – his fight for the brand was personal, emotional and non-negotiable. Whilst never shying from the spotlight, he spread his own jam (and vegemite and peanut butter) on his morning toast, did his fair share of high vis laden lifting and made sure the title of mate superseded CEO. I met my best friend through him and some of the most magical people in life at his ‘house’ – the academy. Den you were always there, and your legacy and impact is unwavering. Rest in peace.
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Left to Right Stefania Skirt Róhe Blazer Escada Rollneck H&M Polo Prada Shoes Zara Socks Chusette Sunglasses, belt Rubi Earrings Vintage Givenchy from Constantina Vintage
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Rhiannan Dress Diane Von Furstenberg Stockings Stylists Archive Bag Rubi Earrings THE VAULT Sunglasses Szade
Milo Coat Burberry Rollneck THE VAULT Skirt Escada Socks Chusette Earrings Vintage Gucci from Constantina Vintage Bag Gucci Sunglasses Rubi Ring Model’s Own
Ciena Blazer THE VAULT Skirt THE VAULT Shirt Hugo Boss Tie Stylists Archive Earrings Constantina Vintage Socks Chusette Shoes Stylist’s Archive Sunglasses Rubi Bag Gucci
Magbul Rollneck H&M Shirt Roberto Cavalli Blazer Prada Trench Coat Burberry Trousers Salvatore Ferragamo Socks Chusette Earrings Adina’s Jewels Loafers Salvatore Ferragamo Sunglasses Szade
Jonti Top Sonia by Sonia Rykiel Shirt Stylist’s Archive Trousers The Internationals Shoes Prada Sunglasses Rubi Earrings Contanstina Vintage Ring Stylist’s Archive Tie Vintage Loewe from THE VAULT
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Hair: Kobi Bokshish, Melissa Niblock-Bell Janelle Snyman,Tarik Jasarevic and the Matrix Education team Photography: Lucas Dawson Styling: Carlos Mangubat Make up: Dean Nixon Creative: Cameron Pine
MATRIX AUSTRALIA COLLECTIVE 2021 COMPETITION WINNERS MELISSA NIBLOCK-BELL AND JANELLE SNYMAN, ALONGSIDE CREATIVE DIRECTOR KOBI BOKSHISH, TOOK INSPIRATION FROM THE NOSTALGIA OF AN AUSTRALIAN SUMMER WITH THE BACKDROP OF THE UNASSUMING DRIVE-IN. INSTYLE 41
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Blazer THE VAULT Skirt THE VAULT Shirt Hugo Boss Tie Stylists Archive Earrings Constantina Vintage Socks Chusette Shoes Stylist’s Archive Sunglasses Rubi Bag Gucci
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Top Sonia by Sonia Rykiel Shirt Stylist’s Archive Trousers The Internationals Shoes Prada Sunglasses Rubi Earrings Constantina Vintage Ring Stylist’s Archive Tie Vintage Loewe from THE VAULT
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Jonti Top Sonia by Sonia Rykiel Shirt Stylist’s Archive Trousers The Internationals Shoes Prada Sunglasses Rubi Earrings Contanstina Vintage Ring Stylist’s Archive Tie Vintage Loewe from THE VAULT Magbul Rollneck H&M Shirt Roberto Cavalli Blazer Prada Trench Coat Burberry Trousers Salvatore Ferragamo Socks Chusette Earrings Adina’s Jewels Loafers Salvatore Ferragamo Sunglasses Szade
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Milo Coat Burberry Rollneck THE VAULT Skirt Escada Socks Chusette Earrings Vintage Gucci from Constantina Vintage Bag Gucci Sunglasses Rubi Ring Model’s Own Stefania Skirt Róhe Blazer Escada Rollneck H&M Polo Prada Earrings Vintage Givenchy from Constantina Vintage
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Left to Right Rhiannan Top Stylist’s Archive Trousers Stylist’s Archive Sandals Prada Jonti Skirt THE VAULT Top THE VAULT Cardigan THE VAULT Earring Vintage Givenchy from Constantina Vintage Sunglasses Rubi Rings Stylist’s Archive Stefania Jacket THE VAULT Skirt THE VAULT Rollneck H&MBag Rubi Earring Constantina Vintage Stockings Chusette Ciena Shirt Vintage Pucci from The Internationals Skirt Vintage Pucci from The Internationals Rollneck H&M Earrings Vintage Christian Dior from Constantina Vintage Bag Rubi Sunglasses Szade Magbul Polo Shirt Prada Rollneck H&M Blazer Jack London Trousers Jack London Sunglasses Stylist’s Archive Earrings Adina’s Jewels Milo Top Zara Trousers Zara Scarf Missoni from The Internationals Earring Vintage Givenchy from Constantina Vintage Sunglasses Stylist’s Archive
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Top Stylist’s Archive Trousers Stylist’s Archive Sandals Prada
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Ciena Shirt Vintage Pucci from The Internationals Skirt Vintage Pucci from The Internationals Rollneck H&M Earrings Vintage Christian Dior from Constantina Vintage Bag Rubi Sunglasses Szade Jonti Skirt THE VAULT Top THE VAULT Cardigan THE VAULT Earring Vintage Givenchy from Constantina Vintage Sunglasses Rubi Rings Stylist’s Archive
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INPROFILE
JANELLE SNYMAN X MELISSA NIBLOCK-BELL X KOBI BOKSHISH SHOWCASING THE COLOURFUL HEARTBEAT OF AUSTRALIAN CULTURE, IT TOOK A VILLAGE OF COLLABORATORS AND TWO MATRIX COLLECTIVE COMPETITION WINNERS MENTORED BY KOBI BOKSHISH TO RE-LIVE THE NOSTALGIA OF THE DINER DAYS. WE CATCH UP WITH THESE THREE CREATIVES ON WHAT CREATING SUCH A UNIQUE EDITORIAL AND AUSTRALIAN CULTURE MEANS TO THEM. JANELLE SNYMAN – COLLECTIVE WINNER How did diversity inspire you on this shoot? Winning NSW Matrix Collective and being a part of this shoot has inspired me to use a variety of colours and different cultural ethnicity in my photographic work. What were some of your go-to products for the shoot? I enjoyed using the Matrix Keep me vivid hair care line. This brought out the best results, adding high shine and luminosity. What does creating editorial hair mean to you? Creating editorial hair is a high priority in my business as this shows our market what’s trending through visuals – achievements such as winning the NSW Matrix Collective Competition is inspiration for the general public.
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What did you reference and create inspiration from to create these styles for Matrix? My reference was taken from the Australian outback – driving through the desert whilst taking in the natural beauty of the warm sunset and red sand. How would you describe your hair aesthetic? Colourful, whimsical and playful. Who is your editorial styling icon? Errol Douglas. What icons or characters did you think of or reference when creating the Matrix Session? Retro 70s era. What does nostalgia mean to you? The feeling of wanting to go back to memory lane and being back there at that point and time. A scent or taste brings nostalgia back.
INPROFILE
KOBI BOKSHISH – INTERSHAPE HAIR AND MATRIX AUSTRALIA CREATIVE DIRECTOR MELISSA NIBLOCK-BELL, COLLECTIVE WINNER How were you inspired on this shoot? A high level of inspiration came from the diversity of models and my aim to create an authentic and creative look. I felt like it was a collection for ‘all people’, not just your stereotypical editorial shoot. What were some of your go-to products for the shoot? My go to-product was the Matrix Airy Builder - for every texture of hair, every look, light weight it was effective. The Matrix Style Link Texture Builder Spray was used to finish off every look. What does creating editorial hair mean to you? Creating editorial to me means polished, sexy, beautiful, classy, on-trend as well as trendsetting. There is always an element of hairdressing that brings our art to life. What do you love about Matrix products when creating editorial hair? I’ve been a part of the Matrix family for over 14 years, and it has never let me down. I know when I’m doing editorial hair that Matrix products are an extension of my talents to give me a high-quality end-result. How does editorial inspire you differently to salon work? Editorial is a creative collaboration. I love salon life, especially owning a business and having a team, but working on an editorial shoot is bringing a collective theme and idea to life. How would you describe your hair aesthetic? Texture, texture and more texture! Who is your editorial styling icon? Kobi Bokshish and Richard Kavanagh. What icons or characters did you think of for reference when creating the Matrix Session? It was a mix of iconic Australian VOGUE covers and the Matrix brief that had a huge amount of amazing imagery. What does nostalgia mean to you? Fond memories and reminiscing.
How were you inspired you on this shoot? Diversity is the core of who we are at Matrix and it really drives everything we do to connect with all humans and all hair types. Sometimes when you look at editorial shoots, it always feels like the same perfect hair and the same model but with this shoot we wanted to embrace the diversity that is welcomed in our salons daily. By sharing this message, we were able to bring that diversity we celebrate everyday to the shoot and showcase Matrix at the heart of it. What were some of your go-to products for the shoot? My go-to products varied for our different models. For those with curly hair we prepped them with our A Curl Can Dream range the day before, and then used the A Curl Can Dream Gel to elevate the look on the day. For the other models, we used the Matrix favourites of Texture Builder and Matte Definer, and then the Volume Fixer spray right as the models stepped onto set. What does creating editorial hair mean to you? Creating editorial hair is great because it sits somewhere between everyday salon looks and the more Avant Garde styles. It lives in between highly artistic styles created for competitions like the Matrix Collective that deliver amazing looks created more for your peers, but also delivers more creative than what you might be creating in your salon each day.
have that core fundamental technique driving it, but with my own creative edge. I’m a chameleon and love experimenting over lots of different looks be it gender, hair length or hair types, which speaks back to the diversity Matrix brings as well. Who is your editorial styling icon? I take inspiration from Eugene Souleiman who has done amazing editorial work for the likes of almost every magazine in the world with every model in the world. He always delivers these styles that push the boundaries, but also create beautiful covers for these magazines. He can do everything from a soft blow dry to something very creative but still in the editorial space. What icons or characters did you think of or reference when creating the Matrix Session? I was inspired to bring in references from classic Americana like Grease, but with a more modern feel across the diversity of the models and their looks they have. What does nostalgia mean to you? Nostalgia for me is everything, literally everywhere. It’s both who we are and what we are, and drives fashion, design and everything creative. It’s that sense of a wheel going around and bringing us back, for example the fashion trends coming back from years ago but they’re now elevated with a more modern feel.
What did you reference and create inspiration from to create these styles for Matrix? The overall inspiration for the styles came from the brief of the shoot being that nostalgic but very cool ‘American diner’, but with an Australian spice. However, the biggest inspiration came from the diverse models and the style they walked in the door with. All of the models had their own look, and we wanted to embrace their style and just elevate it for the shoot. How would you describe your hair aesthetic? My hair aesthetic is fundamentals to the core but with a spice, I like to push the boundaries but also keep it beautiful. For example, with my cutting technique I always
COLLECTIVE COLLABORATORS ♥
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NEW
CURL MANIFESTO
U LT I M AT E P R O F E S S I O N A L HAIRCARE FOR ALL CURLS & COILS
FIND OUT MORE AT KERASTASE.COM.AU
INFEATURE
MANIFEST YOUR GREATNESS WELCOME CURL MANIFESTO FROM KÉRASTASE, WHERE SELF EXPRESSION MEETS LUXE.
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mbracing your natural texture, your curls and your self-expression is pivotal in 2022, and a new collection from Kérastase pairs that sense of identity with the brand’s requisite and renowned luxury DNA. Meet Curl Manifesto, elevated and supported through the science, development and indulgence that defines Kérastase, with the ultimate goal of perfecting and catering to curls. Touted as the ultimate professional care for all curls and coils, the five-product exclusive collection of luxury curl care aids wavy to curly, very curly or coily hair types in various tailored routines. Built to add hydration, strength and definition to hair, the products are anchored by Hydrating Manuka Honey, cementing ceramides and defining Glycerin in these pursuits. Top-tier care allows your clients to wear their curls with pride and confidence, celebrate hair in every texture and be empowered to embrace their texture at its best. Scientific research conducted by the brand’s Research & Innovation team, in analysing all types of curls in 23 countries including Brazil, the US, the UK and France, outlines why curly hair is the most demanding to treat and care for, with products needing to address what can be more dry, porous, fine, fragile and breakable hair textures. The spiral shape of curls can also make it more difficult for product to be applied evenly from root to tip. These challenges show that curls can suffer from a lack of nourishment, unwanted frizz and tangles and humidity, and that incorrect products can weigh curls down in routines where it is already difficult to maintain care and long-lasting definition. 54 INSTYLE
The collection addresses these concerns with its three hero ingredients, where science meets luxury for optimal care. Cementing Ceramide was developed and patented through four years of research to fight fragility and mimic the hair’s cement
INFEATURE
deep inside the cortex, imbuing the hair with strength, elasticity and suppleness, as well as protection from environmental stressors. Manuka Honey is a natural nutrient from New Zealand that hydrates and is rich in micronutrients to nourish and activate full, glossy curls. Defining Glycerin is a moisturising, emollient and protective agent, allowing natural oils and caring agents to cover the hair more seamlessly, and with high humectant properties that offer definition from root to tip. An alluring fragrance of jasmine petal and frangipani flower as top notes, and with heart and base notes that include nougat, white musk, honey milk and tuberose petal, adds to the collection’s sense of luxury. These ingredients and developments combine to create the Curl Manifesto collection – a modular, customisable system for all curl types, delivered in five high-end products and through stages of Bathe, Treat, Prime and Style and Refresh. The first product is the BAIN HYDRATATION DOUCEUR, to cleanse hair gently without unnecessary weight, enhance the curl pattern, hydrate and volumise. The FONDANT HYDRATATION can be 98 per cent more detangling than comparative products, and offers immediate hydration with frizz control and anti-humidity, becoming the first product in the treat phase. The MASQUE BEURRE HAUTE NUTRITION then reconstructs the hair for over 52 per cent stronger curls and offers 81 per cent more nourishment and promotes elasticity and bounce in extra-nourishing care, as another treat option. The curl type will determine the correct treat product best suited for your client. The CRÈME DE JOUR FONDAMENTALE is a daily leave-in treatment that locks in nourishment to detangle, define and lock in nourishment. The REFRESH ABSOLU finishes as a second-day curl refreshing spray for more than 74 per cent definition, as well as 63 per cent softness, 73 per cent hydration and to combat humidity. These products dynamically combine to address various curly types, which all have versatile needs. The very curly type can be more porous and a tighter curl shape means it can be more challenging for natural moisture to reach the ends, meaning
layered products must deliver nourishment, hydration and strength. Clients can mix and match the products in their hair rituals for truly tailored care, becoming the epitome of luxury. For very curly hair types, all four phases are recommended with the MASQUE BEURRE HAUTE NUTRITION advised for extra-rich nourishment, as a hero step. Coily hair types require similar nourishment, with a zig zag pattern and dense curls near the scalp. Curls can be at risk of breakage and very dry, so nutrition, strength and definition is key, through the use of multiple and intense treatments, as natural oils have a more difficult time travelling down the hair. The MASQUE BEURRE HAUTE NUTRITION is again vital for this type. The wavy to curly type has an A shape, requiring definition and lightweight care, although product is more easily and evenly applied. In this routine, the FONDANT HYDRATATION ESSENTIELLE is selected as a more lightweight treatment option. As expected, Kérastase continues to define modern luxury. In 2022 that means customised care, a focus on science, research and the highest-end ingredients, truly understanding and catering to consumers and putting yourself – but your very best self – first. Curl Manifesto checks all the boxes, merging luxury and selfexpression and never looking back. For more information visit www.kerastase.com.au
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FAIR GAME GOLDWELL CELEBRATES THE POWER AND POLISH OF CRISP BLONDE TONES AS JASON FASSBENDER EXPLORES A NEW REALM OF SALON COLOUR PERFORMANCE AND BLONDE PERFECTION WITH COLORANCE GLOSS TONES. MEET FAIR GAME, A TALE OF TWO NEXT LEVEL BLONDES FOR THE ULTIMATE BLONDE TRANSFORMATION.
Hair: Jason Fassbender for Goldwell Photography: Milos Mlynarik Styling: Livia Sharp Make up: Kristyan Low Creative Direction: Cameron Pine
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Left: Aje shirt Zara Pants Quay earrings Right: Zimmermann Dress Quay earrings Quay necklaces worn stacked as bracelets.
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Aje Shirt Zara Pants Quay earrings
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Sheike dress Quay necklace
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Left: Zimmermann dress Quay earrings Above: One Teaspoon playsuit Earrings stylists Right: Zara knit Guess jeans Quay earrings
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Zara top, pants and knit gloves Quay earrings
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Aje shirt Quay earrings
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INPROFILE
JASON FASSBENDER X GOLDWELL TO CREATE AN EDITORIAL THAT PERSONIFIED SUPERIOR BLONDES WITHOUT THE FUSS, WE CALLED ON EDITORIAL STYLING SUPERSTAR JASON FASSBENDER TO PERFECTLY PORTRAY THE PROCESSING PROWESS OF GOLDWELL’S NEW LIQUID BLONDES – COLOUR TONING THAT PROVIDES SUPERIOR SHINE AND MAXIMUM PERFORMANCE IN JUST 10 MINUTES!
What were some of your go-to products for the shoot?
What do you love about Goldwell products to create the ultimate blonde muse?
The hero of today’s shoot really was the all new Goldwell Colorance Gloss Tones. We wanted to highlight the variety of shades possible within the blonde spectrum and Colorance Gloss Tones is the perfect portfolio to a achieve healthy, lustrous blonde from buttery gold all the way through to snow white platinum.
The confidence to lighten effectively and safely. Achieving the perfect base shade for toning is essential for any blonde so I love the SilkLift range of lightening products. Having the Colorance Gloss Tones to custom mix the dream tone for each individual seals the deal! How does editorial inspire you differently to salon work? The opportunity to create without restriction while working editorially is such a freeing feeling, to work only limited by your imagination while on set also feeds you ideas to filter through to your salon work.
What does creating the ultimate blonde mean to you? As blonde is the most requested colour service in the salon, having the tools to create the perfect hue are essential. I’m a firm believer in hair health so Colorance Gloss Tones’ ability to colour and repair in one 10 minute step is a fail safe way to soft, shiny, perfect tone every time.
How would you describe your hair aesthetic? I always strive to create hair that women want to wear, I love the classics with a modern twist.
What inspired you to create these styles for a blonde editorial? Believe it or not, not every girl wants a cool blonde! We really wanted to showcase the diversity of the Colorance Gloss Tones range and how the shades play against light when styled with different textures.
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Who is your editorial styling icon? So many for so many different reasons! If i had to choose one it would definitely be Guido Palau, always ahead of the curve, always beautiful!
UNDERSTATED LUXURY ♥
INFEATURE
HAIR LOSS INNO VA
PATETION NT
A NEW PATH THE NATIONAL RETAIL ASSOCIATION (NRA), THE CRAFT BY SHARON BLAIN AND THE AUSTRALIAN GOVERNMENT HAVE COMBINED TO FORM PATH, A PROGRAM THAT HAS LAUNCHED TO ADDRESS AND CONQUER SALON STAFF SHORTAGES.
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new frontier in the salon industry is here with PaTH, a collaboration between the National Retail Association (NRA), The Craft by Sharon Blain and the Australian Government (Department of Education, Skills and Employment) to address industry-wide staff shortages. Titled PaTH-Cutting Edge Careers, the program has been developed to incorporate referral and recruitment of national candidates to the program through employment services providers. This will aid salons in finding staff and reduce the greater burden on the industry. The program is at no cost to employers and even can attract subsidies when taking on candidates in the internship component. “For those of you who know me as a proud and active member of the hair industry now for over 55 years, you’ll know how incredibly passionate I am about finding solutions to the greatest daily challenges we face as hairdressers, barbers, and salon owners. One of the key industry threats affecting so many of us is the lack of access to engaged and trained staff – especially if you’re in dire need of salon assistants or apprentices,” said industry legend Sharon Blain. “Now in collaboration with the National Retail Association, we are so incredibly proud to present to you the incredibly simple answer to this burning problem!” In the program, candidates will be prepared with a short pre-employment readiness training program that develops essential skills for both hairdressing or barbering employment pathways, arriving to the salon with confidence, knowledge and skills to elevate the salon. This education is delivered through incomparable hairdressing education platform The Craft by Sharon Blain. Participants then undertake a four-week internship for 15 to 25 hours a week at a hairdressing salon or barbershop, which could lead to employment or a SHB30416 Certificate III in Hairdressing Apprenticeship or SHB30516 Certificate III in Barbering Apprenticeship. The National Retail Association (NRA) are seeking committed employers who have current job vacancies and are ready to take on suitable candidates for this trial for three days a week of four weeks, with current vacancies in QLD, NSW, SA, WA, NT, and VIC. The program will find engaged candidates and elevate them with an incomparable pre-employment readiness program facilitated by Sharon Blain in a platform that finds interns and possible employees for salons at no cost and with subsidy options. Get involved now for all these benefits to salons. For more information contact path@nra.net.au
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OF PARTICIPANTS IN A CLINICALLY SUPERVISED TRIAL
EXPERIENCED A POSITIVE RESULT *Result of 2014 medically supervised trial at the Knudsen Hair Transplantation Clinic Sydney
02 9489 7776 sales@trichovedic.com.au www. trichovedic.com.au trichovedic.com.au www.faceboo www.instagram k.com/trichov .com/trichoved trichovedic @trichovedic edic ic/
COVER STORY
THE NEW GLOSS MAXIMUM SHINE, ENHANCED BRILLIANCE AND TONE FOR ALL BLONDE SHADES IN JUST 10 MINUTES – MEET GOLDWELL’S NEXT LEVEL BLONDE HERO FOR 2022.
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hasing that forever elusive ideal blonde tone just got a whole lot easier – with 15 tones this liquid demi permanent colour plus clear is every blonde colourist’s new best friend. Not only do Colorance Gloss Tones instantly provide more brilliant colour results, the results last up to 41 per cent longer, and with inbuilt Cool Protect Technology prevent unwanted warmth when cool blondes start to fade. Finish your highlights, high-lifts and all your lightening services with luminous perfection. Every single blonde client will walk out the door with luminous, balanced, healthy looking blondes. We take some time with Agnes Westerman, International Goldwell Artist, to get the real goss on the new gloss. INSTYLE: GOLDWELL’S BLONDE FORMULAS AND SERVICES HAVE BEEN A FOCUS OF DRAMATIC UPGRADES IN THE LAST 12 MONTHS. DOES THIS COMPLETE THE PORTFOLIO? AGNES WESTERMAN: The launch of the new Colorance Gloss Tones enhances the service options we can offer and gives new opportunities to the stylist to offer basin toning in a quick, easy application with the addition of extra shine and gloss to every colour, ready to use and mix with no fuss. IN: WHAT HAVE YOU NOTICED IS THE MAIN DIFFERENCE WORKING WITH THE NEW COLOUR FORMULA? AW: Having a jelly consistency once mixed, Colorance Gloss Tones are easy to apply to damp hair, viscosity is amazing and 66 INSTYLE
product stays on the hair at the basin. The really quick development time allows for easy service add on opportunities. IN: WHAT DIFFERENTIATES THE NEW COLORANCE GLOSS TONES FROM COMPETITORS? AW: The 10 minutes processing time with true to tone, fashionable colour results is amazing. The luminous blonde results last 41 per cent longer than leading competitors. Last but not least, the well-known Colorance repair effect thanks to the IntraLipid technology is another bonus. IN: WHAT DO YOU LOVE MOST ABOUT THE NEW COLORANCE GLOSS TONES? AW: It is a comprehensive range, easy to mix, use and apply. The shine and gloss on the hair when dry is truly incredible. IN: TALK US THROUGH A QUICK COLORANCE GLOSS TONES SERVICE… HOW DO THEY WORK? AW: First, decide on a formula. Mix it in a 1:1 ratio with the System Developer Lotion 2% in the dedicated Colorance applicator bottle. Slightly squeeze the bottle, place your finger on the nozzle and shake well. Now apply the colour mass on towel dried hair, either on the basin or chair. Let the colour mass process for 10 minutes and then rinse it out. IN: WHAT’S YOUR FAVOURITE COLORANCE GLOSS TONES SHADE OR MIX OF SHADES/FORMULA? AW: My favorite shades are the Colorance Gloss Tones 9V and Colorance Gloss Tones
Clear. Colorance Gloss Tones 9V is a hero shade within the range for me as it gives so many opportunities to customise the blonde with a modern, fashionable nuance. The Clear shade is perfect as I can add it into any formula to reduce colour depth, or use it as a standalone service to add incredible shine on natural hair. IN: WHAT’S THE NEXT BIG TREND IN BLONDE? AW: I think following the pandemic clients have shifted a lot of their views on their hair and in particular upkeep, the blonde clients want to stay blonde but are asking for lower maintenance and things they can do at home to refresh their blonde hair like with coloured shampoos and conditioners. Combinations of Balayage and Babylights are very popular, where the client gets the ‘best of both worlds’ colour looks with less maintenance. IN: WHAT ARE YOU MOST EXCITED ABOUT OVER THE NEXT YEAR IN HAIR? WHAT DOES THE FUTURE OF HAIR LOOK LIKE? AW: The excitement is two-fold, firstly for the hair stylist but also for the client as the blonde client can now vary and change the tones and look of her hair easily while still keeping the condition optimum. No longer is change difficult and with Colorance Gloss Tones she can change her blonde look seasonally or when her mood changes.
Sustainability Feature
The facts on a more sustainable future
INSTYLE 67
WE RECYCLE CHEMICALS
HAIR
METALS
PAPER
PLASTICS
PONYTAILS
RAZORS
TOOLS
& MORE
Thank you to our 1400+ salon members for Making Sustainability Reality
Sustainable Salons is a comprehensive resource recovery program designed for the salon environment. We collect up to 95% of the salon’s waste materials, and reward the salon for doing good, all the while giving back to the community.
Thinking of becoming a Sustainable Salon? Here’s 5 reasons why you should join our program today
#1 Sustainability Program To date, over 1,400 salon members have diverted over 830,000kg of salon materials from landfill
Purpose-Driven 169,000+ meals donated to OzHarvest & KiwiHarvest, with over 50% of our workforce made up of supported employees
Cost-Neutral Membership Our program is designed to be cost-neutral for the salon, plus you can wave goodbye to council waste bins
Circular Economy Innovators
#1 Salon Directory
We keep salon materials in circulation, repurposing plastic into sunglasses & combs, and hair clippings into hair booms to soak up oil spills
Your salon is listed on the #1 salon directory for consumers - the Sustainable Salons Locator, with over 4000 searches & 1000 booking clicks each month
FIND OUT MORE!
Scan the code on the left to register your salon details
@SustainableSalonsANZ
SUSTAINABILITY
SUSTAINABLE LEADERS SUSTAINABLE SALONS HAS HAD QUITE A JOURNEY AS THEY’VE PIONEERED SUSTAINABILITY IN THE HAIR AND BEAUTY INDUSTRIES. HERE, WE CHART THEIR MANY MILESTONES AND BOLD PATH THROUGH THEIR STORIED HISTORY.
MEETING IN AMSTERDAM Paul Frasca was living in Amsterdam as a hairdresser to the stars where he met his partner Ewelina Soroko, a passionate environmentalist studying fashion sustainability.
TRIP AROUND AUSTRALIA Paul and Ewelina came up with the concept for Sustainable Salons over 10 years ago while on a very long drive around Australia, which took 4 months and $7000 in petrol! They both still swear it’s the best adventure they’ve ever had. They created a plan to study the waste bins of 160 salons in the hope that we’d find the answer needed lying in their rubbish. From their research they discovered that Australian hairdressers send one million kilos of aluminium foils to landfill every year.
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REFOIL This research was the catalyst to start Refoil, the industry’s first sustainablyminded foiling concept and recycled foil product from Paul’s dad’s garage. From here, their commitment to making salon waste history was only just beginning.
SUSTAINABLE SALONS WAS LAUNCHED IN NSW In 2015 the pair started an innovative resource recovery program called Sustainable Salons. Designed especially for the salon environment, Sustainable Salons collects up to 95 per cent of the salon’s waste bin and repurposes it for environmental and community benefit, while rewarding the salon.
SUSTAINABLE SALONS MOVED TO NEW AREAS By 2017 Sustainable Salons had reached metropolitan VIC, QLD and SA with WA joining in 2018.
THE HAIR BOOM PROJECT In 2017, Sustainable Salons started working with University of Technology Sydney on the Hair Boom Project. The research found that 1kg of hair can remove 840g of spilled oil from sea water. Sustainable Salons continued their research into hair and how it can be used for compost, solar and more.
NEW ZEALAND LAUNCH In 2018 Sustainable Salons went international, expanding their program to New Zealand, with major hubs Auckland, Wellington and Christchurch all serviceable by the program.
HARPER’S BAZAAR WOMAN OF THE YEAR In December 2018 Sustainable Salons CoFounder Ewelina Soroko was chosen to be one of eight women featured in the Harper’s BAZAAR Woman of the Year Collection, highlighting women who have ‘placed themselves on the frontline of environmental defence’.
SUSTAINABILITY
HAIR BOOMS TO THE RESCUE
BUILDING A CIRCULAR ECONOMY Sustainable Salons partnered with Dresden Vision to create the world’s first sunglasses made from plastic shampoo bottles collected from Australia and New Zealand members. Sustainable Salons has continued to work with local manufacturers to make a range of circular products in Australia, including coasters, pet leashes, combs and more products from Sustainable Salons plastics.
LARGEST COLLECTION OF PONYTAILS The Sustainable Salons Ponytail Donation Program took off, with over 169,635 ponytails donated to charities and independent wigmakers to be made into charitable wigs.
#1 DIRECTORY SERVICE FOR SUSTAINABLE HAIR AND BEAUTY SALONS Sustainable Salons is focused on bringing more and more consumers to the green side with their Salon Locator. With over 4000 conscious consumers now visiting their locator each month, they’re bringing new clients through their members’ doors.
REGIONAL EXPANSION In 2020 Sustainable Salons started expanding their program to reach regional and remote areas of Australia, starting with regional NSW, even Broken Hill! In 2022 they now service salons from Cairns down to Tasmania and across to remote WA!
On July 30th 2021, a tanker rolled on the Great Northern Highway in remote Western Australia, spilling 28,000L of used oil into the environment. This oil spill reached Kirkalocka Station, located 500km from Perth, spreading through their creek system. The Kirkalocka residents managed the clean up of the spill and reached out to Sustainable Salons about their hair booms. Working with Blair Allan, the green warrior leading the charge at Kirkalocka Station, Sustainable Salons shipped 1000 Hair Booms to Kirkalocka. These hair booms included over 1,200 kilograms of hair clippings collected from Sustainable Salons members.
OZHARVEST & KIWIHARVEST Since 2015, Sustainable Salons has been turning waste into food, donating 100 per cent of their proceeds from recycling salon materials to OzHarvest & KiwiHarvest. These proceeds help divert tonnes of food waste from landfill and feed the hungry. So far they’ve donated over 169,000 meals and counting!
BELIEVE IN ABILITY
GOING DIGITAL
Sustainable Salons now works with six depots across Australia and New Zealand, with over 50 per cent of the workforce made up of supported employees (people with a disability). They work with organisations who are ‘for purpose’ and dedicated to helping people with a disability live fulfilling lives.
With the catalyst of COVID-19, Sustainable Salons is on a mission to transform into a digitalfirst customer-centric organisation. One of their latest projects was the launch of the Sustainable Salons app for their on-demand service. As their team grows, they are continuing to find new innovative ways to #makesustainabilityreality.
INSTYLE 71
INHAIR T H E
L AT E S T
COLORTRAK ECO Collection Bamboo Colour Brushes and Bamboo Paint Brush - 1800 536 326 NEAUMA reNeu Scalp Therapy, reNeu Shampoo and reNeu Conditioner - www.neumabeauty.com MY.SO Shampoo Solido Shampoo Bar - +61 8 9277 8008 ZENZ Pure No 01 Shampoo & No 02 Conditioner - 02 9666 3611 NINE YARDS Hands-On Texturizing Spray and Play Hard Dry Matte Paste - www.nineyardsaustralia.com
72 INSTYLE
S A L O N
A R R I VA L S
SUSTAINABILITY
WETBRUSH Go Green Brush Collection - 02 9666 3611 NINE YARDS All In Moist Shampoo and Just Right Moist Conditioner - www.nineyardsaustralia.com bōkka BOTÁNIKA Miracle Rescue & Repair Shampoo & Conditioner - 02 9666 3611 OCEAN SOOTHE Scalp Control Shampoo and Soothe Scalp Relief Serum - 0475 148 018 QIQI Not Just Smooth, Insanely Smooth! Masque - 02 9666 3611 ORI LAB Plump Cleanse & Condition - www.nakhair.com.au DAVINES Love Smoothing Perfector and Love Smoothing instant Mask - www.hairjamm.com
INSTYLE 73
SUSTAINABILITY
ORI LAB Moisture Foam - www.nakhair.com.au NAK HAIR Nourish Shampoo and Conditioner - www.nakhair.com.au AVEDA Nutri Plenish Treatment Masque, Conditioner and Shampoo and Treatment Masque - 1800 292 069 L’ORÉAL PROFESSIONNEL Vitamino Color 10 in 1, Spray Colour Radiance Conditioner and Color Radiance System Shampoo - www.lorealprofessionnel.com.au BHAVE Rescue Damage Control - 1300 40 20 64 BRUSHWORX Earth Bamboo Brush Collection - 02 9666 3611
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UP TO
98
NATURAL ORIGIN
care evolution
*Scientific study performed on real hair to maintain the anti-frizz effect.
FP AD
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1300 764 437 @KEMON_AUSNZ
kemon.com
SUSTAINABILITY
NATURALLY SUSTAINABLE ORIGINATING BACK IN 2000, MUKTI (MEANING FREEDOM AND LIBERATION IN SANSKRIT) HAS GROWN INTO A HOLISTIC AND ECO CONSCIOUS COMPANY, EMBODYING SUSTAINABLE, ORGANIC AND ETHICAL PRINCIPLES IN EVERYTHING THEY DO, WRITES CAMERON PINE.
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t’s hard not to be drawn into the laid-back yet luxurious aesthetic of this burgeoning locally made skincare brand. As rich in culture and heritage as the local soil itself, while born in the surrounds of Byron Bay, their core mission is far-reaching and reconnects people back to nature, creating healthy, sustainable beauty routines with minimal impact on the environment. With a simplified approach to high performance skin routines, Mukti is a beauty company where efficacy and safety are just as important as results. 2021 was another milestone year for the brand with the launch of a new headquarters and retail shopfront to connect the nurturing nature of the brand with front of house retail and customer care. With the addition of beauty rooms to the new space, it welcomes a new opportunity for customers to fully immerse themselves in a sensorial brand journey with Mukti. In-line with a celebration of 21 years in business, it was an opportune time to elevate the brand both ‘front of house’ and ‘back of house’ – not only repackaging and raising the aesthetic like many brands do, but up-skilling their processes and sustainability footprint along the way. “Our brand statement is to re-connect people back to nature and to create healthy, sustainable lifestyles and beauty routines that have minimum impact on our environment,” said Mukti founder, Mukti (pronounced MOOK/tee). An apothecary artisan at heart, Mukti has been involved in beauty for more than two decades and has mastered the process of creating dynamic, organic and natural beauty formulations. She is also an author, having published ‘Truth in Beauty’ – a detailed exploration into skincare ingredients and personal care products. The brand’s new headquarters cover administrative and customer service design development, and the wider facility includes manufacturing, warehousing, and distribution all of which are executed in-house. According to Mukti, premium products required a customised facility to not only cater to the brand’s growth but also ensure performance and efficacy – made with love and packaged on site, each product is testament to a local business with the power to go global. 76 INSTYLE
The brief to Architectural firm Ocean Arc was to capture all elements of design, imagery, spatial planning, and design in development to create an aesthetic in tune with nature and the brand’s approachable sentiment. Also based in the Byron Bay area Ocean Arc is known to produce spaces and work with brands that value community. “We choose to work with a local firm that came highly recommended in the environments which they operate and were able to comfortably execute our vision exactly as imagined,” Mukti said. The internationally-acclaimed and award-winning products combine functional, plant-based ingredients, native Australian actives, vitamins and peptides that not only have anti-ageing benefits, but proven actives to boost skin health and vitality. The range spans hair, beauty and body – from cleansers, serums and sunscreens to skin kits for everyone. Commencing with adaptive reuse of an existing industrial building, the design objectives expanded to encompass landscape (garden), natural light and ventilation. The careful use of natural raw materials (wood, earth, mineral, metal, stone) and a clean, minimalist aesthetic are present to quietly nurture the body and soul. At the same time as the opening of the new HQ, a completely new look body and hair care range was launched that will be available direct to consumer, as well as being available as amenities in a curated selection of boutique guest houses and accommodation across Australia. For more information visit www.muktiorganics.com
KARMINE LEATHER
PURE LEATHER
S
KARMINE LEATHER APRONS ARE HERE TO SHAKE UP THE STYLE AND PERFORMANCE IN YOUR SALON, WITH SUSTAINABILITY FRONT OF MIND.
tyle and functionality meet with the Karmine Leather aprons made from authentic sustainably and ethically sourced kangaroo Australian leather, ideal for the salon, barbershop and more. Not only is the Karmine Leather fashionable, but perfect for use in salons designed with a towel strap, double leather straps, quality hardware and a thoughtfully designed pocket that can fit an A5 notebook. Otherwise, the Karmine design team can assist you in designing your own including your logo. The luxury design of the aprons showcase the superior properties of kangaroo leather. The aprons are also very lightweight and long lasting due to Karmine Leather’s quality designs and craftsmanship. Moreover, the aprons are comfortable to wear, easily adjustable, water and heat resistant and easy to clean by simply wiping the apron. The aprons are available in an array of colours to suit your preferences and salon aesthetics. With the utmost style, each genuine Karmine Leather apron has its own natural markings and softens beautifully with age. Given that each hide is unique, there will be variations in leather, colours and materials. Create individuality with each piece’s unique markings, representing the life of a wild animal, making your apron unique and individual. These variations in leather, colours and materials, will make this a special gift and add style to your salon team, while also offering functionality and ease of cleaning abilities all tied up in one special apron. Designed and made in Australia, by an Australian company, Karmine uses sustainably sourced kangaroo leather. Kangaroo leather is the strongest and lightest natural leather available, making it comfortable and exceptionally durable. Lefty’s Barbershop’s own, Tara Taylor bought the aprons for herself and her team in 2018 and has found that the aprons are “only
getting better with age, having softened further and developed character as the kangaroo leather ages beautifully”. Tara came across the aprons while looking for a quality sustainability sourced and local apron online. The Karmine Leather Aprons ticked all the boxes and added comfort to a long workday. “Being comfortable is essential when cutting for up to 12 hours a day. The leather is beautiful and soft and not too heavy,” Tara said. When it comes to the ease of cleaning the apron, Tara added, “we simply wipe down weekly with a leather cleaner and conditioner. Easy!” With Tara’s team of five at Lefty’s it was important for them to have a “unified look for the team”. “We all wear the aprons. It was a hard decision choosing colour, there are some great options,” Tara said. “I exclusively use Aussie hair products so finding these locally sourced, sustainable aprons was an extension of that. Why not when we have the highest quality options available at home?”
For more information visit www.karmineleather.com.au, for wholesale enquiries call 0437 696 657 INSTYLE 77
SUSTAINABILITY
IN: HOW WOULD YOU DESCRIBE THE DESIGN SIGNATURE OF THE SALON? TLM: Super modern, but still earthy and welcoming. There are lots of wood and earth toned fabrics used throughout and lots of colour, with the signature being yellow - but in a very sophisticated way. I describe the salon as calm, comfortable and luxurious.
MEET MITCH MERGING A BLONDE SPECIALIST SALON WITH A SUSTAINABILITY MINDSET, MITCH IS PERSONIFIED BY A CHARACTER THAT RUNS FAR DEEPER THAN THE TYPICAL HAIR STUDIO – HE IS COOL, QUIRKY AND CONSCIOUS, WRITES CAMERON PINE
M
itch Studio is the new home and vision of TaraLee Mitchell, a creative hairdresser with over 14 years of experience at the forefront of local and global hairdressing. For Tara, the salon’s personality and aesthetic had to be something a little different to the norm – grabbing attention not in the same way a usual salon would, with the use of yellow glass partition, providing Mitch salon with a truly futuristic vibe. We take some time out with Tara on why creating a new salon with a conscience was important to her future. INSTYLE: WHAT INSPIRED YOU TO CREATE MITCH STUDIO? TARA-LEE MITCHELL: I wanted to create an inclusive environment for my team and clients. I wanted it to be luxurious and fun, but also focus on sustainability, as I knew there was so much wastage in our industry! IN: WHAT DID YOU USE FOR DESIGN REFERENCES OR STYLE REFERENCES? WHAT AESTHETIC APPEALED TO YOU? TLM: Colour was the first thing that popped to mind! Our logo is a pastel yellow, and I really wanted to run with that, but in a sophisticated way. Danielle Brustman was our interior designer and she’s amazing with colour so it was a perfect fit. The first piece that we bought for the salon was the amazing Entler Chandelier from L.A., which really helped set the tone of the build. IN: WHAT REMAINS CORE TO YOUR BRAND? TLM: We have created the Mitch manifesto that we remind ourselves with every day. It’s so we have something to go back to no matter how big the brand gets! The main points are to be honest, inclusive, mindful, fair and curious. 78 INSTYLE
IN: WHAT MATERIALS REMAIN CORE TO THE BUILD FROM INTERIORS TO FINISHES AND ACCESSORIES? TLM: The first thing that catches your eyes when you walk into our space are the tall yellow glass partitions. The bottom floor also features a mixture of white and mustard Italian glass tiles from Artedomus. Throughout the salon there are mustard stained American oak veneer shelving and upstairs workstations. We also stripped back the floors and polished the concrete! The building is from the 50s so there is some great texture in the aggregate areas. To soften and tie everything together we have beautiful curtains that give the salon warmth and an earthy feel. IN: WHAT HAS BEEN THE BIGGEST CHALLENGE FOR YOU SINCE OPENING THE SALON? TLM: COVID! It’s been so hard navigating it. It really blew up in January when we had only been reopened for just over a month. IN: WHAT BRANDS DO YOU USE? TLM: We are a Davines concept salon, and stock the whole range and use their colour. We are obsessed and it has a lot of values aligned with our sustainability mindset. We also stock R+Co Bleu. IN: HOW HAVE YOU ENSURED YOUR SALON TAKES ON A SUSTAINABLE APPROACH? TLM: We pride ourselves on being a sustainable salon. We are a part of Sustainable Salons Australia and recycle 95 per cent of our wastage. We also use Davines and it’s a BCorp certified brand. Our next step is working with Davines to be completely Carbon Neutral, which is happening very soon, and we would love to become a BCorp in the near future – Bcorp gives back to a more sustainable future in so many ways. IN: WHAT ELSE INSPIRES YOU ABOUT HAIRDRESSING? TLM: The fact that it can really take you anywhere! There are so many different paths it can take you. Also you get to work with such a diverse range of people, different ages and walks of life. For more information visit www.mitchstudio.com.au
SUSTAINABILITY
NO WASTE LEFT BEHIND
BEAUTEX AND DE LORENZO HAVE PARTNERED IN A NEW INITIATIVE THAT ALLOWS THE HAIR INDUSTRY TO HELP THE PLANET THAT MUCH MORE.
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eauTex Designs is an Australian owned company cleaning up supply chains, and director Brooke Jones has made it her mission to facilitate a better way of manufacturing socially, environmentally, and ethically. In 2018, what started as a small collection of bleach and hair resistant clothing for hairdressers has now grown into a groundbreaking waste to workwear solution that tackles both plastic and textile waste on a global scale.
Their latest project has been a collaboration with Australian professional haircare brand, De Lorenzo, to create promotional t-shirts from the innovative BeauTex recycled fabric made from recycled plastic bottles and fishing nets. De Lorenzo and BeauTex couldn’t be more aligned. Vegan certified and environmentally sustainable Australian owned brand themselves, the partnership between them advocates sustainability through every step of the process even down to the recycled cardboard swing tags on each garment. “The fashion industry is the secondlargest polluter to our planet, not to mention the social exploitation that goes on in the industry,” Brooke said. “Many large corporations are turning a blind eye to keep costs low, so it’s exciting to be working with De Lorenzo on a project that is going to have such a positive impact on our planet and the industry.” Fabrics are cut and sewn here in Australia then screen-printed with a Brisbane business, making the process consciously designed from start to finish in order to support micro-businesses and factories who share the vision and commitment to a better way of manufacturing. “As we grow, they grow, and it’s been one of the most rewarding things for me to be able to connect large companies like De
Lorenzo with these smaller businesses that may never have had the opportunity to work together otherwise,” Brooke said. The shirts are made from RPET recycled plastic water bottles and discarded fishing nets extracted from the ocean. Then dyed from OEKO-TEX that eliminates toxic runoff into our oceans that would harm sealife and people. De Lorenzo and BeauTex teamed up with Mantua Sewing Studio, a local social enterprise that provides work and training to women from refugee and migrant backgrounds, so that they can earn an income and support their families. “It has been great to align with a company like BeauTex that truly shares our values, they have been able to source and supply us with a sustainable fabric for our shirts, but it is even so much better that there is absolutely no waste involved which really closes the sustainable loop whilst also assisting Australian families in need of work,” said Bridget Bajada De Lorenzo Marketing Manager. This project with De Lorenzo is the first of many with discussions already underway to create more social enterprise t-shirts sewn by Mantua, using the BeauTex fabric, for national brands in an array of industries. For more information visit www.beautexdesigns.com INSTYLE 79
n a e l C y t u a e ST INLE E B E TH TAINAB SUS UTY. BEA
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CAUDALIE Vinergetic C+ VItamin C Energy Serum - www.sephora.com.au BIOSSANCE Squalane + Copper Peptide Rapid Plumping Serum - www.sephora.com.au RETREATMENT BOTANICS Kakadu Brightening Serum -www.retreatmentbotanics.com INIKA ORGANIC Certified Organic Lip & Cheek Cream, Phytofuse Renew Cream Cleanser Camellia Oil, Eyeshadow Quad and Phytofuse Renew Eye Cream - www.inikaorganic.com 80 INSTYLE
SUSTAINABILITY
ENDOTA Jojoba & Coconut Dry Shimmer Oil - www.endotaspa.com.au L’OCCITANE Almond Shower Oil Refill, Immortelle Reset Triphase Essence and Shea Immortelle Youth Hand Cream - au.loccitane.com CONSERVING BEAUTY Sea Your Glow Mask - www.conservingbeauty.com YOUTH TO THE PEOPLE Triple Peptide + Cactus Oasis Serum - www.sephora.com.au FRESH Rose Deep Hydration Facial Toner - www.sephora.com.au BIOLOGI Organic Rosehip Oil - www.biologi.com.au MILK MAKEUP KUSH Lash + Brow Serum lash + brow boosting serum - www.sephora.com.au INSTYLE 81
SUSTAINABILITY
THE CLEAN
ORIGINAL
O&M HAVE BEEN PIONEERS OF THE CLEAN COLOUR MOVEMENT FOR 15 YEARS, WITH THE FOUNDER JOSE BRYCE SMITH LAUNCHING HER FIRST RANGE OF COLOUR IN 2007 WHILST MANAGING HER PADDINGTON HAIR SALON. WE TAKE A LOOK AT THE EVOLUTION OF THE BRAND AND THEIR NEW CLEAN LIQUID COLOURS.
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ose has always believed that hairdressers needed to be more aware of the long-term health effects of breathing in chemicals for up to ten hours a day in a salon. She was deeply concerned for their welfare and that of their clients. It’s proven that the forehead and scalp are 60 per cent more absorbent than the legs and arms, and Jose could see that absorbing chemicals such as ammonia and PPD could be potentially toxic to the body. Using the slogan ‘hair colour is a health choice’, O&M is built on the mantra that, just like food, make up, skincare and cleaning products, it’s all part of a journey to create a cleaner living. For Jose the main thing was to create clean hair colour and hair products that performed at a salon professional level. It wasn’t a smooth or easy journey but O&M is now stocked in 17 countries and is fast growing its network, with over 200 products in the range that make clean air in salons a reality. “During COVID we focused on the care and support of our community, we made sure they were ready to future proof their business, and in turn, saw a huge uptake of new customers making the choice to be cleaner in their businesses next chapter postCOVID,” said Jose. O&M recently expanded their range to include Clean Liquids, which are ammonia, PPD and resorcinol free gel liquid colours that took several years to develop. “We wanted high shine, gloss, performance with a clean formula, the smell had to be pleasant. Smell is really important to us, or lack of it, we don’t want hairdressers or their clients to breath in fumes. We have had amazing feedback since launch on the gloss and shine, it’s a great edition to CØR.COLOR, our permanent colour,” Jose said. In January 2022, O&M launched the Clean Colour Academy, a place for the O&M tribe to learn. The CCA is an online platform 82 INSTYLE
created for apprentices, senior hairdressers and salon owners to learn from World Class Clean Colourists, Cutters, Stylists, Influencers, Salon Business Mentors and Wellness Coaches. O&M film new content every month with their clients in their custom built studio at the O&M HQ in Redfern, Sydney. “We love to work with our customers, they know O&M better than anyone and we want to share what they do and offer education to the whole salon, from the apprentice, to the senior to the salon owner,” said Jose. “We have come a long way since I started the business with Alex, my PA and former receptionist of our salon, in my kitchen. Our new HQ is exactly what the industry and our business needs and a dream come true. We now have 35 people in Australia and we employ 20 ex-salon owners and hairdressers.” “From our Sales Director Matthew Kilty, Education Director Gary Prigge, Head of Digital Daniel Mostyn and US Technical Director Wayne Lewis, who was the original colourist in the first O&M salon, to our educators, business development managers and customer service team, we love to keep that industry knowledge close to our brand’s DNA,” she continued. Environmental sustainability goes hand in hand with the clean products movement. All haircare is manufactured in Australia in the brand’s own solar powered factory. For the last few years the whole range has been transitioning in to PCR (post consumer recycled packaging) and with some of the O&M heroes such as Know Knott and Atonic already in PCR, the rest of the range will follow by the end of the year. With that to come and the brand’s already Vegan and PETA cruelty free certification, as Jose says, “we are committed to the journey”. With sustainability at the core, O&M is a value led business centred on clean, kind haircare, with so much still to come. For more information visit www.originalmineral.com.au
INFEATURE
GROWTH PHOREST SALON SOFTWARE UNVEILED A NEW BRAND IDENTITY AND GROWTH FUND THAT GIVES BACK TO THE COMMUNITY IN AN INIMITABLE AND IMPORTANT WAY.
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s of February, Phorest Salon Software has a refreshed brand DNA across its global business, with a sleek new look that speaks directly to salons and spas and a futuristic aesthetic indicative of its role as a pioneering technology company. Additionally, the company has launched The Phorest Growth Fund, to invest back into the industry, with salon professionals at the forefront. “Today, we revealed a brand new look, for a new era. One that tells that story, with the people behind the industry right at the heart of it. One that showcases our capabilities – a fresh, optimistic, forward-thinking salon software with real people and passion behind every screen,” shared CEO Ronan Perceval. “However it’s what comes with our new look that matters most to me. I’m proud to announce the establishment of The Phorest Growth Fund. It’s our commitment to give a minimum of $150,000 back to salon businesses by the end of 2023. The global Phorest Growth Fund is a financial stepping stone for salons and spas that have plans for growth but struggle to secure funding, loans or finance to level up.” The Growth Fund will use this $150,000 to give back to salons who need financial aid to facilitate the next juncture in their growth, as chosen on a case by case basis, available to Phorest salon and spa businesses all over the world. Salons can apply to then be reviewed by a specialised review panel. “Phorest was literally born on the salon floor – we know what it’s like to be at the heart of a business that is striving for excellence but we are also acutely aware of the challenges facing the industry when it comes to growing that business,” Ronan said. “We established the Phorest Growth Fund to give back to the 86 INSTYLE
community that has given us so much – from our own research, we know that for 42 per cent of salons getting established, business planning and managing the financials of their businesses were the biggest challenges they faced, while 24 per cent struggled with getting appropriate loans or funding. We have taken the next step in our growth journey with a new look and feel for 2022. and beyond; we want to help salons reach their next steps through The Phorest Growth Fund.” Launched in 2004, Phorest Salon Software has grown into a global tech conglomerate, servicing over 8500 hair and beauty businesses in 10 regions, accounting for 155,000 industry professionals who use the software. The company employs almost 300 people with offices in Ireland, the UK, Finland, Germany, Australia, Canada and the US. They are continuing to expand into new regions and with emerging technologies to suit the needs of salons and allow them to grow and sustain their businesses. New appointments on the Board of Directors comprise another aspect of this next phase. Two independent directors Paolo Braguzzi, former CEO of Davines Group, and Janna Ronert, Founder and former CEO of Image Skincare, join Olivia Leonard, Director of Instagram EMEA, James Myerscough, CEO of Educogym, Jonathan Klahr, Growth Equity Investor at SGE and tech entrepreneur and Phorest’s Chairman Patrick Garvey on the board. The Phorest Salon Software team have a passion for salon solutions that anchors their continual success. Now using that community-mindedness to truly give back and usher in their new era, it’s sure to be a powerful time for this software dynasty. For more information visit www.phorest.com/au/
www.mukha ir.com info@mukhair.com
INFEATURE
iQ2
THE ALL-NEW IQ2 PERFETTO HAIR DRYER IS LAUNCHING FROM GA.MA PROFESSIONAL IN APRIL, WITH AN UPGRADED MODEL THAT OFFERS TEN KEY UPGRADES FOR BETTER BLOW-DRIES.
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elcome the iQ2 Perfetto Hair Dryer, GA.MA Professional’s renewed answer to heat styling and the natural evolution of their already lauded professional dryer. Due to arrive in Australia in April, the iQ2 is already turning heads with its highly coveted black shade and ten new upgrades that improve usage and performance. The updates to the dryer include a new filter that is an external, magnetised and washable micro-perforated metal filter to retain the smallest particles and prevent hair and dirt from entering the motor. This ensures the tool can be cleaned and maintained with ease and control. Moreover, the dryer has an added turbo function that offers increased airflow up to 120,000rpm for 30 seconds, as well as new accessories such as double walled nozzles with magnetic coupling and a mechanical lock to prevent any overheating. A new Venturi
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‘Star’ Nozzle diffuses air for gentler, cooler airflow to cater to fine hair and sensitive scalps. The tool incorporates an upgraded diffuser with a deeper barrel and better airflow, as well as an added smart on/off function that puts the tool on standby mode automatically when placed on the iQ2 pad. Better quality LED lights, an improved lock function and positioning, an indicator light for when the rear air filter needs cleaning and an added antibacterial element, with Ozone/Ion now part of the tool’s airflow, all add to the iQ2’s new essential components. Additionally, the iQ2 comes with an included care kit, comprised of a cleaning brush, cleaning cloth, hanging hook and smart pad for optimal use, cleaning and storage. That rare instance where the sequel is even better than the original, the iQ2 Perfetto Hair Dryer is about to become your next kit essential. For more information visit www.datelineimports.com.au
www.mukhai
r.com
info@mukhai
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THE EDIT
TARA-LEE MITCHELL OWNER MITCH STUDIO
HOW WOULD YOU DESCRIBE YOUR SALON’S STYLE AESTHETIC? We do fashion-forward, but very wearable hair. We love working with natural textures and have a huge focus on colour. WHAT INSPIRED YOU TO BECOME A HAIRSTYLIST? I remembered having so much fun going to the salon with my mum when I was younger. I also had a cousin that was a hairdresser and I remember thinking she was very cool! Also, I loved how creative it was. PICK YOUR POISON? Hot chips! YOUR FAVOURITE INSTAGRAM ACCOUNT? I am addicted to @deuxmoi as I love a bit of celeb goss. @alyssainthecity has the best style and @mycovidjourney is my favourite meme page! IF YOU COULD HAVE DINNER WITH ANYONE IN THE WORLD, WHO WOULD IT BE AND WHAT WOULD BE ON THE MENU? Anthony Bourdain without a doubt, and we would be eating some sort of noodle dish in a small town in Vietnam. AN ITEM IN YOUR WARDROBE THAT MAKES YOU FEEL THE MOST ‘YOU’? Probably my marni sandals that I live in every day, or if it’s winter, a turtleneck. A SONG THAT WILL GET YOU DANCING WITHOUT FAIL? It’s My House by Diana Ross - it’s a banger! WHAT IS YOUR FAVOURITE CUT AND/OR COLOUR TO CREATE IN THE SALON? I used to cut a lot of bobs, but I’m loving more texture and I’ve been using my YSPARK razor two to three times a day. I’ve also been doing heaps of colour corrections and taking my clients copper. WHAT WOULD YOU LIKE TO SEE MORE OF IN THE HAIR INDUSTRY IN THE FUTURE? I’d love to see more young people choosing hairdressing as their career! Also, it would be amazing to see more women getting the big creative director roles in our industry. DREAM CAR? My goal is to have a Hybrid by the end of the year to reduce my carbon footprint! WHAT HAIR PRODUCT/TOOL ARE YOU LOVING? I am obsessed with my YSPARK Razor. The new Davines Love Smooth Miracle mask is so beautiful to use. WHAT PIECE OF CLOTHING OR ACCESSORY CAN YOU NOT LIVE WITHOUT? Good quality sunglasses and beautiful shoes! 90 INSTYLE
THE EDIT
TRAVIS BANDIERA ROYALS HAIR CHERRYBROOK & BROOKVALE
HOW WOULD YOU DESCRIBE YOUR STYLE AESTHETIC? Fun, colourful with an edge. HOW DO YOU START YOUR MORNINGS? If I’m bothered, I’ll hit the gym. If not I’ll try to start my day with green tea and some campy music. HOW DO YOU UNWIND AFTER A DAY AT WORK? My best way to unwind is to FaceTime my mum, I ramble on and she just listens. PICK YOUR POISON? A really good classic margarita. THREE DESERT ISLAND HAIR PRODUCTS/TOOLS? O&M Surf Bomb, C Paste and a set of wireless clippers. A QUOTE TO LIVE BY? Do what you want to do, say what you want to say, because those who matter don’t mind, and those who do mind don’t matter. BEST ADVICE TO GET OVER HEARTBREAK? Invest as much energy into friends and family as possible. WHAT CUT AND COLOUR ARE YOU LOVING RIGHT NOW? I can never go past a shaved head with a fresh military buzz. FORECAST FOR A 2022 HAIR TREND? Nudes! Think beige with a touch of dusty pink! FAVOURITE INSTAGRAM ACCOUNTS? @sylvestre_finold, @guidopalau and @diet_prada. A CAREER HIGHLIGHT? Assisting my business partner in hair direction at NYFW! WHAT PIECE OF CLOTHING OR ACCESSORY CAN YOU NOT LIVE WITHOUT? A fun pair of sunglasses! INSTYLE 91
MY WAY
GIDDY UP ELLE WILLIAMSON
MASTER COLOURIST AND STYLIST AT ACADEMIE SALON THE DRESS IS underwhelming and, in my opinion, I feel like the accessories are carrying this look. I’m loving the patent gloves and the hat is just the right amount of quirky for me. I have been enjoying seeing more gloves used in fashion lately and think they were a perfect way to tie in the shine of the boots. As far as the hair goes, I love it! It’s so gorgeous. With this style being more of an Autumn/Winter look, if this model was in my chair I would like to do a creative gloss service using the Wella ColourTouch range and multiple shades. One to add more intensity to the copper and another to add depth and texture to her curls. I think the added definition and shine would make the hair just more luxe and help add vibrancy through the cooler months. Curls need so much more love when it comes to haircare, especially in this La Niña humidity. I would start with a Vida Glow collagen supplement to help the curl growth and condition from the follicle. Then hydration is key as curls are naturally drier and are always thirsty for moisture. Wella’s Nutricurls product range is perfect for customising the hair care products to the curl type. You can select between two ranges, one designed for waves and softer curl types and another for curls and coiled hair. I would then finish with the Oribe Curl Control Silkening Creme to help shape and control the curls as they dry.
MY WAY
Y N Y G ANDRO SLEEK NICK WHITICKER
SENIOR STYLIST AND SALON EDUCATOR AT THE SALON BY ASH CROKER I LIKE THE blazer and pants, I think that’s a vibe, as well as the charcoal grey and black together tied in with the colour of the bowtie. However, the jumpsuit vest without a shirt with the bowtie isn’t my thing. I get what they are going for with the androgynous vibe but it’s really not my style. If I had this model in my chair I wouldn’t change too much. A little more length on top but I like how it’s almost a grown out clipper cut. It looks like minimal effort and not overdone. The colour is really something similar to what I’ve just done myself. I prefer a more peach colour palette, which is what I currently have. Overall, I really like the cut and colour.
INHAIR T H E
L AT E S T
S A L O N
A R R I VA L S
THERMAL Balancing Shampoo and Nourishing Mask and Densifying Leave-in Foam - www.emsibeth.com.au HH SIMONSEN Styling Oil - 02 9666 3611 AVEDA Botanical Repair Strengthening Overnight Serum - 1800 292 069 FUDGE PROFESSIONAL Cool Brunette Blie Toning Shampoo and Blow Dry Aqua Primer - www.sabrecorp.com.au MOROCCANOIL Blonde Perfecting Purple Conditioner and Shampoo and Moroccanoil Treatment - www.thehaircaregroup.com
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INHAIR
ORIBE Hair Alchemy Resilience Conditioner and Shampoo and Fortifying Treatment Serum - www.adorebeauty.com.au FUDGE PROFESSIONAL Luminizer Moisture Boost Shampoo - www.sabrecorp.com.au L’ORÉAL PROFESSIONNEL Serie Expert Absolut Repair Gold Quinoa & Protein Conditioner, Absolut Repair Gold Quinoa & Protein 10 in 1 Spray and Serie Expert Absolut Repair Gold Quinoa & Protein Shampoo - www.lorealprofessionnel.com.au TRICHOVEDIC Volumising Shampoo and Luxury Instant Treatment and Volumising Rinse - 02 9489 5500 KEMON Actyva Bellessere Night Treatment and Actyva Disciplina Mask Silkiness & Control - www.sabrecorp.com.au INNOLUXE Elixir V3 - 03 9583 1575 WULI GROOMING Sea Salt Spray and Shine Balm - 02 8251 0000 REUZEL Concrete Pomade - www.thehaircaregroup.com
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/QiqiGlobal www.homehairdresser.com.
@qiqiglobal au
www.salonsaver.com.au
INCOLLECTION
NATURE MEETS AUSTRALIANA IN THE NEW CAMPAIGN DESIGNED BY CPR HAIR AS THE NEWEST ADDITION TO THEIR COLOUR RANGE.
EXPLORER D iscover Explorer. In the stunning campaign shoot, the audience gains a view of the classic beauty of Australia. Through the spanning landscapes full of diversity and beauty, CPR hair wanted to ignite the passion in everyday Aussies to celebrate nature in our own backyards. Designed to inspire the explorer in all of us, CPR colour's natural technology provides superior colour longevity and hair health in the Australian climate. With this in mind, CPR hand selects the perfect balance of sustainably sourced, eco-friendly natural botanicals to achieve beautiful healthy hair. Cruelty-free and never tested on animals, CPR colours strengthen, condition and protect hair for long-lasting and premium colour results. To achieve the ultimate CPR campaign, the team worked at Arteke Salon Collective, with their brand new ambassadors Bianca Tuckwell, BB Hair & Trent Towers, Fringed to create in individualised look for each model, carefully chosen with empowerment in mind, and with a focus on embracing their natural colour and texture. “With the ever-changing burnt orange skies and golden sandy hills showcased in the imagery, inspiration was brought to life 98 INSTYLE
INCOLLECTION
for the colours for our new Autumn cocktail collection,” the brand said. “CPR colour is built for the Australian climate using natural technology for moisture, shine and long-lasting colour. These carefully selected colours inspired by autumn tones and golden hues represent the great sun-drenched outdoor landscape of Australia.” Not only does CPR colour strengthen the hair during the colouring process but natural botanicals improve the health of hair whilst reinforcing colour bonds and extending colour life. The unique combination of botanical oils create a deep conditioning treatment to smooth and seal the cuticle for beautiful softness and shine. To achieve the ultimate CPR campaign, the team worked with the new CPR Ambassador stylists Bianca Tuckwell and Trent Towers at CPR concept salon Arteke Salon Collective, to create an individualised look for each model with a focus on embracing their natural colour and texture. Collaborating with label Tree of Life complemented the look of the shoot perfectly with a fashion aesthetic made of natural fibres and neutral tones. Shooting the striking campaign for hair in the Australian elements comes with its challenges and is not always smooth sailing. The team was faced with natural hurdles, battling against the wind and heat throughout the day, however, the final result truly speaks for itself in the powerful images created. CPR is proud to introduce the new Explorer campaign and is excited for the industry and clients to love it just as much as they loved creating it. As they say, let’s explore. For more information visit www.cprhair.com
"These carefully selected colours inspired by autumn tones and golden hues represent the great sun-drenched outdoor landscape of Australia.” CPR HAIR
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ALFAPARF MILANO
DREAM FACTORY
ALFAPARF MILANO AND THE TSIKNARIS BROTHERS HAVE UNVEILED INTUITIVE FACE FRAMING TECHNIQUES AND ROMANTIC IMAGERY IN THE DREAM FACTORY COLLECTION.
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lfaparf Milano’s new editorial collection has landed, headlined by an Intuitive Face Frame technique that frames and brightens the face, and featuring hues inspired by natural minerals and their beneficial properties. Welcome Dream Factory, and learn the looks with industry legends Bill, Dimitri and Chris Tsiknaris. The collection was built from a collaboration between Emanuele Vona, Creative Director of Mod Academy, and Cassie Siskovic, National Artistic Director of Alfaparf Milano in the United States, with the Intuitive Face Frame technique a literal highlight. The service can be tailored to any face shape, skin tone and hair texture. The looks are trending and forward focused, with education central to the collection. “We at Alfaparf Milano want to guide our stylists to learn and apply this new technique fluently. More than anything, making sure to find similarities on what is already familiar to them,” the brand said. “The new shades are comparable to traditional shades customers already love, making them Timeless Colors, which when paired with long-lasting ‘effortless’ looks makes them easy to continue looking great at home.” Colours in the collection are separated into two colour families of Crystal Rose and Crystal Brown, which are anchored by soft pink tones of the kunzite and amethyst gemstones, and the natural earthy pigments in Quartz, Aragonite and Topaz with warm, golden undertones, respectively. Complementing these hues are three natural, soft and low-maintenance styles created with the brand’s treat and protect products for care and wellbeing. The looks are comprised of Sweet Dream, described as customised balayage that offers depth to the client, Blurred Dream, which uses
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the Intuitive Face Frame technique in its colour gradient that seamlessly blends from light to dark, and Vivid Dream, a strongly contrasted face framing look that gives character to the lengths. These innovative looks will be taught by renowned hairdresser Bill Tsiknaris and his brothers Dimitri Tsiknaris and Chris Tsiknaris. Bill is Alfaparf Milano’s Global Ambassador and National Creative Director as well as the owner and Creative Director of Tsiknaris Hair in Brisbane. Bill has a multitude of awards to his name, including AHFA Avant Garde Hairdresser of the Year for 2019 and 2020, and finalist nods for QLD Hairdresser of the Year in 2020 and 2021. He is famous for the creativity, passion and innovation in his hair creations, from seamless precision cuts to high fashion looks with a subtle edge, and has spent over thirty years educating and mentoring generations of hairdressers all over the world. We sat down with Bill to discuss the new collection and the education offering that will make it a salon-ready reality for hairdressers. What will the new education format be like? The new education will be in a digital format which will be visually interesting and allow us to share our knowledge and techniques that we use on the floor every day. The webinar based online sessions offer interaction between educators and hairdressers and allow attendees to experience the session as they want to in the salon or at home. Tell us about the collection that will be taught. Dream Factory has a lot of innovative elements in Colour and Cutting techniques that can be used in the salon every day. The Intuitive Face Frame technique that frames and brightens the face will be
the focus that we will expand on, exciting colour mix tones and cutting techniques will also be broken down and simplified. What are the main takeaways students will get out of the education? The seminar is designed to enhance the skills you already have with a focus on the latest innovations from Alfaparf Milano’s Global team. This hero seminar dives into the details for delivering truly personalised looks for your clients, with an international influence that remains truly tailored and relevant for Australian salons. Why should hairdressers learn with Alfaparf Milano? Tsiknaris Hair will share with you what we’ve learned over the years working with this brand, what we’ve created and how we’ve approached all of the issues you face. Our education philosophy is a comprehensive approach designed in response to all these challenges and will empower you with the tools, resources, and professional salon products you need to grow your artistic practice, your business, and your self-expression. What level and focus should hairdressers be at and have for this education? Although this particular session is targeted to intermediate/advanced, I think any hairdresser wanting to elevate their skills and level up their creativity can join, whether you’ve just started or have been on the salon floor for decades. Want to learn the techniques behind Dream Factory Collection? Sign up to the digital class with multi-award-winning Bill Tsiknaris and his team today!
For more information visit www.alfaparfmilano.com
Dream on with the power of color Dream factory is a collection dedicated to the power of a dream come true. New shades inspired by the transparency of natural crystals stand side by side with a selection of bestseller colors through an exclusive color technique. Discover the new Alfaparf Milano collection. E: sales@alfaparf.com.au T: 039336 2088 IG: @Alfaparfaus alfaparfmilano.com
INFEATURE
HOT LAUNCH SILVER BULLET’S NEW RELEASES ARE THE NEW FRONTIER IN HEAT STYLING, WITH A COLLECTION OF TOOLS WHICH ILLUSTRATE THE BRAND’S ETHOS TO BE HOTTER, FASTER, BETTER.
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ilver Bullet is releasing a collection of new heat tools through the first half of 2022, building on a 15-year legacy in professional hair which has seen the brand grow from a single hair straightener to one of the top professional hair tool brands in Australia and New Zealand. “It all started from a simple vision. We saw a gap in the Australian market for a professional quality hair straightener which is genuinely affordable, so we took it upon ourselves to produce a hotter, faster and better hair straightener which the Australian market sorely lacked,” the brand said. “Today, Silver Bullet creates more than just hair straighteners. We also create professional hair dryers, curling irons, wavers, hot brushes, hot rollers, clippers, trimmers and much more.” That catalogue is expanding with five new hero tools launching to the market and extending the range. Firstly, the Silver Bullet ShowStopper Hot Air Brush, launching in the second quarter of the year, is a must-have professional blow-dry, smoothing and volumizing brush. With a powerful 1000W DC motor, this tool features fast, even heat with three settings, an ionic generator to tame flyaways, detangling nylon bristles with ball tips in addition to tourmaline and ceramic technology for gentle heat. Catering for all hair types, the ShowStopper features a 58mm oval barrel, comfort grip handle and a cool tip, on a hair tool which is lightweight and easy to use. Next, the Silver Bullet Unlimited Hot Hair Brush is an innovative 3 in 1 hot air brush, with three styling attachments, powered by a 1000W, long life DC motor with two speed settings and three heat settings. This versatile tool also has a heat indicator light and a two-metre cord. The Silver Bullet Showbiz Professional Oval Hot Air Brush adds to the collection and provides professional blow-drying for salon or home use. Allowing the user to dry and style at the same time, this tool saves time and energy, with a 1200W DC 102 INSTYLE
motor and top-tier airflow ensuring power and speed. Three heat and speed settings, a cool air option, a two-metre cord and a storage pouch offer total efficiency and versatility. The Showbiz uses a 63.5mm ceramic barrel and smooths the hair cuticle for a long-lasting, frizz-free finish, with tangle-free bristles and a large oval shaped structure for easy styling. The Showbiz can be used on wet or dry hair or for casual touch-ups on all hair types. The Silver Bullet Evolution Professional Hair Dryer delivers ultra-high
performance in a lightweight, compact design, with a powerful BLDC 110,000 rpm motor with three heat and speed settings to cater for all hair types. An ionic generator reduces frizz, retains moisture and smooths hair, while the auto clean function reverses the motor to clean the rear filter. The Evolution includes a diffuser and wide and regular magnetic nozzles. Lastly, the Silver Bullet Resolution Professional Hair Dryer is a compact dryer that ideally balances power and comfort with its lightweight design and advanced technology. This savvy dryer weighs 445g which is ideal for long days in a salon; and is fitted with a brushless 100,000 rpm professional motor packing all the power you will ever need. A self-cleaning function, memory mode, heat and cool shot settings and magnetic nozzle add to the design. “At Silver Bullet, we strongly believe not all hair tools fit all hair types. We recognise the individual needs of individual hair types, textures, lengths and styling preferences. That’s why we always bring you a wide range of features and the latest technologies, so you can make the best decision for your needs,” the brand explained. With each tool offering a two-year warranty and a multitude of essential features to suit your salon needs, discover the latest must-have products from Silver Bullet. For more information visit www.datelineimports.com.au or www.silverbullethair.com.au
INFEATURE
SHAPED DR STEVEN LIEW OUTLINES THE TOP AESTHETICS TRENDS OF 2022.
do these treatments stimulate collagen production without the fullness but we see a reduction in skin laxity, a smoother texture and an overall better quality skin.
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ike everything through the pandemic, trends have changed around the aesthetics industry, responding to stress, mask wearing, online engagement, changing education requirements and more. We spoke to cosmetic surgeon Dr Steven Liew of Shape Clinic about where the aesthetics and cosmetics industry is headed for the next year.
IN: WHAT’S CURRENTLY MISSING IN AESTHETICS EDUCATION? SL: I think the understanding of the true meaning of aesthetics! This is so important but we see people following trends or even the demands of a patient. This is the reason we see so many distorted faces, sometimes even deformed from my perspective. This year, I am hosting Aesthetics 2022 and there will be a huge focus on what is considered aesthetically pleasing, rather than disproportionate in appearance!
INSTYLE: WHAT ARE THE TOP 3 INJECTABLE CONCERNS AND REQUESTS IN 2021? STEVEN LIEW: Anti-wrinkle injections to the forehead, frown and crows feet, filler to treat dark circles and tear trough depression and filler to the upper cheek. During the pandemic, we are wearing masks everywhere we go. Naturally, these are the areas we are seeing more of. People tend to focus on this and easily notice accelerated signs of ageing. IN: HOW HAVE CLIENTS’ NEEDS OR FREQUENCY CHANGED SINCE THE PANDEMIC/IF ANY? SL: We have actually noticed that the amount of antiwrinkle injections and the dose we are using has increased. We believe this is as a result of the stress everyone has been under (knowingly or unknowingly) over this time. When we stress, we tend to animate and frown more. Whilst people in the past were wanting something very ‘natural’, nowadays with COVID, people don’t seem to be too concerned with people noticing if or when they have had something done. People just want to look and feel good especially over Zoom and the priority is self-care! IN: WHAT PROCEDURES HAVE YOU SEEN THE HIGHEST SURGE? SL: The highest surge would have had is in skincare. There are a couple of reasons for this, we have more time on our hands and more time to spend looking after our skin. We were on video calls everyday, where even though in the past we had meetings, now we were faced with looking at ourselves as well. Not only do people want to look good, but they want to feel good. Skincare ticks all those boxes. Secondly, we saw skins experiencing changes, in part due to stress and also due to mask wearing. Complementing this, there has also been an increase in pdo mono threads. We know this treatment works. Patients know it works. This together with radio frequency treatments, particularly Morpheus8 which we have at Shape Clinic, provide the patient with a great outcome and minimal downtime. People are still wearing masks or not yet in the office face to face and, as a result, a little bruise here or there is manageable. Not only
www.naturallook.com.au
INSTYLE 103 Silver Screen Gift Pack 1/4 P.indd 2
3/3/22 9:22 am
GLIDE HAIR TOOLS 4000 DRYER The Glide Hair Tools 4000 is a must have professional dryer for creating beautiful hair. The Glide 4000 has an AC motor and 2300 watts for a more powerful blow dry. It also features an ultra-silent fan system and six speed and heat setting with a cool shot function so you can tailor your blow dry to different hair types. This dryer has a three metre cord and two styling nozzles to give you flexibility when you style. The dryer includes innovative anti-frizz and infra-red technology which uses lights in the dryer barrel to infuse a gentle, deep heat inside the hair shaft for anti-frizz and anti-static properties. It also has a generator that creates millions of negative ions that work to create shine and additional protection for the hair. Visit www.glidehairtools.com.au or call 02 8730 8847
SERIOUS BLONDE INTENSIVE TONING MASQUE A deeply nourishing, nutrient rich, shine enhancing treatment combined with professional strength Violet + Blue micro pigments. CPR Natural Technology uses a combination of plant-based protein including Quinoa, wheat and keratin as well as jojoba oil, this intensive toning masque repairs, restructures and protects damaged hair, blocks humidity, and improves hair health by up to 80 per cent. This sulphate and paraben free intensive treatment delivers essential moisture and proteins to repair the cells whilse nourishing the hairs cortex, resulting in long lasting shine and softness. This versatile toning treatment can be applied thoroughly using a tint brush for more targeted delicate toning or massaged through with hands for a relaxing treatment. Visit www.cprhair.com
JOICO AND FOIL ME COLLABORATE
REFOIL Refoil is Australia’s first foil made from recycled aluminium and is 100 per cent recyclable. Founded by a passionate hairdresser and an environmentalist after they discovered that the Australian hairdressing industry sends over one million kilograms of foil waste to landfill yearly and only one per cent of hair salons recycles. Refoil is fully committed to sustainable product development, with all products 100 per cent recyclable. They take a lifecycle approach to ensure they produce the best quality foil with the least impact on the environment. Visit www.refoil.com.au
THE LATEST TOOLS, TERMS AND TECHNOLOGY
JOICO Australia has collaborated with Carolyn Gahan (Artist & Ambassador for Australia and New Zealand) and Australian hair salon foils brand, Foil Me, to create a colourful, maximalist custom foil design. Made to bring fun and flair to the hair colouring process, this limitededition foil collaboration is the result of a serendipitous hair appointment between Carolyn, and JOICO’s marketing director, Kylie McLeod. The final limited-edition artwork is inspired by her favourite pink shades and adds excitement to the colouring process for the client and the colourist. Call Sabre Haircare on 1300 764 437 or email info@sabre-group.com
KARMINE LEATHER APRONS
ACTYVA BY KEMON ITALY Kemon Actyva Nuova Fibra is a treatment plan designed for sensitised, damaged and brittle hair that responds to the need to make the mid-shafts uniform and restore strength, beauty, substance and a compact look to the hair. The exceptional reconstructing power is guaranteed by the exclusive Bond Creator Complex (BCC): a complex of naturally-occurring molecules that act synergistically to rebuild the disulfide bonds within the hair and thus repair physical, mechanical and chemical damages that are caused over time. Call Sabre Haircare on 1300 764 437 or email info@sabre-group.com
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Karmine leather aprons are made from authentic Australian leather, ideal for the salon or barbershop, as available in a range of styles and 10 colours. The Deluxe Range has more hardware and detailed finishes, with the Classic Range being a more original and uncomplicated product. Aprons can be customised and personalised with a name or logo, putting your individual style on display. The design is easy to wipe clean in long lasting handcrafted quality and is lightweight and comfortable with an adjustable cross-over strap to keep pressure off your neck. The apron includes a detachable belt to ensure the perfect fit and is made from sustainably and ethically sourced kangaroo leather. Karmine Leather piece has its own natural markings, softens beautifully with age and is designed and made in Australia. Visit www.karmineleather.com.au
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/COMFORTELFURNITURE
SPIRAT IO / IN
NEUTRAL N
LON SPAC SA E
GET THE LOOK
GET T H E LO OK
remedy YOUR SALON DESIGN STYLE
textures and all things neutral.
It’s only natural with a calm and nurturing sense of style, featuring a warm neutral tonal palette, with plenty of stone and subtle metallic touches. This salon look champions textures as the design focus incorporated with paler tones like white, ivory, sage and sandy nudes.
THE PALETTE
www.comfortel.com.au
GET THE LOOK FROM COMFORTEL
1.ECO Styling Chair 2.SALON STOOL WHITE with Aluminium Base 3.OVAL LED Salon Mirror 4.STONE Floating Bench 80cm
INFEATURE
ON THE RISE AS THE LINES BLUR BETWEEN ACTIVEWEAR, EVERYDAY WEAR AND COMFORTABLE WORKWEAR, WE ARE SEEING INNOVATIVE BRANDS LIKE RY7E COLLECTIVE MAKE OUR EVERYDAY A MORE COMFORTABLE PLACE TO BE. WE TAKE A LOOK AT WHAT IT TAKES TO BUILD A SUCCESSFUL BRAND IN A CROWDED MARKET.
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rom celebrities to the most known influencers and locals with and humble individuals with a strong fan base, RY7E has moved their way up the crowded activewear ladder with durability and comfort as top of mind. We chatted with founder Betul Bose about some of the fans of the brand including wife of famous hairdresser Joey Scandizzo, Jane Scandizzo, and her love of the brand.
BB: From the outset, we understood the importance of building our brand name and creating reputation and so we approached a number of well-known influencers and celebrities to work alongside us as part of our launch and then also gifted lots of pieces to women all around Australia. We knew that once we could get our products in front of people, the quality and designs would win them over and they’d become customers.
INSTYLE: WHAT WAS YOUR VISION WHEN CREATING ACTIVEWEAR IN A CROWDED ACTIVEWEAR MARKET? BETUL BOSE: For us, it was all about creating pieces that were of the highest quality, functional, comfortable and could become staple pieces in the wardrobe of every woman – no matter what age, size, occupation or fitness level. I had several experiences where I was buying pieces from well-known brands, paying good money and each time I was let down by the quality. I thought if I am getting sick of this, others must be as well.
IN: HOW DOES THE AESTHETIC OF YOUR BRAND ELEVATE ACTIVEWEAR BEYOND JUST THE ACTIVE ENVIRONMENT? BB: We are always receiving feedback on how comfortable and supportive our pieces are and we are finding more and more people are telling us that they are wearing the RY7E brand as everyday wear versus activewear. I think that people just want to feel confident in what they wear and we have designed a range that does just that. We have a good range of colours from the traditional black to our pastels to our snake print seamless – we really have something for everyone.
IN: HOW HAVE YOU BUILT A RELATIONSHIP WITH INFLUENCERS AND CELEBRITIES WHO LOVE YOUR BRAND?
IN: WHAT ARE SOME OF THE FEATURES THAT SET YOUR BRAND APART? BB: We are not trying to reinvent the wheel, we have stayed true to our mission of comfortable and functional pieces. Our audience really appreciates the colour and pattern range we have available and the classic cuts of all our products. Key features include the soft stretch fabric that we spent many months sourcing to ensure our products are the highest of quality, affordable and most importantly squat proof.
Jane Scandizzo and son
106 INSTYLE
IN: WHAT ARE SOME OF YOUR TOP SELLERS AND HERO PRODUCTS? BB: Our full-length leggings are our top sellers, with fans all around the world. The unique cross back feature of our Crossroads leggings have also proved extremely popular. Our loungewear
hoodie and joggers, which are available in three colours, are also big sellers and have featured on many sites and reviews. More recently, our two-piece Seamless Sets have been gaining plenty of attention. IN: HOW HAVE YOU MANAGED TO GAIN SOME EXPOSURE IN A DIFFICULT MARKET? BB: It hasn’t been easy, but we knew that we had an excellent product. We engaged a marketing agency to assist us to launch our product and we took the time to speak with people that have had success and learnt from their advice and knowledge. We had confidence in our range and knew we had to be willing to advertise on social channels and gift our products to those that could help us spread the word and that strategy has really paid off for us. The genuine and independent reviews we receive each and every day make it all worth it. IN: WHAT WOULD YOUR ADVICE BE TO SOMEONE LAUNCHING A PRODUCT IN A CROWDED MARKET? BB: Do your research and be sure to understand your audience and the costs involved in building brand awareness and reaching that audience. Be sure to understand that it takes time and money to build momentum. IN: WHAT SHOULD WE EXPECT FROM RYZE IN 2022 AND BEYOND? HAVE YOU THOUGHT ABOUT CREATING A PRODUCT FOR OTHER MARKET SEGMENTS TOO? BB: We are so excited but what the future brings, we are working to expand our range and hope to unveil some exciting new pieces in the coming months. As a mother of young girls, I have also noticed a real gap in the market for that tween age group and so we have been looking into opportunities and hope to make an announcement soon so we can cover the market for every age. For more information visit www.ry7ecollective.com
INFEATURE
IN A CROWDED ENVIRONMENT, JAK JARRETT HAS CREATED A BURGEONING BUSINESS, THAT IN JUST ONE YEAR IS TRULY SET IN STONE, DISCOVERS CAMERON PINE.
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arble and stone has surged in popularity beyond the basic Cararra designs to truly unique pieces in homes and businesses looking for something that never goes out of style. Having worked as a stonemason and years of making other manufacturers look good, in 2021 Jak Jarrett decided to go his own way and founded Jarrett & Co. – a marble manufacturing business with a one on one approach. We sat down with the man himself to understand what it takes to create a brand that’s all about helping homes and businesses grasp their ideal aesthetic. INSTYLE: WHEN DID YOU REALISE THE POTENTIAL IN A BUSINESS THAT CONCENTRATED PURELY IN MARBLE AND STONE? JAK JARRETT: I’ve always wanted to create a furniture brand business, but one that specialised in a field that is truly unique. Considering my father (Kevin Jarrett) founded Space Furniture you could say that it has been in my blood to create something that is a step beyond in terms of identity and uniqueness. I realised about five years ago that marble is always going to be a special luxury product. I felt that there needed to a brand that can offer affordable marble that still captures the luxury essence of what marble personifies. IN: EXPLAIN THE STYLE AESTHETIC OF JARRETT & CO.? JJ: The idea of Jarrett & Co. is to bring tradition into the contemporary world and make it look cool again with a modern aesthetic and unique materials where each piece has its own identity.
IN:WHAT IS THE BIGGEST CHALLENGE WHEN WORKING WITH MARBLE AND STONE? JJ: The fact that it is a natural product and must be treated and cared for accordingly. I think the misconception that stone won’t break or stain is always a challenge. Stone and marble are not always as strong as it looks. IN: HOW DO YOU CREATE CUSTOM PIECES FOR CLIENTS? JJ: With all of our tables and key pieces, each item is designed with you. Once we’re engaged, we work out what style of item or grain and shades of stone will be used. Whether that be a client wanting a standout pattern or a functional table that allows them to sit around, it really depends what their style is. As each piece is tailored for each individual, we allow them to select their own stone and show them the process from start to finish including fabricating. IN: DO YOU CUSTOMISE PIECES FOR BOTH COMMERCIAL AND RESIDENTIAL CONTEXTS? WHICH AREAS DO YOU LOVE THE MOST? JJ: Jarrett & Co. customises for everyone. I think it's important with any client to talk through what type of stone they’re after and what it will be used for to explore the most effective design or stone for the job. It’s all about their ideas combined with the knowledge of our team. IN: WHAT HAS BEEN YOUR SIGNATURE OF 2022 SO FAR? JJ: I think the signature piece is a product that will be launched soon. Called ‘The Dreamer’ this range comes in a small range of a coffee table and side tables. We’re also launching more solid stone products, which no one in Sydney is really offering. We’re currently designing them and can’t wait to launch them by the end of the year. IN: HOW WOULD YOU DESCRIBE YOUR WORK? JJ: I would describe our work as timeless. 2021 was very much about stones like Calcutta Viola, Travertine and Carrara. Where this year we're working with brighter stones and variations of stone. It’s also great to see architects and interior designers are starting to push the boundaries of what can be done here in Australia. We’re working with overseas Italian manufactures to produce more solid block pieces, which we haven’t seen much of here in Australia. For more information visit www.jarrettandco.com.au INSTYLE 107
INBEAUTY
Avocado Clay Stick Change up your beauty routine, with the new and uniquely designed Fruit Extract, Facial Clay Masks, on a stick. The Avocado Clay LushStick is designed to combat repair and moisture control. Avocado is best used for both dry and acne-prone skin. Gently nourish and deeply repair the skin barrier with the uniquely designed stick allowing for a rich deep repair and moisture control during application. www.lushsticks.com
Cheekyglo Glow Up Duo Exfoliate with Australia’s favourite Exfoliating Glove then rehydrate with the delicious new CheekyGlo Peach Body Oil. After a deep-exfoliation with the CheekyGlo Exfoliating Glove, lather your skin with our ultrahydrating Juicy Peach Body Oil for the ultimate glow. This ultra-hydrating body oil leaves skin glowing and plump in seconds. Hand-made in CheekyGlo’s very own beauty lab in small batches, this all-natural body oil is made with certified organic ingredients making it perfect for even the most sensitive skin. It’s also vegan, cruelty-free and formulated without sulphates, parabens and phthalates. Best of all, it leaves you smelling like a delicious juicy peach! www.cheekyglo.com
POREfessional Lite Primer Benefit Cosmetics Australia has been solving pore dilemmas for decades and has just launched their LITEST pore product yet. The ultra-lightweight POREfessional: Lite Primer, the newest secret to minimising the look of pores by blurring and refining them for up to 12 hours, with a weightless and breathable feel owed to their 73 per cent water-based formula for gentle, cloudlike lightness. www.sephora.com.au
108 INSTYLE
Apotecari Hair Food Apotecari offers a collection of targeted hair and scalp formulations that transform, elevate and evolve. Each Apotecari supplement has been expertly formulated by Australian naturopaths and trichologists to fuel hair and scalp wellness from within. Hair Food is a premium vegan fine powder is for men and women seeking stronger, thicker hair and healthy follicles, one delicious serve at a time. Formulated by naturopaths, nutritionists and trichologists, Hair Food supports the production of collagen, feeds the follicles, thickens hair, builds stronger hair structures and encourages scalp wellness from within. It works by combining potent plant-based proteins and vegan collagen, Australian superfoods, antioxidants, vitamins and minerals. Find Apotecari at Hair Festival MatketPlace. www.apotecari.com.au
Fenty Icon Refillable Lipstick Fenty Icon Refillable Lipstick is made to be seen. This semi-matte refillable lipstick was created to luxe up the everyday and make it look easy, too. The most personalised touch of all is that the unique bullet shape is inspired by Rihanna’s iconic cupid’s bow for precise application. With a range of seven neutrals and three reds, everyone can find a classic to fit their mood. In just one swipe, Fenty Icon delivers high pigment with a lightweight feel for full colour impact. The formula combines hyaluronic acid for a moistureplumping effect, conditioning vitamins C and E for nourishment, and lip-loving amino acid technology to give lips a modern plush texture. www.sephora.com.au
INDESIGN
TRENDING SALON STYLE
STYLE ICON YOUR SALON DESIGN STYLE
Lovers of black and a ‘modern monochrome’ look WORDS & STYLING LISA FELEPPA
LESS IS MORE WITH THIS SALON LOOK, WITH STRUCTURAL CLEAN LINES AND A MONOCHROME COLOUR PALETTE. THE SALON LOOK EMBRACES BLACK STRUCTURAL FURNITURE WITH AN ABUNDANCE OF LIGHT RAW MATERIALS THAT CAN INCLUDE CONCRETE, METAL, GLASS AND STEEL. Get the Looks from Comfortel: Comfortel Furniture. www.comfortel.com.au Verona Grande Double Freestanding Salon Mirror with Terrazzo
BODA Hair Boutique @bodahairboutique Design/Styling: @_nectaar @becdouros Photography: @dylanjamesphoto
Black Salon Stool
Chloe Salon Chair with Matte Black Base
COCOLOCKS @cocolocks Photography @danpreston_1
SuperNova Freestanding Footrest
Designer Tip!
Keep it simple with structural black pieces incorporated with natural light textures. The striking contrast creates depth and texture.
Verona Arch Salon Mirror
Hazel Wash Lounge with Black XL Basin
Lisa Feleppa is the Marketing & Brand Manager at Comfortel Salon Furniture. For more inspiration on salon design ideas go to comfortel.com.au or @comfortelfurniture on Facebook, Instagram or Pinterest.
INSTYLE 109
INFEATURE
THE OG GHD HAVE RELAUNCHED THEIR ICONIC ORIGINAL STYLER, TAKING US BACK DECADES IN THE BEST POSSIBLE WAY BUT STAYING RELEVANT WITH NEW TECHNOLOGY TO MEET THE NOSTALGIA.
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ostalgia is everywhere at the moment, from rebooted movies and TV shows, to reunion specials and even a 90s era Superbowl Halftime Show, and hair styling pioneers ghd are delivering a hefty dose of nostalgia with the re-release of their iconic original styler. Coming back new and improved 21 years after it was originally put out to the market, the revolutionary tool has had a tech upgrade and design refresh that makes it both iconic and relevant for today. New features include Single-zone technology™, new generation heaters and ceramic plates with gloss coating for sleek, smooth and shiny results with no extreme heat, at the optimum styling temperature of 185°C. In design, a sleek, modern look defines the new launch. “I remember when the ghd original story started back in 2001 and just how quickly it became a phenomenon, loved by both the consumer and professional achieving unrivalled results. Now with a 21st century upgrade and armed with Single-zone technology, ghd original is the perfect tool for simple styling, occasional users or for those starting their ghd journey,” shared Jordan Thomas, ghd Education Manager for Australia & New Zealand. The cult classic is perfect for stylists or clients wanting that iconic tool as a must-have addition to the kit and is also ideal for consumers at the forefront of their hair journey, who are newer to heat styling and who have had less exposure to chemical or colouring services. The tool offers the ideal back to basics styling. 110 INSTYLE
“Now with a 21st century upgrade and armed with Single-zone technology, ghd original is the perfect tool for simple styling, occasional users or for those starting their ghd journey.” JORDAN THOMAS, GHD EDUCATION MANAGER FOR AUSTRALIA & NEW ZEALAND
“21 years ago ghd launched its original styler, which fast became one of the world’s most iconic beauty tools, garnering love from both consumers and professionals,” said Ludovic Dellazzeri, ghd Managing Director for Australia & New Zealand. “As a brand that’s committed to innovation and technology, I’m excited to introduce the new and improved original styler, which is equipped with Singlezone technology for sleek and smooth styling. ghd is a brand that is proud to offer consumers choice when it comes to styling their hair. This choice extends across a range of styling needs, hair types, price points and technologies and there’s plenty more to come.” Capturing the hearts of a new generation, the ghd original styler swiftly creates smoothed, polished looks and offers healthy shine and an array of styles with an ever-usable design. Welcome to the new era of the ghd original styler! For more information visit www.ghdhair.com/au
L’ORÉAL PROFESSIONNEL X WITCHERY LIMITED EDITION AUTUMN GIFTING L‘Oréal Professionnel and WITCHERY have partnered to reimagine the art of gifting with a Limited Edition Autumn gifting collaboration designed to pay tribute to women. The brand are celebrating the strength, determination, resilience and unwavering support of the women in all of our lives. L’Oréal Professionnel & WITCHERY embody quality, responsibility and innovation by design. L’Oréal Professionnel have curated a haircare collection designed to suit all hair needs from colour care to nourishment, housed in a WITCHERY must-have print of the season - a fun, optimistic interpretation of the trans-seasonal autumn period. WITCHERY is offering a 20%* off unique discount code with your purchase of the Limited Edition L’Oréal x WITCHERY Autumn Gifting - enclosed in gift set to redeem online. Both L’Oréal Professionnel and WITCHERY are passionate about striving towards an ever more responsible & sustainable business, transforming our activities to respect the planet’s limits. That’s why this Autumn Gifting Collection is 100% recyclable. The Limited Edition L’Oréal x WITCHERY Autumn Gifting is available in three ranges in two forms, Trio and Duo. Featuring Vitamino Color for Colour Care, Blondifier Cool for Blonde Hair and Absolut Repair for Damaged Hair. The three ranges focus on nourishment, repair and colour care – professional haircare for this Autumn.
A time to celebrate the women in our lives.
To find our more and where to purchase the collection, visit: www.lorealprofessionnel.com.au/witchery-collaboration *Ts&Cs Apply
AD INDEX
Brand Supporters Thank you for your support
Australian Hair Industry Awards . . . . . . . . . . . . . . . . . . . . . 27
Kitomba . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17
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L’Oréal Professionnel . . . . . . . . . . . . . . . . . . . . 33, 34, 35 & 113
BaByliss PRO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 & 9
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bhave . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83
Natural Look . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . BC, 103
BizCover . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31
Parlux . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 & 5
Comfortel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 105
Pivot Point . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
CPR Hair . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
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De Lorenzo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 & 7
Screen . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 84 & 85
Goldwell . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . FC, IFC & 3
SEE Education . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 115
Hair Festival . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 & 23
Shortcuts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . IBC
Joico . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
Silver Bullet . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38 & 39
Karmine Leather Aprons . . . . . . . . . . . . . . . . . . . . . . . . . . . 77
Sustainable Salons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 68 & 69
Kermon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75
Trichovedic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .19, 15 & 65
Kérstase Curl Manifesto . . . . . . . . . . . . . . . . . . . . . . . . 52 & 53
INSTYLE 111
INBUSINESS
A NEW ERA
3
0 years is a long time to build a legacy you’re proud of. That’s almost how long Shortcuts has been around, since their humble beginnings in the early 90s. Born out of a backyard garage, dreamed up by two whizzkid developers and one savvy young salon owner, Jo Burgess, Shortcuts quickly became the leading name in salon tech. “We’ve been innovators from the get-go, with Shortcuts being the first salon software to take advantage of touch-screen technology in Australia. It’s crazy to think that today we use touchscreens all day, everyday, thanks to our smart phones,” said Shortcuts Co-Founder, Jo Burgess. Over the years, a lot of blood, sweat, tears, and downright passion have gone into building Shortcuts into the solution you know and love today. The brand have put our customers at the forefront of everything they’ve done since day dot, and built solutions to solve common problems everyday salons face. Since then, they’ve grown to help almost 15,000 businesses worldwide simplify their day-to-day and make doing business so much easier. The brand says their greatest joy has been helping ambitious businesses, from backyard barbers to high-street beauty salons, to achieve their wildest business dreams. “We’ve supported you through thick and thin, and we hope to continue supporting you for a long time to come,” they said. “We know times are changing. Last year we shaped up our software with a brandnew look and feel to better reflect an industry accelerating into the future. This year we’ve sharpened up our image with a fresh new logo that better reflects the direction of Shortcuts and our commitment to supporting the modern-day salon. We know, it was a long time coming and we’re excited to finally lift the curtain to the world!” While their image may be glowing up and growing up, what you know and love about Shortcuts is here to stay. “Our people have always been at the heart of everything we do – because we’re more than a business. We’re more than a helpdesk or sales people. More than our team of developers, number crunchers or tech geeks. We’re passionate people that come from the industry, and aspire to make a difference in your businesses. At
112 INSTYLE
THE PAST, FUTURE AND LEGACY OF THIS INIMITABLE SOFTWARE BRAND, WE DELVE INTO A NEW ERA OF SHORTCUTS.
“We’ve stood by your side through thick and thin, and lifted you up in tough times. Together we are a solution-driven industry and community.” SHORTCUTS
Shortcuts, we have ex-hairdressers, beauty therapists and barbers that needed a sea-change and saw potential in joining our family. We understand the industry and the everyday problems you face, which only further fuels our ambition to support you in any way we can,” the brand said. “Watching Shortcuts grow since the little spark of an idea I had in the early 90s, to installing it in my salon, bringing the first touchscreen appointment book to Australian shores, and lastly watching it grow into a thriving global business has been nothing short of amazing,” said Jo. “The greatest joy it brings me is knowing that salons all over the world work in harmony with Shortcuts and if it makes even just one part of your day stress-free then I’ve achieved what I set out to do.” It’s their relationship with the industry and their in-depth knowledge of hairdressers and beauty professionals that has kept Shortcuts continuously relevant and innovating. “At the end of the day, we know you’re more than your craft. You are business owners, artists, change-makers, team-players, creators, problem solvers and inventors. You are getting it done, no matter the obstacles – and you’ve had plenty of obstacles to overcome the last few years! Throughout it all you have proven that you are strong and resilient,” the brand said. “We’ve stood by your side through thick and thin, and lifted you up in tough times. Together we are a solution-driven industry and community.”
Let’s step into a new era of Shortcuts, together! To learn more, visit www.shortcuts.com.au/new-era
INBUSINESS
your team at both a junior and senior level to ensure an ethos of professionalism and learning in your salon. Finally, offer an ongoing training schedule that holistically builds your team’s skills across multiple areas.
PROTECT YOUR BUSINESS TODAY
TRAIN AND RETRAIN BIZCOVER LOOKS AT HOW A LACK OF REGULAR TRAINING OF STAFF COULD EXPOSE YOUR BUSINESS TO EVEN HIGHER RISK.
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nsufficiently trained employees can affect your productivity, safety, and the overall wellbeing of your small business, and the issue has been compunded by the pandemic. “Not only are we finding that apprentices aren’t coming away from their TAFE training with the skills needed to work on the floor, but we are also missing the opportunity to train apprentices on being sufficient in business,” says Hair & Beauty Australia Industry Association (HABA). If a customer, supplier or a member of the public is injured or sustains property damage because of the negligent activities of your employee, you could be held liable. Salon staff also provide a service to their clients, giving them advice based on their technical knowledge for a fee. Sometimes things can go wrong, which can result in a potentially costly compensation claim against your business. Untrained workers may not have the workplace safety techniques or technical skills to mitigate these situations, placing your business at heightened risk of a claim. Yet you need these workers on the floor to keep your business functioning.
While these actions should reduce the risk of inadequately trained employees and help you build a sustainable hairdressing business amid adversity, they are not a substitute for protection. Accidents are often an inevitable part of life and can still happen no matter how much you prepare for them. Fortunately, BizCover has made sorting your insurance easy because life can already be dramatic enough! With just a few clicks of a mouse or a phone call, you’ll get multiple competitive quotes. Select your preferred policy, and you’ll be covered instantly, so you can get back building your team.
Visit bizcover.com.au to get your insurance sorted today – it really is no dramas! * As with any insurance, cover will be subject to the terms, conditions and exclusions contained in the policy wording. The information contained in this article is general only and should not be relied upon as advice. Cover options available will depend on underwriting criteria and individual circumstances. BizCover Pty Ltd (ABN 68 127 707 975; AFSL 501769).
SO, WHAT CAN YOU DO? The first thing you can do as a small business owner is get protected. Public Liability insurance is designed to protect you and your hairdressing business if a third party is injured or sustains property damage because of your negligent business activities. Professional Indemnity insurance is another vital insurance that can protect your business from claims made against you arising from negligence or omissions in providing your professional service or advice. Both forms of cover are essential for hairdressers as they protect businesses from risks they frequently come up against. Of course, many salons already have these forms of protection. The question is, are you still adequately covered when the risk is heightened?
REDUCING THE RISKS ASSOCIATED WITH A LACK OF TRAINING As HABA put it, there are many things you can do as a small business owner to combat a lack of training . Firstly, you will need to put time and energy into building your team. Good employees are indispensable, and worker power is at a generational high. You will need to compensate them fairly to keep them around and foster a great culture to build loyalty. Offer additional training programs to bridge any skill gaps in
Great hair doesn’t happen by chance it happens by Education! Join our exclusive hair dressing community for the latest in education, product tips and creative techniques. Scan the QR code for more
INSTYLE 113
INBUSINESS
BUSINESS TIMES THREE ANDREA KALLINIKOS FROM THE ZING PROJECT TAKES A LOOK AT HOW TO BALANCE YOUR THREE BUSINESSES.
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et me share with you how in one business there is actually three you should be thinking about. The Main Business is your salon. You’re working in this right now, it’s your commerce baby and you want to focus scaling it not just growing it. The Second Business is the ‘Future Business’, this is working on the future of your business. Being at the forefront of the industry with future trends, the latest technology and the forever changing latest products because if you don’t embrace it, another business will and your clients will follow. The Third Business is the ‘Asset Business’, this is your main business directing cash into assets to support you in your future so you can maintain an amazing lifestyle well beyond the salon. Once you have these three sorted, you can be profitable and scaling to multiple locations or ready to exit. There are so many business owners working so hard and not getting the rewards they deserve. A part of this is they’re not putting their energy in the right places. When you have a strong projected three to five year business plan and work on the industry specific Key Performance Indicators, your business will thrive, which, in turn, will allow you to have the three businesses running, not one running you. Let’s start with the Main Business you are currently in and making sure the Eight Pillars of Business are sorted for your salon with some key questions.
with timelines on it to help them be the best version of themselves? Daily huddles, one on one check ins, structured meetings and even team retreats can be vital to this growth.
SERVICE GROWTH
CLIENT RETENTION
Work out where you can grow your salon by $3000 a week and how many more of this specific service you would need to do. This can grow your current business by more than $150,000!
Do you know or have a strategy around new clients? What’s your conversion from your follow up, communication and is it working or does it need a tweak to get it to 2022?
MARKETING
NUMBERS AND KEY PERFORMANCE INDICATORS
Do you have a printed marketing plan, do your team know about it? What campaigns have worked in the past? What does your new client acquisition and retention look like? Do you show up on social media daily with these campaigns?
What are your profit margins? Are they sitting at 20 per cent? Does everyone on your team have a bonus system or profit share? Do you have meaningful conversations with each team member weekly to show them where the gap is? Do you compare the same period last year to this year or month by month? What’s your biggest opportunity to grow Retail, Average Client Spend and Rebooking? Are all the services that you offer profitable and if so, have you considered removing services that are less profitable? When did you last complete a price increase or adjustment in your business?
RETAIL AND RECOMMENDATION Is it a part of your culture and do your team know what’s expected? What’s missing? Is it your leadership or do your team need a little more training to wow the clients from the front door to the cash register?
CUSTOMER SERVICE AND EXPERIENCE
SYSTEMS, POLICY AND PROCEDURES
Is your client journey mapped out and is each touch point shared with the team so that the service delivery is impeccable? What’s your Google review strategy or have you ever surveyed your clients this year or ever? What’s special or unique that’s a no brainer to keep the clients coming back?
Do you have an induction process for new team members coming on board? This way they’re clear from the start and not asking questions that you thought you’d covered in the first place. When you work on the Eight Business Key Performance Indicators, you will start to see changes so that you don’t work on the one business but you can start to work on your Future Business and Asset Business. Just think for a moment about what you need to work on and change today from this list so you can have a business and a life beyond the salon.
TEAM AND EDUCATION Is there a service delivery plan in your business or do you need to work on your Education Plan? Do you know if your team has career goals, personal goals or have you even considered vision boards
114 INSTYLE
For more information visit www.thezingproject.com.au
Step into a new era of Shortcuts, together.
Whether you’re a hairdresser, a barber or a beauty therapist, operating on your own, or in a salon.
However you do business - there’s a Shortcuts solution to fit you.
ww ww.shortcuts.com shortcuts.com.au/new-era .au/new-era
Celebrating 60 Years of Hair Food
www.naturallook.co m.au
MADE IN AUSTRALIA | INFO@NATURALLOOK.COM.AU | +61 8 8300 1999 |
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