Mediakit TRAVel Media
travmagazine.nl
travmedia.nl
Content Portfolio TravMagazine TravMagazine Xtra TravMagazine.nl TravMagazine Newsletter TravMagazine Specials Travelpro Specifications & Rates Publication Schedule In the spotlight Website Newsletter & Banners Podcast TravEcademy TravEcademy.nl TravEcademy Newsletter TravEcademy.nl - Course TravEcademy.nl - Own Ecademy Banner Advertising Dedicated E-Newsletter Reis Management Club (RMC) Business Traveller MICE Benelux Web Events TravDay Travel Gala & Travel Awards
Portfolio TRAVel Media is the biggest communication partner in the travel industry with B2B initiatives. As a market leader, TRAVel Media has been conducting business for more than 40 years, leading with titles such as TravMagazine, Travelpro, Business Traveller, MICE Benelux, Travel360o, the e-learning platform TravEcademy and the linked line-extensions. TRAVel Media is a dynamic publishing group, who started specializing in multimedia communication more than a decade ago. TRAVel Media has the target to develop a suitable cross medial communication mix for every client. Employing innovative techniques, promoting usability and providing a positive experience are our main points of focus in the process. With a national and international oriented client portfolio, TRAVel Media Is positioned as an important and experienced member of the industry. TRAVel Media exercises its expertise through online communications and events to inform and facilitate the travel industry.
Portfolio B2B
Portfolio Business Travel & MICE
Projects
- TravMagazine - TravMagazine.nl + E-Newsletter - TravEcademy.nl + E-Newsletter - Dedicated Newsletter - TravXtra - Business Traveller
- MICE Benelux - MICEbenelux.com + E-Newsletter - Business Traveller
- Travel Awards - Knowledge Quiz - Challenges, Fam Trips & Sales Visits Benelux - TravEvents - Travel Gala - TravDay - Vakantiebeurs Miniguide
TravMagazine
Top
50
For almost 40 year TravMagazine is the steady beacon in the Dutch travel-industry. Every week this print magazine presents a perfect mix of news, education, and infotainment. • Target Group: Travelagents & management (B2B) • Frequency: Every two weeks on friday • Circulation: 6.300+ • Distribution: Payed subscriptions • Market share: leader, 98% reached within the travel industry
Rates 2/1 page full colour: € 6.660 (420 x 297 mm + 3mm bleed) 1/1 page full colour: € 3.702 (210 x 297 mm + 3mm bleed)
belux Het grootste grootstereisvakblad reisvakbladvan vanNederland Nederland
1/2 page full colour: € 2.407 (landscape 180 x 125 mm) (portrait 88 x 254 mm)
JAARGANG 42 - DECEMBER 2023 - WEEK 49
2023 | Het grootste reisvakblad van Nederland | 25th anniversary
1/4 page full colour: (88 x 125 mm)
DUITSLAND: #STAYALITTLEBITLONGER
TOP 50 2023
CAPTAIN CRUISE VAART EIGEN KOERS
BACK TO THE FUTURE
SUZANNE AL (SUNNY CARS) MAAKT GRAAG HET VERSCHIL
Cover top 50 Druk.indd 26
27-10-2023 09:38
€ 1.444
TravMagazine Xtra Xtra is published on a regularly base together with TravMagazine. This special issue is dedicated to a specific destination and is focused on increasing knowledge and making that destination top of mind with the Dutch travel trade. The Xtra is highly appreciated; most readers keep them as a reference guide. It is possible to adopt an Xtra and fill this with content completely to your own choice.
• Target Group: Travel agents & management (B2B) • Frequency: on request • Circulation: 6.300+ • Distribution: Payed subscriptions • Market share: leader, 98% reached within the travel industry
Rates: 1/1 page full colour: (210 x 297 mm + 3mm bleed) € 3.702 1/2 page full colour: (180 x 125 mm) € 2.407 1/4 page full colour: (88 x 125 mm) € 1.444
Dedicated Xtra magazine: Size
20 Pages
16 Pages
12 Pages
A4 A5
€ 25.070 € 16.515
€ 19.205 € 12.408
€ 13.800 € 9.775
TravMagazine online TravMagazine.nl
TravMagazine newsletter
• Online magazine and newsplatform • Target Group: Travel agents & management (B2B) • 150.000+ page views a month
• Target Group: Travel agents & management (B2B) • 5 times a week • 8.700+ subscribed professionals • Banner advertising • Recruitment possible Rates* TravMagazine Newsletter Vacancy* € 695 Dedicated newsletter € 2.125 *In combination with TravEcademy.nl and TravMagazine.nl
Rates* TravMagazine.nl Full banner (468x60) € 57,50 CPM Leaderboard (728x90) € 46 CPM Rectangle (336x280) € 40 CPM Advertorial € 1.450 Vacancy* € 695 *In combination with placement in newsletter
TravMagazine Specials Edition
1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 46 47 49 51 52 *Special 3
Week
1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 46 47 49 51
Publication date (Friday) 19-01-2024 02-02-2024 16-02-2024 01-03-2024 15-03-2024 30-03-2024 12-04-2024 26-04-2024 10-05-2024 24-05-2024 07-06-2024 21-06-2024 05-07-2024 Summer 02-08-2024 Summer 01-09-23 30-08-2024 13-09-2024 27-09-2024 11-10-2024 25-10-2024 08-11-2024 15-11-2024 22-11-2024 06-12-2024 20-12-2024
Deadline (Friday 12:00 PM) 10-01-2024 24-01-2024 07-02-2024 21-02-2024 06-03-2024 20-03-2024 03-04-2024 17-04-2024 01-05-2024 15-05-2024 29-05-2024 12-06-2024 26-06-2024 Summer 24-07-2024 Summer 21-08-2024 04-09-2024 18-09-2024 02-10-2024 16-10-2024 30-10-2024 24-10-2024 13-11-2024 27-11-2024 11-12-2024
Special
Special
Noviteiten 2024 Reisgala & Vakantie Awards Meivakantie
Stedentrips 1/2 Sustainability 1/2 Hotels en resorts
Cruise 1/4 - Thema: Caribbean en Amerika
Aruba, Bonaire, Curacao, St Maarten, St Eustatius en Saba 1/2
1
2
Airlines 1/2 Treinreizen, Busvakanties* Spanje Adults only Turkije Gezinsvakanties Griekenland Single reizen Cruise 2/4 - Thema Luxe Luxe vakanties Riviercruises Ferry Verzekeringen TravTechnology 1/2 Beddenbanken Midden Oosten Sustainability 2/2 Travjobs 1/2 Herfstvakantie
Exotische bestemmingen
Zuidelijk Afrika Stedentrips 2/2 Winterzon Aruba, Bonaire, Curacao, St Maarten, St Eustatius en Saba 1/2 Airlines 2/2 Airports en services Cruise 3/4 - Thema Bijzondere Bijzondere reizen/bestemmingen cruises Scandinavië Wintervakantie Camperreizen USA &Canada Top 50 TravTechnology 2/2 Azië Caribbean Zuid Amerika Travjobs 2/2 Cruise 4/4 - Thema Europa
Specifications & Rates Travelpro is one of the leading travel trade platforms in the Netherlands for almost 35 years. With a glossy look and feel, Travelpro is the want-to-read magazine that will continue to inspire travel professionals. Extensive destination reports, profound interviews and detailed background stories. Travelpro is a great way to get in touch with the Dutch Travel Industry in a way that is unparalleled.
Rates Cover take-over PLUS: (cover + page 2 + backcover)
€ 18.400,-
Cover take-over: (cover only)
€ 13.800,-
4/1 page advertisement/special:
€ 11.040,-
2/1 page advertisement: € 7.190,(460mm x 325mm + 3mm bleed) 1/1 advertisement: € 3.950,(230mm x 325mm + 3mm bleed) 1/2 page advertisement landscape: € 2.480,(230mm x 162,5mm) 1/2 page advertisement portrait: (115mm x 325mm)
€ 2.480,-
Publication Schedule Edition Month
1 2 3 4 5 6 7 8 9 10
Jan/Feb March April May June Jul/Aug September October November December
Publication
23-02-24 29-03-24 26-04-24 24-05-24 28-06-24 23-08-24 27-09-24 25-10-24 22-11-24 20-12-24
Deadline
09-02-24 15-03-24 12-04-24 10-05-24 14-06-24 09-08-24 13-09-24 11-10-24 08-11-24 06-12-24
Specials 2024 A
B
C
Caribbean Asia Mediterranean Destinations USA Cruises Caribbean European Destinations Canada Asia
Camping Holidays Airlines 1/2 Turkiye Middle-East Winter 2023 (novelties) Africa Wintersun Airlines 2/2 Scandinavia & Iceland South-America
Cruises Worldwide Unique Roundtrips Exclusive Holidays Luxury Cruises Long Haul Destinations Bucketlist Destinations Wintersports Citytrips Around The World Holidayhomes & Villas Cruises Europe
Ultimate Honeymoon Destinations
Special Experience Holidays
In the spotlight Destination Travelpro
In the spotlight
A timeless, glossy, storage copy focussed on 1 destination which will also get a huge amount of online attention and even an own TravEcademy!
A 6 page dedicated special focused on your destination, product or service, which will also be mentioned on the cover. The content is based on a specific subject determined by you and not interrupted by any other content, which make this a powerful way to share your story and a perfect salesguide for your product, service or destination.
Destination Travelpro will be composed in cooperation with a tourism authority, 1 carrier, 1 accommodation, 1 tour operator and a car rental company in the same circulation as Travelpro. Extra copies can be ordered by the tourism authority or one of the other partners.
Rates In the spotlight: (6 pages + coverline)
The package includes: • 4 pages in Destination Travelpro (print) per partner, with a maximum of 4 partners beside the destination • 1 page in our dedicated Independent Travel Agents webmagazine with a link to the academy • A dedicated newsletter with an announcement, a link to the course and logo’s • A TravEcademy Game Course specially made for this particular Destination Travelpro which will be online for 12 months • 1 full page as announcement for the Destination Travelpro with logo’s of all partners • ½ page in Travelpro as reminder to finish the TravEcademy
€ 6.000,-
ARUBA VLUCHT “Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. 4 TWEEDE BESTU URDE Neque porro R quisquam est, 5 qui dolorem GATENipsum IN quia WEG dolor sit amet, consectetur, adipisci velit, sed DE labore et dolore quia magna aliqua. Ut enim ad orem nonipsum numquam eius modi tempora Excepteur incidunt ut labore sint occaec dolor sit at cupidatat amet, consectetur non proident, et dolore magnam adipisc suorem Ut voluptatem. ing elit,aliquam quaerat ipsum dolor sed do eiusmo sit amet, consec d tempor incididuveniam, tetur adipiscing enim ad minima nt ut minim veniam quis exercitationem elit,nostrum sed do eiusmo , quis nostrud d tempor exercitation ullamco ullam corporis incididuntnisi ut aliquid ut labore ex laboris suscipit laboriosam, et dolore nisi ut aliquip ex aliqua.vel ea ea commodi commodo consequatur?magna Uteum Quis autem enimiure ad minim consequat. Duis veniam
ARUBA BESTEMMING
aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Except eur sint occaec at cupidatat non proident, sunt in culpa qui officia deserunt mollit
TICKET
AIRLINE
Asprnatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem
, quis nostrud exercitation ullamco laboris nisi ea commodo consequt aliquip ex uat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupida tat
6
HANDIG OM
TE WETEN
orem ipsum dolor sit commodo conseq amet, c uat. irure dolor in reprehe Duis aute onsectetur adipisc nderit ing do eiusmod tempor elit, sed incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercita tion ullamco laboris nisi ut aliquip commodo conseq ex ea uat. irure dolor in reprehe Duis aute nderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
sequi “Lorem ipsum dolor sit amet, consectetur tempor incididunt nesciunt. Neque porro quisquam est, qui dolorem adipiscing elit, sed do eiusmod HOTEL ve- quia dolor sit amet, consectetur, adipisci minimipsum PARKING ut labore et dolore magna aliqua. Ut enim ad sed quia non numquam eius modi tempout aliquip nisi velit, niam, quis nostrud exercitation ullamco laboris in ra incidunt ut labore reprehenderit et in dolore magnam dolor aliquam irure ex ea commodo consequat. Duis aute oc-ad minima veniam,“Mollitia animi, id est laborum et doloru quaeratExcepteur voluptatem. sint Ut enim OHUUR eu fugiat nulla pariatur. AUTdolore m fuga. Et harum libero tempore, cum voluptate velit esse cillum quidem rerum facilis mollit anim soluta nobis est eligend deserunt exercitationem cia nostrum ullam corporis suscipqui offiquis est caecat cupidatat non proident, sunt in culpa
et expedita distinc possimus, omnis i optio cumque nihil tio. Nam voluptas assumenda it laboriosam, nisi ut aliquid ex ea commodi conimpedit quo minus est, omnis dolor id quod maxime debitis aut rerum repellendus. Tempo placeat facere necessitatibus saepe sequatur? Quis autem vel eum iure reprehenderit ribus autem quibus eveniet ut et volupta earum rerum hic dam et aut officiis tes repudiandae tenetur a sapient qui in ea voluptate velit esse quam nihil molestiae sint et molestiae e delectus, ut aut dis doloribus asperio non recusandae. reiciendis volupta consequatur, vel illum qui dolorem eum fugiat quo res repellat.” Itaque tibus maiores alias consequatur aut perferen-
(Please contact your accountmanager for rates and details)
2 09-08-19
7
16:08
09-08-19 16:18 TravXtra_KLM.indd 4
dd 1
13
TravXtra_KLM.indd 7
TravXtra_KLM.indd
13
07-08-19 13:03
TravXtra_KLM.in
09-08-19 11:05
Website Monthly visitors = 65.000 Monthly pageviews = 200.000
1. The position next to the logo of Travelpro is the most prominent place for your banner, the leaderboard.
You can place your banner on www.travelpro.nl. Our website attracts an average of 65.000 visitors, mainly working in tourism, every month.These visitors generate 3 pageviews on average every month.The main advantage of our website is that the banners are visible and clickable on every page within the website. This means that your banner will get 65.000 X 3 = 200.000+ impressions every month. On our website there are three possibilities to place your banner with a link to your website or any other URL.
Banner Size: 728 pixels - 90 pixels. CTR: 9,75% (based upon 50.000 visitors per month) File Type: JPEG, GIF, HTML5 or Flash
1
2
Rate: € 53,- CPM 3
2. In the sidebar on the right side of our website, you can place your banner with a link to your website. These banners are visible and clickable on every page within the website. Banner Size: 336 pixels x 280 pixels. CTR: 8% (based upon 50.000 visitors per month) File Type: JPEG, GIF, HTML5 or Flash Rate: € 46,- CPM
3. Online advertorial. Containing a maximum of 2.500 characters, 5 images and your companies logo. This advertorial may also contain a link to any URL of your choice. Rate: € 1450,Online Vacancy Rate: € 695
Newsletter & Banners Dedicated newsletter
Travelpro sends a newsletter five times a week to 7.400 email addresses that are all subscribed to the newsletter. In this newsletter you have two options to communicate your message. • Opening rate average = 35% • Click rate average = 19% 1. First option is to place a banner in our newsletter in between the articles, that links to your website. If you wish we can send you an example of the digital newsletter with banners.
1
Banner Size: 728 pixels x 90 pixels. File Type: JPEG or GIF Rate: € 46 CPM Travelpro offers you the possibility to send a fully dedicated newsletter and communicate whatever you like to the travel agents that receive the newsletter. You can place any content, even banners and we will develop the newsletter for you and eventually send it to the subcribers. This way of communication is perfect for promoting a workshop, an offer especially for travel agents or other kinds of important news. You decide what you communicate and when you communicate it! Rate: € 2.125,-
2. We can offer you the space to communicate your product towards the Dutch travel trade. You can place a message in our newsletter and include a link to your website. You are completely in charge of the editorial content of this message, we will award your article a premium position in the newsletter. You can also choose to publish the rest of your message on our website www.travelpro.nl.
2
Rate: € 345,€ 460,- for also publishing your message on www.travelpro.nl Would you like to combine this with a banner in the newsletter: € 630,€ 750,- for also publishing your message on www.travelpro.nl
Podcast Statistics 100.000+
3.600+
listens yearly
Average displays
400+
45+
Followers
Episodes yearly
400+
12%
listens each episode
Yearly growth
In Travelpro’s, the podcast for the travel professional, the editorial teams of Travelpro and TravMagazine update you on the latest developments within the travel industry. What’s happening behind the scenes at Dutch travel agencies? How do travel professionals deal with changes in the world? And what news can’t you afford to miss? You’ll hear it all here! Frequency: weekly* * Bi-weekly in the summer periode
PARTNERSHIPS To have your commercial broadcasted in our podcast, we have several options for partnerships. All price include the production of the commercial by our professional voice-over. Pre-roll €750 Mid-roll €750 End-roll €750 Host read €1.400 Shout out €600 Product placement €1.900 Podcast on location €2.500
What is TravEcademy? Since 1999, TravEcademy.nl has been the most successful e-learning platform for reaching the travel professional in the Netherlands. The platform contains a wide variety of information about destinations, products, vacancies, news and promotions for travel agents.
TRAVECADEMY MEMBERS 40.9% Independent travel agents 31.4% Travel agency employees 15,8% Business travel agents 9,4% Product managers 2.5% Other
Page views per month: 100.000+ Registered users: 7.800+ TravEcademy is the ultimate medium to reach and TEACH the Dutch travel industry!
New version launched June 2023! What’s new? • More social option with our new Community • Gamification: users van earn points and spend points in the loyalty program • TravEcademy App: e-learning from your smartphone on all platforms, wherever you go! • Quick and easy onboarding for new courses • Introduction of ‘Groups’ • And lots of improvements and fixes ‘under the hood’
Would you like to take a look? Please use the information below to log in: Username: guest@travecademy.nl Password: WelcomeGuest
The Courses Most populair
NEW!
Game Course = € 2.650,-
Full Course = € 5.000,-
Full Course XL = € 7.500,-
12 pages: • 6 chapters - (max. 1.000 words) • 6 multiple choice questions • 1 certificate
24 pages: • 12 chapters (max. 2.500 words) • 12 multiple choice questions • 1 certificate
40 pages: • 20 chapters (max 4.500 words) • 20 multiple choice questions • 1 certificate
Online: 3 months Duration: +- 5 minutes
Online: 1 year Duration: +- 15 minutes
Online: 2 years Duration: +- 30 minutes
The ideal way to introduce your brand or product to the travel agents.
A great way to take the travel agent in depth into your brand or product!
The ultimate way to go in depth, creating the most complete training module.
Click for demo
Click for demo
Click for demo
Newsletters & banners TRAVECADEMY NEWSLETTER 2 to 3 times a week 5.000 subscribed members Open rate: 28%
Newsletter Banner Rates Advertorial €980 Leaderboard (728x90) €517 Dedicated newsletter €2.127 (in your look and feel)
Website Banner Rates Full banner (468x60) Leaderbord (728x90) Rectangle (336x280)
€57 CPM €46 CPM €40 CPM
Regular TravEcademy newsletter
Dedicated newsletter
TravEcademy.nl CREATE YOUR OWN GROUP Within TravEcademy we offer you the opportunity to create your very own section in which you can communicate your content to all users of TravEcademy. We call this a Group. Within your own Group you have a perfect overview of your fans and followers, who can connect with each other through the timeline or private messaging. You are allowed to share any updates as you wish within your own Group, such as invites to events or promoting your courses.Consider it your own classroom in which you can also include courses.*
Components A Group contains the following: • Member overview • A ‘Facebook like’ timeline for interaction • Public or private option • Photos and video sharing • Share documents • Start discussions • Your courses
Price = € 2.500,per year, 1 Group *Courses are developed by the TravEcademy-team
Banner Advertising Banner placement is possible in different positions on the following webpages: • Travmagazine.nl (TM) • Travecademy.nl (TE) • MICEbenelux.com (MICE) • Businesstraveller.nl (BT)
Full Banner Rectangle LeaderBoard LeaderBoard Newsletter
Banner Size
File Type
Possibilities
728*90 pixel 336*280 pixel 728*90 pixel 728*90 pixel
.gif of .swf .gif of .swf .gif of .swf .gif of .swf
TM.nl TM.nl TM.nl TM.nl
TE.nl TE.nl TE.nl
BT.nl BT.nl BT.nl BT.nl
MICE.nl MICE.nl MICE.nl MICE.nl
Procedures We charge a CPM (cost per 1.000 banner views) rate, so you’re sure that you get the amount of banner views that you pay for. First the position and campaign size should be determined. Then we include the position of your choice, and the amount of positions that you buy in our banner management system. The banner will then be shown exactly the amount of times that we agree, in the agreed period. When the campaign is finished, we’ll inform you about the specifics of the campaign, including the click through rate. For our banner advertisement campaigns we use the services of Adbutler. While this system also monitors our campaign statistics, you are 100% sure that you will get the exact amount of agreed exposure.
Dedicated E-newsletter • On an average of twice per week, about 8.700 travel trade professionals receive a newsletter • Travecademy.nl, travmagazine.nl and MICEbenelux.com • It is possible to completely customize and focus these e-zines to the clients product, destination and organisation • This is the ideal tool, for example, launching a new product. € 2.125 per e-zine Including all cost for composition, layout and shipping. Based on the demand of the client.
Reis Management Club THE PLATFORM FOR TRAVEL MANAGERS, FOR OVER 33 YEARS
Share experiences, provide opportunities to deepen knowledge and provide a platform for networking. These are some of the activities of the new Reis Management Club (translated: Travel Management Club). For over 33 years Reis Management Club (RMC) has been the podium for travel professionals to meet and exchange knowledge and experiences, as powered by TravMagazine all those years. Through these years 1.400 travel managers have joined the RMC, a household name in the travel trade in the Netherlands. RMC focuses on the management of all travel companies. These include directors/owners of tour operators and retail companies, managers, product managers, sales specialists, affiliate managers, but also ambitious employees. This RMC addresses a broad audience interested in the whole travel industry. The objective of the RMC is to contribute to the continuous quality and professionalism in the travel industry. The RMC is the ideal platform for a company to present itself as a major supplier. A partnership with the RMC offers you high level connections and the opportunity to generate new business in a relaxed setting. For potential partners, we have four different packages.
Pakketten Brons
€ 2.500 Guaranteed attendance at all meetings Logo and name mention on all communications (print + online) Publication of relevant news on reismanagementclub.nl Logo and company name www.reismanagementclub.nl 4 x blog on www.travmagazine.nl and www.reismanagementclub.nl 8 x blog on www.travmagazine.nl and www.reismanagementclub.nl 1 X 1/1 interview TravMagazine 1 X 2/1 interview TravMagazine 1 X 1/1 advertorial TravMagazine + placement on RMC website and nieuwsbrief 1 X 2/1 advertorial TravMagazine + placement on RMC website and nieuwsbrief 4 x column in TravMagazine 8 x column in TravMagazine 3 months banner in RMC nieuwsbrief Hosting an RMC meeting
Zilver
€ 5.000
Goud
€ 7.500
Platinum € 15.000
Business Traveller Business Traveller Netherlands Looking to connect with the business travel industry and a large part of travelling SME in the Netherlands? Then Business Traveller is your partner! As part of the international Business Traveller family, with over 14 editions worldwide for over 45 years, Business Traveller magazine is a B2B2C glossy magazine, published in a print circulation of 9.000 copies four times a year. All print content is also distributed online, as well as the complete magazine which can be read digital. BUSINESS TRAVELLER TRAVELS WITH YOU This prestigeous title is found all over the world in rooms of large business hotels, airport lounges and on board selected airlines. The title is read by members of several major industry associations and of course by our subscribers, corporates that are frequently on the move, anywhere in the world.
FACTS Target Group:
Frequency: Circulation: Pageviews:
Business travel professionals (B2B) & frequent business travellers (B2C) from the Netherlands Quarterly 9.000 copies 10.000 views monthy
Type: mobile, cosmopolitan and with a wide range of interests. Success-oriented but also with a keen interest in some fun in life. Business Traveller offers its readers the latest information, significant content presented in a structured and reader-friendly manner in a nice glossy look and feel. Business Traveller brings the traveling know-how that is crucial for successful business wherever it may bring you.
Distribution At this moment, the 9.000 copies of Business Traveller are distributed as followed: • To 7.500 middle and large businesses in the Netherlands, who do a minimum of 8 million euros of import and/or export yearly • 900 addresses within the business travel industries (TMC’s, airlines, airports, suppliers, OTA’s, IT-companies, destinations, hotels) • At more than 10 Dutch hotels popular amongst business travellers: • Ibis Schiphol • Novotel Schiphol • Novotel Amsterdam City • Novotel Rotterdam • Worldhotel Wings Rotterdam Airport • Novotel Den Haag • Mercure Amsterdam City • Mercure Den Haag Central Station • Pullman Eindhoven • Sofitel Legend The Grand Amsterdam
• In the lobby of Schiphol Valet Parking • In the lobby of Schiphol Excellence Parking • In the Privium Lounge at Schiphol Airport • In several lounges at Schiphol Airport: • British Airways Lounge • Aerodynamics Private Jets Lounge • Cathay Pacific Lounge • Aspire Executive Lounge at Amsterdam Schiphol - Lounge 41 (Non-Schengen) • Aspire Executive Lounge at Amsterdam Schiphol - Lounge 26 (Schengen) • Digital in the TUI Cloud (all TUI flights) • Digital on Readly, world wide media app
Commercial opportunities Our print options
ADVERTISEMENTS In order to increase your brand awareness an advertisement is the best communication method. ADVERTISING RATES 2/1 page: 1/1 page: 1/2 page: Inside or backcover:
€ 5.500 € 2.950 € 1.950 € 3.195
INSERTS Max. 15 gram: Max. 30 gram: Max. Size:
€ 4.830 € 7.130 210 mm x 297 mm
SPECIALS For the different aspects of a destination, a new product or your prefered topic ‘adopting’ your own special is the best method for bringing the message across with power and visibility. OPTIONS: 16 pages Special: € 20.000 Completion by our editorial staff in consultation with you.
COMPANY PORTRAIT To position your company as a whole and to further introduce the key players in your organization, a company profile is the ideal communication tool.
Dimensions (W x H) Size 1/1: 210 mm x 297 mm Size 2/1: 420 mm x 297 mm Size 1/2 landscape: 180 mm x 125 mm Size 1/2 portrait: 88 mm x 125 mm Bleed: + 3 mm File Size: PDF with cropmarks Resolution: 300 dpi Colors: CMYK
THEME OF PRODUCT ANNEX Of course there will also be special themed reports in Business Traveller. Here you can place your product offering in an appropriate editorial presence.
ADVERTORIAL A good form of substantive content with promotional attention, a very powerful combination.
OPTIONS: 2/1 spread:
€ 6.000
ADVERTORIAL RATES 1/1 advertorial: 2/1 advertorial:
3.450 € 6.000 €
Commercial opportunities Our online options
BUSINESSTRAVELLER.NL Businesstraveller.nl is the online platform of the magazine Business Traveller with an average of over 25.000 pageviews every month. The website contains the latest news from the business travel industry, interviews with professionals and public figures, information on locations, product specials and is updated daily with news. This platform provides our subscribers also with a weekly digital newsletter.
OPTIONS BANNERING Banner Size File Size
File Type
CPM Rate
Reclangle 336*280 pixel Max 40 kb LeaderBoard 728*90 pixel Max 40 kb
.gif or .jpg .gif or .jpg
€ 40 € 46
Rates Leaderboard (728x90): Advertorial: Dedicated newsletter:
€ 65 CPM € 975 € 2.070
BUSINESS TRAVELLER E-NEWSLETTER Every week our database containing 4.300+ travel managers and business travellers are sent a Business Traveller newsletter. Here we offer a full banner option in .jpg format, advertorials and a dedicated e-zine.
Topics planned for 2024 EDITION 1
EDITION 2
EDITION 3
EDITION 4
SPRING
SUMMER
AUTUMN
WINTER
DEADLINE 22th of February
DEADLINE 30th of May
DEADLINE 19th of September
DEADLINE 5th of December
Specials in the making: • Middle East • Far East • USA
• Rail • Cruises • Luxury
• Sustainabilty • Premium Economy • Business Class
• Cars • Watches • Technlogy
• Interview CEO • Interview non trade person: • Lifestyle • Tech news
• Hoteltrends • Airline interview • MICE segment: news and • updates
• Special interest travel: • from golf, to cruises to • culinary etc
Every issue: • City nearby • City Far • Special Region update • All on Sustainability
About MICE Benelux MICE BENELUX > THE MARKET LEADING TITLE IN THREE COUNTRIES MICE Benelux currently is the leading communication platform for all MICE buyers and sellers within the Benelux. While the audience within the Benelux is growing, due to our switch to English there is also a signifcant growth from beyond these borders. With our 2 print publictions per year (also published online) we focus on the latest trends and developments when it comes to organizing, hosting and selling MICE from and to the Benelux. These publications are carefully planned to focus on the IMEX in May and the IBTM in November, so that you can promote your pressence at these fairs as well.
FACTS Target Group: Buyers and Sellers of MICE in the Benelux Frequency: 2 times a year Circulation: 6.000+ copies Publication: Print and digital Rates 1/1 page full colour: € 1.825 (210mm X 297mm) 1/2 page full colour: € 1.200 (185mm X 125 mm / 92mm X 272mm) 1/4 page full colour: € 735 (185mm X 68mm / 92mm X 136mm) Destination report per page: € 1.965
Dedicated magazine, rates: 10 Pages 15 Pages 20 Pages € 4.750
€ 5.700
€ 6.080
MICE Benelux Online www.micebenelux.com
MICE Benelux newsletter
With 20.000 page views per month, www.micebenelux.com is a major player in online communication towards to complete Benelux MICE-market. Commercial opportunities we offer are described below.
In our weekly email, sent to 3.600 e-mail addresses, we offer a full banner position in .jpg or .gif format. Along with the banner we offer advertorial possibilities.
FACTS
Also, a fully dedicated e-newsletter composed by our experienced editors is possible.
Target Group: Decision makers in MICE Benelux Page views: 20.000 per month Visitors: 3.000+ unique per month BANNER POSITION LEADERBOARD Banner Size File Size Reclangle 336*280 pixel LeaderBoard 728*90 pixel
Max 40 kb Max 40 kb
File Type
CPM Rate
.gif or .jpg .gif or .jpg
€ 25 € 30
Rates Leaderboard (728 x 90) € 35 Advertorial € 550 Dedicated e-newsletter € 1.250
Planning and themes THE IMEX ISSUE 14th -16th of May
THE IBTM WORLD ISSUE 19th -21st of November
DEADLINE 18th of April
DEADLINE 7th of November
PUBLICATION May
PUBLICATION November
EVERY ISSUE • 3 destinations nearby The Benelux, themed, but flexible
• DMC delights. Q&A etc. with DMC, what they have to offer, what sets them apart
• Surprise me….well we will. Out of the box creativity for the MICE-world
• 3 destinations far away, outside Europe
• Tech update. What’s new in MICEtechnology?
• Sport and gigs. Golf, Formula 1, Olympics and all other exciting events to visit.
• Sustainable update. What’s the latest sustainable news?
• Airline updates. New direct flights, new MICEpossibilities etc.
• The long read interview. An in depth interview with a decisionmaker.
• Trends, market updates, need and nice to know. All the news you need!
• Hotel news. All on the latest openings and revamps.
• IMEX Preview. Make the most of the show!
• Benelux Possibilities. Exciting micepossibilities on our doorstep. • Destination Deep dive. A large in depth report of a destination • Convention Centre Spotlight. What can they do, what is their news>
6
Events TravDay Mission
Targets
Twice a year TravDay is thé B2B event for Dutch travel professionals. Suppliers and buyers meet each other at a dynamic exhibition floor. Networking, inspiring and doing business are key during this one day all-inclusive event that ends with a networking walking dinner. It’s the perfect opportunity to meet this many (potential) partners in one day.
AUDIENCE
600 travel agents, buyers and CEO’s PERIOD
Yearly in March and October Participate during TravDay as an exhibitor and get in touch with the top 600 travel agents, buyers and CEO’s in the Dutch travel industry.
Events Travel Gala & Travel Awards Mission
Targets
During the Travel Gala the complete Dutch travel industry shows appearance. There are OTA’s, tour operators, travel agents, airlines, tourist offices, travel technology providers, ZRA’s and e-commerce players.
AUDIENCE
The Travel Gala is a well known event for over 25 years and running!
The Dutch Travel Industry PERIOD
Every year, last Saturday in January Become a sponsor of the gala and get the spotlights on you before, after and during this festive evening joined by over 450+ decision makers in Dutch travel industry.
Feel free to contact us! Sales
Sales
Sales
Sales
T.J. van Apeldoorn Tel: +31 (0)35 67 28 855 E-mail: tj@travmedia.nl
Dennis Ebbers Tel: +31 (0)35 67 28 855 E-mail: dennis.ebbers@travmedia.nl
Tina Bakker Tel: +31 (0)35 67 28 855 E-mail: tina@travmedia.nl
Dennis de Groot Tel: +31 (0)35 67 28 855 E-mail: dennis@travelpro.nl
Websites: www.travmedia.com - www.travmagazine.nl - www.travecademy.nl - www.businesstraveller.nl - www.micetravel.nl