Beauty Launchpad India, March 2020

Page 1

RNI. NO:.DELENG/2014/56137 DL (S)-17/3529/2020-22

March 2020 www.beauteespace.net #beautylaunchpadIND

` 100



RNI. NO:.DELENG/2014/56137 DL (S)-17/3529/2020-22

March 2020 www.beauteespace.net #beautylaunchpadIND

` 100

COVID-19 ImpaCt To Put Beauty Industry On Life Support






Editor In Chief & Publisher Ritoo Jhha

EDITORIAL

i

Features Editor Isha Gakhar Editorial Coordinator Rakhi Jerly

COnTRIbuTORs

as see it!

Meher Castelino

ART Designer Raghab Panda MEDIA & EvEnTs Marketing Manager K. Nanda Kumar (South) Marketing & Distribution Consultant Kaushik Karmakar (East) Distribution Real Fortune Life Marketing and Services (East) GM. Finance & Administration Ashish Jha Administrative Exective Harvinder Solanki

Dear Friends

Legal & Corporate Affairs Atul Jha (Manu Law Associates)

We will continue our efforts to bring you the best even in these dire times. The valiant salon industry continues to fight it — hygiene being emphasized like never before. The drop in footfalls continues and the closure of salons becomes inevitable but hopefully as Indian summers rain down on us, Corona will be the best riddance. We get you analyses and insights, collections, interviews (look out for inspiring Guy Kremer & Sukirti Patnaik — a woman entrepreneur who manifest, how grit, passion & dedication can take you places.) Stay inspired with our gutsy women pages.

bEAuTé EspACE MEDIA pvT LTD New Delhi | A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110 048, India. Tel: +91 11 4132 4010 Mumbai | 71, Ganga Tower, A wing, 202, 2nd Floor, Tilaknagar, Mumbai - 400089, Maharashtra, India, Mobile: +91 9619544787 Chandigarh | The Pioneer, SCO 61,1st Floor,Sector-20-C, Dakshin Marg, Chandigarh-160020, India Ph: 0172-4603847, 08427011004

Our prayers for the healing of the world!

www.beauteespace.net

Write in & to support our journalism, subscribe NOW!

Ritoo Jhha, Editor in Chief @beautycaravan

Finance & HR Consultant Sarwar Raza (Legislegal)

@rjhha

@ritoojhha

Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Alyson Osterman

Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed in Print Works, C-94, Okhla Phase-1, New Delhi-110020, India and Published at Beauté Espace Media Pvt Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi - 110048. Editor: Ritoo Jhha. Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 914062042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.



CONTENTS Off the Shelf 38 Product Launch 40

On The Cover

Dermat 42

News Updates 12 Industry Watch 14

Quick Updates on What’s Happening in the World of Beauty Coping with COVID

Hair Preview 18 Innovation 20 In Focus 22 Guru's Talk 24 Cover Feature 26 Trend Alert 30 Portfolio 32 Interview 36

Hair at this Moment: Get All the Latest Updates of Hair Industry! POLLUTION DETOX Keep it Sleek & Straight Guy Kremer: 45 years in Hairdressing & Counting... The Creatures Short Cut to Style Indian Browns 2.0 French Voyage to Indian Coiffure

Beauty Block: Find Out What’s New and Raging on the Beauty Block! The Imperial: Adds Supreme Skincare Advanced Skincare Solutions

Skincare 43

Face the Summer Sun Fearlessly with Cheryl’s Cosmeceuticals

Cover Feature 44

Lakmé Fashion Week Summer/Resort 2020 Trends

Special Feature 48

Of Captain Marvels & Wonder Women

Tête-à-tête 50

The CreaTures Hair & Art Director: Danny Pato using Davines; Salon: D&M hair Design; Photographer: Mara sommer; Producer: ryland Wood; Stylists: Danny Pato & rachel Morton; Make-up Artist: Kiekie stanners; Models: heidi, Jenna and sophia from red11

Regulars

Beauty

Fitness is my Lifestyle

Business Profile 52

Laayana @ Kolkata

Report 53

Tough Times, Huge Insights

Women Entrepreneur 54 Event 56

Indulge Your Passion: A Story of Diligent Focus Valentine’s with Lalossa


SubScribe Now

Subscription ........................1 Year ..................... 2 Years .........................3 Years Cheque*/ DD No............................................................ Dated....................................... for `...................................... drawn on (specify bank)................................................. *Favouring Beaute Espace Media Pvt. Ltd., payable at New Delhi Date........................................ Signature............................................................................. Name Mr/Ms......................................................................................................................... Designation............................................................................................................................ Company................................................................................................................................. I am [ ] Salon owner

[ ] Professional

[ ] Entrepreneur

[ ] Others - please specify Address.................................................................................................................................... City............................................ Pin Code...............................State .................................. Tel......................................................................... Fax ........................................................... E-mail....................................................................................................................................... Subscription No. (for Official use Only) ................................................................... (Please attach your business card)

No of Issues Term Cover Price (`) Saving Discount Amount (`) Amount Payable (`)

12 1 Year 1200 30% 360 840

24 2 Years 2400 40% 960 1440

36 3 Years 3600 45% 1620 1980

Please fill in the order form and mail with your remittance to : Subscription Department - Beauty Launchpad India, Beauté Espace Media Pvt. Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, Near Savitri Cinema, New Delhi - 110048; Tel: 011 41324010 Sagar Raj Chakraborty (North): + 91 - 9953949021 K. Nanda Kumar (South): + 91 - 9962557223 Kaushik Karmakar (East): + 91 - 8420093367 Url: www.beauteespace.net; www.salonnspaguru.com Facebook: https://www.facebook.com/BeauteEspace.net

Terms & Conditions : This is a limited period offer. Rates & offer valid in India only. Allow 3-4 Weeks for processing of your subscription. Payment can be made only through cheque, demand draft and not cash. Beauté Espace Media Pvt. Ltd. will not be responsible for postal delays, transit losses or mutilation of the subscription form. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi/New Delhi only. Beaute Espace Media Pvt. Ltd. reserves the right to accept or reject any or all forms at their absolute discretion without assigning any reason.


GLOBAL NEWS

Now

ews Quick updates on what’s happening in the world of beauty

ABM Announces Molly siMs As soMe™ skincAre BrAnd AMBAssAdor

The innovators at Aesthetics Biomedical (ABM), a leading aesthetics product development corporation, welcomes actress, model, author and philanthropist Molly Sims as Brand Ambassador for SoME™ Skincare That’s All You. Supermodel and supermom Molly Sims has been a longtime advocate for the skincare benefits of Platelet Rich Plasma (PRP) and believes that it is the Future of Natural Beauty. SoME™ Skincare That’s All You claims to be the only patented, clinically proven, first-of-its-kind personalised PRP skincare for at-home use. “I’m a huge believer in PRP! Years ago my dermatologists introduced me to PRP in conjunction with micro-needling treatments. I instantly became obsessed with it, so it was a dream come true when I found out that Aesthetics Biomedical developed SoME™ because I now have the unprecedented ability to harness the benefits of PRP at home in my daily skincare!”, says Molly Sims.

cosMoprof WorldWide BolognA 2020 rescheduled Following the release of the emergency decrees to limit the spread of Novel Coronavirus in Italy, as well as the latest restrictions confirmed by other countries in Europe, Asia, and the American continent to limit international travel, BolognaFiere Cosmoprof SpA has announced a further postponement of Cosmoprof Worldwide Bologna 2020. The 53rd edition of the beauty business event is now rescheduled for 3rd to 7th September 2020. “Since the beginning of the emergency linked to the outbreak of Coronavirus in Italy on 23 February, we have been constantly monitoring the situation, with the aim of identifying the best solutions to support the cosmetic industry. The restrictions affecting our country and the limitations on international travels announced by other nations do not currently create the necessary preconditions for the business and networking activities at the basis of a global event such as Cosmoprof. The decision to further postpone the show in September, also based on evident prudential reasons related to the health emergency, is the result of a responsible dialogue with associations and institutions, with the common goal of creating the best scenario for the relaunch of the sector,” says Gianpiero Calzolari, President of BolognaFiere. “The news of the postponement of the 2020 edition of Cosmoprof Worldwide Bologna in June dates to 24th February, but the evolution of the emergency linked to the outbreak of Covid-19 made it necessary to further rethink the period of the event. Following a series of comparisons and analysis of the needs of companies and operators, we understand and agree with the decision taken by our partner BolognaFiere to reschedule the event for September. Never as at this time, do trade fair and industry need to act together for the appointment which – this is our wish – will represent one of the crucial stages of the recovery for the sector in the post-Coronavirus phase. In the next future, Cosmetica Italia will embody even more the values of a key sector for our country and flagship of Made in Italy. It would be a success to see our companies confirming their presence at this extraordinary September edition of the most important event in the world for the beauty sector,” comments Renato Ancorotti, President of Cosmetica Italia, Professional Care Association.

MAkeup MuseuM To pArTner WiTh nordsTroM Nordstrom will merchandise the Makeup Museum gift shop beginning 1st May 2020, the museum’s official debut of the immersive Pink Jungle: 1950s Makeup in America exhibition at 94. Gansevoort Street. The gift shop merchandise will include products to create the perfect cat eye, red carpet essentials, iconic fragrances, and curation of red lipsticks alongside tote bags, compact mirrors, and other items with exclusive Makeup Museum designs. As part of the partnership, Nordstrom stores in top markets will give customers the opportunity to purchase Makeup Museum themed products tied to the history of make-up and its ongoing impact on society. 12  Beauty Launchpad India | 03.20

PRNewsfoto/Makeup Museum


Smashbox has unveiled its own exclusive Always On Liquid Lipstick shade GULA-BAE, created especially for the women of India. With the launch of GULA-BAE, the brand also announced Sobhita Dhulipala as their first brand ambassador in the country. GULA-BAE is a playful millennial take on the Indian word ‘Gulabi’ which means pink. While pink is a relatively common shade, it is conventionally classified as a ‘pretty, neutral’ hue. With GULA-BAE, Smashbox aims to break conventional stereotypes of the colour by making it the most desirable shade for Indian women & showcase its versatility.

ABTP OPens iTs FirsT CenTer in GurGAOn AT DAivAm Wellness ABTP and Daivam Wellness have joined forces with the aim to change the way we look at pain management. ABTP has brought to India cutting-edge philosophy in the field of sports science and technology. They provide scientific analysis and treatment to both athletes and non-athletes, ensuring they understand their bodies better and manage injuries and pain effectively to optimize performance. Dr. Alok Chopra, Founder and Medical Director, Daivam Wellness said, “We at Daivam, have a science-driven, system-biology medicine approach which is similar to ABTP that looks at the person as a whole, the exposures and how their genetic expression is controlled by lifestyle, nutrition, environment and mental attitude - ABTP and Daivam Wellness together help their clients in reviving their body mechanics efficiently and attaining the state of physical self-awareness.”

Kiehl’s 14Th sTOre OPen AT seleCT CiTyWAlK, sAKeT

leADer meDiCAl sysTems BrinGs ‘is CliniCAl’ TO inDiA American skincare brand iS CLINICAL recently launched their products and services in India at Sahara Star with an intimate soiree hosted by its co-founders – Bryan Johns and Alec R. Call – in exclusive partnership with Leader Medical Systems Private Limited. Commenting on the launch, Bryan Johns – Co-Founder, President and CEO, iS CLINICAL said, “With a presence across 64 countries, we are extremely thrilled to now launch in a dynamic market like India. With our strong lineage, we have leveraged our team’s expertise in scientifically formulated skincare products with efficacious ingredients and international brand management to design a line of advanced anti-ageing products that inspire radiance and confidence which will now lend its mastery to beautiful people of this country.” Leader Medical Systems Private Limited provides aesthetic & medical devices for dermatologists, Skin Clinics, Plastic Surgeons, hospital, home and specialist environments in India. With the launch of iS CLINICAL, they have now forayed directly into the Indian skincare market.

New York City-based apothecary, Kiehl’s Since 1851 has opened the doors to its 14th store in India at Select CITYWALK Mall in Saket, New Delhi. Kiehl’s advocate and Bollywood actor Jim Sarbh was present at the launch celebration and spoke to the media about his journey with Kiehl’s India and his favourites from the brand. “My association with the brand has been going strong for quite some time now. Kiehl’s as a brand has always gained my attention not only because of their skincare products but also for upholding their history of 169 years. Honestly, Kiehl’s India happened to me at a time when I knew I was ready to make a conscious choice in selecting a skincare brand which would help me rejuvenate my skin. I can only say I am elated to be a part of Kiehl’s India and be an extended family to the brand. Now to pick up my favourite products from the brand I don’t need to make an international trip. I have been an avid user of Powerful strength line reducing concentrate; it is one of my essentials in my skincare regime. I congratulate the brand on their 14th store and wish Kiehl’s India all the very best for their future endeavours,” said Jim Sarbh. The event also saw experts from the Kiehl’s team offering a series of informative sessions on research, testing, sampling and packaging – offering a glimpse into the extensive process which goes into making a Kiehl’s product. Shikhee Agrawal – AVP, Kiehl’s India said, “We are elated to have this opportunity to open our 14th store in Select Citywalk in a new Kiehl’s store environment. This new store design expresses the vitality of the brand’s heritage within an enlightened and revolutionary retail environment. We as Jim Sarbh with Shikhee Agrawal, AVP - Kiehl’s India a brand are assured that this new store will continue to strengthen the market share of Kiehl’s in India and bring about new growth in the business. Look forward to receiving the same love and appreciation from our patrons.” 03.20

|

Beauty Launchpad India

13

INDIAN NEWS

sOBhiTA DhuliPAlA FOr smAshBOx inDiA


Industry Watch

COVID

As the world slowed down and took a break on account of the Coronavirus pandemic, the Indian salon industry was already facing major threats that extended to even temporary shutdown of businesses. Here’s a quick roundup on how the industry is currently coping with the situation.

I

n a world where most economies are bracing for the worst possible scenario that results from a pandemic like the Novel Coronavirus Disease, not many industries can escape the consequences for long. Needless to say, a high-contact sector like the salon industry was one of the first casualties as clients began to cancel appointments to practise social distancing. Public spaces are being increasingly deserted, events are limited — even cancelled or postponed, workspaces are considering the ‘workfrom-home’ option for employees, and suddenly, people do not see their salon appointments as a risk worth taking. Despite the best of assurances regarding hygiene and safety, several doubts arise in our minds. Misinformation seems to spread faster than the virus itself and it’s not easy containing it in a world hooked to social media. While it is absolutely necessary to be cautious, taking precautions based on the right information is the need of the hour — it will not only help you prepare well for this fight against a global threat but will also help avoid unnecessary anxiety. Guidelines set by the WHO and updates from government authorities are the best bet for useful information. Following these, several industries are in the process of setting up a pandemic protocol to ensure maximum safety for all stakeholders. However, for the salon industry, this is a bigger challenge. Speaking to Beauty Launchpad, Indian salon industry leaders shared their insights on the Covid-19 impact on businesses, irrespective of size, reputation, or location:

14  Beauty Launchpad India | 03.20

Safety on Priority The Indian salon industry’s turmoil was not only caused by dropping revenues but also the struggle to keep businesses open during the Covid-19 prevention lockdown in several states. While many shut shop immediately, others decided to cope with the recommended precautionary measures. ENRICH, BBlunt, Bespoke, Nail Spa by Gurpreet, June Tomkyns, Time Machine, Nikhil Sharma Hairdressing, LOOKS and BON Temps, to name a few, are salon brands who took immediate steps to fight the threat to business and assure safety to their clients. They stocked-up on sanitizers, frequently disinfected tools and stations, and deepcleaned the salon space as often as possible. Salon staff were also given crash courses on maintaining respiratory hygiene and were updated on preventive measures. Mumbai-based salon ENRICH encouraged everyone to take precautions at all times to stay ahead in the game. They took to their social media to highlight the issue and spread the message “Precaution Begins with You”. Single-use disposable towels, sheets, headbands, capes, gloves, and napkin are recommended to significantly reduce the risk of contamination within a salon space. “When we perform a service we use mono-dose packs. All products for your service come in a sealed pack that is opened only once and only for you. This way single packs multiply hygiene and safety,” states ENRICH’s social media post. As a precautionary measure, the salon had even discontinued the threading service

PHOTO: ENRICH SALON

Coping with


across Mumbai, Pune and Bengaluru outlets. They also reduced the working hours and maintained staff at half-strength. Vikram Bhatt, Director, ENRICH Salons also shared that the salon has seen a revenue drop of 25% during this phase. sumit Israni, Managing Director, Geetanjali Salons announced on his social media, “i understand my role towards the society thourgh our salons. We serve you necessary hygiene and are trendsetters ourseleves. i am thankful to the loyal coustomers and employees of my brand, Geetanjali Salons, for binding their faith with us. We are taking every possible measure to keep away from the harmful virus. i appreciate every feedback, which makes a difference in the experience we offer to you and makes you feel more safe.”

IMAGES: ANNA SHvETS FROM PExELS

Geetanjali also came out with a basic hygiene checklist on their instagram feed, that includes: P cleanliness & hygiene check after every service P serving water in single-use cups P Masks for employees P Monitory washroom hygiene P tools sanitized after every service

“at the Body Shop, our store teams always follow strict hygiene protocols. We have reinforced these in line with the latest World Health organisation guidelines. We have also made the decision to stop make-up & skincare demonstrations and to minimise any skin-to-skin contact in our stores. We have removed all testers from our stores and encourage sampling through sealed samples only. We are closely monitoring the developing situation and taking all precautions to protect our customers and colleagues alike. With the developing Coronavirus situation in india, the safety of our customers and colleagues is paramount. additionally, we are seeing many mall closures and much-required contingency measures by local governance coming into action. to help our customers to shop from the comfort and safety of their homes, we have launched a home delivery service. the order will be delivered within 24-48hrs. our online store is also available to our consumers and we are encouraging them to shop online.” — antara Kundu, Marketing Head, the Body Shop (asia South)

03.20

|

Beauty Launchpad India

15


Industry Watch

On a Break fOr Safety’S Sake While some were ready to fight it out, others like Jean-Claude Biguine, Vipul Chudasama Salon & Academy, Nalini of Nalini & Yasmin Salon, Savio John Pereira Salons, Ambika Pillai Salons, and Kromakay Salons are a few that have announced temporary shutdown of operations. More are expected to follow suit, as the situation progresses.

A slowdown in revenue is the immediate result of the ongoing situation. “the impact is already a 50% drop in clients and revenues. already our salons in malls are closed. We haven’t even seen the peak of this pandemic. these next few months are going to be extremely challenging. I hope we don’t pay the price of human lives as China and Italy have endured. god speed to all and stay safe!” said Vikram Mohan CeO & Co-founder, Spalon India. Veer Kaul - director, headmasters Salons pointed out how deep the threat runs for salon businesses. He says, “Covid-19 will severely impact the business. Impact of demonetisation and other government orders had as it is slowed down consumption. Lower consumption meant a more competitive market scenario, resulting in lower operating margins. Salons and Spas are predominantly high fixed-cost businesses and have been suffering on account of low capacity utilisation. Covid-19 will cascade this further and immediately, jobs losses will happen. If the situation does not improve in the next 30 days the shutdowns will start. In regard to how we are managing the Coronavirus threat at headmasters, we have heightened our health and safety checks. Staff and equipment are sanitised daily. Customers are advised to follow safe practices too.” as we go to press salons are shutting business till 31st March 2020 - LOOKs, Lakmé, JcB, savio, natasha & others across India. Mandatory by government orders in some states.

Vikram Mohan

Veer Kaul

*Information provided in the article was accurate at the time of going to print.

16  Beauty Launchpad India | 03.20

We are exercising every possible precaution to ensure our spas are safe. Precautionary measures taken are: P extensive cleaning & sterilisation of the massage tables and equipment between sessions. P Sanitising laundry, PoS machine, door knobs, chairs, light switches, cell phones, keyboards & anything else we or our clients touch. P Our therapists undergo strict cleaning procedures, including frequent and thorough hand-washing & sanitising surfaces, which is necessary to help prevent the spread of coronavirus. P face mask will be used as a precaution during massage sessions, if the client has fever or cough. the masks will be discarded into a closed bin, after one use. P acohol-based hand sanitizer can be found at our reception desk, therapy rooms and wet area. — Miriam Mathew, Managing director, Lobelia the Spa keeping in mind the ongoing situation. We encourage all our staff members to work on an alternate day basis. Managers will be preparing roasters where half of their team works one day and the other half on the next day. We have taken this step to keeping the health and convenience of our team in mind. — sanjay dutta, founder & Owner, LOOkS Salon

CLOCKWISE FROM TOP LEFT: IVAN LATTUADA/IMAXTREE.COM (2); ESTROP/GETTY IMAGES

InduStry InSIghtS


Hair: Sophie GibSon and Jonathan turner; Make-up: KirSten baillie; Styling: Clare Frith; pHotograpHy: MiChael YounG

HAIR


Hair / Preview

Hair

What’s new in d hair-town? Rea re! on to know mo

w o n d n a e r He

Haircare accessories brand Mr. Barber, exclusively marketed and distributed by ESSKAY Beauty Resources in India, presents the Mr. Barber Ultima Shine hair iron featuring an anti-static plate made of nano-smooth titanium technology. The negative ions are expected to help smoothen and soften the hair, while Far infrared technology evenly distributes heat to prevent damage. The hair iron also offers a flexible temperature setting from 140°F to 450°F to suit all hair types. With a 450°F maximum, this product has a heat vent system to preserve the electronics and dual buttons to adjust the temperature.

Look & Learn with Award-winning international hair colour expert Sophia Hilton International Skills Academy conducted the second edition of their three-day educational workshop in Mumbai, designed for individuals who want to refine their skills and be in tune with the International standard of hairstyling and business processes.The workshop was attended by over 48 renowned salon owners and hairstylists across India. Hair colour expert Sophia Hilton and her team presented a masterclass on two prominent trends in the international market — Perfect Bleed and Cheating Balayage. On the business end, the students were taught how to use social media to connect with potential clients and how to create aesthetically pleasing images by just using their phones. Drawing from her personal experience, Sophia and her team emphasized on the Dos & Don’ts of social media and how to carve out a unique identity that is true to one’s personality and brand image.


Schwarzkopf Professional

India Hosts Second Edition of SABC

S

haping Authentic Beauty Congress (SABC) Hairdressing Awards Competition by Schwarzkopf Professional India is back for a second edition, after a successful debut last year. Through this event, Schwarzkopf Professional aims to offer every hairdresser a platform to showcase their talent, a journey to sharpen their artistry, and an opportunity to compete with the best, internationally. The SABC 2020 Hairdressing Awards competition kickstarted in Bangalore on 25th February 2020. This will now be amplified across other major cities such as Chennai, Kolkata, Delhi and Mumbai, followed by the penultimate finale in India later this year and the grand finale in Japan, in 2021. The event started with Schwarzkopf Professional Experts showcasing the latest in cut and colour, in an interactive format. Following this, each of the torch bearers of last year’s Grand Finale in India showcased their work to inspire and encourage the audience. This was followed by the launch of a new segment on photography mentorship for the aspiring participants to capture their looks in the most creative, fashionable, and impactful manner. Speaking about SABC 2020, Melissa Hughe - National Technical Head, Henkel Beauty Care India said, “Schwarzkopf Professional has always strived to showcase only the best in the hairdressing industry - from our technology, products, techniques and experts. With the second edition of SABC, we want to raise the bar higher and give young, passionate and enthusiastic hairdressers of our country a platform to showcase their talents internationally.” 03.20

|

Beauty Launchpad India

19


Hair / Innovation

POLLUTION DETOX Give your scalp and hair the much needed exfoliation with L’Oréal Professionnel’s new Hair Spa Pollution Detox* Service.

20  Beauty Launchpad India | 03.20

*


Why do we need a Hair Spa Pollution Detox* Service ? With high pollution levels across the country, our Scalp and Hair are under the constant attack of pollution. This leads to increased greasiness of the scalp, dandruff and dull looking hair. If this is left untreated, it can lead to more permanent damage of the scalp and hair. A detox service, not only will cleanse the scalp removing pollutants and excess dandruff, but also will leave the hair feeling nourished and healthy.

How does the New Hair Spa Pollution Detox* work ? This Hair Spa Detox* service is powered with Hair Spa Scalp Re-Balancing Scrub. The scrub helps to cleanse by exfoliating the scalp and removing dead cells and other impurities, while still being gentle on the scalp. It is powered with tea tree oil and purifying agents with argan shells Micro-exfoliators to get rid of the excess dandruff^, leaving the both the hair and scalp literally ‘detoxed’. The cooling menthol gives a relaxed and soothing feeling throughout the Pollution Detox* service in salon. The signature Hair Spa Cream bath then nourishes and hydrates the scalp and hair to make it look healthy again.

How to maintain the health of your scalp and hair ? Hair Experts recommend that consumers must come to the salon for a Hair Spa Pollution Detox service every 45 days, for a deep exfoliation of the scalp and hair with the signature scrub and cream bath. This must be followed up with the home care : Hair Spa Detoxifying range – a shampoo and conditioner, enriched with tea tree oil to maintain the everyday health of your scalp and hair.

Hair Spa is a trademarked brand by L’Oréal. This iconic brand has successfully led the professionalization of hair and scalp massage based services in salons in India. *Pollution Particles and Impurities ^Visible flakes only 03.20 | Beauty Launchpad India

21


Hair / In Focus

Keep it Sleek & Straight 22  Beauty Launchpad India | 03.20

Style your hair straight without worrying about damage with Opti.Sculpt & Opti.Straight


2020

is already in it’s third month! But that doesn’t mean a lull in the festivities - a packed calender of celebrations await your clients this month, from wedding parties to the festival of colours - Holi. Everybody wants to look their best for the these joyous occasions, and why not? While they all desire to have professionally-styled hair and the trendiest looks, reservations about hair damage can often prevent them from taking a step towards flaunting picture-perfect hair. On the other hand, self-styling hair daily can often be time

consuming, especially when one is balancing various commitments at the same time. Your clients are all searching for that one solution to make hair manageable and and keep it always perfectly maintained, without worrying about constantly re-styling and touching up. Opti.Sculpt and Opti.Straight by MatrIx will help fulfill your clients’ desire for sleek, beautiful and manageable hair. this season, help your clients forget their worries and embrace their hair in all its perfectly sleek glory!

In–Salon Service: To help clients effectively enhance the beauty of their hair, MATRIX India offers two in-salon straightening services - Advanced Shaping Service by Opti.Sculpt and Natural-Soft Straight Service by Opti.Straight.

nAturAl-SOft StrAIgHt ServIce by OptI.StrAIgHt:

AdvAnced SHApIng ServIce by OptI.Sculpt: Recommend the Advanced Shaping Service by Opti.Sculpt, to help your clients achieve lustrous locks. It is powered by Cera-Sculpt technology featuring Elastin, Collagen and Ceramides to give sleek, straight hair with movement while nourishing it. The breakthrough lowodour formula, makes for a comfortable experience during the service.

Recommend the Natural-Soft Straight Service by Opti.Straight, if your clients are looking for natural looking straight hair without worrying about hair breakage. It features the unique Auto-Control Technology that prevents hair breakage during the service by ensuring it is not overprocessed and provides manageability to hair.

The Advanced Shaping Service by Opti.Sculpt comes in three strengths depending on hair type: • normal – for fine to medium hair • resistant – for thick hair, very curly hair • Sensitised – for brittle or chemically treated hair

The Natural-Soft Straight Service is available in two different strengths

depending on hair type:

• normal – for fine to medium, chemically treated hair • resistant – for thick, seriously curly hair

Home-care range: MATRIX offers the Opti.care Smooth Straight range, a specialist post-straightening haircare range designed to maintain the longevity of results of straightening services. The range includes a shampoo, conditioner and serum.

Flaunt glamorous and sleek tresses with MATRIX! These services are available at all MATRIX salons across India. 03.20

|

Beauty Launchpad India

23


Hair / Guru’s Talk

Guy Kremer

45 years in Hairdressing & Counting...

G

uy kremer is an international hairdressing legend who barely needs an introduction. At 67, the inspiring artist is going strong and looking forward to doing more and doing better. he says it is impossible to retire as he loves his craft so much — a passion and dedication evident in his enthusiasm to share knowledge with the younger generation. Guy recently visited India for the LA FrEnch Look & Learn workshops by L’Oréal Professionnel, in Mumbai and Delhi. In conversation with Beauty Launchpad, the iconic artist shared his love for India, the evolution of Indian hairdressing, his plans to make a comeback with his product line and more.

Could you tell us more about your La FrenCh Look & Learn workshop? the workshop was all about the L’Oréal Professionnel’s LA FrEnch colour contouring, emphasizing the jawline and face by using different tones, etc. we also worked with tone-on-tone for shine and subtle balayage for a flattering look. we tried to portray femininity through these styles, where the hair strands were natural and emphasized the beauty of a woman. 24  Beauty Launchpad India | 03.20

IMAGES: InStAGrAM / GuykrEMErwInchEStEr

Iconic international hairdresser Guy kremer recently visited India and is all praise for the country’s salon industry. In an exclusive chat with Beauty Launchpad, Guy shared his 45-year-rich wisdom and experiences... — By Isha Gakhar


You have conducted several workshops and masterclasses across the globe — what is your take on the educational standards in India? In Europe, we don’t conduct such big masterclasses — it’s a maximum of 12 people, as we work in the mornings and teach in the afternoon. the LA FrEnch workshop here has brought together at least 500 people in a day and that helps us in interacting a lot more. Back home, it’s limited to two or three models and here we did 12! It’s exciting to see all these hairdressers enjoying the masterclass and eager to learn — this happens only in India and America. In Europe, we rarely get to make so many people happy in a single day. I have been coming to India for the last 20 years and I have been quite impressed by the talent here as well as the Indian artists I have met in Paris. Indian hairdressing has certainly stepped up and advanced well over the years — they are not lagging behind the global standards anymore. Indian hairdressers have been tremendously involved in colours. As for cutting, Indian women still love long hairstyling the most. hairdressers can now help Indian women embrace the shorter hairstyles too and assure that they still look feminine.

What about the educational standards in the Indian salon industry? Education is extremely important now, especially because of the media and how fast the world moves. And India is well ahead of many countries; everyone here is eager to learn. the only thing lacking, I think is a bit of patience among Indian hairdressers.

It’s been 45 years in hairdressing — what drives you?

Isha Gakhar with Guy Kremer

What’s your take on the evolution of Indian hairdressing?

45 years! It’s been a long time and sometimes I feel like I should stop but, then I remember that I just love it! Especially, after a show like this when I think what I do is wonderful. So, that’s what drives me. And the people of course — I have to get photos taken with everyone. I am 67 and I should be retiring — but how can I, when I enjoy it so much.

What is your advice on retaining celebrity clients? Just treat them like any ordinary client — like I did for Sameera reddy. I visited her home and she cooked for us — it’s natural like that; they don’t want to be treated differently. Being famous can be exhausting — everyone wants a picture with you and you are always surrounded; they can’t even come out of their room without being escorted. So, I think it’s nice to treat them like an ordinary person and take all the extra attention away for a while.

Do you enjoy working with celebrities or at fashion weeks? I don’t have the patience for fashion weeks anymore, as most of them go on till late in the night. Also, the models may come with hair done by someone else for a previous show and we have to redo it quickly. I might do celebrities for covers, but otherwise, I am quite content with my regular clients. they keep me bound to Earth and make me feel good.

In terms of products, when can we expect a line from you? I already had my line of products, but the people who were manufacturing it had to withdraw from the business. now, maybe I’ll re-launch it. I am like an old pop star — when you think I am about to retire, I suddenly come out with something new. I did withdraw from the limelight for a few years because you think you have done it all and then you start missing it. It’s time to start again and I am open to new ideas.

What are your tips on maintaining ethical hairdressing? I do not believe in pushing products only for profit. throughout my career, I have been recommending only what is necessary for my clients. I always give them a choice of expensive, less expensive, and not expensive products to address their specific needs — the client has the freedom to choose; that’s how I sell my products and force it on them. 03.20

|

Beauty Launchpad India

25


COVER FEATURE

Creatures THE

BY DANNY PATO



COVER FEATURE


The Creatures is the latest collection from multiple award-winning hairstylist Danny Pato. Photographed by Mara Sommer, The Creatures was inspired by Persephone, Queen of the Underworld and of creeping, buzzing creatures. Persephone was the daughter of Zeus in Greek mythology; a formidable, venerable, majestic queen who carried into effect the curses of men upon the souls of the dead. Hair is black with contrasting textures, including feathers, foliage, diamonds and pearls. Dreds entwine with branches; finger-waves bend dimensions; waterwaves turn into feather textures; and blunt cuts wisp into a halo of fly-aways. Pato created The Creatures as part of the AIPP Grand Trophy 2019-2020, after becoming the first New Zealander to win an AIPP (Association Internationale Presse Professionnelle Coiffure) award.

Hair & Art Director: Danny Pato using Davines Salon: D&M Hair Design Photographer: Mara Sommer Producer: Ryland Wood Stylists: Danny Pato & Rachel Morton Make-up Artist: Kiekie Stanners Models: Heidi, Jenna and Sophia from Red11


Hair / Trend Alert

Style Short Cut to

This Spring/Summer season, get your cute on with these six all-time favourite short hairstyles! — By Sushmita Mathur

A

s kids, we have all fallen in love with Rapunzel’s long and strong fairytale hair. Long hair has been a hallmark of beauty around the world, especially in India. But times are changing... In 2020, “once upon a time” and stereotypes are being broken in style. Today’s Rapunzel refuses to stay locked inside her castle and can’t be tamed. Also, with work stress, pollution, busy routines, and little time for self-care, the new generation is always on the lookout for quick hairdos, with minimum efforts and maximum slay! Celebrities are carrying off the short hair trend in elegant, yet sexy ways. Take your pick from this list of celebrity short hairstyles and get inspired now!

Instagram / jenniferwinget1

Blunt Cut

Popular TV actress Jennifer Winget is carrying the blunt look with aplomb. This hairstyle goes well with her bold and independent personality. On-length haircuts are big this season and hair cut at equal length on all sides, gives the short blunt cut a graceful symmetry. Style it Right: Carry off this hair cut with a camel-coloured trench coat, knee-high boots, and a black t-shirt.

Pixie Cut

The Pixie is generally short on the back and sides, and slightly longer on the top with micro bangs.

Instagram / selenagomez

The Bob is back in fashion and if you are planning to follow this trend, do check out Selena Gomez’s long bob style with a side bang.

Most recently, Charlize Theron and Olivia Coleman sported the look on the Oscars red carpet. Charlize even wore Tiffany Diamonds to hide her roots and amp up her short hair at the SAG Awards.

Style it Right: Wear a denim skirt with fishnet leggings and a beautiful blazer along with this hairstyle.

Style it Right: Wear a white t-shirt, denims and a pair of heels with this hairstyle.

Classic Bob

30  Beauty Launchpad India | 03.20

Instagram / charlizeafrica


If you don’t want to cut your hair too short and still want to look different on date night, go for an asymmetrical bob with curls, like our diva Kangana Ranaut. Style it Right: Wear it with a dark coloured long gown and elegant accessories.

Multi-layered, Razor-cut

Instagram / yamigautam

Asymmetrical Bob

Taapsee Pannu was recently seen in this Rachel Green - inspired hairstyle from the F.R.I.E.N.D.S.

You might recall Yami Gautam slaying this cut, proving that one can rock this beachy look even in wedding attire.

It is an elegant yet hot hairstyle that makes your hair look thicker and shinier.

The asymmetrical bob or a short shag cut is volume-boosting and texture-loving for that perfect ‘natural beauty’ look trending since last year. Style it Right: It is generally considered to be a beachy look, but imagine this cut with a black dress and dark lipstick on a romantic date!

Instagram / team_kangana_ranaut

Asymmetrical bob with curls

Style it Right: You can carry this hairstyle with a red or black skin fit dress. Instagram / tapseee_pannu

Expert Tip This season, soft natural textures and fused melted colours will deepen its roots. Invisible layering combined with internal texturising on varying lengths, particularly shoulder-length topped with super blended hues, will have strong footprints in 2020. Flowy natural waves will be the most desirable trend this season.We will also witness new freehand painting and colour melting techniques which will provide the most blended and soft colour results. Fusion of warm and cool tones will strike a perfect balance. On the other hand, pastel toning will definitely have the eyeballs of those who want to try something new.” — Nitin Manchanda, Creative Director – Wella Professionals

Nitin Manchanda


PORTFOLIO

Caramel Silk

Set the temperature soaring as you walk around town with your silky caramel hair down.

Browns 2.0 32  Beauty Launchpad India | 03.20

For every shade of brown... YLG (You Look Great) celebrates the Indian-ness of the always-trendy brown hair colour looks.


BoSS BoB

A sleek bob with a chocolate brown coating - that’s this look for you. The no fuss, no frizz look reiterates Coco Chanel’s mantra - a girl should be two things classy and fabulous!

2018 was ‘the year’ for Indians. The world’s tallest statue being built, ISRO launching its 100th satellite - there were numerous reasons to be proud about being an Indian. With this thought in mind, YLG came up with ‘Indian Browns’— the eighth edition of their annual international hair collection. The colour brown not only goes well with Indian women’s natural skin tone but was also ruling the ‘fad charts’ in 2018. Everybody, right from the trendsetters to the celebrities, donned various shades of the colour. ‘Indian Browns’ not only brought these trendy shades into the spotlight, but also dressed them up with internationallydeveloped hairdos that made heads turn. Drawing inspiration from the massive success of Indian Browns, YLG decided to bring ‘Indian Browns 2.0’a celebratory trend which was launched to commemorate a decade of YLG’s presence in the beauty and fashion world. Curated by international stylists, along with YLG’s vision, these six looks for each edition are the ultimate choice of the present-day women in the country. 03.20

|

Beauty Launchpad India

33


PORTFOLIO

Truffle TouSle

Perfect for those with wavy hair, this brown lob look is a definite chartbuster! The shade suits Indian skin tone like a charm - a cherry on the truffle.

luSCiouS laTTe 34  Beauty Launchpad India | 03.20

Glam up your every day look with this gorgeous mix of blonde and brown. The shade complements the Indian skin tone to a tee.


Bun-dle of Glam

Sweep your hair into a big grown bun and find yourself scoring big on complliments! The shade sits perfectly with the Indian skin tone.

CoCo Puff

Watch the world stop and take notice as you sweep your coco broown hair into a front puff with gold highlights. 03.20

|

Beauty Launchpad India

 

35


Hair / Interview

French Voyage to

Indian Coiffure

Seasoned French hairdresser and educator Raphaël Perrier is headed to the Indian shores with his brand looking to add a new perspective to the salon industry.

L to R: Hedwige Sluss and Raphaël Perrie r

A

n artistic journey of over two decades has honoured French hairdresser Raphaël Perrier with several accolades including the ‘Champion du Monde’ title. His talent has led him through prestigious Haute Couture shows, successful musicals, and styling for international celebrities. Taking over the presidency of the French Hairdressing Team in 2011, Raphaël also began training the young generation and has created several platforms to further his educational endeavours. In 2012, he opened his first hair salon in the chic 8th arrondissement of Paris - thus, continuing his family business. Today, there are over 100 international salons in the Raphaël Perrier Club. The brand’s next voyage is being charted to India with its MD Hedwige Sluss alongside Raphaël himself, recently visiting the country to discuss the launch. Speaking to Beauty Launchpad India, they elaborated on the new vision and goals in the Indian market.

What was your inspiration behind pursuing hairdressing? My family — both my father and grandfather — ran a small salon in France and I wanted to do the same.

What were your goals when you started? I wanted to run a lot of beautiful hair salons and also work for movies, photo-shoots, catalogues, and professional shows. And, I did it all for 15 years!

What are your goals for the industry? The industry is booming in many countries and I believe, we can fuse the best of each one together - that is my agenda now. Now, when I work with the Indian market, I will try to find that fusion in my job.

What do you look for in hairdressers to work with? I just want people who have patience in this job - to me, that’s the most important quality. Other than that, with the right education, you can be the best.

Hedwige Sluss The Brand: As a brand, we will be called ‘360 degrees by Raphaël Perrier’. My role as the managing director is to oversee its worldwide development. We study each country in-depth, as it is important for us to keep up with the promise of 360 degrees in servicing and education, and for that, we have to systematically adapt to the country we are launching in. Education Goals: Education is the Key. We have been in this business for over a decade and education was our focus all this time. In the last four years, we have created a lot of collections — specifically for our brand as well as for other brands to be able to train their hairstylists.

What could be your contribution to the Indian industry? A new perspective in education with 3D technology and videos to upgrade hairdressers’ skills. My idea is to help all hairstylists to rise higher in society.

Never give up and always follow your dreams - because, in this industry, everything is possible. — Raphaël Perrier 36  Beauty Launchpad India | 03.20


IMAGE: MANISH ARORA @ LAKMÉ FASHION WEEK S/R 2020

Beauty


Beauty / On the Shelf

Dermalogica Prisma Protect is said to be a lightactivated multitasking moisturiser that provides broad-spectrum defence while preventing future signs of skin damage. The product’s Intelligent drone technology is activated by visible light to help boost skin’s natural luminosity, while the antioxidant technology is expected to help protect skin against pollution. Broad-spectrum SPF30 provides protection from UV damage, and a bio-ferment from sage claims to help maintain an even skin tone. Additionally, advanced moisture magnets are said to provide all-day hydration for visibly smooth skin. Price: `5,000 for 50ml

y t u a e B

k c o l B

SHiSeiDo Makeup launches Synchro Skin Self-Refreshing range consisting of seven products, two brushes, and 73 shades. Influenced by ancient Japanese beauty rituals refined over centuries for a truly effortless application, the core products in the lineup are Synchro Skin Self-Refreshing Foundation, Synchro Skin Self-Refreshing Cushion Compact, and Synchro Skin Self-Refreshing Concealer. Price Range: `2,400 - `4,300

n nd raging o a w e n ’s t a h Find out w block! the beauty

With active ingredients such as Pure Jasmine Essence and Pomegranate Seed Oil, the Replenishing Night Cream by SoulTree is also said to be enriched with the goodness of Antioxidant-rich Tea Leaves, Mango Butter, and Almond Oil. This combination of all-natural ingredients claims to provide deep hydration to the skin and help restore the natural glow. Price: `895 for 60g 38  Beauty Launchpad India | 03.20

Pure NuTriTioN Vitamin C Serum is said to be packed with antiageing and anti-pollution ingredients such as Vitamin C, Hyaluronic Acid, Puricare, Vitamin E, and Glycerin, known for their exceptional soothing and hydrating properties. It is recommended to apply it in the morning to take advantage of the UV-protectant properties and can be used as a night serum too for better results. Price: `1,799


maNiVe Wood De-Tan Scrub Soap claims to gently exfoliate dead skin cells and unclog pores, aiding cell regeneration for freshlooking healthy skin. Suitable for all skin types, the soap is priced at `400 for 125 gms. guerlaiN presents Abeille Royale Mattifying Day and Night Creams. Combination Skin often suffers from excess sebum across the T zone and patches of dryness. With age, this can make the skin more vulnerable and impair its natural barrier. Chosen by Guerlain research as the key ingredient in the Abeille Royale line, the Propolis complex is said to regulate sebum production and combat enlarged pores. Alongside BlackBee Repair technology’s anti-ageing and imperfectionnixing powers, Abeille Royale claims to strengthen the skin barrier, maintain balanced skin, boost the skin’s natural defences and protects it from environmental oxidants. The expected result is a smoother, firmer, more balanced and mattified complexion. Price on request.

Nykaa Eyes On Me! 10 in 1 Eyeshadow Palette comes in five variants — Sundowner Stunner, Daydreaming, Tinsel Twilight, Smokey At 8, and Beachside Peach. This 10-in-1 palette promises intensely pigmented matte and striking shimmer shades to play with multiple looks. Price: `599

loTuS HerbalS Safe Sun Sports Daily Defence UV Block SPF 50+ |PA+++ is said to be enriched with Calendula & Chamomile extracts high in antioxidants that help keep skin healthy and youthful. The preservative-free, non-greasy, water-proof formulation is expected to give broad-spectrum protection from UVA & UVB rays. It also claims to prevent sun tan, sun spots, freckles, and pigmentation by forming an invisible micro-filter to prevent penetration of fine pollutants in the skin, protecting it from free radical damage and atmospheric toxins. The sunscreen is available at LOTUS exclusive brand outlets select premium beauty and departmental stores, and on e-commerce portals. Price: `295 for 40gms and `545 for 80gms

03.20 | Beauty Launchpad India

39


Beauty / Product Launch

Dr. Marie Abbo of Olivier Claire (right) with a guest

THE IMPERIAL Adds Supreme Skincare

Launch of Olivier Claire at The Imperial Spa & Salon was an ocassion that celebrated luxury over delectable food, wine and music. — By Ritoo Jhha

T

he Imperial Spa and Salon under the discerning stewardship of Jacqualine Tara Herron, recently announced its association with French luxury skincare brand, Olivier Claire that was launched amidst much fanfare and a hobnobbing of distinct clients and media. Said Dr. Marie Abbo – Representative from Olivier Claire, “ We are very pleased to announce our partnership with The Imperial Spa and Salon, one of the most coveted, award-winning wellness destinations in the country. The beauty of the place, the excellence of service, the demand for results and a unique experience have allowed this wonderful partnership. It is our endeavor to revolutionise how we see and impart beauty, and by transforming the process as a whole. As we foray further in India, we

40  Beauty Launchpad India | 03.20

look forward to a very fruitful association in the future.” Reinventing the concept of cosmetics, the organic brand is said to embrace the synergy of rare and precious ingredients from nature with scientific knowledge for ‘divine unadulterated radiance’. The evening started with a French-themed high-tea and live music performance. Special hand massage rituals were conducted for all the guests by trained specialists, using the Olivier Claire highperformance hand cream followed by a global hand mask. Exclusive rituals with meticulously designed techniques, in consultation with the Olivier Claire team have been created and introduced at The Imperial Spa for an immersive journey to the heart of nature. Speaking about


the launch, Jacqualine Tara Herron, Director - The Imperial Spa and Salon said, “I am extremely excited and happy to have Olivier Claire onboard with us. Their brand philosophy is in complete alignment with ours and it is our endeavor to offer treatments not just limited to beauty but holistic well-being, with our primary focus on quality and customer commitment. We have tailored bespoke rituals in association with Olivier Claire’s team of professionals, which have been customised and adapted to each individual through the science of skin diagnostics. These unique selection of high performance, vegan products are also added to our Salon’s ultra premium range of services, offering a contemporary environment for refinement, rejuvenation and makeover. This association with a brand that solely focuses on the properties of nature to rejuvenate the

Jacqualine Tara Herron, Director The Imperial Spa and Salon

skin from inside out, seems like natural progression keeping the values of The Imperial Spa and Salon in mind. We are bringing the gift of true bliss to our patrons.” Offering pure stem cell therapy, the skincare lineup which is 100 percent vegan and cruelty-free will also be available for retail at The Imperial Salon for all walk-in guests. Not easy to please, Jacqualine brings unique experience in both beauty & wellness. She has been behind the creation of an exclusive line of wellness products tailored to provide customised solutions with the SUFI range of oils, and creams. Spread across 16,000 sq. ft. area, The Imperial Spa matches the quaint sophistication of The Imperial Hotel. The state-of-the-art full service Imperial Salon for ladies and gents offers professional excellence incorporating

Ibemtha Lee, Sr. Therapist at The Imperial Salon

technologically advanced hair care products from Kerastase- Paris with innovative, unique formulas designed for both men and women. The salon further uses the Spanish skincare brand Skeyndor - today rated as one of the top ten cosmeceutical brands in the world. This new year, The Imperial Salon added to the Skeyndor menu the following facials: Sensitive Soothing Facial to rebalance sensitive and over treated skin, Timeless Radiance for deep enrichment and protecting the skin from UV rays and stress, and the Clear Balance Facial to treat adverse skin conditions including hyperseborrhea, infections and acne. It’s a good synergy of products and trained people par excellence that makes this particular place more of a healing sanctuary rather than just another salon and spa.


Beauty / Dermat

Advanced T Skincare Solutions

he recently opened Dermapurity Clinic in GK-1, New Delhi offers the latest services in surgical and cosmetic dermatology. Beauty Launchpad’s Isha Gakhar visited the clinic to understand more about these services that are steadily gaining attention as people become aware of how regular skin care at home is no longer enough to get the best results.

As pigmentation is a huge concern for Indian skin and considering my job profile that involves a lot of time spent outdoors and in front of a computer screen, a Platelet Rich Plasma (PRP) treatment was recommended. The doctor suggested 4-5 sittings of this non-invasive procedure to treat my uneven skin tone and pigmentation around the forehead and upper lips.

The Procedure The PRP treatment takes about 45 minutes - 1 hour to be completed. An in-depth consultation is vital as it helps to understand your skin and its needs. There are two steps in the procedure — depending on the areas treated, the micro-needling lasts for about 30 minutes, during which the doctor will roll a FDA-approved professional-grade dermaroller on your face. While the face is numbing, a syringe of blood is drawn from your arm and put into a centrifuge to separate the PRP (Platelet Rich Plasma). The PRP solution is then massaged into the micro-needled area. Once the procedure is complete, serum or balm is applied to soothe any redness or irritation on the treated skin. A home care routine is also suggested to retain the results for longer.

The resuLTs Changes were visible immediately, but the procedure was a bit painful. It took 24 hours for my skin to settle, after which it felt and looked much younger and smoother. I have taken only one sitting of the recommended treatment and did not follow the home care routine the results were satisfactory accordingly. 42  Beauty Launchpad India | 03.20

Platelet Rich Plasma is a non-invasive traditional approach that has been around for ages. It utilises ‘Regenerative Medicine Therapy’ which uses the body’s natural growth factors to heal tissues.The PRP process functions on the ‘Stem Cells Activator’ LaLita arya VP - Dermapurity that uses injections with a concentration of the patient’s own platelets to accelerate healing. In this way, it never goes wrong because each individual patient’s own healing system is used to improve their musculoskeletal problems.The PRP technique is quick, organic and gives long-lasting results.” It is effective for people with: Acne scars Fine lines & wrinkles surgical scars sun damage Pigmentation/uneven skin texture The people with following issues should not opt for PRP: Active acne chronic illnesses Face infection Platelet or Blood disorder Pregnancy/Lactation history of bruising or scarring easily PrP has the ability to provide various proteins and huge amounts of growth factors that stimulate the healing process. There are different types of PrPs for different parts of the body such as hair PrP for severe hair loss issues and Face PrP for glowing facial skin. At dermapurity, we believe in using the best system for the centrifugal method and only use FdAapproved machines for the treatments.


Beauty / Skincare

Face the Summer Sun

Fearlessly With Cheryl’s Cosmeceuticals

Get expert recommended sun protection with DermaShade Sunblock SPF 30 and SPF 50

L

iving in a country with tropical weather has its perks – the warm weather, the availability of beaches all year round and the overall stress-free lifestyle. However, come the warmer summer months and everyone searches for an escape indoors to escape the harsh sun and the heat. Over the years, all of us have constantly been told about the harmful effects of this exposure to sunlight. But do we know the exact consequences of it on our skin? The two kinds of ultraviolet rays that reach the earth’s surface are both equally damaging to the skin and unprotected exposure to them is harmful to the skin cells. While UVA rays can cause premature ageing; leading to visible effects such as wrinkles, they also penetrate through glass, making it essential to guard your skin while indoors as well. UVB rays on the other hand directly affect the topmost layers of the skin and can cause tanning and sunburn. Even though the intensity of the rays varies by season and time of day, it can burn unprotected skin in as little as 15 minutes. Coming to the aid of your skin is Cheryl’s Cosmeceuticals, India’s pioneering professional skincare brand providing targeted solutions that are designed for Indian skin. Presenting DermaShade Sunblock, a broad-spectrum sunblock that protects you against both these rays. By physically blocking the UV rays, it prevents skin darkening, tanning and ageing concerns. Enriched with active ingredients like Tomato Fruit Extract and Pomegranate Extract, its lightweight non-greasy formula ensures the aversion of sunlight-induced damage and irritations to the skin. It is suitable for all skin types including sensitive skin and is available in SPF 30 and SPF 50; for oily skin in a spray format and in a cream formulation for dry skin.

While many of us are now conditioned to the unrelenting heat, it is always advised that one must take adequate steps to prevent damage as much as possible. By using the DermaShade Sunblock, you can shield your skin and its health. It reduces melanin synthesis and prevents sun damage, thus providing you with advanced sun protection. For best results, cleanse, moisturize and apply the sunblock a few minutes prior to sun exposure. Ensure that you make it a part of your daily skincare regime and apply every time you step outdoors to get the maximum benefits!” — Gunjan Jain, National Education Manager, Cheryl’s Cosmeceuticals

This summer season step out confidently with Cheryl’s DermaShade SPF 30 and SPF 50 available at your nearest salon! 03.20

|

Beauty Launchpad India

43


Beauty / Runway Report

6 DEGREE

6 DEGREE

Abhishek Sharma Anurag Gupta Kanelle

LAKMÉ FASHION WEEK

SUMMER/RESORT 2020 TRENDS

Amit Aggarwal

Anand Kabra

Ashdeen House Of Three

Chola

H

air and make-up trends came to the forefront at the 20 years celebration during Lakmé Fashion Week Summer/Resort 2020 season held at JioWorld Garden Mumbai. Top make-up and hair stylists Mariannna Mukuchyan and Daniel Bauer ensured that the hairstyles were innovative and the make-up eye-catching, across the trend-setting designer shows. Top knots, wispy fly-aways, and sleek gelled back are the hair looks for the coming summer when the sun goes up and so does the mercury. Make-up was kept to a minimum with pale or strong red lips and impressive bright eyeshadow that often moved away from the eyes onto the face as well. The looks were created to match the collections of the garments as well as the mood of the show. — By Meher Castelino

44  Beauty Launchpad India | 03.20


6 DEGREE From floral headbands to tiny chignons, ‘V’ parting with braiding and then onto sleek looks as well as long flowing curls for the hair, the styles were balanced with soft or bright lip colours and dewy eye shadow.

ABHISHEK SHARMA, ANURAG GUPTA KANELLE Three hairstyle looks made an impact, starting with a single, cute, glittering braid, a towering ponytail or just a sleek gelled boy cut. But the eyeshadow was either a mix of orange and yellow smudged all around or just a sleek, white line that was eye catching.

AMIT AGGARWAL Gold neck make-up, shimmering eyeshadows, and sleek hair with petalled ornaments, turbans or topknots were balanced with bright red lips.

ANAND KABRA Slicked back look for a topknot, keeping the make-up restricted to winged eyeliner and soft lips. Gauri Nainika

Gen Next Alumni

ASHDEEN HOUSE OF THREE The circular gelled curl was the eye-catcher of this hairstyle with thin eyeliner and pale lips.

CHOLA For wild action packed looks, it is red or black mask inspired eyeshadow spread all over with centre-parted straight hair to complete the look.

GAURI NAINIKA Bright red lips with braided sleek hair or the 40s’ diva waves for the hair offers options, while the make-up is soft and pale.

GEN NEXT ALUMNI

Gen Next Show

INIfd Launch Pad

Sleek look is in for either gelled back styles or with a topknot and to balance it just pale lips complete the picture.

GEN NEXT Tightly pinned curls, stark white mop of hair or strands on the face and then for extreme eye makeup sheer patches to the eyelids for added drama.

INIFD LAUNCH PAD Twisted tower look or two, side buns with braids or wisps of white to add drama. Eyeshadow is a mix of neon green and electric with pale lips.

JAJAABOR, MISHRU TAHWEAVE A veil for the face with strands of hair or a side sweep look and balanced it with bright orange shadow and pale lips.

KAVERI Jajaabor Mishru Tahweave

Kaveri

Simplicity is in sleek hair, natural make-up and a hint of yellow/orange on the temples. 03.20

|

Beauty Launchpad India

45


Lakmé Salon, unveiled its new hair collection at Lakmé Fashion Week Summer/Resort 2020 in a sizzling collaboration with national Award-Winning Textile Designer Gaurang Shah. The show, titled ‘GARAM MASALA’, was a heady combination of spicy hair looks and distinctive designs that set the ramp on fire. Adding final touches of flavour to the show was the gorgeous actress Tabu, who turned showstopper for the collaboration. Lakmé Salon’s new collection was a showcase of rich hair colour looks, inspired by popular Indian spices. From spicy nutmeg and rich kokum to golden mustard, fiery saffron and warm cinnamon, our kitchens are treasure-troves of flavour and colour. These colours translated beautifully to hair, complementing our Indian skin tones and creating the hottest new looks to sport this season. The new Garam Masala collection comprised 5 stand-out cut and colour looks that added a tadka of glamour to dull and boring hair – and have been created by their in-house team of highly trained experts. Pushkaraj Shenai, CEo, Lakmé Lever adds, “Women across India, across cultures, across ages, across professions are experimenting with hair colour. As India’s leading salon chain with nearly 500 Lakme Salons across 165 towns we have created a collection, which celebrates this. The GARAM MASALA collection adds a fresh twist to hair using familiar colours from our spice baskets. We are very happy to collaborate with Gaurang, celebrated for his craftsmanship with traditional weaves for the contemporary Indian woman. Together we have juxtaposed tradition and modernity - like Garam Masala adds flavour to food, our collection adds sizzle to the look.” 46  Beauty Launchpad India | 03.20

IMAGES: LAkMé SALon X GAuRAnG ShAh

LAKMé SALON X GAURANG SHAH


Manish Arora

Mrunalini Rao / Pooja Shroff / Sunaina Khera

Pankaj And Nidhi

Payal Singhal

MANISH ARORA Extreme exaggerated make-up and hair to match the OTT clothes.

MRUNALINI RAO / POOJA SHROFF / SUNAINA KHERA Delicate strands of hair caress the face with bright, pink lip colour and soft eyeshadow.

PANKAJ AND NIDHI The dual look is achieved with sleek hair and a half high ponytail or slicked back styles that offers two options.

PAYAL SINGHAL Punit Balana Sva

Rajdeep Ranawat / Tanieya Khanuja

Centre-parted sleek style with hair band, pale make-up and three tattoos on the nose for added impact.

PUNIT BALANA SVA Waves with braids or a topknot, keeping the make-up delicate using bright or nude lipsticks for the lips and dual shimmering eyes.

RAJDEEP RANAWAT/ TANIEYA KHANUJA The look comprises of simple, sleek hair with colourful headgears, soft lips but interesting eyeshadow.

RITU KUMAR Sleek hair with side tendrils, soft lips and black liner under the eyebrows creates an unusual effect. Ritu Kumar

Shades Of India

SHADES OF INDIA Topknot and with crocheted headbands for a stylish look. The make-up is kept simple and natural.

SUSTAINABLE FASHION DAY It’s braids all the way or twisted multiple topknots with soft make-up.

SWAPNIL SHINDE / VAISHALI S

Sustainable fashion day

Swapnil Shinde / Vaishali S

Topknot with exaggerated wisps of hair along with impressive silver eyeshadow that is balanced with soft, pink lips. And a stark blond boy cut for visual impact. 03.20

|

Beauty Launchpad India

47


SPECIAL FEATURE

SUZANNE PILLAI

Of

Captain

&Wonder Marvels

Women Two amazing women reveal their thoughts on life. — By Meher Castelino

2020 Goals: The most important thing I want is to take my business online and get my website up and running. Feminism to me: Feminism to me is what Maya Angelou said; “My mission in life is not merely to survive, but to thrive, and to do so with some passion, some compassion, some humor and some style.” Cult ProduCts: I am not a die-hard fan of any product. I am happy to use my Shiseido day and night cream, and I always wear kajal. I never leave home without it, other than that I am a no fuss person.

How do you perceive beauty for a woman in 2020? I always find a reason to laugh. It may not add years to your life, but will surely add life to your years. Beauty of a woman is in her eyes.They are the doorways to her heart.The true beauty of a woman reflects in her soul. Her caring nature, the love she gives and the passion she shows, which to me is the true beauty of a woman that grows with each year. 48  Beauty Launchpad India | 03.20

Model, Beauty Queen, Entrepreneur Suzanne Pillai (nee Sablok) started modelling at the age of eighteen and worked with many leading Indian and international designers like Pierre Cardin, YSL, Hemant Trevedi, Abu Jani and Sandeep Khosla, Wendell Rodricks etc. Crowned Miss India in 1990 Suzanne went on to participate in the Miss Universe contest in Los Angeles. Now a businesswoman and designer, Suzanne has her own brand. “Wrapture by Suzanne” comprises of shawls, wraps, capes and ponchos in cashmere, merino wool, silk and linen. She is also the first women to be elected as trustee at the Otters Club. Driven and passionate about everything, she feels blessed to be able to live a life that combines her love for creativity, travel, people and social enterprise at all times.


How do you perceive beauty for a woman in 2020? The woman of today is smarter and has a lot of information. She is comfortable with who she is and accepts her flaws. Confident women rarely need assurance from neither social media nor others.Accepting oneself wholly without being self-obsessed is truly a mark of a beautiful woman.

2020 Goals: My priority in 2020 is to nurture, develop, evolve and understand my inner being and who I am today. I am living in the present moment and enjoying my spiritual side that I have relentlessly followed for over a decade. I have matured and have understood experience of life. Being a Speaker and Coach seems to be what I am gravitating towards as well as directing fashion shows. Feminism to me: The world is much better and we can breathe freely now. Feminism to me means, to be true to yourself, your goals, and your ambitions, irrespective of what anyone says. Being confident in one’s own truth and understanding our flaws and accepting ourselves unconditionally is Feminism. It’s about owning who you are; learning to be emotionally intelligent is a huge plus, as we tend to forget this very important aspect.

ACHLA SACHDEV Model, Ace Choreographer Winner of Best Choreographer Award in 2014 and Women Achievers Award in 2015, Achla Sachdev has moved from top model to top choreographer and her journey has been an exciting and glamorous one. She has mentored several newcomers who are now top models and as a trainer and coach she gets immense satisfaction on seeing others succeed.

Cult ProduCts: Sulphate-free range of shampoos, face washes, face and eye creams is what I use now. I use Raw Nature, The Moms Co. and Cocoon products and have organic food.

03.20

|

Beauty Launchpad India

49


Beauty / Tête-à-tête

Fitness is my Lifestyle A

name synonymous with bold characters on screen — fictional or as a TV presenter — Mandira Bedi is now renowned for her passion and dedication towards fitness. In an exclusive conversation, the celebrity tells us how fitness plays an important role in her life. — By Isha Gakhar

What does fitness mean to you? Fitness has become a way of life, it is a part of my lifestyle. I find myself involved in some activity — not necessarily the gym — at least 4-5 days a week. It could be swimming, running, or even circuit workouts that I do at home without any equipment. It is important to be active and that’s what fitness means to me. Fitness must be part of your lifestyle change to change your life.

What is your approach to fitness for wholistic benefit? I understand that I need to exercise for both my mind and body. Generally speaking, I have become a healthy eater over the years — once in a while, I do binge but I always wind my way back. So, if I have done a weekend of really bad eating over junk food, sweets, etc, I come back on track. It’s important to live life too; one should enjoy the experience. Having said that, there needs to be some responsibility. You need to know when to stop and how to get back.

How do you make a fitness plan? I don’t have a dietitian or a trainer. Everyone knows what’s good and bad for themselves — sugar is bad, eating excessive carbs is bad, but it’s good to give you energy when you are a runner. It’s not rocket science. I know my body best, so I know what I can eat and what makes me put on weight. You know what’s best for you and so fitness can be moderated by yourself.

How do today’s women approach fitness?

Does your job define the beauty and grooming choices you make? My job doesn’t ask me to do anything but now fitness has become a part of my job as well. Out of 10 events I do, 6 would be hosting events, 2-3 can be appearances and the rest are about fitness, whether I am talking about it or doing a class.

What are your 2020 Goals? I have never set up any goals and just go with the flow. It’s important for some people to be goal-oriented but for me, my mantra has been wherever life takes you, take it on and head on! 50  Beauty Launchpad India | 03.20

IMAGES: INSTAGRAM / MANdIRA BEdI

I think there is a great moment for fitness. And that’s just not happened with men but with women as well.


LAMBS AND WOLVES, rED BANk, Nj; phOtOgrAphEr: Nick kiEfEr

BUSINESS


Business / Profile

Laayana @ Kolkata Defining upscale salon experience in South Kolkata, Laayana Salon & Spa helmed by Tanuja Prasad is the perfect example of how client loyalty is a stepping stone to success in the industry.

O

ne name stands apart amidst the multiplicity of salons in Kolkata — Laayana Salon & Spa. Owned and managed by the very enterprising, Tanuja Prasad, Laayana Salon & Spa has been a luxury beauty, authentic destressing and rejuvenating destination. The salon is located in a upscale part of South Kolkata and is a well-known abode of the who’s who in the city. Laayana stands in competition with some of the major international and wellknown salon brands, however, it does better business with a larger client base — thanks to Tanuja, who is personally involved in the day-to-day operations. Tanuja Prasad The booming business is also supported by high hygiene levels, friendly staff, and expertise of the floor personnel. Despite schemes or freebies, Laayana always has a steady flow of customers and majority of them are loyal clientele who visit frequently.

52  Beauty Launchpad India | 03.20

Efficient Teamwork Laayana’s driving forces are the ace hairstylists Akbar & Hussain, who are now associate partners of the salon and have been instrumental in retaining old clients while impressing new customers as well. Hussain is a Wella Professionals trained hairdresser with several years of experience. He has worked in South Africa for two years and learnt the art of braiding there. He specializes in Ombré, Balayage, Highlights, Colour Cascading (3D Colour), Layers, Bob, Helmet Bob, Blunt Cuts and more for ladies, and fade cuts, salt & pepper and bold hair colours for men. Akbar is also trained by Wella Professionals and has 18 years of experience as a hairdresser. He has

Hussain

akbar

in-depth knowledge of basic cuts, styling, Bob, Balayage and Ombré, for men and women. However, his core area of expertise lies in understanding the dynamics of colour mixing and bob haircuts.

Brands & More Laayana uses Wella Professionals and TIGI for hair care and styling. O3+ and Raaga Professional, and Dermalogica for facials and skin treatments. For dry and frizzy hair treatments, they use Hairmac and also recommend sulphate-free shampoos, masks, and Argan Oil serums for home care.


Business / Report

Tough Times Huge Insights

COVID-19 is impacting industries across the spectrum as supply chains get disrupted and consumer behaviour drastically changes in the aftermath of the outbreak. We condense insights from leading agencies like Euromonitor & Mintel to draw parallels with likely patterns that are emerging in India too.

Retailing • With China accounting for 56% of global apparel production, the temporary halt of production capacity will pose a challenge to apparel brand owners’ supply chain management. •A s families are spending more time together indoors, there is strong potential to cultivate online shopping habits among the older generation, with apparel and beauty categories most likely to benefit. E-commerce is already one the biggest sales channels of beauty and personal care in China, and accounted for 38% retail sales value for coloured cosmetics in 2019. •H ence good news for the beauty sales online - worldwide & in India. With salon operators struggling with falling footfalls, it remains to be seen if in a situation like this, consumer will risk/prefer home salon services, a growing trend in India.

Consumer Health Based on Novel Coronavirus Diagnosis and Treatment Plan in early 2020, over the counter drugs containing traditional Chinese medicine ingredients can be used to have certain effects in clinical therapeutics against the virus. This has resulted in an increase in demand for Forsythia, Ginseng, Houttuynia (Chameleon plant) and Radix Isatidis (Banlangen).

On similar lines, medicinal products from Ayurveda & Homeopathy will flourish specially those focused on boosting immunity. Due to the highly contagious nature of COVID-19, disposable wipes in a portable format that contain 75% alcohol and kill viruses are in great and urgent demand amongst Chinese consumers. However, such products are not widely available for limited daily usage and are in short supply, so consumers are turning to the next best thing — personal wipes positioned with germ-killing and anti-bacterial functionalities, to improve personal hygiene. Personal wipes are expected to enjoy a temporary win or at least a slight bump in sales as a result of increased consumer demand in 2020. This will be an interesting growth area in India too.

A Report by Roger Shi of Mintel has these interesting insights ¿ Farmers with products in local supermarkets have been using WeChat to reach potential consumers. Fresh grocery buyers, and especially older generations can group together to bundle products for a cheaper unit price. Mintel research suggests that older consumers place a great emphasis on value for money; as a result, group buying has become more prevalent during this outbreak. ¿ The outbreak has exposed older consumers to the benefits of local O2O (online-to-offline) models, utilising social media tools like WeChat to purchase as a community. Companies and brands should seek to keep this momentum going once normalcy resumes by tailoring offerings to this consumer segment. ¿ Before the outbreak, many consumers shopped daily buying only what they needed for the next few days. Consumers purchasing as much as possible with less frequency has become the norm now for grocery shopping. However, once the outbreak is over, consumers will likely resume purchasing essential items in regular quantities. 03.20

|

Beauty Launchpad India

53

IMAGE: Oleg Magni from Pexels

E

uromonitor International has launched an industry report, ‘The Impact of Coronavirus’ on FMCG and Service Sectors in China, sharing insights into how this epidemic will impact China’s consumers goods industries. Here we draw a few conclusions for India, based on the report.


Business / Women Entrepreneur

INDULGE YOUR PASSION A Story of Diligent Focus

“A

lways aim high, work hard, and care deeply about what you believe in. And, when you stumble, keep faith. And, when you’re knocked down, get right back up and never listen to anyone who says you can’t or shouldn’t go on” — Hillary Clinton. Beauty Launchpad India’s Kaushik Karmakar gets talking to the spirited and highly focused Sukirti Patnaik on how she jumped two professions to make a success of her salon business. The Indulge chain of salons that she started in a virgin territory like Bhubneshawar, more than a decade back has set benchmarks for the state of Odisha, in fact, it is counted amongst the leading salon chains in India.

As a seasoned beauty professional, you have come a long way in this Industry. What brought you into the beauty space and how did you prepare for this profession? I am an Electronics Engineer and an IT professional, but my passion was always in Beauty, Health and Wellness. My husband encouraged me to start a career in the beauty industry. I always believed in knowledge as the foundation of a job and a successful career. While working in the IT industry, I completed various technical courses in London and Europe, over a period of two years. I also spent considerable amount of time travelling in India, surveying the market, shortlisting vendors, connecting with potential candidates, setting up training centre, etc. All my trainings and initial work helped me setup my salon and make connections with the beauty industry.

Have you undertaken any personal training and certifications in the beauty industry? Before starting my salon, I had enrolled at various institutes in Europe and India. I had completed courses at SAKS, AOFM, Carlton, Ash Kumar, LBS, etc. I had attended dedicated certification training programs of major international brands. I had also completed the NVQ certifications in London. I had over 30 certificates before I started my first outlet. The knowledge and skills I learnt became the pillars on which we could build the brand. Even now, I regularly attend trainings, both nationally and internationally, to increase my knowledge and be up-to-date with the latest in the industry.

As one the leading salon chain brands from Eastern India, do underline the secret for yours success? The foundation for any business is quality. Indulge’s sole focus has been on maintaining the service quality through right products, proper service procedure, effective trainings, conducive work environment and regular audits. 54  Beauty Launchpad India | 03.20

How many salons does the brand Indulge currently have? Indulge currently operates 12 salons and a training academy in Odisha. We plan to have 25 salons by March 2020. We have over 130+ employees working in various capacities in salons and at our corporate office. Apart from our technical team, we have dedicated employees working on products, accounts, training, quality, sales and marketing. We are also investing in infrastructure and people for our future expansions.

What are the brands that you work with now? The major hair and skin brands that we work with are Rene Furterer, L’Oréal Professionnel, RUSK Professional, GK Professional, Dermalogica, RICA, Cheryl’s and LOTUS Professional. For make-up, we work with all major international brands.

What is the main USP of the brand Indulge? I had been visiting beauty salons from a very young age. Personally, I had some unpleasant experiences with some of the salons. I also found my friends and family having similar experiences. I realised that most salons were focused on revenue generation and not on customer welfare. This resulted in wrong client consultation and wrong services. Some of these after-effects leave customers with permanent physical damage or emotional trauma. One of the first things we wanted in Indulge, was building trust with our customers. With this in mind, we focused on every aspect of the salon, be it people, products, service, interiors, vendors, locations, our communication, etc. Our singular focus on Trust had helped build a strong bond with our customers that has resulted in higher repeat and good referrals.

How do you gauge and assess the Odisha market? Odisha is one of the toughest markets in India. The size of the market in Odisha has been increasing but the pace of growth


has not matched with the rest of the country. The industry has a good mix of professional salon chains and small standalone outlets. The market has also not matured to anticipated levels with many people misreading it. This has led to proliferation of salons resulting in increased competition, undercutting and unsustainable businesses. Since there are no obstacles nor entry barriers for opening new salons, the number of salons will only continue to increase. At the national level, industry will continue to grow with professional players leading consolidation and expansion.

How important is the aspect of manpower, sourcing, retention and training in this business? Manpower is the single most important aspect that will make or break a salon. While there are other aspects that are important, having the right manpower with the right skills and an optimal support system is the most crucial for running a salon. The process starts with identifying the right resources, instilling the right attitude, imparting effective trainings, having good HR policies and giving a career progression. Regular employee engagement activities along with progressive trainings helps in retaining manpower.

Do share your future plan and vision for the brand Indulge. Indulge plans to open over 100 salons in the next few years. Through this we wish to create 100 entrepreneurs, 1000s of jobs and a sustainable long-term business. We wish to be an end-to-end beauty solutions company.

What would be your advice to the budding entrepreneurs who want to venture into this industry?

Budding entrepreneurs should enter the industry only if they have passion for beauty, the required financial strength and patience to run a business. Entrepreneurs should be hands-on in all aspects of the business.

As a woman entrepreneur, what according to you are the biggest challenges and hurdles in ensuring a well-oiled, smooth and seamless operation? The journey of an any entrepreneur is the same across industry and gender. The biggest lacuna for women entrepreneurs is in finding the right mentor and getting the right advice at the right time. Compared to men, there are fewer women leading business networks that provide the right platform and support for budding entrepreneurs. Women entrepreneurs should also have strong leadership skills and have ability to inspire individuals to be part of a women-led organisation.

03.20

|

Beauty Launchpad India

 

55


Business / Event

Valentine’s with Lalossa

Professional cosmetic brand Lalossa, from Kolkata-based Aarbe Cosmetics, joined forces with Sananda Magazine to spread awareness about the brand through a grand Valentine’s Day celebration.

L

alossa is in essence, a B2B cosmetic brand, as their direct customers are the salon owners and professionals who refer the Lalossa products to their customers. However, they also have a B2C range of products. The company provides a range of daily care products for face, hair, and body. All specialty lines are designed for in-salon treatments and on-going treatments at home, to restore or maintain a youthful look. The company specializes in manufacturing, marketing and promoting new technologies and beauty products for spas, beauty salons, and individuals. Lalossa offers aesthetic solutions such as whitening, antiageing, moisturising, aromas for mental and physical relaxation, acne treatments, etc. It also specializes in solving environment related problems such as tanning and dryness. Lalossa has gained popularity as a professional and highly effective cosmetic brand in this extremely competitive open market in India and have a strong connectivity and following in West Bengal, North East, Jharkhand, Odisha, Maharashtra, Goa, Madhya Pradesh and Karnataka. Lalossa sponsored the Valentine’s Day program organised by ABP Group’s Sananda Magazine on 15th February 2020, at Kolkata’s Royal Bengal Hall. The event was an innovative brand awareness drive attended by Sananda’s readers and Lalossa’s business associates. Sananda’s readers interacted with Lalossa’s National Product Head, Aditi Pal as well as salon partners in a Q&A session, followed by a quiz competition on the brand and its product lines, after a presentation by Lalossa’s mentor, Patricia Gomes and managing director, Michelle Baitali Halder. Bengali actor Bhaswar Chatterjee was present on the occasion and joined Halder in giving away prizes and certificates to the attendees. 56  Beauty Launchpad India | 03.20



Posting on 12th and 13th of every month. Total pages: 58


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.