ActivateUTS 2017 O'Day Rate Card

O’Day 2017 advertising - promotion - experiential marketing

Who is ActivateUTS? ActivateUTS enriches campus life through engaging students to be involved, be active and healthy and have a positive work, study and life balance. We support over 130 club and societies, scholarships, activities, events and initiatives that engage the UTS community and untimately enhance the student experience at UTS. We’re the place students come to when they’re looking to make new friends, meet like-minded people, make connections that last a lifetime, and provide them with opportunities to evolve and add to their key graduate attributes. ActivateUTS is commited to making the UTS environment one of safety, inclusion, accessibility, diversity, innovation and a place where leadership is encouraged and developed. We empower our students to increase their employability through participating in our programs and activities.

There are many opportunities for your brand, product or services to be involved with our events and activities throughout the semester, beginning with O’day. Join us for a day of fun and games with ActivateUTS, where you can interact with our students in a casual and relaxed environment. We strongly encourage your creative ideas that think outside the box and create attention, intrigue and excitement at your stand. Continue on to see what’s available. We hope to see you at UTS soon!

Our reach UTS is a growing urban university with a population of over 42,000 students. A young, dynamic and fun place to be for students located in inner city Sydney, UTS is a hub for creativity and innovation. Focusing on technology and experience, our students are highly engaged, interactive and interested in new opportunities. Through a vast range of activities and events on campus, we can offer your brand the opportunity to connect with this key market segment through corporate stalls, advertising or experiential marketing initiatives.

THE YEAR THAT WAS 2016..

Fit

45,079

activateuts

visits to date

gym

litres of

beer sold at

used

Clubs

10,000 35,836 event free

given out

attendees

51%

male

49

%

female

students

International Domestic

% 12,384 students 66 30,290 years of25 age students

and program

45%

Clubs

IN Social Clubs

show bags

5,500 students uts

diaries

students

18,656

12,500

of

are under

of

students speak another

language

3,354 staff

O’Day - Thursday 2 March 2017 O’Day will be an opportunity for you to engage with our students through fun and games. We will have board games, activities, freebies, club demonstrations, free show bags and so much more.

You are welcome to include this theme into your advertising, promotion and experiential activations. Take advantage of the opportunity to introduce your brand to UTS students across multiple platforms and mediums, and make your brand recognisable from the first interaction. We encourage ‘thinking outside the box’, and the more creative you get with your stalls and offerings and stand out amongst the other brand exhibitors, the greater impact you will have on your target market, and their subsequent brand recognition and purchase behaviour.

Event hours The day begins at 10am and concludes at 4pm. You must be at your allocated space when the event begins.

Bump In / Bump Out You are permitted to bump-in on Wednesday 1 March after 5pm. We do not provide security, so it is at your own cost if you would like security present at your stall. Please inform Kathryn if you wish to arrange this. Alternatively, you can bump-in between 7-8am on Thursday 2 March. There is no vehicle access to any of the event areas. Access to the event areas is through the Building 1 main entrance (off Broadway), or through Jones St. Parking The University has no on-site parking. However, there are two car parks that are convenient to the university, located within easy walking distance to the Broadway Campus.

1. http://www.interparkaust.com.au/

Located within one of the Broadway campus buildings this is the most accessible to the

exhibition space.

2. http://www.wilsonparking.com.au/go/wilson-car-parks/nsw/187-thomas-street

Located within easy walking distance of the Broadway campus Delivery Instructions It is the responsibility of the exhibitor to arrange with local agents for the advance delivery, receipt and storage of display material. As space is limited and we are going for a more interactive and ‘green’ experience for 2017 the emphasis is not on bringing lots of paper materials but engaging with students face to face and having them register to your websites, mailing lists etc. via iPads and tablets (these are to be provided by stall holders and will not be provided by ActivateUTS).

All materials must be clearly marked with “ACTIVATEUTS O’DAY” and the exhibiting company name. At the conclusion of the event, all materials must be removed from the venue by 7pm. ActivateUTS will not accept deliveries of any size, unless prior arrangements have been made.

Security ActivateUTS storage areas are not manned. ActivateUTS takes no responsibility for exhibitor goods. Exhibitors should remove all valuables from their booths when the exhibition area is closed or unattended.

Booking Form

Please complete the booking form and tick the appropriate options. All prices are exclusive of GST. All bookings must be received by no later than Monday 13 February, 2017.

Please return completed and signed form via EMAIL to kathryn.hanna@uts.edu.au Company / Organisation Name Contact Name Phone Number Email Address Postal Address ABN Organisation working on behalf of Stalls All stalls will be located inside for 2017 O’Day  Standard (3m x 1m) $1600  Premium (6m x 1m) $3000  BYO marquee (3m x 3m) $3400 * Please note- if your marquee is larger than 3m x 3m please inform Kathryn of the size via email and a quote will be provided

Roaming sampling  Product Sampling $650 per hour (No flyers permitted unless an exclusive UTS discount code or benefit. Four hours maximum; four staff maximum; staff must remain within the dedicated area advised by ActivateUTS. We encourage you to think outside the box and use stickers, temporary tattoos, fancy dress etc to stand out amongst the crowd.)

Playground Magazine (O’Week Edition)  Full page ad $1200  Inside back cover $1600  Inside Front Cover $1900  Back cover $2200 Specs: B5 | 5mm bleed | crop marks | hi-res pdf Digital TV Screen Advertising  1 week rotation $1400 Specs: 1920px (w) x 1080px (h) | Medium 72dpi JPEG Coffee Cup Advertising/ Branding  Distributed through ActivateUTS cafes $0.60 per cup & lid *production/ delivery of cups at client cost. Available dates in cafes to be advised by ActivateUTS staff Website Advertising (www.activateuts.com.au)  Homepage skins

$2200 per week Specs: 311px (w) x 1080px (h) | 72dpi JPEG * available dates to be advised by ActivateUTS. Availability begins from 23 February REGISTERED CHARITY  Registered charities receive a 15% discount on advertised rates. Please tick if you are a registered charity, and list your registered name below Please provide a brief overview of the activities taking place at your stall, and/ or the advertising message in your promotional materials.

The advertiser agrees to pay the sum outlined above plus GST to ActivateUTS, 30 days from the invoice date, and no later than 7 days prior to event. The advertiser understands that if payment is not made by this time, the agreed advertisements and/ or bookings will be cancelled, and 50% of the total payment will be required from the advertiser as a cancellation fee. The advertiser understands that all artwork supplied is subject to final approval by ActivateUTS.

Name Sign Date Total amount due

Terms & Conditions On Campus Promotions 1.

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The Hirer must carry a current public liability policy to the value of $AUD10,000,000 and a certificate of currency is to be presented to ActivateUTS seven (7) days prior to promotional activity commencement.

The Hirer is required to provide relevant corporate identification and disclose all activities that they intend to run as part of their promotion. Anything outside of what is proposed on this form that occurs on the actual day of the promotion, as determined by ActivateUTS, is not permitted and may result in the immediate cancellation of your promotion.

The Hirer is responsible for the set up and pack down of their promotional activity within the agreed bump in and bump out times. If you are delivering materials to UTS, you must organise people to be on campus at the time of delivery to accept goods. ActivateUTS staff will not receive or store large deliveries unless agreed upon prior to delivery of goods.

No promotional material is to be left on campus outside of the date(s) and time(s) specified on this form.

Please ensure your stall is returned clean and in the same condition as the beginning of the day. If rubbish and other items are left at your stall that require cleaning, you will receive a cleaning invoice for the service.

Promotional material (including clothing), or behaviour, that may be deemed discriminatory or offensive, or that contradicts the policies or requirements of UTS and/or ActivateUTS, is not allowed on campus.

Organisations found breaching this term will be asked to leave the premises immediately. For further details about ActivateUTS policies contact ActivateUTS Communications & Marketing Manager. For further information about UTS policies visit http://www.gsu.uts.edu.au/lrp.html.

The use of loud speakers or PA equipment is not permitted as part of your promotional activity. If it is a requirement to use such equipment, approval by ActivateUTS must be obtained in writing prior to the commencement of your activity. During semester the usage of loud speakers or PA equipment may only occur during common lunch hours, typically 12:30pm – 1:30pm, Thursday & Friday.

The promotional activity can only take place in the area approved by ActivateUTS. Any provision of catering, sampling or giveaways must be approved by ActivateUTS, and must be listed on your booking form or communicated in writing with your booking.

Promotional activities must adhere to the ActivateUTS Liquor Licensing and Security requirements, as determined by ActivateUTS. For further details about these requirements contact the ActivateUTS Communications & Marketing Manager.

Advertising 1.

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Any artwork supplied is subject to final approval by the ActivateUTS Communications & Marketing Manager.

Advertising that may be deemed discriminatory or offensive or that contradicts the policies or requirements of UTS and/or ActivateUTS is not allowed. For further details about ActivateUTS policies contact the ActivateUTS Communications & Marketing Manager. For further information about UTS policies visit: http://www.gsu.uts.edu.au/lrp.html

Bookings and Cancellations 1.

This booking request does not constitute acceptance by ActivateUTS. If approved, a booking

confirmation will be sent to the email address supplied within 10 working days from the date shown on this form.

2.

You will be invoiced to the contact name and postal address supplied on this form.

3.

Payment for on all bookings and on campus promotions is to be made within 7 business days upon receiving

invoice. Failure to comply with this will result in booking cancellation. Bookings are not confirmed until payments

are received. Your payment must be received 7 business days prior to event.

4.

All booking cancellations incur a 10% charge of the total fee, plus GST, and must be made in writing. Any

cancellation received less than fourteen (14) days prior to the date of the promotional activity will forfeit full

rate. This is not negotiable.

5.

ActivateUTS reserves the right to cancel any booking that is deemed discriminatory or offensive at the

discretion of the ActivateUTS Communications & Marketing Manager.

For more information or bookings, please contact: Kathryn Hanna Communications & Marketing Coordinator E: kathryn.hanna@uts.edu.au P: 02 9514 2325 Like us on Facebook: facebook.com/activateuts Follow us on Instagram: @activateuts Add us on Snapchat: @activateuts